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Soho Music Month 2019 Creative Media Network: Programme Report

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Soho Music Month 2019 Creative Media Network: Programme Report CREATIVE MEDIA NETWORK: PROGRAMME REPORT SOHO MUSIC MONTH 2019 Proudly Supported by SUPPORTING THE NEXT GENERATION OF DIVERSE CREATIVE TALENT © 2019 Creative Media Network THE BIG IDEA CELEBRATE CARNABY’S DEEP MUSIC LEGACY ESTABLISHING JUNE FOR MUSIC IN SOHO CALENDAR ATTRACTING NEW INFLUENTIAL AUDIENCES TO THE ICONIC AREA EMPOWER DIVERSE AND TALENTED YOUNG CREATIVES WITH EMPLOYABILITY SKILLS & VALUABLE WORK OPPORTUNITIES THE APPROACH HOST NOW RENOWNED SMM FESTIVAL CELEBRATE UK’S WORLD CLASS MUSIC OFFER BUILD ON SUCCESS OF PLATFORM LDN ‘18 HUB & TRAINING Proudly Supported by © 2019 Creative Media Network © 2019 Creative Media Network THE SOHO MUSIC MONTH HUB RETURNS PLATFORM LDN: THE CONCEPT FOR 2019 ANOTHER DYANMIC & RELEVANT CULTURAL DESTINATION A HIGH PROFILE, ENGAGING EXHIBIITON FIRST MEETING & NETOWRKING SPACE FOR YOUNG CREATVES SPACE FOR LEARNING & TOPICAL INFORMATION SHOWCASE PLATFORM FOR EMERGING UK TALENT Proudly Supported by © 2019 Creative Media Network ANOTHER HIGH PROFILE EXHIBITION FIRST RUN THE JEWELS PRESENT ART THE JEWELS UK COLLABORATION WITH US SUPER GROUP HOSTING THEIR FIRST EVER UK EXHIBITION CELEBRATING UK ARTIST COLLABORATORS CO-CURATED BY RENOWNED ARTIST RUFFMERCY Proudly Supported by © 2019 Creative Media Network VIBRANT MUSIC & CULTURAL HUB FEATURING ONE-OFFS & BESPOKE WORKS ENGAGING FAN-ART ACTIVATION INTERACTIVE FROM VINYL TO VR FULLY IMMERSIVE EXPERIENCE Proudly Supported by © 2019 Creative Media Network EVOKING CARNABY’S RICH MUSIC LEGACY WITH 112 ARTISTS, CURATORS & CONTRIBUTORS Julie Adenuga Nadia Rose GUAP Magazine Metropolis, Live Nation Maya Jama Jams Supernova Headliner Magazine She Said So Proudly Supported byFemi Oyeniran Ashely Walters #Merky Books Universal Music SHOWCASING LONDON’S WORLD CLASS MUSIC OFFER 24 MUSIC LED EVENTS 18 CURATOR PARTNERS 112 ARTIST CONTRIBUTORS 11 EDUCATIONAL PANELS 11 EMERGING ARTIST SHOWCASES HANDS ON PRACTICAL WORKSHOPS Proudly Supported by © 2019 Creative Media Network VARIETY & DEPTH OF EVENT POGRAMMING SPANNING GENRE, GENDER & GENERATION AGES: 18-24: 34%, 25-34: 40%, 35-44: 18% CURATORS: FEMALE 59% | MALE 41% Proudly Supported by © 2019 Creative Media Network EDUCATIONAL & INFORMATIVE PANELS SHEDAID.SO PRESENTS GROWSSS CURATOR LED TOPICAL DISCUSSION HIGHLIGHTING SUCCESSFUL WOMEN IN MUSIC INSPIRATIONAL ADVICE & GUIDANCE FROM INDUSTRY INFLUENCERS Proudly Supported by © 2019 Creative Media Network EMERGING ARTIST SHOWCASES IN PARTNERSHIP WITH INDUSTRY SPINNUP SHOWCASE COMPETITION ARTIST SUBMISSIONS 408 EVENT TICKETS 254 WINNERS: A.T | SKINNY MALONE | MEI 1 YEAR DISTRIBUTION & MARKETING © 2019 Creative Media Network HANDS-ON MASTERCLASSES VOLCOM SCREEN PRINTING ASHLEY WALTERS ACTING MUSIC PRODUCTION PHOTOGRAPHY © 2019 Creative Media Network A VIBRANT MUSIC & CULTURE HUB HIGHLIGHT: COLLECTIONS COMES TO CARNABY JULIE ADENUGA & MAYA JAMA TAKEOVER PLATFORM LDN FOR ONE DAY CHARITY SHOP CLOTHING DONATED BY CELEBRITY FRIENDS INCL. JOURDAN DUNN, SKEPTA, STORMZY, GULLY GUY LEO EVENT STAFFED & MANAGED BY PLATFORM LDN TEAM ProudlyProudly Supported Supported by by A VIBRANT MUSIC & CULTURE HUB COLLECTIONS COMES TO CARNABY £5363 RAISED FOR BIG ISSUE FOUNDATION COVER FEATURE IN BIG ISSUE MAGAZINE TV BROADCAST ON BBC SUNDAY LIVE SPECIAL APPEARANCES BY STORMZY & JME ProudlyProudly Supported Supported by by A VIBRANT MUSIC & CULTURE HUB ANOTHER SUCCESSFUL YEAR!! EVENT RESULTS TALKS 2,411 SHOWCASES 2,209 WORKSHOPS 177 COLLECTIONS 896 TOTAL TICKETS 5685 EXHIBITION C12,885 © 2019 Creative Media Network CMN TALENT DEVELOPMENT PROGRAMME SUPPORTING THE NEXT GENERATION OF YOUNG CREATIVES INCREASED DEMAND FOR THE PROGRAMME HIGHER LEVELS OF GOOD QUALITY APPLICANTS RESULTING IN LARGER STUDENT INTAKE FOR COHORT 2 Proudly Supported by 24 HIGHLY TALENTED YOUNG CREATIVES RECRUITED BEST PRACTICE DEVELOPMENT MODEL ENHANCES THE KEY INTRINSIC AND EXTRINSIC FACTORS PROVEN TO SUPPORT YOUNG PEOPLE’S ENTRY INTO EMPLOYMENT Proudly Supported by PARTICULARLY THOSE FROM LESS ADVANTAGED CIRCUMSTANCES CMN’S TALENT DEVELOPMENT JOURNEY GROWING SUPPORTER BASE EVALUATION / PROGRESSION RECRUITMENT Accreditation Outreach & Interviews Evaluation / feedback Recruitment Learner agreements Work Outcomes Commence Learning Programme Progression Induction CMN LEARNER JOURNEY DELIVERY DEVELOPMENT Skills Professional level engagement Evaluation Development Facilitated skills development with curators, brand partners. Engagement with Soho brands Authentic live project Project Experience Client briefs received and experience developed Working with industry professionals Proudly Supported by SUPPORTING EXTRINSIC FACTORS: RECOGNISED QUALIFICATION OCN LEVEL2: ADVANCED PROJECT MANAGEMENT (EQUIVALENT GCSE GRADE A-C) PARTICIPANTS WERE ASSESSED THROUGHOUT THE PROJECT, BASED ON THEIR ABILITY TO EVIDENCE CORE COMPETENCIES INCLUDING; UNIT 1: TEAMWORK SKILLS: • CONTRIBUTING TO THE SETTING OF GROUP AND INDIVIDUAL GOALS • PLAN AND UNDERTAKE GROUP ACTIVITIES UNIT 2: PROBLEM SOLVING: • KNOW FACTORS THAT MIGHT INFLUENCE POSSIBLE SOLUTIONS TO A PROBLEM • BE ABLE TO USE EVIDENCE TO ASSIST PROBLEM SOLVING • BE ABLE TO APPLY PROBLEM SOLVING PROCESSES. UNIT 3: WORK, REVIEW AND PLAN • UNDERSTAND THE NEED FOR GOAL SETTING ION RELATION TO LEARNING OBJECTIVES • BE ABLE TO CREATE SIMPLE ACTION PLANS • BE ABLE TO REVIEW OWN PROGRESS • UNDERSTAND THE NEED FOR SELF EVALUATION AND SUMMATIVE REVIEW +INTRINSIC FACTORS: SOFT SKILLS, TEAMWORK, CRITICAL THINKING SUPPORTING EXTRINSIC FACTORS: SKILLS & EXPERIENCE TEAMS WERE SET REAL BRIEFS AND DELIVERABLES Proudly Supported by © 2019 Creative Media Network © 2019 Creative Media Network SUPPORTING EXTRINSIC FACTORS: SKILLS & EXPERIENCE TEAMS WERE SET REAL BRIEFS AND DELIVERABLES CLIENT BRIEFS: EVENTS EVENT MANAGE 24 PLATFORM LDN HUB EVENTS PROGRAMME & DELIVER JUNE & JULY TAKEOVER EVENTS WRITE & EXECUTE SOCIAL MEDIA STRATEGY LIAISE WITH CURATORS & TALENT CAPTURE EVENT CONTENT Proudly Supported by SUPPORTING EXTRINSIC FACTORS: SKILLS & EXPERIENCE PLATFORM LDN: AGENCY DIVISIONS TEAMS WERE DESIGNATED AGENCY ROLES BASED ON SKILLS & AREAS OF INTEREST CONTENT DESIGN HUB / EVENTS SOCIALS Live Content / Hero Events / Guest Event Photography / PLATFORM LDN Strategy Support / list & FOH / Event Social Content Support SMM Assets Reactive Channel coordination / Bar Management Renee / Ope / Shay / PHOTOGRAPHY Tosin / Poppy / Danielle K / Esi / Imaani Danielle K / Wasy / Jaychelle / Nancy / Candy / Ishtia / Brian Imaani / Esi Wasy / Kemi / Ayiesha VIDEO / Danielle T / Yasmin / Candy / David / Renee Svitlana Proudly Supported by EVENT MANAGEMENT MARKETING & SOCIALS PLATFORM LDN AGENCY DIVISIONS TEAMS SUPPORTED BY TOP INDUSTRY MENTORS ARTIST LIAISON CONTENT Proudly Supported by © 2019 Creative Media Network PLATFORM LDN AGENCY OUTPUT CONTENT MENTORED BY INDUSTRY PROFESSIONALS MENTOR: EMIL COLLINS (SOCIALIZE MEDIA) TEAM: CANDY, DAVID, DANIELLE, ISHTIA, IMAANI, ESI, Proudly Supported by OUTPUT: 10 X 1 MINUTE SOCIAL MEDIA VIDEO EDITS OUTPUT: EVENT PHOTOGRAPHY, ARTIST PORTRAITS & SOCIAL ASSETS PLATFORM LDN AGENCY OUTPUT DESIGN // GRAPHICS MENTORED BY INDUSTRY PROFESSIONALS MENTOR: DERECK ROBERTS (THUMBCRUMBLE) & RUSS “RUFFMERCY” TEAM: WASY, DANIELLE & DANIELLE T OUTPUT: E-FLIERS & SOCIAL MEDIA ASSETS Proudly Supported by OUTPUT: EXHIBITION ASSETS & SLIDESHOW PLATFORM LDN AGENCY OUTPUT REAL BRIEFS AND REAL RESULTS TASK OVERVIEW OUTCOME Design team devised and presented themes & colour Weekly event flyers and related social palettes. Worked with graphic designer Dereck Roberts to media assets delivered Design artwork for official Platform deliver final designs and templates. https://www.instagram.com/p/ByQj24HAt LDN flyer and social assets 7C/. Platform LDN ideated initial brief responses, designed The Great Frog. Design narrative, film and edit 3 x more in-depth treatments for chosen film creatives. https://drive.google.com/open?id=1KgA MITedL_OH5lebajq8FXW6nl6uo0Cj short promotional films for Young people handled all talent liaison, arranging shoot days and times and attending to capture BTS content. Jazz After Dark Film Carnaby website https://drive.google.com/open?id=1HFa zmI8advQtmJV0q7megiAga5HByh2K Team opted to showcase the talents of Platform LDN Platform LDN x Fillmore's Floor members & wider emerging talent.. Young people led call- Presents HEARD Programme and deliver 2 x talent out, programming and budgets. Fully staffed and ran June https://www.instagram.com/stories/highli showcase events as part of SMM 27th event. Partnership brokered with youth led magazine ghts/18062556319140605/?hl=en calendar. Filmore’s Floor to promote HEARD spoken word focussed https://www.instagram.com/p/B0_qBLNgr finale and open mic. IJ/ Social presence and strategy created and managed Create content for and run dynamically by core social team. https://www.instagram.com/platform Platform LDN social channels Increased following fourfold on key platform Instagram ldn/ Proudly Supported by throughout June EXTRINSIC FACTORS: AUTHENTIC WORK OPPORTUNITIES AUTHENTIC WORK OPPORTUNITIES THROUGHOUT SOHO MUSIC MONTH CONTENT & EVENT TEAM INTRINSIC FACTORS: SOFT SKILLS, TEAMWORK, NETWORKING Proudly Supported by © 2019 Creative Media Network AUTHENTIC WORK OPPORTUNITIES PLATFORM LDN TEAM PROMOTE SMM 19 VIA MONTHLY RADIO SHOW Proudly Supported by © 2019 Creative Media Network © 2019 Creative Media Network DELIVERING AUTHENTIC WORK OPPORTUNITIES PAID EMPLOYMENT AS RETAIL ASSISTANTS AND EXHIBITION INVIGILATORS Proudly Supported by © 2019 Creative Media Network © 2019 Creative Media Network RESPONSIBILITIES ROLE PRE-EVENT DURING EVENT POST-EVENT Oversee
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