HALLMARK MOVIE CHANNEL’S RATINGS SUCCESS CONTINUES WITH

“OUR WILD HEARTS” DELIVERING 1.0 HH RTG

2nd Highest Rated and 2nd Most Watched Original Movie In Network History

In a breakout first quarter, Hallmark Movie Channel, now available in 50 million U.S. homes, builds momentum with its third original premiere of 2013, “Our Wild Hearts”, scoring a 1.0 household rating and attracting nearly 1.1 million unduplicated viewers.

The Saturday, March 9th original debut replaces the recent premiere of “Goodnight for Justice: Queen of Hearts” as Hallmark Movie Channel’s 2nd highest rated and 2nd most watched original movie in network history among households and total viewers.

“Our Wild Hearts” averaged 702,000 total viewers and ranked as the #4 rated ad-supported cable movie of the day.

A two-hour original film written by veteran actor, Ricky Schroder and his wife, Andrea Schroder, and starring their daughter, Cambrie Schroder, “Our Wild Hearts” tells the tale of Willow, a strong and independent teenager from Malibu, determined to find the father she’s never known. Willow leaves Malibu for the beautiful Sierra Nevada Mountains in order to search for her father, Jack Thomas, a rugged cowboy who sells wild horses to make ends meet. As Jack and Willow struggle to know one another and understand each other's ways, Willow discovers her first love is a wild, but gifted mustang she names Bravo. The steed’s indomitable spirit helps Willow find a love for spontaneity and adventure with the father she thought she’d never meet. Directed by Ricky Schroder, “Our Wild Hearts” stars Ricky Schroder and Cambrie Schroder.

Source: The Nielsen Company, March 4-10, 2013

ABOUT HALLMARK MOVIE CHANNEL

Hallmark Movie Channel, the second linear channel from Crown Media Holdings, Inc., simulcast in SD (Standard Definition) and HD (High Definition), is a trusted family-friendly network devoted to quality storytelling. Available in 50 million homes and one of the fastest-growing cable TV networks, Hallmark Movie Channel is a 24-hour digital cable network dedicated to bringing viewers original movies with a mix of classic theatrical films, and presentations from the acclaimed library. In today’s crowded television landscape, the network offers viewers a diverse range of film genres, including mysteries, westerns, coming-of-age dramas, and epic fantasies.

For more information, please visit www.crownmediapress.com Hallmark Movie Channel on Social Media: Facebook, Twitter, Pinterest

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ABOUT HALLMARK MOVIES & MYSTERIES

Recently rebranded from Hallmark Movie Channel, Hallmark Movies & Mysteries is a 24- hour digital cable network featuring a unique mix of original movies and acquired series focused on the lighter side of the suspense and mystery genres. The network is also home to annual holiday programming franchise, the Most Wonderful Movies of Christmas, as well as presentations from the award-winning Hallmark Hall of Fame library. One of television’s leading destinations for compelling family-friendly entertainment, Hallmark Movies & Mysteries can be seen in 55 million homes in SD (Standard Definition) and HD (High Definition) and remains one of the fastest-growing networks in cable. Along with sister network, , Hallmark Movies & Mysteries is the second linear channel from Crown Media Holdings, Inc.

For more information, please visit www.crownmediapress.com Hallmark Movies & Mysteries on Social Media: Facebook, Twitter, Pinterest

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