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3Rd Quarter 2003 Final St. Maarten’s Hard Work Pays-Off WithWith Highly Visible Benefits HowHow To Market Your Port SummerSummertimetime Blues ~ Dominica ISPS WorkshopWorkshop Held In Jamaica The Cayman Islands & FCCA Sign Long-Term Operating Agreement FLORIDA- CARIBBEAN CaribbeanCaribbean CruisingCruising CRUISE THE FLORIDA-CARIBBEAN CRUISE ASSOCIATION MAGAZINE ASSOCIATION Third Quarter 2003 ExecutiveEXECUTIVE FEATURES CommitteeCOMMITTEE Micky Arison 10 Summertime Blues ~ Dominica FCCA Chairman, Despite this unfortunate situation of not having regular cruise ship Chairman & CEO calls... Dominica sought to use the ‘dull’ period to improve on Carnival Corporation the land and sea adventure products to give the cruise passengers a Colin Veitch better experience when the season re-opens in October. President & CEO Norwegian Cruise Line 13 ISPS Workshop Held In Jamaica Stephen A. Nielsen The beautiful island of Jamaica was the setting for a two-day Vice President, workshop focusing on the implementation of new International Caribbean & Atlantic Shore Operations security requirements for cruise ship ports. Princess Cruises 22 St. Maarten’s Hard Work Pays-Off Jack Williams President & COO With Highly Visible Benefits Royal Caribbean International There are just some places that more & more cruise passengers want & Celebrity Cruises to go to, and St. Maarten has proven itself to be one of them. Captain Paris G. Katsoufis President 25 The Cayman Islands & FCCA Topaz International Cruises Sign Long-Term Operating Agreement The cruise industry’s contribution to its partnership with the Caribbean is FCCA in its ever growing investment in ships and marketing of the destinations. FCCASTAFF Staff The Caribbean’s contribution lies in its attraction as a vacation destination and its infrastructure to accommodate cruise tourism. To underline their Michele M. Paige partnership, the Government of the Cayman Islands & FCCA signed a President 15 year operating agreement on July 28, 2003. Nathan Barouch Graphic Designer & Technical Coordinator 26 How To Market Your Port In the future, the destinations will increasingly participate in the Terri Cannici activity of making prospective cruise customers want to select that Manager, Programs & Events particular destination and itinerary. Adam Ceserano Manager, Marketing & Sales Happenings Departments Victoria Lalta 5 Platinum Event ~ Panama President’s Letter 3 Manager, Public Relations 7 New Platinum Member Platinum Member Listing 37 Monica Rojas 9 Platinum Members in Panama Associate Member Listing 38 Executive Assistant 17 FCCA Conference ~ St. Maarten New Ship Profiles 40 Frank R. Torres 21 St. Maarten Economic Analysis Faces in the Industry 43 Director of Operations 32 FCCA Training Seminars Around the Caribbean 44 Florida-Caribbean Cruise Association (FCCA) 11200 Pines Blvd., Suite 201 FCCA Member Lines Pembroke Pines, FL 33026 Phone: (954) 441-8881 • Fax: (954) 441-3171 Carnival Cruise Lines • Celebrity Cruises • Costa Cruise Lines • Cunard Line Website: www.f-cca.com • E-mail: [email protected] Disney Cruise Line • Holland America Line • Norwegian Cruise Line • Princess Cruises Caribbean Cruising ©2003 All Rights Reserved. Royal Caribbean International • Seabourn Cruise Line • Topaz International Cruises Third Quarter 2003 o Caribbean Cruising 1 President’s Letter “Sitting on the dock of the bay, watching the ships come rolling in…” Otis Redding This sentiment should certainly be ‘music to the ears’ of those destinations fortunate enough to have ships calling on a regular basis, especially during the summer months. For many destinations, however, the months of summer are more likely to be a time to sing the blues – as the only ships they get to ‘watch’ are those that ‘go rolling by.’ A while back I used the proverb, “we cannot change the winds, but we can always adjust our sails,” which holds true whether your destination is experiencing a down turn in cruise traffic, or has seen its growth become Michele Paige with Steven Tarazi, stagnant, or would simply like to reap the benefits of General Manager - Colon 2000, Panama increased growth. In this issue of Caribbean Cruising we present different ways that some destinations and ports are going about kick-starting cruise business, reversing negative/stagnant growth trends and increasing their existing cruise traffic. Featured in this magazine are articles by John F. Tercek, Vice President, Commercial Development – Royal Caribbean Cruises Ltd., on the implementation of marketing pro- grams; Stephen A. Nielsen, Vice President, Caribbean & Atlantic Shore Operations – Princess Cruises, on the signing of long-term operating agreements; and Benoit Bardouille, General Manager - Dominica Port Authority, on the training of tourism personnel. All of these topics illustrate different ideas that you can utilize in order to fast-track growth in your destination. This Conference issue clearly demonstrates that while you may not be able to change the winds, the important thing is the ‘wind’ itself – as long as it is blowing, we have the opportunity to use it to fill our sails. So, stop “wasting time” and start making plans to use the ‘wind’ to help you reap the economic benefits that cruise tourism brings… See you in St. Maarten, October 7-10! Respectfully yours, Michele M. Paige Third Quarter 2003 o Caribbean Cruising 3 A FCCA Platinum Associate Membership Advisory Council Meets & Plays in Panama proximately 50 Platinum Advisory Panama, Liriola Pitti de Cordoba, Director of Panama's Council Members along with Cruise Institute of Tourism (IPAT), Bertilda Garcia, Administrator of Executives from the 11 Member Lines of the Maritime Authority of Panama (AMP) and Alfredo Arias, the Florida-Caribbean Cruise Administrator of the Interoceanic Regional Authority (ARI). Association (FCCA) met in Panama on June 30-July 1, for a two-day conference On Tuesday July 1, the Platinum Advisory Council met to Ahosted by the four Platinum Members of Panama: discuss issues currently facing most destinations, including Aventuras 2000, Panama Canal Railway Company, Port Security, Insurance and Home Porting. Platinum Panama's Institute of Tourism (IPAT) and Panama Ports Members voiced their concerns on issues relevant to their Company. particular destinations, and received advice from cruise exec- Many guests choose an early arrival on June 29th and were greeted at the airport by Adventuras 2000 staff and Martin Harrington of IPAT. Guests were escorted to the exquisite Caesar Park Hotel in downtown Panama City for the two- day event. On June 30th, Cruise Executives and Platinum Members were given the opportunity to enjoy a partial transit through the Gatun Locks of the P anama Canal, aboard the Isla Morada, once Steve Nielsen (standing), Princess Cruises, greets owned by Al FCCA Platinum Associate Members in Panama. Capone now owned by utives and other members. The last event was held at the Adventuras Gamboa Rainforest Resort with lunch and full tour options. 2000. After the exciting To bid farewell to a perfect event, the Panama Canal day on the Authority hosted a cocktail reception at the Miraflores Canal, the Welcome Center and gave a tour of the new facilities. “I P anama must register my sincere appreciation to the FCCA staff for a Manuel Cohen (2nd from left) and Canal very well organized advisory council meeting. The field Liriola Pitti de Cordoba (2nd from right), Railway event to the Panama Canal was historic and enlightening, I Panama, welcome FCCA delegation. Company enjoyed every bit of it from boarding the pirate vessel at played host to Gamboa to going down the Miraflores Locks. The ride back a luxurious train excursion that began on the Pacific side of on the railway was relaxing and gave us a different view of the country and ended on the Caribbean side. Along the way the virgin tropical forest and the Gatun Lake. I must thank guests were served a host of elegantly displayed Panamanian our host in Panama for a wonderful visit. The meeting that seafood dishes. followed was very healthy and the discussion was of a very high level given the issues discussed. The frank sharing of Following the days events, Platinum Members and Cruise information from the Cruise Executives and the participants Executive were invited to Fort Amador for a dinner reception. made it what I would truly call a Partners Meeting,” Guests included Jerry Salazar, Minister of the Panama Canal expressed Platinum Member, Benoit Bardouille, General Authority (ACP), Juan Carlos Navarro, Mayor of the City of Manager, Dominica Port Authority. Third Quarter 2003 o Caribbean Cruising 5 OF UNEQUALED SERVICECARIBBEAN TO THE BAHAMAS, AND THE GUIANAS TROPICAL SHIPPING. COVERING MORE DESTINATIONS. ANSWERING MORE n Fixed-day sailing schedule with the fastest n An exclusive network of local agencies transit and earliest arrival serving our destinations times from the U.S. and Canada n Direct all water services between n One stop service with the Canada and all of our markets most complete FCL, LCL and n Cargo receiving warehouse facilities consolidation services n National Pickup Service throughout n LCL and FCL global connectivity the U.S. and Canada n The Caribbean’s most reliable and depend- n Prompt availability of cargo able refrigerated services Worlds Of Service WorldsWorlds Of Service Of Service For rates, bookings and information call 800-367-6200 or visit our web site at www.tropical.com Worlds Of Service ENSENADA CRUISEPORT VILLAGE Michael J. Power, Executive Director Blvd. Tte Azueta #224, Int. Recinto Portuario • Ensenada,
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