CLARINS GIVENCHY NABLA COLORBAR LANCÔME MAOGEPING QUEENDOM NEW STOCK & DECORATION HCP ECOLAB AW20/21 TRENDS “HCP strive to offer customers realistic solutions that champion their eco-credentials, without compromising the aesthetic appeal.”

PACKAGING THAT IS GREENEditor’s & GORGEOUS Note

‘Green’, ‘Eco-Friendly’, ‘Sustainable’: buzz words HCP incorporated PCR and regrind into their that are permeating every aspect of modern life, manufacturing processes long before the recent including the beauty industry. Changing consumer sustainability movement gained speed. Challenging mindsets regarding ethical living is inevitably disposability, increasing efficiency and reducing the increasing pressure on both brands and suppliers use of virgin plastic can have a huge impact on the to analyse every aspect of their ecological footprint. beauty industry’s contribution to waste.

The crux of the conversation for HCP is the The directive to select sustainable yet beautiful need to manufacture and supply packaging packaging can often prove a paradox; HCP strive to that is functional, desirable and responsible; offer customers realistic solutions that champion their whilst presenting the solutions in a truthful way. eco-credentials, without compromising the aesthetic appeal. Ensuring packaging is both ‘green and With a focus on developing primary packaging that gorgeous’, is top of the agenda for HCP’s EcoLab team. optimises the opportunity to ‘reduce, reuse and recycle’; the HCP EcoLab team are continuously exploring cutting-edge options such as bio-materials, as well as Cheryl CHERYL MORGAN identifying how the rapidly evolving beauty landscape CREATIVE MARKETING MANAGER should inform pack design and development. [email protected]

All rights reserved. No part of this publication may be reproduced, translated or adapted in any form or by any means, without the prior written permission of HCP. Copyright upon issue. A big thank you to all of our contributors this issue. CONTENTS

AUTUMN WINTER 2019 ISSUE

FEATURES

16 | New SIMP Brushes 18 | Twist & Cut 20 | Modular Mascara 22 | Fluted Collection 45 - 47 24 | Radii Round Range CUSTOMER LAUNCHES 26 | Foil Flash MASCARA 27 | Quartz Effect Nabla 28 | Neon Beukay 29 | Wet & Wild IT Cosmetics 34 | Dynamic Decoration 50 - 60 43 | Luna Square Range CUSTOMER LAUNCHES 44 | Super Slim Mascara LIPS 30 - 33 48 | Magnum Square Albeit Mascara CUSTOMER LAUNCHES RANGES Jecca Blac 49 | Perfect Party Pouts Colorbar Queendom 52 | Freedom Mechanism Saint Clarins 62 | Magni Pots 04 - 15 36 - 42 Cute Press 63 | Tottles INTRODUCTION Mary Kay 64 | Azure Skincare Jars CUSTOMER LAUNCHES Who are HCP? COMPACTS & PALETTES Givenchy 72 | Shine Bright Meet the Leadership Team Lancôme Hanamino 66 - 71 Exhibition Calendar The Palace Museum 59 - 61 AUTUMN WINTER Huai’an Expansion Lise Watier 20/21 TRENDS CUSTOMER LAUNCHES New HCP Website Visée FACE Glow HCP EcoLab Maogeping Givenchy Solstice Lash Studio Ever Maogeping Trend Highlights WHO ARE HCP PACKAGING INNOVATIVE. CREATIVE. DEPENDABLE.

A world-class leader in the design, development and manufacture of stock and custom primary packaging

containers for the colour cosmetics, skincare, fragrance and toiletry industries.

GLOBAL OFFICES With an enviable reputation for innovation, creative technology & state-of-the-art manufacturing, HCP are professionally represented by in-region offices, providing customers with direct & immediate access, feedback & solutions as well as localised engineering & design support.

LONDON

PARIS HCP & SIMP

SHANGHAI LOS ANGELES TAIWAN

NEW JERSEY HONG KONG MUNICH SHELTON

MILAN

A FACTORY LOCATIONS GLOBAL HCP serve its global customers through 9 world-class production facilities MANUFACTURING in North America, Europe & Asia. HCP Packaging are investing significantly in their manufacturing facilities, optimising synergies to FOOTPRINT increase the offer both in terms of technology & geographic positioning.

HINSDALE - USA SHANGHAI - CHINA NORTH TIGERY - FRANCE (SIMP) REYNOSA - MEXICO EUROPE ASIA SUHOU 1&2 - CHINA BECHHOFEN - GERMANY AMERICA AGUASCALIENTES - MEXICO (SIMP) HUAI’AN - CHINA

CLIENTS Working with the big names & beauty game-changers in cosmetics, skincare & fragrance, HCP have one of the most prolific client portfolios in the industry. With award-winning & memorable packages from a wide range of brands, it demonstrates HCPs capabilities for both stock & custom designs.

4 | AW19 STOCK PACKS FOR THE BEAUTY INDUSTRY HCP are industry leaders in the design, development and manufacture of innovative packaging solutions with a highly extensive stock catalogue with over 500 items for colour cosmetics, skincare, fragrance & toiletry categories.

MASCARA EYELINER LIPSTICK & LIP GLOSS & COMPACTS, PALETTES & KITS & BROWS TWIST-UP STICKS CONCEALER

TOTTLES & POTS, JARS FRAGRANCE/NAIL POLISH COMBINATION TOOL BOTTLES & CAPS CAPS PACKS MAKING

50+ 1000+ 60+

CUSTOMISABLE PLASTIC CUSTOMISABLE FIBRE FINISHING & MASCARA BRUSHES MASCARA BRUSHES DECORATION PROCESSES

Acquired by HCP in 2016, SIMP offer At the centre of excellence in Hinsdale, HCP are industry leaders in finishes & innovative design, development & New Hampshire, USA, HCP lead the way in decoration; in a fast-paced industry where manufacture of micro-injected plastic innovation for the R&D & manufacture of brands must stand-out from a plethora of brushes & rubber wipers; supporting twisted-wire mascara brushes. Special competitors, dazzling decoration can customers globally with strong engineering, patented technologies are also offered in transform a products shelf & online appeal, international patents & technical expertise. Europe from HCP’s brush facility in Germany. season on season.

SUSTAINABILITY HCP’s EcoLab team are dedicated to working with customers to develop practical & sustainable solutions for beauty packaging. The principles of ‘reduce, reuse, recycle’ inform innovation programs with smart design, refill, PCR & bio-materials in development.

AW19 | 5 MEET THE LEADERSHIP TEAM

AN EXPERIENCED INTERNATIONAL TEAM LEADING OPERATIONS FOR GLOBAL SALES, DEVELOPMENT & SUPPLY

For more information on any feature in this magazine, please contact your local sales representative. All details are available on www.hcpackaging.com

EDDY WU REBECCA LIAO PRESIDENT & CEO CFO HCP GROUP HCP GROUP No. 9456 Songze Avenue No. 9456 Songze Avenue Qingpu Industrial Zone Qingpu Industrial Zone Shanghai 201700 Shanghai 201700 China China

T: +86 21 6700 0888 T: +86 21 6700 0888 E: [email protected] E: [email protected]

MICHAEL ZHANG MARY BRADY COO & GLOBAL SUPPLY PRESIDENT CHAIN LEADER HCP NORTH AMERICA HCP GROUP 430 Mountain Avenue No. 9456 Songze Avenue Suite 402 Qingpu Industrial Zone New Providence Shanghai 201700 NJ 07974 China USA

T: +86 21 6700 0888 T: + 1 (908) 643 7720 E: [email protected] E: [email protected]

JACKIE MANTLE ERIC FIRMIN MANAGING DIRECTOR PRESIDENT HCP UK HCP FRANCE Tayfield House, 38 Poole Road 10 rue Vignon Westbourne, Bournemouth 75009 Paris Dorset BH4 9DW France UK T: +33 1 42 44 24 24 T: +44 1202 670099 E: [email protected] E: [email protected]

DR. THOMAS STÉPHANE GIBTNER GRANJON GENERAL MANAGER GENERAL MANAGER RUSI COSMETIC GMBH & CO. KG SIMP Rudolf-Diesel-Straße 14 4 rue Camille Decauville DE - 91572 ZAC du Plessis-Saucourt Bechhofen 91250 Tigery Germany France

T: +49 9822 6099 15 T: +33 1 64 98 13 60 E: [email protected] E: [email protected]

6 | AW19 EXHIBITION CALENDAR

THE HCP PACKAGING GROUP maintain a strong calendar of international exhibitions each year, meeting with existing customers and welcoming new visitors. The exhibitions are an ideal opportunity to meet the teams, better understand HCP’s capabilities and discuss new packs and projects. EUROPE ASIA NORTH AMERICA

COSMOPACK COSMOPACK MAKEUP IN BOLOGNA ASIA - HONG KONG LOS ANGELES 12 - 15 MARCH 12 - 14 NOVEMBER 11 - 12 FEBRUARY

COSMETICS BUSINESS LUXEPACK MUNICH NEW YORK 17 - 18 JUNE 6 - 7 MAY

MAKEUP IN MAKEUP IN PARIS NEW YORK 18 - 19 JUNE 16 - 17 SEPTEMBER

LUXEPACK MONACO 28 - 30 SEPTEMBER

HCP are world-leaders in both stock and custom packaging for colour cosmetics, skincare and fragrance, with significant investment for new stock in all categories. Stop by the HCP booth to discover the latest trend ranges, packaging and decoration solutions to achieve your brand’s unique vision!

Get in touch with your regional sales representative to make an appointment. All contact details can be found at www.hcpackaging.com Join us on social media for regular updates about the locations we are exhibiting and where to find us.

Facebook.com/hcpglobalcosmeticspackaging LinkedIn/HCPGlobalCosmeticsPackaging

AW19 | 7 NEWS UPDATES HUAI’AN EXPANSION HCP’s new factory facilities in Huai’an, China, are now in operation. The plant is installed with state-of- the-art machinery and production lines to ensure manufacturing processes are as efficient and sustainable as possible. This investment adds extensive manufacturing and decoration capabilities to HCP’s offering, as well as new central warehousing for raw materials and finished goods.

8 | AW19 BE INSPIRED BY CREATIVE PACKAGING SOLUTIONS FOR COLOUR COSMETICS, SKINCARE & FRAGRANCE

MOBILE & TABLET FRIENDLY

COMPACTS, PALETTES & KITS | LIPSTICKS | LIP GLOSS | MASCARA | EYELINER NAIL POLISH CAPS | COMBINATION PACKS | JARS & POTS | TOTTLES, BOTTLES & PUMPS BROWS | MINIS | PAPER PACKAGING | HCP ECOLAB & CSR

STOCK CATALOGUE WITH OVER 500 PACKS SUBSCRIBE TO HCP’S NEWSLETTER TO RECEIVE REGULAR UPDATES: DOWNLOADABLE PDF PRODUCT SHEETS > COMPANY NEWS STAY UP-TO-DATE WITH THE > PRODUCTS & SERVICES LATEST HCP MAG & TRENDS > UPCOMING EXHIBITIONS

Facebook.com/hcpglobalcosmeticspackaging JOIN US ON SOCIAL MEDIA LinkedIn/HCPGlobalCosmeticsPackaging

WWW.HCPACKAGING.COM GET GREEN & GORGEOUS WITH HCP HCP deliver quality, agile service and operational excellence; this includes a responsible and pro- active approach to providing eco-friendly packaging solutions for the beauty industry. Introducing HCP EcoLab: an innovative program of initiatives to provide sustainable packaging options.

With a focus on developing primary packaging that optimises the opportunity to ‘reduce, reuse and recycle’, HCP’s team are continuously exploring cutting-edge options such as bio-materials, as well as identifying how the rapidly evolving beauty landscape should inform development programs.

HCP strive to present truthful solutions; the EcoLab team are committed to realistic and practical solutions for the beauty industry; considering the life-cycle of a pack, emissions and energy consumption.

RESPONSIBLE MANUFACTURING SUSTAINABLE DESIGN

HCP participate in the Carbon Disclosure Project ‘Reduce, reuse and recycle’ concepts are (CDP) which drives corporate transparency and optimised with packaging design features the measurement of environmental action. HCP such as plastic hinges for compacts or had an outstanding score of level B for 2018, refill concepts, whilst retaining a premium which is two levels above the general average appearance. Several of HCP’s clients have and Asia regional average of score level D. successfully launched refill compacts into In 2018, 7,000 companies disclosed via CDP. the market; utilising various constructions including magnetic, clip-in or slide-in inserts.

For 2019, HCP were awarded the Silver CSR rating by Ecovadis, a trusted partner for procurement teams whose mission is to provide the world’s most-trusted sustainability ratings. A silver recognition level is awarded to companies ranking in the top 30% of those entered in the program.

AW19 | 11 EXCLUSIVE MATERIAL INNOVATION FROM HCP | ECOWOOD

HCP EcoLab present a new innovation: EcoWood - a 100% bio-based eco-material made from wood and its derivatives, utilising wood fibre from bi-product of Finnish controlled reforestation.

EcoWood is 100% composed of lignin (wood fibre), cellulose and vegetal waxes; an FSC certified material that does not compete with food sources.

It can be processed by traditional moulding methods, with lower energy usage compared to conventional polymers, due to a reduced material melting temperature. It has a carbon footprint that is neutral to negative over the full life-cycle and with FDA compatibility for some grades. There are different grades of EcoWood materials including those that are industrially compostable. These materials have strong chemical resistance characteristics.

To ensure packaging is both green and gorgeous, packs can be decorated with UV lacquer, silk screen inks or foils. Pack aesthetics can resemble a fibrous wood effect or can be uncompromised, with the possibility for transparency and high shine.

SHOWN HERE: Optique Domed Solo Eyeshadow Compact (25R) Meridian Pot - Large (34C)

12 | AW19 FSC PAPER

HCP offer palettes, lip gloss and twist-up sticks with paper caps and outer-parts, with FSC (Forest Stewardship Council) certification, using materials from well-managed forests.

PCR | POST CONSUMER RECYCLED MATERIALS

HCP have always supported the use of PCR to reduce the utilisation of virgin material. Custom and stock packaging is produced in PCR resins of ABS, PE, PP and PET materials from reputable sources.

SHOWN HERE L-R: Wave Pressed Powder (22X) | Optique Domed Solo Eyeshadow Compact (25R) | Astra Mini Tottle 15ml (78U) 13mm Radical Square Mascara (67O) | Astra Mini Tottle 15ml (78U) | 13mm Standard Lip Gloss (59T) Wave Pressed Powder (22X) | Optique Domed Solo Eyeshadow Compact (25R)

AW19 | 13 KEEP YOUR LASHES LONG & YOUR STANDARDS HIGH!

HCP's Lash Studio, located in Hinsdale, New Hampshire, is the perfect environment for clients to evaluate formula and brush pairings to optimise mascara launches. Working with our lash experts, the close proximity of the Lash Studio to HCP's fibre brush manufacturing facility enables a collaborative and effective development process.

14 | AW19 A CENTRE OF EXCELLENCE FOR MASCARA DEVELOPMENT

HCP’s newly constructed ‘Mascara and Brow Brush Innovation and Development Centre’ provides an interactive environment for customers to achieve the perfect application.

A multi-region development and manufacturing approach brings together over 40 years’ of twisted-wire brush making knowledge and expertise, as well as state-of-the-art micro-injection moulded brush ingenuity.

A WIDE RANGE OF STOCK BRUSH OPTIONS & FLEXIBILITY TO CUSTOMISE BRUSHES. AGILE SERVICE & ONSITE DEVELOPMENT RESOURCES ENABLE SPEED-TO-MARKET. IN HOUSE MAKE-UP ARTIST AVAILABLE TO ASSIST APPLICATION.

Get in touch with HCP’s mascara team: [email protected] AW19 | 15 NEW MICRO-PRECISION MOULDED PLASTIC BRUSHES

FeatherHCP-SB0245 Comb TeardropSJ0179 Twist DEFINITION & LENGTH VOLUME, CURL & LENGTH

A feather-shaped A twist profile with a formation tapered tip to for maxi groom brows volume, or reach curl & inner & lengthening outer results. The teardrop corner profile aligns lashes. perfectly with the curvature

of the eye for an even application in one stroke.

A comb-style Widely spaced, brush with widely petal-shaped spaced bristles to bristles hold more achieve excellent formula in the separation & core yet separate lengthening results. lashes effectively.

16 | AW19 Plastic moulded brushes from SIMP offer endless opportunity for variations of brush architecture; with each feature resulting in different lash effects. The bristle shape, spacing and formation combined with the overall profile contribute to the desired make-up look. Designed, engineered and manufactured in Paris, France.

DivaSL0124 JalouseSG0039 SMART VOLUME, DEFINITION & LENGTH INSTANT VOLUME, CURL & LENGTH

Patented loop-shaped bristles for a soft & comfortable application.

A subtle A combination hourglass of cone & profile to petal-shaped A softly follow the bristles for shaped shape of the generous profile to lash fringe, product follow the adding pay-off & curve of volume & separation. the eye & length. achieve Also ideal volume, to apply curl & lash care length. formula.

AW19 | 17 INNOVATIVE FIBRE BRUSH TECHNOLOGY

HCP’s ‘Twist & Cut’ fibre mascara brushes are developed and manufactured at HCP’s North America centre of excellence for mascara in Hinsdale, New Hampshire. Adding a twist to the secondary vertical cutting process enables an enhanced application as more product remains on the brush core, evenly distributing the formula throughout the brush. Three of HCP’s ‘Fairground’ inspired stock brushes are now available in the 14mm Jumbo Cylindrical Tall Mascara stock pack (VK171/FL202 - OFC: 21.6ml), manufactured in HCP Germany; combining global expertise and manufacturing capabilities for mascara. Presented here with luxurious metallic spray finishes for a contemporary and premium result.

18 | AW19 ROLLER COASTER | 851-8886 MEGASPIN | 851-8888 TORNADO | 851-8887

A DOUBLE ‘V’ GROOVE A DOUBLE ‘V’ GROOVE A DOUBLE ‘V’ GROOVE TWISTED TO 180° TWISTED TO 720° TWISTED TO 480° Nylon fibre cut with two feed Maximum escalation of the twist Increasing the twist of the double channels to release formula with two feed channels intensifies ‘V’ groove brush increases the from opposing angles, while the the tip’s ability to comb lashes, variation of bristle placement stiffness and 180° twist of the create natural definition and but also intensifies its ability to bristles comb from root to tip. separate precisely. define and separate.

AW19 | 19 5. 7.

3. 1.

4.

6.

2.

MIX & MATCH CAP & BOTTLE PROFILES

Modular packaging provides many style choices; select from various cap shapes and bottle profiles; manufactured in HCP Germany. Optimise the application system with fibre or plastic brushes to achieve the desired lash look.

20 | AW19 1. 2. 3. 4. FL199/SA102 FL199/VK186 FL199/VK178 FL199/VK207 FIBRE BRUSH: FIBRE BRUSH: FIBRE BRUSH: FIBRE BRUSH: SPIDER 3 MA7267 S3 WAVE SHAPE MA7382 WAVE BOW TIE 851-9167 TEARDROP MA7364 CURVED 2 A 6mil solid fibre double The organic spacing of This 5mil solid fibre brush This 6mil black fibre brush taper brush with three the wavy fibres in a with a teardrop shape offers a curved end top to Spider technology rows, bow-tie shape allows enables perfectly defined aid volumising and curling for volume and definition. 360º lash coverage, lashes and a maximum results. ideal for a voluptuous and volume effect. classic look.

5. 6. 7. FL199/VK116 FL199/VK199 FL199/VK157 PLASTIC BRUSH: PLASTIC BRUSH: PLASTIC BRUSH: INFINITI SHCP0001 SPIKI SHCP0006 MINI SPIKI SHCP0019

A uniquely shaped brush A complex construction with A small but beautiful brush profile to follow the curve a trio of targeted reservoirs, with a duo of arches to target of the lash fringe; with a with three crossed patented application for smart volume patented arch design for arches to achieve smart and an extreme fanning targeted application and volume, length and super result. The comb tip of the generous product loading. lash definition. brush separates the lashes. FLUTED COLLECTION

FABULOUS FLUTED FINESSE

The Fluted stock range can transform any brand’s aesthetic, coupled with HCP’s luxurious decoration capabilities. The ultra-chic design can be colour-matched, metallised or spray finished to create a stylish result that highlights the fluted feature of each pack.

22 | AW19 13MM FUSION GLASS LIP GLOSS 13MM FUSION GLASS LIP GLOSS 13MM FUSION GLASS LIP GLOSS (SUPER MINI): 69D (FLUTED CAP) (MINI): 69D (FLUTED CAP) (FULL SIZE): 69D (FLUTED CAP) OFC: 3.3ML OFC: 6.4ML OFC: 10.1ML

NEW STOCK

RADII RECTANGULAR DOMED FLUTED RADII SQUARE DOMED FLUTED MIDI PALETTE: 1A8 PRESSED POWDER: 98N

NEW FULL SIZE STOCK LIPSTICK ALSO AVAILABLE

FUSION ROUND FLUTED FUSION ROUND FLUTED 13MM STANDARD MASCARA: TRIMLINE LIPSTICK: 69E MINI LIPSTICK: 68M 6C4 (FLUTED CAP) + 55G (PP)/63U (PET) 11MM CUP 9.6MM CUP OFC: 13.5ML (PP)/12.7ML (PET) 13MM PROMO MASCARA: 6C4 (FLUTED CAP) | OFC: 7.7ML RADII ROUND

VERSATILE | TIMELESS | CUSTOMISABLE

The ‘Radii Round’ range is an ideal choice for a complete and cohesive cosmetics line; offering diversity and flexibility for decoration as the two-piece covers or caps present endless creative possibilities to suit all styles and target markets.

The cover/cap recess can accommodate decorative materials such as printed paper, textile, metal, gel or moulded plastic to achieve unique realisations of this stock range.

The softly curved base profile of this collection has a timeless and ergonomic feel; including options of compacts, lipstick, nail polish and mascara.

24 | AW19 GLASS SOLO EYESHADOW COMPACT - 97T SOLO EYESHADOW COMPACT - 23K

BLUSHER COMPACT - 23L PRESSED POWDER COMPACT - 23J

DOMED PRESSED POWDER COMPACT - 98K LIPSTICK (12.1MM/12.7MM CUP) - 56Y/59G (1 PIECE BASE) 56Y/53H (2 PIECE BASE)

NEW STOCK

NAIL POLISH CAP - 42Q GRANDE BRONZER COMPACT - 99W 13MM MASCARA - 59W OFC: 13.5ML (PP)/12.7ML (PET) FOIL FLASH

HOLOGRAPHIC EFFECTS

A striking decoration to add finesse to prestige collections, this transparent holographic foil can be paired with any metallised colour to achieve the required aesthetic.

Adhered to the back of a moulded dome, these foils can also be applied to other packs with a diamond or flat top-plate.

Displayed here on the Radii Rectangular Midi Domed Palette (97U). MOONLIGHT QUARTZ RUBY QUARTZ

ROSE QUARTZ STARLIGHT QUARTZ LUXURY LUSTRE

LUXURIOUS QUARTZ EFFECT

The trend for holistic beauty and consumer interest in crystals continues; achieve a stunning iridescent quartz-effect with a new special decorative technique; available in a range of reflective hues. Displayed here on the Radii Round Domed Pressed Powder Compact (98K).

AW19 | 27 Neon beauty looks have been seen across the runway, Instagram feeds and celebrity trend setters with ultra bright nails, luminous lashes, electric eyeliner and rainbow hair mascara updating 90’s inspired statements.

Decoration capabilities at HCP’s state-of-the-art and recently expanded European facility bring additional high quality options to the HCP Group portfolio - including this ultra-bright neon spray. Available in a selection of colours with a contemporary matt finish.

12MM SLIM TAPERED MASCARA

Cap: VK110 | PP Bottle: FL204 | PET Bottle: FL230

28 | AW19 WET & WILD

3D DROPLET DECORATION

The beauty and allure of water can be emulated on packaging with HCP’s eye-catching 3D droplet decoration; ideal for the presentation of products with waterproof qualities.

This textured effect gives the look of tiny droplets and can be applied over metallisation, transparent, tinted or opaque materials including aluminium. GLITTER ME ALL

Colorbar is one of the leading beauty brands in India, with a goal to make luxury cosmetics and skincare products accessible to everyone. Providing trend-driven and innovative products to make nails, lips, eyes, face and skin look impeccable; the brand strives to empower customers with the right tools to express themselves and show their creativity.

Colorbar’s ‘Glitter Me All’ collection is a sparkling range of metallic, iridescent and holographic colour cosmetics that incorporate a selection of HCP stock packaging; transformed into show-stopping products with several of HCP’s stunning glitter finishes. The promotional campaign features Sri Lankan actress and model Jacqueline Fernandez, showcasing several dazzling disco beauty looks.

“Why should looking your beautiful best, cost a bomb?” - Colorbar

MOONWALKER LIPSTICK

Light as air, smooth as silk; this lipstick delivers rich matte colour with soft- touch hydration in just one stroke.

Presented in the HCP stock Magnum Full Size Lipstick (59E), each base is sprayed to match the lipstick bullet for shade ID. The cap is decorated with silver holographic 3D glitter for incredible depth, sparkle and shine; completed with a black screen printed logo. The a-shell is anodised in shiny silver.

30 | AW19 FAIRYTALE LUMINIZER & LIPSTICK DUO

This innovative and multi-tasking highlighter and lipstick duo offers creamy formula in just a single application; a velvet-soft matte glitter to the lips and light-reflecting perfection to the cheeks for a flawless glow.

Utilising the HCP stock Push & Pull Lipstick (54V), this versatile double-ended pack is an ideal choice for double-duty products. Silver 3D glitter has been applied to the case with a black screen printed logo, while each Porto Lipstick is metallised in a dark silver hue.

“Like your BFF, but with more glitter!” - Colorbar

TWINKLE/FLASH LIPGLOSS

A stunning lip gloss that lights up lips with kaleidoscopic pearls for an otherworldly glow. The innovative liquid-gel formula gives lips a mirror-finish and a softly plumped effect, while keeping them moisturised and hydrated.

Housed in the 13mm Fusion Sleek Lip Gloss Full Size (64M) with a silver holographic 3D glitter

to the cap and a transparent, branded bottle to reveal each beautiful formula within. The HCP stock doesfoot applicator provides fantastic coverage for these highly-pigmented glosses.

AW19 | 31 GLITTER ME ALL

DREAMLAND EYESHADOW PALETTE

This versatile eyeshadow palette offers three velvety matte hues, three glowing metallic tones and three fluid metallic shades. The luxurious and glamorous shades blend into lids like a second skin, with excellent staying power - perfect for the dance-floor! The HCP stock Radii Square Grande Compact with Glitter Storm (97I) decoration is an ideal match for the star of the collection; the mesmerizing combination of sequins and glitter suspended in liquid is completed with a silver foil logo on top. The cover and base are metallised in silver for a beautifully coordinated result.

SPELLBOUND CHIC & SHINE KIT

Want the perfect Instagram selfie? This highlighter and blush duo is formulated with a light-sculpting complex that softens lines and diffuses imperfections to give the ultimate flawless 3D radiance.

The HCP stock Divine Wet & Dry Compact

(979) has been transformed into a disco duo with a silver metallised cover, base and insert with a silver glitter textile placed into the cover recess. Branding has been added with a black screen printed logo.

32 | AW19 A HOLISTIC APPROACH TO BEAUTY

SAINT is a conscientious and visionary brand that uses only plant-based and cruelty-free formulas for high-performing beauty results. The product line not only makes skin look absolutely flawless and camera-ready, but all formulations are infused with proprietary blends of high functioning complexion treatment ingredients that improve skin conditions throughout the day. SAINT Cosmetics fits seamlessly into a busy lifestyle of work, play and travel.

HCP have supplied SAINT with two items for their Winter 2019 launch; elegantly decorating HCP stock packs for a master-class in minimalist luxury. The ‘Elevate Volumizing Mascara’ is presented in the 13mm Magnum Full Size Mascara (64V) with a stunning gold shiny anodised finish. A subtle white screen print logo has been added to the bottle, while the HCP ‘Wave Hourglass’ fibre brush builds instant volume. The ‘Radiance Finish Complexion Powder’ is contained in the Radii Square Pressed Powder Compact (16T) which has a luxurious combination of glossy white cover/base with a shiny gold metallised insert. A coordinating gold foiled logo adorns the cover. “SAINT continues to push boundaries in all its product categories – truly, make-up without compromise.”

AW19 | 33 DYNAMIC DECORATION

LATE-STAGE DIFFERENTIATION WITH DECORATIVE TOP-PLATES

HCP recognise that for some projects, full custom design and manufacture is not an option. For this reason, HCP are able to transform ranges with the latest specialist finishing techniques that are second-to-none in the industry. On-trend and eye-catching decoration is essential to create a point of difference and align packaging with each brand aesthetic.

34 | AW19 Many of HCP’s stock ranges, such as the Fusion Round Deco and Radii Square, feature a cover recess to fit a variety of decorative top-plates including flat plastic, dome, gel, textile, aluminium and paper. These items provide a versatile canvas for a brand to create beautiful packaging inline with their identity. Available across eyeshadow, blusher, pressed powder and grande sizes, HCP’s compacts can be adapted to create a unique design. The Divine and Radii Round ranges can also showcase this decorative top-plate feature.

HCP’s patented ‘Glitter Storm’ top-plate decoration is true innovation, featuring a mesmerising suspension of glitter and sequins in liquid. A wide selection of metallic, iridescent and holographic glitters and sequins can be selected to float and swirl within the cover; an ideal choice for limited edition and gifting ranges for enchanting and luxurious packaging.

Textiles can be customised with logos or artwork via hotfoil, screen printing, laser-cutting or digital printing. Glitter finishes remain a strong trend while mirror-shine, precious stones, sequins or metallic PU and candy-colour opalescent finishing techniques are incredibly effective. Stunning metal top-plates can be created with techniques such as embossing, filigree and engraving for added depth of decoration. AW19 | 35 LANCÔME X CHIARA FERRAGNI FLIRTING MAKEUP PALETTE

Cosmetics leader Lancôme has collaborated with top fashion and beauty influencer Chiara Ferragni; founder of award-winning blog ‘The Blonde Salad’ and boasting over 15 million Instagram followers. The star product in this limited edition capsule collection is the stunning ‘Flirting Makeup Palette’; an eye-catching item containing make-up essentials such as lip gloss, lipsticks, eyeshadows, blush and highlighters. The intensely pigmented and very wearable assortment of products promise to turn heads; as does the beautiful glitter decoration and iconic winking eye motif on the cover! With formulas named ‘Positive Attitude’, ‘Independent Women’ and ‘Kinda Flirty’, there is a strong sense of fun to this launch.

“I’m so excited with this unique collaboration with Lancôme. Make- up is a huge part of my personality & I always dreamed to create my own beauty collection.

I really put all of myself into this & I hope you’ll find it fun, flirty & inspiring! This collection is about my beauty ideals & an invitation to happiness & self-realisation that is also my mantra.” – Chiara Ferragni

HCP are delighted to have supplied this show- stopping custom palette with a pink metallised base and coordinating glittery pink sprayed cover. The quirky screen printed graphics contrast with a subtly embossed signature Lancôme rose motif. The insert also includes a recess to hold three brushes; making this a great palette to create endless beauty looks on the go.

36 | AW19 THE PALACE MUSEUM COLLECTION

With a youthful and sometimes mischievous presence on Chinese social media, Palace Museum Taobao is no doubt the most successful museum souvenir brand in China. Its unexpected storytelling and designs have attracted young people to learn about the Palace Museum and Chinese history. The ‘Forbidden City’ in Beijing is fast becoming a fashion icon, thanks to a range of museum-branded beauty products that have been a massive hit with young Chinese consumers.

HCP has supplied a selection of ornately decorated compacts for their recently released make-up range, featuring designs that highlight Chinese culture and treasures of the Palace. The artwork takes inspiration from the jewellery, embroidery and ceramics found in the Summer Palace.

Included in the range are the Radii Square Domed Quad (17P) and three variations of the Radii Round Domed Pressed Powder (98K). Each pack has been metallised in shiny gold or silver with a black insert, while intricate and opulent designs have been added to the back of each dome with metallic labels and foil.

AW19 | 37 STARDUST EYESHADOW PALETTE

In 2017, cosmetics brand Lise Watier celebrated 45 years of beauty, innovation, and passion for providing women with the finest make-up, fragrance and skincare products. Entrepreneur and businesswoman, Lise Watier was one of the first women to establish herself in the Canadian cosmetics industry, at a time when it had become dominated by large multinationals. The brand has continuously evolved while still holding true to its core values of quality, innovation and diversity.

For the Autumn 2019 launch of their ‘Stardust Coordinating with the 9 highly pigmented shades,

Eyeshadow Palette’, the brand has selected the a stunning mix of glitter and holographic stars swirl HCP stock Radii Square Grande Palette (97I) against a midnight blue backdrop. The eyeshadows with 9 well insert; transformed into a festive have a creamy powder texture with matte, satin and dazzling display by adding the HCP and metallic finishes that blend together to create patented Glitter Storm decoration to the cover. a multitude of luminous and long-lasting looks.

38 | AW19 MY NUDY EYES

Japanese brand Visée (part of the Kosé group) is a contemporary make-up line designed for young adults that aims to offer a mature, yet glamorous look inspired by the latest trends. Launched as part of Visée’s spring 2019 collection, ‘My Nudy Eyes’ is a four-colour eyeshadow palette that offers subtly shimmering neutrals with a delicate pearl effect. The five combinations are coordinated to achieve an exquisite look for different skintones: ‘Spring’, ‘Summer’, Autumn’ and ‘Winter’, plus a universal set of hues that melt into the skin for a fresh appearance.

This custom palette, supplied by HCP, has a clever one-piece construction that features two feather motifs within the mould and an elegant screen printed script logo. A hot stamp in a stunning champagne gold has been applied over the top of a semi-transparent cover to give the appearance of a two-piece design. The sharp square, rectangular profile combines with a highly-portable size; making this a great eyeshadow kit to use on the go. The base is moulded in a subtle opaque nude colour.

AW19 | 39 FORBIDDEN PALACE COLLECTION

Chinese make-up legend Mao Geping founded cosmetics brand Maogeping; one of China’s leading domestic brands, launching products that are inspired by Chinese classical poetry, paintings and costumes to reflect the country’s rich history. The Maogeping x Forbidden Palace collection is a collaboration with the Palace Museum; inspired by the Imperial Palace in central Beijing, China. HCP are pleased to supply Maogeping with four custom compacts to suit eyeshadow, blusher, highlighter and concealer products.

MAGNOLIA SPRING MULTI-PURPOSE ROUGE PALETTE

With a design of a magnolia blooming pressed into the product, this custom wet & dry compact contains a blusher that is light and delicate like silk, with pearlescent particles. The domed profile compact has a two-piece cover with a transparent orange outer-cover, revealing a gold foil decorative design applied to the inner cover. A bold gold monogram has been hotstamped to the outer

cover. The double-layer insert allows for a puff, sponge or applicator to be included; with a full size mirror for application on the go.

The four compacts shown opposite are variants of a custom compact design with a vivid yellow gold metallised cover, base and insert with a push button closure. The premium two-piece cover features a semi-transparent orange section with a double-layer gold foil design beneath and above to add a luxurious sense of depth.

40 | AW19 JADE CLOUD MULTI-PURPOSE EYESHADOW PALETTE

This multi-purpose product features a breathtaking pressed eyeshadow design; a myriad of colours are combined in a single well, inspired by the Nine Dragon Wall outside the Imperial Palace of Ningshou Palace in the Forbidden City.

JADE GOLD MULTI-PURPOSE PRESSED POWDER

This high-lustre golden highlighter features a pressed pattern inspired by mountain flowers for an ultra opulent effect.

CLOUD BRIGHT QUAD EYESHADOW PALETTE

The sunflower-shaped insert features shimmering plum-toned eyeshadows with lotus, orchid, and water-ripple patterns for a truly stunning effect that combines both Chinese charm and modern style. An applicator recess appears alongside, with an embossed monogram.

YU YAN EVEN CLEAN CONCEALER

The smallest of the compacts, this concealer duo enhances natural beauty; making the entire face velvety soft; creating a flawless

and transparent base.

AW19 | 41 BLUR PERFECTING FACE POWDER

US brand EVER is on a mission to redefine what it means to be beautiful; promoting values that beauty is about confidence and empowerment. Their products strive to make their customers not only look great but feel amazing. Community is a big factor for this brand as they see beauty as “more than skin deep and community strong. It’s about lifting each other up.” Transform your skin, transform your life. Redefine beautiful.

This ultimate post-make-up finishing powder perfects on command and blurs away visible redness, pores and uneven skin tone. Just a few swipes of this translucent pressed powder blends with ease, without settling into wrinkles or pores.

The ‘Blur Perfecting Face Powder’ is presented in the HCP stock Luna Square Wet & Dry Compact (97J-WD); the cover is a minimalist glossy white while a touch of glamour is added via a rose gold metallised two-layer insert and base. This product comes with a dual-sided powder puff included for buildable application.

The brand’s modern logo is hotstamped in a coordinating rose gold foil to the cover and a white screen print design appears on the mirror. “This perfectly portable finishing powder offers ‘Luna Square’ is a stunning stock range with soft yet structural shapes, echoing organic forms; complexion perfection in comprising six compact options and a full size your pocket!” - EVER lipstick for a contemporary choice of packaging.

42 | AW19 LUNA SQUARE COLLECTION

SOFT ORGANIC SHAPES

The softly shaped Luna Square stock packs take you to another world!

A stunning collection with curvaceous, yet structural shapes; echoing organic forms.

This range comprises of six compact options with a full size lipstick also available for a contemporary choice of stock packaging.

LEFT - RIGHT: Luna Square Lipstick with Clear Cap (62Y) - 12.7mm Cup Luna Square Deep Pressed Powder (94R) - ‘Slim’ version also available (97J - PP) Luna Square Solo Eyeshadow (97K) Luna Square Lipstick with Silver Cap (62Y) - 12.7mm Cup Luna Square Grande Bronzer (99X) Luna Square Blusher (99B) Luna Square Lipstick with Black Cap (62Y) - 12.7mm Cup Luna Square Wet & Dry (97J - WD)

AW19 | 43 10MM SUPER SLIM MASCARA

THE ULTIMATE IN DEFINED APPLICATION

A unique ultra-slender design with an elongated aluminium cap; ideal for defined application for upper and lower lashes or brows.

Excellent for pairing with formulas containing fibres to build length and volume.

The 2.2mm rod enables pairing with super slim brushes.

OFC: 4.7ml | HCP Reference: 6F3

44 | AW19 MAJOR PLEASURE

Italian indie brand Nabla’s underlying philosophy is to be crystal clear, truthful and free; providing high-quality make-up products that enhance individuality to ‘colour the mind without fear’. The brand’s signature ‘Major Pleasure’ mascara is a prime example of Nabla’s sense of fun; combined with a product that boosts lashes with instant volume and extreme length to achieve an extraordinary panoramic effect.

“Behind every make- up, deep down, there is always a profound reflection.” - Nabla

The HCP stock aluminium 13mm Magnum Mascara (64V) has been sprayed in a nude hue with an embossed logo to the bottle. The design is enhanced with a white screen print to both cap and bottle while a weight adds an extra premium feel.

The custom designed full fibre brush is a soft hourglass shape that wraps lashes with product from root to tip, for an intense, lash extension effect.

AW19 | 45 A frequently selected custom Beukay pack, this double-ended mascara is compatible with a wide range of brushes so is a flexible choice to create endless options for two- stage mascara application. The simple yet contemporary tapered-profile pack can be transformed with HCP’s decoration capabilities to suit many brand identities.

SUPER MODEL MASCARA

Thai brand Mistine’s latest mascara launch utilises the double-ended feature to offer a formula and brush combination specifically for upper and lower lashes; creating a high drama make-up look. White and pink foiling depict a dramatic graphic design.

DUAL VOLUME GLAM WATERPROOF MASCARA

For Indonesian brand Y.O.U, HCP have transformed the pack with glamorous gold metallisation and black/clear screen printed artwork. Firstly, a silk fibre formula for volume and drama is applied; followed by a long-lasting top-coat of a special

46 | AW19 formula to avoid clumps and smudging. LASH BLOW OUT

When IT Cosmetics Co-Founder Jamie Kern Lima had the idea to name her next mascara ‘Lash Blow Out’, she turned to her friend and founder of Drybar®, Ali Webb, for advice on creating salon-quality volume - and lots of it! Together, these two beauty trailblazers co- created a mascara that is truly revolutionary in its make-up results and packaging design.

Professional hair stylists create volume by wrapping sections of hair around a barrel brush in the opposite direction of growth; similarly, IT Cosmetics suggest emulating this technique for lashes by sweeping the brush up and through lashes, slightly rotating the wand forward and away from the face.

“It’s blowout lift, volume & drama - for your lashes!” - IT Cosmetics

IT Cosmetics created a unique and attention- grabbing custom HCP pack incorporating an ergonomic handle design for effortless application and control with intense volume. The design was innovatively created to look like a volumising hairbrush. The pack is styled in an ultra-modern grey and vibrant yellow combination, with metallic foils contrasting against the matte finish.

Inspired by the technology used to create barrel hair brushes, the specially designed fibre brush features HCP’s patented Spider technology; microspheres at the end of each bristle gently grip each lash for root-to-tip application; delivering beautiful separation, instant lift and clean volume.

AW19 | 47 13MM MAGNUM SQUARE MASCARA

LUXURIOUS | ALUMINIUM

A sleek and elegant square aluminium-clad mascara, compatible with both moulded plastic and twisted-wire fibre brushes to achieve various lash looks. Reference 6G8.

The weighted cap and base adds a premium feel.

OFC: 14.1ml

48 | AW19 PERFECT PARTY POUTS

FUSION ROUND MINI LIPSTICK

For limited edition holiday launches that make a killer stocking stuffer, the Fusion Round Mini Lipstick (62W) is a versatile choice.

HCP’s mini stock packs may be diminutive in size, but are certainly not diminutive in decoration!

With equal decoration capabilities as the full-sized lipstick, a luxurious look can be achieved by colour-matching a range of festive shades and finishes.

Select on-trend jewel tones in shiny, matte or soft touch metallic finishes or shimmering iridescent sprays for the ultimate party pack that will prove irresistible under the tree.

The cylindrical Fusion Mini Lipstick is available with a flush fit design (62W) or a ring feature (62E) and has a 9.6mm godet/cup.

IDEAL FOR LIMITED EDITION, HOLIDAY OR GIFTING RANGES.

AW19 | 49 ALBEIT LIPSTICK

Exclusive to Anthropologie, the Albeit cosmetics line evokes everyday glamour, inspiring a brand devoted to the belief that confidence is a woman’s greatest accessory.

PEONY: a soft, nude pink ROSEWOOD: a rich, warm rose Feminine CLARET: a deep, caramel-toned rose Shades VIOLETTE: a bright, plum magenta with cool undertones LILAC: a lilac beige CYCLAMEN: a pastel pink

Blended with moisturising argan oil and antioxidant-rich vitamin E, the lightweight Albeit Lipstick formula can be swiped on for a luminous splash of colour, or layered for a high-impact pout.

A highly luxurious realisation, the product is housed in the chic HCP stock aluminium Magnum Slim Lipstick (65S) with seamless shiny champagne gold anodisation; completed with a minimalist white logo to the cap.

A stylish addition to the Magnum range, this all-aluminium full size lipstick has a slimmer profile than the other full size Magnum lipstick. The cup size is 12.7mm while both the cover and base are weighted for a premium feel.

50 | AW19 LIFE ON THE RAINBOW PRIDE COLLECTION - MATTE LIPSTICK

The Jecca Blac brand was founded by Jessica Blackler to offer a safe space for transgender women to explore and learn about make-up. Working with these women, she noticed how few of her clients could find the beauty products they needed to look and feel fabulous. Jessica’s vision became one of inclusivity, and her aim to provide products that anyone could use, regardless of their experience with make-up.

To celebrate Pride season in 2019, Jecca Blac launched four unapologetically bold shades of vegan and cruelty-free matte lipstick to keep their customers looking fierce from parade to after party and dusk till dawn. This long lasting lipstick promises full coverage with a lightweight feel and the brand has partnered with Switchboard Charity to donate £1 of every lipstick sold;

Switchboard provides an information and support service for the LGBTQ+ community. “Be fearless. You look fabulous.” - Jecca Blac The brand selected the HCP stock soft square Radical Square Full Size Lipstick (66D) and added a stunning silver rainbow metallisation to the cover and base with a coordinating shiny silver anodised a-shell. The brand’s monogram is screen printed on the top surface of the cap in black for simple decoration.

AW19 | 51 POM & LUBRICANT-FREE LIPSTICK MECHANISM

For a smooth and controlled swivel torque and compliance with the REACH regulation.

A 12.7mm clear PETG cup (6 or 12 rib) available with an aluminium shell or plastic sleeve mechanism with the below full-size stock lipstick packs: Radical Square (66D) | Radii Square (53E) | Luna Square (62Y) | Fusion Square (6D2) Fusion Round (63Y) | Fusion Round Fluted (6G7) | Magnum Slim (65S) | Cool (50E) | Paper Lipstick (598)

52 | AW19 SELF MATTE WOMAN LIPSTICKS

Queendom is a feminist beauty brand that celebrates women, encouraging them not to be afraid to express their ambitions. Their goal is to promote gender equality with one principle in mind: WOMEN CAN DO ANYTHING! By delivering constant inspiration, role models and positivity, they want to encourage girls and women to unleash their full potential. BE BOLD. BE DARING. BE LOUD.

“A make-up & skincare range for an inclusive beauty. Dress to express! You choose your colours. Be you not them.” - Queendom

The Self Matte Woman lipstick is a rich formula with a colour range to suit all complexions. With strong pay-off, the lipstick leaves a long-lasting matte finish, eliminating all shine.

The HCP stock Paper Lipstick (598) has been colour-matched to ten wearable shades by printing an illustrated pout on each cap. To complement the formula, the paper has a matte effect; achieving a contemporary and fun aesthetic with bold graphics.

AW19 | 53 JOLI ROUGE LACQUER

Don’t be fooled by appearances! Joli Rouge Lacquer from Clarins may look like a lip gloss, but it has a surprise in store... it’s actually a melting, nourishing lipstick which is ultra- easy to apply and leaves lips looking super luscious. Available in eight colours, the highly pigmented formula gives an intense and bold colour result with an ultra-shine finish.

Launched in spring 2019, this stunning and illusionary custom lipstick has a highly luxurious aesthetic with a colour-matched elongated thick-walled cap, sprayed to match each lipstick bullet shade. The base is metallised in gold while the a-shell is anodised to match with a subtle tonal screen printed logo. “With Joli Rouge Lacquer, make everything you say brilliant!” - Clarins

54 | AW19 SPARKLING VIOLET SPARKLING RED SPARKLING ROSE

WATER LIP STAIN - LIMITED EDITION

Clarins have released a limited edition version of their ‘Water Lip Stain’ - now with added glitter! HCP are pleased to supply the custom pack for this new launch with a glitzy make- over; added 3D glitter to the cap in three colour-matched shades. The custom thick-base bottle is clear moulded to show the stunning formula within; branded with gold hotfoil.

The custom brush has flexible fibres to hug the lips, applying the optimal amount of colour. The limited edition ‘Water Lip Stain’ is available in three irresistible sparkling shades: violet, red and rose. The unique water-like texture glides over the lips to give long- wearing, non-transferable colour while providing intense hydration and nourishment.

AW19 | 55 SUPER-CUTE THEMED COSMETICS

Popular Thai make-up brand Cute Press is known for their adorable cosmetics products and a treasure trove of limited edition collaborations with Disney. Targeting a confident and fashionable teen consumer, this brand takes a fun approach to their collections and marketing message.

SUPERPOWER CUTE PRESS X DISNEY SILKY MATTE LIPSTICK LIP & CHEEK GEL

The HCP stock Magnum Slim Lipstick (65S) The HCP stock 13mm Fusion Glass Lip Gloss presents a quirky product that claims to offer Mini (61O) has been selected for a ‘Lip & Cheek the superpowers of ‘Kiss’, ‘Laughter’ and Gel’. The clear moulded frost-effect bottle ‘Smile’. The aluminium pack has a matte finish features a range of white screen printed designs in a grey-toned lilac with white screen print of five cute and iconic Disney characters. decoration. The cup size is 12.7mm while The aluminium cap has a glossy finish in the slim pack is weighted for a luxurious feel. pretty rose gold, completed with red logos.

56 | AW19 LIP LACQUER, LIP SEALER & LIP ERASER

The Limited-Edition Ultra Stay™ Lip Lacquer Kit from Mary Kay includes a Lip Lacquer, Lip Lacquer Sealer and Lip Lacquer Eraser; a two-step system with colour- locking technology, available in three dynamic shades of Rose, Plum and Cherry.

“Take on anything in this brunch-proof, gym-proof or party-proof look.” - Mary Kay

HCP have supplied the HCP stock cylindrical lip gloss pack (Cap: VK118 | Bottle: FL191) with a glossy black cap and thick-base PETG clear moulded bottle (OFC: 6.8ml); manufactured in HCP’s recently expanded European facility. The densely flocked and easy to use Power Flock applicator aids precise application of a formula that locks in opaque pigment with a supremely shiny top-coat that promises to always be comfortable and never sticky. AW19 | 57 LIP INK & CREAM EYESHADOW

The ‘Encre Interdite’ lip ink and ‘Ombre Interdite’ cream eyeshadow are two new dazzling products from beauty leader Givenchy that offer 24-hour wear and no transfer benefit. Each are housed in the HCP stock Radical Ultra (66C) and perfectly demonstrate two options for shade ID.

ENCRE INTERDITE is a lip ink that combines the power of a 24-hour wear liquid formula with the no-transfer colour impact and hydrating comfort of a lipstick. This formula is a real showcase of Givenchy innovation and takes lips to a whole new level.

“For daring lips. The lip ink that overcomes every limit.”

The Lip Ink displays shade ID via the clear moulded PET base button of the Radical Ultra. The bottle and cap are presented with a classic glossy black appearance, decorated with the brand’s logo in silver hotfoil. The pack has been paired with the HCP stock Mini Bowl

flocked applicator; a flexible design that hugs the lips and provides excellent product payoff.

OMBRE INTERDITE is a highly saturated cream eyeshadow, available in four metallic and two matte shades. When applied to the eyelids, the liquid formula transforms into a comfortable, full-coverage cream.

For the Ombre Interdite, the Radical Ultra features a clear bottle to reveal the stunning colour range; completed

58 | AW19 with a glossy black cap and base button. TEINT COUTURE EVERWEAR CONCEALER

Formulated to resist every emotion, the 24-hour Teint Couture Everwear Concealer is the perfect partner for a flawless complexion. The creamy, densely pigmented formula conceals under-eye circles and imperfections, blurs the eye contour and smooths fine lines.

Ultra-comfortable and reliable, this waterproof concealer provides an instant anti-fatigue effect and guarantees a luminous, even finish throughout the day.

HCP is delighted to supply beauty powerhouse Givenchy with this exquisite custom concealer pack with a faceted shoulder feature that perfectly displays the brand’s signature design style.

The simple yet chic silver metallisation tones elegantly with the 12 shades available; with shade ID displayed via the crystal clear thick-walled bottle for high-end appeal. The logo has been simply screen printed on the bottle for subtle yet refined branding.

“Teint Couture Everwear Concealer... conceals the signs of fatigue for a bright, revived gaze.”

With its heart-shaped custom flocked applicator, the formula glides on precisely in a single stroke with a buildable level of coverage.

AW19 | 59 GENTLE KISS WATERY LIPGLOSS

Chinese cosmetics brand Hanamino takes inspiration from the beauty of life, especially of flowers and the radiance of a bride in her special moment. The high-end and high- quality cosmetics have a cult celebrity following in the domestic Chinese market, with every new product release creating a ripple of excitement with extravagant launch events.

The ‘Gentle Kiss Watery Lipgloss’ has been developed with the concept of a ‘magical thermometer’; moulded in red and housed within the rounded, pink tinted cap. Research suggests that when in love, the heartbeat is accelerated and the body temperature rises to around 38°C, creating an enhanced pout.

“For extraordinary beauty only.” - Hanamino

This unusual custom pack, supplied by HCP, features a soft pyramid-shaped profile with a luxurious rose gold metallised collar displaying the brand’s embossed flower logo.

The transparent bottle allows for shade ID, with a beautiful champagne gold pearl gradient spray from the neck and a minimalist screen printed design.

60 | AW19 PURE JADE SKINCARE

The ‘Pure Jade’ skincare range from Chinese brand Maogeping is a stunning example of luxury custom caps, supplied by HCP. Each two-piece cap design has a thick-walled semi-transparent outer part moulded in an elegant pale jade hue, revealing the gold metallised inner part. The inner part stands proud on the top surface and has been embossed with the brand’s monogram for an elegant touch.

PURE JADE TONER PURE JADE RADIANT ESSENCE PURE JADE CREAM

To combat the first signs With a luxuriously thick This mousse-like soft silky of aging and enhance texture, this essence helps texture penetrates deep the skin’s lustre, this light youthful skin resist lines into the skin to condition and luxurious toner has forming while giving a delicate and brighten; restoring a silky texture to promote and dewy effect, restoring moisture and nourishment smooth and beautiful skin. elasticity and smoothness. with it’s natural ingredients.

AW19 | 61 MAGNI POTS

CRYSTAL CLEAR APPEAL

The popular PETG Magni Pot is suitable for products in 5ml, 15ml and 30ml sizes; admired for the premium glass-like effect of its extra thick base. With great compatibility for skincare, foundation and waterproof formulations, these items come with a screw- thread cap and can be supplied with PE & Tri-Seal liners to suit different formulas.

Various caps are available including: a one-piece design, the mirrored ‘Reflection’, moulded diamond or dome and a double-level option for the small and medium capacity jars.

62 | AW19 TOTTLE-TASTIC

COMPLETE COMPLEXION CUSTOMISATION

Flawless make-up begins with creating a smooth and well-prepped base. As the ‘inclusive beauty’ movement gains pace, it is essential for brands to offer products that can be used to customise the complexion; whether a full-coverage, sheer or buildable look is desired. HCP’s stock tottles are available in various sizes including 50ml, 30ml and travel-friendly 15ml and are suitable for foundation, primer, highlighter and skincare.

ASTRA RADII TOTTLE TOTTLE 30ML 30ML

RADII TOTTLE 15ML

ASTRA TOTTLE 15ML ASTRA TOTTLE 50ML AW19 | 63 30ML | 50ML | 65ML

A luxurious and unique stock design, appearing to suspend the inner jar within the thick-walled PMMA outer-jar, providing ultra-chic glass-like transparency.

Excellent formula compatibility and decoration capabilities ensure versatility and a premium aesthetic.

Available in 30ml, 50ml and 65ml capacities and suitable across day, night and travel skincare.

64 | AW19 AZURE JAR 30ML (34A) The Azure Jar 30ml is decorated in a stunning ‘Diamond Pearl Spray’ that gives a dazzling effect, with fine multi-coloured particles against a classic black on the cap and a clear moulded outer jar. The inner jar features a

champagne gold metallic spray to showcase the thick-walled ‘jar within a jar’ appearance.

AZURE JAR 50ML (33K) The 50ml pack has a stunning icy blue iridescent pearl finish to the cap. The clear moulded outer jar showcases the same pearl spray as a translucent effect, subtly shimmering against the champagne gold inner jar. The coordinating screen print decoration highlights opportunity for branding.

AZURE JAR 65ML (34B) For an ultra-feminine aesthetic, the largest capacity jar of the collection is decorated with a ‘Sand Powder Spray’ in a

super soft blush pink with a complementary gradient spray to the outer jar. The luxury realisation showcases this packs beauty and elegance.

AW19 | 65 BLURRING THE BOUNDARIES OF BEAUTY & FITNESS

AUTUMN WINTER 20/21 TRENDS COSMETICS THAT ADAPT FROM DESK TO GYM

BLURRING THE BOUNDARIES OF BEAUTY & FITNESS

MULTI-FUNCTIONAL & PORTABLE PACKAGING

CONTRASTING COLOURS WITH BLACK & WHITE

SIMPLE ACTIVE GRAPHICAL FIGURES

A CONTEMPORARY & LINEAR LOGO

VIBRANT GRADIENT SPRAYS & METALLIC FINISHES

ABSTRACT DESIGNS ACCENTED WITH FLIPTONE SPRAY

VIVID SWIRLS GIVE A SENSE OF ENERGY

SOFT TOUCH & GOLD FOIL FOR A LUXE FINISH SIZZLING | SHIMMERING | SULTRY

AUTUMN WINTER 20/21 TRENDS BRONZING, HIGHLIGHTING & GLITTER EFFECTS

LAYERED TROPICAL IMAGERY VS SHIMMERING BRONZE

GLITTER STORM WITH REVEAL DESIGNS

SUNKISSED REFLECTIONS & RADIAL ARTWORK

HIGH SHINE & PEARL METALLIC EFFECTS

ELEGANT SCRIPTED TYPOGRAPHY

OPULENT METALLICS CATCH THE LIGHT

SCENIC HORIZONS WITH BLENDED GRADIENT SPRAYS

AZURE, BRONZE & PINK HUES

DIGITAL PRINTING WITH FLIPTONE SPRAY TREND HIGHLIGHTS

CREATIVE FINISHES & DECORATION

MAGNETIC EFFECT The Radii Rectangular Domed Palette (95G) features a new mesmerising decoration; the back of the clear dome combines magnetic and glossy fliptone effects; creating a unique iridescent result. This item also showcases a new three-well insert; ideal for bronzing, highlighting or combination kits.

70 | AW19 METALLIC LIQUID EFFECT The Radii Tottle 30ml (77R) in ‘Solstice’ displays a new tactile special ‘Metallic Liquid’ effect on the cap, finished in bronze for a luxurious aesthetic. Softly blended gradient sprays in azure, magenta and violet emulate a tropical sunset; completed with a shiny bronze foil logo.

GLITTER STORM REVEAL HCP’s patented ‘Glitter Storm’ dazzling and decorative top-plates are available with a selection of compacts; featuring a customisable glitter and sequin mix suspended in liquid.

For ‘Solstice’, the Radii Round Pressed Powder (98G) and Radii Rectangular Midi Palette (99D) have been decorated with a ‘reveal’ design; combining printed artwork with a glitter mix that flows through the artwork.

AW19 | 71 SHINE BRIGHT

HCP’s faceted ‘diamond’ decorations bring a precious & luxe look to cosmetics packaging. With options to mould transparent, tinted or opaque, the ‘diamond’ feature can be customised with shimmering sprays, metallisation or by adding foils beneath for enhanced reflectivity.

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