PT RED PLANET INDONESIA TBK PUBLIC EXPOSE Le Meridien Hotel, Jakarta
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PT RED PLANET INDONESIA TBK PUBLIC EXPOSE Le Meridien Hotel, Jakarta 15 December 2014 www.redplanetindonesia.com RED PLANET INDONESIA TBK 2 At A Glance . PT Red Planet Indonesia Tbk (“RPI”), formerly called PT Pusako Tarinka Tbk, is the leading developer/owner/operator of internationally branded budget hotels in Indonesia. IDX Ticker: “PSKT”. Major asset acquisition of budget hotel portfolio completed in June 2014, resulting in RPI being the The Company only listed budget hotel company. It currently owns and operates 8 hotels. IDX Ticker: PSKT . RPI is listed on the Bursa Efek Indonesia. RPI’s main business is ownership and operations of budget hotels – main competitors only manage hotels. The RPI business model has been designed to be scalable with an online reservation and dynamic revenue management system, modular hotel design, disciplined development, and streamlined operational processes. Profitability is on-track to be superior for the industry: (i) rooms-only business model, (ii) modular Unparalleled Platform design can be accommodated to varying sites and allows for rapid construction, (iii) online dynamic & Scalable Business pricing drives high occupancy rates and revenue, (iv) 5-star sleeping experience at a reasonable Model price, (v) ownership of assets as opposed to “management contracts business model” of competitors. RPI’s management team benefit from years of international hotel management experience, in the budget, as well as luxury, sectors. RPI intends to add another 20 hotels to its portfolio by 2020, focused primarily on the Greater Jakarta area. The demand for high quality value accommodation in Asia is booming, driven mostly by (i) rising domestic leisure travel (+8 to +16% CAGR between 2005-11 in SEA) due to increasing standards of Large & Fast living, (ii) booming SME business travel, (iii) rise in internet travel booking in the region. Growing Market . The value segment of the hotel industry serves the largest demographic of customers and is underserved. The margins for the value segment are also the highest in the hotel industry: EBITDA margins north of 50% are readily achievable. 3 Portfolio Acquisition Press Conference On 20 May 2014, a press conference was held at the Ritz-Carlton Jakarta where more than 50 members of the local and regional media attended to cover PT Pusako Tarinka’s acquisition of the Red Planet Hotels’ Indonesian platform, with the company to be renamed PT Red Planet Indonesia Left to right: Mark Reinecke (Red Planet Hotels, CIO), Hapsoro (Red Planet Indonesia, President Commissioner), Suwito (Red Planet Indonesia, President Director), Tim Hansing (Red Planet Hotels, CEO) 4 Budget Hotel Portfolio Development H2 2012 2013 2014 12 July 2012 18 March 2013 27 February 2014 Pasar Baru hotel opened Pekanbaru hotel opened Palembang hotel opened (first hotel in Indonesia) (second hotel in Indonesia) (fifth hotel in Indonesia) 1 March 2014 31 August 2013 Makassar hotel opened Solo hotel opened (sixth hotel in Indonesia) (third hotel in Indonesia) 2 July 2014 Surabaya hotel opened (seventh hotel in Indonesia) All budget hotel assets acquired 19 December 2013 in June 2014 Bekasi hotel opened (fourth hotel in Indonesia) 3 hotels opened in 2014 5 RPI Corporate Structure PT Red Planet Indonesia Tbk (PSKT) (Listed Company) PT Red PT Red PT Red PT Red PT Red PT Red PT Planet PT Planet PT Planet PT Red PT Red PT Planet PT Solusi Planet Hotels Planet Hotel Planet Hotels Planet Hotel Planet Hotel Planet Hotel Merah Merah Merah Planet Hotel Planet Merah Bintang Indonesia Pekanbaru Tangerang Makassar Surabaya Palembang Delapan Sembilan Sepuluh Bekasi Hotels Solo Depok Cemerlang 6 Red Planet Indonesia (PSKT) Share Price Trend PSKT Share Performance 900 850 PSKT begins trading as 800 Red Planet Indonesia 750 700 Budget hotel portfolio acquisition 650 after Rights Offering (Rupiah) 600 550 500 450 400 2-Jan-14 2-Feb-14 2-Mar-14 2-Apr-14 2-May-14 2-Jun-14 2-Jul-14 2-Aug-14 2-Sep-14 2-Oct-14 2-Nov-14 2-Dec-14 Pre-asset acquisition Rights Offering Period PSKT trading as Red Planet Indonesia 7 Board of Commissioners Hapsoro Timothy Hansing Suganto Gunawan Adang Ruchiatna President Commissioner Commissioner Commissioner Commissioner Hapsoro is an accomplished A hotelier by training, Tim has Suganto joins the Board of Prior to being appointed as business personality, holding held numerous senior Commissioner of RPI as Independent Commissioner various positions as management positions within Independent Commissioner at RPI, Adang has had a Commissioner and Director in the hospitality industry with broad experience in distinguished military career numerous well-known including Movenpick Hotels & financial advisory, research, attaining the rank of Major Indonesian companies Resorts, Arthur Andersen, and investments, and operations. General. In addition to operating in the energy and Pannell Kerr Forster. Before He has previously worked with numerous command roles, infrastructure sectors. founding Red Planet Hotels, PT Kim Eng Securities, PT he was also Inspector Tim was Director of Semesta Indovest, PT Asia General for the Ministry of Development for Kingdom Electric Industries and is Social Affairs and serves as Hotels in Dubai, overseeing the presently Director of Corporate member of House of development of a global hotel Finance for PT Geo Link Representatives portfolio. Nusantara. Commission VIII. 8 Board of Directors Ng Suwito Mark Reinecke Dyakso Rivo Pamuji President Director Director Director Director Prior to being appointed as Mark is a founder of Red Dyakso has held a number Rivolinggo has held a wide President Director of RPI, Planet Hotels, and has of senior positions in range of senior positions in the Suwito founded Republik previously served in senior prominent companies human resource, corporate Capital Management Limited in positions for numerous private before being appointed as management, property 2004 – a leading real estate equity financed businesses as Director of RPI. He is management and hospitality advisor, manager, and investor. well as being a director of currently the President operations. He is currently the Prior to that, he was Chief several listed companies. Director of PT Multiperkasa President Director of the Centra Operating Officer of CB Educated at the London Teguh, Commissioner of PT Taum Seminyak Hotel (Bali) as Richard Ellis (CBRE), where he School of Economics, Mark Taman Puri Indah and well as the Operations Director oversaw CBRE’s business started his career with President Director of PT of the Teraskota Entertainment operation in Greater Asia. Indosuez W.I. Carr Securities Panen Arta Leasing. Center and Santika Hotel, and Barings Securities. Tangerang Selatan. 9 RPI Management Louis Poisson Nancy Nataleo Binariyanti Director of Chief Financial Sembiring Operations Officer and Director of Sales Corporate Secretary and Marketing With a strong and distinguished hospitality Nancy began her career at Bina has more than 20 years’ background from various Pricewaterhouse Coopers experience in hotel sales and senior hotel operational Jakarta, and has spent more marketing departments for both management positions with than 23 years in senior local and international hotel market leading brands management roles across chains including Starwood, including Radisson, Crown numerous disciplines including Aston, and Accor. Her most Plaza, Ibis, Holiday Inn, his accounting, finance, legal, HR recent position was as Corporate last position prior to joining and operations in various Director of Sales for Best RPI was the General market leading firms, including Western International Indonesia Manager of Harris Hotel & Ecolab, ISS, and Elang prior to joining Red Planet Conventions Bekasi. Mahkota Teknologi Tbk. Indonesia. 10 RPI Management Widyana Iqbal Prastowo Wibowo Tedjowana Wirahaditenaya Director Of Project Director Human Resource Investor Relations Manager Wibowo has more than 20 Starting his career in Widyana has more than 25 years of experience in Hospitality Operations, years of experience in the construction management and particularly in F&B and C&C hospitality industry through property development . Prior to department, Iqbal has crossed various management roles in joining RPI, he was General industry borders to various the Areowisata Group, a Manager of Business fields including Mining, Media, subsidiary of Garuda Indonesia, Development for PT Matahari and Financial Services as including her most recent role Putra Prima and responsible Investor Relations Manager as a Human Resources for overseeing the development for public listed companies Development Manager for Hotel of hotel, apartment ,and such as Timah (Persero) and Management. shopping mall projects. MNC Investama. 11 RPI’s Budget Hotels Locations Operating hotels On the planning stages 12 Tune Hotel Pasar Baru 168 rooms; Opened 12 July 2012 13 Tune Hotel Pekanbaru 140 rooms; Opened 18 March 2013 14 Tune Hotel Solo 153 rooms; Opened 30 August 2013 15 Tune Hotel Bekasi 157 rooms; Opened 19 December 2013 16 Tune Hotel Palembang 147 rooms; Opened 27 February 2014 17 Tune Hotel Makassar 144 rooms; Opened 1 March 2014 18 Tune Hotel Surabaya 156 rooms; Opened 2 July 2014 19 BUSINESS PLAN 20 Company Highlights Attractive Returns Profile Fast & Favourable Superior Indonesian Build travel Quality trends Red Planet Indonesia De-risked Strong Platform Corporate Positioned Backing for Growth 21 5 Star Sleeping Experience at a 1-Star Price . 5-Star Beds. Beds feature high quality spring mattress beds with duck down pillows