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Mumbai Duty Free offers a chance to meet King

By Hibah Noor on December, 9 2015 | Retailers

This month Duty Free sets the scene for an extravagant Bollywood-style celebration at T2.

As part of the DFS ‘Joy to Your World’ campaign,Mumbai Duty Free is offering travelers departing from T2 a chance to meet superstars Shah Rukh Khan along with other members of the cast of the hit movie ‘Dilwale’ ahead of its worldwide launch on December 18.

Mumbai Airport is the gateway to the land of Bollywood, and throughout December Mumbai Duty Free, in partnership with Red Chillies Entertainment, is promoting the new movie ‘Dilwale’ to around 15,000 travelers a day who fly out of the terminal.

The stores will be adorned with life-size posters of the cast of ‘Dilwale’ as well as décor inspired by the new movie. For a minimum spend of US$100, shoppers at Mumbai Duty Free have the chance to win exclusive ‘Dilwale’ movie tickets, as well as merchandise including diaries, mugs, T-shirts, playing cards and more. And that’s not all. Customers are also entered into a lucky draw which gives them the chance to meet Bollywood superstar Shah Rukh Khan, along with fellow cast members , and .

To launch this exciting and innovative campaign, the entire cast of ‘Dilwale’ gathered at Mumbai Duty Free on December 1, 2015.

“We are delighted to be associated with Red Chillies Entertainment for the upcoming movie 'Dilwale’,” said Manishi Sanwal, Managing Director, DFS . “At Mumbai Duty Free, we believe there is no better way of bringing joy to our customers’ worlds this December than by offering them a chance to meet the biggest Bollywood star, Shah Rukh Khan, along with the other cast members of this exciting new film.”

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Copyright DutyFree Magazine. All rights reserved.