FINAL REPORT

COMPILED BY IDEAS IN PARTNERSHIP LTD

JUNE 2018 CONTENTS

EXECUTIVE SUMMARY ...... 4

SECTION 1: INTRODUCTION AND BACKGROUND ...... 5

1.1: BACKGROUND ...... 5

1.2: INTRODUCTION ...... 6

1.3: KEY OUTCOMES ...... 6

SECTION 2: METHODOLOGY ...... 7

2.1: THE BRIEF...... 7

2.2: SECONDARY RESEARCH ...... 7

2.3: THE QUESTIONNAIRE (ENCOMPASSING BRIEF) ...... 7

2.4: FOCUS GROUP(S) ...... 9

2.5: BRIEFING OF STAFF ...... 9

2.6: PILOT ...... 9

2.7: PRIMARY RESEARCH ...... 10

2.8: COLLATION ...... 10

2.9: ANALYSIS ...... 10

2.10: PRESENTATION ...... 10

SECTION 3: SAMPLE ...... 11

3.1: SAMPLE ...... 11

3.2: TIMINGS ...... 25

SECTION 4: SECONDARY RESEARCH FINDINGS ...... 26

SECTION 5: FOCUS GROUPS ...... 34

SECTION 6: CITY COLLATION ...... 46

SECTION 7: COLLATION ...... 70

SECTION 8: CONCLUSIONS AND RECOMMENDATIONS ...... 90

8.1: CONCLUSIONS ...... 90

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Ideas In Partnership 2018 © 8.2: RECOMMENDATIONS ...... 94

APPENDICES 96

APPENDIX 1: MEDIA ARTICLES ...... 97

APPENDIX 2: “GETABOUT” QUESTIONNAIRE ...... 108

APPENDIX 3: FOCUS GROUP ATTENDEES ...... 114

APPENDIX 4: RESULTS OF INDIVIDUAL ABERDEENSHIRE COLLATION ...... 116

PETERHEAD ...... 116

FRASERBURGH ...... 131

INVERURIE ...... 145

BANCHORY ...... 159

STONEHAVEN ...... 171

ELLON ...... 183

HUNTLY ...... 194

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Ideas In Partnership 2018 © EXECUTIVE SUMMARY

Sustainable transport is an important topic for people living in Aberdeen City and Shire with (97.3%) in the City and (93.6%) in the Shire supporting the concept.

“Getabout” as a brand is not as well known as it ought to be with only (24.8%) in the Shire and (24.7%) in the City having heard of it.

A great deal of work needs to be done in creating an awareness campaign and this could be done by better use of website, apps and promotional activity at central transport hubs such as at the airport, railway stations and bus depots.

“Getabout” currently has an information and educational programme but this needs to be enhanced and they need to take a lead in this area.

There is a need to educate in schools, workplaces, and to provide more information at central locations.

Getabout cannot do this on their own; but all the partner organisations have a role to play, particularly the two councils.

The perceived and actual thoughts with regards to our local transport infrastructure are at best resignation and at its worst lack of trust in anything new happening.

The lack of a “can do” mentality, the perceived blockages by planners and a general lack of joined-up thinking have left the Aberdeen City and Shire customer sceptical and disillusioned.

The work ahead for “Getabout” will not be easy, but if a strategic approach is taken and the areas that can be tackled are indeed addressed, such as information, education and communication then the general public will get behind this initiative and help to drive forward the more difficult infrastructure issues.

Where there is a will there is a way!

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Ideas In Partnership 2018 © SECTION 1: INTRODUCTION AND BACKGROUND

1.1: BACKGROUND

Scotland’s National Transport Strategy aims for an accessible with safe, integrated and reliable transport that supports economic growth, provides opportunities for all and is easy to use; a transport system that meets everyone’s needs, respects the environment and contributes to improved health.

Established in 2009, “Getabout” is a joint project featuring several organisations who are striving to create a sustainable transport system and greater transport choices in Aberdeen City and Shire.

Working together, the partners want to promote healthy and sustainable transport choices for everybody travelling within the region and beyond. All partners take steps to make active and sustainable forms of transport more accessible for their staff, their users and everybody in the North-east.

Partners include Aberdeen City and Aberdeenshire councils, Nestrans, NHS Grampian, University of Aberdeen, Robert Gordon University, North East Scotland College, the James Hutton Institute and the Energy Saving Trust.

By enabling the public to consider options like car-sharing, taking the bus or train, cycling or walking for some of their trips, we can reduce congestion and improve air quality on the roads and everybody can enjoy the benefits.

LEVEL OF BRAND AWARENESS

Although segmented into two local authority administrative areas, the people of Aberdeen City and Shire do not typically see themselves as split by the boundary; frequently travelling between two areas for work, residential and social needs. In recognition of this, all activities undertaken by partners in the promotion of sustainable and active travel carry the shared ‘“Getabout”’ brand. This creates a single point of identification with which their audience can follow and engage.

Between partners, there are a significant number of activities, events and promotional campaigns which run each year, aimed at a wide audience, to encourage a range of targeted behaviours. From events for school children supporting them to walk or cycle to school safely; promotional campaigns to encourage the use of Park & Ride facilities; or bespoke events for private companies who wish to engage with their staff to encourage car-sharing with colleagues.

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Ideas In Partnership 2018 © 1.2: INTRODUCTION

The “Getabout” partnership contracted with Ideas In Partnership to undertake an in-depth evaluation to achieve a better understanding of the attitudes, held locally, towards the usage of sustainable and active travel.

Between partners there is a significant budget spent each year on a range of projects, activities, events and promotional campaigns in a bid to promote the use of sustainable and active travel. Ideas In Partnership undertook a large-scale evaluation to gain an in-depth understanding of the opinions and attitudes of “Getabout’s” target audience.

“Getabout” were keen to explore a range of themes with a cross-section of people across Aberdeen City and Aberdeenshire councils’ administrative areas, both users and non-users of sustainable travel modes alike.

This report outlines the methodology and results of this particular evaluation.

1.3: KEY OUTCOMES

The key outcomes that were asked for through this evaluation project were:

 Establish the current level of “Getabout” brand awareness and equity  Establish the local awareness, attitudes and beliefs held toward sustainable/active travel modes  An exploration of behavioural change and the barriers to usage of sustainable/active travel modes  An exploration and analysis of potential incentives and interventions which may better encourage the use of sustainable/active travel.

We feel that all of these above outcomes have been met and they will be highlighted in the report.

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Ideas In Partnership 2018 © SECTION 2: METHODOLOGY

2.1: THE BRIEF

In order to carry out any study of this nature, the most important first stage was to sit down with the client to ensure that all the aims and objectives were fully met.

This meeting took place on Wednesday 4th April and correspondence continued by email throughout the project period.

Clarification and updates were also given, particularly with regards to the focus groups.

2.2: SECONDARY RESEARCH

Armed with information gained from above, the research team identified material that was in the public domain which would be relevant to this project. This information was used in helping design the subsequent research brief.

It should also be noted that we looked at any current information that was posted online or in the media. Media articles can be found in Appendix 1.

2.3: THE QUESTIONNAIRE (ENCOMPASSING BRIEF)

In order to undertake the in-depth evaluation to achieve a better understanding of the attitudes held locally, towards the usage of sustainable and active travel, a questionnaire was designed (Appendix 2).

The questionnaire covered the following areas:

AWARENESS:

 What is the local awareness of sustainability issues: o Air Quality/Environmental Concerns/Pollution o Congestion o Health & Wellbeing  Are people aware of the various sustainable and active travel options open to them? o Liftshare scheme / Promotion of Car Sharing o Car Club o Electric vehicles

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Ideas In Partnership 2018 © o Availability of Charge Points  Public Transport inc: o Bus o Train o Park & Ride Sites (Bus and Train) o Multi-operator Tickets e.g. Grasshopper  Active travel o Walking o Cycling inc.: - Cycling Training/Bikeability - Cycle Maps - Bike Rental/Bike & Go - Dr Bike  Online route planners

We also looked at:

ATTITUDES & BELIEFS:

 What is the current attitude amongst the local audience towards sustainable and active travel?  Have the efforts as “Getabout” helped to foster a positive set of attitudes and beliefs toward sustainable and active travel?

BEHAVIOURAL CHANGE AND BARRIERS TO USE:

Once the attitudes and beliefs towards sustainable travel had been established, we investigated whether this had a progressive impact on behavioural change.

 Is there a relationship between increased knowledge, an altered attitude and behavioural change?  Have any ‘“Getabout”’ activities influenced their behaviour?

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Ideas In Partnership 2018 ©  If behavioural change has not occurred locally, why not? Are there other barriers to use? Are there barriers which are unique to, or heightened in the research area?

ENCOURAGING THE USE OF SUSTAINABLE TRAVEL – INCENTIVES AND INTERVENTIONS:

 If a person does not currently engage in active or sustainable travel, what would incentivise or induce them to change their travel behaviour positively towards sustainable and/or active travel?  How likely are these incentives/ interventions to alter travel behaviour?  Is there a strong desire to make the change to a more sustainable travel mode?

How sizable is the population of people which could not be encouraged by any means, i.e. if improvements are made/incentives offered, would people who have a strong attachment to their car still choose this over more sustainable methods?

2.4: FOCUS GROUP(S)

Two focus groups were held on Thursday 10th May 2018. The first was held at the offices of Johnston Carmichael, Bishops Court, Albyn Place, Aberdeen from 12.00 – 2.30pm; and the second was held on the same day at the Thainstone House Hotel, from 6.00 – 8.30pm.

These focus groups were selected on demographics as well as location and the principal of Ideas In Partnership as a trained focus group moderator took a lead at each one.

The focus group attendees can be found in Appendix 3.

2.5: BRIEFING OF STAFF

In order to ensure that everyone within our team understood the brief, we carried out a staff briefing before commencement of work.

It should be noted that all our staff are fully trained to market research standards and that we are members of the Market Research Society.

2.6: PILOT

When undertaking a survey of this nature Ideas In Partnership always pilot the questionnaire with a small sample of respondents to ensure that the questionnaire appears to be asking the right questions, flows well and is user friendly.

We carried this out with 20 respondents and amended the questionnaire as a result of this.

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Ideas In Partnership 2018 © 2.7: PRIMARY RESEARCH

Primary research took place after all of the other areas had been completed. The subsequent primary research was carried out using a face-to-face methodology and the aforementioned two focus groups.

2.8: COLLATION

All the questionnaires were collated and form the basis of this report.

A scribe was used at both focus groups and the resulting feedback has been written down verbatim.

2.9: ANALYSIS

Ideas in Partnership have analysed the results and presented this in a format required by “Getabout”.

Within the analysis there is a summary of key findings.

2.10: PRESENTATION

This can be undertaken to all stakeholders at a time convenient to themselves.

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Ideas In Partnership 2018 © SECTION 3: SAMPLE

3.1: SAMPLE

The sample conducted throughout the City and Shire was as follows:

Aberdeen 150 50 50 Inverurie 50 Ellon 25 25 25 25

The sample in each area was as follows:

GENDER:

Aberdeen City (Gender)

75, 50% 75, 50%

Male Female

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Ideas In Partnership 2018 © Aberdeenshire (Gender)

115, 46%

135, 54%

Male Female

GENDER THROUGHOUT SHIRE:

Peterhead:

Peterhead (Gender)

21, 42%

29, 58%

Male Female

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Ideas In Partnership 2018 © Fraserburgh:

Fraserburgh (Gender)

24, 48% 26, 52%

Male Female

Inverurie:

Inverurie (Gender)

22, 44%

28, 56%

Male Female

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Ideas In Partnership 2018 © Ellon:

Ellon (Gender)

10, 40%

15, 60%

Male Female

Banchory:

Banchory (Gender)

48% 13, 52%

Male Female

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Ideas In Partnership 2018 © Stonehaven:

Stonehaven (Gender)

12, 48% 13, 52%

Male Female

Huntly:

Huntly (Gender)

12, 48% 13, 52%

Male Female

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Ideas In Partnership 2018 © AGE:

Aberdeen City (Age)

18, 12% 23, 16%

29, 19%

30, 20%

23, 15% 27, 18%

16-25 26-35 36-45 46-55 56-65 66+

Aberdeenshire (Age)

41, 16% 38, 15%

40, 16% 44, 18%

46, 18% 41, 17%

16-25 26-35 36-45 46-55 56-65 66+

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Ideas In Partnership 2018 © AGE THROUGHOUT SHIRE:

Peterhead:

Peterhead (Age)

3, 6% 6, 12%

9, 18%

9, 18%

11, 22%

12, 24%

16-25 26-35 36-45 46-55 56-65 66+

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Ideas In Partnership 2018 © Fraserburgh:

Fraserburgh (Age)

12, 24% 11, 22%

3, 6% 6, 12%

11, 22% 7, 14%

16-25 26-35 36-45 46-55 56-65 66+

Inverurie:

Inverurie (Age)

4, 8% 9, 18%

15, 30%

9, 18%

7, 14% 6, 12%

16-25 26-35 36-45 46-55 56-65 66+

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Ideas In Partnership 2018 © Ellon:

Ellon (Age)

5, 20% 5, 20%

3, 12%

6, 24%

3, 12%

3, 12%

16-25 26-35 36-45 46-55 56-65 66+

Banchory:

Banchory (Age)

3, 12% 4, 16%

4, 16%

4, 16%

4, 16%

6, 24%

16-25 26-35 36-45 46-55 56-65 66+

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Ideas In Partnership 2018 © Stonehaven:

Stonehaven (Age)

4, 16% 5, 20%

5, 20% 3, 12%

3, 12%

5, 20%

16-25 26-35 36-45 46-55 56-65 66+

Huntly:

Huntly (Age)

4, 16% 4, 16%

4, 16% 4, 16%

3, 12%

6, 24%

16-25 26-35 36-45 46-55 56-65 66+

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Ideas In Partnership 2018 © EMPLOYMENT:

Aberdeen City (Employment)

3, 2%3, 2% 10, 7% 27, 18%

9, 6%

16, 11%

82, 54%

Homemaker Pensioner Student Part time worker Full time worker Self Employed Unemployed

Aberdeenshire (Employment)

15, 6% 2, 1% 19, 7%

43, 17%

99, 40% 20, 8%

52, 21%

Homemaker Pensioner Student Part time worker Full time worker Self Employed Unemployed

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Ideas In Partnership 2018 © Peterhead - Employment

0, 0% 3, 6% 5, 10% 1, 2% 1, 2%

16, 31% 25, 49%

Homemaker Pensioner Student Part time worker Full time worker Self Employed Unemployed

Fraserburgh - Employment

0, 0%1, 2% 2, 4%

13, 26% 16, 32%

7, 14% 11, 22%

Homemaker Pensioner Student Part time worker Full time worker Self Employed Unemployed

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Ideas In Partnership 2018 © Inverurie - Employment

3, 6% 7, 14%

10, 20% 20, 40%

2, 4%

8, 16%

Homemaker Pensioner Student Part time worker Full time worker Self Employed

Ellon - Employment

0, 0%

5, 20%

14, 56% 5, 20%

1, 4%

Homemaker Pensioner Student Part time worker Full time worker Self Employed Unemployed

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Ideas In Partnership 2018 © Banchory - Employment

1, 4% 1, 4%

3, 12%

5, 20%

1, 4%

7, 28%

7, 28%

Homemaker Pensioner Student Part time worker Full time worker Self Employed Disabled

Stonehaven - Employment

3, 12% 2, 8%

6, 24%

9, 36%

1, 4%

4, 16%

Homemaker Pensioner Student Part time worker Full time worker Self Employed

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Ideas In Partnership 2018 © Huntly - Employment

3, 12% 2, 8%

3, 12%

0, 0%

8, 32%

9, 36%

Homemaker Pensioner Student Part time worker Full time worker Self Employed

3.2: TIMINGS

All interviews and research took place between April and May 2018. Interviews were conducted during the day, early evening and at weekends to ensure that we interviewed a representative cross-section of the population.

The focus groups took place on 10th May 2018, one in Aberdeen and the other in Inverurie to represent both the City and Shire.

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Ideas In Partnership 2018 © SECTION 4: SECONDARY RESEARCH FINDINGS

The original National Transport Strategy(NTS) was published in December 2006 to act as an enabler of economic growth – to support businesses in achieving their local, national and international objectives and to improve the lives of individuals and communities by connecting them with their economic future.

In April 2015, the Minister for Transport and Islands announced a refresh of the NTS. The aim was not to rewrite the NTS or investigate its many underpinning policies and strategies. The aim was to see whether it was still fit for purpose and to test it against the changes since 2006, whether constitutional, political, economic, social or sectoral in the specific realm of transport.

The process was therefore described as a ‘refresh’ rather than a full-scale review.

THE 2006 NATIONAL TRANSPORT STRATEGY:

The 2006 NTS set a framework for transport in Scotland up to around 2026 – one transport vision, five high level objectives and three key strategic outcomes.

The vision was for:

“An accessible Scotland with safe, integrated and reliable transport that supports economic growth, provides opportunities for all and is easy to use; a transport system that meets everyone’s needs, respects our environment and contributes to health; services recognised internationally for quality, technology and innovation, and for effective and well-maintained networks; a culture where transport providers and planners respond to the changing needs of businesses, communities and users, and where one ticket will get you anywhere”.

The five High Level Objectives were to:

 promote economic growth by building, enhancing managing and maintaining transport services, infrastructure and networks to maximise their efficiency;  promote social inclusion by connecting remote and disadvantaged communities and increasing the accessibility of the transport network;  protect our environment and improve health by building and investing in public transport and other types of efficient and sustainable transport which minimise emissions and consumption of resources and energy;  improve safety of journeys by reducing accidents and enhancing the personal safety of pedestrians, drivers, passengers and staff; and  improve integration by making journey planning and ticketing easier and working to ensure smooth connection between different forms of transport.

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Ideas In Partnership 2018 © The three Key Strategic Outcomes were:

 improved journey times and connections, to tackle congestion and lack of integration and connections in transport;  reduced emissions, to tackle climate change, air quality, health improvement; and  improved quality, accessibility and affordability, to give choice of public transport, better quality services and value for money, or alternative to car.

CHANGED CIRCUMSTANCES:

The national landscape has changed significantly since 2006.

Constitutionally and politically, further powers are being devolved to the Scottish Parliament and the Scottish Government has set out a new way of working in the current Programme for Government, based around democratic renewal, enhanced public engagement, and the principles of prosperity, participation and fairness.

There is a reinvigorated relationship between central and local government evidenced by the production of this refresh in partnership with COSLA and the further evolution of outcome agreements, and played out in many practical ways, such as shared services generally and transport-specific collaboration, as in road maintenance, where we are exploring opportunities to share services, capacity and ensure resilience.

There are significant global challenges on which new approaches have been developed at the national and local level. The climate change challenge has been set out in ambitious legislation – the Climate Change (Scotland) Act 2009 – and has been translated into equally ambitious approaches to ‘mitigation’ and ‘adaptation’, both of which require committed responses from society at large, not just government.

Some of the Government’s key strategic approaches and regulatory regimes have also changed, incentivising significantly different outcomes in the real world. Scotland’s Economic Strategy has been refreshed, bringing forward two new pillars of increasing competitiveness and reducing inequality; the town and country planning system has been overhauled (as currently reflected in National Planning Framework 3); and the Community Empowerment (Scotland) Act is now in force, setting a new context for Community Planning Partnerships. Some of these will have a direct bearing on transport (for example communities have the opportunity to buy disused train station buildings); others may simply pose the legitimate question of whether the Government should be adopting similar approaches in the field of transport.

In the meantime, transport itself has undergone and facilitated change.

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Ideas In Partnership 2018 © CHANGES IN TRANSPORT:

The Scottish Government has invested £15bn in transport since 2007. It is a massive socio- economic enabler and this investment has undoubtedly mitigated some of the impact of recession in Scotland, with the Scottish construction sector seeing very strong growth through 2014 of just over 21%Scottish Government Input-Output model of the economy2, reflecting the large programme of infrastructure investment taking place, including the Forth Replacement Crossing. Using the latest (2012 based) 3, it is estimated that each £100m of demand for Scottish construction industry output in 2015-16 generates an additional £45m spending in the wider economy.

The investment has manifested itself broadly – in major new construction projects such as the Queensferry Crossing and Borders Rail; new road projects; new ferries, trains and planes; and continuing support for public transport, whether through specifics such as the new rail franchise or the more general continuation of subsidised travel for older and disabled people through the National Concessionary Bus Travel Scheme.

Transport statistics also suggest that the use of transport and its impacts have changed, although perhaps not quite as may have been envisaged in 2006. Some long term trends have been remarkable, such as the reduction in road casualties (on which the mid-term review of Scotland’s Road Safety Framework will continue to build), the growth in rail patronage, and the emerging uptake of electric vehicles in the market place. Statistics highlight the continuing reliance upon cars, with majority of all journeys being by car or van although growth has been limited. Such figures mask a significant growth in the number of rail journeys overall. Also notable is the reduction in bus journeys, despite it still being by far the most common mode of public transport.

A FUTURE REVIEW?

The outcomes set out in the NTS remain valid. The changes that have occurred in the interim bring some of them into sharper relief.

For example, is the continuing decline in bus patronage a trend that will continue, or a trend that is amenable to change, if the right policy levers are pulled? Is the growth in the market for low carbon and electric vehicles self-sustaining or dependent on continuing financial support? Will current levels of congestion (and associated emissions) remain static or reduce; or will a strong economic rebound at some point impose new demands on the transport system and the environment, such as through increased car use?

These questions have emerged from this refresh process, but to be fully understood, they need to be analysed in transport modelling and further work and discussed more broadly with interested parties.

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Ideas In Partnership 2018 © Addressing such issues will always require the involvement of a number of important players, including national government, local government, Regional Transport Partnerships (RTPs), Community Planning Partnerships (CPPs), third and voluntary sector, business and individual consumers.

Source: https://www.transport.gov.scot/media/10310/transport-scotland-national-transport-strategy- january-2016-final-online.pdf

MORE RECENT ANNOUNCEMENTS:

The Scottish government has pledged to double funding for active travel projects from £40m to £80m a year from 2018-2019. There are also plans in the Programme for the Government to appoint an Active Nation Commissioner to deliver “world class active travel infrastructure across Scotland”.

The programme, A Nation With Ambition (http:/www.gov.scot/Resource/00524214.pdf), also states that the government will do more to promote the use of electric bikes “to ensure as many people as possible can benefit from active travel”.

Other proposals include a long distance walking and cycling route similar in scale to the North Coast 500, a 500-mile route in the North Highlands, and 21 miles of new cycle track to connect the A9 route with the wider National Cycle Network.

First Minister Nicola Sturgeon said: “We will continue to tackle the challenge of poor public health, matching our actions on smoking and alcohol misuse, with bold new initiatives to reduce obesity, boost active travel, improve mental health and tackle air pollution.”

Working with councils, the government aims to introduce Low Emission Zones (LEZs) in Scotland’s four biggest cities between 2018 and 2020 and into all other Air Quality Management Areas by 2023. An Air Quality Fund will be set up to support local authorities with Air Quality Management Areas. “We will work with the commercial and bus sectors, the Energy Saving Trust and the Low Carbon Vehicle Partnership to establish an Engine Retrofitting Centre in Scotland to support the delivery of LEZs, creating new jobs and with the goal of winning business from outwith Scotland”, states the report.

The programme’s transport agenda also includes plans to enable all journeys on Scotland’s bus, rail, ferry, subway and tram networks to be made using some form of smart ticketing or payment. Transport Scotland will aim to deliver a national ‘e-purse’ system for use on the Saltire Card – a smartcard that can be used across public transport networks in Scotland.

The charity Sustrans welcomed the Scottish Governments announcement to double investment in active travel. Sustrans Scotland Director John Lauder said the move represented a “bold

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Ideas In Partnership 2018 © statement of intent in the new Programme for Government”. He said the announcement had the “potential to really change how delivery bodies work in Scotland, and massively increase people’s health and wellbeing. It also sets an example for the rest of the UK.”

He added “This new funding investment is building on the successes to date in programmes for walking, cycling and improvements to local communities. The challenge for the future is to build on the creative partnerships already working to make cycling and walking easier, particularly local authorities, regional transport authorities, Scottish Canals, the two national parks and Community Trusts taking active travel to the heart of their communities.”

“Walking and cycling is delivering a whole range of benefits across health, environment, transport, education and rural and urban economies. Sustrans Scotland is ready to work with partners across the board to help Scotland realise its potential as an Active Nation.”

The charity Cycling UK said the Scottish Government’s level of funding for cycling and walking demonstrated a commitment lacking in other UK national administrations. It noted that funding for cycling and walking in England is projected to be £1.2bn over the next four years, which equals £6.50 per person a year in England outside of London. “In Wales, it is estimated that between £3 to £5 per head is spent on active travel a year, while in Northern Ireland the Department for Infrastructure has previously acknowledged that’… the funding available for cycling has been limited and spread thinly,” said Cycling UK.

In Scotland the doubling of investment for active travel will raise funding to an annual £13.50 per head, states Cycling UK. “This is an aspiration each devolved administration should seek to match.”

Suzanne Forup, Cycling UK’s Head of Development Scotland, said: “The return on investment will be massive and wide reaching, as the economy, public health and environment are all set to benefit from this news. This is an excellent step towards allocating 10% of transport spending on active travel, which Cycling UK campaigns for through the collaborative Walk Cycle Vote campaign.”

Paul Tuohy, Cycling UK’s Chief Executive said: “This unprecedented level of investment into active travel from a national government clearly shows the First Minister means business when she talks of addressing Scotland’s environmental and health commitments.”

“Once again, we’re seeing Scotland setting the bar high, and this time on ~Active Travel. Cycling UK would urge England, Wales and Northern Ireland to look to their own public health and environment commitments, and follow in Scotland’s tyre tracks.”

Source: https://www.transportxtra.com/publications/local-transport-today/news/54554/funding- for-active-travel-in-scotland-to-double-to-80m

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Ideas In Partnership 2018 © RECENT MEDIA ARTICLES:

The previous points made in our secondary research piece certainly highlights many actions that have been progressed by the government, all going towards creating a sustainable transport policy and this is an argument that people engaged in the research, notably (97.3%) in Aberdeen City, and (93.6%) in Aberdeenshire, found no real problem with.

However, as with anything the proof is in the eating so to speak and at the time of compiling this research we also found articles that were dismissive of what had actually been happening on the ground. We have highlighted these in Appendix 1.

In an article written by Matthew Eastwood from Energy Saving Trust Scotland the positive message is reinforced.

Firstly, the country has just been voted the most beautiful in the world. Second, a raft of sustainable transport measures have been announced – meaning it promises to be easier than ever to get around Scotland while making low-carbon choices that will help to keep the country beautiful.

The Scottish Government announcement includes double funding for walking and cycling from next year, plus plans to support the continued decarbonisation of road transport and tackle air quality.

Matthew Eastwood, Energy Saving Trust Scotland’s Head of Transport commented: “It’s very welcome news, if we’re going to be successful in decarbonising transport and travel we need to get many more people walking and cycling.”

The plans build on solid existing sustainable transport work in Scotland. While the scenery provides an incentive to get out on foot or on a bike, there have been some positive steps to work towards cleaner car and van choices, too.

This includes great strides forward in creating a comprehensive network of public recharging points for plug-in vehicles like electric and plug-in hybrids cards, plus grant funding available for both businesses and householders to install their own charging facilities.

There are currently over 700 charge points on the public ChargePlace Scotland network, 185 of these are rapid chargers that can typically recharge an electric car’s battery up to 80% in around 20 minutes – enough time to get a coffee and take in the scenery.

Matthew explained: “Scotland already has lots of positive measures in place to increase EV uptake. It has a very impressive charging network – one of the best in Europe in fact – and there

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Ideas In Partnership 2018 © is now a pledge to grow this even further. In Scotland Energy Saving Trust has played an active role in facilitating those parts of the network that are not on public land.”

The nation’s rapid-chargers were put to the test in last year’s North Coast 500 EV Tour, which showcased the benefits of electric vehicles (EVs) to the people of the Scottish Highlands.

Another key factor in boosting the profile of plug-in vehicles in Scotland is the enduringly popular interest-free Electric Vehicle Loan, which offers up to £35,000 to cover the cost of buying a pure electric or plug-in hybrid vehicle.

Matthew said: This scheme alone has been extremely successful – it’s projected to get 280 more low and zero-emissions vehicles on to Scotland’s roads in this financial year, each one showcasing the benefits of such vehicles to the wider public and acting as a catalyst for change. Next year we would like the scheme to also fund pedal-assisted electric bikes for consumers.”

Working with Transport Scotland, an agency of the Scottish Government, Energy Saving Trust Scotland has also been awarding European Regional Development Fund money through the Low Carbon Travel and Transport Challenge Fund, to help local authorities and organisations establish low carbon transport and active travel hubs. This ties in nicely with both the plans to boost walking and cycling and get more EVs on the roads.

Matthew believes that while infrastructure is important, so is the right support.

He added: “Advice and support to individuals and organisations helps to ‘lock in’ the benefits of financial offerings such as loan schemes, by helping both individuals and organisations make more informed travel and transport choices appropriate to their needs, for example.

“We provide tailored transport advice to 40,000 consumers every year via our Home Energy Scotland advice service and provide bespoke transport advice to over 400 organisations, and as interest in low-carbon transport continues to grow, we expect these numbers to remain strong.”

Source: http://www.energysavingtrust.org.uk/blog/scotland-serious-about-sustainable-transport

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Ideas In Partnership 2018 ©

Source: A National Statistics Publication for Scotland – Transport and Travel in Scotland 2016

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Ideas In Partnership 2018 © SECTION 5: FOCUS GROUPS

FOCUS GROUP 1, HELD AT JOHNSTON CARMICHAEL, THURSDAY 10TH MAY 2018 AT 12.00PM

A delegate list can be found in Appendix 3.

FOCUS GROUP 2, HELD AT THAINSTONE HOUSE HOTEL, THURSDAY 10TH MAY 2018 AT 6.00PM

A delegate list can be found in Appendix 3.

The groups were opened by the moderator who set the scene and gave the attendees some background information. The groups had been selected on their availability, demographics and willingness to participate in such a session.

THE “GETABOUT” BRAND:

Only 6 out of the total number of 20 attendees had heard of the “Getabout” brand and so they all said that this needed to be thought through.

For those that had heard about “Getabout”, this had been through the radio and / or through schools.

Both groups all agreed the concept was laudable and that it was important to make use of our resources and improve the environment.

Very few people are likely to go on to Google and search for sustainable travel so the client needs to really think how they are going to attract people to their site.

The site itself was seen to be tired and not very interesting and people felt if they were only going to connect people to Google maps, then there was no real benefit to the site.

The client needs to look more at app usage and speed of downloading information.

More information about “Getabout” and their services was also needed on the homepage. This information should be easily found, accessible and advertised at places such as railway stations, bus stations and airports as well as with all local hotels, conference and exhibition centres; basically, at as much “gathering” points as possible.

Someone mentioned using old fashioned maps where you pressed a button as to where you wanted to go and a light came on showing you the route – this is probably outdated now but it worked, so something more technologically advanced is what people are looking for.

Of the stakeholders, NESTRANS was known by far more of the business community, who had mostly not heard about “Getabout”, and this is probably because NESTRANS are associated with the Chamber of Commerce as well as other business groups and they have done many talks to business leaders.

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Ideas In Partnership 2018 © “Getabout” have not done any recognised promotional work to this group and the message from NESTRANS is more about transport infrastructure as opposed to different modes of transport and the variety of travel available to people.

“Getabout” was known far more by people with young children as parents had heard about it through school activities.

There would seem to be a need to clarify the brand and explain in more detail the role of the stakeholders.

The general public should get more information and education from “Getabout” and this is a role which ought to be increased going forward.

More training should be offered in schools and at work places and again this was seen as an action for “Getabout”. In Amsterdam, cyclists have priority and usage is much greater so we could perhaps learn from other countries. Borrowing bikes was seen as a good idea but others saw it as an open invitation for thieves.

CAR SHARING / CAR CLUBS:

Another perceived problem for “Getabout” was that although people liked the idea of car sharing and car clubs etc, no-one knew about it as shown in the main research. Only 3.5% of the people who answered the survey knew about Car Clubs (5.3% in Aberdeen City and 2.4% in Aberdeenshire), with only 18.5% of the respondents knowing about any of the car sharing schemes (24% in Aberdeen City, and 15.2% in Aberdeenshire).

Car sharing should be promoted more but it should also be recognised that for some this will never work and people can’t be penalised because of lack of taking this up.

Has there been any work done into how many people commute to Aberdeen and if so has this information been linked to car sharing in any way?

People did not know about car clubs. There appeared to be a disconnect between City and Shire. Were there enough cars? Were they only being promoted to council staff?

No-one in Inverurie had heard about the car club with the exception of the lady who used to work for the council. She explained that it was initially rolled out for council employees as it had been popular in London and Edinburgh. It turned out not to be practical and was hardly ever used.

Car sharing was seen as not practical for many as people were seen to have different lifestyles.

SUSTAINABLE TRANSPORT:

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Ideas In Partnership 2018 © The focus group attendees all thought that the concept and ideology behind “Getabout” was laudable and certainly important and there was no-one in any group that disagreed with the philosophy. Certain members of the group in Aberdeen felt it should be relatively easy for people to embrace the concept and get involved and several of the attendees took buses and trains or cycled or walked to work. Several of the Aberdeen group walked to the meeting, reinforcing the idea.

Those outside Aberdeen at the Inverurie group all had to take their cars as there was no other option to get there, and as Ideas In Partnership will state later on in this report, this is the crux of the problem and the barriers for any initiatives going forward particularly in the Shire.

More companies were providing things such as bike racks and showers and this was seen as a good thing. The moderator mentioned some of the government incentives such as bike mileage allowance, funding to purchase bikes and the like and this was seen as a good idea, but most people had not heard of these schemes until they went on the “Getabout” website.

They mentioned the fact that Holyrood were trying to encourage more sustainable transport options and one delegate felt this was a form of social engineering. It was felt that these sorts of initiatives discriminated against the poor and rural dwellers. It was felt that there was no money of any relevance being spent in rural areas.

BARRIERS TO UPTAKE:

The groups then described what they saw as barriers to all of the good intentions. One member cited the infrastructure as shambolic and another attendee said that bus times within the city could not be relied on so she had to stop using the bus to get to work as she was very often late and this jeopardised her job.

They feel that this government initiative was giving out mixed messages and it was felt that the amount of money spent on travel infrastructure in the area was far less than what was being spent in the central belt.

Queen Street station in Glasgow was used as an example – the new infrastructure there was going to mean a new journey of only 42 mins between Glasgow and Edinburgh whereas in Aberdeen one lady in the group said that it took her an hour and a half to get from Dyce where she lives to Bridge of Don where she works as there was no direct public transport link between the two areas.

There was, or seemed to be, no joined up thinking by the councils and certainly people felt that was a big part of the problem – who makes the decisions? Do they speak to real people? The planners in Aberdeen were seen to be the worst in the country – Dundee was seen as being streets ahead!

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Ideas In Partnership 2018 © Lack of good transport links is a form of inequality as if the poor have no cars they have to turn down jobs. This can also be heightened by the cost of fuel.

Train travel is expensive. A train ticket is more expensive than driving and often does not equate to needs and requirements. The marketing of fares is very unclear.

It was known that there were a minimum number of car parking spaces that had to be added for every domestic house but now less spaces are being given to offices to encourage different types of transport, but if these do not exist, then people could potentially be unable to take up offers of work. Parking permits mean that people are parking further and further out of the city centre. The new car park at the hospital was seen to have made a huge difference- but this only happened because of private sector money.

The airport is really unfriendly charging £10 for 17 minutes parking. There is no signage for hotels in airport. The £2 short stay parking fee is just ridiculous and is encouraging people to park beyond the airport where they are not supposed to.

POOR INFRASTRUCTURE:

With the new exhibition centre being built, why was there no direct rail link? Too many buildings in the way? It was felt that this exhibition centre should not have gone ahead before the transport infrastructure had been sorted and it was felt that the same issues could happen with the new football stadium at Kingswells.

The new Aberdeen Football Club – there should be a bridge to cross A944 but who will pay for this?

The Kingsford stadium may be better served by buses and with being just off the AWPR this will be good for traffic coming from the South. However, they should have thought about putting walkways in.

Most of the group would also like to see the potholes being repaired and to many this was more of a priority!

Even though we have mentioned how the Central Belt is ahead of us there is still no rail service from the airport to central Glasgow.

It was also mentioned that if Aberdonians found it hard to get around Aberdeen what about visitors. The general consensus was that it would be extremely difficult.

People in the Shire overwhelmingly felt the infrastructure was not in place to really be able to embrace a truly sustainable transport strategy.

For many areas in the North, there was not a rail service. Apparently the First Minister arrived in Aberdeen on a trip by rail to Aberdeen and asked what train did they catch to Fraserburgh?

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Ideas In Partnership 2018 © We have little or no duelled roads outwith Aberdeen and motorways none at all.

The new railway at Kintore was well received but it was hoped that it would not be like where little or no passengers get on and off outwith peak times and since this has opened there were less service stops at Stonehaven.

Congestion charges are not allowing certain types of cars into the city centre in places such as London. In these cities, there is an excellent public transport system which allows this to happen; unfortunately this would not be the case in Aberdeen.

It was felt by both groups that there was a lack of vision and leadership within the council.

There was a long discussion with both groups about the funding gap from both Scottish and National Governments. The further North you go the worse it became. No one would pay an Aberdeen emission charge as things stand at the moment.

Some thought we should stop building houses to allow for more road and rail links to be opened up, whilst others thought that buses should be taken back into public ownership. Everyone from the council to transport companies should listen to the customer and not do just what they want to do. Currently many of the bus routes were not going to the right places again think about no connection from Dyce to Bridge of Don.

Currently all agencies were using a sticking plaster approach, they need to stand back and look at the whole picture. There has to be a much more joined up approach. More services should be put on at peak times.

It was felt that it was not the bus and rail companies fault, but someone had to take ownership of the problem. These companies are losing money because of strict regulations.

Welcome to Aberdeen is a laugh when a 7 mile taxi journey from the airport can cost up to £40.

If cars are to be taken out of the city, then there needs to be more Park & Rides and better transport infrastructure from Shire.

In other areas the traffic seems to flow better with fly-overs and better traffic management. The new road from to Dyce is already congested because it has been designed wrongly.

At Dyce rail station there is limited parking. Often people waiting at or Inverurie do not get on the train as it doesn’t stop because it is full.

More town car parks need to build. Airport parking is a disaster and very expensive, so people wait in nearby industrial estates.

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Ideas In Partnership 2018 © The lady that lived in Dyce said that currently to get to Bridge of Don she has to take a train to centre of Aberdeen and then a bus. The same if you want to get to Westhill, not only is this costly but very time consuming.

It was felt by the Inverurie group that Aberdeenshire got a limited public service and was therefore forced on to the roads. The new station at Kintore was seen as positive.

It was felt there was a lack of integrated policies and the links between services was seen as being disjointed.

The AWPR was criticised for delay, lack of link roads and the blockages that were already happening around Goval.

One major positive difference will be taking lorries off Anderson Drive, so there was a feeling that the Haudigan development may not be needed. It was felt that roundabouts caused congestion and that we have lost an opportunity by not using oil money.

PUBLIC TRANSPORT:

Taking a bus, for some, still had a stigma attached to it and so people need to be re-introduced to bus travel and the benefits. In the central belt people use it much more and many of them are business people.

It was felt that Stagecoach were better than First Bus with regards to thinking about the customer and it seemed to be a more reliable service. The Coastrider was mentioned by one member of the group as being particularly good.

Many people would use the bus for social activities but the service terminated too early so people were forced to take taxis or drive.

The bus service in Aberdeen was seen as being unreliable and expensive unless you have a bus pass. Bus passes were welcomed by our token pensioners but even they felt they should be means tested. The cheap rail tickets such as the over 50’s were discriminatory against those people still working as they could not be used at peak times.

Does this mean that Scotrail and others imagine that no one over 50 is travelling for work or business?

The bus station is cold and unfriendly. It is also threatening. There is definitely not enough signage. First Bus has a bad app, Stagecoach not so bad. There should be an app with an overview of all transport. There should also be an interactive travel centre based in Union Square. The bus service from airport to Union Square was good but they, like everyone else were often held up.

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Ideas In Partnership 2018 © The usage of public transport, even if people could use it, was seen to be very expensive if more than one person was travelling. The car was seen as being much more convenient.

It was felt that the railways didn’t offer good prices with regards to tickets. Buses caused congestion and people couldn’t get moved because of them. In Inverurie, the congestion was getting worse. If you live in local areas you can navigate the best route depending on time of day, but visitors don’t know this.

Rail travel didn’t run late enough and currently there were no links to exhibition centre, airport or new football development.

PERCEPTIONS:

One participant said that Aberdeen City Council were going to stop commercial bins being left in the street and they were going to promote the use of bin stores. This was going to lead to more collections and therefore more vehicles on the road leading to more emissions and congestion. All this leads to the overall effect not being as efficient as we would all like. They are also not allowed to use lorries before 7am due to noise pollution.

Aberdeen is trying to do too little too late. The oil companies should have been asked to pay for new routes from Aberdeen to Peterhead, why did the local authorities not ask for this as they did in Shetland.

Taxi drivers are seen to be unfriendly.

We need to get rid of two councils there is only need for one.

FLEXIBLE WORKING:

Most people felt that flexible working was the way ahead and many companies were already offering this. Some of the group who worked for service companies said that this would not work for them. These included a chef, a shop worker and a waste management company.

The idea of more flexible working and the use of video conferencing is great in the city but it should be recognised that in is some rural areas the lack of broadband is still a problem.

As with the Aberdeen group, flexible working was seen as part of the answer with more use of video conferencing and digitalisation. The council now expects staff to work from home or in satellite offices.

France and Norway which are both more rural have far better broadband connectivity; again we have a lack of infrastructure.

With regards to more flexible working – could businesses subsidise employees to stay at home?

ELECTRIC VEHICLES / HYDROGEN BUSES:

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Ideas In Partnership 2018 © Electric cars were seen by only two members of the group to be the way ahead and even, the one gentleman who ran an electric van, could see that there were still issues to be sorted out. He said that he knew there were black spots in Aberdeenshire and on the day of the focus group the power points in Huntly and were not working.

The other members of the group felt that there were several issues:

 Cost of buying new  Lack of charging points  Time to charge

What happens if there was a surge in purchases and people had to queue at the few charging points? Some of the points were in council car parks and you would have to pay for your parking whilst charging, not exactly a great incentive!

The emissions from new diesel cars being a problem was also not believed by many so a lot of work needs to happen if this is going to be taken up by a large volume of people.

Some thought there was a demonisation of diesel engines and that false information was being fed to people. They felt that the current push towards electric vehicles was not practical in rural areas, where there were few charging points and too much distance between them. In fact it was stated that all this bad press was making diesel cars more affordable and more people were buying them which was not exactly what they had wanted. It was mentioned that diesel cars are in fact cleaner than petrol cars (See article in Appendix 1).

In London, it is buses and taxis that are polluting the air. It was felt that not only were electric cars expensive to purchase, but maintenance costs were high and the battery cells were also too expensive. If the government wants Scotland to go electric by 2040, then currently we do not have the generating capacity to make it happen.

The charging points were the key issue – Ellon currently has 2 – if more people go electric then there will be queues.

One delegate who used to work for the council said that electric vehicles are not used that much. They used to be used for mail runs but as they had to be charged so many times during the day, this was felt not to be cost effective – so this is not even a reality within the council.

When talking about electric cars most people felt that the hybrid would be a better option. It was felt that hauliers, farmers and others would not be likely to follow this strategy as the technology wasn’t nearly as advanced as it should be. People in these categories could not gamble on using electric and there being enough points available.

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Ideas In Partnership 2018 © The hills around Huntly were proving too difficult for the electric vehicles. There was a concern about the type of batteries being used and also currently the cost was much greater than traditional vehicles.

It was felt again there had to be incentives, so being able to use bus lanes was seen as an option but if the use of electric cars became successful – these would also become congested, it was felt that using electric cars would not help with emissions.

The Hydrogen buses had been heard of, but no-one really understood this technology so more information needs to be given. There was also a question about the sense of having the hydrogen depot at Kittybrewster, Aberdeen.

CYCLE LANES / WALKING

The AWPR will solve many travel issues but already businesses are suffering and there seems to have been no thought to linked roads or cycle routes, so this would appear to be a miscalculation. More emphasis has gone on tree planting as opposed to cycle lanes.

Cycle lanes, where they exist, are often not continuous which is very dangerous and what are the rules with regards to using bikes on pavements?

It was felt that the cycle routes in Aberdeen City and Shire were not safe. It was also felt by the non-cyclists in the group that the cyclists could be their own worst enemy by cycling aggressively on pavements and taking up too much of the road.

The group commented on an article in The Press and Journal where it was stated that £35m was to be spent on cycling and walking paths, but as the group rightly commented how much will be spent here and probably the amount will be so small that it will be next to useless.

There was a need to create safer walkways and encourage walking at lunchtimes. Starting up new groups was seen as being an initiative that ought to be organised and set up.

An initiative in the press about cycle routes, whilst welcomed, when broken down – how much will actually be going to this area?

£36m - £3.6m in the North East probably around £360k in Inverurie, which will have limited impact. Two of the Inverurie group were keen cyclists and one cycled daily to work but they said it was very confusing – cycle lanes had not been thought through. The road surfaces were appalling for bikes and the pot holes were very dangerous.

Cyclists can’t hear electric cars so an added danger to cyclists and a menace to cars.

Proper cycling paths should be built. Cities in Europe were cited as being good examples of how it can work. In Aberdeen the situation is worsened because of the lack of integration and lack of awareness of what is allowed. At Dyce there are 80 cycle racks, but no-one knows about

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Ideas In Partnership 2018 © them. There needs to be more facilities to tie up bikes – it was also noted that motorists do not like cyclists.

It was felt that cycle lanes should be integrated into pedestrian lanes and should be kept away from cars. Weather is also a big issue in Scotland from preventing more cycling.

On country roads, cycling is dangerous. Cars are too fast and there are too many blind corners.

HEALTH:

With regards to health everyone was in agreement that you only had to look at China where everyone wears masks all the time to know that we don’t want to go there, but there were other concerns such as obesity, smoking, drinking and drugs that were felt to be more important.

SIGNAGE:

If arriving by train – how do you know where to go? Bridge Street is unwelcoming, strangers do not know about The Green and the stairs are no use for elderly or disabled as with the stairs leading to the Trinity Centre- should there not be an escalator?

It was felt that visitors to Aberdeen must find it very difficult to get around as there was no clear signage. There was no clear connection out of the railway station. The bus station is for only one bus company, not both.

There is no tourist information – what is needed is simple instructions. Bridge Street is not pedestrian friendly, and the stairs through the Trinity Centre or the Green are no use for people who are not incredibly fit, and how would people know to get there?

Dundee was felt to be so much better and that was because of their Director of Planning. They have a “can do” attitude. Our councils don’t speak to each other.

INCENTIVES:

In Geneva, they give all visitors a free public transport ticket which is a really welcoming gesture.

You only need to think about how, even though not in central Glasgow, how Merchant City has flourished.

The heart of the city needs to change. There needs to be more pedestrianisation and covered areas.

Another suggestion was to have more motorcycles, scooters and electric bikes – these could be hired.

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Ideas In Partnership 2018 © One focus group attendee was originally from Norway where she said there was a boom in electric cars. Charging points are everywhere and the government gives large incentives to get people to use them.

There are also toll roads in Norway where there is a charge for using them but if you have an electric car then you do not have to pay (another great incentive for usage).

In Norway most large companies have charging points for the use of their employees. Taxis are not currently electric but some are hybrids.

We asked the group if there were incentives that would encourage them to go electric. The answer was no as they felt that currently the pricing does not stack up. £70 - £80 for 300 miles is just not cost effective.

CLOSING REMARKS (ABERDEEN):

 Businesses and general public should be more involved – set up social media groups. Ask for suggestions  Do more surveys – gauge opinions  More walking and cycling groups  There needs to be proper planning and leadership – go back to drawing board  Stop political infighting  Look at social corporate responsibility  Sustainable transport should be for everyone not just for a few  There needs to be a tie up between City and Shire  Cost and reliability of transport is an issue. It impacts on work if it does not run smoothly  Encourage engagement  Empower people and businesses

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Ideas In Partnership 2018 © CLOSING REMARKS (INVERURIE):

 Raise awareness of what is available already  Better planning / leadership  Get the right people sitting round the decision tables – business people and people from all walks of life  In rural areas we need cars and the roads have to be up to a certain standard  Make things happen  Lack of funding from central government  Incorporate the two councils  Get fresh eye / have vision  Let us wait and see what AWPR brings  Look at Dundee, Amsterdam, Geneva and Norway as examples  The infrastructure must be in place first, not as an after thought  Education  Communicate on social media  Better PR  Give incentives  More affordable public transport  Make rail platforms more user friendly  More parking at railway stations

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Ideas In Partnership 2018 © SECTION 6: ABERDEEN CITY COLLATION

Q1. Do you understand the term ‘sustainable transport’?

YES 105 70% NO 45 30%

This is extremely high and shows that the overall Government aims are resonating with the general public.

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 146 97.3% NO 4 2.7%

Again, this is a high score (97.33%) and indicates that in general terms the public endorse all the aims and objectives of “Getabout”.

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3) in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Most important) 55 36.7% 2 (Important) 34 22.7% 3 (Least important) 61 40.6%

Reduce environmental impact:

1 (Most important) 48 32% 2 (Important) 60 40% 3 (Least important) 42 28%

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Ideas In Partnership 2018 © Improve health:

1 (Most important) 46 30.7% 2 (Important) 57 38% 3 (Least important) 47 31.3%

Congestion seems to be the area that most of the respondents would like to eliminate but the second choice of reduce environmental impact scores very highly in the ‘important’ category and in fact if you add up most important and important, reducing environmental impact would come out on top.

Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

We have grouped responses to this question to make it easier to read and interpret. We know there are some areas that could go in various sections but we had to work with multiple answers.

Improved public transport:

More people on buses 10 Better public services - buses and trains 10 Better bus routes and more cycle lanes – especially in country 2 Better buses and trains - bus service from shocking 1 Better local transport 1 Better low cost fares and more regular buses 1 Better public transport and rail link to airport - to get you from Dyce station to 1 airport. There is a bus that goes every 30 mins to airport from Dyce station Better more affordable public transport options 1 Better public transport links to reduce the number of cars on the road and 1 therefore reducing congestion and air quality. Better bus service, non diesel (fossil fuel), park and ride better subsidised too 1 expensive at moment. Bus companies should have to run non profitable routes as they make huge profits Better connected bus routes/more bike lanes 1 Better public transport links to reduce the number of cars on the road and 1 therefore reducing congestion and air quality. Better public transport/cleaner buses/electric vehicles at an affordable price 1 point/car sharing/cycling (bike scheme)

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Ideas In Partnership 2018 © Better transport links. Invest in better buses so they are not always breaking 1 down - it would stop people from being discouraged to use them Cheaper and more accessible transport options 1 Cheaper bus fares/more hydrogen buses /more frequent trains 2 Cheaper public transport 1 Eco buses, better routes/timetables, better cycle routes 1 Electric buses, less cars, cheaper transport. 1 Encourage use of public transport and bikes. This should go in pair with providing 1 reliable public transport and more cycle paths and subsidies for electric vehicles Everyone should use public transport as much as possible and walk to work if 1 they can Improve public transport in rural areas and connect to transport hubs 1 Improvements to the rail and bus networks. 2 Increased and improved public transport/reduced cost of bus services 1 Make better bus and rail transport 1 More buses to different jobs 1 More park and rides 1 More and improved public transport. Public should use more 4 Tram to the airport 1 Everyone should take a bus or train when they can or walk, especially if near work. 3 Better park and ride options/better bus service and prices/More cycle lanes 1 Train improvements in Dyce especially and bypass 1 TOTAL 58

Improved environmental issues:

Air quality - reduce diesel vehicles on road 1 Ban diesel operated buses 1 Hydrogen buses - good idea 1 Less traffic on the road 2 Less diesel transport/better public transport/Inver not as good as it used to be 1 Zero emission zones in cities 1 More wind turbines (using green energy) would be a beneficial way of cleaning the environment. 1 Pedestrianise where possible/lower emissions 1 Reduce emissions on all transport 2 Bike roads aren't great, so I walk a lot. Agree with hydro buses. We need more charging points. 1 More shared transportation and cleaner 1

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Ideas In Partnership 2018 © Stop using electricity and cars, but won't happen! 1 More hydrogen buses/Better planning 1 TOTAL 15

Improved infrastructure:

Better infrastructure 1 Better road systems and transport connections. 1 Have a joined up traffic/transport system. 2 Improve bus lanes/unsure if AWPR will help? 1 Finish the bypass - been talking about it since the 60s 1 Get rid of diesel transport. AWPR. Encourage no cars for short distances. Buses on dedicated lanes only. 1 Improve road infrastructure. Heavy investment in public transport, particularly in rural areas. 2 Improvement in road infrastructure - Aberdeen is the worst in the country 1 Bypass/city bike scheme 1 AWPR and pedestrianise Union Street 1 AWPR is going to be a big help. Cycling in city is too dangerous, better if we had cycle lanes 1 Lacking infrastructure in Aberdeen compared to other cities - need better public transport and a more joined up approach for all types of travel 1 Looking forward to new bypass - reduce congestion and a lot of traffic at Dyce 1 Better transport planning such as well thought out one way systems in the city/pedestrian areas in centre/Lower emissions 1 More vehicles made with less toxic chemicals 1 Open AWPR earlier, reliable buses 1 Open up bypass for a start/reduce rush hour traffic through Dyce 1 Study of junctions/roundabouts to reduce queues. 2 The AWPR will help - less HGVs will be going through the town centre and alleviate congestion 1 TOTAL 22

Sustainable travel:

Offer more car sharing incentives 9 Better promotion of car sharing/better use of park and ride/better bike lanes/incentives to walk and cycle 1 Electric cars would be a good thing, but they need to provide more charging points 1 Electric trams and cars/government grants 1

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Ideas In Partnership 2018 © Better road networks, electric vehicles, car sharing, walk/cycle to work 1 Better transport within the centre for people to use/more 1 powerpoints for electric cars Make sustainable travel safer and more realistic/reduce cars 1 More electric cars and charging points 1 More hybrids 1 Use more electric cars and have more charging points in the city/shire/have a better bus service to encourage more people to use public transport 1 Ban cars from sections of Union St/wider lanes for cyclists/bring back trams - Union St/electric cars 1 TOTAL 21

Active Travel:

Encourage walking 3 Do more car sharing, walking and cycling. 1 Pedestrianise Union Street 5 Encourage more walking/more safe cycling routes 1 Everyone should walk more and take the bus where possible 1 If people would walk more/car share 1 Have more bike lanes and introduce more park and rides. 1 More and safer cycle lanes/bypass will help! Reliable buses/cycle to 1 work schemes More and safer cycle lanes/more cycle to work schemes 1 More cycle lanes on key commuter routes/incentives for companies to encourage cycling and use of buses (buses are way too expensive) 1 More cycle routes and awareness/better bikes like Poland - keeps back straight and better posture/comfort 1 Walk where possible/use more public transport/cycle 1 Stop using her car and start walking 1 Reduce car movement 1 TOTAL 20

Other:

Don't know 5 Better education 1 Bring back horse and carts/what happened to the rickshaw idea? 1 All good ideas 3 We could all stay at home - a lot of unnecessary travel 1 Lower prices/more accessible transport 1

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Ideas In Partnership 2018 © Start charging cars to come into the city 1 Have less HGV's going through town. At Westhill, lorries overtake buses on the small B roads - the roads are narrow enough as they are. 1 TOTAL 14

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Positive thoughts towards sustainable travel:

Good idea / positive / agree / should be encouraged 52 I support all types of sustainable transport and cycle lanes should be developed within the city 1 I think it can only be a positive to have better ways to travel in Aberdeen/shire 1 I'm happy to use any of these modes of transport where time allows it 1

In favour of all - health and environment are very important to her and valued 1 very highly

I support all types of sustainable transport and cycle lanes should be developed within the city 1 I think it can only be a positive to have better ways to travel in Aberdeen/shire 1 I'm happy to use any of these modes of transport where time allows it 1 In favour of all - health and environment are very important to her and valued very highly 1 It would benefit everyone 1 Think it's a good idea if everyone uses it 1 Great - use bus most of the time especially going into town 1 I think public transport is the best way of getting about the city as it reduces traffic 1 Everyone should take a bus or train when they can or walk, especially if near work. 2 Happy to cycle and use all forms of public transport/like driving but feel guilty if on my own, but not car sharing! 1 They should be encouraged and improved on. 1 Use park and ride, do a bit of walking - all good 1 Very keen, but only if cost effective and time saving. 1 I agree with it but prefer to have own car for accessibility. Sustainable travel good for short journeys only 1 TOTAL 71

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Ideas In Partnership 2018 ©

Negative Thoughts:

Hate fact of buying a ticket, then not guaranteed a seat. Noise pollution and pack mentality put me off 1 The bus system in Aberdeenshire is not very good 1 Isn't used as much as should be 1 Public transport overpriced, unreliable, dirty. Cheaper to drive 2 One train per hour in Dyce is not enough. In Dyce they have a platform only and no facilities. 1 Not bad in Aberdeen (cycle paths need improvement though) but shire public transport can be very unreliable especially in winter time 1 TOTAL 7

Public Transport:

Better provision e.g. buses etc/reduce costs and reduce the costs 2 Aberdeen is worst place I have ever experienced. Costs are too high for buses and trains, and they are constantly late 1 Active travel is good for families from a social and sustainable point of view but public service prices should be reduced 1 Better bus routes and more cycle lanes 1 Better public transport links to reduce the number of cars on the road and therefore reducing congestion and air quality. 1 Better road systems and transport connections. 1 Better transport links. Invest in better buses so they are not always breaking down - it would stop people from being discouraged to use them 1 Electric buses, less cars, cheaper transport. 1 Electric cars would be a good thing, but they need to provide more charging points 1 Have more bike lanes and introduce more park and rides. 1 Improve road infrastructure. Heavy investment in public transport, particularly in rural areas. 1 Improvement in road infrastructure - Aberdeen is the worst in the country 1 Improvements to the rail and bus networks. 1 Not bad in Aberdeen (cycle paths need improvement though) but shire public transport can be very unreliable especially in winter time 1 The bus system in Aberdeenshire is not very good 1 Better public transport options and reduced costs 2 Better bus routes and more cycle lanes 2 People should take more public transport. 1

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Ideas In Partnership 2018 © H2 buses often break down - needs to be looked at/Peterhead - Ellon - Aberdeen links - train/bus electric 1 They are all under used and the public should be encouraged to use them 1 rather than taking their own car. Electric buses, less cars, cheaper transport. 1 TOTAL 24

Infrastructure:

Improve road infrastructure. Heavy investment in public transport, particularly in rural areas. 1 Improvement in road infrastructure - Aberdeen is the worst in the country 1 Improvements to the rail and bus networks. 1 Study of junctions/roundabouts to reduce queues. 1 Pedestrianise Union Street. 1 Have a joined up traffic/transport system. 1 TOTAL 6

Convenience issue of taking car etc:

I agree with it but prefer to have own car for accessibility. Sustainable travel good for short journeys only 1 If you can use these facilities great, but a lot of people need to get to work quickly and driving is more efficient 1 Prefer to drive, but thinking of buying an electric car 1

Use car most as it is quicker - time is of the essence and it is cheaper than bus 1 and more direct

If you can use these facilities great, but a lot of people need to get to work quickly and driving is more efficient 1 Use car most as it is quicker - time is of the essence and it is cheaper than bus and more direct 1 TOTAL 6

Health and Safety/Environmental concerns:

AWPR is going to be a big help. Cycling in city is too dangerous, better if we had cycle lanes 1 Ban diesel operated buses 1

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Ideas In Partnership 2018 © Get rid of diesel transport. AWPR. Encourage no cars for short distances. Buses on dedicated lanes only. 1 Have less HGV's going through town. They are at Westhill, lorries overtake buses on the small B roads - the roads are narrow enough as they are. 1 It has to be better integrated and safe. 1 Walking and cycling best - but not so safe in city 1 Ban diesel operated buses 1 Get rid of diesel transport. AWPR. Encourage no cars for short distances. Buses on dedicated lanes only. 1 It has to be better integrated and safe. 1 Walking and cycling best - but not so safe in city 1 TOTAL 10

Sustainable Car transport:

Less cars on roads 6 Car sharing is a good thing 3 Better if sharing car to reduce cars on the road 1 Do more car sharing, walking and cycling. 1 Electric cars would be a good thing, but they need to provide more charging points 1 TOTAL 12

Rural Issues:

Lack of rural provision etc 3 Difficult in the rural areas. 1 Handier to take the car 5 TOTAL 9

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Ideas In Partnership 2018 © Active Travel:

Cycling is excellent where practical 1 Encourage walking 1 Everyone should walk more and take the bus where possible 1 I walk everywhere - 70 mins round trip each day 1 Not enough cycle lanes. 1 I would rather walk than wait for a bus. Cycle if safe access/good routes were available 1 Tries to walk to work as much as she can - takes half an hour 1 He doesn't drive, so cycled 15 miles this morning (to Culter and back) and walked 5 miles with the dog 1 Have more bike lanes and introduce more park and rides. 1 TOTAL 9

Other:

Don't know 18 In theory it’s a good idea, but not so much in practice 4 I use it all the time as I don't drive but disappointed that Dyce rail line temporarily closing May – Oct 1 There is a lot of unnecessary travel 1 Prefer to drive, but thinking of buying an electric car 1 Have to take bus - can't drive due to health 1 No option but to take car because work in Westhill 1 Will reduce pollution and improve health 1 TOTAL 28

The reason these totals do not add up to 150 is because some people had multiple answers.

Q6. Have your views changed over time?

YES 31 NO 100 No opinion 14

Unfortunately this answer shows that there is still a lot of work to be done.

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Ideas In Partnership 2018 © If yes, what has caused this change in attitude?

There's too much congestion now 7 Important to reduce environmental impact 6 Education and awareness 5 Age 4 Walking and cycling keeps you fit and healthy 3 Age and have had good experience using other services 2 Shifted to anti diesel. 2 We need better rail and train services 2

Note this question was only asked of 31 who answered yes.

If no, what has made you come to this decision?

Always been like this 52 Always agreed with sustainable travel 6 Nothing has changed in Aberdeen City / Shire 4 There has always been congestion 3 Everything is too expensive 3 Getting out and about is more healthy 3 Like the reliability of my own car 2 There doesn't seem to be any advancement or any changes. There is also not much promotion or talk about it. 2 We have not started - This region is a disgrace and not thought through 2 Options aren't very user/child friendly when you have children 2 We need more regular transport 2 Area is not cycle friendly 2 A life and work balance has enabled me to get used to my local transport 1 Aberdeen has always been lacking in infrastructure - look how long it has taken for us to get the AWPR? 1 People should walk where they can and leave car at home 1 Too much emissions - people should be encouraged to cut down 1 Transport system and infrastructure is very slow. Improvements are much less than in other areas! 1 Watching documentaries on how pollution is affecting the environment. 1 We are working and progressing towards sustainable transport in general. More efforts should be made in the Shire. 1 I work in A & E so I see the effects of lack of exercise 1 I have always used public transport 1 Getting from A-B takes so long via public transport 1 Government mucked up years ago by encouraging diesel - they should make their minds up! 1

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Ideas In Partnership 2018 © I have travelled to many cities/countries - they are all far superior to Aberdeen - we should sack those on council and start again! 1 I can't drive for health reasons, but I always walk or cycle - too many people are lazy and jump in the car 1 I have grandchildren and am concerned about their health 1 I think having more transport systems will help more people use it 1 I'm a biology student, a lot of course work covers this area 1 It is a lot better for the environment and important that we take care of the world around us. 1

Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 142 (94.7%) 8 (5.3%) Car Club 117 (78%) 15 (10%) 18 (12%) Electric cars / vehicles 132 (88%) 18 (12%) Public Transport Y N D/K Taking a bus 145 (96.7%) 5 (3.3%) Use of park and ride facilities 139 (92.7%) 9 (6%) 2 (1.3%) Taking a train 147 (98%) 1 (0.67%) 2 (1.3%) Active travel Y N D/K Cycling to work / education 141 (94%) 9 (6%) Walking to work / education 139 (92.7%) 11 (7.3%) Cycling for recreational journeys 147 (98%) 3 (2%) Walking for recreational journeys 147 (98%) 3 (2%)

This is a resounding endorsement of sustainable travel and should be seen as such. The problem though is when we look at the next table re participation and the positivity vanishes. What are the reasons for this and what, if anything, can or is being done to change these statistics?

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Ideas In Partnership 2018 © Participate in:

Sustainable car travel Y N N/A Car sharing 36 (24%) 114 (76%) Car Club 8 (5.3%) 124 (82.7%) 18 (12%) Electric cars / vehicles 16 (10.7%) 134 (89.3%) Public Transport Y N N/A Taking a bus 109 (72.7%) 41 (27.3%) Use of park and ride facilities 49 (32.7%) 101 (67.3%) Taking a train 113 (75.3%) 37 (24.7%) Active travel Y N N/A Cycling to work / education 59 (39.3%) 91 (60.7%) Walking to work / education 79 (52.7%) 71 (47.3%) Cycling for recreational journeys 95 (63.3%) 55 (36.7%) Walking for recreational journeys 139 (92.7%) 11 (7.3%)

For those that do not participate in or use, what are the barriers?

Car sharing:

Retired 27 Don't use 17 Always make use of public transport or walk 12 Don't drive 11 Not practical 9 Location of work 8 Don't have anyone to car share with 8 Work shifts 5 Too much hassle 3 Work offshore 3 Don't like it 3 Can't due to childcare issues 2 Don't know how to go about this 2 I need car for work 2 People are less sociable 2

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Ideas In Partnership 2018 © Car Club:

Don't use 38 Retired 27 Don't know what this is 18 Don't know of one locally 15 Don’t drive 14 Always make use of public transport or walk 9 Not practical 6 Don’t like it 3 Work offshore 3 Need own car for work 2 Prefer own car 5 Can't afford to use this 1 Can't due to childcare issues 1

Electric cars / vehicles:

Don't own one 37 Retired 27 Too expensive 21 Don't drive 11 Not enough charging points 11 Always make use of public transport or walk 7 Prefer my own car 6 Not practical 5 Not evolved enough yet 3 Works offshore 3 No incentives to use 2 Too dangerous for blind / cyclists 1

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Ideas In Partnership 2018 © Taking a bus:

Lacking reliability 10 Don't use 7 Not a good service 6 Prefer to drive 6 Not practical 5 Prefer to walk / cycle 4 Too expensive 3

Use of park and ride facilities:

Don't use 43 I live in city centre 13 Don't drive 11 Don't have one locally 11 Prefer to walk / use public transport / cycling 10 Prefer to use car 6 Location of work 2 Don't like it 2 Not practical 2 Not child friendly 1

Taking a train:

Don't use 16 Poor service / facilities 8 Bus is better as its free 3 Prefer to use car 2 Location of work 2 Prefer walking or bus 3 Not practical 2 Too expensive 1

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Ideas In Partnership 2018 © Cycling to work / education:

Too far 30 Retired 28 Too dangerous 11 Not practical 6 Don't own a bike 4 Prefer to walk / take bus 4 Works offshore 3 Don't work 3 Can't due to childcare issues 1 Lacking infrastructure 1

Walking to work / education:

Too far 33 Retired 28 Don't work 3 Works offshore 3 Too dangerous 2 Not practical 2

Cycling for recreational journeys:

Too old 24 Don't bike 18 Don't own a bike 7 Too dangerous 2 Can't due to health issues 2 Prefer to walk 1 Too far 1

Walking for recreational journeys:

Prefer to take car 8 Can't due to health issues 2 Don't have time 1

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Ideas In Partnership 2018 © Q8. Does your employer promote flexible working or working from home?

Yes, working from home 30 25.4% Yes, flexible 33 28% NO 55 46.6%

Q9. Do you work from home:

Regularly 10 Occasionally 20

Q10. Does your employer promote healthy and sustainable transport choices?

YES 49 41.5% NO 69 58.5%

If yes, what?

Showers 18 Cycle to work scheme 17 Changing rooms 14 Bike racks 12 Bike lockers 8 car share scheme 4 Cycle purchase scheme 4 Employee lockers 3 Bike shelters 2 Shuttle bus 2 discounted public transport 2 smart cars 2 Virtual Private Network (VPN) from home during adverse weather 2 Bus discount 1 Discounts for car maintenance 1 Electric charging points 1 Electric pool cars 1 Built in gym 1 Hydrogen transport 1 Incentives 1 On campus buses 1 Our company car drivers receive yearly testing for environmental impact 1 due to their driving

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Ideas In Partnership 2018 © Pool cars 1 Reduced cost car club access 1

Q11. Is there anything more you would like them to offer?

No 36 Cycle to work schemes 3 More working from home 2 Bike shelters 1 Car sharing schemes 1 Discounted public transport 1 Health challenges 1 Look at other authorities options/pilot scheme 1 More parking spaces 1 Safer places to store bike at work 1 Step challenges 1

Q12. Would you like them to?

YES 25 NO 44

If yes, what do you think they could do?

Don't know 5 Car share schemes 3 Discounted public transport 3 More walking schemes 2 Better service on a Sunday (buses don't start until 9:00 am and no trains at 1 that time) Better work from home options 1 Car sharing vouchers/promotions 1 Electric vehicles 1 Financial assistance 1 Mileage allowance for cyclists 1 More flexible working 1 Points scheme for cyclists 1 Pool cars 1 Promotions if you walk to work (e.g. give a voucher for healthy eating) 1

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Ideas In Partnership 2018 © Supplying high visibility clothing and lighting 1 Tax breaks for cycling and using public transport 1

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 37 24.7% NO 113 75.3%

This shows that a lot of work still needs to be done.

Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 8 TV 8 At a school event 2 At a public event 9 Facebook 11 Twitter 1 Youtube 0 STV Player 0 Bus advertising 5 Bus shelter/billboard 3 Train station digital screen 0 Magazine 2 Other - what? 1

Colleague mentioned in passing 1

This is more than 37 as some people gave multiple answers.

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 27 73% NO 10 27%

This shows that if awareness was increased it does have a positive effect.

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Ideas In Partnership 2018 © Comments:

Yes because of this survey 5 Knew of it before 2 A little, I need to investigate more 1 Changing to hybrid electric cars 1 Good idea 1 Good idea what they put across but difficult to put into practice 1 Not really as I have been aware and involved with friends 1 Very much so 1 Yes but it would not make any difference to me 1 Yes it shows there are more options available and work is being done 1 Yes, as I hear the radio a lot 1

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Nothing 62 Already use as much sustainable transport as possible 16 Better public transport 10 Cheaper public transport 6 Incentives 6 Better bus service 5 Need a well thought out integrated transport system and safe cycle lanes 5 Better cycling infrastructure 5 Prefer to use car 4 Better rail links / reinstate rail links 4 Better infrastructure 3 More awareness needed 3 Options to work from home 3 Cheaper electric vehicles - longer range and more charging points 2 Less financial constraints on alternative transport 2 More public transport choices 2 Prefer to use car as work shifts 2 Better transport links to beach 2 Good idea but not practical 2 More child friendly options 2 Better bus shelters to deal with Aberdeen weather 1 More charging points for electric vehicles 1 More minibuses in the town (similar to Uber cars) 1 More regular trains at weekends 1 Already use a fuel efficient car 1

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Ideas In Partnership 2018 © Provide facilities such as showers, racks, lockers etc for alternative travel 1 Already walk everywhere 1 Would consider an electric car now 1 Need another bus company 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 10 6.7% Likely 26 17.3% None / neither 90 60% Unlikely 23 15.3% Very unlikely 1 0.7%

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 63 42% NO 87 58%

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 22 NO 128

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Ideas In Partnership 2018 © Demographics:

Where do you travel to for work / education:

Aberdeen 71 Dyce 10 Aberdeen City Centre 7 Offshore 3 Westhill 3 Abroad 2 Clinterty 2 Dundee 2 Inverurie 2 Newmachar 2 Worldwide 2 AECC 1 All over Scotland 1 Altens 1 Beach 1 Cove 1 Foresterhill 1 Garthdee 1 Laurencekirk 1 Montrose 1 Perth 1 Turriff 1

Where is your home?

Aberdeen 79 Dyce 22 Aberdeen City Centre 7 Inverurie 6 Westhill 6 Ellon 4 Bucksburn 3 Kintore 3 Bridge of Don 2 2 2 Aberdeenshire 1

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Ideas In Partnership 2018 © Balmedie 1 Belhelvie 1 Cove 1 1 1 Kingswells 1 Laurencekirk 1 Newburgh 1 Newmachar 1 1 Old Aberdeen 1 Peterhead 1 Stonehaven 1

Gender:

Male 75 50% Female 75 50%

Age:

16-25 23 15.3% 26-35 30 20% 36-45 27 18% 46-55 23 15.3% 56-65 29 19.3% 66+ 18 12%

Employment:

Homemaker 3 Pensioner 27 Student 9 Part time worker 16 Full time worker 82 Self Employed 10 Unemployed 3

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Ideas In Partnership 2018 © What industry do you work in?

Oil and gas 21 Hospitality 9 Education 8 Retail 6 Construction 5 Local government 5 Law 4 Administration 3 IT 3 NHS Grampian 3 Property 3 Solicitors 3 Telecoms 3 University 3 Accountancy 2 Architecture 2 Care 2 Design & print 2 Life Science 2 Marketing 2 Pilot 2 Private health care 2 Social care 2 Sport & leisure 2 Car sales 1 Delivery driver 1 Green energy 1 Landscape gardener 1 Local harbour board 1 Management consultancy 1 Prison service 1 Third sector 1 Waste management 1

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Ideas In Partnership 2018 © SECTION 7: ABERDEENSHIRE COLLATION

Q1. Do you understand the term ‘sustainable transport’?

YES 170 68% NO 80 32%

This is a very similar percentage to that of Aberdeen City.

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 234 93.6% NO 16 6.4%

This result almost mirrors what was said in Aberdeen City.

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3) in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Most important) 103 41.2% 2 (Important) 68 27.2% 3 (Least important) 79 31.6%

Reduce environmental impact:

1 (Most important) 51 20.4% 2 (Important) 82 32.8% 3 (Least important) 117 46.8%

Improve health:

1 (Most important) 96 38.4% 2 (Important) 100 40% 3 (Least important) 54 21.6%

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Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Public transport:

Better / cheaper public transport 47 Reinstate train links 12 More public transport 15 Buses are good idea but really expensive - costs too much on the bus compared to driving every day to Aberdeen (£100 per month on bus from Stonehaven to 1 Cove) Buses are not frequent enough compared to other cities. Trains are cheap to get to work but timings are wrong – eg to Aberdeen gets in at 1 9:05am. Nothing arrives at work times or leaves Everyone to use public transport where possible but to give everyone 1 discounted transport tickets to encourage everyone to use public transport More park and ride facilities 1 Put more money up past central belt/better trains & buses 1 Put on more free buses 1 Encourage more people to use buses and trains/I have an electric car and electric bike and charge it at my own house - there is also an electric charger in 1 the car park at the square in Stonehaven TOTAL: 81

Environmental:

Reduce emissions / reduce traffic / get rid of lorries 25 Less cars on road 19 Greener buses 3 Have exclusion zones in towns / cities 2 Difficult thing to achieve - remove one damaging fuel and replace it with 1 another/congestion - flexible working/buses/trains Government initiatives for bio-fuels 1 Increase price of fuel 1 More reliance on nuclear energy 1 Reduce fuel prices. Better public transport. Cheaper public transport 1 Run more hydrogen vehicles 1 TOTAL: 55

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Ideas In Partnership 2018 © Infrastructure:

Better infrastructure 12 Better cycle infrastructure 3 Better planning in construction of housing estates and retail parks/avoiding where there is already congestion and infrastructure unable to cope or not 2 available We can't do anything as need the high street - main thoroughfare for traffic 1 TOTAL: 18

Sustainable car travel:

Promote car sharing 36 More electric / hybrid cars 11 Encourage alternative options 10 Better charging points for electric vehicles 3 Cheaper electric cars 1 Easier access to sustainable transport 1 Ensure sustainable travel is safe 1 More sustainable transport provided so people can get to work/there is only 1 bus from Banchory to Stonehaven so if car breaks down you have to go into 1 Aberdeen and then Stonehaven TOTAL: 64

Active travel:

Encourage people to walk more 5 More bikes to work / education 2 Pedestrianised areas 2 Walk more 2 Promote healthier options - walk more, cycle and improve public transport 1 TOTAL: 12

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Ideas In Partnership 2018 © Other:

Don't know 10 People prefer to get around on their own 3 Employers should encourage 2 Nothing - it's just the way it is 2 Bring back horse and cart! 1 Don’t think much can be done unless a law is enforced 1 Higher taxes on vehicles 1 TOTAL: 20

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Positive thoughts:

Good idea / positive / agree / should be encouraged 83 Use alternatives as much as possible anyway 8 Feel strongly about this and trying to improve 1 Good initiatives in schools 1 Good thing - anything to improve health 1 Great idea as would stop big queues into Aberdeen 1 Important - should be more available 1

Negative thoughts:

Good idea but not always practical 31 Needs improvement 3 Britain doing far too much - could be put towards other things 1 Never use them 1 No feelings - weather here doesn't make you want to walk or cycle 1 Terrible in this country - Europe gets it right. Considering getting car due to 1 poor train service Think it’s all nonsense! 1

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Ideas In Partnership 2018 © Sustainable travel:

Happy to use alternative transport 6 Car sharing only works if people are going to same place at same time 2 Everyone should try and use sustainable travel 2 Alternative transport would help stop congestion 1 I would use car share if it was available and time allowing I would walk 1 More people should be using car sharing 1

Public transport:

Better / cheaper public transport needed 15 I use bus regularly anyway 8 Better rail services in Shire 6 Good bus service 6 More direct buses for faster travel 2 I love the train - prefer it to driving 1 Public transport is good to reduce congestion 1 Train is really good (£6 return from Stonehaven to Union Square) 1

Infrastructure:

Better accessibility to services 4 Cycling would be good if we had cycle lanes 3 Better infrastructure needed 2 Better cycling infrastructure 1

Convenience:

Prefer to use car 6 Good idea if your place of work is local but most people need to drive 2 Not practical for working people 2 I think people should try and walk to their destination but it is hard to do if too 1 far away

Environmental impact:

Better in the long term 6 In favour of anything beneficial to health and environment 1

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Ideas In Partnership 2018 © Rural areas:

Not practical for rural areas 15 Easier to implement in City than in Shire 1

We use pool car which is really handy in town but not so practical in rural areas 1

Active travel:

I would happily travel via bike or another method of transport 1 Walking and cycling in towns to be encouraged by employees - incentives from government for not using company vehicles to get from home to work 1 where possible Walking should be encouraged 1

Other:

Don't know 11 If it was promoted more then there might be more widespread use 4

Q6. Have your views changed over time?

YES 75 30% NO 125 50% No opinion 50 20%

If yes, what has caused this change in attitude?

Too much congestion now 14 Want to improve the environment 14 Getting older and more aware of it 13 More coverage and awareness through media / press 10 Want to improve health 3 Having children makes you more aware 3 Less important to me as don't work in City 2 A lot of traffic and pollution 1 Because I drive now I don't think of using other methods of travel much 1 Bus service isn't good - unreliable 1 Cutting services in rural areas - more awareness 1 Cycling to work has been a big help 1 Employer is proactive and there's been more about this in news etc 1

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Ideas In Partnership 2018 © I used to drive car 7 days a week but because of ill health had to give up driving. Have a bus pass - the buses just now are not reliable as they change bus times 1 every other month Lack of reliable bus service 2 More aware now moved into the country 2 Seeing more cars in busy areas and less people taking public transport has made 1 me think this Started driving so more aware of impact 1 There used to be a lot more buses from Banchory to Stonehaven but they've been 1 reduced - not sure if you can get bus - only mon-thurs Times have changed 1 Use different modes of transport now and bought pool car 1

If no, what has made you come to this decision?

Always been like this 43 No answer 28 Prefer to use car 12 Always used public transport 11 Alternative methods are too expensive 10 Always encouraged this 8 Infrastructure and planning is totally disjointed and nothing ever gets done 4 There has been no real effort to promote this. Government pay 'lip service' to the 2 idea We need better public transport 2 Concerned for the environment 2 I used to work in Aberdeen and I have been stuck in traffic for long periods of time. 1 This could be reduced if people shared vehicles

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Ideas In Partnership 2018 © Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 236 (94.4%) 14 (5.6%) Car Club 149 (59.6%) 27 (10.8%) 74 (29.6%) Electric cars / vehicles 211 (84.4%) 37 (14.8%) 2 (0.8%) Public Transport Taking a bus 242 (96.8%) 8 (3.2%) Use of park and ride facilities 224 (89.6%) 25 (10%) 1 (0.4%) taking a train 242 (96.8%) 6 (2.4%) 2 (0.8%) Active travel Cycling to work / education 216 (86.4%) 33 (13.2%) 1 (0.4%) Walking to work / education 231 (92.4%) 18 (7.2%) 1 (0.4%)

Cycling for recreational journeys 235 (94%) 14 (5.6%) 1 (0.4%)

Walking for recreational journeys 248 (99.2%) 1 (0.4%) 1 (0.4%)

Participate in:

Sustainable car travel Y N N/A Car sharing 38 (15.2%) 210 (84%) 2 (0.8%) Car Club 6 (2.4%) 174 (69.6%) 70 (28%) Electric cars / vehicles 14 (5.6%) 236 (94.4%) Public Transport Taking a bus 169 (67.6%) 81 (32.4%) Use of park and ride facilities 94 (37.6%) 155 (62%) 1 (0.4%) taking a train 169 (67.6%) 80 (32%) 1 (0.4%) Active travel Cycling to work / education 30 (12%) 217 (86.8%) 3 (1.2%) Walking to work / education 63 (25.2%) 184 (73.6%) 3 (1.2%)

Cycling for recreational journeys 122 (48.8%) 128 (51.2%)

Walking for recreational journeys 215 (86%) 35 (14%)

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Ideas In Partnership 2018 © For those that do not participate in or use, what are the barriers?

Car sharing:

Retired 43 Can't drive 31 Not practical 31 Don't use 29 No one to share with 25 Easier to use own car 17 Work shifts / differing hours / relief work 7 Prefer to walk 5 Always use public transport 5 Work from home 4 Need more info 4 Don't work 3 Have childcare issues 3 Work offshore 3 Too far away from others 2 Disabled 2

Car Club:

Don’t know about it 70 Retired 43 Don’t use 32 Don’t know of one locally 22 Don't drive 19 Easier to use own car 13 Not practical 11 Work shifts / overtime / relief hours 11 Walk to work 5 Always use public transport 4 Have childcare issues 3 I work from home 3 I work offshore 3

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Ideas In Partnership 2018 © Already car share 2 Don’t work 2 Expensive and lacking availability 1

Electric cars / vehicles:

Don't own one 104 Too expensive 28 Can't drive 19 Not practical 15 Lack of charging points 14 Don't use 12 Need more info 10 Prefer own car 9 Prefer to walk 6 Don't like them 6 I work from home 3 Waste of time 3 I work offshore 2 Take bus to work 2 Disabled 2 Still damaging to environment 1

Taking a bus:

Don't like the bus 10 Lack of bus services / unreliable 20 Prefer to take car 16 Don't use 13 Not practical 6 Too expensive 5 I work from home 3 Have small children so not practical 3 I work offshore 2

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Ideas In Partnership 2018 © Prefer to walk 2 Prefer to take train 1

Use of park and ride facilities:

Not one locally 73 Don't use 39 Don't drive 19 Prefer to take car 10 Not practical 7 I work from home 3 Prefer bus 3 Easier to take train 1 I work offshore 1

Taking a train:

No service locally 58 Too expensive 7 Easier to take car 7 Don't use 7 Prefer bus 2

Cycling to work / education:

Too far 84 Retired 43 Don't bike 23 Don't work 21 Too dangerous 15 Not practical 11 I walk to work 5 Easier to use car 5 I work from home 4 Work offshore 4

80

Ideas In Partnership 2018 © Not enough cycle lanes / facilities 3 Always use public transport 2

Walking to work / education:

Too far 90 Retired 43 Don't work 21 Don’t walk due to health issues 9 Not practical 8 I work from home 4 Prefer to use car 7 Work offshore 4 Always use public transport 1

Cycling for recreational journeys:

Don't bike 50 Too old 27 Can't due to health issues / disabled 15 Don’t like biking 13 Prefer to use car 8 Too dangerous 7 Too far 4 Prefer to walk 3 Always use public transport 1

Walking for recreational journeys:

Too far 14 Can’t due to health reasons / too old 14 Too dangerous 3 Prefer to use car 2 Lack of time 2

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Ideas In Partnership 2018 © Q8. Does your employer promote flexible working or working from home?

Yes, working from home 26 15.7% Yes, flexible 37 22.3% NO 103 62%

Q9. Do you work from home:

Regularly 15 Occasionally 11

Q10. Does your employer promote healthy and sustainable transport choices?

YES 28 16.9% NO 135 81.3% DON'T KNOW 3 1.8%

If yes, what?

Bike racks 7 Showers 7 Bike lockers 6 Cycle to work scheme 5 Car sharing scheme 4 Changing facilities 4 Cycle purchase scheme 4 Use of pool car 4 Free public transport 2 Opportunity to work from home 2 Salary sacrifice 2 Electric pool cars 1 Sustainable cars 1 Use of Co-Wheels 1

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Ideas In Partnership 2018 © Q11. Is there anything more you would like them to offer?

No 22 Discounted public transport 2 Showers / changing facilities 1 Working from home 1 More flexible working 1 NHS should provide public transport to get people to work from their home, 1 especially remotely

Q12. Would you like them to?

YES 16 11.9% NO 119 88.1%

If yes, what do you think they could do?

Discounted public transport 5 Don’t know 3 All of the above 2 Maybe change company vehicles to electric 1 More support and incentives as well as schemes and funding/discounts 1 Improve motivation 1 Complimentary transport 1 Bike storage 1 More flexible working 1

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 62 24.8% NO 188 75.2%

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Ideas In Partnership 2018 © Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 25 TV 17 At a school event 15 At a public event 8 Facebook 6 Twitter 0 Youtube 0 STV Player 0 Bus advertising 7 Bus shelter/billboard 8 Train station digital screen 1 Magazine 2 Other - what? 11

School leaflets 5 Work 3 Online 2 Know about it through local government 1

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 30 48.4% NO 32 61.6%

This is a higher percentage than that of the City, so this needs to be better understood.

Comments:

Needs to make more of an impact 1 More awareness needed 1 Have seen it, but don't always take notice 1 I think more needs to be done 1

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Ideas In Partnership 2018 © Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Nothing 58 Better / cheaper public transport 65 Don't know 37 Already do enough 29 More awareness needed 10 Better rail network in Aberdeenshire 8 Easier to take car 7 Better cycle networks 6 Already walk as much as possible 4 More incentives / monetary discounts 4 Need Park & Ride facility from Inverurie 3 Better facilities 3 More needs to be done on car sharing 3 Easier access to services 3 Option to work from home would be helpful 2 More charging points/more efficient electric cars 2 More joined up approach from governments 2 Better emissions from cars 1 Better weather 1 Child care and working makes it difficult to use other forms of transport 1 More child friendly 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 31 12.4% Likely 47 18.8% None / neither 117 46.8% Unlikely 42 16.8% Very unlikely 13 5.2%

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 75 30% NO 175 70%

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Ideas In Partnership 2018 © Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 8 NO 242

Demographics:

Where do you travel to for work / education:

Aberdeen 46 Peterhead 34 Fraserburgh 27 Banchory 12 Huntly 12 Inverurie 11 Oldmeldrum 7 All over Aberdeenshire 6 Turriff 6 Dyce 5 Ellon 4 Insch 2 Portlethen 2 Westhill 2 Aberdeen Airport 1 Boddam 1 Crathes 1 Drum of Wartle 1 Elgin 1 Fintray 1 Foveran 1 Kintore 1 1 Work from home 1

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Ideas In Partnership 2018 © Where is your home?

Peterhead 33 Fraserburgh 30 Ellon 24 Inverurie 22 Stonehaven 17 Banchory 14 Huntly 13 Turriff 10 Insch 8 Boddam 7 Mintlaw 6 5 4 Westhill 4 Aberdeen 3 Fyvie 3 Oldmeldrum 3 3 Cairnbulg 2 2 2 Largue 2 New Deer 2 Portlethen 2 2 2 Ythanwells 2 Aberdour 1 Alford 1 1 1 Crathes 1 Drumlithie 1 1 Fintray 1 1 1 Hatton 1 Inverallochy 1 Keith 1

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Ideas In Partnership 2018 © 1 Kincardine O'Neil 1 Kinneff 1 1 Macduff 1 Muchalls 1 Newtonhill 1 Old Rayne 1 Rothiemay 1 1

Gender:

Male 115 46% Female 135 54%

Age:

16-25 38 15.2% 26-35 44 17.6% 36-45 41 16.4% 46-55 46 18.4% 56-65 40 16% 66+ 41 16.4%

Employment:

Homemaker 19 Pensioner 43 Student 20 Part time worker 52 Full time worker 99 Self Employed 15 Unemployed 2

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Ideas In Partnership 2018 © What industry do you work in?

Oil and gas / Energy 23 Retail 21 Local government 16 Hospitality 13 Construction 11 Accountancy 7 Fabrication 7 Administration 6 Motor trade 5 Engineering 5 Care sector 4 Hair & beauty 4 NHS Grampian 4 Transportation / logistics 4 Banking 3 Childcare 3 Education 3 Fish factory worker 3 Creative industries 3 Agriculture 2 Post office 2 Third sector 2 Business consultancy 2 Professional services 2 Architect 1 Bakery 1 Bookmakers 1 Bus driver 1 Car sales 1 Forestry consultancy 1 IT 1 National Trust 1 Private healthcare 1 Recruitment Agency 1 Self employed 1

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Ideas In Partnership 2018 © SECTION 8: CONCLUSIONS AND RECOMMENDATIONS

8.1: CONCLUSIONS

The conclusion at the end of this research is that most people (97.3% in City and 93.6% in Shire) support the idea of sustainable transport and are behind the ideology both locally and lead by government initiatives. They are willing to adapt and this can be seen by the many companies that have put in showers, cycle sheds and encouraged flexible working or working from home. With regards to the latter this is far less in the Shire (16.9%), whereas in the City its 41.5%.

As can be seen by media attention (Appendix 1) it is a current hot topic so the time is right to reinforce the message and roll out more initiatives. It should be noted that the media pieces inserted in this report are just a snapshot of local coverage in the Press and Journal during the research phase and could be multiplied many times if we were to look at national media, websites and other related communication streams.

All these positive messages, press coverage and more and more announcements from government about new initiatives and grant funding should make “Getabout” rest easy, but unfortunately the other side of the coin is not so easily fixed. Yes, the local people buy into the concept and ideology, but they find the reality is not so good. Within Aberdeen City and Shire, the infrastructure was at best seen as mediocre and there appeared to be no joined up thinking by the Council or transport operators to make it more so.

The AWPR was seen by many to be a great move in the right direction, but where are the cycle lanes, where are the walkways. This could have been a great opportunity but viewed from a sustainable transport perspective it is a missed opportunity.

It was felt that not nearly enough money was being spent in this area in contrast to the Central Belt. The planning was seen as poor and unfortunately, we seem to be tarred with the can’t do mentality.

Public transport is in most people’s eyes the answer but at best our public transport was seen as being unreliable and not available in many areas. Park and Ride schemes were only available in some areas and there is no North East rail link and a poor service from Aberdeen – North.

Cycle lanes were either absent or were not complete, causing hazards for cyclists, motorists and pedestrians.

Car sharing was seen by many to be unrealistic due to location of work places, different shift patterns and general lack of awareness.

Electric vehicles were not seen as an option as the technology was not advanced enough and there were certainly not seen to be enough charging points now, let alone if we encourage

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Ideas In Partnership 2018 © much more usage. During the time of research, the charging points in Huntly and Turriff were out of action so not a great advertisement for people to turn green.

Finally the knowledge of “Getabout” itself was not high with only 24.8% in Aberdeenshire and 24.7% in the City being aware of the initiative.

Business people had heard more about NESTRANS and people with school age children were more likely to have heard about “Getabout”. This will be a major challenge going forward, as when people had engaged they thought there were good ideas and it had encouraged them to think and act differently. The secret going forward will be to increase this awareness.

The website was seen as being basic and people felt they could use google maps themselves. The key issue is if they don’t know about “Getabout”, they are not likely to find the site so more work needs to be done in this area.

People want to get involved so there needs to be a mechanism to get a mixture of people round the table to try and solve the blockages, whether they be of the mindset or with the infrastructure.

Poor public transport effects the elderly and less wealthy more as they have less choices , but it was also evident that when there is no public transport, as during the recent bus strikes, how this also effects trade within the town centre.

Education is also key and everyone needs to understand how these issues are important not just to alleviate congestion, but to help the environment and their health. A strategy is called for ‘which’ will help to develop the following:

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Ideas In Partnership 2018 ©  Where are we now?  Where do we want to get to?  But the key for “Getabout” is the ‘how’ what can be done in the short, middle and long term.

If we go through the key areas in the questionnaire this will identify where emphasis needs to be put when developing the strategy.

AWARENESS OF SUSTAINABILITY ISSUES:

This was high and so people fully understand that to protect future generations we need to be doing something.

Are people aware of the various sustainable and active travel options open to them?

In some cases no. Public transport they are aware of, but they have stated at length how this could be improved but in other areas such as car sharing and car clubs much more needs to be done if these are to be rolled out effectively. The majority of respondents were very sceptical about the use of electric vehicles and the lack of charge points will be a key issue going forward.

PUBLIC TRANSPORT:

This was seen as being very important, but the transport was not always felt to be fit for purpose, whether this is perception or reality, again this needs to be worked through. In the Shire the lack of a good integrated public transport system added to this negativity.

ACTIVE TRAVEL:

Many were involved in this within their leisure pursuits, but felt that again there were not enough cycle routes. Cycle routes were not always understood or continuous and walking was for many not an option due to the distance to work.

It was felt that more could be done in this area through education and training and there needed to be far more information disseminated about specific schemes and incentives.

ATTITUDES AND BELIEFS:

We have already highlighted the fact that the current attitude towards sustainable and active travel is very high amongst the respondents, but this does not convert into actual usage due to all the areas highlighted. Even though knowledge about “Getabout” was low, those who had knowledge of it said it had influenced an attitudinal change. This is something that needs to be built in through various forms of awareness-raising.

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Ideas In Partnership 2018 © INCENTIVES AND INTERVENTIONS:

These would help, but mostly through the development of better infrastructure and better public transport. Other factors that were mentioned were:

 More cost effective public transport  More reliability with regards to public transport  Better cycle routes and more of them  More park and ride facilities  More joined up thinking by Councils  Introduce incentives like in Norway, Amsterdam or Geneva

We think the desire for change is there, but the ability to put this into practice is creating barriers.

It is not a case of people having an attachment to their car, more that there is not a good alternative. This can be seen by when people travel to Edinburgh, Glasgow or London they go by public transport as they know they can link up with good, bus, underground and tram services when they get there.

If one looks at the government strategy document and what they want to achieve, notably:

 promote economic growth by building, enhancing managing and maintaining transport services, infrastructure and networks to maximise their efficiency;  promote social inclusion by connecting remote and disadvantaged communities and increasing the accessibility of the transport network;  protect our environment and improve health by building and investing in public transport and other types of efficient and sustainable transport which minimise emissions and consumption of resources and energy;  improve safety of journeys by reducing accidents and enhancing the personal safety of pedestrians, drivers, passengers and staff; and  improve integration by making journey planning and ticketing easier and working to ensure smooth connection between different forms of transport.

We think that the results of this survey just reinforce how far we are from converting attitudes and beliefs into actual action due to the poor transport infrastructure that exists within the regions and between the regions and until this is addressed, the aims shown above are not likely to be met.

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Ideas In Partnership 2018 © 8.2: RECOMMENDATIONS  Study full analysis  Develop a strategy on how to move forward: o Start with things that can be done and are not at the behest of others such as a communication plan, information points set up, more education at schools and workshops for businesses o Involve all partners with the strategic development phase. If new infrastructure is to be created has everyone looked at all the aims and objectives as set out in government white paper ( if yes, why does AWPR have little or no cycle routes and even less safe walking areas?) o Ideas In Partnership delivers a strategic workshop which could be delivered to help get everyone thinking o The strategy should be SMART i.e. specific, measurable, achievable, realistic and timebound o Think again about Awareness Campaign and how to reach the groups that hadn’t heard of the organisation.

 Set up your own information hubs at the airport, rail stations, bus stations and shopping malls Create signage and information boards within each area.

 Create new website: o A website needs to be found and this would be part of the awareness raising o The website needs to be simple and easy to navigate o The website should be inclusive o The website should not just be Google Maps o We would suggest setting up a subgroup who needs to sit down and develop this website going forward.

 Set up consumer groups: o This could be done online o Speak to your customers, don’t do what you want but do what the customers want o The two focus groups we ran wanted to meet up again; imagine if this happened in all the main towns, every six months or even yearly. These people could be the “Getabout” ambassadors o These groups should be a mix of business people, students, pensioners and those that are not working such as unemployed, disabled and homemakers o The group should include those that use public transport, those that don’t, walkers and cyclists o All age groups should be considered.

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Ideas In Partnership 2018 ©  Tackle each of the infrastructure blockages one by one: o Identify key issues per area and sort out the priorities so you can be seen to be taking action o How do we encourage walkers? o How do we encourage cycling? o How do we get cars off the road? o How do we move towards electric or hybrid vehicles?

 We need to study the “How” above and then eliminate the barriers o Why are there not enough cycling lanes? o Why are these sporadic in nature? o Do people feel safe cycling/walking?

 Public Transport is essential for all of the government aims to be met so: o How could our public transport infrastructure be improved? o Do the services run at times that people need and require them?

 Electric or Hybrid? o We need more charge-points and these need to be visible and freely accessed.

 We need more park and ride facilities.

 Other Incentives: o Public transport should be available and affordable o Look at examples from other areas, free tolls, free bikes, free public transport for visitors o There should be free car parking for people using electric vehicles o More incentives need to be given to businesses or maybe they just need to know what is available.

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Ideas In Partnership 2018 ©

APPENDICES

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Ideas In Partnership 2018 © APPENDIX 1: MEDIA ARTICLES

“CLEARING THE AIR ABOUT DIESEL – THE FACTS ABOUT SELECTING YOUR NEXT CAR”, JIM REID, DIRECTOR OF JIM REID VEHICLE SALES & SERVICE:

In 2017 the UK Government announced that in 2040 they would be banning the sale of new cars in the UK which are powered by fossil fuels only ie Petrol Cars & Diesel Cars, however those vehicles powered by duel fuel often know as hybrids will be allowed along with fully electric cars EV. These hybrids can be petrol or diesel cars which are powered by both fossil fuel and electricity (battery power). These hybrids can be plug in i.e. the battery is charged via an electric source or their batteries can be recharged by braking, deceleration and whilst being driven by the power train.

Around the same time of this announcement the Government also decided to start taxing new vehicles differently from previous years which had in the past favoured the low emission diesel cars and small engine petrol cars.

Because of this announcement and the massive demise of diesel forced by the media the sale of new fossil fuel cars especially diesel powered vehicles have declined sharply.

It has been seen by many to be socially unacceptable to drive a ‘dirty diesel’ when in fact many newer diesels especially Euro 6 vehicles are the most environmentally friendly diesels in the world.

The UK public are completely confused and unsure what to purchase as they feel not only pressurised to ‘drive the right non polluting car’ because of ‘eco’ peer pressure but also because they want to be reassured that the decision they make now will not hinder them during ownership i.e. from driving in towns and cities & by the increase of taxation of diesel fuel or when they are looking sell on or dispose of their car in a few years , they want to know that they won’t be negatively affected financially.

These are understandable concerns, however here are the factors about petrol, diesel, hybrid and electric cars so you can make your own decision.

DIESEL CARS:

If the majority of your driving is outwith built up areas and you demand great mpg then a diesel powered car should still be a consideration for you. Even if you are spending some time in slow moving traffic the DPF (diesel particulate filter) will work to capture the large diesel particulates which cause so much of the pollution in our towns and cities. You can even gain some real ECO brownie points as your CO2’s are also low therefore not having the same impact on the Ozone as many petrol cars do. However, if you are a city or town based, low mileage user then I would recommend a move away from diesel towards, hybrid or electric.

Diesel vehicles produce high levels of the harmful pollutant nitrogen dioxide and are also the largest cause of local pollutants within built up areas. PETROL CARS:

More and more drivers are now swaying away from diesel towards petrol cars. Although cheaper to buy new than it’s comparable diesel model and the petrol fuel is cheaper to purchase your road tax cost will remain the same and you will get less mpg unless you move to one of the smaller engines vehicles which seems at the moment the only real benefit of going for some of the small 3 cylinder engines cars, after all of you are buying new your road tax is the same in subsequent years regardless if it’s a 1.0ltr, 2.0ltr petrol or 3.0ltr diesel (unless the car has a RRP of more that £40k when new).

If the move from diesel to petrol cars continue then it seems that the problem of CO2’s will again become a major issue to resolve.

HYBRIDS:

Personally, I think that Hybrids are the perfect solution, as most use battery only power in built up areas under 30mph and only require additional power from its fossil fuelled power unit under hard acceleration or when moving faster. Therefore, this means less local pollutants within the towns and cities, additionally helping with the lowering of CO2’s. As Hybrid vehicles become more widely available over the coming years these should certainly be a consideration. At the moment however, they require subsidy from the UK Government to ensure they at least come some way towards an affordable vehicle.

As used Hybrid values stabilise this will also help with the monthly cost and deposit when placing them on PCP or Lease.

ELECTRIC VEHICLES:

Yes, this is the Government’s dream and the media is pushing towards EV heaven however there are some barriers in the way of Electric Vehicles. Range anxiety, although now much improved over the last few years they won’t travel as far as a fully fuelled petrol or diesel car. This along with the lack of electric power points will mean that it will take many years for the UK to go all electric.

So now you have a run-down of the facts of new cars, you may now make your own decision. There are many factors that can change any of the reasons why you would choose one over the other and many of these factors are out with your control, however the facts remain you have a choice and if you wish to be unaffected by the potential low residual value of a diesel car in 3 or 4 years’ time them maybe you should consider funding it via PCP or lease where you remain unaffected by the disposal price or issue.

Taking all this into consideration if you are looking to buy a new or nearly new car now then you will be largely unaffected by what is happening in approximately 23 years’ time. Also,

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Ideas In Partnership 2018 © please note that petrol and diesel vehicles are most likely to be still in demand for years to come and supply and demand dictate prices, therefore the lack new diesel product can cause the price of a scarce nearly new diesel product to retain its value better.

Source: https://www.linkedin.com/pulse/clearing-air-facts-buying-your-next-car-7-what-fuel-jim- reid/

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Ideas In Partnership 2018 © Trains didn’t always stop at the stations they were supposed to. The train operation also failed to meet key targets with regards to litter and contamination, train seats, refreshments, ticket machines, train and station toilets, cleanliness, taxi ranks and car parks. Not exactly a singing endorsement of travelling by rail. (See Article “Passengers should be treated better” – 28th April 2018 (P94)

As opposed to trains there was a ringing endorsement of buses in Aberdeen. They have been hailed as a shining example of innovation and a “whole system” approach to Energy by the Institute of Mechanical Engineers. They have urged the government and industry to step up efforts to provide funding programmes and demonstration sites to encourage the greater use of hydrogen. (See Article “Buses in city hailed as an example” – 9th May 2018 (P96)

Submitted by Malcolm Mackay (not verified) on Thursday, 14 September 2017 at 08.40:

As an early adopter and driver of 20K miles in a year and in a Nissan LEAF I hate to criticise this, but the current rapid charger infrastructure will need massively improving in terms of maintenance. The Balloch rapid at G83 8HS has been broken for over 7 months. The next nearest one is 14 miles away on the other side of the Erskine Bridge. West Dunbartonshire Council are not interested in maintaining it since their 2 year maintenance agreement expired and having been given a grant to install it in the first place.

Source: http://www.energysavingtrust.org.uk/blog/scotland-serious-about-sustainable-transport

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Ideas In Partnership 2018 ©

Press & Journal 9th May 2018:

Press & Journal 9th May 2018:

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Ideas In Partnership 2018 © Press & Journal 17th May 2018:

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Ideas In Partnership 2018 © Press & Journal 28th May 2018:

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Ideas In Partnership 2018 © Press & Journal 28th May 2018:

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Ideas In Partnership 2018 © Press & Journal 28th May 2018:

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Ideas In Partnership 2018 © APPENDIX 2: “GETABOUT” QUESTIONNAIRE Date:______Location: ______Interviewer: ______

Screening question:

Are you from Aberdeen City/Shire? Yes No

If no, do not continue.______

Good morning/afternoon,

We are conducting a short questionnaire on behalf of ‘GETABOUT’ into sustainable transport options. Have you time at the moment to answer the following questions?

Q1. Do you understand the term ‘sustainable transport’? Yes No

If No, read from showcard.

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

Yes No

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion

Reduce Environmental Impact

Improve Health

Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

______

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

______

Q6. Have your views changed over time? Yes No No opinion

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Ideas In Partnership 2018 © If yes, what has caused this change in attitude?

______

If no, what has made you come to this decision?

______

Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good Participate For those that do not participate in or idea in (Y/N) use, what are the barriers? (Y/N) Sustainable Car Travel Car Sharing Car Club Electric Cars/vehicles Public Transport Taking a bus Use of park and ride facilities Taking a train Active Travel Cycling to work/education Walking to work/education Cycling for recreational journeys Walking for recreational journeys

If you do not work, please go to Q13.

Q8. Does your employer promote flexible working or working from home?

Yes, Working from Home Go to Q9 Yes, Flexible Go to Q10 No Go to Q10

Q.9 Do you work from home:

Regularly Occasionally

Q10. Does your employer promote healthy and sustainable transport choices? Yes No

Go to Q12

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Ideas In Partnership 2018 © Examples include (Providing bike lockers/racks, shower/chancing facilities, salary sacrifice cycle purchase scheme, discounted public transport)

If yes, what?

______

Q11. Is there anything more you would like them to offer?

______

Q12. Would you like them to? Yes No

If yes, what do you think they could do?

______

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Ideas In Partnership 2018 © Q13. Have you heard of the ‘Getabout’ Brand? Yes No

If no, read description from showcard.

Q14. Where have you seen or heard about the Getabout brand? (Tick all that apply)

Radio TV At a school event At a public event Facebook Twitter Youtube STV Player Bus advertising Bus shelter/billboard Train station digital screen Magazine Other. What?

Q15. Has the work of Getabout helped raised your awareness of the sustainable/active travel options available to you?

______

For those who are not interested, do not participate in sustainable travel, or have highlighted barriers in Q.7

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

______

Q17. How likely are these incentives/interventions to alter travel behaviour?

______

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Ideas In Partnership 2018 © Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

Yes No

Q19. Would you be interested in attending a focus group to discuss things in more detail?

Yes No

If yes get details below

Details for Focus Group

Name:

Address:

Tel:

Email:

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Ideas In Partnership 2018 © Demographics

Where do you travel to for work/education (Town):______

Where is your home? (Town/Village):______

Male Homemaker Female Pensioner Student Part time worker 16-25 Full time worker 26-35 Self Employed 36-45 46-55 56-65 66+

What industry do you work in (if applicable)? ______

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Ideas In Partnership 2018 © APPENDIX 3: FOCUS GROUP ATTENDEES

ABERDEEN:

Name: Age Group: Occupation: Work Location: Home Location: 16-25 26-35 36-45 46-55 56-65 66 +

Male 56 – 65 Photographer Aberdeen Aberdeen Male 26 – 35 Business Aberdeen Turriff Development Manager Male 36 – 45 Director of Aberdeen Bridge of Don Delivery company Male 26 – 35 Self Employed Aberdeen Newmachar Male 46 – 55 Director of Aberdeen Laurencekirk Waste Management company Female 26 – 35 Solicitor Aberdeen Bridge of Don Female 46 – 55 Chef Aberdeen Dyce Male 56 – 65 Chief Executive Aberdeen Kinmuck Female 16 – 25 Student Aberdeen Aberdeen

Female 66+ Retired - Dyce

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Ideas In Partnership 2018 © INVERURIE:

Name: Age Group: Occupation: Work Location: Home Location: 16-25 26-35 36-45 46-55 56-65 66 +

Male 56 – 65 Retired Teacher - New Deer Female 46 – 55 Consultant Aberdeen / Durno, Shire Inverurie Female 46 – 55 Managing Worldwide Kintore Director Female 56 - 65 Consultant Turriff Turriff Male 46 - 55 Business Dyce Mannofield, Development Aberdeen Manager Male 56 – 65 Architect Inverurie Inverurie Female 46 – 55 Shop owner Inverurie Torphins Male 66+ Farmer Millbrex Millbrex Female 66+ Retired - Turriff Male 26 – 35 Unemployed - Fyvie

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Ideas In Partnership 2018 © APPENDIX 4: RESULTS OF INDIVIDUAL ABERDEENSHIRE COLLATION

PETERHEAD

Q1. Do you understand the term ‘sustainable transport’?

YES 36 NO 14

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 49 NO 1

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Most important) 18 2 (Important) 12 3 (Least important) 20

Reduce environmental impact:

1 (Most important) 10 2 (Important) 18 3 (Least important) 22

Improve health:

1 (Most important) 22 2 (Important) 20 3 (Least important) 8

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Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Better cycle path network, hydrogen powered vehicles, biodiesel tax breaks, micro policy on food production and distribution Employers should encourage If more people walked and actively reduced their usage of cars/Encourage children from an early age to change the views and path for the future Less cars on road (car sharing)/Alternative fuel options Making it easier and cost effective to use other transport/Reduce vehicles on roads/Ensure cars on road are low emissions and in good working order Try to get cars off the road Implement trains back in the north east Less cars on road (car sharing) Encourage people to use alternative travel/reintroduce railways Car sharing/use of electric cars/encourage more cycling to work (more cycle lanes) Reduce the volume of traffic Less cars on road (car sharing) Car sharing/walking wherever possible Less cars on road Trains reinstate/better roads for easier travel and reduce congestion Encourage car sharing/public transport more accessible Railway service available/affordable alternative transport Car sharing/walking to work Car share/electric vehicles including buses Car sharing/use electric pool cars where available/cycle Walking wherever possible to reduce volume of cars/car sharing and buses will also reduce congestion Improve the road system Improve public transport (pity the railway is not a possibility) Car sharing to work/people walking, cycling etc Encourage alternative options other than cars/incentives All modes of sustainable transport/easier access to these and cost effective Less cars on road/better road layouts (traffic lights off roundabouts not ideal etc) Reduce amount of vehicles on road/encourage and utilise more sustainable energy options

More car sharing and less cars on road/employers encourage alternative travel options Car sharing, public transport reduce fumes/emissions More people on foot and more aware of the environment and taking responsibility for their own individual actions Never thought about it - all sustainable travel advised sounds positive Less cars on road/more walking if practical Better public transport e.g. trains Reduce the amount of vehicles in big towns and cities If car sharing an option utilise this - will reduce congestion

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Ideas In Partnership 2018 © Exclusion zones Reinstate train lines in north east/freight could go by train also reduce lorries Pedestrianised areas Better roads Improved and affordable transport service/car sharing where possible More people could car share, reduce the engine size of cars and make sure vehicles are zero emissions More people taking public transport Bring back train network to Aberdeen Train link would help Electric train link between Peterhead and Aberdeen Reduction in diesel fuels Not sure No answer Difficult thing to achieve - remove one damaging fuel and replace it with another/congestion - flexible working/buses/trains

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

I agree with it 6 Never thought about it 4 Happy to use public transport but not always practical 3 Good idea but not always practical 3 Good idea 3 Would use if there were facilities 2 Open to all travel modes if accessible 2 Wouldn't use personally apart from trains 1 Would be happy to use if I did not live down a remote farm track! 1 Walking and cycling in towns to be encouraged by employees - incentives from government for not using company vehicles to get from home to work where possible 1 Try and walk wherever possible and family cycle for exercise 1 Think it’s all nonsense! 1 They're all fine. Would easily take any mode 1 The use of all sustainable transport should be encouraged where practical 1 Public transport is good to reduce congestion 1 Okay provided there are facilities 1 No feelings - weather here doesn't make you want to walk or cycle 1 Never use them 1 Need more cycle paths, then people might be encouraged to use bikes 1 More direct buses for faster travel 1

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Ideas In Partnership 2018 © It's a positive thing but a lot of the time not practical in this busy age 1 It’s a positive move and can only be a good thing for the future 1 In theory okay, in practice not great. My husband would need to take 2 buses to travel to work by this means 1 In favour of using and encouraging these 1 I would use car share if it was available and time allowing I would walk 1 I would happily travel via bike or another method of transport 1 I enjoy travelling by bus 1 Happy to use alternative transport 1 Feel strongly about this and trying to improve 1 Everyone should try and use the sustainable travel as much as possible 1 Even if you take buses - you are still going slow and getting stuck in traffic 1 Car sharing/more trains would stop congestion 1 Buses etc are all vital and important, however not so convenient or effective in everyday life 1

Q6. Have your views changed over time?

YES 18 NO 18 No opinion 14

If yes, what has caused this change in attitude?

Getting older and more aware of it 5 Environmental impact 4 More widely publicised/more information available 3 Having children -makes you more aware 2 Congestion issues 1 Health issues and benefits of using alternative methods 1 Started driving so more aware of impact 1 When younger I was more environmental. Now older I think health is important 1

Would like to support such schemes and make it a healthier, safer world to live in 1

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Ideas In Partnership 2018 © If no, what has made you come to this decision?

Always encouraged this 4 lacking services in this area 2 Alternative methods are too expensive 1 Always been aware of the issues and impact 1 Always thought that public transport is a much better way to travel if it fits in with 1 your work and times I like the convenience of the car 1 I used to work in Aberdeen and I have been stuck in traffic for long periods of time. 1 This could be reduced if people shared vehicles My thought have changed about environment but not about using alternative 1 transport Peterhead seems to be the forgotten corner. No park and ride, no dual 1 carriageway, no train link! Still feel it's important for us all to be aware of our impact and actions 1 We need to look after our health and country 1

Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 49 1 Car Club 38 8 4 Electric cars / vehicles 39 9 2 Public Transport Y N D/K Taking a bus 47 3 Use of park and ride facilities 47 3 taking a train 47 3 Active travel Y N D/K Cycling to work / education 49 1 Walking to work / education 48 1 Cycling for recreational journeys 49 1 Walking for recreational journeys 49 1

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Ideas In Partnership 2018 © Participate in:

Sustainable car travel Y N N/A Car sharing 4 44 2 Car Club 46 4 Electric cars / vehicles 50 Public Transport Y N N/A Taking a bus 28 22 Use of park and ride facilities 30 19 1 taking a train 34 15 1 Active travel Y N N/A Cycling to work / education 47 3 Walking to work / education 7 40 3 Cycling for recreational journeys 19 31 Walking for recreational journeys 42 8

For those that do not participate in or use, what are the barriers?

Car sharing:

Don’t use 12 No one to share with 8 I work all over 4 Don't work 3 Only do part-time / relief hours 3 Work offshore 3 Work from home 3 Don't drive 2 I have a works van so not allowed to car share 2 Shift working 2 I walk to work 1 I work overtime 1 Need flexible working to fit round children 1 Not feasible within my timescales 1

121

Ideas In Partnership 2018 © Car Club:

Don’t use 13 Don't know of one locally 6 Haven't heard of this 4 I work all over 3 I work from home 3 I work offshore 3 I work part-time hours so not feasible 3 Already car share 2 Don’t drive 2 Don’t work 2 I have a works van provided to me 2 I work shifts so not feasible 2 I do flexible working to fit round children 1 I need a vehicle as do deliveries 1 I walk to work 1 I work overtime 1 Not feasible within my timescales 1

Electric cars / vehicles:

Don't own one 26 I work from home 3 Lack of resources/infrastructure 3 Already have use of company vehicle 2 Don't drive 2 I work offshore 2 Too expensive 2 I have use of works van 2 Busy enough without charging car 1 Don't know a lot about them 1 Don't like them 1 I walk to work 1 I work all over so not feasible 1 never thought about it 1 Not convinced by them 1 Still damaging to environment 1

122

Ideas In Partnership 2018 © Taking a bus:

Not practical 5 Like the convenience of car 3 I don't like the bus 3 I work from home 2 I work offshore 2 Doesn't follow route I need 1 Don't need to take one 1 I already car share 1 I live rurally - so no bus routes 1 I work all over 1 No service nearby 1 Too expensive 1

Use of park and ride facilities:

Don't use 6 Lack of facility nearby 5 Don't drive 2 Don't travel into Aberdeen daily 1 I already car share 1 I live rurally 1 I work from home 1 I work offshore 1 Like the convenience of car 1 Not practical 1

Taking a train:

No service locally 13 I work from home so no requirement 1 Need bus or car to get to train so pointless 1 Too expensive 1

123

Ideas In Partnership 2018 © Cycling to work / education:

Too far 28 Not practical 8 can't bike due to health problems 2 Don't own a bike 2 Don't work 2 I work from home 2 I already walk to work 1 I have use of works van 1 I work offshore 1 Lacking facilities 1 No shower/changing facilities 1 Too dangerous 1

Walking to work / education:

Too far 25 Not practical 5 Use car for convenience 4 Don't work 2 Don’t walk due to health issues 2 I work from home 2 I have use of company vehicle 1 I work offshore 1 No shower/changing facilities 1

Cycling for recreational journeys:

Don't cycle 18 Don't bike due to health issues 2 Don't like biking 4 I live rurally so rely on car 2 Not fit enough 2 Not practical 2 Don't own one 1

124

Ideas In Partnership 2018 © Walking for recreational journeys:

Too far to walk to shops 5 Not practical 1 Not fit 1 Can't walk due to health issues 1

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 2 Yes, flexible 8 NO 33

Q9. Do you work from home:

Regularly 1 Occasionally 1

Q10. Does your employer promote healthy and sustainable transport choices?

YES 6 NO 37 DON'T KNOW

If yes, what?

Bike lockers 2 Cycle purchase scheme 2 free public transport 2 Showers/changing facilities 2 Cycle to work incentive 1 Salary sacrifice 1

125

Ideas In Partnership 2018 © Q11. Is there anything more you would like them to offer?

No 3 Showers / changing facilities 1 Working from home 1 More flexible working 1

Q12. Would you like them to?

YES 0 NO 37

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 9 NO 41

Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 4 TV 4 Facebook 1 Bus advertising 1 Bus shelter/billboard 1 At a school event 0 At a public event 0 Twitter 0 Youtube 0 STV Player 0 Train station digital screen 0 Magazine 0 Other - what? 0

126

Ideas In Partnership 2018 © Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 4 NO 5

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Don't know 7 Nothing 5 Better public service - regular timetable and cheaper fares 3 More accessible transport options for country living 3 More train links would help 3 Already travel by bus and walk where possible 2 I walk to work and will happily take the bus whenever possible 2 Moving out of a rural location - I live rurally and no services on offer to me. 2 Nothing - I prefer driving and the convenience of it 2 Option to work from home would be helpful 2 Actively try to walk/cycle wherever possible 1 Already car share with 2 work mates. Also walk and cycle for health 1 Available trains/better road layouts help flow of traffic 1 Better bus routes and more regular services as well as cheaper fares would be 1 better Better cycle path 1 Better rail network in Aberdeenshire 1 Cheaper bus fares 1 Child care and working makes it difficult to use other forms of transport 1 Cost of public transport/availability of charging points 1 For work this is difficult. Early check in and no direct buses/trains available for this 1 time If these options were as easy to use as the flexibility and freedom of having your 1 own car but this is very difficult to achieve If these options worked for me. However unable to use a lot of these due to health 1 problems More bus routes with direct routes/if practical and feasible I would use alternative 1

More options for travel as now without having to take several buses to get to work 1 car is only option Nothing - I have a large family and need to get places (school etc) at specific times. 1 Car is too handy with buggies etc Nothing - my home and work are both difficult to reach 1

127

Ideas In Partnership 2018 © Nothing, I already walk most places if practical 1 On board to change however lack of options in area makes it difficult and less 1 attractive to do Would car share if option available/difficult with flexible hours 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 10 Likely 8 None / neither 17 Unlikely 14 Very unlikely 1

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 10 NO 40

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 1 NO 49

Demographics:

Where do you travel to for work/education (Town):

Peterhead 28 Aberdeen 5 Dyce 3 All over Aberdeenshire 3 Aberdeen Airport 1 Boddam 1 Foveran 1 Mintlaw 1 Work from home 1

128

Ideas In Partnership 2018 © Where is your home? (Town/Village):

Peterhead 30 Boddam 7 Longside 4 Mintlaw 4 Crimond 1 Cruden Bay 1 Fraserburgh 1 Hatton 1 St Fergus 1

Gender:

Male 21 Female 29

Age:

16-25 6 26-35 9 36-45 12 46-55 11 56-65 9 66+ 3

Employment:

Homemaker 5 Pensioner 1 Student 1 Part time worker 16 Full time worker 25 Self Employed 3 Unemployed 0

129

Ideas In Partnership 2018 © What industry do you work in?

Oil and gas 10 Local government 6 Retail 6 Construction trade 4 Engineering 4 Public transport 2 Admin 1 Banking 1 Hair & beauty 1 Childcare 1 Education 1 Fabrication 1 Hospitality 1 Motor sales 1 NHS 1 Post office 1 Wind energy 1

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Ideas In Partnership 2018 © FRASERBURGH

Q1. Do you understand the term ‘sustainable transport’?

YES 24 NO 26

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 48 NO 2

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Very important) 18 2 (important) 16 3 (least important) 16

Reduce environmental impact:

1 (Very important) 10 2 (important) 17 3 (least important) 23

Improve health:

1 (Very important) 22 2 (important) 17 3 Least important) 11

131

Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Better access points. Cheaper electric cars Better availability Better bus service Better engines in cars. More electric vehicles Better fuel prices. Better fuel consumption Better infrastructure Better public services Better public services Better public services, better facilities, reduce fuel emissions Betters roads and infrastructure Bring railway back to Fraserburgh Car sharing schemes Car sharing schemes. AWPR. Cheaper electric cars. Better fuel consumption / emissions Cheaper public transport Cheaper public transport. Reinstate rail links to shire Cheaper public transport. Reinstate rail links to shire Cheaper transport Don’t know - don't use car so doesn't affect me Don't know Don't know Encourage more people to use buses. Make buses more frequent and improve times encourage walking - there are too much cars Ged rid of diesel lorries. Too much cars on road. Get train back to Fraserburgh Government initiatives for bio-fuels Improvements on bus times Less cars on the road Less cars. More electric cars Less traffic Make better use of bus. Unnecessary use of cars especially in towns More bikes to work / education More bikes. More electric cars. Self driving cars More car sharing More electric cars More electric cars and car sharing. Promote walking More hybrid cars More hybrid cars More public transport available More reliance on nuclear energy More use of electric cars

132

Ideas In Partnership 2018 © Promote healthier options - walk more, cycle and improve public transport Reduce amount of cars Reduce bus prices Reduce emissions Reduce fuel prices. Better public transport. Cheaper public transport reinstate train service in this area Self driving cars. Electric cars. Better bus routes and times Too many cars nowadays - roads can't cope and people don't pay attention to rules Using the buses more would create more car parking Walk more

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Good idea 10 I support it 7 Should be encouraged 3 Fine 2 Good bus service 2 Good idea but not always practical 2 Good idea, will benefit in the long term 2 Good ideas but like car as gives me freedom 2 Positive feelings - I like walking but we need better rail services to shire 2 Bus services are rubbish - only 2 a week to Aberdeen. Make better use of bus - instead of double-decker with 5 - 6 people on it, use minibus instead 1 Don't know 1 Easier to implement in City than in Shire 1 Everyone should try and use sustainable travel 1 Fine but not practical for normal people - too expensive 1 Fine but not practical in rural areas 1 Fine, but public transport expensive and can limit your independence 1 Good - we use pool car which is really handy in town but not so practical in rural areas 1 Good bus service but expensive 1 Good bus service but need trains back in Shire 1 Good initiatives in schools 1 Good thing - anything to improve health 1 It is what it is! 1 More people should be using car sharing 1 Needs improvement 1 Not practical for working people 1 Nothing 1

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Ideas In Partnership 2018 © Reduce bus prices. Encourage walking 1

Q6. Have your views changed over time?

YES 13 NO 30 No opinion 7

If yes, what has caused this change in attitude?

More coverage and awareness through media / press 3 Views have changed as I have got older - I don't like driving in Aberdeen anymore so rely on other services 2 Bus service isn't good - unreliable 1 Congestion is getting worse and something needs to be done about it 1 Cutting services in rural areas - more awareness 1 Less important to me as don't work in City 1 More prominent now 1 Think about it more now as times have changed 1 Think about these things as you get older 1 Use different modes of transport now and bought pool car 1

If no, what has made you come to this decision?

No answer 20 Use buses anyway 2 Don't think about it 1 Good public service anyway 1 Just how it is 1 Lack of availability of services 1 Lack of infrastructure and expensive public services 1 Like car - have more freedom 1 Like to save money and petrol 1 same feelings 1

134

Ideas In Partnership 2018 © Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 50 Car Club 19 2 29 Electric cars / vehicles 47 3 Public Transport Y N D/K Taking a bus 50 Use of park and ride facilities 47 3 taking a train 50 Active travel Y N D/K Cycling to work / education 46 4 Walking to work / education 49 1 Cycling for recreational journeys 48 2 Walking for recreational journeys 50

Participate in:

Sustainable car travel Y N N/A Car sharing 5 45 Car Club 21 29 Electric cars / vehicles 1 49 Public Transport Y N N/A Taking a bus 42 8 Use of park and ride facilities 10 40 Taking a train 21 29 Active travel Y N N/A Cycling to work / education 7 43 Walking to work / education 15 35 Cycling for recreational journeys 24 26 Walking for recreational journeys 48 2

135

Ideas In Partnership 2018 ©

136

Ideas In Partnership 2018 © For those that do not participate in or use, what are the barriers?

Car sharing:

Can't drive 18 Not practical 10 Don't need to 5 Don't use 5 Conflicting times for work 3 Not feasible 3 Doesn't suit lifestyle 1

Car Club:

Don’t know about it 29 Can't drive 6 Don't know where its based 2 Don't need to 2 Don't use 4 Not practical 2 Doesn't suit 1 Expensive and lacking availability 1 Not feasible 3

Electric cars / vehicles:

Can't drive 17 Don't own one 14 Don't use 5 Not feasible 4 Not practical 3 Don't like them - pointless 2 Too expensive 2 Doesn't suit 1 Expensive and lacking availability 1

137

Ideas In Partnership 2018 © Taking a bus:

Don't like buses 2 Don't like service 1 Don't need to 1 Don't use 1 Need car for meetings / commuting 1 Prefer to walk 1 Too expensive 1

Use of park and ride facilities:

Don't drive 17 Too far 11 Don't use 10 Don't need to 1 Lack of facilities 1

Taking a train:

Too far / no services locally 28 Don't use 1

Cycling to work / education:

Too far 15 Don't cycle 9 Don't work 6 Retired 6 Can't due to health issues / disabled 2 Don't bike to work 2 Not feasible 2 Too dangerous 1

138

Ideas In Partnership 2018 © Walking to work / education:

Too far 19 Don't work 6 Retired 6 Can't due to health issues / disabled 2 Not feasible 2

Cycling for recreational journeys:

Don't bike 15 Too old 9 Can't due to health issues / disbaled 2

Walking for recreational journeys:

Can't due to health issues / disabled 2

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 4 Yes, flexible 8 NO 18

Q9. Do you work from home:

Regularly 1 Occasionally 3

Q10. Does your employer promote healthy and sustainable transport choices?

YES 4 NO 20 Don't know 3

139

Ideas In Partnership 2018 © If yes, what?

Car sharing 2 Use of pool car 1 Changing facilities 1 Sustainable cars 1

Q11. Is there anything more you would like them to offer?

NO 4

Q12. Would you like them to?

YES 1 NO 21

If yes, what do you think they could do?

Don’t know 1

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 6 NO 44

140

Ideas In Partnership 2018 © Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

At a school event 3 Bus shelter/billboard 2 Facebook 1 Bus advertising 1 At a public event 1 Radio 0 TV 0 Twitter 0 Youtube 0 STV Player 0 Train station digital screen 0 Magazine 0 Other - what? 0

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 2 NO 4

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Nothing 14 Cheaper public transport 7 Already do enough 5 Better public transport 3 Cheaper buses 2 Don't know 2 Already doing enough but there should be a push on companies to use / buy sustainable transport such as pool cars etc 1 Already use bus all the time 1 Better bus routes to save time and travel 1 Better bus service - more reliable 1 Better facilities, more availability and cost effective 1 Better options 1 Change of job - somewhere closer to home 1 Cheaper public transport - buses are too expensive £14 return from Aberdeen to Broch 1

141

Ideas In Partnership 2018 © Cheaper public transport and child friendly options. Easier to travel in car with kids 1 Easier access to services 1 Government subsidies for using electric cars - otherwise they are too expensive at the moment. 1 More information needed on electric cars 1 Not practical due to geographic location. 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 2 Likely 7 None / neither 20 Unlikely 9 Very unlikely 12

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 10 NO 40

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 1 NO 49

Demographics:

Where do you travel to for work/education (Town):

Fraserburgh 26 Peterhead 4 Aberdeen 2 All over 1 Ellon 1

142

Ideas In Partnership 2018 © Where is your home? (Town/Village):

Fraserburgh 29 Rosehearty 5 Cairnbulg 2 Mintlaw 2 Peterhead 2 Sandhaven 2 Aberdour 1 Crimond 1 Cruden Bay 1 Inverallochy 1 Inverurie 1 Macduff 1 New Deer 1 Turriff 1

Gender:

Male 24 Female 26

Age:

16-25 11 26-35 6 36-45 7 46-55 11 56-65 3 66+ 12

Employment:

Homemaker 2 Pensioner 13 Student 11 Part time worker 7 Full time worker 16 Self Employed 0 Unemployed 1

143

Ideas In Partnership 2018 © What industry do you work in?

Local Government 5 Construction 4 Oil and gas 4 Care worker 3 Fish factory worker 3 Retail 3 Catering 2 Fabrication 2 Education 1 NHS 1 Professional services 1 Self employed 1 Surveying 1 Charitable work 1 Welding 1 Hair and beauty 1

144

Ideas In Partnership 2018 © INVERURIE

Q1. Do you understand the term ‘sustainable transport’?

YES 35 NO 15

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 47 NO 3

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Very important) 19 2 (Important) 12 3 (Least important) 19

Reduce environmental impact:

1 (Very important) 15 2 (Important) 20 3 (Least important) 15

Improve health:

1 (Very important) 16 2 (Important) 18 3 (Least important) 16

145

Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Can share or use public transport where possible 9 Cheaper public transport 7 Better public transport to encourage more people to use it 4 Better emissions from cars 3 Better public transport 3 Don't know 3 More car sharing 3 Less cars on the road 2 Less unnecessary large vehicles on the road in cities, towns, villages etc 2 More electric cars 2 All lorries on Aberdeenshire public roads should be using main roads instead of back roads 1 Better planning in construction of housing estates and retail parks/avoiding where there is already congestion and infrastructure unable to cope or not available 1 Better planning when building houses and roads 1 Better public transport and better infrastructure for cyclists 1 Better transport links (Inverurie - Aberdeen)/park & ride/better cycling routes around Inverurie - planning! 1 Encourage people to walk more 1 Ensure sustainable travel is safe 1 Higher taxes on vehicles 1 Improve infrastructure and road layouts 1 Less cars in towns - pedestrianise centre areas 1 More trains 1 Run more hydrogen vehicles 1

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Good ideas 12 Good in theory but not practical 7 Don't know 5 All positive and important - use them all 4 Better in the long term 2 I support it 2 I use bus regularly anyway 2 Needs to be more appealing 2 Better for the environment 1

146

Ideas In Partnership 2018 © Britain doing far too much - could be put towards other things 1 Bus is free for me anyway 1 Car sharing only works if people are going to same place at same time 1 Cycling would be good if we had cycle lanes 1 Do try to only use car when necessary - use alternatives where I can 1 Good if there are alternatives to support it - transport from rural areas not reliable and expensive 1 If it was promoted more then there might be more widespread use 1 Need cheaper public transport 1 Not practical - public transport is not good and cycyling on major roads is too dangerous 1 Prefer to use car 1 Public transport is not very affordable/car sharing would involve longer days waiting for people that work different hours 1 Terrible in this country - Europe gets it right. Considering getting car due to poor train service 1 Walking is good for you 1

Q6. Have your views changed over time?

YES 10 NO 32 No opinion 8

If yes, what has caused this change in attitude?

Care more about the environment now 4 lack of reliable bus service 1 More awareness and media attention on environment now 1 Seeing more cars in busy areas and less people taking public transport has made me think this 1 There's too much congestion now 1 Too many cars on our roads 1 Used to live rurally but now have better access to alternative modes of transport 1

147

Ideas In Partnership 2018 © If no, what has made you come to this decision?

Always been like this 23 We need better public transport 2 When you live rurally, these things just don't apply 2 Everyone knows they should, but its hard to do 1 Infrastructure and planning is totally disjointed and nothing ever gets done 1 Never thought about it 1 Public transport is just too costly 1 There has been no real effort to promote this. Government pay 'lip service' to the idea 1

Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 48 2 Car Club 34 9 7 Electric cars / vehicles 39 11 Public Transport Y N D/K Taking a bus 49 1 Use of park and ride facilities 45 5 Taking a train 47 3 Active travel Y N D/K Cycling to work / education 39 11 Walking to work / education 44 6 Cycling for recreational journeys 46 4 Walking for recreational journeys 49 1

148

Ideas In Partnership 2018 © Participate in:

Sustainable car travel Y N N/A Car sharing 12 38 Car Club 1 42 7 Electric cars / vehicles 3 47 Public Transport Y N N/A Taking a bus 26 24 Use of park and ride facilities 10 40 Taking a train 32 18 Active travel Y N N/A Cycling to work / education 9 41 Walking to work / education 15 35 Cycling for recreational journeys 22 28 Walking for recreational journeys 35 15

For those that do not participate in or use, what are the barriers?

Car sharing:

Don't use 15 Not practical 5 Don't drive 4 Easier to use own car 3 No-one going in same direction 3 Have childcare issues 2 Don't need to use 1 Have a Motability car 1 I need car to travel to different areas 1 Not feasible 1 Prefer to walk 1 Work from home 1

Car Club:

Don't use 24 Don't know what this is 7 Don't know of one locally 6 Don't drive 4 Have childcare issues 2 I need car to travel to different areas 1

149

Ideas In Partnership 2018 © Have a Motability car 1 Don't need to use 1 Prefer to walk 1 Not practical 1 Not feasible 1

Electric cars / vehicles:

Don't own one 26 Too expensive 8 Don't drive 4 Didn't think of this option before buying car 2 Have a Motability car 1 Lack of charging facilities in rural areas 1 Not practical 1 Not sure about them 1 Prefer to walk 1 Silent, dangerous 1 Waste of time 1

Taking a bus:

Don't use 6 Lack of services in rural areas 5 Easier to take car 4 Have small children so not practical 2 Too expensive 2 I'm disabled 1 Prefer to take train 1 Prefer to walk 1 Times not convenient 1 I need car to travel to different areas 1

150

Ideas In Partnership 2018 © Use of park and ride facilities:

Don't use 18 Not one locally 10 Don't drive 4 Easier to take car 2 Have small children so not practical 2 Prefer bus 2 Easier to take train 1 I'm disabled 1

Taking a train:

Easier to take car 5 Lack of services in rural areas 4 Have small children so not practical 2 Lack of trains running 2 Prefer bus 2 Too expensive 2 I'm disabled 1

Cycling to work / education:

Retired 10 Too far 10 Don't work 7 Too dangerous 5 Work offshore 3 Easier to use car 1 I walk to work 1 I work from home 1 I'm disabled 1 Prefer to take bus 1 Need car to travel to different areas 1

151

Ideas In Partnership 2018 © Walking to work / education:

Retired 10 Too far 10 Don't work 7 Work offshore 3 Too dangerous 2 I'm disabled 1 I work from home 1 Need car to travel to different areas 1

Cycling for recreational journeys:

Too old 7 Don't want to 6 Don't own a bike 5 Too dangerous 3 Too far 3 Lack of time 2 Disabled 1 Have small children so not practical 1

Walking for recreational journeys:

Too far 6 Too dangerous 3 Too old 3 Lack of time 2 Disabled 1

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 6 Yes, flexible 2 NO 23

152

Ideas In Partnership 2018 © Q9. Do you work from home:

Regularly 4 Occasionally 2

Q10. Does your employer promote healthy and sustainable transport choices?

YES 3 NO 28

If yes, what?

Bike lockers 2 Bike racks 2 Cycle purchase scheme 2 Showers 2 Car share scheme 1 Changing facilities 1 Electric pool cars 1 Salary sacrifice 1

Q11. Is there anything more you would like them to offer?

NO 3

Q12. Would you like them to?

YES 2 NO 26

If yes, what do you think they could do?

Maybe change company vehicles to electric 1 More support and incentives as well as schemes and funding/discounts 1

153

Ideas In Partnership 2018 © Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 8 NO 42

Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 3 TV 2 At a school event 0 At a public event 2 Facebook 0 Twitter 0 Youtube 0 STV Player 0 Bus advertising 3 Bus shelter/billboard 1 Train station digital screen 0 Magazine 0 0 Other - what? 4

Work 3 Online 1

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 5 NO 3

154

Ideas In Partnership 2018 © Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Nothing 13 Don't know 10 Cheaper public transport 3 Better public transport 2 More awareness needed 2 Need Park & Ride facility from Inverurie 2 Already use services available 1 Already walk as much as possible 1 Better bus services 1 Better parking at train station 1 Better weather 1 Cheaper rail travel 1 Dial-a-bus great for older people in country 1 Easier to take car 1 Safer routes 1 If people are willing to make a change they will do it on their own accord. For those walking to work, they are still more likely to drive if raining 1 More electric cars available 1 More frequent public services 1 More incentives / monetary discounts 1 More joined up approach from governments 1 More transport links to rural areas 1 Think I do as much as practically possible considering I live in country/work from home and time factor is issue for travelling 1 Would be good if city council had offices in shire & vice versa 1 Safer routes for cyclists 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 0 Likely 9 None / neither 31 Unlikely 1 Very unlikely 0 Not sure 9

155

Ideas In Partnership 2018 © Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 13 NO 37

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 5 NO 45

Demographics:

Where do you travel to for work/education (Town):

Inverurie 11 Oldmeldrum 7 Aberdeen 5 Turriff 3 Dyce 2 All over 1 Drum of Wartle 1 Elgin 1 Fintray 1 Westhill 1

Where is your home? (Town/Village):

Inverurie 21 Turriff 8 Fyvie 3 Insch 3 Oldmeldrum 3 Pitmedden 3 Westhill 2 Aberdeen 1 Alford 1 Fintray 1 Huntly 1 Kemnay 1 New Deer 1

156

Ideas In Partnership 2018 © Old Rayne 1

Gender:

Male 22 Female 28

Age:

16-25 4 26-35 15 36-45 6 46-55 7 56-65 9 66+ 9

Employment:

Homemaker 7 Pensioner 10 Student 2 Part time worker 8 Full time worker 20 Self Employed 3

157

Ideas In Partnership 2018 © What industry do you work in?

Accountancy 4 Retail 4 Motor trade 4 Hospitality 3 Oil and gas 3 Local government 3 Agriculture 2 Fabrication 2 Care sector 1 Childcare 1 Creative industries 1 Car sales 1 IT 1 Transportation 1

158

Ideas In Partnership 2018 © BANCHORY

Q1. Do you understand the term ‘sustainable transport’?

YES 16 NO 9

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 25 NO 0

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Very important) 9 2 (Important) 4 3 (Least important) 12

Reduce environmental impact:

1 (Very important) 11 2 (Important) 6 3 (Least important) 8

Improve health:

1 (Very important) 5 2 (Important) 15 3 (Least important) 5

159

Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Get train back from Banchory and Aberdeen 1 Better bus service from Banchory 1 Less cars on road and more buses 1 More buses at more convenient times (and more reasonable fares) 1 Everyone to walk and use public transport more where they can 1 More people to take public transport where they can 1 Less people driving, more people lift sharing if necessary 1 Cheaper public transport 1 Make buses more green and energy efficient 1 Improve the cycle network 1 Put on more free buses 1 Better public transport 1 Better cycling infrastructure 1 Everyone to use the bus or car share where appropriate 1 A better bus service 1 More public transport and more regular times 1 Reduce the number of cars in towns/better public transport 1 Use public transport where appropriate 1 More sustainable transport provided so people can get to work/there is only 1 1 bus from Banchory to Stonehaven so if car breaks down you have to go into Aberdeen and then Stonehaven We can't do anything as need the high street - main thoroughfare for traffic 1 Many areas where a car owner can park to take the bus into the city 1 Better public transport 1 Less diesel transport 1 More buses that are greener - the hydrogen buses stop outside her house in 1 Westhill all the time Car sharing 1

160

Ideas In Partnership 2018 © Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Very positive 2 All for that 1 Really good if able to do it 1 I enjoy getting bus 1 Important - should be more available 1 Absolutely for it, a really good idea - anything to stop so many cars on the road 1 All for it - will make everyone healthy too if they can walk/cycle if able to 1 A good variety of options - buses not always reliable 1 Would be good if reliable 1 Favourable - buses and trains could be cheaper 1 Car share and bus don't work for him as he works in Aberdeen. Cycles to Aberdeen to work but finds it dangerous 1 Prefer the above to the car 1 100% behind it all 1 If in towns need to be doing all of the above. In the country whatever is available 1 The more the merrier 1 Yes very favourable as don't drive 1 Excellent 1 I like all the above but should be more of the above (more cycling lanes for health and safety) 1 All for public transport - it is the way forward 1 I think buses, walking etc is good and I personally like it as it allows me to get about without the use of a car 1 Excellent - everyone should use as much as possible if able to do so 1 Use all of the above - walk and use bus more since retired and have a hybrid car 1 Would love to use them more - not always convenient for hours I work 1 In terms of living out in country buses are very infrequent/park and ride is good in town 1

Q6. Have your views changed over time?

161

Ideas In Partnership 2018 © YES 12 NO 12 No opinion 1

If yes, what has caused this change in attitude?

The environmental impact 1 A lot of traffic and pollution 1 Less public transport through Deeside means it's very difficult to get about without a car 1 Because I drive now I don't think of using other methods of travel much 1 More aware through the media 1 Through moving from Aberdeen to Banchory and beginning cycling to work has been an eye opener 1 Since moved into the country 1 As you get older, you don't want stress of driving, you can relax in a bus and therefore help the environment too 1 There used to be a lot more buses from Banchory to Stonehaven but they've been reduced - not sure if you can get bus - only mon-thurs 1 More aware of the environment than used to be and the impact it is having on everything 1 The mass amount of cars (there are more and more) 1 Age - would never have used public transport before 1

If no, what has made you come to this decision?

Always felt like this 6 Enjoy getting public transport 1 Always been fairly conscious of environmental factors 1 Experience of travel 1 Concerned for the environment 1 Always used public transport 1 Been brought up that way - always been conscious of health 1

162

Ideas In Partnership 2018 © Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 23 2 Car Club 21 3 1 Electric cars / vehicles 23 2 Public Transport Y N D/K Taking a bus 25 Use of park and ride facilities 24 1 Taking a train 24 1 Active travel Y N D/K Cycling to work / education 23 2 Walking to work / education 25 Cycling for recreational journeys 22 3 Walking for recreational journeys 25

Participate in:

Sustainable car travel Y N N/A Car sharing 6 19 Car Club 3 21 1 Electric cars / vehicles 3 22 Public Transport Y N N/A Taking a bus 20 5 Use of park and ride facilities 14 11 taking a train 19 6 Active travel Y N N/A Cycling to work / education 7 18 Walking to work / education 10 15 Cycling for recreational journeys 16 9 Walking for recreational journeys 22 3

163

Ideas In Partnership 2018 © For those that do not participate in or use, what are the barriers?

Car sharing:

Retired 5 Don't need to 2 No-one nearby to share with 2 I walk to work 2 No-one works at the same place 2 Walk and cycle to work 1 Work shifts 1 Don't think will work as everyone gets different working times 1 Prefer to take bus 1 No-one to share at same time as me 1 Disabled 1

Car Club:

Retired 5 Wouldn't work as people work different hours 3 Don't need to 2 Don’t know of one locally 2 Work shifts 2 Walk to work 2 No-one works in the same place 1 Walk and cycle to work 1 Prefer to take bus 1 Disabled 1 Don't drive 1 Don't know what this is 1

Electric cars / vehicles:

Lack of charging points 7 Too expensive 5 Retired 5 Walk and cycle to work (x2) 2 Prefer to take bus 1 Disabled 1 Don't drive 1

164

Ideas In Partnership 2018 © Taking a bus:

Lack of frequent services 2 Lack of bus services 1 Easier to take car 1 No buses available Banchory to Stonehaven 1

Use of park and ride facilities:

Not one locally 7 Don't need to use 2 Inconvenient 2

Taking a train:

No service locally 5 Don't need in Banchory 1

Cycling to work / education:

Retired 5 Too dangerous 4 Walk to work instead 3 Too far 2 Too much congestion 1 Prefer to take car 1 Disabled 1 Not enough cycle lanes 1

Walking to work / education:

Too far 9 Retired 5 Disabled 1

165

Ideas In Partnership 2018 © Cycling for recreational journeys:

Not fit enough 3 Too old 3 Too dangerous 2 Disabled 1

Walking for recreational journeys:

Too far 1 Disabled 1 Too old 1

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 3 Yes, flexible 2 NO 12

Q9. Do you work from home:

Regularly 3 Occasionally 0

Q10. Does your employer promote healthy and sustainable transport choices?

YES 7 NO 10

If yes, what?

Bike racks 2 Cycling to work scheme 2 Opportunity to work from home 2 Car sharing scheme 1 Changing facilities 1 Lockers 1 Showers 1

166

Ideas In Partnership 2018 © Q11. Is there anything more you would like them to offer?

NO 6 NHS should provide public transport to get people to work from their home, 1 especially remotely

Q12. Would you like them to?

YES 5 NO 5

If yes, what do you think they could do?

All of the above 2 Discounted public transport 2 Improve motivation 1

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 8 NO 17

Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 4 TV 3 At a school event 2 At a public event 1 Facebook 2 Twitter 0 Youtube 0 STV Player 0 Bus advertising 0 Bus shelter/billboard 0 Train station digital screen 0 Magazine 0 Other - what? 0

167

Ideas In Partnership 2018 © Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 6 NO 2

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Better public service 6 Do enough already 3 Don't know 3 Cheaper bus fares 3 Provide more public transport especially from remote areas 3 Better cycle networks 2 Better train services 2 Better access to public transport 1 A clearer understanding in the media of the environment 1 Prefer to use car anyway 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 11 Likely 4 None / neither 10 Unlikely 0 Very unlikely 0

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 20 NO 5

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 1 NO 24

168

Ideas In Partnership 2018 © Demographics:

Where do you travel to for work/education (Town):

Banchory 12 Aberdeen 2 Crathes 1 Stonehaven 1 Westhill 1

Where is your home? (Town/Village):

Banchory 14 Westhill 2 Torphins 1 Finzean 1 Drumoak 1 Braemar 1 Ballater 1 Kincardine O'Neil 1 Crathes 1 Torphins 1 Lumphanan 1

Gender:

Male 13 Female 12

Age:

16-25 3 26-35 4 36-45 4 46-55 6 56-65 4 66+ 4

169

Ideas In Partnership 2018 © Employment:

Homemaker 1 Pensioner 5 Student 1 Part time worker 7 Full time worker 7 Self Employed 3 Disabled 1

What industry do you work in?

Retail 4 Photography 1 Accountancy 1 Oil & gas 1 Childcare 1 Private healthcare 1 Local government 1 National Trust 1 Administration 1 NHS Grampian 1 Construction 1 Third sector 1 Education 1 Bookmakers 1

170

Ideas In Partnership 2018 © STONEHAVEN

Q1. Do you understand the term ‘sustainable transport’?

YES 16 NO 9

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 24 NO 1

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Very important) 9 2 (Important) 6 3 (Least important) 10

Reduce environmental impact:

1 (Very important) 5 2 (Important) 10 3 (Least important) 10

Improve health:

1 (Very important) 11 2 (Important) 9 3 (Least important) 5

171

Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Car sharing 4 Trying to get cars off the road 3 More electric cars available and have more charging points 2 Cheaper transport and prices, more regular and quicker 2 Buses are good idea but really expensive - costs too much on the bus compared to driving every day to Aberdeen (£100 per month on bus from Stonehaven to Cove) 1 Everyone to use public transport where possible but to give everyone discounted transport tickets to encourage everyone to use public transport 1 Give up car and sell it - everyone go green (all for electric cars) 1 More environmentally friendly public transport 1 Having cheaper public transport - more park and rides eg like Glasgow - there are a lot more facilities down in Glasgow. I can't drive or work because of health reasons - it's too expensive and not enough choice 1 Increase the price of petrol 1 More buses in local remote areas/open more train stations 1 Encourage more people to use buses and trains/I have an electric car and electric bike and charge it at my own house - there is also an electric charger in the car park at the square in Stonehaven 1 Make everything eco-friendly 1 Buses are not frequent enough compared to other cities. Trains are cheap to get to work but timings are wrong – eg Portlethen to Aberdeen gets in at 9:05am. Nothing arrives at work times or leaves 1 Take big trucks out of the city - all HGVs have diesel fumes 1 I think people prefer to get around on their own, but if they have to use public transport then better routes and an improved frequency would go some way to reducing congestion 1 Provide incentives for car sharing/update public transport times to encourage people to use it more 1 Improve public services - everyone always disappointed. In other countries much more forward thinking - everyone using trams etc and all so reliable, roads quieter, more people using public services 1

172

Ideas In Partnership 2018 © Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

All for it 4 All for it as don't drive 3 I use the bus a lot 1 Train is really good (£6 return from Stonehaven to Union Square) 1 All are okay. Trains are too expensive and always getting dearer 1 Cycling and train is good 1 Use everything except car sharing and park and ride 1 All for the above and support wholeheartedly - we used to walk everywhere and use car when I was younger 1 In favour of anything beneficial to health and environment 1 Use bus and train all the time 1 Great idea as would stop big queues into Aberdeen 1 Prefer using public transport if times are suitable 1 Transport is expensive, prefer active travel and healthy lifestyle 1 Use the bus as much as possible 1 Should be made much easier 1 All for using bus and train, not so keen on park and ride. It's not used much at Newtonhill 1 Because of my health problems I depend on the bus 1 Haven't come across park and ride that works okay - they don't run all the time. Like using car 1 I love the train - prefer it to driving 1 They are my preferred methods of travel 1

Q6. Have your views changed over time?

YES 7 NO 15 No opinion 3

173

Ideas In Partnership 2018 © If yes, what has caused this change in attitude?

Age! 1 Because of having a baby I use car more 1 Health, finances and environment. Car is too expensive to run 1 I don't need to drive or go into Aberdeen now 1 I used to drive car 7 days a week but because of ill health had to give up driving. Have a bus pass - the buses just now are not reliable as they change bus times every other month 1 Much more eco-friendly and thinking more about life 1 Used to be all for the car - now too many cars on the road all going far too fast 1

If no, what has made you come to this decision?

Always felt that way - too expensive for public transport 3 Always used public transport 1 Public transport is more relaxing 1 Always been the same. Traffic is getting worse over time 1 Not much being done to improve things 1 Always been aware that 1 person sitting in a car is causing as much pollution as 4 in a car 1 Not a lot 1 It is an easy option - saves consumption 1 Always been a problem - buses/trains should be run more frequently - it is dearer to travel 1 Always felt by using public transport will reduce traffic on road 1 I have always thought that there are too many cars and I am aware of the damage they cause to the environment 1 Always used car 1 I enjoy walking and trains are easy enough to use and plan journeys on 1

174

Ideas In Partnership 2018 © Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 22 3 Car Club 18 2 5 Electric cars / vehicles 24 1 Public Transport Y N D/K Taking a bus 22 3 Use of park and ride facilities 19 6 taking a train 24 1 Active travel Y N D/K Cycling to work / education 20 5 Walking to work / education 22 3 Cycling for recreational journeys 22 3 Walking for recreational journeys 25

Participate in:

Sustainable car travel Y N N/A Car sharing 3 22 Car Club 20 5 Electric cars / vehicles 5 20 Public Transport Y N N/A Taking a bus 20 5 Use of park and ride facilities 7 18 taking a train 20 5 Active travel Y N N/A Cycling to work / education 2 23 Walking to work / education 8 17 Cycling for recreational journeys 12 13 Walking for recreational journeys 23 2

175

Ideas In Partnership 2018 © For those that do not participate in or use, what are the barriers?

Car sharing:

Retired 6 Don't drive 5 Easier to use own car 3 Always use public transport 2 Take bus to work 2 Don't need to 2 Need vehicle to do my job 1 Don't know anyone to share with 1

Car Club:

Retired 6 Don't drive 5 Don't know what this is 5 Easier to use own car 3 Take bus to work 2 Don't need to 2 Always use public transport 1 Need vehicle to do my job 1

Electric cars / vehicles:

Don't drive 5 Lack of charging points 4 Too expensive 4 Prefer own car 3 Prefer to walk/use public transport if can 2 Take bus to work 1 I need vehicle to do my job 1

Taking a bus:

Unreliable 3 Too expensive 1 I need a vehicle to do my job 1

176

Ideas In Partnership 2018 © Use of park and ride facilities:

Not one locally 7 Don't drive 5 Easier to use car 3 Always use public transport 1 I need a vehicle to do my job 1 Own works vehicle 1

Taking a train:

Too expensive 3 Confusing pricing/unsuitable timing 1 Don't need to use 1

Cycling to work / education:

Too far 7 Retired 6 Can't due to health reasons 3 Don't work 2 Too dangerous 2 Always use public transport 1 I need a vehicle to do my job 1 Don't own a bike 1

Walking to work / education:

Too far 7 Retired 6 Don't work 2 Always use public transport 1 I need a vehicle to do my job 1

177

Ideas In Partnership 2018 © Cycling for recreational journeys:

Prefer to walk 3 Too dangerous 2 Too old 2 Don't own a bike 2 Can't due to health reasons 2 Always use public transport 1 Too far 1

Walking for recreational journeys:

Can’t due to health reasons 1 Too far 1

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 2 Yes, flexible 11 NO 3

Q9. Do you work from home:

Regularly 1 Occasionally 1

Q10. Does your employer promote healthy and sustainable transport choices?

YES 3 NO 13

If yes, what?

Bike racks 2 Cycle to work scheme 2 Changing facilities 1 Lockers 1 Showers 1

178

Ideas In Partnership 2018 ©

Q11. Is there anything more you would like them to offer?

NO 1 Discounted public transport 2

Q12. Would you like them to?

YES 4 NO 9

If yes, what do you think they could do?

Discounted public transport 2 Complimentary transport 1 Bike storage 1

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 2 NO 23

179

Ideas In Partnership 2018 © Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 0 TV 0 At a school event 0 At a public event 0 Facebook 1 Twitter 0 Youtube 0 STV Player 0 Bus advertising 0 Bus shelter/billboard 0 Train station digital screen 0 Magazine 0 Other - what? 1

Online 1

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 2 NO 0

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Don't know 9 Already use sustainable travel a lot 7 Nothing 3 More child friendly 1 Cheaper travel 1 Reliable bus service 1 I need to use my car for work purposes 1 Already use bus a lot 1 I prefer to cycle when not working 1

180

Ideas In Partnership 2018 © Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 7 Likely 3 None / neither 12 Unlikely 3 Very unlikely 0

Comment:

If more services and lower cost I would definitely use 1 If public transport was easier 1 Keeps you more fit 1

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 18 NO 7

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 0 NO 25

Demographics:

Where do you travel to for work/education (Town):

Stonehaven 8 Aberdeen 6 Portlethen 2 Kintore 1

Where is your home? (Town/Village):

Stonehaven 17 Portlethen 2 Aberdeen 2

181

Ideas In Partnership 2018 © Muchalls 1 Drumlithie 1 Kineff 1 Newtonhill 1

Gender:

Male 13 Female 12

Age:

16-25 5 26-35 3 36-45 3 46-55 5 56-65 5 66+ 4

Employment:

Homemaker 2 Pensioner 6 Student 1 Part time worker 4 Full time worker 9 Self Employed 3

What industry do you work in?

Retail 5 Hospitality 4 Oil & gas 3 Creative industries 1 NHS Grampian 1 Logistics driver 1 Recruitment Agency 1 Solicitor 1

182

Ideas In Partnership 2018 © ELLON

Q1. Do you understand the term ‘sustainable transport’?

YES 22 NO 3

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 24 NO 1

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3)in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Very important) 10 2 (Important) 13 3 (Least important) 2

Reduce environmental impact:

1 (Very important) 0 2 (Important) 8 3 (Least important) 17

Improve health:

1 (Very important) 15 2 (Important) 4 3 (Least important) 6

183

Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Less cars on roads 5 More public transport 5 More car sharing 4 Make cars more environmentally friendly 3 More trains in shire 2 What can you do? People have busy lifestyles and have to get to meetings etc 2 Memo's should go out at all places of work to see if anyone can share but this 1 is hard due to people's work commitments Bring back horse and cart! 1 Don’t think much can be done unless a law is enforced 1 Less people on the roads but not sure how this can happen as I see a lot of 1 mums who drop their children off at school

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Good idea but not always practical 3 Good if local to you 3 More facilities provided means more people would use 2 Good idea if your place of work is local but most people need to drive (x2) 2 I support it and take bus when I can 1 Better public transport 1 Good idea - good to walk 1 Good idea but needs more awareness and groups set up to encourage car 1 sharing Good if fits in with lifestyle / work schedule 1 Good idea if more things were pushed to happen 1 Good idea but better public transport needs to be available 1 Good idea if you live near these facilities but in reality people need to get to 1 their work quickly so driving is the quickest mode of transport Good idea but in reality who has time to walk and cycle everywhere? 1 I think people should try and walk to their destination but it is hard to do if too 1 far away Good idea if you know people travelling in the same direction 1 I like using the bus but it is not practical for people who are working 1 They are good ideas if you can schedule work meetings around the times but 1 most people need car

184

Ideas In Partnership 2018 © Good idea for the weekend as through the week people are too busy 1 Good idea if people want to car share with you but you need people to fit in 1 with the same hours as you

Q6. Have your views changed over time?

YES 9 NO 2 No opinion 14

If yes, what has caused this change in attitude?

Too much traffic on roads 5 More congestion on roads 3 The older I get, the more I see transport on the roads and you can see the congestion but I think the new road system should help 1

If no, what has made you come to this decision?

Too much traffic on the roads - how can you change all that? 1 We have always known roads to be busy but how can you stop traffic now? 1

Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 24 1 Car Club 14 2 9 Electric cars / vehicles 20 5 Public Transport Y N D/K Taking a bus 25 Use of park and ride facilities 25 taking a train 25 Active travel Y N D/K Cycling to work / education 19 6 Walking to work / education 20 5 Cycling for recreational journeys 25

185

Ideas In Partnership 2018 © Walking for recreational journeys 25

Participate in:

Sustainable car travel Y N D/K Car sharing 3 22 Car Club 16 9 Electric cars / vehicles 25 Public Transport Y N N/A Taking a bus 24 1 Use of park and ride facilities 21 4 taking a train 22 3 Active travel Y N N/A Cycling to work / education 2 23 Walking to work / education 2 23 Cycling for recreational journeys 18 7 Walking for recreational journeys 23 2

For those that do not participate in or use, what are the barriers?

Car sharing:

Don't need to use 6 Don't have anyone to share with 4 Need more info 3 Not feasible 2 Never thought about it 2 Don't drive 1 Don't like sharing 1 Have never asked 1 Too much hassle 1 Too busy to take other people 1

Car Club:

186

Ideas In Partnership 2018 © Don't know what this is 12 Need more info 3 Don't use 3 Haven't thought about it 2 Not for me 2 Good idea if there was a website? 1 Don't want to commit myself 1 Don't need to use 1

Electric cars / vehicles:

Don't own one 8 Too expensive 4 Don't need to use 4 Need more info 3 Never thought about it 2 Lack of charging points / not practical 1 Don't drive 1 Don't like them 1 Don't want to change my vehicle 1

Taking a bus:

Prefer driving 1

Use of park and ride facilities:

Don't drive 1 Not convenient 1 Doesn't drop off where I go to 1 Not near my place of work 1

Taking a train:

No local service 3

Cycling to work / education:

187

Ideas In Partnership 2018 © Too far 15 Retired 5 Too dangerous 3

Walking to work / education:

Too far 15 Retired 5 Too dangerous 3

Cycling for recreational journeys:

Too old 2 Don't bike 2 Too unfit 1 Don't think about it 1 Just drive everywhere 1

Walking for recreational journeys:

Too unfit 1 Just drive everywhere 1

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 2 Yes, flexible 2 NO 11

Q9. Do you work from home:

Regularly 0 Occasionally 2

Q10. Does your employer promote healthy and sustainable transport choices?

188

Ideas In Partnership 2018 © YES 1 NO 14

If yes, what?

Bike racks 1 Showers 1

Q11. Is there anything more you would like them to offer?

NO 1

Q12. Would you like them to?

YES 1 NO 13

If yes, what do you think they could do?

More flexible working 1

Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 15 NO 10

189

Ideas In Partnership 2018 © Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 13 TV 8 At a school event 0 At a public event 0 Facebook 1 Twitter 0 Youtube 0 STV Player 0 Bus advertising 1 Bus shelter/billboard 3 Train station digital screen 0 Magazine 2 0 Other - what? 0

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 4 NO 11

Comment:

Needs to make more of an impact 1 More awareness needed 1 Have seen it, but don't always take notice 1 I think more needs to be done 1

Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Nothing 5 More public services offered 2 More buses and trains available and cheaper rates 4 More groups needed for car sharing -either online platform or community led 1 Easier to drive as have a small child 1 More awareness needed on different ways to travel 1 Offer free transport 1 More initiatives needed - incentives like travel tokens but everything just too expensive 1

190

Ideas In Partnership 2018 © More needs to be done on car sharing 1 Needs more push on sustainable travel 1 Already do enough - I use public transport 1 Would use trains if nearby 1 Put more effort into the dangers that can affect your health 1 More advertising is needed on the benefits of sustainable transport 1 I don't drive so I use public transport a lot 1 I think it will take a while for changes to be made and people are less responsive due to busy schedules etc 1 More information needed. 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 1 Likely 11 None / neither 10 Unlikely 3 Very unlikely 0

Comment:

I would use all the time of cost and times were right 1 If there were cheaper ways to travel I would consider it 1 If it was cheaper I would use more 1 Depends on initiatives - money off is always good 1 I would definitely car share if I knew people in the area 1

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 1 NO 24

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 0 NO 25

191

Ideas In Partnership 2018 © Demographics:

Where do you travel to for work/education (Town):

Aberdeen 14 Peterhead 2 Ellon 3 Fraserburgh 1

Where is your home? (Town/Village):

Ellon 24 Peterhead 1

Gender:

Male 10 Female 15

Age:

16-25 5 26-35 3 36-45 3 46-55 3 56-65 6 66+ 5

Employment:

Homemaker 0 Pensioner 5 Student 5 Part time worker 1 Full time worker 14 Self Employed 0 Unemployed 0

192

Ideas In Partnership 2018 © What industry do you work in?

Oil and gas 4 Retail 3 Administration 2 Banking 2 Sales 1 Accountancy 1 Hospitality 1 Architect 1

193

Ideas In Partnership 2018 © HUNTLY

Q1. Do you understand the term ‘sustainable transport’?

YES 21 NO 4

Q2. Do you think that supporting and encouraging sustainable travel behaviour in Aberdeen City and Shire is worthwhile?

YES 17 NO 8

Q3. Sustainable travel can offer a number of benefits. How would you rank the following benefits (1 to 3) in order of their importance to you? NB 1 being the most important and 3 being the least important.

Reduce Congestion:

1 (Very important) 20 2 (Important) 5 3 (Least important) 0

Reduce environmental impact:

1 (Very important) 0 2 (Important) 3 3 (Least important) 22

Improve health:

1 (Very important) 5 2 (Important) 17 3 (Least important) 3

194

Ideas In Partnership 2018 © Q4. What do you think could be done to reduce congestion and improve air quality? (unprompted)

Better bus and train times/more carriages/buses. Better road systems Better infrastructure/more facilities for electric vehicles/improved electric vehicles/better public transport More charging points for electric vehicles/promotion of sustainable transport/better public facilities (buses/trains) Better facilities/better public transport Better buses/trains Better trains & buses/more charging points for electric cars Better public transport - bus & train services/more electric cars Nothing - folk will do what they want regardless Don't know Better transport and infrastructure/more awareness

Better infrastructure/more buying from organisations/incentives for people to take part Nothing - it's just the way it is Better buses and trains - reliable service Better road infrastructure/more awareness needed Put more money up past central belt/better trains & buses More buses and trains/more walking alone. Better roads, better services Better facilities and services

Better infrastructure/better public transport/more electric cars & charging points Better facilities/more electric cars/reduce emissions More electric cars/better public transport Improve infrastructure/better public transport More facilities/charging points/better electric vehicles Reduce emissions Encourage more people to take bus - less cars

Q5. What are your feelings towards sustainable/active travel modes? i.e. using Bus, Train, Car Sharing, Park and Ride (sustainable) and Walking, Cycling (active travel)

Good ideas but not always practical 8 Good idea 2 Bus, train, park & ride all good ideas. Bikes are a hazard 1 Fine 1 Fine - good idea. Used to bike to work before I moved 1 Good - but lacking funding and infrastructure 1

195

Ideas In Partnership 2018 © Good bus and train service (from Insch but timings could be improved). I like walking now 1 Good idea although buses are busy, and trains don't always run 1 Good idea but impractical. Use services that are already here - improve buses & trains & road system 1 Good idea but irrelevant to me as I don't use any 1 Good idea but limited where I live - I rely on my car 1 Good ideas but not practical for most people 1 Okay but limited out of Aberdeen/big cities 1 Okay in urban areas but difficult in rural areas 1 Public transport needs to be improved/park & ride could be closer as by the time it takes to drive there you're as well driving into city 1 Use bus/train and walk where I can as I don't drive yet 1 Where appropriate, sustainability would be useful/in a rural area not so easy - we are 6 miles from school so even though I would like my kids to cycle it is not feasible from a safety point of view 1

Q6. Have your views changed over time?

YES 6 NO 16 No opinion 3

If yes, what has caused this change in attitude?

Employer is proactive and there's been more about this in news etc 1 Healthier lifestyle 1 More aware of congestion issues/carbon footprint etc 1 More awareness 1 More drive to preserve environment and cut emissions 1 Want to improve environment and do my bit 1

If no, what has made you come to this decision?

No reason 6 Always been aware of issues 2 Too rural here - reliant on car 2 Always had to rely on own transport 1 Because of the rural location of my house 1 Just how it is 1

196

Ideas In Partnership 2018 © People will please themselves and do what they do 1 Scottish government won't do anything about it and put into practice 1

Q7. Which of the following do you think is a good idea and which of any do you yourself participate in?

Good idea:

Sustainable car travel Y N D/K Car sharing 20 5 Car Club 5 1 19 Electric cars / vehicles 19 6 Public Transport Y N D/K Taking a bus 24 1 Use of park and ride facilities 17 8 taking a train 25 Active travel Y N D/K Cycling to work / education 20 5 Walking to work / education 23 2 Cycling for recreational journeys 23 2 Walking for recreational journeys 25

Participate in:

Sustainable car travel Y N N/A Car sharing 5 20 Car Club 2 6 17 Electric cars / vehicles 2 23 Public Transport Y N N/A Taking a bus 9 16 Use of park and ride facilities 2 23 taking a train 21 4 Active travel Y N N/A Cycling to work / education 3 22 Walking to work / education 5 20 Cycling for recreational journeys 11 14 Walking for recreational journeys 22 3

197

Ideas In Partnership 2018 © For those that do not participate in or use, what are the barriers?

Car sharing:

Don't need to 9 Not feasible 4 Don't have anyone to share with 2 Too far away from others 2 Can't drive 1 Like independence 1 Pointless 1

Car Club:

Didn't know about it 17 Don't use 4

Don’t know of one locally 2

Electric cars / vehicles:

Don't own one 12 Not practical 3 Can't drive 2 Not feasible out here 2 Pointless! 2 No charging point/still in early days 1 Too far away from charging points 1

Taking a bus:

Don't like buses 6 Unreliable 3 Don't use 2 Can't use bus - autistic son 1 Differing timetables 1 Don't need to 1 I need my car 1 Not practical 1

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Ideas In Partnership 2018 © Use of park and ride facilities:

Not one locally 21 Not practical 1 Too far - by the time it takes to drive there I'd be as well going into town 1

Taking a train:

Don't need to 3 Lack of reliable service 1

Cycling to work / education:

Too far 11 Retired 3 Don't work 2 Don't bike 1 Don't bike to work 1 Don't use 1 Not practical 1 Too dangerous 1 Work from home 1

Walking to work / education:

Too far 12 Retired 3 Don't work 2 Not practical 1 Too dangerous 1 Work from home 1

Cycling for recreational journeys:

Don't cycle 7 Too old 4 Don’t like biking 3

199

Ideas In Partnership 2018 © Walking for recreational journeys:

Can't due to health issues 2 Too old 1

Q8. Does your employer promote flexible working or working from home?

Yes, working from home 7 Yes, flexible 4 NO 9

Q9. Do you work from home?

Regularly 4 Occasionally 3

Q10. Does your employer promote healthy and sustainable transport choices?

YES 4 NO 16

If yes, what?

Use of pool car 3 Use of Co-Wheels 1

Q11. Is there anything more you would like them to offer?

NO 4

Q12. Would you like them to?

YES 0 NO 16

200

Ideas In Partnership 2018 © Q13. Have you heard of the ‘“Getabout”’ Brand?

YES 14 NO 11

Q14. Where have you seen or heard about the “Getabout” brand? (Tick all that apply)

Radio 1 TV 0 At a school event 10 At a public event 5 Facebook 0 Twitter 0 YouTube 0 STV Player 0 Bus advertising 1 Bus shelter/billboard 1 Train station digital screen 1 Magazine 0 Other - what? 5

School leaflets 4 Know about it through local government 1

Q15. Has the work of “Getabout” helped raised your awareness of the sustainable/active travel options available to you?

YES 7 NO 7

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Ideas In Partnership 2018 © Q16. What would incentivise or induce you to change your travel behavioural position towards sustainable and/or active travel?

Nothing 6 Nothing - happy as I am 5 Better bus & train services 3 Nothing - too rural and rely on vehicles 2 Better emissions from cars 1 Better facilities for postcode areas 1 Better incentives/better infrastructure 1 Don't know - work anti-social hours so not easy taking public transport 1

If Park & Ride facilities were closer/will use train but easier to hop in car and drive 1 It would mean moving house and changing job 1 More charging points/more efficient electric cars 1 Already doing enough myself but would like to see more charging points for electric vehicles 1

Q17. How likely are these incentives/interventions to alter travel behaviour?

Very likely 0 Likely 5 None / neither 17 Unlikely 3 Very unlikely 0

Q18. Do you have a strong desire to make the changes to a more sustainable travel mode?

YES 3 NO 22

Q19. Would you be interested in attending a focus group to discuss things in more detail?

YES 0 NO 25

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Ideas In Partnership 2018 © Demographics:

Where do you travel to for work/education (Town)?

Huntly 12 Turriff 3 Aberdeen 2 Insch 2 All over 1

Where is your home? (Town/Village):

Huntly 12 Insch 5 Ythanwells 2 Largue 2 Forgue 1 Keith 1 Rothiemay 1 Turriff 1

Gender:

Male 12 Female 13

Age:

16-25 4 26-35 4 36-45 6 46-55 3 56-65 4 66+ 4

203

Ideas In Partnership 2018 © Employment:

Homemaker 2 Pensioner 3 Student 0 Part time worker 9 Full time worker 8 Self Employed 3

What industry do you work in?

Administration 2 Construction 2 Hairdressing 2 Hospitality 2 Oil and gas 2 Accountancy 1 Bakery 1 Bus driver 1 Business consultancy 1 Fabrication 1 Forestry consultancy 1 Local government 1 Marketing 1 Postman 1 Retail 1

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Ideas In Partnership 2018 ©