PUBLIC POLICY the Progressive Vector Pull (A.K.A. “Swigging”)
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Contesting the Lifestyle Marketing and Sponsorship of Female Surfers
Making Waves: Contesting the Lifestyle Marketing and Sponsorship of Female Surfers Author Franklin, Roslyn Published 2012 Thesis Type Thesis (PhD Doctorate) School School of Education and Professional Studies DOI https://doi.org/10.25904/1912/2170 Copyright Statement The author owns the copyright in this thesis, unless stated otherwise. Downloaded from http://hdl.handle.net/10072/367960 Griffith Research Online https://research-repository.griffith.edu.au MAKING WAVES Making waves: Contesting the lifestyle marketing and sponsorship of female surfers Roslyn Franklin DipTPE, BEd, MEd School of Education and Professional Studies Griffith University Gold Coast campus Submitted in fulfilment of The requirements of the degree of Doctor of Philosophy April 2012 MAKING WAVES 2 Abstract The surfing industry is a multi-billion dollar a year global business (Gladdon, 2002). Professional female surfers, in particular, are drawing greater media attention than ever before and are seen by surf companies as the perfect vehicle to develop this global industry further. Because lifestyle branding has been developed as a modern marketing strategy, this thesis examines the lifestyle marketing practices of the three major surfing companies Billabong, Rip Curl and Quicksilver/Roxy through an investigation of the sponsorship experiences of fifteen sponsored female surfers. The research paradigm guiding this study is an interpretive approach that applies Doris Lessing’s (1991) concept of conformity and Michel Foucault’s (1979) notion of surveillance and the technologies of the self. An ethnographic approach was utilised to examine the main research purpose, namely to: determine the impact of lifestyle marketing by Billabong, Rip Curl and Quicksilver/Roxy on sponsored female surfers. -
Futurewater ’02 Hydro Relicensing Roundup
BY BOATERS FOR BOATERS November/December 2002 FutureWater ’02 Hydro Relicensing Roundup FPO Cover Boating with Full Page Bleed Bears in Alaska $4.95 US A Trip Down the NF Blackwater with Jimmy Blakeney www.americanwhitewater.org Conservation ≈ Access ≈ Events ≈ Adventure ≈ Safety FPO Dagger (AJ is Forwarding via Mail) Full Page Bleed A VOLUNTEER PUBLICATION PROMOTING RIVER CONSERVATION, ACCESS AND SAFETY American Whitewater Journal Forum .................................................................4 Volume XLIII, No.6 Corner Charc .....................................................8 FEATURES Letters............................................................... 10 Conservation Conservation Elements of a Flow Study ............................ 31 Tribal Water Protection - Penobscot, ME ......... 31 Program Makes Access a Difference 28 Permit Please!.......................................... 12 Leave No Trace ........................................ 12 Boating with Western Rivers with Tights Permit Limits ........ 15 Bears, Alaska 57 15 Ways to Leap on a Permit ........................ 15 Events North Fork Membership rough Events ..........................6 End of an Era .......................................... 50 Blackwater 61 River Voices 2003 Permit Restoring the Bear, ID - Ricahrd Hoffman........ 30 Gauley Fest 2002 - Clay Wright..................... 48 Schedule 13 Safety Search and Rescue .................................... 17 Gauley River RiverShare™ Guidelines .............................. 52 Festival™ 45 Cover -
Nummer 31/17 02 Augustus 2017 Nummer 31/17 2 02 Augustus 2017
Nummer 31/17 02 augustus 2017 Nummer 31/17 2 02 augustus 2017 Inleiding Introduction Hoofdblad Patent Bulletin Het Blad de Industriële Eigendom verschijnt The Patent Bulletin appears on the 3rd working op de derde werkdag van een week. Indien day of each week. If the Netherlands Patent Office Octrooicentrum Nederland op deze dag is is closed to the public on the above mentioned gesloten, wordt de verschijningsdag van het blad day, the date of issue of the Bulletin is the first verschoven naar de eerstvolgende werkdag, working day thereafter, on which the Office is waarop Octrooicentrum Nederland is geopend. Het open. Each issue of the Bulletin consists of 14 blad verschijnt alleen in elektronische vorm. Elk headings. nummer van het blad bestaat uit 14 rubrieken. Bijblad Official Journal Verschijnt vier keer per jaar (januari, april, juli, Appears four times a year (January, April, July, oktober) in elektronische vorm via www.rvo.nl/ October) in electronic form on the www.rvo.nl/ octrooien. Het Bijblad bevat officiële mededelingen octrooien. The Official Journal contains en andere wetenswaardigheden waarmee announcements and other things worth knowing Octrooicentrum Nederland en zijn klanten te for the benefit of the Netherlands Patent Office and maken hebben. its customers. Abonnementsprijzen per (kalender)jaar: Subscription rates per calendar year: Hoofdblad en Bijblad: verschijnt gratis Patent Bulletin and Official Journal: free of in elektronische vorm op de website van charge in electronic form on the website of the Octrooicentrum -
The Grand Canyon in Five Days!
BY BOATERS FOR BOATERS July/August 2004 Waters of the The Grand Canyon in Five Days! CFC United Way #2302 $4.95 US $7.70 CAN Adventure in the Northwest Boating Town History www.americanwhitewater.org photo: bryan kirk Hell Hole, Ocoee River, TN Tanya Shuman Ken Whiting Jed Selby ZG 48 ZG 54 Brooke Winger Tyler Curtis LENGTH 64 66 Bryan Kirk Jimmy Blakeney WIDTH 24.5 25 Deb Pinniger DEPTH 11.75 12 Luke Hopkins Karyn McMullin VOLUME 48 GAL 54 GAL Bill McNight Nate Helms WT. RANGE 100-180 lbs 140-220 lbs Javid Grubbs John Grossman WEIGHT 31 lbs 33 lbs doubleyouess.com 3299 WA Zero Gravity Ad (American Whitewater - July_August).indd 1 5/10/2004 10:06:39 AM A VOLUNTEER PUBLICATION PROMOTING RIVER CONSERVATION, ACCESS AND SAFETY Letter to the Editor....................................................................... 4 American Whitewater Journal Corner Charc by Jason Robertson..................................................... 5 Volume XLV, No.3 Editor’s Words by Tim Nickles .......................................................... 6 FEATURES Jackson Kayak Contest for Kids Benefi ts AW ...................... 7 Conservation & Access Updates Partner Spotlight: Kokatat & NOC........................................... 8 Columns: Regional Updates • Field Notes: Pinning by Clay Wright...........................10 •History: Salida CO by Sue Taft.....................................12 • American Whitewater NEWS................................14 pg. 16 Conservation/Access -Regional Updates...........................16 • West...............................................................................16 -
NEW B2B Website, Now LIVE…
AUGUST 2018 £3.50 sportsSPORTS OUTDOOR CYCLING RUNNINGinsight FITNESS TRADE sports-insight.co.uk OUTDOOR INTERVIEW RETAIL LIVING LIFE A BROKEN NECK FACE TO FACE WITH ON THE EDGE P.36 CAN’T STOP TIM P.45 A DIGITAL FUTURE P.30 EUROPE’S NO.1 SPORTS WHOLESALER NEW B2B Website, now LIVE… reydonsports.comsee page 17… OUR LATEST DEVELOPMENT... THE PERFORMANCE SUPERLIGHT As it says on the package these are superlight... weighing in at 52 grams (based on size Medium). Specially designed for all race/extreme sporting activities to training hard at the Gym, the Performance Super Light range sports quick drying mesh fabrics with strong breathability and wicking capabilities. Incorporating the PackageFront™, designed for ultimate comfort by reducing heat transfer and restricting package movement without compromising support. Extremely curved panels combined with innovative use of elastic fabric seams lift the user experience to a new level. All products incorporate flat-lock seams and super soft oeko-tex certified fabrics for superior comfort and breathability. We are also pleased to announce that a women’s range is now available to buy in the UK, 3 style are currently available Superlight, Performance and Wood. For more information on comfyballs and how you can get your hands on a pair please contact official UK distributor Solo Sports Brands Ltd. Tel: 015396 22322 Email: [email protected] Web: www.comfyballs.co.uk Think Soccer, BUY ® SAMBA All our new products are now in stock and available for you to buy. • 24 hour delivery • £100 Minimum Carriage Paid Order • Dedicated Field and Telesales Team For more information contact Samba on 01282 860077, [email protected] or contact your local sales representative. -
Jan Holzers, Rvca European Brand Manager Local Skate Park Article Regional Market Intelligence Brand Profiles, Buyer Science & More
#87 JUNE / JULY 2017 €5 JAN HOLZERS, RVCA EUROPEAN BRAND MANAGER LOCAL SKATE PARK ARTICLE REGIONAL MARKET INTELLIGENCE BRAND PROFILES, BUYER SCIENCE & MORE RETAIL BUYER’S GUIDES: BOARDSHORTS, SWIMWEAR, SKATE FOOTWEAR, SKATE HARDGOODS, SKATE HELMETS & PROTECTION, THE GREAT OUTDOORS, HANGING SHOES ©2017 Vans, Inc. Vans, ©2017 Vans_Source87_Kwalks.indd All Pages 02/06/2017 09:41 US Editor Harry Mitchell Thompson [email protected] HELLO #87 Skate Editor Dirk Vogel Eco considerations were once considered a Show introducing a lifestyle crossover [email protected] luxury, however, with the rise of consumer section and in the States, SIA & Outdoor awareness and corporate social responsibility Retailer merging. Senior Snowboard Contributor the topic is shifting more and more into Tom Wilson-North focus. Accordingly, as the savvy consumer [email protected] strives to detangle themselves from the ties Issue 87 provides boardsports retail buyers of a disposable culture, they now require with all they need to know for walking the Senior Surf Contributor David Bianic fewer products, but made to a higher halls of this summer’s trade show season. It’s standard. Before, for example, a brand may with this in mind that we’re rebranding our [email protected] have intended for its jacket to be worn purely trend articles; goodbye Trend Reports, hello on the mountain, but now it’s expected to Retail Buyer’s Guides. As we battle through German Editor Anna Langer work in the snowy mountains, on a rainy information overload, it’s more important now [email protected] commute or for going fishing in. than ever before for retailers to trust their SOURCEs of information. -
AR Depopulation Report Michigan Workers Compensation Placement Facility Depopulation Report Page 2 Assigned Risk Renewals: July/August/September
Michigan Workers Compensation Placement Facility Depopulation Report Page 1 Assigned Risk Renewals: July/August/September Employer Name City RISK ID# Est. Annual Expire Date Class Exp. Mod Pool Premium Code Surcharge BOB LEVERING ROOFING ADA 2257017A 750 7/6/2016 5551 LA ISLA FOUNDATION INC ADA 5300797A 514 8/7/2016 8742 R J DEVRIES CONSTRUCTION INC ADA 2458160A 1,231 9/25/2016 5445 STAFFING SOLUTIONS INC ADA 4535219A 73,828 9/26/2016 5102 0.92 THREE D PROSCAPES LLC ADA 5422094A 787 7/9/2016 9102 BURKE DOUG ADDISON 5447801A 750 9/14/2016 7208 LEE GROUP LLC ADDISON 5114098A 753 8/19/2016 5606 0.95 MCAULIFFES PROCESSING INC ADDISON 3724638A 5,111 9/18/2016 2081 0.90 AC 3 LLC ADRIAN 4899571A 383 8/13/2016 8045 ANNAS ADULT NOVELTIES LLC ADRIAN 5447674A 447 9/17/2016 8017 LENAWEE EMERGENCY AND AFFORDABLE ADRIAN 1991728A 1,084 7/16/2016 9015 0.95 HOUSING CORPORATION SAFEWAY MOVING & STORAGE INC ADRIAN 4662890A 2,084 9/9/2016 7214 0.95 SANDY PEBBLES GOLF COURSE LLC AHMEEK 5428556A 941 7/29/2016 9060 JERRY PESARCYK BUILDERS LLC ALANSON 0620300A 750 8/25/2016 5645 0.95 KRE TRUCKING ALANSON 5422655A 750 7/11/2016 7208 DLC ENTERPRISES INC ALBION 0375268A 800 7/21/2016 9015 1.23 WASHINGTON AND ASSOCIATES HOME HEALTH ALBION 2977125A 2,247 8/22/2016 8835 0.95 SYSTEMS INC ANCHOR BAY PAINTING ALGONAC 5426502A 750 7/22/2016 5476 CHRISS CUSTOM CUTS ALGONAC 4792742A 1,007 7/21/2016 9102 COMPLETE MAINTENANCE & CABINETRY LLC ALGONAC 3702260A 750 7/11/2016 5221 E J SIDING INC ALGONAC 2725690A 750 7/2/2016 5403 0.95 ENTERPRISE FACILITY SERVICES LLC ALGONAC -
Canoe Accidents Rived, and Juliano Was Taken on Board and Rushed to a Waiting Ambulance at the Poplar a Woman Drowned After a Canoe She and Video Put-In
BANKSIDE IN A TENT, STAKING YOUR TURF IN A CROWDED RV THE BACK BED OF A LUXURIOUSLY DECKED-0UT.PICK-UP NO MATTER WHAT THE ACCOMMODATIONS (OR LACK THEREOF), YOU KNOW THAT YOUR SOUL SLEEPS MORE PEACEFULLY ALONGSIDE THE RIVER THAN ANYWHERE ELSE IN THE UNIVERSE. WE KNOW THE FEELING. IN FACT, WEW DEO~CAKD OURSELM&O IT. AND YOU CAN SEE IT IN OUR WHITEWATER BOAT DESIGNS. BOATS LIKE THE NEW AMP- A REVOLUTIONARY NEW DESIGN THAT ALLOWS YOU TO PLUG DIRECTLY INTO THE CURFENT OF THE RIVER. THIS SERIOUSLY ADVANCED WHllEWATER SCENARIO WILL PUSH.KAYAKING TO A NEW EXTREME. SO WHEREVER YOUR SOUL SLEEPS, MA& SO% IT GETS -A GOOD NIGHT'S REST. BECAUSE, THANKS TO NEW BOATS LIKE THE AMP, ITS GOMNA-NEED IT FOR'A FREE CATAL~1-wss-KAYAK O R W.WYAKER.COIU ! forum ...................................... 4 r Whitewater Love Touble by Bob Gedekoh Director's Cut .................................. 16 by Rich Bowers , Conservation .................................. 22 .I American Whitewater Has Come a Long Way r Members Tell off Congress on Fee Demo r Flow Studies on Chelan and Cheoah r Top 40 Riwr Issues Access .......................... ...... 42 r Why American Whitewater Sued the Grand Canyon IDon't Park on My Frouerty Events ..................................48 INOWR Events News and Results r Schedule of River Events 2000 Safety .........I..................I.....** 92 % r Whitewater Fatalities Drop Slightty r Kayaking is Safer Than You Think River Voices ....................... .. ......... 102 r Losing Your Fear of Holes E The Biflh of Tude / r The Rayaking Image .I Whitewater Injury SuMeY Briefs .................................106 r Announcing WWW.Amertcan Whitewater.org F r Emergency Rebreather SUN~Y Cover Photos : Back: Tom Vickery freewheels fourth drop of Eagfe Falls on the Beaver, NY. -
Talking Points 2019/2020
TALKING POINTS 2019/2020 Chill inspires youth to overcome challenges through boardsports. We’re currently in 15 cities across North America, reaching over 1,900 youth annually, wtih over 25,000 served since inception! We work with social service agencies, mental health agencies, foster care programs, juvenile justice programs, and schools in local communities to select youth participants. Chill is a positive youth development program where boardsports become a vehicle for empowerment founded in 1995 by Jake and Donna Carpenter, owners of Burton Snowboards. Revolving around a core value-driven curriculum, Chill programs consist of experiential learning activities, reflection, and discussion, paired with boardsport lessons. Chill’s six core values provide youth with a foundation and framework for learning and growth, supported and enhanced through on-board progression and adult mentorship. Chill removes all barriers to accessing boardsports by providing youth with everything they need to get after it, at absolutely no cost; we rely on the generosity of individual and corporate donors. Every donation helps and no amount is too small to help youth who would otherwise not have the opportunity to experience the joys of snowboarding, surfing, skateboarding, or stand-up paddleboarding. Our current cities and sports offered: BALTIMORE: Skate | Snow NEW YORK CITY: Skate | Surf | Snow BOSTON: Skate | SUP | Surf | Snow PORTLAND: Skate | SUP | Surf | Snow BURLINGTON: Skate | SUP | Snow RENO: Snow CHICAGO: Skate | SUP | Snow SALT LAKE CITY: Skate | Snow DC: Skate | Snow SEATTLE: Skate | SUP | Snow DENVER Skate | Surf (River) | Snow TORONTO: Skate | Snow LOS ANGELES: Skate | Surf VANCOUVER: Skate | SUP | Snow MANCHESTER: Snow NEW! WEST MICHIGAN: Snow. -
Big Wig Hurley Emea Covid-19 Biz Strategies June 2020 €5 #101
BIG WIG HURLEY EMEA COVID-19 BIZ STRATEGIES JUNE 2020 €5 #101 RETAIL BUYER’S GUIDES SURFBOARDS, SUNGLASSES, SUP, LONGBOARDS, IMPACT VESTS, KITES DURA-CORD WITH SPEED POCKETS ZERO DISTRACTION ANKLE CUFF CLOSURE SILICONE ANKLE GRIPS INTRODUCING THE INFINITE FLEX KAIMANA 360° LEASH ENDS The ultimate fusion of strength, comfort, and ingenuity, delivering the freedom of a leash-less feel. THIN LINE RAILSAVER SYSTEM ALWAYS TRUSTED. EVER PROGRESSING. DAKINE.COM 2 3 4 5 Reduce your impact by making one. Every Dragon Upcycled frame is made from the waste of 5 plastic bottles. cycled #GetUp ©2020 Marchon Eyewear Inc. Style Shown: DR RENEW LL ION 6 7 which ultimately help you diversity to be a flash in EDITORIAL do your job better, will be the pan and while our plan CONTENT behind a paywall. and learnings continue to SOURCE#101 P.08 Contents evolve, we can promise P.36 Retail Buyer’s Guide: P.78 Market Insight: This issue contains our our readership that in the P.10 News SUP 2020 Austrian + Italian usual Retail Buyer’s future we will do better at Guides to help retailers showcasing our industry’s P.14 How COVID-19 Affected P.48 Retail Expertise: Blue P.80 Brand Profile: see what’s trending in people of colour, the Euro Boardsport Industry Tomato CEO Adam Ellis Landyachtz summer 2020 categories, COVID-19’s effect on the brands they work for and P.18 Market Insight: German boardsports industry has but we also speak with the art they do. We’ll also P.52 Retail Buyer’s Guide: P.75 Retail Buyer’s Guide: been seismic and combining retailers, distributors -
BY BOATERS for BOATERS July/August 2006
BY BOATERS FOR BOATERS July/August 2006 A VOLUNTEER PUBLICATION PROMOTING RIVER CONSERVATION, ACCESS AND SAFETY American Whitewater Journal July/August 2006 COLUMNS 3 The Journey Ahead by Mark Singleton 4 Safety First by Charlie Walbridge 5 News & Notes by Betsy McDonald 6 Events by Cheryl Robinson 8 Field Notes by Clay Wright 10 History: Whitewater and Paddlesports Industry by Sue Taft 12 Locals’ Favorite: St. Joe Drainage by Todd Hoffman 16 River Voices by Scott Bortee, Richard Styron, David Stentiford, Rocky Contos FEATURE - The State of Freestyle 24 The State of Freestyle by Risa Shimoda, Tanya Shuman, Andrew Holcombe and Clay Wright 20 Playboating in Our Backyard by Susan Doran FEATURE - Video and Photo Tips from the Pros 30 From Footage to Finished Film by John Grace 32 Still Photography Tips by Nikki Kelly and Johnnie Kern 42 Professional Video Tools and Techniques by Ammen Jordan FEATURE - Top U.S. Whitewater Cities 46 Asheville, North Carolina by Christie Dobson & Dixie Marree Prickett 50 Washington, D.C. by Steve Schaefer 54 Chico / Oroville, California by Dave Steindorf 55 Johnstown, Pennsylvania by Dave Hurst 60 Boise, Idaho by Ambrose Tuscano STEWARDSHIP 62 Green River, WA by Thomas O’Keefe 63 Hydropower Dams Must Obey Clean Water Act by Thomas O’Keefe CFC UnitedWay #2302 Support American Whitewater through CFC or United Way All the federal campaigns, and a few of the local United Way campaigns will allow you to donate through them to AW. Check to see if yours in one of them. Also, check to see if your employer will match your charitable contribution - double your money , double your fun! Publication Title: American Whitewater Marlow Long freestyling on Issue Date: July/August 2006 the Mini Bus, Ottawa River Statement of Frequency: Published bimonthly Authorized Organization’s Name and Address: American Whitewater P.O. -
September, 2013 SEIC Meeting Minutes Date: Thursday , September 24, 2013 Location: Bend, Oregon Time: 8:30 AM to 5:00 PM
September, 2013 SEIC Meeting Minutes Date: Thursday , September 24, 2013 Location: Bend, Oregon Time: 8:30 AM to 5:00 PM Safety Education & Instruction 540-907-4460 [email protected] www.americancanoe.org Attendees SEIC Members: Steve Hutton, Todd Johnstone-Wright, Charlie Duffy, David Schwartz, Ben Morton, Janet Burnett-Cowie, Josh Hall, Jim Virgin, Mike Aronoff, Steve Scherrer, Cindy Scherrer, Sam Fowlkes, Gerhard Grimm, Gordon Dayton, Larry Ausley Liasons: BSA: Keith Christopher, USCG: Ed Huntsman Office Staff: Chris Stec, Kelsey Bracewell Guests: Anne Maleady (ACA President), Bill Behrendt, Hamp All, Tom Reilly, Billy Jessee, Raphael Kuner (Germany), Roger Schumann, Ivan Bartha Quorum Tally In general, valid voting members are the Standards Committee, one vote per discipline committee, and one vote per Divisional Instruction Facilitator (DIF). Voters must be present to vote. A quorum requires 30% of active voting members. Voting Members SEIC Chair Steve Hutton SEIC Vice Chair Todd Johnstone-Wright SEIS Secretary Charlie Duffy Safety & Rescue David Schwartz River Canoe Ben Morton River Kayak Janet Burnett-Cowie SUP Josh Hall Rafting Jim Virgin IPC Mike Aronoff Coastal Kayak Steve Scherrer Pacific DIF Cindy Scherrer Our tally for this meeting was: Total Potential Voting Members: 30 Total Active Voting Members: 17 Total Attendance: 11 Percent Voting Member Attendance: 65% NOTE: Discipline chairs are permitted to delegate their vote ahead of the meeting to an alternate committee member. Opening Remarks & Introductions Steve Hutton provided brief opening remarks and thanked all for making it out to Bend, Oregon for this SEIC meeting. Anne Maleady was introduced as the new ACA President. The SEI staff provided Go To Meeting access for this meeting for the first time and several took advantage of this new way to attend the SEIC meeting.