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FOR IMMEDIATE RELEASE: Contact: Pam Slay, 818.755.2480 March 13, 2014 [email protected]
HALLMARK MOVIE CHANNEL BRINGS BACK ITS SUCCESSFUL ‘THE MOST WONDERFUL MOVIES OF CHRISTMAS’ ANNUAL HOLIDAY PROGRAMMING SLATE
“The Most Wonderful Movies of Christmas” Features Two Original Holiday Movie World Premieres And All-New 24/7 Holiday Programming
Hallmark Movie Channel will continue its treasured holiday celebration this year with “The Most Wonderful Movies of Christmas,” a unique holiday programming slate featuring two Original Holiday Movie World Premieres, “The Christmas Secret” and “The Christmas Shepherd,” and a collection of classic holiday viewer favorites beginning Monday, November 3. Following the success of last year’s first-ever Original Holiday Movie World Premiere, “Christmas With Tucker,” which became the network’s most watched original premiere among households and women 25-54 in network history, this year’s “The Most Wonderful Movies of Christmas” will feature two original holiday movie world premieres and, for the first time, 24/7 holiday themed programming. “Coming off the heels of a very successful launch of ‘The Most Wonderful Movies of Christmas,” we are looking to further broaden and expand the campaign to create a unique viewing experience for consumers and holiday enthusiasts,” said Michelle Vicary, EVP, Programming for Hallmark Channel and Hallmark Movie Channel. “This year’s campaign will be bigger and better than ever, providing viewers with a holiday destination perfect for the entire family,” Vicary concluded. “The Christmas Secret” is based on the bestselling book of the same name by New York Times bestselling author Donna VanLiere, and tells the heartfelt story of a single mom who discovers a miraculous secret at Christmas that forever changes her life and the lives of those around her. The movie stars Bethany Joy Lenz (“One Tree Hill”) and John Reardon (“Tron: Legacy”). “The Christmas Secret” is a TCS Productions Inc. production. Shawn Williamson, Craig Anderson and Beth Grossbard are the executive producers and Jamie Goehring is the producer. “The Christmas Shepherd” details the connection between a widowed military wife and her canine companion and how her dog was able to help her find newfound love and overcome difficult circumstances with strength and dignity. Hallmark Movie Channel, the second linear channel from Crown Media Holdings, Inc., simulcast in SD (Standard Definition) and HD (High Definition), is a trusted family-friendly network devoted to quality storytelling. Available in 53 million homes and one of the fastest-growing cable TV networks, Hallmark Movie Channel is a 24-hour digital cable network dedicated to bringing viewers original movies with a mix of classic theatrical films, and presentations from the acclaimed Hallmark Hall of Fame library. In today’s crowded television landscape, the network offers viewers a diverse range of film genres, including mysteries, suspense, coming-of-age dramas, and epic fantasies.
(more) Crown Media Family Networks is the umbrella unit of Crown Media Holdings, Inc., which houses Hallmark Channel and Hallmark Movie Channel. The company operates and distributes both channels in high definition (HD) and standard definition (SD) with Hallmark Channel available to 86 million subscribers in the U.S. and Hallmark Movie Channel in 53 million homes. Hallmark Channel is the nation’s leading destination for quality family programming with an ambitious slate of original TV movies, specials such as Kitten Bowl, as well as some of television’s most beloved sitcoms and series, including The Golden Girls, The Waltons, Little House on the Prairie, and Frasier. Hallmark Channel is also home to original scripted series, including Cedar Cove and When Calls the Heart, and Daytime Emmy-nominated lifestyle program, Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios California lot. Hallmark Movie Channel is one of America’s fastest-growing cable networks and provides family-friendly movies with a mix of original films, classic theatrical releases, and presentations from the acclaimed Hallmark Hall of Fame library. In addition, Crown Media Family Networks includes the online offerings of HallmarkChannel.com and HallmarkMovieChannel.com.
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