WM MORRISONS PLC Recommendation: BUY Date: 25/04/2018 Market Capitalization £5.53 Billion Equity Value £6.49 Billion Potential 17.3% (Upside) Authors’ Contact Details: Cormac Keane Kashish Verma
[email protected] [email protected] Yale School of Management UCD Smurfit *Read the disclaimer at the end of this report* 01 HIGHLIGHTS • Morrisons’ divestment of their unprofitable convenience business has allowed them to turn to a strategy of capital light rebuilding of their core business. • Convenience business sold has since gone into administration. • Morrisons have successfully turned their business around after losses in 2014 and 2015 realizing increased like for like sales increases for the past two years. This growth is mainly due to their renovations of their core supermarket portfolio. • Underlying profit before tax: GBP 337 million (Up by 11.6%) • Control of the entire supply chain by vertical integration, • Very strong balance-sheet and cash flow with largely freehold estate and a low level of debt, • One of the lowest imported items ratios in the industry brings a strong position amidst weakening pound levels and BREXIT uncertainties, • Increase in their wholesale business by deals with Amazon and Ocado will increase their revenues further. • Discount stores remain a dominant force in the UK increasing their market share by roughly 5% y-o-y. This impact will result in Morrisons market share dropping from 10.53% at present to 10.19% by 2023, By Kashish Verma & Cormac Keane 02 TIMELINE •Egg and butter merchant William Morrison begins his business, set to become the 1899 company we know today.