MERGER ANTITRUST LAW Unit 16: Sabre/FareLogix Class 26
Professor Dale Collins Georgetown University Law Center Fall 2020 Unit 16 SABRE/FARELOGIX
Table of Contents
Sabre/FareLogix Press Release, Sabre Corporation & Farelogix, Sabre Enters Agreement to Acquire Farelogix, Expanding Its Airline Technology Portfolio and Accelerating Its Strategy to Deliver Next-Generation Retailing, Distribution and Fulfillment Capabilities (Nov. 14, 2018)...... 4 Sabre Corporation. Investor Presentation (nov. 14, 2018) ...... 7 U.S. Dep’t of Justice, Antitrust Div., News Release, Justice Department Sues to Block Sabre’s Acquisition of Farelogix (Aug. 20, 2019) ...... 23 Complaint, United States v. Sabre Corp., No. 1:19-cv-01548-UNA (D. Del. Aug. 20, 2019) (assigned to Judge Leonard P. Stark) ...... 24 Opinion, United States v. Sabre Corp., No. 1:19-cv-01548-UNA (D. Del. Apr. 8, 2020) (reported at 452 F. Supp. 3d 97 (D. Del. 2020), vacated, No. 20-1767, 2020 WL 4915824 (3d Cir. July 20, 2020 ...... 45 Press Release, Competition & Mkts. Auth., CMA Blocks Airline Booking Merger (Apr. 9, 2020) ...... 142 Press Release, Sabre Corporation, Sabre Corporation Issues Statement on its Merger Agreement with Farelogix (May 1, 2020) ...... 144
T-Mobile/Sprint Opinion and Order, New York v. Deutsche Telekom AG, No. 1:19-cv-05434 (S.D.N.Y. Feb. 11, 2020) (excerpts pp. 1-10, 167-70) ...... 146
Unit 16 SABRE/FARELOGIX
Sabre/FareLogix
3 5/1/2020 Sabre enters agreement to acquire Farelogix, expanding its airline technology portfolio and accelerating its strategy to deliver next-generat…
PRESS RELEASE Sabre enters agreement to acquire Farelogix, expanding its airline technology portfolio and accelerating its strategy to deliver next-generation retailing, distribution and fulfillment capabilities
Agreement to acquire innovative airline technology company expected to speed the industry toward end-to-end NDC-enabled capabilities
SOUTHLAKE, TEXAS AND MIAMI – NOV 14, 2018 – Sabre Corporation (NASDAQ: SABR) today announced that it has entered into an agreement to acquire Farelogix, a recognized innovator in the travel industry with advanced offer management and NDC order delivery technology used by many of the world’s leading airlines. Sabre expects that upon close, the acquisition will allow the company to accelerate delivery of its end-to-end NDC-enabled retailing, distribution and fulfillment solutions.
Based in Miami, Farelogix provides a suite of SaaS solutions that enables carriers to dynamically create, control, optimize and deliver personalized and differentiated offers across sales channels. These airline- controlled retailing, merchandising and distribution capabilities complement Sabre’s existing retailing and merchandising solutions and future product roadmap.
“Farelogix’s investments in offer management and NDC order delivery will help us accelerate our plans to deliver future-ready retailing, distribution and fulfillment solutions that unlock increased value for the industry,” said Sean Menke, president & CEO of Sabre. “By integrating Farelogix’s capabilities into Sabre’s leading airline technology platform, we’ll be able to offer the innovative and comprehensive solutions that airlines require, backed by best-in-class technology and the deep expertise that our teams bring to market.”
Building upon Farelogix’s GDS- and PSS-agnostic capabilities, Sabre expects to drive faster innovation in the dynamic and highly competitive airline IT space to enable airlines to accelerate their own growth and profitability while benefiting customers across the travel ecosystem.
“For the past few years, Farelogix and Sabre have worked together with shared customers to implement our complementary technologies to solve some of the industry’s toughest challenges. Today’s announcement is a natural evolution of the successful, ongoing collaboration between our two companies,” said Jim Davidson, CEO of Farelogix. “Sabre shares our vision for innovation and has the 4 https://www.sabre.com/insights/releases/sabre-enters-agreement-to-acquire-farelogix-expanding-its-airline-technology-portfolio-and-accelerating-its-str… 1/4 5/1/2020 Sabre enters agreement to acquire Farelogix, expanding its airline technology portfolio and accelerating its strategy to deliver next-generat… leading technology, resources, and global presence to help us scale our solutions and grow our customer base.”
Sabre’s agreement to acquire Farelogix is the next step in its broader effort to become the preferred platform at the center of the business of travel. Among other innovations, Sabre recently launched its digital commercial airline platform with several carriers, delivering end-to-end personalized retailing capabilities to maximize revenue and create a differentiated brand experience. In addition, through its Beyond NDC program, Sabre is partnering with a host of airlines and travel agencies to drive the travel industry forward through the design, development, integration and testing of end-to-end capabilities to process NDC-enabled offers and orders. The acquisition and integration of Farelogix technology will help Sabre accelerate these innovation efforts.
At closing, Sabre will purchase Farelogix for approximately $360 million, funded by cash on hand and revolver borrowing. Farelogix expects full year 2018 revenue of approximately $40 million. The acquisition is expected to be neutral to Sabre’s 2019 Adjusted EPS.
The acquisition is subject to customary closing conditions and regulatory approvals and is expected to close in late 2018 or early 2019. Until closing, Sabre and Farelogix will continue to operate as separate businesses with no immediate changes to daily operations.
Conference Call
Sabre will conduct a conference call today at 11 a.m. ET. The live webcast and accompanying slide presentation can be accessed via the Investor Relations section of the Sabre website, investors.sabre.com. A replay of the event will be available on the website for at least 90 days following the event.
About Sabre
Sabre Corporation is the leading technology provider to the global travel industry. Sabre's software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management. Sabre also operates a leading global travel marketplace, which processes more than $120 billion of estimated travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world.
About Farelogix
Farelogix is a recognized leader and innovator in the travel industry. Its groundbreaking technology is modernizing the airline commerce and distribution landscape, and is used by several of the world’s leading airlines. The company’s flagship Airline Commerce Gateway is a technology platform comprised of fully integrated and optimized components for airline-controlled distribution, shopping, pricing, merchandising, and retailing across channels. Recognized for its pioneering role in creating the distribution innovation known today as NDC, Farelogix now provides NDC (Level 3 certified) distribution for more than 20 airlines with connectivity to 10 major PSS systems. Farelogix is headquartered in
5 https://www.sabre.com/insights/releases/sabre-enters-agreement-to-acquire-farelogix-expanding-its-airline-technology-portfolio-and-accelerating-its-str… 2/4 5/1/2020 Sabre enters agreement to acquire Farelogix, expanding its airline technology portfolio and accelerating its strategy to deliver next-generat… Miami, Florida, with offices in Toronto, Canada; and Dubai, United Arab Emirates. For additional information, visit farelogix.com.
Forward-looking statements
Certain statements in this release are forward-looking statements about trends, future events, uncertainties and our plans and expectations of what may happen in the future. Any statements that are not historical or current facts are forward-looking statements. In many cases, you can identify forward- looking statements by terms such as “expect,” “will,” “expect,” “may,” “anticipate” or the negative of these terms or other comparable terminology. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause Sabre’s actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward-looking statements. The potential risks and uncertainties include, among others, the closing, integration and effects of the acquisition described in this release, the financial performance of the company expected to be acquired, dependency on transaction volumes in the global travel industry, particularly air travel transaction volumes, the recurring nature of revenue streams, maintenance of the integrity of our systems and infrastructure and the effect of any security breaches, reliance on third parties to provide information technology services, implementation of software solutions, exposure to pricing pressure in the Travel Network business, the implementation and effects of new or renewed agreements, the effects of the implementation of new accounting standards, travel suppliers' usage of alternative distribution models, failure to adapt to technological advancements, competition in the travel distribution market and solutions market, the implementation and results of our cost reduction and business alignment program, dependence on establishing, maintaining and renewing contracts with customers and other counterparties and collecting amounts due to us under these agreements, dependence on relationships with travel buyers, changes affecting travel supplier customers, our ability to recruit, train and retain employees, including our key executive officers and technical employees, our collection, processing, storage, use and transmission of personal data and risks associated with PCI compliance, adverse global and regional economic and political conditions, including, but not limited to, economic conditions in countries or regions with traditionally high levels of exports to China or that have commodities-based economies and the effect of "Brexit" and uncertainty due to related negotiations, risks arising from global operations, reliance on the value of our brands, the effects of litigation, failure to comply with regulations, use of third-party distributor partners, the financial and business effects of acquisitions, including integration of these acquisitions, and tax-related matters, including the effect of the Tax Cuts and Jobs Act. More information about potential risks and uncertainties that could affect our business and results of operations is included in Part I, Item 1A, "Risk Factors" in Sabre's Annual Report on Form 10-K for the year ended December 31, 2017, in "Risk Factors" in Part II, Item 1A of Sabre's Quarterly Report on Form 10-Q for the quarter ended September 30, 2018, and in subsequent public statements or reports we file with or furnish to the Securities and Exchange Commission. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future events, results, actions, levels of activity, performance or achievements. Readers are cautioned not to place undue reliance on these forward-looking statements. Unless required by law, Sabre undertakes no obligation to publicly update or revise any forward-looking statements to reflect circumstances or events after the date they are made.
Media Contact: [email protected] Investor contact: [email protected]
6 https://www.sabre.com/insights/releases/sabre-enters-agreement-to-acquire-farelogix-expanding-its-airline-technology-portfolio-and-accelerating-its-str… 3/4 Sabre to Acquire Farelogix
November 14, 2018
7 ©2018 Sabre GLBL Inc. All rights reserved. 1 Forward-looking statements
Forward-looking Statements Certain statements herein are forward-looking statements about trends, future events, uncertainties and our plans and expectations of what may happen in the future. Any statements that are not historical or current facts are forward-looking statements. In many cases, you can identify forward-looking statements by terms such as “anticipate,” “opportunity,” “will,” “expect,” “help,” “estimate,” “believe,” “well-positioned,” “potential,” “progress,” “seek,” “momentum,” “plan,” “project,” “guidance,” “outlook,” “may,” “should,” “would,” “intend,” or the negative of these terms or other comparable terminology. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause Sabre’s actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward- looking statements. The potential risks and uncertainties include, among others, the closing, integration and effects of the acquisition described in this presentation, the inability to obtain required regulatory approvals for the acquisition, the timing of obtaining such approvals and the risk that such approvals may result in the imposition of conditions that could adversely affect the combined company or the expected benefits of the acquisition, the risk that a condition to closing of the acquisition may not be satisfied on a timely basis or at all, the failure of the proposed transaction to close for any other reason, uncertainties as to access to available financing on a times basis and on reasonable terms, the financial performance of the company expected to be acquired, opportunities and prospects related to the acquisition, industry trends, dependency on transaction volumes in the global travel industry, particularly air travel transaction volumes, the recurring nature of revenue streams, maintenance of the integrity of our systems and infrastructure and the effect of any security breaches, reliance on third parties to provide information technology services, implementation of software solutions, exposure to pricing pressure in the Travel Network business, the implementation and effects of new or renewed agreements, the effects of the implementation of new accounting standards, travel suppliers' usage of alternative distribution models, failure to adapt to technological advancements, competition in the travel distribution market and solutions markets, the implementation and results of our cost reduction and business alignment program, dependence on establishing, maintaining and renewing contracts with customers and other counterparties and collecting amounts due to us under these agreements, dependence on relationships with travel buyers, changes affecting travel supplier customers, our ability to recruit, train and retain employees, including our key executive officers and technical employees, our collection, processing, storage, use and transmission of personal data and risks associated with PCI compliance, adverse global and regional economic and political conditions, including, but not limited to, economic conditions in countries or regions with traditionally high levels of exports to China or that have commodities-based economies and the effect of "Brexit" and uncertainty due to related negotiations, risks arising from global operations, reliance on the value of our brands, the effects of litigation, failure to comply with regulations, use of third-party distributor partners, the financial and business effects of acquisitions, including integration of these acquisitions, and tax-related matters, including the effect of the Tax Cuts and Jobs Act. More information about potential risks and uncertainties that could affect our business and results of operations is included in the "Risk Factors" section in our Quarterly Report on Form 10-Q filed with the SEC on October 30, 2018, in the “Risk Factors” and “Forward Looking Statements” sections in our Annual Report on Form 10-K filed with the SEC on February 16, 2018 and in our other filings with the SEC. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future events, outlook, guidance, results, actions, levels of activity, performance or achievements. Readers are cautioned not to place undue reliance on these forward-looking statements. Unless required by law, Sabre undertakes no obligation to publicly update or revise any forward-looking statements to reflect circumstances or events after the date they are made.
Non-GAAP Financial Measures This presentation includes unaudited non-GAAP financial measures, including Adjusted EBITDA and Adjusted EPS. In addition, we provide certain forward guidance with respect to Adjusted EBITDA and Adjusted EPS. We are unable to provide this forward guidance on a GAAP basis without unreasonable effort.
We present non-GAAP measures when our management believes that the additional information provides useful information about our operating performance. Non-GAAP financial measures do not have any standardized meaning and are therefore unlikely to be comparable to similar measures presented by other companies. The presentation of non-GAAP financial measures is not intended to be a substitute for, and should not be considered in isolation from, the financial measures reported in accordance with GAAP.
Industry Data This presentation and accompanying comments contain industry data, forecasts and other information that we obtained from industry publications and surveys, public filings and internal company sources, and there can be no assurance as to the accuracy or completeness of the included information. Statements as to our ranking, market position, bookings share and market estimates are based on independent industry publications, government publications, third-party forecasts and management’s estimates and assumptions about our markets and our internal research. We have not independently verified this third-party information nor have we ascertained the underlying economic assumptions relied upon in those sources, and we cannot assure you of the accuracy or completeness of this information. 8 ©2018 Sabre GLBL Inc. All rights reserved. 2 Today’s presenters
Sean Menke Dave Shirk Doug Barnett President & CEO EVP & President, EVP & CFO Travel Solutions
9 ©2018 Sabre GLBL Inc. All rights reserved. 3 DRAFT Sabre to acquire Farelogix
A recognized innovator in travel technology with advanced offer management and NDC order capabilities
Purchase price of $360 million for 100% ownership
Acquisition expected to accelerate Sabre’s strategy to deliver advanced, end-to-end, NDC-enabled retailing, distribution and fulfillment solution to the industry
10 ©2018 Sabre GLBL Inc. All rights reserved. 4 Partnering to deliver growth and innovation
Sabre Farelogix
Established end-to-end retailing, distribution Innovative GDS- and PSS-agnostic solutions and fulfillment strategy and roadmap for dynamic offer and order management
Industry-wide traction behind Commercial NDC-focused development across Platform and Beyond NDC launches scheduling, pricing, shopping and fulfillment
Global network of technologists and Talented teams to provide new customers for scalability and support perspectives and expertise
Accelerated delivery of end- Tightly integrated PSS- and Increased domain expertise Global customer footprint to-end retailing, distribution GDS-agnostic solutions, to drive innovation and fulfillment enabled by NDC
11 ©2018 Sabre GLBL Inc. All rights reserved. 5 Farelogix expectations and deal summary
Farelogix expectations: Deal summary:
✓ 2018 revenue of approximately $40M, ✓ Funded through cash on hand and growth of 25% vs. prior year revolver borrowings ✓ Approximately 85% gross margin ✓ Sabre 9/30/18 pro forma leverage of ✓ 2018 EBITDA of approximately $4M approximately 3.0x ✓ ✓ Strong growth expected in 2019 Subject to closing regulatory approvals, expected to close in late Q4 2018 or ✓ Expected to be neutral to Sabre’s 2019 early Q1 2019 Adjusted EPS and accretive in 2020 ✓ Expect modest integration expenses
12 The information presented here represents forward-looking statements and reflects expectations as of November 12, 2018. Sabre assumes no obligation to update these statements. ©2018 Sabre GLBL Inc. All rights reserved. 6 Results may be materially different and are affected by many factors detailed in the accompanying release and in Sabre’s Q3 2018 Form 10-Q and 2017 Form 10-K. Farelogix offers an industry-leading SaaS platform for next-generation airline retailing and NDC distribution
Highlights SaaS platform
✓ Highly scalable and interoperable SaaS platform, spanning Offer Intelligent Offer Management and NDC Order Order Delivery Management Delivery and deployed by many of Airline-controlled the world’s largest airlines Distributes, offer engines orchestrates and enable ✓ Connectivity across nine leading transacts airline customized offers offers across all airline reservation systems (PSS) including dynamic channels via a and NDC integrations with every pricing and certified NDC API global GDS personalization
✓ SaaS platform combines recurring subscription and transaction revenue
13 ©2018 Sabre GLBL Inc. All rights reserved. 7 Retailing and distribution capabilities are critical to airline revenue growth and profitability
Airline ancillary revenue continues to Travelers seek customized travel grow, reaching $57B in 20171 experiences
$57B Airport Parking, Seat Airport & In-Flight Mobile Boarding Upgrades Wi-Fi Pass
In-Flight Mobile Host Passport-Scanning Purchases (e.g., booking $18B updates, directions)
Additional Automated Payment Additional Miles Baggage Capabilities (e.g., iPay)
2011 2017 Ancillary revenue has been a major contributor to airline 96% of airline executives want to personalize the air profitability as airlines are challenged by flat or declining travel experience for customers by leveraging real-time passenger seat revenue data and analytics2
14 1 CarTrawler Yearbook of Ancillary Revenue (2017), PWC; excludes revenue from non-fee activity such as frequent flier miles to program partners and commissions on car, hotel and insurance attachment. ©2018 Sabre GLBL Inc. All rights reserved. 8 2Accenture Digital Readiness for Customer Experience (2016), study is based on interviews with executives representing a third of the world’s largest airlines based on volume of passengers flown. Modernized offer management and order delivery represent a potential $2B opportunity
Farelogix products help address a ~$2B annual potential revenue opportunity
✓ Airline ancillary revenue totaled $57B in 20171
✓ Ancillaries and customized offers are an $900M area of intense focus and investment for $1,000M airlines
✓ Farelogix products will help address a potential $2B opportunity across the world’s 300 largest airlines2 Offer Management NDC Order Delivery Top 300 airlines
15 1 CarTrawler Yearbook of Ancillary Revenue (2017), PWC ©2018 Sabre GLBL Inc. All rights reserved. 9 2Farelogix analysis of Top 300 airlines, rankings by passengers boarded (PBs) and segmented Accelerating NDC-enabled strategy: anticipated benefits
GDS + Farelogix PSS + Farelogix
Airline Value Airline Value • NDC offers integrated in the GDS GDS Airline IT • Adds NDC platform to SabreSonic, (Travel Network) (Airline Solutions) • Tighter collaboration increases delivery AirVision and AirCentre product offerings quality and timeliness • Integrates PSS-agnostic merchandising engine with PSS Sabre Value • Enhanced opportunity to define technical Sabre Value and commercial standards • Opportunity to sell new and enhanced Offer Management & capabilities • Ability to scale NDC volume quickly Order Delivery across the travel ecosystem • Ability to deliver value to airlines on all (Farelogix) bookings regardless of PSS system or distribution channel
PSS + GDS + Farelogix Airline Value • Fully integrated, end-to-end solution across all distribution channels Sabre Value • Accelerates retailing, distribution, and fulfillment strategy • Deepened customer relationships 16 ©2018 Sabre GLBL Inc. All rights reserved. 10 Sabre’s 225+ airline partners provide new prospects for Farelogix technology
Sabre Airline Solutions Farelogix 225+ airline customers airline customers
17 ©2018 Sabre GLBL Inc. All rights reserved. 11 Bolsters NDC growth & innovation
IATA NDC Leaderboard Airlines1 Expected Benefits
✓ Sabre and Farelogix customers among leaders in NDC-enabled, next-gen retailing
✓ Unites NDC technology experts to help solve complex problems holistically and accelerate speed of delivery of next-gen solutions
✓ Further strengthens ability to help drive industry NDC standardization critical for further innovations in airline retailing and distribution SabreSonic PSS and/or Farelogix customers
18 1. IATA leadership airlines have a goal for 20% of 3rd party sales to be powered by an NDC API by 2020. IATA (2018). ©2018 Sabre GLBL Inc. All rights reserved. 12 Benefits our agency partners
Farelogix NDC technology and airline customer footprint strengthens our commitment to core agency priorities
• Fast-tracks path to fully standardized NDC capabilities for both airlines and agencies ✓ Enables agencies to shop, book, fulfill and manage NDC content efficiently • Reduces time-to-market for airlines to deliver scaled NDC volumes through the GDS ✓ Mitigates agency risk and technology investment costs • Improves omnichannel access to the best offers from both NDC and traditional content ✓ Aligns underlying technology across the direct and indirect channel, creating a path for content symmetry 19 ©2018 Sabre GLBL Inc. All rights reserved. 13 Farelogix team delivers industry depth & innovation
225+ 25+ Brings wide breadth of Culture leverages technical Dedicated technology Years of industry experience experience to solution design, savvy, innovation, diversity, professionals; representing across all members of senior analysis, development, customer service excellence 90% of the company management team deployment and support and teamwork
Jim Davidson Tim Reiz President and CEO Chief Technology Officer 25+ years of experience in the travel industry, Tim is the 30+ years of experience in the travel technology industry with architect and leader behind groundbreaking Farelogix next demonstrated success leading both large multi-national generation airline retailing and NDC distribution organizations and start-ups. technologies. Prior to joining Farelogix in 2005, Jim was President and CEO of NTE, an Internet-based supply chain technology company. Before NTE, he held several senior leadership roles, including President and CEO of Amadeus Global Travel (North America), Theo Kruijssen head of sales and marketing at System One, and Vice Chief Financial Officer President of Marketing at Reed Travel Group/OAG. 25+ years of international financial planning and analysis experience with both large multi-national corporations and start-ups. Named one of 25 Most Influential Executives in the industry by Business Travel News 20 ©2018 Sabre GLBL Inc. All rights reserved. 14 A winning combination
Acquisition is expected to accelerate Sabre’s strategy:
• Speeds delivery of more powerful and tightly integrated, PSS and GDS-agnostic, end-to-end NDC-enabled retailing, distribution and fulfillment solutions
• Expands our pool of outstanding travel technology talent, driving faster innovation
• Increases breadth of customers in NDC and next-gen retailing
21 ©2018 Sabre GLBL Inc. All rights reserved. 15 Thank you
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eXpqiÿ 23 6 78889@ 91!A!@ BC B B%#!$B % B( !B)#!12 Case 1:19-cv-01548-UNA Document 1 Filed 08/20/19 Page 1 of 21 PageID #: 1
UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE
UNITED STATES OF AMERICA,
Plaintiff,
v. Civil Action No.: SABRE CORPORATION, SABRE GLBL INC., FARELOGIX, INC., and SANDLER CAPITAL PARTNERS V, L.P.,
Defendants.
COMPLAINT
Sabre’s proposed acquisition of Farelogix is a dominant firm’s attempt to eliminate a
disruptive competitor after years of trying to stamp it out. Sabre, the largest global distribution
system in the United States, and Farelogix, an innovative technology firm, compete to provide
booking services to airlines. Sabre is the dominant provider of booking services in the United
States, and Farelogix represents a significant and growing threat to Sabre’s dominance.
Farelogix has spurred innovation and brought more competitive pricing to an industry that has
for decades been plagued by tepid competition and outdated technology. As Farelogix explains
on its website: “The airline industry is undergoing core disruption,” and “Farelogix and its
technology solutions are at the center of this disruption.” The proposed acquisition would wipe
out this competition and innovation, harming airlines and American travelers.
24 Case 1:19-cv-01548-UNA Document 1 Filed 08/20/19 Page 2 of 21 PageID #: 2
I. INTRODUCTION
1. Airlines sell tickets to travelers directly through their websites and call centers
and indirectly through traditional brick-and-mortar and online travel agencies. Travel agencies
are a crucial distribution channel for airlines because many travelers, especially business
travelers, rely on travel agencies to book and manage their travel. Nearly 50 percent of airline
bookings in the United States are made through travel agencies. To sell tickets through travel
agencies, airlines require booking services. Booking services are IT solutions that enable airlines
to deliver their offers to travel agencies and to process resulting orders.
2. Historically, airlines have relied on booking services provided by Sabre and the other two global distribution systems (“GDSs”) to sell their tickets through travel agencies in the
United States. Sabre’s GDS is a computerized system that helps travel suppliers, such as airlines, market and distribute their fares and scheduling information to travel agencies and the traveling public. Sabre and the other two GDSs have resisted innovation, while charging airlines
high booking fees for services that lack the functionality airlines and travelers demand. The
GDSs’ outdated technology has limited airlines’ ability to sell—and travelers’ ability to choose
from—airlines’ entire suite of offerings.
3. For well over a decade, the GDSs have thwarted attempts by new, innovative
competitors such as Farelogix to inject much-needed competition into this industry. As
Farelogix’s CEO told the European antitrust authorities in early 2018, the “GDSs continue to
leverage significant market power to preserve their market position and stifle innovation.”
4. Farelogix has emerged as an innovator that threatens to erode Sabre’s dominance
in booking services for air travel. Farelogix offers an alternative booking services solution, Open
Connect, that allows airlines to bypass the GDSs and connect directly to travel agencies. By
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offering airlines an alternative, Farelogix has given them leverage to negotiate lower GDS booking fees and to reduce their reliance on the GDSs for booking services.
5. Farelogix has also pioneered a next-generation technology standard called “New
Distribution Capability,” or NDC. NDC technology, which powers Farelogix’s Open Connect, is poised to transform airline distribution. Unlike the legacy GDS technology, NDC empowers airlines to make a broader, more personalized range of offers to travelers booking through travel agencies. For example, NDC could allow an airline to offer a traveler a bundled fare including priority boarding, in-flight internet, and a morning snack for her weekly flight from Philadelphia to Chicago.
6. Sabre has resisted innovation and opposed adoption of NDC. Sabre was so threatened by NDC that in 2013 it urged the Department of Transportation to block approval of the standard. Farelogix called out Sabre’s “ulterior motive” for opposing NDC, stating that
“today’s battle is one of old vs. new, with the dominant players in the old technology trying to prevent, or at the very least delay, the implementation of the new standard in order to retain artificial control of the distribution marketplace.” Sabre now claims to have accepted NDC, but just last year Farelogix described to European antitrust authorities some of the tactics Sabre and the other major GDSs have deployed in what Farelogix characterized as their “decade of resistance” to innovation. These tactics include what Farelogix described as the GDSs’ strategy to “Undermine and delay NDC even if embracing it on the surface.”
7. Recognizing the competitive threat posed by Farelogix, Sabre for years has tried to box Farelogix out of the industry. According to its own internal documents, Sabre took steps to “shut down” Farelogix after it began gaining customers. Farelogix itself has complained that
Sabre pressured airlines not to use Farelogix’s booking services and retaliated against airlines
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that did. Indeed, in 2018, Farelogix’s CEO told another potential purchaser of the company that
for Farelogix’s booking services solution, “the slow adoption was solely and inarguably due to
the blocking and pressure the GDSs put on Farelogix, airlines, and travel agents not to adopt.”
8. Additionally, Sabre’s and the other GDSs’ contracts with airlines and travel
agencies restrict airlines’ ability to avail themselves of cheaper, more advanced booking services
solutions. As recently as 2018, Farelogix denounced these restrictions, complaining that airlines’
GDS contracts “effectively prohibit working with third parties or make doing so cost prohibitive.” In January 2019, a Sabre senior vice president acknowledged that airlines view
Sabre’s restrictions as “abusive but there’s nothing they can do because they need the distribution and they are tied with a contract.”
9. Notwithstanding these tactics, Farelogix—thanks to its innovative technology and competitive pricing—has managed to grow its booking services customer base from one airline in the mid-2000s to over 15 today. As airlines and travel agencies continue to demand and adopt its industry-leading NDC technology, Farelogix is a greater threat to Sabre than ever before.
10. Sabre now seeks to eliminate its disruptive competitor once and for all. Sabre executives have acknowledged that acquiring Farelogix would eliminate a competitive threat and allow Sabre to charge higher prices. In a presentation to Sabre’s CEO, Sabre executives emphasized that buying Farelogix would “Mitigate risk from potential GDS bypass.” And on the day Sabre announced its proposed acquisition of Farelogix, a Sabre sales executive texted a
colleague that one major U.S. airline would “hate” it. The colleague replied, “Why, because it
entrenches us more?” The Sabre sales executive responded that Farelogix has been that airline’s
“Trojan horse to f*** us” and observed that the airline’s “FLX [Farelogix] bill is going up big
time.”
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11. If allowed to proceed, Sabre’s acquisition of Farelogix would likely result in increased prices, reduced quality, and less innovation for booking services, causing substantial harm to airlines and American travelers.
12. The proposed transaction is likely to substantially lessen competition in violation of Section 7 of the Clayton Act, 15 U.S.C. § 18. The Court, therefore, should enjoin this transaction.
II. DEFENDANTS AND THE PROPOSED TRANSACTION
13. Sabre, a travel technology company based in Southlake, Texas, operates the largest GDS in the United States. All major U.S. airlines distribute offers to travel agencies through the Sabre GDS. Sabre’s 2018 revenues were approximately $3.9 billion. Sabre is the ultimate parent entity of Sabre GLBL Inc., Sabre’s principal operating subsidiary and its signatory to the merger agreement with Farelogix.
14. Farelogix, a travel technology company based in Miami, Florida, sells airlines a next-generation booking services solution called Open Connect, as well as other IT solutions.
Open Connect provides low-cost booking services for airlines selling tickets through travel agencies. Farelogix earned approximately $42 million in revenues in 2018. Farelogix is owned by Sandler Capital Partners V, L.P. (“Sandler”), a private equity fund and a signatory to Sabre’s merger agreement with Farelogix.
15. Sandler conducted a limited sale process in seeking a buyer for Farelogix. At least one other potential buyer—not a competitor—was seriously interested and offered a substantial price. But Sabre—a competitor—ultimately offered a higher price.
16. On November 14, 2018, Sabre agreed to acquire Farelogix in a transaction valued at approximately $360 million.
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III. JURISDICTION AND VENUE
17. The United States brings this action, and this Court has subject-matter jurisdiction, under Section 15 of the Clayton Act, 15 U.S.C. § 25, to prevent and restrain
Defendants from violating Section 7 of the Clayton Act, 15 U.S.C. § 18.
18. Defendants are engaged in, and their activities substantially affect, interstate commerce. Sabre and Farelogix both provide booking services to airlines that serve travelers throughout the United States.
19. Venue is proper under Section 12 of the Clayton Act, 15 U.S.C. § 22, and under
28 U.S.C. §§ 1391(b) and (c).
20. This Court has personal jurisdiction over each Defendant. Sabre, Sabre GLBL
Inc., and Farelogix are incorporated in the State of Delaware and are inhabitants of this District.
Sandler is a Delaware limited partnership and is an inhabitant of this District. Sabre, Farelogix, and Sandler have consented to personal jurisdiction in this District for purposes of this lawsuit.
The proposed acquisition would have effects throughout the United States, including in this
District.
IV. INDUSTRY BACKGROUND
A. Sabre Dominates Airline Bookings through Travel Agencies
21. For many airlines, travel agencies are an essential sales channel. Many travelers, especially business travelers, book their flights through travel agencies because they have specific needs or their employer requires them to do so. Sales to these travelers account for a substantial portion of revenue for many airlines.
22. The GDSs—Sabre, Amadeus, and Travelport—operate computerized systems that allow travel agencies to search for and book flights across multiple airlines. In response to a
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query from a travel agent, a GDS pulls fare and schedule information from multiple data sources
to construct an airline offer, consisting of a fare on a specific flight. The GDS then aggregates
offers from multiple airlines so that the travel agent can compare travel options and book the
traveler’s chosen itinerary. Thus, the GDSs provide three main functions: they help airlines
construct the initial offer (offer creation); they aggregate offers across multiple airlines (offer
aggregation); and they enable airlines to deliver their offers to travel agencies and to process
resulting orders (booking services). Farelogix and Sabre compete to provide booking services to airlines.
23. Under the traditional GDS payment model, a GDS charges an airline a “booking fee” for each flight segment a travel agency books through the GDS. The GDS then pays an incentive to the travel agency as an inducement to book through the GDS.
24. Airlines sell tickets to travelers through two main types of travel agencies:
traditional travel agencies and online travel agencies. Traditional travel agencies consist of travel
management companies, which serve business travelers, and other brick-and-mortar travel agencies, which serve a mix of travelers, including leisure travelers with complex travel itineraries, such as tour groups. Traditional travel agencies are an important distribution channel for airlines, representing approximately 25 percent of airlines’ bookings made in the United
States.
25. Business travelers book flights through travel management companies because they provide the extensive customer support and reporting functionality that business travelers typically require. Business travelers are the most profitable traveler segment for large, full- service airlines. Business travelers are particularly lucrative customers because they tend to
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travel more often and spend more than leisure travelers on purchases such as last-minute flights, refundable tickets, and premium seats.
26. Many traditional travel agencies use a single GDS to book air travel. Some use more than one GDS, but will still use a single GDS to serve a particular corporate client.
Traditional travel agencies cannot readily switch between GDSs because of contractual and
technical restrictions. A traditional agency typically enters into a long-term contract with a GDS
that includes financial incentives committing the agency to book through that GDS and
penalizing the agency for shifting bookings to alternative channels. Some traditional agencies
also rely on other lines of Sabre’s business for IT products. For example, many travel
management companies in Sabre’s network use mid- or back-office software supplied by Sabre
to perform monitoring or reporting for their corporate clients. To ensure consistent support and
reporting for their travelers, corporations typically rely on only one travel management company.
Since traditional agencies cannot easily switch between GDSs, each GDS effectively controls
access to a distinct set of travelers. Thus, airlines must distribute through all three GDSs to reach
all travelers who book their travel through traditional travel agencies.
27. Sabre controls over 50 percent of bookings through traditional travel agencies in
the United States, so airlines must sell tickets through Sabre to reach a broad set of U.S.
travelers. Sabre has even greater control over airline bookings through travel management
companies in the United States. For instance, on August 1, 2019, Sabre reported to investors that
it has “over 80% share within large travel management companies” in North America.
28. The second type of travel agency, online travel agencies, primarily serves cost-
conscious leisure travelers. Leisure travelers book flights through online travel agencies like
Expedia or Priceline because they can comparison shop and book flights, hotels, and car rentals
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on the same website. Online travel agencies are an important distribution channel for airlines,
representing about 20 percent of airline bookings made in the United States. Sabre accounts for approximately 50 percent of airlines’ online travel agency bookings in the United States. Thus, airlines risk losing a significant amount of revenue if they forgo using the Sabre GDS to sell tickets through online travel agencies in the United States.
B. Farelogix Is a Competitive Threat to Sabre
29. Over the years, a number of firms, such as ITA Software and G2 Switchworks, have tried and failed to introduce viable alternatives to Sabre and the other GDSs. Farelogix has succeeded where others have failed through persistence and a commitment to innovation. In
2005, Farelogix began working with American Airlines to develop a way to reach travel agencies directly without going through a GDS. Farelogix’s “direct connect” solution (the forerunner to
Open Connect) gave American and other airlines a lower-cost way to sell tickets through travel agents and avoid paying the GDSs’ high booking fees.
30. Farelogix has led the development of NDC, a next-generation data transmission standard that facilitates advanced communications between airlines and travel agents. NDC enables airlines to distribute more complex offers than the legacy GDS technology can support.
Consequently, NDC is widely expected to address many of the current limitations of airline distribution, to the benefit of airlines, travel agents, and travelers. Farelogix’s Open Connect is powered by NDC technology. Open Connect offers airlines an alternative to booking through a
GDS and greater ability to offer ancillary products and services, such as in-flight WiFi or lounge
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access, through travel agencies. Farelogix charges airlines a flat subscription fee and a small fee
for each booking enabled by Open Connect.
31. With NDC, the airline, rather than the GDS, controls the content of the airline’s
offers, and the airline selects the IT solution used for booking services. An airline can use a
booking services solution such as Farelogix’s Open Connect to reach a travel agency directly, or
it can distribute its offers through Open Connect to a third-party aggregator or a GDS to perform
the aggregation function for the travel agency.
32. For over a decade, Farelogix’s airline customers have successfully used the threat of switching to Farelogix’s booking services solutions to negotiate better rates and terms with
Sabre and the other GDSs for bookings through both traditional and online travel agencies.
C. Sabre Has Impeded Farelogix’s Ability to Compete
33. Shortly after Farelogix began gaining airline customers, Sabre launched an initiative to “shut down” Farelogix. Sabre took steps to prevent travel agencies from using
Farelogix’s solution in conjunction with Sabre’s GDS, pressured travel agencies not to use
Farelogix’s services, and retaliated against airlines that worked with Farelogix. For example, in
2011, Sabre retaliated against American Airlines for working with Farelogix by burying
American’s flight options in the search results it distributed to travel agencies to make them less visible to travel agents. Farelogix accused Sabre of seeking to “punish” American for adopting
Farelogix’s technology.
34. Sabre has continued to use a broad range of contractual and technical barriers to prevent entry or expansion by suppliers that could threaten its control over bookings through travel agencies. For instance, Sabre’s contracts include provisions that inhibit airlines’ use of an alternative supplier like Farelogix, even when doing so would be less expensive for airlines.
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Sabre’s contracts prevent airlines from offering special fares through cheaper distribution channels (such as Farelogix’s Open Connect or an airline’s own website) and require airlines to provide Sabre with the same content on as favorable terms as they provide the other GDSs.
Sabre’s contracts also restrict airlines from rewarding travel agencies for using alternative distribution options, making it difficult for airlines to encourage travel agencies to use Farelogix.
Although these provisions limit airlines’ ability to shift bookings to alternative distribution channels, many airlines accept them because Sabre controls access to a large number of travel agencies, and those travel agencies’ customers are a critical source of the airlines’ revenues.
35. Sabre’s practices have hampered Farelogix’s growth, prompting Farelogix to complain to the federal government in 2013 that “Sabre has wielded its monopoly power in an attempt to destroy Farelogix and prevent competition . . . .”
D. Competition from Farelogix Has Loosened the GDSs’ Grip on Bookings through Online Travel Agencies
36. While Sabre’s practices have limited Farelogix’s ability to work with traditional travel agencies, Farelogix has been more successful in gaining a foothold in bookings through online travel agencies. Notably, two of the largest U.S. airlines use Farelogix to connect directly to one of the largest online travel agencies in the United States. As Sabre acknowledged less than a year ago, “Large OTAs [online travel agencies] are the most likely agency segment to disintermediate our GDS.” Both Sabre and Farelogix expect that airlines will choose to use
Farelogix for bookings through other online travel agencies, including the largest in the United
States. According to one Sabre document, if this agency “strategically shifts volume out of the
GDS channel,” Sabre anticipates that “Other large OTAs [online travel agencies] will likely be fast followers to this strategy and build out their own connections” to airlines.
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37. Having Farelogix as an alternative to the GDSs has given airlines leverage to chip
away at the traditional GDS payment model. Traditionally, GDSs charged airlines a fee for each
flight segment a traveler booked through an online travel agency, just as they do for a traditional
agency. Some airlines, however, have successfully used the threat of shifting bookings to
Farelogix to move the GDSs to a “wholesale” payment model for certain online travel agencies.
Under the wholesale approach, an airline does not pay the GDS a booking fee. Instead, the airline compensates the online travel agency directly and the online travel agency pays a technology fee to the GDS for each booking. This change, resulting from competition, has saved at least one U.S. airline millions of dollars per year.
E. Competition from Farelogix Pushed Sabre to Update Its Own Booking Services Technology
38. Competition from Farelogix’s next-generation technology also has driven Sabre to finally begin improving its own outdated technology. For years, Sabre and the other GDSs vehemently opposed the transition to NDC. As airlines and travel agencies began demanding the new capabilities pioneered by Farelogix, however, Sabre eventually started developing its own
NDC booking services technology.
39. In 2017, recognizing that Farelogix was the leader in NDC technology, Sabre began developing a strategy to catch up. As airlines and travel agencies increasingly demanded next-generation technology, Sabre recognized that Farelogix was among the “most relevant threats” to its business. (Likewise, Farelogix identifies Sabre as one of its “key competitors” in next-generation distribution.) Faced with this threat, Sabre developed its own plan to surpass
Farelogix’s next-generation distribution capabilities by 2020. Indeed, the Sabre vice president leading the acquisition negotiations told Farelogix’s investment banker that if Farelogix declined to sell itself to Sabre, Sabre would be “too far down the path in our own plan” and “then we
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[Sabre] will be a really tough competitor for them [Farelogix].” Today, Sabre bids on NDC
business in direct competition with Farelogix.
F. Farelogix Is Poised to Compete Even More Intensely with Sabre
40. In spite of Sabre’s efforts to hobble it, Farelogix has steadily built a sizeable base of major airline customers, including some of the largest airlines in the United States. Farelogix already processes more NDC transactions than any other airline technology company.
41. As the industry continues to shift to NDC, Farelogix is poised to grow significantly. In April 2018, IATA, the airline industry trade association responsible for the standardization of NDC, launched a “leaderboard” of airlines that have committed to making 20 percent of their bookings through an NDC-enabled connection by 2020. Nearly half of the airlines on the leaderboard have chosen Farelogix’s Open Connect as their NDC booking services solution. Farelogix and Sabre both project that Farelogix revenues will grow as the adoption of NDC technology expands. Indeed, Sabre conservatively projected that airline tickets booked using Farelogix’s technology will nearly triple between 2018 and 2020.
42. As demand for NDC grows, the industry is approaching a tipping point that threatens Sabre’s business model. A Sabre document from late 2018 recognizes that airlines view NDC as a “pivot point for model change, threatening the GDS.” In May 2019, Farelogix’s
CEO stated that NDC is “past the inflection point” and “it now just becomes kind of the downhill slope of adoption.”
43. Sabre’s proposal to buy Farelogix threatens to forestall this evolution. Instead of innovating to compete with Farelogix, Sabre has resorted to eliminating the competitive threat by acquiring Farelogix.
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V. RELEVANT MARKETS
44. If not enjoined, the proposed transaction would result in anticompetitive effects in two relevant product markets: booking services for airline tickets sold through traditional travel agencies and booking services for airline tickets sold through online travel agencies.
A. Product Markets
1. Booking Services for Airline Tickets Sold through Traditional Travel Agencies
45. Booking services for airline tickets sold through traditional travel agencies is a relevant product market. Traditional travel agencies are an important distribution channel for airlines because they serve the most lucrative travel segment, corporate travelers. Most airlines have no reasonable substitutes for the booking services that enable distribution through traditional travel agencies because these agencies control access to the vast majority of corporate travelers. Airlines and online travel agencies are not equipped to provide many of the services required by customers of traditional agencies; thus, airlines generally would be unable to convince these customers to book through alternate channels. A hypothetical monopolist likely would impose at least a small but significant and non-transitory price increase on booking services for airline tickets sold through traditional travel agencies. Accordingly, booking services for airline tickets sold through traditional travel agencies constitutes a relevant product market and line of commerce under Section 7 of the Clayton Act.
2. Booking Services for Airline Tickets Sold through Online Travel Agencies
46. Booking services for airline tickets sold through online travel agencies is a relevant product market. Online travel agencies are an important distribution channel for airlines. Online travel agencies, such as Priceline and Expedia, cater primarily to cost-conscious
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leisure travelers. Distribution through online travel agencies represents about 20 percent of
airlines’ bookings in the United States. Airlines would be willing to pay more than they pay
today for booking services rather than lose the opportunity to sell tickets through online travel
agencies. A hypothetical monopolist likely would impose at least a small but significant and
non-transitory price increase on booking services for airline tickets sold through online travel
agencies. Accordingly, booking services for airline tickets sold through online travel agencies constitutes a relevant product market and line of commerce under Section 7 of the Clayton Act.
B. Geographic Market
47. The geographic market is the United States. A hypothetical monopolist of booking services for airline tickets sold through traditional travel agencies or online travel agencies in the United States would impose at least a small but significant and non-transitory increase in price for booking services. Accordingly, the markets for booking services for airline tickets sold through traditional travel agencies in the United States and booking services for airline tickets sold through online travel agencies in the United States are relevant markets.
C. The Acquisition Is Unlawful in Both Relevant Markets
48. The Supreme Court has held that mergers that significantly increase concentration in already concentrated markets are presumptively anticompetitive and therefore presumptively unlawful. To measure market concentration, courts often use the Herfindahl-Hirschman Index
(“HHI”). HHIs range from 0 in markets with no concentration to 10,000 in markets where one firm has 100 percent market share. Courts have found that mergers that increase the HHI by more than 200 and result in an HHI above 2,500 in any relevant market or line of commerce are presumed to be anticompetitive.
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49. Sabre’s acquisition of Farelogix would significantly increase concentration in the
already highly concentrated market for booking services for airline tickets sold through online
travel agencies in the United States. The proposed acquisition would result in more than a 350-
point increase in HHI and a post-transaction HHI of more than 4,000 in this market. Thus, the
proposed acquisition is presumptively unlawful.
50. Sabre’s acquisition of Farelogix is also unlawful in the market for booking
services for airline tickets sold through traditional travel agencies in the United States. This market is also highly concentrated today, with an HHI of over 3,500. While Farelogix’s current share in this market is small, largely due to the GDSs’ efforts to freeze it out, Farelogix has been a disruptive and uniquely important constraint on the GDSs in this market. As a result, the elimination of Farelogix as an independent competitor in this highly concentrated market is also likely to substantially lessen competition.
51. In both relevant markets, Farelogix’s market share substantially understates its competitive significance in at least two respects. First, by offering airlines an alternative booking services solution to the GDSs, Farelogix has empowered airlines to negotiate lower prices and more favorable terms, even if the airline ultimately uses the GDS instead of Farelogix for booking services. Farelogix’s competitive significance is therefore not fully reflected in its current market share. Second, Farelogix’s current market share understates its competitive significance going forward. As the industry transitions from legacy to NDC technology,
Farelogix is poised to grow significantly. Defendants’ internal projections reflect this. In short, by eliminating a disruptive entrant with significant potential to grow and compete, the acquisition would substantially lessen competition in both relevant markets, to the detriment of airlines and travelers.
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VI. THE PROPOSED ACQUISITION IS LIKELY TO SUBSTANTIALLY LESSEN COMPETITION IN THE RELEVANT MARKETS
A. The Acquisition Would Eliminate Head-to-Head Competition between Sabre and Farelogix and Likely Lead to Higher Prices and Reduced Quality
52. Airlines have successfully used the threat of shifting bookings to Farelogix to obtain better pricing in their GDS contracts on bookings made through traditional and online travel agencies. As Sabre recognized in its 2018 Annual Report, the expansion of “direct connect initiatives” (e.g., Farelogix) enables airlines “to apply pricing pressure on intermediaries [e.g.,
GDSs] and negotiate travel distribution arrangements that are less favorable to intermediaries.”
53. Senior executives of both Sabre and Farelogix have recognized that the
acquisition is likely to result in higher prices. Farelogix’s CFO highlighted in August 2018 that
if Sabre acquired Farelogix, it would be “taking out a strong competitor vs. continued
competition and price pressure in market.” He had previously noted that any GDS that acquired
Farelogix “would increase control over airlines who are now using FLX [Farelogix] as a
negotiation tool during contract renewals.” Similarly, a Sabre sales executive, in a text to a
colleague after this proposed acquisition was announced, observed that Farelogix’s prices for one
major U.S. airline would go up “big time” as a result of the deal.
54. The transaction will likely tighten Sabre’s grip on the online travel agency
market, where airlines have been most successful using competition from Farelogix to erode
Sabre’s market position. Farelogix has demonstrated that it is a credible alternative to Sabre by
enabling major U.S. airlines to connect directly with online travel agencies and helping change
the payment model in the online travel agency market. After acquiring Farelogix, Sabre’s
incentive to continue to offer these options on competitive prices and terms likely would be
diminished.
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55. U.S. full-service airlines are particularly likely to be harmed by the transaction.
Distribution through traditional and online travel agencies located in the United States represents an especially significant portion of their revenue. These airlines’ booking services needs are more complex than those of most other airlines that sell tickets in the United States due to their extensive hub-and-spoke networks, the nature of their business models, and the volume of transactions they process. In addition, these airlines cater to business travelers and hence are especially dependent on distribution through traditional travel agencies. For these reasons, U.S. full-service airlines face a different set of competitive constraints than other airlines. Because
Sabre controls most of these airlines’ bookings through U.S. travel agencies, Sabre has significant leverage in negotiating with these airlines. By eliminating Farelogix, Sabre would gain additional negotiating leverage and could target these customers for price increases.
B. The Acquisition Would Lessen Innovation
56. The proposed acquisition also would likely reduce innovation, to the detriment of airlines, travel agencies, and travelers. Farelogix has been the driving force behind the industry’s adoption of the NDC standard and the leader in developing new technology. With Farelogix’s technology, airlines can make offers tailored to the needs of individual travelers booking through a travel agency—functionality Sabre’s outdated GDS technology lacks.
57. Competition from Farelogix pushed Sabre to finally adopt NDC and develop next-generation booking services solutions. After fighting against the adoption of NDC for years, Sabre began investing in next-generation technology only after Farelogix began gaining traction.
58. Competition between Farelogix and Sabre to develop and sell next-generation booking services is already fierce. As the head of Sabre’s deal team warned Farelogix’s
18
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investment banker, if Sabre does not acquire Farelogix, Sabre would be “a really tough
competitor” to Farelogix. Indeed, if the acquisition is enjoined, Farelogix would continue to act
as a disruptor, developing new, innovative solutions in competition with Sabre. Farelogix has a
strong incentive to innovate in order to reap the gains of its innovation. In contrast, Sabre’s
incentive to innovate is tempered by the threat innovative solutions pose to its traditional
business model and aging technology. Without competition from an independent Farelogix,
Sabre’s incentive to invest and innovate in next-generation technology would be diminished.
C. No Countervailing Factors Would Prevent or Remedy the Acquisition’s Likely Anticompetitive Effects
59. New entry or expansion by existing competitors is unlikely to prevent or remedy
the transaction’s likely anticompetitive effects in the relevant markets. There are high barriers to
building out a next-generation booking services solution comparable to Farelogix’s Open
Connect, including the difficulty and time required to integrate customized NDC connections
into complex, unique IT systems like those of Farelogix’s airline customers. Beyond these
technical impediments, the GDSs’ contracting practices—particularly provisions that inhibit airlines’ use of alternative booking services providers—further heighten the barriers to entry.
Despite these significant barriers, Farelogix has persisted for over 15 years, investing more than
$100 million in developing its innovative solutions. Through these efforts, Farelogix has
emerged as a significant threat to Sabre. In-house airline solutions, sponsored entrants, and alternative next-generation booking services providers are unlikely to replace the competitive constraint posed by Farelogix in a timely and sufficient manner.
60. The proposed transaction will not result in verifiable, transaction-specific efficiencies in the relevant markets sufficient to outweigh the transaction’s likely anticompetitive effects.
19
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VII. VIOLATION ALLEGED
61. The United States alleges and incorporates paragraphs 1 through 60 as if set forth fully herein.
62. Unless enjoined, Sabre’s proposed acquisition of Farelogix is likely to substantially lessen competition in the relevant markets, in violation of Section 7 of the Clayton
Act, 15 U.S.C. § 18.
63. Among other things, the proposed acquisition would:
(a) eliminate present and future competition between Sabre and Farelogix;
(b) likely cause prices for booking services to be higher than they would be
otherwise; and
(c) likely reduce quality, service, choice, and innovation.
VIII. REQUEST FOR RELIEF
64. The United States requests that the Court:
(a) adjudge Sabre’s acquisition of Farelogix to violate Section 7 of the
Clayton Act, 15 U.S.C. § 18;
(b) permanently enjoin Defendants from consummating Sabre’s proposed
acquisition of Farelogix or from entering into or carrying out any other
transaction by which control of the assets or businesses of Sabre and
Farelogix would be combined;
(c) award the United States its costs of this action; and
(d) grant the United States such other relief as the Court deems just and
proper.
20
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Dated this 20th day of August, 2019.
Respectfully submitted,
FOR PLAINTIFF UNITED STATES OF AMERICA:
MAKAN DELARAHIM DAVID C. WEISS Assistant Attorney General for Antitrust United States Attorney
LAURA HATCHER (#5098) BERNARD A. NIGRO JR. Civil Division Deputy Assistant Attorney General United States Attorney's Office District of Delaware 1313 N. Market Street, Suite 400 Wilmington, Delaware 19801 KATHLEEN S. O'NEILL Tel.: (302) 573-6205 Senior Director of Investigations and Litigation E-mail: [email protected]
CRAIG W. CONRATH JULIE S. ELMER Director of Litigation VITTORIO E. COTTAFAVI RACHEL A. FLIPSE JOHN A. HOLLER
Attorneys for the United States PATRICIAA. BRINK Director of Civil Enforcement U.S. Department of Justice Antitrust Division 450 5th Street, NW, Suite 8000 Washington, DC 20530 Tel.: (202) 598-8332 KATHERINE CELESTE Fax: (202) 616-2441 Acting Assistant Chief I E-mail: [email protected] Transportation, Energy & Agriculture Section
44 Case 1:19-cv-01548-LPS Document 277 Filed 04/08/20 Page 1 of 97 PageID #: 6849
IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF DELAWARE
UNJTED STATES OF AMERICA
Plaintiff,
v. C.A. No. 19-1548-LPS
SABRE CORP., REDACTED PUBLIC SABRE GLBL INC., VERSION FARELOGIXINC., and (RELEASED APRIL 8, SANDLER CAPITAL PARTNERS V, L.P., 2020)
Defendants.
David C. Weiss, Laura D. Hatcher, and Shamoor Anis, UNITEDSTATES DEPARTMENT OF JUSTICE, Wilmington, DE
Julie S. Elmer, Scott A. Westrich, Sarah P. McDonough, Robert A. Lepore, Aaron Comenetz, Brian E. Hanna, Craig W. Conrath,Dylan M. Carson, Rachel A. Flipse, Michael T. Nash, Jeremy P. Evans, Vittorio Cottafavi,Seth J. Wiener, John A. Holler, Grant A. Bermann, and Katherine A. Celeste, UNITED STATES DEPARTMENT OF JUSTICE, Washington, DC
Attorneys forPlaintiff United States of America
Joseph 0. Larkin and Veronica A. Bartholomew, SKADDEN, ARPS,SLATE, MEAGHER & FLOM LLP, Wilmington, DE
Tara L. Reinhart and Steven C. Sunshine, SKADDEN, ARPS, SLATE, MEAGHER & FLOM LLP, Washington, DC
Matthew M. Martino, Michael H. Menitove, and Evan R. Kreiner, SKADDEN, ARPS, SLATE, MEAGHER & FLOM LLP, New York, NY
Attorneys forDefendants Sabre Corporationand Sabre GLBL Inc.
45 Case 1:19-cv-01548-LPS Document 277 Filed 04/08/20 Page 2 of 97 PageID #: 6850
Daniel A. Mason, PAUL, WEISS, RIFKIND, WHARTON & GARRISON LLP, Wilmington, DE
Kenneth A. Gallo, Jonathan S. Kanter, Joseph J. Bia!, and Daniel J. Howley, PAUL, WEISS, RIFKIND, WHARTON & GARRISON LLP, Washington, DC
Attorneys for Defendants Farelogix Inc. and Sandler Capital Partners V, L.P.
OPINION
April 7, 2020 Wilmington, Delaware
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INTRODUCTION
The United States Department of Justice ("DOJ" or "government") filed this expedited
antitrust action seeking to permanently enjoin the proposed acquisition by Defendants Sabre
Corporation and Sabre GLBL Inc. (collectively, "Sabre") of Defendants Farelogix Inc.
("Farelogix") and Sandler Capital Partners V, L.P. ("Sandler") (collectively with Sabre,
"Defendants"). Sabre and Farelogix both play roles, which are described in great detail below, in
the airline travel industry. The government contends that allowing Sabre to acquire Farelogix,
and eliminate Farelogix as an independent entity, would harm competition, and thereby violate
Section 7 of the Clayton Act, 15 U.S.C. § 18. DOJ contends Farelogix is an innovative disruptor
in the market for "booking services," a market historically dominated by just three global
distribution systems ("GDSs"), including Sabre, who have tried to stifle innovation in a market in
which they earn billions of dollars annually.
The Court held an eight-day bench trial in January and February 2020. (See D.I. 251,
253,254,255,256,257,258,260,261,263,264,265,266,267) ("Tr.")' After the trial, both
sides submitted detailed proposed findings of fact (D.I. 234, 236) as well as opening and
answering briefs (D.I. 233, 235, 241, 242).
Pursuant to Federal Rule of Civil Procedure 52(a), and having carefully considered the
entire record in this case, the arguments of the parties, and the applicable law, the Court
concludes that DOJ has failed to meet its burden of proof. Therefore, the Court will enter
1 "Citations to the trial transcript are in the form: "([Witness last name] Tr. [page])."
I
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judgment for Defendants and against the government. The Court will not enjoin Sabre's
proposed acquisition ofFarelogix.
PROCEDURAL BACKGROUND
DOJ filed its complaint on August 20, 2019. (D.I. I) On September 26, 2019, the Court
scheduled a bench trial to begin on January 27, 2020. (D.I. 3 I) After consideration of various
requests relating to the length of the trial (see, e.g., D.I. 147 at 8, 15 (parties initially asking for
two-week trial within three months of case being filed); D.I. 175 at 2 (parties requesting 30 hours
per side)), the Court ultimately allocated each side up to 25 hours for its trial presentation (see
D.I. 197 at 11).
The parties prepared expeditiously and efficiently for trial, raising only two discovery
disputes. (See D.I. 127 at 2-3) Trial began, as scheduled, on January 27 and was completed,
with a full day of closing arguments and questions to counsel, on February 6, 2020.2
2 It should be understood that the Court is issuing this Opinion in the midst of the global coronavirus (COVID-19) pandemic. As readers today (i.e., April 2020) well understand, we are living through a national emergency, in which courtrooms (although not Courts) are largely closed, and most people (including judges, law clerks, lawyers, and assistants) are working remotely from home.
As of this writing, it is generally known and can be accurately and readily determined from sources whose accuracy cannot reasonably be questioned, that the travel industry, and particularly air travel, has been hit particularly hard by the virus. See, e.g., U.S. Department of the Treasury, Procedures and Minimum Requirements for Loans to Air Carriers . .. under . .. the Coronavirus Aid, Relief and Economic Security Act (March 30, 2020), https://home. treasury.gov /system/files/ 136/Procedures%20and%20Minimum%20Requirements %20for%20Loans.pdf (last accessed April 7, 2020); Tr. Mar. 30, 2020 teleconference at 4-5; see generally Fed. R. Civ. P. 201. Understandably, however, no evidence was presented at trial about the impact of the coronavirus, or how its devastation might itself transform the air travel industry. Therefore, and necessarily, the Court has not considered the potential consequences of the virus in making its findings of fact or conclusions of law. To be clear, the Court's forward looking analysis does not (and cannot) take into account the current crisis caused by the pandemic.
2
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The Court commends all of the many attorneys on both sides for consistently outstanding
performances throughout this litigation and especially at trial.
At trial, the government called the following witnesses,3 including many who were
adverse to DOJ's case:
• Cory Gamer, Vice President ("VP") for Distribution and Sales for American
Airlines ("AA" or "American") (Gamer Tr. 89)
• Michael Radcliffe, Director of Distribution for United Airlines ("United")
(Radcliffe Tr. 169)
• Susan Carter, Senior VP of Marketing for Farelogix (Carter Tr. 235)
Jim Davidson, President and Chief Executive Officer ("CEO") of Farelogix
(Davidson Tr. 364)
• Chris Boyle, VP of Corporate Development and Mergers and Acquisitions for
Sabre (Boyle Tr. 484)
• Theo Kruijssen, Chief Financial Officer ("CFO") ofFarelogix (Kruijssen Tr. 585)
• Sean Menke, President and CEO of Sabre (Menke Tr. 664)
• Gregory Gilchrist, Senior VP Travel Solutions Group for Sabre (Gilchrist Tr. 748)
• Jorge Vilches, former Senior VP of Airline Business for Sabre (Vilches Tr. 785)
(by deposition)
• Chris Wilding, Senior VP Airline Line of Business for Sabre (Wilding Tr. 824)
• Dr. Aviv Nevo, economics expert (Nevo Tr. 878)
• Tom Klein, former CEO of Sabre (Klein Tr. 1072) (deposition)
3 All witnesses testified live at trial, unless otherwise noted.
3
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• Christina Larson, Managing Director of Sales Analytics, Distribution, and
Planning for Hawaiian Airlines (Larson Tr. 1108) (deposition)
• Jeffrey Lob!, Managing Director of Distribution Strategy, Delta Airlines ("Delta")
(Lob! Tr. 1148)
Defendants, in addition to essentially conducting direct examinations of many of the
above-listed witnesses during the government's case-in-chief, called the following witnesses at
trial:
• Kurt Ekert, President and CEO of CWT (Ekert Tr. 1178)
• Rose Stratford, Executive VP Global Supply Relations and Strategic Sourcing,
BCD Travel (Stratford Tr. 1211) (deposition)
• Werner Kunz-Cho, CEO Fareportal (Kunz-Cho Tr. 1280) (deposition)
• Tim Reiz, Chief Technology Officer for Farelogix (Reiz Tr. 1320)
• Dr. Kevin Murphy, economics expert (Murphy Tr. 1419)
• David Shirk, President of Travel Solutions for Sabre (Shirk Tr. 1580)
• Rocky Wiggins, Senior VP and Chief Information Officer for Spirit Airlines
("Spirit") (Wiggins Tr. 1638) (deposition)
• Tom Gregorson, Chief Strategy Officer for the Airline Tariff Publishing
Company,• better known as "ATPCO" (Gregorson Tr. 1667) (deposition)
• Shane Tackett, Executive VP of Planning and Strategy for Alaska Airlines
(Tackett Tr. 1698)
4 See Carter Tr. 289.
4
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• Derek Adair, Managing Director of Revenue Management Development for Delta
Airlines (Adair Tr. 1717)
One of the notable features of the trial was the juxtaposition of invariably excellent legal
skill demonstrated by the attorneys combined with numerous witnesses who were not credible
and/or not persuasive on multiple key points, as further explained below in the Court's findings
of fact.
FINDINGS OF FACT
This section contains the Court's findings of fact ("FF"). Certain findings of fact may
also be provided in connection with the Court's legal analysis later in this Opinion.
A. The Parties And Proposed Transaction
1. The United States Department of Justice Antitrust Division ("DOJ'') enforces the
nation's antitrust laws, including by challenging proposed mergers of private companies that may
be anticompetitive. See 15 U.S.C. § 25; D.I. I ,i 17.
2. Sabre Corporation is a Delaware corporation headquartered in Southlake, Texas . . (D.I. 184 (Pretrial Order ("PTO")) Ex. I ,i 2) Sabre Corporation is the ultimate parent entity of
Sabre GLBL Inc., Sabre's principal operating subsidiary and a signatory to the merger agreement
with Farelogix. (Id. ,i 3)
3. Sabre's Travel Solutions division contains its Travel Network and Airline
Solutions business units. (Menke Tr. 679) Travel Network operates Sabre's global distribution
system ("GDS"). (PTO Ex. I ,i 5) Sabre's GDS is the largest in the United States. (PX389 at
-437) Airline Solutions sells other information technology ("IT") products for airlines, including
a passenger service system ("PSS"). (PTO Ex. 1 ,i 7)
5
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4. In 2018, Sabre's revenues were approximately $3.9 billion. (PTO Ex. I ,r 9)
Most of Sabre's revenues and profits come from GOS booking fees paid by Sabre's airline
customers. (Menke Tr. 665)
5. Farelogix, Inc. is a Delaware corporation headquartered in Miami, Florida. (PTO
Ex. I ,r 11) Farelogix's majority owner is Sandler Capital Partners V, L.P., a private equity fund,
which is also a signatory to Sabre's merger agreement with Farelogix. (Id. ,r 12)
6. Farelogix is an IT provider to airlines and offers a range of products related to
distributing and merchandising airline content. (Carter Tr. 261-63)
7. In 2018, Farelogix's revenues were approximately.million. (DX! 45 at -006)
. Farelogix Open Connect, also commonly referred to as "FLX OC," generates more than half of
Farelogix's revenues. (PTO Ex. I ,r 19)
8. On November 14, 2018, Sabre agreed to purchase Farelogix in a transaction
valued at approximately $360 million (the "acquisition," "merger," or "transaction"). (PTO Ex.
I ,r I)
B. Airlines, Content, And Distribution Generally
9. Airlines sell "content" - tickets and ancillary products and services, such as early
boarding and seat upgrades - directly to travelers through their websites, call centers, and airport
kiosk ticket counters, and also indirectly through travel agencies. (PTO Ex. I ,r,r 4, 22; Stratford
Tr. 1215, 1218) "Ancillaries" are "anything beyond the fare." (Wiggins Tr. 1641)
10. Distribution through airlines' proprietary channels is referred to as direct
distribution, the direct channel, or colloquially, "airline.com." (Carter Tr. 240; PX025 at -943)
6
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11. Distribution through travel agencies is referred to as the indirect channel or
indirect distribution. (Gamer Tr. 91-92; Radcliffe Tr. 171)
12. The indirect channel accounts for about 40% of airline bookings today. (Murphy
Tr. 1430-31 )5 The vast majority of indirect channel sales - 95% by passenger volume - are made
through a global distribution system ("GOS"). (Id.) The remaining 5% are sales directly
between an airline and a travel agency or corporation ("direct connections"). (Id. )6
13. Travel agencies can be divided into online travel agencies ("OT As") and
traditional travel agencies ("TTAs"), including travel management companies ("TM Cs"). OT As
such as Expedia and Priceline primarily operate through consumer-facing websites and target
leisure customers. (Kunz-Cho Tr. 1281-83) TMCs such as Carlson Wagonlit Travel ("CWT")
and BCD Travel ("BCD") manage business travel for corporations. (Ekert Tr. 1178)
14. For many airlines, travel agencies are a critical sales channel, accounting for a
significant portion of their revenue. (See Gamer Tr. 92 (stating American earns half its revenue
through indirect channel); Tackett Tr. 1703-04)
15. Airlines that sell tickets through travel agencies need to communicate with travel
agencies in a format compatible with the agencies' internal systems. (Gamer Tr. 146-47)
5 The specific numbers in this paragraph do not appear in the trial transcript; they were shown on Dr. Murphy's Demonstrative slide number 7, which was marked confidential at trial, and therefore alluded to but not discussed specifically in open Court. Instead, counsel, the witness, and the Court looked at their own copies of the demonstrative while the witness testified. Although the demonstrative was not admitted into evidence, the Court does not understand there to be a dispute about the specific percentages recited in this paragraph. Ifthere is a dispute, it is not material to any issue in this case.
6 An important but confusing fact in this case is that a "direct connect" is part of the indirect channel of distribution, as it refers to a direct connection between an airline and a travel agency.
7
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16. When a travel agent creates a booking, the agent typically receives a record of the
booking that is compatible with the agency's IT system, which allows the agent to easily manage
the booking and provide post-booking services like invoicing and duty of care. (Stratford Tr.
1220-21) (explaining automated processes applied to records and limitations of"passive
segments," that is, records of bookings created outside of the GDS)
17. Travel agencies serve their customers by using proprietary systems to shop for and
book flights. (Ekert Tr. 1180-83) For example, a travel agency that serves corporate customers
may use comparison shopping engines that allow the agency to pull up only those options that
adhere to a corporation's travel policies. (Id.) Generally, travel agencies cannot meet the needs
of their traveler customers by searching for and booking flights on airlines' websites. (Stratford
Tr. 1215-16 ( explaining that booking through airline website does not allow BCD to provide
benefits that their customers value); Ekert Tr. 1184-85 (explaining that CWT allows corporate
travelers to access full array of airline content))
18. Airline ticket sales may also be characterized based on whether the passenger is
traveling for business or leisure. (Kunz-Cho Tr. 1282-83)
19. Airlines typically sell to leisure travelers through the direct channel. (Garner Tr.
IOI, 123-25) Leisure travelers tend to have less-complicated itineraries and are more price
conscious. (Ekert Tr. 1184) Thus, leisure travelers typically purchase tickets through an airline's
website, an OTA, or a metasearch engine (e.g., Kayak or Google Flights). (Id.; Murphy Tr.
1439)
20. Business travelers tend to purchase more expensive tickets with more complicated
itineraries ( often booking at the last minute and making changes, all of which usually results in
8
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higher fares and fees and, thus, more revenue for the airlines), and maybe subject to
employer-specific travel policies. (Radcliffe Tr. 173; Ekert Tr. 1181-82) For these reasons,
business travelers often rely on TMCs to purchase tickets on their behalf. (Ekert Tr. 1183-85)
C. Direct Distribution Channel
21. Airlines prefer that customers search and pay for fares and ancillaries on their
websites because -unlike when a traveler uses an aggregated search tool- an airline's website
displays only that airline's content, airlines can better control the retail experience on their own
websites, and airlines' costs are typically lower when using their own websites. -
Searching for airfares on the airline's website can, therefore, diminish price
transparency and airlines' incentive to compete on price. (Ekert Tr. 1192-93)
22. In 2005, direct distribution accounted for approximately 50% of bookings by U.S.
passenger volume. (Murphy Demonstrative at 26) In 2018, direct distribution accounted for
58.8% of bookings by U.S. passenger volume. (Murphy Demonstrative at 7) 7 In recent years
sales volume has shifted from GDSs to airline.com. (Adair Tr. 1726; Wilding Tr. 864) As a
result, direct channel sales now account for about 50-70% of airline bookings. (Garner Tr. 91;
Wiggins Tr. 1640;
23. Airlines have several tools to encourage travelers to search for and book tickets
through the direct channel. Airlines can make lower price fares available only on their websites.
Airlines can also provide an "advantageous retail experience" on their own
websites. --
7 The two Murphy Demonstrative slides relied on in this paragraph were not admitted into evidence, but the Court understands the data reported here are not in dispute. Any dispute on these points is not material to any issue in this case.
9
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24. Airlines may also drive bookings to their websites through metasearch engines
such as Kayak and Google Flights. (Tackett Tr. 1701, 1711-12) Metasearch engines attract
price-sensitive leisure travelers who are typically searching for the lowest fare regardless of
airline, and airlines can require the metasearch engine to send the traveler to the airline's website
rather than an OTA to book the ticket. (Tackett Tr. 1701-02, 1712-13)
25. In the early 2000s, the launch of airline websites led to a large volume of indirect
bookings shifting to the direct channel, but over the last decade, the "[c ]hannel shift to direct
distribution has stabilized." (PX245 at -286)
D. Indirect Distribution Channel
26. In the indirect channel, unlike in the direct channel, airline content is sold through
intermediaries such as travel agencies. Travel agencies offer customers many
valuable services, including access to and the ability to book content from thousands of travel
suppliers, including hundreds of airlines. (Ekert Tr. 1179, 1189) This access to content from
many travel suppliers allows travel agencies to provide their customers with comparison
shopping and fare transparency, which travel agencies consider one of their most significant
value propositions. (Stratford Tr. 1243) Accordingly, airlines that use travel agencies can reach
customers who seek to do comparison shopping that they cannot do through airline.com. (Lob!
Tr. 1171-72;
27. The travel industry distinguishes betwee.n two types of travel agencies: online
travel agencies ("OTAs') and traditional travel agencies ("TTAs"). (Gamer Tr. 100-03; Klein
Tr. 1078)
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28. OTAs are travel agencies that sell travel primarily via the internet. (PTO Ex. I
,r 23) OT As cater primarily to cost-conscious leisure travelers who value comparison shopping.
(PTO Ex. 1 ,r 25) Examples of OTAs are Booking.com, Priceline, Expedia, and Fareportal.
(PTO Ex. I ,r 24)
29. OTAs are an important and lucrative distribution channel for airlines. (PX23 7 at
-764; Radcliffe Tr. 172; OTAs enable airlines to reach customers they
might not otherwise reach through airline.com by allowing travelers to comparison shop across
airlines, hotels, cars, and other travel options, a service airline.com does not offer. (Gamer Tr.
124; Radcliffe Tr. 172) OTAs also enable airlines to sell tickets to customers in areas where they
"don't have a large presence," and to customers they might not reach through the direct channel
based on brand loyalty alone. (Tackett Tr. 1703-04)
30. TTAs are comprised of travel management companies ("TMCs") and otherbrick-
and-mortar travel agencies. (Gamer Tr. I 00-03) BCD Travel, CWT, and American Express
Global Business Travel ("Amex GET") are examples of TM Cs. (PTO Ex. I ,r 28)
31. TMCs primarily serve business travelers, which is the most profitable traveler
segment for many airlines because they tend to book more expensive airline tickets than leisure
travelers. (PTO Ex. I ,r,r 27, 29-30) Indeed, business travelers are often required by their
employer to book through a given TMC. (Radcliffe Tr.· 172-73) TM Cs ensure that business
travelers comply with their employers' travel policies, help with duty of care, provide expense
reporting and other back-office support, and manage changes to travel itineraries. (Stratford Tr.
1211-12, 1243-47)
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32. A GDS is a transaction platform that connects a large number of travel suppliers,
suph as airlines, hotels, and car rental companies, to a large number of travel agencies. (Carter
Tr. 266) For instance, Sabre's GDS connects more than 400,000 travel agencies (Radcliffe Tr..
206) to more than 400 airlines (PX253 at -166) and "thousands of car companies or hotel
companies" (Davidson Tr. 442). These connections allow travel suppliers to distribute their
content to travel agencies and create and manage bookings. (D.I. 22 ,r 22) Airlines rely on GDSs
to sell tickets through both OTAs and TTAs. (Gamer Tr. 92, 100-03)
33. The GDSs rely on a "traditional" payment model, under which airlines pay GDSs
like Sabre a "booking fee" for each flight a passenger takes. (Gamer Tr. 107-08) The GDS then
keeps part of the fee and gives the rest to the travel agency as an "incentive payment." (Gamer
Tr. 108; Stratford Tr. 1209-10; see also Murphy Tr. 1435-36 (defining GDS "net fee" as what
GDS retains after paying incentives to travel agencies)) Sabre's contracts with the hundreds of
thousands of travel agencies within its network typically require Sabre to pay travel agencies an
incentive per segment. (Stratford Tr. 1210) While the majority of Sabre's revenue is generated
by GDS booking fees (Menke Tr. 663 ), Sabre also pays out millions of dollars in incentive
payments (Shirk Tr. 1603).
34. GDSs provide various services, including "offer creation;" by using airlines' fare,
scheduling, and availability information, GDSs assemble the flight options that an airline can
provide in response to a travel agent's search. (PX096 at -098; Radcliffe Tr. 190) Offer creation
is also called "constructing an offer" or "shopping." (Gamer Tr. 97)
35. GDSs such as Sabre also provide "normalization" and "aggregation" services by
combining flight options from various airlines, thereby allowing travel agencies to request and
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receive offers from multiple airlines. (PX237 at -752; Gamer Tr. 92; Menke Tr. 718-19) As
BCD's Stratford explained, the aggregation capabilities ofGDSs are their "number one value
proposition" because "customers want us to shop and compare." (Stratford Tr. 1243)
36. Although airlines cannot distribute their full range of products and services
through Sabre's legacy GDS technology (Gamer Tr. 93; Radcliffe Tr. 177-78; Adair Tr. 1719),
GDSs allow airlines to send offers to travel agencies, create bookings when agencies select an
offer, and manage any changes to those bookings (Lob! Tr. 1150; Adair Tr. 1721-22). GDSs also
provide travel agencies additional services and technology, notably mid- and back-office
software. (Radcliffe Tr. 203; Ekert Tr. 1193-94)
3 7. The reach and distribution capability of GDSs allows airlines to distribute their
products and services globally in seconds, without spending millions of dollars on marketing.
(Stratford Tr. 1241) It is critical for all travel agencies that GDSs can provide this aggregation
function in sub-second response times. (Kunz-Cho Tr. 1299)
38. In addition to providing real value to airlines and end-user travelers, the
intermediary players in the indirect distribution channel - especially GDSs and travel agencies -
have strong financial incentives to preserve the travel distribution ecosystem and maintain it in
its current form. GDSs earn billions of dollars each year by charging airlines for each passenger
segment booked through their GDS. (Gamer Tr. 107; Menke Tr. 665; PTO Ex. 1 ,r,r 9-10)
Travel agencies earn a sizable income each year from incentive payments from GDSs for
booking airline tickets through the GDSs. (Stratford Tr. 1209-10; Ekert Tr. 1203-04; PX092 at -
622)
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E. Sabre's Competitors, Including Other GDSs
39. Sabre's GDS is a two-sided transaction platform. (Nevo Tr. 964; Murphy Tr.
1422-23)8
40. As Dr. Murphy explained, "the value of the Sabre [GDSJ ... occurs on two sides,
where on the one side" travel agents value Sabre's GDS "because it gives them access to a wide
range of travel suppliers in a single spot ... Because it's attractive to travel agencies and travel
agencies want to use Sabre to do their side of the business, it's therefore attractive to airlines,
because airlines after all want to sell their product and they want the customers." (Murphy Tr.
1423; see also Murphy Tr. 1425 (GDS "platform provides value to two sets of customers - the
travel agencies and travelers on one side and the travel suppliers, including airlines, on the
other"))
41. Sabre has controlled around 50 percent of the airline bookings made through
travel agents in the United States. (Nevo Tr. 931,947; PX389 at -437)
42. Because of the two-sided nature of Sabre's GDS, the primary competitors for
Sabre's GDS "in the long run" are "the rival GDSs," Amadeus and Travelport. (Murphy Tr.
1433; see also Stratford Tr. 1250; PTO Ex. 1 ,i 31)
43. Chris Wilding of Sabre testified that "travel agencies, when they're looking to a
GDS, they want to make sure that the GDS can provide them with all the relevant content."
(Wilding Tr. 860) Ekert of CWT similarly stated that if "Sabre was to lose content or enable
content but on a noncompetitive basis ... then we have the ability to shift business away from
them to another GDS." (Ekert Tr. 1186)
8 See also US Airways, Inc. v. Sabre Holdings Corp., 938 F.3d 43, 58 (2d Cir. 2019).
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44. As Dr. Murphy explained, "[i]f [Sabre Jdo[es]n't provide [the airline content that]
customers want, they'll lose travel agencies to Amadeus and Travelport, and if they don't provide
what the airlines want and they don't get the airline content, that will cause them to lose on the
travel agency side as well." (Murphy Tr. 1433)
45. Sabre's 2018 10-K filed with the U.S. Securities and Exchange Commission
("SEC") identifies "other GDSs" as competitors, but also lists "local distribution systems and
travel marketplace providers primarily owned by airlines or government entities and direct
distribution by travel suppliers." (PX25 l at -160)
46. In addition to competitive pressures arising from other GDSs, airlines' direct
distribution channels, including airline.com, constitute the "most important short-term
constraint" on Sabre's GDS fees. (Murphy Tr. 1433) While airline.com is "relevant to both
TTA and OTA bookings ... it's especially important for OTA bookings" because "direct channel
is a mouse click away'' (Murphy Tr. 1434; see also id. 1438-39; Adair Tr. at 1726 (testifying that
Delta.com is responsible for roughly 50 percent of Delta's distribution and "volume has gone
away directly from GDSs").
47. Chris Wilding, the Sabre employee responsible for GDS contract negotiations
with airlines, testified: "Airline.com is one of the primary competitors that we face as a GDS."
(Wilding Tr. 860)
48. Because airline.com, including the use of airline.com fostered by metasearch
engines, competes for bookings with travel agencies, it poses a significant constraint on Sabre's
GDS fees, as airlines can undermine the Sabre GDS by withholding content that the airline will
only provide through its own direct distribution channel. (Murphy Tr. 1437-38)
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49. The competition Sabre faces from both airlines' direct channels and the other
GDSs is apparent from the decline in Sabre's "net fee" - i.e., the difference between the GDS fee
charged to airlines and incentives paid to travel agencies. (Murphy Tr. 1435-36) GDS fees have
declined since 2000. (Murphy Tr. 1435-36; see also Stratford Tr. 1250 (testifying that GDSs
compete for BCD' s bookings through incentives))
50. A sizable portion of travel agencies' revenue, sometimes around 10%, comes
from GDS payments. (Ekert Tr. 1203; DX306 at 5; see also DX306 at 1)
51. Among the GDSs, Amadeus offers a New Distribution Capability ("NDC")
application programming interface ("API'') solution (Carter Tr. 270; Shirk Tr. 1629-30), but
Travelport does not (Davidson Tr. 475).
52. To switch GDSs, travel agencies may have to retrain their agents on how to use
the new GDS platform. (Stratford Tr. 1216-17) Travel agencies also often rely on mid- and
back-office systems provided by their GDS, so moving away from their GDS would require a
significant adjustment to their workflows. (Ekert Tr. 1193-94)
53. Travel agencies also face significant switching costs in transitioning customers
from one GDS to another. (Ekert Tr. 1185-86, 1205-06, 1381 (explaining it took CWT■
months and cost to migrate business between GDSs); Stratford Tr. 1216-18)
54. Sabre's GDS contracts with airlines may limit how well airline direct connects
can compete with it., For example, Sabre has had contracts with
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Likewise, Sabre's agency contracts also have other financial elements, like bonuses or
technology grants, that incentivize agencies to book through Sabre. (Ekert Tr. 1381-83)
55. Due to these incentive structures and switching costs, most travel agencies use a
single GDS in a given geography or for a particular corporate client. (Gamer Tr. 119; Ekert Tr.
1185; Stratford Tr. 1216)
56. As a result of these market dynamics, airlines must distribute through all three
GDSs to reach the entire universe of travelers booking through travel agencies. (PTO Ex. I ,i 32)
57. Thus, while GDSs compete with one another, and their competition places some
constraints on Sabre's ability to raise prices, that competition is also constrained.
F. New Distribution Capability ("NDC") ·
58. The New Distribution Capability ("NDC") application programming interface
("API") was initially developed at Farelogix by its Chief Technology Officer, Tim Reiz. (Reiz
Tr. 1324-25)
59. An NDC API is an API that communicates using the NDC schema to enable other
technology systems or third parties - such as GDSs, travel agents, or an airline's own public
facing website - to access an airline's passenger services system ("PSS"). (Carter Tr. 264-65;
Reiz Tr. 1325-27) A PSS houses IT infrastructure critical to an airline's operations, including its
reservations and inventory systems. (PTO Ex. I ,i 8) Hence, an NDC API is one type of API that
enables airlines to communicate offers and orders between the airline's PSS and third parties.
(Stratford Tr. 1253-54)
60. In or around 2012, Farelogix donated the schema it had developed to the
International Air Transport Association ("IATA"). (Carter Tr. 277-78; Reiz Tr. 1325; PX096 at -
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097; PTO Ex. 1 ,i 58) Later in 2012, IATA approved the new standard and labeled it NDC.
(Carter Tr. 277)
61. Since 2012, IATA alone has controlled the development ofNDC as a public and
open standard, releasing two new versions on its website every year since it was first published in
2015. (Gamer Tr. 150; Carter Tr. 278-79) As a result, NDC today"looks nothing like" the
original schema donated by Farelogix in 2012, and Farelogix must now expend additional
resources to "keep up" with NDC. (Carter Tr. 278)
62. NDC is not patent-protected; instead, the NDC schemas are open source and are
available on IATA's website to any third-party company to implement and use. (Carter Tr. 271;
Reiz Tr. 1327) According to IATA's website, more than 160 companies are NDC certified, and
it is realistic for any programmer to become certified. (Reiz Tr. 1327-28)
63. In late 2017, IATA released version 17.2 of the NDC schema, which was the first
"commercially viable" version ofNDC. (Gamer Tr. 150; see also Radcliffe Tr. 208-09;
Davidson Tr. 433) This led in 2018 to a significant increase in the number of airlines looking to
adopt an NDC APL (Radcliffe Tr. 209; Carter Tr. 287-88)
64. In mid-2018, American Airlines announced it would offer an NDC-enabled
corporate bundle - essentially, a package of fares and ancillaries customized to a particular
company's needs with pricing consideration. (Carter Tr. 286-87; Davidson Tr. 424) United
Airlines announced a similar bundle shortly thereafter. (Carter Tr. 286-87)
65. NDC is an XML-based messaging schema designed to facilitate electronic
communication between airlines and third parties for the purpose of distributing airline content. ' (PTO Ex. 1 iJ 15; Reiz Tr. 1324-26) As an XML-based schema, NDC differs from EDIFACT-
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the schema principally used to distribute airline content in the indirect channel today- because it
can accommodate varied and complex airline content. (PX237 at 80-81; Davidson Tr. 444-45;
Reiz Tr. 1324-25; PX246 at - 981 (NDC "allows for enhanced communications between airlines
and travel agents"))
66. NDC allows airlines to present more ancillary products in a more attractive way,
including the potential to enable more personalized offers that bundle fare price with other
products, which can increase airline revenue and consumer choice. (Wiggins Tr. 1648-49; Carter
Tr. 261-62, 276) NDC gives travelers greater choice and enables airlines to increase their sale of
ancillary products. (PX104 at -707 to -708; Radcliffe Tr. 178; Wiggins Tr. 1648) Hence, NDC
allows "increased airline product innovation and consumer choice." (Davidson Tr. 395; see also
PX104 at -707; PX197 at -917, -919 to -920 (outlining new types of offers available through
next-generation technology)) In this way, greater use ofNDC promises to increase revenues for
airlines and travel agents.
67. NDC also shifts two key functions away from the GDS. First, unlike legacy GDS
technology, NDC allows an airline to create its own offer instead of relying on the GDS for offer
creation. (Radcliffe Tr. 190; Carter Tr. 249 ("The whole point ofNDC is for the airline to have
more control over its offer."); Davidson Tr. 385; Lob! Tr. 1151; Adair Tr. 1719) By shifting
offer creation from the GDS to the airline, NDC gives an airline greater control over the
distribution of its products. (Davidson Tr. 385; Adair Tr. 1719; PX300 at -260; PX025 at -953
(Farelogix marketing materials stating NDC API gives airline "[f]ull control over distribution
and channel management, with less dependence on GDS/PSS")) Second, NDC enables airlines
to decouple order management from the GDS bundle, allowing airlines to reduce their
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distribution costs. (Garner Tr. I 07; Radcliffe Tr. 175; PX300 at -253
) In these ways, greater use ofNDC promises to decrease
airlines' costs.
68. Although some airlines still tout the costs savings generated by use ofNDC, more
airlines view NDC technology as being beneficial primarily because of its ability to increase
revenues, not cut costs. (See Carter Tr. 265-66;
Wiggins Tr. I 648)
69. By enabling airlines to totally or partially disintermediate the GOS, NOC poses a
threat to Sabre's traditional business model. (Adair Tr. 1719, 1736-37; PX002 at -885 ("NGO
[Next Generation DistributionJ shifts control to airlines and weakens the GOS value
proposition;" "as an airline gains control of offers, the value of the intermediated channel will
decrease"))
G. Farelogix's FLX OC And Its Uses
70. ~arelogix sells a suite ofIT solutions for airlines. (PTO Ex. 1 ,r 13)
71. Farelogix has no travel agency customers and no commercial relationship with
travel agencies. (Carter Tr. 266-67; PTO Ex. I ,r,r 48-49; PX096 at -097 ("Airlines are our only
customers; No travel agency subscribers"))
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72. Farelogix sells an NOC API product to airlines that it calls "Open Connect,"
which is also referred to as FLX OC. (Carter Tr. 236, 264, 266)
73. Farelogix refers to FLX OC, which is at the "core" of its business (Davidson Tr.
366, 382), and its NOC API as its "order management" or "order delivery" product (Carter Tr.
238; Davidson Tr. 405; see also PX072 at -232; PX025 at -949).
74. FLX OC consists of two main components: an NOC API, which provides the
"pipe" that carries messages between the airline and the travel agency or other third party; and an
orchestration layer, which standardizes and normalizes the content transmitted between the
airline's and third party's internal systems. (PTO Ex. 1 ,r 17; PX025 at -948, -949, -951; Carter
Tr. 238-39, 243, 246-47; Reiz Tr. 1348-49) Farelogix always sells Open Connect and its NOC
API together. (Carter Tr. 264)
75. Since donating the NOC API schema to IA TA, Farelogix must now retrofit legacy
technology to match the latest NOC versions. (Carter Tr. 279; Davidson Tr. 420) Moreover,
Farelogix must maintain several different aging NOC API connections for legacy customers,
going back to versions ofNDC from 2015, which is costly. (Davidson Tr. 421; Reiz Tr. 1331-
32) Because support for these connections is "much more labor intensive," Farelogix must
devote more employees to FLX OC. (Reiz Tr. 1339)
76. Farelogix holds no patents and has no trade secret protection covering FLX OC.
(Carter Tr. 271; Davidson Tr. 417)
77. In the direct channel, airlines can use FLX OC to distribute directly to travel
consumers, including through the airline's own website or a mobile app. (PX081 at
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FLX-000704047; Carter Tr. 283) Two ofFarelogix's current customers use FLX OC for their
own websites. (Carter Tr. 283)
78. Airlines can also use FLX OC in the indirect channel, to reach travel agencies in
three ways. (PX081 at - 046; PX025 at -943; Radcliffe Tr. 178-79) Through each of the three
booking paths, Farelogix allows an airline to send offers, receive bookings, and make changes to
those bookings. (Nevo Tr. 886-87; Radcliffe Tr. 179-80)
79. First, FLX OC enables airlines to establish "direct connects" with travel agencies.
(PX081 at -047; Carter Tr. 283) A direct connect is a link directly between an airline and a travel
agency without an intermediary such as a GDS (and, hence, without paying GDS fees).
(Radcliffe Tr. 175; Tackett Tr. 1705-06; Adair Tr. 1724; PX025 at -953) Thus, a direct connect
is part of the "indirect channel" of distribution and is a form of "GDS bypass." (Garner Tr.
106-07; Carter Tr. 240; PX084 at -887)9
80. Second, FLX OC enables airlines to connect to travel agencies via a non-GDS
aggregator, such as Travelfusion. (Murphy Tr. 1494; see also, e.g., Stratford Tr. 1221
(explaining that BCD uses Travelfusion to access Lufthansa content)) Distribution through a
non-GDS aggregator is another form of GDS bypass. (Carter Tr. 241-42, 284; Murphy Tr. 1494)
81. Third, FLX OC enables airlines to connect to travel agencies who continue to use
a GDS as an aggregator. This delivery path, referred to as "GDS passthrough," enables an airline
to use its Farelogix NDC API to push NDC content to travel agencies using GDS aggregation.
(Carter Tr. 284; Davidson Tr. 367-68; PX084 at -887)
9 A travel agency can access content from an airline's direct connect via a Farelogix proprietary user interface, known as SPRK, or the agency's own aggregation platform. (PX025 at -952; Reiz Tr. 1349-50; see also Gamer Tr. 99-100)
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82. Farelogix is agnostic as to whether an airline chooses the GDS bypass or GDS
passthrough delivery path; either pathway increases the number of bookings made through
Farelogix's NDC API and, therefore, increases Farelogix's revenue. (Radcliffe Tr. 202; Carter
Tr. 265; Davidson Tr. 367-68) Farelogix does not distinguish between GDS bypass and GDS
passthrough in how much it charges its Open Connect customers per ticket. (Davidson Tr. 368)
83. When an airline books through FLX OC, whether in GDS bypass or GDS
passthrough, Farelogix provides the order management services. (Garner Tr. 118; Nevo Tr.
886-88; see also Carter Tr. 238, 244-45)
84. FLX OC is not a GDS. (Radcliffe Tr. 202; Carter Tr. 266) FLX OC "do[es]n't
aggregate content," and offers only "one airline per connection." (Carter Tr. 266-67) FLX OC is
"an input to the airline that the airline can then use to connect to customers or connect to travel
agents .... Farelogix is not a platform. It doesn't bring the set of customers to any airline or
other travel supplier." (Murphy Tr. 1425)
85. FLX OC enables airlines, like AA and United, to distribute differentiated content
to Priceline, Orbitz, and other global OT As (PX025 at -954 ), and enables these airlines to
distribute corporate bundles through TMCs like AmTrav and TripActions (Radcliffe Tr. 195-96;
PX033 at -340, -342). As United's director of distribution explained, Farelogix direct connects
enable airlines to put "interesting content" into the market faster than is possible with the GDSs.
(Radcliffe Tr. 174-76)
86. AA estimated that it is 80-90 percent cheaper to book through a Farelogix direct
connect than through the Sabre GDS. (Garner Tr. 107; PX453 at -969)
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87. Even in GDS passthrough, FLX OC enables airlines to push for lower booking
fees because the airline creates the offers and Farelogix handles order management instead of the
GDS. (Radcliffe Tr. 190-91; see also Wilding Tr. 848-49; PX496 (noting that airlines want to
use NDC to "drive down cost and use as leverage with GDSs"))
see also PX085 at -595 (over
time, airlines' NDC APis will "fully replace their existing legacy GDS connectivity," which may
lead to lower GDS booking fees); PX300 at -260; Radcliffe Tr. 190-91)
88. Airlines using FLX OC can also gain leverage vis-a-vis Sabre by threatening to
withhold content from Sabre by distributing it only through direct connect. (D .I. 228 ("Judicial
Notice Order") ,i,i 13, 24; see also Murphy Tr. 1570-71 (explaining that airlines can threaten to
withhold content to negotiate better deal with GDSs)) Sabre's CEO acknowledged that the value
of Sabre's GDS decreases when an airline withdraws content from the GDS. (Menke Tr. 672;
see also PXl56 at-953 ("Loss of content devalues GDS and causes uncertainty"))
89. In its SEC filings, Sabre acknowledged that airlines with "direct connect
initiatives" can use the threat of direct connects to "apply pricing pressure" and negotiate GDS
contracts that are "less favorable" to Sabre. (PX251 at -162;see also Menke Tr. 667-68
(discussing this risk and admitting that "pricing pressure is competition"); PX! 73 at -232; PX25 l
at-162)
90. U.S. airlines first used Farelogix and other GDS alternatives as leverage during
the 2005-06 round of GDS negotiations. (Nevo Tr. 939-40, I 062) Dr. Nevo determined that
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airlines were able to obtain better prices from GDSs in 2006 than in 2003, which he attributed (at
least in part) to leverage gained from GDS new entrants ("GNEs"), including Farelogix. (Nevo
Tr. 938-40) Defendants' economic expert, Dr. Murphy, wrote in a 2012 white paper submitted to
the Department of Justice on behalf of Sabre that had "leveraged the
introduction of non-Sabre distribution channels in 2006 to reduce its booking fees." (Judicial
Notice Order ,r 4) By the next round of negotiations, in 2011-12, Farelogix was the only new
entrant remaining in the market, but airlines maintained their gains from the 2005-06
negotiations. (Nevo Tr. 942-43; see also Radcliffe Tr. 170-71 (noting that G2 Switchworks was
"purchased by Travelport and shut down")) Sabre's former CEO testified that airlines put
Farelogix and direct connects on the table in their 2013 negotiations with Sabre as "something
that they would trade" for things that "would benefit them." (Klein Tr. I 080-82)
H. Other Airline Travel Industry IT: PSS And FLX-M
91. A PSS is an airline's system for managing its operations, including inventory,
departure control, check-in, and other functions. (Davidson Tr. 450)
92. An airline's PSS ordinarily includes three interrelated systems: an airline
reservation system, which controls the sale of seats, scheduling, passenger name records
("PNR"), and the issuance of tickets; an airline inventory system, which provides information on
available seats; and a departure control system, which is used to check-in passengers at the
airport. (Davidson Tr. 450)
93. Sabre's main competitor for PSS modules is Amadeus. (Menke Tr. 717; Gilchrist
Tr. 770)
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94. Sabre provides non-core PSS modules that are PSS dependent and can, therefore,
only be used with the core Sabre PSS. (Gilcrhist Tr. 780; Shirk Tr. 1632)
95. Farelogix provides only non-core PSS modules. Unlike Sabre's PSS modules,
"the Farelogix solution is PSS agnostic, meaning it can attach to pretty much anybody's PSS
system." (Gilcrhist Tr. 780-81)
96. Farelogix also sells four non-core PSS "offer management" modules (also referred
to as "offer engines") that help airlines create combinations of itineraries, fares, and ancillary
products to offer travelers. (PTO Ex. I ,r 20; PX025 at -945, -956, -974, -979, -985; PX086;
PXI00 at -054 (offer engines help drive greater adoption of Open Connect); Carter Tr. 239;
Davidson Tr. 4 79-80) Farelogix' s offer management products are distinct from FLX OC.
(Carter Tr. 239; Davidson Tr. 383)
97. Farelogix's primary offer management product, FLX Merchandise (also known as
FLX M), is a tool that helps airlines create offers for ancillary products. (PTO Ex. I ,r,r 4, 21;
Carter Tr. 277; Reiz Tr. 1337-38) Farelogix's other non-core PSS modules are FLX Shop &
Price, FLX Schedule Builder, and FLX Availability Calculator. (PX025 at 5; Carter Tr. 239)
98. FLX Mis currently market leading and can drive hundreds of millions of dollars
in additional revenue to airlines that use the product. (Tackett Tr. 1710;
An airline can choose to use FLX M in the direct channel (see, e.g.,
Tackett Tr. 1705) - that is, airline.com - and also in the indirect chani1el, if the airline has a
content distribution AP! (see, e.g.,
99. FLX M is sold separately from FLX OC, although airlines can buy multip1e
Farelogix products together. (Carter Tr. 281-82)
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100. Sabre's merchandising solution is not competitive. (Kruijssen Tr. at 629
(Farelogix's CFO stating that FLX Mis "better than Sabre's merchandising engine"); Boyle Tr.
at 552-53 ( explaining that Sabre "didn't have a compelling product" that could "create an offer
with a flexible rules engine"); Gilchrist Tr. at 771 ("
I. Farelogix Has Historically Been An Innovator While Sabre Has Resisted Change
IO I. AA 's VP of sales and distribution strate1,,y has described Farelogix as "the GDSs'
leading competitor/agitator for years." (PX452; see also Gamer Tr. 130 (describing Farelogix as
"lone disruptor" and "lone alternative to ODS distribution")) Similarly, a Delta executive
described Farelogix as "a disruptor in the industry" that is "forcing the GDSs to innovate and be
more responsive to airline and agency commercial needs." (Adair Tr. 1720-21, 1735-36; see also
United's director of distribution testified that Farelogix is·-
, which "keeps GDSs on their toes relative to innovating to
keep up" (PX299 at -770).
I 02. In 2005, Farelogix introduced an aggregation platform for travel agencies that
managed content from both GDSs and direct connects. (Reiz Tr. 1356-57) As this platform
began to gain traction, Sabre launched an initiative to "shut down" Farelogix. (PX096 at-108,
-119; see also Davidson Tr. 400)
I 03. In 2009, Sabre and Amadeus canceled their developer agreements with Farelogix,
cutting offFarelogix's feed to GOS content. (Reiz Tr. 1357-58) This forced Farelogix to shut
·down its travel agency-facing business. (Reiz Tr. 1359)
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I 04. In and around 2011, Sabre and the other GDSs tried to stop travel agencies from
establishing direct connects with airlines using Farelogix's technology. (Davidson Tr. 388-89)
105. In the early 2010s, Farelogix pioneered the development ofNDC. (Carter Tr.
255)
106. The GDSs tried to undermine the development of the NDC standard. (Davidson
Tr. 401; PX096 at -109) Between 2011 and 2013, Sabre and the other GDSs lobbied against
IATA's petition to approve the NDC standard. (Davidson Tr. 401; PX096 at -109; PX104 at
-718 (Sabre's critiques ofNDC were "consistent with a desire to ensure that the status quo stays
in place"))
107. As recently as January 2018, Farelogix complained to the European Commission
that the "GDSs consistently seek to block new non-GDS technology solutions that deliver what
consumers need." (PX096 at -107; see also Davidson Tr. 397-98) Farelogix further told the
Commission that the GDSs had engaged in "A Decade of Resistance and Changing Tactics"
designed to "[u]ndermine and delay'' the industry's effort to move toward NDC. (PX096 at -109;
see also Davidson Tr. 401-02)
I 08. Also in 2018, Farelogix told a prospective buyer "the slow adoption" of
Farelogix's order delivery products, like FLX OC, "was solely and unarguably due to the
blocking and pressure GDSs put on Farelogix, airlines and travel agencies to not adopt NDC."
(PX072 at -243; see also Davidson Tr. 412)
J. Travel Agencies Prefer GDSs To Direct Connects And Non-GOS Aggregators
I 09. Building individual direct connections to numerous airlines requires travel
agencies to spend millions of dollars in upfront capital. (Ekert Tr. 1196-98; Kunz-Cho Tr.
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1311-12) Ms. Stratford testified that the cost to BCD Travel of building a new agent point of
sale system would be greater than- (Stratford Tr. 1257)
110. Maintaining direct connects raises operating costs "exponentially" for travel
agencies, because servicing bookings made with a direct connect is much costlier than servicing
bookings made using the GDSs. (Ekert Tr. 1196)
111. Two of the largest TMCs in the world, CWT and BCD Travel, have estimated that
if they were to move transactions away from GDSs and to direct connect, costs per booking
would rise approximately $15. (Ekert Tr. 1196-97; Stratford Tr. 1256) Even when a booking is
made outside of the GDS, the travel agency must then bring it back into the GDS to store the
booking information. (Stratford Tr. 1255) This type of booking is "static" (Ekert Tr. 1191;
Stratford Tr. 1255-56); so if, after a booking is completed, the customer needs to make a change,
the travel agency is unable to make that change itself but must instead reach out directly to the
airline (Ekert Tr. 1191; Stratford Tr. 1256). The increased costs of static bookings are ultimately
passed on to the customer in the form of additional fees. (Stratford Tr. 1264-65)
112. Direct connects negatively impact travel agency operations by slowing response
times, in part due to lengthier search processes. (Stratford Tr. 1255 ("[W]e prefer to use the
GDS. Just from an efficiency standpoint, we don't want to go to multiple places to assess
content."); Kunz-Cho Tr. 1298-99 ("[A] request to a large number of providers naturally has a , tendency to cause delays and latencies.")) Removing content, and therefore bookings, from the
GDS channel requires agents to search multiple platforms for travel content, thereby reducing
efficiency and resulting in a "degraded user experience" compared to the GDS. (Ekert Tr.
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I I 91-92; see also Stratford Tr. I 263; Kunz-Cho Tr. 1300) "[H]aving access to a wider array of
airfare content and ancillaries through a single pipe is far more efficient." (Kunz-Cho Tr. 1288)
114. Use of a non-GDS aggregator presents the same added costs and inefficiencies
that make direct connects unattractive to travel agencies. As Mr. Ekert of CWT testified,
aggregators are "highly inefficient for us, and the user experience and quality of what we do is
degraded when we ... access inventory through Travelfusion as compared to the GDSs." (Ekert
Tr. 1190) Rather than the sub-second response times of the GDS, aggregators typically have
response times of 15 to 20 seconds. (Id.) This time delay for every transaction, when multiplied
by tens of thousands of searches for travel content, would result in an "unreal" increase in the
labor costs of travel agencies. (Ekert Tr. 1191-92)
115. In addition, non-GDS aggregators do not provide the services - e.g., mid- and
back~office support and facilitating duty of care - that the GDSs provide, and present similar
added expenses as direct connect transactions. (Ekert Tr. 1198-99 ("Whether that is through
Travelfusion or a, quote, 'non-GDS' direct connect, it is basically indifferent to us."); Stratford
Tr. 1223-24 ("I think the challenge of even using a third-party aggregator today ... is that, again,
you're still searching in multiple places. So I still have to go to the GDS to search."))
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K. Sabre And Farelogix View Each Other As Competitors
116. Notwithstanding Defendants' repeated denials at trial (see, e.g., Kruijssen Tr. 624-
25; Menke Tr. 737), a preponderance of the evidence shows that Sabre and Farelogix do view
each other as competitors, although only in a limited fashion.
117. Sabre considers Farelogix a competitor in developing NDC technology for direct
connects. (PX0 11 at 6 (Sabre document stating, "NDC Connect is similar in concept to our AS
Direct Connect, though priced lower"); PX246 at -989 (listing Farelogix as among "the
competition" for NDC); PX! 97 at -938 (describing Farelogix as "non-GDS competitor[]" in
next-generation offer and order management))
118. The record reflects competition between Sabre's and Farelogix's direct connect
solutions for major airlines.
119. For example, between 2017 and 2019,
120. Sabre and Farclogix also competed to provide an NOC direct connect platfonn to
- (PX3 l 6 at -534) Sabre viewed Farelogix as its "main competitor" for the
opportunity. (PX316 at-534; Gilchrist Tr. 761)
121. Some of the services Sabre and Farelogix offer airlines overlap with each other.
(Gamer Tr. 94, I 18; Murphy 1495-96) Sabre and Farelogix each allow airlines to send their
offers to travel agencies, process orders or bookings, and service those orders. (Lob! Tr. 1150;
Adair Tr. 1721-22)
122. Farelogix identified Sabre as a "key competitor" in order delivery and offer
management. (PX072 at -219)
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123. Some airlines view Sabre's GDS and Farelogix's Open Connect as partial
substitutes.
124. AA has described Farelogix's direct connect technology as "providing a low cost
substitute for GDSs." (PX453 at -968, -972; see also Judicial Notice Order,i 5 (AA describing
GDSs and Farelogix as "Competitive Booking Sources"); PX452 (describing Farelogix as "the
GDSs' leading competitor")
125. Similarly, a United executive testified that Farelogix offers United its only
alternative way to reach U.S. travel agencies, other than going through a GDS. (Radcliffe Tr.
174-76)
126. A Delta executive testified that Farelogix provides airlines with an alternative to
the GDS for distributing content to travel agencies. (Lob! Tr. 1150-53)
127. However, there are also great differences between Sabre's GDS -which provides
services to travel agencies as well as airlines - and FLX OC, which is only an input for airlines.
(Radcliffe Tr. 202-03; Carter Tr. 267, 273)
128. Unlike the Sabre GDS, FLX OC does not create offers, it only delivers them.
(Davidson Tr. 385-86; Vilches Tr. 802-03)
129. In part because Farelogix provides fewer services to airlines, Farelogix's prices
are significantly lower than Sabre's. (Radcliffe Tr. 175; Garner Tr. 107) The cost to airlines for
FLX OC is "roughly a tenth" of Sabre's GDS fee. (Murphy Tr. 1453-54) Dr. Murphy explained
that this disparity is attributable to "comparing the price ofan input to the price of the final
product." (MurphyTr. 1453)
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130. FLX OC is sold on a per-ticket basis and requires airlines to pay a subscription
fee. (Kruijssen Tr. 603; Nevo Tr. 993) By contrast, Sabre's GDS is sold on a per-segment basis.
(Gamer Tr. 107-08; Nevo Tr. 990)
L. Farelogix Has Transformed Its Business Model Several Times
131. Farelogix' s business strategy has changed dramatically multiple times over the
last 15 years. (Carter Tr. 272-73; Davidson Tr. 435-36)
132. Prior to 2009, Farelogix tried- and failed- to be a GDS (Davidson Tr. 442-43),
and tried - and failed - to sell a product to travel agencies that aggregated content from multiple
GDSs (Carter Tr. 272-73). Farelogix abandoned this business model by 2009. (Carter Tr.
272-73)
133. In 2009, Farelogix repositioned itself as a provider of technology solely to
airlines. (Carter Tr. 273) The company focused on a product called Direct Connect, which was
an XML API that airlines could use to create direct connections with travel agencies. (Carter Tr.
273) This period is referred to by Farelogix's head of marketing as "ancient history'' when she
trains new Farelogix employees. (Carter Tr. 274)
134. Farelogix's Direct Connect failed because it did not attract a sufficient volume of
transactions for Farelogix's airline customers, as travel agencies rejected its use. (Carter Tr.
274)
135. By approximately 2011, responding to the airlines' "ancillary awake[ning],"
Farelogix began aggressively marketing FLX M, a software product that had been under
development since 2008. (Carter Tr. 276-77; Reiz 1337-38)
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136. Farelogix also developed three other offer engines to assist airlines in creating
richer offers: FLX Shop & Price, FLX Schedule Builder, and FLX Availability Calculator.
(PX025 at 5; Carter Tr. 239)
137. Farelogix's marketing message in 2020 "very, very rarely" addresses the use of
NDC as a basis for costs savings because now "the message that resonates more with our airlines
... is all about revenue and how much money they can make selling ancillaries through their
NDC pipe." (Carter Tr. 265)
M. Farelogix Is A Successful Competitor, Despite Facing Challenges, And Is Likely To Create Great Value For Sabre
138. Sabre's and Farelogix's portrayal ofFarelogix at trial as a non-unique company
floundering in the NDC API marketplace was unpersuasive.
139. Defendants emphasize there are many other providers ofNDC API's, and this is
true. .. 140. But no other provider ofNDC API enjoys Farelogix's unique combination ofa
history of innovation, experience servicing the largest global carriers, strong reputation, presence
in the United States, and seeming financial stability.
Wiggins Tr. 1645) For over 15 years, Farclogix has built expertise working with
large airline customers. (Davidson Tr. 409,478; PX072 at-223; PX033 at -336-41 (outlining
NDC case studies from Farelogix's work with American, United, Qantas, and Lufthansa))
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141. Farelogix told a prospective buyer in a June 2018 presentation that it is the "NDC
market leader," the "only company" that does NDC order delivery "at scale," and overall "Holds
a Unique and Deeply Rooted Position in a Market with High Entry Barriers." (PX072 at -223,
-226; see also PX025 at -953 (in 2016, Farelogix was "the only provider in the marketplace
delivering NDC offer and order management with production-proven, PSS-agnostic connectivity,
comprehensive functionality, orchestration and support - all fully under the airline's control");
Davidson Tr. 408-11)
142. Farelogix has augmented its NDC APis with proprietary schemas that fill the gaps
in the basic NDC schema. (Davidson Tr. 411) Farelogix also offers dedicated teams for most
airline customers and has a group that assists airlines in connecting to travel agencies or
third-party aggregators. (Carter Tr. 247,253; Davidson Tr. 370; PX025 at -951; PX037 at -938)
143. No other third-party NDC API provider offers the additional capabilities offered
by Open Connect. (Adair Tr. 1721; PX072 at -226 (no other NDC provider supports travel
agency interface like SPRK); see also Garner Tr. 152-53)
144. Large U.S. airlines would not rely on IATA certifications to assess a potential
NDC API provider's suitability (see Garner Tr. 121-22) and do not view IATA certifications as a
reliable measure of IT providers' capabilities (see Radcliffe Tr. 230).
145. Datalex, an Irish travel software company, is the only non-GDS order
management provider other than Farelogix that currently serves a U.S. airline on the NDC
leaderboard (Jetblue). (Nevo Tr. I 022; D.I. 182 (PTO) Ex. I ,1,1 64-65)
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Davidson Tr. 476; Menke Tr. 681; see also Murphy Tr. 1556)
146. OpenJaw, which is owned by a Chinese governmental entity, is unlikely to expand
in the U.S. market, as its relationship with China presents airlines with data security concerns.
Davidson Tr. 656)
147. Other NOC providers, like JR Technologies and TP Connects, are unattractive
because they lack experience supporting an airline with global operations.
148. Hewlett Packard Enterprise ("HPE"), also known as DXC, is not a viable option
even for United Airlines, which uses HPE as its PSS provider.
(PX300 at -257; see also Radcliffe Tr. 213 (citing DXC's lack of
support services and "lack of experience with travel agencies and airlines"))
149. The A TPCO NDC Exchange ("NOC Exchange") is an airline-owned entity that
converts non-NOC APis into standardized NOC APis. (OX210 at -101520; Davidson Tr. 448-
49; Reiz Tr. 1344-45; Gregorson Tr. 1667, 1671) Recently Southwest-a large, complex U.S.
airline, which accounts for a significant portion of the volume of direct connect transactions in
the United States - chose to use the NOC Exchange, despite initially engaging in discussions
with Farelogix. (Davidson Tr. 448-49; Reiz Tr. 1345; Nevo. Tr. 1008) ATPCO was able to
develop NDC connections to Southwest's API connection in two weeks. (Gregorson Tr. 1686)
150. But ATPCO's NDC Exchange does not provide an NOC API for airlines and
lacks other key functionality. (Garner Tr. 122; Gregorson Tr. 1691 (explainingthatNDC
Exchange lacks ticketing capabilities and does not facilitate offer or order management))
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A TPCO' s chief strategy officer confirmed that NDC Exchange does not compete with any
products offered by Sabre or Farelogix; nor do any of ATPCO's other services. (Gregorson Tr.
1689-1690, 1693-1694; PXl41 at 1-2)
151. Airlines themselves are also self-supplying their own NDC APis, which has been
made easier by the updates to the IA TA NDC schema. (Davidson Tr. 433) British Airways and
Delta Air Lines (both of which are considered top 20 airlines worldwide) have self-supplied
NDC APis instead of purchasing a third-party's product such as FLX OC. (Radcliffe Tr. 217-18;
Carter Tr. 271; Davidson Tr. 419-20, 446-47) Air France has also built its own NDC APL
(Radcliffe Tr. 217; Carter Tr. 271)
152. Both American and-have told Farelogix during negotiations that they could
replace Farelogix by self-supplying their own NDC API or choosing an alternate vendor. (Gamer
Tr. 128-29;
153. Farclogix considers airline self-builds to be a significant competitive threat.
(Carter 270-7 I: Davidson Tr. 446-47, 635-36)
154. Farelogix has had to lower its price for FLX OC in each of its negotiations with
155. But airline own-build solutions do not appear to be a feasible, cost-effective
alternative for distribution, even for large U.S. full-service carriers. AA estimated that building
its own NDC API would cost about $40 million and require annual ongoing maintenance and
troubleshooting costs of$20-25 million. (Gamer Tr. 127; see also Wiggins Tr. 1645-46
(building systems for airlines requires "a lot of money")) Smaller U.S. airlines also do not have
plans or the resources to build NDC APis in-house; they would prefer to license third-party IT
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156. Moreover, it would take four to five years for AA or-just to replace
Farelogix's existing capabilities. (Gamer Tr. 127-28, 159-60; see also
Wiggins Tr. 1645-46 (building systems for airlines "takes many years"))
157. NDC is an open standard (Carter Tr. 271; ReizTr. 1326-27) and, as a result, NDC
has enabled many other IT companies - including many new entrants - to compete for and win
NDC AP! bids in the past five years (Carter Tr. 269, 270-71; Reiz Tr. 1327; Gregorson Tr.
1687)). Mr. Reiz, the only technologist who testified at trial and the individual who created the
NDC standard, testified that any company who can build an NDC AP! could do so for a full
service airline. (See Reiz Tr. 1329)
158. Defendants emphasize that in 2018 and 2019, after the introduction of schema
version 17 .2, Farelogix has submitted.bids for FLX OC in response to RFPs, and won only
.ofthose bids. (Cm1er Tr. 269; Davison Tr. 639-40; Murphy Tr. 1471-72)
159. Since 2015, Farelogix has submitted a total of■ bids for its NDC AP! product,
FLX OC. Of those.bids, Farelogix won•- a-success rate. (Carter Tr. 271; Davidson
Tr. 639-40) In that same period, Farelogix has lost NDC AP! bids to competitors such as
Amadeus, Datalex, OpenJaw, and TPConnects. (Davidson Tr. 270)
160. Since 2015, Amadeus has won at least-NDC AP! RFPs. (Davidson Tr. 648)
Amadeus also provides NDC API services to Spirit Airlines. (Wiggins Tr. I 646)
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161. Since 2018, Datalex has won.NOC APl RFP, the same as Farelogix.
/ (Davidson Demonstrative 1; see also Davidson Tr. 467 (admitting Davidson Demonstrative 1)
Datalex currently provides NDC API to Scandinavian Airlines and JetBlue. (Nevo Tr. 1022)
162. Likewise, since 2018, OpenJaw and TPConnects have both won.NOC API
RFP, the same number as Farelogix. (See Davidson Demonstrative 1; see also Davidson Tr. 467
(admitting Davidson Demonstrative 1))
163. DXC - formerly Hewlett-Packard - won-to provide NOC AP! services in
2017. (Radcliffe Tr. 213) Although DXC provides an NDC AP! to a smaller airline (Flybe),
IA TA' s schema standardization makes connections built for smaller airlines no different than
those built for larger airlines. (Reiz Tr. 1329) SAP, one of the largest technology providers in
Europe, currently provides the NDC API for Easyjet, which is a top 20 airline worldwide.
(Davidson Tr. 641)
164. But these facts, and Defendants' characterization of them, merely mask the reality
that Farelogix has won more RFPs than any other NDC AP! provider (Davidson Tr. 648) and has
actually been quite successful in recent years.
165. In April 2018, IATA announced a leaderboard of airlines committed to making at
least 20 percent of their indirect channel bookings via an NDC APl by December 2020. (PTO
Ex. 1 ~ 63) Farelogix provides the NOC A Pl for nearly half of these airlines, including two of
the three U.S. airlines on the list. (PTO Ex. I ~I~[ 64-65; PX094 at -566, -569; Davidson Tr.
373-74, 651)
166. Defendants count as Farelogix "losses" RFPs that remain open or may have been
withdrawn. (Davidson Tr. 653-55) Defendants exclude- whose contract Farelogixjust
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renewed, and its active opportunity with (Davidson Tr. 649, 655-56)
Defendants also wrongly equate every RFP with every other, without accounting for the size and
importance of any particular airline's business-despite the uncontestable fact that Farelogix is
working for two of the largest U.S. carriers: AA and United. (Davidson Tr. 649; Davidson
Demonstrative 1) Nor does Defendants' argument attribute any weight to the fact that
Farelogix' s ability to win recent RFPs may have been impacted by the prospect that, in the near
future, it may be owned by a GDS. (See generally Davidson Tr. 652-53) (Farelogix CEO
acknowledging that some airlines are taking "wait-and-see" approach while merger is pending)
167. Today, Farelogix processes more NDC bookings than any other order
management services provider. (Davidson Tr. 374; PX094 at -569) Farelogix has established a
larger base of airline customers for NDC services than any other provider in the U.S. market.
(Menke Tr. 731-32; PX072 at -223)
168. Farelogix is doing GDS bypass implementations for AA, United, and Lufthansa,
as well as other airlines. (Davidson Tr. 375) AA and United already use Farelogix direct
connects to distribute through OTAs, like Priceline and Orbitz, and TM Cs, including ArnTrav
and TripActions. (Carter Tr. 249-50, 259,261; Radcliffe Tr. 191-92; PX025 at-954; PX033 at
-340, -342)
169. AA and Lufthansa also use Farelogix's NDC API to connect to third-party
aggregators. (Gamer Tr. 95, I 12, 139; Carter Tr. 259-60) For example, CWT and BCD use
Travelfusion to access the Lufthansa Group content distributed through Farelogix's NDC APL
(Reiz Tr. 1352-54)
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170. Farelogix is now handling 26 NDC GDS integration projects, as compared to just
six at the start of 2018. (Carter Tr. 287-88; Davidson Tr. 375-76, 381-82, 439, 441)
N. NDC Will Likely Be Used More For GDS Passthrough Than GDS Bypass
171. To some extent, this case requires the Court to predict whether widespread
adoption ofNDC technology is going to lead to greater use of GDS bypass, essentially
eliminating the role of Sabre's GDS, or whether it is more likely to foster the expansion of GDS
passthrough, by which NDC allows for the creation, delivery, and servicing of richer airline
content through GDSs, including Sabre. The Court finds that NDC will likely be used more for
GDS passthrough than GDS bypass. (See generally Murphy Tr. 1461) ("I think we 're going to
end up with the GDS integration. It just makes too much economic sense.")
172. Farelogix has enabled airlines to establish direct connects with some of the largest
OT As, thereby bypassing the GDSs. (Gamer Tr. 103-04 (about 10-11% of AA's OTA bookings
are made using American's Farelogix NDC API); Radcliffe Tr. 175-76 (describing United direct
connect with Priceline); PX453 at -970)
173. American estimates it has achieved annual cost savings of$35 million from
shifting OTAs to direct connects. (PX453 at -970)
174. One large OT A, Fareportal, established Farelogix-enabled direct connects with
to access certain fare and ancillary content not available on a GDS; it is
also in talks with-for a direct connect. (DX306 at 5-7)
175. However, since 2016, FLX OC ticket volumes resulting from direct connects for
American have declined and for United have stagnated. (Reiz Tr. 1335-36)
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176. Industry participants predict that the volume ofNDC use for GDS bypass - that is,
direct connects and transactions through non-GDS aggregators - is unlikely to grow significantly
in the future. (See, e.g., Ekert Tr. 1186-87; Stratford Tr. 1245-47)
177. Today, and for the foreseeable future, airlines expect a major portion ofNDC
bookings eventually to come from GOS passthrough.
178.
179. Farelogix expects most of its growth to come from GDS passthrough. (Davidson
Tr. 375-76; PX072 at-241)
180. Farelogix CEO Davidson expects "pretty much all" future growth in FLX OC
volumes to "come from GOS passthrough." (Davidson Tr. 442) Farelogix's Carter agreed that
"the number one thing that [Farelogix] hear[s] from airlines now is about plugging into a GDS."
(Carter Tr. 285)
181. Chris Wilding of Sabre reinforced this view, testifying that "every airline I talk
with very much wants [Sabre] to implement NOC . . . . [E]veryone that is working with an NDC
solution wants to have it integrated into the Sabre GDS because they believe that is the best way
to distribute their content." (Wilding Tr. 857)
182. Rose Stratford of BCD Travel believes "broad delivery of systemwide NDC
solutions will be best delivered by the GDS" because "it really is about the infrastructure that
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TMCs have and ... servicing the workflows. The GDSs ... know what those are and
understand the complexities." (Stratford Tr. 1265-66)
183. Travel agencies have informed United that they prefer using the GDSs to direct
connections. (DX246 at -084) ("Big 3 TMCs will wait for the GDSs to deploy NDC
capabilities.")
184. GDS passthrough, not direct connects or transactions through non-GDS
aggregators, has led to the recent increased interest in NDC. (Carter Tr. 287-88) Farelogix is
currently working on 26 GDS passthrough implementations. (Davidson Tr. 381-82)
185. If a particular transaction is processed via GDS bypass, the GDS is cut out and
does not collect any fee. Even when a transaction is conducted via GDS passthrough, GDS fees
are likely to be reduced, since the GDS performs fewer functions than it does when airlines use
non-NDC legacy technology through the GDS.
186. United' s director of distribution expects to pay lower booking fees for GDS
passthrough bookings because United will "take the heavy lifting" of creating and pushing out
offers. (Radcliffe Tr. 190-91; see also Nevo
Tr. I 066-67; PX300 at -260 (United noting that using Farelogix NDC for "GDS pass through
replaces existing legacy technology" and may result in lower GDS segment fees))
187 .. ·As AA's Gamer put it, with GDS passthrough, Sabre's role is reduced to being
just "an aggregator for travel agents." (Gamer Tr. 118)
188. When Sabre established its GDS passthrough connection with American, Sabre's
then- president of Airline Solutions, Shirk, observed that Sabre "need[ed] to be careful to not
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have this over enable Farelogix only to hurt us in all our accounts." (PX308 at -982; see also
Shirk Tr. 1599)
189. Using NDC technology like FLX OC in a GDS passthrough implementation has
also helped airlines persuade GDSs to switch to a "wholesale model" in the OTA market.
(Garner Tr. 108; PX453 at -970 (indicating.AA will not pay GDS fees for OTA bookings where
it offers direct connect option)) Under the wholesale model, the. payment flow shifts: the airline,
not the GDS, pays the travel agency an incentive, and the travel agency pays the GDS a
technology fee for each booking made through the GDS. (Gamer Tr. 108-09)
190. Under the wholesale model, airlines pay less for distribution. (Gamer Tr. 109;
Nevo Tr. 943-44) For example, American estimates that it has achieved cost savings of$66
million per year from shifting OTAs to the wholesale model. (PX453 at -970)
191. Also under the wholesale model, GDSs will likely earn lower fees. (See Davidson
Tr. 108-09; Nevo Tr. 944)
0. Dr. Nevo's Analysis Is Unpersuasive
192. DOJ relies on the economic expert analysis of Professor Aviv Nevo of the
University of Pennsylvania and its Wharton School of Business. (See Nevo. Tr. 876) Dr. Nevo
is well-credentialed, including having served as the Deputy Assistant Attorney General for
Economic Analysis at the Antitrust Division of the Department of Justice, and has testified on
behalf ofDOJ and the Federal Trade Commission in other merger review cases. (See Nevo. Tr.
875-78) In this case, however, his analysis was flawed and, ultimately, unpersuasive.
193. Dr. Nevo testified that he followed "a standard multistep approach," which he
described as starting by "learning about the industry and the market realities because they were
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really kind of the key input into what I do later." (Nevo Tr. 880) Dr. Nevo emphasized the
importance of learning about the particular market he was analyzing, stating "it is important to
ground the analysis in the facts of the industry, to really understand what is going on. . . . This
ultimately is a practical analysis that is aimed to answer a question, and for that I really have to
understand the market and the reality." (Nevo. Tr. 881)
194. After he felt he understood the market realities, Dr. Nevo followed a "three-step
approach:"
First, you define the relevant antitrust market ... [T]hen I go and evaluate the competitive effect. And then, finally, I look to see if there's any mitigating factors that could offset these competitive effects.
(Id.)
195. Unfortunately, Dr. Nevo did not instill confidence at even the first step of this
process: gaining knowledge and familiarity with the airline industry.
196. Dr. Nevo opined that there are relevant product markets for "booking services."
(N evo Tr. 885)
197. According to Dr. Nevo, "booking services" include: (1) transmitting an airline
offer to a travel agency or aggregator; (2) receiving or processing an order or booking; and
(3) receiving or processing changes to the order. (Nevo Tr. 899-900)
198. Witnesses, including those with lengthy service in the airline industry ecosystem,
consistently testified that "booking services" is not a term they use or have heard and, more
importantly, that there is no standalone "booking services" product that either Sabre or Farelogix
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has ever offered for sale. (See, e.g., Carter Tr. 268; Davidson Tr. 443; Wilding Tr. 848; Reiz Tr.
1348)
199. Dr. N evo had to acknowledge that Sabre has not provided "booking services" in a
commercial transaction in the United States; therefore, he is "separat[ing]" out "booking
services" functionality from the services that Sabre actually sells through its GDS platform.
(Nevo Tr. 985-87)
200. At trial, Dr. Nevo was unable to provide a clear answer as to which ofFarelogix's
products other than FLX OC (if any) comprise what he considers the "booking services" product.
(See N evo Tr. 959-6 I)
201. Dr. Nevo was unable to determine a value or price for either Sabre's or
Farelogix's "booking services." (Nevo Tr. 987) When Dr. Nevo was asked the price attributable
to the booking services functionality within Sabre's GDS platform, he explained that "Sabre has
not offered it in the U.S. I believe there is no price." (Id.) When asked the value of the
"booking services" functionality within the Sabre GDS, Dr. Nevo testified that he "did not
quantify what [the] value is" and that it "was not part of [his] analysis." (Id.) When Dr. Nevo
was asked whether he compared the value of the "booking services" functionality in the Sabre
GDS to the value of the "booking services" in FLX OC, he testified: "That is not something that
I've offered, no." (Id.)
202. In attempting to identify and confirm the relevant product market, Dr. N evo
applied the hypothetical monopolist test, which assumes that the hypothetical monopolist
controls all the relevant products in the market for the given geography, then asks whether the
hypothetical monopolist would profitably impose a small price increase (i.e., a small but
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significant and non-transitory increase in price, or "SSNIP") on those products. (Horizontal
Merger Guidelines § 4.1.1 ("Guidelines"); Nevo Tr. 910) If so, the market is a relevant market.
203. Dr. Nevo calculated that a five percent SSNIP on OTA booking services would be
$0.10. (Nevo Tr. 910) He then considered whether an airline would accept the SSNIP and adjust
its fares to reflect the higher costs, or reject the SSNIP and stop using OTA booking services.
(Nevo Tr. 910-12) Dr. Nevo concluded that an airline would accept a SSNIP because it would be
more expensive for an airline to forgo distribution through OTAs than accept the SSNIP. (Nevo
Tr. 910-14) To reject a SSNIP, the airline would need to be able to persuade travelers booking
through OTAs to switch to other distribution channels, or sell additional tickets to different
travelers through other channels. (Nevo Tr. 904, 906-12)
204. Dr. Nevo calculated that a SSNIP on TTA services would be $0.11. (Nevo Tr.
912-13) A SSNIP on TTA services is smaller relative to the average price of airline tickets
booked through TTAs, and business travelers are relatively less price sensitive, so they are
unlikely to shift in response to a small price increase. (Nevo Tr. 912-13) TTAs are a critical
sales channel for airlines, who would rather pay a SSNIP than pull out of all TTAs. (Gamer Tr.
101-02, 109-10; Radcliffe Tr. 172-74, 348-49)
205. The Court does not find Dr. Nevo's SSNIP analysis persuasive, for reasons
explained elsewhere in this Opinion. (See, e.g., infra FF 215-16)
P. The Relevant Product Market For OTAs Has To Include Airliue.com
206. Dr. N evo excluded from his relevant product market all the airline tickets that are
sold directly by airlines to end-user travelers. (See Nevo Tr. 914-15) That is, Dr. Nevo excluded
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airline.com from the relevant market. The Court finds, however, that airline.com has to be
included in the relevant market, at least with respect to the OTA market.
207. Airline.com accounts for approximately half of all airline tickets sold to leisure
travelers in the United States. (Garner Tr. 91; Wiggins Tr. 1640;
208. Airlines believe they can succeed in shifting bookings from the indirect channel
(which involves OT As and TT As) to the direct sales channel (i.e., airline.com). (Lob! Tr. 1165-
66; DX287 at I (Delta distribution strategy documents state that "[d]riving customers to direct
channels is core to our strategy"); see also Tackett Tr. 1702-03 (testifying Alaska Airlines is
seeking to grow volumes in direct channel))
209.
210. Chris Wilding, who has negotiated as many as I 00 GOS agreements with airlines
on behalf of Sabre, testified that airline websites arc "one of the primary competitors that we face
as a GOS" and explained that Sabre continues to sec "a point of [market] share shift from the
GOS channel to the dot com," on average, every year. (Wilding Tr. 860, 864)
211. The competition between OTAs and airline websites has increased with the rise of
mctascarch sites that provide direct channel results alongside OTA results.
Metasearch sites may direct the consumer to the OTA website or the airline's website - in the
latter instance, the sale is a direct channel sale. (Tackett Tr. 1701-02) The metasearch site may
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even permit a consumer to complete a booking through the airline's website without leaving the
metasearch site. (Tackett Tr. 1701-02)
212. Fareportal co-CEO Werner Kunz-Cho testified that there is competition between
OTAs and the direct channel via metasearch sites like Google Flights. (Kunz-Cho Tr. 1300)
213. Defendants' economics expert, Dr. Kevin Murphy of the University of Chicago, 10
opined persuasively, and consistent with the record, that airlines have recognized that much of
their revenues derived through sales via OT As can be replaced by sales through airline websites.
(Murphy Tr. 1438-39, 1485) For an airline, the "closest alternative" to distribution through an
OTA is distribution through its own website. (Murphy Tr. 1552)
214. Dr. Murphy opined that airline direct sales have exerted significant competitive
pressure on GDS fees. (Murphy Tr. 1426) Aside from the Amadeus and Travelport GDSs,
airline.com is the biggest constraint on Sabre's GDS fees. (Murphy Tr. 1433)
215. Even Dr. Nevo agreed that airline.com serves as a competitive constraint on
Sabre's GDS. (Nevo Tr. 1009-10) But in conducting his SSNIP analysis, Dr. Nevo could not
(and did not even attempt to) determine whether airline.com was a bigger competitive constraint
on Sabre's GDS than is FLX OC. (Nevo Tr. 1006, 1026-27)
216. Dr. Nevo's SSNIP tests assume that an airline confronted with a hypothetical
price increase has only two choices: pay the increase or walk away. (Murphy Tr. 1481-82) As
Dr. Murphy explained, however, Dr. Nevo's assumption "ignores" that airlines also have the
10 Dr. Murphy, like Dr. Nevo, has impressive and pertinent qualifications. Dr. Murphy received his Ph.D. in economics from the University of Chicago, has published articles in around 70 journals, and has received both the John Bates Clerk medal and the MacArthur fellowship. (Murphy Tr. 1415-18)
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"ability to withhold content or not reach a deal" with a GDS and instead try to, steer traffic from
OTAs to airline.com. (Murphy Tr. 1481)
Q. U.S. Point Of Sale Is Not The Relevant Geographic Market
217. Bookings made through travel agents located in the United States are referred to
by Dr.Nevo as "U.S. point of sale." (Nevo Tr. 897, 1017; see also Wilding Tr. 836,853) To Dr.
Nevo, an OTA has a U.S. point of sale if its IP address has a U.S. address. (Nevo Tr. 897) A
TTA has a U.S. point of sale ifit is physically located in the U.S. (Id.)
218. Dr. Nevo opined that there is a relevant market for "booking services" with a U.S.
point of sale because "[i]t's not practical for an airline to substitute away from a U.S. point of
sale." (Nevo Tr. 897-98) Airlines cannot easily induce travelers to switch from booking through
U.S. travel agencies to booking through travel agencies in other parts of the world, and they
cannot easily replace sales to travelers in the United States with sales to travelers in other
countries. (Id.)
219. Sabre's GDS business has a strategy for the U.S. market and appears to separately
track its market share for U.S. point of sale and rest-of-world point of sale. (PX389 at -437) For
certain airlines, Sabre's GDS charges a lower price for U.S. point-of-sale bookings as compared
to rest-of-world point-of-sale bookings. (Wilding Tr. 852-53; PX389 at -437)
220. However, DOJ failed to persuade the Court that U.S. point of sale - that is, travel
agencies located in the U.S. - is the relevant geographic market. The reasons Dr. Nevo gave for
his opinion are unsupported by the record.
221. Dr. N evo said that his geographic market is based on "who the customer for the
product is." (Nevo Tr. 1016) But, as Dr. Nevo recognized, Farelogix's customers for FLX OC
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are airlines. (Id.) Thirteen of 15 FLX OC customers are airlines based outside of the United
States. (Nevo Tr. 1018) Yet the point of sale Dr. Nevo used for his relevant market is not where
the airline using FLX OC is based, as one would assume if the market is based on "who the
customer" is. Instead, Dr. Nevo's point of sale is where the travel agent- with whom Farelogix
has no relationship, and who does not use FLX OC - is based.
222. Dr. Nevo further explained that the geographic market for technology products
"depends on how they're priced," i.e., whether it is a product "that you can buy in the U.S. that
has a different price than if you buy it, for example, in Israel." (Nevo Tr. 1017-18) But Dr. Nevo
provided no evidence that the transaction fee for FLX OC varies by the location of the travel
agency that purchases a ticket. (Nevo. Tr. I 070)
R. DOJ Did Not Prove It Is Entitled To A Presumption Of Competitive Harm
223. DOJ contends that Dr. Nevo's market analysis gives rise to a presumption that the
proposed merger will lead to coinpetitive harm. The Court disagrees.
224. Dr. Nevo measured market concentration using the Herfindahl-Hirschman Index
("HHI"). (Nevo Tr. 919-20) The HHI is a standard measure used in economic literature and is
calculated by computing the share of each firm in the market, squaring the shares, and summing
them. (Nevo Tr. 919-20; Guidelines § 5.3) An industry with an HHI over 2,500 is considered
highly concentrated, and a merger that causes an increase in HHI of more than 200 points raises
significant competitive concerns. (Nevo Tr. 915-16, 920-21; Guidelines§ 5.3)
225. In calculating shares for his alleged market for booking services sold through
OTAs, Dr. Nevo calculated that Farelogix had 3.9% market share in 2018, while Sabre had
48.0% market share. (Nevo Tr. 917) Using Sabre's projections for 2020, Dr. Nevo calculated
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that Farelogix would have 12.5% market share in 2020, while Sabre would have 43.7% market
share. (Nevo Tr. 917) Using 2018 data, Dr. Nevo calculated a post-merger HHI level of 4,268,
with a post-merger change in HHI of 371. (Nevo Tr. 920-21) Using Sabre's projections for
2020, he calculated a post-merger HHI of 4,465, with a change in HHI of 1,093. (Id.) These
calculations would support a presumption of competitive harm, as they all exceed the standards
set out in the Guidelines.
226. In calculating shares for his alleged market for booking services sold through
TTAs, Dr. Nevo calculated that Farelogix had 0.1% market share in 2018, while Sabre had
54.8% market share. (Nevo Tr. 922)1' Using Sabre's projections for 2020, Dr. Nevo calculated
that Farelogix will increase to 6.4% market share in 2020, while Sabre would drop to 51.1 %
market share. (Id.) Using 2018 data, Dr. Nevo calculated a post-merger HHI level of3,895, with
a post-merger change in HHI of 6. (Id.) Using Sabre's projections for 2020, he calculated a
post-merger HHI of 4,085, with a change in HHI of 657. (Nevo Tr. 922-23) These calculations
would support a presumption of competitive harm, as all but the post-merger change based on
2018 data exceed the standards set out in the Guidelines.
11 Dr. Nevo's market share calculations in the TTA market included bookings made through Southwest's "self-build" APL (Nevo Tr. 921 ). Because Southwest does not compete to provide "booking services" for other airlines, its inclusion in these calculations is conservative, as it makes the reported market shares lower than they would otherwise be. (Nevo Tr. 921-22)
Some of specific data cited in this paragraph do not actually appear in the trial record, as neither Dr. Nevo nor Dr. Murphy expressly stated all the numbers during their testimony and their demonstratives were not admitted into evidence. The relevant numbers and calculations appear in the expert reports (which were also not admitted). The Court understands there to be no dispute between the parties as to how Dr. Nevo calculated his HHI numbers or the resulting numbers if the adjustments suggested by Dr. Murphy are made. While the parties disagree about the import of the HHI analyses, and whether Dr. Nevo's or Dr. Murphy's analysis is more pertinent, they do not disagree as to what figures result from each expert's inputs.
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227. Dr. Murphy identified flaws in Dr. Nevo's HHI analyses.
228. With respect to the OTA market, Dr. N evo excluded all sales made through
airline.com. (Murphy Tr. 1480-81) IfDr. Nevo's calculations using 2018 data are corrected so
that airline direct channel sales are included in his alleged market for booking services sold
through OTAs, the result is a post-merger HHI level of 1115 and a change in HHI of 19.
(Murphy Tr. 1485) If Dr. Nevo's calculations using Sabre's 2020 projections are corrected so
that airline direct channel sales are included in his alleged market for booking services sold
through OTAs, the result is a post-merger HHI level of 1127 and a change in HHI of 53.
(Murphy Tr. 1485) All four of these numbers fall below the Guidelines criteria (i.e., 2500 and
200) for presumptive competitive harm.
229. With respect to the TTA market, Dr. Nevo attributed all sales from GDS
passthrough to Farelogix, not to any GDS. (Nevo Tr. 919; Murphy Tr. 1483-86) However, when
an NOC-enabled sale is made through a GDS in a passthrough, it is the GDS that maintains the
connection as well as the commercial relationships with travel agencies and airlines; the NDC
provider (such as Farelogix) does not replace the GDS but, instead, acts as an upstream, vertical
complement to the GDS. (Carter Tr. 269; Murphy Tr. 1446-48, 1456-58) It is the GDS, not
Farelogix, that gets paid for this passthrough transaction, as even Dr. Nevo recognizes. (Nevo
Tr. 1068-69) Consequently, the sale through GDS passthrough is more properly understood as a
sale by the GDS, not by Farelogix. (Murphy Tr. 1486)
230. IfDr. Nevo's calculations using 2018 data are corrected so that GDS passthrough
sales are credited to the GDS, not the NDC API supplier, the result is an HHI level of 3,895 and
the HHI change is just 6. If Dr. Nevo's calculations using Sabre's 2020 projections are corrected
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in the same manner, the result is an HHI level of 3,898 and an HHI change of 19. 12 This is
ambiguous support for a presumption of harm in the TTA market, as 3,895 and 3,898 exceed the
Guidelines criteria, but 6 and 19 do not.
S. Sabre's Story Is Not Credible
231. Sabre contends that it does not view NDC, even when used for GDS bypass, as a
threat. Sabre further contends that the principal reason it wants to acquire Farelogix is for its
FLX M product, not for FLX OC or to address the risk of GDS bypass and passthrough. The
Court does not believe Sabre.
232. Sean Menke, Sabre's CEO, testified that GDS bypass is not a threat to Sabre.
(Menke Tr. 736-41) This testimony is not credible as it does not comport with the record.
233. Sabre's 2018 10-K identified "direct connect initiatives ... bypassing the GDSs"
as a risk factor for Sabre's business. (PX251 at -162; see also id. at -162-63 (also identifying
direct distribution through airline.com as another risk factor))
234. The I 0-K contains another section on competition, which notes that the "travel
distribution market is highly competitive, and [Sabre is] subject to competition from other GDS
providers, direct distribution by travel suppliers and new entrants or technologies that may
challenge the GDS moder' - a concept which includes at least GDS bypass - and that "[a]ny
inability or failure [by Sabre] to adapt to technological developments or the evolving competitive
landscape could harm [Sabre's] business operations and competitiveness." (PX251 at -166)
( emphasis added)
12 These specific figures are not in the trial record, but they are in Murphy's expert report. As with other data described above, the Court understands the parties to be in agreement as to these numbers but not as to their relevance and import.
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235. PX343 at -188, which is a slide from Sabre's planning forecast for 2020, also
shows that Sabre views direct connect as a forward-looking risk: it states that "risks center
around ... [n]ew airline models and ability for the tnajor carriers to shift share to direct connect."
(See also Shirk Tr. at 1621-22
; PX 156 at -953; PX497)
236. Defendants' expert, Dr. Murphy, also concluded that direct connects can be a
competitive constraint on GDSs and that "GDS bypass is somewhat of a threat" to Sabre.
(Murphy Tr. 1520, 1558-59)
23 7. Even Menke admitted ( eventually) that Sabre would be impacted if even a portion
of the market shifts to GDS bypass. (Menke Tr. 739, 746)
238. The Court does not find credible the Sabre witnesses' testimony that none of the
uses ofFarelogix technology is viewed as a threat to Sabre. It would be irresponsible for Sabre's
leadership not to understand that GDS bypass, and even GDS integration and the wholesale
model, are threats to Sabre's traditional revenue flow.
239. Because GDS bypass is a threat to Sabre, and because Farelogix is a major player
in enabling GDS bypass, it is logical to conclude that part of Sabre's interest in acquiring
Farelogix is to mitigate the risk from GDS bypass. Notwithstanding CEO Menke's unequivocal
denial that there is "any connection" between GDS bypass and Sabre's "reason for buying
Farelogix" (Menke Tr. 744), other evidence - including internal Sabre documents -prove that
this is part of Sabre's motivation.
240. Chris Boyle, who led Sabre's evaluation of the proposed Farelogix acquisition,
sent a presentation to Menke identifying as part of the "value" of acquiring Farelogix that it
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would "[m]itigate risk from potential GDS bypass." (PX0l 1 at 3; PX012 at 7; see also Boyle Tr.
506-07) Menke then forwarded a version of this presentation containing the "mitigate risk"
language to the chairman of Sabre's board of directors. (Menke Tr. 741)
241. Boyle testified the "mitigate the risk of GDS bypass" bullet point was inserted at
the last minute into a July 2018 draft internal powerpoint deck, that it was done by two
subordinates during a hectic period, that the bullet is inconsistent with the rest of the document as
well as an earlier deal rationale document from February 2018, and that he deleted the bullet after
he noticed it because it did not reflect his views. (Boyle Tr. 506, 516-17, 544-46, 553-57; see
also DX086) The final presentation prepared for Sabre's board of directors to approve the
Farelogix transaction did not include "mitigating the risk of GDS bypass" as a rationale for the
deal. (DX145)
242. However, ordinary course documents indicate that, in fact, Boyle did participate in
the meeting where the slide was created and suggest he likely deleted the bullet in September
2018 after speaking with Sabre's antitrust counsel. (Boyle Tr. 513-16, 519-35; PX024; PX0J4;
PX492; PX493; PX494; PX495; PX439)
243. Menke testified that the principal reason Sabre is interested in acquiring Farelogix
is to own the FLX M merchandising product. (Menke Tr. 744-45 (explaining that Sabre's
primary focus was on Farelogix' s "merchandising capabilities to help our online customers sell
the products and services that they want"); see also Boyle Tr. 552-53 (Farelogix deal leader
testifying that interest in acquiring Farelogix, an idea Sabre had abandoned in 2017, was
"instigat[ ed]" by interest in "their merchandising engine"))
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244. FLX OC generates the majorityofFarelogix's revenue. (Davidson Tr. 379)
Approximately two-thirds ofFarelogix's employees work on Open Connect and NDC API, while
far fewer Farelogix employees (around 15) work on FLX M. (Davidson Tr. 379, 382-83)
245. Internal Sabre documents do show that Sabre is according substantial value to
Farelogix's FLX Mand the further value that could be created by integrating it into Sabre's
technology. (DX145 at-005 (November 10, 2018 presentation made to Sabre's board of
directors for approval of the Farelogix acquisition, indicating that transaction would enable
airlines to "integrate[] PSS-agnostic merchandising engine with PSS"); see also Boyle Tr. 552-53
(explaining that Sabre viewed FLX M "as a key building block, an ability to create an offer with
a flexible rules engine [that] we hadn't done ourselves"); Gilchrist Tr. 781-82 (acquiringFLX M
"will give [Sabre] inroads in [to] new customers that we can't currently do business [with] today
as far as merchandising is concerned" and "[f]or [Sabre's] existing PSS customers who have
struggled without merchandising capabilities [offering Farelogix's merchandising solution] will
give [Sabre] a much, much stronger level of capability''))
246. While the Court finds that integration ofFLX-M into Sabre's offerings will
promote innovation and enable Sabre to better compete against its GDS counterparts, this is only
one motivation for Sabre's desire to acquire Farelogix. Other motivations are dealing with an
entity Sabre views as a competitor and threat and transforming NDC technology from a risk to an
opportunity for innovation and integration, including by obtaining control over FLX OC, the
employees who work on it, and the revenues generated from it.
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247. As the Court has already found (see supra FF Part K), Sabre and Farelogix view
each other as competitors, both to supplyNDC APis and for a component of the traditional full
service GDS.
248. In a presentation created for a potential acquirer, Farelogix described Sabre and
Amadeus as its primary "Order Delivery'' competitors, both in their development ofNDC APis
and in "traditional GDS distribution until NDC is fully adopted." (PX072 at -219)
249. Similarly, Sabre strategy documents identify Farelogix as one of Sabre's "most
relevant threats" and as a competitor in next-generation distribution. (PX048 at -802; see also
PX005 at -927; PX197 at -938 (describing Farelogix as.a "non-GDS competitor[]" in
next-generation order management))
250. In a February 2, 2018 deal discussion presentation, Sabre's Boyle noted that
Farelogix's technology solutions would help Sabre "bring[] NDC-enabled distribution to scale in
the marketplace." (Boyle Tr. 555) (referencingDX086 at 4) Sabre's November 10, 2018
presentation seeking approval from its board of directors detailed how combining with Farelogix
would accelerate Sabre's "NDC-enabled strategy." (DX145 at 5) (describing several value
propositions of possible merger with Farelogix, including that Farelogix "has key building blocks
that complement our organic plans enabling at-scale NDC+," "NDC Offers integrated in the
GDS," "Immediate access to NDC API," "Ability to scale NDC volume quickly," "Adds NDC
platform to leading Sabre product offering") These benefits are not limited to acquisition of
Farelogix's FLX M product but also will be derived from Sabre's acquisition ofFLX OC.
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T. Sabre's Promises About Post-Merger Pricing And Availability
251. On August 9, 2019, Sabre CEO Menke sent letters to current Sabre and Farelogix
airline customers, making commitments concerning what Sabre would do following its
acquisition ofFarelogix. (Menke Tr. 720-22; DX225)
252. Specifically, Mr. Menke wrote that after the acquisition, Sabre will:
(a) Continue to offer and support Farelogix's NDC APis and Open Connect capabilities to any third parties and all outlets that wish to use them to connect to Sabre, other GDSs, other distribution partners, or directly to travel agents;
(b) Continue to offer Farelogix's NDC APis and Open Connect capabilities to airlines and other third parties for both GDS bypass and GDS pass-through;
(c) Continue to make Open Connect agnostic to any form of distribution of provider;
(d) Commit to make Farelogix's NDC APis and Open Connect available at industry competitive rates that are no greater than they are today;
(e) Provide at least the current level of support (or more) for the capabilities;
(f) Continue to invest in the development ofFarelogix's capabilities at levels no less than current levels; and
(g) Offer to extend any existing Sabre GDS contract or Farelogix contract on the same terms for a period of at least three years past the current termination date.
(DX225)
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253. A three-year extension ofFLX OC contracts would provide airlines that currently
use FLX OC time to find an alternative supplier before their next negotiation with Sabre or with
other GDS providers.
254. Notwithstanding that the Court does not believe Sabre's story about why it seeks
to acquire Farelogix (see supra FF Part S), the Court does believe that Menke intends to abide by
the commitments he has expressed to customers and the market. However, as the government
correctly notes, Sabre has not memorialized its offer in any legally binding agreement, and no
airline has accepted Sabre's offer. (Menke Tr. 730) Furthermore, CEOs - and even firm cultures
- can change.
U. Most, But Not All, Players In The Airline Travel Ecosystem Support The Proposed Transaction
255. Most of the players in the airline travel ecosystem- including especially travel
agencies and airlines - support the proposed transaction. Several of those who do not, American
Airlines and United Airlines, have obvious interests in seeing the deal die.
256. Kurt Ekert, CEO of CWT, testified that the proposed acquisition "will enable
Sabre to ... offer much better value to the airlines than they can today." (Ekert Tr. 1199) He
added that "if Sabre at scale ... is able to make NDC a reality, well, that means we don't have to
go and make fundamental changes to how we operate our business." (Ekert Tr. 1201)
257. Werner Kunz-Cho, CEO ofFareportal, stated, "Sabre with a Farelogix merger
will be able to embrace a wider array of content, particularly in the low cost carrier domain
which is very important to us." (Kunz-Cho Tr. 1316; see also id. 1290-91 (noting one benefit of
merger will be enhanced ability to meet growing traveler demand for ancillaries))
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258. BCD Travel noted in a letter to DOJ that the Sabre-Farelogix combination "will
benefit the travel industry as a whole - by accelerating the adoption of the [NDC] protocol - as
well as the travel agencies that use global distribution systems (GDSs) such as Sabre, and
companies and travelers we serve." (DX284 at I)
259. Rocky Wiggins, Chief Information Officer at Spirit Airlines, testified that the deal
"is a great step" because "it would accelerate Sabre's capability in the NDC area." (Wiggins Tr.
1658; see also id. 1661-62 (agreeing with proposition that combining with Farelogix "is another
example of Sabre['s] commitment to deliver the end to end NOC-enabled retailing, distribution
and fulfillment technology required to accelerate ... profitability and growth"))
260.
261. As far as the record shows, the entities opposing the proposed acquisition arc two
of the largest airlines in the United States, American and United Airlines."
262. Both American and United have previously attempted to acquire Farelogix.
Specifically, in 2015, United considered a joint venture with AA to acquire Farclogix and gain
"strategic influence over product direction" at Farelogix. (PX299; see also Radcliffe Tr. at 223)
Staiting in 2017, United began considering another offer to acquire Farclogix. (Radcliffe Tr.
224-25) That cffmt ended in 2018. (Radcliffe Tr. 225-26)
see also Adair Tr. 1720-21 (Farelogix is "an airline-centric entity" that "think[s] about how airlines want to solve the problems"))
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263.
264. AA's opposition to the transaction is in tension with its offer to Sabre to publicly
support the proposed merger if Sabre were lo agree lo grant significant concessions on
commercial terms ti (DX202; see also Garner Tr. 155-56, 158)
V. The Merger's Likely Impact On Pricing, Innovation, And Leverage
265. Based on the evidence, the Court predicts that the merger of Sabre and Farelogix
will not increase prices nor deter innovation, even though it may reduce one source of airlines'
leverage in negotiating with GDSs.
266. During negotiations leading to the Sabre-Farelogix transaction, some
consideration was given to whether acquiring Farelogix would enable Sabre to raise prices.
Sabre's and Farelogix's CEOs discussed whether the transaction could lead to a "possible uplift
on GDS transaction fees.'' (Boyle Tr. 496-97; see also PX227 at -130 ("[T]his is something we
discussed on the phone and you had a strong level of confidence surrounding the opportunity."))
Farelogix and its private equity owner, Sandler, believed Sabre would be able to increase Sabre's
booking fees post-merger. (Boyle Tr. 486-87, 492-93, 495; PX006 at -279; PX009 at -037) In
August 2018, Farelogix's CFO noted that, for Sabre, buying Farelogix could reduce the "price
pressure in [the] market." (PX187 at -960; see also Kruijssen Tr. 615-16) On the day the
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acquisition was announced, a Sabre senior vice president wrote: AA' s "FLX bill is going up big
time." (PX140 at -639; see also Gilchrist Tr. 751)
267. Even though the Court rejects Sabre's story about not perceiving GDS bypass as a
threat and about acquiring Farelogix principally for FLX M, the Court does find credible Sabre's
representations to the market that it intends to hold or even lower prices for FLX OC if it
succeeds in acquiring Farelogix. Doing so would be consistent with the internal financial
modeling Sabre used in deciding to pursue the transaction.
268. As part of Sabre's due diligence, Chris Boyle created three sets of projections to
model the value of a potential acquisition: the Farelogix "Management Case," "Sabre Base
Case," and "Sabre Synergy Case" models. (PX015 at 59; see also Boyle Tr. 538-40) Sabre's
Board relied on Boyle's projections to approve the deal. (Menke Tr. 717-18) The FLX OC
projections in the "Sabre Synergy Case" mirror those in the "Sabre Base Case" and both models
project FLX OC prices decrease over time. (Boyle Tr. 567-70) In all three cases, the projected
revenue per ticket was lower than current FLX OC prices. (Boyle Tr. 569)
269.
270.
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271. The record is not devoid of contrary evidence. In January 2019, after a particular
airline asked for no change to its current Open Connect terms with Farelogix, Sabre quoted that
airline a price nearly.times higher than Farelogix's pricing. (Compare PX393 at-079;
PX392 at-026-27; Wilding Tr. 828-30 -segment) with Davidson Tr. 413-14; PX087 at
-734; PX0I I at 6 )
272. Still, on the whole, the Court is persuaded that the most likely impact on pricing is
that prices will remain the same or be reduced following the transaction.
273. Bringing Farclogix's technology in-house will foster Sabre's integration ofNDC
into its ODS, allowing it to respond more effectively to market demand.
274. Since at least 2017, Sabre's ODS business has been "under urgent pressure from
key airline carriers" - including - "to
deliver NOC capabilities in the near-term." (PX24 I at -318; see also Menke Tr. 685)
275. In 2017, AA began paying a S2 per booking inceJ1tive to travel agencies for any
bookings made using NOC technology. (PX072 at -300) Farclogix's CEO, Davidson, told his
board that AA 's NOC incentive program would put pressure on ODSs to speed up their GOS
passthrough implementation efforts. (Davidson Tr. 374-75; PX097 at -235) Likewise, Sabre
viewed as a "commercial action to force ODSs to incorporate NOC
connectivity." (PX241 at-318)
276. Faced with this pressure, in August 2017, Sabre laid out a strategy to catch up to
and surpass Farelogix's next-generation offer and order management capabilities by 2020.
(Menke Tr. 682-83; PX197 at -937 to -938; PX002 at -914 (Sabre recognizing an "opportunity
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... to leapfrog" Farelogix's NDC API)) Sabre recognized that ifit did not invest in
next-generation distribution technology, there would be a "tipping point" at which large airlines'
efforts to bypass the GDSs could lead to a steep fall in Sabre's GDS booking volume. (Boyle Tr.
504-06; PX005 at -046, -048-49 (listing FLX OC customers Lufthansa, AA, Qantas, and United
as carriers with "GDS bypass motivation"))
277. Acquiring Farelogix, and integrating its FLX OC NDC API into its GDS, will
allow Sabre to use new technology to deliver services airlines and agencies are demanding in a
more efficient manner. (See, e.g., Kunz-Cho Tr. 1307) (Fareportal CEO testifying that "this
merger will likely help innovation and allow Sabre to provide better content in ways that airlines
wish to see that content displayed")
278. Additionally, Farelogix's Tim Reiz, the inventor of the NDC API and the only
technologist to testify at trial, has considered developing a new type of PSS, but could not do so
due to Farelogix's limited resources. (Reiz Tr. 1371-73) Reiz is excited by the prospect of
joining Sabre and the opportunity, potentially, to develop a next generation PSS and artificial
intelligence technologies. (Reiz Tr. 1346)
279. At least some individuals within Sabre believe that acquiring Farelogix will help
Sabre gain leverage over airlines in the next round of negotiations. One Sabre senior vice
president predicted that AA 's Gamer would "hate" the Farelogix deal because "it entrenches us
more," vividly describing an independent Farelogix as American's "Trojan horse to f--- us."
(Gilchrist Tr. 750-51; PX140 at -639)
280. In 2017, United's director of distribution advised United's leadership that
partnering with Farelogix for NDC distribution would "improve[] United's position" in
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upcoming contract negotiations with Sabre, Amadeus, and Travelport. (PX300 at -253; see also
Radcliffe Tr. 187) He added that, even in the most recent GDS negotiations, "[t]he existence of
the direct connect alternative powered by Farelogix gave me the ability to command a lower
price from the GDSs" and otherwise obtain "better terms." (Radcliffe Tr. 189; see also id. at
181-82 (United has "certain freedoms in the [GDS] agreement that are made possible because of
the existence of a bypass opportunity"))
281. United's director of distribution wrote to colleagues that "[i]fa GDS owns
Farelogix, they may ... remove a major threat that is out there in the industry that helps apply
pressure to GDSs when we negotiate. Without that alternative in the market, we lose leverage."
(PX299 at -770; see also Radcliffe Tr. 184-86) He described the acquisition as the "stuff of
nightmares" and "the worst case scenario coming true." (PX301 at -261; see also Radcliffe Tr.
231-34)
282. Similarly, Delta's managing director of distribution strategy testified that having
Farelogix as a GDS alternative improved Delta's bargaining position with the GDSs. (Lob! Tr.
1152-54)
283. It follows that the loss ofan independent Farelogix will somewhat reduce airlines'
leverage in the next round of negotiations with GDSs.
LEGAL STANDARDS
Section 7 of the Clayton Act prohibits any merger "in any line of commerce or in any,
activity affecting commerce in any section of the country" whose "effect[s] ... may be
substantially to lessen competition, or to tend to create a monopoly." 15 U.S.C. § 18. To prevail
on a claim under Section 7, the government must show a "reasonable probability that the merger
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will substantially lessen competition." Brown Shoe Co. v. United States, 370 U.S. 294, 325
(1962). While the government need not prove anticompetitive effects "with 'certainty,'" FTC v.
H.J. Heinz Co., 246 F.3d 708, 719 (D.C. Cir. 2001), it is "not enough" to show "[t]he mere
possibility of the prohibited restraint," FTC v. Consol. Foods Corp., 380 U.S. 592, 598 (1965)
(internal quotation marks omitted).
Courts considering a Section 7 merger challenge follow a burden-shifting framework.
First, the Court determines whether the government has established a prima facie case that the
proposed merger is anticompetitive by (I) identifying the proper relevant market and (2) showing
that the effects of the merger are likely to be anticompetitive. See FTC v. Penn State Hershey
Med. Ctr., 838 F.3d 327, 337-38 (3d Cir. 2016). If the government succeeds at this first step, the
Court next determines whether the defendants have rebutted the government's prima facie case.
See id. at 337. Finally, if defendants do successfully rebut the government's prima facie ~ase,
"the burden of production_ shifts back to the [g]overnment and merges with the ultimate burden
of persuasion, which is incumbent on the [g]overnment at all times." Id. Ultimately, the
government's burden is to prove, by a preponderance of the evidence, a reasonable probability
that the merger it seeks to enjoin will substantially lessen competition. See United States v.
Anthem, Inc., 236 F. Supp. 3d 171, 192 (D.D.C. 2017), aff'd, 855 F.3d 345 (D.C. Cir. 2017).
"The relevant market is defined as the area of effective competition." Ohio v. American
Express Co., 138 S. Ct. 2274, 2285 (2018) (internal quotation marks omitted) ("Amex"). It
consists of two components: a "product market" and a "geographic market." Brown Shoe, 370
U.S. at 324. A properly-identified relevant market "must correspond to the commercial realities
of the industry." Amex, 138 S. Ct. at 2285 (internal quotation marks omitted).
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"[D]etermination of the relevant market is a necessary predicate to a finding ofa violation
of the Clayton Act." Brown Shoe, 370 U.S. at 324. Because "[p]laintiffs have the burden of
defining the relevant market," the failure to properly define either a product or geographic market
is fatal to plaintiffs' case. Queen City Pizza, Inc. v. Domino's Pizza, Inc., 124 F.3d 430, 436-42
(3d Cir. 1997); see also FTC v. Tenet Health Care Corp., 186 F.3d I 045, 1053 (8th Cir. 1999).
DISCUSSION
I. DOJ Failed To Establish A Prima Facie Case
Based on the Court's findings of fact, set out above, and as further explained below, the
Court concludes that DOJ failed to establish a prima facie case that the merger of Sabre and
Farelogix will violate Section 7 of the Clayton Act. Specifically, DOJ has not identified a proper
relevant market. As a matter of antitrust law, Sabre, a two-sided transaction platform, only
competes with other two-sided platforms, but Farelogix only operates on the airline side of
Sabre's platform. Even if that were not the law, DOJ's market analysis fails because it does not
relate to the relevant product market or the relevant geographic market. In the alternative, even if
the Court were to assume that DOJ has identified a relevant product market, and were to assume
that the record at least supports a prima facie case that the effects of the merger are likely to be
anticompetitive, the Court further concludes that Defendants have rebutted the government's
prima facie case. After making credibility determinations, drawing the reasonable inferences the
Court deems most warranted, and weighing the evidence, the Court concludes that the
government has failed to prove by a preponderance of the evidence that the Sabre-Farelogix
transaction is reasonably probable to substantially lessen competition.
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A. As A Matter of Antitrust Law, Sabre And Farelogix Do Not Compete In A Relevant Market
The first dispositive flaw in the government's case is that, as a matter of antitrust law,
Sabre, which is a two-sided platform facilitating transactions between airlines and travel
agencies, does not compete with Farelogix, which indisputably only interacts with airlines and is
not a two-sided platform. Due to the combination of the Supreme Court's 2018 Amex decision,
holding that "[o ]nly other two-sided platforms can compete with a two-sided platform for
transactions," 138 S. Ct. at 2287, and the Second Circuit's 2019 finding that the Sabre GDS is a
two-sided transaction platform, Sabre and Farelogix do not compete in a relevant market.
In Amex, the United States and several states alleged that American Express violated
Section I of the Sherman Act by requiring merchants to agree to "anti steering" contract
provisions that prohibited merchants from discouraging the use of American Express cards. Id.
at 2283. The Court first evaluated the relevant market and concluded that "the credit-card market
is one market, not two." Id. at 2283, 2285-87. It noted that credit-card networks like American
Express were what economists call "two-sided platforms:" entities that "offer □ different products
or services to two different groups who both depend on the platform to intermediate between
them." Id. at 2280, 2286. According to the Court, these platforms "cannot raise prices on one
side without risking a feedback loop of declining demand;" thus, the Court held, "courts must
include both sides of the platform" when defining a relevant market for purposes of antitrust
analysis. Id. at 2285.
The Court emphasized that "it is not always necessary to consider both sides of a
two-sided platform," such as when "the impacts of indirect network effects and relative pricing in
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that market are minor." Id. at 2286. However, the Court continued, it is always necessary to
consider both sides of"two-sided transaction platforms" that "facilitate a single, simultaneous
transaction between participants" and "cannot make a sale unless both sides of the platform
simultaneously agree to use their services." Id. at 2286-87. These platforms, according to the
Court, "suppl[y] only one product - transactions." Id. at 2286. Because these transactions
necessarily involve both sides of the market, "[o ]nly other two-sided platforms can compete with
a two-sided platform for transactions." Id. at 2287. In other words, for two-sided transaction
platforms, "competition cannot be accurately assessed by looking at only one side ... in
isolation." Id.
DOJ argues that Amex does not govern here, but its arguments are unavailing. At trial
DOJ suggested that Amex may be limited just to the credit card industry, but DOJ points to
nothing in Amex to support such a conclusion. (See Tr. 1834-35) DOJ also observes that the
record in this case, including from Defendants' expert Dr. Murphy, shows that "GDSs can face
competition from one-sided competitors." (D.I. 233 at 13) (citing Murphy Tr. 1521-22) While
the government has accurately characterized the record, the facts presented in the instant case
cannot change the binding precedential law issued by the Supreme Court.
DOJ maintains that Sabre and Farelogix are competitors because "a firm can compete in
more than one market [a ]nd the booking services portion of the Sabre GDS competes in a
one-sided booking service market." (Tr. 1831) However, Amex establishes that two-sided
transaction platforms such as the Sabre GDS supply "only one product:" the transactions that link
both sides of the market. Amex, 138 S. Ct. at 2286. Because Farelogix indisputably does not
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supply this product - it offers services to airlines, not to travel agencies - it does not compete
with Sabre.
While relatively few courts have had an opportunity to apply Amex, the Second Circuit
has, in a different case that happened to be all about Sabre's GDS. In US Airways v. Sabre
Holdings Corp., 938 F.3d 43, 48-49 (2d Cir. 2019) ("US Airways"), US Airways alleged that
Sabre's restrictive contract provisions and "monopoliz[ation of] the distribution of system
services to Sabre subscribers" violated Sections I and 2 of the Sherman Act, respectively. A jury
found that the relevant market was one-sided - and also that, even if the market were two-sided,
US Airways had proven competitive harm - and returned a verdict for US Airways. See id. at 53.
On appeal, the Second Circuit vacated the jury verdict, determining it was based on the
jury's "erroneous" conclusion that "the relevant market was one-sided." Id. at 57-58. Applying
Amex, the Second Circuit held that the Sabre GDS is a two-sided transaction platform because it
"offer[s] different services to different groups of customers - to airlines, access to travel agents;
to travel agents, flight and pricing information - and [it] connect[s] travel agents to airlines in
simultaneous transactions." Id. at 58. Thus, according to the Second Circuit in US Airways, "the
relevant market for such a platform must as a matter oflaw include both sides." Id.
DOJ is correct that the Second Circuit's US Airways decision was directed to a different
legal question, was based on review of a different factual record than the one created here, and is,
of course, not binding precedent in the Third Circuit. 14 However, the Court agrees with
Defendants that, for purposes of understanding Amex, there is no meaningful distinction between
14 As best as the Court can tell, the Third Circuit has not yet had occasion to consider Amex.
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Section I Sherman Act claims and a Section 7 Clayton Act merger challenge. (See D.I. 235 at
11-12) 15 This Court finds the Second Circuit's application of Amex to the very same Sabre GDS
platform this Court is required to consider highly persuasive authority and chooses to follow it..
Moreover, DOJ agrees that the Sabre GDS operates in a two-sided market. (Tr. 1831, 1836; see
also D.I. 233 at 15 (acknowledging that at least Sabre's aggregation function "is properly
classified as a two-sided service"))
From these conclusions it necessarily follows that DOJ cannot prevail on its claim as a
matter of law. "Only other two-sided platforms can compete with a two-sided platform for
transactions," Amex, 138 S. Ct. at 2287, and Farelogix is not a two-sided platform, as even DOJ
concedes (see Tr. 1836). Even if "it is not always necessary to consider both sides of a two-sided
transaction platform," it is necessary to do so where, as here, both sides of Sabre's GDS platform
"facilitate a single, simultaneous transaction between participants." Id. at 2286-87. Airlines on
one side of Sabre's GDS cannot make a sale to travel agencies on the other side of the GDS
"unless both sides of the platform simultaneously agree to use" Sabre's GDS services. Id. at
2286. This is a requirement in order for Sabre's GDS to provide its product: "transactions." Id.
Even if all of this were not the case, and if it were possible as a matter of law for
Farelogix on one side of the two-sided GDS platform to be found to compete in a relevant
market, the evidence presented by DOJ does not adequately account for the fact that Farelogix is
a one-sided player and Sabre is a two-sided transaction platform. That is, DOJ has failed to
15 See also United States v. Grinnell Corp., 86 S. Ct. 1698, 1705 (1966) ("We see no reason to differentiate between 'line' of commerce in the context of the Clayton Act and 'part' of commerce for purposes of the Sherman Act."); Hornsby Oil Co. v. Champion Spark Plug Co., 714 F.2d 1384, 1393 n.9 (5th Cir. 1983); Kellam Energy, Inc. v. Duncan, 616 F. Supp. 215,218 n.3 (D. Del. 1985).
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produce evidence that the anticompetitive impact of the merger on the airline side of the GDS
platform would be so substantial that it would sufficiently reverberate throughout the Sabre GDS
to such an extent as to make the two-sided GDS platform market, overall, less competitive. DOJ
did not even try to meet this burden. Instead, DOJ (and its expert, Dr. Nevo) "look[ed] at only
one side" of the Sabre GDS "in isolation," which "cannot" result in an "accurate □ assess[ment]"
of competitive effects. Amex, 138 S. Ct. at 2287. Thus, again, given Amex and US Airways, DOJ
cannot, as a matter oflaw, make out a prime facie case of a Section 7 Clayton Act violation.
Finally, the government warns that a conclusion that, as a matter oflaw, Sabre and
Farelogix do not compete for purposes of antitrust law would give "any GDS ... carte blanche to
buy any one-sided competitor, free from scrutiny under Section 7." (D.I. 233 at 13) The Court is
not persuaded ( although, even if it were, the Court would still be compelled to follow the
Supreme Court's decision inAmex). Rather, Amex provides that if the government seeks to stop
a GDS from buying a "one-sided competitor," it must show that this purchase will harm
competition on both sides of the two-sided market- i.e., the market for travel services to airlines
and the market for travel services to travel agencies. Here, however, the government only
attempted to demonstrate harm to the airlines side of the two-sided market. It has, thus, failed to
meet its burden.
Notwithstanding this dispositive ruling, the Court will proceed and, in the remainder of
this Opinion, assess the government's attempt to meet its burden on the assumption, in the
alternative, that Farelogix and Sabre could be found to compete in a relevant market, even though
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they are not both two-sided platforms. 16 As explained below, the Court finds that DOJ has failed
even when given the benefit of that assumption.
B. As A Factual Matter, DOJ Failed To Identify A Relevant Product Market
"The outer boundaries of a product market are determined by the reasonable
interchangeability of use or the cross-elasticity of demand between the product itself and
substitutes for it." Brown Shoe, 370 U.S. at 325. Thus, products comprising a relevant market
"need not be identical, only reasonable substitutes." United States v. Energy Sols., Inc., 265 F.
Supp. 3d 415,436 (D. Del. 2017). To determine the reasonable interchangeability of products,
courts consider "price, use, and qualities." Queen City Pizza, 124 F.3d at 437.
DOJ argues that the relevant product market consists of "booking services" sold through
online travel agencies ("OTA") and brick-and-mortar traditional travel agencies ("TTA"). (D.I.
233 at 9) In the government's view, "[t]hese markets encompass the nexus of competition that
exists between Sabre and Farelogix and are the appropriate focus for analyzing the competitive
effects of this merger." (Id.) According to DOJ's economics expert, Dr. Nevo, "booking
services" are a "component of what we saw in the GOS bundle ... of getting the offer from, after
it was created using the airline data and getting it either through the travel agency or through the
16 The Court does so for multiple reasons, including the present lack of guidance from the Third Circuit on applying Amex, the possibility of appellate review in this case, the expedited nature of this litigation, and the enormous resources the parties and the Court have devoted to this case. Additionally, as is clear from the findings of fact, the Court has found as a matter of real-world economic reality that Sabre and Farelogix do compete to a certain extent, so resting a decision in this case entirely on a determination oflaw that Sabre and Farelogix cannot compete in a relevant market is not a comfortable result. Further, the US Airways decision was issued after the government filed this case, so it also does not seem right to summarily terminate DOJ' s case based on a non-binding subsequent decision from an appellate court in a case in which the government was not even involved.
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aggregator that then gets it to the travel agency." (Nevo Tr. 899) The Court concludes that DOJ
failed to identify a relevant product market.
DOJ's product market is flawed for several reasons. Foremost among them is that DOJ
selectively (without persuasive explanation) dissects Sabre's overall GDS services into what
DOJ refers to as "booking services." In doing so, DOJ improperly excludes the services Sabre's
GDS provides to travel agencies, inconsistent with Amex, as already discussed above. But even
as a factual matter, DOJ' s proposed "booking services" product market does not accurately
correspond to what actually is transacted in a market relevant to the proposed transaction.
As Defendants aptly put it: "DOJ contends that a single technical functionality of Sabre's
unitary GDS transaction platform, which is sold in a two-sided market, can be extracted from the
GDS and placed in competition against a slice ofFLX OC, which is sold in a different, one-sided
market." (D.I. 235 at 12) "No party can expect to gerrymander its way to an antitrust victory
without due regard for market realities." It's My Party, Inc. v. Live Nation, Inc., 811 F.3d 676,
683 (4th Cir. 2016).
DOJ urges the Court not to "[f]ocus[] on the breadth of Sabre's entire bundle ofGDS
products" but instead to evaluate the one "submarket" of "booking services," which DOJ says is
a "one-sided product." (D.I. 233 at 13-15) However, DOJ has not proven that the Sabre GDS's
"booking services" is a "well-defined submarket [that] constitute[s] a relevant product market."
Tunis Bros. Co. v. Ford Motor Co., Inc., 952 F.2d 715, 723 (3d Cir. 1991). DOJ failed to show
that the Sabre GDS "booking services" is a distinct product that generates separate demand.
Thus, DOJ's proposed product market is at odds with the "commercial realities of the industry."
Amex, 138 S. Ct. at 2285 (internal quotation marks omitted).
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Both sides introduced evidence that the Sabre GDS platform performs several different
functions, including aggregating and normalizing content, automating rules set by corporate
travel policies, and creating offers for travel agencies. (See, e.g., FF 34-36) The Court agrees
with Defendants that the correct interpretation of the record is that the subset of Sabre services
DOJ labels "booking services" are not a separate product but, instead, have "no independent
economic significance." (D.I. 235 at 13)
Dr. Nevo's testimony failed to persuade the Court that there is separate demand for
Sabre's "booking services." Dr. Nevo acknowledged that Sabre's "booking services" are not
sold as a separate product in the market, but are only "sold as part of a bundle," so he himself
"separate[d] them" for his analysis. (Nevo Tr. 985-86) Besides seeming to be an arbitrary
exercise, Dr. Nevo's approach is unpersuasive also because he was unable to identify basic
features of his purported product. For instance, Dr. N evo could not identify a price of the Sabre
GDS 's "booking services" functionality because, as he testified, "Sabre has not offered it in the
U.S. I believe there is no price." (Nevo Tr. 987) Dr. Nevo further testified !bat he "did not
quantify what [the] value is" of the Sabre GDS "booking services," as !bis "was not part ofmy
analysis." (Id.) Fundamentally, Dr. Nevo gave the Court no solid basis to conclude that
"booking services" is a product customers are demanding from Sabre. 17
11 · An analogy can be made to tying cases, in which a plaintiff must prove "an agreement by a party to sell one product [or service] but only on the condition that the buyer also purchases a different (or tied) product [or service]." Avaya, Inc., RP v. Telecom Labs, Inc., 838 F. 3d 354, 394 (3d Cir. 2016). In these cases, "the answer to the question whether one or two products are involved turns not on the functional relation between tbem, but rather on the character of the demand for the two items." Jefferson Parish Hosp. Dist. No. 2 v. Hyde, 466 U.S. 2, 19 (1984), partially abrogated on other grounds by Illinois Tool Works, Inc. v. Independent Ink, Inc., 54 7 U.S. 28 (2006). Thus, "to identify a distinct product market" for a service !bat is included in a larger "package" of services, a plaintiff must show "sufficient demand for the purchase of [!bat]
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As part of its effort to show that Sabre offers "booking services," DOJ points to Sabre's
"new NDC API" that it has tried to sell to two airlines (D.1. 233 at 15), as well as Dr. Nevo's
testimony that "[i]n kind of the early 2000s, there was a case where the Brazilian Airline asked
Sabre to help it in creating a kind of a direct connect product" (Nevo Tr. 937; see also D.I. 233 at
15). Even this evidence, however, fails to show that the Sabre GDS platform includes a distinct
"booking services" component that generates separate demand; at best, it shows that Sabre has
tried to market an entirely different product that provides booking services. 18
Accordingly, DOJ' s proposed product market - which assumes a Sabre "booking
services" product exists ( or at minimum can be meaningfully and non-arbitrarily separated out
from Sabre's actual GDS functionality) and competes with Farelogix's FLX OC - fails to
"correspond to the commercial realities of the industry." Amex, 138 S. Ct. at 2285 (internal
quotation marks omitted). DOJ failed to show that a portion of Sabre's GDS and Farelogix's
FLX OC are reasonable substitutes for one another.
There are other flaws in DOJ' s efforts to identify a relevant product market. One is that
the OTA booking services market improperly excludes sales made by airlines in the direct
service[] separate from [the package]." Id (emphasis added); see also Avaya, 838 F.3d at 397; Collins v. Associated Pathologists, Ltd., 844 F.2d 473, 477-78 (7th Cir. 1988) (holding that because "no separate demand exists for pathological services that is sufficient to create a separate market [from hospital services]," pathological and hospital services "combine in the form of one product, not two tied products").
18 Likewise, while DOJ attempts to show "distinct demand for booking services and aggregation services" by suggesting that Farelogix and Travelfusion offer these services on a standalone basis (see D.I. 241 at 3), this evidence does not demonstrate that Sabre offers these products on a standalone basis; nor does it establish that Sabre participates in these product "submarkets."
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channel on their websites, at kiosks, and through call centers. That is, DOJ wrongly excludes
airline.com from the OT A market.
Courts can determine the "boundaries" of a product market by "examining ... practical
indicia" such as "industry or public recognition of the submarket as a separate economic entity,
the product's peculiar characteristics and uses, unique production facilities, distinct customers,
distinct prices, sensitivity to price changes, and specialized vendors." Brown Shoe, 370 U.S. at
325. Hence, courts evaluating whether different products are in the same product market often
examine real-world market conditions, like whether customers "switch back and forth between
[the] products," or if firms "compete against each other" to offer these products. Energy Sols.,
265 F. Supp. 3d at 437-38.
Substantial evidence supports the Court's conclusion that airline.com is reasonably
interchangeable with the travel services the Sabre GDS offers through OTAs. Airline.com and
OTA both target leisure travelers. (See, e.g., Gamer Tr. 101, 123-25; Radcliffe Tr. 172;
Kunz-Cho Tr. 1282-83) End-user travelers switch back and forth between OTAs - like Expedia
and Price line - and airlines' own websites. (See, e.g., FF 46, 211) Defendants' expert, Dr.
Murphy, persuasively explained how airline.com is the "closest alternative consumers can see" to
OTAs. (Murphy Tr. 1553) He added that airline.com is the "most important short-term
constraint" on GDS fees, because airline.com is only "a mouse click away'' from OTAs.
(Murphy Tr. 1433-34) Even Dr. Nevo testified that he "believe[s] that there is some competitive
pressure [to GDSs] from airline.com" (although he could not say whether airline.com exerts
more or less competitive pressure on Sabre's GDS than FLX OC does). (Nevo Tr. 1009-10)
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Further, airlines view OTAs as competitors with airline.com and believe they can steer at
least a substantial portion of OTA sales to their own direct sales channels. (See Murphy Tr.
1438-49; Lob! Tr. 1165 (Delta Director of Distribution testifying Delta is "hoping that customers
will choose" Delta's direct channels); DX287) Airlines can switch from offering at least some of
their leisure traveler tickets from OTAs to airline.com.
DOJ insists that Defendants are wrong, and that airline.com is properly excluded from the
OTA market, because Dr. Murphy did not use the small but significant and non-transitory
increase in price ("SSNIP") test to evaluate whether airline.com should be included in the
relevant product market. (D.I. 233 at 17-18) As an initial matter, the burden is on the
government to show that airline.com is not part of the relevant OTA market, and it has failed to
meet that burden. fu any case, while the SSNIP test is a "common method" that courts can use to
define the relevant market, see Penn State Hershey, 838 F.3d at 338, it is not the only one. Here,
the Court is evaluating economic "practical indicia" to assess whether products are "reasonably
interchangeable," which is another permissible analysis. Brown Shoe, 370 U.S. at 325; see also
Energy Sols., 265 F. Supp. 3d at 437-38. Doing so, the Court concludes that airline.com and
OTAs are reasonably interchangeable.
DOJ also tries to justify excluding airline.com from the OTA booking services market on
the grounds that airlines cannot "replace enough of their OTA bookings with airline.com to make
forgoing OTA distribution economically feasible." (D.I. 233 at 18) But the test for a relevant
product market is whether the "commodities [are] reasonably interchangeable by consumers for
the same purposes" - not whether it is feasible to convert all users to only one of those
commodities. United States v. E.I. du Pont de Nemours & Co., 351 U.S. 377,395 (1956); see
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also Tunis Bros., 952 F.2d at 722; FTC v. Arch Coal, Inc., 329 F. Supp. 2d 109, 122 (D.D.C.
2004) ("In determining interchangeability, therefore, the Court must consider the degree to which
buyers treat the products as interchangeable, but need not find that all buyers will substitute one
commodity for another."). 19
For at least these reasons, DOJ has failed to identify a relevant product market.20
C. DOJ Failed To Identify A Relevant Geographic Market
The relevant geographic market is comprised of the area where customers look to buy a
seller's products or services. See Tunis Bros., 952 F.2d at 726 ("[T]he geographic market is not
comprised of the region in which the seller attempts to sell its product, but rather is comprised of
the area where his customers would look to buy such a product."). Here, the evidence shows the
customers of the purported "booking services" are airlines. (See, e.g., FF 70-71, 221) Therefore,
the relevant geographic market must be based on where airlines look to purchase these services.
(See Neva Tr. 906, 1016)
19 It is not as clear whether airline.com must be included in the "TTA booking services" market. TTAs primarily serve business travelers and offer specific support services that these travelers request, which are not available from airline.com. (Radcliffe Tr. 172-73, 335; Ekert Tr. 1184) There is also a lack of evidence that airlines view TT As as an alternative to airline.com or that airline.com exerts competitive pressure on TT As. It may be, then, that DOJ' s TTA market analysis is somewhat less flawed than its OTA market analysis.
20 The Court agrees with Defendants that, to the extent DOJ is now inviting the Court to "unilaterally change the defective market allegations if necessary to save its case," it would be wrong for the Court to do so under the circumstances here, which include that both parties (and the Court) have already devoted enormous resources to the case the government chose to bring. (D.l. 235 at 2; see also id. at 18-20; D.l. 242 at 2 n.3; see generally D.I. 233 at 30 n.6 (DOJ: "The Court is not limited to considering the markets that the Government alleged; if the Court finds harm in any relevant market based on the evidence presented, the Court may find a Section 7 violation."))
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DOJ relies on Dr. N evo' s analysis that the relevant geographic market is "U.S. point of
sale," that is, for TTAs those travel agencies located in the U.S. and for OTAs those travel
agencies having an IP address in the U.S. (See Nevo Tr. 836,853,897; FF 217-18) DOJ reasons
that airlines looking to sell tickets in the U.S. will only use travel agencies operating in the U.S.
because U.S. travelers will not use foreign travel agencies. (D.I. 233 at 19-21; D.I. 241 at 6-7)
The Court disagrees with the government. Instead, the Court agrees with Defendants that
DOJ's geographic market is a "contortion," wrongly "focus[ing] not on FLX OC's actual
customers in the upstream market (i.e., the airlines), but rather those customers' customers in the
downstream market (i.e., the travel agencies or travelers)." (D.I. 242 at 3) The airlines' demand
for travel agency services is not a useful starting point for the geographic market analysis because
airlines that use "booking services" (assuming, for the sake of argument, this is an accurate and
meaningful description of a relevant product) need not - and frequently do not - sell their tickets
through travel agencies. Indeed, airlines that use "booking services" such as FLX OC can (and
do) distribute their tickets through several means other than travel agencies, such as their own
websites or mobile apps, or through non-GDS aggregators. (See, e.g., PX081 at -047; Carter Tr.
283-84)
Moreover, the evidence shows that airlines do not look only within the United States to
purchase "booking services." As Dr. Nevo testified, the vast majority ofFarelogix's customers,
13 out of 15, are airlines located outside the United States. (Nevo Tr. 1018) Farelogix also
competes with foreign competitors for bids. (See, e.g., FF 145-46, 159-63) Likewise, when
Sabre marketed a standalone direct connect product - what DOJ labels a Sabre "booking
services" product - Sabre tried selling it to airlines located outside the United States. (Gilchrist
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Tr. 761; PX316 at -534; Nevo Tr. 937; see also D.I. 233 at 15) Thus, DOJ's proposed
U.S.-based geographic market is at odds with commercial realities. Additionally, there is no
evidence that the transaction fee for FLX OC varies by the location of the agency that purchase a
ticket. (See FF 222)
For at least these reasons, DOJ has failed to identify a relevant geographic market. See
Dicar, Inc. v. Stafford Corrugated Prods, Inc., 2010 WL 988548, at *12 (D.N.J. Mar 12, 2010)
("Where, as here, there is no indication that a consumer would be unable to purchase a product
abroad, the Court will not arbitrarily limit the geographical market to the U.S."); E & E Co., Ltd.
v. Kam Hing Enters., Inc., 2008 WL 3916256 at *8 (N.D. Cal. August 25, 2008) (finding
plaintiff did not adequately allege relevant market when it "fail[ed] to indicate why similar bed
coverings originating from other countries would not be reasonably interchangeable by
consumers for the same purposes") (internal quotation marks omitted). This failing (like others
already described by the Court) is dispositive.
II. Even Assuming DOJ Made Out A Prima Facie Case, The Record Does Not Demonstrate A Reasonable Probability That The Merger Will Substantially Lessen Competition
A. DOJ Is Not Entitled To A Presumption Of Anticompetitive Harm
Because DOJ has not identified the relevant market where competition occurs - and has
offered evidence of likely harm only with respect to its flawed markets - it cannot prove the
second step of its prima facie case: that "the effect of the merger in [the relevant] market is likely
to be anticompetitive." Penn State Hershey, 838 F.3d at 337-38. However, even ifDOJ were
correct that the relevant market is "booking services" at the "U.S. point of sale," DOJ has still
failed to prove likely harm to competition in this market.
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At trial, DOJ presented Herfindahl-Hirschman Index ("HHI") measurements to show that
Sabre's acquisition ofFarelogix would harm competition in the relevant market. (D.I. 233 at
21-23) Even assuming that DOJ identified the correct market, this evidence was not persuasive.
HHI is a commonly-used measurement of market concentration. See Penn State Hershey,
838 F.3d at 346. As the Third Circuit has explained:
The HHI is calculated by summing the squares of the individual firms' market shares. In determining whether the HHI demonstrates a high market concentration, we consider both the post-merger HHI number and the increase in the HHI resulting from the merger. A post-merger market with a HHI above 2,500 is classified as "highly concentrated," and a merger that increases the HHI by more than 200 points is "presumed to be likely to enhance market power." The Government can establish a prima facie case simply by showing a high market concentration based on HHI numbers.
Id. at 346-47 (internal citations omitted).
DOJ offered HHI evidence for both of its proposed markets. To calculate HHI in the
"OTA booking services" and "TTA booking services" markets, Dr. Nevo relied on 2018 market
share data, Sabre's projections for Farelogix's growth, and Farelogix's own projections. (Nevo
Tr. 916-21) Dr. Nevo testified that in both the "OTA bookings services" and "TTA booking
services" markets, the post-merger HHI greatly exceeds the threshold for a highly concentrated
market (2,500) and the increase in HHI exceeds the level at which enhanced market power is
presumed (200). (Nevo Tr. 920-23)
But Dr. Neva's HHI cannot be relied on because it ignores industry realities. In
calculating market shares in the "OTA booking services" market, Dr. N evo excluded airline.com
- but Dr. N evo' s own testimony, and much other evidence besides, showed that airline.com
exerts competitive pressure on the Sabre GDS. (See, e.g., Nevo Tr. 1009-10; FF 206-16)
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Likewise, when calculating market shares in the "TTA booking services" market, Dr. Nevo
attributed sales generated by GDS passthrough to Farelogix rather than to the GDS - even though
the GDS controls the sale and the commercial relationship. (See Nevo Tr. 917-18; Murphy Tr.
1486; FF 229) When these errors are corrected, the HHiresults look much different. As Dr.
Murphy showed at trial, adding airline.com market shares to the "OTA booking services" market
and attributing GDS passthrough sales to the GDS in the "TTA booking services" market yields
post-merger HHI levels and increases that do not give rise to a presumption of harm to
competition. (See Murphy Tr. 1485-86; FF 228, 230) DOJ's HHI analysis, therefore, does not
satisfy DOJ's prima facie burden and does not entitle DOJ to a presumption of harm to
competition.
B. DOJ Did Not Prove A Reasonable Probability Of Anticompetitive Harm
Because DOJ does not enjoy a presumption of anticompetitive harm, had DOJ proven a
relevant product and geographic market, it would still be the government's burden to prove,
considering all of the evidence - including that produced by Defendants to rebut DOJ's prima
facie case - that the merger of Sabre and Farelogix is reasonably probable to substantially lessen
competition. Even if the Court were to reach this part of the analysis (which it does solely as an
alternative to the other deficiencies already identified in the government's case), the Court would
conclude that DOJ has failed to meet its burden. Some of the reasons for this conclusion are
discussed below.
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1. DOJ Failed To Prove That Barriers To Entry Prevent Adequate Competition To FLX OC
"Barriers to entry are factors, such as regulatory requirements, high capital costs, or
technological obstacles, that prevent new competition from entering a market in response to a
monopolist's supracompetitive prices." Broadcom Corp. v. Qualcomm Inc., 501 F.3d 297, 307
(3d Cir. 2007). While not a required element of a Section 7 \claim, evidence of barriers to entry
in the relevant market can "bolster[]" the government's case. FTC v. Univ. Health, Inc., 938
F.2d 1206, 1220 (11th Cir. 1991); see also FTC v. H.J. Heinz Co., 246 F.3d 708, 717 (D.C. Cir.
2001). In addition, defendants can rebut the government's prima facie case by showing that the
relevant market exhibits low barriers to entry. See Energy Sols., 265 F. Supp. 3d at 443.
DOJ identifies three barriers to entry in the relevant market: ( 1) the technological
challenge of building an "NDC booking services solution;" (2) the "need for a good reputation
and track record serving major airlines;" and (3) GDS contract provisions that discourage airlines
and travel agencies from switching to "new entrants." (D.I. 233 at 32) DOJ has failed to
persuade the Court that any one or a combination of these barriers significantly affects the
analysis here.
The record does not establish that building an adequate "NDC booking services solution"
is particularly difficult. As several witnesses testified, the schema for developing a marketable
NDC API product is publicly available, which has allowed numerous companies to begin
offering NDC API services. (Davidson Tr. 433, 439; Neva Tr. I 038-39) For example, Farelogix
Chief Technology Officer Tim Reiz testified that programmers can easily compete with
Farelogix for NDC API services "[b ]ecause they have web services that they can connect to the
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airline syst~ms." (Reiz Tr. 1342-43) Marketplace evidence supports these witnesses. Datalex
and Amadeus have successfully built and marketed NDC AP! services for several airlines. (FF
160-61) Likewise, Delta, British Airways, and Air France have built and supplied NDC AP Is for
themselves. (Carter Tr. 271; Davidson Tr. 446-47; Adair Tr. 1732; FF 151) While executives
from American Airlines and United Airways believe only Farelogix can provide adequate NDC
AP! services (Gamer Tr. 121; Radcliffe Tr. 229-30), the totality of the evidence persuades the
Court that these are personal (or company) preferences, not market realities.
Farelogix' s vigorous competition with rival NDC AP! providers further undermines
DOJ' s remaining arguments. Farelogix has competed for bids to supply NDC AP! services with
at least eight other companies, losing bids to
(Cai1er Tr. 270-71) While, in the overall context, Farelogix has competed well against other
NOC API suppliers (see FF 164-70), and has some unique advantages (see FF 140-50), these
other suppliers have also enjoyed success, demonstrating that new entrants can develop a "good
reputation and track record" despite Farelogix's established position in the market. The large
number of suppliers who have won bids further suggests that GOS contract provisions have not
shut out new NOC AP! providers.
At trial, and again in the post-trial briefing, the parties devoted a great deal of attention to
what was marked as Davidson Demonstrative I, which listed NOC AP! projects Farelogix bid on
in recent years, purporting to depict the results of its efforts. In the Court's view, DOJ has the
more persuasive interpretation of this demonstrative. It shows - consistent with the facts
supported by the record - that Farelogix has fared just fine in recent years.
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Furthermore, Farelogix
currently provides its services to two of the largest U.S. airlines as well as the largest airlines in
Australia and Mexico. (See Davidson Demonstrative I; Davidson Tr. 469; FF 166) Farelogix is
currently working on 26 GDS integration installations, far more than any other NDC API
provider (as far as the record reveals). The Court is not persuaded by Defendants' puzzling
attempts at trial to portray Farelogix as a failure.
Notwithstanding all this, however, the reality that Farelogix is competing successfully
against other NDC API suppliers does nothing to alter the fact that there arc not significant
barriers to entry into, and success in, the NDC API market.
2. DOJ Failed To Prove That A Post-Merger Sabre Will Harm Competition By Eliminating Fl.,X OC Or Raising FLX OC Or GDS Prices
The Court is persuaded that at various points Sabre has viewed FLX OC as a competitive
threat. Among other things, Sabre believed that FLX OC was "a real alternative to the GDS"
(PX367 at -277-78), and that Farclogix's NDC technology has
(PX247 at -766). fmther, the Court is persuaded that some at Sabre viewed the
acquisition of Farelogix as way to neutralize tbis perceived tbreat, including employees who
wrote that the deal would "[m]itigate risk from potential GDS bypass" (PX0I I at 3; PX0l2 at 7),
in a document that was at one point sent to Sabre's board (see, e.g., FF 240-41). The record also
demonstrates that, historically, Sabre has resisted change while Farelogix has been a pioneering
innovator and disruptor of the airline travel services ecosystem. (See FF 101-08) Moreover, this
evidence suggests that Sabre will have the incentive to raise prices, reduce availability of FLX
OC, and stifle innovation.
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Nevertheless, DOJ has not persuaded the Court that Sabre will likely act consistent with
its history or these incentives and actually harm competition if it is permitted to complete the
acquisition ofFarelogix. This is yet another problem for the government's case because the
claim the government has brought necessarily requires the Court to undertake a forward-looking
analysis. See generally United States v. Baker Hughes, 908 F.2d 981,988,991 (D.C. Cir. 1990)
(explaining that merger analysis "focus[es] on the future" and requires Court to "[p]redict[]
future competitive conditions").
The evidence does not suggest that Sabre is acquiring Farelogix to eliminate FLX OC
from the marketplace. Rather, it supports the opposite conclusion: that Sabre intends to continue
offering FLX OC by integrating it into the Sabre GDS platform, allowing Sabre to better meet the
demands of airlin~s and travel agencies. In a 2018 presentation to Sabre's board of directors,
Sabre's management sought approval for the merger by arguing it would allow Sabre to integrate
FLX OC's NDC capabilities. (See DX145 at -005; see also Boyle Tr. 555 (Sabre VP of
Corporate Development testifying that deal is intended, in part, to "bring[] NDC-enabled
distribution to scale in the marketplace"); DX086 at -037) Several industry participants have
applauded the deal for this very reason. (See, e.g., FF 256-60) All of this is consistent with the ' strong evidence that the future of airline ticket distribution is more likely to be characterized by
GDS passthrough- i.e., integrating NDC capabilities into the GDS platform - rather than GDS
bypass. (See, e.g., PX081 at -045-47; supra FF Part N)
Further supporting these conclusions are the public commitments Sabre CEO Menke has
made, including to continue offering FLX OC to airlines (at their current or better prices) after
the merger closes. (See supra FF Part T) DOJ did not persuade the Court that Sabre is likely to
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raise prices for its GDS platform after the merger, even though the Court has found that the
merger will likely reduce some of the leverage airlines currently have in negotiations with Sabre.
(See FF 265, 279-83) While a Farelogix board member recommended that Sabre increase its
post-merger GDS booking fees (see Boyle Tr. 494-95; PX007 at -734), no evidence has been
presented that anyone at Sabre or Farelogix has taken steps to act on this recommendation. (See
also FF 265-77) Also, because Sabre competes with rival GDS providers Amadeus and
Travelport for travel agency customers, it faces constraints on the prices it can charge. Indeed,
CWT CEO Kurt Ekert testified that "if ... Sabre was to lose content or enable content but on a
noncompetitive basis to how another GDS provides that, then we have the ability to shift
business away from them to another GDS." (Ekert Tr. 1186; see also Murphy Tr. 1433)
DOJ also failed to persuade the Court that the merger is likely to lead to higher prices for
FLX OC. DOJ points to Sabre's January 2019 proposal to raise an airline's post-merger price for
FLX OC services. (D.I. 233 at 25; see also Gilchrist Tr. 751-60; Wilding Tr. 828-30; PX392 at
-026-27; FF 271) However, that airline rejected Sabre's proposal, with one Sabre employee
reporting that the proposal "caused a kerfuffle." (PX393 at -079; see also Gilchrist Tr. 758) If
anything, this evidence suggests that Sabre will face serious resistance if it tries to raise FLX OC
prices after the merger.
Farelogix's rivals will likely further constrain Sabre's ability to raise prices for FLX OC.
As discussed above, Farelogix now vigorously competes with - and often loses business to -
other NDC API providers. Farelogix also faces some threat that airlines will self-supply NDC
API services (although many airlines do not view this as an attractive option). Thus, it is
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unlikely that Sabre will be able to raise prices on FLX OC services without driving customers to
competitively priced alternatives.
For at least these reasons, DOJ failed to prove that Sabre, after the merger, will likely
harm competition by raising prices or eliminating FLX OC. 21
3. DOJ Did Not Prove That The Merger Will Harm Innovation
"A merger can substantially lessen competition by diminishing innovation if it would
'encourag[e] the merged firm to curtail its innovative efforts below the level that would prevail
in the absence of the merger."' United States v. Anthem, 236 F. Supp. 3d at 229-30 (quoting
2010 DOJ and FTC Horizontal Merger Guidelines§§ I, 6.4 (2010)) While DOJ argues that
Sabre's purchase of Farelogix will "reduce competition to innovate" (D.I. 233 at 28), the Court is
not persuaded.
DOJ offers nothing more in support of its contention than vague theories from Dr. Nevo,
who testified that the merger involves "taking an innovative firm that has been driving, driving
ahead, creating the industry shakeup, and putting that under a firm that does not have the same
incentive." (Nevo Tr. 950-51) These generalities do not help the Court conclude that the merger
would harm innovation.
Moreover, the record evidence, overall, suggests the opposite. While it is undisputed that
Farelogix developed the original NDC schema and has been an innovator (see FF 58; see also
supra FF Part I), no party offered evidence that Farelogix has more recently created or introduced
innovative products or services. Further, as has been repeatedly noted, the public availability of
21 Because DOJ failed to prove a relevant market, the Court need not and will not address Dr. Nevo's SSNIP analysis in any greater detail than it already has elsewhere in this Opinion.
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the NDC schema has allowed (and will continue to allow) new firms to enter the market and
compete successfully with FLX OC.
DOJ also failed to persuade the Court that Sabre is purchasing Farelogix to delay
innovation. (See D.I. 233 at 28) As discussed above, the evidence suggests that Sabre seeks to
integrate FLX OC into its platform, not eliminate it, and that in doing so Sabre is following the
industry trend towards GDS passthrough. (See, e.g., supra FF Parts N, S)
Finally, the Court is persuaded that the merger may well promote innovation, as
numerous witnesses have forecast. (See, e.g., Ekert Tr. 1199-1201 (CWT CEO stating that
merged Sabre-Farelogix could offer additional technology services to airlines and allow travel
agencies to "drive more high yield traffic to the airlines"); Kunz-Cho Tr. 1316 (Fareportal CEO
stating that merged entity "will be able to embrace a wider array of content, particularly in the
low cost carrier domain which is very important to us")) Moreover, Farelogix Chief Technology
Officer Tim Reiz credibly predicted that the merger will allow him to develop new projects (such
as a next-generation PSS) using artificial intelligence, because he would have access to Sabre's
resources, including data, the lack of which was previously a "roadblock." (Reiz Tr. 1346-47)
On balance, then, DOJ has not proven that the Sabre-Farelogix merger will harm
innovation.
CONCLUSION
The Court recognizes that the outcome here may strike some, including the litigants, as
somewhat odd. On several points that received a great deal of attention at trial - whether
Farelogix is a valuable company enjoying relative success in the market, whether Sabre and
Farelogix compete, whether Sabre understands GDS bypass is a threat, whether Sabre stands to
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lose revenue even from the expansion ofGDS passthrough, and Sabre's motivation for its
proposed acquisition of Farelogix - the Court is more persuaded by DOJ than by Defendants.
This is largely due to the surprising lack of credibility on these points of certain defense
witnesses, including Sabre CEO Menke, Sabre deal leader Boyle, and Farelogix CEO Davidson.
Despite these findings and conclusions, however, Defendants have won this case. This is
because the burden of proof was on DOJ, not Defendants. Defendants opted to tell the Court a
story that is not adequately supported by the facts, but it was their choice whether to do so, and
their failing does not determine the outcome of this case. Instead, it is DOJ which, under the law,
has the obligation to prove its contention that the Sabre-Farelogix transaction will harm
competition in a relevant product and geographic market. DOJ failed. It based its case on the
expert analysis of Dr. Nevo, but that analysis - including Dr. Nevo's explanation and defense of
it- was simply unpersuasive. Unlike Defendants' evidentiary failings, DOJ's are dispositive.
Under our laws, and in our (regulated) market economy, private entities like Sabre and
Farelogix are generally free to enter into agreements and relationships with one another, whether
or not the government prefers that they do so. IfDOJ is to get the Court to enjoin such a
transaction, it must meet its burden of proof. Here, the government has not done so.
Accordingly, the Court must enter judgment for Defendants.
APPENDIX
CLOSING THE COURTROOM AND SEALED PORTIONS OF THE RECORD
While the public enjoys a "common law right of access [] to judicial proceedings and
records," this right is "not absolute." In re Avandia Marketing, Sales Practices and Prods.
Liability Litig., 924 F.3d 662,672 (3d Cir. 2019). To overcome the presumption of access,
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parties must show that the information they seek to protect is "the kind of information that courts
will protect and that disclosure will work a clearly defmed and serious injury to the party seeking
closure." Id. at 672; see also Genentech, Inc. v. Amgen Inc., C.A. No. 17-1407-CFC D.I. 659 at
6 (D. Del. Mar. 30, 2020). Such information includes "sources of business information that
might harm a litigant's competitive standing." Avandia, 662 F.3d at 679. Moreover, in granting
a party's request to protect information, courts "must [1 Jarticulate the compeUing,
countervailing interests to be protected, [2] make specific findings on the record concerning the
effects of disclosure, and [3] provide[] an opportunity for interested third parties to be heard." Id.
at 672-73 (internal quotations omitted and numerals added). Further, they must "conduct a
document-by-document review of the contents of the challenged documents." Id. at 673 (internal
formatting and quotations omitted).
This issue often emerges in trials of government challenges to a proposed merger based
on antitrust concerns, during which witnesses almost inevitably discuss sensitive business
information such as prices, forward-looking strategy, and analyses of competitive conditions. To
balance the public's right of access with the parties' interest in avoiding competitive injury,
courts routinely close the courtroom when witnesses discuss "competitively sensitive
information," while otherwise allbwin&, full public access. See, e.g., FTC v. Tronox Ltd.,
18-cv-01622 D.I. 80 at 8-9 (D.D.C. July 26, 2018) (agreeing to seal courtroom for witness
testimony about "competitively sensitive information"); FTC v. Wilhelmsen et al., 18-cv-00414
D.I. 62 at 85, (D.D.C. May 29, 2018) ("[W]e will have portions of the trial in which there's
confidential commercial information that will be elicited. And so I'm going to have to close the
93
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courtroom briefly."); FTC v. Sysco Corp., 15-cv-00256 D.I. 183 at 465-66 (D.D.C. June 26, 2015)
(sealing courtroom to "accommodate confidential business information").
The Court followed this approach during trial. At various points, the litigants and several
third parties asked the Court to close the courtroom to protect competitively sensitive
information, such as forward-looking business analyses, commercial agreements, and strategic
plans. (See, e.g., D.I. 212 at 3-5; D.I. 219 Ex. I at 1-2) There were no objections to these
requests. The Court evaluated each request separately, and granted requests to close the
courtroom after describing the requesting party's interest in protecting commercially sensitive
information or specifically referring to prior rulings where it had articulated this interest. (See,
e.g., Tr. 20 ("[T]here is some forward-looking financial competitively sensitive information that
... is not something that ... the public necessarily has a right to know because of the clearly
defined and serious injury that it would cause to those defendants and to the third parties,
particularly as they contemplate further transactions, negotiations, [ and] agreements, in the
future."); Tr. 87 ("So I am persuaded for the reasons discussed earlier, the reasons in the letters I
received over the weekend, the declaration that I received over the weekend as well as further
discussion today that, particularly what I have been told about the NDA, that this witness is
bound by ... that it is appropriate to close the courtroom for limited portions of the testimony
that will discuss those commercially sensitive negotiations."); see also Tr. 196-97, 229, 360-61,
662-63, I 088) The Court also allowed limited redactions of documents for the same reasons it
occasionally limited access to the courtroom and ensured that the parties made the complete
redacted record of the trial available to the public in a timely manner. (See D.I. 252, 254, 256,
259, 262, 264, 266, 268; see also Tr. 1742-43)
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The parties also provided the Court with a helpful summary of the limited information
they believed would need to be redacted if it were included in this Opinion. (See D.l. 271) With
the parties' cooperation, the Court will be able to issue a public version of this Opinion quickly,
notwithstanding its length.
The Court commends counsel for working cooperatively with one another to ensure the
efficient presentation of the evidence at the expedited trial while assisting the Court in ensuring
the public's access to the courtroom, the trial record, and this Opinion.
'
95
141 4/10/2020 CMA blocks airline booking merger - GOV.UK GOV.UK
1. Home (https://www.gov.uk/) 2. Business and industry (https://www.gov.uk/business-and-industry) 3. Business regulation (https://www.gov.uk/business-and-industry/business-regulation) 4. Competition (https://www.gov.uk/business/competition) 5. Mergers (https://www.gov.uk/business/competition-mergers)
Press release CMA blocks airline booking merger
Following an in-depth investigation, the CMA has blocked Sabre’s proposed takeover of Farelogix.
Published 9 April 2020
From: Competition and Markets Authority (https://www.gov.uk/government/organisations/competition-and-markets- authority)
Among other products and services, Sabre and Farelogix supply software solutions which help airlines to sell flights via travel agents including those that operate online. Their IT solutions enable airlines to create add-ons to tickets sold through travel agents such as seats with extra leg room, WiFi and meals. Additionally, the 2 companies offer services to help airlines connect with passengers via travel agents.
Following its in-depth “Phase 2” investigation (https://www.gov.uk/government/news/sabre-s-takeover-of-farelogix-raises- competition-concerns), the Competition and Markets Authority (CMA) has found that Sabre’s purchase of Farelogix could result in less innovation in their services, leading to fewer new features that may be released more slowly. Fees for certain products might also go up. As a result, airlines, travel agents and UK passengers would be worse off.
Farelogix has developed technology that allows airlines to offer more choice to passengers who purchase tickets from travel agents by way of customising their flight experience through, for example, booking specific meals or seats with extra leg room. Sabre does not currently offer this new technology but is investing in developing it. If Sabre were to buy Farelogix it will be unlikely to develop the technology itself. Airlines, and ultimately their passengers, will lose out from both this lack of innovation and the insufficient competition between the remaining companies in the market.
142 https://www.gov.uk/government/news/cma-blocks-airline-booking-merger 1/2 4/10/2020 CMA blocks airline booking merger - GOV.UK Additionally, Sabre is one of the main established businesses worldwide that airlines can use to connect to travel agents. The CMA has found that Farelogix offers airlines a good alternative. Sabre is also investing in its ability to better meet airlines’ needs. The CMA considers that Farelogix’s continued independence will likely help motivate Sabre to innovate further, giving airlines more choices in connecting to travel agents that will allow tickets and extra products to be sold through travel agents in more innovative ways.
Martin Coleman, Chair of the CMA inquiry group, said:
The products and services that Sabre and Farelogix provide ultimately affect many passengers flying in and out of the UK. The two companies are helping drive technological change in this industry and we are concerned that the merger will see airlines and their UK passengers miss out on the benefits from continued innovation.
We recognise that our decision in this inquiry comes at a time of uncertainty and disruption in the global travel industry due to the COVID-19 pandemic. It remains important that we protect competition among businesses that provide services to airlines and the benefits such competition can bring for airlines and passengers. We never take decisions to block mergers lightly and in this case the evidence of harm is clear.
The US Department of Justice (DoJ) carried out a separate review and took Sabre and Farelogix to court to block the merger on the basis of concerns in one of the two areas where the CMA has found problems. On 7 April, the US District Court of Delaware decided to clear the deal, with the DOJ free to appeal that decision. The CMA’s job is to protect competition in the UK for the benefit of UK consumers and its processes, and grounds for assessment, are different to those in the USA.
For more information, visit the Sabre / Farelogix merger inquiry (https://www.gov.uk/cma-cases/sabre-farelogix-merger- inquiry) web page.
For media queries, contact the CMA press office on 020 3738 6460 or [email protected].
Published 9 April 2020
Explore the topic
Mergers (https://www.gov.uk/business/competition-mergers)
143 https://www.gov.uk/government/news/cma-blocks-airline-booking-merger 2/2 5/1/2020 Sabre Corporation Issues Statement on its Merger Agreement with Farelogix « Sabre
PRESS RELEASE Sabre Corporation Issues Statement on its Merger Agreement with Farelogix
SOUTHLAKE, Texas – May 1, 2020 – Sabre Corporation, the leading software and technology company that powers the global travel industry, today issued the following statement from Sabre President and CEO Sean Menke regarding its merger agreement with Farelogix:
“Sabre and Farelogix have agreed to terminate the parties’ merger agreement, which expired at midnight on April 30. We continue to believe that the transaction was not anti-competitive, a result confirmed by the U.S. federal district court’s decision in Sabre’s favor. Unfortunately, the United Kingdom’s Competition and Markets Authority (CMA) – acting outside the bounds of its jurisdictional authority – has prohibited the transaction. We strongly disagree with the CMA’s decision.
"We remain committed to our long-term goal of creating a new market for personalized travel. Positioned at the center of the business of travel, Sabre is a critical component of the travel ecosystem. We are uniquely situated to create solutions that expand the distribution access of rich content via the Global Distribution System (GDS) marketplace and also help airlines create personalized offers for their customers, including the development of NDC-enabled solutions.”
###
About Sabre Corporation Sabre Corporation is a leading software and technology company that powers the global travel industry, serving a wide range of travel companies including airlines, hoteliers, travel agencies and other suppliers. The company provides retailing, distribution and fulfilment solutions that help its customers operate more efficiently, drive revenue and offer personalized traveller experiences. Through its leading travel marketplace, Sabre connects travel suppliers with buyers from around the globe. Sabre’s technology platform manages more than $260B worth of global travel spend annually. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information visit www.sabre.com.
Media Contacts:
Kristin Hays [email protected]
Heidi Castle [email protected] 144 https://www.sabre.com/insights/releases/sabre-corporation-issues-statement-on-its-merger-agreement-with-farelogix/ 1/2 Unit 16 SABRE/FARELOGIX
T-Mobile/Sprint
145 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 1 of 173
~:LECJRON_ICAl»l:/¥'tllil. UNITED STATES DISTRICT COURT ~ll If' II: ___, ___.....,.;.a,.;'11: SOUTHERN DISTRICT OF NEW YORK L i"'ILED: .. ~--; .\ J / 2:;tt \/ · ------x STATE OF NEW YORK, et al., 19 Civ. 5434 (VM) Plainti , DECISION AND ORDER - against -
DEUTSCHE TELEKOM AG, et al.,
Defendants. ------x VICTOR MARRERO, United States District Judge.
TABLE OF CONTENTS
INTRODUCTION ...... 2
I. FINDINGS OF FACT ...... 10
A. SPECTRUM AND MOBILE WIRELESS NETWORKS ...... 12
1. Spectrum ...... 12
2. Mobile Wireless Network Infrastructure .... 14
B. GENERATIONAL STANDARDS FOR MOBILE WIRELESS SERVICES ...... 17
C. COMPETITION IN THE RMWTS MARKET ...... 19
1. Mobile Network Operators ...... 20
a. Verizon and AT&T ...... 20
b. T-Mobile ...... 21
c. Sprint ...... 23
2. Mobile Virtual Network Operators ...... 25
3. DISH as a Potential Market Entrant ...... 26
D. THE PROPOSED MERGER ...... 2 8
E. REVIEW OF AND CHALLENGES TO THE PROPOSED MERGER ...... 30
i 146 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 2 of 173
1. Federal Regulatory Review ...... 30
2. Plaintiff States' Challenge ...... 33
II. CONCLUSIONS OF LAW ...... 34
A. PLAINTIFF STATES' PRIMA FACIE CASE ...... 36
1. The Relevant Product Market ...... 36
2. The Relevant Geographic Markets ...... 4 6
3. Market Share Analysis ...... 52
B. DEFENDANTS' REBUTTAL CASE ...... 54
1. Efficiencies of the Proposed Merger ...... 5 7
a. Merger Specificity ...... 66
b. Verifiability ...... 72
2. Sprint's Status as a Weakened Competitor ...... 8 4
a. Sprint's Network Quality and Customer Perception ...... 86
b. Sprint's Financial Difficulties ...... 91
c. Other Competitive Means Available to Sprint ...... 94
3. Federal Agency Review and DISH as a New Entrant 102
a. FCC and DOJ Review and Remedies ..... 102
b. Market Entry by DISH ...... 106
i. Sufficiency of DISH' s Entry .... 109
ii. Likelihood of DISH's Entry 117
iii. Timeliness of DISH's Entry 123
C. ADDITIONAL EVIDENCE OF ANTICOMPETITIVE EFFECTS ...... 127
1. Coordinated Effects ...... 129
ii 147 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 3 of 173
2. Unilateral Effects ...... 138
D. PARTICULARITIES OF THE WIRELESS TELECOMMUNICATIONS INDUSTRY ...... 143
1. The RMWTS Market is Exceptional ...... 144
a. Complexity of the Relevant Market ... 144
b. Dynamics of the Relevant Market ..... 147
c. Market Dynamics in the Courts ...... 148
d. Dynamics of the Wireless Telecommunications Industry ...... 151
e. Market-Specific Behavior in Complex and Dynamic Industries ...... 154
f. New T-Mobile's Likely Post-Merger Behavior ...... 159
g. The Posture of Sprint ...... 163
CONCLUSION ...... 167
ORDER ...... 170
iii 148 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 4 of 173
Plaintiffs, the States of New York, California,
Connecticut, Hawaii, Illinois, Maryland, Michigan,
Minnesota, Oregon, and Wisconsin, the Commonwealths of
Massachusetts, Pennsylvania, and Virginia, and the District
of Columbia (collectively, "Plaintiff States"), acting by
and through the respective Offices of their Attorneys
General, brought this action against Deutsche Telekom AG
("□T•), T-Mobile US, Inc. ("T-Mobile•), Softbank Group
Corp. ("Softbank") , and Sprint Corporation ("Sprint," and
collectively with DT, T-Mobile, and Softbank, "Defendants")
seeking to enjoin the proposed acquisition of Sprint by T
Mobile (the "Proposed Merger"). Plaintiff States claim that
the effect of the Proposed Merger would be to substantially
lessen competition in the market for retail mobile wireless
telecommunications services (the "RMWTS Market" or "RMW'rS
Markets"), in violation of Section 7 of the Clayton Act,
codified at 15 0.S.C. Section 18 ("Section 7"). Defendants
counter that the Proposed Merger would in fact increase
competition in the RMWTS Market and that Plain ti States
have thus failed to state a claim for relief.
The Court held a bench trial to adjudicate Plaintiff
States' claim from December 9 to December 20, 2019 and
heard post-trial closing arguments from both sides on
January 15, 2020. The Court now sets forth its findings of
1 149 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 5 of 173
fact and conclusions of law pursuant to Rule 52 (a) of the
Federal Rules of Civil Procedure.
INTRODUCTION
Adjudication of antitrust disputes virtually turns the
judge into a fortuneteller. Deciding such cases typically
calls for a judicial reading of the future. In particular,
it asks the court to predict whether the business
arrangement or conduct at issue may substantially lessen
competition in a given geographical and product market,
thus likely to cause price increases and harm consumers. To
aid the courts perform that murky function demands a
massive enterprise. In most cases, the litigation consumes
years at costs running into millions of dollars. In
furtherance of their enterprise, the parties to the dispute
retain battalions of the most skilled and highest-paid
attorneys in the nation. In turn, the lawyers enlist the
services of other professionals engineers, economists,
business executives, academics all. brought into the
dispute to render expert opinions regarding the potential
procompetitive or anticompetitive effects of the
transaction.
The qualifications of litigants' specialists,
impressive by the titles they have held and the tomes their
CVs fill, can be humbling and intituidating. And those
2 150 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 6 of 173
witnesses' authoritative views stated on the stand under
oath in open court can leave the lay person wondering
whether word so expertly crafted and credentialed can admit
room for error or even doubt. Together, counsel and experts
amass documentary and testimonial records for trial that
can occupy entire storage rooms to capacity.
Multiplying the complexity of antitrust proceedings,
while also adding to the outlay of time and resources they
demand, is the role of the federal government. In many
cases, as occurred in the action at hand, the United States
of America steps into the fray. Acting through the United
States Department of Justice ( "DOJ") or regulatory
agencies, or both, the government intervenes to express its
interest for or against the underlying transaction, filing
objections or support, or imposing conditions that could
affect its viability.
Perhaps most remarkable about antitrust litigation is
the blurry product that not infrequently emerges from the
part I huge expenditures and correspondingly exhaustive
efforts. Each side, bolstered by the mega records of fact
discovery and expert reports it generates, as supplemented
by the product of any governmental investigation and
resulting action, offers the court evidence the party
declares should guide the judge in reaching a compelling
3 151 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 7 of 173
and irrefutable decision in the declarant' s favor. In fact,
however, quite often what the litigants propound sheds
little light on a clear path to resolving the dispute. In
the final analysis, at the point of sharpest focus and
highest clarity and reliability, the adversaries' toil and
trouble reduces to imprecise and somewhat suspect aids:
competing crystal balls.
The case now before the Court follows the pat tern.
Plaintiff States contend that T-Mobile's merger with Sprint
will likely stifle competition in the RMWTS Market, even in
the short term, forcing consumers to pay higher prices for
use of their cell phones. In support, they cite the results
of their experts' spectral efficiency studies, engineering
modeling, and computer-run data analytics. Defendants,
similarly reinforced by their stellar cast of authorities,
proclaim with equal conviction and no less intensity that
after the merger, under a market newly energized by New T
Mobile' s more vigorous competition, the prices consumers
will pay for wireless services likely will not only not
increase, but actually will decline. Accordingly, the
parties' costly and conflicting engineering, economic, and
scholarly business models, along with the incompatible
visions o.f the competitive future their experts' shades-of
gray forecasts portray, essentially cancel each other out
4 152 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 8 of 173
as helpful evidence the Court could comfortably endorse as
decidedly affirming one side rather than the other .1
The resulting stalemate leaves the Court lacking
sufficiently impartial and objective ground on which to
rely in basing a sound forecast of the likely competitive
effects of a merger. But the expert witnesses' reports and
testimony, however, do not constitute the only or even the
primary source of support for the Court's assessment of
that question. There is another evidentiary foundation more
compelling in this Court's assessment than the abstract or
hypothetical versions of the relevant market's competitive
future that the adversaries and their experts advocate.
Conceptually, that underpinning supports a projection of
what will happen to competition post-merger that emerges
from the evidence in the trial record that the Court heard,
admitted through the testimony of fact witnesses, and
1 This outcome recalls the heated conflicts over what the r,~ounders meant :i.n framing particular provisions of the Constitt;.tion, often engendering unproductive textua.=_, historical, and doctrinal debates about which Justice Robert Jacksor_ remarked: "A century and a half of partisan debate and scholarly speculation yields no net result but only supplies more or less apt quotations from respected sources on each side of any question. They largely cancel each other .. u Yo1.1:£1gstown Sheet & Tube Co. v. Sawyer, 343 U.S. 579, 634-35 (1952) (Jackson, J., concurring). Nonetheless, in the discussion be.2.ow the Court thoroughly considers the trial testimony and related document at ion offered by all the expert witnesses and explains where and why it found the presentations convincing in some respec-:s, but in others :inconv.::_ncing and on balance not sufficiently credi~able~
5 153 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 9 of 173
evaluated with respect to its credibility and the weight it
deserves.
How the future manifests itself and brings to pass
what it holds is a multifaceted phenomenon that is not
necessarily guided by theoretical forces or mathematical
models. Instead, causal agents that engender knowing and
purposeful human behavior, individual and collective,
fundamentally shape that narrative. Confronted by such
challenges, courts acting as fact-finders ordinarily turn
to traditional judicial methods and guidance more aptly
fitted for the task. Specifically, they resort to the own
tried and tested version of peering into a crystal ball.
Reading what the major players involved in the dispute have
credibly said or not said and done or not done, and what
they commit to do or not do concerning the merger, the
courts are then equipped to interpret whatever formative
conduct and decisive events they can reasonably foresee as
likely to occur.
For this purpose, however, the courts rely less on the
equipoise of mathematical computations, technical data,
analytical modeling, and adversarial scientific assumptions
that the litigants proffer. Rather, they apply the judge's
own skills and frontline experience in weighing,
predicting, and judging complex and often conflicting
6 154 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 10 of 173
accounts of human conduct, those actions and inactions
drawn from the factual evidence. In performing that
function, courts employ various behavioral measures that
even the most exhaustive and authoritative technical expert
study could not adequately capture or gauge as a reliable
prognosticator of likely events set in motion fundamentally
by business decisions made by various live sources:
relevant market competitors, other market participants,
public agencies, and even consumers.
Evaluation of the likely competitive effects of a
prospective business merger implicates these observations.
The task provides the Court occasion to engage in such a
prophetic role. To this end, the Court weighs what actions
taken by the parties to the merger and other proponents
could substantially influence consumer choices and thus
affect competition and product pricing in the relevant
markets.
In this context, several considerations emerge from
the evidentiary record that the Court regards as especially
relevant and compelling. Foremost. among them is the
plausibility and persuasiveness of particular witnesses'
trial presentations based on various behavioral guideposts
that the Court details in Section II.D.
7 155 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 11 of 173
During the two-week trial of this acti.on the Court had
ample occasi.on to observe the witnesses and assess their
credibility and demeanor on the witness stand, and to
consider the weight their testimony warranted in the light
of the pointers referred to here and articulated below. As
elaborated, in crafting the framework for its decision, and
applying the evidence and governing legal principles, the
Court took those considerations Jnto account. The Court
adopted this course because it regards as a guiding
principle the proposition that behavioral drives and
motivational forces such as those suggested serve to
actuate as well as to restrain personal and business
practices. Hence, they can function as a forecasting
device, providing the Court substantial guidance about how
the corporate officers and companies involved in the case
are likely to conduct themselves under particular market
conditions prevailing after a merger.
The approach detailed above assists the Court's
adjudication by shedding light on a bas question
presented here that was intensely debated by the part
and that is central to a resolution of their dispute:
whether a deeply embedded pattern of commercial conduct
closely and publicly associated with a company or executive
is likely to be abandoned or substantially altered after a
8 156 Case 1:19-cv-05434-VM-RWL Document 409 Filed 02/11/20 Page 12 of 173
merger so as to openly embrace a materially conflicting
course, especially in the short term.
More significant for the purposes of deciding the
issues before the Court is another salient point. The
considerations the Court references here as supplying
persuasive guidance also figure as judicial stock-in-trade,
encompassing things courts commonly weigh in rendering
predictive rulings such as, for instance, the judgment
calls they routinely make in determining whether a rational
person would or would not behave in a particular way, or
whether to grant or deny bail, or to impose a custodial
sentence, where in each case the likelihood of the
defendant's reoffending if released comes into question.
Weighing the evidence in the trial record, and mindful
of the considerations described here, the Court rejects
Plaintiff States' objections on three essential points.
First, the Court is not persuaded that Plaintiff States'
prediction of the future after the merger of T-Mobile and
Sprint is sufficiently compelling insofar as it holds that
New T-Mobile would pursue anticompetitive behavior that,
soon after the merger, directly or indirectly, will yield
higher prices or lower quality for wireless
telecommunications services, thus likely to substantially
lessen competition in a nationwide market. Second, the
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Court also disagrees with the projection Plaintiff States
present contending that Sprint, absent the merger, would
continue operating as a strong competitor in the nationwide
market for wireless services. Similarly, the Court does not
credit Plaintiff States' evidence in arguing that DISH
would not enter the wireless services market as a viable
competitor nor live up to its commitments to build a
national wireless network, so as to provide services that
would fill the competitive gap left by Sprint's demise.
Accordingly, the Court concludes that judgment should be
entered in favor of Defendants and Plaintiff States'
request to enjoin the Proposed Merger should be denied.
I. FINDINGS OF FACT2
This is a case about competition in the retail market
for mobile wireless telecommunications services. The
significance of these services, as described in greater
detail in Section II.D. below, has increased greatly since
their inception roughly four decades ago, transforming from
solely a method of voice communication to a critical means
for consumers to manage countless facets of their daily
lives. Among the variety of consumer uses enabled by these
2 While the Court has reviewed and considered all of the live testimony and accompanying exhibits admitted in evidence in connection with the trial in this matter, the Court addresses only those portions of the evidence relevant to its legal conclusions.
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portion of the population and to the national economy as
raising a constraint on anticompetitive behavior and as a
powerful incentive for vigorous competition. This
observation lends support to two predictions central to
this proceeding. First, given the size and national
significance of the wjreless services market, and the
heightened public interest and governmental scrutiny it
engenders, New T-Mobile is not likely, especially in the
near term, to pursue raising prices or lowering quality of
wireless service by means of either coordinated or
unilateral effects. Hence, Plaintiff States' concerns and
projections of such outcomes of the Proposed Merger are not
well-founded. Second, the expanse and importance of the
wireless industry that generate ever greater competitive
pressures and demands of consumers and other industrial
forces also give persuasive weight to evidence forecasting
that Sprint is not likely to survive as a major competitive
carrier of national scope and market impact.
CONCLUSION
Having been tasked with predicting the future state of
the national and local RMWTS Markets both with and without
the merger, and relying on both the evidence at trial and
the various judicial tools available, the Court concludes
that the Proposed Merger is not reasonably likely to
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substantially lessen competition in the RMWTS Markets.
Despite the strength of Plaintiff States' prima facie case,
which might well suffice to warrant injunction of mergers
in more traditional industries, a variety of considerations
raised at trial have persuaded the Court that a presumption
of anticompetitive effects would be misleading in this
particularly dynamic and rapidly changing industry. T
Mobile has redefined itself over the past decade as a
maverick that has spurred the two largest players in its
industry to make numerous pro-consumer changes. The
Proposed Merger would allow the merged company to continue
T-Mobile' s undeniably successful business strategy for the
foreseeable future.
While Sprint has made valiant attempts to stay
competitive in a rapidly developing and capital-intensive
market, the overwhelming view both within Sprint and in the
wider industry is that Sprint is falling farther and
farther short of the targets it must hit to remain relevant
as a significant competitor.
Finally, the FCC and DOJ have closely scrutinized this
transaction and expended considerable energy and resources
to arrange the entry of DISH as a fourth nationwide
competitor, based on its successful history in other
consumer industries and its vast holdings of spectrum, the
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most critical resource needed to compete in the RMWTS
Markets. DISH's statements at trial persuade the Court that
the new firm will take advantage of its opportunity,
aggressively competing in the RMWTS Markets to the benefit
of price-conscious consumers and opening for consumer use a
broad range of spectrum that had heretofore remained
fallow.
The Court remains fully mindful that among its various
likely prospects, one possibility a merger of this
magnitude raises is that of a less competitive future in
the RMWTS Markets. However remote, that concern must be
taken seriously. The Court, however, does not believe that
such a possibility is reasonably likely in light of the
numerous considerations discussed above. Accordingly, the
Court concludes that Plaintiff States have failed to prove
a violation of Section 7 and thus declines to enjoin the
acquisition of Sprint by T-Mobile. 28
28 Because the Court concludes that Plaintiff States have not proven Defendants vie.Lated Section 7, :'..t need not evaluate whether enjoining the Proposed Merger would be in the public interest. §e~ Chiste v. Hotels.com L.P., 756 F. Supp. 2d 382, 407-08 (S.D.N.Y. 11 2010) {''Injunction is not a separate cause- of action; it is a re:medy. ).
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III. ORDER
For the reasons stated above, it is hereby
ORDERED that the request of plaintiffs, the States of
New York, California, Connecticut, Hawaii, Illinois,
Maryland, Michigan, Minnesota, Oregon, and Wisconsin, the
Commonwealths of Massachusetts, Pennsylvania, and Virginia,
and the District of Columbia, for an injunction pursuant to
Section 7 of the Clayton Act, 15 U.S. C. Section 18, to
restrain the proposed acquisition of Sprint Corporation by
T-Mobile US, Inc. is DENIED, and the Clerk of Court is
directed to enter judgment in favor of defendants Deutsche
Telekom AG, T-Mobile US, Inc., Softbank Group Corp., and
Sprint Corporation.
The Clerk of Court is directed to terminate any
pending motions and to close this case.
SO ORDERED.
Dated: New York, New York 10 February 2020
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