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Lifestyle | Business | Talent | Beaches | Coast RESIDENTIAL DEVELOPMENT

Building the future As if the cool seaside lifestyle isn’t enough of a drawcard, even better news for investors in is that the property market here is going from strength to strength.

The town offers much better value yield holiday let or a cliff-top plot 174 new apartments and houses for money than other Cornish on which to construct your own being completed on Tregunnel Hill hotspots such as , Falmouth ‘Grand Design’. And with lending were recently shortlisted for the and St Ives, yet it still flaunts levels on the increase and interest Development of the Year award at whopping amounts of coastal rates remaining at an all-time low, the Sunday Times British beauty, outstanding amenities and now is a good time to snap up a Home Awards. is much more accessible as well. guaranteed investment for Not only is it situated just minutes your future. Other developments include 44 new from the main artery of the A30, homes within walking distance of Newquay also has the UK’s fastest The resurgence of new town at Trevenson Meadows, Acorn growing airport and rail links into developments going up in and Blue’s apartments and houses by the centre of town – so getting there around the town is proof that the Lusty Glaze Beach, and 50 more is never an issue. property market here is thriving. homes being added to The Goldings The biggest of these is Nansledan site just outside of town. Newquay presents a wealth of (meaning ‘Broad Valley’ in Cornish) property investments, whether – a major extension of 4,000 you’re looking for a one-bedroom homes being built on a 540-acre apartment, a detached family home, site to the east of Newquay. Even a business operation, a high- closer to the town centre, the

Moving on up Dreaming of beach life, gourmet food and the perfect destination to work, live and play? Look no further than Newquay.

One of the UK’s most popular holiday destinations, this vibrant surfy town is fast-becoming the place to establish a healthy and stimulating work/life balance alongside the enviable saltwater lifestyle. Celebrity chefs, global technology firms and fashion brands are all flocking here to do business, while families are snapping up homes and launching businesses in this vibrant seaside hotspot, realising that Newquay isn’t just a place for a holiday.

2 3 POPULATION TOURISM & VISITOR DEMOGRAPHICS

A popular place Families, foodies and activity seekers Newquay’s population is mushrooming: recent figures show it’s got the 12th highest While families still make up a large proportion of Newquay’s visitors, the town’s percentage growth in population out of the 40 largest settlements in the Southwest. demographics have changed dramatically to encompass a much wider range of tourists.

Between 1990 and 2010 over 3,000 Activity and wellness breaks are now and directly engaging these key of these visiting Newquay and its dwellings were built in Newquay – breaking through as a dominant markets, Newquay’s popularity and surrounds to enjoy the beaches way above the average build rates in market with a plethora of award- the number of visitors is set to soar and coast walks. What with the ’s other main towns. winning spas, while higher-spend even further. popularity of Rosamund Pilcher visitors such as empty nesters (over novels and the recent ‘Poldark’ 55 year-olds) and affluent couples And it’s not only footfall from the effect, the number of visitors from Who lives here? 50% are increasing in numbers and rest of the UK that is on the up; overseas is increasing year-on-year. It’s an even split: FEMALE 50% MALE taking longer active and relaxation European flight links into Cornwall 50% females, 50% males. holidays here. Airport Newquay are luring a higher Cornwall’s most popular percentage of international visitors, tourism activities: The average age of people living in Now that a dedicated destination especially from Germany. Over central Newquay is 38, while the brand and marketing channel – 250,000 German visitors flock to Eating & drinking: 87% median age is slightly lower at 36. Love Newquay – is focusing on the the coastal landscapes of Cornwall Shopping: 75% town’s tourism ever widening appeal each year, with a large proportion Visiting beaches/coastal towns: 74%

4 5 USP

Why Newquay? It’s little wonder that Newquay’s Some of the town’s biggest crowd Boardmasters Festival scenery and lifestyle lures the pullers include: Europe’s biggest surf, skate and crowds – after all, it’s got more music festival brings pro surfers, sandy beaches than any other town Festivals & Events big-name bands and acts and in the county, an array of activities Newquay’s calendar is jam-packed flocks of revellers to a five-day and water sports on tap, and an with varied, fun-packed events – beach party during the first week abundance of swanky surfside from cultural celebrations such as of August. Watch the world’s top bars and top-notch restaurants. Art 8, to water sports competitions, surfers battle it out on the waves So whether you’re attracted to the dog shows and family carnivals. of Fistral beach, then let your hair surf, the foodie gems or simply the down to huge headline bands such scenery, Newquay really does hit the as Reef, Rudimental and Jamiroquai. lifestyle jackpot. www.boardmasters.co.uk

Fine Food... …and Drink Water Sports Fast-becoming Cornwall’s newest In recent years, Newquay has Dubbed the UK’s unofficial surfing foodie hotspot, Newquay is home to evolved into a stylish destination for capital, Newquay is by far Britain’s a growing number of gastronomic sundowners by the sea, chic cocktail most popular surf destination. treasures, from beachside seafood bars and artisan beer houses. However, it’s not just surfers restaurants to stylish cafés serving A new wave of swanky bars has that flock here to plunge into the seasonal produce. The annual opened across the town, offering a Atlantic. Activity seeking visitors Newquay Fish Festival in sophisticated and laid-back scene come here to try all manner of September celebrates the lip- for socialising and winding down water sports, from the latest craze smacking seafood that’s landed after days spent by the beach. of stand-up paddleboarding, to in the town’s historic harbour and coasteering, kayaking, kite surfing, plated up in local eateries. Newquay has also recently seen a wild swimming and much more. www.newquayfishfestival.co.uk really cool set of ‘hipster’ trend- led boutiques, coffee houses and eateries opening up.

6 7 TOWN CENTRE FOOTFALL/RETAIL & DEVELOPMENT

Shop ‘till you drop Newquay’s town centre is a haven Newquay currently ranks joint third with in of quirky, independent boutiques, alongside big name high street Cornwall’s retail hierarchy, based on major national retail stores – making it an attractive place representation. The 2010 Cornwall Retail Study concluded for visitors to splash their cash. that Newquay town centre is performing well. It’s an exciting time for the town’s retail scene, which is changing and evolving to meet the expectations of more affluent visitors and residents.

With the increase of visitors, Newquay has seen a 25% year-on- year increase in footfall since 2015.

Town centre footfall

YEARLY AVERAGE : 5,990,753 OCTOBER-MARCH 2015: 1,929,396 APRIL-SEPTEMBER 2015: 4,222,672

Superior surf style A bright future for retail Vacancy rates Did you know that Newquay has Recent studies into shopping As of December 2016, the vacancy more surf shops in one town than patterns and the future demand rate in Newquay was the second anywhere else in Europe? The for retail floor-space indicate lowest in Cornwall, with just 6.2% of niche retail of surfing equipment that Newquay is well served by the 275 units (both FR & RO) being and surf fashion attracts a huge convenience (food) retailing. And vacant, illustrating the demand for market and offers an alternative with the proposed increase in retail space. shopping experience to traditional population, it is likely that there will high streets. Not only that, but be a significant over provision of Newquay’s town centre runs directly retail growth until at least 2031. behind the stunning coastline and beaches – meaning shoppers can New high street chains that soak up the scenery between stores opened in 2017, alongside multiple and enjoy pit stops at the many independent retailers, include cafés, restaurants and bars with Holland and Barratt and The Works. spectacular sea views. Even some It is vital for Newquay that future of the shops boast stunning coastal retail development is focused on backdrops from their windows. the town centre, where the current high-street names include Boots, SuperDry, Clintons, WHSmith, Clarks, Mountain Warehouse and Peacocks, as well as supermarkets including Sainsbury’s, Asda, Aldi and Tesco Express.

8 9 TRANSPORT LINKS NEWQUAY ACHEIVEMENTS

Getting here - planes, trains & automobiles Newquay Acheivements By air By road Newquay in Bloom Newquay is home to Cornwall’s Once fully developed it could Newquay is minutes from Cornwall’s Not only beautiful because of its only airport, which is serviced by support up to 1,000 jobs. main artery – the A30 – that runs beaches and coastline, Newquay a growing network of national and the length of the county from also regularly excels in the international flights. Onward travel This Aerohub Enterprise Zone Launceston to Land’s End. This not South West in Bloom competition, is hassle-free, with onsite car hire includes 13 fully serviced plots only makes getting to Newquay easy winning many awards each year. facilities, an airport-based taxi on -owned land, by road, it also puts visitors in a In 2017 Newquay has been invited firm and links to public transport. and was launched five years very convenient location from which to take part in the Britain in The airport also offers year-round ago following a successful bid to to explore the rest of the county. Bloom competition. connections to the Isles of Scilly. Government that resulted in £6.3 Cornwall Airport Newquay, million infrastructure investment By July 2017 the entire length of Great British High Street www.cornwallairportnewquay.com from the ERDF Convergence the A30 will have been developed In 2015 Newquay was awarded the Programme and the Homes and into dual carriageway, making Great British High Street ‘Rising It might be surprising to learn Communities Agency. access to Newquay even easier, Star’ Award. Although Newquay that Cornwall Airport Newquay is cutting travel times to and from just missed out on the final, the Britain’s fastest growing airport. More exciting news is that the the town and ensuring that traffic judging panel presented this award Recent figures (February 2017) Aerohub is the only site in congestion is reduced, even during as they were so impressed by the show a sixty per cent rise in that’s in with a chance to become peak times. great strides made to improve the travellers passing through the a UK Spaceport. The requirements high street. airport within a year. And passenger for a spaceport licence are expected numbers are continuing to soar, to be published by Government and with daily flights to London that are the UK Space Agency in the coming fast establishing Newquay as a key months (2017). commuter hotspot for business.

Alongside Cornwall Airport Newquay is the Aerohub Business Park, which is home to 14 businesses employing over 450 people at an average annual wage of £33,400 (almost twice the average wage in Cornwall). Putting Newquay in the spotlight Newquay BID markets Newquay BID supports businesses with training, workshops, lobbying ‘Destination Newquay’, to and grant finding. increase footfall to the town and promote a The organisation also helps positive reputation. businesses with issues, idea sharing and feedback. Alongside this, Newquay BID funds and hosts key events that Newquay BID has been drive footfall throughout the year, operating since 2011, with a focus on increasing visitors and revenue outside of the peak and is now in its second summer season. term after a successful vote in 2015. BID funds improvements to the street environment, such as floral displays, banners and bunting to create a positive, vibrant and welcoming town.

10 11 Newquay BID (Business Improvement District), One Stop Shop, Marcus Hill, Newquay, Cornwall, TR7 1AF.

www.newquaybid.co.uk

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