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Realize your creative vision in fabric How to select and use an online fabric-printing service by Kris Sazaki and Deb Cashatt

he sheer variety of artwork your project. We are highlighting six your images at 300 ppi. We have Tcreated using digitally printed companies in this article. The fol- tested resolution extensively using fabric attests to the appeal of ­custom- lowing businesses provided us with a our reactive-dye process and have not designed fabric to help artists execute sample fabric print. We will use the noticed a difference in quality using their vision. Digital printing technol- following acronyms in the remainder resolutions higher than 200 ppi. We ogy has advanced so much in the of the article when referring to these submitted our 18” x 20” sample with last several years, artists have been companies: a resolution of 200 ppi. incorporating their own designs DP Decor Print PPI versus DPI: Technically, your into fabric with more frequency and (www.decor-print.com) digital images are made of pixels, and greater success. DYF Design Your Fabric resolution is specified in pixels per Like some other artists, we print (www.designyourfabric.com) inch (ppi). Pixels are square. Printers our own designs in small quantities DPI Dpi (www.dpi-sf.com) print round dots, and the quality is FOD Fabric on Demand in our studio. As the Pixeladies, we determined by dots per inch, or dpi. (www.fabricondemand.com) started printing on fabric with - Unfortunately, many people, even MY Modern Yardage reactive dye more than 12 years ago. the printing companies, tend to use (www.modernyardage.com) While we enjoy the control we have RDE Red Dog Enterprises these terms interchangeably. We use over the printing process, equipment (www.red-dogenterprises.com) the terminology pixels per inch when maintenance and the cost of fabric referring to the resolution of the (Spoonflower did not respond to our and ink/dyes do not always make this request for a sample. Ed) digital file. a viable alternative for many artists. Therefore, we always recommend File Requirements Printing Process people use an online fabric-printing File requirements differed slightly Different printing processes yield dif- service. There weren’t any around among the businesses we profiled. ferent results. While these differences when we started, but now there are Make sure your file complies with can sometimes be quite striking, they several good companies, making their specifications. may just be what you need for a par- online fabric-printing services more Color Process: Do they want the file ticular project. The printing process cost effective and convenient to use. in RGB, CMYK, or LAB color mode? can also affect washability. For this article we initially set out to We submitted all of our images in each company’s website for informa- review online fabric-printing services RGB, but other businesses may have tion if you intend to wash the fabric. with the goal of recommending the other requirements. It is good to con- Synthetic require a different “best” company. We expected to find firm this with the printing firm. printing process (dye sublimation or a clear-cut winner or process type, but File Type: Most companies accept pigment) but may produce results there wasn’t one. There are too many various file types, but .tiff is the most more suitable for your particular proj- variables that influence the final prod- popular. It retains the highest image ect. Each company’s printing process uct, including the image you have quality. Our sample image was a .jpg is detailed in a separate chart. If it has printed and the fabric you choose. image. two checks, it offers both processes. Instead, we want to guide you Resolution: While the minimum/ through the process of ordering maximum resolution varies between Fabric custom fabric online so you can 72-600 ppi among our profiled busi- Fabric selection is an important achieve the best possible print for nesses, you can play it safe by saving variable in the finished product. The

12 • SAQA Journal • 2016 | No. 3 This image was submitted to all six companies for printing.

Printed samples show variety of results.

SAQA Journal • 2016 | No. 3 • 13 most decisive factor is the amount of nubby dupioni. We were unable to individually, almost all the blacks fabric fuzziness. In general, fabric is get the sample printed on the exact were good, meaning we could believe fuzzier than paper, especially pho- same fabric from all the companies, that all of the darkest colors in each tographic paper. The ink dots tend but tried to get a lightweight . print were black. It’s only when com- to spread, and the resulting print is All the fabrics were of good quality. pared to each other, or a true black less defined. One way of overcoming Some companies offer an inexpensive elsewhere in your finished artwork, this occurrence is to sharpen your sample print, which is a good way to that you will notice the difference. image. We were able to improve the test fabrics for your particular needs. DP produced an amazingly rich, definition in the photo of the deer MY will also print a swatch, charging luscious black. While DYF’s black is by sharpening the image in photo- by the inch instead of yard. not as dark as some of the others, the editing software. Over-sharpening grayscale is nice and smooth. The the image of the deer created better Black only company whose black was too contrast, making the details more Achieving a deep, rich black is critical light for us was RDE. There are ways defined. when your image contains a lot of to influence the appearance of the Fuzz from the fabric can also black or dark colors. If the black is black. You can improve the contrast block the ink from reaching the not black enough, your image has less of a particular printed image by add- fabric, creating white “spots” on the contrast and tends to look muddy. ing black post-printing: paint, fabric, fabric. This is especially noticeable The term for this is metamerism. It thread. Remember, black increases when printing dark pieces on highly is a perceived matching of colors contrast, which makes color pop. textured fabrics such as or a that do not actually match. Viewed

Fabrics

Custom Company Swatch? Available Fabrics Cotton: , , , , lawn/, , flannel, knit : , dupioni DP No : , charmeuse, , micro , twill, , upholstery Misc: Heavy Linen/Cotton

Cotton: light and heavy canvas, EZ twill, French twill, , lawn, , sateen, sheet, voile, quilting Silk: crepe de chine, charmeuse, charmeuse/ blend, , twill DYF 8” x 8” Misc: , linen/cotton, linen, modal (), organic , upholstery cotton, viscose/spandex blend

Cotton: sheeting, kona, duck, twill, sateen, voile, lawn Silk: , charmeuse (12mm, 19mm), habotai, crepe de chine, twill, silk/ blend DPI No Polyester: poplin, duck, chiffon, sateen, polyester/cotton blend, performance fabric Linen: Belgian, bleached, flax, cotton/linen blend Misc: spandex, rayon/spandex knit

Cotton: 4 oz., 6 oz., duck Polyester: fleece, microsuede, poplin, knit, satin, , diamond knit, polyester/spandex jersey FOD 8” x 8” knit, lining, duck Misc.: Spandex

MY Yes Cotton: 4 and 10 oz., voile

Cotton: broadcloth, sateen, 10 oz. artist canvas RDE ¼ yd. Silk: 12mm habotai

14 • SAQA Journal • 2016 | No. 3 Color Balance Skin Tones: Realistic skin tones are adjusting the hue of your image using Using different dyes, inks, fabric, pro- very difficult to recreate. For one, photo editing software, you can influ- cesses, or printer settings will result in they range from a very light peach ence the outcome of your image. different colors. This is exactly what to almost ebony and everything in Color Grid: We had no expectations we experienced with our samples. For between. They are also nuanced by that our color grid would have any one, you are creating your image on light and shadow. The girl in the accuracy. Since the color grid was your particular monitor, and moni- pool came out differently in all the divided by black, the samples with a tors do not display colors in the same samples. What differentiated the good black made the color chips seem way. (Just go to your local big box samples was the general undertone brighter. The samples had striking dif- store and take a look at all the televi- described above. Compared with one ferences in the color grid, especially sions on display!) Once you send your another, MY’s appeared too green, the teal. However, instead of relying image off, your final print may go DPI’s sample too red (see photo), but on a standard color grid, we recom- through yet another process once we examined them in isolation, mend you make a test image that after printing. We included specific they all looked good. samples the colors you will be using. elements in our sample image to see It is helpful here to remember the Newsprint: Newsprint has very how various colors were printed. important role context plays. In Josef subtle color changes, and since we Quilt Detail: Our SAQA friend, Jenny Albers’ groundbreaking color blocks, print so much newsprint, we wanted Lyon, sent us an image of one of her he demonstrated how color is almost to see how the different companies white-on-white quilts. The detail we never seen as it really is, and that its performed. Of course, the basic printed exposed very interesting dif- relation to the other colors around undertones discussed above bore ferences in each sample’s undertones. it changed our perception of it. Yet out in similar ways here. In contrast DP’s, DPI’s, and DYF’s samples looked another example of metamerism in to the quilt detail, DYF’s and MY’s the most neutral, while FOD had a action! Depending on what surrounds samples were head and shoulders pink undertone, MY a green, and RDE the skin tones, you might choose a above the others. They captured the a blue undertone. This difference in service that tends toward warm or newsprint amazingly well. The others itself doesn’t necessarily make one cool undertones. We think DYF’s performed well, too, except for RDE; service preferable over another, rather and FOD’s skin tones were the best. it was too dark. it requires you to decide if your image For the intensity of the skin color, looks better in warm or cool tones. DYF’s sample showed the most subtle Text For the white-on-white sample, we changes in the shadows. By increas- We print a lot of text, so this is an really liked DP. ing or decreasing the saturation or important element for us. We were quite pleased with the sharpness in all the samples except for those from File specs DP, which showed too much ghost- Color File type ing. We included text in various sizes Company mode accepted File specs DP RGB .tiff preferred 150-300 ppi Process .ai, .eps, .gif, .jpg, min 150 ppi DYF RGB .png, .svg, .tiff 300-600 ppi recommended Reactive Dye Company dye sublimation Pigment .indd, .jpg, .tiff, .psd, not specified, higher DPI RGB .qxd, .ai, .eps, .pdf resolution recommended DP x x

.jpg, .tiff, .png, .psd, min 72 (actual print size) DYF x FOD RGB .ai, .eps, .pdf 300 ppi (for enlargements) DPI x MY RGB .tiff 200 ppi FOD x x MY x 300 ppi RDE RGB .jpg, .tiff (10 mb limit) RDE x

SAQA Journal • 2016 | No. 3 • 15 (Arial typeface in 6-36 point font website. FOD even has a chat line, Addendum sizes), both in black on white and which we tried out to great success. These are additional companies providing white on black. Most impressive was DYF’s image-uploading process was custom fabric-printing services that we did DPI’s text. Even the itsy bitsy 6-point very easy. DYF is located in Canada, not include in our survey along with the type size was quite legible. so this might be the best choice for reasons why. You can use our considerations In general, it helps to print very Canadian residents. as a guide to help determine their suitability. small text on flat fabric, like the light- We were impressed with the www.fingerprintfabric.com weight we tried, but these personal attention we got from all Currently not accepting new clients. This companies did such a good job with the companies. Sanjay at DPI and company is based in the United Kingdom, text that we would experiment with April at MY were the most accessible, so UK/European members should contact other fabrics, as well. and it was easy to get our ques- them for availability. tions answered by them. DeeDee of www.moodfabrics.com Final Thoughts DP went out of her way to send us High yardage minimums Depending on the individual project, several samples in a variety of fabrics. www.myfabricdesigns.com you should be successful in order- With these companies, there really is Specializes in repeats ing fabric from any of these compa- no reason not to have your creative nies. Ordering a custom sample will vision realized in fabric. www.spoonflower.com Did not respond to request for sample provide you with better information Kris Sazaki and Deb Cashatt are the at low cost to ensure an even better Pixeladies. They have been printing fabric www.weaveup.com print. in their studio for more than 12 years and Specializes in pattern repeats Kudos go to FOD for having the teach Photoshop Elements courses online. most informative and user-friendly

Nominations open 2017 Yvonne Porcella Volunteer of the Year Awards

Nominations are open for the second • Represents SAQA in an exceptional 2016 Winners annual Yvonne Porcella Volunteer of the manner Year Awards. SAQA relies on the generous • Demonstrates exemplary performance in gifts of time and talent from our volunteers achieving responsibilities to carry out its mission. Two winners will be • Has provided a “save the day” moment selected for this program, named in honor of our founder and first president. • Significantly impacts the organization Winners will be announced at the 2017 • Has volunteered for many years annual conference in Lincoln, Nebraska, April 27-30. Winners will be named in two The SAQA Board of Directors and staff will categories: Outstanding (or Co-Reps) select the award winners. The winners will Sue Bleiweiss Deb Cashatt and Outstanding Non-Rep, open to those receive a recognition certificate and a $100 Outstanding Rep Outstanding Non-Rep serving in all other capacities. Nominees gift certificate for the SAQA Store. (For work as (Special Events Chair) will be put forward by SAQA members, Please fill out the ballot found on the Massachusetts/ who are asked to consider qualities such as: SAQA website at www.saqa.com/award Rhode Island rep) • Exceeds expectations You have until Sept. 30 to nominate your favorite volunteer. • Contributes countless hours

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