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The Council: Well-Placed Decision-Makers Adopt an Alma Mater to Promote Creative Philanthropy

Number 20 May19,1980

Four years ago, I commented on the Medal of Science. And more than half practice by some universities of adver- of Rockefeller University’s 58 full pro- tising themselves in order to attract fessors are members of the National students.1 I had some fun with that Academy of Sciences. ~ essay by reprinting a few wildly satiric The quality of Rockefeller University university ads which originally appeared alumni reflects the quality of the facul- in Mad, the humor magazine. But the ty. In 1974, the National Research point I made was that in this age of Council published the results of a na- declining enrollments, it is not necessar- tionwide, qualitative evaluation of doc- ily a bad thing for universities to publi- toral graduates in the biomedical sci- cize themselves or their curricula. ences. The study included those who Tastefully done, such publicity can help earned their PhDs between the years students make intelligent choices. 1958 and 1972. The graduates were But attracting additional students is grouped by school and judged on the not the only reason a university might basis of their number of publications want publicity. I know of one that for and their citation rates. The results several years now has systematically at- showed that among doctoral graduates tempted to promote itself. Yet the from the 128 institutions studied, those school has all the students that it can from Rockefeller University ranked handle. The Rockefeller University in first.~ City has always had a small All this may come as no surprise to enrollment. The entire university con- those working within biomedicine. But sists of about 100 pre-doctoral students, if this is news to those outside of the 225 post-doctoral investigators, and a field, they can hardly be blamed. While faculty of about 225, of whom only 75 the low visibility of Rockefeller LJniver- are tenured. An enlarged student body sity may be caused by its small student is not what this highly selective school body, the problem is aggravated by the wants from its self-promotion. limited academic scope of the universi- The problem for Rockefeller Univer- ty. It specializes in the biomedical sity is that it suffers a lack of visibility sciences, with small research groups in that is out of proportion to its con- the behavioral and physical sciences. siderable achievements in both educa- Whatever increase in recognition the tion and research. Consider these facts. university has received in recent years is Since 1912, 16 faculty and alumni of the at least partly due to the efforts of a school have received Nobel prizes. group called the Rockefeller [University Seven of those prizes were awarded Council. The council was formed in since 1972. Six nobelists are still on the 1973 to improve public awareness of the campus, including University President university’s activities and their impact . Four current faculty upon people. Today, the council num- members have received the National bers 93 members. Most of them occupy

484 key positions in industry, finance, or body of Rockefeller University is very government. Imyseff have been acoun- small. Each year, only 18 to 20 students cil member since 1978. Each member receive degrees from the school. More- serves as an ambassador-at-large on over, most of them pursue careers in behalf of the university, promoting the science. They don’t often reach posi- school whenever an opportunity arises. tions of power. And given a scientist’s The Rockefeller University was salary, they cannot be big donors to the founded in 1901 by John D. Rockefel- school. ler, Sr. Originally called the Rockefeller The Rockefeller University Council Institute for Medical Research, it was compensates for the lack of an effective simply what its name implied—a re- alumni body. Its current executive di- search center. It offered no academic rector is Mary Dean, who also serves on programs and awarded no degrees. In the school’s development and public af- 1910, the Rockefeller Institute founded fairs staff. Present council members in- the first hospital in the US devoted ex- clude the chief executives of such cor- clusively to research. It wasn’t until porate giants as ALCOA, Westinghouse 1954 that the institute started its Electric, and the Campbell Soup Com- graduate program. It awarded its first pany, to name only a few. A proportion degree in 1959. In 1965, the institute’s of the council membership consists of name was changed to Rockefeller bank executives from several nations, University.4 including Robert McNamara, president According to Barry Dress, who of the World Bank. Vernon E. Jordan, served as executive secretary of the executive director of the National Ur- Rockefeller Council from 1973 to 1978, ban League, sits on the council, as do a the university was for a time content to US district judge and, until recently, a pursue its work in relative obscurity. s former US ambassador.b Not until the early 1970s dld the school The Rockefeller University Council begin to systematically promote itself to has no firm membership criteria. In the outside world. The idea for forming general, a candidate for membership the Rockefeller Council belonged to must be substantial in his or her field James Linen III, who is director of and must be in a position to help the Time, Inc., and a longtime university university. Nominations to the council trustee. From the start, Linen intended originate with the university board of the council to, in the words of Dress, trustees, faculty, and other council “seed the country and the world with in- members. People who are willing and fluential decision-makers who are aware able to help can even nominate them- of us and what we do. ”s selves. Candidates’ names are submitted Probably no other university has to the nominating committee of the anything like the Rockefeller Council. board of trustees for approval. Recent- Most universities don’t need one. Larger ly, the council has sought to increase schools often have a number of weU- the number of its overseas members. placed alumni in aU walks of life. These Consequently, prominent citizens from alumni can help their alma maters in several nations, including Saudi Arabia, several ways. If they attain high posi- Japan, and a number of European na- tions in government, perhaps favorable tions, now sit on the council. Members policy decisions will result in the award- serve three-year terms. These terms are ing of grants for “the old school.” Or if renewable provided the member shows they become captains of industry, they interest and attends a reasonable might donate large sums of money. If a number of council meetings. ~ school’s alumni are numerous, their ac- Council meetings are held twice year- cumulated small contributions can add ly and last for one day. The greatest part up to a significant sum. But the alumni of a meeting consists of presentations,

485 usually by faculty members, of current that they do for their cause may be im- research at the university. A discussion measurable. By spreading the word period follows each presentation. At the about the work of Rockefeller Universi- council meeting of June 7, 1979, mem- ty, they help insure that the school will bers heard separate presentations on the continue to attract the brightest minds structure and functioning of sperm and as researchers and students. egg cells, the physiological role of the That Rockefeller University is an in- brain in reproductive behavior, issues stitution worthy of philanthropy need concerning the use of animals in scien- not be debated. Whether it is more tific research, and immunological as- deserving of support than some other pects of several arthritic diseases. At a institution is a matter of individual brief business session, the university’s choice. I happen to believe that my in- finances and future council agendas vestment of time and money in this elite were discussed. institution will have a multiple effect, Why do people become council mem- Over the years, Rockefeller University bers? Presumably, they are motivated scientists have made an incredible by simple altruism. Given the distin- number of milestone contributions to guished character of the councif’s biomedical research. It was they who roster, a cynic might conclude that first demonstrated that cancer in ani- council membership has a certain mals can be caused by a virus. And amount of snob appea[. But council Rockefeller University scientists were members are expected to perform real the first to isolate and successfully test services for the university. As Dress natural antibiotics. A method for pre- puts it, “We are not interested in simply serving whole blood for use in transfu- having famous names associated with sions is another product of research at us. There is no ‘laundry list,’ no station- Rockefeller University. The staff devei- ery with these names running down the oped a highly effective vaccine against sides. ”s Aside from improving the meningitiss- 12 and has recently made a university’s visibility among corporate real start toward a vaccine for malaria. 13 and governmental decision-makers, the These are only isolated examples. Us- council has engaged in considerable ing ISF’s own files of citation data it is fund-raising efforts. Unfortunately, the easy to document the impact of Rocke- very name of the university implies that feller University. First of all, its own it gets all the support it needs from Journal of Experimental Medicine sup- Rockefeller money past and present. plies that impact. The papers published But this is not true and has not been true by Rockefeller University scientists that for a generation. Rockefeller University appear in our numerous studies and has always relied heavily upon private Citation Classics are too numerous to contributions. Private donations ac- list here. The Rockefeller University count for a quarter of the university’s Council helps to make continued ad- operating budget. And since its forma- vances possible. In so doing its members tion, the Rockefeller University Council perform a valuable service, not only to has arranged for gifts or grants of more their adopted school, but to all of than $4 million. humankind. A few years ago, I used the term “creative philanthropy” to describe how ***** one might insure that his or her gift does the most good. T The members of

Rockefeller University Council must My thanks to Thomas Di Julia for his surely be regarded among the creative help in the preparation of this essay. philanthropists. The gift they give is 01980IS) their time and their interest. The good

486 REFERENCES

1. Garfield E. When academics become atdesmen. Current Con rents ( 14):5-7, 5 April 1976. ” 2. The Rockefeffer Univemky. Scientific and educational pmgmms. New York: Rockefeller University, 1979, 188 p, 3. Natfonsf RsmmrchCoumcff.Commission on Human Resources. Advisory Committee on the Study of NIGMS Postdoctoral Fellowships and Traineeshlps in the Biomedical Sciences. Pos(doctom/ (rein. ing in the biomedicd science$, Washington, DC: US National Academy of Sciences, 1974. 122 p, 4. The Rackefefler Uafveraky. The Rockefe//er University. (Undated Brochure) 5. Dreaa B. Telephone communication. 11 February 1980, 6. The Rockefetter UnfvemJty. The Rockefeller University Counci/, October 1978, (Brochure) 7. Garfield E. Creative philanthropy. II. Getting more bang for the buck! Current Contents (15):5-8, 10 April 1978.0 8. Goldachnefder1, GotacfdfchE C & ArtenstefnM S. Humanimmunilyto the meningocc-ecus. 1. The role of humoral antibodies. J. Exp. Med. 129:1307-26, 1%9. 9. ------Human immunity to the meningocoaus. 11. Development of natural immunity. J. Exp. Med. 129:1327-48, 1%9, 10. Gotactdich E C, Lfu T Y & Artenateia M S. Human immunity to the meningococcus. 111, Preparation and immunochemical properties of the Group A, Group B, and Group C meningococcal polyaac- charides. J. Exp. Med. 129:1349-65, 1%9. 11. Gotschffch E C, Gofdacfmefder I & Artenstefn M S. Human immunity to the meningococcus. IV, Immunogenicity of Group A and Group C meningococcal polysaccharides in human \olunteers. J. Exp. Med. 129:1367-84, 1%9. 12. ------Human immunity to the meningococcus. V. The effeet of immunisation with meningococcal Group C polysaccharide on the carrier state. J. Exp. Med. 129:1385-95, 1%9. 13, Tmger W & Jensen J B. Human malaria parasites in continuous culture. Science 193:673-5, 1976.

●Reprinted in: Garffeld E. Emays of an information sctentisr. Philadelphia: 1S1 Press, 1984). 3 VOIS.

In Citation Classics, Current Contentsm /Agn’culture, & Environmental Sciences (5): 16, 4 Febroary 1980, the citation for the classic by Bremner J M on “Inorganic forms of nitrogen” is not Agronomy J. but rather Bremner J M. Inorganic forms of nitrogen. (Black C A, Evans D D, White J L, Ensminger L E, Clark F E & Dinauer R C, eds.) Mefhods of soi( analysis. Part 2. Chemical and microbiofogicalproperties. Madison, WI: American Society of Agronomy, 1965. p. 1179-237. The correct number of citations ia 470. The book is actually the ninth in a series of Agronomy monographs published by that soci- ety. References 1-5 in the Citation Classic should also be attributed to Methods of soil anafysis rather than Agronomy J.

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