Virginia Commonwealth University VCU Scholars Compass Theses and Dissertations Graduate School 2013 Broken News: Market Segmentation and Selective Exposure in Online News Deidra Lee Virginia Commonwealth University Follow this and additional works at: https://scholarscompass.vcu.edu/etd Part of the Interdisciplinary Arts and Media Commons © The Author Downloaded from https://scholarscompass.vcu.edu/etd/564 This Dissertation is brought to you for free and open access by the Graduate School at VCU Scholars Compass. It has been accepted for inclusion in Theses and Dissertations by an authorized administrator of VCU Scholars Compass. For more information, please contact
[email protected]. © 2013 Deidra J. Lee All Rights Reserved BROKEN NEWS: MARKET SEGMENTATION AND SELECTIVE EXPOSURE IN ONLINE NEWS A Dissertation Submitted in Partial Fulfillment of the Requirements for the Degree of Doctor of Philosophy at Virginia Commonwealth University By DEIDRA J. LEE B.A. Virginia State University M.A. Old Dominion University Marcus Messner, Ph.D. Assistant Professor of Journalism, VCU School of Mass Communications Ann Creighton-Zollar, Ph.D. VCU College of Humanities and Sciences, Emerita Richard Fine, Ph.D. Professor of English, VCU College of Humanities and Sciences Judy VanSlyke-Turk, Ph.D. VCU School of Mass Communications, Emerita Sara Wilson McKay, Ph.D. Art Education Chair, VCU School of the Arts Virginia Commonwealth University November 2013 ii Acknowledgements First and foremost, I thank God for supplying me with the spiritual strength to endure this entire doctoral process and for blessing me with a wonderful family. None of my accomplishments would be possible without Monroe, Eleanor, Vincent, Marie, David, Patricia and Daphne.