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Be Part of It! and for the first Time in the Tour’S History, the Stage Will Combine an Individual Time Trial and a Circuit Race

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Be Part of It! and for the first Time in the Tour’S History, the Stage Will Combine an Individual Time Trial and a Circuit Race Partnership Opportunities The 2016 Tour of Britain Be part of it! And for the first time in the Tour’s history, the stage will combine an Individual Time Trial and a Circuit Race. It is Bristol’s unique Stage 7 of the 2016 edition of the Tour of Britain will be high-octane to topography, landmarks and passionate supporters - as well as the say the least. unrivalled place that pedal power holds in the life of the city - that are It will splash the colour and speed of the world’s top teams and racers combining to make it a first to remember. - not to mention the world’s best spectators - around Bristol’s streets The Tour is taken live by ITV and Eurosport, and will broadcast around and world-famous landmarks on Saturday 10 September. the world to 120 countries and into 120 million homes. Bristol will be The Tour is the UK’s biggest free-to-attend sporting event, and the 4th reaching out to a worldwide audience on 10 September. biggest annually-held event. More than 1.5 million spectators turned In the wake of the Rio Olympics, the event will also dominate the out to support the 2015 race. nation’s insatiable appetite for sporting drama and stories, with Stage 7 of the 2016 race - the Bristol stage - will be a first for the Tour extensive regional and local print, broadcast and digital coverage. and a first for Bristol. The whole of the stage - start and finish - will Nearly 2 million people followed the 2015 race via regional news sites, take place in Bristol, with 120 riders racing 5 times around a 15km city and BBC Sport, BT Sport and SkySports will again cover the race centre circuit that has been created to test the world’s best riders and stages with special features, competitions, in-depth articles and to generate maximum excitement, engagement and visual impact. interviews. More than 400k people engaged via Facebook in 2015, and the Tour as a whole in 2015 generated more than 13 million tweet impressions. Bradley Wiggins is expected to make the 2016 Tour his last race as a pro-rider, perhaps on the back of a dream Olympic finale. #Wiggins created nearly 50% more interest in the 2015 Tour via social media streams. As many as 150,000 people are expected to be in Bristol on 10 September to be part of this unique day. It promises to be one of the most memorable days in the history of the Tour, and it will be the biggest day of global sport that Bristol has ever staged. The spectacle will put Bristol on the sporting stage, on back and front pages, and at the top of social media trending around the world, not just on 10 September, but in the days and weeks leading up to it, and for months and years after it. It’s a day that will go down in sporting history. Here’s your chance to make it your day and to leave your mark on the 2016 edition of the Tour of Britain as well as the sporting history - and future - of Bristol. Supporter and Partnership packages are available, including a unique Title Partner opportunity. Partnership enquiries to: Guy Price [email protected] 07515376460 Partnerships & Guide Prices 1. RIDE BRISTOL - Title Sponsor 2016-19 £250,000 2. Title Sponsor - The Tour of Britain in Bristol 2016-18 £150,000 3. Title Sponsor - The Tour of Britain in Bristol 2016 £60,000 4. Gold Partner 2016 £30,000 5. Silver Partner 2016 £15,000 6. Bronze Partner 2016 £5,000 7. Affiliate Partner 2016 £1,000 8. Official Charity Partner 2016 ❖ The opportunity to own and develop Ride Bristol ❖ As per Title Sponsor of TITLE SPONSOR Tour of Britain events in Ride Bristol Bristol 2016-18, with 2016-19 options on: £250,000 • the Bristol Grand Prix • a Bristol Summer of Cycling/Pedal Power festival • city-wide mass participation cycling events ❖ The option to build a 3- year association with the TITLE SPONSOR Tour of Britain in Bristol The Tour of Britain in Bristol ❖ As per Title Sponsor of the 2016-18 2016 Tour of Britain in Bristol, with options to £150,000 own: • the Women’s Tour of Britain race finish in 2017; and • a Bristol stage of the 2018 Tour of Britain ✤ title ownership of ToB Bristol 2016 Stages 7a and 7b ✤ 10 start-finish VIP hospitality passes ✤ exclusive ownership of ToB Bristol 2016 micro-site ✤ exclusive recognition on VisitBristol.co.uk ✤ promotion as Title Sponsor ToB 2016 website (Stages 7a & 7b) ✤ recognition through BCC-controlled websites and digital publications ✤ mentions on official ToB Bristol 2016 social media platforms ✤ logo on ToB official vehicle ✤ x2 logo placements on start-finish gantry ✤ x2 logo placements on podium ✤ logo on all official ToB 2016 stage marketing materials (posters, postcards, banners) TITLE SPONSOR ✤ 8 3x1m signage boards at start-finish ✤ continuous soft bannering at x6 prominent race locations The Tour of Britain in Bristol ✤ ToB Bristol 2016 advertising via BCC-controlled advertising sites in city, including Millennium Square big 2016 screen (tbc) ✤ half-page ad in ToB official programme ✤ special features in ToB Bristol 2016 commemorative programme £60,000 ✤ participation in official stage presentation ceremonies ✤ PA announcements start-finish x12 ✤ mention in live TV coverage ✤ opportunity to take promotional space at Downs official event village ✤ right to use event name and official ToB logo in all advertising in 2016 ✤ exclusive options on 1 & 2 above ✤ media event to announce sponsorship ✤ opportunity to participate in ToB Bristol 2016 media interviews, coverage and special features ✤ exclusive option to own/associate with community, charity, good causes and participation activations ✤ hosted on the day by cyclist personality ✤ company/brand cycle sprint race (tbc) ✤ race day VIP goody bags ✤ signed race jerseys (tbc) ✤ opportunity to take part in official team sign-in/ presentations ceremony (tbc) ✤ creative brand activation and branding opportunities ✤ 6 start-finish VIP hospitality passes ✤ recognition as Gold Partner on ToB Bristol 2016 micro-site ✤ logo on ToB 2016 website (Stages 7a & 7b) ✤ mentions on official ToB Bristol 2016 social media ✤ x2 logo placements on podium GOLD PARTNER ✤ 4 3x1m signage boards at start-finish The Tour of Britain in Bristol ✤ soft bannering at x4 locations 2016 ✤ quarter page ad in ToB official programme ✤ advertising feature in ToB Bristol 2016 commemorative programme £30,000 ✤ PA announcements start-finish x6 ✤ opportunity to take promotional space at Downs official event village ✤ right to use event name and official ToB logo in all advertising in 2016 ✤ media release to announce sponsorship ✤ hosted on the day by cyclist personality ✤ signed race jerseys (tbc) ✤ assistance with creative brand activation and branding opportunities with bespoke activations if business is on ToB Bristol 2016 route ✤ 4 start-finish VIP hospitality partners ✤ recognition as Silver Partner on ToB Bristol 2016 micro-site ✤ 2 3x1m signage boards at start-finish SILVER PARTNER ✤ soft bannering at x2 locations ✤ 1-page ad in ToB Bristol 2016 commemorative The Tour of Britain in Bristol programme 2016 ✤ PA announcements start-finish x3 ✤ opportunity to take promotional space at £15,000 Downs official event village ✤ right to use event name and official ToB logo in all advertising in 2016 ✤ combined media release to announce sponsorships ✤ hosted on the day by cyclist personality ✤ assistance with creative brand activation and branding opportunities with bespoke activations if business is on ToB Bristol 2016 route ✤ 2 start-finish VIP hospitality passes ✤ recognition as Bronze Partner on ToB Bristol 2016 micro-site ✤ 3x1m signage boards at start-finish @ 50% of BRONZE PARTNER cost ✤ soft bannering at course locations @50% of The Tour of Britain in Bristol cost ✤ half-page ad in ToB Bristol 2016 2016 commemorative programme ✤ opportunity to take promotional space at £5,000 Downs official event village ✤ right to use event name and official ToB logo in all advertising in 2016 ✤ combined media release to announce sponsorships ✤ hosted on the day by cyclist personality ✤ assistance with creative brand activation and branding opportunities with bespoke activations if business is on ToB Bristol 2016 route ✤ 6 start-finish VIP hospitality passes ✤ recognition as Charity Partner on ToB Bristol 2016 micro-site ✤ 2 3x1m signage boards at start-finish CHARITY PARTNER ✤ soft bannering at x2 locations ✤ special feature in ToB Bristol 2016 The Tour of Britain in Bristol commemorative programme 2016 ✤ PA announcements start-finish ✤ opportunity to take promotional/activation space at Downs official event village ✤ right to use event name and official ToB logo in all advertising in 2017 ✤ media release to announce partnership ✤ exclusive charity and community participation activation rights ✤ hosted on the day by cyclist personality ✤ 2 start-finish VIP hospitality passes @ 75% of cost ✤ recognition as Affiliate Partner on ToB Bristol AFFILIATE PARTNER 2016 micro-site The Tour of Britain in Bristol ✤ 3x1m signage boards @ 75% of cost ✤ soft bannering at course locations @75% of 2016 cost ✤ quarter-page ad in ToB Bristol 2016 £1,000 commemorative programme ✤ opportunity to take promotional space at Downs official event village ✤ right to use event name and official ToB logo in all advertising in 2016 ✤ combined media release to announce sponsorships ✤ hosted on the day by cyclist personality.
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