ISSUE 30 MUSIC EDITION MARCH 19, 2007 Country Market Shares Hit 5-Year Highs Carroll To Category 5 TSL At All-Time Lows Promo vet Joe Carroll has joined Category 5 Katz Media Group’s Fall 2006 format study shows Records as Manager/Promotion & Marketing for Country shares at their highest levels since 1999. the Southeast and northern Ohio, effective today. The move from 14.8 in Fall ’05 to 14.9 in ’06 gave Most recently with Equity Music Group and Rust Country its highest shares since 15.1 in Fall1999. The Records, Carroll takes over the Southeast as National all-time high of 18.0 came in the fall books of 1992 Promotions Manager Nathan Cruise is now covering and 1997. Country’s Average Market Format Shares the Southwest region after the departure of Rosey (total, AM and FM) have grown more than 10% in the Fitchpatrick (CAT 3/15). Carroll will be based out last five years. Country’s 14.9 leads all formats, with of Cleveland and can be reached at 216-973-9299 or Hispanic next at 8.3, Urban Contemporary third at
[email protected]. 7.0, CHR next at 6.8 and AC fifth at 6.6. The bad news is Country TSL levels have fallen to Radio News their lowest levels in the 16 years Katz has produced Personalities: KSKS/Fresno MD/morning co- it study. The TSL among 25-54 Men fell from 7:59 host Jody Jo Mize has re-signed with the Peak (hours:minutes) in Fall ’05 to 7:34 in Fall ’06, while Broadcasting station, extending her run there for the TSL among 25-54 Women was off from 7:09 last year next three years.