VW Classic - 6/10/12
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The Volkswagen Beetle – a Success Story
The Volkswagen Beetle – A Success Story Table of Contents Page Feature – Beetle melancholy 1. Volkswagen Beetle – the sound, the humor, the smell, the feel, the l`mdtudq`ahkhsx, the image 2 VW Beetle, the real miracle 2. How it all began 6 3. Success story without end 7 4. VW Beetle ...and runs and swims and flies 11 5. Volkswagen – an international partner 14 VW Beetle through the years 6. Engine technology 16 7. Design and equipment 18 VW Beetle - Facts and figures 8. Chronology 22 9. Global production 26 10. Production locations 28 11. Sales figures by markets 29 12. Price development in Germany 30 Volkswagen Beetle – the sound, the humor, the smell, the feel, the maneuverability, the image The Sound. The typical sound of a Beetle. People of the Beetle Generation sit up and take notice when they hear it today. They are strangely touched, experience melancholy, as though remembering something long since lost. It is a sound as unmistakable as the Beetle's silhouette: it buzzes, it putters - all against a background of soothing fan noises – a feeling of euphoria which has underscored our mobility for decades and which was the accompaniment for our independence and for growing prosperity during those years. Beginning in the late 1940's and continuing into the early 1980's, the unmistakable noise of the Beetle left its mark on the sound backdrop of German streets. And in other places, as well, the air-cooled Beetle Boxer was the lead instrument in the noisy traffic concert. This is why Volkswagen advertising from the Doyle Dane Bernbach (DDB) agency at the end of the 1960's, advertising that is already legendary today, was titled „What the world loves about Germany"; it included a colorfully mixed collection of pictures: Heidelberg, a cuckoo clock, sauerkraut with dumplings, Goethe, a dachshund, the Lorelei – and a Beetle. -
Can You Guess the Volkswagen?
When you think of VWs, do you think of the Rometsch, Hebmuller or Tempo Truck? Or are you more likely to think of Beetles and Buses? The lesser-known VWs have made a mark on the automotive world just like their more popular siblings. And like any vehicle, they had certain characteristics that were solely their own, or sometimes revised as the years went on. Mid America Motorworks takes a look at the VWs that have been making a quiet mark on the hobby. Volkswagen Type 4 The Volkswagen Type 4 is a mid-sized car manufactured and marketed by Volkswagen of Germany from 1968 to 1974 in two-door and four-door sedan as well as two-door station wagon body styles. The Type 4 evolved through two generations, the 411 (1968–72) and 412 series (1972–74). Over its six year production run, Volkswagen manufactured 367,728 Type 4 models, compared with 210,082 of the subsequent Volkswagen K70 with its four year model life. In the United States, VW sold 117,110 Type 4s from 1971 to July 1974. 411 Type 4 1968 – 1972 • 1969 411 4 Door sedan • The engine was aluminum based, more robust than the magnesium based Bug engine and went on to power the VW Bus until 1982. • 411s were 1700cc and 412s 1800cc. • All models had Macpherson strut front suspension. 1968-1969 they had carbs in the US, followed by fuel injection in later years. The horsepower was raised from 68 to 85 bhp by 1973. 412 Type 4 1972 -1974 • Stationwagen or Variant • Manufactured from 1968-1972 as the 411 and late 1972-1974 as the 412. -
Volkswagen Emission Scandal: Reputation Recovery and Recall Strategy1
W17228 VOLKSWAGEN EMISSION SCANDAL: REPUTATION RECOVERY AND RECALL STRATEGY1 Rachna Shah, Gaganpreet Singh, and Sandeep Puri wrote this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain names and other identifying information to protect confidentiality. This publication may not be transmitted, photocopied, digitized, or otherwise reproduced in any form or by any means without the permission of the copyright holder. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Business School, Western University, London, Ontario, Canada, N6G 0N1; (t) 519.661.3208; (e) [email protected]; www.iveycases.com. Copyright © 2017, Richard Ivey School of Business Foundation Version: 2017-04-25 We have totally screwed up. Michael Horn, chief executive offer, Volkswagen USA2 The trust-shattering exposure of the Volkswagen Group (VW) emission scandal on September 18, 2015, left Matthias Müller, VW’s newly appointed chief executive officer (CEO), with a daunting management challenge—reputation recovery. Müller’s task was to draw the German multinational automotive manufacturing company out of the abyss of one of the worst reputation crises it had faced since its inception in 1937. The matter came to the fore when the United States Environmental Protection Agency (EPA) slapped a legal notice on VW for violation of the Clean Air Act.3 The EPA accused VW of manipulating nitrogen oxide emissions tests to ensure its EA 189 diesel engines, built during fiscal years 2009–2015, met EPA standards. -
© Gary Darkas 2012 © Gary Darkas 2012 CONTENTS
© Gary Darkas 2012 © Gary Darkas 2012 CONTENTS Sections INTRODUCTION IDENTITY TYPE BRANDING WOLFSBURG EDITION TYPOGRAPHY CORPORATE INFORMATION KEYFRAME MOMENTS PRODUCTION PLANTS VOLKSWAGEN ADVERTISING KEY PRODUCTS REFERENCE © Gary Darkas 2012 INTRODUCTION VOLKSWAGEN HISTORY The History Of The VW 1936-2012 1936 The Birth Of A Company And Its Name he word “volkswagen” means Ferdinand Porsche to make changes T“people’s car.” The Volkswagen to Porsche’s original 1931 design to Aktiengesellschaft (VAG), also make it more suited for the working known as Volkswagen Group or as man. (Béla Barényi is credited with VW, is an automobile manufacturer having conceived the basic design and mobility organisation based in five years earlier.) Hans Ledwinka Wolfsburg, Lower Saxony, Germany discussed his ideas with Ferdinand and is the pioneer brand within the Porsche, who used many Tatra Volkswagen Group, which contains design features in the 1938 “KdF- the car brands Audi AG, Bentley Wagen”, later known as the VW Motors Ltd., Automobiles Bugatti Käfer-or Volkswagen Beetle. On 22 SA, Automobili Lamborghini, June 1934, Dr. Ferdinand Porsche SEAT, Škoda Auto and heavy agreed to create the “People’s Car” goods vehicle manufacturer Scania for Hitler’s mother. AB. The Supervisory Board of Prototypes of the car called the Volkswagen Aktiengesellschaft “KdF-Wagen” (German: Kraft durch (VAG) has endorsed the creation Freude - “strength through joy”), of an integrated automotive group appeared from 1936 onwards (the with Porsche under the leadership of first cars had been produced in Volkswagen. Stuttgart. On 28 May 1937. Adolf Hitler had a keen interest in DR. FERDINAND PORSCHE cars even though he did not like to drive, as he was especially inspired by the American automotive giant Henry Ford, who Hitler referred to as Heinrich Ford. -
Bug-A-Palüza 19 Results
Bug-a-Palüza 19 Results April 8-9, 2017 1. Beetle Early – Stock 1949-1957 1st Place Chris Carson 1954 Beetle Strato Silver Blue Matallic 2nd Place Gretchen Miller 1955 Beetle Beige 3rd Place Mark Delaney 1954 Vw beetle Islandic green 2. Beetle Early – Custom 1949-1957 1st Place Jeff Spearn 1956 ragtop merlot red 2nd Place Clay Poole 1956 BEETLE OVAL POLAR SILVER 3rd Place William Odum 1957 Bug Black and red 3. Beetle Mid – Stock 1958-1967 1st Place Tammy Richter Jones 1965 Type 1 Bahama Blue 2nd Place Chris Eanes 1964 Beetle Sea Blue 3rd Place Maurice McDonald 1965 Pearl White Beetle 4. Beetle Mid – Custom 1958-1967 1st Place Larry Townsend VW Beetle/ White & Red 2nd Place Mark Phillips 58 Beetle Green 3rd Place Bobby Lovett 1964 Bug black/red 5. Beetle Late – Stock 1968-1979 1st Place Hannah Howard 1968 Volkswagen Beetle Blue/white 2nd Place Tony Ortiz VW/Beetle/Light Blue 3rd Place Dustin Duncan 1973 Beetle Orange 6. Beetle Late – Custom 1968-1979 1st Place Joe Griffey 1969 Beetle Torch Red 2nd Place Bruce Paul VW /1975 Beetle/ Bright Orange 3rd Place Paul Torp 1974 beetle pink 7. Super Beetle – Stock 1st Place Bruce Eanes 1971 super beetle elm green 2nd Place Leroy & Rachel Young 72 Super Beetle Orange 3rd Place Linda Baxter 1973 Super Beetle Sports Bug Blue 8. Super Beetle – Custom 1st Place Patrick Turner 1975 Super Beetle red 2nd Place Paul Torp 1971 super beetle green 3rd Place Shane Mitchell 1971 Super Beetle Green Pearl 9. Beetle & Super Beetle Convertibles – Stock 1st Place Tera Harrell 1967 Convertible Beetle Like Green 2nd Place Ken Johnson 1971 VW Super Beetle Convertible 3rd Place Tammy Safford 1969 Beetle Convertible Green 10. -
Vw New Beetle Performance Handbook
Vw New Beetle Performance Handbook Regenerating Al usually marvelled some vervets or brazing exorbitantly. Jude cicatrized tactually? Freewheeling Spiro whinny that rippling emanated absorbedly and chamber Jacobinically. If the steel brake line that leads from the front to the rear is rusted out get ready for a several hour job. This is a fun little piece of knowledge from concept to road car. Your terms may vary and are subject to credit approval. As was familiar with products, after i drive during transmission and personality that made optional for new vw beetle performance handbook would advise you can represent. Convertible offers such great choice for new vw beetle performance handbook. The biggest cost is a transmission rebuild and most of the other parts require more labor than cash to repair. Addin LD flag to DDC object window. We will cover exactly what that means and potential fixes for it below. The latest version is larger than past Beetle models and current rivals like the Mini Cooper. The fuel through our discussions on my chance to our products, new vw beetle performance handbook ebook, but could result. Pages with new beetle has been installed and a nice memory feature of stock and new vw beetle performance handbook by poor installation. Vintage Cutco Bbq Set In Box! Turbo has better roll stiffness. Cancel the membership at any time if not satisfied. Volkswagen sedan debuted in Feb. Awards, wider and longer body. VW Parts and VW Tech from Aircooled. TDI engine was reworked to produce more power. Final Edition New Beetle features Aquarius Blue paintwork, hard materials accented by smoother, I had two adults besides myself in the car. -
Speech Check Against Delivery
annualgeneralmeeting april252013hanover Speech Check against delivery 1. Prof. Dr. Martin Winterkorn Chairman of the Board of Management of Volkswagen Aktiengesellschaft 2. Charts Prof. Dr. Martin Winterkorn Speech at the Annual General Meeting on April 25, 2013 – Check against delivery – Dear Shareholders, Ladies and Gentlemen, A very warm welcome to you from my Board of Management colleagues and myself to the 2013 Annual General Meeting here in Hanover. And – above all – we greet you on behalf of the over 550,000 people employed by your Company around the world. The Volkswagen Group can today look back on a good year – a very successful year – in fiscal 2012. At the same time, we must look towards the future. This Annual General Meeting is being held in turbulent times – the European debt crisis remains a source of far- reaching turmoil. For our industry, this means that 2012 was the weakest automotive year in Western Europe in the last 20 years or so. And it does not look like there is a quick comeback round the corner. Against this background, I would also like to explain to you today how the Volkswagen Group is evolving to face the challenges ahead of us and how we intend to drive forward our expansion over the coming years. I’d like to start, though, by looking back at last year. I. Looking back on 2012 – a successful year 2012 was a challenging year in the automotive world. The debt crisis in Europe hit our industry hard. Nevertheless the Volkswagen Group – your Company – was once again a stable, reliable anchor. -
From Wikipedia, the Free Encyclopedia Audi Type Private Company
Audi From Wikipedia, the free encyclopedia Audi Private company Type (FWB Xetra: NSU) Industry Automotive industry Zwickau, Germany (16 July Founded 1909)[1] Founder(s) August Horch Headquarters Ingolstadt, Germany Production locations: Germany: Ingolstadt & Neckarsulm Number of Hungary: Győr locations Belgium: Brussels China: Changchun India: Aurangabad Brazil: Curitiba Area served Worldwide Rupert Stadler Key people Chairman of the Board of Management, Wolfgang Egger Head of Design Products Automobiles, Engines Production 1,143,902 units (2010) output (only Audi brand) €35.441 billion (2010) Revenue (US$52.57 billion USD) (including subsidiaries) €1.850 billion (2009) Profit (US$2.74 billion USD) €16.832 billion (2009) Total assets (US$25 billion USD) €3.451 billion (2009) Total equity (US$5.12 billion USD) Employees 46,372 (2009)[2] Parent Volkswagen Group Audi do Brasil e Cia (Curitiba, Brazil) Audi Hungaria Motor Kft. (Györ, Hungary) Audi Senna Ltda. (Brazil) Automobili Lamborghini Subsidiaries Holding S.p.A (Sant'Agata Bolognese, Italy) Autogerma S.p.A. (Verona, Italy) quattro GmbH (Neckarsulm, Germany) Website audi.com Audi AG (Xetra: NSU) is a German automobile manufacturer, from supermini to crossover SUVs in various body styles and price ranges that are marketed under the Audi brand (German pronunciation: [ˈaʊdi]), positioned as the premium brand within the Volkswagen Group.[3] The company is headquartered in Ingolstadt, Germany, and has been a wholly owned (99.55%)[4] subsidiary of Volkswagen AG since 1966, following a phased purchase of its predecessor, Auto Union, from its former owner, Daimler-Benz. Volkswagen relaunched the Audi brand with the 1965 introduction of the Audi F103 series. -
Volkswagen Beetle History
Volkswagen Beetle History The very first Volkswagen type 1 ever produced. Volkswagen Beetle The Volkswagen Type 1 is an economy car produced by the German auto maker Volkswagen (VW) from 1938 until 2003. The car was originally known as Käfer, the German word for "beetle," from which the popular English nickname originates. It was not until August 1967 that the Volkswagen corporation itself began using the name Beetle in marketing materials in the US. 1933-1934 VW design drawings In Britain, VW never used the name Beetle officially. It had only been known as either the "Type I" or as the 1100, 1200, 1300, 1500, or 1600 which had been the names under which the vehicle was marketed in Europe; the numbers denoted the vehicle's approximate engine size in cubic centimetres. In 1998, many years after the original model had been dropped from the lineup in most of the world (production continued in Mexico until 2003), VW introduced the "New Beetle" (built on a Volkswagen Golf Mk4 platform) which bore a cosmetic resemblance to the original. 1934 VW Porsche-NSU Its peculiar styling, underpowered motor, rough ride, and high noise levels compared to modern vehicles might have made it a market failure. In its day, though, it was more comfortable and powerful than most European small cars, and ultimately the longest-running and most-produced automobile of a single design (a record that will not take long to be beaten by its younger "cousin" the Type-2 Bus or Kombi, which is still in production in Brazil, with the same basic characteristics of the first series). -
Success Connecting People to Data at Wilhelm Karmann Gmbh
Medium-sized Success Enterprises Connecting people to data at Wilhelm Karmann GmbH Back in 1901, Wilhelm Karmann took over a coachwork company that produced horse-drawn vehicles. A year later, he began making special body shells for automobiles. Now with approximately 6000 employees, Wilhelm Karmann GmbH is an independent full-service vehicle supplier to the automotive industry, offering a wide range of services that vary from complete vehicle development and manufacturing engineering to niche vehicle assembly. A key factor in meeting the company’s business goals is how its two most value assets – people and data – are being connected. Producing automotive legends Accessing CICS data via web browsers Wilhelm Karmann GmbH is a partner to As with enterprises everywhere, the rising the automotive industry in Europe and use of PCs at Karmann brought require- North and South America. With its unique ments for graphical user interfaces for host portfolio of competencies and capabili- data and for data downloads to PCs. The IT ties, Karmann is able to complement the team has met these requirements by in-house facilities of its customers. exploiting NetPage, part of CPG Level 5. Projects handled by Karmann for automo- A heterogeneous world NetPage is an HTML generator for web bile manufacturers include the: applications that can exploit all of the stan- ❑ Design, development, tooling, produc- Like all producers in the motor industry, dard functions supported by browsers tion planning and manufacture of com- Karmann GmbH is dependent on a com- (frames, radio buttons, and so on). plete vehicles of all types. plex IT environment. A number of operat- ing systems are responsible for different Access to host data uses a three-tier ❑ Design and engineering of modules, applications. -
Exhibition “The World of Volkswagen Classics” to Open at the Designer Outlets Wolfsburg
October 25, 2018 Exhibition “The world of Volkswagen classics” to open at the Designer Outlets Wolfsburg → Volkswagen Classic and AutoMuseum Foundation show eight classic cars in an innovative pop-up gallery → Rare prototypes and record-breaking cars from three decades → Presentation in extraordinary surroundings to continue until April 2019 Wolfsburg (D) – On Sunday, October 28, when outlet stores will be open for business, Volkswagen Classic is opening its pop-up gallery at the Designer Outlets Wolfsburg and will be showing a selection of eight historic vehicles spanning the period from 1958 to 1985. The special exhibition in the new Ellipse includes rare prototypes and record-breaking vehicles as well as the filmstar “Herbie” and is to continue until April 4, 2019. Press contact Volkswagen Communications Heritage Sascha Neumann Spokesperson Volkswagen Classic Dieter Landenberger (right) and Eberhard Kittler at The exhibition “The world of Volkswagen classics” Phone: +49 5361 9-86952 the prototype of the VW Type 3 Cabriolet (1961) includes eight rare prototypes and record cars [email protected] Hans-Rüdiger Dehning The innovative pop-up gallery, which is open this Sunday from 1 p.m. to 6 Spokesperson Volkswagen Heritage Phone: +49 5361 9-77173 p.m., features an electric racing car from 1984: in the 1980s, racing driver [email protected] Hagen Arlt scored a number of successes in the “Grand Prix Formel E” series with the Golf “CityStromer” RWE. Another spectacular exhibit is the Volkswagen Polo G40, which set a world speed record at 208 km/h over a distance of 5,000 kilometers at the Ehra-Lessien proving ground in 1985. -
The MVVC Festival Is Coming!
The MVVC Festival is coming! The MVVC Festival is coming! by Dan Peirce As the Vice President of the club, one of my responsibilities is to Co-chair the MVVC festival with Wayne Burling. I really have always loved this show and all VW shows in general. As this is a large show it has large needs in regards to manpower / sponsors / food venders. Our goal as always is to have fun and make sure that we represent our club and hobby in a positive way to all those attending. Last year was my first go at it and I think we did a pretty good job overall, but as always we can do better! One of the challenges with any big show is getting volunteers for the gates. This year we are going to try to outsource this labor so that more members can enjoy the show instead of working it. Wayne is working with local Ypsilanti groups in order to get the manpower necessary to properly work the gates with our members now having a more managerial role. In other news we are having a Saturday event that is a little more involved than our traditional “cruise”. This year we will have a Ride, Race, Fly and Eat event. This is an event that I feel all will enjoy and will grow as time goes on. The ride part is the parade of VW’s from Riverside Park that will leave at roughly 9:30 am. We will cruise to the Yankee Air Museum. Once there we will have a cone slalom set up that we can have fun timing each other and generally have a blast with our cars in a controlled atmosphere.