COLE ARCHER High Point, NC Web Dev​ e​ loper & UX/UI Designer

Areas of Expertise Website Portfolio ○ Full Stack Web Development www.pictureframes.com ○ UX & UI Design www.tinasbotanicals.com ○ Graphic Design go.haystackcrm.com ○ Search Engine Optimization www.xternsoftware.com ○ Web Content Management www.grouptravelvideos.com ○ Project Management www.photovision.com ○ Problem Solving (many others that cannot be listed because they are for internal business use only) Work Experience o Freelance Web Developer & Graphic Designer Tina’s Botanicals – Working Remotely ​ January 2018 – Present

● Consulting and collaborating with client on start up of Tina’s Botanicals brand ● Graphic design for logo, business card, product labels, banner, hat, t-shirt and website mockups ● Web development for Tina’s Botanicals using HTML, CSS, Javascript, JQuery, Bootstrap, PHP and SQL ● Custom development of product and content management administration system ● Migrated website and database from GoDaddy hosting to AWS Lightsail Windows Server 2019 and Microsoft SQL Server Express

o Web Developer & Digital Strategist Kreber – High Point, NC ​ June 2020 – September 2020

● Working as part of a development team to strategize, maintain and build customer facing product websites, administration systems for customer facing websites and sales rep portal reporting systems for furniture companies ● Leading UX & UI website design for the development team using Semantic UI and Pure CSS frameworks ● Creating low-fi hand drawn mockups, high-fi mockups with Adobe Photoshop and interactive website prototypes with Adobe XD ● Creating MSSQL Server database tables, stored procedures and views ● Developing websites using HTML, HTML5, CSS, CSS3, Javascript, JQuery, AJAX, PHP and SQL ● Using JIRA for task management and work logging ● Using Sourcetree Git client application and BitBucket for code source control ● Participating in conference calls with clients to discuss client needs and strategize solutions ● Cropping, resizing and compressing client image assets when needed for websites using Adobe Photoshop ● Helping with project requirements gathering, documentation and QA o Front End Developer Graphik Dimensions Marketing Department – High Point, NC ​ February 2019 – June 2020

● Led front end development for Marketing team for eCommerce website migration from Drupal to Magento 2 ● Designed graphics using Photoshop CC and front end development using HTML, CSS, SASS, Javascript and JQuery for Marketing content pages for website migration ● Collaborated with Marketing Leadership, Creative Director, eCommerce Director, in-house IT ​ ​ team and contract overseas web developers for website migration ● Established and documented new processes and procedures for creating and maintaining content on Magento 2 website ● Lead training sessions for Marketing team members on maintaining website content in Magento 2 ● Delegated tasks to Marketing team members for assisting in maintaining marketing content, product content and data in Magento 2 ● Developed various Magento 2 custom modules using PHP, XML, HTML, CSS, Javascript and JQuery ● Used JIRA for web development tasks, commiting code to Bitbucket repository and coordinating with QA and contract developers for code deploys ● Tested development in various device sizes using Chrome Developer Tools to ensure mobile responsive UX ● Created and maintained Javascript tags in Google Tag Manager for functionality on the website or for various marketing needs ● Performed SEO analysis and recommendations post website migration ● Set up tests with Monetate for optimizing UX for increasing conversion ● Wrote task and bug descriptions, acceptance criteria and creating JIRA tickets for in-house IT and contract developers ● Groomed backlog and prioritized JIRA tickets ● Investigated and solved problems identified in Google Search Console ● Used Illustrator CC to create svg (scalable vector graphic) files for website ● Provided oncall support for any content related problems with websites o Web Designer & Developer Graphik Dimensions Marketing Department – High Point, NC ​ August 2016 – February 2019

● Designed graphics for promotional emails using Photoshop CC ● Setup and scheduled promotional emails in Responsys ESP and Listrak ESP ● Participated in Marketing team graphic design critiques ● Designed webpage wireframe mockups and high-fidelity mockups using Photoshop CC and InVision ● Maintained website copy and image content in Drupal CMS using HTML, CSS, Javascript and JQuery ● Development for Drupal backend using HTML, CSS, Javascript, JQuery and PHP ● Used JIRA for managing web development tasks, committed code to SVN source control system and worked with QA to validate task criteria was being met ● Served as the liaison between Marketing team and IT team to communicate website problems, convey Marketing request criteria and discuss best solutions for web development projects ● Provided technical and web development support for Wordpress Blog for Copy Writer ● Developed various marketing websites using Bootstrap, HTML, CSS, SASS, Javascript, JQuery and PHP and committed code to GitLab Repositories using SourceTree ● Trained other Marketing team members on using Drupal CMS and editing content using HTML and CSS ● Led migration from Responsys ESP to Listrak ESP: Graphic design of promotional email templates using Photoshop CC, setup in Listrak, tested each template for mobile responsiveness, browser and device compatibility, wrote documentation on setup and scheduling emails in Listrak and trained Marketing team members on new process and procedures ● Graphic design, setup and website integration with Listrak for promotional email series for new sign up welcome emails, abandon cart and browse abandon emails ● Oncall support for any content related problems with websites

o Web Developer Xtern Software, Inc. – Greensboro, NC ​ October 2015 – August 2016

● Developed both back end web services and mobile responsive front end UIs for Xtern Software's product websites and Xtern Software's client websites ● Developed back end services for mobile apps ● Primary Coding Languages: Object-Oriented PHP, PostgreSQL, SQL, HTML, HTML5, CSS, JQuery, Javascript, and AJAX ● Primary Frameworks: Laravel (PHP MVC Framework) and Bootstrap (HTML, CSS, and JavaScript Framework) ● Primary Development Tools/Applications: PhpStorm, Surround SCM, Git Tower, Navicat, and Postman ● Collaborated in daily meetings with development team to review UIs and code functionality ● Developed HTML emails for automatic customer notifications ● Designed graphics, icons, and UI mockups for mobile apps and websites using Photoshop CC o IT Manager & Web Developer PhotoVision – Charlotte, NC ​ May 2010 – October 2015

EVERYDAY RESPONSIBILITIES ● Led company development projects ● Coded changes and additions to all customer and internal administration websites using PHP, SQL, HTML, Javascript, CSS, and JQuery ● Designed graphics for websites, emails, and print materials using Photoshop CS6 ● Designed HTML emails and copy editing for email marketing ● Coded automatic scripts in PHP for various system operations, such as, automatic emails, image processing, FTP file transferring, report generation, and SQL updates ● Managed changes, additions, and testing of all company (iOS & Android) apps developed by outsourced development company ● Created and coded web pages to generate various reports for customer service and sales ● Database & web server administration ● Wrote documentation for various aspects of system operations ● Managed computer configurations

PAST PROJECTS (in order from present to past) ● Managed the rebranding of the Group Travel Videos product ● Redesigned grouptravelvideos.com using Bootstrap framework ● Developed website, graphics, database and file structure for photovision.com website and PhotoVision Events iOS and Android App ● Developed administration website for photovision.com orders, system emails, and customer service management ● Managed outsourced development of three mobile apps (Group Travel Videos, PhotoVision ​ Events, Snap! Videos by Brightspark) for both iOS and Android platforms ​ ● Developed automatic pdf generators using PHP for a variety of purposes, such as, shipping documents, mailers, envelopes, and invoices ● Setup SSL certificates (https) for multiple websites and incorporated Authorize.net into websites for online credit card processing ● Set up local Apache and PHP server for overnight PHP processing scripts ● Managed the set up of remote Windows Server 2008, IIS7, SQL Server 2008 ● Integrated an open source PHP IT ticket management system for managing company IT requests ● Setup Windows OS configurations, created system images, and deployed system images ● Implemented photo uploading system on multiple websites ● Setup shipping system for SQL data importing and exporting for UPS Worldship and USPS Endicia ● Created auto-calculating pdfs using FormCalc in Adobe LiveCycle ES2 ● Created createavideo.com online order system ● Redesigned thepowerofmemories.com ● Resolved problems with legacy code for all customer and internal administration websites o Graphic Designer and Video Producer PhotoVision – Charlotte, NC ​ May 2009 – May 2010

● Designed fliers, mailers, business cards, DVD disc labels, DVD case labels, logos, gift cards, and brochures using Photoshop CS3 ● Edited photos and produced photo videos for group travelers, family events, reunions, and funeral home visitations using Photodex Proshow Producer ● Worked with the IT Manager/Web Developer to redesign createavideo.com, thepowerofmemories.com, and grouptravelvideos.com focusing on content layout and the integration of Flash animation ● Designed and created a demo video player for grouptravelvideos.com and for embedding in partner company websites ● Designed and created various web pages for the company website using HTML ● Consulted with individual customers to create personalized photo videos ● Edited audio files using Audacity ● Took photographs for various product graphic design needs ● Provided technical support to coworkers for hardware and software ● Trained new employees in photo editing and video production

o Freelance Web Designer Benson Funeral Services – Mt Holly, NC ​ January 2014

● Designed and created a website for Benson Funeral Services ● Setup domain and hosting service ● Integrated a MySQL database ● Designed a custom content management system for obituaries and condolences

Mount Union College Art Department – Alliance, OH ​ November 2008 – December 2008

● Designed and created a website for Mount Union College’s Art Department using Photoshop CS3, HTML, CSS, Macromedia Flash Professional 8.0, and Adobe GoLive CS3

o Information Technology Consultant Team Leader Mount Union College Information Technology Help Desk – Alliance, OH ​ March 2006 – November 2008

● Led student IT team in daily tasks, trained new IT team members and ensured team documented accomplishments for management review ● Provided technical support by telephone and in person to faculty, staff, and students ● Addressed computer-related problems such as computer software, hardware, printers, multimedia equipment, network accounts, peripherals, and miscellaneous computer configurations ● Recreated the visual design of the IT Help Desk website ● Created fliers and IT Help Desk advertisements ● Worked with a team to setup computer labs ● Added new features to the Student Support website using HTML, CSS, and Adobe Flash

Coding Languages o HTML & HTML5 o PHP o SQL, MySQL, & PostgreSQL o CSS, CSS3 & SASS o Javascript & JQuery o AJAX

Coding Frameworks o Bootstrap o Laravel o Semantic UI o Pure CSS

Content Management Systems o Magento 2 o Drupal o Wordpress

​Software & Tools o PhpStorm o Windows Server 2012+ o Chrome Developer Tools o AWS o SourceTree o Windows (IIS) o Adobe Photoshop CS2 through CC o SQL Server Management Studio o Adobe XD o Google Sheets & Docs o JIRA o Git Tower o GitLab & BitBucket o Adobe Dreamweaver CS6 o Google Tag Manager o RazorSQL o Google Search Console o Photodex Proshow Producer o Listrak o Microsoft Office o Monetate o Adobe Illustrator CC o Litmus o Adobe Bridge CS6 o Screaming Frog o Audacity o Wave o Adobe Premiere CS3

Undergraduate Education University of Mount Union (Formerly Mount Union College) Degrees: Bachelor of Arts in Media Computing ​ Bachelor of Arts in Art Graduating Month/Year: December 2008 ​ Graduating Honors: Cum Laude ​

Undergraduate Senior Projects o Media Computing ● Created a virtual gallery to display my artwork using the 3D modeling and animation software, Alias Maya 7.0 ● Created and maintained a website throughout the project to show project progress ● Wrote a fifteen page project summary paper ● Created an online portfolio website to display all the projects from my Media Computing major using Adobe Flash CS3, HTML and CSS ● Displayed the finished virtual gallery animation in the Mount Union College Art Gallery o Art ● Created a series of conceptual designs and oil paintings ● Displayed the finished series in the Mount Union College Art Gallery

Undergraduate Awards & Activities o Information Technology Consultant Student of the Year Award - 2008 o Dean’s Purchase Award for a Realism Oil Painting - 2007 o President of Kappa Pi Honorary Art Fraternity - 2007 o Annual Art and Literary Publication 1st and 2nd Place Award for Acrylic Paintings - 2006 o Student Senate Representative 2005 - 2007 o Artwork selected for Winthrop University Undergraduate Foundation Exhibition - 2004

Interests & Hobbies o Archery o Kayaking o Playing Guitar o Gardening o Disc Golf o Woodworking o Oil Painting o Baking o Photography