APPROVAL PAGE
TECHNICAL SPECIFICATIONS/SPECIFICATIONS/ TERMS OF REFERENCE (TOR)
MULTI-MEDIA MONITORING CY 2019
Research, Innovation and Strategic Advisory Corporate Communications Office Corporate Affairs Department
Prepared by:
Precious Anne L. Taliwaga Staff Officer III, Corporate Affairs Department
Reviewed by:
Mercedita Irene D. Tayag Manager, Corporate Affairs Department
Approved by:
Margie A. Jorillo Vice President, Corporate Communications Office
1. Project Title: Multimedia Monitoring
2. Total Approved Budget: Php400,000.00
3. Brief discussion why the goods and services to be procured are necessary
Media monitoring is an important aspect of information dissemination and image and reputation management.
Monitoring the media will help GSIS understand the impact of its policies, benefits and services to its stakeholders especially its members, pensioners and the general public. It is therefore an effective tool that can aid decision making.
Monitoring media can help GSIS analyse all aspects of its image in the media and strategize on how it can widely disseminate information through this vehicle.
Media monitoring can also help identify problems. Media intelligence will help GSIS to stay on top of stakeholders’ sentiments and solve an issue or problem before it gets out of control.
4. Scope of the Project
The provider must be able to render its service from January to December 2019, which includes:
4.1. Daily monitoring and sorting of the following topics released in quadmedia (online, radio, tv and print).
4.1.1 GSIS company news, advertisements, interviews, notices, advisories, ITBs
4.2. The daily monitoring should cover all radio and tv stations, print media (broadsheets, tabloids and magazines) and online news.
4.3 Monthly and quarterly submission of analysis report on the aforementioned monitoring information.
5. Specifications of services to be procured
The provider must be able to:
5.1. Monitor the following:
5.1.1. Print media (broadsheets, tabloids and magazines) nationwide. 5.1.2. Online news channels and social media
Specifications Multi-Media Monitoring Page 2 of 4
______Precious Anne L. Taliwaga Mercedita Irene D. Tayag Margie A. Jorillo
5.1.3. Radio and tv stations covering but not limited to the following:
TV - ABS-CBN - UNTV - PTV-4 - Net 25 - ABC 5 - CNN - GMA 7 - GMA News TV - Channel 11 - DZMM TeleRadyo - ANC
Radio AM -DZMM 630 - DZEC 1062 - DZBB 594 - Radyo ng Bayan - DZRH 666 (Radyo Pilipinas) 738 - DZXL 558 - Radyo La Verdad 1350 - DWIZ 882 (RMN) - Radyo Veritas 846 - DZRJ 810 - Solar News - DZAS 702 - Bombo Radyo - DWWW 774
FM - MOR 101.9 - Home Radio 97.9 - DWLS FM 97.1 - Wish 107.5 - DWRK 96.3 Easy Rock - Star FM 102.7
5.2.Sort the monitored items daily accordingly to the following subjects or topics:
a. GSIS company news i. Direct mentions, including press and photo releases ii. News on products and services iii. Events and sponsorships iv. Published ITBs v. Interviews
b. Industry news i. Macroeconomic news ii. Banking and finance news iii. Insurance news iv. News on other social insurance funds
c. Political and government news
5.3. Send the monitored items to identified recipients via email daily.
Specifications Multi-Media Monitoring Page 3 of 4
______Precious Anne L. Taliwaga Mercedita Irene D. Tayag Margie A. Jorillo
5.4. Submit monthly and quarterly report with analysis.
6. Manpower Requirements
Not applicable
7. Support Service Requirements
Not applicable
8. Warranty and After-sales Service Requirement:
Not applicable
9. Clear statement of the required standards of workmanship, materials and performance of the goods and services to be procured.
Not applicable
10. Brand and specifications of the existing items, materials, equipment/hardware/software and accessories, if the former are related to the goods and services to be procured
Not applicable
11. Drawings/Plans and Other Necessary Information
Not applicable
12. Schedule and Place of Delivery
Daily report submitted via email from January to December 2019
13. Terms of Payment
Payment shall be made on a monthly basis subject to the submission of the monthly reports and billing statement.
14. Responsibilities of the End-User during project implementation
The End-User Unit is responsible for the following:
Ensures that service provider complies with the monitoring specifications; and Processes payment.
Specifications Multi-Media Monitoring Page 4 of 4
______Precious Anne L. Taliwaga Mercedita Irene D. Tayag Margie A. Jorillo