Global Review Moving the world 2020 Protecting animals from cruelty and suffering Our vision: A world where animals live free from cruelty and suffering

Our purpose: We move the world to protect animals

2 Global Review 2020 Contents Page 8 Click on the page numbers to go straight to that section

Wildlife suffering: Millions of wild animals endure unimaginable cruel treatment and are traded live and dead, legally and illegally for the wildlife trade. Throughout 2020, united in our mission to get a global ban, we made great progress in protecting them.

Cover image: Boon Rott and Gen Thong play happily at the Kindred Spirit Elephant Sanctuary, one of the nine high-welfare venues we supported in Thailand when COVID-19 struck. Credit: Kindred Spirit Elephant Sanctuary

Global Review 2020 3 Back to Contents Page Foreword

Transforming the systems – tackling the Our next move is clear. In 2021, Italy will host two hugely important worst abuse meetings – the Global Health Summit in May and the next G20 Leaders’ meeting in October. We will be targeting both. We also look forward to The terrible suffering caused by the COVID-19 crisis provided a contributing to the 2021 United Nations Climate Change Conference in completely unexpected and unparalleled opportunity to put animal Edinburgh. With your support, we will use our influence to be heard by welfare on the global agenda. By the end of March our whole the highest levels of government and use our local presence to galvanise organisation was working at an incredible pace on an extraordinary and popular support. urgent task – bringing about a global ban to the wildlife trade.

The pandemic, traced to wildlife cruelly captured and sold in Wuhan Overturning the systems – our new strategy wet markets, sharply and irrevocably highlighted the inextricable links Steve McIvor between human and animal health. COVID-19, SARS, Ebola and swine and avian flus all share a common Chief executive officer source: the exploitation of wild and farmed animals who are treated The wildlife trade – both legal and illegal – and the systems that support as mere commodities by systems profiting from their abuse. People are it, exploit more than a trillion wild animals annually. They are horrifically waking up to the fundamental truth – the more we abuse animals, the abused and treated as commodities for use in food, ornaments, traditional more we also put our own lives at risk. Asian medicines, entertainment and as pets. And so, our new strategy for the next 10 years (2021–2030) focusses To tackle their suffering, we formed a clear strategic campaign and target on overturning the systems that cause so much suffering and anguish to – to convince world leaders from the G20 to support a ban on the trade the greatest number of animals. We must elevate animal welfare to a during their November meeting in Saudi Arabia. priority issue of global importance firmly linked to the health of people and the environment. In a massive effort across all our offices, we mobilised more than 1.1 million supporters and achieved recognition from sympathetic With your help, determination, passion and commitment we will ensure governments. Despite this, and the horrific rising human death toll from the farmed animals live good lives by transforming the global food system. virus, the G20 fell short of supporting a ban on the trade. However, G20 And we will stop wild animals being cruelly exploited as commodities by agriculture and water ministers did take a significant step. They asked the changing the systems that allow it. One Health Tripartite – the World Organisation for Animal Health (OIE), the World Health Organization (WHO) and the Food and Agriculture Organization (FAO) – to assess wildlife trade and pandemic links.

4 Global Review 2020 COVID-19, SARS, Ebola and swine and avian flus all share a common source: the exploitation of wild and farmed animals who are treated as mere commodities by systems profiting from their abuse. This pangolin was found smuggled for the trade in Indonesia in 2017.

This sharper focus means we will put less emphasis on other areas on which we have historically campaigned. However, we will continue to protect animals affected by disasters and those in communities by supporting and working with trusted local, national and global partners.

The past year has been financially tough for so many people and organisations within our sector. We faced a drop in our income and had to restructure our work and teams to prepare for delivering our new strategy. These were, of course, challenging times, but I’d like to reassure you that World Animal Protection is in a better place than ever to move forward.

I am forever mindful that the work we do to move the world for animals would be impossible without the valued commitment and support of those who share our vision to end animal cruelty. My sincerest thanks for everything our supporters do to give animals a voice. I look forward to sharing ways we can work together to achieve even more for animals in 2021.

“People are waking up to the fundamental truth – the more we abuse animals, the more we also put our own lives at risk.”

Global Review 2020 5 Back to Contents Page

Moving the world in numbers 2020 1.12 billion 1.1 million 85 107 764 million 5 More than 1.1 million people When the tourist industry dried All 107 bears at the Through our Change for We convinced five food signed our petition calling for up in Asia, we paid for the Romanian bear sanctuary Chickens campaign, we companies including Starbucks the G20 to end the wildlife food and care of 85 elephants thrived during lockdown. We successfully pressed fast food and Just Salad to invest in trade – we used it to highlight in higher welfare elephant ensured our partner Asociatia retailers, supermarkets and plant-based proteins. Their public interest and concern. venues. Milionane de Prieteni (AMP) producers to give more than efforts are critical in reducing had the support needed to 764 million chickens better the world’s meat consumption. care for them. lives.

6 Global Review 2020 With our supporters we helped improve the lives of more than 1.12 billion animals 1.12 billion globally. 27,683 26,000 50 1.5 million We helped our local partners In Kenya and Sierra Leone we We launched our second Our documentary ‘Fooled by save 27,683 animals after helped low income families edition of the Animal a smile’, featuring a former Taal volcano erupted in in six Nairobi and Freetown Protection Index (API) ranking dolphin trainer exposing how the Philippines, and when communities feed more than how well 50 countries protect dolphins suffer for tourist Hurricanes Eta and Iota 26,000 dogs. animals. The results will help entertainment, raised the devasted communities in us press for better legislation. awareness of more than 1.5 Nicaragua and Guatemala. million people worldwide.

Global Review 2020 7 Back to Contents Page

Banning the wildlife trade 2020 How we moved a million…

“ We wanted a ban… Not just on wildlife markets, with which the pandemic was linked, but to stop all aspects of this horrific trade that inflicts horrendous suffering on billions of animals annually… So, we pushed the boundaries calling for an end to all legal and illegal wildlife trade… And as the first NGO out of all conservation or animal welfare organisations to do this, we set the agenda.” Kate Nustedt Global wildlife director ‒ International The coronavirus’ likely link to a wildlife market in “We had very good and sound reasons for China – where live and dead animals were sold tackling the G20,” explains Kelly Dent, our – shone a harsh spotlight on the cruel treatment of external engagement director. They are 20 of the wildlife globally for commercial gain. It revealed the world’s most powerful nations – with a very large world-shattering effects of trading wild animals on percentage of the world’s population and about people’s health. This gave World Animal Protection 80% of the world’s GDP. They also have a large an unprecedented opportunity and an urgent, share of supply and demand fuelling the global extraordinary task – to end the wildlife trade. wildlife trade.”

By the end of March, with the pandemic raging, all of our employees in 14 countries were working separately and remotely from home. Yet they were united in their common cause of getting the global leaders of the G20 to ban the wildlife trade.

8 Global Review 2020 Sharp focus – targeting the G20

One million strong: Circe Romero, representing Expert teams combined Both Kelly and Kate, working with communications #LetMeBeWild: World Animal Protection, A laser image delivers the one million across the organisation, colleagues, agreed that public mobilisation would created by petition signatures and literally working around be essential in convincing G20 governments to call indigenous artist, letter to the Mexican Denilson Baniwa government. Mexico is a the clock because of for a ban to the wildlife trade. And so, a petition was and displayed in member of the G20. bases in different time launched. More than 1.1 million people, moved by Brasilia, to push for a ban on the Credit: zones, to develop a strategy the pain and suffering caused by the trade, signed World Animal Protection/ global wildlife José Andrés Segura Retana and prepare extensive it. This was double the number of signatures World trade. During our campaign, advocacy and communications Animal Protection has ever received for a single buildings and materials. Everything that was developed was built petition. monuments in cities across Brazil upon our long-term, sound scientific research into came alive with our the links between the wildlife trade and zoonotic Devices used to galvanise support involved social wildlife projections. diseases, says Kate Nustedt. media activities, events including spectacular light projections across Brazilian cities, a series of light “We knew our issues very well. Our three art events touring cities in China, and an online campaign areas were already focussing on three interactive map packed with pictures, stories and films big drivers of the trade: wildlife for entertainment, showing the trade’s flow. Businesses including The wildlife as pets, and wildlife derivatives for Body Shop in Denmark and Sweden embraced the traditional medicine. So, we knew the scope campaign urging customers to sign. and scale of the problem, and had a good understanding of the associated public health risks. “People always ask me about the importance of petitions,” explains Kelly. “They are a very useful “We have been warning of the threats and tool to show that there is public interest and dangers of treating wild animals cruelly and the concern. This is particularly helpful when there are links with zoonotic diseases – those that can signatures from specific G20 countries as these transfer between animals and humans. Sixty represent their constituents – voters on the issue.” percent of emerging infectious diseases are Wet market: zoonotic, with 70% of these thought to originate She points out that mobilising supporters, and Appalling suffering from wild animals.” successful country office campaigns with coalition is inflicted on wild animals sold at wet partners were particularly effective. Partners included markets like this the Campaign to End Wildlife Trade in the UK, one in Vietnam. The stress they endure Defenders of Wildlife and Humane Society (HSI) is unimaginable. in Mexico, and Green Korea United in South Korea. Credit: Amy Jones/ Moving Animals Mobilising supporters ‒ inspiring government action Global Review 2020 9 Back to Contents Page “We “I felt had very good empowered and and sound reasons for hopeful that, during a “Globally, our work with the C20, the civil society platform tackling the G20. They are 20 moment of crisis in the world, influencing the G20, was influential. They helped bring the of the world’s most powerful nations we united 25 NGOs in the UK governments of Australia, the UK and France on board, and involved others such as the Canadian and Chinese governments on this issue. – with a very large percentage of the to speak with one voice. Together world’s population and about 80% of we exerted pressure on the UK “We identified the ministers that would be really important and so the world’s GDP. They also have a large government to end the wildlife wrote to the health and agriculture ministers outlining our case, what share of supply and demand fuelling trade as part of their global response we are looking for and why, urging them to take steps to ban the the global wildlife trade.” to COVID-19.” trade in wildlife.” Kelly Dent Sonul Badiani-Hamment Other achievements included successfully engaging more than 300 External engagement External affairs adviser ‒ UK organisations, including the International Fund for Animal Welfare and director ‒ International Humane Society International, to sign a joint letter to WHO. The letter urged them to endorse a permanent ban on live wildlife trade markets and the use of wildlife in traditional medicines.

The trade ban was not achieved at the G20 meeting in November 2020. But Kelly, an experienced political lobbyist and campaigner, is not daunted.

“Getting something even onto the agenda of the G20 leaders is “It “Whether incredibly difficult. And so, while we didn’t get what we wanted this has been such it’s legal time, getting the wildlife trade on the political agenda of some of the a privilege to or illegal, most powerful countries in the world is an incredible achievement. be a part of a global wildlife trade truly global team working causes immense suffering, “The other highlight was the G20 agriculture ministers meeting with every G20 country to push threatens human health, devastates acknowledging the connection between human and animal health for an end to the wildlife trade. To see environments, and harms global So, we have laid very firm foundations for the issue to be back on our campaign go from not existing to economies. I’m proud to support World the agenda at the next G20 meeting in Italy.” a huge worldwide call for change Animal Protection’s campaign that calls has been so inspiring.” Kate is also ready for the next G20 challenge. “We are committed on world leaders of the G20 to end to following up on this opportunity. World Animal Protection the global commercial wildlife trade, James Royston people are a special bunch – highly committed, passionate, deeply forever.” knowledgeable and committed to bringing lasting changes for wild Head of external affairs ‒ International animals. It is people like them and our supporters that make change Sanne Salomonsen happen.” Singer and songwriter ‒ Denmark

10 Global Review 2020 Spot Images AndrewCredit: R. Odum / Getty light Wildlife. Not pets Steps forward in 2020 • Benin agreed to reduce its quota Exposing for ball python exports by 20,000. • Ghana suggested a scientific ball python assessment of ball python populations in the wild with the intention of reducing export suffering quotas. • Youzan, an important retail science Our investigations into the plight of ball pythons These methods caused the snakes stress, disease, and technology service provider uncovered the suffering inflicted by the global infection and death. Our investigations also in China, committed to stop selling wildlife pet trade on Africa’s most legally traded revealed how West African ball python farming all live animals and products live animals. More than 3 million have been creates lethal hotbeds of bacterial and viral associated with the wildlife trade. exported from Benin, Ghana and Togo over the diseases including respiratory and skin infections last 45 years to pet traders in Europe, North • Also, in China, the Alibaba America and China. Those caught or farmed in Africa who survive Group banned the sale of snakes, their journeys, and those captive bred in Europe pythons, squirrels and lizards from Our report, ‘Suffering in silence’, and our and North America, are sold at reptile markets its online platforms Taobao and documentary, ‘Uncovering the trade in ball in horrendous conditions. And ball pythons Tianmao. More than 100 online pythons’– seen by 8.3 million people in China – selectively bred for their colour patterns can face sellers were required to remove highlighted intensely cruel capture methods. painful genetic disorders and deformities. around 10,000 product links. To tackle the trade we demanded that Benin, • More than 66,000 people in Togo and Ghana suspend global exports and the UK signed our petition to ask that the USA, Canada, Europe and China stop Doncaster Racecourse to stop importing ball pythons. hosting their reptile expo – the most important sales event for ball python breeders in the UK. However, the event was cancelled due to COVID-19. • And in the USA, more than 90,000 people joined our campaign asking UPS to stop carrying exotic Trading cruelty: Ball pythons stacked up in tubs like food in a pets including ball pythons. supermarket at a pet expo in Memphis, USA.

Credit: World Animal Protection /Aaron Gekoski

Global Review 2020 11 Back to Contents Page Wildlife. Not entertainers Giving vital support in coronavirus times

Saving elephants from starvation “The pandemic and From March 2020, we supported 9 observation- “We would have gone out of business and our only elephant camps in Thailand, one in Nepal, elephants would have been forced to work in subsequent global travel one in Laos, and one in Cambodia. The camps are the logging industry and faced starvation. Your ban put the lives of most high welfare. This means that in the pre-covid world support has allowed us to keep our elephants, captive elephants in Asia tourists could observe elephants feeding, grazing buy their food and also for our mahouts to be and socialising with each other on their own terms. employed and continue to provide for their at risk of starvation and family,” says Mr Charae. neglect. Thanks to our Caring for elephants is an enormous task. Providing supporters’ generous large amounts of food is essential as they eat The current situation highlights very clearly why Audrey Mealia donations we secured the around 10% of their body weight daily. That’s up tourism is no appropriate place for captive Global head of programmes, to 400kg of grass, leaves, fruits and vegetables elephants, says Dr Jan Schmidt-Burbach, head of wildlife ‒ International future of 85 elephants in that need to be paid for and transported. wild animal welfare and research. high-welfare camps across Some elephants like elderly Ning Wan at Elephant “Tourism booms in good times – but if there are Asia. Since the pandemic’s Valley in Cambodia have needed special care. struggles then things can take a very quick turn start, we’ve provided Jemma Bullock, the venue’s project manager, to the worse. To place such complex, intelligent them with food and basic explains. “Ning Wan has very poor teeth and and endangered animals at the whim of a has struggled during the cold season. We have commercial industry that is so vulnerable to veterinary care and wages been using blankets and more supplementary economic fluctuations is simply unacceptable and for their mahouts. We’re rice to help her through. It’s starting to warm up inhumane. As tragic as this situation is, it is an committed to continuing a bit more now, and she has picked up a little in opportunity to change the future for elephants condition.” and their caretakers, by providing support now this important work right and then learning from these lessons by making through 2021 until the Both Jemma and Charae Sangkaow, owner of the current captive elephants the last generation venues are once more self- Following Giants, Thailand have found World suffering in captivity.” sufficient.” Animal Protection’s support a lifesaver.

12 Global Review 2020 Exposing the cruel crush The urgent need for a wildlife trade ban to protect animals involved in tourism was highlighted by the shocking undercover footage we released of ‘the crush’ in June. The crush is a cruel and traumatic process. Early separation from their mothers, pain, fear and distress are inflicted on young elephants so they can be used for riding and other tourist interactions.

There are approximately 2,800 captive elephants exploited in camps across Thailand who have undergone this cruel training. The harrowing undercover and systematic footage we gathered achieved global public outcry and support for the ban.

The crush and the grim conditions elephants endure for tourism were also included in our report ‘Elephants. Not commodities’ launched on 12 August – World Elephant Day. The report was targeted at governments, Challenging the tourist industry pressing them to end the captive breeding and We challenged the tourist industry to seize the opportunity to build a better world for the intake of any elephants and other wildlife in the post-pandemic world. We supported global tour wild elephants operator Intrepid Travel in creating and launching an animal welfare policy toolkit. for commercial The kit makes it simple for tourism companies to draft and implement more animal-friendly use. Travel practices and includes a full editable policy. This is based on Intrepid's own policy which companies we worked with them to produce. were urged to only promote We also developed the ‘Travel back better’ website. Both the site and toolkit are designed responsible, to help companies avoid cruel wildlife tourist venues. ‘Travel back better’ also lists the 24 observation- companies who have signed up to our wildlife-friendly pledge. only elephant venues. Some travel companies perform better than others when it comes to animal welfare and so There are we ranked them in our ‘Tracking the travel industry’ report. Fourteen companies including around 3,800 Airbnb, TripAdvisor, Flight Centre and Booking.com were assessed. ‘Tracking the travel elephants used industry’ has resulted in approaches from several companies regarding how they can for riding in Asia. improve their rankings.

Global Review 2020 13 Spot Back to Contents Page light Caring for sanctuary bears Our partners in Pakistan and Romania, caring for bears rescued from cruelty and abuse, were delighted with the funding lifeline our supporters offered during the pandemic. “ I was very happy to donate towards Pakistan this most worthwhile cause. It’s heart- With our help, our partner the Bioresource warming to know Research Centre of Pakistan (BRC) continued their high standards of care for the 70 bears that the elephants living at the Balkasar bear sanctuary. They and bears, and all saved 17 bears from the cruel entertainments the staff and carers of baiting and dancing. Two were confiscated at the sanctuaries and handed over to the sanctuary and 15 will be funded until were surrendered to BRC by their owners in at least September exchange for alternative livelihoods. BRC also 2021. I know successfully lobbied for an amendment to the they will all fully Punjab Wildlife Act. This will increase penalties appreciate this move, for cruelty against wild animals and give greater protection for wild and captive bears. without which some of them would almost Romania certainly have had to close.” Our partner Asociatia Milionane de Prieteni (AMP) had to close the Romanian bear Shirley B sanctuary’s doors to visitors for months and Supporter – New Zealand lost its major income stream overnight. So, we launched an emergency appeal to give vital financial support to help feed and care for the bears. Its success ensured they could pay all their operating costs and welcome six more bears rescued from abuse to the sanctuary, bringing the total to 107.

14 Global Review 2020 Spot light

Creating a better world for dolphins and whales

There are more than 3,000 dolphins held captive Fooled by a smile in 54 countries worldwide and they suffer horrifically for people’s entertainment. Despite the pandemic we continued to raise awareness of the Most are confined to tiny barren and chlorinated plight of captive dolphins. Our ‘Fooled by a smile’ documentary tanks – spaces more than 200,000 times smaller and trailer, featuring a former dolphin trainer detailing the stress than their natural range. and suffering the dolphins endured, was seen by more than 1.5 million people globally. At the start of 2020, we continued our plans to increase pressure on travel giant Expedia Group to stop selling tickets to captive dolphin venues. Before COVID-19 struck we escalated Creating whale heritage sites our campaign, holding public stunts and demonstrations in the UK, Canada, Brazil, Sweden, the USA and the Netherlands. Developing and promoting responsible, wildlife friendly tourist More than 300,000 people signed our petition asking Expedia attractions is vital in making change happen. In November we to stop the sales. joined the World Cetacean Alliance (WCA) to promote the Whale Heritage Sites programme. This global accreditation We met with Expedia Group to urge them to stop the sales. recognises outstanding destinations that implement and However, they were not willing to do this, and so our campaign celebrate responsible and sustainable whale and dolphin will continue. watching. With WCA we are proposing Tenerife-La Gomera marine area in Spain, Dana Point in the USA and others as When COVID-19 resulted in worldwide lockdowns, we potential heritage sites. Both of these locations are near key temporarily suspended our campaign against Expedia leaving captive dolphin hotspots and so will offer tourists responsible them to focus on the impacts the virus had on their sector. alternatives.

Global Review 2020 15 Spot Back to Contents Page light Wildlife. Not medicine Saving wild animals from the traditional medicine trade

Millions of wild animals suffer unimaginable cruel treatment and are traded live and dead, legally and illegally for use in traditional Asian medicine. Throughout 2020, united in our mission to get a global ban on the wildlife trade, we made great progress in protecting them.

With your help we… We also… “People in general tend to care far Launched the website tawap.org – ‘Traditional Worked with our long term partner Education for Chinese medicine alternatives to wild animal Nature Vietnam (ENV) to stop bear farming in the more about cute preparations’ – in collaboration with traditional Asian country. Bear bile farming inflicts intense pain and animals, but World medicine experts. The site is aimed at practitioners and suffering on bears. They are caged in terrible conditions Animal Protection patients looking for remedies not containing animal throughout their lives while bile is regularly extracted helps thousands of parts and products. from their gallbladders. species. Turning so- called ‘ugly animals’ Moved three international traditional Asian medicine Our joint efforts involving campaigning, microchipping into the stars of our associations and four pharmaceutical organisations of bears and law enforcement have resulted in over a campaign was a in China to sign our pledge supporting an end to the 90% reduction in bears held captive on bear bile humorous way to exploitation of wildlife for traditional medicine. farms since 2005. By the end of 2020 there were 376 farmed bears left in Vietnam and 33 bear-free engage new people Convinced 313 medical practitioners in China to provinces. in the cause.” sign our wildlife-friendly medical practitioners pledge. This means they support herbal alternatives and are Investigated and exposed the illegal sale of bear bile Steve Persico committed to not recommending or prescribing any products in traditional Asian medicine stores throughout SVP, creative director, medicine or health products with wildlife ingredients to New York City. State authorities acted on evidence our Leo Burnett ‒ Canada patients. US team handed over in April and seized thousands of dollars in products in at least 10 traditional Asian medicine stores. All stores selling the illegal products agreed to sign a Consent Order relinquishing them, and received penalties of US$4,500–$5,000.

16 Global Review 2020 Spot light

Bone quota: Lion skeletons can be legally exported from South Africa to Asia for Calling for a use in traditional medicines. quota ban

Around 8,000-12,000 lions are intensively bred in cruel, Gilbert Sape, our global head of campaign for traditional unnatural conditions on commercial farms in South Africa. medicine, said: "We know that lions suffer at every stage of Their destination is the country’s tourism, hunting and lion their life in these farms. Intensive captive conditions increase bone industry. Lion bones are legally exported to Asia for the risk of zoonotic disease transmission. We hope this study use in traditional medicine via South Africa’s quota system. can help everyone understand the health risks associated Through quotas, as many as 1,500 lion skeletons have been with lion farms and to alert authorities to the potential risks exported in a single year. to both the animals and to public health. To avoid another pandemic, we need to stop the trade of wildlife." With our partner Blood Lions, we released research in 2020 “ Wildlife used in traditional medicine is revealing how the farms pose an alarming major health risk cruel and unnecessary, and is destructive to lions, and people. We found that captive lions can carry “Kenyan Youth around 63 harmful pathogens some of which can also affect Biodiversity Network to the shared planet as well. It’s very humans. Separately, it has also been confirmed that big cats, is proud to support exciting that during 2020 we gained including lions, can be infected with SARS-CoV-2, the virus World Animal the support of many doctors and phar- that causes the coronavirus. Protection's maceutical companies for plant-based campaign on ending traditional medicine. This is our clear and We presented the research in October to a high-level wildlife trade. We long-term solution to ending the massive panel established by South Africa’s Ministry of Environment believe in its great suffering of millions of wild animals in Forestry and Fisheries (DEFF). The panel was charged by potential to halt the this industry.” the government to review the hunting, breeding and trade of country's biodiversity captive wildlife, including lions after NGO and public outcry loss and put Africa on the about animal cruelty and bone exports. A response was much-needed road map to ecosystem recovery. due by the end of 2020 but is delayed until 2021 due to The COVID-19 pandemic has reminded us that on-going deliberation. we must reimagine human relationships with Evan Sun wildlife at all levels.” Wildlife campaign manager The research presentation was linked with a public - facing Bears and Wildlife. campaign to raise awareness of the lion breeding industry in Kevin Lunzalu Not Medicine ‒ China South Africa and to petition the government to abolish it. Co-founder/Coordinator, Kenyan Youth Biodiversity Network

Global Review 2020 17 Back to Contents Page Who makes the grade? The Animal Protection Index

“Effective animal welfare Persuading governments worldwide to improve the check facts before publication. We contacted lives of billions of animals and stop the systems that CVOs because they organise and operate a legislation should consider cause them suffering is central to our work. And in country’s animal health and protection service the physical, mental and March 2020 we launched the second edition of the and veterinary public health service.” emotional health of an Animal Protection Index (API) – a powerful tool to make this happen. Countries are ranked on an A to G letter system animal. It is inspiring to with A representing the highest ranking and G the see an increasing number The public face of the API – lowest. The API covers policy and legislation relating of countries recognise api.worldanimalprotection.org – is an easy-to-use, to farmed animals, captive animals, pets, working interactive tool, but behind it is a highly detailed and animals, wild animals, those used for scientific and acknowledge animal strategic ranking process. research and animals used for entertainment. Phil Wilson sentience in their legislation, The API involved more than 12 months of No country obtained the highest possible score External affairs manager and the significant impact ‒ International painstaking work from World Animal Protection since none adequately protects animals across that this has on the lives of employees. It ranks 50 of the world’s largest animal- each of the 10 indicators to receive an A grade. millions of animals.” keeping countries according to their welfare policies However, several including Austria, Denmark and and legislation. Sweden improved their API rankings for the second edition. By the end of the year, more than 12 “To research and rank just one country took countries had either endorsed the API, used it in around 100 hours,” says Phil Wilson our external their communications, or positively changed their affairs manager who worked intensively on the policy or legislation. These countries included: project. Brazil, China, France, Germany, Malaysia, the Netherlands, New Zealand, Nigeria, Poland, “Websites and databases were scoured for Sweden, the UK, and Vietnam. information and relevant government departments contacted. All 14 World Animal Protection Several countries, including Malaysia and Nigeria, country offices were involved. The Chief Veterinary said they would use their country API reports to Officers (CVOs) for each country were asked to assess gaps in their animal welfare legislation

18 Global Review 2020 and make improvements. The API was also mentioned by members of the Swedish parliament, and Israel’s ministry of agriculture said they would like to be included. The private sector, including some supermarkets, are using it to source animal products from countries with more humane farmed animal welfare legislation.

“The 2020 API, which builds on the success of the first edition of the API in 2014, provides opportunities for focussed discussions with governments on improving their countries’ national animal “As an ambassador, I welfare legislation,” says Phil. want to stress how vital it is to support World “As we saw with the launch of our first edition of the API in 2014, it can take some time for countries to pass and implement new and Animal Protection’s improved animal welfare legislation, but World Animal Protection work in elevating animal will continue to push this critical work, which welfare to a priority issue improves the lives of millions with global relevance of animals around Some key highlights of improved and importance. the world.” animal welfare legislation in Humans must move 2020 include… to a more sustainable and compassionate • At the start of the year, Denmark passed a new relationship with the animal welfare law recognising all animals as natural world, but the sentient beings, which will lead to new rules window for change is covering all animal species. closing. It’s imperative that communities, governments, • Following the COVID-19 outbreak, China and industries work implemented a ban on the trade and consumption of the vast majority of terrestrial together for the good of (land-based) wildlife. animals, people, and the planet.” • In September, France banned the breeding of orcas and dolphins in captivity with immediate Aliya Jasmine effect. It also prohibited the import of orcas TV host/producer and and dolphins for entertainment and introduced environmental journalist a phase-out ban on the use of wild animals in travelling circuses.

Global Review 2020 19 Back to Contents Page

Making a world of Nicaragua “In the middle of the pandemic, Nicaragua and Guatemala were suffering the devastating consequences of Hurricanes Eta difference ‒ protecting and Iota in a short period of time. With the borders closed we could not get there, but we quickly reached out to our local partners. Animal owners moved their animals as best animals in disasters as they could through flooded roads to be cared by the veterinary brigade that arrived in Bilwi. They were so grateful,” said Ester “From the Australian Mora, our network manager for disaster response who helped co-ordinate the black summer to the operation which helped more than 8,000 Beirut capital blast, animals. animals worldwide had their own share of disasters as people battled the COVID-19 pandemic. Guatamela, Costa Rica, Tamil Nadu, Judy Kimaru I am grateful that we Panama Disaster operations were there to rescue manager ‒ Africa Millions of animals will be better protected from disasters them in their distress, thanks to the adoption of our PrepVet® course by authorities in provide comfort, and Guatemala, Costa Rica, Panama and Tamil Nadu State, India. gently nurture them This unique and free online resource was launched in 2015 and fosters coordination between civil defence bodies and ministries back to health. By of agriculture. During 2020 the Central American branch of working with our local the World Organisation of Animal Health (OIE) also called for all ministries of agriculture in Central America to carry out and partners, our relief complete the course. To date, 2,235 people worldwide have operations saved completed PrepVet®. 27,683 animals.”

20 Global Review 2020 Floods ‒ Assam

“Amidst the Covid-19 pandemic and lockdown, July monsoon floods brought havoc and caused massive destruction in the state of Assam, and thousands of animals and people were affected. It wasn’t easy to respond Nicaragua in such a challenging environment but despite all the odds we were able to help more than 20,000 animals,” said Gajender Sharma our country director for India. Nine-month-old Dahn is just one animal saved by a mobile clinic that we helped fund in Barpeta District. The vets diagnosed the weak little goat with anaemia and gave him life-saving treatment. His delighted owner, Khargeswar, said that Dahn’s death would have caused great hardship; he explained that he and his disabled wife completely Taal Volcano ‒ depend on their few farmed animals for their living. Philippines

When Taal Volcano erupted in January, spewing toxic ash and smoke in the air, endangering the lives of farmed and pet animals, we quickly offered help to local partners. With support from generous donors, we Credit: Animals Lebanon fed starving and abandoned dogs, Lebanon funded veterinary kits for evacuated livestock, and provided other supplies After the massive ammonium nitrate explosion and equipment. Our team then worked tore through Beirut in August, many pet dogs with local and national authorities and cats were lost or stuck under the rubble. on long-term plans to help prepare Although the pandemic meant we could not to protect animals in future disasters. send any of our teams there, we supported Thanks to our supporters, 600 animals local animal welfare charity Animals Lebanon. were helped. Our funding of food and veterinary care helped Aussie Mobile VetsCredit: Aussie them rescue animals trying to survive among the NSW and Victoria bush fires devastation. Our support also helped them care for animals in their shelter, reunite pets with their After more than 15,000 bushfires raged in Australia killing, families where possible and find new homes injuring, or displacing more than 3 billion animals, we provided where necessary. long and short-term help. Thousands of distressed and injured animals received emergency aid through the funding of local projects including a mobile triage van. Our face-to-face and online training and resources helped thousands of people and vets prepare to protect animals from future disasters. And Macquarie University research, that we are funding, will be critical in examining how disaster risk reduction and preparedness can be enhanced at a state and federal level.

Global Review 2020 21 Back to Contents Page

Protecting animals in farming Campaign success: Our India Dairy Campaign which ran from 2017–2020 improved the lives of Transforming the food system became our focus more than 68 million dairy animals – cows and buffaloes. Pictured are cows kept in high welfare conditions on the outskirts of Delhi. “Before the COVID-19 outbreak we were discussing and researching the Credit: World Animal Protection pandemic potential of factory farms; how cruel livestock practices create conditions for zoonotic diseases and pandemics to thrive… Then suddenly, in early 2020 – there we were…“

"Personal interaction with the companies and entities we want to influence to Planning the next 10 years improve farmed animal welfare is really important. So, we had to pull back on a lot of our farm visits, and on face-to-face meetings. This made it challenging to Our new 10-year strategy (2021–2030) – transforming the global food system get businesses and producers to fulfil their commitments to us to improve animal that causes suffering to billions of animals became our major focus. We sought welfare. representation from the whole organisation – all the country offices, all the Mark Dia teams. Developing it became a massive highlight for us all. Global director of animals in farming The global retailers and Quick Service Restaurants (QSRs) – our traditional targets – suddenly had their own new priorities. They were providing lifelines in We looked at our successes over the past five years involving incremental this global public health crisis, particularly in urban areas, and became heroes changes to the industrial and the factory farming sector. Then we dramatically to many. shifted our perspective to overturning the very systems that cause such cruelty to farmed animals. Our new strategy clarifies what we must achieve and is very We had to put engagement with them on hold, but the situation and their role exciting for us and our supporters. reinforced our view that they are the vital targets to focus on. They are very prominent in everyone’s lives and can implement significant changes. An example of this is the link between factory farming and human health in the light of the pandemic. This builds on our previous work and research regarding COVID-19 also put a spotlight on the other disastrous effects that factory antimicrobial resistance. farming has on the wellbeing of people in the meat processing industry. The animal farming sector is the biggest user of antibiotics on the planet. It uses up to 80% of the world’s antibiotics to hide or mitigate the very bad welfare We were at the end of our strategy from 2015–2020, so we measured our conditions and cruel treatment of animals on factory farms. And the unintended impact on the commitments and implementations we had negotiated with consequence of this is superbugs. This complicates the global response to the companies and governments. We found we had indirectly improved the lives of pandemic, where treatment of secondary bacterial infections in covid cases more than a billion animals. could be compromised.

22 Global Review 2020 Spot light

Meating halfway

We launched Meating Halfway – a unique custom-made 21- day journey and guide encouraging people to eat less meat – as part of our meat reduction campaign in the USA in October. It includes dietary advice from experts, meat reduction recipes on YouTube ranging from plant-based cottage cheese to meatballs, We also urged our supporters to petition the US Department a free meat reduction starter kit, and discounts from corporate of Agriculture (USDA) dietary guidelines advisory committee partners. During 2020 more than 33,000 people joined our demanding they recommend a reduction in animal-based protein meat reduction campaign. and an increase in plant-based products. Tens of thousands of supporters responded, leading to the USDA committee calling for A 2020 UN report targeting factory farming makes “While going fully plant-based is a great way to improve one’s the reduction in their scientific report. the global case that factory farms are pretty much health, the planet, and the lives of animals, it might seem like a destroying the planet and making it unliveable for future daunting task to many. At World Animal Protection, we don’t Our supporters also pressed their members of Congress to back generations." take an all or nothing approach; we believe people can make the Farm System Reform Act, a bill that would prohibit the creation a big impact through small individual changes,” says Joe Loria, or expansion of factory farms and their phase out by 2040. "It’s important for us as an our farming campaign manager for meat reduction. organisation to place ourselves at the “Meating Halfway is inspiring people to choose to eat less forefront of this principle and make meat a few days a week or one plant-based meal per day. sure that the animal welfare is part “We’re encouraging them to join a people-powered movement of the global agenda. that’s transforming our food system to be more sustainable and Transforming the kinder to animals, not to mention greatly improving their overall global food system health.” so it is based on good animal Steps forward in 2020 welfare, and Restaurant closures and the global pandemic’s impact on eating less the food industry were a major challenge for our campaign. meat is key to However, we influenced five food companies to invest in plant- protecting our based proteins. And by the end of the year, Starbucks and Just people, animals Salad had introduced them into their menus. and our world."

23 Back to Contents Page Unnecessary suffering: A piglet, only a few days old, gets its teeth clipped on an intensive farm in Latin America. Raising pigs right Credit: World Animal Protection

“Big business is waking up Worldwide, around 600 million pigs are factory farmed in cruel conditions that inflict intense pain, to the reality that banishing stress, frustration and boredom. Mother pigs are one of the country’s largest retailers, GPA. The mother pigs to cages for caged throughout their lives, in structures so small company, which has more than 1,000 supermarket life is indefensible. Change they cannot even turn around. Piglets, just a few days outlets throughout the country, committed to only old, endure painful mutilations. Throughout 2020 we source pork products from suppliers that will stop only happens when campaigned to end their suffering. caging sows and move them to group housing by people use their power 2028. and speak up. It’s a great Brazil supermarket chain calls for end to cages They are also asking that their suppliers end painful feeling knowing practices on piglets including castration and ear Millions of pigs throughout Brazil will notching. Jacqui Mills that together we can have better lives thanks Head of campaign, farming to our work with This recognition of the need to improve pig welfare ‒ International change the is also supported by the Brazilian government’s first world for national pig welfare regulation published in animals.” December. Since 2017 we have worked with the country’s ministry of agriculture to shape the regulation.

It sets out welfare improvements including mandatory group housing for new farm builds and the prohibition of ear notching and tooth clipping. The regulation also requires the provision of manipulable materials so vital in ensuring these highly inquisitive animals can express their normal behaviours. Who’s telling porkies and who’s stalling?

Six UK supermarkets made commitments to improve their policies relating to pigs after the publication of our ‘Who’s telling porkies?’ report. The report ranks

24 Global Review 2020 the top UK supermarkets on their pig welfare and import policies. More Spot than 8,000 of our supporters called on the bottom ranking supermarkets light to publicly report on and improve their policies regarding how suppliers keep and rear pigs. These included policies regarding providing environmental enrichment and progress on ending painful mutilations of piglets.

And in the USA, we launched the ‘Quit stalling’ report which assessed Focus Jennifer Black the progress of 56 companies on their commitments to source sow-stall Campaign manager free pork. The report led to progress and commitment updates from Hilton on the ‒ the Netherlands Hotels, Compass Group, Kraft and Aramark. They all reaffirmed their priority of sourcing only sow- “After a campaign in 2018 highlighting stall free pork. Netherlands their investments in intensive livestock, we worked with ABN Amro, the Netherlands’ Making groups matter Bankrolling cruelty… in China third biggest bank, to develop a new animal As a member of the Fair Finance Guide protein policy. It was a lot of work, but we’re We persuaded Muyuan Group, one Netherlands, we exposed the links between delighted that the new 2020 policy includes of the most influential pig producers European investment, factory farming and space requirements for farmed animals in in China to run trials on improving the deforestation in the Amazon and Cerrado for line with our FARMS Responsible Minimum welfare of their sows and pigs. The soy and beef production. Both legal and illegal standards.” company is trialling group housing and deforestation is carried out for beef and soy enrichment. If successful they will roll these production to make animal feed – for factory improvements across all of their farms giving tens farmed chickens, pigs and cows. An area the “Ever since the opening of our first shop in of millions of pigs better lives. size of a football pitch [around 7,000m²] is lost 1974, we have felt strongly connected to every single minute to agricultural uses. nature. We find inspiration for our products “In China, influencers, Our research prompted more than 2,000 Dutch in nature and we care deeply for it. We celebrities, and over 1 million supporters to contact their bank insurance are worried about the worldwide threats to nature, biodiversity and the exploitation of supporters are actively company or pension fund urging them to stop investing in companies involved in animal animals. That’s why we support World Animal joining with us, leveraging suffering or deforestation. Protection; we hope to sell many of these people power to push for beautiful postcards!” better policies. Together we are changing the Hans Geels, supply-demand equation CEO Dille & Kamille on the market level and ‒ the Netherlands demanding a better world for animals.”

Tamily Liu Senior communications manager – China

Global Review 2020 25 Back to Contents Page Chicken run: In November 2020, our Thailand team held a 5-km Change for Chickens event to raise awareness on Creating change for chickens chicken suffering.

“Hats off to KFC for stepping Our second edition of ​​​‘The pecking order’, launched ‘the pecking order’ rankings generated widespread in January revealed the poor performance of media coverage – the story was seen by 216 million up for chickens in six food restaurants on chicken welfare globally. We people. The publication is an important tool for our European countries – but assessed Burger King, Domino’s, KFC, McDonald’s, campaign teams who use it to press the companies this is just the start. Much Nando’s, Pizza Hut, Starbucks and Subway. listed and others for change. more needs to be done, Combined, these companies use tens of millions of and other companies are chickens in their businesses annually. severely lagging behind Our researchers found that overall welfare standards or, in some cases, getting were worryingly low. Consequently, consumers are Jonty Whittleton worse. Companies, such unwittingly buying meat from chickens subjected to unnecessary suffering and cruelty. Head of campaign, farming as Burger King, are rightly ‒ International getting positive headlines Only one company, KFC, was ranked as ‘making for their meatless burgers progress’, based on them signing the Better Chicken and ​nuggets, but these Commitment (BCC). This commits to using slower growing chicken breeds and giving chickens innovations should not mask more light and space so they can behave more the suffering that happens naturally. on chicken farms around the Although 160 companies worldwide have signed world every day.” up to the BCC, two thirds of the companies we assessed for ‘The pecking order’ had not.

This means most of the birds served at these restaurants live in cramped and barren environments with no sunlight. Many suffer from lameness and painful skin lesions.

26 Global Review 2020 To view the full report visit: https://www.worldanimalprotection.org/PeckingOrder

Inspiring commitments

The COVID-19 pandemic meant that we couldn’t carry out most of our planned campaign activities.

However, during 2020 we supported the following companies and organisations to sign up to the Better Chicken Commitment (BCC):

• Nando’s UK and KFC Denmark • Pizza Hut in Europe The • Popeyes in the USA and Canada under the Restaurant Pecking Brands International (RBI) umbrella Order 2020 In Thailand we launched our Change for Chickens campaign and Aiming low, not high

How are pressing KFC to sign up to the BCC. We also launched the most global fast-food companies still ignore the suffering of chickens in their businesses campaign in Indonesia with a webinar setting out the business case for change.

Intensive suffering: Slower growth: Around 60 billion The JA757 chicken chickens are farmed breed. KFC received for their meat annually. a 'making progress' Most are cruelly ranking in 'The pecking confined to crowded, order', for committing featureless and to use slower growing unnaturally lit sheds. chicken breeds. Credit: iStock/DuxX

Global Review 2020 27 Back to Contents Page Protecting dogs in crisis...

“As COVID-19 ravaged the Temple support Combined action As the coronavirus Our volunteer network world, the focus shifted pandemic spread, in India collaborated to human health. Owners many owners with North could not afford food or suffered financially Delhi Municipal and abandoned Corporation to veterinary care for their pets. their dogs at Wat promote the feeding Hungry dogs roamed the Hua Koo, a Buddhist of community stray streets, and animal shelters temple in Bangkok which dogs in areas where has traditionally cared for they were struggling to struggled to help animals stray dogs. The temple and its caretakers (pictured) find food from April until July. We also published Tennyson Williams as their donations dried up. struggled to cope with the unexpected influx and so ‘COVID-19 and dogs – dos and don’ts’ to help Country director ‒ Africa Our supporters’ generous in May we provided two tons of food and rabies local authorities and our volunteer network support donations meant we could vaccinations – enough to help 300 dogs. community dogs. step in and provide urgently Helping Gordo Working partners: needed supplies in the midst During lockdown, eight- We created a month-old Gordo COVID-19 alliance of a global pandemic…” and his owner, from with organisations Curridabat, Costa in Latin America to Rica, were very improve the welfare excited to receive of pet animals during our donations of dog and beyond the food. The food donation pandemic. In Brazil we deliveries in June were part of coordinated the delivery of our initiative to help hard pressed owners feed their 18 tons of dog food and five tons of cat food to 21 animals and prevent abandonment. We donated small NGOs caring for stray dogs and cats in five $US10,000 worth of food to municipalities and different Brazilian states. This fed about 6,000 stray a local NGO to support local dog owners. Our dogs and cats every day for two weeks in June. donations fed more than 1,400 dogs.

28 Global Review 2020 Community care Spot Covid times meant hard times for dogs and light people in Sierra Leone and Kenya. So, we Arjan Van Houwelingen helped low-income families feed their dogs in Freetown and Nairobi providing enough food External affairs manager – International for 23,000–28,000 dogs for three months. Emily Mudoga (pictured), our companion animal campaign manager, also visited the Kenya Ending Society for the Protection and Care of Animals (KSPCA), to give food and veterinary donations to the community animals there. rabies by 2030 Morale booster Despite COVID-19, our Animal Friendly Cities “It was incredibly moving to participate in the launch of the United Against Rabies Award 2020 went ahead and the city of Forum in September this year. It was the culmination of years of hard work by the Curitiba, in Brazil’s Paraná state scooped first team and guarantees that our efforts for dogs will now be taken forward by all place. More than 150 cities applied to win countries and at the highest levels.” this prestigious award. Our judging teams in Costa Rica and Brazil were highly impressed Throughout 2020 we continued to call for global recognition of dog vaccinations and responsible dog by Curitiba, a city of nearly 2 million people, ownership to stop people and dogs dying from rabies by 2030 – the UN target. Rabies is responsible for because of the way it humanely looks after its 59,000 human deaths annually. More than 95% of these deaths are caused by dog bites. dog and cat populations. Case studies and tips from entrants will be shared in an e-book to help governments worldwide manage “The answer is not to provide after-bite treatment – prophylaxis – for everyone who is bitten. The only way their dog and cat populations humanely. to effectively achieve zero deaths in people is to properly take care of dogs and achieve herd immunity in the dog population. This is done by vaccinating dogs and promoting responsible ownership. Through our expertise and experience we know this approach works,” says Arjan Van Houwelingen.

“As an advocate for better The expertise and experience led to us being the only civil society organisation asked to speak at United treatment of animals in homes, Against Rabies Virtual Conference in September. World Animal Protection has been a great partner in During the event, WHO director general Dr Tedros Adhanom Ghebreyesus, enabling us to deliver action and launched the United Against Rabies Forum – a World Animal Protection conversation to encourage and concept advocated by our animals in communities team. educate communities to preserve “We have long advocated for the need for a forum like this. It’s animal freedoms. It is only through essential to unite stakeholders and attract the political attention and dialogue and demonstration that we can learn how to resources needed to end rabies and deliver the vision of zero dog- improve the lives of animals around us.” mediated human rabies deaths by 2030,” says Arjan. “This launch represents the accomplishment of a core objective of our Better Lives for Naomi Mutua Dogs lobbying and advocacy work.” Founder, Adopt-A-Cat Kenya, and social media influencer

Global Review 2020 29 Back to Contents Page

How we’ll move the world 2021 ‒ 2030. Our strategy made simple. Making the biggest difference… for the greatest number of animals

Animals are facing a global crisis 1.6 trillion wild animals are killed and suffer every year because of profit and greed for their use as products or entertainments. 70 billion farm animals are consumed annually. Most live in close, cruel confinement in factory farms where they fuel the rising demand for meat as cheaply as possible.

30 Global Review 2020 The global wildlife trade and farming systems… Protecting animals Inflict suffering and anguish on animals. in disasters and in Devastate habitats. communities – what Cause public health crises – like COVID-19, SARS, Ebola, Swine and Avian Flus and antibiotic resistance. we’ll do next With our powerful new strategy we will… To make the biggest impact for animals and make the most of our resources Elevate animal welfare to a priority issue of global importance. we must urgently address the biggest Change public perception so that animals are no longer considered mere commodities. causes of cruelty – the wildlife trade Give animals a voice by addressing the root causes of their suffering. and factory farming.

Our growing population, urbanisation and increasing economic prosperity We are connecting 4 elements for long-lasting change… So, we will carefully and responsibly are driving greater demand for animal shift our work regarding protecting Systems – we will overturn those that fuel the very worst animal abuse. products and placing more pressure animals in disasters and in communities on animal habitats. If left unchecked, this Scale – we will transform the lives of the greatest numbers of animals. to our international, national, and local demand for animals and their scale of Sentience – we will give animals a voice, based on science, so all their needs are met. suffering will continue to accelerate. partners. They will continue to benefit Sustainability – solving the climate emergency, public health crisis and the depletion of natural resources. from our 50-year legacy of training and empowerment, our expertise, our tools and guidance.

We know that the fate of animals’ We have 2 urgent goals… lives rests in our hands. We are tackling the root causes of their suffering so that we can make the Goal 1 Goal 2 biggest difference to their lives. Ensure farmed animals live good lives by Stop wild animals being cruelly exploited as transforming the global food system commodities by changing the systems that allow it

With your help… Your support will help us… We’ll work with influential groups to expose the hidden costs Continue to reduce the demand and supply of wildlife for of factory farming to animals, people and the planet, and the commercial purposes collusion and corruption that let it thrive worldwide. Change the systems allowing a sustainable use of wildlife We’ll disrupt the finance flows driving the growth of factory and habitats and make sure wild animals are valued, farms and work with others to promote plant-based protein protected and stay in the wild where they belong. ensuring people have affordable nutrition.

Together we can move the world and take billions of animals out of a cruel cycle of abuse.

Global Review 2020 31 Back to Contents Page Board of trustees

Joanna Kerr Message from our chair Chair, from January 2020 Paul Baldwin Sharing the challenge – overturning entrenched systems Chair, September 2016 - July 2020 Frank Alarcón It is a great honour to join World Animal Protection at such a Over the next 10 years we will dedicate ourselves to critical moment for our planet and for animals worldwide. overturning the entrenched global systems that cause so much Sandra Beretti I feel particularly moved by the new strategy and am excited anguish to farmed and wild animals. We will make animal to be part of an organisation that is determined to stamp out welfare a priority issue of global importance inseparable the abhorrent entrenched systems that fuel animal cruelty. from the future health of our planet and our people. Franc Cortada

As your new chair, I’d like to celebrate the work of my To make these lasting, systemic changes, we will build on our Jamie Craig predecessor Paul Baldwin. His four years of insightful and heritage of influencing at the highest levels of government, dedicated leadership steered and ensured our impact, good forging successful partnerships and powerfully mobilising Nesta Hatendi Joanna Kerr governance, and appropriate financial and strategic support people. Working with our dedicated supporters is vital. Interim Chair, July 2020 - December 2020 Chair, board of trustees for our campaigns. His clear understanding of the global Together we will transform the systems that fuel the very worst Deputy Chair from December 2020 issues affecting animal welfare was invaluable. Paul, his animal abuse. deputy and interim chair Nesta Hatendi, and the board of Svetlana Ignatieva trustees have laid firm and deep foundations that will serve The scale of our task is immense, but we have the our 2021–2030 strategy well. determination, courage and passion to succeed. Sarah Ireland I am so pleased to share this challenge with you. Interim Deputy Chair, I am so proud and inspired by the way our whole July 2020 - December 2020 organisation firmly grasped the unprecedented opportunity posed by the pandemic and united to call for a global wildlife trade ban. This creativity and adaptability will be Christine Lloyd critical in implementing our new strategy that targets the most significant animal welfare issues of our time. Berangare Michel

The incredible support for our wildlife trade ban petition, Mwikali Muthiani which inspired more than one million signatures, shows how people are no longer content with piecemeal solutions. Karen Winton They are calling for changes to systems that are the root causes of global suffering. We will never have a greater Thomas Jones opportunity to harness this energy and create long-term and Resigned July 2020 sustainable change.

32 Global Review 2020 Board of trustees

Credit: NOAA / Yale Cohen

Global Review 2020 33 Back to Contents Page What we’ll do next ‒ 2021 The climate will still be dominated by COVID-19, but here’s what we’ll focus on in the first year of our bold new strategy…

Working for goal 1 Working for goal 2 Protecting animals in Ensure farmed animals live good lives by transforming the Stop wild animals being cruelly exploited as commodities communities global food system by changing the systems that allow it We’ll… We’ll… We’ll… Support the International Companion Animal Management Ensure a decline in public and private support for factory farming. Focus on banning exports of wild animals, their parts and coalition (ICAM) and freely share our expertise through We’ll do this by exposing the unsustainable effects of factory farms derivatives, from Africa to supply the exotic pets and traditional a joint World Animal Protection‒ICAM website. This site on animals, the environment and public health. Asian medicine trades. We’ll also continue to campaign and will help local and national governments protect and influence policies and laws to ban the global wildlife trade by manage dogs and cats in their communities. Drive governments and companies to make and increase their targeting G20 leaders. commitments to higher welfare farming and increase their meat Continue our membership of the United Against reduction commitments. Ensure the global tourism industry builds back better after Rabies Coalition (UARC) and call for a global COVID-19. We’ll continue providing emergency food and end to the transmission of dog-mediated rabies Mobilise consumers to switch to plant-based products and protection for elephants and bears in high welfare tourist venues by 2030. We will work with UARC to ensure the galvanise support for our campaign to press retailers to sell higher affected by the pandemic. And we’ll call on the largest operators United Against Rabies Forum effectively achieves welfare products. cruelly exploiting captive dolphins to move towards responsible this goal. whale and dolphin destinations. Help African countries eradicate rabies Share new ground-breaking scientific research and solutions on from the continent through our involvement plant-based alternatives to wildlife used in traditional Asian medicine during the year with the African Union with key governmental and private sector stakeholders in China. – Interafrican Bureau for Animal We’ll generate a further shift towards plant-only traditional Asian Resources (AU-IBAR). medicine.

34 Global Review 2020 Digital Visions Credit: Digital

Protecting animals from disasters We’ll… Continue to advocate where significant opportunities arise, for governments to prioritise animal welfare in disaster management, and to develop national disaster risk plans. Such plans are critical in implementing the Sendai Framework for Disaster Risk Reduction by 2030.

Work with partners, to protect farmed and wild animals in response to emergencies linked with our wildlife and food systems goals.

Ensure our expertise is freely available online to international organisations, partners and local and national governments. This includes PrepVet®, which guides governments on implementing the Sendai Framework and fosters coordination between civil defence bodies and ministries of agriculture.

Global Review 2020 35 “A doubling or matching donation campaign is a way to inspire more people to join the movement. People think there’s not much they can do to change the sad reality of struggling animals, but that’s not true. Donations directly help to improve animal lives. Every dollar matched by our Foundation Kristin Heggeli Global content manager can help with giving life to animals and Sakura’s – International Hope Foundation is pleased to double everyone’s thank support.” “We have so many amazing stories at World Animal Protection about the animals we help and Sakura’s Hope Foundation ‒ Canada our life-saving work. It brings me so much joy to make sure the wonderful people and you organisations who support us hear about them. During the pandemic, when the whole world seemed shut down, finding inspiring stories for our teams to Without the financial support share with our supporters made “There are many wrongs in this world that we me feel more motivated and of hundreds of thousands of need to make right. Our treatment of animals is uplifted than ever.” people worldwide our world one of them. World Animal Protection consistently moving work for animals would demonstrates that through collaborative working, “The Kenya Cultural Center is not be possible. We especially knowledge sharing proud of the milestones our appreciate the generous support and sustainable artists have achieved together solutions it’s possible with World Animal Protection of the following people, trusts artists. Through spoken and foundations, corporations to stop cruelty, and word, poetry, music, fine arts, and to achieve lasting puppetry we have been able to and governments for our animal change for the good penetrate rural communities with protection mission. of animals, people, animal welfare messages leading and the beautiful to better care for animals and pets, especially in rural homes.” Thank you also to our generous planet that we share. I’m proud to supporters who wish to remain be an ambassador.” anonymous and to those who left Odongo Kennedy Leakey Leona Lewis Talent development officer, a gift in their will in 2020. Cultural Centre – Nairobi Singer/songwriter, actress and philanthropist

36 Global Review 2020 Australia ‒ Rita Andre, Mandy Benstead, Duchen Family Foundation, Marini Ferlazzo, Catherine Gray, Barbara and Peter Hoadley, Laura Houghton, Ian Huntley, Lion, Pty Ltd., Craig Maclean, Maxwell Family Foundation, Sharon Rowe, Sheehan-Birrell Foundation, Alice Simpson, The Karma Collective, Marjorie Wallace Legacies ‒ Joy Alexander, Susan Bateman, S I Beute, Robert Bates, Esther Bermingham, Anna Boydell, Flo Davies, Eva Gottlieb-Borucki, Bill Jory, The Jean, Juliette & Gilberete Leman Trust, Marion Pattern, Katheirne Powers, Angela Roth, Dorothy Searle, Fredrick Silcock, Audrey Steffibauer Canada ‒ Sakura’s Hope Foundation, Tim J Plater, Leo Burnett Toronto Legacies ‒ Penelope Brook-Williams, Virginia Palmyre Carver, Ruth Bolt, Marilyn Mintz, Vivienne Gent Denmark ‒ Fonden af 24. December 2008, Qato Foundation Netherlands ‒ Booking.com, Dille & Kamille, Stichting ABRI voor Dieren, Dutch Ministry of Foreign Affairs New Zealand ‒ Shirley Bassett, Hades Trust, Patricia McKibben, Pukeko Trust, Reiko Sugiyama Legacies ‒ Bruce McMillan Trust, Stanley Randerson, Sharon Reid, Roy and Marie Sansbury Charitable Trust, Patricia Schultz, Colleen M Sinclair, Maurice Smith, B Travener, Susan Thawley Thailand ‒ Ratchada Chewtada United Kingdom ‒ Paul Dane, Paul Davis, Lady Annabel Goldsmith, Graeme MacGregor and Catherine Wilson, Mrs D M France- Hayhurst Foundation, Francesca Quint, Samworth Foundation Legacies ‒ Geraldine Wentworth Braithwaite, Eileen Hilda Betty Crocombe, Jennifer Susan Ellis, Betty Evans, Hester Bousfield Freeman, Kathleen Mary Gibbons, Valerie Isobel Green, John D Grimley, Vera Mary Harrington, Judith Anne Harrison, Sheila Margaret Harvey, Benjamin John Hipkin, Janet Holmes, William Roscoe Howells, Anne Kemp, Lesley Beresford Kirkby, Mary Margaret Stella Laidlaw, Jennifer Diane Lambert, Marlena Katherina Lindenbrook, Anne Lohmeyer, Stas Magill, Sheila McBride, Robert McDougall, Lynda Catherine May, Margaret Elizabeth Meredith, Margaret Mary Molloy, Kathleen Noden, Moira Vera Pollard, Evan Charles Antony Phillips, Alan Temple Rhodes, Patience Enid Mary Rosier, Shirley Ryan, Joan Shaw, Avril Joyce Smith, Joan Lillian Smith, Judith Thornton, Kathleen Patricia Trasler, Vera Ada Gweneth Trewin, Angela Madeleine Jane Tuckett, Claudine Margaret Tyson, Yvonne Valerio, Michael Buchanan Warren, United States ‒ Acton Family Giving, Ambreen and Tristan Brown, Burton D Morgan Foundation, Lorraine Oberfeld, Open Philanthropy Project, William and Charlotte Parks Foundation, David J Reuben, Beth and James Wintersteen, Joan Lillian Smith, Margaret Elizabeth Meredith, Joan Shaw, Michael Buchanan Warren, Eileen Hilda Betty Crocombe, Vera Mary Harrington. We extend our extra special thanks to Paul Davis, a most generous and valued supporter and volunteer for over 20 years. We would like to thank the following high-profile supporters and our ambassadors around the world, who kindly supported our work in 2020 ‒ Abbey Hoes, Agatha Ngotho, Alesha Bradford, Alesha Dixon, Alexander Glover, Alison Steadman, Aliya-Jasmine, Amanda Grace Benitez, Amine Lakmeche, Amy Williams, Andy Royz, Anita Witzier, Anne Lindfjeld, Anthony Farnell, Austin Thomas, Briony Douglas, Buffy Sainte-Marie, Cal Major, Candice Batista, Carla Collins, Chrissie Hynde, Christina and Eric Prejean and their traveling dog, Bella, Christina Colondres, Christopher Ang, Clare Verrall, Cléo Pires, Dame Judi Dench, Deborah Meaden, Diggy Dex, Dominic Brunt, Dr Jane Goodall, the Jane Goodall Institute, and Roots & Shoots UK, Els de Groen, Emma Milne, Erika Tymrak, Erin Marie Parker, Evanna Lynch, Fernanda Catania (Foquinha), Gaby Roslin, Gerald Adae, Geraldine Hakewill, Gillian Burke, Gordon Buchanan, Guido Weijers, Gurdeep Ahluwalia, Hugo Bonomer, Ingrid Ysla, Jamile Godoy, Jan Blokhuijsen, Jan Siebelink, Jann Arden, Jarryd Salem, Jennifer Ewbank, Jessica Salazar, Justin Meneguzzi, Karman Wong, Kelly Slater, Kevin Lunzalu, Kevin Pietersen, Kira Eggers, Lady Anwen Hurt, Lauren Verster, Len Munnik, Leon Verdonschot, Leona Lewis, Li Jun Li, Lieke van der Vorst, Liisa Winkler, Lisa Stel, Liz Bonnin, Lize Korpershoek, Loretta Schrijver, Lynn Gilmartin, Maarten’t Hart, Maicon Santini, Maíra Medeiros, Mari Moon, Marian Mudder, Marijke Helwegen, Marilyn Hucek, Mark Carwardine, Maryam Hassouni, Mathilde Norholt, Melissa Quin, thank you Michaela Theibel, Mika Hallbäck, Milouska Meulens, Miryanna van Reeden, MØ, Nah Cardoso, Nanjinia Namuswa, Naomi Mutua, Nicola Carson, Nikita Klæstrup, Nina Pierson, Odongo Kennedy Leakey, Paul O’Grady, Paulina Chamorro, Pieter Derks, Priah Ferguson, Rachel Rudwall, Richie Hardcore, Ricky Gervais, to each and Roos Vonk, Roy Wang Sibo, Ruth Bratt, Ruben van der Meer, Ryan Anderson, Samir Duarte, Sandra Dahl Friberg, Sanne Salomonsen, Sara James, every one Sara Wiseman, Silas Holst, Simon Jones PR, Simon Reeve, Starlette Thynne, Sue Perkins, Susan Smit, Susie Porter, Suzanne Axell, Szhirley, Tarikh Janssen, of you Taylor Deer, Taylor-Ann Hasselhoff, Teske de Schepper, Thomas Rode Andersen, Tia Blanco, Tim Fransen, Tom Svensson, Tommy Wieringa, Yessy Rivera, Zahara Burgess

Global Review 2020 37 Our offices

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