APG|SGA Out of Home Targeting Plan poster campaigns by Point of Interest (POI)

APG|SGA Out of Home Targeting makes it possible to place Facts messages along key distribution channels throughout . – Messages are placed at and around Point of Interest. – Out of Home targeting selects available spaces in the A central database with current location details has been desired area. drawn up in cooperation with AFO Marketing. This means – Reinforces brand communication. Posters at the we can take precise action in line with clients’ needs in key POIs in Switzerland supplement existing reach the target area. This is an effective way of supplementing products vertically. the conventional space selection by target area, perfor- mance and location characteristics by judiciously selecting the districts in main mobility centres. Combined with the recently launched wait-time poster. APG|SGA provides a basis for efficient out of home campaigning.

www.apgsga.ch 1/4 Liste Point of Interest Food, Restaurant, Service station

Food Restaurant Food Burger King Aldi McDonald‘s Aligro Starbucks Coffee CCA Subway Coop Coop City Service station Denner Agip Freie Detaillisten Agrola Globus Avia Growa BP Lidl Coop pronto Manor Migrol Maxi Shell Migros Socar Migros Partner Tamoil Prodega Spar TopCC Treffpunkt Volg Convenience Agip Agrola Avec Avia BP Coop pronto K Kiosk Migrol Migrolino Naville Shell Tamoil Food / Non-food Landi Migros M-Parc / M-Fachmarkt Ottos Tchibo

www.apgsga.ch 2/4 Non-Food, Culture, Leisure, School

Non-food Dipl. Ing. Fust Books / music Interdiscount Ex Libris MediaMarkt Clothing m-electronics Beldona Non-food warehouse Benetton Coop City Blackout Globus C&A Jelmoli Chicorée Loeb Esprit Manor Globus Perfumery H&M Hennes & Mauritz Douglas PKZ Men & Women Import perfumery Zara Marionnaud Do-it-yourself / building & hobby Pet supplies Bauhaus Fressnapf Coop Bau + Hobby Qualipet Hornbach Power stores / sports goods Jumbo Decathlon Migros Do-it + Garden Ochsner Sport OBI SportXX Furnishing Stöckli Conforama Shoes Depot CH Dosenbach Diga Möbel Vögele Shoes Ikea Toys Interio Franz Carl Weber Jysk Globus Lipo-Möbelposten Toys‘R‘us Livique Lumimart Culture Micasa Church Möbel Märki Culture/Event Pister Mosque Natuzzi Toptip Leisure other home-centres Cinema Jewellery / watches Club Disco Bucherer Golf course Christ Uhren und Schmuck Ice hockey stadium Juwelier Kurz Public swimming pool Oro Vivo Shopping center Rhomberg Schmuck Sports stadium Swarovski Zoo Multimedia / houshold / software Data Quest School Professional school Public school Technical colleges University

www.apgsga.ch 3/4 Health, Services

Health Bancomat Chemist‘s Cler Amavita Coop Vitality Kantonalbanken Freie Apotheken Sun Store Raiffeisen TopPharm UBS Drug-store Fitness studio Dropa Activ Fitness Freie Drogerie FlowerPower Müller Handels AG Holmes Place Health shop Kieser Training Freies Reformhaus MFIT Müller Reformhaus Vital Shop M-Fitnesspark Hearing service ONE Training Center Acustix Swiss Training Amplifon TC Trainings Center Audica other Fitnessstudios Hörprofi Insurance Hörservice AG Allianz Suisse Kind Hörzentrale AXA Winterthur Neuroth Baloise group Hospital Die Mobiliar Privat hospital Generali Public hospital Helvetia Optician Swiss Life Berdoz Optic Vaudoise insurance group Fielmann Zurich Kochoptik Post Kühnis Brillen + Optik Post office Mc Optik Telecommunication Optic 2000 Apple Store Visilab Liberty Global Mobilezone Services Salt Center Bank Sunrise Center Bank Cler Shop Credit Suisse Travelling / tourism Kantonalbanken Globus Reisen Migros Bank Hotelplan Raiffeisen Kuoni UBS Travelhouse

Please contact us for further information: www.apgsga.ch/contact 4/4