Food Market Egypt Retail & Industrial

Pillars consultancy www.PILLARS-EG.COM [email protected]

= Table of contents

• Pastry – Bakery Alain Le Notre – Bakery • Egyptian Market Food Service Sector overview Fast Food – Burger • Bakery The Bakery – by Marriott • Food Market Egypt Local Market: (Confectionery/Salty Snacks & • TGI Fridays Grocery) : • Bakery Cinnabon Bakery Café • Hardee’s • Burger King • The Burger Kitchen Pizza & Italian Restaurants • Pastry – Bakery • • Lucille's Burgers • Pumpkin • Pizza - Italian Restaurants Classification/ Products Offered Rigoletto • Pizza – Italian Outlets Egypt Nation-Wide (1/3) : • Fast Food – Restaurant Bon Appetit

• Review to Pizza Local Market • Nuntee’s Fast Food – Restaurant Mo’men Sale Sucre Burger Burger Joint • Pizza- Italian • • Brioche Doree Italian - International Casper & Gambini • Pizza Hut • Zanobia • Domino’s Pizza Burger : Local Outlets : Tseppas • PAPA John’s • Burger /Fast Food Outlet Listing (1/2) Adel Rahim Koueider • Little Caesars • Bohsali Restaurant Management Companies : • Pizza King • • Americana Group Peppes Pizza • • Devine Works • Bakery Chains • Cortigiano • Amer Group Holding / Tropicana for Bakery Outlets • Roma Pizza 2 Go • Projects

• Pizza Plus • Deyafa – (Abo El-Sid/Tabasco / Absolute/ Burger- Fast Food Taboula/Sangria) • Other Pizza Outlets Online Ordering / Others • Café Bakery Outlets • Burger : Int’l Chains • • Key Chains comments • Burger McDonald’s • Bakery Market Overview • Bakery – Mini Market – Coffee Shop On Managed by Amer Group • Selective outlets Review & Comments • Burger Chili’s – the Run • Fast Food - Burger – Pizza Cook Door • The Coffee Bean & Tea Leaf Spectra Restaurant & Café Bakery • Hotels Bakery Outlets • • Cilantro Cafe’ • Makani Bakery Pastry Shop Cinnzeo • Italian Carino’s Italian • – • Terianon • Le Carnaval • Beano’s • Monginis • Starbucks Coffee • La Poire • Grand Café Costa Coffee • Samadi – “Americana” • • Segafredo

2 Table of Contents

1. F&B Outlets/Café/Hyper Markets & Hospitality Bakery Industrial : Biscuits/ Cakes :

Bakery / Artisanal Food Market Review

Pizza Bakery - Industrial

Dairy Company Profiles Burger

Dairy Regional Presence Restaurant Management Co.

Food Processors : Dairy Café – Chain

Food Suppliers / Distributors Hospitality (Hotel Chains)

Super Markets – Hyper Markets

3 Egyptian Market Food Service Sector overview (1/3)

Food Market Size : •

• Already the largest in both Africa and the Middle East, Egypt's US$7 billion foodservice industry is expected to surge past US$10 billion over the next five years, buoyed by an expanding economy, growing tourism, and an exploding population of • young people. That said, foodservice operators in Egypt must still contend with a number of serious issues, including deeply entrenched corruption, often-stifling bureaucracy, and stubborn poverty, with over a third of Egyptians living on less than US$2 a day.

• Since 1991 the Egyptian government has pursued a fairly comprehensive economic reform program, privatising a number of state firms, slashing taxes, and gradually liberalising trade and investment regulations. Inflation has been brought under control, while average disposable incomes have moved steadily upwards--between 2000 and 2007, real average per capita annual disposable income expanded by 15.5%, to reach £E7,162 (US$1,262).

• While an expanding economy has benefited all Egyptians to some degree, it has proven especially beneficial to the wealthiest 10%, whose increased spending power has fuelled a retail and foodservice boom in affluent areas of major cities such as Cairo or Alexandria.

Hotels :

• Tourism helps fuel chained growth, though independents still dominate. Of special importance to foodservice operators is the tourist sector, which continues to recover following a number of major terrorist attacks since 1997. • According to Euromonitor, over 10 million foreign visitors came to Egypt in 2007, spending £E106 billion (US$20 billion) making tourism Egypt's largest source of foreign currency. • International hotel operators continue to invest heavily, with a number of major new developments planned for both downtown areas as well as resort areas such as and Hurghada. Despite rising demand from Egyptians, foreign tourists remain a major market for multinational chains, with many outlets still found near hotel and resort locations.

4 http://www.marketresearchworld.net/index.php?option=com_content&task=view&id=2101&Itemid=77

Egyptian Market Food Service Sector overview (2/3)

Food Service :

• While inflation remains an issue, the Egyptian foodservice industry has seen significant real growth in recent years, averaging 3% constant value sales growth since 2002. Chained operations have led the way, more than doubling in current terms to approach £E5 billion (US$935 million) in 2007, buoyed by strong demand from incoming tourists and urban consumers, particularly young people. That said, independents still account for nearly 90% of value sales and a remarkable 98% of outlets, reflecting the continuing importance of smaller local operations, particularly for the poorer consumers that still make up the majority of Egypt's population.

• KFC, McDonalds lead in a highly fragmented market, with local chains growing fast More than 70% of the country's nearly 50,000 foodservice outlets are cafés or fast-food outlets, generally offering quick, affordable meals for consumers with limited disposable incomes.

• While full-service restaurants account for a far smaller percentage of total outlets, their share of value sales is around 40%. Boasting significantly higher average sales per outlet than fast food outlets or cafes, full-service restaurants in Egypt are very much an urban phenomenon, catering mostly to tourists and upper-class Egyptians.

• While YUM! Brands and McDonald's are the biggest players in the Egyptian market, they collectively account for less than 2% of total value sales, competing with a large number of local and regional chains, plus countless small independent operations. In addition, a number of other international brands such as TGI Friday's, Chili's, and Hardee's are also present, catering primarily to tourists, expatriates, and wealthier Egyptians.

• Other popular local chains include Cook Door and Mo'men, two operators who have carved out a niche with standard fast food such as burgers, sandwiches, French fries, and drinks, combined with local touches such as grilled shrimp, shawarma, and kebabs. Café :

• Among local operators, one of the most successful in recent years has been Cilantro, a coffee shop chain adhering very closely to the template established globally by Starbucks and Costa Coffee, among others. The chain offers a range of coffee drinks, desserts, and light meals in clean, well-lit outlets that offer a quiet respite from chaotic bustle of Egypt's urban areas. With 28 outlets by the end of 2007, making it the fourth-largest brand in Egypt in terms of total stores, Cilantro has successfully positioned itself as an alternative to the traditional smoky, male-dominated Egyptian café, proving popular as a place for well-heeled young Egyptians of either gender to socialise and relax.

5 Egyptian Market Food Service Sector overview (3/3)

Demographics & Impact :

• Impact of favourable demographic trends limited by growing inequality As in many other developing markets, Egypt is home to a large, growing population of young people, one poised to become a key market for both international and domestic operators alike. • Fully one-third of the population is 14 years of age or younger, while more than 60% of Egyptians are under the age of 30. While generally lagging their older countrymen in terms of income, young consumers are far more likely to seek out new, foreign brands, while operators who can successfully reach the youngest consumers will likely find themselves with lifelong customers. • The aforementioned Cilantro is a good example of a chain that has successfully reached out to both students and young people, with its combination of internet access and comfortable surroundings helping to create a sought-after “third place” between home and school or work. • While the growing Egyptian economy offers real opportunities for global chains, the highly unequal distribution of wealth there cannot be overstated—despite steady growth in recent years, prosperity remains restricted to a relatively narrow entrepreneurial class. In 2007, it was estimated that only 8 million out of 70 million Egyptians had a disposable income above subsistence levels. In the near to mid-term, spending on foodservice will continue to be driven by a comparatively small portion of the population in the largest urban areas, along with a steady influx of tourists to the Sinai and Red Sea coast. 2007 2008 2009 2010 2011

Real GDP Growth (% growth) 7.1 7.2 4.7 5.1 1.0

Inflation (% growth) 9.4 18.3 11.8 11.2 11.5

Population Aged 65+: January 1st ('000) 3,275.1 3,371.6 3,474.8 3,588.4 3,720.1

Population Density (persons per sq km) 74.6 76.1 77.6 79.2 80.7

GDP Measured at Purchasing Power Parity (international $ million) 405,443.7 444,025.8 467,416.7 497,772.3 508,349.9

Consumer Expenditure (US$ million) 99,653.6 124,388.6 149,365.5 174,816.8 182,279.8

Annual Gross Income (US$ million) 112,935.6 137,292.5 163,763.3 190,902.4 198,690.1

Annual Disposable Income (US$ million) 105,539.1 132,591.6 158,372.4 184,857.3 192,398.4 6 Food Market Egypt Local Market: (Confectionery/Salty Snacks & Grocery) :

CHEWIN Salty Snacks & Confectionery (Egypt 2009) G 2% TOTAL Focus Categories Volume Value CANDY Other Confy. Category Volume Value CHOCOLA CAKES TOTAL CAKES 46,362 641 2% CANDY 6,757 746 TES 11% BISCUITS 74,683 1,057 CHEWING GUM 7,614 584 14% CROISSANTS & PATES 95,722 178 CHOCOLATES 56,365 1,180 SALTY SNACKS 110,525 2,971 BISCUITS MOULDED 8,253 380 19% POTATO CHIPS 66,772 1,927 COUNTLINES 7,690 254 CORN 41,799 995 WAFER COATED 13,760 204 SALTY RUSKS 1,955 49 SNACKS WAFER UNCOATED 26,662 341 CROISSAN Total 327,293 4,847 28% Total 70,736 2,510 TS & PATES(10 Volume Value 0 Kgs) Total Confy & Salty Snacks 398,029 7,357 24% (Volume in Ton - Value in MM EGP )

Grocery Volume and Value (Egypt 2009) FROZEN CHICKEN 4% MEAT Cheese Category Volume Value Other Grocery Volume Value 10% WHITE CHEESE 132,165 179 BOUILLON 10,127 323 PROCESSED PROCESSED CHEESE 35,158 877 YOGHURT & RTE DESSERTS 113,224 1,113 CHEESE Total 167,322 1,057 BREAD 15,561 134 TUNA WHITE 6% 5% CHEESE HALAWA TEHINIA 25,428 405 22% 28.2% 6.4% TEHINA 6,156 144 BABY FOOD 2,481 99 JAM 22,970 212 GHEE BOUILLON BEANS 3,010 27 15% 2% KETCHUP 8,504 106 TOMATO PASTE 10,149 123 MAYONNAISE 11,271 26 MAYONNAISE YOGHURT & 2% RTE DESSERTS GHEE 87,123 10,368 19% TUNA 29,059 728 TOMATO FROZEN CHICKEN 23,018 609 PASTE MEAT 58,813 973 2% Total 426,894 15,391 KETCHUP BREAD 1% Volume Value JAM HALAWA 3% 7 BEANS 4% Total Grocery 594,216 16,447 TEHINA TEHINIA 1% 1% 4% Pizza & Italian Restaurants Table of Contents :

Pizza

Pizza Hut Sbarro Papa Johns Little Caesars

Pizza Roma Domino’s Pizza Pizza King Peppes Pizza

Cortigiano La Casetta Majesty

8 Pizza - Italian Restaurants Classification/ Products Offered

Local Local Italian Restaurant Pizza Chains Local Offer/ International Local Chains * Pizza/ Oriental Pizza + Type Pizza Chains Pizza Chains + Individual Restaurants Fast Food (Feteer) Avg. Class Class A/B A+B A+B B B+C Example Pizza Hut / Little Cesares/sbarro

Pizza Y Y Y Y

Italian Food Y Y Y Y

Oriental Pizza - - - -

Fast Food - - Y Y Others Y Y

Pizza Hut Thomas Lacasetta Pizza King Majesty Papa John’s Tabasco Cortigiano/ Pizza Plus Dawwar/ Example Sbarro Pizza Pomodoro/Condetti/ Cook Door Pepes Pizza Little Caesars

Not Much preferred as Much Preferred for Class outing for class A as A as perceived as outlets Comments preference towards Local of the choice for Pizza Italian Chains High Average Check / higher than Average

9 Pizza – Italian Outlets Egypt Nation-Wide (1/3) :

Int’l Local Other “On-line” Chains Chains* Chains & Outlets

Chain Menu Chain Outlets Chain Outlets Pizza King 19 3al Ahwa Pizza Hut 24 15 Schmooze 1 Menu Panda

Menu Menu Papa Bocelli 4 14 Roma Jones 12 Menu Sidi Pizza 2 Go Pasta 5 3 Mansour La Vista Cielo 1 Menu Lindo Menu Dominos 15 Menu Maison Pizza Sky 2 2 4 Thomas Condetti 1 House Lounge Menu Menu Peppes Menu 1 Pizza Da 5 Pizza Super Le Tabasco Franco 4 9 7 Lazio Queen La Plage Menu Menu Menu Little 6 Caesars La Portobello 3 2 Mamma Italiano Tartino 5 Majesty 4 Menu Menu Menu Sbarro 4 Prosperos 1 La Rosa 4

Cook Door Menu 28 Zeera 1 Menu

Menu Pizza Cones Mercato Italiano 3

10 Review to Pizza Local Market

Chain # Preferences Comment Potentiality • Pizza outlets (chain) – or - Perceived as typical Pizza outlet • Operating locally through americana • Subject to Americana listed as a fast food outlet - Lately launched new pizzas joined Group Group reaches 23 Chains Pizza Hut 56 with TV commercials • Americana Operates /Excluding famous local - Grabbing a considerable Market Green land Factory share Italian restaurants that offers and Known as good • More Trendy than Pizza hut pizza providers Dominos Pizza 16 • Quality Consumer behaviour Towards • Premium Quality Pizza • Slogan “Better Ingredients Better • Quality versus Cost International Brands : Papa John’s 14 • Prime location outlets Pizza”

• Pizza Hut might not be the • Similar to Pizza hut • Medium most admired brand • Operating outlets in prime location however lately within last Little Caesars 6 • Low Profile , Minimal marketing 2 year a significant make investment over for their outlets – despite their large volumes • Good Quality Pizza and Italian Food • Good Ingredients acorss Classes B+/B- and Sbarro 5 • Mainly Delivery rather than “Eat in” C+/C- Class A consumer might • Less Premium Pizza Menu • Operating by Mo’men • have the Tendency for Pizza King 22 • Mainly driven by averagely priced • Corporate Standards pizza New brands as (Pizza pomodoro/ and other

Premium Pizza menu & Italian Food Operating through a Peppes Peppes Pizza 1 • • chain “ Italian outlets that provide • International Chain Pizza / Ruby Tuesday variants of Italian menu items • An Italian Outlet , International • Good Volume, Large Volumes , Cortigiano 6 Menu, Was initially known as Pizza • Got Heritage operating since 80’s • The following list is a chain complete list regarding the classification of the outlet

• Was one of the Leaders of Pizza • Low Volum as (Sbarro / Pizza Thomas) La Casetta 7 Market in Egypt • Became heritage , Low Volume

• TBA Roma Pizza 5

• Average Standard • Out of scope Majesty 7 • Less Premium pizza offers • Oriental Pizza

• More into (buy 1 Take One Free • Cost would be an issue Pizza Plus 7 Pizza)

Pizza Master • TBA 4 11

Pizza- Italian Pizza Hut

About : Known throughout the world for its variety of mouthwatering pizzas, Pizza Hut is also famous among Middle Eastern diners for its side offerings such as pasta, buffalo wings, breadsticks and garlic bread. Americana Group first brought the Pizza Hut brand to the region in 1979, with the first Pizza Hut restaurant opening in UAE. The family-friendly atmosphere and the wide range of tasty pizzas ensured that dozens of restaurants soon followed in neighboring countries within the Gulf, spreading soon after to Jordan and Egypt. Thirty years and millions of pizzas later, Americana Group’s network of Pizza Hut outlets now includes over 140 restaurants that not only entice diners in their thousands every day, but also deliver their world-famous pizzas to See Americana thousands of households every hour. (Hot LineTel:19000) Website http://www.americana-group.net/Our- Locator Menu Brands/Restaurants/Pizza-Hut.aspx www.pizzahut.com/

Outlet Locations: Cairo: 10th of Ramadan . 6th of October . Abbasyia . Abou Rawash . Agouza . Al Rehab . Dokki . Downtown . El-Sheikh Zayed . El Katameya . El Manial . El Shorouk . El Tagammoa El Khames . Garden City . Ghamra . Giza . Hada’ek Al Qobba . Haram . Heliopolis . Helwan . Maadi . Masaken Sheraton . Misr El Kadema . Mohandiseen . Mokatam . Nasr City . New Cairo . New Nozha . Obour City . Shobra . Zamalek . Alexandria: Lauran . Raml Station . Roushdy . Semouha . El Mansoura: Abd El Salam Aref St. . Ahmed Maher St. . El Glaa St. . El Magzer . El Mashya . Ezbat Akl . Ezbat El Shal . Gideila . Gihan St. . Kafr El Bdamas . Mogmmaa El Mahakem . Port Said road . Saad Zaghloul St. . Samia El Gamal St. . Tlkha . Tanta: El Bahar St. . El Helw St. . El Moatasm St. . Moheb st. . Saied St. . Stadium Area . Tanta Court . Tanta Station . Tanta University . Hurghada: Arabia area . El Ahia` area . El Dahar area . El Hadbah . El Helal area . El Kothar . El Madars st. . El Mamshah El Saiahy . El Markaz El Saiahy . El Sakalha square . Mubark areas (1-8) . Sherry st. . Sherton road .

–

"Airport“

– 12

Pizza- Italian Domino’s Pizza

About : Founded in 1960, Domino’s Pizza is the world leader in pizza delivery. With more than 9,000 stores in over 60 markets around the world, Domino’s Pizza is a mega brand driven by the strength of our successful franchisees. The Domino’s Pizza economic model is built on strong cash-on-cash returns. Our industry-leading technology platform enables online ordering, direct email marketing, cost controls and store management. Domino’s value-added supply system ensures quality, consistency and leverages our purchasing power.

19223 Website Locator Menu Pizza Items Domino's Pizza The Management Address : 51 Abbas El Akkad St. Landmark: Above CIB - Commercial International Bank 1st Zone, Nasr City, Cairo 02-24040383, 02-24040380, 016- Outlet Locations : Tel : 8804916 Roxy, Heliopolis, Cairo Beside Misr Housing & Investment Co. 19223, 02-22911717, 02-22911818 24040 451 Website http://www.dominos.com/ Mohandeseen, Giza beside El Khaligeya air co. 19223, 02-33054028, 02-33054027, 02-33054026 Maadi, Cairo Beside Cairo American College 19223, 02-25166394, 02-25200055, 02-25200044

El Haram, Giza In Front Of KFC 19223, 02-33844004

7th District, Nasr City, Cairo Inside Wonder Land Mall 19223, 02-24040743, 02-24014004

Mokattam, Cairo In Front Of El Nasr Mosque 19223, 02-26670044, 02-26670043

Shoubra, Cairo Beside The Egyptian Co. For Mobile Services - Mobinil 19223, 02-22018232, 02-22018236, 02-22018243

Sporting, Alexandria Beside Saint Gabriel School 19223, 03-5934981, 03-5934982

El Asafra Bahary, Alexandria Beside Regency Hotel 19223, 03-5486067, 03-5507755

1st Zone, Nasr City, Cairo Above CIB - Commercial International Bank 19223, 02-24040383, 02-24040380, 016-8804916

Semouha, Alexandria Beside Zahran City Mall 19223, 03-4250771

6th Zone, Nasr City, Cairo Beside Happy Family Supermarket 19223, 02-22734207, 02-22734795, 02-22734788

El Nozha El Gadida, Cairo Beside Islam Rafiq Pharmacy 19223, 02-26209712, 02-26209713, 02-26209714

Dokki, Giza Beside HSBC Bank Egypt 19223, 02-33361487, 02-33361479

Al Rehab City, Cairo shop no. 949 19223, 02-26921422, 02-26921506, 02-26921516

– 13 Pizza- Italian PAPA John’s

About : As a high school student working at a local pizza pub in Jeffersonville, Indiana, Papa John's founder John Schnatter realized that there was something missing from national pizza chains: a superior-quality traditional pizza delivered to the customer's door. His dream was to one day open a pizza restaurant that would fill that void. In 1984, "Papa" John Schnatter knocked out a broom closet located in the back of his father's tavern (Mick's Lounge), sold his prized 1972 Z28 Camaro, purchased $1,600 worth of used restaurant equipment, and began selling his pizzas to the tavern's customers. The customers loved the pizza so much that John was able to expand by moving into adjoining space eventually leading to the opening of the Today, there are approximately 3,000 Papa John's restaurants operating in 49 states and 29 international markets. Papa John’s – Management More importantly, Papa John's remains committed to its heritage of making a superior-quality, traditional pizza. Address 99 El-Thawra St, Heliopolis, Website http://www.papajohns.com Tel 2414-2221 Food Pizza Menu Website www.papajohnsegypt.com/

Tel:19277 Outlet Locations :

Mohandeseen 20 Gamaet El Dewal El Arabeya St.Landmark: Inside Atlas Zamalek Hotel 19277, 02-33022094, 02-33022091

Heliopolis 31 Abdel Hamid Badawy St.Landmark: In Front Of El Shams Club, Gate 2 02-26214445,/6/7 –

Heliopolis Omar Ibn El Khattab St., Floor 1Landmark: Inside Stars Centre, phase 2, New Food Court Tel: 19277, 02-24802353

Maadi 8 /2 El Nasr St./Landmark: above Hardee's/New Maadi, 02-25173300, 02-25179020

New Cairo 5th Compound, 4th District, 6th Area, Inside Canadian International School 02-26182139 Landmark: Inside Canadian International School

Nasr City 66 Hassan El Maamoun St.Landmark: Behind Al Ahly Club 6th Zone, 02-26716555, 02-26709666, 02- 26711155

Al Rehab City Food Court/Landmark: Beside Hardee's, Restaurant No. 12 02-26924866

Marina, North Coast Zone 14, Marina 4.Landmark: In Front Of El - Ezaby Pharmacy 046-4453982, 046-4453981

Nasr City 71 Aly Amin St./Landmark: In Front Of El Mahmal Supermarket 7th District, 02-22639203

Downtown 2 Mohamed Roshdy St./Landmark: Inside Atlas Hotel Tel: 02-23918311

, Heliopolis 19 Omar Ibn El Khattab St.Ismaileya Square 014-4411188

Downtown 7 El Sharekat St. El Opera Sq/Landmark: Beside Kakheya Mosque 02-23924083, 02-23924026 –

6th Of October Central Spine/Landmark: Inside October Trade Center, Beside Diamond Mall 014-4411020, 02-39122689 – 6th Of October 19 El Iskan El Hadaeqy Bldgs., Central Spine Landmark: entrance D2 El Sheikh Zayed, 02-38523386/9, 014-8881190

Pizza- Italian Little Caesars

ليتل سيزر !! أكثر من بيتزا فهى إمتياز -: إستحقت شركة الظبى للسياحة و المطاعم أن تكون صاحبة حق اإلمتياز الوحيدة فى مصر (About : • Franchised by : Al Dhabi for tourims & Restaurants (Egypt & Middle East و أول شركة تحصل على اإلمتياز بالشرق األوسط. Low Profile in Egypt • و تاريخ عريق -: Operating Several in Egypt • بل و ظاهرة بكل المقاييس ، فبعد أن كانت عام 1959 مطعما وحيدا ًللبيتزا فى ضواحى ديترويت بوالية ميتشجان يمتلكة مايكل و ماريان إيليتش ، أصبحت اليوم واحدة من أكبر No Presence outside Cairo • سالسل لمطاعم البيتزا فى العالم . . 19202 Outlet Locations : Little Caesars El Dhabi For Tourism & Restaurants Down Town: Arkadia Mall, Corniche El Nil, 3rd Floor Heliopolis : 67 El Hegaz St. Address 14 Dr. El Mahrouky St. Maadi : 11/2 El Nasr St., New Maadi Mohandeseen, Giza Tel: 02-33440115, 02-33440115 Nasr City: 39 Abbas El Akkad St. Website http://www.littlecaesars.com.eg Mohandessin: 19 & 20 Sour Nadi El Zamalek (Commercial Passage) http://www.littlecaesars.com/ Giza: 3 Hassan Mohamed St.

Sbarro

About : The Sbarro brand, which has started in 1956 which currently operating in nearly 1000 units worldwide, has become synonymous with fresh & inventive Italian food. Our famous pizza is only the very beginning of the Sbarro culinary adventure. Delicious pizza, pastas, salads, sandwiches, & homemade desserts are the nexus of the Sbarro concept. We’re serving up fresh, traditional Italian cuisine, our cooks prepare these specialties in exhibition kitchens while quests relax in a casual atmosphere. Food Menu Menu

Outlet Locations Sbarro 6th of Gamgoum Center (opp. Misr University for Science & Technology), Ground October City: Floor, 6th of October City Address: 79 Merghany St, Heliopolis Tel : 24144393 Heliopolis : Citystars, Omar Ibn El Khattab St., Phase 1, 5th Floor Mobile 010 4613999 Maadi : Maadi Sporting Club, Tahseen Shanan Sq. Website http://www.sbarro.com/ Giza: 259 El Haram St., Haram

Pizza- Italian Pizza King

Founded Mo'men Group acquired Pizza king brand in 2008

Mo'men Group acquired Pizza king brand in 2008. In 2009, the Group invested in a complete brand make over, with one of the biggest branding agencies in the world. With their help, the back of the house was undated with new technology, aiming to enhance the customer experience. Since its acquisition, Pizza King sales figures tripled and the number of restaurants doubled to reach 23 operating restaurants. We serve more than 4 million customers yearly. We promise our customers a value and fun-packed experience. Pizza King was the first in the market to introduce the value-combo offers for, after college outing, visits with grand parents, and gatherings See Mo’men with family & friends young and old. Our new interiors are inviting, cheerful, fun, happy and comfortable. The menu is family-friendly and affordable so customers can visit us frequently. The new contemporary interiors and logo are comfortable, warm and fun-packed, enforcing the brand essence – smart value… Pizza King is a smart and honest brand. We ensure that the value received exceeds the amount spent on the BUY 1 GET 1 value offer, and the great fun packed atmosphere, and great service. Pizza King is currently running its first national TV campaign across Egypt. Pizza King is the brand that brings you value and fun… At Pizza King, You're the King… Food Menu Pizza Menu 19519 Website http://pizza-king.co http://www.facebook.com/PizzaKing.Egypt

13 Branch Nasr City, Cairo 26 Abou Dawoud El Zahery St.6th Zone, 19519 El Haram in Front Of Twinky shop 360 Haram St. El Haram 162 El Haram St. 02-37802028 Bein El Sarayat 42, 44 Tharwat St. In Front Of Faculty Of Commerce - Cairo University 02-37481847 Heliopolis 51 Abdel Hamid Badawy St.In Front Of El Shams Club, Gate 1 02-26241242 Mohandeseen 37 El Riad St. Intersection Of Demascus St. 02-33027021, 02-33050992 Mohandeseen 2 Gamaet El Dewal El Arabeya St. beside Al Nabila Cairo Hotel 02-33474216 Roxy, Heliopolis Othman Bldgs.,Above Royal House Supermarket 02-24526690 Nasr City Home Delivery 19519 Stanly, Alex 237 El Guish St. 03-5410922, 012-4703940 Shoubra 209 Shoubra St.In Front Of Saint Teresa Metro Station 02-22014026 New Maadi, 8 /2 El Nasr St.Beside Cilantro Café 19519 Marina, N Coast Alex Matrouh Desert Rd., Marina 2 Beside Sea Gull Marina Hotel 19519 Nasr City Abbas El Akkad St., Floor 3 Inside Wonder Land Mall,7th District, Marsa Matrouh 5 El Lido Division In Front Of Shahrazad Hotel 19519 Abbasseya 111 Abbasseya St. beside Omar Effendi 02-24855036 Faisal 12 El Sherka El Wataneya Towers, Faisal St. Beside Qaoud Hotel 02-33844262 6th Of October El Hosary Sq., Central Spine Inside Henaida Commercial Center, Shop No. 12, Beside 6th Of October University 19519 Hurghada Inside Senzo Mall Villages Rd., Hurghada 065-3464859 Banha, Kaliobeya Farid Nada St.In Front Of Security Investigation Of State 013-3235765 16 Hadayek El Maadi 121 Misr Helwan Agricultural rd.Beside American Balloons Company 016-6629835

Pizza- Italian Peppes Pizza

About : Peppes Pizza is a unique blend of the American, Norwegian and the Scandinavian international restaurants concept. Norway is famous for its wonderfully pure and unspoiled nature with fjords, and mountains, snow and glaciers. At the same time, the North Sea Oil, the harsh climate, the infrastructure and standard of education have combined to make Norway a highly technological and prosperous country. Norway is one of the largest counties in Europe and borders on Sweden, Finland and Russia. The population of 1.4 million is scattered throughout the country. Norway has one of Europe’s highest pizza consumption rates per head of population. Peppes Pizza is the story of a unique pizza www.peppes.com/ Food Menu Menu

Outlet Locations Giza 121 El Nil St.,Inside Ruby Tuesday Boat, Giza, Giza Tel:02-37611067, 011-7077600

Crave

You Crave, We Serve”. Crave serves an eclectic menu of European, Asian and American dishes. Unique chandeliers with dangling silverware illuminate the restaurant’s modern black and white decor. Servers are neatly dressed, attentive and friendly. Save room for dessert. Try the famous chocolate 'volcano' fondant cake. There are two levels with smoking and non-smoking sections. Catering is available. Food Menu Menu

Category International Cuisine | Restaurants | Restaurants Eat Out Crave Management 17 Mansour Mohamed Beside Alfa Address Market , Zamalek, Cairo Tel 27369629 Outlet Locations : Website http://www.ticoeg.com/ Zamalek 22a Dr. Taha Hussein St. Landmark: Beside China Embassy 02-27363870 (Not Operational) Maadi 30 Road 213, Degla, New Maadi 02-25198443

Heliopolis Tivoli Dome, Omar Ibn El Khattab St. 02-24153260

6th of Oct Km 19, , City View Village,Landmark: Inside Le Lido Club,Cairo Alex Desert Rd., Giza 02-38388469, 38388468, 3838846717

Pizza- Italian Cortigiano

Arrive with an appetite for Cortigiano's rich Italian flavors in generous portions. Entrees include homemade pastas, seafood, meats and pizza. Try a cup of their creamy onion soup. The dining area is inviting and elegant with subdued lighting and soft music. They offer long tables to accommodate large groups, as well as cozy booth seating for couples. Servers stand close, waiting to assist. Among the satisfying desserts, don’t miss the apple pie with vanilla ice cream.

Tel: 19181

Cortigiano Management Co Address 53 Oman St., Off Micheal Bakhoum St., Floor 12 Area Dokki, Giza Tel: 02-37624609, 02-37497699 Outlet Locations: Heliopolis 14 Samir Mokhtar St. Off Nabil El Waqqad St.Landmark: Beside Africano Restaurant 02-24142402, 02-24142202 Dokki 44 Micheal Bakhoum St. Off Oman St.Landmark: Beside Shooting Club 02-33374838, 02-33360620 Maadi 32 Rd. 7,Maadi, Cairo 02-23800417, 02-27510452 Dokki 53 Oman St., Off Micheal Bakhoum St., Floor 12 02-37624609, 02-37497699 Heliopolis Home Delivery Heliopolis, Cairo La Casetta Alex Inside Mirage Mall, Beside Alex International Garden, Downtown, 03-9577766, 03-9577755

Website http://lacasetta.com/ (under Construction)

Category: Home Delivery | Italian Cuisine | Italian Food | Italian Restaurant |

La Casetta Management Outlet Locations: Address 6 Ibn El Walid Sq. Heliopolis : 139 El Merghany St. Landmark: In Front Of Shooting Club, Heliopolis : 32 Abdel Aziz Fahmy St. Main Gate Maadi : Residence Hotel, 11 Road 18 Area Mohandeseen, Giza Nasr City: 13 Ismail El Kabbany St. Tel 02-37487129 Mohandessin: 32 Kambiz St. 18 Pizza- Italian Roma Pizza 2 Go

The idea of Roma Pizza was born in Los Angeles, California on a warm summer night in 1985. The inspiration, however, came about a few years earlier when in 1979, Jeff Sarazzini, an Italian- American, visited his childhood hometown of Napoli, Italy after having lived his entire adulthood in California. Jeff was immediately drawn to the city’s charm and atmosphere. However, above everything else, Jeff could hardly ignore the city’s reputation for scrumptiously tasting pizza. In 1998, a group of Egyptian entrepreneurs, inspired by Jeff’s success, created Roma Pizza, a brand built on Jeff’s philosophy, a full-fledged store was launched. The brand’s inauguration was highly 19914 successful. The concept of the pizza slice quickly rallied support from local pizza fans and new customers alike. It became a symbol of satiating hunger quickly, conveniently and of course deliciously! Roma Egypt S.A.E Roma Pizza uses the freshest and highest quality ingredients. The brand has become synonymous 60 Abdalah El Arabi St. with succulent pizza slices hence the motto ‘Big Slice, Big Taste.’ Address Nasr City P.O. Box: 2019,11391 Fax: +202 240 32394 Mobile: +2010 512 7127/+2011 877 7772 Email: [email protected] Outlet Locations : Roma Pizza 2 Go - Buffalo Burger Website www.roma2go.com Mohandeseen 28 El Nil El Abyad St. Lebanon Sq. Tel: 19914, 02-33048340

Heliopolis 83 Nabil El Waqqad St. Ard El Golf, Tel: 19914, 02-24143090

Sheraton Bldgs., Heliopolis 2 Misr Lel Taamir Bldgs., Tel: 19914, 02-22661910

Mohandeseen, Giza Home Delivery

Nasr City, Cairo 9 Hafez Ramadan St. Off Ahmed Fakhry St.Landmark: behind Al Ahly Club 6th Zone, Tel:19914, 02-22702232, 011 Majesty

As part of our continued expansion of the series and provide the best level of service to satisfy you would like to inform you that we have updated the series and established different departments to work to provide the best service to our customers and because of the many restaurants are using the attribute of Commerce of the series we have decided to sacrifice attribute the trade have made the long struggle in the past years. Food Menu http://www.majestygroup.org/site/doc_en/menuen.php

Outlet Locations : 19915 Nasr City 7 Abbas-ELAkkad Street Heliopolis 76 AL-Khalifa AL-Mammoun Street Majesty Restaurants 5 Emarat El-Gabal Al-Akhdar New Maadi 1 street 270 nasr street corner infront of Albanian-Malki Address : Next to Sekkah Club AL-Mohandsen 30 A League of Arab States Street Tel: 19915, 02-24019563, Mobile 010-1187976 Triumph 138 AL-Nuzha Triumph Street Website www.majestygroup.org/ AL-Mokatam 25 street 9-Nafoora Square 19 AL-Macmoura , Ale ALnasr Street ALkayther Building Public Security. Pizza- Italian Pizza Plus

About Low Profile Business – Less premium pizza offer – Mainly business is promoted by offers ( eg. buy one and get one free)

Pizza Nasr City 46 Abbas El Akkad St. Landmark: In front Of B.Tech 6th Zone, 02-22754196, 02-22754213 Heliopolis 59 Abdel Hamid Badawy St. Landmark: In front Of El Shams Club, Gate 1 02-26240971

Plus El Haram 307 Haram St. Landmark: In front Of Europe Hotel 02-37808960, 02-35855484

19441 Mohandeseen 57 Lebanon Sq. Landmark: In front Of Audi Bank 02-33447393

Maadi 2 El Gezirah Tower, Corniche El Nil Landmark: Maadi Entrance 2, In front of Sadat Academy 02-25265151, 02-25266030

Shoubra 12 Aghakhan Towers - Corniche El Nil, Aghakhan 02-22036741

El Manyal 115 Abdel Aziz Al Saoud St. 02-25326442, 02-25326441 Pizza Master

Pizza Heliopolis 4 Ghernata St.Landmark: In Front Of Faisal Islamic Bank Of Egypt,Roxy, 02-22577136, 02-22577138 Faisal 192 Faisal St.Landmark: In Front Of NSGB - National Societe Generale Bank 02-33860400

Master Nasr City 4 Abbas El Akkad St.,Landmark: Beside Three M Shop,6th Zone, 02-26717730, 02-26717729 19577 Mohandeseen 3 Lebanon Sq.Landmark: In Front Of Mo'men Restaurant 02-33025214

La Trattoria Restaurant

La Trattoria Website http://www.sunrisehotels-egypt.com/Section_Accommodation.aspx?HotelID=7&SectionID=119&LanguageID= Area Address Telephone

Restaurant Hurghada Km 32, Safaga Hurghada Desert Rd. Landmark: Inside TIA Heights Makadi Bay Hotel Makadi Bay, 065-3590590,/1

Safaga Km 20 , Hurghada Safaga Rd.Landmark: Inside Sunrise Select Garden Beach Resort & Spa Villages Rd., 065-3460040 El Salam St.Landmark: Inside Sunrise Island Garden Resort Shark's Bay, 069-362163120

Other Pizza Outlets Online Ordering / Others

El Mansoura: Abd El Salam Aref St. . Super Cairo: Dokki . Downtown . El Manial 3al Ahwa Cairo: Agouza . Dokki . Ahmed Maher St. . El Glaa St. . El Queen 9 . Garden City . Giza . Haram . Maadi Menu Mohandiseen . Zamalek . Magzer . El Mansoura University . El Menu . Mohandiseen . Zamalek . Panda Mashya . Ezbat Akl . Ezbat El Shal . 15 Gideila . Gihan St. . Kafr El Bdamas . Menu Cairo: Heliopolis . Masaken Mogmmaa El Mahakem . Port Said Bocelli road . Saad Zaghloul St. . Samia El 4 Sheraton . Nasr City . New Tartino Alexandria: Lauran . Raml Station . Menu Nozha . Gamal St. . Tlkha . 5 Menu Roushdy . San Stefano . Semouha .

Pasta Cielo Cairo: El Tagammoa El Khames . La Vista 3 Lindo 1 Cairo: Maadi . Heliopolis . Nasr City . Menu Zeera Menu 1 Cairo: Maadi . Menu Pizza House 2 Cairo: Helwan . Obour City . Condetti Heliopolis,Heliopolis2,Al Rehab 1 Cairo: Maadi . Menu Pizza Menu City, Heliopolis, Zamalek, Nasr City, Cones Maadi, New Cairo, Nasr City • Pizza Cairo: Agouza . Dokki . El Manial . Lazio 4 Haram . Maadi . Menu Da Franco Cairo: Agouza . Dokki . Giza 5 • Menu . Mohandiseen . Zamalek . Portobello • Italiano 2 Cairo: Heliopolis . Nasr City . Menu Charwood’s 53 Gameat El Dowal El Arabiya St., Mohandiseen 3749-0893 La Mamma Cairo: 6th of October . El- 3 Prosperos Menu Sheikh Zayed . 1 Cairo: Maadi . Teatro 31El Nakheel St., off Batal Ahmed Abdel Aziz Menu St. (on the corner of Sharq Insurance) • Mohandiseen. 3762-4391/2 • Cairo: El Katameya . El Carlo's Pizza Le Pacha 1901, Saray El Gezirah Street, • La Rosa Schmooze 4 Tagammoa El Khames . 1 Cairo: El Tagammoa El Khames . Zamalek, Cairo, Egypt-2340-6730 • Menu Maadi . New Cairo . Menu • Ziko Pizza 40 Saqr Qoraish Bldgs., Heliopolis, Cairo, • Charwood’s North Coast: Marina Gate 1 EGYPT/ (+202) 22677055 (+2011) 3993375 Le Tabasco . Marina Gate 2 . Marina Caribbean 106 Hassan Maamoun Street, Nasr City, Cairo, La Plage 7 Gate 4 . Marina Gate 5 . Sidi Mansour Cairo: Agouza . Dokki . Maadi . Marina Gate 6 . Marina 5 Rest & Café Egypt +20 2 22738299 Menu Menu Mohandiseen . Zamalek . Gate 7 . Porto Marina . Maison Ciro’s Pizza Cairo: Heliopolis . Maadi . Thomas 2 Pomodoro Masaken Sheraton . Menu Sky Lounge Cairo: El Manial . Maadi . Pizza Rito 4 Mercato Cairo: Al Rehab . El Menu Mohandiseen . Zamalek . Italiano 3 Tagammoa El Khames . Magnum 45 Menu Alexandria: San Stefano . Pizza 21 Prestige 45 Geziret el-Arab Street, Cairo Egypt Phone: +20 2 3347 0383 Bakery Outlets Table of Contents :

Bakery

Monginis Delight La Poire Cinnzeo

Samadi Alain Le Notre TBS the Bakery Shop The Bakery Marriott

House of Donuts Maestro Cinabon Le Carnaval

Pumpkin Bohsoli

22 • •

• • • • • • • Bakery • – Market Overview •

Artisanal Hotel Operated Hyper Markets Industrial (Individuals/Chains) Outlets Chains

Premium Ordinary Hotel outlets Hotel outlets Monginis Carrefour carrefour.com.eg Outlets / Chains Outlets/Chains (individual) (Chains) Rich Bake spinneys spinneys.com/egypt Hyper One hyperone.com.eg Brunch Metro Market La Poire Cakes House 3 Baron Pastry Shop La Gourmandise Four Seasons … See Industrial bakery Alain Le Notre 8 Delight Sweet House 6 Boulangerie - Méridien Heliopolis Bakery by Marriott 13 Gourmet Egypt gourmetegypt.com Brioche Doree 3 El Abd 3 Café Corniche- Inter-Continental Cakes House 3 El Domiaty 6 Delices Gourmet Shop - Hayat Makro Cinnzeo 2 El Mousa Pastry 5 Dusit Gourmet - Duset Al-Thani Delight 2 Groppi 3 Garden Court Café - Ramses Hilton El Bohsali 3 Kasr El Elysee 6 La Baguette- by Hilton Hurghada Fauchon 2 La pommes 8 La Patisserie- JW Mirriott Fino Bakery 2 La Reine 5 Le Bec Sucré - President Hotel Gianola 1 Les Dames 6 Le Four (Pyramisa) Gouthé 2 Marselia Patisserie 3 Le Gourmet ( Mo"venpick Pyramids House of Donuts 3 Palirma 3 Le Gourmet Shop (Ibrotel) Koueider, Abdel Rahim 7 Rigoletto 5 Le Marché (Fairmont) L' Amandine 2 Royal Bakery 2 Le Marquis -Concorde El Salam Hotel Le Carnaval 2 Saber 4 Postres Patisserie & Delicatessen Le Papillon 2 Salé Sucré 7 Window On The Nile - Sofitel Gezira Madera 6 Samn Ala Asal 2 Zanzibar Café - Pyramids Park Hotel Maestro Patisserie 2 Simonds 3 Notes : Mandarine Koueider 3 Sweet House 2 Marselia Patisserie 3 Tseppas 7 • Bakery per Capita consumption should be assessed for Monginis 21 Twinky 4 locals Munchies 2 Venizia 2 Nuntee's 2 Zanobia 3 • Kindly review Industrial section Pumpkin 4 Classique 9 Should consider Split across segments : industrial / Rigoletto 5 Cookie Man 5 • Salé Sucré 7 La Farine 4 artisanal Sedra 1 Manna 4 Limited Premium outlets with comparison to bakery TBS - The Bakery Shop 2 Shahd El Malika 9 • The Baker 3 Tartino 4 universe The Bread Basket 2 Tres Bien Patisserie 6 Selective hyper outlets operating in-store bakery shops Tortina 5 El Zahraa Bakery & Pastry 7 • – As above • Cakes and breads are the biggest categories in bakery with comparison to other sub-segments

23 Selective outlets Review & Comments

Chain # Preferences Comment Potentiality

Alain Le Notre 8 •Premium offering – Targeting Class A consumers •Managed by Amer Group Brioche Doree 3 •TBD TBD TBD Cakes House 3 •TBD TBD TBD Cinabon •Cinnamon Rolls – Premium outle Cinnzeo 2 •Premium outlets/ Int’l Brand TBD TBD Delight •New Chain – Fast Growing – Premium outlets – Mainly Tarts TBD TBD El Bohsali 3 •Mainly oriental pastry To be Excluded Fauchon 2 •Premium Pastry – Oriental pastry - Fino Bakery 2 Gianola 1 Started operation in Cairo a couple of years back – TBD Gouthé 2 Premium pastry TBD TBD House of Donuts •Mainly Donuts offering/ Quality bakery Prime Locations •Considerable Quality / Good Brand To be considered – Excluding donuts House of Donuts 3 Koueider, Abdel Rahim 7 Mainly oriental pastry L' Amandine 2 La Poire 30 •Considerable volume / Large no of outlets – Strong Brand – •Known with oriental Pastry To be Considered Le Carnaval 2 •Trendy – premium offering /Well known brand Madera 6 Maestro 2 •Premium Pastry Shop •Operated by Americana To be considered Mandarine Koueider 3 Monginis 21 -Operates both in Industrial & Retail /Mainly Bakery & Pastry Items •A considerable cakes volumes Industrial To assess both Industrial & Retail Munchies 2 TBD TBD TBD Nuntee's 2 TBD TBD Pumpkin 4 •Premium outlets TBD TBD Rigoletto 5 Mainly Ice Cream & Pastry shop Salé Sucré 7 Known Old brand – not trendy - TBD Samadi •Perceived as Oriental Pastry Shop/Not considered as bakery shop Managed by Americana Not considerable Sedra 1 Family business – premium pastry & Bakery - TBS the Bakery Shop 2 •Premium outlets – Premium Quality Specialized outlet in bakery – To be considered – unkown Volumes The Baker 3 Known brand – selective outlets – Average Quality The Bakery Marriott 13 •Trendy – favourable brand – leader in the Concept – Also perceived as café Operated by Marriott The Bread Basket 2 TBD Tortina 5 Operating through Metro Markets – Quality Pastry - Managed by Metro – Mansour TBD

24 Hotels Bakery Outlets

Artisanal Hotel – Bakery Shops

Monginis La Poire Baron Pastry Shop Baron Hotel Egypt Zanzibar Café Pyramids Park Hotel

TBS the Samadi Bakery Shop Dusit Gourmet – Duset Al-Thani La Baguette – – – Hilton Hurghada

House of Cinabon Donuts Le Four Pyramisa Hotel Le Gourmet Shop Ibrotel

Postres Patisserie & Pumpkin Cinnzeo Delicatessen Café Corniche- Golden Tulip Hotel Semiramis – – – Flamenco Cairo Inter-Continental

The Bakery Boulangerie Delight – Marriott Méridien Heliopolis La Gourmandise Four Seasons Hotel

Alain Le Garden Court Café – Le Carnaval Le Marché Notre Ramses Hilton Fairmont – Le Gourmet Mo"venpick Resort / Maestro Delices Gourmet Shop Pyramids Hayat

Window On The Nile – La Patisserie Sofitel Gezira JW Mirriott

– Le Marquis – Concorde El Salam 25 Bakery – Pastry Shop Cinnzeo

Cinnzeo is a unique café style bakery that specializes in producing in-house oven hot Cinnamon Rolls and fantastic coffee world wide. A proudly Canadian Company. Close yours eyes and imagine that challenging day either at the office or at home with the kids. You are feeling the stress of a full day as you scurry through the mall. Suddenly your senses are acute to the wonderful smell of SIAM™ Cinnamon. You seem drawn to the location, and as you approach the attractive looking store you see the friendly staff preparing products on sight in a warm, inviting Cinnzeo Egypt environment. You can see all of the fresh ingredients being used, and on the hot Email [email protected] plate is the prize. A hot, gooey delight smothered in Cream Cheese frosting. You are Phone 26909830 & 24148888 helpless. Your nose and eyes have drawn you close and now your stomach has taken over. Website http://www.cinnzeo-eg.com Our friendly people in their crisp bright uniforms present you with your prize of a Email [email protected] Cinnaroll™ and a cup of fresh brewed coffee. You have rewarded yourself.

Outlet Locations

Nasr City 16 Rabaa Investment Bldgs., El Nozha St. Landmark: Beside NSGB - National Tel: 02-22917020, 02-24148888 Societe Generale Bank

Heliopolis Omar Ibn El Khattab St., Floor 0 Landmark: Inside Stars Centre, Phase 1 Tel: 02-24148888 TBS – The bakery Shop

About :

Category: Bakery | Bakery and Pastry Shop | Home Delivery | Pastry

TBS The Bakery Shop Outlet Locations Address: 4D Gezira Street, in front of Gezira Club Zamalek 4 D El Gezirah St. Landmark: Beside Fauchon Pastry Tel: 02-27360071, 02-27360073 Telephone: 2736-0071 and 2736-0072 Heliopolis 22 Baghdad St. Landmark: Beside Magrabi optical El Korba, Tel: 16679, 02-22908388, 02-22909018

Maadi TBS - The Bakery Shop 60 Rd. 9 Landmark: in Front Of Villa 55 Restaurant & Café Tel: 16679, 02-27508479

Zamalek TBS - The Bakery Shop Home Delivery Tel: 16679 l North Coast Km 57, Landmark: Inside Diplomatic Resort 3 Alex. Matrouh Desert Rd., Tel: 011-0060538, 014-4457268 26 Pastry - Bakery Le Carnaval

How to implant a French concept, related to the French taste in the heart of the oldest and most ancient civilization. This has been the challenge that always kept LE CARNAVAL under the light of distinction and merit. Visiting LE CARNAVAL is not entering a French Pastry and Salon De Thé. Instead, It's going for a walk in a gallery of arts and antiques, in an exhibition of colors, shapes, and artistic creations. The Story of LE CARNAVAL is deeply linked with Egypt 's implementation of fine Le Carnaval pastry, French taste, and high standard. We always Keep in mind to be the best, concentrating our efforts in Quality, Address : 48 Michel Bakhoum St, Mohandeseen Tel : 202 33 88 902 hygiene, acuity, and international standards, wishing to be always..., your choice Email [email protected] Category: Category(s): Bakery & Pastry Shops | Restaurants Website lecarnaval.net/main.htm

Outlet Locations

Roxy, Heliopolis 1 El Saada St. Tel: 02-22565599, 012-2288907, 02-24540172 Sedra Dokki 48 Micheal Bakhoum St. Tel: 02-33388902, 02-37486319

The beginning was in 2001. That year which saw the birth of Sedra. Since that date, and Sedra is a symbol of quality. who crossed from the beginning steps toward excellence is not fixed at the local level but at international level. Sedra services and products are comparable to European levels in general and French in particular. Therefore, selecting Sedra like you tasted the most beautiful in the world and chose the best of the best

Category: Bakery & Pastry Shops Sedra HQ address 31b shams-aldin alzahaby, gulf

land, missr algadidah Outlet Locations e-mails [email protected] - Heliopolis 31b Shams-Eldin Al-Zahaby, Ard El-Golf 26904161 – 26904160 [email protected] North Cost Marina 2, Shansylesee, Tel: 26904161 – 26904160 Website www.sedra-eg.com 27 Bakery – Pastry Shop Monginis

About : In 1991, MONGINIS came to EGYPT with its history and deep knowledge of perfect baking. Today it has a network of more than 35 outlets spread across Cairo and Alexandria. Cairo, the Triumphant City, known officially as al-Q?hirah, is one of the world's largest urban areas. It is the administrative capital of Egypt and it is dotted by almost every famous pyramid, such as the Great Pyramids of Giza on the very edge of the city. Cairo is an amazing city full of life and movement, and it is that way almost 24 hours a day. And here, the Egyptians are most at home in this powerful, modern and ancient city. Cairo offers an incredible selection of shopping, leisure and nightlife activities. Looking at a rich cultural heritage and bright growth prospect Monginis Foods & Services of the city, Monginis felt a need to be present in Cairo and began its operations. In the city of Cairo cake shop of Monginis Address: 4, Princessa Street Kobri al Balah. means a treasure of cakes made with exotic flavours, variety of shapes and in different sizes. Selecting a cake from such a Abu Rawwash, wide array is quite a task for the consumers. Apart from the standard designs, Monginis offers virtually any design, which is Call Centre: +202 257 8888 7 entirely customized as per the specific needs of the customers. The consumers enjoy the cakes and pastries along with their Tel: +202 37981555 friends and relatives in the Monginis cake shop or at any other location of their choice. They also trust Monginis whenever Fax : +202 37690991 they think of gifting cakes to their near and dear ones for their birthdays, anniversaries, house warming ceremony or for any Mobile : +201-monginis Feedback: [email protected] other festive occasion or for special event days like Fathers Day, Mothers Day, Friendship Day, Teachers Day, Childrens Day, Valentines Day, New Year Day, etc. Similarly, in Cairo chocolate brands from various countries are available but for the Website www.monginis.net purpose of gifting the kind of exclusivity and personal touch required is provided by a very few players. Monginis is one of them. Monginis offers chocolate bouquets and chocolate baskets, which the recipient of the gift finds not only exotic but also enjoys the sweet taste of it by eating the delightful chocolates. Monginis is a company that produces cakes & breadT the goods are distributed through it's own franchise network of 35 shops. Monginis also offers a facility of gifting cakes online through its secure website. In 1991, MONGINIS came to EGYPT with its history and deep knowledge of perfect baking. Today more than 35 outlets network across Cairo and Alexandria, Monginis is still dishing out melt-in-the-mouth Celebration Cakes, Cookies, Chocolates, Specialty Breads, Snacks and Savories, as well as gift a cake online concepts, corporate surprises, party decoration ideas, and free home delivery in the 21st century... We've come a long, sweet way!!!

http://egypt.monginis.net/

Category: Bakery – Pastry

Outlet Locations : (Mobil Stations )

Outlet Locations

6th of October City: El Hosary Sq. (beside Mo'men), 6th of October City Down Town: 1 Tawfiq Diab St., Garden City Heliopolis : 15 Baghdad St., El Korba Heliopolis : 5&6 Merryland Bldgs, Gesr El Suez St. Heliopolis : 92 El Hegaz St. Heliopolis : Caltex Gas Station, Sheraton Bldgs., Cairo int'l Airport Rd. Heliopolis : El Taewoon Gas Station, Salah Salem St. Contact Information: Maadi : El Gazayer Sq., El Nasr St., New Maadi Maadi : 25 Road 9 Maadi : Pico Bldg, 24 Wadi El Nil St. Maadi : Road 9, Block 584, Mokattam Nasr City: 3 El Fareek Aly Amer St. (off Makram Ebeid St.) Nasr City: 42 Aly Amin St. Heliopolis : Wataneya Gas Station, Omar Ibn El Khattab St. Down Town: 1 Osman Ahmed Osman Towers, Aghakhan Bldgs., Shoubra Maadi : Maadi City Centre, Ring Rd. New Cairo City : Golf City Mall, Mubarak St., Al Obour City Heliopolis : 36 Abu Bakr El Seddik St., Safir Sq. Nasr City: 73 Mostafa El Nahas St. Heliopolis : 88 El Merghany St.

Maadi : Road 9, Block 584, Mokattam Nasr City: 3 El Fareek Aly Amer St. (off Makram Ebeid St.) Nasr City: 42 Aly Amin St. Heliopolis : Wataneya Gas Station, Omar Ibn El Khattab St. Down Town: 1 Osman Ahmed Osman Towers, Aghakhan Bldgs., Shoubra Maadi : Maadi City Centre, Ring Rd. New Cairo City : Golf City Mall, Mubarak St., Al Obour City Heliopolis : 36 Abu Bakr El Seddik St., Safir Sq. Nasr City: 73 Mostafa El Nahas St. Heliopolis : 88 El Merghany St.

l 29 Bakery Samadi – “Americana”

Americana Group created Samadi for those seeking a traditional taste of the Orient. Some 50 tantalizing varieties are sold in seven Samadi stores across the region, including a comprehensive assortment of the finest Middle Eastern pastries, from the crispy baklava to the mouthwatering Basbousa. Samadi’s huge popularity following the 1975 opening of its first outlet in Egypt led to several more in the country and others in Kuwait. Website http://www.americana-group.net/Our-Brands/Restaurants/Samadi.aspx

Category: Bakery & Pastry Shops Samadi Outlet Locations :

Mohandeseen 47 El Batal Ahmed Abdel Aziz St.Landmark: beside KFC Restaurant 02-33448671, 02-33023074, 012-5550027

Heliopolis 44 El Hegaz St. beside Chicken Tikka restaurant El Mahkama Square 02-26388459, 02-22905568

Zamalek 6 A Ismail Mohamed St. Landmark: beside Hardee's 02-27381770

Maadi 93 Rd. 9 Landmark: Beside KFC restaurant 02-23585432

El Anfoushi, Alex El Guish Rd. Landmark: Beside Egyptian Sea Scout 03-4805114, 03-4805119

Nasr City 15 El Batrawy St. 1st Zone, 02-24055143

Maestro – “Americana”

Through the Maestro brand, Americana Group responds to the demand of Egyptian consumers for traditional French pastry of consistently high quality. The brand’s first store opened in 2010, in Egypt, and quickly gathered support from a loyal clientele, which was won over by Maestro’s tantalizing French-style delicacies. The Maestro menu ranges from freshly baked bread and croissants to a wide selection of delicious cakes and mini sandwiches.. Website http://www.americana-group.net/Our-Brands/Restaurants/Maestro.aspx 19133 Category: Maestro

Outlet Locations :

Heliopolis 23 El Maahad El Eshteraky St. El Merryland, Heliopolis, Cairo Tel: 02-24500038, 02-24500039, 018-6449085

Mohandeseen 47 El Batal Ahmed Abdel Aziz St. Landmark: beside KFC Mohandeseen Tel: 02-33448671, 02-33023074, 012-5550027

Heliopolis Omar Ibn El Khattab St. Landmark: Inside InterContinental Cairo Citystars Tel:02-24800100 Hotel 30

Pastry - Bakery Alain Le Notre - Bakery

Alain LeNotre bakery chain lives up to its Parisian tradition of serving fine pastries. Considered as one of the leading patisseries in France, the LeNotre family offers catering services for any special event or celebration in the Cairo area. Glass cases and counters are filled with colorful cakes, cookies, chocolates and croissants. They also serve specialty ice cream, salads, pizzas and coffee drinks. For spectacular views of Old Cairo, head to the location in Al Azhar Park.

19133 Area Address Telephone Contact Information: (Hot LineTel: Mohandeseen 29 Gamaet El Dewal El Arabeya St., Beside Moquette Centre, 02-33358172, 02-33358192 Heliopolis 93 El Merghany St., Beside Johnny Carino's Restaurant, 02-22902516

Azhar Park Salah Salem Rd., El Darrasa, Inside Al Azhar Park, Azhar, Cairo 02-25109151, 02-25109150

North Coast Km 105, , Marina 3, Inside Porto Marina Resort & Spa, Marina, 011-6606674, 046-4452716

Website www.alainlenotre.com North Coast Km 105, , Marina 3, Inside Porto Marina Resort & Spa, Marina, 011-6606674, 046-4452716 (Not Operational) Heliopolis Omar Ibn El Khattab St., Floor 5, Inside Stars Centre, 02-24802053

6th Of October Extension Of 26th Of July Spine, Inside Meeting Point Mall, 02-38508928, 02-38508926

Heliopolis Home Delivery, Heliopolis, Cairo Tel:19133

Obour City, Kaliobeya 4th Plot, Block 13030, , 1st Industrial Zone, 02-46100199, 012-7425178

El Ain El Sokhna, Km 48, Suez Hurghada Rd., Inside Porto Sokhna Resort , 062-3210100

Bakery The Bakery – by Marriott

Bakery by Marriot is a reliable choice for a quick bite or food on the go. The menu is basic sandwiches and salads, but ingredients are fresh and the baguette bread is tasty. They also offer an assortment of neatly displayed pastries, croissants, cakes and chocolates. Pre- made gift baskets and cakes available for any occasion. Multiple locations. Category: Bakery & Pastry Shops | Restaurants | Restaurants Eat Out | Restaurants Home Delivery

Bakery By Marriott Address : 194 , Industrial Zone, beside usaid New Cairo City : Shell, Al Obour City storesZahraa El Maad Heliopolis : 111 El Hegaz St. Area Maadi Tel: 25194567, 02-27545249, 02-27543440 Heliopolis : 54 Joseph Tito St., New Nozha

Maadi : 1 Road 151

Maadi : 7/1 El Nasr St., New Maadi

Maadi : Area 853 (intersec. of Rd. 9 & El Mokattam St.), Mokattam

Nasr City: 11 Abbas El Akkad St.

Zamalek : Cairo Marriott Hotel & Omar Khayyam Casino, 16 Saray El Gezirah St.

Mohandessin: 26 & 27 Gameat El Dowal El Arabia St.

Mohandessin: 55 Gameat El Dowal El Arabia St.

6th of October City: Pyramids Heights (behind IBM Company), Km 28 Cairo/Alexandria

6th of October City Desert Rd.,

Maadi : 76 Road 9

New Cairo City Ring Rd. (next to Shooting Club)

Bakery Cinnabon Bakery Café

At Cinnabon, you're more than a customer. You're our Guest. Cinnabon bakeries are modern versions of the traditional neighborhood bakery where you're always welcome to stroll in, sample our unique and delicious treats, and linger awhile to enjoy the entertaining baking process and warm, friendly atmosphere. Our total commitment to quality includes attentive, cheerful and timely service.

This popular worldwide chain offers the biggest, freshest and gooiest cinnamon rolls. As you enter, the aroma of freshly baked dough, cinnamon and sugar are enticing and inviting. Enjoy the classics or try other styles with caramel and nut toppings. Tea, coffee and iced-coffee drinks round out the menu. Most branches offer seating and free Wifi. Delivery available.

Food Manu Menu Cairo Head Office: Address: 8 Sebaweh El Masry St., Category: café – Bakery - Cinnamon Rolls Nasr City, Cairo Tel: (02) 2263 8970, (02) 2402 3712 Fax: (+202) 2401 3316 Outlet Locations: Website www.cinnabonegypt.com 6th of October City: Hyper 1, El Sheikh Zayed City, 6th of October City

Heliopolis : 102b El Merghany St. United Beverage & Food Co. (Cinnabon) Heliopolis : Cairo Int'l Airport, Terminal 1, Transit Address: 10 Mohamed Mandour St., Floor 1 Heliopolis : Citystars, Omar Ibn El Khattab St., Phase 1, 4th Floor Landmark: Behind Rabaa El Adaweya Mosque Heliopolis : Royal House, 4a El Azhary Bin Nafea St., Roxy 1st Zone, Nasr City, Cairo Maadi : Maadi City Centre, Ring Rd. Tel: Tel: 02-22638970 Maadi : Metro Market, El Laselky St., New Maadi

New Cairo Al Rehab City, Food Court

Nasr City Metro Market, 6 El Reyadha St. (off El Batrawy St.) 8 sibawayh El Masry St. behind rabaa el adaweya mosque

Mohandseen : 5 Gameat El Dowal El Arabia St

New Cairo The American University in Cairo (AUC) Campus, Al Tagamoe Al Khamis

Nasr City City Light, 2 Makram Ebeid St.

Dokki 52 Mossadak St.

New Cairo : Misr Int'l University (MIU), Km 28 Cairo/Ismailia Desert Rd.

33 Bakery Cinnabon Bakery Café

Category: Category(s): Bakery & Pastry Shops | Restaurants

Cairo Head Office: Area Address Website Houseofdonuts.com/ Mohandeseen 6 El Nil El Abyad St. Landmark: In Front Of Kababgy El Azhar Farahat Restaurant Tel: 02-33020102, 02-33022738

[email protected] Nasr City 1 Abdel Razeq El Sanhoury St. Off Abbas El Akkad St. Tel:02-22754481 Landmark: In Front Of Sheikh El Balad Restaurant 6th Zone,

Maadi Misr Helwan Agricultural Rd. Landmark: Beside Smart Computer Mall Tel:02-23786957

Mohandeseen, 52 El Batal Ahmed Abdel Aziz St. Tel: 02-37603129

Delight Sweet House

Category: Category(s): Bakery & Pastry Shops | Restaurants | Restaurants Home Delivery

Area Address

Glim 10 Ahmed Yehia St. Tel: 03-5858504

Heliopolis 75 El Merghany St. Landmark: Beside Credit Agricole Egypt Koleyet El Banat, Tel: 02-24151595

Cairo Head Office: Semouha, Alex 90 fawzy moez St. Tel: 03-9608580 Bab Shark, Alex 89 Fouad st. Tel:03-3936622

Mohandeseen, 15 El Batal Ahmed Abdel Aziz St. Tel: 02-33469596

North Coast Marina 5 Landmark: beside Maxim Inn Marina hotel Tel: 010-0964924

North Coast km 126, Landmark: in front of Diplomatic 3 Village Sidi Abdel Rahman, Tel: 010-0396935

Maadi, 3 Port Said St. Landmark: Beside Samsung Tel: 02-27508887 34

Pastry - Bakery Pumpkin

once upon a time there was a pumpkin star in the orange vanilla sky , it was simply sweet as a fruity pie...the star went up and down to fall on a guy ... Who has a heart as a golden creamy tart.. The guy took a piece of his heart and smash it into the pumpkin as a start...A start that gonna keep all people together and never be apart... A way to fill all people's hearts with happiness and Dreams like a Chocolate dream tart....

Category: Category(s): Bakery & Pastry Shops

Pumpkin Area Address

Tel Cairo : 012-2766803/ Roushdy, Alex 1 El Moaskar El Romany St. inside Armed Forces mall Alex : 012-7777635/ Alex : El Shalalat, Alex 116 El Sultan Hussein St. Off El Horreya St. Factory 03-584793 Semouha, Alex 23 Fawzy Moaz St.Landmark: inside El Horreya Mall, floor 0 Website www.pumpkinegypt.com Al Ekbal, Alex El Ekbal St. Landmark: beside La Poire

Zamalek 15 C Taha Hussein st.

Cairo Alex Desert Rd Km 28,Landmark: Inside Dandy Mega Mall

Maadi, Cairo 54 Rd. 9 Landmark: In Front Of Cafe 55

North Coast,Sidi Km 34, Alex Matrouh Desert Rd.Landmark: Inside Sidi Kreir Armed Forces Village, In Front Of Gad Kreir Restaurants

Heliopolis, Cairo Omar Ibn El Khattab St., Floor 0 Landmark: Inside Stars Center, Phase 1 Gouthe

Category: Category(s): Bakery & Pastry Shops | Restaurants | Restaurants Eat Out |

Outlet Locations :

Mohandeseen 6 Aswan Sq. Landmark: Behind Atlas Zamalek Hotel

Ring Road Ring Rd. Landmark: Inside Shooting Club El Katameya, Cairo

6th Of 4 , El Yasmeen Green Land Landmark: Inside El Yasmeen Mall October,

Pastry - Bakery Rigoletto

Started in 1987 as Dolce Vita; the first ice cream parlor in Egypt. It became Rigoletto in 1993 and the Maadi and Zamalek branches became popular hangouts. The vanilla croquant, cheesecake and chocolate cake became the flagship sellers. Voted Best Chocolate Cake by GMag. This year we started selling pies, cupcakes and a new boutique ice cream line (Zay Zaman). Go to www.rigolettoicecream.com for branches and menu

Outlet Locations :

Zamalek, Cairo 3 Dr. Taha Hussein St., Inside El Yamama Center, Tel:02-27358684 Gouthe Maadi, Cairo 21 Misr Helwan Agricultural Rd., Beside Maadi Hotel, 02-23809818 address 4 Rd. 151, Floor 10 Flat 1002, Maadi, Cairo Rd. 250 El Maadi Grand Mall Sq., Inside Maadi Grand Mall, Shop No. 200 F, 02-25195328

Maadi, Cairo Nasr City, Cairo 25 A Omar Lotfy St. Extension Of Abbas El Akkad St., In Front Of Amr El Sherbiny Mosque, 02-26712095, 018-7608473

Fax:02-27385402, Marina, N Coast , Marina 1, Inside Marina Plaza Resort, 010-1230208 Tel Fax:02-27507079 Marina,N Coast Zone 17, Marina 5, In Front Of Maxim Inn Marina Hotel, 010-2127626, Tel:02-27507078 Roushdy, Alex 41 El Dobbat Bldgs., El Moaskar El Romany St., In Front Of Raya Electronics, 03-5446569 Website rigolettoicecream.com San Stefano, Alex 149 Abdel Salam Aref St., Beside Junior Fashion Shop, 03-5853860

Agami, Alex El Hanafeya St., Off Abou Bakr El Seddik St., 03-4356542

6th Of October Central Spine, Floor 0, Inside Hamees Mall, 012-5561690 Fino Bakery North Coast Km 82.5,, Inside Zahran City Park, Matrouh Alex. Desert Rd., 010-2127628

About : This neighborhood bakery offers a tempting array of home-style desserts, breads and pastries. Fino Fino’s cheesecake is first rate; made with real Philadelphia Cream Cheese and out of this world fruit toppings. The staff is friendly and ready to assist with special orders, including made-to-order cakes Bakery for any occasion. Located above the bakery is a small cafe with seating. Choose from a selection of healthy sandwiches (whole grain bread options), pasta salads and soups.

Category Bakery & Pastry Shops | Restaurants

Outlet Locations :

Alexandria 53 Omar Lotfy St., Camp Shizar,

Maadi, Cairo 32 Rd. 213,

Alexandria 28 La Guitaih St., El Ibrahimeya,

Kebaa City 45 Ibrahim El Khalili St.,, Cairo 36

Pastry - Bakery Nuntee’s

About :

Category: Category(s): Bakery & Pastry Shops | Restaurants | Restaurants Home Delivery

Outlet Locations :

Cairo Alex Desert Rd. Km 28, , Floor 0 Landmark: Inside Dandy Mega Mall, Beside Good Tel: 010-6008420 News Cinema

Heliopolis, Cairo Omar Ibn El Khattab St., Floor 4 Landmark: Inside Stars Centre, Phase Tel: 010-6008420 1, Food Court

Tortina

About : tortina is specialized in creating one of a kind desserts in Egypt. Founded in 2008 in a shop in shop at Metro. Currently existing in 6 different areas. Tortina serves a variety of Tortes, Tartes, Gateaux, Macaroons and an assortment of savories

Category Category: Bakeries & Patisseries

Outlet Locations :

Heliopolis Heliopolis : 105 El Merghany St. Maadi : Maadi : Metro Market, El Laselky St., New Maadi Nasr City: Nasr City: Metro Market, 6 El Batrawy St. New Cairo City : New Cairo City : Metro Market, Al Tagamoe Al Khamis 37

Pastry - Bakery Sale Sucre

Meaning “salty and sweet” in French, Sale Sucre is one of Cairo’s most popular pastry chains. Offering only the highest quality sweets, entering Sale Sucre would be like walking into heaven for one with a sweet tooth. European and Western-style pastries and fresh baked breads are available individually or in ready-made assortments. The display cases feature elegant cakes on silver stands, perfect for any celebration.

Outlet Locations :

Nasr City, 21 Anwar El Mofty St.Landmark: Beside NSGB - Bank1st Zone, 02-22626701

Heliopolis 6 El Sayed El Merghany St.Landmark: Beside Cook Door Restaurant,Roxy 02-24536791, 02-22584430, 02- 22584359

Mohandeseen 24 Abdel Moneim Riad St.Landmark: Beside Dady Beruony For Clothes 02-37493478

Al Rehab City Commercial Market,Landmark: Beside Grand Market, shop No. 276 02-26072882, 02-26072881, 010- 7718765

Heliopolis 3 Khaled Ibn El Walid St.Landmark: Beside HSBC Bank,Sheraton Bldgs., 02-22684071, 02-22684072

Maadi 3 /5 Rd. 280 Off El Laselky St.Landmark: Beside Mashreq Bank 02-25174970, 016-6631951

Nasr City 30 Abou Dawoud El Zahery St. Off Makram Ebaid St.Landmark: Beside Gandofli 02-22870641, 010-2129755 Restaurant The Baker – “Al-Khabbaz”

The Baker Category: Bakery & Pastry Shops

Al-Khabbaz Outlet Locations :

Maadi, Cairo 46 El Nasr St. Landmark: Beside El Ezaby Pharmacy New Maadi, Tel: 02-25169695, 02-25173648

Nasr City, Cairo 9 Makram Ebaid St. In front Of Shams For Air Conditions co.6th Zone, Tel: 02-26716380, 010-5115168

Mohandeseen, Giza Landmark: In front Off Farid Shauqy Mosques, Beside Vacsera Holding Co. Tel: 02-33452345

Victoria, Alexandria 368 Abdel Salam Aref St. Tel: 03-3593861, 014-5366412

Heliopolis, Cairo 97 Abdel Aziz Fahmy St. Saint Fatima, Tel:

Pastry - Bakery Brioche Doree

About : Now Brioche Dorée opens in Egypt! Becoming the favorite place of all those who enjoy a full breakfast, lunch, fast dinner or snack!

Category: Category(s): Bakery & Pastry Shops | Restaurants | Restaurants Eat Out | Restaurants Home Delivery

Brioche Doree

Outlet Locations :

Downtown, Alex Salah Salem St. Landmark: Beside Credit Agricole Egypt Bank Tel:03-3834556

Cairo Alex Desert Rd. Km 28, , Floor 1 Landmark: inside Dandy Mega Mall Tel: 012-5389373 Website briochedoree.fr Zamalek Gourmet Corner - Previously21 Mohamed Mazhar St. Extension Of Brazil Tel: 02-27370055, 02-27375161 St.Landmark: Inside Hilton Cairo Zamalek Residences Hotel Delight

Standard respected and revered throughout the world, not only as one of the excellence but the world's greatest icon of success in the culinary Art. So here is your opportunity to select one of our Home Made Tarts, which are done and carefully treated by our Staff. These very special Tarts meet all you would expect with the additional unique taste and more, Add up to make this remarkable Celebration indeed. We are specialized in American and European tarts, cakes and pies and we have gained undeniable experience as well catering a lot of outlets and cafes in EGYPT beside our main outlets…. Delight uses the finest ingredients abundant in the market with top of the line European dressing throughout all the production process

Outlet Locations : Delight Heliopolis 75 EL Margahny ST (02-24151595) Address 37 El Fardous St. Semouha Mohandeseen 3 wadi el nile Mohandeseen (02-33032204

Division,Landmark: Beside Link Alex 10 Ahmed Yahia St, Gleam 03-5858504 Dot Net,Semouha, Alexandria Semouha , Alex 90 Fawzy Moaz ST Smouha (03-9608580) Tel : Tel: 03-4200128, 03-4200129 Down Town , Alex 89 Fouad ST EL Shalalat (03-3936622)

Alex City center food court 012-7575048 N. Coast Marina Gate # 5 (010-6400081) 39

Agami, Alex Agamy Bianky 40 TH ST (010-6424010) Pastry - Bakery Zanobia

Desserts, oriental sweets & chocolates of all types, pastries, croissant & ice cream cakes. Delivery service & catering services for parties.

Zanobia - International Co. Outlet Locations : For Investment, Trade & Distribution Hegaz Square, Heliopolis 16 El Hegaz St. Landmark: In Front Of The National Eye Hospital – NEH 011-2584246, 016-8808428 address 9 misr Lel Taamir Bldgs., , 9th Nasr City 57 Abou Dawoud El Zahery St. Off Makram Ebaid St. Landmark: Beside HSBC Bank Egypt 011-2584245, 016-8808426

zone Sheraton Bldgs., Heliopolis, 5th Compound, New Cairo Landmark: Inside Golf mall, Beside Courts Complex 011-8284325, 016-8808427 Cairo Downtown, Ismaileya shebin El Koum st.Landmark: Beside Teachers Club 064-3203350 5th Compound, New Cairo Landmark: Inside Golf mall, Beside Courts Complex 011-8284325, 016-8808427 Tel: 02-22680152 El Afrang District, Ismaileya 3 Hayaet Qanat El Suez St. Intersection Of El Tahrir St. Landmark: In Front Of Banque Misr 064-3918540 Website briochedoree.fr

Jared's Bagel

..is a Jared's Bagel. If you love bagels or you've never even tried one, you need to enjoy one of our 10 different types of bagels. And after that, try our muffins, Belgian waffles, fresh baked granola, bagel sandwiches, pizza bagels, bagel hot dogs, bagel omelets, cheesecake, coffee, fruit smoothies, fresh squeezed orange juice, lemonade, and more. We're not just a bagel shop, we're so much more! BAKE TO ORDER: Order by phone any time prior to 10:00pm the day before delivery. Bagels will be baked the morning of delivery and arrive fresh and delicious at the time you choose. Deliveries begin at 6:30am. xx

Jared's Bagel Outlet Locations : Address 13 Road 233 in Degla, Maadi. New Maadi, 36 Rd. 276 02-27537915 Degla, Maadi 13 Rd. 233 Landmark: Beside Metro Market, Shop No. 5 02-25203279, 012-7888702 Tel : 2520-3279 or 012-788-8702

Website www.jaredsbagels.com

Pastry - Bakery Tseppas

Tseppas continues to be one of Cairo’s most prominent bakeries and patisseries. Those with a sweet tooth can enjoy a selection of oriental and western desserts, snacks and pastries from several Cairo locations. Specialized in cakes for weddings & other special events.

19918 Tseppas Outlet Locations : Bab El Shaareya 575 Port Said St. Landmark: In front Of Sayed Galal University Hospital 02-25928100, 02-25909441 Address: Rd. No. 30, 1st Industrial Zone, Obour City, Kaliobeya Home Delivery 19918 Obour City, Kaliobeya El Mahkama Square, Heliopolis 45 Abou Bakr El Seddik St. Intersection Of Haroun St. Beside Oscar Exchange 02-26370359, 02-26365581 02-46101151, 02-46101150, 02- Obour City, Kaliobeya Rd. No. 30, 1st Industrial Zone 02-46101151, 46101150, 02-46101149 Tel: 46101149 Ataba 12 El Guish St. Landmark: Beside El Tawous For Clothing 02-25911887, 02-25900551 Mohandeseen, Giza 20,21 Gamaet El Dewal El Arabeya St. Landmark: In front Of Farghaly Shop 02-37602895 Fax: 02-46101783 1st Zone, Nasr City 9 Dr. El Batrawy St. Off Abbas El Akkad St. Landmark: Inside Genina Mall 02-24020995, 02-24020388 El Haram, Giza 459 Haram St. Landmark: Beside Oriental Weavers Carpet 02-37805891 Giza, Giza 140 el bahr el aazam st. Landmark: beside mahgoub showroom 02-37768450, 02-37768460, 02-37768470 Downtown 9 26th of July St. Landmark: beside gad restaurant 02-25751481 Garden City 68 Kasr El Ainy St. Landmark: in front of Rose El Youssef 02-27964333 Bread Basket Al Rehab City 243, Commercial Market 02-26924684

Tiny, but this bakery offers a huge selection of delicious German breads and sweets. You will need to call two days in advance if cakes or specialty items are needed for a party. This is just a bakery, so there is no seating. Make sure to arrive early to get the best selection.

Business Description: Bread basket cafe, south Africa's leading bakery has finally opened in Egypt! Come indulge on our freshly baked goods, our mouthwatering salads and of course our sensational coffee, Bread Basket bakery; pure food, pure pleasure.... Cafés / Food / Bakeries/Food / Food Delivery Services

Bread Basket Outlet Locations : Address 10 El Gomhoreya Square off of Maadi 29 Mostafa Kamel St. Landmark: In Front Of Metro Market 02-23599216, 010-8269584, 012-2225005 Batal Ahmed Abdel Aziz Street Dahar, Hurghada El Corniche Rd. Landmark: In Front Of Beirut Hotel 017-1206006 Mohandiseen, Cairo, Egypt

Website www.breadbasketegypt.com/

Tel 0237605473

http://www.totallyegypt.com/business/Bread-Basket-Cafe 41

Pastry - Bakery Adel Rahim Koueider

It all started a long time ago in Damascus,when the great grandfather Mohamed Selim Koueider created a unique kind of oriental sweets.A remarkable milestone took place in the history of the koueider's family when the great grandfather decided to move to Egypt, where he founded his first shop in Cairo in 1928. Since then the name Koueider Became a synonym to the best sweets made by the best ingredients.Mohamed selim Koueider's son Abdel Rahim Koueider carried on with his father's Profession, he continued the development of the art of fine pastries, and introduced new products.

19270 Oriental Pastries French pastries Ice Cream Bakery Chocolate

Address : 19 George Aswad st. - Zeiton – Outlet Locations : 225 99 151/ 225 61 181 Telephone : 6th Zone, Nasr City 18 Abbas El Akkad St. Beside Zalat 02-22709818, 02-26708414 245 52 670/245 26 122 Downtown 42 Talaat Harb St. In front Of Metro Cinema 02-25755189, 02-25780280 Fax +202 225 61 181 Maadi 71 Rd. 9 Above Baskin Robbins 02-23806103, 02-23785780 Al Rehab City Commercial Market Gate 6 02-26077795, 02-26077796 E-Mail [email protected] Marina, North Coast Porto Marina Towers Beside Abou Zekry Supermarket, Gate 3 017-1919270, 011-5019270 02-33472478, 02-33472479, 02- Website www.ar-koueider.com Mohandeseen 23 Shehab St. In Front oF TE Data 33472480

Mandarine Koueider

Mandarine Koueider is the legendary Zamalek sweet shop owned by Syrian family that founded the Koueider name over 90 years ago in Damascus. Mohamed Selim Koueider came to Egypt in 1926 with a dream to open a sweet shop in Cairo, and just two years later in 1928, that dream was realized with his first Downtown location. Two generations and six shops later, the sweet shops are considered by many to be the best in Cairo for their oriental sweets, though Abdel Rahim Koueider and Mandarine Koueider are now no longer affiliated. Flavours include various fruits, frozen yogurt with berries, and at least four kinds of xx chocolate– plain, nutella, with nuts, or with bits of chocolate, for 4.50LE a scoop. Some swear by them, but we think the downtown location does it better, and at half the price. Try Mandarin Koueider the frozen-yoghurt-with-berry cake; the perfect ice cream cake to take to a dinner party. It’s delicious and also low on the calories; or so they claim. Address: El Orouba St., 2nd Industrial Zone The Koueider family was renowned for creating new sweets like chocolate dates and Turkish B2. Landmark: Milk Land Cross delight with double cream. Today, it’s renowned for keeping that tradition alive. Roads

Address 10th Of Ramadan, El Sharkeya Outlet Locations : Website http://mandarine-koueider.com El Korba, Heliopolis, 5 Baghdad St. 02-24186555 Tel 015-369444, 015-369333 Corniche El Maadi, Maadi 33 Abou Simbel Tower - Corniche El Nil, In Front Of Friday's 02-23598000 42

Zamalek 19 Shagaret El Dor St., Beside El Zamalek TheaterLandmark: Beside El Zamalek Theater 02-27355010

Pastry - Bakery El Bohsali

Founded 1870 in Beirut, Lebanon by master "patissier" Saadeddine Bohsali Company Al Bohsali Oriental Sweets was founded in 1870 in Beirut, Lebanon when master "patissier" Saadeddine Bohsali Overview founded one of the first oriental sweets factories in the Middle East and was named “Saadeddine Bohsali & Sons” In 1966, Saaddine’s son Mounir Bohsali, assisted by his sons, established his factory and outlet for the finest Bohsali products under the name “AL BOHSALI” in Riad El Solh Square in downtown Beirut. Ever since Al Bohsali has been the leader in premium oriental sweets such as Baklava and Maamoul. Al Bohsali products are also available for purchase online at www.albohsali.com Description We use DHL Express 3 day service and provide free shipping to most countries. Mission Our mission is to provide the best products, the best packaging, and the best customer service to our valued customers worldwide at affordable prices and with fast free delivery. Email [email protected] Products Mediterranean sweets, Bakalva, and Maamoul. Website www.albohsali.com

Outlet Locations : 6th of oct 3rd Industrial Zone, 6th Of October, Giza 02-38331115 Dokki 49 Mossadak St., Beside Mobile Shop, Dokki, Giza 02-33381291 Mohandeseen 36 A El Batal Ahmed Abdel Aziz St., Beside Ceramica Cleopatra Group, 02-37614060 El Haram Haram St., Inside Royal Center, El Haram, Giza 02-35821410, 012-4440619 Madera

Madera Outlet Locations :

Heliopolis : 114 Ammar Ibn Yasser St. 02-26213512, 010-8781585

Heliopolis : 19 El Nozha St. 02-26213512, 010-8781585

Heliopolis : 27 Sakr Koreish St., Sheraton Bldgs. 02-22687537

Nasr City: 20 Ibn El Haitham St. (off Abbas El Akkad St.) 02-22629556 Nasr City: 37 Mohamed Tawfiq Diab St. (off Makram Ebeid St.) New Cairo Future Mall, Al Tagamoe Al Talet 02-29840285, 018-8626232 Maadi 11 /2 El Nasr St. New Maadi, Maadi, Cairo 02-25165020 43

Bakery Chains

La Reine 5 El Nozha El Gadida, Cairo/El Manyal, Cairo/Heliopolis, Cairo/6th Zone, Nasr City, www.dalili.com.eg/en/profile/la- Cairo/Shoubra, Cairo reine/cairo/9419489109249429669109709/ L'Amondine 3 Heliopolis/Dokki/Maadi Heliopolis : 23 Cleopatra St. Le Carnaval 2 www.lecarnaval.net/main.htm Le Papillon 2 44 Les Dames 6 Heliopolis(2)/Nasr City/New Cairo/Maadi/October Heliopolis : 12 Ibn Hesham St. (off El Hegaz St.) www.facebook.com/pages/Les- Dames/159648904046687?sk=wall Bakery Chains

Outlet /Chain # Address/ Locations Web Mandarine Koueider 3 El Zaher| Heliopolis| Nasr City, Cairo Heliopolis : 5 Baghdad St., El Korba www.mandarine-koueider.com Madera 6 Heliopolis| Heliopolis| Heliopolis| Nasr City| Nasr City| New Cairo, Cairo Heliopolis : 19 El Nozha St. www.yellowpages.com.eg/profile/OTA3NDE=/Madera.html Maestro Patisserie 2 Heliopolis/Mohandeseen Heliopolis : 23 El Maahad El Eshteraky St. www.americana-group.net Makani 7 Cairo : Heliopolis|Maadi|New Cairo|Zamalek| Mohandeseen(2)|Umm El Sid Hill, www.makani.com.eg Mandarine Koueider 3 El Zaher| Heliopolis| Nasr City, Cairo Heliopolis : 5 Baghdad St., El Korba www.mandarine-koueider.com Marselia Patisserie 3 Cairo Mokattam(3) Munchies 2 Zamalek/Heliopolis Zamalek : 15c Dr. Taha Hussein St. www.facebook.com/MunchiesCrepe Pumpkin 4 Al Ekbal| El Shalalat| Semouha| Heliopolis| Maadi| Zamalek| Cairo Alex Desert Rd.| Sidi Kreir, Zamalek : 15 Dr. Taha Hussein St. www.pumpkinegypt.com North Coast Rigoletto 5 Maadi 2/Nasr City / Zamalek/ October/Mohandeseen Maadi : 21 Misr/Helwan Agriculture Rd. www.rigolettoicecream.com/ Royal Bakery 2 Mohandeseen/Dokki Mohandessin: 33 Mohy El Din Abul Ezz St. www.royalbakeryegypt.net/ Marselia Patisserie 3 Cairo Mokattam(3) Munchies 2 Zamalek/Heliopolis Zamalek : 15c Dr. Taha Hussein St. www.facebook.com/MunchiesCrepe Nuntee's 2 6th of october/Heliopolis 6th of October City: Dandy Mega Mall, Km 28 Cairo/Alexandria www.totallyegypt.com/business/NUNTEES Desert Rd., 6th of October City Palirma 3 Alex : Roushdy| Victoria| Cairo : Nasr City

Royal Bakery 2 Mohandeseen/Dokki Mohandessin: 33 Mohy El Din Abul Ezz St. www.royalbakeryegypt.net/ Saber 4 Alex: Cairo Desert Rd.| El Ibrahimeya| El Mamorah|El Mandara|El Mandara|Miami|- Cairo : Al Nasr City: 4 El Batrawy St. (off Abbas El Akkad St.) www.yellowpages.com.eg/profile/Mjg4ODM3/Saber.html Rehab City| Heliopolis| Mohandeseen (2) Giza /El Mansoura, El Dakahleya | Samn Ala Asal 2 Heliopolis/Nasr City Heliopolis : 78 El Thawra St. Sedra 1 Heliopolis : 31a Shams El Din El Zahaby St., Ard El Golf www.sedra-eg.com/ Simonds 3 Down Town/Zamalek/Dokki Down Town: 29 Sherif St. www.facebook.com/pages/Simonds-bakery-and- cafe/158129464199045?sk=taggednotes Sweet House 2 Maadi (2) Maadi : 25 Road 6 TBS - The Bakery 2 Heliopolis| Maadi| Zamalek| Alex. Matrouh Desert Rd., North Coast Heliopolis : 22 Baghdad St., El Korba Shop The Baker 3 Cairo : Heliopolis|Maadi| Mohandeseen, Giza

The Bread Basket 2 Cairo : Maadi / Hurgada www.breadbasketegypt.com/

Tortina 5 New Cairo/Heliopolis/Maadi/Nasr citry / Zamalek New Cairo City : Metro Market, Al Tagamoe Al Khamis www.dalili.com.eg/en/profile/tortina/cairo/941966941909429 269369269/ Trianon 6 Cairo : Al Rehab City| Heliopolis| Heliopolis| Heliopolis | Maadi| Nasr City www.trianonbakery.com Tseppas 7 Down Town (2) / Heliopolis/Nasr City/Giza/Mohandeseen/New Cairo Down Town: 12 El Gueish St. www.dalili.com.eg/en/profile/tseppas/kaliobeya/9429669459 269429269369709/ Twinky 4 Heliopolis| Dokki| El Haram| Mohandeseen| Luxor, Luxor Giza: 342 El Haram St., Haram www.dalili.com.eg/en/profile/twinky/giza/9419489459259439 319369709/ Venizia 2 Heliopolis : Citystars, Omar Ibn El Khattab St., Phase 1, 1st Floor www.cairodining.com/restaurants/Venizia-4426

46 Bakery Outlets

Outlet /Chain # Address/ Locations Web Baron Pastry Shop www.baronhotelsegypt.com/BaronHEliopolis/RBaronPastryShop. asp Beans, Pies & Cookies 1 Heliopolis Heliopolis : Tivoli Dome, Omar Ibn El Khattab St. Bon Chaux 1 Nasr City Nasr City: 76 Makram Ebeid St. Boulangerie - Méridien Heliopolis 1 Heliopolis Heliopolis : Le Méridien Heliopolis, 51 El Oruba St. Cafe Complet 1 Café Corniche- Inter-Continental 1 Down Town: Semiramis Down Town: Semiramis InterContinental Cairo, Corniche El Nil InterContinental Christiane 1 Heliopolis Heliopolis : 34 Baghdad St., El Korba Crumbs Cupcakes & More 1 Zamalek Zamalek : 5 Ibn El Nabih St. http://www.facebook.com/pages/Crumbs-Cupcakes- More/157334747655607 Delices Gourmet Shop - Hayat 1 Hayat www.hyatt.com/hyatt/about/press/pr- show.jsp?contentId=3197388&icamp=HY_BreakingNews_HPNS Delifrance 1 Donut Factory 1 Heliopolis Heliopolis : Citystars, Omar Ibn El Khattab St., Phase 1, Zodiac Food Court www.donut-factory.com/ Dusit Gourmet - Duset Al-Thani 1 New Ciro New Cairo City : Dusit Thani LakeView Cairo, The LakeView, El Teseen St., Al Tagamoe Al Khamis Garden Court Café - Ramses Hilton 1 Down Town Down Town: Ramses Hilton, 1115 Corniche El Nil http://www.hilton.co.uk/HiWayWeb/appmanager/portals/hotel? _nfpb=true&_pageLabel=hotel_dining_detail&diningId=631&ctyh ocn=CAIRHTW Halawany Sedas Jared's Bagels 1 Maadi Maadi : 82 Road 9 www.jaredsbagels.com/ La Baguette- by Hilton Hurghada 1 Nasr City Nasr City: 15 Mohamed Hassanein Heikal St. http://www1.hilton.com/en_US/hi/hotel/HRGHITW-Hilton- Hurghada-Plaza-hotel/dining.do#8 La Gourmandise - Four Seasons 2 Giza/Maadi Giza: The First Mall, 35 El Giza St. Hotel La Patisserie- JW Mirriott 1 New Cairo New Cairo City : JW Marriott Hotel Cairo, Ring Rd., Mirage City Le Bec Sucré - President Hotel 2 Heliopolis| Zamalek, Cairo Heliopolis| Heliopolis, Cairo Le Four (Pyramisa) http://www.pyramisaegypt.com/PyramisaSuitesHotel/resturants .asp#res10 Le Gourmet ( Mo"venpick Resort / El Ain El Sokhna, El Ain El Sokhna | Giza: Mo"venpick Resort Cairo-Pyramids, Cairo/Alexandria Desert Rd., Haram www.moevenpick- Pyramids) Cairo Alex Desert Rd., Giza hotels.com/en/pub/hotels_resorts/worldmap/cairo_media_city/ welcome.cfm?redirected=1&0 Le Gourmet Shop (Ibrotel) http://78.136.5.84/restaurants/Le-Gourmet-Shop--685 Le Marché (Fairmont) 1 http://www.fairmont.com/towersheliopolis/GuestServices/Resta urants/ Le Marquis -Concorde El Salam Hotel 1 Hteliopolis http://www.fhotels.net/africa-egypt-alqahirah- Cairo cairo/elsalamhotelcairo/printer_friendly.it.html Legato TBD http://www.facebook.com/legato.pasticceria?sk=wall Munch & Bagel 1 Zamalek Zamalek : 2 Dr. Taha Hussein St. http://www.yellowpages.com.eg/profile/MjQwMDQ4/Munch- and-Bagel.html Nola Cupcakes 1 Zamalek : 4 El Brazil St. http://www.nolabakery.com/home.aspx Postres Patisserie & Delicatessen 1 Zamalek Zamalek : Golden Tulip Hotel Flamenco Cairo, 2 El Gezirah El Wosta St. www.flamencohotels.com Rudy's Waffles & Yogurt Bar 1 Heliopolis Heliopolis : Citystars, Omar Ibn El Khattab St., Phase 1, 1st Floor http://www.facebook.com/pages/Rudys-Waffles-Yogurt- Bar/130467790343932 Soufflé 1 Zamalek Zamalek : 6 Hassan Sabry St. http://www.cairo360.com/article/caf%C3%A9s/769/souffle- zamalek-sweet-spot/ Sweet Center 1 Heliopolis Heliopolis : 3 Ahmed Tayseer St., Kolleyet El Banat Thomas Patisserie 1 Heliopolis : 41 El Nozha St. Heliopolis : 41 El Nozha St. www.cairo360.com/item/venue/455/thomas-patisserie/ Treats 1 Zamalek : 9 El Brazil St. Waffle House 1 Heliopolis : 5 Mohamed El Mahdy St. http://www.facebook.com/Wafflehouseegypt Waffle Point 1 Heliopolis : 6 El Thawra St., El Korba Window On The Nile - Sofitel Gezira 1 Down Town: Sofitel Cairo El Gezirah, 3 El Thawra Council St. Zanzibar Café - Pyramids Park Hotel 1 Giza Giza: Pyramids Park Resort Cairo, Km 2.5 Cairo/Alexandria Desert Rd., Haram http://www.pyramidsparkresort.com/pyramidspark/data/restaur ants.htm Nola 1 Zamalek - Brazil St, 4 Brazil St. Off 26th Of July St., Beside Mobinil, Zamalek http://www.nolabakery.com/ 47 Burger- Fast Food Table of Contents

Burger /Fast Food

McDonalds TGI Friday’s Burger King Fuddruckers

Carino’s Chili’s Hardee’s Ruby Tuesday

Roastery Burger Kitchen Cook Door Spectra

Lucille’s Moe’men Bon Appetit

48 Burger : Int’l Chains

High Burger 1 Fuddruckers Casper 4 Lucille's Burgers 2 1 Menu & Gambini's Fatdog 1 Burger Burger Joint Let's Burger 1 4 – Menu McDonald's 65 Menu Burger 1 Carino's The Burger Kitchen 7

Fast Food 1 Burger Buffalo Burger – Burger King 11 4 Roma Pizza 2 Go - Big Boys 1 Burger

Hardee's Welatain 8 Johnny Rockets 1 Menu 35

WIF - Wings in Flavours 1

Cook Door T.G.I Fridays 38 Menu L'Aubergine 1

Hard Rock Cafe Roastery Restaurant & Coffee Toscanini 1 6 Menu

Zeera – Maadi Menu 1 Ruby Tuesday 3 Spectra 11 Chikedoom Restaurant & Cafe 1 Menu Chilis 15

Raspberry Restaurant & Cafe 49

–

– Burger McDonald’s

Proud to be serving over 40,000 customers everyday and under the Golden Arches of 70 restaurants. In 1994 McDonald’s opened its first restaurant in Egypt. Today over 30,000 customers are served under the Golden Arches at over 58 outlets • • throughout the country, everyday. • • Since the idea of offering great food fast first occurred to McDonald’s founders over fifty years ago, McDonald’s has grown into a global restaurant • to become the place where customers can enjoy their favourite meal wherever they are. • • McDonald’s Egypt is a 100% Egyptian company with 100% Egyptian investors and workforce. McDonald’s Egypt is owned by the Manfoods Company of which Mr. Yasseen Mansour is President and Managing Director. • • Over 90% of McDonald’s products come directly from Egyptian suppliers that are required to adhere to strict quality and food safety standards. • McDonald’s products are made to specifications and suppliers must sign off and comply with these specifications, ensuring that the highest food • 19991 • quality and safety procedures are in place throughout the production process. McDonalds’ commitment to food safety encompasses the entire • supply chain - from raw materials to customer care. • McDonald's As an employer of over 3000 people, McDonald’s indirectly supports and provides employment opportunities for over 10,000 families in Egypt. • • McDonald’s invests in its staff’s career development and job satisfaction so that they may realize their full potential and make a customer's • Address 10 El Kamel Mohamed St. experience delightful every time. • • Zamalek, Cairo Zamalek 10 El Kamel Mohamed St. 02-27361318, 02-27361335, 02-27369514 • • Semouha, Alexandria 1 Semouha Club Wall, Victor Emanuel St. In Front Of West & Middle Delta Bus 03-4255644, 03-4255656, 03-4255655 • Tel: 02-27361318, 02-27361335, • 02-27369514 • Alex. Cairo Desert Rd., Alex Km 30,Landmark: near To Mobil gas station 03-4485221, 03-4483555 • Website www.mcdonaldsegypt.com Sporting, Alexandria El Teram St. Inside Sporting Club 03-5229997

• Stanly, Alexandria 253 El Guish Rd. 03-5410248, 03-5456899, 03-5410249 • • • Miami, Alexandria 277 Gamal Abdel Nasser St. 03-5493996

• El Montaza, El Montazah, Alex El Montazah Palace Gardens, Floor 1 Inside Falcon Mall 03-5479155 • • Alex. Cairo Desert Rd., Alex km 6, Inside Alexandria City Center, Food Court 03-3970125 • 6th Of October, Giza 39 El Hosary Sq., 2nd Neighbourhood, 4th District 02-38377748, 02-38377749 • • Dokki, Giza 10 El Messaha Sq. Beside L' Amandine Pastry Shop 02-33372226 • • Dokki, Giza 36 Nady El Seid St. In Front Of Magrabi Optical 02-33375914 • Downtown, Cairo 42 Talaat Harb St. In Front Of Metro Cinema 02-25799738

• Ramlet Boulak 4 A Corniche El Nil Maspero Inside Arkadia Mall 02-25797957 • • Downtown Inside Ramses Hilton Commercial Annex 02-25742574 • Downtown 6 El Amir Qadadar St. In Front Of AUC 02-27952868, 02-27958131, 02-27958129

• Downtown 28 Sherif St.Beside Banque Misr 02-23921073, 02-23921939 • • El Haram, Giza 162 Haram St. Intersection Of El Arish St. 02-37801704, 02-37802262, 02-37802139 • • El Haram, Giza 269 Haram St. Inside Cairo Mall 02-35836193, 02-35820047

Cairo Alex Desert Rd., Giza Km 28, , Floor 0 Inside Dandy Mega Mall 02-35391099, 010-1724011, 02-35394010 • • El Manyal 54 Manial St. In Front Of Kheir Zaman Supermarket 02-25314591, 02-25314592 • • Heliopolis 110 El Merghany St. Intersection Of El Thawra st. In front Of Almaza Central 02-24175996, 02-24175993 • Heliopolis 41 Abdel Hamid Badawy St. Beside KFC Restaurant 02-26241282, 02-26241283 50

Heliopolis 23 El Maahad El Eshteraky St. in Front Of el merryland park 02-24504252, 02-24504251 • El Korba, Heliopolis 29 El Ahram St. In Front Of El Horreya Mall 02-24191873, 02-22919576 • • • •

• • • • •

• • • •

• • • • •

• • • •

• • • • •

• • • • Burger Chili’s – Managed by Amer Group

Chili's Grill & Bar is a restaurant chain founded by Larry Lavine. The chain has over 1,000 casual dining restaurants, mostly located in the United States and Canada. Chili's is currently owned by Brinker International, which also owns On the Border Mexican Grill & Cantina, Maggiano's Little Italy, and Romano's Macaroni Grill.

In 1993, Amer brought the famous American restaurant chain Chili’s to Egypt and the Middle East. Today, the highly 19002 successful chain has spread throughout the Middle East with 17 restaurants in Egypt, and over 55 restaurants across the region. Chili’s is the world’s leading casual dining destination offering an atmosphere that is both upbeat and laid back. A well-trained team of attentive and enthusiastic servers compliment the congenial surroundings that have made Chili’s a pioneer in the genre of casual dining. Always fun, fresh and in tune with the customer…Chili’s is the place to be More Info See : Managed by http://www.amer-group.com/

Area Address

Meeting Point 6th October City, Sheakh Zaied City Entrance

Porto Marina El Alamein Rd, Porto Marina

Porto Sokhna Ain Sokhna Road, Porto Sokhna

Golf Porto Marina El Alamein Road, Golf Porto Marina

Heliopolis, El Thawra 18 El Thawra St., Heliopolis

Maadi, Bandar Mallge, 1 Palestine St., Bandar Mall, New Maadi

Kattameya, City Center Kattameya Road, City Center, Kattamya

Zamalek, Nile City Address: 1 EL Nahr St., Nile City Boat, Zamalek, Cairo

Nasr City, City Stars Address: El Nozha St., City Stars Mall, 5'th Floor, Nasr City >

6'th October, Meeting Point 6th October City, Sheakh Zaied City Entrance

Mohandiseen 2 El Fwakeh St., El Mohandiseen, Cairo

Oboor City, Golf City Mall Golf City Mall, Oboor City

Alex Dessert Road, Dandy Mall Cairo - Alex Dessert Road, Abu Rawash

New Cairo, Meeting Point Mall Street # 90, Meeting Point Mall, New Cairo

Fast Food - Burger - Pizza Cook Door

Started as a family business, Cook Door became now part of the group that belongs to the holding company: "International Company for Food Industries" (ICFI), a share – holding Egyptian company that owns the following companies as well: ICFI For Sauces Industries French Bakery United Company for home delivery services ICC International Call center ICFI For Restaurants & Hospitality which includes Cook Door & other concepts 16999 ICFI was originally the corner-stone of the business is following now an aggressive expansion plan, based on a professional franchising system. Contact Information: Every premium opportunity starts with something great at its core and everything at Cook Door is the culmination of the Postal Address: Sheraton Buildings, Wuzara Sq. vision, life experiences, education, personal philosophies, talents, culinary explorations and love of its founders, from a No. 1166 Bldg. #3, 4th Floor. family business to a share holding co. Telephone : +2 02 226 88 791/2 Fax : +2 02 226 88 79 2 Cook Door first opened in Safir- Heliopolis, in 1988, today; the chain has become one of the leading quick-service Careers [email protected] restaurants, in Egypt and the MENA region. Customer Service [email protected] Cook door brings passion to the dining experience, a passion that is reflected in every aspect of the restaurant's Any information [email protected] operations. It is a passion that is tangible in the quality of the ingredients, in the composition of each sandwich, and in the Franchise Info. [email protected] warmth and smiles of each member of the staff. Even before picking up a menu at Cook Door, this harmony of approach Website www.cookdoor.com.eg to all things connected to the restaurant is so real; you feel the taste of it. We invite you to experience how this history, process and philosophy combine to create a great restaurant and a great dining experience; we invite you to be part of our success… By the end of 2008, 37 restaurants of Cook Door will be serving our loyal customers in 5 countries. Cook Door owns 12 of the 37 restaurants, whereas the rest is franchised. 42.6% of our franchisees repeated the experience by taking another franchise ICFI, the holding company of Cook Door is currently employing over 2100 employees globally. Cook Door is selling an average of 100.000 sandwiches daily worldwide.

Franchise Operation

Store Locations :

52 Burger Spectra Restaurant & Cafe

As a team work of Spectra Restaurant & Café, we aim at promoting the foodstuff industry through the branches we establish, and through the new dishes. we introduce that suit the Egyptian taste and integrate between different cultures, by merging different Oriental and western recipes to make new dishes that are a fusion of the Eastern and the Western tastes with the overwhelming Egyptian touch. This is achieved by utilizing the expertise of Spectra's crew and by selecting the best products in the market; either the Egyptian-made ones or the ones that are imported especially for Spectra. 19491 Spectra has taken this step to maintain the challenging balance of serving a high-quality product but with a moderate price which is non negotiable. Spectra Restaurant & Cafe Address Menu Italian / Burger : Food Menu 20 Abou Bakr El Seddik St. In Front Of El Tawheed & El Nour Category: Cuisines: Diner, Pizza :International Cuisine | Restaurants Faisal, Giza Tel: 19491, 02-33835976 Store Locations : Website www.spectrarestaurant.co El-tagamoa El-Khames 9 sunerise mall beside British International School (+2) 010 1446648 m/Spectra/Default.aspx Nasr City Genina Mall (+2) 016 6677997, 226 13 181

Nasr City 75 Mohamed Hasaneen Hikal St., parallel to Abbas El-akkad St. (+2) 016 6655219, 227 39 404

Dokki 14 Abd El-hamed Lotfy St. (+2) 376 136 54

Mohandessin 3 canal El-suez St., between Syria St. and Gameat El Dowal St. (+2) 374 848 46

Maadi 11 Road 18, inside Residence Hotel - Maadi (+2) 238 033 72

6th October City Star Mall, El-mehwar El-markazy Road (+2) 38301118

El-Mokattam 333 El-nafora Square (+2) 26679197 Roastery Restaurant

Food Food Menu Menu 19941 Roastry Management Co Roastery Outlets:

Mohandeseen, 46 Nady El Seid St., Beside Mazzika, 02-37498882 Mgmt 42234285 Heliopolis, 5 Samir Mokhtar St. Off Nabil El Waqqad St., Beside El Golf Pharmacy, 19941, 02-22918070, 02-22916072 Raml Station, Alex 48 Fouad St., 03-4834363, 03-4834364 Maadi, Cairo Home Delivery, Roushdy, Alex 38 Abdel Qader Ragab St. Off El Horreya Rd., 03-5428292, 03-5428262 53 El Montazah, Alex In Front Of Aida Beach, 03-5477225 Italian Carino’s Italian

About With five highly successful Carino’s restaurants’ in Egypt, Amer is once again setting new market trends. This unique eatery offers country Italian cuisine in a warm cozy and relaxed atmosphere that is perfectly suited to the taste of a wide segment of Egypt restaurant-goers who seeking high-quality, family-style, value dinning.

Website : http://www.carinos.com/page/home 19149 Managed by http://www.amer-group.com/ Category Italian Restaurant Managed by Amer Menu Menu

Location Address : Tel

Porto Marina El Alamein Rd, Porto Marina

Porto Sokhna Ain Sokhna Road, Porto Sokhna

Golf Porto Marina El Alamein Road, Golf Porto Marina

Heliopolis, Merghany 93 El Merghany St., Heliopolis 0222904768, 0226903161, 0222902515

Zamalek, Nile City Boat 1 EL Nahr St., Nile City Boat, Zamalek, Cairo 19149, 0227353122, 0227378500

Oboor City, Golf City Mall Golf City Mall, Oboor City 19149

Heliopolis, Tivoly Dome Amlazah Roundabout, Tivoli Heliopolis, Heliopolis

Nasr City, Genena Mall Genena Mall, 13 Batrawy st., Nasr City

Fast Food – Burger TGI Fridays

Americana Group introduced international casual dining restaurants to the Middle East in 1996 with the first T.G.I. Friday outlet opening in the UAE. Since then, the brand quickly found favour among Middle Eastern diners, not just for its globally trusted cuisine and generous portions, but also for the relaxed casual dining experience created by TGI’s cheerful stewards in their distinctive red-and-white striped outfits. Americana Group’s TGI network now includes 36 restaurants in Kuwait, Saudi Arabia, the UAE, Bahrain, Qatar, Jordan and Lebanon. Website http://www.americana-group.net/OUR-BRANDS/Restaurants/TGI-Friday- Contact Information: (Hot LineTel:19133) s.aspx

Area Address Telephone

Maadi Corniche El Nil Beside Grand Cafe‘ Corniche El Maadi, Tel: 02-23599925 Giza 26 El Nil St. Inside Americana Boat

Mohandeseen 21 Nady El Seid St. Beside khodair stationery Tel: 02-37499599, 02-37611113

Heliopolis Omar Ibn El Khattab St., Floor 4 Inside Stars Centre, Phase 2 Tel: 02-24802627

Naama Bay, Tel:069-3603111

Marsa Alam Inside Port Ghalib Resort Downtown, Tel: 065-3360128

Fuddruckers

Famous for its juicy burgers and homemade buns, the original American burger chain also offers a variety of comfort foods. With favourites like chicken fingers, Buffalo wings and chili, this is one place where the entire family can arrive hungry and everyone will leave content. Most branches offer a play area for kids, as well as a plentiful salad bar and unlimited refills on drinks.

16226 Outlet Locations : Fuddruckers - Management Heliopolis CityStars, Phase 1, 1st Floor ,Omar Ibn El Khattab St. 022480215 Address 29 Lotfy Hassouna , Agouza 33362904 Maadi 10 Road 263 0225200542, 0225200523, 0225200484 Tel 33362308 Website http://www.fuddruckers.com/ Mohandiseen 13 Mecca St. 0237485063/8, 0237485095, 0237485082 55 Fast Food - Burger Hardee’s

About : Together with Hardee’s, Americana Group introduced the Middle East and North Africa to the concept of burger chains that served meals of consistent taste, quality and freshness no matter where the consumer ordered them. Hardee’s first restaurant in the MENA area opened its doors in 1981, and the chain’s popularity soon echoed throughout the region. In fact, so successful are Hardee’s operations in the Middle East that they represent the brand’s most fruitful venture outside the United States, with over 200 outlets in Kuwait, Egypt, Lebanon, the United Arab Emirates, Saudi Arabia, Bahrain, Qatar, Oman and Jordan. Food Menu Burgers / Menu Contact Information: (Hot LineTel:19133)` Website http://www.americana-group.net/Our- www.hardees.com Brands/Restaurants/Hardee-s.aspx

6th of October City Hyper 1, El Sheikh Zayed City, 6th of October City 6th of October City Next to 6th of October University, 6th of October City Down Town Arkadia Mall, Corniche El Nil, Food Court Down Town El Tahrir Sq. Heliopolis 13 El Khalifa El Ma'moun St., Manshiet El Bakry Heliopolis 55 Abdel Hamid Badawy St. (opp. El Shams Sporting Club) Heliopolis 61 El Merghany St. Heliopolis Citystars, Omar Ibn El Khattab St., Phase 1, Zodiac Food Court Maadi El Nasr St., New Maadi Maadi Maadi City Centre, Ring Rd., Food Court Maadi Maadi Sporting Club, Tahseen Shanan Sq. Nasr City 15 El Batrawy St. (beside Genena Mall ) New Cairo City Al Rehab City, Food Court Nasr City Al Sarag Mall (off Makram Ebeid St.) Nasr City City Center, 3 Makram Ebeid St. Zamalek Intersec. of El Mansour Mohamed St. & Ismail Mohamed St. Dokki 53 Mossadak St. Giza El Haram St. (beside Al Za'em Theater), Haram Mohandessin 49 El Batal Ahmed Abdel Aziz St. 6th of October City Dandy Mega Mall, Km 28 Cairo/Alexandria Desert Rd., 6th of October City Heliopolis : Citystars, Omar Ibn El Khattab St. Phase 2, Pyramids Food Court Nasr City: 31 Abdallah El Araby St. New Cairo City : Silver Star Mall, Ekhnaton School St., Al Tagamoe Al Khamis

Fast Food - Burger Burger King

In 1954, James McLamore and David Edgerton opened their first BURGER KING® restaurant in Miami, Florida. These visionaries had extensive experience in restaurant business and a shared belief in the guiding principle of offering reasonably priced quality food, served quickly, in attractive, clean surroundings. Our Vision today honors their original vision. The great success of the early restaurants made the BURGER KING® concept a natural for selling franchises. The concept spread rapidly throughout the 1960s and in 1963 the first international franchise restaurants opened in Puerto Rico. While the vision for the BURGER KING® brand hasn't changed over time, our restaurants have. The early BURGER KING® restaurants distinguished themselves from others by their self-serve ordering and outdoor patio seating. Burger King Corporation pioneered dining rooms in the fast food industry when it began to enclose its patio seating in 1957. For the first time, fast- food customers could comfortably eat their food at a table inside a restaurant. Burger King - First Food Services Burger King Corporation demonstrated its innovation again in 1975 when it began to offer drive-thru service at its restaurants, appealing to Address : 121 El Hegaz St. increasingly mobile and time-conscious consumers. Heliopolis Square BURGER KING® success is not hidden in some secret sauce. It is no secret at all that we fire-grill our burgers to perfection. The grill marks are 166 El Hegaz st. , , Heliopolis, there, just like when you BBQ at home. A burger is only as good as the high quality ingredients that make it. Red, ripe tomatoes, fresh lettuce Tel: 02-26347324, 02-22417932, 02- and onions, crunchy pickles. And our quest for perfection does not stop with quality ingredients. Friendly employees, clean surroundings, 26422804, 018-1434443 new and exciting products.. It is all about making the BURGER KING® experience the best it can be. Website www.bk.com/ Food Menu Menu www.burgerking-me.com

Area

Caltex Gas Station (Opp. Misr University For Science & Technology) 02 247 50 246

Emirate Misr Gas Station, Km 28 Cairo/Alexandria Desert Road 02 247 50 246

Emirate Misr Gas Station, KM 90 Cairo/Alexandria Desert Road 02 247 50 246

San Stefano, Food Court 03 4690381 - 03 4690382

Cairo Airport Food Village, Food Village Area , Departure Hall, Terminal 3 002 017 4446210

Cairo Airport Mezzanine, Fourth Floor, Departure Hall , Land Side, Terminal 3 02 017 4446210

City Stars, Omar Ibn El Khattab St., Phase 1, 4th Floor 02 247 50 246

City Stars, Omar Ibn El Khattab St., Phase 2 Pyramids Food Court 02 247 50 246

Tivoli Dome - Omar Ebn El Khattab St. 02 247 50 246

Hurghada Airport,New Extention , Depatrure Hall, Hurghada , Egypt* 002 017 4446210

Sheraton Road

El Nasr St., New Maadi 02 247 50 246

Emirate Misr Gas Station, Ring Road 02 247 50 246 La Strada 069 3710451 - 069 3710352 57

Airport, Second Floor, Departure Hall, Terminal 1 , 02 017 4446210 Fast Food - Burger The Burger Kitchen

• For the first time, now in Egypt, Sage Foods Incorporated presents the very first virtual chain in the world, The Burger Kitchen - Fresh & Juicy from the kitchen to you... • By definition, the word "gourmet" entails a warmly indulging and completely nourishing delicacy carefully sculptured from the very finest ingredients and cooked with genuine heartfelt passion to deliver a truly fulfilling dining experience. Fine cuisine, being the joyful music of the heart, soul and body; is a key fundamental necessity to well living. And that is our core philosophy; delivering fresh cuisine for well living. The Kitchen Burger • Stemming from the fundamental belief that fine cuisine is essential for well living, The Burger Kitchen passionately and carefully crafted each of its burgers from the very finest ingredients only to ensure a superior, first-rate cuisine, guaranteeing an overwhelming sensation with every bite. • The Burger Kitchen set out not to normally make what we know as burgers, but rather to compose what we wish for burgers to ideally be in our imaginings. • With only the hottest freshly baked bread, freshest and hygienic vegetables, selected natural herbs and spices, mouthwatering sauces and finest pure barbecued beef all carefully combined and used to construct the world's freshest and juiciest burger you can guarantee a healthy and succulent sensation with every bite of our renowned signature burgers. Our specialty is burgers and we set 16676 out to ensure your burger experience not be a normal one, but always a pampering gourmet cuisine. Food Menu Menu

Website http://www.theburgerkitchen.com/

Category Fast Food | Home Deliver

Outlet Locations

Maadi 85 Rd. 9,Landmark: Infront Off Abou Zekry Tel: 16676, 02-23807111

Heliopolis 23 Secon Bldgs., Landmark: In front Of Air Defence House Tel: 16676, 02-24179230

Maadi Home Delivery Tel: 16676

Agouza, Giza 28 Lotfy Hassouna St. Off El Nil St. Landmark: Beside Mobinil Tel: 16676, 02-33383034

North Coast Marina,Km 94, El Alamain Rd. Landmark: gate 4 Tel: 010-0109211

Nasr City 16 Mohamed Korayem St. Landmark: Beside The Higher Institute For Sociable Service , 6th Zone, Tel: 16676

Maadi 15 Rd. 304, Landmark: In Front Of Modern Academy In New Maadi, Tel:16676

Nasr City 9 El Obour Bldgs., Salah Salem Rd. Landmark: Beside Cottonil Vega Showroom Tel:16676 58

Burger Lucille's Burgers

Famous among foreigners, Lucille’s is a family owned restaurant (yes, the owner’s name is Lucille) offering a variety of good old American comfort foods. With booth seating and large portions, it’s the get-together spot for families. Best known for sky-high pancakes and juicy hamburgers, Lucille’s also offers Tex-Mex dishes and delicious desserts. No reservations accepted so make sure to arrive early on weekends. Food Menu Menu

Egyptian American Restaurant Corp Address 33 B Road 250 Degla, Maadi Outlet Locations : Tel 2519-8565 Mobile 012 778 6756 Maadi 54 Rd. 9 A Landmark: In Front Of 55 Restaurant, Cafe & Pub, Thakanat El Maadi, Tel: 02-23592778 Website http://lucillesrestaurants.c Maadi 40 Rd. 9 Maadi, Cairo Tel: 02-23781530, 02-23787975 om/ Maadi Nasr Road , Maadi , Next to Peking Restaurant

Ruby Tuesday

The Ruby Tuesday menu is filled with variety and value - even our salad comes with endless choices and free refills. Whether you're in the mood to have a snack or celebrate with a feast, if you come for lunch or come back again for dinner, you'll find choices that make you happy. Food Menu menu

Management : Address Address: 8 Sebaweh El Masry St., Nasr City, Cairo Outlet Locations : Tel (02) 2263 8970, 2402 3712 Mobile Fax: (+202) 2401 3316 Heliopolis Omar Ibn El Khattab St., Floor 5, Inside Stars Centre, Phase 1, In Front Of Costa Coffee Tel: 02-24802272, 018-5042229 Customer 010 010 9843 service no. : Giza 121 El Nil St. Landmark: Beside Gold's Gym – Nile Tel: 02-37610811, 010-8000807 Delivery no. : 2522 2221 6th Of October Juhaina Sq.Landmark: Inside Mall Of Arabia, Gate 22, 23, Shop No. G002, G003, G004 Tel: 015-01991020, 010 -0032732 Website rubytuesday-egypt.com/ 59

Fast Food - Restaurant Bon Appetit

Outlet Locations:

Heliopolis 229 El Hegaz St.Landmark: In Front Of Misr El Hegaz Co. 02-26242129

19101 Zamalek 2 Ismail Mohamed St. Off Abou El feda St.Landmark: Above Metro Market 02-27359108 Bon Appetit Mohandeseen, 21 Wadi El Nil St.Landmark: behind El Hamedeya El Shazleya Mosque 02-33464937 Address Dokki Nady El Seid St. Landmark: Inside Shooting Club 02-33350995 21 wadi El Nil st., Floor 1 Landmark: behind El Mokattam El Nafoura Sq. 02-25079252 Tel Hamedeya El Shazleya Mosque Downtown 21 Mohamed Mahmoud St. Landmark: In Front Of AUC Library 02-27950664, 02-27953695, 02- Mohandeseen, Giza 27950664 Mobile 02-33047585, 02-33035815 Web bonappetit.com.eg Semouha, 36 Victor Emanuel St. Landmark: Inside Zahran City Mall 03-4246599, 03-4242555 Alexandria

Heliopolis 32 Nabil El Waqqad St. Landmark: beside el waqqad pharmacy Ard El Golf, 02-24188286

Mohandeseen Home Delivery Tel:19101

Maadi 3 /1 El Laselky St. Landmark: Beside Ragab Sons Supermarket New Maadi, 02-27547962

Mohandeseen The Management 21 wadi El Nil st., Floor 1 behind El Hamedeya El Shazleya Mosque 02-33047585, 02-33035815

Sidi Kreir, N Coast Km 34, Alex Matrouh Desert Rd. Landmark: Inside Sidi Kreir Armed Forces Village Tel:015-17608552

North Coast Km 82.5 Landmark: Inside Zahran City Park Alex. Matrouh Desert Rd., Tel:018-0956810, 010-4148752

Km 28, Landmark: inside dandy mega mall Cairo Alex Desert Rd., Giza Tel:19101, 02-35391691

6th Of October Landmark: inside gamgoum center, in front of Misr University For Science & Technology 02-39121480 mosque El Motamayez District,

Presence in KSA Haram 365 Haram St. Landmark: in Front Of el lail casino El Haram, Giza 02-39766641, 02-39766643 Jeddah Branches Luxor El Gawazat st. Landmark: Beside El Ibtesama Restaurant Luxor, Tel:010-6574730 Aziz Mall Food Court Mall of Arabia Food Court El Gabalaya St. Landmark: inside Al Ahly Club Zamalek Tel:02-27360551 Branch 3: To be announced soon Sidi Gaber Abou Qir St. Landmark: inside Sporting club Tel:03-5450191 Hurghada Km 14, Hurghada Safaga Rd. Landmark: Inside Grand Seas Resort Hostmark Villages Rd., Tel:065-3460111, 065-3460114

El Gouna Landmark: Inside The Three Corners Ocean View Hotel Abou Tig Marina, Tel:065-3580351, 065-3580353 60

Fast Food - Restaurant Mo’men

The business was founded by three hard-working brothers from Mo’men family, with one store and one store only, the company has now grown to be serving more than 9,500,000 customers per year. With such a rapid growth, the company had to re-adjust its body, to provide the market with the hardest equation ever; superior food and less money. Now the company also owns three more brands beside the very well-known and most successful fast food chain in Egypt –Mo’men, and these are Planet Africa, Pizza King, and of the most successful household brands in the market –Three Chefs. After studying the Egyptian market closely the Group’s administration have decided it will not settle unless it manages to provide successfully -both individuals and families- with top-notch uncompromised high-quality Food and Beverage services. 16600 Each brand Mo’men Group has introduced to the market is very distinct from the other; has its own mark and impact; has its own spirit and Management taste, and has its own target audience covering all segments of the Egyptian community. And to serve this end purpose, the company Mo’men currently comprise a state-of-the-art factory established over 12,000 Square Meters, and equipped with the latest technologies in food Address Industial Zone, Obour City, processing, storage, production and quality assurance. Next to Amoun Factory We care for our employees and they care for us. Our team is a highly qualified adequately selected one, who went through international-like Tel 46100892 criteria of training procedures, slowly climbing their careers stairways with patience and -above all- with dedication pushing us towards the top and always maintaining their place at the heart of Mo’men’s group unmatchable assets. Website momen.co/egypt.html Food Menu Menu

Area Down Town 1 Mazloum St. (off El Falaky Sq.) 16600 Down Town 111 El Abbassia St., Abbassia Heliopolis Al Saray Mall, Waly El Aahd St., Hadayek El Kobba Heliopolis 100 Merryland Bldgs., El Sebak St. Heliopolis Triumph Sq. Maadi 30 Mohamed Said Ahmed St. (opp. Elias School), Helwan Maadi 27 El Nasr St., New Maadi Maadi Road 9 (end of Petrol Bldgs.), Mokattam Nasr City 11 Abbas El Akkad St. Nasr City 13 Omar Zaafan St. (off El Tayaran St.) New Cairo City Al Rehab City, The Market Area, Shops #339 & 340 Nasr City Sharara Bldgs., 34 Hassan El Ma'moun St. Down Town 261 Shoubra St., Shoubra Giza Nasser Al Thawra St. (off El Haram St.), Haram Mohandessin 2 Gameat El Dowal El Arabia St. Mohandessin 24 Lebanon Sq. Giza 47 El Manial St., El Manial New Cairo City SINKO 2000, 10th of Ramadan City Presence in ME Heliopolis Citystars, Omar Ibn El Khattab St., Phase 2, Pyramids Food Court 6th of October City: 2 American Co. Bldgs., The Central Corridor, 6th of October City 6th of October City: 6th of October City: Hyper 1, El Sheikh Zayed City, 6th of October City Dokki Dokki : 66 Tharwat St. (opp. Cairo University) Down Town Down Town: 94 Shoubra St., Shoubra Giza Giza: 12 Faisal St., Haram Heliopolis Heliopolis : Roxy Sq. (beside Cinema Roxy) Maadi Maadi : Nile Mall, Corniche El Nil 61 Giza Cairo Mall, 299 El Haram St., Haram

Burger Burger Joint

Burger Joint’s fresh take on mini, regular, heavyweight sized square Burgers and its something for everyone approach to Burgers and Hot Dogs has made it a keen favourite in the markets where it has been selectively introduced. An easy going vibe permeates each outlet and lends itself equally to ‘chilling out’ and ‘char- grilling’. Pure Beef Patties, Fresh-Baked Buns, and Burger Joint’s own secret relishes have 16669 caught a wave of interest in the brand and its burgeoning expansion. Food Menu menu See Devine Worx Category American Cuisine | Restaurants | Restaurants Home Delivery Website divine-worx.com/burger- joint/

Outlet Locations :

Maadi Rd. 250 Maadi Grand Mall Sq.Landmark: In Front Of Maadi Grand Mall 018-1000191

Marina, North Coast Zone 17, Marina 5 Beside Maxim Inn Venezia Hotel, Inside Makani Del Mar Restaurant 012-9001227, 012-9001235

Mohandeseen 9 Amr St. Off Wadi El Nil St. Beside Samia Allouba Center, Beside Makani Restaurant

New Cairo, Rd. 90, 5th Compound, Floor 1 Landmark: Inside Downtown Mall 02-29297045, 02-29297046, 012-8780326

Let’s Burger

We have the pleasure to introduce ourselves Let’s Burger a Burger restaurant We are professional and specialized in introducing burger sandwiches in a different and unique way never been introduced before in Egyptian markets Let’s burger is different and unique because:- We are making Beef, Chicken, Shrimps and Seafood Burger. The finest beef, chicken, shrimps and seafood burger are fresh meat and other fresh produce with sauces to compliment each burger and surpass expectation. All our flavors, colors and smells are natural. Made with the secret blend of 12 herbs and spices Preservatives free/ Zero % Soy Management : Food Menu Menu Address 27 Gamet Eldewal st Elmohandseen, Cairo, Egypt Tel 33385182 or 33385172 Outlet Locations : Email [email protected] Website www.letsburgereg.com 62

Italian - International Casper & Gambini

Casper & Gambini’s is a restaurant café serving a variety of international dishes. In our comfortable modern contemporary designs, one can enjoy a simple cup of coffee or a delicious 3 course meal. Ranging from a simple soup or salad, to a mouth watering pizza or a juicy tenderloin steak; we provide quality in all our products. In Citystars you can also enjoy our open air area called “Terrace”

Address City Stars, Second Retail level Outlet Locations : Tel 202-24619199 Email [email protected] City Center 2005 Nile City Towers, Towers Mall , Cornish El Nil , Floor 1, Ramlet Boulak, Cairo Tel: 02-24619201, 02-24619199 www.casperandgambinis.com/ Website Fax: 02-24619202

City Stars Omar Ibn El Khattab St., Floor 3, Inside Stars Centre, Phase 1, Shop No. R31, Tel: 02-24802410, 018 -1472147 Heliopolis, Cairo Fax:02-24802411

6th of Oct Juhaina Sq., Inside Mall Of Arabia, Gate 2, 6th Of October, Giza Tel: 012-7777645 Subway

The story begins in Bridgeport, Connecticut, USA during the summer of 1965. Fred DeLuca, an ambitious 17-year-old high school graduate, was looking for a way to make enough money to pay for his university tuition. The solution came at a backyard barbecue during a conversation with a family friend, Dr. Peter Buck. Dr. Buck suggested to Fred that he open a submarine sandwich shop - having seen a sandwich shop in his hometown experience huge success. With a $1,000 loan from Dr. Buck, the partnership was formed and Pete’s Super Submarines opened in August 1965. The first year was a challenge and a learning experience for the young entrepreneurs. They opened their second location a year later and quickly realised that marketing and visibility were going to be key factors in the success of the business - the third outlet was in a highly visible location and it’s still serving sandwiches today. The name was shortened from Pete’s Super Submarines to SUBWAY® and the familiar bright yellow logo was introduced. The next step was to formulate a business plan that outlined the SUBWAY® chain’s goals. In an effort to reach those goals, SUBWAY® outlets Address began franchising, giving others the opportunity to succeed in their own business venture. The first SUBWAY® franchise opened in Connecticut in 1974. In August 1995, the SUBWAY® chain celebrated 30 years of success and witnessed the opening of its 11,000th outlet. Tel As for Fred Deluca... he did complete his journey - he received a Bachelor’s Degree in Psychology in 1971 and became a successful Email subwayarabia.com/ businessman. Fred firmly believes in valuing the experience of the journey rather than only visualising the end and he shares the journey and success with thousands of SUBWAY® franchisees around the globe.

Outlet Locations :

Nasser City, Cairo, City stars mall - Food Court - Phase 1 24802171 0100046897

Zamalek, 26 Yehia pasha Ibrahim St. from 26 July st. 3rd Right after Diwan Bookstore, 0197771438 - 27358870-71

Maadi , Degla Degla, 218th St Building No. 14, Cross From NSG Bank & Duty-Free Shop Maadi, 25173706-07 0197771436 63

New Cairo Cairo, New Cairo Inside the “American University in Cairo “new campus 26154787 0197771804 Burger : Local Outlets :

American Cuisine | Restaurants | / Eat Out | www.pyramidsfoods.com High Burger 1 Mohamed Ali St. & Tarh El Bahr St. Ext., El Arab, Port Said Home Delivery

Fatdog Burger 1 4 El Marwa Bldgs., Almaza St.,Heliopolis, Cairo

Burger 1 28 Amr Ibn El Aas St., El Afrang District, Ismaileya Restaurants

5 El Seddik St., In Front Of Arab Academy For Science, Technology & Fast Food Burger 1 Maritime Transport, Heliopolis, Cairo

Big Boys Burger 1 Ard El Lewaa, Beside Mar Gerges Church, Boulak El Dakrour, Giza www.johnnyrockets.com/index2.php Johnny Rockets 1 CityStars, Phase 2, 2nd Floor ,Omar Ibn El Khattab St.

WIF - Wings in 1 2, Taha Hussein Street ,Next to Munch & Bagels International, Burgers, Fast Food Flavours

L'Aubergine 1 5 Sayed El Bakry St., Zamalek International Cuisine | Restaurants | Eat Out

Toscanini 1 39 Mohy El Din Abu El Ezz Street, Dokki international/Italian Food | Restaurants

Menu Zeera – Maadi 1 23 Rd. 205, Beside Seoudi Market, Maadi Fast Food | Restaurants | Eat Out | Delivery

Menu 25 Extension Of 26th Of July St., Lebanon Sq., Beside Kfc Restaurant, Chikedoom 1 Fast Food | Restaurants | Eat Out | Delivery Mohandeseen, Giza

Raspberry 5 Othman Ibn Affan St. off geziret el arab st. American Cuisine | Restaurants | Eat Out | Restaurant & Cafe Mohandeseen, Giza Delivery Outlets :

www.casperandgambinis.com Casper & Gambini's 1 Omar Ibn El Khattab St., Floor 3, Inside Stars Centre, Phase 1, Shop No. R31, Heliopolis, Cairo

Fast Food | Restaurants Let's Burger 1 76 Gamaet El Dewal El Arabeya St., Beside Egyptian Arab Land Bank, Mohandeseen, Giza |Delivery Carino's 64 Burger /Fast Food Outlet Listing (1/2)

– Burger /Fast Food Outlet Listing (2/2)

Johnny Rockets 1 CityStars, Phase 2, 2nd Floor ,Omar Ibn El Khattab St. www.johnnyrockets.com/index2.php

WIF - Wings in Flavours 1 2, Taha Hussein Street ,Next to Munch & Bagels

L'Aubergine 1 5 Sayed El Bakry St., Zamalek

Toscanini 1 39 Mohy El Din Abu El Ezz Street, Dokki Menu Zeera – Maadi 1 23 Rd. 205, Beside Seoudi Market, Maadi

25 Extension Of 26th Of July St., Lebanon Sq., Beside Kfc Restaurant, Menu Chikedoom 1 Mohandeseen, Giza Raspberry 5 Othman Ibn Affan St. off geziret el arab st. Restaurant & Cafe Mohandeseen, Giza

– Restaurant Management Companies : Table of Contents

Restaurant Management

67 Restaurant Management Companies : Americana Group

Since its inception in Kuwait back in 1964, Americana Group has grown into one of the largest and most successful corporations in the Middle East and North Africa region (MENA). Publicly traded on the Kuwait Stock Exchange (FOOD.KW), Americana Group is managed to world-class corporate standards, with activities spanning 14 countries and a payroll of over 45,000 employees from 21 nationalities. Americana Group’s main lines of business are operating food & beverage outlets, as well as manufacturing food products. With a network of over 1,200 outlets, it is not only the largest operator of restaurant chains in the MENA region, but also one of the most successful franchise operators in the whole world. The Group’s network encompasses 8 of the world’s most recognized brands in the Quick Service, Casual Dining and Fine Dining categories, such as KFC, Pizza Hut, Hardee’s, TGI Friday’s, Costa Coffee, Krispy Kreme and, most recently, Signor Sassi. In addition, Americana Group’s thorough understanding of Middle Eastern tastes has led it to create 6 of its own homegrown brands, which have proven to be as successful with consumers as their global counterparts. In the food manufacturing and processing sector, Americana Group is recognized as the Middle East’s leading purveyor of quality food products. With a portfolio spanning 10 high quality brands – such as California Garden, Farm Frites, Koki and Americana Meat – its food products find their way into millions of MENA households every day. Group Highlights FY2008 Restaurants Consumer Foods USD 2 Billion in Sales KFC Maestro Americana Meat Hardees Costa Coffee Koki USD 130 Million in Profits Taco Bell Grand Café California Garden

45,000 Employees TGI Friday’s Signo Sassi Americana Cake 21 Nationalities Pizza Hut Fusion Green Land 1200+ Stores Chicken Tikka Baskin Robins Americana Olives Fish Market Lion Chips 17 factories Krispy Kreme Farm Frites

Samadi Gulfa

Americana Office Locations

Mohandeseen, Giza 4 Abou El Mahassen El Shazly St. Tel:02-33026578, 02-33037029, 02-33024780

Cairo Alex Desert Rd., Giza 18 Teraet El Mariouteya St. Tel:02-37422520, 02-33830018, 02-33822898

Mohandeseen, Giza 47 El Batal Ahmed Abdel Aziz St. Tel:02-33007535, 02-33461697 Maadi, Cairo 35 B Saraya El Maadi Tower,Corniche El Maadi, Tel:02-25283775, 02-25284416, 02-25284417

Semouha, Alexandria 78 taawoneyat Semouha Bldgs., Tel:03-4205980

Semouha, Alexandria 37 Victor Emanuel St. Tel:03-4254323 68 Restaurant Management Companies : Devine Works

• Divine Worx is a leading mission-driven food service company with a home-grown portfolio of branded restaurants (Makani, El Sit Hosneya, Burger Joint, Zo and multi-brands Makani Del Mar & Makani Live) and professional capabilities in industry sourcing and private catering. Based in Cairo, Egypt, the Company has grown organically from the original Makani Bakery in to cover the operation of 18 restaurants in 3 major cities in Egypt, as well as the operation of the Food Processing facilities in the area of Shabramant (Cairo, Egypt). • In 2002, founder Omar Fathy conceptualized the original Makani Bakery in his kitchen as an answer to the needs of the working residents. The ambition was simple: to create an environment of high standard where the community could enjoy affordable and high- quality food and beverage. • Divine Worx has embraced this vision and has continuously sought to create real value in the food service industry ever since its incorporation in 2005. To this end we have become specialists in the creative development, operation and management of delicatessens, quick-service restaurants as well as the full-service restaurants. Ultimately, we continue to grow because we believe that the Company’s profitabilty is rooted in the quality of the interactions we have with our clients and our close relationship with our community of investors. Divine Worx, S.A.E., • It is in these relationships, and also those we share with our 550 employees and the communities where we operate, that we see our greatest potential for growth. Our common future involves a commitment to maintaining ever higher standards and innovations in our 159, 26th July St.Floor # 2, Office # 10, Address services, and correspondingly, generating greater value for the return of each investment. Zamalek, Cairo Web: http://divine-worx.com T:+202 2736 4894 T:+202 2735 4894 Tel: F: Ext 116 M:+2012 8039 900 Email E: [email protected]

Makani Burger Joint Zo El Sit Hosneya

Renowned for its extensive menu Burger Joint’s fresh take on mini, Zo’s East and South East Asian menu Focused entirely on genuine – featuring freshly-baked breads, regular, heavyweight sized square is particulary striking for its Egyptian and Middle Eastern healthy Sandwiches and Salads, Burgers and its something for authenticity and nuanced cuisine, El Sit Hosneya serves up refined Pastries and a uniquely everyone approach to Burgers and understanding of the rich diversity spectacular fare in an intensely placed Sushi Bar. Hot Dogs has made it a keen of flavours in Asian cuisine. By competitive market. A standout Its range of healthy, high quality, favourite in the markets where it importing a great deal of the success, El Sit Hosneya features a affordable products in a bright, has been selectively introduced. ingredients, not found locally by menu with sensationally great comfortable setting were already a An easy going vibe permeates each Zo’s Thai Chief Chef, Divine Worx tasting food, without going to – primary draw for the first few outlet and lends itself equally to has maintained the high standard of excess. D’Heliopolis Makani outlets. By introducing the ‘chilling out’ and ‘char-grilling’. Pure truly Asian cuisine. An earthy, Its trademark décor offers privacy concept of ‘Casual Sushi’ and Beef Patties, Fresh-Baked Buns, and wooded interior makes Zo ideally for groups in a semi-traditional developing the niche market, Divine Burger Joint’s own secret relishes suited for casual business setting with a distinctly Worx heralded a new era for the have caught a wave of interest in engagements or intimate social contemporary and trendy flavour. A – brand and created a strong brand the brand and its burgeoning outings, making up the majority of favourite for business and social association for Makani. expansion. its clientele. outings, El Sit Hosneya has also Makani currently enjoys high become popular for events year- recognizability due to its word of round as well as during particular mouth success and a great deal of holiday seasons. positive reviews in the press.

69 Restaurant Management Companies : Amer Group Holding / Tropicana for Projects

In 1993, Amer brought the famous A traditional “fisherman’s wharf” style Since its debut in the Egyptian market 8 American restaurant chain Chili’s to restaurant, Halaket El Samak is named years ago, Amer’s Alain Le Notre chain Egypt and the Middle East. Today, the after Alexandria’s famous seafood has established a solid reputation for highly successful chain has spread market. This fun and casual restaurant is quality and elegance. With 10 throughout the Middle East with 17 sure to please seafood lovers of all ages. strategically located branches Tropicana For Projects restaurants in Egypt, and over 55 Diners can choose from the catch of the throughout the country, Alain Le Notre is restaurants across the region. Chili’s is day that is on display and have it a favorite gathering place for Egypt’s Address 93 El Merghany St., Heliopolis, Cairo the world’s leading casual dining prepared exactly to their liking. All meals elite. destination offering an atmosphere that include all the traditional Egyptian side Tel: 02-26904081, 02-26907940, 02- is both upbeat and laid back. A well- dishes that make seafood meals so 26907941, 02-26904082 trained team of attentive and pleasing whether you are on a seaside enthusiastic servers compliment the holiday or looking for a change of pace in Fax: 02-24188332 congenial surroundings that have made the city. Halaket El samak has five Chili’s a pioneer in the genre of casual branches throughout Egypt. dining. Always fun, fresh and in tune with the customer…Chili’s is the place to be. Studio Misr & Alain le Notre are majestically located on a hilltop overlooking old Cairo. The restaurant is the centerpiece of the award-winning Azhar Park with an unrivaled view of the citadel and the antiquities of old Cairo.

With five highly successful Carino’s Find all your favorite restaurants Studio Masr offers its customers a restaurants’ in Egypt, Amer is once again onboard one of the River Nile's most unique dining experience that is casually setting new market trends. This unique famous destinations Nile City Boat. With elegant yet infectiously fun. Food lovers eatery offers country Italian cuisine in a four restaurants that include Chili's, and cinema enthusiasts alike will love warm cozy and relaxed atmosphere that Studio Masr, Carino's, Halaket El Samak. this themed eatery. The restaurant is a is perfectly suited to the taste of a wide In addition, Alain Le Notre has a tribute to Egypt’s rich cinematic heritage segment of Egypt restaurant-goers who magnificent selection of explicate french featuring photographs and memorabilia seeking high-quality, family-style, value pastry. All offering quality food, form the golden era of Egyptian cinema dinning. exceptional service and breathtaking great. With eleven branches in Egypt, views of the River Nile, you can't miss the nothing beats Studio Masr for grilled chance of Nile City's exceptional food and family entertainment. experience. 70 Restaurant Management Companies : Deyafa – (Abo El-Sid/Tabasco / Absolute/ Taboula/Sangria)

•

• • • Abou El Sid Tabasco Deyafa Management Taboulah • Cairo’s Embassies district has seamlessly charmed its 48 El Giza St. Address : Landmark: In Front Of Egyptian • State Council, Giza Tel: Tel: 02-37497423

Web www.deyafa.net •

•

Abou Café Le Absolute Taboula Sangaria El Sid Tabasco Tabasco •

Zamalek : 18 b,El Marashly Mohandessien : Casino El Shagara 1,Latin American Casino El Shagara 157,26th of July St. St., 8,Amman Square. Corniche El Nil St.,Garden City Corniche El Nil Tel. : 735 9640 Zamalek,Cairo. Tel. : 336 5583 Tel. : 579 6511 / 2 Tel. : 792 5261 Tel. : 579 6511 / 2 Tel. : 735 8465 • Maadi : Maadi : 45,Street 7. 7,Mosadek 45,Street 7. Tel. : 380 5050 St.,Dokki,Giza. Tel. : 3591 222 Tel. : 762 2060 : El Gouna : Naama Bay. Al Abour City Tel. : 012 345 9263 Tel. : 069 603910 ,Cairo. Ext. 5515 Tel: 610 3353 Mohandessien : 8,Amman Square. Tel. : 749 7326

City Stars: City Stars 6th Floor Tel : 480 2231 71 Café Table of Contents

Café

Coffee Bean & Tea Starbucks Leaf Trianon Beano’s

Cilantro Grand Café Makani On the Run

Second Cup Costa Einstein Segafredo

72 Café Key Chains comments

Chain # Preferences Comment Potentiality

- Considerable volume due to large No Supplied by Lapoire, Average due / subject to win Lapoire of outlets On the Run 25 - Trendy outlets , preferred by Youth - Marketing Activities -

• Trendy outlets – Preferred for Youth Bakery Supplied by Egyptian Danish Subject to Supplier Acceptance Coffee Bean and • Good progress in only a few years Company for Bakery 9 Tea Leaf • Selective outlet locations – Premium outlets

• Strong brand / Trendy Medium Cilantro 38 • Large No of outlets /

• Few outlets – Good Perception to Subject to acceptance of Devine worx Average potential / Medium Size of Makani 10 consumers bakery • Managed by D

• Average No of outlets Managed by ITC – Similar to “Coffee Bean Average Potential / • Good Heritage – No marketing and Tea Leaf” Trianon 13 activities Bakery Supplied by Egyptian Danish Company for Bakery

• Similar to Cilantro Supplied by La poire Average Potential / Beano’s 20 • Large No of outlets • Trendy -

• Large No of outlets Starbucks coffee 21 • Selective locations / premium Location and outlets

• Premium Café / good locations and Managed by Americana Grand Cafe 9 outlets Central Supply Chain - Americana • Trendy

• Premium locations/ Premium outlets Franchise of the Canadian Chain Good Potential / Despite Operating a Second Cup 4 alimited number of outlets

• Less Premium than known Managed by Americna Costa Coffee 31 International brands as Starbucks & 2nd cup

Segafredo 4 • Premium outlets / premium offering

Einstein Café 2 73 Bakery – Mini Market – Coffee Shop On the Run

The On the Run Convenience stores brand is owned by Alimentation Couche-Tard (ACT), a Canadian convenience store company, that operates other c-store brands including Circle K, Couche-Tard and Macs. Globally, ACT is the 2nd largest convenience store company, with more than 9,000 stores operated under these recognized brand names. On the Run is the most recent acquisition of Alimentation Couche- Tard, having been purchased in May 2009. On the Run opened its first test store in Holden, Mass in July 1994, in conjunction with a Mobil station. With the corporate merger of ExxonMobil, On the Run was named the flagship store brand for ExxonMobil stations in August 2000. The recipient of numerous industry awards, On the Run is a recognized leader in the convenience store industry, striving to be the best convenience store retailing network in the United States. Contact Information: On the Run wakes you up and gets you started with fresh beginnings breakfast sandwiches, Krispy Kreme doughnuts and a delicious cup of Website ontherun.com our world famous On the Run Gourmet coffee. Satisfy your mid-day hunger pangs with On the Run's "always-fresh, hot-off-the-grill" smoked sausages, delicious hot dogs, or Tornados spiced up with a snap of jalapeños and salsa. Or try one of our hearty Take Away Café sandwiches, a serving of flavorful cheesy nachos, or a nutritious health bar and cold bottle of water or juice – the choice is always yours at On the Run. After a long day of work, what better pick-me-up is there than a cold refreshing beverage, from your local On the Run? At On the Run we know about late-night cravings. Whether it is ice cream or chips, chocolates or pretzels – or one of everything, we have it for you 24/7. From doughnuts to hot dogs, salty snacks to fountain drinks, candy to ATM’s – On the Run can help you find it fast. Our friendly store employees offer you quick and courteous service to get you on your way. We take pride in our stores, offering customers a wide variety of quality products at a fair price, maintaining clean restrooms and providing prompt and efficient check out service.

Outlet Locations : (Mobil Stations )

6th of October City: 26th of July Corridor, Juhayna Sq., 6th of October City Down Town:16 Ramsis St. Giza:11a Cairo/Alexandria Desert Rd. 6th of October City:Al Wahat Rd. (opp. Dreamland), 6th of October City Heliopolis :33 Joseph Tito St., New Nozha (opp. Mena House Oberoi), Haram 6th of October City:26th of July Corridor (beside Hyper 1), 6th of october City Maadi : Mobil (intersec. of Palestine St. & El Laselky St.), New Maadi Mohandessin:28 El Batal Ahmed Abdel Aziz St. 6th of October City:Km 28 Cairo/Alex. Desert Rd. (before toll gate), 6th of October City Heliopolis :66 El Nozha St. Mohandessin:12 El Batal Ahmed Abdel Aziz St. Heliopolis :21 El Khalifa El Ma'moun St., Roxy Maadi : Mobile, 1017 Corniche El Nil (at El Malek El Saleh Brdg.) Giza: Mobil (intersect. of Aly El Sherif St. & El Heliopolis :46 El Hegaz St. New Cairo City :Al Rehab City, Gate #13 Manial St.) Heliopolis :481 El Oruba St. (opp. Le Méridien Heliopolis) New Cairo City :33 Service Center St., Al Tagamoe Al Khamis Heliopolis :66 El Merghany St. l Maadi :Misr/Helwan Agriculture Rd. (behind Osman Towers) Heliopolis :72 El Khalifa El Ma'moun St., Roxy Dokki :50 Mourad St. 74 New Cairo City : Mobil (intersec. of Ring Rd. & Suez Highway, beside JW Marriott Hotel Cairo) Mohandessin:18 Gameat El Dowal El Arabia St. Café - Bakery The Coffee Bean & Tea Leaf

Established in 1963, Coffee Bean & Tea Leaf is now one of the oldest importers, roasters and multi-unit retailers of specialty coffee and tea in the United States. · The company opened 600 outlets worldwide. · It is considered the second best coffee retailer after Starbucks in the USA , the Far East and Middle East . · Coffee Bean specializes in coffee-based drinks, tea blends and iced blended beverages. · The first outlet in Egypt will open in August 2006, · In total, 20 outlets are expected to be open within 5 years

Coffee Bean and Tea Leaf is the brand of the Stars, Angelina Jolie, Megan Fox, David Beckham, Madonna and many more crave for coffee Beans products. Started in California in 1963 as a community café with freshly brewed and imported coffee from the most exotic places in the world. By mere chance a loyal Coffee Bean & Tea Leaf customers ordered an ice blended coffee and it was the start of the Ice Blended coffees Website www.itcgroup.com/Hou invented by the Coffee Bean and commercialized by Starbucks. Taste the original Ice Blended at the Coffee Bean & Tea Leaf to find out the se_Coffee.htm difference by yourself. There are 750 shops in 22 countries in the world and that number keeps on growing every year.

Category: Café – Bakery – Pastry

Area Address Telephone Zamalek, Cairo 5 Abou El Feda St. Below Om Kolthoum Hotel 02-27350429 Al Rehab City, Cairo Phase 3, Floor 0 Inside Rehab Mall 2, shop no. 21 02-26925240 6th Of October, Giza 3 /65G Central Spine, El Sadat Sq., Floor 1 Inside Vodafone Egypt 02-25294711, 011-7115371 Airport Area, Heliopolis, Cairo Airport Rd. Inside Cairo International Airport - TB 1 02-22655887 Hadayek El Maadi, Maadi, Cairo 94 Rd. 105 Inside Link Dot Net Co. 02-27686500 Almaza, Heliopolis, Cairo omar Ibn El Khattab st. Almaza Sq. Inside Tivoli Dome Mall 010-3360467 Maadi, Cairo 82 Rd. 9 In Front Of Mishriki Pharmacy 02-27530451, 011-7115387 Marina, North Coast Km 98, Cairo Alex Desert Rd. in front of marina gate 5 010-1219152

http://www.itcgroup.com

Café – Bakery Cilantro Cafe’

About : Established in 1999,delicious Inc. gave birth to our Café brand at the start of the millennium with the opening of its first store in Cairo, Egypt in the year 2000 Since its opening, our cafe has set out to effect a dramatic change in the coffee shop concept in Egypt & lead the market to a new era.

16313 Outlet locations : 6th of October: Diamond Mall (beside Renaissance Cinema), 6th of October City Celantro Cafe 6th of October: Hyper 1, El Sheikh Zayed City, Entrance #1, 6th of October City 6th of October: Dandy Mega Mall, Km 28 Cairo/Alexandria Desert Rd., 6th of October City 23 Sad Al-aaly St, Malekah Tower Address: 6th of October: Shell, El Sheikh Zayed City, 6th of October City Maadi 6th of October: Total, Al Wahat Rd., 6th of October City Tel: 2380082/3 Down Town: 31 Mohamed Mahmoud St. (opp. AUC) Fax: cilantrocafe.net Down Town: Towers Mall at Nile City, 2005 Corniche El Nil, 1st Floor Nasr City: 39 Abbas El Akkad St. Zamalek : 157, 26th of July St. Zamalek : Om Kolthoum Tower, 5 Abul Feda St. New Cairo City : Total, Cairo/Ismailia Desert Rd., Al Obour City New Cairo City : Al Rehab City, Food Court New Cairo City : Total, Al Tagamoe Al Khamis New Cairo City : Shell, El Teseen St., Al Tagamoe Al Khamis Maadi : Shell (behind Maadi City Center), El Maaraj City Zamalek : Shorouk Bookstore, 17 Hassan Sabry St. New Cairo City : Shell, Al Shorouk City New Cairo City : Shell, The American University in Cairo (AUC), Al Tagamoe Al khamis Dokki : 10 El Messaha Sq. Mohandessin: 2 Wadi El Nil St. (off Gameat El Dowal El Arabia St.) Giza: Shell, El Bahr El Aazam St. Mohandessin: Atlas Zamalek Hotel, 20 Gameat El Dowal El Arabia St. Dokki : 52 Nadi El Seid St. Mohandessin: Shorouk Bookstore, 26 Mohamed Kamel Morsy St. Maadi : 17 Road 216, Degla, New Maadi Maadi : 7/2 El Nasr St., New Maadi Maadi : 90 Road 9 Maadi : Maadi City Centre, Ring Rd. Maadi : Total, Corniche El Nil (Maadi Second Entrance) Maadi : Total, Autostrad Rd. Heliopolis : 4 Ibrahim St., El Korba Heliopolis : 55 Abdel Hamid Badawy St. (opp. El Shams Club) Heliopolis : 87 El Merghany St. Heliopolis : Citystars, Omar Ibn El Khattab St., Phase 1, 2nd Floor Heliopolis : Tivoli Dome, Omar Ibn El Khattab St. Heliopolis : 9 El Shahid Sayed Zakaria Khalil St., Sheraton Bldgs Nasr City: City Light, 1 Makram Ebeid St. Heliopolis : 126 Osman Ibn Affan St. (off Triumph Sq.)

Café – Bakery Makani

About : • Since Makani began as a popular up-start bakery in back in 2002, we have made it our mission to create distinctive spaces that bring people together and break down barriers in food services. Our progressive approach to food led us to innovate new directions for Makani, first by developing into a delicatessen, then by pioneering an affordable Sushi Bar. • While we believe in that old adage that 'A Rolling Stone Gathers No Moss', we continue to stay true to our tradition of establishing each Makani branch as a response to the particular needs of the community. As a result, we have gradually moved East to West, putting down 16669 roots in seven neighborhoods with delivery services covering nearby locations. Considering that we first started straight out of the founder's kitchen, we reckon it's a good start. Makani Management • From here on, we aim to prove that our homegrown talent can grow and still deliver consistently high quality, innovative food, service, and spaces for the communities where we work. • Follow the rest of our story and become a part of the Makani's experience.. Food Menu Menu

Website makaniegypt.com

Outlet Locations :

Mohandessin 9 Amr St. (Off Syria St , behind El Salam Hospital)

Heliopolis 27 Hassan Sadek St. (behind Baron Palace)

Maadi 250 St. (opposite Grand Mall)

Zamalek 118, 26 July St.

Meseken Sheraton El Sit Hosneya Live (Serving Sushi Only, El Sit Hosneya & ZO) Oasis D'Heliopolis (behind Caltex Station)

Kattameya Down Town Mall 90 Street

Hadabah Hadabah Um El Sid (Gazia Mall, next to Sheikh Abdallah Supermarket)

Naama Bay Peace Road, Rosa Mall

ALEXANDRIA Alex City Center (Carrefour) Phase 2

NORTH COAST Marina 5 Venicia Hotel

Café - Bakery Terianon

About : Known as one of the oldest European bakeries, Trianon Cafe has been serving its loyal customers the best pastries since 1683. In addition to elegant and colorful pastries and desserts, the menu also features a variety of light sandwiches, salads and pizzas. The atmosphere and decor is classy and warm with handpainted wall murals and chandelier lighting. Service is pleasant and efficient. Specialty cakes and catering is available. Several Cairo locations.

19020

Trianon For Food & Bakerys Address : 17 mahmoud basiony st. Downtown, Cairo 02-25759102, 02-25759103, 02- Tel: 25745869 Website itcgroup.com/Terianon.htm Outlet Locations : Mohandeseen 17, 18 Zamalek Club Wall, Landmark: In front Of On The Run 02-33452012, 02-33470838

Cairo Alex Desert Rd. Km 28, Landmark: Beside Dandy Mega Mall 02-35392488

Alexandria 14th Of May Rd. Landmark: Inside Green Plaza Mall Semouha, 03-4288141

Nasr City 3 Makram Ebaid St. Landmark: Inside City Center 6th Zone, 02-26709870, 02-26709871, 010-3477418

Alexandria 9 Ibrahim El Sherif St. Landmark: Inside Kiroseiz Mall, Mostafa Kamel, 03-5452260

Sidi Beshr, Alex 538 El Guish Rd. 03-5403835, 03-5403839, 03-5403840

Azhar Salah Salem Rd., El Darrasa , Landmark: Inside Al Azhar Park 19135, 011-7115293, 010-0929323

Mohandeseen Home Delivery Tel:19020

Cairo Alex Desert Rd. Km 28,Landmark: Inside Dandy Mega Mall, Gate 2 02-35391774

Heliopolis, Omar Ibn El Khattab St., Floor 1- Inside Stars Centre, Phase 1, Entrance No. 5 02-24802294, 012-7700914

Al Rehab City Phase 1 , Landmark: Inside Rehab Mall 1 02-26925230, 02-26925232

Heliopolis 19 Botros Ghaly St.Landmark: in Front Of heliopolis cinema Roxy, 02-24511504

New Cairo Plot 67, 68, , 5th Compound Services Centre Landmark: Inside Seven Stars Mall 02-26190612, 02-26190611

Owned by ITC Group

78 Café Beano’s

• Beano’s is everything a coffee shop and cafe should be – a combination of comfy seating and the aroma of freshly brewed coffee. This popular cafe chain, often crowded with students, offers a varied selection of hot and iced American coffee drinks and teas. The menu also features light breakfast items, soups and well-made sandwiches. Daily newspapers and magazines are available for browsing.

Outlet Locations :

Zamalek 8 El Sheikh El Marsafy Sq. Beside Cairo Marriott Hotel 02-27350576, El Korba, Heliopolis 15 Baghdad St. Beside La Poire Pastry 02-26903484 Semouha, Alex 37 Victor Emanuel Sq. Beside La Poire 03-4266993 Downtown 49 El Falaky St., Beside Costa Coffee & The Auc 02-27922328 Heliopolis Omar Ibn El Khattab St., Floor 1 Inside Stars Centre, Phase 2, Gate 7 02-24802390 San Stefano, Alex El Guish Rd., Floor 1 Inside San Stefano Grand Plaza Mall 03-4690012 Agouza, Giza 192 El Nil St., Inside British Council Inside British Council 02-33001887 Maadi 73 Rd. 9 Beside Costa Cafe 02-23594587 El Sherouk City Misr Ismaileya Desert Rd. Inside The British University In Egypt - BUE 02-26890000 Giza, Giza 6 Ibn Arhab St. Off El Nil St. Beside La Poire 02-37769844 Airport Area, Heliopolis Inside Cairo International Airport – Term 1 02-22655661 Safir Square, Heliopolis 84 Abou Bakr El Seddik St. Beside Cook Door 02-24170514 1st Zone, Nasr City 37 Abbas El Akkad St., Beside Mcdonald's Beside McDonald's 02-22620274 6th Zone, Nasr City 94 Makram Ebaid St. Beside Mffco Helwan For Furniture 02-22731783 Mokattam 509 Rd. 9 beside National Societe Generale Bank 02-25056929 Sheraton Bldgs., Heliopolis; Airport Rd. Inside Oasis D' Heliopolis Heliopolis Omar Ibn El Khattab St., Floor 4 Inside Stars Centre, Phase 1, Food Court 02-24802178 Alex. Cairo Desert Rd., Alex inside Alexandria City Centre 03-3970274 Mohandeseen, Giza 34 Gamaet El Dewal El Arabeya St. In Front Of National Motors Co. 02-33057969 6th Of October, Giza Inside Mall Of Arabia, Shop No. 240, 241

Café Starbucks Coffee

About : • It happens millions of times each week – a customer receives a drink from a Starbucks barista – but each interaction is unique. • It’s just a moment in time – just one hand reaching over the counter to present a cup to another outstretched hand. • But it’s a connection. • We make sure everything we do honors that connection – from our commitment to the highest quality coffee in the world, to the way we engage with our customers and communities to do business responsibly. • From our beginnings as a single store over forty years ago, in every place that we’ve been, and every place that we touch, we've tried to make it a little better than we found it. Starbucks Category

Website www.starbucks.com

Outlet Locations : New Maadi, Maadi, Cairo beside credit agricole bank 02-29820106, 018-0819994 6th Zone, Nasr City, Cairo Inside City Center 02-22876057 Heliopolis, Cairo Inside Stars Centre, Phase 2 02-24802468, 012-0800350 Alex. Cairo Desert Rd., Alexandria Inside Alexandria City Centre 03-3970181 Airport Area, Heliopolis, Cairo Inside Cairo International Airport - TB 1 02-22684387 Umm El Sid Hill, Inside Il Mercato Mall 069-3661575-069-3603941, 012 -0800327 San Stefano, Alexandria Beside San Stefano Grand Plaza Mall 03-4690216 El Korba, Heliopolis, Cairo In Front Of Normandy Outdoor Cinema 02-22905531, 012-0800326 Corniche El Maadi, Maadi, Cairo Beside Image Showroom 02-25280494, 018-9888542 Ramlet Boulak, Cairo In Front Of Renaissance Cinema 02-24619283, 012-0800307 Heliopolis, Cairo Inside Stars Centre, Phase 2 02-24802469 Mohandeseen, Giza Beside Friday's Restaurant 02-37616625, 018-5022215 Obour City, Kaliobeya inside Golf City mall 02-49210762, 012-0800276 Mohandeseen, Giza In Front Of Techno Scan - Osama Khalil Radiology Centers 02-37601353, 012-9007799 Heliopolis, Cairo Inside Stars Centre, Phase 1 02-24802639, 012-0029885 Cairo Alex Desert Rd., Giza beside dandy mega mall 02-35390374, 018-5022214 Zahraa El Maadi, Maadi, Cairo inside maadi city centre, Gate 2 018-5002677 Naama Bay, Beside roza mall 069-3604356, 018-3207470 Naama Bay, Inside Al Khan Mall 069-3710410, 018-9888547 Almaza, Heliopolis, Cairo Inside Tivoli Dome Mall 02-24153277, 018-0819995

Café Grand Café

• Americana Group’s first outlet under the Grand Café sign opened its doors in Alexandria, Egypt, in 1988. At all its carefully chosen locations, this charming café concept features an open-air setting, stunningly scenic views and high quality beverages and grilled platters. The brand quickly gained attention as consumers enjoyed its repertoire of delicious food, flavoured water pipes and fresh juices. • Americana Group soon grew the concept to a total of 11 Grand Café outlets across the Arab World, dotted along the River Nile in Egypt, as well as tourist attractions like Giza and Egypt’s northern coast. The Grand Café chain is also present in Syria and Sudan. • The open-air atmosphere is what makes Grand Cafe such a popular restaurant. Grand Cafe offers several branches throughout Cairo. If Grand Café you desire a Nile view, try either the Maadi or Giza locations. In Maadi (favored by expats and locals), enjoy lunch or dinner on a terrace by water and in Giza (favored by tourists), on the deck of the docked Americana boat. Choose from a delicious selection of shishas, mezzes (appetizers), grilled platters and fresh juices. Website http://www.americana-group.net/Our-Brands/Restaurants/Grand-Cafe.aspx

Outlet Locations : - 48 El Thawra St. - 26 Nile St., (Americana Boat). - Corniche El Nile (Maadi 2nd Entrance). - Dandy Mall, Cairo-Alex Desert Rd. Kilo 28 - Scot's Club - Bahary. - Kilo 57.5 (Beside KFC). - Sidi Abdel Rahman - Champs Elysee St. - Porto Ghaleb. Second Cup

BinHendi Enterprises has joined forces with Plaza Property Management to introduce the Second Cup cafe chain in Egypt. The joint venture signals the start of Bin Hendi Enterprises' expansion plans for the region, with the flagship outlet to be located in Cairo, followed by a number of other outlets in and Alexandria

Outlet Locations :

6th Of October, Giza Juhaina Sq. Landmark: Inside Mall Of Arabia, Gate 23, Shop No. G13 012-7412662 Cairo Alex Desert Rd., Giza Km 28, Landmark: Inside Dandy Mega Mall 02-35392209 website www.secondcup.com/ Mohandeseen, Giza 38 Soliman Abaza St. Off Gamaet El Dewal El Arabeya St. 02-33380385, 010-6288773, 012-7412662 Heliopolis, Cairo Omar Ibn El Khattab St., Floor 0Landmark: Inside Stars Centre, Phase 1, Shop R12 02-24802093, 012-7412662 81

Café Costa Coffee

• Middle Easterners are some of the world’s most dedicated coffee enthusiasts. With a tradition of coffee drinking dating back hundreds – if not thousands – of years, their enthusiasm for Costa Coffee was virtually guaranteed. The global brand’s 22-minute slow roasting process did not take long to attract consumers, who filled Costa Coffee outlets to enjoy Costa’s smoother, richer flavour coffee with freshly baked pastries. Under the banner of the Americana Group, the Middle East ranked among the fastest growth areas for the Costa Coffee franchise, which originated from a small café in London to become an international phenomenon. Welcoming customers with cozy sofas, an extensive food menu and, most importantly, sublime coffee, Americana Group’s Costa Coffee network now numbers 50 outlets in prime locations across Egypt, Jordan, Lebanon and Syria.

Costa Coffee • http://www.americana-group.net/Our-Brands/Restaurants/Costa-Coffee.aspx

Outlet Locations : Km 149, Matrouh Alex Desert Rd. Inside Hacienda's Beach Resort Sidi Abdel Rahman, North Coast 046-9224460 Km 57, Inside Diplomatic Village 2 Alex. Matrouh Desert Rd., North Coast 03-4104667 Km 105, Matrouh Alex Desert Rd., The Platform In Front Of Marina 5 Marina, North Coast 012-1484503 Omar Ibn El Khattab St., Floor 3 Inside Stars Centre, Phase 1 Heliopolis, Cairo 02-24802206 37 Abbas El Akkad St. 1st Zone, Nasr City, Cairo 02-24041220 Km 6, Inside Alexandria City Centre, Gate 2 Alex. Cairo Desert Rd., Alexandria 03-3970127 16 El Merghany St. In Front Of Heliopolis Club Roxy, Heliopolis, Cairo 02-22569495 Extension Of 26th Of July Spine Inside Hyper One 6th Of October, Giza 02-38505038 Km 28, Inside Dandy Mega Mall Cairo Alex Desert Rd., Giza 02-35393524 15 El Maraashly St. In Front Of Seoudi Market Zamalek, Cairo 02-27382040 399 El Guish Rd. Inside San Stefano Grand Plaza Mall - San Stefano, Alexandria 03-4690177 49 El Falaky St. Intersection Of Mohamed Mahmoud St. In front Of AUC Library Downtown, Cairo 02-27958886, 02-27955572 Marina 4 Beside Pizza Hut Marina, North Coast 046-4451680 Marina 5 Beside Fish Market Marina, North Coast 046-4453625, 012-5526274 73 Rd. 9 Beside Beano's Cafe Maadi, Cairo 02-23804887, 02-27510306, Rd. 250 El Maadi Grand Mall Sq. Infront Of Maadi Grand Mall Maadi, Cairo 012-3978311 Sharm Elysees St. Inside Il Mercato Mall Umm El Sid Hill, 069-3663336, 010-0700794 Omar Ibn El Khattab St., Floor 5 Inside Stars Centre, Phase 1 Heliopolis, Cairo 02-24802207 35 El Zamalek Club Wall, In front Of Atlas Zamalek Hotel Mohandeseen, Giza 02-33029918, 02-33029924, Gamaet El Dewal El Arabeya St. Ring Rd., El Mearag City Inside Maadi City Centre Zahraa El Maadi, Maadi, Cairo 02-25204497 39 Cleopatra St. Salah El Din Sq. Inside Cleopatra Hospital Heliopolis, Cairo 02-24143931 125 Hassan El Maamoun St. In Front of Al Ahly Club 6th Zone, Nasr City, Cairo 02-22717786 5 , Food Court Al Rehab City, Cairo 02-26923230 274 El Guish Rd. Stanly, Alexandria 03-5445463 45 Mossadak St. In front Of Raya Electronics Dokki, Giza 02-37607523 Km 34, Alex Matrouh Desert Rd. Inside Sidi Kreir Armed Forces Village Sidi Kreir, North Coast 03-3404226, 010-8836615 Km 126, Inside Diplomatic 3 Village Alex. Matrouh Desert Rd., North Coast 012-8257642, 046-4680308, Palm Hills Inside Palm Hills Club 6th Of October, Giza 012-6622734 Misr Ismaileya Desert Rd., Golf City Inside Golf City Mall Obour City, Kaliobeya 02-46105544 Sheraton St. In Front Of Seagull Beach Resort Sekala, Hurghada 065-3451036 October City El Motamayez District, 6th Of October, Giza 02-38372211 82 Café Segafredo

Segafredo Zanetti is now the leading Espresso producer in Italy and throughout the world, with more than 70,000 clients and 50 million cups of espresso drunk each day. Its mission is to spread the taste, the culture and preparation method of the true Italian Espresso to the whole world. Translating this objective into action means offering a product of the utmost quality, quality that is guaranteed from the coffee plant to the cup, as only Segafredo Zanetti knows how.

Segafredo Outlet Locations : website www.segafredo.it 110 26th Of July St. Landmark: beside Mobil gas station Zamalek, Cairo 02-27354242 79 Abdel Hamid Badawy St. Landmark: in Front Of El Shams Club Heliopolis, Cairo 02-26232321 6 A Aswan Sq. Mohandeseen, Giza 02-33052965 Old Marina Landmark: Beside El Maghreby Restaurant Abou Tig Marina, El Gouna 011-7115254

Einstein Cafe

Einstein Cafe Outlet Locations : website www.cafeeinstein.com/ Heliopolis 95 El Merghany St. Tel: 02-24183235 Zamalek 6 A Ismail Mohamed St. Tel: 02-27362408

83 Hotels Table of Contents

Hotels

84 Hospitality Egypt

• The statistics showed that 86% from Egypt's visits were for recreational tourism. Top Ten Countries in Exporting tourism to Egypt (in Thousands) • 4.13 billion LE (US$724 million) were invested in Egypt's tourism in 2006-2007, the same Poland, period when almost 10 million foreign visitors brought US$ 8 billion to the country's budget. Ukrain, 335 385 More than 80% of tourists were coming from Europe Saudi Arabia, 412 Russia, • The plans for the tourism's future are big and promising; according to the Ministry of Tourism, 1,516 till 2011 Egypt's purpose is to receive 14 million of tourists on year, the increasing of the hotel rooms from 175,000 in present, to 240,000 in the next four years. Libya, 439

France, • LE41.8 billion are stipulated to be invested in tourism, from the private sector, in the next five 464 Germany, years. More, the WTO (World Tourism Organization) estimates that in 2020 the number of the 1,080 tourists coming from China and India in Egypt it will touch about 150 million persons. Italy, 983

England, • More very important touristic projects are in plan for the Red Sea zone, for Marsa Alam and on 1,050 the Egypt's North Coast, projects that include residential units, recreational parks and luxurious hotels. Tourists by Region • ITR (International Tourism Revenues) is estimated to reach 12 billion US$, and Egypt's ITA American, Others, (International Tourist Arrivals) 14 million US$, in the next four years. 475,855 42,281 Asian, African, 560,784 428,162 • But, to touch all of these targets, the Egypt's government works very seriously to improve the tourism's facilities, to modernize the aviation infrastructure and to develop the airports.

Middle East, 1,655,888

European, 9,120,184

85 Egypt -Tourism Overview

• Tourism Overview The latest official data show the extent of the downturn in tourism in the wake of the political crisis earlier in 2011. Although total tourist arrivals were up favourably in January, by almost 9% year-on-year (y-o-y), visitor numbers fell 80% and 60% y-o-y respectively in February and March 2011. The sharp falls were largely the result of an 83% y-o-y decline in arrivals from European source markets in February and a 68% fall in March. Visitors from Middle East countries also declined 71% and 31% y-o-y respectively over the same two- month period. Hospitality • Early indications of the severe fallout for the hospitality sector from the recent political crisis come from official figures for Q111. Despite total tourism nights increasing a strong 18% y-o-y in January, overnight stays fell more than 50% y-o-y in February and an even larger 65% y-o-y in the following month. With regard to the key source region, nights attributed to European tourists declined around 60% and 70% y-oy respectively in February and March. Reports indicate that hotel occupancy rates picked up somewhat in April, but rates in the key Red Sea resorts of Hurghada and remained less than 40%. Cairo also continues to lag behind the rest of the country, with mostly business visitors to the capital. Bird Flu Update • Since our last report there has been a relatively sharp increase in the number of human infections and deaths in Egypt caused from the H5N1 (bird flu) virus – although the absolute numbers remain quite low. Figures published in May 2011 by the World Health Organization (WHO) show Egypt has confirmed 47 human deaths caused from the virus (seven new deaths since February), out of 143 (previously 122) known human infections in the country, the largest number outside Asia. Forecast Scenario • Although the dominant threat to tourism is political unrest, moderate economic recovery in major source markets should help tourist numbers recover in the latter part of 2011. In the eurozone, our revised forecasts are for economic growth of 1.8% in 2011 (up marginally on growth in 2010), with the same growth rate expected in 2012. Outside the eurozone, our revised economic growth forecasts for the UK – a key market for inbound tourism – stand at 1.7% and 2.2% in 2011 and 2012 respectively (after growth estimated at 1.3% in 2010). An added concern for the sector is regional political instability, particularly in neighbouring Libya, which will add to the perceived risk of holidaying in Egypt. Taking account of the most recent tourist data, we have revised our forecast for foreign tourist arrivals in 2011 and now expect an annual fall of around 20%. Assuming political stability returns to Egypt, full recovery in the sector, meanwhile, is unlikely to take place until 2012. Hilton Worldwide • In April, Hilton Worldwide opened the 164-unit Hilton Zamalek Residence Cairo, overlooking the River Nile. Hilton has a management agreement with Cairo-based Safir El Zamalek Hotel Company on the hotel, which underwent considerable renovation. Hilton plans to add a number of other properties over the next few years to its portfolio across the country, underpinning the confidence it has in the Egyptian tourism market. Egypt Tourism Report Q3 2011 Egypt Tourism Industry Update Quarter 3 2011 86 http://www.reportlinker.com/p0136009-summary/Egypt-Tourism-Report-Q3.html

Egypt Hotel Geographic Allocation

Cairo Sinai Hurghada Upper Egypt Alex & N. Coast Others

Cairo & 6th of Oct 17% Sinai 29% Hurghada 28% Upper Egypt 12% Alex & North Cost 6% Others 8% Cairo (126) 120 (139) 139 Hurghada (86) 87 Luxor (64) 65 Alexandria (23) 23 Siwa (4) 15 6Th October City (4) 15 Dahab (26) 27 Marsa Alam (20) 14 Aswan (15) 15 Marsa Matruh (3) 14 Port Said (2) 13 Total 135 Taba (15) 13 El Gouna (15) 16 Abu Simbel (2) 13 Borg El Arab (1) 12 Bawiti (2) 12 Nuweiba (9) 20 Madinat Makadi (10) 11 Total 93 Total 49 Faiyum (1) 12 St Catherine (2) 13 Safaga (7) 18 Al Kharga Oasis (1) 12 Arish (1) 12 Ain Soukhna (7) 18 Total 64 Ras Sudr (1) 12 Sahl Hasheesh (6) 17 Total 236 Soma Bay (4) 15 El Quseir (4) 15 Port Ghalib (4) 15 Total 226

No. of Hotel by Region

Alex & Others Cairo & North 8% 6th of Cost Oct 6% 17% Cairo & 6th of Oct 137 17% Upper Egypt Sinai 236 29% 12% Hurghada 226 28% Upper Egypt 93 12% Sinai Alex & North Cost 49 6% Hurghada 29% Others 64 8% 28% Total 803

87 Tourism Statistics Highlights : Based on Ministry of Tourism Year Book 2009

Number of Tourists (2003-2009) In Million

Incoming Tourism : 03/04 7.5 Number of incoming tourists to Egypt during the year of 2008/2009 reached about 12.3 Million Tourists spending around 123.4 Million Tourist 04/05 8.6 nights , this year witnessed a slight decrease of tourists as well tourists 05/06 8.6 nights compared to previous year 20072008 due to global Crisis 06/07 9.8 07/09 12.9 Tourism Income 08/09 12.2 Tourism revenues reached an increase of rate about 69% during the period of 2004/2005 till 2007/2008 since the revenues rose from 6.4 USD Billion in 2004/2005 to 10.8 USD billion. Evolution of tourist Revenues Evolution of tourist (00-01/08-09) Billion USD Nights 03-04/08-09 Million Unfortunately these revenues were affected as a result of the financial crisis at they decreased to reach 10.0 USD Billion in 2008/2009 at a decrease rate of 127.3 123.3 3.1% . Also average daily expenditure of visitors decreased from USD 86 in 10.8 10.5 2007/2008 to reach 83 USD in 2008/2009 at a decrease rate of 3.5% 96.3 85.7 85.1 73 6.6 4.3

00/01 04/05 07/08 08/09 03/04 04/05 05/06 06/07 07/08 08/09

2007 2008 2009 2010

Tourism Receipts (US$ million) 9,303.0 10,985.0 10,477.5 10,133.4

88 http://www.sis.gov.eg/VR/bookpdf09/22.pdf

Hotel Chain Management Companies :

Accor Hotels Egypt AKA Group Akhnaton Travel Balbaagroup B & G Hotels & Resorts Maadi Travel & Hotels Cairo Maadi Towers, 24th Floor P.O.Box 279 Desert Road 70 El Hussein Street P.O.Box 196 Maadi • Corniche El Nil 6 Okba Street Mohandessin Egypt Cairo 11431 • P.O.Box 217 Maadi Dokki, Giza Cairo Internet: Egypt • Cairo 11431 Cairo Egypt http://www.balbaagroup.com Tel: (+20-2) 3505986, 3505050 • Egypt Egypt Tel: (+20-2) 3360000, 3376379, 3366422 Fax: (+20-2) 3518710 • Tel: (+20-2) 5782061, 5768646 admin. Tel: (+20-2) 5391101/-5, 3361980/-5 Fax: (+20-2) 3600934 • Tel: (+20-2) 5260601 sales Fax: (+20-2) 5391004/5 E-Mail: [email protected] • Fax: (+20-2) 5782069, 5769434 admin. E-Mail: [email protected] Fax: (+20-2) 5261155 sales • E-Mail: [email protected] • Internet: http://www.accor.com • (Mercure Hotels, Novotel, Sofitel) • • Baron Hotels & Resorts Conrad International Hotels and Resorts Egyptian General Company for Tourism Egyptian Hotels Company Marriott Hotels & Resorts • Heriopolis P.O.Box 2044 Ataba and Hotels (EGOTH) c/o Continental Hotel P.O.Box 33 • Cairo 1911 Corniche El Nil 4 Latin America Street 10 Ibrahim Pasha Square Saraya El-Gezirah Street Egypt Cairo 11221 Garden City Cairo Zamalek • Tel: (+20-2) 2915757 Egypt Cairo 11519 Egypt Cairo • Tel: (+20-2) 24199206/7 reservations Tel: (+20-2) 5808000 Egypt Tel: (+20-2) 3911030 Egypt • Fax: (+20-2) 2907077 Fax: (+20-2) 5808080, 5808100 Tel: (+20-2) 7942914, 7949909 Fax: (+20-2) 3911322 Tel: (+20-2) 7358888 • E-Mail: [email protected] E-Mail: [email protected] Fax: (+20-2) 7964830 Tel: (+20-2) 7351090 res. • E-Mail: [email protected] Internet: http://www.conradhotels.com E-Mail: [email protected] Fax: (+20-2) 7356667 • Internet: http://www.baronhotels.com Internet: Fax: (+20-2) 7353868 sales http://www.conradinternational.com Fax: (+20-2) 7358240 res. • E-Mail: [email protected] • Internet: • http://www.marriothotels.co • m • • Flamenco Hotel's & Resorts Egypt Helnan Hotels Hilton Egypt Hostmark Hotels & Resorts Mirette for Tourist 2 El Gezira El Wosta Street Garden City Cairo Management Development • Zamalek Cairo Egypt 22 Ghaza Street 1 Ahmed Oraki Street • Cairo Egypt Tel: (+20-2) 5758000 ext. 3143 Mohandeseen Mohandseen, Giza • Egypt Tel: (+20-2) 3553800 Fax: (+20-2) 5757152, 5799817, 5799816 Cairo Cairo • Tel: (+20-2) 3400815 Tel: (+20-2) 7921000 res. Internet: http://www.hilton.com Egypt Egypt • Fax: (+20-2) 3409312 Fax: (+20-2) 3557284 Tel: (+20-2) 3057970 Tel: (+20-2) 3457683 • E-Mail: [email protected] Fax: (+20-2) 7921010 res. Fax: (+20-2) 3380665 Fax: (+20-2) 3457426 • Internet: http://www.flamenco.com.eg E-Mail: [email protected] E-Mail: [email protected] E-Mail: [email protected] Internet: http://www.hostmark.com • Internet: http://www.helnan.com • • Hwaidak Hotels Iberotel Egypt Intercontinental Hotels and Resorts Egypt Le Meridien Egypt Hotels • Cairo 44 Mohammed Mazhar Street Cairo Cairo • Egypt Zamalek Egypt Egypt • Tel: (+20-2) 5786832, 5744447 Cairo Tel: 0800-4433322 Tel: (+20-2) 5621717, 5319483 Fax: (+20-2) 5790602 Egypt Tel: (+20-2) 7957171 Fax: (+20-2) 5319444 • E-Mail: [email protected] Tel: (+20-2) 7378737, 7381125 Fax: (+20-2) 7963020 Internet: • E-Mail: [email protected] Fax: (+20-2) 7365305 Internet: http://www.interconti.com http://www.lemeridienegypt.com • Internet: E-Mail: [email protected] Internet: http://www.ichotelsgroup.com • http://www.tut2000.com/redsea/aladdin E-Mail: [email protected] Internet: http://www.ichotels.com • Internet: Internet: http://www.iberotel-eg.com • http://www.tut2000.com/redsea/jasmine 89 • • http://www.worldtourismdirectory.com/rbk/egypt/Hotel+Chains,,Travel+Associations+___+Services • • • • • • •

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Misr Hotels Company Red Sea Hotels Sinai Hotels & Diving Clubs Sunrise Resorts & Nile Cruises 1, Talaat Harb Square c/o The Grand Hotel Hurghada 32 Sabry Abou Allam Street 35 El Esraa Street Cairo Hurghada Cairo from Lebanon Street Egypt Egypt Egypt Mohandessin Tel: (+20-2) 3931418, 3936776 Tel: (+20-65) 448590 Tel: (+20-2) 3930200, 3930301 Cairo Fax: (+20-2) 3920821, 3924440 Fax: (+20-65) 446508 Fax: (+20-2) 3922228 Egypt E-Mail: [email protected] E-Mail: [email protected] Tel: (+20-2) 3459490, 3459491, 3459271 Internet: http://www.misrtravel.net Internet: http://www.redseahotels.com Fax: (+20-2) 3459270 E-Mail: [email protected] Internet: http://www.sunrisehotels-egypt.com

Pyramisa Hotels & Cruises Red Sea Sharm for Tourism Development Six Continents Hotels (Bass Hotels & Resorts) Swiss Inn Hotels & Resorts 60 Giza Street P.O.Box 2489 Horreya 21-23 Giza Street Cairo Dokki, Giza Cairo 11361 Nile Tower Building, 13th Street Egypt Cairo Egypt Cairo Tel: (+20-2) 7323084, 7350253 Egypt Tel: (+20-2) 2671716, 2672121 Egypt Fax: (+20-2) 7368628 Tel: (+20-2) 3360791/1/6/8 Fax: (+20-2) 2672248 Tel: (+20-2) 5702373 E-MAil: [email protected] Fax: (+20-2) 3361936 Tel: toll free 08004433322 Internet: http://www.swissinn.net E-Mail: [email protected] Fax: (+20-2) 5698150, 5702358 Internet: http://www.pyramisaegypt.com Internet: http://www.6c.com

Oberoi Hotels Egypt Safir Hotels Egypt Sol Y Mar Resorts & Hotels Tropicana Company for Hotels c/o The Mena House 21 Mohammed Mazhar Street 157, 26th Street, Zamalek 95 Hafez Ramadan Street, 8th Floor Pyramid Road, Giza Zamalek P.O.Box 2247 Nasser City Cairo Cairo Cairo 11211 Cairo Egypt Egypt Egypt Egypt Tel: (+20-2) 3833222, 3833444 Tel: (+20-2) 3420055, 7371177 Tel: (+20-2) 7382016, 7382224 Tel: (+20-2) 2876046 Fax: (+20-2) 3837777 Fax: (+20-2) 3421199, 7371177 Fax: (+20-2) 7352990 Fax: (+20-2) 2876045 E-Mail: [email protected] E-Mail: [email protected] E-Mail: [email protected] E-Mail: [email protected] Internet: http://www.safir.com.eg E-Mail: [email protected] Internet: http://www.oberoihotels.com

Pickalbertos Hotels Sheraton Hotels & Resorts Egypt Sonesta Hotels, Resorts & Nile Cruises 10 Obour Buildings 7 Shohadaa El Mohandessen Street 120 Al Thawra Street Salah Salem Road Mohandessen Heliopolis Cairo Cairo 11341 Cairo Egypt Egypt Egypt Tel: (+20-2) 2620669, 2622187, 4026735 Tel: (+20-2) 3054502/3/4 Tel: (+20-2) 4183539, 4183540 Fax: (+20-2) 2618547 Fax: (+20-2) 3054501 Fax: (+20-2) 4183548 E-Mail: [email protected] E-Mail: [email protected] Internet: http://www.sonesta.com Internet: http://www.allofegypt.com Internet: http://www.sheratonafricamideast.com

90 http://www.worldtourismdirectory.com/rbk/egypt/Hotel+Chains,,Travel+Associations+___+Services

Hotel Listing Cairo / Alex and North Cost

Cairo : Alex : Matrouh

Al Horreya Hotel Heliopolis Hotel Royal Cairo Pyramids Hotel Cairo Acropole Transit Hotel African House Hotel Cairo Al Nabila Hotel Cairo Husa Pyramids Hotel Cairo Pyramids View Inn Cairo Arabian Nights Hotel Cairo Alexander Hotel Cairo Iberotel Cairo Hotel And Casino Pyramisa Hotel Cairo Aifu Horizon Resort Hotel Jaz Almaza Hotel Marsa Matruh Amarante Pyramids Hotel Giza Heliopolis Radisson Blu Hotel Cairo Heliopolis Amoun Hotel Arabesque Hotel Cairo Indiana Hotel Cairo Ramses Hilton Hotel Cairo Egypt Hotel Jaz Crystal Resort Mersa Matruh Arabian Nights Hotel Cairo Intercontinental Citystars Hotel Cairo Ramses II Hotel Cairo El Salamlek Palace Hotel Richmond House Hostel Cairo San Giovanni Cleopatra Hotel Marsa Matruh Barcelo Cairo Pyramids Hotel Giza Intercontinental Pyramids Park Residence Hotel Maadi Four Seasons Hotel Baron Heliopolis Hotel Cairo Resort Giza The Australian Hostel Cairo Richmond House Hostel Cairo Helnan Palestine Hotel Bedouin Hotel Cairo Invitation Hotel Cairo Rotana Palace Hotel Cairo Hilton Green Plaza Hotel Beirut Hotel Cairo Isis Hotel Cairo Safir Hotel Cairo Bostan Hotel Cairo Juliana Hotel Cairo Safir Zamalek Suites Hotel Cairo Hotel Delta Cairo Center Hotel JW Marriott Hotel Cairo Salma Hotel Cairo Kaoud Sporting Hotel Cairo City Center Hotel Karvin Hotel Cairo Sara Inn Hostel Cairo Le Metropole Hotel Cairo inn Kempinski Nile Hotel Cairo Select Hotel Cairo Maamoura Beach Resort Cairo Palace Hostel Khan Hotel Cairo Semiramis Intercontinental Hotel Cairo Mecca Hotel Caroline Crillon Hotel Cairo King Hotel Cairo Shepheard Hotel Cairo Mediterranean Azur Hotel Cataract Pyramids Resort Giza King Tut Hostel Cairo Sheraton Towers And Casino Hotel Cairo Cecilia Hotel Cairo Kings Palace Hotel Cairo Siag Pyramids Hotel Cairo Mercure Romance Hotel Borg Al=Arab City View Hotel Cairo Le Meridien Heliopolis Hotel Cairo Sofitel Cairo Maadi Towers Hotel Paradise Inn Mamoura Beach Hotel Concorde El Salam Hotel Cairo Le Meridien Pyramids Hotel Cairo Plaza Hotel Sofitel El Gezirah Hotel Cairo African House Hotel Cairo Concorde Hotel Cairo Le Riad Hotel De Charme Cairo Sofitel Le Sphinx Hotel Cairo Porto Marina Resort Lotus Hotel Cairo Arabian Nights Hotel Cairo Conrad Hotel Cairo Sonesta Hotel Cairo Radisson Sas Hotel Cosmopolitan Hotel Cairo Maadi Hotel Cairo Hilton Borg El Arab Hotel Swiss Inn Hotel Cairo Renaissance Hotel Delta Pyramids Hotel Cairo Maadi Int Center & Apartment Cairo Swiss Inn Nile Hotel Cairo Richmond House Hostel Cairo Domina Inn Pyramids Hotel Cairo Marriott Hotel Cairo Sheraton Montazah Hotel Talisman de Charme Hotel Cairo The Australian Hostel Cairo Dusit Thani Lakeview Cairo Hotel Mena House Oberoi Hotel Cairo The Australian Hostel Cairo Sofitel Cecil Hotel Europa Hotel Cairo Meramees Hostel Cairo The Oberoi Zahra Hotel Cairo Windsor Palace Hotel Fairmont Heliopolis Hotel Cairo Mesho Inn Hostel Cairo Tiba Pyramids Hotel Cairo Fairmont Nile City Hotel Cairo Middle East Hotel Cairo Travelers House Hotel Cairo Fairmont Towers Heliopolis Hotel Moevenpick Media City Hotel Cairo Victoria Hotel Cairo Cairo Mövenpick Resort Cairo Pyramids Wake Up Cairo Hostel Four Seasons At Nile Plaza Hotel Museum View Hotel Cairo Windsor Hotel Cairo North Cost: Cairo New Garden Palace Hotel Cairo Zoser Partner Hotel Cairo Four Seasons Hotel Cairo At The First New Hotel Cairo Residence Giza New Minerva Hotel Cairo African House Hotel Cairo th Golden Tulip Hotel Flamenco Cairo New Palace Hotel Cairo 6 October City Arabian Nights Hotel Cairo Grand Hotel Cairo Nile Hilton Hotel Cairo Jaz Almaza Hotel Marsa Matruh Grand Hyatt Hotel Cairo Novotel 6th Of October Hotel Cairo Jaz Crystal Resort Mersa Matruh Grand Pyramids Hotel Giza Novotel Airport Hotel Cairo African House Hotel Cairo Richmond House Hostel Cairo Gresham Hotel Cairo Novotel El Borg Hotel Cairo Arabian Nights Hotel Cairo San Giovanni Cleopatra Hotel Marsa Happy City Hotel Cairo Nubian Hostel Cairo Pharaohs Palace Hostel Cairo Matruh Havana Hotel Cairo Oasis Hotel Cairo Richmond House Hostel Cairo Hilton World Trade Center Residence Oasis Hotel Heliopolis The Australian Hostel Cairo Hotel Cairo Om Kolthoom Hotel Cairo Sheraton Dreamland Conference Center Holiday Inn City Stars Hotel Cairo Pharaoh Egypt Hotel Cairo Swiss Inn Plaza 6th of October City Holidays Express Hotel Cairo Pharaohs Hotel Cairo Swiss Inn Pyramids Golf Resort 6Th of Oct Hormoheb Hotel Cairo President Hotel Cairo Swiss Inn Pyramids Golf Resort Cairo The Australian Hostel Cairo 91 Hotel Listing Sharm El-Sheikh / Sinai :

Sharm El Sheikh Arish Dahab Nuweiba

AA Amwaj Hotel and Resort Iberotel Lido Hotel Sol Y Mar Mirabel Park Hotel African House Hotel Cairo Ali Baba Hotel Amar Sina Hotel Albatros Aqua Blu Ssh Hotel Iberotel Palace Hotel Sol Y Mar Naama Hills Hotel Arabian Nights Hotel Cairo Amanda Beach Garden Hotel Barracuda Camp Hostel Albatros Royal Moderna Hotel Inter Plaza Beach Hotel Sol Y Mar Sharks Bay Hotel Red Sea Relax Resort Dahab Bay View Resort And Spa Ciao Hotel Aldiwan Hotel Jaz Belvedere Sol Y Mar Sharming Inn Hotel Richmond House Hostel Cairo Bedouin Moon Hotel Domina Elaria Hotel & Resort Baron Palms Hotel Jaz Mirabel Beach Hotel Sonesta Beach Resort And Casino Swiss Inn Resort Al Arish Blue Beach Club Hotel Domina Gardenia Plaza Resort Baron Resort Kahramana Hotel Sonesta Club Hotel The Australian Hostel Cairo Coralia Club Hotel Falcon Hills Hotel Bay View Hotel Laguna Vista Beach Resort Star Hotel Daniela Diving Resort Hotel Golden Rose Hotel Hurghada Beach Albatros Hotel Louis Tiran Hotel Stella Beach Hotel Daniela Village Hotel Habiba Village Hotel Calimera Royal Diamond Beach Hotel Maritim Jolie Ville Golf & Resort Sultan Gardens Resort St Catherine Daniela Village Hotel St Hilton Coral Resort Hotel Cataract Lyalina Beach Hotel Maritim Jolie Ville Hotel Sun Hotel Catherine Marmara Hotel Cataract Resort Maritim Royal Peninsula Hotel Sunrise Island Garden Resort Morgenland Hotel St Catherine Happy Life Hotel Mercure Luna Hotel Concorde El Salam Hotel Marriott Beach Resort Sunrise Island View Suites Hotel Plaza Hotel St Catherine Hilton Resort Nakhil Dream And Inn Conrad Resort Melia Sinai Hotel Sunrise Island View Suites Hotel Iberotel Dahabeya Hotel Negma Bedouia Bungalows Continental Sharm Hotel New Tiran Hotel Red Sea Relax Resort Dahab Sunrise Tirana Aquapark Hotel Domina Gardenia Plaza Resort Jowhara Hotel Plaza Hotel Dahab Coral Beach Rotana Montazah Resort New Tower Hotel Le Meridien Resort Hotel The Ritz Carlton Amar Sina Hotel Red Sea Relax Resort Dahab Coral Beach Rotana Tiran Resort Noria Resort Miami Beach Resort The Royal Savoy Hotel Marmara Hotel Regina Resort Hotel Coral Sea Imperial Resort Noria Resort Mirage Village Hotel Three Corners Kiroseiz Resort Sol Verginia Hotel Safir Hotel Hurghada Creative Badawia Resort Novotel Palm Hotel Neptune Hotel Three Corners Palmyra Resort Golden Rose Hotel Hurghada Sol Verginia Hotel Crown Plaza Resort Nubian Village Hotel Octopus Garden Resort Tiran Island Hotel Mercure Luna Hotel Swisscare Resort Hotel Days Inn Gafy Resort Park Inn Resort Paradise Hotel Tivoli Tropicana Hotel Safir Hotel Hurghada Delta Sharm Resort Pyramisa Resort And Villas Hotel Plaza Hotel Radisson Blu Resort Tropicana Azur Club Hotel Plaza Hotel Dahab Domina Aquamarine Beach Hotel Red Sea Relax Resort Reef Oasis Beach Resort Hotel Tropicana Grand Oasis Resort Hotel Falcon Hills Hotel Domina Coral Bay Harem Hotel Sea And C Resort Domina Coral Bay Prestige Hotel Reef Oasis Blue Bay Resort Hotel Tropicana Rosetta Hotel Sea Sun Hotel Domina Hotel And Resort El Sultan Regency Plaza Resort Tropicana Sea Beach Hotel Star Of Dahab Hotel Domina King's Lake Hotel & Resort Rehana Royal Beach And Spa Tropitel Naama Bay Hotel Taba Swiss Inn Resort Dreams Beach Resort Rehana Sharm Resort Hotel Tropitel Dahab Oasis Hotel Dreams Beach Vacation Hotel Renaissance Hotel Hilton Taba Resort Hotel Taba Yasmina Hotel Dahab El Hayat Sharm Resort Royal Plaza Hotel Rash Sudr Hyatt Regency Heights Hotel Falcon Inn Viva Hotel Royal Rojana Resort InterContinental Taba Heights Faraana Reef Resort Saint George Three Corners Resort African House Hotel Cairo Marriott Beach Hotel Taba Four Seasons Hotel Sharm El Sheik Savoy Hotel Movenpick Resort Taba Arabian Nights Hotel Cairo Grand Rotana Resort Sea Club Resort Hotel Radisson SAS Resort Hotel Taba Gresham Hotel Cairo Gresham Hotel Cairo Sea Life Resort Sofitel Heights Hotel Taba Hauza Beach Resort Sea Life Resort Ramada Hotel Ras Sudr Sol Y Mar Sea Star Hotel Taba Helnan Marina Sharm Hotel Sharm Amarein Inn Richmond House Hostel Cairo Sonesta Beach Resort Taba Hilton Fayrouz Resort Hotel Sharm Cliff Resort Hotel The Australian Hostel Cairo Swiss Inn Dream Resort Taba Hilton Sharks Bay Resort Sharm Grand Plaza Resort Taba Sands Hotel Hilton Waterfalls Resort Sheraton Sharm Villas Resort and Hotel Three Corners El Wekala Golf Holiday Inn Resort Sierra Resort Resort Taba Hostmark Oriental Resort Sofitel Hotel Tobya Boutique Hotel Taba Hyatt Regency Resort Sol Cyrene Hotel Iberotel Club Fanara And Residence Sol Sharm Hotel Iberotel Grand Sharm Hotel Sol Y Mar Mirabel Club Hotel

92 Hotel Listing Hurghada – Adjacent Areas

Hurghada Marsa Alam Sah Hasheesh Sokhna

Al Mas Palace Resort King Tut Resort Hotel Brayka Bay Reef Resort Hote El Andalous Apartments African House Hotel Cairo Al Mass Beach Hotel La Perla Hotel Crowne Plaza Sahara Sands Port Falcon Hills Hotel Sharm El Sheikh Arabian Nights Hotel Cairo Albatros Palace Hotel Le Pacha Hotel Ghalib Resort Hotel Golden Rose Hotel Hurghada Hotel Horizon El Wadi Ain Sukhna Alf Leila We Leila Village LTI Dana Beach Resort Iberotel Coraya Beach Resort LTI Pyramisa Beach Resort Jaz Little Venice Golf Resort Ain Sukhna Aqua Blu Hotel Lti Titanic Beach Hotel Iberotel Lamaya Hotel Oberoi Sahl Hasheesh Hotel Meramees Hostel Cairo Aqua Vista Resort Magawish Swiss Inn Resort Kahramana Beach Resort Hotel Palm Beach Piazza Aparthotel Moevenpick Resort El Sokhna Hotel Cairo Arabia Azur Resort Marriott Beach Resort Marina Lodge At Port Ghalib Hotel Premier Le Reve Hotel And Spa Ramada El Hotel Ain Soukhna Beach Albatros Garden Minamark Beach Resort Shams Alam Resort Safir Hotel Hurghada Red Sea Relax Resort Dahab Beach Albatros Resort Oasis Resort Sol Y Mar Abu Dabbab Hotel Sunset Pearl Apartments Richmond House Hostel Cairo Beesh Beesh Village Golden 5 City Paradise Golden Five Hotel Sol Y Mar Dar El Medina Resort Stella Di Mare Golf Hotel Ain Sukhna Beirut Hotel Pyramisa Blue Lagoon Hotel Sol Y Mar Solaya Club Resort Stella Di Mare Grand Hotel Ain Sukhna Bel Air Azur Resort Reemyvera Beach Resort Sol Y Mar Solitaire Hotel Safaga Stella Sea Club Hotel Ain Sukhna Calimera Golden Beach Hotel Regina Style Resort The Oasis Hotel The Australian Hostel Cairo Clubhotel Aquafun Resort Roma Hotel Vime Gorgonia Beach Hotel Coral Beach Rotana Resort Safir Hotel Amar Sina Hotel Sharm El Sheikh Desert Pearl Beach Apartments Sand Beach Hotel Club Azur Resort Port Safaga Desert Rose Resort Sea Garden Hotel El-Gouna Gaddis Hotel Luxor Diamond Beach Resort & Hotel Seagull Beach Resort Holiday Inn Safaga Palace Hotel Safaga Diana Hotel Sentido Crystal Bay Resort Ali Pasha Hotel Imperial Shams Resort Safaga Domina Makadi Bay Hotel Serenity Makadi Heights Hotel Arena Inn Hotel Kempinski Hotel Soma Bay Soma Bay Eiffel Hotel Sheraton Soma Bay Resort Capitains Inn Hotel Royal Azur Resort Port Safaga El Gezira Hotel Sindbad Aqua Park Hotel Dawar El Omda Hotel Shams Safaga Resort Amar Sina Hotel Sharm El Sheikh Emerald Hotel Sindbad Beach Resort Fanadir Hotel Sol Y Mar Paradise Beach Resort Hotel Caribbean World Soma Bay Hotel Festival Le Jardin Sofitel Coralia Hotel Moevenpick Spa and Resort Safaga Golden Rose Hotel Hurghada Festival Riviera Resort Sol Y Mar Club Makadi Hotel Mosaique Hotel Intercontinental Abu Soma Hotel Giftun Azur Resort Sonesta Pharaoh Beach Resort Panorama Bungalows La Residence des Cascades Hotel Golden 5 Resort Steigenberger Al Dau Beach Hotel Sheraton Miramar Hotel Hurghada El-Qussier St Joseph Hotel Luxor Golden Rose Hotel Steigenberger Al Dau Club Hotel Steigenberger Golf Resort Sun Set Hotel Luxor Grand Azur Horizon Hotel Sultana Beach Resort Sultan Bey Hotel The Breakers Diving And Surfing Lodge Grand Plaza Hotel Sunny Days El Palacio Hotel The Three Corners Ocean View Hotel Akassia Swiss Resort Marsa Alam Grand Seas Hostmark Hotel Sunrise Garden Beach Hotel Soma Bay Three Corners Rihana Inn Hurghada Flamenco Beach And Resort Harmony Makadi Bay Hotel Sunrise Holidays Resort Three Corners Rihana Resort Gaddis Hotel Luxor Hilton Long Beach Resort Sunrise Mamlouk Palace Resort Turtle's Inn Hotel Golden Rose Hotel Hurghada Hilton Plaza Hotel Sunrise Palma De Mirette Hotel Movenpick Resort Hotel El Quseir Hilton Resort Hotel Swiss Wellness Spa Resort Makadi Radisson Sas Resort El-Quseir Hor Palace Hotel The Grand Plaza Resort Safir Hotel Hurghada Iberotel Aquamarine Resort The Grand Resort The Three Corners Triton Empire Inn Iberotel Makadi Beach Hotel The Resort Apartments Stella Makadi Resort & Spa Sentido Oriental Dream Resort Iberotel Makadi Sun Hotel The Three Corners Sunny Beach Al Nabila Grand Bay Makadi Hotel InterContinental Casino & Resort The Three Corners Triton Empire I Tia Heights Makadi Bay Resort Jasmine Village Hotel Triton Empire Beach Hotel Jaz Makadi Golf Hotel Triton Empire Hotel Sol Y Mar Makadi Sun Hotel Waves Beach Resort Hotel Sunrise Royal Makadi Resort-Ai Hotel Iberotel Makadi Saraya Resort Sol Y Mar Makadi Star Spa & Resort Sol Y Mar Makadi Marine Hotel 93 Prima Life Makadi Resort Hotel Listing Hurghada – Adjacent Areas

Luxor Aswan Abul Simble

Albatros Floating Hotel Luxor MS Nile Saray Cruise Ship Hotel Luxor Anakato Nubian Guesthouses Aswan Emilio Hotel Luxor Amarante Isis Hotel Luxor New Everest Hostel Luxor Basma Hotel Aswan Gaddis Hotel Luxor Amarante Osiris Hotel Luxor New Philippe Hotel Luxor Cleopatra Hotel Aswan Lotus Hotel Luxor Angelotel Nile Cruises Luxor New Pola Hotel Luxor Guesthouse Bet El Kerem Aswan Nefertari Hotel Abu Simbel Boomerang Hotel Luxor New Windsor Hotel Luxor H/S Moondance Aswan Cruise Hotel New Philippe Hotel Luxor Crown Jewel Nile Cruise Hotel Luxor Partner Tutotel Hotel Luxor Iberotel Hotel Aswan New Pola Hotel Luxor Emilio Hotel Luxor Pyramisa Isis Hotel Luxor Iberotels Cruise Aswan Hotel Partner Tutotel Hotel Luxor Etoile Du Nil III Hotel Luxor Queens Valley Hotel Luxor Isis Cornish Hotel Aswan Queens Valley Hotel Luxor Gaddis Hotel Luxor Royal House Hotel Luxor LTI Pyramisa Isis Island Hotel Aswan Royal House Hotel Luxor Golden Palace Hotel Luxor Sentido Nile Saray Hotel Luxor Marhaba Palace Hotel Aswan Seti Hotel Abu Simbel H/S Kon Tiki Aswan Luxor Hotel Sheraton Resort Luxor Moevenpick Elephantine Island Resort St Joseph Hotel Luxor Hilton Resort Luxor Sofitel Karnak Hotel Luxor MS Miss Egypt Nile Cruise Sun Set Hotel Luxor Iberotel Hotel Luxor Sofitel New Winter Palace Hotel Luxor New Cataract Hotel Aswan Jaz Jubilee Hotel Luxor Sofitel Pavilion Winter Palace Hotel Luxor Sara Hotel Aswan Karnak Hotel Luxor Sonesta St George Hotel Luxor Sofitel Old Cataract Hotel Aswan Little Garden Hotel Luxor St Joseph Hotel Luxor Live Luxor House Steigenberger Nile Palace Hotel Luxor Lotus Hotel Luxor Sun Set Hotel Luxor M/S Crown Emperor Hotel Susanna Hotel Luxor M/S Florence Nile Cruise Hotel Swiss Inn Luxor Hotel Luxor M/S Grand Princess Nile Cruise Hotel Venus Hotel Luxor M/S Karim Palace Hotel Luxor M/S L Aube Du Nile Cruise Hotel M/S Lady Carol Nile Cruise Hotel M/S Nile Festival Cruise Hotel Luxor M/S Regina Nile Cruise Hotel Luxor M/S Royal Princess Nile Cruise Hotel M/S Sonesta Moon Goddess Nile Cruise M/S Sonesta Nile Goddess Nile Cruise M/S Sonesta Star Goddess Nile Cruise M/S Sonesta Sun Goddess Nile Cruise M/S Sunrise Semiramis Botel Luxor Magic Nile Cruiser Boat Hotel Luxor Mara House Hotel Luxor Maritim Jolie Ville Hotel Luxor Mercure Hotel Luxor Morris Hotel Luxor Mövenpick M/S Radamis II Hotel Luxor Mövenpick M/S Royal Lily Hotel Luxor Mövenpick M/S Royal Lotus Hotel Luxor MS Mahrousa Cruise Ship Hotel Luxor Ms Nile Dolphine Hotel Luxor 94 Hyper Markets Table of Contents :

Hyper Markets

Metro Caarrefour Hyper One Spinneys

Makro

95 Hyper Markets Carrefour - Egypt

Carrefour Egypt started fully functioning at the end of 2002 and the other stores opened thereafter, and since that time Carrefour is the most popular retailer in Egypt and it’s characterized by: • All products under the same roof, including specialty departments like fish, bakery, delicatessen, fresh meat, clothing, hardware, and even electronics. • A huge selling area. • Over 55,000 different products. 16061 • A huge free parking space. • The best quality products for the lowest price. Carrefour – Egypt • Training and shaping young Egyptians to meet the methods of management to achieve the quality standards of a hypermarket in Egypt.

Ring Road Meerag City - 11435 - The Management Recognized as one of the most active shopping concept developers throughout the region, the Group first introduced the hypermarket model Maadi Cairo Egypt to the Middle East in 1995. Majid Al Futtaim Retail manages Majid Al Futtaim Hypermarkets, a joint venture company with the world’s second Tel:(202)2520 43 00 Tel: largest retailer Carrefour, and offers shoppers the same quality, variety and value-for-money that have made the brand a household name to Fax: (202)2520 43 05 millions over the world. Email: [email protected]

Website carrefour.com.eg In the expansion of Carrefour across the region currently there are 37 hypermarkets in the Middle East. And Majid Al Futtaim Retail "Carrefour" expects to open 10 new stores in the coming period

Outlet Locations :

Maadi, Cairo Ring Rd., El Mearag City Landmark: Inside Maadi City CentreZahraa El Maadi,

Alexandria Km 6,Landmark: Inside Alexandria City Centre Alex. Cairo Desert Rd.,

Cairo Alex Desert Rd., Giza Km 28,Landmark: Inside Dandy Mega Mall

Obour City, Kaliobeya Landmark: Inside Golf City Mall

Maadi, Cairo Customer Service, Tel: 16061

Kafr Shoukr, Kaliobeya Carrefour El Manar Gamal Abdel Nasser St.

Carrefour Express Maadi El Fath Tower, El Gazaer St. Intersection Of El Orouba St.New Maadi, Maadi, Cairo

Naama Bay, Carrefour Express El Salam Rd.Landmark: Inside Golden Pyramid Mall

Semouha, Alexandria Carrefour Express 14th Of May Rd., Floor 0 Landmark: Inside Green Plaza Mall

Carrefour Express Nasr City, 75 El Nasr Rd. Landmark: Inside Tiba Outlet Mall

Carrefour Net 5 Adly El Daly St. Faisal, Giza (Internet Cafe's & Wi - Fi Hotspots

Mini Carrefour Supermarket 24 hamouda st. Hadayek Helwan, Cairo 96 Hyper Markets Makro Cash & Carry Egypt (Metro Germany)

Makro Egypt Reopens Qalioubayia Branch and Awaits the Rebuilding of its Salam City Branch On February 21, 2011, Makro Egypt reopened their Qalioubayia branch despite losing around 15 million Egyptian pounds, when their store was looted during the initial days of the Egyptian revolution. In an amazing show of national spirit, Makro employees and Egyptians pulled together to ensure the reopening of the store just days after Egyptians were given the go ahead to return back to work.

The reopening of Makro’s Qalioubayia store comes in the wake of several extremely difficult weeks, with Makro experiencing additional setbacks with the loss of an estimated 120 million Egyptian pounds in fire damage to their Salam City store. Despite these roadblocks, Makro continues to commit to maintaining a workforce of nearly 500 employees, including 150 employees working on the development of the Makro - Egypt Haram store and another 270 Salam City store employees, whose salaries continue to be paid despite these temporary closures. Plans are also underway to start the rebuilding of the Salam City store in the coming months 306 Corniche El Nil, Floor 3 Landmark: Inside HSBC Bank The Management Website http://www.makro.com.eg/servlet/PB/menu/1075660_l2/index.html Egypt Bldg. Corniche El Maadi, Maadi, Cairo Category: Hyper Market Tel: 16407, 02-27688200

Outlet Locations :

Qalyub, Kaliobeya Km 17, Cairo Alex Agricultural Rd. Landmark: Beside Mobil Gas Station Tel: 16407

Maadi, Cairo Customer Service,Corniche El Maadi Tel: 16407

l 97 Hyper Markets Spinneys Egypt

About : Better Home Group celebrated the joining of Spinneys chain stores to Cityscape Mall, which it owns, manages and undertakes its establishment in the Sixth of October on an area of 27,000 square meters with investments of LE 300 million. With the attendance of a number of leaderships and the two companies' officials, Engineer Essam Adel, Chairman of the Board of Directors of Better Mall; and Shadi Ashkar, Spinneys Egypt General Manager, signed the contract. Cityscape Mall will include more than 100 stores, four cinemas and a large parking area that will be managed by US Projex Company. According to him, it has been designed according to the latest scientific architecture containing advanced facilities and modern infrastructure. Its official inauguration is expected in July 2010 and it will provide 5,000 job opportunities, he added.Better Mall possesses an ambitious plan for expansion in the Egyptian market, as it plans to establish tourist resorts in Al-Ain Al-Sokhuna and the Northern Coast, as SPINNEYS EGYPT HEAD OFFICE well as establishing Cityscape mall chains in economically promising areas nationwide. He indicated that the company's investments in Egypt amount to around LE 1.7 billion embracing more than 400 employees. Omar Ibn Elkhatab St., City Stars Spinneys general manager confirmed his happiness for joining Cityscape Mall, which provides an ideal place for shopping. Address P.O.Box: 8192 Nasr City, 11371 He asserted that Spinneys store chains are regarded as the largest retail seller in the Middle East and North Africa. According to him, it was Cairo, Heliopolis able to acquire Egyptian consumers trust thanks to its varied and high quality products. Phone:+202 2 4802547-8-9 Tel: The supermarket area is 2000 square meters offering high quality products and distinguished services to meet consumers' requirements, as Fax: +202 2 4802345-6 part of Spinneys blueprint in Egypt, which aims to augment in various areas, he pointed out. [email protected] Email: This would be the third branch for Spinneys in Egypt; as the first one is located in City Stars Mall with total area of 6,000 square meters and [email protected] the second one is in Hurghada with total area of 6,150 square meters, According to him, the company has 390 products, manufactured and http://www.spinneys.com/egypt/Index. packed in Egypt. He explained that Spinneys looks forward to further cooperation with Egyptian producers to increase the company's aspx?pageid=41 investments and export the products to countries in which Spinneys branches are located. Meanwhile, Amir Boqtor, the Economic Consultant of Better Home, said this agreement is considered a good indicator to make foreign investors renew their confidence in the Egyptian market. The company found out that the number of developed malls in Egypt does not exceed 15 malls, while the shopping volume reached USD 63 billion in 2008 and is expected to reach USD 119 billion in 2013, according to the latest studies conducted on the market, Boqtor added. The company will work on applying the international standards in its projects to attract many foreign investments to the Egyptian market and to encourage the domestic investments to join this field, he pointed out.Better Home was established in 2005 and it is the mother company of a group of specialized companies including Better Home for Real Estate Investment for housing, This store chain gained its reputation for offering distinguished service to its clients in the area. Therefore, Spinneys became one of the pioneering and most famous retail and consumption goods stores in MENA region. Spinneys currently aims at expanding in the region in addition to its stores in Egypt, Lebanon, UAE and the additional stores to be inaugurated shortly in Jordan, Qatar and other markets that should establish Spinneys in more than ten countries. Spinneys-Egypt was established in 2006 as a company specialized in retail selling. Its CEO is Mr. Shady Abu Saad. The company employs more than 1000 employees in Egypt and is owned by Abraaj Capital./The company's main branch is located in City Stars, Cairo and the second branch is in Hurgada's Senzo Mall/The company plans to open 10 branches by 2012 as part of its expansion policy in Egypt./The number of employees in the new project is expected to increase to about 130 employees.

Outlet Locations :

Heliopolis, Cairo Omar Ibn El Khattab St., Floor 1 Tel: 02-24802340, 02-24802341, 02- Landmark: Inside Stars Centre 24802343, 02-24802342

Villages Rd., Safaga Rd., South Of Magawish Island Tel: 065-3464846, 065-3464847, 065- Hurghada Landmark: Inside Senzo Mall 3464848, 065-3464849

6th Of October, Giza Juhaina Sq. Tel: 011-7777648 Landmark: Inside Mall Of Arabia, Gate 21 98 Hyper Markets Hyper One

About : • Investment: 200 million Egyptian Pounds. • Area:40 thousand square meters; 20 thousand of which are for buildings, divided into two floors 10 thousand square meters each, Linked by a German-made escalators for easiness and for the enjoyment of shopping and the wonder of the place, also the offices occupies area of 1800 square meters, in addition to a 10 thousand square meters warehouse.

• Operating departments and sections: There are 4 operating departments -divided into 30 sections- for the operation of Fresh food, Fast moving goods, Non-food commodities, Textile and Furniture, .

Contact Information: • The Fresh food and Fast moving goods departments include: bakery, fish, cheese, meat, ready meals, frozen food, grocery, beverages, desserts, detergents and cosmetics. While the Non-food department includes: electrical appliances, Website hyperone.com.eg library, gardens, household equipment, computers and mobile phones, televisions, toys, sports tools and kits; In addition to the Textile and Furniture department which includes: Clothing for children, women, kids and men, footwear, textile and furniture.

• Variety of goods: The Hyper Market deals in more than 60 thousand items.

• The diversity of stores: 7 stores of diverse commodities including clothing, footwear, bags, electronics, scarves, restaurants and cafes.

• Number of visitors: The number of daily visitors reaches 65 thousand in summer and 35 thousand in winter.

Outlet Locations :

6th Of October, Giza 26th Of July Spine Extension Tel: 16404, 02-38504779, 02-38504781, Landmark: Entrance Of El Sheikh Zaid City, Entrance 1 02-38504782

6th Of October, Giza Hyper One Tel:16404 Home Delivery

l 99 Hyper Markets Metro Market - Egypt

Who we are: In an increasingly growing and competitive market, Metro supermarkets stand out as Egypt’s largest supermarket chain providing its customers with the highest standards of quality regarding its products and services. Brief history: As a Mansour Group company, Metro supermarket was introduced in Egypt in 1998. The first branch was opened in Khalifa Al Ma’moun, Heliopolis. Since its operation in the Egyptian market, the chain has expanded now to 40 branches covering Cairo, Giza, Alexandria, Mansoura, Ismailia, , Hurghada ,Port Said ,6th of October and Helwan; and more stores are to be opened soon to meet the growing needs of our diversified customers. Metro Market Head Office How we operate: To be able to efficiently serve the community with today's lifestyle and fulfill consumer needs, Metro has to facilitate the shopping Industrial Zone, Zahraa EL Maadi, Address : experience for its customers and gather all their needs in one place rather than the hectic visits to several small specialized shops. In addition, District 5, P.O Box 45 Maadi, Cairo Metro's different services guarantee the satisfaction of the wide base of customers. Most of the stores (except a few branches) are open 24- Tel: 202 52 18 080 hours. 202 52 18 111 We,at Metro Markets , are distinctive by the vast diversity of products and brands we present to our customers to satisfy all tastes. It honors Website metro-markets.com us to deliver quality and value to our customers. As our slogan states, we provide “premium quality at affordable prices.” Email: [email protected]

Outlet Locations :

Maadi, Cairo

Alexandria

Cairo Alex Desert Rd., Giza

Obour City, Kaliobeya

Maadi, Cairo

Kafr Shoukr, Kaliobeya Carrefour El Manar Gamal Abdel Nasser St.

Carrefour Express Maadi El Fath Tower, El Gazaer St. Intersection Of El Orouba St.New Maadi, Maadi, Cairo

Naama Bay, Carrefour Express El Salam Rd.Landmark: Inside Golden Pyramid Mall

Semouha, Alexandria Carrefour Express 14th Of May Rd., Floor 0 Landmark: Inside Green Plaza Mall

Carrefour Express Nasr City, 75 El Nasr Rd. Landmark: Inside Tiba Outlet Mall

Carrefour Net 5 Adly El Daly St. Faisal, Giza (Internet Cafe's & Wi - Fi Hotspots

Mini Carrefour Supermarket 24 hamouda st. Hadayek Helwan, Cairo 100 Food Market Overview Table of Contents :

Food Market

Food Market Overview Biscuits Cakes Chocolate Gum

101 Food Market Review : Market Value - Competition

2009 Total Share For Kraft and Cadbury CategoryFood Market M EGP Shares 2009 .9 .3 8 2 03 1,167.6 1,071.6 727,9 642.4 436.0 423,0 339.5 1 1 Total = 5,040.1 100% EL-MASRIA OTHER OTHER KRAFT OTHER MONGINIS CO. OTHER OTHER OTHER 80 EL SHAMEDAN KRAFT OTHER CO. KRAFT KRAFT DREEM NESTLE RIVER MATAHEN OTHER KRAFT FOODS CO. YEMEN OCEAN FOODS KIRI 60 OCEAN FOODS LVQR CARAVAN MASTERFOODS EL SHAMEDAN N.A.

40 BISCATO EL SHAMADAN CO. TEAMA EDITA CO. KRAFT KRAFT NESTLE 20 CADBURY CADBURY ADAMS PRESIDENT BISCOMISR

0 PB Gums Cakes Candy Coffee Biscuit Cheese Chocolate

(39% exc. UCW) Condiments Market Share Kraft&Cadbury 29% 19% 0,3%3% n.a. 1% 40% 13%64%

102 Source: Nielsen (MAT), internal docs. Candy market share data not available Food Market Review : Category Growth Volume – Value

Market Growth Volume Market Growth Value (07-09 Tons) CAGR (07-09 M EGP) CAGR 350,000 (07-09) 5,500 (07-09) 15% 13% 5,040.1 27% 5,000 PB 303,127.4 CONDIMENTS 13% 300,000 4,442.9 GUM 6% 273,240.4 COFFEE 17% PB 40% 4,000 3,777.0 238,493.0 CANDY 10% 9% CONDIMENTS COFFEE 12% CAKES 17% 200,000 3,000 CAKES 12% CHEESE 7% CHEESE -2% 2,000 BISCUIT 25% 100,000 BISCUIT 5%

1,000

CHOCOLATE 17% CHOCOLATE 7% 0 0 2007 2008 2009 2007 2008 2009

103 Source: Nielsen (MAT), internal docs. Gum & candy volume not included (volume in pieces). Food Market Review : Biscuit : Volume & Value (2007-2009)

Market Value : Market Growth ’07-’09 : Market Growth ’07-’09 : • Biscuit Market Size: 1.1 EGP Billion & Volume (Tons) Value (M EGP) • Market value growth ‘07-09’: 25% 75,594 Market Volume: 1071.6 936.6 71,708 • Market Volume: ~76 Thousand Tones 68,492 687.9 • Market volume growth ‘07-09’: 5% Premiumness - Salty Biscuit is the highest premium segment (~80%) - Plain (~50%),

- Coated (~40%) 2007 2008 2009 2007 2008 2009 - Filled (~10%)

Comments : • Highly fragmented category/Kraft’s Market share 09: 19% - Market share increase ‘07-09’: 0.5% Biscuit Value Share 2009 Biscuit Volume Share 2009

Vol Val Bisco Misr, Bisco Misr, 16.9 17.7 Bisco Misr 17.7 16.9 Kraft Foods 14.9 15.1 Others, 48.6 Biscato 5.2 7.9 Kraft Foods, Kraft Foods, 15.1 Others, 50.7 Shamedan 7.8 7 14.9 Ocean Foods 3.7 4.5 Biscato, 7.9 Others 50.7 48.6 Biscato, 5.2 100 100 Shamedan, Shamedan, 7 Ocean Ocean 7.8104 Foods, 4.5 Foods, 3.7 Food Market Review : Biscuit : Brands & Share

PLAIN BISCUITS FILLED BISCUITS EGP per Kg, 2009 - Premium + - Premium + EGP per KG, 2009

40.0 1 2 3 4 5 40.0 1 2 3 4 5 Premiumness* Mainstream/value Premiumness* Mainstream/value (~50%) (~50%) 30.0 (~10%) (~90%)

Borio 10% Tiger 21% Premium price Premium price Rasco 14% 20.0 (average price +15%) 20.0 (average price +15%)

Prem 13.6 14.6

10.0 Ref. price

0.0 0.0 OTHER Nawaem Luxe Danish Biskoty Chato OTHER Borio Rasco Moody Mc Vit Hanawi Mega Biski Oreo Biscato Nice Dig Senuretta Biscomisr Tea Biscuit Mc Vities Digesta Marie Fairy Biscato Spicy Shorty Value (2009) Value (2009)

COATED BISCUITS SALTY BISCUITS EGP per Kg, 2009 - Premium + EGP per Kg, 2009 - Premium +

40.0 1 2 3 4 5 40.0 1 2 3 4 5 Premiumness* Mainstream/value (~80%) Premiumness* Mainstream/value (~20%) 30.0 30.0 (~40%) (~60%) Premium price TUC 43% Premium price (average price +15%) 20.0 (average price +15%) 20.0

14.8 Valu

10.0 10.0 Ref. Ref. price price 0.0 0.0 Other Keshta Dady Bimbo Daboo Choco Pasto OTHER TucSaray Cracker Picnic Lu Prince Lambada Sea Tek Value (2009) Value (2009) 105 105 Source: Nielsen, internal docs * Premiumness: sum of value share of brands with a price/kg > average price/kg +15% Food Market Review : Cakes Market Growth & Share

Market Value : Market Growth ’07-’09 : Market Growth ’07-’09 : • Market Size: 0.6 EGP Billion . & Volume (Tons) Value (M EGP) • Market value growth ‘07-09’: 17% (A sizable category “ 4th largest 46,530 category) 42,433 36,778 642.4 Market Volume: 579.4 470.7 • Market Volume: ~46.5K Tones . • Market volume growth ‘07-09’: 12% Premiumness: - Plain Cakes most premium segment(~40%) - Followed by Layered Cakes(~25%), 2007 2008 2009 2007 2008 2009 100% - Rolled cakes (~10%) /Filled cakes (~0%)

Comments : 642.4 • Market dominated by Edita with 62% MS 100% OTHER

• Edita recent launch at higher price points (To Do@ 1L.E), may MONGINIS CO. EL SHAMEDAN open up a premium cakes market. 80 CO. • Kraft’s Market share 09: 3% RIVER FOODS CO. - Market share decreased ‘07-09’: -2,5% 60

• New regulations allowing extended shelf life reducing risk 40

EDITA CO.

0 Bo Cakes

MS Kraft&Cadbury 3% N

106 106 H Food Market Review : Cakes : Brands & Share

ROLLED CAKES LAYERED CAKES EGP per Kg, 2009 - Premium + EGP per Kg, 2009 - Premium + Premiumness* Mainstream/value 1 2 3 4 5 Premiumness* 1 2 3 4 5 30.0 (~10%) (~90%) 30.0 Mainstream/value (~25%) (~75%) Premium price (average price +15%) 20.0 20.0 Borio -5% Premium price (average price +15%) 14.1 12.8 10.0 10.0

0.0 0.0 Nity Duetto DREAM Molto Cake Sposa OTHER YasoRingo Pocolino Shatoo MOLTO Jumbo Hohos Rock & Roll Rolls Joy Bar High Cakes Droo Monginis Borio Cake Ponto Gatoo Carree Nity Roll Super Faragello Value(2009) Nity Value(2009)

FILLED CAKES PLAIN CAKES

- Premium + - Premium + EGP per Kg, 2009 EGP per Kg, 2009 1 2 3 4 5 Mainstream/value 1 2 3 4 5 Premiumness* Mainstream/value Premiumness* 30.0 (~60%) (~0%) (~100%) 30.0 (~40%)

Premium price 20.0 Premium price (average price +15%) 20.0 Highty 0% (average price +15%)

14.2 14.9 10.0 10.0

0.0 Twinkies Tiger Tail 0.0 Other Party Cake MoltoDream Master Droo Ougo Cake Yummies Highty Faragello Pound Cake Cake Value (2009) Other Value (2009) 107 107 Source: Nielsen, internal docs * Premiumness: sum of value share of brands with a price/kg > average price/kg +15% Food Market Review : Confectionery - Chocolate

Market Value : • Market Size: 1.2 EGP Billion Market Growth ’07-’09 : Market Growth ’07-’09 : & Volume (Tons) Value (M EGP) • Market value growth ‘07-09’: 17% Market Volume : 46,530 1167.6 • Market Volume: ~56 Thousand Tones . 42,433 36,778 • Market volume growth ‘07-09’: 7% 893.4

Premiumness 478.6 - Moulded chocolate is the most premium segment (~75%) - Countline(~55%), - Wafer Coated and Wafer Uncoated (~25%each)

2007 2008 2009 2007 2008 2009

Comments : 1,167.6 • Cadbury& Kraft Market share 09: 29% (39% exc. UCW) 100% - Kraft market share increase ‘07-09’: 1.1% - Cadbury market share decrease ‘07-09’: -6.1% driven by price increases done OTHER early 2008 to improve profitability. 80

• Cadbury’s market leadership comes in the 2 most attractive segments with 45% MS of OCEAN FOODS moulded and 53% MS of countlines. 60 • Expand market leadership with “must-win battle” brands in moulded, CL and CW , in LE 1+ (CDM/ Flake/Moro/SMS/Lunch Bar). MASTERFOODS

• Profitably grow our “Must compete” brands (Gersy, Mandolin, Chixo and Tiger) in line 40 with market growth with no marketing support. EL SHAMADAN CO. • Rationalize portfolio through delisting brands; Crunchie, Dream & Allora while continuing to trade Milka through auxiliary RTM 20 - • Review role of Tone to assess turning it into a “Must win battle” CADBURY ADAMS • Intense competition from MF, with 23% MS in moulded and 31% MS of countlines, requires that we maintain high marketing spend to drive growth amidst MFs high 0 SOV. Chocolate premiumness • 50% of the chocolate market is in “ Low ” wafer segments where main 108108 (39% exc. UCW) players’ VFM proposition has resulted in low NR/KG reducing attractiveness of wafers MS Kraft&Cadbury 29%

Food Market Review : Confectionery : Gum

Size: 0.3 EGP B • Market Growth ’07-’09 : Market Growth ’07-’09 : & Volume (In Pieces) Value (M EGP) • Market Volume: ~7M T 8,461 339.5 • Market value growth ‘07-09’: 6% 301.5 • Market volume growth ‘07-09’: -1% 240.9 7,560 • Market share for Cadbury 09: 40% 7,356 - Market share increase ‘07-09’: 1.7% • Premiumness - Medium premiumness for Gums (~16%)

2007 2008 2009 2007 2008 2009

Market Value (EGP M) • Large distribution growth opportunity of Trident (5.8% WD) and Clorets (23% WD) vs. Choc. offers in price point (CDM med WD 45%) 339.5 100% • Market leadership at 41% MS with a distant 2nd player and relatively high profitability make the category a “ Must win battle” • Leverage combined RTM with increased reach to drive Clorets and Trident distribution in Traditional Trade. 80 • Relatively low market growth at 6% CAGR 07-09 impacting overall category attractiveness. • 56% of the category value is in mass (LE 0.05) putting pressure on profitability within our OTHER mass price participation (Chiclets) 60

20 CADBURY

0 Gums 109109 MS Kraft&Cadbury 40% Industrial Biscuits & Cakes - Table of Contents :

Industrial

Edita River Foods Ocean Foods Craft Foods

Bisco Misr Rich Bake Brunch Faragalla

El-Shamadan

110 Bakery Retail Performance : Middle East And Africa

Valued at 24.3 Billion USD , Growth by 5% in 2010, Baked Goods 84%, Biscuits 12% ,Breakfast & Cereals 4% Of Total Retail Values

• At the lower end of the market, Euromonitor International highlights the importance of baked food staples such as bread – heavily subsidised in most African and Middle Eastern countries - in the day-to-day diets of consumers. • On the other hand, health and premiumisation are making strides among middle and upper-class consumers, underpinning demand for high added-value products in urban areas. • Sales growth underpinned by gradual economy recovery • This premiumisation trend will be underpinned by a gradual economic recovery in the region, which will increase the purchasing power of middle-class consumers.

• According to Euromonitor International's Countries and Consumers database, GDP in Africa and the Middle East is predicted to grow by 5% in real terms in 2010, compared with the 2% increase registered the previous year

• Retail value sales of bakery products in the Middle East and Africa are predicted to reach US$24.3 billion by the end of 2010, 6% up on the previous year, according to Euromonitor International predictions.

• Baked goods remains the largest segment within the category and is set to account for 84% of total retail bakery value in 2010.

• It will be followed in importance by biscuits (12% of total retail value) and breakfast cereals (4% of total retail value).

• In terms of category, baked goods is predicted to grow by 3% in retail volume in 2010, while biscuits and breakfast cereals are set to grow by 3% and 4%, respectively. Research shows that recovery in economic growth and the expansion of Western consumer lifestyles in the region will be the main drivers behind breakfast cereals' strong performance. • Biscuits, on the other hand, will benefit from demand for premiumisation and strong innovation in certain key categories (particularly filled and chocolate lines).

Written by Euromonitor International (Country Focus : Egypt) 111 http://www.marketresearchworld.net/index.php?option=com_content&task=view&id=3579&Itemid=77

Bakery Retail Performance : Egypt

Cakes & Pastries 99% of Total Volume Single Portion Cakes 82% of Value Share, Dominated by EDITA

• Reduction in state subsidies slows growth of baked goods in Egypt • Retail volume sales of baked goods in Egypt are projected to grow by 1% in 2010, almost half a percentage point down on the previous year. This moderate slowdown in growth is partly down to a reduction in government subsidies to food manufacturers, which opted for passing on the increase in costs to consumers.

• While cakes and pastries remain highly popular in the Egyptian market, bread will continue to account for the vast majority of baked goods sales (99% of total retail volume in 2010).

• The reason for this is the fact that Egyptians eat bread at most meals. Typical Egyptian breakfasts, for instance, are eaten with bread. Local dishes 'Fool' (fava beans) and 'taameya' (falafel) are extremely popular among lower-income earners and are consumed on a daily basis with at least one loaf of bread.

• Furthermore, bread is consumed by most low disposable income Egyptians. This is because the Egyptian government ensures the supply of affordable bread to lower earners in order to maintain social stability.

• Single portion cakes dominate sales of packaged/industrial cakes, which are predicted to account for over 82% of value sales in 2010. However, sales of multi-portion cakes are rising, reaching a value share of over 17% of packaged/industrial cakes in 2010 as these products are popular among working mothers due to their busy lifestyles.

• Edita for Food Industries SAE is aggressively promoting its single portion Molto Cake on radio and television and via outdoor campaigns.

112 Bakery Food Egypt Egypt Food and Drink Report

• Arguably the Middle East and North Africa (MENA) region’s most dynamic food and drink long-term growth market, Egypt continues to attract significant multinational interest with both Gulf and Western firms continuing to significantly step up investment.

• Benefiting from MENA’s largest population and the most attractive trade links to non-regional markets, Egypt is likely to continue attracting major investment in 2010 as discussed in our recently published Egypt Food & Drink Report for Q210.

• One of the quarter’s most significant developments was the announcement that US agricultural giant Cargill had been granted permission to build a US$120mn sugar refining plant in Egypt with an annual production capacity of about 600,000 tonnes. The Egyptian government is actively encouraging domestic sugar production to try and tighten the sugar trade net deficit – estimated to have been 0.919 mn tonnes in FY09.

• Although modest headline sugar consumption growth of 4.9% to 2.74mn tonnes is forecast to 2014, at about 35 kilograms per capita annually, Egypt is already one of the world’s highest sugar consumers. Cargill joins Gulf powerhouses such as Saudi Arabia’s Savola and the UAE’s Al Khaleej Sugar in pursuing significant expansion in Egypt.

• Underlining Egypt’s strengthening importance as a major emerging market opportunity, HJ Heinz Company assumed full control of its Egyptian unit Cairo Food Industries (CFI) after buying up the outstanding 49% stake from its joint venture partner Americana Group for an unrevealed sum. While the wave of investment into food and drink is being led by foreign companies, Egyptian companies have also been busy trying to raise capital to pursue expansion in lieu of the opportunities likely to accrue to companies with strong brand presence across a variety of price segments. Egyptian diversified food giant Ajwa Food Industries is one of the companies taking a lead on this front. It was expected to launch a EGP999mn (US$182.41mn) rights issue by the end of March 2010 in preparation for financing a major wave of expansion.

• Core food industry sub-segments such as edible oils, whose growth prospects are strongly correlated to how the wider food industry performs due to the important role edible oils play in food preparation, will have a lot to gain from a forecast average annual headline food consumption growth of 6.84% in Egypt between 2010 and 2014

113 http://www.companiesandmarkets.com/Summary-Market-Report/egypt-food-and-drink-report-q2-2010-283730.asp Q2 2010 (Published Date: 16 Apr 2010)

Bakery Food In Egypt Country overview - by Euromonitor

• Executive summary • Value sales of packaged food witness strong growth as prices continue to rise • Packaged food followed its recent trend of price hikes, further causing growth rates to remain high in value terms. Many companies are forced to raise the unit prices of their end products as the price of raw materials also increased. Sugar, flour, etc. have all witnessed strong increases in prices, causing an upward trend on retail prices. However, it is important to mention that inflation has been relatively controlled over the last year of the review period compared with 2008. In 2009, inflation fell to reach 16% whereas it jumped from 9% to 18% from 2007 to 2008.

• Bakery products remains strongest • Bakery products have continued to lead in value sales in 2009, reaching E£25.7 billion, accounting for over half of total sales of packaged food. Bread is considered a political commodity in Egypt and assures a continuous affordable supply for its poor. It is important to mention that during the severe shortage that occurred in Egypt's break market last year, “Former”President Hosny Mubarak ordered subsidies be given to all local bread producers in order to aid in bread production.

• Artisanal products lead the market with Savola Sime showing signs of growth • Artisanal products remain the most popular in the market for yet another consecutive year, with just under half of the market share. However, Savola Sime Egypt Co has been actively pursuing the Egyptian market, raising its market share over the last couple of years of the review period, causing slight competition for artisanal products as the main advantage is low prices. Savola Sime Egypt Co is Saudi Arabia's largest food product company. It has been planning to build a sugar refinery in Egypt in order to meet increased demand for these products. Both its plants produce sugar by using beetroot in order to save on costs.

• Store-based selling remains most popular distribution channel • In 2009, store-based selling continued to dominate packaged foods sales: through grocery stores, independent retailers, and most importantly, supermarkets/hypermarkets. There is a population drift in Cairo away from city centres towards new suburbs such as 6th of October City, Kattemeya Heights, 5th District, Rehab City, etc. where many supermarkets and hypermarkets have decided to open their doors to the public, capitalizing on these relocations.

• Expected decline in value growth of packaged food • Packaged food is expected to decline in value terms over the forecast period with a CAGR of -2% in constant terms. The reason for this may be due to increased competition in the market as Savola Sime further distributes its products, forcing companies to keep their prices down. With real GDP growth declining from 7% to 6%, more people will be unable to spend as much money on these products and sacrifice certain products should their prices continue to increase. However, pasta and noodles are expected to witness strong value growth rates, indicating that people are willing to spend on more filling, cheap foods in times of economic crisis.

114 http://www.euromonitor.com/Bakery_Products_in_Egypt

Market Overview Biscuits & Cakes :

Biscuits : Cakes :

Market Volume: Market Value : Market Volume: Market Value :

Market Volume: ~46.5K Tones . Market Size: 0.6 EGP Billion . • Market Volume: ~76 K Tones Biscuit Market Size: 1.1 EGP Billion • • - - • Market volume growth ‘07-09’: 5% Market value growth ‘07-09’: 25% • Market volume growth ‘07 09’: 12% • Market value growth ‘07 09’: 17%

Vol. Growth ’07-’09 (Tones) Val. Growth ’07-’09 (M EGP) Vol. Growth ’07-’09 : (Tons) Val. Growth ’07-’09 (M EGP) 46,530 • category/Kraft’s 42,433 75,594 Market share increase ‘07 09’: 0.5% 36,778 642.4 71,708 579.4 • 1071.6 936.6 470.7 68,492 • 687.9 • Kraft’s ‘07 09’

2007 2008 2009 2007 2008 2009 2007 2008 2009 2007 2008 2009 •

Biscuit Value Share 2009 Biscuit Volume Share 2009 642.4 100% OTHER

MONGINIS CO. EL SHAMEDAN 80 CO. Bisco Misr, RIVER FOODS Bisco Misr, CO. 16.9 17.7 60

Others, 48.6 Kraft Foods, Kraft Foods, 40 15.1 Others, 50.7 14.9 EDITA CO.

Biscato, 7.9 20

Biscato, 5.2 0 Cakes Shamedan, 7 Shamedan, Ocean Ocean 7.8 MS Kraft&Cadbury 3% 115 Foods, 4.5 Foods, 3.7 Industrial Bakery & Biscuits

Company Biscuits Croissant Cakes Wafer Bread Other Bakery Other Food

Molto - Hohos, Bake Rolls, Bake Sticks Edita

Coated Biscuits : Layer Cakes / Pound Cake / Rolls / Coated Wafer River foods Biscuits Sandwich / Sponge / Chocolate Filled Cake /Filled/Wafer Rolls

Monginis

El-Shamedan

Filled / Sandwich/ Layer Cakes/ Kraft Foods

Filled – Plain- Salty- Seasonal products/ Bisco Misr Corn Flakes

Biscato

Coated Biscuit s/ Coated / uncoated Coated – Filled/ Filled / Ocean Foods Biscuit Sandwich Filled & Coated/

Dates Bar/ Filled Croissant Layer Cakes/ Lebanese/Petit Shakalama/Kaab Meat / Juices / Ghee Pound Cakes/ Pan/ Ghazal/Brea d Sticks/ Faragalla Feteer/ Samousak/Pizza/

- Petit Pan/ Toast/ Brown Toast/ Rich Bake Burger Bun

116 Biscuits & Cakes EDITA (1/2)

• • About : Edita Food Industry S.A.E was founded in 1996 and has succeeded in becoming a leading manufacturer of bakery in Egypt . • • In addition to leading the domestic bakery production market , Edita Food Industry S.A.E is the strong and proud Egyptian • partner of Chipita International Early in 2007, Edita has decided to invest behind Molto by extending Molto brand into the cakes category with “Molto Cake Bar” (4 layered cakes variants), then in August 2007 Molto Swiss Rolls cakes was launched. While the newest member of • Molto Cake Family are Molto Choco Cake which was introduced to the Market in February 2009, and Molto Pound Cake (2 variants) in March of the same year. • • • Production About 2000 persons are working in our two manufacturing sites, 10th of Ramadan and 6th of October sites, • EDITA Food Industries S.A.E Facilities : to produce the admired products with highest Food Safety and Quality Standards. Our manufacturing sites • Address: are applying Quality Management System, GMP (Good Manufacturing Practices), HACCP, ISO 22000 and ISO • Berzi Group Building 18001 standards [in addition to] adopting implementation of developing techniques such as Lean 6 Mohammed Salem Street Manufacturing and 6-Sigma Concepts in their facilities. Also, using [the best] food manufacturing practices to • Warraq Al Haddar Area, • Imamba P.O. Box 55. Giza 12421 receive, handle, produce, and check materials/product with fully automated/computerized facilities. 14 lines are producing Croissant, Bake Rolls, Bake Sticks and [different] variety of cake [types and shapes] ( Pound, (202)-3540-0888 / 3540-0888/3833- Tel: • • 4123/3833-4123 Rolled, Layered, Sponge,…). • Website: www.edita.com.eg Main Exports 15% of total company production. Markets: Exporting to 15 countries of which we are a market leader in Jordan, Libya, Yemen, Palestine and Iraq and We • are looking forward to developing our regional existence and cover the whole region. • Management Strict quality control procedures for all stages. • Certification: Quality Certificates HACCP & ISO 22000.

• • • •

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• • • • •

• • •

l • 117 Biscuits & Cakes EDITA (2/2)

Molto Croissant : Since more than eight years ago, Edita has launched Molto Croissant to become the founder & generic name of branded croissant in Egypt and probably the Middle East market as well. Being the first brand to offer branded on-the-go croissant products,

Mini Molto Mini Molto Molto Mini Molto Mini Molto Molto Croissant Croissant Mille Croissant Croissant Molto Croissant XL Croissant Caramel Croissant Chocolate Strawberry Feuille Strawberry Chocolate

Bake Rolls : Bake Rolls is the perfect healthy snack for on-the-go people. Bake Rolls are crispy baked bread bites with a wide variety of Flavours including Nacho Cheese, Pizza, Ketchup, Olive, Chili & Lemon and Salt to satisfy every taste. Made with the finest natural ingredients to ensure crisp baked quality in every bite, it is sure to fulfill your hunger.

Chili & Lemon Pizza Olive Flavor Pizza Flavor Ketchup Flavor Nacho Cheese Flavor Flavor

Bake Sticks : Bake sticks are freshly baked bread sticks suitable for on-the-go consumers delivering a healthy HostessThe Hostess family contains some of the best known & most loved snack cakes there is to offer. The family snack during the day. Bake sticks is available in three different flavours; salt, cumin and sesame, to satisfy includes the infamous Twinkie Cake, HOHOs & Tiger Tail. Twinkies is a delicious sponge cake filled with your choice different consumer tastes. of either rich cream or chocolate that is sure to satisfy your appetite. As for HOHOs, it is a tasty Swiss-filled chocolate cake elegantly enrobed in delectable confectionary coating. We also provide you with your regular cream filled Twinkie but stylishly decorated with raspberry jelly & coconut sprinkles

Tiger Twinkie's Twinkie's Bake Sticks Bake Sticks Bake Sticks Hohos Tail Chocolate Vanilla Cumin Salt Sesame

118 Biscuits & Cakes Bisco Misr

About : BiscoMisr was established in 1957 during Egypt’s nationalization program as the Egyptian Company for Foods which has been the country’s main provider of baked goods and confectionary at that time. The company was established with the purpose of supplying the army and the national schools at the time, providing a quick energy snack for the soldiers in the barracks as well as the school children on the playground. At the same time, BiscoMisr was the main confectionery supplier for the local market. BiscoMisr has taken a new look with the handover of the company’s management from the public sector to the private sector at the height of the revived privatization program in 2005. Since then, the company and its avid fans have seen a total makeover of BiscoMisr’s name. Today, BiscomMisr, is one of the leading companies in the country and has always been available in the market for more than 50 years now. The company was put up for partial sale in 1999 when the privatization process was on a roll. The private investor bought a stake in the Bisco Misr company but did not take an active management at the time. Just six years later, on January 16, 2005, BiscoMisr was fully privatized. The new shareholders took over the management in May 2005 and HQ : 32 El Sawah St, El Ameriya , Address : since then they brought an obvious change to BiscoMisr. Cairo , Egypt BiscoMisr’s CEO has brought on a team of highly qualified personnel with working experience in multinationals that have proven to be the HQ : Tel +(202)22866600- best of their peers in their field; from marketing to IT and from sales and distribution to export. Telephone 22866600 Fax 2844132 With the privatization of the company, the new management team has brought on a renaissance in the company’s strategy, which has Fax 2836010 changed BiscoMisr from simply being a producer of confectionary and biscuits, to a state-of-the-art, up-to-date and modern company that is Export Office 22866604/22866604 Fax22835632 Sales Office 22866666 /22866666 keeping up with the times. Email [email protected] Website http://www.biscomisr.com Category:

Filled Biscuits Plain biscuits

Salty Corn Flakes Cake Seasonal Products Biscuit

119 Biscuits & Cakes Ocean Foods

Already in this field of industry since 1979, our experience enable us the best quality manufactory of wafers and biscuits. The factory works continuously 24 hours a day to be able to produce the requested quantity for the markets. Very high level of manufacture. In order to assure and guarantee human health specifications, our factory is regularly hygienically controlled, the words hands, hair and nose safely hygienically apart from the products through all production steps. The packaging is well studied and suitable for export purposes. Our products are directly distributed from the factory to all selling points in Egypt. Also, our products are being expected to: Saudi Arabia, Katter, Oman, Libya, Kuwait, Lebanon, Arab Emirates, Jordan, Australia, Italy and Canada. Category:

Ocean Foods

Address : Third Industrial Zone B (2) P (1)

Address : Amir Factory-El-Syouf – Alex Factory Tele : 4590701 / 4593610-1

Tele : 5263889

Fax : 4593610 / 5265959

Website http://www.ocean-foods.net

Keshta Lambada Dady

120 Biscuits & Cakes River Foods

Name : Ocean Foods, the industry for biscuit and wafer production.

Location : Borg El Arab City, one of the greatest Egyptian industrial cities competing in the world biggest industries.

Factory size : 42 thousand square meters.

Industry type : Quality biscuit and wafer production made of high quality Egyptian wheat and quality raw materials. (For the production of wafer, biscuit, cake and other)

Our History : Already in this field of industry since 1979, our experience enable us the best quality manufactory of wafers and biscuits. The factory works continuously 24 hours a day to be able to produce the requested quantity for the markets. River Foods Very high level of manufacture.

Address : Third Industrial Zone B (2) P (1) Quality In order to assure and guarantee human health specifications, our factory is regularly hygienically controlled, the words hands, hair and nose safely hygienically apart from the products through all production steps. Address : Amir Factory-El-Syouf - Alex Main Markets The packaging is well studied and suitable for export purposes. Factory Tele : 4590701 / 4593610-1 Our products are directly distributed from the factory to all selling points in Egypt. Tele : 5263889 Also, our products are being expected to: Saudi Arabia, Katter, Oman, Libya, Kuwait, Lebanon, Arab Emirates, Jordan, Australia, Italy and Canada. Fax : 4593610 / 5265959

Website http://www.ocean-foods.net

Shatoo Hollow Droo Rest

121 Biscuits El Shamadan

• About Us:In 1978 El Kowery family had established a company in egypt named El SHAMADAN Co.For Food Industries S. A. E Business

• Owned by: Taher EL-Kowery & brothers.Located in Dekheila,Alexandria, Egypt over 16000 sq. M, producing Wafers ,Biscuits ,Chocolates.

• OVERSEAS FOR FOOD PRODUCTS S. A. E is a sister company of El SHAMADAN for Food Industries located in 6th of October City, Cairo, Egypt covering an area of 28000 sq.M. El Shamadan Co. For Food Industries S.A.E. • It started its activities in October 1992 in the field of sugar & tea packing. In 1995, it added new lines for the production of Cakes. P. O Box 544 Om Zegheiw El Dekhila Address: ,Alex • It is considered as one of the four biggest cake producing companies in Egypt & in the middle east too his capital more 20-3-4401056. than milliard EGP . 20-3-4401633 Phone 20-3-4451633. Products Wafers, Buscuits, Chocolates, Cakes 03-4402211, 03 4406852 Number of Employees: Above 1000 People

Fax: 203-4406852 Main Markets: Africa, Middle East, Western Europe. Mobile 002 012 795 1956

122 Biscuits & Cakes Kraft Foods

About : • Around the world and across a wide range of categories, Kraft Foods is always developing new products. We look for opportunities to offer consumers products that better meet their health and wellness needs, or provide them with more convenience. We seek to add value through innovative products and packaging, and through products with improved taste or delicious new flavors.

• Our vision captures the essence of who we are. Everything we do flows from our vision. We just don't happen to be a business that sells food – it's what we're all about. Our vision is about meeting consumers' needs and making food an easier, healthier and more enjoyable part of life. Kraft Foods – Biscuits Family Nutrition • Our vision tells the world – our employees, customers, consumers and the communities where we make 1st Industrial Zone, Abdel Qawy and sell our products – what we care about. It captures the importance of health and wellness, but it also Address: Ahmed St. embodies all the ways we can eat and live better, such as the enjoyment of a dessert, the convenience of 10th of Ramadan , Cairo a microwave meal, the safety and value of our products and the services and solutions we provide. +2-015-390000 Phone +2-015-390105

Fax: Fax: +2-015-411109

Web www.kraftfoodscompany.com

Biscuits Cakes

123 Bakery - Others – Industrial Faragalla (1/2)

.About : Faragallah group as founded in 1973 by Eng. Mohamed Farag Amer is now the chairman of the company , this is group currently is considered to be one of the biggest and most diversified food companies in the middle east The industrial operations are located at bog el-arab city , 50 KM far from Alexandria. Under this group there are 3 separate food processing companies encompassing 22 production lines and all of them are cetified ISO 22000, ISO 9001, ISO 14001 and HACCP, Plus a newly established distribution company for the sales and marketing , the international produced brands Established 1973 Product Meat/Chicken / Vegetables/Juices / Dairy Products / Bakeries/Jam/Tomato past / Stock and Powder/ Concentrate Factory Cairo factory, Two Factories in Alexandria Faragalla Information Certification: are certified ISO 22000, ISO 9001, ISO 14001 and HACCP Address : Head Office 36 Kafr Abdou St, Roucdhy HQ : Tel +(202)22866600- Telephone 22866600 Fax 2844132 Sales Office 22866666 /22866666 Fax 2836010 Export 22866604/22866604 Fax22835632 Office : Website http://www.faragalla.com

Cake Croissant Biscuit

Dates Bar –

Maamoul

124 Cheese Croissant Strawberry Shakallama Kaab Ghazal Bakery - Others – Industrial Faragalla (2/2)

Bread Sticks Pastry

Bread Sticks Petit Pan White Dry Toast Danish Half Cooked Pizza

Strawberry Rusk Crumb Bran Dry Toast Bran bread Feteer Super Danish

Bondok Belco Bread Ceaser Cooked Pizza Pate Sambousak

Juice Meat & chicken Vegetable Dairy Jam Concentrate Stock

Tetra Pack – Glass – Cooked/Semi Cooked Okra Zero, Frozen okra , Milk/Cheese/Cand Fig , Fig 0.900/Strawberry , Guava pulp, Mango Pulp, Instant Soup, chicky Diopack/Faragello/Del /Frozen Meat /Canned Green Peas, Artichoke , ia Strawberry 0.900 Strawberry Pulp , Peach Pulp, and hot Chicky Monte/Eazy Meat Mix Vegetables Apricot, Apricot 0.900/Mixed Fig Pulp , Pear Pulp , Apricot Mouzou,Faragigo Spanish , Strawberry 0.900, Mixed 0.380 Pulp 125 Bakery – Industrial Rich Bake

Rich Bake seeks to be the best in the bakery business in Egypt by offering the best quality in the market: attractively packaged, hygienic and tasty products in an attractive packaging. Starting with its Petit Pain and Soft Roll products, which offered a new type of bread to the Egyptian family, to the introduction of Soft Toast Bread, a much-appreciated breakthrough for the Egyptian consumer, Rich Bake products have met its target of offering innovative and delicious new types of bread in packaging that ensures freshness and makes sandwich making easy for the consumer, particularly children. It continues to innovate and introduce new products.

Modern Bakeries, the company that manufactures Rich Bake products, is considered the leader among Egyptian bakeries, particularly for European bread. Starting in November 1999, Rich Bake introduced a diverse range of products new to the Egyptian market, and that range is Rich Bake always increasing. Currently, there are eight types of Rich Bake products, so that every taste and age can be satisfied. They vary not only in their external characteristic--shape, volume or color--and internal characteristics--taste, smell, flavor--but also in other ways. Depending on Plot A, 1st & 2nd District Center Address : your dietary requirements, you may opt for different kinds of bread depending on their nutritional value. 6th of October City, Product/ Bakery Website www.richbake.com Telephone (202) 38360 510 Fax (202) 38360 519

Products :

Petit Pan Toast Brown Toast Burger Buns

126 Bakery – Industrial Brunch

The leader of the fresh snacks in the Egyptian market as well as providing other bakery products" Al-Faysal, one of the main players in Croissant and Pate market, has been recently acquired by Modern Bakeries. Al-Faysal was re-launched last summer August 2006 with the brand name Brunch. Now Brunch is the leader in the short shelf life croissant and pate. It produces 5 days shelf life filled croissants, pate, pizza and Danish. Concentrating on croissant and pate Brunch croissant is filled with chocolate and strawberry while pate is filled with chocolate and white cheese. Hence we are the only player in the market now that have sour filling (cheese). Brunch products are widely spread through out the market especially concentrated in kiosks. Brunch is always focusing on providing its consumers with new products and innovative filling and recipes. Brunch is also planning in the near future to extend its range in the Bakery product sector Brunch (Al-Faisal for Food Industries) Address: Al Abour Industrial City Products Bakery : Pate, Croissant, Pizza, Danish, Website www.newbrunchtime.com Telephone Tel: +202 6100852 Fax Fax: +202 6100856

Products :

Danish Pizza

Roomy Pate Croissant Croissant Pate Cheese 127 Chocolate Strawberry Bakery Food In Egypt Other Manufacturers

Company Products Description Contact

RoyalPack Flavours & Flavor Enhancers, Sugar & Formed to fulfill these needs: use the highest food standards Nadia Mohamed Sweeteners, Gums & Stabilizers, Food while producing and creating products for the industry. would Piece #49, 3rd Industrial Zone Ingredients Food & Beverages, Food, Flavours, be thought of by its customers as a technical resource . 6th of October Bakery, Desert

Modern Bakeries Co. ( Food & Beverages, Bakery Products, Toast, Seeks to be the best in the Bakery business in Egypt by offering Osama Al Adl Richbake ) Bread, Buns the best quality in the market: attractively packaged, hygienic Plot A, 1st & 2nd District Center and tasty products 6th of October Egypt

GSF Egypt Food & Beverages, Bakery Products, Others We are a Multi national supplier to fast food chains. Samiha Mohamed Sauces Address: Lot 321, 1st industrial zone 6th of October Egypt

Al Kawthar Food Pasta, Flour, Bakery Products, FLOUR, BAKERY Al Kawthar Food processing Co. is an Egyptian company George Faik Processing Co. PRODUCTS, Food & Beverages, Bescuits, specialized in the manufacturing of Pasta "Macaroni," Biscuits Al Kawthar Area 1st Zone, Souhag Sohag Egypt Macaroni, pasta food and flour mill cylinders. In 1996 Mr. George Fayk established Al Kawthar Co. a . .

MIDO for International Dairy Products , Food & Beverages, Cheese, MIDO International Trading Whether you represent a private Mohamed Abdel Wahab Trading MEAT & POULTRY, Meat, Cheese, Pastery, company or a governmental organization based anywhere in 10 El Sheikh Ahmed El Dardiry St. Bakery, Seafood, Groceries, the world CAIRO , Egypt

EL ESRAA Food & Beverages, Automotive, Fruits, we an Egyptian company working in exporting and importing Agriculture, Frozen & Dried Fruits, Bakery frozen vegetables& fruits and other materials such as used Products, Second Hand, trucks parts used cars

Mustapha family Animal & Livestock, Food & Beverages, Toys, Ours is a company established and registered for the purpose Mustapha Songo company ltd Live Animals, Ball, Bakery Products, of export of agricultural produce from the west African sub- 9st, villa 410, Banha, Kalubia, region, and also involves in other deals of natural minerals CAIRO ,Egypt extraction and export

128 Table of Contents : Dairy Processors - Egypt

Dairy

Bel President Teama Nestle

Unilever Lactalis Beyti Juhiana

ICFI Americana Faraglla Sakr

Arab Dairy

129 Cheese Producers

Best Cheese Best Cheese Bel Egypt Mashreq Happy Land

Brego Faragalla ICFI Arab Dairy Beyti

Green Fields Sakr Riyada Halayeb Royal Pack

Khoshala Royal Land Dimo Labanita Domti

El-Misrieen Juhaina Green Land Kraft Foods Company Key Facts Comments • Categories: Spoonable & Drinkable Yoghurt, Milk, flavored Milk, Rayeb, Cheese, Juices, Others i.e Whipping cream • Size of Yoghurt Business: 24.600 Tons (Sept-Aug 2010) • MS: 26.2 % (Aug 2010YTD) •Categories: Spoonable & Drinkable Yoghurt, RTE, Cheese • Size of Yoghurt Business: 10.500 Tons (Sept 09 -Aug 2010) • Market Share: 15.1 % (Aug 2010YTD) •Categories: Spoonable & Drinkable Yoghurt • Size of Yoghurt Business: 9,800 Tons (Sept-Aug 2010) • Market Share: 12.4 % (Aug 2010YTD) • Categories: Spoonable & Drinkable Yoghurt, Milk, Flavored Milk, Rayeb, Cheese, Juices • Marai Launch in Egypt: Yoghurt and Rayeb • Size of Yoghurt Business: 3.500 Tons (Sept-Aug 2010) • Market Share: 4.8% (Aug 2010YTD) •Categories: Spoonable Yoghurt, Plain & Flavored Milk, Juices • Size of Yoghurt Business: 2,743 Tons (Sept-Aug 2010) • Market Share: 3.2 % (Aug 2010YTD)

•Categories: Yoghurt, Rayeb, Milk, Cheese • Size of Yoghurt Business: 2,340 Tons (Sept-Aug 2010) • Market Share: 2.5 % (Aug 2010YTD)

Dairy Food Processors Based on IMC Classification (1/3)

Main export Main export Company Leading products Output No. of Company Leading products Output No. of locations locations (*=export product) 2003* Staff (*=export product) 2003* Staff

Arab Dairy Feta Cheese* Iraq, Libya, Saudi 36000 200 Juhayna UHT Milk* USA, Italy, Germany, 180000 750 (Lactalise) Domiati Cheese* Arabia, Yoghurt Switzerland, Netherlands Hard Cheese* Kuwait, UAE, Drinking Yoghurt Jordan, Libya Processed Cheese* Qatar, Bahrain, Juice* Mauritania Oman, Jordan, Yemen Greenland Feta Cheese* USA 144000 600 (Americana Domiati Cheese* UK, Greece, Netherlands El Misrieen Set Yoghurt Saudi Arabia, 180000 200 Group) Hard Cheese* Saudi Arabia, Kuwait, UAE, Drinking Yoghurt Kuwait, UAE, Processed Cheese* Libya, (plus 15 other Arab Feta Cheese* Qatar, Bahrain, UHT Milk* countries) Domiati Cheese* Oman, Libya, Juice* Juice* Jordan

Domty Feta Cheese* Qatar, Bahrain, 72000 300 Katilo Yoghurt Saudi Arabia, 180000 200 (Candia) Domiati Cheese* Saudi Arabia, Feta Cheese* Jordan, Kuwait, Mozzarella* UAE Domiati Cheese* UAE, Qatar, Processed Cheese France, Italy, Switzerland, Hard Cheese* Bahrain, Oman Drinking Yoghurt Germany, Sweden, Processed Cheese* USA UHT Milk* Canada, USA Juice* Edafco (Viva) UHT Milk* Libya 180000 200 Juice* Germany, Italy, Enjoy Set Yoghurt Juice* 60000 250 Sweden, Drinking Yoghurt USA, Austria, UK UHT Milk* UK, Netherlands, Mauritius Sweden, Italy, USA Libya, Lebanon, Palestine IGI Interagro Set Yoghurt 180000 200 Nestle Ice cream Ethiopia, Sudan 60000 250 (ex Dallah) Drinking Yoghurt Set Yoghurt UHT Milk* Drinking Dry blends* Set Yoghurt Saudi Arabia, Baby foods* Misr Milk &Food 180000 200 Company Feta Cheese Jordan, Iraq, Nestle Set Yoghurt Ethiopia, Sudan 60000 250 Domiati Cheese Kuwait, UAE, Drinking Hard Cheese Qatar, Bahrain, Ice cream Processed Cheese* Oman Dry blends* Baby foods* Pasteurised milk UHT Milk Siclam Set Yoghurt Italy, Netherlands 60000 250 Oburland Feta Cheese Libya 180000 200 Drinking Yoghurt Jordan, Lebanon, Palestine, Feta Cheese* Kuwait, Saudi Arabia Domiati Cheese Domiati Cheese* Processed Cheese* Hard Cheese* Emulsifiers/stabiliz Processed Cheese* ers UHT Milk* Juice* Egyptian Danish Ice Cream* 50 200 (Iceman) Ice lollys Faragallah Processed Cheese* Europe 54000 200 UHT Milk* Australia, New Zealand Juice* Jordan, Saudi Arabia, Hawaii Ice Cream* 50 200 USA, Canada Morocco,GCC, Libya 132 Other Africa Total 782200 * equivalent fresh milk input in tons Dairy Food Processors Market Size

MARKET SIZE MAT AUG 2010: 77 K T GROWTH +30% VOL YTD

 2010 showing accelerated growth VOL + VAL Increased GRPs in 2010 contributed to growth.

YTD 10 vs. 09: 8000 90 2009 vs. 2008: Volume +30% 7000 2007 vs. 2006: 2008 vs. 2007: Volume +6% Value +29% 80 Volume +12% Volume+5% Value +21% 70 6000 Value +18% Value +25% 60 5000 50 4000 40 Value

Volume Volume 3000 30 2000 20

1000 10

0 0 JUL 07JUL 08JUL 09JUL 10JUL SEP 07 SEP 08 SEP 09 SEP FEB 08 FEB 09 FEB 10 FEB JUN 07 JUN 08 JAN 08 JUN 09 JAN 09 JUN 10 JAN 10 JUN APR 08 APR 09 APR 10 APR DEC 07 DEC 08 DEC 09 DEC OCT 07 OCT 08 OCT 09 OCT AUG 07 AUG 08 AUG 09 AUG 10 AUG NOV 07 NOV 08 NOV 09 NOV MAY 07 MAY 08 MAY 09 MAY 10 MAY MAR 08 MAR 09 MAR 10 MAR

GRPs Sales Volume 1000 KGS/LTR Sales Value 1000000 LE 133 Dairy Food Processors

134 Milk Market Share Major Cheese/Milk Producers

Processed Cheese White Cheese Milk Flavoured Milk Rayeb Yoghurt Ice Cream Total

(Tons) (Tons) (Tons) (Tons) (Tons) (Tons)* (litres) Total Industrial 35,700 120,300 90,000 9,875 3,429 72,848 45,000 Processed Artisinal NA Huge 750,000 45,092 NA Cheese (Tons) Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Absolute M.Share , 35,700 Danone 33.9% 24,695 24,695 8% Juhayna 5.0% 6,015 46.8% 42,120 69.0% 6,814 81.0% 2,777 36.1% 26,298 84,024 27% Beyti 10.0% 9,000 6.2% 612 4.5% 3,278 12,890 4% Yoghurt Enjoy 28.4% 25,560 12.4% 1,225 2.30% 1,676 28,460 9% Rayeb (Tons), (Tons)*, Labanita 7.9% 7,110 15.6% 535 2.10% 1,530 9,175 3% 3,429 72,848 Lactalis 47.5% 16,958 8.80% 6,411 23,368 8% White Cheese Nestle 3.8% 130 12.20% 8,887 85.0% 38,250 47,268 15% Flavoured Milk (Tons), (Tons) , Faragello 1.5% 1,350 9.6% 948 2,298 1% 9,875 120,300 Arab Diary Co. 10.4% 3,713 11.9% 14,286 17,999 6% Milk (Tons), Americana 26.9% 32,317 32,317 10% 90,000 Domty 10.0% 12,057 12,057 4% Misr October 7.0% 8,373 8,373 3% Bel 16.4% 5,855 5,855 2% Mashreq 3.50% 1,250 1,250 0% Total Dairy 310,029 Processed Cheese White Cheese Milk Arab Diary Misr October Misr October Others Faragello Total 3% Bel Danone Juhayna Co. 2% 5% 1% 3% Domty 8% Misr October 5% Bel Danone1% 4% 7% Labanita Americana Americana 8% Labanita 2% 0% 10% 3% 4% Domty Others Beyti Arab Diary 10% Flavored Milk Juhayna Co. Juhayna 39% 10% Juhayna Faragello 27% 6% Arab Diary 47% 4% 1% Co. Beyti Others Nestle 12% 6% 3% 15% Enjoy Others Faragello Enjoy 29% Beyti 35% Americana 10% 9% Beyti 27% 6% 4% Lactalis Labanita 8% Enjoy 3% Rayeb Enjoy Yoghurt Ice Cream Enjoy 8% 2% 12% Juhayna Labanita (litres) 69%

Nestle Beyti 2% 0% Nestle 4% 5% Lactalis 9% 9% Lactalis Others Domty Labanita 15% 15% 15% 10% Juhayna 36% Sources: Nestle Processed Cheese: AC Neilsen. MAT Aug 09 12% White Industrial Cheese: AC Neilsen. MAT Aug 09 Milk: AC Neilsen. Dec 07 (Market Growth Assumptions) Juhayna Flavored Milk: AC Neilsen, MAT June 09 Nestle 81% Danone Rayeb: AC Neilsen, MAT June 09 85% 34% Yoghurt: AC Neilsen, MAT Feb 10 Ice Cream: (Educated Estimate) Processed Cheese White Cheese Milk Flavoured Milk Rayeb Yoghurt Ice Cream

(Tons) (Tons) (Tons) (Tons) (Tons) (Tons)* (litres) Total Industrial 35,700 120,300 90,000 9,875 3,429 72,848 45,000 Artisanal NA Huge 750,000 45,092 NA Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Absolute M. Share Danone 33.9% 24,695 24,695 8% Juhayna 5.0% 6,015 46.8% 42,120 69.0% 6,814 81.0% 2,777 36.1% 26,298 84,024 27% Beyti 10.0% 9,000 6.2% 612 4.5% 3,278 12,890 4% Enjoy 28.4% 25,560 12.4% 1,225 2.30% 1,676 28,460 9% Labanita 7.9% 7,110 15.6% 535 2.10% 1,530 9,175 3% Lactalis 47.5% 16,958 8.80% 6,411 23,368 8% Nestle 3.8% 130 12.20% 8,887 85.0% 38,250 47,268 15% Faragello 1.5% 1,350 9.6% 948 2,298 1% Arab Diary Co. 10.4% 3,713 11.9% 14,286 17,999 6% Americana 26.9% 32,317 32,317 10% Domty 10.0% 12,057 12,057 4% Misr October 7.0% 8,373 8,373 3% Bel 16.4% 5,855 5,855 2% Mashreq 3.50% 1,250 1,250 0% Total Dairy 310,029 Cheese Producers Best Cheese (President)

Company Profile:

Was launched in the Egyptian Market in 97 as premium triangle cheese with a major challenge competing with La Vache Qui Rit’s strong heritage. For the first time in Egypt

La vache qui rit’s premium leadership was lost for President whose market share today has reached 25.9 % & it comes 2nd after Teama in the total triangle cheese market. President product range has now expanded to include Triangle cheese, different flavored spread cheese jars, light triangle cheese and sliced cheese.

• We are a group of companies, based in Egypt , specialized in the production of dairy products in the Middle East President – Egypt marketplace. Address : 1 El-Obour Buldings - Salah Salem • The group's organization is built around our two companies; Best Cheese Company for Dairy Products and Al Nour Telephone 22623888 , 22623999 for Dairy Industries, together they represent the largest production capacity in Egypt and Middle East. Fax 22632888 • The group believes strongly in producing high quality products, innovations and setting new standards in the Best Cheese : 3rd Ind. Zone a3 10th Ramadan market. Tel: (015)412275/0/2/4 As a result of this success a joint venture with Lactalis International – France was created in 2005. The cooperation Best of France : 130 , 1st Ind. Zone -Obour City, with Lactalis International who are leaders in the production of dairy products in Europe , adds to the organization Tel 46103877/6- (018)-4444252 the international expertise. [email protected] Email [email protected] • Best Cheese Company was founded in 1995 and was accredited with the ISO and HACCP certificates in 2006. Its [email protected] state-of-the-art factory in 10 th of Ramadan City operates with the latest UHT technology and fully automated Website presidentegypt.com packing systems allowing us to provide the market with nutritional and healthy products with a long shelf life and great taste. • Quality has always been our edge which enables us to lead the local Egyptian market an establish success in the Middle East markets

• Lactalis (France) is the largest manufacturer of processed cheese in Egypt, via its acquisitions in 2005 of two local processed cheese • producers – Arab Co for Food Industries (ACFFI) and Al Nour. It had operated a JV with ACFFI to produce President processed cheese

Products :

Triangles Light Bouquet Squares Glass Jars White Cheese Slices

137 Cheese Producers Best Cheese : (Teama/Teama Milk) Egypt Company Profile:

The largest production capacity in Egypt and Middle East. Annually, we produce 62,000 tons of processed and white cheese for the local and export market.

We are a group of companies, based in Egypt, specialized in the production of dairy products in the Middle East marketplace which started with the formation of BCC in 1995. The group's organization is built around our three companies; * Best Cheese Company / Al Nour for Dairy Industries/ Best of France for Dairy Products Teama Milk Arab Co. For Food Industries The business started in 1991 in BCC and in 1997 the franchise of Lactalis International (President) was attained. As a result of this success a joint venture with Lactalis International – France was created in 2005. The cooperation with Lactalis Address : 1 El-Obour Buildings - Salah Salem International who are leaders in the production of dairy products in Europe, adds to the organization the international Tel: 22623999, 22623888 expertise Fax 22632888 Factories 10 th of Ramadan City Exports to :Angola, Bahrain, Benin., Cameroon Djibouti, Ethiopia, Gambia, Ghana, Iran, Iraq, Jordan, Kenya, Kingdom of Email Karim Samir (Export Manager) Saudi Arabia, Kuwait, Lebanon, Liberia, Libya. Madagascar, Malaysia, Mauritius, Oman, Pakistan, Palestine Qatar, Senegal, Sudan, Syria, Togo, United Arab Emirates, Vietnam, Yemen Export [email protected] Website teamamilk.com Factory Products Capacity

Contact : Best Cheese Company Triangle cheese : “President” and “Teama Milk”. 22,000 Ton (10th of Ramadan (1995) Hanan Amin (018) 4444 258 C/O Ahmed El-Rayes Al Nour for Dairy Industries Processed cheese such as triangle and square portions, 24,000 Ton (Obour City 2004) cheese in tubs and glass jars

Currently Not a user of Cheese powder Best of France for Dairy Products White cheese Tetra Pak under “Teama Milk” 16,000 Ton approached by lactosan and currently in process of (Obour City -2007) White cheese in plastic containers “President” Conversion to Cheese Powder

Products :

Triangles Square Cheese Portions Spreadable Cheese White Cheese Glass Jars

Teama Milk Cool Cow Pastrami Sausage Cream Cheddar Feta Istanboly

Lazizo 138 Teama light Fiesta Black Olive Black Pepper Chili Pepper Baramily Cream Spread Cheddar Spread Cheese Producers Beyti Egypt Company Profile:

IGI Beyti, the food and agricultural division of the Egyptian private investment company International Group for Investments, completed its new dairy in Noubaria, Egypt in 2002, going into full production during 2003. Until IGI's investment in the dairy, domestic milk in Egypt was sold by street vendors fresh from the pail and would need boiling at home before use. IGI's investment in the greenfield site, costing over $50m, brought about a change in the Egyptian market. Beyti was first established in 1998 and now employs over 600 workers. The name Beyti translates into English as 'Homemade'.

Int’l Co. for Agricultural Industrialisation • Beyti (meaning “Homemade”) is part of IGI, a large and diversified group of companies that includes activities such as Projects general trading, • construction oil etc. Much of the trading business was based on supplying into Iraq during the Saddam Hussain regime, Address : 5, Ibn El-Walid St, Dokki 12311,PO Box so this has diminished whilst Beyti has become an increasingly important part of the group. At the end of November it 2210 was rumoured that Saudi Arabia’s Al Marai has bought into Beyti, though this remains unverified. Phone: 760 0421, 749 6160 • The dairy company has been registered in Egypt since around 2000 and has been manufacturing since 2002 at a plant in Tel: +20 2 760 0421, 749 6160 Noubara between Fax: +20 2 749 6181 • Cairo and Alexandria. Website http://www.foodprocessing- • The milks constitute the most important product group by far, whilst the juices are growing fast so are now the second technology.com/projects/igi/ most important product • for the company. During 2006-2007 the company has invested to double its aseptic processing capacity for milk/juice. • The company supplies its products nationwide and exports to neighbouring countries. It processes on average around 20-25 mn • litres of raw milk per annum. It had been planning to vertically integrate and set up its own farms, but this project has Contact : been put on hold for now. • Beyti purchases milk from commercial farms such as Dina. Due to the rising SMP prices Beyti’s usage of SMP in 2007 has Mr Hatem Hafaz, been very low. There is just enough farm milk available to operate on this basis, although supplies are tight in the Purchasing Section Head 749 6181 summer and some SMP could potentially be required when export demand is strong. [email protected] • Beyti produces the following products: • UHT plain and flavoured milk – selling under the Spiky brand • Yoghurt – chilled product; now under the company brand, but • formerly using the Yoplait brand under licence • Processed cheese – triangles and spread, Dallah brand • Juices (aseptic)

Products :

Processed Cheese White Cheese Nectar Juice Yogurt Juice Milk

139 DALLAH PROCESSED BEYTI WHITE CHEESE Spread cheese SPIKY FLAVORED MILK BEYTI FULL-CREAM MILK Cheese Producers ENJOY Egypt Company Profile:

• Enjoy is the second-largest processor of local farm milk after Juhayna, with an intake of around 50 mn litres (140 tonnes/day average). • The business was originally established in 1979. It used to produce ice cream under the Dolce brand, which it sold to Nestlé in 1996, leading it to rebrand as Enjoy in the same year. • In October 2005 the family firm owned by Mohamed El Tawil and Saeed El Tawil was sold to a private equity firm Haykala for EGP90 mn. Haykala, whose major shareholder is the Commercial International Bank (CIB), outbid foodservice group Americana. Nile Company for Food Industries "Enjoy" • The move appears to have assisted the company move forward,raising its turnover from EGP220 mn to around EGP300 Address : Kombera,Imbaba,Giza mn in 2007,with EGP480 budgeted for 2008.

Phone: Tel: +20-2-38900401-6 • Haykala is now planning to sell the business on and Enjoy indicatesthat it has just been the subject of due diligence by Website www.enjoy-eg.com the Citadel Investment Group. This has just acquired Dina Farms along with local milk and cheese firm El Misreen and halva producer El Rachid. The indication is that Enjoy could become part of the same group in early Contacts Wael Mohamed Mahmoud, • 2008; if finalised, all entities are expected to retain their individual operating identities although some management Purchasing Manager rationalisation may occur. [email protected] [email protected] • Dairy products make up around 40% of Enjoy’s sales, with juices the remainder. Production is at a plant based in Giza, Cell: +20-10-5442208 with a second now under construction on the other side of Cairo in 10th of Ramadan City –this will produce the same Asmaa A.Moneim Aly, product mix but is unlikely to be operational until end 2008. Project & Development Officer, SCD [email protected] Products George Heinemann, Technical • The company now produces the following products: Director • Fruit juices and concentrates [email protected] • UHT plain and flavoured milk Cell: +20-12-0200030 • Cup yoghurt • Its share in packaged liquid milk fell from 17% in 2002 to 10% in 2003, • and has since been further eroded to 9% in 2007.

Products :

Yoghort Milk- Full Cream Half Cream Skimmed Xtra Full Cream

140 BEYTI FULL-CREAM MILK Cheese Producers Green Land - (Americana)

Company Profile:

Green Land was established in 1995 as Middle East Company for Food and Dairy Industries and was acquired by Kuwait’s Americana fast food and food processing group in 2004. It produces the following finished products: White cheese – the no. 1 producer, claims 50% of the industrial production; the world’s largest producer of Feta in Tetra Brik cartons Processed cheese – no. 3 producer Green Land For Food Industries Mozzarella – produced since 2004/2005; the no. 1 producer and the only one in Egypt approved for Address : 58 Joseph Tito , Nozah Gedidah supply to Yum!’s local Pizza Hut stores; output is around 300 tonnes/year 10th of Ramadan City Juices Industrial Zone B2 , Area 155 In addition the company has commenced production of SWP (spray drying since November 2007 on plant Factories (015) 365173-366110 purchased second-hand ex-US) and AMF (since early 2007, claimed to be sole plant in Middle East). Tel: +20-15-374325/20153661 Green Land processes up to 500,000 litres of raw milk a day during the winter period, about half of this during Website the summer, during which time it depends on imported SMP 26220884 26248392 Telephone – Tel: +20-2-26246619

Office Contact: Mr Fathy Kamel, Managing Director Tel res: 20 2 632 6899 Mob: 20 12 211 8189 E-mail: [email protected]

George Menas, Purchasing Manager

Products

White Juice Processed Cheese

141

Source : http://www.140online.com/Companies/N449.aspx

Cheese Producers Juhayna Egypt Company Profile:

• The privately owned Juhayna was established in 1983, and the first production run started in 1987. The company has three plants: • The original plant in 6th October City at the above address which produces • UHT milk, cream and juices in Tetrapak packaging • Pasteurised cup and drinking yoghurt (the latter under the Zabado brand), crème caramel and chocolate desserts, sour cream, rayeb • A second milk/juice plant nearby (from its acquisition of that activity from local firm Domty in 2005); this site also produces small volumes of coffee creamers Juhayna • A third factory manufacturing fruit concentrates (orange and tropical fruits such as mango and guava) • These sites continue to undergo significant investment. A new line has recently been added at the UHT plant and the capacity of the Established 1983 Domty plant has been expanded from 420 to 600 tonnes/day (currently around 75% utilised). Further plants are now under construction for completion in 2008. 11, El-Gahad st. , Lebanon square, Address : dairy inputs are 80- Mohandessen, • Juhayna’s 85% fresh milk, sourced from a network of 45 commercial dairy farms. The company is the country’s leading dairy business in terms of fresh milk intake (around 180 mn litres), market share (dominating UHT milk sales) and especially in Tel/Fax T. 3833 3644 /55 Fax: 3833 0363 - 3833 3663 terms of its ambition, seeing itself as a regional player competing with businesses such as Al Marai, not just local Egyptian dairy Factory 1st District 6th of October city companies. The company exports widely, mainly to the Middle East, but also with some exports to Europe and the US. – Telephone 3303 7074 - 3303 7075 • In 2006 Juhayna established a distribution division to handle its sales both within and outside Egypt. There is interest in developing Fax 3346 1230 this division’s potential as a trading arm for external principals supplying ingredients and finished products. Email [email protected],[email protected] • One area that it has considered investigating further is the installation of a spray dryer. This would be quite a sideline from the group’s main emphasis on fresh products. It is only at the concept stage and has not been subjected to any detailed analysis, Website Juhayna.com recognising that such an operation is inherently very difficult in Egypt. Contacts: Mr Safwan Ahmed Thabet, Chairman To be recognized as a premier leader in our industry by our customers, employees and shareholders. dedicated to the profitable growth E-mail: [email protected] of our shareholders net worth, driven by quality performance and innovation, and committed to exceeding our customers' expectations Amr Fathy Madany, Procurement Manager [email protected] • motivated to pursue the path to excellence through continuous improvement in all that we do. We must think creatively, continuously improve and pursue new ideas to achieve uncommon breakthroughs. We must strive on change and surpass our Ahmed Alaa El Din Ahmed, Procurement competitors. We must emphasize quality in all aspects of our work. Specialist • empowered Inspired to think regionally and address the true needs of regional markets. We must listen to our customers needs and provide them with superior quality products that set us apart from competition. • committed to creating a climate of trust and respect that empower our people to develop to the fullest, while sharing the responsibilities of success and the rewards of achievement.

Products :

Whipping Cooking Milk Yoghurt Juice Sour Cream Crème Cream Cream

142 (1) Source : Amr madany (purchasing Director Juhiana Flavours (Cheese Powder & Cream/Butter Powder :

• Cheese & White “ ” Cheese that does not require flavours as such • • Cheese Producers Sakr Group Egypt Company Profile:

The family business Sakr was initially set up in 1932 and has gone from being a major trader to an increasingly important manufacturer in its own right. It exports some products and has nationwide distribution, although 55% of its products are sold in Cairo and Alexandria. The group operates under three entities as follows: Sakr for International Investment is the group’s trading operation. It is the sole agent and distributor for butter from Fonterra (though not for other Fonterra products) and also trades in other dairy commodities and imports canned and frozen fish and some meat As We are a company for food industries we produce more than 40 brands from dairy products, cheese , natural juices , natural

Sakr butter ghee &natural butter . Alex H O 23 Ibn maged St. Sidi Gaber, Alex As our products are known with their high quality and suitable prices, we have established many good relations with the world (03)5432802/52 wide in regards to exporting which is more than 60 countries Tel: (03) 5462890 - (03) 5234632/3 1- Processed cheddar cheese in blocks of 1800 gms, 900 gms and 450 gms bearing Rotana , Hero , and brands . 3rd Ind. Zone. New Borg Al Arab, Alex “Well” Factory 2- Pure butter Ghee Rotana El Halouba in tins of 16 kg, 2 kg, 1 kg and also packed in glass jars of 900 Gms. Tel/Fax: +(03) 4592858 4594758 “ ” – 3- Natural Cheddar cheese in blocks of 5 kg, 1 kg, and 500gms. Factory PO Box 439 Sidi Gaber 4- Processed triangular cheese 120 Gms / 45 pcs bearing Richy , Sporty Cow, Rotana , Her in, Family, and brands. “ “Well” We produce our cheese products "under private labels" Cairo Office 11 Gaber street , off Thawra , El Haram 5- we produce juice (nectar ) which is packed in tetra pak with universal standards 202 5830429 Cairo Office Also the group was awarded HACCP & ISO9000-9001 Certification &we registered in the American FDA for exporting juices & Tel: +20- 2-305 1462/1957 cheeses. sakrgroup.net Website www: www.sakrgroup.net Also the group was awarded HACCP & ISO9000-9001 Certification &We registered in the American FDA for exporting juices & Head Office,24 El Kataéh St cheeses. Sidi Gaber,Alexandria Production Capacity :l Tel/fax: +20-3-5432802/52; 5234633 Capacity is about 120,000 litres of milk or 100,000 litres of juice per day. Mr Ahmed Mohammed Sakr, Chairman Contact: Al Sakr for Food Products – operating in a new 5,000m2 plant in Alexandria Cell: +20-10-6388226 − Processed cheese spread (7,000 tonnes/year) – selling under brands including Rotana, Richy, La Cherie Vache, Milcow, Dana, Well, Sporty Cow, [email protected] Family and Email Here’In [email protected] − Processed cheese blocks (6,000 tonnes/year) – Rotana, Well and Hero − Cheddar (2,000 tonnes/year) – Rotana brand

Products :

Nectars and Juices Milk : Natural Cow Ghee Processed Cheese

Rotana El Halouba brand pure butter ghee UHT plain and flavoured milk (Milcow brand in Tetrabriks, Bashayer brand in Tetrafino) Twist and Bashayer juices, nectars and drinks (UHT Tetrabrik) Cocktail Pineapple/ Orange/ Apple / Guava/Mango/Cocktail 143 Full Cream : Skimmed Milk Rotana El Halouba /Orange/Apple/Pineapple Rotana , Hero , and “Well” Cheese Producers ICFI Egypt Company Profile: • • This business was set up in 1998 and previously operated as the El Gharabawi Group; it had a brief JV with NZMP to produce cheese and repack ghee. • The company produces Chester processed cheese, Marly cheddar and Gharbawi brand Roumy cheese, although the staple of its • business is repacking butter ghee (Grazie and GRB brands), butter (Soltana) and instant WMP (Grazie and Halbana). •

• We’re committed to keeping artificial ingredients out of food. That’s why we use only pure all natural and organic ingredients— never any preservatives or artificial flavours, colours and sweeteners like other brands. We only use premium milk from farmers • International Co. For Food Industry who have pledged not to use the synthetic bovine growth hormone, rBGH. And, all of our organic ingredients were produced • without the use of antibiotics, synthetic growth hormones and toxic and persistent pesticides and fertilizers. It’s just pure, • Company International Company for Food Industry natural, real food. • Admin 48 Ibrahim Noser St., Louran We are a professionally managed manufacturers of dairy products, engaged in processing fresh, nutritious and hygienic milk products • Tel (03) 5856510/1/2 • Fax (03) 5856513 ICFI Food Services provides food and beverage professionals with a wide selection of branded products. • Factory New Borg El Arab City, first industrial zone, Our solutions meet the growing opportunities to service consumers in out-of-home channels. block No. 25, Alexandria – Egypt We can provide a variety of high quality packaging productions. In addition, our prices are competitive and our advantage lies in (03) 4593060 (03) 4591154 Fax : good service such as: Tel (03) 4593060 * Milk Powder Cairo: 3 Dr. Abdallah El Arabi St., Nasr City * Ghee Tel (02) 4042275/6 / Fax (02) 4042276 * Chester cheese * Juice Website icfiegypt.com

Contact :

03 – 459 30 60 585 65 12 (Nour Ahmed Nour)

Products :

Triangle Processed Powder Milk Powder Drinks Butter Ghee

Triangles Chester Chester Flamnk Chester Gouda CHESTER cheese GRAZIE HALIBANA 144 Full cream Full cream LORANGE juice GRB BRAND GRAZIE Dairy Producers Nestlé Egypt Company Profile:

• Nestlé has been expanding its role in Egypt by acquisition since 1988, when it took over Industrial Du Froid, a local producer of ice cream and yoghurt. In 1996 the company purchased the Dolce ice cream business from Nile Co. for Food Industries. It also acquired the licence for the Mövenpick brand in 2004. As a result Nestlé Egypt became ice cream market leader; the ice cream sector accounts for 35% of the group’s Egypt business. • The company has three plants and employs around 2,800 staff. Nestlé supplies nationwide and also exports into the Middle East region. It also ships some product into the USA and Canada. • Nestlé manufactures only a limited proportion of its output from raw milk, using around 4.4 mn litres/year for yoghurt Nestlé production. Company 16th Floor The company produces essentially three categories of food products: 3, Abu El Feda St Chilled products : Zamalek yoghurt (cup and drinking); in 2006 the company launched Nesvita, a premium, creamy yoghurt including the health-oriented Cairo ingredients inulin and bifidus, though this remains a niche product Tel 20 2 2735 6887 – 736, 1330/1 • Ice cream – leads market with Dolce and Nestlé brands Dry goods Fax 20 2 736 1533 – • Nescafe, Maggi, Cerelac, Nido (repacked locally since 1992), Calcium Plus, Nesquik Website

Contact: Mr Amr Saleh, Supply Chain Manager Egypt & Horn of Africa Region E-mail: [email protected]

Mrs Irini Awad, Procurement Manager Cell: +20-10-1055008 E-mail: [email protected]

Web http://www.nestle.com.eg/

Products :

Baby Food Coffee Mate Maggi Ice Cream Nestle Waters

145 Dairy Producers Dina Farms Egypt Company Profile:

Dina Farms, a large private farm and dairy processor, is located a few dozen kilometres outside Cairo on the highway to Alexandria. It was created in 1987 by a local private company, and now covers around 9,235 feddans (39 mn m2). The farm combines some staple crops (wheat, bersim, alfalfa, corn) which are used mostly for its dairy herd,as well as intensive cash crops (banana, tomato, potato, other vegetables).

Until recently Dina Farms belonged to Dina for Agriculture Investments Company, a member of the Osman Group. However in September 2007 a consortium led by Egypt's Citadel Capital acquired 100% of Dina for Agriculture Investment’s shares for EGP Dina Farms 480 mn (US$85 mn). Dina produces between 60,000-90,000 litres/day of milk and operates Egypt’s sole milk spray drying facility, manufacturing Company 22b Haroun St.Dokki Giza low-heat SMP. It supplies product in minimum 25 tonne orders, and up to 200 tonnes during Feb, and indicates an ability to PO Box 275 Orman supply up to 800 tonnes on contractual basis. Some sources indicate a capacity as high as 2,000 tonnes. However it is variously Tel: +20 2 748 3717/7489-063 reported as producing good or inconsistent quality milk powder, and several customers report that it has proven unable to Fax: +20 2 748 2759 fulfil even modest orders. The activity is simply a balancing use of liquid milk surplus to its cheese www.dinafarms.com Email: [email protected] Dina Farms has recently taken delivery of 850 new Holstein heifers from the United States, adding to its herd of 6,000 dairy Contact: Eng. Ibrahim Allam, Deputy Director cows (out of a total herd of more than 12,000) and solidifying its position as Egypt’s largest dairy producer. The company’s Ahmed Essam Kamel, BPM, Business total herd of milking cows is expected to reach 10,000 by 2012. Development The Dina Farms retail concept is what Seddik neighborhood Ahmed Esam, Sales Manager, Contratech calls a “national chain of specialty farm stores.” The convenience store-style shops sell fresh produce, fresh bakery, milk, yogurt and other dairy products including cheese, butter and cream. (agent)

Cell: +20-12-3172516 Fresh meats from the farm are also available as well as poultry (under the brand name “Dina Farms Selection”). -selection, high- Seddik [email protected] “Dina Farms’ retail strategy is based on a limited turnover model,” says . “The higher turnover rate on a smaller number of items provides specialisation. Moreover, it makes the whole business — from stocking shelves to checking Fax Acquiror out customers — much simpler.” Citadel Capital Dina Farms, located on the outskirts of Cairo, is both the largest privately owned farm in Egypt and the country’s leading dairy Tel: +202 7914440/Fax: +202 791444 producer. The company also produces a diverse range of fruit and vegetable products for sale locally and internationally, the Website www.citadelcapital.com statement said. – TradeArabia News Service “The original plan was to open 20 outlets within five years, but the initial response from our newly opened store was tremendous. Market demand for safe, fresh products coming from a trusted source was such that we have decided to accelerate the expansion to target a total of more than 40 stores within the next five years.”

Products :

Dairy Products : Milk Powder

146 Edam Gouda Yogurt Fresh Milk Rayeb Milk Butter • Skimmed Powder Milk Cheese Producers Faragalla Egypt Company Profile:

The group currently is considered to be one of the biggest and most diversified food companies in the middle east

• Faragalla is one of the largest food processing companies in Egypt with more than 400 product categories including processed meats, stock cubes, bakery goods and dairy products. • It first entered the dairy sector in 1998 through producing mature cheese and processed cheese, followed by UHT liquid milk in December 1999. It sells processed cheese under the Bonjour and Smile brands. It has become increasingly important in the packaged liquid milk category, developing its share from 2% to 8% over the period 2005-2007, mainly Egyptian Company for Advanced taking share from Enjoy. Foodstuffs (Faragalla) • Founded in 1973 by Eng. Mohamed Farag Amer is now the chairman of the company , The industrial operations are located at borg El-Arab city , 50 KM far from Alexandria. Established : 1973 • Under this group there are 3 separate food processing companies encompassing 22 production lines and all of them are • Address : Head Office 36 Kafr Abdou St, Rouchdy certified ISO 22000, ISO 9001, ISO 14001 and HACCP, • Factory : Cairo factory, Two Factories in Alexandria • A newly established distribution company for the sales and marketing , the international produced brands • Certification: ISO 22000/9001/ISO 14001 and HACCP • Main Products : Meat/Chicken / Vegetables/Juices / Dairy Products/ Bakeries/Jam/Tomato past / Stock and Powder/ • Website : faragalla.com HQ : T 22866600-22866600 F: 2844132 Concentrate • Telephone : Sales T: 22866666 F 2836010 • Export 22866604 Fax22835632 • Industrial Zone Alex Alexandria Factory Tel: 20 3 459 2040 Fax: 20 3 459 2041, 459 3190

Products :

Milk Processed Cheese (Faragello) Yummy Butter & Ghee

147 Half Cream Full Cream Skimmed Edam Gouda Gouda Faragello (Tri) Mechano (Tri) Procesed Cheese Producers Labanita Seclam (Mansour Group)

Company Profile: • Due to the success achieved by Seclam factory in exporting high quality natural processed cheese, Seclam recently invested in a technologically advanced production line for processed portion cheese, which will be sold locally and exported. Opel, Chevrolet, Michelin); McDonalds (sales of McDonald’s food products in Egypt); Production began in October 2002. This investment is the first stage of development for processed cheese production. Another major investment was accomplished with the purchase of a state-of-the-art Form, Fill & Seal machine for yogurt. • The Mansour Group pays great attention to training (both locally & internationally) to increase staff efficiency and ensure they are aware of the latest technologies. With regards to certification, Seclam recently attained the HACCP & ISO 9000 certificates in December 2002, and is • Seclam currently applying the ISO 14000 system Company Seclam- Mansour for Trade & Distribution • Address Mostafa Kamel St, El Ras El Soda City Alex Seclam’s first year of production was 1952. The factory began by producing the following products: • Tel 19073, 03-5345771 FAX: 03-5356372, 03-5345772 Pasteurized milk sold in 1 liter & 250 cc glass bottles with a shelf life of 48 hours. • Email [email protected] Pasteurized chocolate milk sold in 250 cc glass bottles with a shelf life of 48 hours. Website seclamfood.com • – Pasteurized milk sold in 50 litter aluminium buckets for hospitals.

Packaged butter sold in 10 kg, 5 kg & 125 gm blocks.

Cheese Emmental Swiss Cheese • – Yogurt Limited quantities of yogurt produced in a simple manner. Contact : •

Khaled Fouad • Purchasing Director Exports : • – Seclam began exporting its products in April 2001. Currently, all exported products are directed to Europe, USA, Africa and the Middle East. The products Seclam exports are: natural fruit juices, triangle & square processed cheese, block processed (cheddar) cheese, white (feta) cheese and ghee. The value of exports is expected to increase by 40% annually. • • –

Products : • – • – • • –

•

Cheese Labanita Rayeb Shake Juice Caramel 148 Cheese Producers Arab Dairy

Company Profile: At Arab Dairy, cheese-making is truly an art. Master cheese makers combine handed-down, age-old cheese-making tradition with the best of modern technology, preserving the original taste while complying with stringent hygiene controls

Technology • Keeping up With the Pace of Technology (state-of-the art technology machinery ) • our adoption of the latest technology is just one of the ways we seek to accomplish that goal.

Arab Dairy Quality : • Sophisticated quality assurance lab to meet the internationally accredited quality guidelines Established 1985 • Bacteriological and chemical laboratories in order to monitor our production quality 15 Abd El-Hamid Badawi Street, Address : and incoming raw materials. Heliopolis, • uses ultra filtration technology Office Tel 2624-1884/3, 26237147, 26241926 • Quality inspection across All production stage 42282211/ 42282135 Factories 2282699/42281341/ Export markets exported across the Middle Eastern region to countries such as Lebanon, Jordan, Libya, Sales 5904328/5904349/7870676 the UAE, Saudi Arabia, Palestine, Bahrain, Oman and Kuwait. Arab Dairy is proud of the [email protected], fact that it exports all of its brand names, Panda, Dairy, Two Cows, Wonder Cow and Email [email protected] Gardens' Cow Website arabdairy.com

Contact :

Mahmoud ibrahim (production manager) 2282211/ 42282135 Purchasing : Mohamed Taha (2624 1883 ) Ibrahim kamel (42282211) ( No idea of production )

Products :

Feta Cheese Istanbully Cheddar Blocks Triangles Emental Mozzarella

Feta Panda La Classe Panda Wonder Cow Gardens' Cow

Dairy Dairy Parmesan Panda 149 The Two Cows Dairy Cheese Producers – Regional Presence MENA Table of Contents

Karfat Foods Danone Bel Lactalis

Nestle Unilever Americana

150 Kraft Foods

Regional Presence across MENA

Factory / Subsidiaries / Partner locations :

Egypt Cadbury Egypt Group Family Nutrition Co.

UAE Kraft Foods M-East & Africa

Bahrain Bahrain Kraft Foods

International Brands Although many international brands we distribute are already developed and recognised, our local knowledge and ' know-how' can assist dramatically to the acceptance of existing and the introduction of new brands, international or regional into the market place. Our results and achievements with international brands are recognised by the brands themselves in that we prepresent some of the world's finest multi-national companies such as New Zealand Milk, Glaxo Smithkline, Kraft Foods, United Biscuits, Energize, 3M. In fact, we represent companies from Australia, Austria, Denmark, Germany, Holland, India, Italy, Norway, UK, USA, Spain, and Singapore. On a regional platform we represent companies in KSA, Oman, and the UAE.

Kraft Bahrain Cost-efficient market access Today, the state-of-the-art factory produces 60,000 metric tonnes of Kraft cheese and Tang products annually for the GCC region. More than 60% of this goes to Saudi Arabia. In total, the Bahrain plant manufactures more than 50% of the dairy products and powdered drinks sold in the region, and this percentage is likely to increase. What is more, the substantial savings anticipated on http://www.bahrainedb.com/uploadedFiles/Bahraincom/BahrainForBusiness/Kraft_Case%20Study.pdf

UAE Egypt Egypt Bahrain Qatar KSA Bahrain UAE UAE UAE

Kraft Food Bahrain Al Seer Cadbury Egypt Family Nutrition Ali Bin Ali Gulf Middle East and Kraft Foods (Bahrain) Aujan Group BMMI Trading Al Batha Group Group Company Establishment International Africa Wll Agencies

Type Foreign Private Private Private Publicly Listed Private Private Private

Address Building 3 Cadbury Building 1st Industrial Zone, Block 115, Building Ali Bin Ali Aujan Group Building 812, Al Seer Trading Modern Al Batha Tower 3rd and 4th Floor 7 Al Khalili Street Sharqia 1528 Road 1520, Hidd Building Building Sheikh Jaber Al Agencies Building, Pharmaceutical Buheira Corniche st, Downtown Jebel Ali Heliopolis, P.O. Box Egypt Industrial Area, Near Airport Street Al Rakka Area Ahmad Al Subah Sheikh Zayed Building,9th Floor Buheira Area P.O. Box 261983 1149, Cairo ,Egypt Tel:+20 15- Hidd, Bahrain P.O. Box P.O. Box 990 Highway Road Airport Road P.O. 1145 Dubai , UAE Tel:+20 2-2696-6100 410064/1/3 75,Doha Dammam 31421, P.O. Box 828 Al Quoz Area P.O. Box 2870 Sharjah , UAE Tel:+971 4-812-1555 Fax:+20 2-2268- Fax:+20 15-410062 Qatar KSA Sitra , Bahrain P.O. 31587, Dubai , UAE T:+971 6-572- Fax:+971 4-812- 4913 Tel:+974 4446- T:+966 3-857-0777 T:+973 17- Dubai , UAE T:+971 4-282- 8882/90 1556 cadburyegypt@cspl 9888 F:+966 3-857-7923 739444 T:+971 4-372- 4824 F:+971 6-572-8881 c.com Fax:+974 4436- [email protected]. F:+973 17- 5300 F:+971 4-282- administration@alba 9911 sa 731186 F:+971 4-323- 4008 tha.ae [email protected] enquiries@bm 2043 gulfint@emirates. m mi.com.bh customerservice net.ae @alseer.com

Web: cadburyegypt.com alibinali.com aujan.com.sa bmmigroup.com Alseer.com albathagroup.com

D’ore

151 http://www.zawya.com/searchengine/default.cfm?q=kraft%20food

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– – Danone

Regional Presence across MENA Al Safi Danone is the best dairy company in the Middle East Business line: Baby Nutrition Subsidiary: Mashhad Milk Factory / Subsidiaries / Partner locations : Powder Industries Company Country Type : Fresh Dairy Products Water

Egypt Subsidiaries:/Danone Dairy Egypt

Israel Partner: Strauss Dairy

KSA Subsidiary: Alsafi Danone compagny

Tunisia Partner: Stial / SOCOGES

Algeria Company: Danone Djurdjura Algérie Subsidiary: Danone Tessala Boissons

Morocco Partner: Centrale Laitière Partner: Sotherma

Iran Subsidiary: Danone Sahar Subsidiary: Damavand

Note: Also in Mozambique and South Africa

Country KSA UAE Qatar Yemen Morocco Morocco Tunis

Al Safi Ali Bin Ali Centrale Laitière Société du Thermalisme Société Tunisienne des Zainal Mohebi Group Al Hadha Group Company Danone Establishment (CLT.CSE) Marocain Industries Alimentaires

Address Al Safi Danone Building Zainal Mohebi Plaza Ali Bin Ali Building P.O. Box 257, Yemen Twin Tower Center Km 15 Route de Taza Km 1 Route de Menzel Al Sanaya Dairy Street Trade Centre Road Airport Street Tel:+967 1-214542 6th Floor, 52 Avenue Hassan 11 Sidi Harazem Bouzelfa Sulai Area, P.O. Box 10525 P.O. Box 267 P.O. Box 75 Fax:+967 1-214541 P.O. Box 20100 P.O. Box 2210 Soliman 8020,Nabeul Riyadh 11443, KSA Dubai , UAE Doha,Qatar Email: Casablanca ,Morocco Fes ,Fes-Boulemane Tunisia Tel:+966 1-270-1444 Tel:+971 4-396-9777 Tel:+974 4446-9888 alhadha@alhadhagroup. Tel:+212 522-958196/5 Morocco Tel:+216 72-291395 Fax:+966 1-270-3389 Fax:+971 4-396-9773 Fax:+974 4436-9911 com Fax:+212 522-958187/93/89 Tel:+212 535-690034/19 +216 72-290153 Email: Email: Email: Email:contactd@centralelaitier Fax:+212 535-690062 Fax:+216 72-290930 [email protected] [email protected] [email protected] e.com +216 72-291217

Website www.alsafidanone.com.sa www.mohebi.com www.alibinali.com www.alhadhagroup.com www.centralelaitiere.com

Related www.joud.com www.mohebilogistics.co www.alhadha.com/ www.danonegroup.com www.fairtradellc.com m Links www.taraair.com www.mohebi- midcontinent.com www.mohebiinvestmen ts.com www.stimiddleeast.com

152 Source : http://www.zawya.com/searchengine/default.cfm?q=danone http://www.danone.com/en/company/global-presence.html

Bel Group

Regional Presence across MENA

Factory – Subsidiaries locations : Egypt 1 Production Sites

Syria 1 Production Site

Country Egypt SYRIA TURKEY IRAN UAE KSA Lebanon

Bell Group Bel Sahar Bel Middle-East Bel Near & Middle East Company Bel Syria Bel Karper Fromageries Bel S.A. Egypt FZ-LLC LEBANON

Address Autostrade Airport - Aksit Plaza - 409, Corner of 11th Office n° 1207A-1208A – 108-C,Nojoud Center, Tahlia Street – Bel Near & Middle East Beirut 4th Bridge – Ayazmadere street – Business Central Tower – P.O.Box 12498 - Jeddah 21473 - Badaro 2000 Building – in front of Ebla Hotel - Cad.N°12/6 - Dikilitas Fath Highway - Old DUBAI Sami Solah Street –Badaro, Beirut PO Box 10240 - Damas Besiktas-Fulya - Karaj Road - TEHERAN – Syria Istanbul - Turkey 13876 – IRAN

Bel Karper,Bomonti Güvenç Sok. N° 30 80260 Sisli - Istanbul – Turkey

Since 2004, Bel has continued to move progressively closer to its customers by opening offices in Lebanon, Saudi Arabia and The United Arab Emirates and creating three subsidiaries and their corresponding plants in Syria, Turkey and Iran. Today Bel Near & Middle East has over 900 employees working at six subsidiaries and three plants.

Bel Near & Middle East Present in the region’s historic markets (Lebanon and Saudi Arabia) for over 50 years, Bel Near & Middle East today encompasses The Gulf States (Saudi Arabia, Oman, The United Arab Emirates, Kuwait, Qatar and Bahrain) and the Near East (Iraq, Lebanon, Jordan, Malta, Cypress, Yemen, Iran and Turkey). Bel Near & Middle East represents approximately 20% of the Bel Group’s total cheese volume. The region experienced a consistently strong growth rate in sales between 2003 and 2009 (20%). Since 2010, Bel has grown between 6 and 9%, with its brands maintaining a dominant position in this market despite encountering very strong pressure from both local and international competition. See the list of Bel Near & Middle East locations + 153 http://www.groupe-bel.com/bebel/en/corporate-social-reponsibility/bel-around-the-world/bel-international.html Source : http://www.groupe-bel.com/bebel/en/corporate-social-reponsibility/bel-around-the-world/bel-international.html Lactalis

Regional Presence across MENA

Factory – Subsidiaries locations : Egypt 3 Production Sites 1 Subsideray

Algeria 1 Production Site

KSA 1 production Site 1 Subsidiary

http://www.lactalis.fr/english/monde/carte_middle_east.htm

Egypt Yemen Lebanon Oman UAE UAE Egypt KSA

National Marketing President/ Hayel Saeed Anam Khalil Fattal et LACTALIS Soudanco United Group Company Assarain Group and Teama Group Fils International Dubai Company Logistics Center Trading Company

Private Private Private Private Industrial Private Private Manufacturing

1 El-Obour Buldings - Salah Anam Building Bldg,Ecochard Assarain Group Building P.O. Box 3871 Rep.Office,Grovesnor Tower - Soudanco Company Building Dammam Highway,Al Salem Al Mugamma Street Street,Jisr Al Dohat Al Adab Street Ajman , UAE Office 313 39 Al Gomhoria Street Khalidiyya Area,P.O. Box 64 T:22623888 , 22623999 P.O. Box 5302 Wati, Sin El Fil Khweir Area T:+971 6-744-1188 Shaikh Zayed Road, near Port Saeed ,Egypt Al Khobar 31952 F:22632888 Taizz ,Yemen P.O. Box 11- P.O. Box 1475 Fax:+971 6-745-6041 Crowne Plaza T:+20 66-333-6730/40 T:+966 3-814-7440 T:+967 4-215171/2 0773,Beirut 1107- Muscat Ruwi 112 Same Building Noor Islamic Bank Fax:+20 66-333-6720 [email protected] Best Cheese : +967 4-221595 2060 Oman and Costa Coffee, Email: a 3rd Ind. Zone a3 10th Ramadan Fax: T:+961 1- T:+968 24-604811 PO Box 114510 DUBAÏ [email protected] T:(015)412275/0/2/4 +967 4-212334 485250/512002/4 Fax:+968 24-604837 T:++971 4 3298061 +967 4-221559 12175 Email: Fax:++971 4 3298062 Best of France : Email: [email protected] [email protected] Key Persons:Dany Abi Khalil 130 , 1st Ind. Zone -Obour City, [email protected] www.fattal.com.l - General Manager T:46103877/6- (018)-4444252 b

www.assarain.com Web www.hsagroup.com www.shamalplastics.co www.soudanco.com m

AKA: HSA Group Fattal, KFF Assarain Enterprises NMT

154 http://www.zawya.com/searchengine/default.cfm?q=lactalis

Nestle (Middle East)

Regional Presence across MENA

Aids

Beverage Milk Products & ice Cream Prepared Dishes & cooking Confectionery Pet Care

Algeria KSA Egypt Morocco Tunisia Bahrain Israel Kuwait Jordan Lebanon Syria UAE

Nestlé Saudi Nestlé Egypt Nestlé Nestlé Tunisia Nestlé Bahrain Nestlé Nestlé Kuwait Nestlé Jordan Succursale de la Société pour Nestlé Syria Nestlé Arabia LLC S.A.E. Maghreb S.A. S.A. Trading WLL Products l Ltd. Middle East Export Corp. 'Exportation des Produits FZE (NEPC) Nestlé S.A.

Rue Frères Bin Suleiman Aboul Feda St. Casa Nearshore 93, Avenue P.O.Box 26146 Osem General Trading Agence de Beirut pour le Al-Kousour Roundabout Djilali 89 Bir Centre - 4th floor Zamalek 3 Park 10 Nr. Louis Braille Manama Investments Trading Company Ltd. Liban Nestlé Building Dbayeh - Street Khan- 2-13 Jebel Ali khadem Prince Sultan Cairo 11211 401-402-502 Bd 1003 Cité El Bahrain Ltd. 2 Harimon Company Bahjat Alhimsi main Road P.O. Box 11-54 Al Sheih PO Free Zone 16035 Algiers Street Egypt Al Quods 1100 Khadra 1003 Bahrain Street PO Box Sulaibiya Area, Street Building Beirut Box 9444 P.O. Box Algeria Al Khalidiya T:+20 2 273 90 Sidi Maarouf Tunis T:+973 17 81 09 934 60850 Agility Complex # 9 P. O. Box Lebanon Damascus 17327 T:+213 21 District P.O.Box 401 20270 Tunisia 10 Shoham Beside Land 5719 11183 T:+ 961 4 54 85 48 Syria Dubai 446868 35744 Fax: +20 2 273 Casablanca T:+216 71 111 Fax: +973 17 82 Israel Customs P.O. Amman Fax: + 961 4 54 19 66 United Arab Jeddah ,KSA 61 533 Morocco 600 53 99 T:+972 3 720 50 Box 29096 Jordan T:+ 963 11 Emirates T:+ 966-2-606 85 T:+212-5-20- Fax: +216 71 50 Safat 13151 683 15 01 53 15-88-00 809 879 Fax: +972 3 720 Kuwait T:+ 962-6-593 Fax: + 963 11 T: + 971-4- Fax: + 966-2-606 F: +212-5-20- 50 10 T:+ 965 467 83 16 55 683 15 05 883 80 00 85 40 15-84-07 77 Fax: + 965 Fax: + 962-6- Fax: + 971-4- 467 82 55 593 03 44 883 90 00

155 http://www.zawya.com/searchengine/default.cfm?q=nestle%20middle%20east http://www.nestle.com/AboutUs/GlobalPresence/Pages/GlobalPresence.aspx

Nestle (Middle East)

Nestle Distributors (MENA)

UAE Al Aqili Group Nestle Products Export Corporation

Kuwait Nestle Kuwait GeneralTrading Compan

Lebanon Albwardy Investment

Qatar Transind Company

Oman Cold Storage and Trading Company

Syria Neslte products Exporting Co

Country UAE UAE Kuwait Kuwait Lebanon Oman Qatar Oman Syria

Nestle Kuwait Company Nestle Products Safwan Trading and Albwardy Transind Cold Storage and Neslte products Al Aqili Group General W J Towell and Company Export Corporation Contracting Company Investment Company Trading Company Exporting Co Trading Company

W J Towell, WJT, W J Towell AKA: Al Aqili Safwan Albwardy Group Transind Group None Group,, W J Towell Group

Type: Private Publicly Listed Private Private Private Private

Address Citi Bank Tower Po Box 6614,Dubai Ali Abdulwahab Bldg, St 6 Po Box Albwardy Building Towell Group Building Al Jabor Bldg,Ground Floor P.O. Box 55 Damascus, Syria 10th Floor Po Box Shuwaikh Industrial Area 3 29096,Safat,Kuwai Khaled Bin Al Walid Rd, Exhibition Road Al Baher St,Ras Abu Aboud Salalah 211 Phone: +963 Oud Metha Area 52185,Dubai P.O. Box 20704,Safat 13068 t Bur Dubai Al Azaiba Road, P.O. Box 1772 Dhofar 2210626 P.O. Box 1496 T: +971(4)3380660, Al Assimah,Kuwait Phone: +965 P.O. 88 Dubai , UAE P.O. Box 1040 Doha,Qatar Oman Dubai , T:+965 180-5060 4678377 T:+971 4-351-5333 Muscat 112 T:+974 4441-7935/9693 T:+968 24-467797 T:+971 4-324-8000 +965 2-227-6888 +971 4-351-1333 Oman +974 5556-4538 F:+968 24-467147 F:+971 4-324-8080 F:+965 2-227-6875/6 F:+971 4-355-1199 T:+968 24-526000/1 F:+974 4442-1043 Email: [email protected] +971 4-351-8151 F:+968 24-526051 Email: [email protected] m [email protected] Email: [email protected] [email protected] om

Web www.aqili.com www.safwangroup.com www.albwardy.com www.wjtowell.com www.transindgroup.com

Related www.gcsci.com www.galvserv.com www.housetex.com www.security-me.com www.pacmangroup.com www.towellengineering.com Links: www.gulfhorizon.net www.techres-uae.com www.firstflight.net www.alseer.com www.towellsecurity.com www.cwtsml.com www.sultan-international.com desertpalm.peraquum.com www.royaltontrading.com www.woodhouseinternational.com www.mazoonprinting.com www.plantoramallc.com www.alseer.com www.rydges.co.uk 156

Damascus Int’l Road Unilever

Regional Presence across MENA

Unilever

Egypt UNILEVER MASHREQ

KSA UNILEVER ARABIA Unilever Industrial Development CO LTD

UAE UNILEVER GULF FZE

Country Egypt KSA KSA KSA UAE

Company UNILEVER UNILEVER ARABIA Unilever Industrial UNILEVER UNILEVER GULF FZE MASHREQ Development CO LTD

Address INDUSTRIAL Po Box 22800, Po Box 22800, Jeddah Po Box 54 Po Box 17055, Zone, 14 May Jeddah T: +966(2)6514602 Jeddah, Jebel Ali Free Zone Bridge . Cairo T: +966(2)6226777 T:+966(2)6 Dubai, UAE T: +20(3)4278158 514602 T: +971(4)8815552, F: +971(4)8817980

Web: www.unileverme.com www.umlever.com

157 Americana

Regional Presence across MENA Restaurants Division Consumer Foods Division

Egypt The Egyptian Co. for Int’l Cairo Poultry Processing Company Senyorita Group Touristic Projects Greenland Group for Food Industries Al Mohandes National The Int’l Co. for Agricultural Dev. Egyptian Caning Co Meat Processing Co

KSA Al Ahlia Restaurants Co. National Food Company

UAE Kuwait Food Company Gulf Food Industries Gulfa Mineral Water Co.

Syria Syria Touristic Development Co.

Lebanon Lebanese Int’l touristic Projects Co.

Jordan Touristic Projects & Int’l Rest Co.

Kuwait Kuwait Food Company Kuwait Food Company

Qatar Qatar Food Company

Oman Int’l Tourism Restaurants Co.

Sudan Rowad Tourism Investment Co. LTD

Morocco Societe Marocaine de Projets Tourristiques

Country Egypt Kuwait Lebanon KSA Syria Lebanon Sudan Jordan

Company AMERICANA KUWAIT FOOD AMERICANA Al Ahlia Restaurants Co. Syria Touristic Lebanese International Rowad Tourism Investment Touristic Projects & GROUP COMPANY Hardees Development Touristic Projects Company Company LTD. International Restaurants (AMERICANA) Company - Americana Company

Address 47 El Batal Po Box 13 Sisostris St Cairo Sharafiyah Dist., Jeddah Tel: +963 11 6115477 Zouhour Building Africa St., Emarat Area,Land National Kuwait Bank Building Ahmed Abd El 5087,Safat,Kuwait Egypt , 21482 Jeddah, Saudi Fax: +963 11 6626054 2nd Floor No. 38 -Sq. 12 D/H East, Al Shmesani Abed Al Hameed Sharaf St. Aziz St Phone: +965 4310614, Phone: Arabia Ramlet Al Bayda P.O Box 8026, (Opposite Ata Ali Restaurant), 3nd floor. Phone: +20 Phone: +965 4347938, +20(3)4804995 T:+966 2 6520073 P.O. Box 135797 Khartoum,Sudan. P.O. Box 941051 Amman 11194 Jordan. 3034061 F: +966 2 6520148 Lebanon Tel: +249183582341 Tel: +962 (6) 5654360 T:+961 1-825922/1 Fax:+249183582338 Fax: +962 (6) 5654361 F:+961 1-825918

Country Qatar Oman UAE UAE UAE

Company Qatar Food International KUWAIT FOOD KUWAIT FOOD COMPANY KUWAIT FOOD Company Tourism COMPANY (AMERICANA) MAIN COMPANY (Americana) Restaurants Co (AMERICANA) OFFICE (AMERICANA) (Americana)

Address P.O.Box: 4548 Near Ccc, Behind Po Box Po Box 3901, Jebel Ali Free Po Box 2749,Abu Doha Bangladesh 6844,SharjahT: Zone Dhabi, Qatar Embassy Road, Al +971(6)5554545, T: +971(4)2222237, T: T:+971(2)633583 +974 4428-1111 Qurum, P. O. Box Po Box +971(4)3453933, 0 www.americana- 3629, 6844,Sharjah, +971(6)5593614, Fax: group.net Ruwi Muscat 112 +971(6)5593614, +971(6)5591288 T: sherifalashry@a Governorate of +971(4)8816644 mericana.com.qa Muscat, Oman T: 968 24564779 F: 96824564246 158 http://www.americana-group.net/portal/contact_us/restaurants.aspx http://www.americana-group.net/About-Us/Operating-Countries.aspx

Food Suppliers / Distributors (Hotels/Fast Food & Café) Table of Contents

Food Importer & Distributors

Mido Red Sea World Egypt Bakery Stores

159 Food Suppliers / Distributors (Hotels/Fast Food & Café) Mido (1/2)

Company Profile: MIDO was established in 1977 with the objective of being a leader in the distribution of high quality Food & Beverage products. Since the establishment till 2000 we pioneered in presenting new products in the market and excelled in the distribution and particularly in after sales services which positioned our company as a leader in the business to business market. In year 2000, the company’s strategy differed and we were seeking higher achievements by positioning ourselves as Food & Beverage Solution Providers to the growing Ho.Re.Ca & Key accounts segment. We also wanted to reach the consumer by distributing International brand names. In addition to supplying the product, Mido Contacts we offer marketing support, new ideas & solutions, training, local & international technical support.

Sales Director Alexandria Delivers are from Cairo Ware House [email protected] Mr. Abdel Wahab Mohamed Business Development & Marketing Director Cairo 1000 sqm of Dry Stores [email protected] Mr. Mohamed Fakhry 1000 tons of frozen & Chilled stores Senior Logistics Coordinator [email protected] 20 distribution trucks (various capacities) Mr. Moustafa Darwish Logistics department [email protected] Fully equipped distribution branch with the following facilities: Key Accounts Executive •1000 sqm of Dry Stores capacity [email protected] Mr. Mohamed Salah •500 tons of frozen and chilled stores Head of Engineering & Equipments Department [email protected] •5 distribution trucks (different capacities) Eng. Ahmed Yousef Sales Team Financial Director • [email protected] Mr. Ibrahim Hefny •Financial department Support department Support [email protected] Hurghada Sales office & all deliveries is from Cairo ware house and Branch Human Resource HR [email protected] Power Horse Business Unite Mr. Hisham Mohi [email protected] Luxor & Aswan 3rd party distributor Web http://www.mido.com.eg

Products : – Food, Pastry & Bakery: Beverages Local Products Equipment

• Dutch Veal • Frozen Fruits & Pures illy Cafés Farm Fretz • Espresso Machines • Home • Sugar Free Jam • Belcolade Jacobs Frozen Vegetables • Professional • Francis • US Beef • Braun Evian Potatoes • La pavoni • Coffee Grinders • Smoked Salmon • Rich's Da Vinci Gourmet Al Ahram Beverage • Klub • Spare Parts • Cheese • Fresh & Frozen Salmon Power Horse Fayrouz • La Marzocco • Flour Mixes • Non Dairy Top Whipping Cream Volvic Berril • Chocolates & Confectionaries Badoit Amstel • Pastry Ingredients

160 Food Suppliers / Distributors (Hotels/Fast Food & Café) Mido (2/2)

Mido’s Clients Café Convenient Stores Hyper Markets Restaurants & Fast Food Chains Hotels

• Cilantro • Quick Metro T.G.I Fridays Four Seasons (3) • Costa • On The Run Carrefour Chillies Ritz Carlton (1) • StarBucks • Emarat Gas Stations Spinneys Johny Carrinos Marriott Hotels (7) • Benos • Total Gas Stations Hyper One MovenPick Hyatt Hotels (3) • Grand Café • Shell Gas Stations Hard Rock Sheraton Hotels (8) • Bakeries La Casetta Intercontinental (7) • Segafredo Le Meridian Hotels (3) • Air Port Cafes Accor Hotels (18) • Coffee Bea & Tea Leaf Conrad Hotels(2) • Trianon Savoy Hotel (1) • Einstein Rotana Hotels (3) Hilton Hotels (23)

Mido’s Organization: Mido’s Divisions Distribution Fleet # Organizations Logistics Sales Function Food Stuff 10 tons 1 Board of directors 5 Cairo 2 Hotels 3 Marketing department 1 Financial department 15 Alexandria 1 Key Accounts 3 Training Centre 3 Bakery & Pastry Products 5 tons 4 Air Port 1 Restaurants & Cafes 7 Stores & Distribution 12 Beverage Products 4 tons 3 Equipment 1 Smoked Salmon facility 32 Training Centre 2 tons 7 branch 9 Equipment 1 tons 5

161 Food Suppliers / Distributors (Hotels/Fast Food & Café) Red Sea World

Company Profile: www.RedSeaWOrld.Net not Operational

Red Sea World is a Quality supplies company and has been a major supplier of Sea food for over 25 years. The company was founded in 1984 ,

Red Sea World Contacts 22, Mashrou 27 Omara, Hay 8, Nasr City 53 El Falky St.behind AUC -Bab El Louk, Address 5 rd. 2, 2nd maadi entrance Maadi 02-23800660 02-27925147, 02-27941378, Tel (20 2) 796 6020 / 796 1210 / 792 5147. Fax Fax: (+ 20 2) 795 3050 / 796 1210. Email [email protected]. Web www.redseaworld.net Mobile 010-8899977, 010-0020288

Egypt Bakery Stores

Company Profile: www.EgyptBakerystores.com not Operational

Egypt Bakery Stores Egypt Bakery Stores Address 23 Palestine St.,New Maadi, Tel 02-25185650, 02-27042032 162 Web www.Egyptbakerystores.com Mobile [email protected]