Alta Moda, Fashion Design 2 About Us 3 Good Reasons 3
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LEVEL MASTER'S - 60 ECTS 60 - MASTER'S LEVEL ST 1 Rome November ALTA MODA, FASHION DESIGN 2 ABOUT US 3 GOOD REASONS 3 ACCREDITATION In 53 years of activity Accademia Costume & Moda has developed 1 The 1st Level Master's programme is a strong relationship with the fashion and entertainment industry accredited by the Italian Ministry of in order to design academic programmes aimed at providing an Education, University and Research all-round educational experience with the final objective of career (MIUR) and is worth 60 ECTS. placement and development. Today some of the most important professionals in the world, Creative Directors, Illustrators, Head Designers, Academy Award and David di Donatello winners, are alumni of our academy and continue to collaborate with us in order to keep CAREERS & PLACEMENT a contemporary approach while defending and maximising our “cultural experience”, DNA of Accademia Costume & Moda, and of The two-way flow of information any job linked to creativity. between our Careers & Placement office and Accademia's fashion and entertainment industry contacts, allows a virtuous feedback mechanism that feeds into the planning process of our 2 academic programmes. This allows Accademia and its students to maintain a contemporary and updated positioning both academically as well as from an MASTER'S DEGREE PROGRAMMES industry need perspective. 1 YEAR DEGREES, FULL TIME - 60 ECTS - Alta Moda, Fashion Design - Accessories Design: Leather goods, shoes, eyewear - Creative Knitwear Design - The Art and Craft of the Costume Designer for Opera and Ballet ROME - Fashion Jewellery The experience of studying in Rome can be truly unique and very personal. The inspiration that an MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S individual can draw from Rome's culture, history and beauty are unquestionable. In this sense, it can not be a coincidence that important companies such as BVLGARI, GUCCI, FENDI and VALENTINO as well as important Costume Makers are born in Rome or have chosen the Eternal City as their creative 3 hub. Our students, after having absorbed Rome's 1964 84% heritage, work and travel globally enriched with Foundation Among the placement ratio this unique atmosphere. Year best global AY 2015/2016 fashion schools 4 DIRECTOR OF EDUCATION 5 Adrien Yakimov Roberts Coming from North Wales, UK, Adrien moved to London in the early 1980s to study at the prestigious St. Martin’s School of Art (now known as Central St. Martin’s). The illustrative element of designing was natural to Adrien therefore was delighted to take up the opportunity to study Fashion Illustration at Parson’s School of Design in New York. Working for Paul Smith in one of his first stores, he decided to continue his studies in menswear area of fashion at the Royal College of Art of London. Adrien worked for many menswear brands, principally in Italy, before setting up his own business under his own name. After gaining experience at teaching at different levels at some of the top fashion schools Adrien eventually took the role of Head of Design at London College of Fashion, participating in a teaching learning project with University of Moratuwa, Sri Lanka. Moving up to the role of Programme Leader – Fashion Design, Enterprise & Innovation at University of the Creative Arts, UK, gave Adrien the first experience in curriculum development and validation processes. During this time Adrien was elected to the Executive Committee of Graduate Fashion Week London, still a member of the committee today Adrien has worked with alongside many UK fashion university leaders in creating an internationally renowned event. MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S When offered the opportunity to move back to Italy for Istituto Marangoni, in Milan as Group Director of Education to develop and validate courses with Manchester Metropolitan University, Adrien saw this as the chance to develop his skills further whilst returning back to Italy which he had always considered his home. Adrien is the Director of Education of Accademia Costume & Moda in Rome since 2014, in order to implement the internationalization of the academy and support the Italian fashion industry through education. 6 MASTER'S DIRECTOR 7 Michela Leto di Priolo Michela Leto di Priolo begins her career in fashion since the late 1970es. In CERRUTI FEMME 1881 she is Product Manager for both style and operations, referring directly to Nino Cerruti and to the brand CEO. In 1980 she joins Valentino, where she works until 2014. In the early period, Michela was involved in the creative coordination of Women's licences rising to becoming head of business segment. She then also coordinated the Accessory and Home licences. In these roles, Michela was managing 2 laboratories with 2 premieres and 40 employees in addition to 4 vendeuse for the Alta Moda segment. Her reporting lines were the group CEO Matteo Marzotto and group Creative Director Valentino Garavani himself. With the acquisition of Valentino by private equity fund Permira and subsequent sale of the company to Mayhoola, between 2009 and 2012 Michela was Director head of Alta Moda: from production to pricing, to managing and coordinating the Artistic Director and Creative team in choosing fabrics, materials, embroideries and special items with a team of 7 senior and junior staff as well as 3 laboratories dedicated to Alta Moda. Beginning with the 2016/2017 academic year, Michela is the MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S coordinator of Accademia Costume & Moda's Master's programme in Alta Moda, Fashion Design. 8 THE MASTER'S PROGRAMME 9 START November 2017 DURATION 1 Year, full-time LANGUAGE Italian English, with simultaneous translation TITLE 1st level Master's Diploma MIUR, Ministry of Italian Education, University and Research CREDITS 60 ECTS ADMISSION Portfolio and interview THE MASTER'S PROGRAMME HAS A LIMITED NUMBER OF PLACES MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S Student at work - Master's in Alta Moda, Fashion Design A.Y. 2015/2016 10 THE MASTER'S PROGRAMME 11 Traditionally Alta Moda (Haute Couture) refers to the creation of exclusive custom-fitted fashion garments, constructed by hand from start to finish, utilising high quality fabrics, decorations and embroideries, with extreme attention to detail. Many of the most important fashion companies design a form of couture, which then inspires and contaminates, with its trends and concepts, other product categories in the company positioned in differing market segments. The designers of Alta Moda express their ideas through the development of luxury garments that enhance the aesthetic image of the wearer, in consideration of the nature of the event or occasion for which it was designed. Currently, the new generations of designers at the top of the most important fashion companies, are transforming and reinterpreting the field of Couture. They are experimenting and utilising innovative fabrics that until now have been chosen primarily for ready-to-wear, tranforming them into luxury items by the use of the highest level of craftsmanship. The sector's objective is to attact a new younger generation of "star" clients while at the same time developing a new generation of emerging and fresh designers with the necessary skills and experience to innovate the fast-changing market needs. MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S WITH THE SUPPORT AND CONTRIBUTION OF Master Class Alta Moda A.Y. 2015/2016 12 13 MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S Tsubasa Kumehara Ajima Ogbole Shooting, Final Project - Master's in Alta Moda, Fashion Design A.Y. 2015/2016 Shooting, Final Project - Master's in Alta Moda, Fashion Design A.Y. 2015/2016 Ph. Marco D'Amico / Marco Grisolia Ph. Marco D'Amico / Marco Grisolia 14 PROGRAMME OBJECTIVES 15 This full-time Master’s course in Alta Moda, Fashion Design is designed for graduates who want to complete and/or deepen their skills, cultural and professional training in this high-end unique sector of the fashion industry: from research, experimentation, new innovative design through to implementation. Italian Haute Couture, Alta Moda, was born in Rome, a city where the contaminations between craftsmanship, historical architectures, contemporary and ancient art, constitute a unique place where to redefine beauty and find continuous inspiration. Today the city also being a centre for contemporary art feeds into the cultural life of our students and their work.It's a 1-year journey characterised by intensive theoretical and practical studies involving in-depth research, experimental workshops and learning through the study of couture techniques. Time will also be invested in understanding artistic and cultural references with also a focus on organizational skills necessary to complete design projects for the Alta Moda segment. Students will analyse technically, historically and from a sociological view, how Alta Moda has strongly influenced fashion across a variety of market sectors and how it is being transformed today. This analysis also takes on a practical form through workshops and project work. Many methods are used in Alta Moda to create unique luxurious garments that meet the requirements of this demanding sector and of its clients. With this in mind the course encourages students to undertake an in-depth study of embellishment and through experimentation and realization. propose new methods of decoration and construction. Other distinctive signature is draping, element to the construction and attractiveness of couture garments. Students will create and define “new beauty” through the study of traditional and innovative 3D MASTER'S - ALTA MODA, FASHION DESIGN FASHION MODA, ALTA - MASTER'S methods, so to enhance their individual perspective in fashion design, building their own creative identity. Participants will also have the opportunity to gain direct experience developing research projects on specific topics chosen among various areas of fashion, collaborating with leading professionals and the most prestigious brands.