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HOTELES Con Arte MOVES PEOPLE TO BUSINESS TRAVEL & MICE Nº 29 PRIMAVERA 2015 5,80 € ON TOP DESTINATION 54 PANORAMA 70 NUEVA YORK HOTELES CON ARTE DESTINATIONS 36 MEET IN EXPERIENCE 88 ELCHE / INGLATERRA / INNSBRUCK JAMAICA LAS 20 estaCIONES 68 SABORES 96 MARILÓ MONTERO ANDREA TUMBARELLO EL VIAJERO TECNOLÓGICO MEET IN PRIMAVERA 2015 SUMARIO SCANNER FOCUS Actualidad de transporte, alojamiento, EL VIAJERO TECNOLÓGICO venues, destinos, innovación, En busca de la movilidad absoluta 06 tendencias, etc. 24 ON TOP DESTINATIONS NUEVA YORK ELCHE Los árboles y el bosque 36 Palmeras al viento 54 INGLATERRA ACADÉMICA 42 El saber sí ocupa lugar LAS 20 ESTACIONES MARILÓ MONTERO INNSBRUCK Presentadora de La mañana de la 1 de TVE 48 Imperial y verde 68 3 PANORAMA PANORAMA HOTELES CON ARTE SALAS DE ESPECTÁCULOS 70 Un regalo para la vista 78 The show must go on FORUM BUSINESS TRAVEL 84 TENDENCIAS DE NEGOCIACIÓN TURISMO RESPONSABLE Sección de noticias e iniciativas 86 patrocinada por Ilunion Hotels MEETIN EXPERIENCE JAMAICA 88 Feel all right TRAVELSHOP SHOPPING DE ALTOS VUELOS 94 Los mejores aeropuertos para comprar SABORES CHECK OUT DON GIOVANNI INNOVAR ES HACER LAS COSAS DE Gambonara MANERA DIFERENTE 96 98 por Marcos Franco MEET IN PRIMAVERA 2015 EDITORIAL El tío Calambres uando, hace ahora exactamente cinco años, meet in adelantaba en el tema de portada de uno de sus primeros números C la revolución tecnológica que se estaba fraguando en el mundo de los viajes, todavía cos- taba imaginar el vertiginoso desarrollo que estaba por llegar. Entonces las tarifas planas de datos no se habían popularizado y el icónico iPhone apenas contaba con un año de vida. Aun así, ya se podía intuir que el mejor compañero del viajero de ne- gocios iba a ser el teléfono inteligente, una herra- mienta que ya es completamente insustituible. Tal ha sido el boom que ha vivido el sector, que desde hace un tiempo se viene hablando de bur- buja tecnológica. La saturación de aplicaciones ha llegado a un punto en que el usuario empie- za a cansarse, y si al principio cualquier novedad Natalia Ros EDITORA Fernando Sagaseta DIRECTOR acababa instalada en el móvil (el catálogo de apps chorras es realmente memorable), ahora la gente se lo piensa tres veces antes de descargar nada y tener que pasar catorce pantallas de inicio para encontrar la función deseada. La saturación En ello están las agencias de viajes especializadas, que mantienen una interesante com- petencia por comercializar plataformas integradoras que unifiquen la farragosa dispersión de aplicaciones 5 de soluciones y que, de paso, sirvan de hilo de comunicación entre el travel manager y los empleados en movilidad. En ese empeño, el gran reto es armonizar las aplicaciones con las ha llegado a un que el viajero está más familiarizado en su uso privado y personal y las que son realmente útiles para sus desplazamientos profesionales. punto en que el Un consejo : cuidado con las transfusiones tecnológicas que se reciben, a ver si va a pasar como al tío Calambres de la cómica canción de Luis Aguilé, que ahora no pue-pue-pue- usuario empieza pue-pue-pue ni dormir… Y un último ejercicio de desmitificación : a veces es más práctico e interesante preguntar a un autóctono de carne y hueso dónde está ese restaurante o ese bar a cansarse. que causa furor que andar desesperado en busca de una red wi-fi. EDITORA Natalia Ros Delegadas comerciales: SUSCRIPCIONES [email protected] www.meet-in.es Paz Poveda DIRECTOR Fernando Sagaseta EDITA @MeetinNews [email protected] Business Travel Management, SL Mari Cruz Nieto Ilustración de portada: COLABORADORES Álvaro Martín, Noemí [email protected] FOTOMECÁNICA E IMPRESIÓN AGSM - Artes Graficas San Miguel Zoográfico Polls, Pablo López Castellanos, Javier DELEGACIÓN EN CATALUÑA Carrión, Hugo Mertens, Jorge Torés Mallorca, 96 - Entlo. 2 DEPÓSITO LEGAL M-23756-2009 08029 Barcelona DISEÑO Nicolás García Marque Tel. 933 233 727 CORRECCIÓN Álvaro Martín Delegado comercial: DIRECTORA COMERCIAL Natalia Ros Javier Ros © Prohibida la reproducción total o [email protected] [email protected] parcial de textos, dibujos, gráficos Tel. 914 177 758 y fotografías de esta publicación, Promoviendo una Administración: cualquiera que sea el medio de gestión forestal REDACCIÓN Y PUBLICIDAD Carme Camps reproducción utilizado, sin autorización sostenible. Edificio Eurocentro [email protected] previa y expresa de meet in. Capitán Haya, 1 - Planta 15 Para más 28020 Madrid DELEGACIÓN EN ANDALUCÍA meet in no asume como propias las información Tel. 914 177 758 Alejandro Benavente opiniones que puedan ofrecer los www.pefc.org [email protected] [email protected] autores en esta revista. SCANNER TRANSPORTE MEET IN PRIMAVERA 2015 EUROWINGS FILIAL DE BAJO COSTE DE LUFTHANSA Eurowings, la nueva filial de bajo coste de Lufthansa, levantará el vuelo a partir del 25 de octubre. Los primeros destinos serán Dubái, Bangkok, Phuket, Varadero, Bridgetown y Punta Cana. Los vuelos despegarán desde el aeropuerto de Colonia/Bonn. de dos aparatos y se ampliará a un total de siete Airbus A330s. Viena ha sido elegida como la pri- mera base de Eurowings fuera de Ale- mania y, a partir del próximo horario de invierno, dos A320 operarán rutas europeas como primer paso de la ex- pansión. Eurowings ofrecerá las tarifas Best, Smart y Basic de Germanwing, intro- ducidas en 2013 bajo el modelo « vuelos a la carta », y que incluyen distintos ni- veles de servicio. Todos los aviones de largo recorrido tendrán wi-fi a bordo. La tarifa Best, con más espacio entre asientos, permite dos bultos de 23 kg e urowings se ha desarrollado a par- pa. Las nuevas conexiones de Eurowings incluye prioridad de embarque, acce- tir del concepto de Germanwings, serán operadas por aviones de largo re- so a salas de espera y acumulación de E una aerolínea innovadora y de cali- corrido, como el Airbus A330-200. La flo- millas. Con Smart, más asequible, se dad a precios bajos en Alemania y Euro- ta de la aerolínea constará inicialmente puede llevar una sola maleta de 32 kg. • 6 TAM AIRLINES RENOVACIÓN DE LA CLASE PREMIUM BUSINESS Los Boeing 767 de TAM Airlines que cubren la ruta Madrid-São Paulo cuentan con una renovada cabina con asientos que ofrecen un 15 % más de espacio en la clase Premium Business para mayor confort de los pasajeros. demás de las nuevas buta- sabores regionales característicos de bocadillos gourmet calientes o fríos, cas, que se reclinan 180 grados cada país sudamericano donde opera así como una exquisita selección de A hasta convertirse en cómodas la compañía. quesos, entre otras opciones. Además, camas, las novedades en la clase Busi- Dependiendo del horario del vuelo, dentro de la carta de vinos se ofrecen ness Premium incluyen el catering del la carta incluye pescados brasileños, propuestas de bodegas argentinas, reconocido chef argentino Hugo Pan- galletas artesanales, muffins para el chilenas y europeas seleccionadas por tano, que ha diseñado un menú con desayuno, helados Häagen-Dazs y reconocidos sumilleres. • QATAR AIRWAYS VUELOS ADICIONALES A BARCELONA Qatar Airways ha inaugurado sus nuevos vuelos adicionales a la ciudad de Barcelona, que suponen un aumento de 10 a 14 en las frecuencias entre la capital catalana y el hub de Doha. os nuevos vuelos entre Barcelo- los pasajeros se beneficiarán de una anunciado el inicio de un doble servi- na-El Prat y el aeropuerto inter- mayor oferta y flexibilidad a la hora de cio diario en la ruta a Madrid a partir L nacional de Hamad se ofrecen planear sus viajes y conexiones a los del próximo 16 de julio. Con este incre- en horario nocturno cuatro veces por diferentes destinos de la red global de mento, la aerolínea pasará a operar semana. Gracias a su doble servicio Qatar Airways. un total de 28 vuelos semanales desde diario, que representa un incremento Además de las nuevas frecuencias España a Doha, lo que afianza su po- del 40 % de la capacidad de la aerolínea, de Barcelona, la aerolínea también ha sición como hub en Oriente Medio. • MEET IN PRIMAVERA 2015 TRANSPORTE SCANNER FERNANDO SUÁREZ DE GÓNGORA DIRECTOR GENERAL DE EMirateS PARA ESPAÑA Y PORTUGAL « El mercado nos pide más y más » Efectivamente. Ese es otro de sus gran- des potenciales. Ahora nos podemos permitir una convención de 500 per- sonas, partiendo la mitad desde Ma- drid y la otra mitad desde Barcelona, y llegando al destino prácticamente a la vez. Además, ya no es solo el trayecto hasta Dubái. Tenemos muchas ciuda- des y destinos operados con el A380, como Bangkok, Kuala Lumpur, Shan- ghái, Mauricio, etc. En tráfico corpora- tivo estamos llegando a cotas del 40 %. ¿ Cómo se explica un crecimiento tan acelerado ? Es el mercado el que nos va pidiendo más y más capacidad. Tenemos ocupa- ciones medias que rondan el 80 %, con picos frecuentes de vuelos absoluta- mente llenos. Además, con las nuevas frecuencias doblamos las plazas en el segmento premium. Con la próxima llegada de Etihad, 7 la compañía de Abu Dabi, a nuestro país habrá tres grandes hubs mirates está imparable. A par- de 1.800 contenidos audiovisuales con prácticamente en la misma zona de tir del próximo mes de mayo, la el galardonado programa de entreteni- Oriente Medio. ¿ Hay sitio para tanta E compañía ofrecerá un doble ser- miento Ice. Los horarios de los vuelos oferta ? vicio diario entre Barcelona y Dubái, están programados para optimizar las Tanto Emirates como Etihad o Qatar con 3.724 asientos más por semana, lo conexiones con las ciudades clave de Airways han tenido un crecimiento sos- que supone un aumento del 51 % en su Oriente Medio, Asia, Oceanía y África tenible en el tiempo. La expansión no capacidad.
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