6 October 2011

week 40

Get cooking How M6 attracts tens of thousands of visitors to a cooking trade fair

Austria Germany Gerhard Zeiler at the X Factor becomes more Österreichische Medientage interactive

Luxembourg France RTL Group companies M6 launches new receive six Emmys interview magazine the RTL Group intranet week 40

Cover: Motif of promotion poster for the trade fair “Cuisinez avec M6”.

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Paris’ gigantic kitchen M6 is arranging the trade fair “Cuisinez avec M6” (Get Cooking With M6), a landmark event that is an absolute must for anyone interested in cooking and will focus on fine food, featuring the chefs well-known from the channel’s various cooking shows. France - 6 October 2011

Top Chef panel of judges (Christian Constant, Thierry Marx, Ghislaine Arabian and Jean-François Piège)

In 2011, the Cuisinez trade fair is making a very As Nicolas de Tavernost, Chairman of the welcome comeback after a three-year break. Management Board of Groupe M6, explains: The initiative for this renaissance is down to the “Groupe M6 and cooking is a story of taste that TV channel M6. With its hit programmes such as has plenty of juice left in it yet, so it seemed totally Un Dîner presque parfait (Come Dine With Me), logical to us to take that TV food experience Top Chef and M.I.A.M M6 has demonstrated into a trade fair setting. Members of the public a real passion for cooking. In fact, in line with attending the fair will be able to share with all its former reputation as “the little channel that’s the participating professionals the gastronomic going places”, M6 has long since proved its values that our programmes strive to convey, expertise in this domain and was the first French namely conviviality, sharing, a passion for food, channel to give this innovative concept a real go. self-fulfilment and wellbeing”.

Based on the know-how the channel has Groupe M6 has always been a trailblazer acquired over the past few years, its when it comes to expanding its wide range of subsidiary M6 Interactions has teamed up with diversification activities and to leverage its strong Reed Expositions (the French leader in staging brands. The trade fair “Cuisinez avec M6” (Get trade fairs for professional and public visitors Cooking With M6) underlines this spirit. Drawing alike) to create an event that is unique from start inspiration from Anglo-American cooking shows, to finish. It will transform the Porte de Versailles especially those aired by the BBC in the United Exhibition Centre (Parc des Expositions) in Paris Kingdom, M6 brought in the best professionals into a gigantic kitchen, where food fans will be around to organise and bring together all the able to give free rein to their cooking skills, from partners it needed to bring the project to fruition. Thursday 6 October to Sunday 9 October. More Now, after nearly a year of hard toil, the team has than 50,000 visitors are expected to attend. successfully cooked up a top-quality programme, combining contributions by top chefs, celebrity food experts and outstanding contestants from the channel’s cookery programmes. 3 the RTL Group intranet week 40

idea is to beat everyone else and be the first to stake a claim in the domain of cooking events“. Thanks to a business model based both on revenues from exhibitors, partners and ticket sales, Thierry Desmichelle also hopes to sell advertising space that will generate revenue for the channel’s advertising arm and thereby also significant operating income.

“Cuisinez avec M6” trade fair will open on Thursday 6 October 2011 under the high patronage of the French Ministry of Agriculture and Food and in the presence of Frédéric Lefèbvre, the French secretary of Cyril Lignac state for trade, crafts, small and medium-sized enterprises, tourism On the menu, apart from product tastings,will be and services at the Ministry of Economic Affairs, the chance to take part in live shows, workshops Industry and Employment. or cooking competitions hosted by more than 150 leading professionals, including talented Chef On top of this live event for the general public, and owner of a Parisian gourmet restaurant Cyril M6 will of course be scheduling special Lignac, who has become one of the “channel programmes spotlighting the event. On Friday faces” of M6, but also Michelin-star decorated 7 October, viewers will be served up an edition Chefs and judges on the Top Chef and Un Dîner of 100% Mag specially shot on location at the presque parfait panels such as Jean-François fair, and there will also be numerous pieces Piège, Thierry Marx, Christian Constant, Philippe about it aired on the news. Furthermore, Etchebest and Jean Sulpice. So the event will be RTL Radio, the fair’s media partner, will devote a great opportunity for members of the public to a considerable share of its content during the meet their food idols and get cooking with them. event to the art of cooking.

Former participants from the shows Top Chef and Un Dîner presque parfait will also be on hand, together with respective winners of the 2010 and 2011 Top Chef editions Romain Tischenko and Stéphanie Le Quellec, but also Pierre-Sang Boyer, finalist inTop Chef 2011 and Grégory Cuilleron, winner of Un Dîner presque parfait in 2009. And there will be plenty on offer for kids as well, including the chance to take part in hands-on workshops specifically designed to train up those inexperienced taste buds.

Thierry Desmichelle, Managing Director of M6 Interactions, explains that there were several reasons for organising the “Cuisinez avec M6” fair: “First and foremost, the fair is about spotlighting some of our strong brands such as Top Chef and Un Dîner presque parfait and bringing them to life. At the same time we’ll be showcasing our celebrity food experts. The

Stéphanie Le Quellec

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Facts and figures

• Four days of fascinating encounters, mouthwatering activities, tastings and sales from 6 to 9 October 2011 covering an areas of 5,000 m2 at the Porte de Versailles Exhibition Centre in Paris

• Over 200 free culinary activities, courses and shows on offer from 150 professionals, including more than 60 chefs

• 50,000 amateur cooks, ranging from beginners to old hands are expected to attend

• Partners include leading French brands such as Conforama, Truffaut, Fnac and Gourmets & Vins

• No fewer than six fully equipped kitchens each with a specially-designed programme of five courses per day, given by very big-name Chefs

• Admittance to the fair is priced at €18, but reduced-rate tickets at €14 will be available for groups and students

• Passes costing €41 will secure visitors a place on a private, one-hour course led by a top contestant from Top Chef

• Additional courses on food photography, wine appreciation and table setting will also be on offer, and an extensive display of aromatic herbs as well as plenty of other free workshops and activities will be open to all visitors

For more information see Salon-Cuisinez.com

Map of the “Cuisinez avec M6” trade fair

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“We are interested in as many people as possible watching our content” At the 18th Österreichische Medientage RTL Group CEO Gerhard Zeiler and Hans-Holger Albrecht, CEO of the Modern Times Group, discussed the future of television. Gerhard Zeiler Austria - 30 September 2011

Both executives expressed their belief that you realise how they see the world: television will continue to play a major role in they want to achieve dominance in the people’s lives going forward. “Television is and audiovisual world, a dominance they already remains the leading medium,” said Gerhard have in the online search sector. Youtube Zeiler, adding that this is why he isn’t worried is their brand for content, while Google TV when people share their thoughts about TV serves as the technology platform.“ programmeson Twitter or Facebook. Zeiler Facebook, Apple and Amazon have similar emphasised that linear TV use has plans, Albrecht said, so these players “are increased in nearly all countries, and that’s clearly rivals.” not even including non-linear usage, which is also on the rise. The strength of TV companies, he continued, is primarily their content, which the new On the technology front, two things competitors don’t yet have. Google for one has have changed in particular: “The quality of announced it plans to invest $500 million in television has improved,” Zeiler remarked, content. Zeiler says: “That’s not even one-fifth referring to the development of flat screens, of what we spend on content per year – that HD and 3D television. And secondly, the market entry barriers for new players in the TV market are coming down. “The distribution market is already open for business,” said Hans-Holger Albrecht. “The future belongs to the Internet as a distribution channel.” This gives companies direct access to consumers – without the detour via cable operators, for instance. At the same time, however, competition is increasing as viewers’ brand loyalty diminishes. Albrecht, who recently visited Google and Facebook in the US, said: “Talking to Google executives, Host Sebastian Loudon with Hans-Holger Albrecht and Gerhard Zeiler (from left to right) 6 the RTL Group intranet week 40

doesn’t scare us.” Albrecht also pointed out that the worldwide dominance of Hollywood productions is diminishing: the strength of TV broadcasters lies above all in local content, as well as in linear television for major events and sport broadcasts. Another advantage, according to Albrecht, is that here in Europe one can closely monitor developments in America to prepare for possible threats.

Gerhard Zeiler added: “We won’t make the mistake of pooling all power in a single place. In music, this was the case with Apple’s I-Tunes. This won’t happen in television. Not even Google will manage to achieve that.” He underscored that RTL Group is “platform-neutral” and therefore it must be ensured that there are enough platforms and competition: “We are interested in as many people as possible watching our content.” Zeiler also underscored the fact that there are plans to collect a small portion of the income that platform operators generate with content from TV companies.

Gerhard Zeiler at the Österreichische Medientage in Wien

In summary, he said: “Three factors are necessary to secure the future of television in the digital world: first, net neutrality must be ensured – telecoms providers must not be allowed to curb the speed if people are watching a lot of videos online. Second, the battle against piracy must be continued in an effective way. And third: we need many platform operators who are independent from each other, so as not to repeat the mistake made by the music industry.”

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Awards in September September brought a shower of awards for RTL Group companies, including an MTV Video Music Award and six Emmys for FremantleMedia. Actor Maximillian Simonischeck and the team of Hindenburg Luxembourg - 3 October 2011

The final episode of American Idol’s season ten won in the ‘Outstanding Sound Mixing For A Variety Or Music Series Or Special’, and ‘Outstanding Technical Direction, Camerawork, Video Control For A Series’ categories. The show, which is co-produced by FremantleMedia North America and 19 Entertainment, had been up for an impressive ten Emmys in total.

Deadliest Catch, which follows a group of extreme fishermen hunting in the unforgiving waters of Alaska’s Bering Sea, picked up Emmys in the ‘Outstanding Reality Programme’, ‘Outstanding Cinematography for Reality Programming’, ‘Outstanding Sound Mixing for Nonfiction Programming’ and ‘Outstanding Picture Editing for Reality Programming’. It won all the awards it was nominated for. Wladimir Klitschko This year, it was RTL Television’s turn to Kadelbach (Director) prevailed over Go-West organise the Deutscher Fernsehpreis awards – Freiheit um jeden Preis and Der kalte gala, its fourth stint doing so. RTL Television Himmel. The judges were especially CEO Anke Schäferkordt chaired the award’s impressed by Benedikt Herforth and Denis board this year, while Nazan Eckes and Behnke’s production design and special Marco Schreyl hosted the glamorous gala with effects. The Teamworx production Homevideo the support of other well-known presenters. won ‘Best TV movie’ for strong screen writing The gala culminated in the presentation of an and directing as well as the performances of Honorary Award to Joachim Fuchsberger (85) its top-notch cast, as the judges noted in their for his lifetime achievement. statement. Its lead actor Jonas Nay also won the ‘Förderpreis’ (Young Talent Award) for his RTL Television won the prize for ‘Best Sports performance as a teenager, who becomes a Programme’ for RTL Boxen and in particular for victim of cyber-mobbing due to an unfortunate the broadcast of the Wladimir Klitschko vs David series of coincidences and ultimately feels there Haye match. Teamworx and RTL Television also is no way out of the situation other than suicide. came away with ‘Best Miniseries’ for Hindenburg. Homevideo has already aired on Arte and will The lavish two-part historical movie by Philipp be broadcast on ARD at 20:15 on Wednesday

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19 October. Teamworx Managing Director Nico answers questions in which nearly all children Hofmann says: “The two awards in the top are interested (How will fashion be this winter? categories ‘Best Miniseries’ and ‘Best TV Movie’ How do I successfully survive my first pyjama fill me with pride – especially because ofthe party?) or more serious questions (How do I breadth of skill Teamworx demonstrates here. safely surf in the internet? How do I react to On the one hand an epic, spectacularly told attempts at blackmail?). La Fondation pour history thriller, on the other our intense l’enfance annually honours the best TV formats contribution to an up-to-the-minute topic: that build viewer awareness for issues in youth cyber-mobbing among teens.” protection and the need to protect minors.

ARD won eleven prizes in all (including W9 also scored at the International Film Arte and the third channels), while and Multimedia Festival in Frankfurt. Fast Club, RTL Television came away with two. ZDF, a Montagne Rogue-produced show hosted Sat1, ProSieben and Kabel Eins won one award by Stéphane Rotenberg and Romain Thievin, each. The Deutscher Fernsehpreis has been took first prize in the ‘Best Reportage and presented since 1999 by ARD, RTL Television, Documentary TV’ category at the 10th Sat1 and ZDF to honour outstanding services International Film and Multimedia Festival in rendered to television. This year, the awards Frankfurt, prevailing among 297 candidates. presentation took place on 2 October at the The awards were presented on 15 September Coloneum in Cologne. at the opening of the International Automobile Fair. Fast Club is broadcast on W9 Saturdays Katy Perry’s Firework video, which was at 12:10. produced by FremantleMedia company Radical Media, was crowned ‘Video of the Year’ at the In radio, the French website RTL.fr is MTV Video Music Awards 2011. The video beat among the top ten most popular off competition from Adele, Bruno Mars, Beastie international French websites in spring Boys and Tyler, The Creator to take the top 2011 in the ‘News/Current Events, General award. Information’ category. This was determined in the Study “NetObserver” conducted by Harris Talkback Thames, FremantleMedia’s UK Interactive, as published at the end of August. production arm, won the ‘Indie of the Year Award’ RTL.fr is in fact the leading radio website in this at the Media Guardian Edinburgh International category. Television Festival Channel of the Year Awards 2011. The awards are voted for by delegates Across the border in Belgium, RTL-TVI of the event, which is attended by over 2,000 scored five awards for two productions at people representing the full spectrum of the the Festival de la Fiction TV de la Rochelle. television industry. It’s the first time the Indie of The jury honored François Berléand for two the Year category has run, and Talkback Thames fiction productions soon to be broadcast on was up against other production companies RTL-TVI. The Belgian-French television film and including Kudos, Shine and Zeppotron. co-production of RTL-TVI and Nexus BXL/USA won the prizes for Best Television Film Comedy The Teamworx production Schicksalsjahre and the ‘Best Artistic Director’. The three cleaned up at the Seoul International episodes of BXL/USA will soon be broadcast on Drama Awards, winning the TV Movie and RTL-TVI. The made-for-television filmMister Bob Best Director categories. Miguel Alexandre also won three awards: ‘Best Male Actor’ and personally accepted the prize for Best Director ‘Best Realisation’, as well as the Label Poitou at the awards gala, which was broadcast live Charente in September. on Korean television. The two-part miniseries will be aired on the Korean channel KBS. The Viasat, the Modern Times Group’s free and Seoul International Drama Awards are regarded Pay-TV operator in Scandinavia and the Baltic as one of the foremost TV festivals in East Asia. States, won the CSI Award 2011 for ‘Best Outside Broadcast or Playout Technology or In France, M6 received a ‘Special Mention’ from Service’. The award-winning playout center was the Fondation pour l’enfance for the format installed by Luxembourg-based Broadcasting Kid ettoi, a programme which is broadcasted Center Europe. every Saturday at 7:55 at M6 Kid. The magazine

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Vox presents major interactive web event From 18 October 2011, viewers can further enhance their X Factor experience. The synchronous TV application X Factor Inside turns the I-Phone into a second screen and the Heartbeat tool can be used to monitor the pulse of X Factor contestants live on the show. Janin Reinhardt Germany - 6 October 2011

X Factor presenter Jochen Schropp gets All of the songs sung by contestants in their live backstage support from the charming host Janin shows are available for download on I-Tunes Reinhardt. Several times during the big live once the show has started. In addition, viewers stage show the camera switches backstage to can download tracks directly via the X Factor the “X-room” where the 29-year-old Erfurt-born I-Phone App, or get them from the I-Tunes store actress interviews X Factor contestants before via Vox.de. and after their performances. She will also ask them questions that viewers have submitted on All internet and smartphone offerings are Vox.de. produced by RTL Interactive in close coordination with Vox. The audience can experience the contestants’ tension up close during the live shows, because all the vocal talents will be equipped with pulse monitors. Their heart rates can be directly mapped to Vox.de and displayed on the I-Phone app, telling us whose heart is pounding and who stays cool during their performance.

The synchronous TV application turns the I-Phone into a second screen. Via the app and X Factor Inside, viewers get interesting background info, exclusive contests and news directly on the smartphone along with all the big live X Factor shows. They can vote for their favourite contestants via the app or simply watch their last performance again.

The X Factor app

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A new magazine M6 launched the first edition of Face à l’actu, a new weekly magazine presented by Marc-Olivier Fogiel. France - 30 September 2011

Face à l’actu is broadcast Sundays at 13:25 on M6

Face à l’actu presenter Marc-Olivier Fogiel (right) interviewing François Hollande

Face à l’actu is an interview magazine with the One of the guests on the first show was objective to get to the bottom of things to better François Hollande, a candidate in the explain and understand the world around us. On Socialist Party primaries leading to the 2012 the show, Marc-Olivier Fogiel hosts personalities French presidential election. as well as people unknown to audiences who have made a mark in the week’s events. Face à l’actu will cover five or six political subjects, sport, human-interest stories and goings-on in society, all featuring interviews with one or more guests.

After hosting the talk show T’empêches tout le monde de dormir on M6 from 2006 to 2008, Marc-Olivier Fogiel is back on the air for 70 minutes of live discussions, one-on-one interviews and eyewitness accounts, right to the point and without any double talk.

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Even more children’s programming RTL 8 has had a significantly expanded RTL Telekids programme window since the last week of September 2011. The Netherlands - 30 September 2011

With an extra half hour in the morning and a new block at noon, RTL Telekids has been on air significantly longer since 26 September. At weekends the programming window runs until 10:30. In addition, many new programmes were added to the schedule, including Sprookjesboom (Fairytale Tree), De Freggels and the animated seasons Chloe’s Closet about the magical world of an imaginative girl, Chloe. There are also new series of Chuggington, Brandweerman Sam and Bassie & Adriaan.

Efteling TV now runs on weekdays from 15:30 Chugginton and has new content. Also new is Titatoverfeest, a studio programme featuring Tika and Kwark who take children on adventures in their castle in the air. The Efteling TV game show format De Schatkamer has been revamped – the episodes are now shorter and more exciting. Hosted by Curt Fortin and Felice Dekens, two schools compete against each other to get the key to the treasure chamber.

RTL Telekids is RTL Nederland’s children’s programming and features numerous series and shows aimed at children aged from three to nine. They are completely free of violence. The presenter and singer Keet is the face of Felice Dekens (left) and Curt Fortin RTL Telekids. The children’s programmes run between 6:30 and 10:00 on weekdays and from 15:00 to 17:00 on RTL 8. On Saturdays and Sundays RTL Telekids is on between 6:30 and 10:30.

12 L’Amour est dans le pré is back

L’Amour est dans le pré (The Farmer Wants a Wife) returns to RTL-TVI for a new, third season presented by Julie Taton. 483,700 viewers tuned into the first episode, representing an audience share of 27.1 per cent. the RTL Group intranet week 40

A strong start to the season Mediengruppe RTL Deutschland’s channels together attracted 35.1 per cent of the 14- to 49-year-old demographic in September, putting them 5.0 percentage points ahead of the ProSiebenSat1 channels, which collectively attracted 30.1 per cent. Germany - 3 October 2011

A record-breaking season debut In September 2011, M6 registered a total audience share of 11.2 per cent and had its best monthly performance in two years. France - 4 October 2011

Enhancing the lead RTL Nederland’s channels together attracted 37.5 per cent of the 20- to 49-year-old viewer market in September 2011, putting them well ahead of the public channels (24.2 per cent) and the SBS group (22.1 per cent). The Netherlands - 4 October 2011

“For medical research to benefit everyone” RTL Radio and the Fondation pour la Recherche Médicale (FRM) joined forces during a special day to raise listeners’ awareness of the foundation’s actions. France - 30 September 2011

A new season of Soko 5113 ZDF airs 24 new episodes of the UFA Fernsehproduktion-produced series Soko 5113. The new episodes will be aired, as usual, Mondays at 18:00 on ZDF. Germany - 3 October 2011

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Opening Dubai office FremantleMedia Enterprises (FME) has opened its first office in the Middle East. Anahita Kheder, Vice President Middle East, has been appointed to head up the new office, which will be based in Dubai. United Kingdom - 4 October 2011

Five new frequencies in eastern France With new permits recently awarded by the CSA, Fun Radio expands its broadcast network, putting five new frequencies into operation in eastern France. France - 5 October 2011

Now also available in Switzerland Thanks to an agreement with the platform operator Netdream, Grupo Antena 3’s international programming is now receivable in Switzerland as well, meaning Antena 3 can now be watched in 22 countries. Spain - 5 October 2011

Shooting starts on Blinde Spuren In early October shooting began on a pilot for the series Blinde Spuren (Blind Tracks). Eyeworks Fiction Cologne is producing the 45-minute pilot for RTL Television. Germany - 6 October 2011

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People Robin Blitzblum Robin Blitzblum The Netherlands - 5 October 2011

Robin Blitzblum became Senior Creative for RTL Concepts at RTL Nederland at the beginning of October.

Blitzblum, 48, has about 25 years of experience in advertising and entertainment, and has spent the past five years as Creative Director of MTV Networks Advertising. Effective immediately, he will strengthen the RTL Concepts team, the driving force behind its successful programme concepts, and partnerships with advertisers.

Kjeld Ouwerkerk, Manager RTL Concepts: “Robin is someone who thinks in concepts and has a wide network of contacts. Having brought with him several cross-media concepts he has developed, he is a real asset to RTL Nederland.”

Robin Blitzblum: “This is a big major for me. I can present my concepts to a wider audience here.”

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