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Dunlop MSA British Touring Car Championship 2015 Sponsorship

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Dunlop MSA British Touring Car Championship 2015 Sponsorship Dunlop MSA British Touring Car Championship 2015 Sponsorship Packages Become part of the action and be involved with one of the top running cars in the 2015 BTCC series. Andy Wilmot Racing Andy WWW.AWR21.COMWilmot Racing WWW.AWR21.COM 1 Racing Achievements Andy Wilmot is taking his place next to the greats in the highly contested 2015 British Touring Car Championship. Andy has seen success in other championships throughout the UK including the Ford Fiesta Championship (classes A,C&D), the Volkswagen Cup, MSV Team Trophy, TOCA Renalut Clio Cup, Mini Challenge and Britcar Endurance. Andy made his BTCC debut in 2013 at Rockingham Motor Speedway, scoring points finishes in all 3 rounds. Name Andrew Wilmot Nationality British DOB 04/09/1980 Place of birth Dartford Resides Kent Height 6’ 1” Weight 85kg Marital Status Married Hobbies Racing, testing, vehicle auctions, retail shopping, swimming First race 2010, Ford Fiesta Class A, Snetterton, P1 Favourite DoningtonPark, Brands Circuits Hatch, Silverstone Andy Wilmot Racing WWW.AWR21.COM 2 Why the BTCC? It’s a championship that sees some of the closest racing in the world and demonstrates that anyone in the field can take a win and even the overall championship title. Just look at last year’s 2013 champion Andrew Jordan; the privately owned outfit that triumphed over the factory Honda team. Exposure & Ratings The British Touring Car Championship is internationally in 9 countries including, the pinnacle of British Motorsport and Australia, Asia, and the USA! The ITV4 offers the best all-round package for audience is also growing; from 19.5 commercial advertising and high-octane million viewers in 2012 to 21.4 million in thrilling racing! In 2014, BTCC trackside 2013 and is expected to increase to over spectator volumes are set to grow for 25 million in 2015. the 9th consecutive year to a staggering The sheer volume of spectators and 450,000! exposure brought through national BTCC is also broadcast live nationally and international TV coverage allows on ITV4, ITV4 HD & on itv.com for 7 sponsors a unique and very powerful way hours per race day, with practice 1&2 of putting their brand in front of millions and qualifying being shown live online of fans both trackside and through the at itv.com/btcc. It is also broadcast screen! Andy Wilmot Racing WWW.AWR21.COM 3 Figures 229 hours of national ITV coverage Estimated UK TV audience of 25m 450,000 total trackside audience 660 online interviews 55,000 registered fans of BTCC.net 51 hours of UK radio coverage 152 Stations globally Estimated radio audience of 59.4 million globally Andy Wilmot Racing WWW.AWR21.COM 4 Benefits of sponsorship The BTCC is very high-profile therefore this presents sponsors with a unique opportunity. A sponsorship package adds value to a brand, with “The advertising space a loyal, passionate and nationwide on the front or side of fan base both trackside and via a BTCC car carries an it’s ever increasing TV broadcast awful lot of weight. We audience. The sheer fact that the series uses recognisable showroom believe the return on cars racing bumper to bumper in investment is two or three close competitive racing makes the fold, without a shadow of sport very appealing and gives the a doubt.” series it’s USP. The broad variety of businesses - Simon Knight, UK Field and brands involved provides more Sales Director, Wrigley evidence of the power this audience and fan club can bring to a company, in either the B2B or B2C sector. Andy Wilmot Racing WWW.AWR21.COM 5 What do you get as a sponsor? As a sponsor you will have a unique VIP hospitality experience, at every event, detailed below: Entry tickets to each event for staff, clients or guests Hospitality food & beverages all day Brand exposure with live TV coverage of over 229 hours in total Magazine coverage in Autosport, Motorsport News & TopGear Magazine Clothing & Merchandise featuring your logo Daily mentions on social media sites Networking opportunities Marketing opportunities - pull-up signs Leaflet drop to 450,000 race events attendees What do you get as a TITLE sponsor? Being a title sponsor is a win/win/win situation as you get the most exposure Multiple prime advertising possible for your brand, at relatively slots on the car (sides / lower costs. bonnet / boot / roof) If purchased individually, normal costs Your company in the team would be in excess of £150,000 however name: i.e. “Team ‘Your Brand’ it could be yours for just £105,000. That’s Racing” just £10,500 per weekend event! Race suit logo slots You receive everything as above plus: Full suit on grid girls Visor & Helmet advertising Andy Wilmot Racing WWW.AWR21.COM 6 Packages - On Car Advertising 5 £45,000 8 £30,000 21 £30,000 14** £15,000 18 £15,000 17 £12,500 16 £10,000 9 £10,000 19* £10,000 1 £10,000 6* £10,000 2* £7,500 12* £7,500 13* £5,000 33 £5,000 20 £5,000 7** £3,500 All vehicle sponsorship packages include hospitality 11** £3,500 entry tickets, guest passes and dining, but most of all live national television coverage of 30 races throughout the 10** £3,500 season plus repeated programs, catch-up viewing and 3* £2,500 network coverage. 4* £2,500 All prices are for the full season. 35** £2,500 * You get the zone/zones shown and then each corresponding zone on the opposite side of the car. 36** £2,000 ** You are paying for just one the zones on each side of the car. 15 £1,500 (Zone 15 - 4 of 7 sold) Andy Wilmot Racing WWW.AWR21.COM 7 Packages - Race Suit Advertising Zone Price 28 £1,500 22 £1,000 23 £500 24 £500 25* £500 26* £500 27 £500 34 £500 Zone Price 29 £1,000 30 £1,000 31 £1,000 32 £1,000 All prices are for the full season. * You get the zone/zones shown and then each corresponding zone on the opposite side of the car. ** You are paying for just one the zones on each side of the car. Andy Wilmot Racing WWW.AWR21.COM 8 From £1000 packages to Title Sponsorship, you company can become part of motor racing heritage. Contact Details Call to arrange a meeting with [email protected] Andy Wilmot himself, or ask for more information on his available http://www.awr21.com packages. Be quick – sponsorship http://www.facebook.com/awracing21 on the car is limited. https://twitter.com/awracing21 Andy Wilmot Racing WWW.AWR21.COM 9.
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