FOP Interreg EU Associate Member 2008 A little bit of History...the EII 20 Years of Certification

1986 DOLPHIN-SAFE Monitoring of the Industry WW to verify that tuna is caught without harming marine mammals Achievements 98% decrease in dolphin mortality (2M dolphins saved) 95% of Worldwide Tuna Industry and Retailers participate

1991 MANGROVE ACTION PROJECT Promotion of Sustainable Achievements 100 aquaculture plants converted to in and Thailand

1994 TURTLE-SAFE Certification of SHRIMP fished with Trawler / Turtle Excluders Devices (TEDs) Achievements No more Turtle mortality in the American Mexican Gulf Shrimp Fleet (from approx. 15.000 per year). 2006 Certification of Products from Sustainable and Aquaculture

Fish, fresh Fish, preserves Fish, , smoked Fish, frozen

Sushi Seafood Eggs, caviar Fish Oils Fishmeal The only Industry-wide Certification Scheme The only scheme for both wild and farmed

Scheme Wild- Farmed Fishfeed Market caught (Bio in Potential 2010)

Friend of the Sea YES YES YES 100%

Others wild-catch YES NO NO 50%

Others bio-aqua NO YES NO 50% FISHERIES

Artisanal Industrial AQUACULTURE

Offshore Inland The Market Leader Certification Scheme

Metric Tons of Positively Audited Origins Nr 1. Certification Scheme WW

WILD-CAUGHT – APPROVED FISHERIES CATCH Peruvian – 8.000.000 MT – 640.000 MT Pacific – 300.000 MT European Pilchard – , Morocco – 760.000 MT Chub – 100.000 MT , Croatia - 100.000 MT Norway – 40.000 MT Skipjack Tuna Pole and Line, Azores, Senegal, Phil. – 25.000 MT TOT APPROX: 10.000.000 MT (+10% of WW Catch)

FARMED – APPROVED SITES PRODUCTION Galicia – 300.000 MT Stolt Seafarm – 4.000 MT Leroy – 2.500 MT Agroittica – 500 MT Caviar Agroittica – 23 MT Others (Seabream, Sea bass, , Salmon, , Kingfish) TOT APPROX: 500.000 MT Approved Artisanal Fisheries

IRELAND VIETNAM

AZORES

SENEGAL

BRASIL

SRI LANKA

MALDIVES

INDONESIA The Market Leader Certification Scheme

Nr of Cert. Products Nr of Species

1600 50 1400 1200 40 1000 30 800 600 20 400 10 200 0 0 Friend of Others Friend of Others the Sea the Sea FoS Products – 70 Species

Anchovies Forkbeard Bass Goatfish Scad Bumper Grunt Scorpionfish Caviar Halibut (farmed) Seabass (farmed) Clams Kingfish Seabream (farmed) Cod (farmed) Ling Sea Trout Comber Shrimps Conger Mackerel Croacker Menhaden Sturgeon (farmed) Cuttlefish Dolphinfish Mulloway Tilefish Dory Mussels Trout Fish Meal Tuna Fish Oil Rockfish Turbot Fish Feed Salmon Wreckfish

Some Friend of the Sea Products -1 Some Friend of the Sea Products -2 Some Friend of the Sea Products -3

Collaborations Retailers and Friend of the Sea

Some Coop Italia certified Private Labels Manor promoting FoS on Newsletter Retailers and Friend of the Sea Retailers and Friend of the Sea Worldwide Presence Retail Chains Participating to FOS The Strictest Certification Scheme. The only one compliant with Art 30 of FAO Guidelines

PRINCIPLE 1.2 – Friend of the Sea – The target species stock cannot be Overexploited nor Depleted nor Recovering nor Data Deficient, according to the most recent and the following order of priority data source: FAO, Regional Body, National Marine Research Authority. An exception is made for those traditional fisheries which a) respect all other criteria; b) represent not more than 10% of the total catch of the overexploited stock; c) should be taken as a positive example of well managed low impact fishery and thus be promoted.

PRINCIPLE 1 - MSC A fishery must be conducted in a manner that does not lead to over- or depletion of the exploited populations and, for those populations that are depleted, the fishery must be conducted in a manner that demonstrably leads to their recovery Negative Audit / Products not Approved

Cod N Atl NA Hake S Atl Squid NAtl NA

Anchovies Tropical Mor NA Bluefin Shrimps Others Strictest Criteria – FAO Compliant

Sustainable FISHERIES 1. Target Stock Not Overexploited (FAO Guidelines) 2. No IUCN Redlist 3. Fishing Method cannot impact the Seabed (FAO Guidelines) 4. Selective Fishing Method (max. 8% discard) 5. Compliance with Legal Req. (TAC, no IUU, etc) (FAO Guidelines)

Sustainable AQUACULTURE

1. Environmental Impact Assessment 2. No Fish Escapes nor Bycatch of Mammals or Birds 3. No OGM, No Hormones, No Antifouling Paints 4. Sustainable Feeds or Trimmings / Bycuts (Currently recom.) 5. Waste, Energy and Feeds Management and Control Audit run by Third Party Accredited Certifier Onsite Origin Monitoring Network Onsite Origin Monitoring Network

Operative (, Philippines, Indonesia//PNG)

Operative 2009 (Morocco, South Africa, Madagascar, Brazil, Canada/Alaska)

Certification Process – The Audit

Timing Party involved Activity Approx. 1 week FOS Advisory Board Preliminary assessment of candidate vs FOS essential criteria Average Certification Body Evaluation of existing official data 1 day (eg.: Stock assessment from and meeting with RFMO) to confirm compliance with FOS Criteria Average Certification Body – Local On Site spot-check of vessels to 2 -10 days Auditor verify fishing method and compliance with regulation (eg: minimum size, mesh size, nets, fishing area from sonar, logbook, etc) Max 1 day Certification Body Traceability 1) Once a Year Friend of the Sea w Surveillance of Stock Status and Certification body Traceability Once every 5 Certification Body New Audit (See above steps) Years (as per FAO Guidelines) NOTE: 1) Only Traceability is needed for products from approved Fisheries 2) Aquaculture Audit: Max 1 day per plant. 3 Years Periodicity Governance

NGO Non Profit

Director – Dr P Bray

Advisory Board D. Philips – H. Studer – M. Berman – F. Reiche – Reed Mc Farland – Ravi Gautam USA, CH, D, CA, UK , India

Technical Committee (independent) Objections Commitee Balanced stakeholders representation

Certification Bodies: SGS, BV, IFQC, AQUA Governance – Technical Committee

All Stakeholders are currently well represented and we are proud to have representatives of all 5 continents in the Committee

The Technical Committee members are currently: Aissatou Ngom (Government USA/Africa) Alex Stimberni (Seafood Industry - Switzerland) Angel Herrera (NGO and Government - Costa Rica) Antonio Brunori (NGO - Italy) Brendan Sweeny (Seafood Industry - UK) Carla Damaso (Research Institute - Portugal) Christine Nicolino (NGO / Government - USA/Africa) David Phillips (NGO - USA) Don Nicholls (Government - Western Australia) Franco Bray (Research Institute - Italy) Fraser Reiche (Seafood Industry - Canada) Heinzpeter Studer (NGO - Switzerland) Mark Berman (NGO - USA) Mark Palmer (NGO - USA) Michel Steiner (Distribution - Switzerland) Miguel Chancerelle (Research Institute - Portugal) Mohamed Adil Saleem (Seafood Industry - ) Neil Sarti (Government - Western Australia) Paolo Bray (NGO - Italy) Reed MacFarland (Seafood Industry - UK) René Scharer (NGO - Brasil) Rhys Brown (Government - Western Australia) Ricardo Santos (Research Institute - Portugal) Serge Gomes da Silva (Government - Belgium) Sigrid Luber (NGO - Switzerland) Vittorio Ramazza (Distribution – Italy) Why do companies choose Friend of the Sea ?

1. 20 Yrs Experience in Seafood Certification -> Tangible Results

2. Conservation Mission -> Industry Independence

3. Certifies both wild-caught and aquaculture with same logo

4. Strictest Criteria - > FOS is the only FAO Compliant scheme

5. Faster Approval Process -> More Affordable

6. Onsite Origin Monitoring Network

7. Stronger Marketing Message Thank you ! www.friendofthesea.org [email protected] Mobile: +39.348.5650306 Skype friend.of.the.sea