Event Guide Global MBB Forum 2019
15th -16th October Zürich, Switzerland
Your Regular Event Day
Day 1
09:00 Keynotes
Wireless Industry Talks 11:00 Booth Visit Speakers’ Corner
12:00 Lunch
14:00 Keynotes
CTO Roundtable (Invitation Only) Wireless Industry Talks 16:00 Booth Visit Speakers’ Corner
19:00 Gala Dinner
Day 2
09:00 Keynotes
11:30 Speakers’ Corner
12:00 Lunch
Wireless Industry Talks 14:00 Booth Visit Speakers’ Corner
Keynote Agenda
Day 1, 15 th Oct
Keynote 1: 5G Socioeconomic Benefits
Time Topic 5G, Gear Up 09:00 - 09:20 Ken Hu, Deputy Chairman, Huawei
5G Global Update 09:20 - 09:45 Mats Granryd, Director General, GSMA (Welcome Video) Alex Sinclair, Chief Technology Officer, GSMA
Excellent 5G Network Enable Industry Digital Transformation 09:45 - 10:00 Zhao Dachun, Executive Vice President, China Mobile Communications Group Co.,Ltd.
Why We Need Moonshots 10:00 - 10:20 Olaf Swantee, Chief Executive Officer, Sunrise
5G: Building Society Infrastructures 10:20 - 10:40 Enrique Blanco, Group CTIO, Telefonica
Keynote 2: 5G Innovation & Use Cases
Orange 5G: Transforming Our Lives 14:00 - 14:20 Arnaud Vamparys, Senior VP Radio Network, Orange Group Making 5G Possible 14:20 - 14:40 Luis Jorge Romero, Director-General, ETSI
5G-The Elisa Way 14:40 - 15:00 Elisa's Unique Strategy Generates Profit and Growth Kalle Lehtinen, CTO, Vice President, Technology & Architecture, Elisa
The Future of Play - 5G Gaming Revolution 15:00 - 15:20 Juhani Honkala, Founder & CEO, Hatch Entertainment
Smart Farming – Higher Efficiency for Agriculture and Environment Dr.Thomas Anken, Head of Digital Production, 15:20 - 15:40 Federal Department of Economic Affairs, Education and Research, Switzerland
Day 2, 16 th Oct
Keynote 3: Latest Advanced Wireless Solutions
Time Topic
Making 5G a Commercial Success 09:00 - 09:20 Ryan Ding, Executive Director of the Board & President of Carrier Business Group, Huawei 5G Enable the Digital Future 09:20 - 09:40 Matt Beal, Director of Technology Strategy and Architecture, Vodafone Group
09:40 - 10:00 Unleash 5G Potential in Initial Stage Hisham Allam, Group CTO, Zain
Panel Discussion: 5G, Gear Up Host: Shaun Collins, Founder & CEO, CCS Insight Panelists: 10:00 - 10:40 Luis Jorge Romero, Director-General, ETSI Yang Chaobin, President of 5G Product Line, Huawei Bruno Duarte, CCO, Sunrise Ibrahim Gedeon, Chief Technology Officer, TELUS
10:40 - 11:10 5G Network Benchmark: Fast, Efficient and Intelligent Edward Deng, President of Wireless Solution, Huawei
CTO Roundtable (Invitation Only)
Time 15th Oct, 16:00 -19:00
Address K7, Messe Zürich
Focus on key technology capabilities and bench mark of 5G commercial networks, with open discussion to find out how to expand business boundaries in the next few years to achieve new growth rely on 5G networks.
Wireless Industry Talks (WIT)
Wireless Industry Talks (WIT) are an important part of thought leadership in the wireless industry. These talks will be held at the biggest events in wireless industry around the world and throughout the year. In this Global Mobile Broadband Forum 2019, exciting opportunities for in-depth discussions with global carriers, partners, and industry leaders will be available to a select audience.
15 th Oct
Time Venue
Wireless Intelligence Summit 11:00 – 12:30 K7, Messe Zürich
LG Uplus 5G Analyst Roundtable 11:00 – 12:30 Bookmark 7, Holiday Inn Zürich Messe
5G DIS Roundtable 16:30 – 18:30 Bookmark 5&6, Holiday Inn Zürich Messe
Open Site Roundtable 16:30 – 18:30 Bookmark 3&4, Holiday Inn Zürich Messe
5G Microwave TPA Roundtable 16:30 – 18:30 Bookmark 7, Holiday Inn Zürich Messe
16 th Oct
Time Venue
Wireless Automation Roundtable 14:00 – 16:15 Bookmark 3&4, Holiday Inn Zürich Messe
LTE Evolution Summit 14:00 – 16:10 Bookmark 5&6, Holiday Inn Zürich Messe
5G MEC Summit 14:00 – 16:20 Bookmark 7, Holiday Inn Zurich Messe
5G Spectrum Roundtable 14:20 – 16:30 K7, Messe Zürich
Wireless Intelligence Summit (Fully Booked)
11:15 - 11:20 Drive Growth and Economies of 5G Scale Kevin Zhang, CMO, Huawei ICT Infrastructure
11:20 - 11:30 A Network of Opportunity Rüdiger Schicht, Senior Partner, BCG
Panel Discussion: The First Wave of 5G Market Investment Brings Capital Growth Juhani Honkala, Founder & CEO, Hatch Cloud Gaming 11:30 - 11:50 Eze Vidra, Managing Partner, Reimagine Ventures Alexander Lehrmann, Director, Sunrise New Business Development and Innovation Gary Stewart, Managing Director, Wayra 5G Gear Up, Inspiring the Future 12:00 - 12:10 Ritchie Peng, CMO, Huawei Wireless Solution
Panel Discussion: Value Chain Evolution in 5G Era David Mullholland, Executive Director, UBS 12:10 - 12:30 Lirui Ding, Strategy Director, L.E.K. Consulting Pablo Lacopino, Director, GSMAi Ecosystem Research
Report Release & Group Pic 12:30 - 12:40 CCS, Huawei & All
LG Uplus 5G Analyst Roundtable (Invitation Only)
Arrivals & Networking 11:00 - 11:10 Rhidian Williams, VP Marketing, Huawei
Welcome Speech 11:10 - 11:15 Choi Taek Jin, CTO & EVP, LG Uplus
Bringing MBB to a New Level with 5G: Strategy, Business and 11:15 - 11:45 Network Choi Taek Jin, CTO & EVP, LG Uplus
Open Discussion (Q&A) Choi Taek Jin, CTO & EVP, LG Uplus 11:45 - 12:05 Kim Dae Hee, VP, LG Uplus Lee Sang Heon, Head of NW Development, LG Uplus Lee Jin Hyuk, Head of 5G service Development, LG Uplus
Wrap Up & Group Photo 12:05 - 12:10 Rhidian Williams, VP Marketing, Huawei
12:10 - 12:40 LG Uplus 5G eMBB Service On-Site Experience
5G DIS Roundtable
16:30 - 16:35 Welcome Speech
Topic 1: 5G Investment Strategy of Indoor Network
5G Investment Strategy of Indoor Network 16:35 - 16:45 Michael Martin, Director of Radio Transport & Service Management, Sunrise
16:45 - 17:10 Open Discussion
5G Indoor Investment Philosophy 17:10 - 17:20 Dang Wenshuan, Chief Strategy Architect, Huawei
17:20 - 17:45 Open Discussion
Topic 2: 5G DIS Enables Smart X Industry
5G DIS Enables Industry Digitalization 17:45 - 17:55 Liu Hong, Head of Technology, GSMA Greater China
17:55 - 18:20 Open Discussion
Topic 2: 5G DIS Enables Smart X 18:20 - 18:25 Ceremony
Open Site Industry Roundtable
16:30 - 16:45 Welcome Speech: 5G for Society, Society for 5G Dr. Margaret Hu, Vice President, Huawei ICT Marketing Dept.
16:45 - 17:25 Topic 1: Policy Openness
Collaborative Policy & Regulation for Open Site Dr. Eun-Ju Kim, Chief of BDT, ITU
A Consistent Infrastructure Deployment Policy Framework Faisal Zia, Senior Project Manager, Future Networks, GSMA
Open Discussion
17:25 - 17:55 Topic 2: Resources Openness
Electricity Pole Site Accelerate 5G Development Eisenhut Roland, Senior Manager Central Radio Engineering, Sunrise
Open Discussion
17:55 - 18:15 Topic 3: Standardization
Open Discussion
5G Site White Paper Release 18:15 - 18:20 Caroline Gabriel, Principal Analyst, Wireless, Analysys Mason
Round-up & Open Site JIP Ceremony 18:20 - 18:30 Huawei
5G Microwave TPA Roundtable (Technology, Policy, Application)
16:30 - 16:35 Guest Arrival
Welcome Speech 16:35 - 16:45 Perry Yang, President of Microwave Product Line, Huawei
Importance of Microwave in Future ICT Infrastructure and 16:45 - 17:05 Spectrum Considerations Laurent Bodusseau, Senior Spectrum Director, GSMA
17:05 - 17:25 Open Discussion on Spectrum
Huawei 5G Microwave Innovations in 5G Era 17:25 - 17:50 Renato Lombardi, Huawei Fellow, Chairman of ETSI ISG mWT
17:50 - 18:20 Open Discussion on Microwave Technology
18:20 - 18:30 Wrap Up & Group Photo
Wireless Automation Roundtable
14:00 - 14:10 Introduce AI to Telecom Wenshuan Dang, Chief Strategy Architect, Huawei
Session 1: Automation in 5G: Opportunities and Practices
TELUS AI Strategy and Approach 14:10 - 14:25 Ibrahim Gedeon, CTO, Telus
Achievement in 5G Network Deployment and 14:25 - 14:40 Automation Lee Sang Hyeon, Vice President, LGU+
Automation Accelerates New Service Boom 14:40 - 14:55 Robert Wigger, CBO, Sunrise
The Operator Challenge: Reducing the Network OPEX 14:55 - 15:10 with Automation Kirsi Valtari, Vice President, Elisa
Innovation in Network Automation of Orange (TBD) 15:10 - 15:25 Arnaud Vamparys, Senior Vice President Radio, Orange
Session 2: Automation in 5G: Challenges and Evolution
5G-VINNI: An Open Large Scale End-to-end Facility for 15:25 - 15:40 KPI Validation and Vertical Use Case Piloting Patrick Waldemar, SVP, Telenor Research
Standard Progress of Intent-Driven Zero Touch 15:40 - 15:55 Network (TBD) Luis Jorge Romero, Secretary, ETSI
Panel Discussion: Challenges Standing Before Autonomous Network Faisal Zia, Head of Network Economics, GSMA 15:55 - 16:10 Luis Jorge Romero, Secretary, ETSI Patrick Waldemar, SVP, Telenor Research Haiping Che, Senior Vice President, Huawei Monica Paolini, Founder and President, Senza Fili
LTE Evolution Summit
14:00 - 14:05 Welcome Speech
Session 1: 5G Era Network Deployment Strategy
Best 4G Network is the Basis for Business Success 14:05 - 14:20 Elmar Grasser, CTO of Sunrise
14:20 - 14:35 5G Deployment Challenges and Telefonica O2 Strategy Jaime Lluch, Access Network Engineering Director of Telefónica Germany
Strengthen LTE to Build Foundation for 5G 14:35 - 14:50 Guanghai Liu, Chief Engineer of Network Technology Research Institute, China Unicom
Paving Road toward 5G 14:50 - 15:05 Rami Jazzar, Radio Networks Manager, Zain Group
Session 2: Service Foundation in 5G Era
How does IoT Fit in the 5G Era? 15:05 - 15:20 Graham Trickey, Head of Internet of Things, GSMA
Scale up Wireless BB via 5G Air Fiber 15:20 - 15:35 Ron Ng, Advisor of Integrated Master Planning, Globe
15:35 - 15:50 Connect the World by Affordable Terminals Shikuan Li, VP, UNISOC Business Development Department
15:50 - 16:05 LTE Evolution to Build 5G Foundation Liang Qin, CMO of Huawei LTE Product Line
16:05 - 16:10 WTTx White Paper Joint Release Akinwale Goodluck, Head of Sub-Sahara Africa, GSMA
5G MEC Summit
Welcome Speech: From MEC to Operator Platform 14:00 - 14:10 Liu Hong, Head of Technology, GSMA Greatest China
5G MEC, Connecting + Computing Enables 5GaaS 14:10 - 14:35 Richard Liu, President of Packet Core Product Line, Huawei
5G MEC: The Convergence of Connectivity and Computing 14:35 - 14:50 Julian Bright, Senior Analyst, Ovum
14:1014:35 -- 14:3514:50 Sunrise 5G MEC Practice and Consideration 14:50 - 15:05 Alexander Lehrmann, Strategy and Business Development Executive with Entrepreneurship at Heart, Sunrise
Grasp 5Gn MEC, Equip Industry for Success 15:05 - 15:20 Wang Changling, Chief Architect of Core Network, China Unicom
5G Network Slicing for Mobile Ultra-Broad-Band Enabled by 15:20 - 15:35 MEC Architecture Luigi Licciardi, President, 5GSA 5G MEC Enables the Digital Transformation of Port Enterprises 15:35 - 15:50 Shan Lei, Director of Industry Development, ZPMC
GSMA PoC Panel: 5G MEC Accelerates the Smart Manufacturing 15:20 - 15:35 Neil Young, IoT Strategy Leader, GSMA Geng Liang, Manager of Edge Computing Group, Network and IT 15:50 - 16:20 15:35 - 15:50 Research Department, China Mobile Research Institute CHOU TSAI CHIEN, President, Mstar Hu Chunzhe, Vice president of Packet Core Network Product Line, Huawei
5G Spectrum Roundtable (Invitation Only)
Session 1: 5G National Policy How to Catch 5G Opportunity and Build National Lead Ship Through Policy Support? Welcome Speech 14:30 - 14:40 Chaobin Yang, President of 5G Product Line, Huawei
14:40 - 14:55 5G in Digital Economy Dr. Eun-Ju Kim, Chief of BDT, ITU
5G National Policy Experience Sharing 14:55 - 15:30 Dr. Stephan Netzle, President of Switzerland ComCom Mr. Aziz M. AlAnzi, KSA CITC Takorn Tantasith, Secretary-General of Thailand NBTC
Session 2: 5G Golden Spectrum How to Solve the Challenge of 5G Golden Spectrum Availability? 5G Golden Spectrum and Related Ecosystem Insight 15:30 - 15:40 Joe Barrett, President of GSA 5G Spectrum Main Concerns From Operators 15:40 - 15:50 Laurent Bodusseau, Senior Spectrum Director, GSMA
Why TDD 6Ghz Will Become the Next Golden Spectrum? 15:50 - 16:05 Tide Xu, VP, Wireless Network Chief Strategy Officer
16:05 - 16:30 Open Discussion + Vote: Related with 5G National Policy and Golden Spectrum
Speakers’ Corner Venue: Speakers’ Corner Stage in Exhibition Area Date: 15th Oct (Day 1)
Time Topic
How 5G Technology Will Affect the Commercial VR Solution 11:30 - 11:50 Ying Jin, Operation Director of Corporate & International Business, Noitom How ICT Can Help Build a More Inclusive Digital World 12:00 - 12:20 Akinwale Goodluck, Head of Sub-Saharan Africa, GSMA Best Indoor 5G Experience in Switzerland 13:30 - 14:00 Michael Martin, Director of Radio Transport & Service Management, Sunrise Chen Chuanfei, President of DIS, Huawei
UNISOC Connects the World with Affordable Devices 16:00 - 16:20 James Tsai, Overseas BD Director, UNISOC Embracing AI in the 5G Era 16:20 - 16:40 Liu Hong, Head of Technology, Greater China, GSMA
Share the Technology- Make Affordable Connecting Dream to Be More Extensive 16:40 - 17:00 Andy Qiu, Vice President/OverSeas Dept, Mobiwire Mobiles (Ningbo) Co.,Ltd
Date: 16th Oct (Day 2)
Time Topic
Indoor 5G Scenario Oriented White Paper Press Conference 11:30 - 12:25 Sheldon Yau, HKT SVP Joe Barrett, GSA President Duan Xuepeng, Huawei General Manager of MBB Domain
5G Real World Mobile Network Experience 14:05 - 14:30 Ian Fogg, VP Analysis of Opensignal
5G and AI Robotics: a Case Study in Robotics Healthcare 14:30 - 14:45 Cyrill von Tiesenhausen, Business Development Manager, KUKA
How 5G Is Crucial for Autonomous Multi-Robot Fleets and 14:45 - 15:05 Connected Smart Cities Kumardev Chatterjee, Co-Founder and CEO, Unmanned Life 8K Cloud VR Video Through 5G 15:05 - 15:20 Olivier Chabodo, Co-Founder, The Exploers
15:20 - 15:45 5G Powered Industrial AI for Smarter Factories Konstantin Kiselev, CEO and Co-Founder, Conundrum
15:45 - 16:00 5G in The UK to Date And What We Can Expect Next Matthew Evans, Director | Markets, TechUK Panel Discussion: 5G Verticals, Looking at The Most Immediate And Longer Term 5G Impact Ian Fogg, VP Analysis, OpenSignal Cyrill von Tiesenhausen, Business Development Manager Medical 16:00 - 16:30 Robotics Kumardev Chatterjee, Co-Founder and CEO, Unmanned Life Konstantin Kiselev, CEO and Co-Founder, Conundrum
16:30 - 17:00 Discussion on the Importance of 5G for AR/VR Jean-Philippe Mohamed Sangaré, CEO, SSVAR
17:00 - 17:15 5G Cloud AR Gaming Tom Minich, CEO, ForwARd Games
Field Demo Welcome to Switzerland, a country that has set standards for quality, innovation and natural beauty, a country where thanks to Sunrise in corporation with Huawei, we have one of the first Real 5G networks.
Route 1: 5G Experience @Messe Square 5G MU-MIMO, 5G vs 4G Video download, 5G SRS, 5G Photograph Location: in front of Messe Zürich Duration: 10-15min Opening: 09:00-17:00, Oct. 15-16
Route 2: A Tour of 5G 3D Network 5G 3D Commercial Site Visit (Book Pole/ 32T32R Macro/64T64R Macro/5G MW) C-Band Continuous Coverage Location: around Messe Zürich Duration: 20min Opening: 15:00-17:00, Oct. 14 09:00-17:00, Oct. 15-16 Gathering Point: in front of Messe Zürich
Route 3: 5G for the People Visit of 5G JIC/5G Farm 5G JIC: 13:00-17:00, Oct. 15-16 Duration: 30min 5G Farm: 14:00 only, Oct. 15-16 Gathering Point: in front of Messe Zürich
Exhibition Hall Top 5G use cases inspire 5G business success Cool technologies empower the future of 5G Global debuts and release of wireless network innovations and solutions First-round of 5G success stories
Ecosystem Partnership
Over 20 vertical players are invited to the MBBF 2019 as exhibitors and speakers. Through 5G networks, they are transforming business models in a wide range of industries, including smart city and smart manufacturing (Conundrum Nalej, Unmanned Life, Parquery), cloud gaming (Nimest Tech, SenseGlove, Hatch, SSVAR, Archon VR, Bitforge AG, PlayGiga, Loudplay, Shadow), robotics in hospitality (Yunji), multi-user AR gaming (Watty, forwARdgame).
Venue Floor Plan
Shuttle Bus
Date 15th Oct Gala Dinner
18:15 18:30 18:45 Messe Zürich – Stage One
20:30 21:00 21:30 Stage One - The Holiday Inn Zürich Messe
20:30 21:00 21:30 Stage One - Zürich Marriott Hotel
21:00 Stage One - Radisson Blu Zürich Airport
Date 15th -16th Oct Transfer Point
08:00 08:15 Zürich Marriott Hotel - Messe Zürich
18:15 18:45 Messe Zürich - Zürich Marriott Hotel
08:00 Radisson Blu Zürich Airport - Messe Zürich
18:45 Messe Zürich - Radisson Blu Zürich Airport
Share Your Voice
Share with us your ideas, thoughts and experiences with #5GGearUp and #HWMBBF on the following social media. You may also want to use the following hashtags: #Huawei, #5G, #Real5G, #5GCity, #WirelessIntelligence, #Automation, #SmartIndustry, #Mobility, #Cloud, #AR, #VR, #Gaming, as well as #AI, and other hashtags to highlight the ideas on your posts.We look forward to seeing your thoughts or experiences with us regarding the 5G era and this forum. So feel free to @HuaweiWireless and @Huawei on various social media platforms.
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