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BMW ORACLE Racing Collection 2007 Indice

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BMW ORACLE Racing Collection 2007 Indice BMW Stampa BMW ORACLE Racing Collection 2007 5/2007 Indice Pag. 1 1. Presentazione breve .........................................................................................pag. 2 2. Ispirati al più prestigioso evento velico mondiale ............................pag. 3 3. Informazioni al pubblico e alla Stampa ..................................................pag. 5 BMW Stampa 1. Presentazione breve 5/2007 Pag. 2 Come i capi tecnici realizzati per l’equipaggio, la nuova collezione è stata sviluppata in cooperazione con lo specialista di abbigliamento nautico Henri Lloyd, Technology Partner del BMW ORACLE Racing Team, Challenger della 32ma edizione dell’America’s Cup. Tecnologia, professionalità, innovazione, qualità e autenticità sono termini ricorrenti quando si tratta di descrivere i capi e gli accessori della nuova collezione dedicati agli amanti della vela. Il look sportivo del 2007 I colori bianco e blu, le iniziali del Golden Gate Yacht Club (GGYC), il club velico del BMW ORACLE Racing Team, e il numero “07” stampato sul retro degli abiti sono gli elementi dominanti della BMW ORACLE Racing Team Collection 2007. Tra le novità che attireranno gli amanti della vela e i fan del Challenger americano si ritrovano la Giacca a vento Yachting Intrepid e la Giacca a vento Yachting Irex, la prima nella versione di color blu per lui, la seconda invece nell’elegante versione bianca per lei. E inoltre la sportiva Rugby Yachting Giles, maglietta da rugby con grande stampa “GGCY Challenger for America’s Cup 07” sul dorso. I materiali impiegati sviluppati appositamente con il supporto di professionisti della vela, garantiscono vestibilità, impermeabilità e protezione anche in condizioni atmosferiche avverse. Molti capi della collezione portano i nomi dei protagonisti della vela e delle leggendarie imbarcazioni che hanno partecipato alle storiche edizioni dell'America's Cup. Tra questi la T-shirt Yachting Reliance ispirata alla memoria dello storico scafo che vinse la 12ma America’s Cup nel 1903. Si tratta di un capo tecnico realizzato in materiale traspirante e antibatterico, copia esatta della maglia indossata a Valencia durante le regate da Chris Dickson, skipper di BMW ORACLE Racing Team. Caratterizzate da suole antiscivolo e da un materiale ad asciugatura rapida, le scarpe Aqua Deck sono disponibili nelle misure dalla 36 alla 47. La vasta gamma si completa con pratici accessori quali la Borsa da toilette Yachting, il Borsone sportivo Yachting e lo Zaino Yachting. BMW Stampa 2. Ispirati al più prestigioso 5/2007 evento velico mondiale Pag. 3 La Giacca a vento Yachting Intrepid porta il nome del celebre 12 Metri che difese con successo la Coppa America a Newport nel 1967 e nel 1970. Leggera e funzionale, dal taglio comodo, color blu scuro con eleganti inserti laterali bianchi e pratiche tasche laterali a fessura con zip, è traspirante, impermeabile e antivento. Fodera in pile e pratica coulisse in vita. Loghi BMW ORACLE Racing, Henri Lloyd e GGYC (Golden Gate Yacht Club) stampati sul davanti e sulla manica. Disponibile nelle taglie dalla S alla XXL. Taglio femminile per la Giacca a vento Yachting Irex, capo antivento e traspirante funzionale e leggero il cui nome risale all’epoca dei grandi yacht inglesi di Coppa America come Genesta, sfortunato sfidante nel 1885 contro Puritan. Di color bianco con coulisse elastica in vita, tasche laterali a fessura con zip e calda fodera in pile. Loghi BMW ORACLE Racing, Henri Lloyd e GGYC stampati sul davanti e sulla manica. Taglie dalla XS alla XL. Dedicata al progettista che lavorò anche per Sir Lipton, la Polo Yachting Nicholson è una classica maniche corte in cotone piqué per uomo, di colore bianco con righe blu scuro-grigio sulle maniche e sul colletto. Sul petto il logo BMW ORACLE ricamato a sinistra e il logo Henri Lloyd ricamato a destra. Sulla manica sinistra il logo GGYC. Taglie dalla S alla XXL. Il nome è quello del Challenger inglese sconfitto nel 1964 dagli americani di Constellation. La Longsleeve Yachting Sovereign da bambino è una T- shirt bianca, decorata con il grande logo GGYC stampato sul retro e le otto bandiere applicate sulle maniche è perfetta per i sostenitori più piccoli. Disponibile in cinque diverse misure per ragazzini di statura compresa fra 116 e 164 cm. Il Borsone sportivo Yachting di colore blu realizzato in robusto nylon, è spazioso e pratico, con un grande scomparto centrale con chiusura a zip e tasche laterali esterne. Per il trasporto è dotato di manici oltre che di cinghia a tracolla antiscivolo regolabile e removibile. Logo del “GGYC Challenger for America’s Cup 07” davanti, sopra e sui lati. Capacità 60 litri, misure 80 x 30 x 25 cm. Design speciale per il massimo comfort e protezione anche in barca. Gli Occhiali da sole Yachting presentano una montatura blu scuro con lenti antiurto e protezione al 100% contro le radiazioni UV A, B e C nm (classe di BMW Stampa protezione 3). Logo del team sulle aste. Forniti in un’elegante custodia con 5/2007 panno per la pulizia delle lenti. Pag. 4 Con tomaia in Mesh, materiale ad asciugatura rapida, e suola in gomma antiscivolo, le Scarpe Aqua Deck assicurano la massima aderenza al suolo anche in condizioni estreme. Ottima calzabilità. Disponibili in dodici numeri, dal 36 al 47. Il nome rende maggio al cutter Mayflower che vinse l’America’s Cup nel 1886. La Rugby Yachting Mayflower è una maglietta di color blu scuro con righe bianche. Modello prodotto per donna, è personalizzato con i loghi BMW ORACLE Racing, Henri Lloyd sul petto e GGYC sulla manica. Disponibile nelle misure dalla XS alla XL. La capiente Borsa da spiaggia Yachting è caratterizzata da dettagli tipicamente nautici come il moschettone a chiusura e i grandi occhielli metallici. Di color blu e bianco con bandiere applicate sul davanti. Dimensioni: circa 40 x 35 x 20 cm. Un cutter con questo nome vinse la 12ma America's Cup nel 1903. La T- shirt Yachting Reliance è una T-shirt bianca unisex sportiva e funzionale, prodotta in materiale traspirante e antibatterico. Presenta inserti laterali grigi e la grande stampa “GGYC Challenge for America’s Cup 07” sul dorso. Loghi BMW ORACLE Racing, Henri Lloyd e GGYC stampati. Taglie dalla XS alla XXL. Realizzato in poliestere Dry Fast, il Cappellino del Team Basic è dotato di visiera con filetto rifrangente 3M. Disponibile nel colore blu è personalizzato con il logo BWM ORACLE Racing ricamato sul davanti, logo Challenger 07 sul retro e logo Henri Lloyd e GGYC stampati sui lati. Taglia unica. Pratico e capiente, lo Zaino Yachting è dotato di spallacci argento e tasche laterali in maglia. Il logo BMW ORACLE Racing è stampato nella parte anteriore in alto, il logo Henri Lloyd e “GGYC Challenger for America’s Cup 07” in basso. Realizzato in nylon, capacità 30 litri. BMW Stampa 2. Informazioni al pubblico 5/2007 e alla Stampa Pag. 5 Come e dove trovare i prodotti della collezione Considerati un'estensione dell'universo BMW, gli articoli presentati in cartella stampa sono una selezione della vasta gamma di prodotti presenti nel catalogo BMW ORACLE Racing Collection 2007. Tutti i prodotti della collezione 2007 si possono acquistare solo presso gli showroom BMW. Servizi alla Stampa Per soddisfare eventuali richieste di prodotti da inserire in servizi fotografici e per fornire foto diverse da quelle distribuite d'ufficio è operativo un Servizio Relazioni Esterne: Bianca Belloni, ISM Italia, tel. 02 733403 Fax 02 7383891, Email: [email protected] oppure [email protected] Per ulteriori informazioni contattare: Roberto Olivi Corporate Communications Manager Telefono: 02.51610.294 Fax 02.51610.0294 E-mail: [email protected] Media website: www.press.bmwgroup.com.
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