Spring Summer 20 Issue
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NABLA SHISEIDO AVON GIVENCHY PERFECT DIARY JAPONESQUE MAOGEPING NEW STOCK & DECORATION GET GREEN & GORGEOUS WITH HCP SS21 TRENDS “The ‘transformative’ nature of finishes & decoration can elevate a pack to cult status as it becomes highly exclusive, desirable & collectable.” Editor’s Note TRANSFORMATIVE BEAUTY Beauty products are many things to many people. For cosmetics categories such as mascara and lip Whether used as a daily confidence boost, form gloss, the technical details of pairing the right of self-expression or to improve the health of skin, application system with the brand’s preferred hair, nails and lashes, the ‘transformative’ qualities formula are intrinsic to the performance and of make-up and skincare products have been ‘transformative’ success of the launch. Short, straight embraced since ancient times. Fast-forward to the and sparse lashes become lengthened, curled modern day and 2020 is bound to see even more and volumised! Lips are contoured and plumped! beauty norms being challenged (and potentially shattered!) as movements such as #SkinPositivity, Other ‘transformations’ taking place at HCP are the #GenderNeutralBeauty and #AgingWell gain pace. ongoing developments for sustainable packaging solutions. Head to page 12 to find out more about our For HCP, our goal is to always ensure that the new state-of-the-art manufacturing facility in Asia cosmetics packaging we develop and manufacture and page 10 for an update on our EcoLab programme. is as beautiful as it is functional. For trend-led or limited edition products, the ‘transformative’ nature of finishes and decoration can elevate a Cheryl CHERYL MORGAN pack to cult status as it becomes highly exclusive, CREATIVE MARKETING MANAGER desirable and collectable. [email protected] All rights reserved. Copyright upon issue. A big thank you to all of our contributors. No part of this publication may be reproduced, translated or adapted in any form or by any means, without the prior written permission of HCP. CONTENTS SPRING SUMMER 20 ISSUE FEATURES 16 | Paradise Paper Palettes 28 - 29 22 | Cosmic Love CUSTOMER LAUNCHES 23 | Classic Blue CONCEALER 30 | #NoFilter Beauty Shiseido 34 | Powder Dial Samoa 35 | Quartz Effect 38 - 44 36 | 12 Days of Beauty CUSTOMER LAUNCHES 42 | Majestic Magnum LIPS 45 | Chic & Unique Lipstick Queen 46 | Neon Flash Brush on Block 54 | SIMP Lash Studio Marionnaud 14 - 15 56 | SIMP Mascara Brushes Nabla CUSTOMER LAUNCHES 58 | Lash Studio - Formula RANGES Lise Watier & Brush Pairings Forbidden City/Taobao Nykaa 60 | Oh, Hello Brows! 18 - 27 48 - 53 63 | Spider Brush Technology 04 - 13 CUSTOMER LAUNCHES CUSTOMER LAUNCHES 64 - 75 INTRODUCTION COMPACTS & PALETTES EYES & BROWS SPRING SUMMER Who are HCP? Avon Perfect Diary 21 TRENDS Meet the Leadership Team Revolution Beauty Pacifica Rose Luxe Exhibition Calendar Givenchy Vapour Hypnotize Awards Marie Dalgar Japonesque Hush Introducing: EcoWood Maogeping Wycon Midas Asia Factory Expansion Florasis Milani Trend Highlights WHO ARE HCP PACKAGING? INNOVATIVE. CREATIVE. DEPENDABLE. With over 50 years’ experience in beauty, HCP is a world-class leader in the design, development and manufacture of stock and custom primary packaging. GLOBAL OFFICES Direct & immediate access to regional design, engineering & sales support. A GLOBAL FACTORY LOCATIONS MANUFACTURING World-class manufacturing facilities in FOOTPRINT North America, Europe & Asia. HINSDALE - USA SHANGHAI - CHINA NORTH TIGERY - FRANCE REYNOSA - MEXICO SUZHOU 1&2 - CHINA EUROPE BECHHOFEN - GERMANY ASIA AMERICA AGUASCALIENTES - MEXICO HUAI’AN - CHINA SUSTAINABILITY HCP’s EcoLab team are dedicated to developing sustainable solutions for beauty packaging. 2019 HCP GROUP TURNOVER CUSTOMER BRANDS 424 38 9 6 35 DUAL-COATING/ IM IBM EBM SPRAY METALLISATION MACHINES MACHINES MACHINES LINES LINES CAPABILITIES DESIGN | ENGINEERING | MODEL MAKING | TOOL-MAKING | ARTWORK SERVICES COLOUR MASTERBATCH PRODUCTION | MOULDING - INJECTION, IBM & EBM | BI-INJECTION & OVER-MOULDING RUBBER PROCESSING | ALUMINIUM PRESSING & FINISHING | MIRROR CUTTING & DECORATION PLASTIC & FIBRE MASCARA BRUSH MANUFACTURE | RUBBER WIPER PRODUCTION METALLISATION & SPRAYING | PRINTING - SCREEN, TAMPO, FOIL, DIRECT DIGITAL, 3D | LABELLING & SLEEVING ASSEMBLY | LOGISTICS | QUALITY CONTROL MEET THE LEADERSHIP TEAM AN EXPERIENCED INTERNATIONAL TEAM LEADING OPERATIONS FOR GLOBAL SALES, DEVELOPMENT & SUPPLY For more information on any feature in this magazine, please contact your local sales representative. All details are available on www.hcpackaging.com EDDY WU REBECCA LIAO PRESIDENT & CEO CFO HCP GROUP HCP GROUP No. 9456 Songze Avenue No. 9456 Songze Avenue Qingpu Industrial Zone Qingpu Industrial Zone Shanghai 201700 Shanghai 201700 China China T: +86 21 6700 0888 T: +86 21 6700 0888 E: [email protected] E: [email protected] MICHAEL ZHANG MARY BRADY COO & GLOBAL SUPPLY PRESIDENT CHAIN LEADER HCP NORTH AMERICA HCP GROUP 430 Mountain Avenue No. 9456 Songze Avenue Suite 402 Qingpu Industrial Zone New Providence Shanghai 201700 NJ 07974 China USA T: +86 21 6700 0888 T: + 1 (908) 643 7720 E: [email protected] E: [email protected] JACKIE MANTLE ERIC FIRMIN MANAGING DIRECTOR PRESIDENT HCP UK HCP FRANCE Tayfield House, 38 Poole Road 10 rue Vignon Westbourne, Bournemouth 75009 Paris Dorset BH4 9DW France UK T: +33 1 42 44 24 24 T: +44 1202 670099 E: [email protected] E: [email protected] DR. THOMAS STÉPHANE GIBTNER GRANJON GENERAL MANAGER GENERAL MANAGER HCP GERMANY COSMETIC SIMP GmbH & Co. KG 4 rue Camille Decauville Rudolf-Diesel-Straße 14 ZAC du Plessis-Saucourt DE - 91572 91250 Tigery Bechhofen France Germany T: +33 1 64 98 13 60 T: +49 9822 6099 15 E: [email protected] E: [email protected] 6 | SS20 EXHIBITION CALENDAR The industry calendar of international exhibitions has been rescheduled as follows: EUROPE ASIA NORTH AMERICA LUXEPACK COSMOPACK LUXEPACK MONACO ASIA - HONG KONG NEW YORK 28 - 30 SEPTEMBER 2020 10 - 12 NOVEMBER 2020 15 - 16 SEPTEMBER 2020 COSMETICS BUSINESS MAKEUP IN MUNICH NEW YORK 30 SEPTEMBER - 1 OCTOBER 2020 16 - 17 SEPTEMBER 2020 COSMOPACK MAKEUP IN BOLOGNA LOS ANGELES SPRING 2021 FEBRUARY 2021 MAKEUP IN PARIS 17 - 18 JUNE 2021 Join HCP Packaging online at WeCOSMOPROF to connect with our teams and find out more about our latest launches, products and services! Together, we can move ahead and build the future of beauty. Visit the HCP website to discover the latest trend ranges, packaging and decoration solutions to achieve your brand’s unique vision! All contact details can be found at www.hcpackaging.com Join us on social media for regular updates about the locations we are exhibiting and where to find us. Facebook.com/hcpglobalcosmeticspackaging LinkedIn/HCPGlobalCosmeticsPackaging SS20 | 7 NEWS AWARDS NJPEC PACKAGE OF THE YEAR AWARDS 2019 HCP are thrilled to have been presented with three awards at the ‘Package of the Year’ annual gala celebration, held by NJPEC in December 2019 to celebrate the year’s most outstanding packaging. 1. HCP were awarded the ‘Color Cosmetics Silver 2. ‘Color Cosmetics Technical Merit’ was Award’ for the highly innovative L’Oréal brand presented for the MAC X Patrick Starrr IT Cosmetics ‘Lash Blowout’ mascara; a collection, featuring a special red crystal finish. revolutionary custom pack design that emulates a barrel hair brush and features HCP’s patented spider brush technology. 3. The ‘Color Cosmetics Platinum Award’ Alex Richnak;Senior Manager, Technical Packaging at L’Oréal was given for the MAC ‘Electric Wonder’ with Lindsay Bailey; Account Director, HCP Packaging USA Inc. bronzing compact, lipstick and lip gloss, launched in summer 2019, presented with a stunning cubic transfer and foil design. 8 | SS20 2019 ‘EXCELLENT SUPPLIER’ 2019 ‘PARTNERSHIP SUPPLIER’ AWARD FROM FLORASIS AWARD FROM ORIFLAME HCP are delighted to have been awarded HCP have received the ‘Partnership Supplier’ the 2019 ‘Excellent Supplier’ award award for 2019 from Swedish cosmetics from Chinese brand Florasis (Huaxizi). brand Oriflame at their China Supplier Day, held on the 15th January 2020. SS20 | 9 OUR BEAUTIFUL FUTURE INTRODUCING ECOWOOD LET US INTRODUCE YOU TO YOUR POTENTIAL ALTERNATIVE PACKAGING PARTNER 2020 sees the exclusive launch of EcoWood; our certified plastic-free, bio-based raw material is a sustainable alternative that promises to be a game changer for the beauty industry. A by-product of paper production, it is manufactured from natural, PEFC certified, non-food sources and has a zero carbon footprint, exemplary chemical resistance and compatibility to today’s colour and skincare formulations. After more than 15 years of R&D, 5000 different variations and 2 years of in-house factory trials, EcoWood is here. Industrialised to be run in conventional injection tooling, grades can be clear or opaque, matt or gloss, rigid or flexible. EcoWood can be injected, extruded and blow- moulded and the clever thing is that because of its unique long-chain molecular structure, the material has exceptional chemical resistance and barrier qualities equivalent to traditional plastics. 10 | SS20 EcoWood can be introduced into sustainable programs in two ways, utilising different grades: Use EcoWood ‘V-Grade’ to completely replace existing opaque oil-based polymers: packaging becomes carbon zero, sensitive to the environment and compostable as part of an industrial composting program. 1. EcoWood ‘V-Grade’ has the ability to decompose in sea-water; the length of time depends on the conditions and thickness