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8  Partnership

201  Opportunities MEET ANDY WILMOT

• RACING HISTORY • Ford Fiesta Championship Class A • Mini Challenge • Ford Fiesta Championship Class C • BTCC 2013 (VW CC) • Ford Fiesta Championship Class D • BTCC 2015 (Proton Gen 2) • Volkswagen Racing Cup (VW Golf) • Endurance Championship • MSVR Trackday Trophy (Renault 225) (BMW M3) • MSVR Team Trophy (Renault Clio • TOCA Renault Clio Cup (BTCC support RS200) race) WHY THE BTCC? The British Touring Car Championship is the pinnacle of British Motorsport and offers the best all-round package for commercial communication, advertising and of course, high- octane, thrilling racing! By 2018, it is predicted that BTCC trackside spectators will grow for the 11th consecutive year to over a staggering 420,000.

The BTCC is also broadcast live nationally on ITV4, ITV4 HD & on itv.com for 7 hours per race day with practise 1&2 and qualifying also being show live online at itv.com/btcc. It is also broadcast internationally in over 10 countries including Australia, Asia and the USA! The ITV4 audience has also grown from 19.5 million viewers in 2015, to a massive 23.6 million viewers in 2016 and set another 10% increase this year! This amazingly large number of spectators allows sponsors a unique and very powerful way of putting their brand in front of millions of fans both trackside and through a screen! EXPECTED 2018 BTCC FACTS AND FIGURES

420,000+

Unique visitors to BTCC.net: 220,000

60,000 CONNECTING WITH THE FANS THE BENEFITS OF BECOMING A PARNTER

“The advertising space on the front or The BTCC is very-high profile and so this presents side of a BTCC carcarries an awful lot of weight…We believe the return on partners a very unique opportunity that is not to be investment istwo or three, without a missed. The package adds exciting value to a brand shadow of a doubt” with a loyal, passionate and nationwide fan base both track side and via its ever increasing, broadcast audience! Having very recognisable, showroom cars racing bumper to bumper makes the sport very appealing and gives the BTCC a very unique and highly- popular “USP”.

The broad variety of business and brands involved, a lot of whom are blue chip, also demonstrates the power that a large crowd and staggeringly large TV audience can have, particularly when there is a strong demographic profile. This gives the BTCC its strong appeal to consumer and business to business products and services. PARTNERSHIP PACKAGES

Please contact us for more pricing information. PARTNERSHIP PACKAGES AS A PARTNER, WHAT DO YOU GET? Depending on your chosen partnership package, you can benefit from the following: • Logo on race car • Entry tickets • Full hospitality, breakfast, lunch, afternoon tea, refreshments & selection of alcohol • Garage branding • Truck branding • Branded clothing • Grid walk, walk on to the grid just before each round and be up close to the race cars minutes before each race

Other benefits can include: • A3 signed posters given to fans with your logo on • Live TV coverage on ITV4 (7 hour programme) • Magazine features • Huge business networking opportunities • Social networking THE CIRCUITS Rounds Date Circuit 1, 2, 3 31/1 April Indy 4, 5, 6 14/15 April Doningto n Park 7, 8, 9 5/6 May Thruxton 10, 11, 12 9/10 June Oulton Park 13, 14, 15 23/24 June Croft 16, 17, 18 28/29 July Snetterton 19, 20, 21 11/12 August Knockhill 22, 23, 24 25/26 August Rockingham 25, 26, 27 15/16 September Silverstone 28, 29, 30 6/7 October Brands Hatch Grand Prix (SUBJECT TO CHANGE) AWR#21 A N D Y W I L M O T R A C I N G # 2 1

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“Thank you for spending the time reading through my proposal and I look forward to hearing from you and hopefully working with you in the future” Yours Sincerely, Andy Wilmot