Rovi, IPG and Nintendo Bring New TV Discovery Experience Using Two Screens to the Wii U with G-Guide
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Rovi, IPG and Nintendo Bring New TV Discovery Experience using two screens to the Wii U with G-Guide Tokyo, Japan, December 25, 2012 – Driving digital entertainment innovation, Rovi Corporation (ROVI) together with Nintendo Co., Ltd., (Nintendo) and Interactive Program Guide Inc. (IPG) are announcing that Nintendo’s “Wii U” released in Japan on December 8th features Rovi G-Guide technology and data service supplied by IPG. The companies have signed an agreement to extend G-Guide technology, already incorporated on the Wii, to the new GamePad controller - “Nintendo TVii” that comes with the newly launched Nintendo Wii U. The additional G-Guide functionality and a “Wii U GamePad” 6.2 inch touch screen will enable users to have more control over their TV viewing experience. With G-Guide technology and services, users will be able to access a brief overview of the television program, cast member information and profiles; receive program recommendations by setting their preferences; and tune to the channel with the GamePad. The new TV features offered on the GamePad provides a second screen option where consumers can explore and choose what to watch next without disrupting the program on the main TV screen. The G-Guide Screen on the Wii U will also incorporate on-screen advertising, where consumer brands can run interactive advertising campaigns to engage with the user. “Rovi’s G-Guide technology and the cooperation with IPG was a prerequisite for us to create and provide new TV watch style that enriches our customers’ TV life.” said Hirotoshi Oda, Director of “Nintendo TVii” from Nintendo. “We are pleased to provide this excellent service on Wii U to consumers.” “We are pleased that our work and relationship, in collaboration with IPG and with Nintendo continues to grow,” said Yukihiro Osawa, senior vice president, Japan sales at Rovi Corporation. “The Nintendo Wii U home game console machine creates a new dynamic between the TV screen and the controller devices that centers on a better TV watching experience for consumers.” *ロヴィ, Rovi, Gガイド,G-GUIDE and G-Guide logo are trademarks or registered trademarks of Rovi Corporation and/or its subsidiaries in Japan. *Wii, Wii U, Wii U GamePad and Nintendo TVii are trademarks of Nintendo. *G-Guide related products will be deployed in the Japanese market through cooperation between Rovi and IPG. For inquiries regarding this press release, please contact: Rovi K.K. PR: Kyoto URL: http://www.rovicorp.co.jp TEL: 081 3 457 1500 Email: [email protected] Page 2 of 2 Copyright © 2013 Rovi Corporation. .