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Moving to the Diversification of the Gabonese Economy / Vers la diversification de l’économie gabonaise2013
.go.kr www. ksp www.kdi.re.kr Tel. 82-2-958-4114 Tel. www.facebook.com/cidkdi Ɣ cid.kdi.re.kr cid.kdi.re.kr Knowledge Sharing Program Sharing Program Knowledge KDI Development, International for Center Seoul, 130-740 47, Dongdaemun-gu, 113 Hoegiro Box ƔP.O. 82-2-958-4224 ƔTel. Ɣ www.mosf.go.kr www.kds.re.kr 30-740, P.O.Box 113 Hoegiro 47, Dongdaemun-gu, Seoul 47, Dongdaemun-gu, 113 Hoegiro 30-740, P.O.Box Ministry of Strategy and Finance and Finance of Strategy Ministry City 339-012, Korea Sejong Special Self-Governing 477, Galmae-ro, Complex-Sejong, Government 82-44-215-7732 Tel. Institute Development Korea 1 Strategy Development for Institute Korea Gangnam-Gu, Seoul, Korea 135-867, WIZ Building 5F, 429, Bongeunsa-ro, 82-2-539-0072 Tel. Moving to the Diversification of the Gabonese Economy Moving to the Diversification of the Gabonese Economy
Project Title Moving to the Diversification of the Gabonese Economy
Prepared by Korea Institute for Development Strategy (KDS)
Supported by Ministry of Strategy and Finance (MOSF), Republic of Korea Korea Development Institute (KDI)
Prepared for Republic of Gabon
In Cooperation with Ministry of Foreign Affairs, International Cooperation and Francophonie, Republic of Gabon
Program Directors Hong Tack Chun, Executive Director, Center for International Development (CID), KDI MoonJoong Tcha, Senior Advisor to Deputy Prime Minister and Minister of Strategy and Finance, Former Executive Director, CID, KDI Taihee Lee, Director, Division of Knowledge Sharing Program (KSP) Consultation, CID, KDI
Program Officers Mikang Kwak, Senior Research Associate, Division of KSP Consultation, CID, KDI Soyen Park, Program Officer, KDS
Senior Advisor Kyoshik Kim, Former Minister of Gender Equality and Family
Project Manager Jaeho Song, Professor, Jeju National University
Authors Chapter 1. Jaeho Song, Professor, Jeju National University Cesar Assele, Ministry for the Equipment, Infrastructures and the Town and Country Planning Chapter 2. Hyunseok Oh, President, Academy of Territorial Development SienoLingombe Ponga, Ministry of Agriculture, Breeding and Rural Development Chapter 3. Sungyoun Oh, Senior Researcher, P&J Vivianne Nguema Ondo, Ministry of Small and Medium-sized Enterprises and the Small Business Craft Chapter 4. Hongmin Chun, Research Fellow, KDS Simon Pierre Ndombi, National Agency for Digital Infrastructures and Frequencies
English Editor Ji Hyun Lee, Research Assistant, KDS Enkoline.co., Ltd.
Government Publications Registration Number 11-1051000-000341-01 ISBN 978-89-8063-757-7 94320 978-89-8063-739-3 (set)
Copyright ⓒ 2013 by Ministry of Strategy and Finance, Republic of Korea Government Publications Registration Number 11-1051000-000341-01
Knowledge Sharing Program
Moving to the Diversification of the Gabonese Economy
2013 Preface
In the 21st century, knowledge is one of the key determinants of a country’s level of socio- economic development. Based on this recognition, Korea’s Knowledge Sharing Program (KSP) was launched in 2004 by the Ministry of Strategy and Finance (MOSF) and the Korea Development Institute (KDI).
KSP aims to share Korea’s development experience and knowledge accumulated over the past decades to assist socio-economic development of partner countries. Former high-ranking government officials are directly involved in policy consultations to share their intimate knowledge of development challenges, and they complement the analytical work of policy experts and specialists who have extensive experience in their fields. The government officials and practitioners effectively pair up with their counterparts in developing partner countries to work jointly on pressing policy challenges and share development knowledge in the process. The program includes policy research, consultation and capacity-building activities, all in all to provide comprehensive, tailor-made assistance to the partner country in building a stable foundation and fostering capabilities to pursue self-sustainable growth.
2012 is the second year to conduct KSP with Gabon. Based on the written demand survey form as well as the discussion with the Gabonese government, the program entitled ‘Moving to the Diversification of the Gabonese Economy’ was re-launched in June 2012, continuing from the 2011 KSP with Gabon and focusing on the following four sectors: tourism, agriculture, small and medium enterprises (SMEs) and information communication and technology (ICT).
I would like to take this opportunity to express my sincere gratitude to the Senior Advisor Mr. Kyosik Kim, the former Vice Minister of the Ministry of Gender Equality and Family and the Project Manager Dr. Jaeho Song, as well as all the project consultants including Dr. Hyunseok Oh, Dr. Sungyoun Oh and Mr. Hongmin Chun for their immense efforts in successfully completing the 2012 KSP with Gabon. I am also grateful to Director Dr. Sungil Bae, Team Manager Ms. Hyejin Kim and Program Officer Ms. Soyen Park, all of the members of the Economic Development Division, KDS for their hard work and dedication to this program. Lastly, I extend my warmest thanks to the Ministry of Foreign Affairs, International Cooperation and Francophonie, the Ministry of Economy, the Ministry of Trade, the Ministry of Industry, the Ministry of Tourism of the Republic of Gabon and other related Gabonese government agencies, local consultants, program officers and participants for showing active cooperation and great support.
In your hands is the publication of the results of the 2012 KSP with Gabon. I believe that KSP will serve as a valuable opportunity to further elevate mutual economic cooperation of Gabon and Korea to a new level. I sincerely hope the final research results including policy recommendations on the selected areas could be fully utilized to help Gabon in achieving economic development in priority areas in the near future.
Seung-Hun Chun President Korea Institute for Development Strategy Abbreviations
AfDB African Development Bank ANPN Agence Nationale des Parcs Nationaux (National Agency for National Park) APIP Private Investment Promotion Agency APZ Agricultural Production Zone B.I. Business Incubator BGD Gabonese Development Bank CFAF Communaute Financiere Africaine Franc (African Financial Community Franc) EUR Euro; the official currency of the Eurozone FAGA Gabon Assistance and Guarantee Fund FDI Foreign Direct Investment FEZ Free Economy Zone FODEX Development and Expansion Fund GDP Gross Domestic Product GNI Gross National Income GTO Gabon Tourism Organization HDI Human Development Index ICT Information Communication Technology IGAD Insitut Gabonais d'Appul au Development (Gabonese Institute for the support of Development) ISIC International Standard Industrial Classification IT Information Technology KCTI Korea Culture and Tourism Institute KTA Korea Tourism Association KTO Korea Tourism Organization MICE Meetings, Incentives, Conferences, and Exhibitions MOA Ministry of Agriculture MOAF Ministry of Agriculture and Forestry MOCST Ministry of Culture, Sports, and Tourism MOSF Ministry of Strategy and Finance NACF National Agricultural Cooperative Federation NTC National Tourism Committee OHADA L'Organisation pour l'Harmonisation en Afrique du Droit des Affaires (Organisation for the Harmonization of Business Law in Africa) PPP Public-Private Partnership PTDPME Plan Triennal de Developpement de Petites et Moyennes Entreprises (Triennial Plan for the development of SMEs/SMIs Gabon) R&D Research and Development RDA Rural Development Administration SBC Small and Medium Business Corporation SEZ Special Economic Zone SME Small and Medium Enterprises SMEPA Small and Medium Enterprise Promotion Agency SOC Social Overhead Capital TP Techno-Park TSA Tourism Satellite Account UNDP United Nations Development Program UNESCO United Nations Educational, Scientific and Cultural Organization UNWTO United Nations World Tourism Organization Contents
2012 KSP with Gabon ……………………………………………………………………………………………… 016 Executive Summary ………………………………………………………………………………………………… 018
Chapter 1 Developing the Gabonese Tourism Governance System: Centered on the ‘Visit Gabon Year’ Campaign
Summary …………………………………………………………………………………………………………… 028 1. Introduction ………………………………………………………………………………………………… 031 2. Current Condition of Gabonese Tourism and Evaluation of the Government’s Policy Expectation ……… 033 2.1. Current Condition of Gabonese Tourism ……………………………………………………… 033 2.2. Understanding the Tourism Policy Expectations of the Gabonese Government ………… 039 3. Korean Experience in Establishing a Governance System for Tourism …………………………… 040 3.1. Theory of Tourism Governance ………………………………………………………………… 040 3.2. Korean Development Experience ……………………………………………………………… 042 4. Pilot Project Proposal for Tourism Governance in Gabon: ‘Visit Gabon Year’ Campaign ……… 046 4.1. Organization of the Tourism Governance System …………………………………………… 046 4.2. ‘Visit Gabon Year’ Campaign Program ………………………………………………………… 047 4.3. ‘Visit Gabon Year’ Project’s Promotion Process and Marketing …………………………… 050 4.4. Organization to Promote the ‘Visit Gabon Year’ (Tentative Organization of Tourism Governance) …………………………………………… 053 4.5. Budget for the Project …………………………………………………………………………… 056 4.6. Training and Use of Experts……………………………………………………………………… 058 5. Expansion in the Future: Establishment of the Gabonese Tourism Governance System ………… 058 References …………………………………………………………………………………………………………… 060 Chapter 2 Agricultural Production Base Development, Agricultural Workforce Training, and Rural Extension System Implementation for Food Security in Gabon
Summary …………………………………………………………………………………………………………… 062 1. Conditions and Limitations of Gabon’s Agricultural Development ………………………………… 064 1.1. Conditions for Gabon’s Agricultural Development ………………………………………… 064 1.2. Current Status and Conditions of Gabonese Policies on Agricultural Development …… 067 2. Korea’s Agricultural Development Experience and Policies during the Modernization Process ……… 075 2.1. Korea’s Economic Growth and Development of the Agricultural Sector ………………… 075 2.2. Major Policies for Agricultural Modernization in Korea …………………………………… 077 2.3. Implications of Korea’s Experience on Agricultural Modernization ……………………… 087 3. Policy Recommendations for Modernization of Gabon’s Agricultural Sector …………………… 090 3.1. Establishing an APZ in Connection with Land Reforms ……………………………………… 092 3.2. Establishment of an Agricultural Education & Training Institute to Nurture the Future Workforce …………………………………………………………………………… 093 3.3. Expansion of Rural Training Functions in Connection with Agricultural Education ……… 094 References …………………………………………………………………………………………………………… 096
Chapter 3 Developing SMEs in Gabon and the Establishment of Small and Medium Enterprise Promotion Agency
Summary …………………………………………………………………………………………………………… 097 1. Current Economic Situation in Gabon ………………………………………………………………… 100 1.1. ‘Le Gabon Emergent’ Strategy ………………………………………………………………… 100 1.2. Gabon’s Industrial Foundation ………………………………………………………………… 100 2. Industrialization of Gabon and SME Promotion Policy ……………………………………………… 102 2.1. Constraints on the Gabonization of Industry ………………………………………………… 102 2.2. Strategies of the Gabonization of Industry …………………………………………………… 103 Contents
3. Establishment of SME Promotion Agency (SMEPA)…………………………………………………… 122 3.1. Current SME-supporting Organizations in Gabon …………………………………………… 123 3.2. Establishment of SMEPA ………………………………………………………………………… 126 3.3. Role of SMEPA …………………………………………………………………………………… 128 3.4. Organizational Structure of SMEPA …………………………………………………………… 132 3.5. Korean Model …………………………………………………………………………………… 133 4. Conclusions and Policy Recommendations …………………………………………………………… 135 4.1. Summary and Conclusion………………………………………………………………………… 135 4.2. Policy Recommendations ………………………………………………………………………… 136 References …………………………………………………………………………………………………………… 139
Chapter 4 Establishment of IT Parks for the Innovation of the Gabonese Economy
Summary …………………………………………………………………………………………………………… 142 1. Preface ……………………………………………………………………………………………………… 144 2. Gabon’s IT Park Development Plan and Major Challenges ………………………………………… 145 2.1. ‘Digital Gabon’ Strategy and Institutional Framework ……………………………………… 145 2.2. Gabon’s IT Park Establishment Plan and its Status …………………………………………… 149 2.3. Major Challenges of Establishing IT Parks in Gabon ………………………………………… 154 3. Case Study on Korea’s IT Park Experience ……………………………………………………………… 155 3.1. Overview of Various IT Park Models …………………………………………………………… 155 3.2. Case Study on R&D Special Zone ……………………………………………………………… 158 3.3. Case Study on Techno Parks …………………………………………………………………… 160 4. Recommendations for Establishing IT Parks in Gabon ……………………………………………… 164 4.1. Basic Policy Direction……………………………………………………………………………… 164 4.2. Detailed Policy Suggestions for Each Subject ………………………………………………… 164 References …………………………………………………………………………………………………………… 173 Contents | List of Tables
Chapter 1
International Tourist Arrivals and Receipts of Gabon ………………………………………… 033 Statistics of the Tourism Industry in Gabon ……………………………………………………… 036 Major Policy Issues of the Departments Responsible for Tourism …………………………… 037 Changes in the Concept of Governance ………………………………………………………… 041 Comparison between the 2001-2002 and 2010-2012 ‘Visit Korea Years’ …………………… 045 ‘Visit Gabon Year’ Projects by Stage ……………………………………………………………… 051 Responsibilities of the ‘Visit Gabon Year’ Secretariat ………………………………………… 054 Budget for Personnel and Operational Costs of ‘Visit Gabon Year’: Estimated …………… 056 Project Costs for ‘Visit Gabon Year’ ……………………………………………………………… 057Chapter 2
General Conditions of Agriculture in Gabon …………………………………………………… 064 Imports of Major Agricultural Products in Gabon ……………………………………………… 065 Main Statistics for Agricultural Production in Gabon ………………………………………… 067 Production and Export of Cacao and Coffee …………………………………………………… 067 Imports of Agricultural Products in Gabon ……………………………………………………… 070 Korea’s Agricultural Sector ………………………………………………………………………… 075 Land Use in Korea …………………………………………………………………………………… 075 Major Policy Recommendations for Gabon’s Agricultural Development …………………… 088 Comparison of Korea’s and Gabon’s Conditions for Agricultural Development …………… 089Chapter 3
Growth Rate by Sector in Gabon ………………………………………………………………… 101 Comparison of Education Related Index in HDI (2011) ………………………………………… 104 Major Export and Import Items of Gabon (2010) ……………………………………………… 105 Core Competency Changes in Korea per Decade ……………………………………………… 109 Employment Distribution per Sector……………………………………………………………… 112 GDP Distribution by Industry in Gabon (2010) ………………………………………………… 113 Contents | List of Tables GDP Distribution by Industry in Korea (1991) …………………………………………………… 113 Comparison of Number of Enterprises of Korea and Gabon ………………………………… 114 Comparison of SME Numbers per 1,000 People of Korea and Gabon ……………………… 115 B.I. Classification of Operating Bodies ………………………………………………………… 120 Current Status of Korean B.I. Center …………………………………………………………… 121 B.I. Designation by Operator in Korea (2011. 6) ……………………………………………… 121 Area per B.I. in Korea (As of end, 2010) ………………………………………………………… 121 Major Changes in Legal Frameworks Related to SME Development ……………………… 123 Composition of SME Promotion Fund in Korea (1979-88) …………………………………… 134 Spending Breakdown (1979-1988) ……………………………………………………………… 134 Agency Service Achievement (1979-1988) ……………………………………………………… 135 Contents | List of FiguresChapter 1 [Figure 1-1] 2011 Air Traffic of Libreville International Airport ……………………………………………… 034 [Figure 1-2] 2011 Monthly Visitors in Gabon …………………………………………………………………… 035 [Figure 1-3] Steps to Establish a Governance System for Tourism …………………………………………… 040 [Figure 1-4] Organizational Chart for the 2010-2012 ‘Visit Korea Year’ …………………………………… 044 [Figure 1-5] Establishing a Governance System to Promote Tourism ……………………………………… 047 [Figure 1-6] Goals and Promotion of the ‘Visit Gabon Year’ ………………………………………………… 048 [Figure 1-7] Organization for the ‘Visit Gabon Year’ (Tourism Governance System)……………………… 053 [Figure 1-8] Organization by Development Stages of the ‘Visit Gabon Year’……………………………… 055 [Figure 1-9] Organizational Changes after the ‘Visit Gabon Year’ Project ………………………………… 059 [Figure 1-10] Development Stages of Gabonese Tourism …………………………………………………… 059
Chapter 2 [Figure 2-1] Major Agricultural Export Zones in Gabon ……………………………………………………… 068 [Figure 2-2] Korea’s Economic Development Process and Agricultural Development …………………… 076 [Figure 2-3] Agricultural Development in Korea and the Role of Major Organizations ………………… 076 [Figure 2-4] Korea’s Farmland Development and Management System …………………………………… 080 [Figure 2-5] Korea’s Agricultural Technologies Development and Dissemination System ……………… 084 [Figure 2-6] Summary of Policy Recommendations for Gabon’s Self-sufficiency in Food ………………… 091
Chapter 3 [Figure 3-1] Three Pillars of ‘Le Gabon Emergent’……………………………………………………………… 101 [Figure 3-2] Comparison of Gabon’s Growth Rate per Sector ……………………………………………… 102 [Figure 3-3] Trends in Gabon’s HDI ……………………………………………………………………………… 103 [Figure 3-4] Occupying Ratios of High Tech and Medium-high Tech in Manufacturing Industry Exports …… 106 [Figure 3-5] Changing Trends per Each Stage in the Labor Market ………………………………………… 108 [Figure 3-6] International Correlation between the Numbers of SMEs and GNI per capita …………………… 115 [Figure 3-7] B.I. Operation System ……………………………………………………………………………… 118 [Figure 3-8] Government’s Supporting Direction for Start-up Enterprises ………………………………… 118 Contents | List of Figures
[Figure 3-9] Triennial Plan for the Development of SMEs/SMIs in Gabon, PTDPME ……………………… 124 [Figure 3-10] Creating SME Promotion Fund …………………………………………………………………… 127 [Figure 3-11] Major Jobs of the SMEPA ………………………………………………………………………… 129 [Figure 3-12] SMEPA’s Organizational Chart …………………………………………………………………… 132 [Figure 3-13] Proportion of「 SME Promotion Fund」(2010) ………………………………………………… 135
Chapter 4 [Figure 4-1] Framework for Implementing ‘Digital Gabon’ ………………………………………………… 146 [Figure 4-2] Institutional Framework of ‘Digital Gabon’ ……………………………………………………… 148 [Figure 4-3] Major Role of GMDC ………………………………………………………………………………… 148 [Figure 4-4] Idea of ‘Cloud Gabon’ ……………………………………………………………………………… 149 [Figure 4-5] Gabon’s IT Park Establishment Plan ……………………………………………………………… 150 [Figure 4-6] Master Plan of the Cyber City ……………………………………………………………………… 151 [Figure 4-7] Major Components of the Cyber City …………………………………………………………… 152 [Figure 4-8] Location of Libreville IT Park ……………………………………………………………………… 153 [Figure 4-9] Libreville IT Park Outline …………………………………………………………………………… 153 [Figure 4-10] Major Challenges for Establishing IT Parks in Gabon ………………………………………… 155 [Figure 4-11] Spectrum of IT Parks ……………………………………………………………………………… 156 [Figure 4-12] Coverage of IT Park Functions by Model………………………………………………………… 156 [Figure 4-13] Models of IT Park …………………………………………………………………………………… 157 [Figure 4-14] Outlines of R&D Special Zone and Techno Park ……………………………………………… 157 [Figure 4-15] Designation Status of R&D Special Zone………………………………………………………… 158 [Figure 4-16] Industry-University-R&D Network in Daedeok Innopolis……………………………………… 159 [Figure 4-17] Supporting Programs and Tax Benefits to Tenant Labs and Enterprises in Daedeok Innopolis …………………………………………………………………………… 160 [Figure 4-18] Status of Designating Techno Parks in Korea ………………………………………………… 161 [Figure 4-19] Industrial Environment of Chungnam TP ……………………………………………………… 162 [Figure 4-20] Supporting Programs for Tenant Firms in Chungnam TP …………………………………… 162 [Figure 4-21] Implications from Korea’s IT Park Experience ………………………………………………… 163 [Figure 4-22] Phased Approach for Establishing IT Park in Gabon…………………………………………… 165 [Figure 4-23] Vision and Strategy for Establishing IT Parks in Gabon ……………………………………… 166 [Figure 4-24] Specialization Strategy of IT Parks in Gabon …………………………………………………… 167 [Figure 4-25] Creation of Industrial Clusters for IT Parks in Gabon ………………………………………… 168 [Figure 4-26] Linkage of Cooperation Agencies for IT Parks in Gabon……………………………………… 168 [Figure 4-27] Operational Programs for IT Parks in Gabon …………………………………………………… 169 [Figure 4-28] Organization Chart of IT Park Management Agency in Gabon……………………………… 170 [Figure 4-29] Funding Source for Developing IT Parks and Revenue/Expense Structure ………………… 171 [Figure 4-30] Monitoring and Evaluation Criteria of IT Parks in Gabon …………………………………… 172 2012 KSP with Gabon
Soyen Park (Korea Institute for Development Strategy)
The Ministry of Strategy and Finance (MOSF) of the Republic of Korea, in collaboration with the Korea Development Institute (KDI), has been implementing the Knowledge Sharing Program (KSP) with selected development partnership countries since 2004 with the overarching goal to assist in enhancing national competitiveness and the institutional restructuring efforts of partnership countries by sharing Korea’s development experience.
The KSP with Gabon has started since 2011. During the visit of President Ali Bongo to Korea in 2010 and 2012, the President made a remark about Korea as a trustworthy partner and asked for support in establishing policies for industrial diversification. Thus, the KSP with Gabon has started with the theme of ’Moving to the Diversification of the Gabonese Economy’ with a reference to the Korean experience in relevant sectors. The four sectors focused on in the KSP consultation were as follows: tourism, agriculture, small and medium enterprises (SMEs), and information communication and technology (ICT).
With successful execution of the 2011 KSP with Gabon, the Gabonese government applied for the 2012 KSP with a proposal under the same topic, ‘Moving to the Diversification of the Gabonese Economy,’ as a series of studies to follow the 2011 KSP with Gabon.
016·Moving to the Diversification of the Gabonese Economy Consultation Topics Korean Researcher Gabonese Researcher Tourism Dr. Jaeho Song Mr. Cesar Assele Agriculture Dr. Hyunseok Oh Ms. Sieno Lingombe Ponga Small and Medium Dr. Sungyoun Oh Ms. Vivianne Nguema Ondo Enterprises (SME) Information Communication and Mr. Hongmin Chun Mr. Simon Pierre Ndombi Technology (ICT) Role Name Project Manager Dr. Jaeho Song Program Officer Ms. Soyen Park
For the first stage of the KSP, the Demand Survey and Pilot Survey Study were carried out from 30th July to 9th August, 2012. The Korean delegation headed by Dr. Jaeho Song, the Project Manager (PM), visited Gabon to meet with high-level government officials and specialists and discussed policy priorities regarding the policy solutions for the Gabonese government.
For the next stage, the Interim Reporting & Policy Practitioners’ Workshops were held in Korea from 4th to 12th November, 2012 for the purpose of presenting interim progress findings and sharing comments. The Gabonese delegation participated in a one-day seminar for Interim Reporting, and paid visits to the Erica Campus at Hanyang University, Daedeok Innopolis, Techno-park (TP) in Choongnam province, etc.
For the final stage of KSP, the Korean experts group headed by H.E. Mr. KyoSik Kim, the former Vice Minister of the Ministry of Gender Equality and Family, visited Libreville from 16th to 21st February, 2013 for the Senior Policy Dialogue and Final Reporting Workshop to deliver final findings to the Gabonese senior policy-makers and other stakeholders related to the agenda. The Korean delegation successfully disseminated the result of the 2012 KSP with Gabon to 70 Gabonese government officials and the audience showed active participation.
2012 KSP with Gabon·017 Executive Summary
Jaeho Song (Jeju National University)
Gabon is a country with abundant natural resources, political and social stability, and rapid economic growth.
Research findings and policy recommendations are as follows:
1. Developing the Gabonese Tourism Governance System: Centered on the ‘Visit Gabon Year’ Campaign
Gabon has a high per capita income and a relatively well-functioning welfare system compared to other African countries. As there is increasing interest towards sustainable and local tourism recently, the Gabonese government is seeking to accelerate national development through the promotion of tourism for a forward- looking, stable economic and social system.
While most visits to Gabon were for business, education and family so far, it is expected that the number of visitors to enjoy nature and adventure will increase. As the government recognizes the important role of the tourism industry on the country’s development agenda, it hopes to support the specialization of the relevant government organizations related to tourism and to develop citizen and private sector organizations. In response to the government’s expectations, this KSP project proposes establishing a tourism governance system for the development of the Gabonese tourism. In particular, through the ‘Visit Gabon Year’ pilot project, it aims to provide policy options regarding the development of tourism governance.
While accurate statistics do not exist on the number of visitors to Gabon, according to the United Nations World Tourism Organization (UNWTO), the country
018·Moving to the Diversification of the Gabonese Economy recorded 186,000 international visitors (inbound) in 2009. The Gabonese government estimates that there are approximately 330,000 international visitors (inbound) each year. Most visits are for business, study and family, but an increasing number of visitors come for the purpose of tourism.
The Gabonese government is expecting to reorganize the governance system of the tourism industry and the role of tourism in national policy in order to strengthen the foundations of the industry, which is entering the development stage. It is expected that tourism governance will contribute to the development of tourism- related policies, revitalization of the private sector, and strengthened civil society capacity in which cooperation is needed.
However, establishing a governance system that is consistent to the nation’s policies to promote tourism is necessary when organizations and institutions are in a state of fragmentation. Recognizing the need for a special opportunity, we considered the ‘Visit Gabon Year’ as a pilot project to form a tourism governance organization. The ‘Visit Gabon Year’ would be the most effective way to publicize the potential and attractiveness of the Gabonese tourism and host foreign tourists at a time when there is little recognition of the country as a tourist destination.
A. Pilot Project Proposal for the Gabonese Tourism Governance: the ‘Visit Gabon Year’ Campaign