ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL Announces 2012 METAL of HONOR Programs – Honoring Our U.S
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For Immediate Release June 18, 2012 ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL Announces 2012 METAL OF HONOR Programs – Honoring our U.S. Troops with TEXT TO DONATE and HIRING OUR HEROES! The World’s Largest Touring Heavy Music Festival Gives Back to Our Servicemen and Women The ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL is proud, once again, to announce the METAL OF HONOR program, an awareness and fundraising effort focused on the needs and challenges of our active military, veterans and their families. The ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL believes strongly in honoring our country’s servicemen and women with these efforts as a way to say thank you for the services they provide on a day-to-day basis, overseas and on U.S. soil. ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL producers John Reese and Kevin Lyman stated, “Giving back and showing gratitude to those that have sacrificed for all of us and those who continue to sacrifice is the message we want to spread.” As a major part of the program this year, the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL will be making lawn tickets available that will have a direct impact on a charity in your local market! Beginning Friday, June 22 at 10am and continuing for 72 hours, a donation will be made to your local charity for each individual lawn ticket sold through the TEXT TO DONATE program! Text MAYHEM to 41518 to make a $5 donation to METAL OF HONOR and be entered to win a METAL OF HONOR Meet & Greet with Slipknot(details coming soon)! Additionally, as part of the 2012 METAL OF HONOR program, the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL is helping promote the goal of HIRING OUR HEROES. The METAL OF HONOR tent, located in the festival area, will have a local US Chamber of Commerce representative at each venue providing information on local companies actively seeking to hire veterans. All military veterans attending the festival are invited to go to the METAL OF HONOR tent, located in the festival area, to obtain their METAL OF HONOR wristband. The METAL OF HONOR wristband will identify them as veterans for the crew, bands and fellow patrons. The METAL OF HONOR tent will provide information on the various ways the tour, sponsors and bands are showing their appreciation to them that day. Each veteran will receive a raffle ticket to win a personalized commemorative plaque to be presented to one of these hometown heroes, on the main stage, to thank them for their service and sacrifice! To get your tickets and make a difference, visit www.rockstarmayhemfest.com, www.livenation.com, the Box Office at your local 2012 ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL venue, or charge by phone and use the password HONOR. -- ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL, the world’s largest touring heavy music festival is back for its fifth year, spiralling through the U.S. with a killer line up! MAIN STAGE: SLIPKNOT SLAYER MOTORHEAD (daily opening rotation of AS I LAY DYING, THE DEVIL WEARS PRADA, ASKING ALEXANDRIA) Jägermeister Stage: ANTHRAX AS I LAY DYING THE DEVIL WEARS PRADA ASKING ALEXANDRIA WHITECHAPEL (opening rotation of UPON A BURNING BODY (6/30 – 7/11), I THE BREATHER (7/25 – 8/04), BETRAYING THE MARTYRS (7/13 – 7/24)) Sumerian Stage: UPON A BURNING BODY I THE BREATHER BETRAYING THE MARTYRS DIRTFEDD The 5th annual ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL will also feature ROCKSTAR METAL MULISHA JUMP TEAM, the World’s Greatest Freestyle Motocross team. ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL attendees can enjoy a plethora of festival activities, including perusing vendors, attending autograph signing sessions and a slew of other interactive activities that enhance the concert experience. -- In 2008, the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL bulldozed onto the scene and quickly made itself known as the preeminent summer destination for the hard rock and metal community. ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL boasts the most powerful artist line-ups in heavy music. Artists who have performed on the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL have included hard music legends SLAYER, SLIPKNOT, KORN, ROB ZOMBIE, DISTURBED, GODSMACK, MEGADETH, LAMB OF GOD, MARILYN MANSON, MACHINE HEAD, IN FLAMES, TESTAMENT, HATEBREED, CANNIBAL CORPSE, BULLET FOR MY VALENTINE, MASTODON, FIVE FINGER DEATH PUNCH, KILLSWITCH ENGAGE, KINGDOM OF SORROW, DETHKLOK and many more. All have pummelled the stage, while delivering the intensity and heaviness that fans have grown to expect year after year. For more information on the ROCKSTAR ENERGY DRINK MAYHEM FESTIVAL, visitwww.rockstarmayhemfest.com. Rockstar is the world’s most powerful energy drink, available in 19 flavors and 25 countries! “ROCKSTAR is the world's most powerful energy drink. Enhanced with the potent herbal blend of Guarana, Ginkgo, Ginseng and Milk Thistle, ROCKSTAR is formulated to provide an incredible energy boost for those who lead active and exhausting lifestyles - from athletes to rock stars.ROCKSTAR ENERGY DRINK is available in nineteen amazing flavors: Original, Sugar Free, Zero Carb, Recovery Lemonade, Recovery Grape, Recovery Orange, Energy Cola, PerfectBerry, 2X, Xdurance, Coconut Water, Tropical Punched, Punched Citrus, Juiced Mango Orange Passion Fruit, Juiced Guava, Juiced Pomegranate, Roasted Mocha, Roasted Latte, and Roasted Light Vanilla. ROCKSTAR ENERGY DRINK is available at convenience and grocery retail outlets across the United States, Australia, Baltics, Belgium, Canada, Czech Republic, Denmark, Finland, France, Poland, Germany, Greece, Ireland, Japan, Mexico, New Zealand, Norway, Slovakia, South Africa, Spain, Sweden, Switzerland, The Netherlands, the United Arab Emirates, and throughout the United Kingdom. ROCKSTAR ENERGY DRINK supports the active Rockstar lifestyle. In Surf, Skate, Snow, MX, BMX, Off-Road, MotoGP, Rally, Wake, MMA, Bull Riding, Bands, DJs, and Live Music.” Find us at: www.rockstar69.com www.facebook.com/rockstar www.twitter.com/rockstar6969 www.vimeo/channels/rockstar www.youtube.com/rockstar For press inquiries and additional information, please contact Adrenaline PR and Maria Ferrero at 732- 462-4262 or [email protected]. .