BCgreen GAMES I love how BC Green Games really supports grassroots initiatives. It does not enforce a particular approach to sustainability. Instead it supports projects that are already happening at schools and helps celebrate the diversity of ways youth can protect the environment!

—Tesicca Truong, Teen Leader Sir Winston Churchill Secondary, Vancouver Table of Contents

Introduction and Results 1 Community Involvement 4 Program Manager 4 Presenting Sponsors 4 Core Steering Committee 5 Advisory Committee 6 Youth Advisory Group 6 District Champions 7 Project Milestones 8 Website 8 Registration Period 10 Submission Period 10 Online Voting Period 12 Judging Period 12 Winners 12 Earth Day Celebrations 14 Marketing 16 Events 16 Promotional Material 17 Collateral 17 Web 18 Evaluation 19 Results and Recommendations 25 Appendices 29

FINAL REPORT 20112012 3 Introduction & Results

Science World’s BC Green Games is an annual digital media contest designed to encourage K–12 students to document and share their environmental action stories on topics such as energy conservation, transportation, school yard greening, recycling, composting and community stewardship. BC Green Games was initiated by the BC Ministry of Education’s Green Schools Strategy in 2008 and has become a flagship program as a part of their promotional efforts to increase student awareness of environmental issues and their own ability to become local leaders and improve sustainable practices in everyday life. Created and managed by Science World British Columbia, BC Green Games (BCGG) is a high-profile annual success story contest that is unique for establishing a virtual sharing space. This program enables teachers to teach environmental sustainability concepts and inspires students and communities to be more effective, efficient and environmentally responsible for years to come. The primary goal of BC Green Games is to inspire province-wide participation and raise public awareness of the positive change students are making in communities throughout BC. BCGG reaches out to students, parents, teachers, administrators and the general public.

FINAL REPORT 2012 1 Thank you so much for organizing such an exciting and meaningful event. Our students were highly motivated, and could not wait to go back to their project every day! Combining creativity and problem solving in an environmental project proved to be a wonderful way to engage students to become responsible global citizens.

—Miriam Gil Rodriguez Teacher Sponsor, Cascade Heights Elementary, Burnaby

The searchable repository of these student-created, -implemented and -documented environmental action projects—including videos and photo-essays—enables recognition of community mentors and will continue to inspire further student projects. Actions shared in past years of BC Green Games have inspired new projects at schools around British Columbia. This was demonstrated by the submission of updated project stories by several returning teams in the past three years. BC Green Games was designed to be a model for eco-conscious province-wide programming: • Project submissions are shared digitally on the BC Green Games website. • Promotional and collateral materials use few or low-impact resources and are often supplied digitally. • Committee meeting schedules are designed to get the most out of a few key face-to-face sessions followed by phone and email communications. • The majority of communications and promotions are done electronically through email and the BCGG website.

FINAL REPORT 2012 2 Number of 110 Submissions School 37 Districts Community 151 Mentors 8,198 Votes Cast March 1–31, 2012

Website Visitors 31,656 August 31, 2011–April 30, 2012

1,075,455+ People Reached by Media Coverage Community Involvement

Science World manages BC Green Games with thoughtful input from youth, government, school districts, universities, and science and environmental education community partners. These community stakeholder groups are strategically involved for their expertise and receive high visibility for their contribution to a program with long-standing positive impact in the province.

Program manager

Science World British Columbia is a not-for-profit organization that engages British Columbians in science and inspires future science and technology leadership throughout our province.

Presenting Sponsors

By working with corporate sponsors, the scope of BC Green Games was broadened to more fully meet the needs of participants. Presenting sponsors for the fourth year of the program are: BC Hydro supports, educates and strengthens individuals and communities who share our interest in building a bright and sustainable future for British Columbia through donations, sponsorships, scholarships, community outreach and youth campaigns. FortisBC is an integrated energy solutions provider focused on providing safe and reliable energy, including natural gas, electricity, propane and alternative energy solutions, at the lowest reasonable cost. FortisBC employs more than 2,000 British Columbians and serves approximately 1.1 million customers in more than 135 BC communities. prize Sponsor

Sony Canada

FINAL REPORT 2012 4 Core Steering Committee

Our core steering committee included key stakeholder and expert groups involved in the development of BC Green Games. The role of this important committee is to review planning and promotional strategies and activities, provide feedback and guidance, and support the program by taking action on specific tasks. The core steering committee includes:

Science World British Columbia Pauline Finn, Vice President, Community Engagement Kate Henderson, Digital Outreach and Teacher Support Specialist

BC Hydro Mary Ferguson, Manager, BC Hydro School Programs Jen Riske, BC Hydro School Programs

FortisBC Jenny Chia, EEC Communications, Education, and Outreach Manager Samantha Collins, Marketing Programs Specialist

The Province of British Columbia through the Ministry of Education Connie Cirkony, Education Officer, Curriculum and Assesment

Campbell River School District Drew Williams, Teacher ProD Coordinator

Cowichan Valley School District Nancy Henry, Teacher

Richmond School District

Rosalind Poon, Teacher Consultant Science & Sustainability

Vancouver Board of Education Kevin Millsip, Sustainability Coordinator

What is so terrific is that organizations such as Science World and its sponsors support the hard and cutting-edge work that is being done in environmentally aware classrooms and schools.

—Kevin Lyseng, Teacher Sponsor, W.D. Ferris Elementary, Richmond

FINAL REPORT 2012 5 Advisory Committee

Our advisory committee is valuable for championing BC Green Games to environmental experts and teachers around the province. Their role is to provide input and advice to the core steering committee and to connect the BCGG program with the broader teaching and environmental education community throughout the province. The advisory committee includes:

Federal Government • Department of Fisheries and Oceans: Joanne Day, Stream to Sea Provincial Government • Ministry of Environment: Ben Finklestein, Manager Green Communities • Ministry of Energy, Mines and Petroleum Resources: Joy Beauchamp, Coordinator Energy Education Regional Government • Metro Vancouver: Bruce Ford, K–12 Education Coordinator • Fraser Basin Council: Amy Greenwood, Program Coordinator University • Simon Fraser University: David Zandvliet, Associate Professor Science and Environmental Education • Royal Roads University: Rick Kool, Professor/Program Manager Environmental Education and Communication • University of Guelph: Berta Lautens, Student Public Education • Environmental Educator’s Provincial Specialist Association: Patrick Robertson Past President • Richmond School District: Wendy Lim, District Administrator • Vancouver School District: Josee Lebel, Teacher Environmental Non-Governmental Organization • Science World BC: Jo-Ann Coggan, Manager Community Engagement • Wild BC: Kerrie Mortin, Education Coordinator

Youth Advisory Group

The BCGG youth advisory group is made up of 15 students from five Lower Mainland school districts. Created by youth for youth, the youth advisory group (YAG) was initially developed by a student during one of Science World’s summer Barbara Brink Internships. The BCGG YAG was an opportunity for Metro Vancouver youth to represent their voice during the research and development of BCGG. In year four, the BCGG YAG continued to promote BCGG. YAG was a precursor to a cross-district (Metro Vancouver Youth Sustainability Network) and several inter-district student leadership organizations (Burnaby Youth Sustainability Network, Youth for Climate Justice Now).

FINAL REPORT 2012 6 District Champions

To support teachers regionally, the partnership between Science World and school districts continued during year four of BC Green Games. District champions were selected by their school district superintendents, where possible. They acted as a hub for information distribution and assisted in making appropriate connections within their school districts to the various green initiatives, programs and opportunities available to them. During the political climate of the 2011/2012 school year, many district champions were not as effective because of their roles at the school-district level. Those district champions who are practising teachers continued to promote BC Green Games and support fellow teachers throughout the program year.

Thanks for the heads up on the deadline. I just got back from a Destination Conservation meeting with several of our schools. I was sure to remind them of the BCGG and potential prizes.

—Brad Booker, District Champion, Peace River South

We have an outstanding Green Teacher Leader in our district, Laurelei Primeau, who made sure everyone had the information and support for entering the Green Games.

—Theresa Roberts, Teacher Sponsor, Maillard Middle School, Coquitlam

FINAL REPORT 2012 7 Project Milestones

A comprehensive project plan was developed by the BC Green Games project manager, with regular input and monitoring from the core steering committee to fit into the school-year cycle and allow for effective project planning and implementation. The core steering committee provided ongoing monitoring and progress review through meetings and reporting. Key milestones included:

Website

FINAL REPORT 2012 8 Bcgreengames.ca was designed to host an intuitive multi-format (video and photo-essay) contest for K–12 students. We identified four unique audiences for the website: K–7 students, 8–12 students, teachers and parents. Information was structured so that each audience could easily find the information that they required. The program was advertised as a simple 1-2-3 system (registration, submission and public voting) to facilitate the integration of BC Green Games into teachers’ planning over the course of the school year. BCgreengames.ca was first launched in September 2009. In year four of BCGG, registration opened in September 2011. (See Appendix 1.) The website attracted 20,475 unique site visitors between September 1, 2011, and April 30, 2012, according to Google Analytics. Resources include: • Repository of projects from years one through three (http://2009.bcgreengames.ca, http://2010.bcgreengames.ca, http://2011.bcgreengames.ca). A repository of projects has been created to display year four projects at http://2012.bcgreengames.ca. (See Appendix 5d.) • Legacy resources, including a downloadable celebration kit, were created and linked to directly from the BC Green Games website. • Web links to 85 local, regional and provincial mentor organizations that provide teachers with supplemental resources and in-class support for idea generation and project implementation (including the Ministry of Education’s Sustainable Schools Best Practices Guide), five national youth organizations supporting sustainability initiatives, and seven sources of funding for school projects. • Web links to other professional resources, including the Ministry of Education/EEPSA Environmental Learning and Experience: An Interdisciplinary Guide. • Tips and tricks, checklists, links and tutorials to support teachers and students as they plan, implement and document their team’s project. • Criteria for a successful submission developed by the BCGG core steering committee to familiarize teachers and students with BCGG project evaluation During the registration period, students formed teams (two or more students) and designated a teacher sponsor who was responsible for registering the team on the BC Green Games website into one of two categories: elementary (K–7) or secondary (8–12). Once registered, teams were encouraged to complete an action plan and begin documenting their eco-actions. All teachers who registered teams prior to the early registration deadline were entered into a prize draw for a Sony digital media device. (Appendix 2a.)

The 350 projects are greatly inspiring. I like the gallery showing the critical mass of projects out there in BC.

—Susan Chung, Teacher Sponsor Prince of Wales Secondary, Vancouver

FINAL REPORT 2012 9 Energy Educators provided an engineer, materials, resources, organization and set up field trips. They were amazing and constructed the opportunity for deep learning to occur.

—Patsy McCarter, Teacher Sponsor, South Island Distance Education School, Saanich

Registration Period: September 1 to November 30, 2011 (extended to March 1, 2012)

During the registration period, students formed teams of two or more students and designated a team leader (teacher sponsor or teen leader) who was responsible for registering the team on the BC Green Games website into one of two categories: elementary (K–7) or secondary (8–12). Once registered, teams were encouraged to complete an action plan and begin documenting their eco-actions. All team leaders who registered teams prior to the early registration deadline were entered into a prize draw for a SONY digital media device. The first webinar, supporting team leaders with registration and project inception, was held on October 26.

Submission Period: February 1 to March 1, 2012

During the submission period, the BC Green Games project team supported 99 team leaders as they uploaded 110 digital success stories onto bcgreengames.ca. Teams were encouraged to include a brief summary of their actions and to acknowledge the involvement of mentor organizations. A second webinar, on supporting team leaders through the submission process, was held January 30. (For a detailed list of community mentors, see Appendix 2b.)

FINAL REPORT 2012 10 I think the webinar serves two purposes insofar as it cuts down our global footprint, and it is instant feedback to questions we may have.

—Sharon D’Souza, Teacher Sponsor, Dr Roberta Bondar Elementary, Abbotsford

We used ideas that other teams had inside their school for waste reduction in order to make our project most successful.

—Theresa Roberts, Teacher Sponsor, Maillard Middle School, Coquitlam

The kids are pretty excited to share what they’ve been doing!

—Patsy McCarter, Teacher Sponsor, South Island Distance Education School, Saanich

FINAL REPORT 2012 11 The neat part about having five votes is that it encourages us to check out other schools and other projects, which are indeed inspirational.

—Julie Johnson, Teacher Sponsor Pender Island Elem-Secondary, Gulf Islands

Online Voting Period: March 1 to March 31, 2012

Two prizes of $500 for elementary teams and four prizes of $250 for secondary teams were provided to teams who inspired the greatest number of members of the public to vote for their project. This phase of the program was designed to bring parents and other community members to bcgreengames.ca to view a project they were connected to as well as other projects submitted. During this period, 8,198 votes were cast. ( See Appendix 2a.)

Judging Period: March 2 to March 15, 2012

Our impressive list of 60 environmental educators and experts ranging from government staff to environmental scientists, several of whom are on the BC Green Games advisory committee, volunteered their time to view and judge up to ten projects within a category. (For a detailed list of judges, see Appendix 3.) Developed by the core steering committee, the BCGG scoring rubric built on the criteria for a successful submission and expanded it to enable judges to easily evaluate projects. To effectively train judges on the use of the scoring rubric and allow for common evaluation methods, a judge training workshop was held at TELUS World of Science on February 23 and communicated as a live webcast. Judges who were unable to attend the workshop, including those who do not live in the Metro Vancouver area, could view the workshop live or access an archived version on their own time through a private link.

The judging exercises in the training video were useful to help me be consistent and to gauge how my ratings compared with others’.

—Judge feedback, survey

FINAL REPORT 2012 12 I very much enjoyed this. I did not know how good I would feel, how renewed, by seeing the youth of today and tomorrow’s leaders stepping up and out to make a difference.

—Dianne Ramage, Judge, Pacific Streamkeepers Foundation

Winners

$24,000 in prize money was distributed to schools across the province. Ten elementary teams and ten secondary teams were selected by judges to each receive $1,000, and two elementary and four secondary teams were determined by online voting to each receive prize money for their schools to further their green efforts. One elementary and one secondary team were chosen as the recipients of a new Energy Prize of $1,000 each. Three elementary and three secondary projects received honourable mentions. Winners were announced in early April. (See Appendix 4.)

As a new principal at LVR, I have been incredibly impressed by the efforts of our staff and students to innovate and go green.

—Tim Huttemann, Principal, L.V. Rogers Secondary, Kootenay Lake

Thanks to BC Green Games and Science World for providing schools with these wonderful opportunities for engaging student projects and success. We are most grateful for the awards we have received. The money as well as the recognition go a long way to enhancing our school spirit, our environmental efforts, and in motivating our students to take care of our world.

—Susan Chung, Teacher Sponsor, Prince of Wales Secondary, Vancouver

FINAL REPORT 2012 13 Earth Day Celebrations

All participating and winning schools were provided with a plantable seed-paper certificate recognizing their participation in BC Green Games as well as downloadable Celebration Kits to support teams in celebrating their successes within their own community. (For a list of Celebration Kit items, see Appendix 5c.) BC Green Games participants from the Metro Vancouver region were invited to Science World at TELUS World of Science for a free field trip and certificate presentation during Science World’s Green Week (April 16–27, 2012). 190 students, along with teachers, administrators, parents and other team and program supporters representing three schools participated in this opportunity. Winning projects were featured on the Peter Brown Family Centre Stage television, projects were highlighted in the 1st floor circulation gallery, and all visitors could participate in upcycling activities. Special guests from the Clean Bin Project shared their film and answered questions from students on April 16, 17 and 18. During Green Week, 13,953 visitors to TELUS World of Science were inspired by this year’s BC Green Games success stories.

We finished our final pep rally between the two schools yesterday with school presentations, energy games, and the big announcement about the BC Green Games win. It came at the right time.

—Danyell Dutka, Principal, McLeod Elementary, Peace River South

FINAL REPORT 2012 14 We had a wonderful celebration party today in our courtyard . . . chickens were there, good food, music, pickling workshop . . .

—Heather Coey, Teacher Sponsor, Reynolds Secondary, Greater Victoria

I just want to say thank you from Div. 3 at Forest Grove for the great day at Science World! The kids had a great time and the video was amazing!!! Thank you very much.

—Amanda Parent, Teacher Sponsor, Forest Grove Elementary, Burnaby

We all had a WONDERFUL time at Science World on April 18. We felt like winners the whole day. I was so happy to be able to show my Environment Club members The Clean Bin Project. My hope is to bring the documentary to the whole school next September. On that same day, I was able to connect with Jennifer Callaghan of BC Hydro Energy Ambassadors, which has been very helpful.

—Peggy Ament, Teacher Sponsor, Holy Cross Regional Secondary, Surrey

FINAL REPORT 2012 15 Marketing

A strategic marketing plan was developed by the project team and endorsed by the BC Green Games core steering committee to promote participation, awareness and support for student action throughout the first year of BC Green Games. (See Appendix 5 for full details.) Highlights include:

Events

Representatives from the BC Green Games core steering committee and Science World project team provided a face-to-face presence at a series of events to promote participation during registration and submission periods and to share success stories after the announcement of winners. (For highlights, see Appendix 5a.) Events included the following:

• BC Field Trip Fair. Reaching 600 teachers, BCGG was profiled at the BC Field Trip Fair held at TELUS World of Science on September 26, 2011. Teachers received a postcard, poster and pin when they visited the Science World table during the resource fair. • Community Science Celebrations. Science World’s Community Engagement department introduced BCGG to communities across the province through Community Science Celebrations. As a participant in the resource fair at Community Science Celebrations in Kelowna, Fort Nelson, Parksville, Chilliwack, Port Alberni, Williams Lake, Castlegar, Dease Lake, Dawson Creek and Quesnel, BC Green Games promotional materials reached over 12,600 community members. • EEPSA, the Institute for Environmental Learning and Science World co-hosted a winter- solstice networking event for over 50 teachers and environmental educators at TELUS World of Science on December 16. • Metro Vancouver student networking opportunities. BCGG was involved in several youth events, including Science World’s own Extravagant Evenings for Teens (SWEET) and Future Science Leaders. A SWEET event held in partnership with Metro Vancouver’s Youth4Action during Science World’s Green Week attracted 90 youth leaders from across Metro Vancouver.

FINAL REPORT 2012 16 The event was great and a nice convergence between SWEET & Youth4Action at a good time of year—involving a range of community partners/leadership supporters.

—Bruce Ford, Sustainability Education Coordinator, Metro Vancouver

Promotional material

Extensive promotion of BC Green Games was incorporated into Science World’s well-established delivery channels for reaching schools and families at our False Creek facility and throughout the province with community outreach. Major media events (media releases and program launch) were tailored for community-specific audiences for maximum publicity. (For highlights see Appendix 5b.)

Collateral

Collateral pieces were developed in the spirit of green programming. With the understanding that there is a need for some visual promotions, posters, postcards and pins were created on post-consumer waste or Forest Stewardship Certified paper. Collateral pieces were sent to all schools across the province. A package of collateral pieces was sent to community partners for distribution to their school contacts. Other pieces, such as the BC Green Games Celebration Kit, which included a PowerPoint presentation, a news release template and an event checklist, were available by download to ensure that as few paper resources were consumed as possible. (For highlights see Appendix 5c.)

FINAL REPORT 2012 17 The local paper, Fernie Free Press, came to The Fernie Academy’s Earth Day and as a result published a series of photos and an article about our Earth Day and BC Green Games win on the front page.

—Emma Coulson, Teacher Sponsor The Fernie Academy, Southeast Kootenay

The local press enjoys covering our efforts. A man off the street came to the school to congratulate us. Our Director of Instruction has spoken about us at school-board meetings.

—Jodi Waters, Teacher Sponsor, Arrowview Elementary, Qualicum

Web

Creating opportunities for social networking was an important component of the marketing strategy for BC Green Games. With 35% of traffic travelling directly to bcgreengames.ca and 39% through referrals this leaves only 26% reaching bcgreengames.ca through search engines. Strategies such as weekly highlighting of last year’s winning projects on the Science World’s Twitter accounts (@scienceworldtr, @scienceworldca) and through Facebook pages during the registration phase (September 2011 to January 2012) contribute to these statistics. Other high-traffic referrals came through school and school district websites throughout the duration of the program. To support social networking, teachers were provided web buttons and specific links to their project to place on their school home pages. The BCGG Facebook page connects to over 184 members and creates an opportunity for community dialogue. The greatest number of referrals to bcgreengames.ca came from Facebook during the online voting period, which indicates that members of the public (primarily students) were actively promoting BCGG through this site. The majority of communications with teachers was done through email following the recommendations of teachers surveyed at the end of year one. Email communication is the likely reason for 26% of visitor traffic travelling directly to the BC Green Games website. (For highlights, see Appendix 5d.)

FINAL REPORT 2012 18 Evaluation

All stakeholders have provided very supportive feedback and evidence that the fourth year of BC Green Games was highly successful, with consistent reference to deeper engagement within schools, districts and community partners as well as an increase in support and sharing between schools. (For survey results, see Appendix 6a–d.) Results and recommendation data was captured from a variety of sources including: • Surveys of teachers, teen leaders and judges • Questions asked of [email protected] email address throughout the run of the program • Core steering committee debrief and recommendations An executive summary of the evaluation response follows. (For details, see Appendix 6.)

Team Leader Survey Results

Separate surveys were provided to three team leader audiences: teachers who were actively sponsoring a team this year (teacher sponsors), teen student leaders (teen leaders), and teachers who were registered but did not sponsor a team this year (teacher sponsors who did not submit a project). The team leader surveys captured information about project creation that wasn’t possible to glean from viewing projects. The responses gained from the team leader surveys will help us build on the strengths of BC Green Games and identify areas for improvement.

Feedback from teacher sponsors (38 respondents): The majority of teachers responding to the survey had sponsored a team in BC Green Games in a previous year, while teachers new to the program heard about it through various BC Green Games promotions and through other environmental organisations. Despite their familiarity with BCGG, teachers indicated an interest in participating in one or more learning webinars during key BCGG phases. More than half of the teachers surveyed used the Teacher Resources section of the website, more specifically the Tips & Tricks, Frequently Asked Questions, and Checklists sections.

FINAL REPORT 2012 19 Although most teachers identified their team’s project as new for their school, one-third of teachers described their projects as a continuation of projects previously submitted to BC Green Games. We asked for information about the kinds of support that teams received from their school and school district. Many teachers received support for marketing and promotion, and technology support during project documentation and submission. Nearly half of the respondents did not receive support from their school. Teacher sponsors of high-school teen leaders were asked to describe their experience supporting a teen leader. All responses were favourable with regards to supporting teen leaders in project implementation and documentation. The words “independent,” “responsible” and “dedicated” were used to describe their teen leaders. When we asked teacher sponsors to estimate the number of students involved in each project, we learned that there were teams as large as 345 students and as small as two students. The 37 respondents to this question estimated a total of 1,614 students involved in their projects. These same respondents estimated an overall community audience for their projects of 24,345 people.

Our outdoor ed class decided to take on an environmental action project as part of our course, and we documented our involvement so that we could also submit our work as part of BC Green Games.

—Vanessa Norris, Teacher Sponsor, Burnaby Mountain Secondary, Burnaby

It is a wonderful opportunity that you give students of this Province. Students can see their work and that of others and be inspired by all that is happening.

—Gordon Graham, Teacher Sponsor, Dover Bay Secondary, Nanaimo

It was rewarding for all students, community and myself as an educator.

—Demos Papantoniou, Teacher Sponsor, Roy Stibbs Elementary, Coquitlam

Environmental issues are connected through many lessons. Moving into personalized learning, the opportunities are (and will be) endless.

—Jodi Waters, Teacher Sponsor, Arrowview Elementary, Qualicum

FINAL REPORT 2012 20 Feedback from students (via teacher sponsor survey): “We’re only 26 kids, but we can still make a difference.” Grade 6 student “It was fun doing this project because we all got to have a say in it.” Grade 5 student

—Trish Fusht, Teacher Sponsor, Big Lake Elementary, Cariboo-Chilcotin

Other students would love to get involved next year because of the meaningful work we contributed.

—Shelley Gvojich, Teacher Sponsor, Ladysmith Secondary, Nanaimo-Ladysmith

Students are thrilled that their hard work and leadership in the school is making a difference in the school. They are thrilled to be recognized by their school, school community, Richmond community and by BC Green Games as leaders in greening schools.

—Kevin Lyseng, Teacher Sponsor, W.D. Ferris Elementary, Richmond

Feedback from parents (via teacher sponsor survey): Parents thought the project was engaging (the first time one student actually enjoyed school) and were glad to be included in it.

—Donna Boucher, Teacher Sponsor, Evans Elementary, Chilliwack

They are impressed and excited about what we are doing…many want to be on the waitlist for chickens and coops in the future.

—Heather Coey, Teacher Sponsor, Reynolds Secondary, Greater Victoria

FINAL REPORT 2012 21 Feedback from teen leaders (7 respondents): Very few teen leaders completed the evaluation, but those who did provided examples of positive feedback from other students and parents. Most teens responded that their commitment was outside of school time.

This was an extremely fun experience! This was our school’s second time submitting a video for BC Green Games and we got to learn a lot through the process, not only through our own actions but also through other schools’. After we watched some of the videos on the BC Green Games website submitted by different schools, we decided to adopt some of the good ideas and make them a part of our plan as well.

—Maydha Maithani, Team Leader, Queen Elizabeth Secondary, Surrey

The marketing campaign to gain votes for the project was taken on by our marketing class. We got into all social groups. Any ears that heard about the project and actually cared to find out more were very supportive.

—Kieryn Matthews, Team Leader, Wellington Secondary, Nanaimo-Ladysmith

Feedback from parents (via teen leader survey): My parents were very supportive of me, therefore they believed that this project turned out very well, counting the time and effort that we put into it. They found the project entertaining and educational.

—Maydha Maithani, Team Leader, Queen Elizabeth Secondary, Surrey

FINAL REPORT 2012 22 Feedback from teacher sponsors who did not submit a project this year (9 respondents): The majority of teachers who responded to this survey learned about BC Green Games 2012 because they had either received an email about the program or had registered because a team from their school had entered the previous year (sponsored by them or another teacher). The majority of teachers who responded suggested that they did not sponsor a team in 2012 because the school year was too hectic or because of job action by the BCTF.

Sadly, in spite of a healthy pair of beehives that over-wintered at the school, we will not be putting in an entry this year. I’d say the strike was the major reason [we did not participate]. Maybe next year? We can only hope.

—Sue McKenzie, Teacher Sponsor, Galiano Community School, Gulf Islands

Hopefully next year will be less constraining for time and for working with outside groups and admin.

—Diane Goodman, Teacher Sponsor, Brechin Elementary, Nanaimo-Ladysmith

We have had a very difficult year with the job action. We did not complete our entry into the Green Games even though we worked on our school-based project. We will sponsor a team again next year.

—Katrina Shea, Teacher Sponsor, Vedder Elementary, Chilliwack

Everyone I contacted at Green Games was super helpful and supportive. My students also were very inspired by the Green Games videos online.

—Bridget McClarty, Teacher Sponsor, Crofton House School, Vancouver

I think the program is super; it just takes a big commitment to organize, which I wasn’t able to do this year.

—Devon McHugh, Teacher Sponsor, Cleveland Elementary, North Vancouver

FINAL REPORT 2012 23 Judge Survey Results (24 respondents)

The judging survey assessed the ease of judging using the tools provided and the level of support from the BCGG team, and asked for qualitative feedback regarding their experience or recommendations for the future of the program. All but one judge responded that the rubric was very effective or mostly effective for their purposes.

I learned a lot from the kids’ projects and was inspired by them! It made me feel proud to live in BC, where such a program exists.

—Judge (via survey)

As always, this is so well organized and so inspiring.

—Judge (via survey)

I really appreciated the experience and incentive to sit down and watch these. I have hopes to spend more time looking at others and communicating about them through social media.”

—Judge (via survey)

You are doing a GREAT job! I frequently visit schools and find most people have heard of the Green Games—especially in high schools.

—Judge (via survey)

FINAL REPORT 2012 24 Results & Recommendations

The launch of the fourth year of BC Green Games took place September 1, 2011, and culminated with province-wide sharing of over 1,600 BC student success stories with their peers, parents and community members. Our team of 65 esteemed judges recognized 22 outstanding winning projects. Over 8,000 votes were cast, determining six viewer’s choice winning projects. Two new Energy Prizes were added, successfully increasing the proportion of energy-themed projects submitted to BC Green Games. A new strategy, increasing the responsibility of teen leaders, proved successful because teens were easy to communicate with and demonstrated responsibility. We received a greater percentage of projects from secondary schools than in previous years (56% compared to 45% in 2011). Of our 110 projects entered, 32 were entered by teen leaders (half of all secondary projects). I enjoyed allowing the students to be as independent as possible. They did a super job and felt quite competent. GREAT IDEA! It was a big help to me and they didn’t let me down.

—Peggy Ament, Teacher Sponsor, Holy Cross Regional High School, Surrey

For the Youth4tap project, I was really just a mentor for the team leader. The youth did all the work, and most of the fundraising during the year. I helped when they needed advice, or the help of a teacher to buy material, etc.

—Francois Clark, Teacher Sponsor, Sir Winston Churchill Secondary, Vancouver

FINAL REPORT 2012 25 Our partnerships with district champions and community mentors continued this year. These activities will continue to build capacity for the BC Green Games program, impact well beyond the contest period, and increase the potential for student environmental success stories to be shared with other students and teachers, parents and community members around BC. Despite the challenges of BCTF job action in 2011/2012, teachers continued to support students in initiatives that are connected to their curriculum. And despite job-action escalation in late February, teachers uploaded projects in the evenings and on the weekend. We predict that the small drop in number of projects is due to the challenge of communication between administration and teachers this school year and lack of clarity around teacher duties among local unions. “Lots of administrators help out with Green Team stuff (at least four schools that I can think of),” said Drew Williams, district champion in Campbell River. “They can’t meet with their teams this year because they are always doing supervision at the breaks.” A drop in the number of schools participating in celebrations at TELUS World of Science during Science World’s Green Week has been attributed to BCTF job action. “We are still not sure we can make it to the celebrations,” said Miriam Gil-Rodriguez, teacher sponsor at Cascade Heights Elementary in Burnaby. “I am sorry if this may cause an inconvenience to you. I know how much work you have been putting into these games, and how hard our students worked on the project.” Our steering committee will prepare a package of specific recommendations gathered for BC Green Games 2013 based on our results and input from the community. This package will focus on increasing participation and continued support of high-quality project submissions, networking, promotions, and sharing between schools, districts, and community partners. These recommendations will be thoughtfully reviewed and prioritized over the summer planning period for the 2012/13 school year.

FINAL REPORT 2012 26 Recommendations gathered for BC Green Games 2013 to build capacity from the program and increase submissions in subsequent years might include:

• Support teams to increase the number of projects on important underrepresented topics such as energy conservation, water and ecosystem stewardship by »» Targeting specific topics and suggest ideas (in e-blasts, on BCGG website) »» Creating an incentive for mentor organizations—top 3 mentors as recognized in projects receive a special promotion »» Inviting mentors to participate in fall webinar »» Connecting with Parent Advisory Councils (PACs) »» Share BC GG during October Pro D (and other fall Pro D ) by ƒƒ Connecting with school Pro D chairs ƒƒ Asking strong teacher sponsors to deliver workshops ƒƒ Asking Provincial Specialist Association (PSA) contacts to promote at PSA day conferences (booths, workshops) ƒƒ Asking mentors to promote at specific events we know they are going to »» Specifically promoting energy conservation projects by: ƒƒ Being specific with examples “take a picture of your lights out signs” and “video your energy audit” ƒƒ Highlighting previously entered strong energy projects during energy prize promotion ƒƒ Promoting energy prizes ƒƒ Connecting schools to facilities and energy managers ƒƒ Working closely in promotions with BC Hydro Energy Ambassadors • Implementing new strategies to increase the percentage of registered teams that complete the submission phase (particularly if BCTF job action continues) by »» Splitting email communications in the fall between categories where possible: ƒƒ Elementary—all curriculum-connected/in-class projects ƒƒ Secondary—curriculum-connected projects and extra-curricular (mentor-supported, teen-led) projects »» Communicate to teachers to: ƒƒ Record/document what you are doing in class ƒƒ Connect featured projects to curriculum ƒƒ Consider new tagline a variation of “How green is your class?” ƒƒ Share great examples of in-class projects (like Kevin Lyseng’s salmon project)

FINAL REPORT 2012 27 • Refresh strategies to increase engagement of district champions by »» Contacting early in the school year. »» Providing specific direction on their role within their district »» Looking to strong teacher sponsors to assume district champion role • Continue implementing strategies to increase awareness of the value of the public voting period by »» Promoting the number of project views in online voting (not project-specific), number of website visitors »» Encouraging submission to showcase student efforts

FINAL REPORT 2012 28 Appendices

Appendix 1: Launch e-blast 30 Appendix 2a: Registration Submission & Voting by the Numbers 31 Appendix 2b: Community Mentors 32 Appendix 3: Judges 34 Appendix 4: Winners News Release 35 Appendix 5a: Events 37 Appendix 5b: Promotional 38 Appendix 5c: Collateral 47 Appendix 5d: Web 53 Appendix 6a: Quantitative Survey Results: Teacher Sponsors 55 Appendix 6b: Quantitative Survey Results: Teen Leaders 57 Appendix 6c: Quantitative Survey Results: Teachers who did not submit projects 59 Appendix 6c: Quantitative Survey Results: Judges 60

FINAL REPORT 2012 29 Appendix 1: Launch Media Release and e-Blast

FINAL REPORT 2012 30 Appendix 2a: Registration Submission and Voting by the Numbers

Period DETAILS

Registration Period September 1, 2011–March 1, 2012 129 registered teams from 38 school districts 153 registered team leaders

Submission Period February 1–March 1, 2012 110 teams submitted projects 91 schools from 37 school districts participating • 47 elementary school teams (K–7) from 33 school districts • 63 secondary school teams (8–12) from 26 school districts Online Voting Period March 1–31, 2012 8,198 votes were cast: 2,020 votes for elementary projects 6,178 votes for secondary projects 568 returning registrants from year 1, 2 and 3 • 32 elementary students • 179 secondary students • 98 teachers sponsors • 110 parents • 149 other supporters (may include students, teachers, parents) 9,742 new registrants • 1,223 elementary students • 3,923 secondary students • 22 teachers sponsors • 82 teachers leaders • 976 parents • 3,546 other supporters (may include students, teachers, parents) Winners 22 $1,000 prizes as determined by judges • 10 elementary • 10 secondary • 1 elementary Energy Prize • 1 secondary Energy Prize 2 $500 Viewer’s Choice elementary 4 $250 Viewer’s Choice secondary

FINAL REPORT 2012 31 Appendix 2b: Community Mentors

Mentors partner Mentors as Mentors Total unique promoting participating consulted mentors judges by teams 11 29 123 151

Amnesty International Ellice Recycling Anita’s Organic Mill ENCORP Bakerview EcoDairy Energy Educator’s Network BC Hydro Environment Canada BC SEA Environmental Youth Alliance Beaty Museum Esquimalt Community Garden Burnaby Youth Sustainability Network Fisheries and Oceans Canada Stream to Sea Program Burnaby School Board Footprints Conservation Society C2C Environmental Partnership Fort St. John Eco-Depot Call2Recycle FortisBC Camosun Bog Restoration Group Fraser Richmond Soil and Fibre Canada Revenue Agency Georgia Basin Ecological Assessment and Restoration Society Canadian Centre for Policy Alternatives GOERT Capital Regional District Parks GoodEarth Compost Catching The Spirit Gordon Head Recreation Centre Child and Nature Alliance/Get Outside BC Grandpa John and Grandma Muriel City of Kimberley Grandview Woodland Food Connection Group City of New Westminster Greater Vancouver Food Bank City of Port Coquitlam Greater Victoria Compost Education Centre City of Richmond Green Bricks City of Vancouver Grubstake Pizza Clean Air Champions Haliburton Farm Co-Design Group HASTEBC Community Angel Food Runners Program Healing Farm Cougar Canyon Streamkeepers Hemp & Co. Council of Canadians Hide Away Kennels Columbia Basin Environmental Educator’s Network (CBEEN) High School Climate Challenge Columbia Basin Trust Home Depot Cornelia Hahn Oberlander Invasive Species Council of BC Craigmont Mines Island Chefs Collaborative David Suzuki Foundation Jane Goodall Institute/Roots and Shoots Canada Dawson Creek Eco-Depot Recycling JF BioEnergy Int. Inc. Destination Conservation Kinross Silviculture Services Drillwell Enterprises, Ltd Langley Environmental Partners Society Ducks Unlimited Local Organic Gardeners Earth Foundation Madrona Farm East Kootenay Invasive Plant Council Metro Vancouver K–12 Education Programs EEPSA (Environmental Educators Provincial Metro Vancouver Youth Sustainability Network Specialist Association) Ministry of Advanced Education

FINAL REPORT 2012 32 Appendix 2b: community mentors (CONTINUED)

Ministry of Education SEEDS Foundation Ministry of Energy and Mines Sierra Club National Electric Drag Racing Association Simon Fraser University Northern Environmental Action Team (NEAT) FSJ Sony Canada Pacific Biological Station (DFO) South Cowichan Rotary Pacific Mobile Depot Sprouting Chefs Pacific Salmon Foundation Squamish Climate Action Network Pacific Streamkeepers Squamish Garden Club Parks Canada Students On Ice Parksville Qualicum News Surrey Nature Centre Pedestrian City Surrey Parks (ReLeaf) Pembina Institute/GreenLearning TD Friends of the Environment Planet Organic (Victoria) Great Shoreline Cleanup Powell River Regional District The Source (Victoria) Prime Earth The Worm Farm (Chilliwack) Project Blue Think and Eat Green At School Rainbow Greenhouses Tipi Native Plant Nursery Recollective Top Crops Recycling Council of BC Town of Qualicum Beach reFuse Translink Regional District of Mount Waddington UBC Botanical Garden Royal Architecture Institute of Canada University of Northern British Columbia School District 33 University of Victoria School District 36 Vancouver Aquarium School District 38 Vancouver Foundation School District 39 Sustainability Coordinator Vancouver Island Health Authority School District 43 Green Teachers Team Vancouver Island University School District 44 Vancouver School Board Grounds School District 59 Sustainability Coordinator Waterlution School District 61 Grounds Department WildBC School District 61 Healthy Schools Coordinator WildEd School District 72 Sustainability Coordinator Wilderness Committee School District 79 Yarrow Ecovillage Science World Young Naturalists Club Science World’s Scientists and Innovators in the Schools Young Professionals of Nanaimo SeaChange Society YWCA Sea to Sky Outdoor School

FINAL REPORT 2012 33 Appendix 3: Judges

Amanda Mitchell Jen Rustemeyer Raymond Nakamura City of Vancouver Clean Bin Project Consultant Andrea Lepiane Jennifer Riske Rebecca Beaton Canada Revenue Agency BC Hydro High School Climate Challenge

Berta Lautens Jenny Williams Rebecca McDonnell Student Ministry of Jobs, Columbia Basin Environmental Tourism and Innovation Educator’s Association (CBEEN) Briar Ballou Consultant Jo-Ann Coggan Roseanne VanEe Science World Wild BC/Outdoor Discoveries Caillin Smith Science World Jonanne Gage Sarah Webb YWCA Capital Regional District Chris Jackson Wild BC/UNBC Joy Beauchamp Selina Metcalfe Ministry of Energy and Mines EEPSA Christy Wilson DFO/Stream to Sea Karen Bhatti Stephanie Weinstein Chuck Sigmund Karen Stroebel Metro Vancouver Susan Teed Science World’s Scientists & SFU Innovators in the Schools Ken Awmack Ministry of Agriculture, Tammy Keetch Connie Cirkony Young Naturalists Club Ministry of Education Science World’s Scientists & Innovators in the Schools Theresa Southam Danielle Backman Kerry Hamilton Wild BC/Southam Consulting Inc. Parks Canada HASTEBC Viral Bhakta Danielle Smyth Kim Zumach Social Entrepreneur UNBC Greater Victoria School District Debora Benedict Leslie McGuire North Vancouver School District North Vancouver School District Diana Klein Linda Barnes Green Bricks City of Richmond Diane Ehling Martina Pietsch-Brown North Vancouver School District University of Victoria Dianne Ramage Mike Day Pacific Salmon Foundation Science World’s Scientists & Dianne Sanford Innovators in the Schools WildBC/DFO’s Stream to Sea Mike Smith Elisa Lee HASTEBC Burnaby School District Mindy Brugman Erin Desautels Environment Canada Surrey Nature Centre Marina Mehai Farheen HaQ Science World Wild BC/Consultant Mona Matson Fiona Zawadski Science World Green Bricks Patrick Robertson Friderike Möller EEPSA/UBC/WildBC Science World Pauline Finn Heather Bauer Science World Climate Action Secretariat Peggy Tsui Jason Packer Science World Recollective Peter Ballin Jaye Weng Wild BC/Thompson Rivers University Rajan Nirwan University of Victoria

FINAL REPORT 2012 34 Appendix 4: Winners News Release

FOR IMMEDIATE RELEASE April 5, 2012 BC Green Games Winners Announced

(Vancouver, BC) — This Earth students Day, across British Columbia will celebrate their entries in BC Green Games. This is the fourth year Science of World’s annual province -­‐wide contest that rewards students’ environmental success stories. Winners of the contest, including 10 teams from grades K-­‐7 and teams 10 from grades -­‐ 8 12, were announced today and $1,000 will receive each for their school to sustain or begin environmental initiatives. New to the contest this year are two $1000 ‘Energy Prizes’, given to teams that demonstrate a strong commitment to energy conservation. “The staff and students at Kersley ated are dedic to the environment and are leaders in environmental awareness in our school district. Environmental social responsibility is ingrained in our students of and is just a way being at Kersley Elementary,” said Angelina Gauthier, Principal at Kersley Elementary in Quesnel. Thank “ you BC Green Games for this opportunity. We will use the money to support future "green" projects at our school.” Six Viewer’s Choice winners will also receive prize money for their school. Over 8 ,000 votes were cast by students, teachers, parents, and other community members. “The neat part about having 5 votes is that it encourages us to check , out other schools and projects which is indeed inspirational” said Julie Johnson, teacher sponsor at Pender Island Elem-­‐Secondary. All 11 0 projects entered this year, as well as all past projects, can be viewed bcgreengames.ca at . Participants are encouraged to celebrate their projects on or before Earth Day in Scien their own communities. ce World will host participants from across Metro Vancouver at TELUS World of Science during Science World’s “Green Week”, before and after Earth Day. “We’re pleased to be working together with schools and BC partners in support of Green ,” Games said Sarah Smith, manager, energy efficiency and conservation, FortisBC. “The event is one that reflects FortisBC’s commitment to delivering a sustainable future and giving back to the communities in which we operate. Congratulations ll to this year’s winners and a of the students, teachers and schools for their effort and participation in BC Green .” Games “We’re delighted to see so many students BC taking part in Green ,” Games said Larina Lopez, Senior Manager of Community Investment, Outreach & Education for BC Hydro. “We are particularly pleased to recognize the innovative ideas put forward by students around energy conservation this year.” Science World manages BC Green Games with input from youth, government, school district, university, science and environmental education community partners. Presenting sponsors are BC Hydro and FortisBC.

Elementary Winners: • Big Lake Elementary Radical – Reducers Cariboo-­‐Chilcotin • Canyon Heights Elementary Garbage – Gators North Vancouver • Henry Anderson Elementary Eco-­‐Eagles–Richmond • Huband Park Elementary Gets – Greener Comox Valley • James Thompson Elementary Greenbusters–Powell River • Kersley Elementary Going – Emerald Quesnel • Lindsay Park ntary Eleme Environmental Club–Rocky Mountain • Mill Bay Elementary Water – Warriors Cowichan Valley • Roy Stibbs Elementary Green Top Ten Countdown–Coquitlam • WD Ferris Elementary Change Makers!–Richmond Secondary Winners: • Brooks Secondary Taking Back The Tap–Powell River

FINAL REPORT 2012 35 Appendix 4: Winners News Release (CONTINUED)

• Reynolds Secondary Chicken Fostering Program–Greater Victoria • Fernie Academy Planet Protectors–Southeast Kootenay • Holy Cross Regional High School Go Green Group–Surrey • Ladysmith Secondary Green Team–Nanaimo-­‐Ladysmith • LV Rogers Secondary Sustainable Living and Learning–Kootenay Lake • Queen Elizabeth Secondary Green Team–Surrey • Richmond Secondary Green Team–Richmond • Reynolds Secondary Local Salad Bar–Greater Victoria • Sir Winston Churchill Secondary Youth 4 Tap Campaign–Vancouver Elementary Energy : Prize • McLeod Elementary and Pouce Coupe Elementary Challenge–Peace River South Secondary Energy Prize: • Richmond Christian Secondary–Richmond Elementary Viewer’s Choice: • Forest Grove Elementary School Garden Project–Burnaby • Harbour View Elementary Dirty Hands – Club Coquitlam Secondary Viewer’s Choice: • Magee Secondary Environment Club–Vancouver • Queen Elizabeth Secondary Green Team–Surrey • Sir Winston Churchill Secondary Youth 4 Tap – Campaign Vancouver • Wellington Secondary Aquaponics Project–Nanaimo-­‐Ladysmith Elementary Honourable Mentions: • Eagle View Elementary Suzuki Eco Warriors–Vancouver Island North • Robert Ogilvie Elementary Earth – Guardians Peace River North • Kimberley Independent School Weed – Warriors Rocky Mountain Secondary Honourable Mentions: • Wellington Secondary Aquaponics Project–Nanaimo-­‐Ladysmith • Ecole Victor-­‐Brodeur Environmental Initiatives– Conseil Scolaire Francophone • Windermere Secondary Community Orchard–Vancouver About Science World Science World British Columbia is a charitable fit non-­‐pro organization that engages umbians British Col in science and inspires future science and technology leadership throughout our province. -­‐30-­‐ For further information contact: Barbara K. Adamski (Barb) Communications Coordinator Tel: 604-­‐443-­‐7470 Email: [email protected]

FINAL REPORT 2012 36 Appendix 5a: Events

Events Venue Date City/ Audience Estimated Comment Prov Attendance Stream to Sea Aug 23 Pemberton Education 25 Organized by DFO Facilitators Coordinators Stream to Sea Annual Pro D Sustainability Camp Capilano Sept 1 North Youth Leaders 40 Organized by Bootcamp Vancouver Metro Vancouver Youth 4 Action

BC Field Trip Fair TELUS World Sept 26 Vancouver Teachers 612 Organized by the of Science BC Field Trip Fair Committee

Future Science TELUS World Oct 18 Vancouver Youth Organized by Leaders Competition of Science Science World Trade Show

Sustainability Creekside Oct 20 Vancouver Youth 80 Organized by Symposium Community Metro Vancouver Centre Youth4Action

PSA Conference Fort Langley Oct 21 Langley Teachers 300 Organized by Elementary EEPSA and School Aboriginal Educators PSA

PITA Conference North Delta Oct 21 Delta Teachers 800 Organized by PITA Secondary School Winter Social TELUS World Dec 16 Vancouver Environmental 50 Organized by of Science educators EEPSA, BCGG and Institute for Environmental Learning

Teachers’ Night Out TELUS World Feb 09 Vancouver Teachers 154 Organized by of Science Science World

New Teachers’ Sheraton Mar 2–3 Richmond Teachers 1,000 Organized by Conference BCTF

Earth Day Grandview Park Apr 22 Vancouver Public 2,000 Organized by Youth for Climate Justice Now

Science World’s TELUS World Apr 16–28 Vancouver Public 13,953 Organized by Green Week of Science Science World

Global Rewind TELUS World Apr 28 Vancouver Youth Leaders 90 Organized by of Science Science World

FINAL REPORT 2012 37 Appendix 5b: Promotional

PROMO DATE AUDIENCE CIRCULATION Media Name COMMENT

Program Relaunch Early Sept Teachers 3,656 Science World Downloaded from (SW) Field Trip scienceworld.ca Guide (pdf) (Aug 31–April 30) Mid Sept K–12 principals 1,775 BCGG letter to Letter distributed with poster principals Sept 28 Superintendents/ 60 SW email Reconnect—awareness district champions of previous projects/role of district champion

Registration Phase

Sept 20 Teachers, other 21,293 SW Register Register early, new features Supporters, Today e-blast (webinar, team leader, principals, mentors, energy prize) committees Oct 01 BC teachers 331 Ministry of Teacher information Education about BC Green Games Green Schools registration newsletter Oct 07 Environmental online CBEEN Information about BC Green educators newsletter Games registration Oct 12 Teachers, principals, 6,353 SW Plan your Plan your projects, committees Projects e-blast energy prize, SONY early registration prize Oct 15 Vancouver public online One Day enews Information about BC Green Games registration Oct 17 City of Vancouver online City of Vancouver Metro Vancouver Education employees newsletter Programs seasonal e-blast Oct 17 Metro Vancouver online Metro Vancouver Metro Vancouver Education public teacher enews Programs seasonal e-blast Nov 01 Teachers, principals, 6,552 SW Register Register early, aquatic committees Early e-blast stewardship projects/ mentors Nov 11 BC teachers 331 Ministry of Information about mentors Education and project submission Green Schools period newsletter Nov 18 Teachers, community 5,000 Stream Talk DFO Stream to Sea volunteers, DFO staff newsletter Nov 18 Climate leaders online Climate Leaders Information about Blog, Climate participation as a mentor Action Secretariat or a judge

FINAL REPORT 2012 38 Appendix 5B: Promotions Nanaimo News Bulletin (Mar 30, 2012)

FINAL REPORT 2012 39 Appendix 5B: Promotions (CONTINUED)

PROMO DATE AUDIENCE CIRCULATION Media Name COMMENT

Dec 06 British Columbia SW news release Local schools win Sony prizes Dec 08 Campbell River 15,000 Campbell Timberline Secondary wins River Mirror Sony camcorder for early registration Dec 09 Campbell River 36,000 Campbell River Timberline Secondary wins Courier Islander Sony camcorder for early registration Dec 12 Teachers, principals, 9,668 SW Next Steps Recipients of Sony prize committees e-blast Dec 13 Burnaby 37,500 Burnaby Cariboo Hill Secondary wins NewsLeader Sony camcorder for early registration Dec 14 Kamloops 30,000 Kamloops This Bert Edwards Science and Week Technology School wins Sony digital camera for early registration. Jan 09 Teachers, principals, 5,833 SW It's So Easy Simple photo-essay committees e-blast projects, PowerPoint projects Submission Phase Jan 16 Comox Valley, radio Jet FM Energy prize, submission North Island period upcoming Jan 16 British Columbia SW news release New Energy Conservation Prizes added to province- wide green schools contest

Jan 17 Comox Valley online HQComoxValley. Kids show it IS easy com being green Jan 20 Williams Lake 2,500 Williams Lake Green Games prizes added Tribune Jan 25 Osoyoos 2,400 Osoyoos Times BC Green Games contest adds two new $1000 prizes Jan 31 BC teachers 331 Ministry of Submit now! Education Green Schools Newsletter Feb 01 Teachers, principals, 5,767 SW Submit & Submission period begins committees Share e-blast Feb 09 North Vancouver 2,500 North Island Cash up for grabs in contest Island Gazette Feb 16 Dawson Creek 8,000 Dawson Creek Preserving electricity is Daily News elementary Feb 22 Teachers, principals, 9,456 SW One Week One week left of committees, youth Left e-blast submission period

FINAL REPORT 2012 40 Appendix 5B: Promotions Richmond news (Apr 12, 2012)

FINAL REPORT 2012 41 Appendix 5B: Promotions (CONTINUED)

PROMO DATE DISTRIBUTION CIRCULATION Media Name COMMENT

Voting Phase

Feb 29 Teachers, principals, 24,864 SW Vote Now Voting period begins committees, youth, e-blast SW general lists Mar 01 British Columbia SW news release Voting for BC Green Games winners underway until March 31 Mar 05 Delta 16,000 South Delta Delta Secondary’s electric Leader dragster in running at Green Games Mar 05 Metro Vancouver 166,302 Vancouver Sun BC Green Games public voting Mar 11 Nanaimo 7,000 Nanaimo Daily Wellington students need News votes to gain extra funding Mar 13 Williams Lake 2,500 Williams Lake Big Lake students go for Tribune Green Games win Mar 14 Dawson Creek 8,000 Dawson Creek Going for the green Daily News Mar 14 Kamloops 30,000 Kamloops This Vote for science students Week Mar 16 Greater Trail 5,200 Trail Daily Times Go green or go home

Mar 20 Vancouver 6,000 Vancouver Youth4Tap want your vote School Board for BC Green Games Mar 20 Burnaby 37,500 Burnaby News Burnaby schools join Leader BC Green Games Mar 20 Comox Valley 22,800 Comox Valley Vote for Huband Park Echo school’s video entry Mar 20 Comox Valley 21,960 Comox Valley Huband students Record produce video entry for BC Green Games Mar 27 Nelson 7,900 Nelson Star Nelson’s high school striving for green grants Mar 30 Nanaimo 35,000 Nanaimo News Students getting into Bulletin aquaponics gardening

Winner’s Announcement

Apr 10 All SW contacts 16,923 SW See The Winners announcement Winners e-blast Apr 10 British Columbia SW news release BC Green Games winners announced Apr 11 Comox Valley online Tide Change Huband Park Elementary Comox Valley wins BC Green Games award

FINAL REPORT 2012 42 Appendix 5B: PROMOTIONS Currents Magazine (Nov 2011 & Mar 2012)

EXPLORE OUR FEATURE EXHIBITION BC GREEN GAMES

currentsCURRENTS How Green is Your Team?

MBERS’ MAGAZI Get inspired by visiting the BC Green Games online gallery. ME NE View student projects on energy conservation, transportation, school yard greening, recycling, composting and community N PROJECT SUBMISSION PERIOD OVEMB stewardship. Last year we received 139 projects from 39 February 1 – March 1, 2012 ER 2011 T O FEBRUARY 2012 school districts across British Columbia, bringing the total For more information, email Kate at [email protected] number to over 350 stories of positive action!

bcgreengames.ca NOTES FROM AN EDUCATOR The fourth year of BC Green Games is sure to bring more Take advantage of online exciting and innovative ideas. Encourage your student’s school to get involved. Over $20,000 in prize money will be at-home learning resources awarded to schools! Page 14 Submissions should document BC students’ current eco- actions using video or PowerPoint. Get hooked up with great Under the dome resources and established environmental programs through BC Green Games, and take your team’s project to the next View our new floor plan level. BCgreen as our renovations wrap up GAMES Science World manages BC Green Games with input from Page 8 youth, government, school district, university, science, and environmental education community partners. Dino and Lego ® Discover our current and upcoming feature exhibitions Page 10

20

BC GREEN GAmES J currents Just the stats, Please! 1,000 Approximate number of people who attended the eMbers’ Magazin M e Community Science Celebrations in Fort Nelson, BC.

Marc 4,514 h to June 2012 Population of Fort Nelson, BC (as of 2006). all aboard! Rocky Mountain Express 16,973 number of people reached by Science World steams into town April 2 On The Road (including the Community Science Page 8 Celebrations) from September to December, 2011. BCgreen 8 SW STaff & GAMES building a scientist 34 CommuniTy voLunTeerS number of staff and volunteer participants Nurture your little Einstein currently on the Outreach team. Now ’s Your Chance or Curie 32 exhiBiTorS & Page 12 12 CommuniTy parTnerS to Vote! number of exhibitors and partners who helped By kate henderson take science out to communities around BC. medieval mayhem! Schools from all over the province have submitted projects Explore medieval science to Bc Green Games. And while our panel of judges puts on 66,673 their thinking caps, we’re wondering which projects are during spring break! ToTaL numBer of BriTiSh CoLumBianS ThaT your favourites. Visit bcgreengames.ca and vote for the Page 19 ouTreaCh reaCheD ouT To DurinG The environmental action project that inspires you the most! 2010/2011 SChooL year. PuBlic voting Period: march 1–31. Winners will be celebrated during Green Week at Science World at TELUS World of Science: April 16–22.

Presenting Sponsors:

Prize Sponsor: sony canada 21

FINAL REPORT 2012 43 Appendix 5B: PROMOTIONS E-Blast (Jan 2012)

FINAL REPORT 2012 44 Appendix 5B: Promotions (CONTINUED)

PROMO DATE DISTRIBUTION CIRCULATION Media Name COMMENT

Apr 12 Comox Valley 21,960 Comox Valley Record Huband Park Elementary wins BC Green Games award

Apr 12 Richmond 47,000 Richmond News Richmond schools claim prizes Apr 12 Williams Lake 2,500 Williams Lake Big Lake students win Tribune BC Green Games award Apr 13 Comox Valley 22,800 Comox Valley Huband Park Elementary Echo wins BC Green Games award Apr 18 Dawson Creek 8,000 Dawson Creek Local schools win Daily News BC Green Games prizes Apr 18 Cowichan Valley online HQCowichan Mill Bay kids take home Valley.com green award Apr 19 Surrey 245,000 Surrey North Schools win some green for Delta Leader being green Apr 20 Cowichan Valley 24,000 Cowichan Valley Ecole Mill Bay is a Citizen Green Games winner Apr 20 Dawson Creek radio CJDC Peace Dawson Creek Area Country's students win $1,000 Country Apr 20 Powell River 4,100 Powell River Schools win green awards Peak Apr 22 Cowichan Valley 23,660 Cowichan News By the way, did you hear Leader Pictorial Apr 25 Greater Victoria 20,000 Metro Victoria Saanich school launches chicken-fostering initiative Apr 25 Greater Victoria 31,103 Saanich News Hens help Saanich high school teach hands-on food security May 01 BC teachers 331 Ministry of Overview of all the Education 2012 winners Green Schools newsletter May 02 Southeast Kootenay 4,276 Fernie Free Academy kids celebrate Press the earth May 09 British Columbia SW news release BC Green Games wins CASCADE award for outstanding science engagement 17-May North Vancouver 2,500 North Island Eco Warriors receive Island Gazette honourable mention

TOTAL 1,075,455

FINAL REPORT 2012 45 Appendix 5B: PROMOTIONS Vancouver Sun (Mar 5, 2012)

FINAL REPORT 2012 46 Appendix 5c: Collateral

Collateral DATE DISTRIBUTION DETAIL Poster Mid September Schools, 2,000 Poster with personalized cover superintendents letter sent to all principals and superintendents province-wide, and provided at events. Postcard Early September Schools, 5,000 Mailed three to each school, superintendent, superintendent, advisory committee partners, mentors member, and judge. Mailed to mentor organizations. Pins Early September Teachers, students, 2,000 Handed out at events Science World public Postcard September 1– Teachers 120 Handed to teachers at On The Road April 30 events

OMNIMAX® Fall 2011 SW public Promo slide played promo slide before all OMNIMAX® Theatre shows Science Theatre Fall 2011 SW public Promo slide played before all promo slide Science Theatre shows Certificates March Participating and 110 For participants and winning schools winning teams Thank you cards April advisory committee, 200 judges, district champions, mentors Mentor certificates April mentor organizations 150 For all mentor organizations Celebration Kit * March Participating and 19 Downloaded from bcgreengames.ca winning teams Celebration Kit contained: 11x17 poster with space in bottom 1/3 for school-specific details

Adaptable PowerPoint presentation with speaker's notes Celebration news release template to be distributed to local media BC Green Games fact sheet BC Green Games model release Sample school/newsletter/website update Event checklist Sample itinerary Suggested activities developed from BC Green Games submitted projects

FINAL REPORT 2012 47 Appendix 5c: Collateral Poster Front

How

IS yoUR tEam?

REGIStRatIoN PERIod: BEGIN today September 15–November 30

• Visit bcgreengames.ca to get inspired by last year’s PRojECt SUBmISSIoN PERIod: winning entries. February 1–march 1 • Plan eco-action projects that your class can do or is already doing. FoR moRE INFoRmatIoN: • document the projects using creative media such as videos or PowerPoint. e: [email protected] • Check out links to great resources and environmental education programs. • Submit and share your success story. bcgreengames.ca • HaVE FUN! over $20,000 in prizes will be awarded!

presenting sponsors

FINAL REPORT 2012 48 Appendix 5c: Collateral Poster back

BE INSPIREd! Visit bcgreengames.ca to be inspired by last year’s winning entries:

ELEmENtaRy SECoNdaRy

Chartwell elementary – west VanCouVer brentwood College – CowiChan Valley The Chartwell Elementary Green Team celebrated the season of giving by giving back to the Students of the Brentwood College Environmental Action Team (B.E.A.T.) were inspired to environment. Each class created a wasteless Christmas Project and the entire community was make their campus more sustainable by following their mantra of “think globally, act locally.” invited to participate in a Christmas Swap Meet that reduced waste and packaging. Older buildings were retrofitted with solar panels, the neighbourhood was cleaned of litter and students are continuously thinking of new ways to make their school greener. harbour View elementary – Coquitlam Harbour View Elementary students have been actively involved in revitalizing their garden through brooks seCondary – Powell riVer planting vegetables and flowers, raising mason bees, butterflies and worms, clearing debris and The bike wheels have certainly been turning at Brooks Secondary. Students have been building a drip irrigation system powered by wind and solar energy. The garden is also home to a promoting biking to school and students have logged over 1100 km – even the local paper and Green Classroom where students can learn outdoors. mayor have taken notice! The students have also challenged others to discover the benefits of biking as well. huband Park elementary – Comox Valley Students at Huband Park Elementary have been realizing their “green dreams” by taking care doVer bay seCondary – nanaimo of the environment, saving energy and raising awareness about being green. The school has The Dover Bay Eco Club has been involved in restoring their local ecosystem. Students been setting a great example by participating in a variety of green initiatives such as a shoreline consulted local experts and have cleaned up litter and reduced the presence of invasive cleanup and promoting walking/moving Wednesday. species. Students have been educating their community about the importance of preserving the streams and have repopulated the streams with Coho salmon. kelset elementary – saaniCh The Naturescape Committee at KELSET Elementary has been busy at work designing their new J.n. burnett seCondary – riChmond outdoor paradise. Students have been actively involved in planting native plants, mulching and J.N. Burnett students have been very busy making their school more green. 72 members of providing ideas for their Naturescape. Their work has inspired the entire community to get involved! the Green Team assist with sorting recycling, cleaning up local shoreline, and raising awareness of green issues. Students look forward to building a raised bed garden and involving their klo middle sChool – Central okanagan community in the gardening process. The Gr. 7 class at KLO Middle school made a remarkable discovery of Western Painted Turtle eggs in their sandpit. By the time they released the two hatched painted turtles back into the king george seCondary – VanCouVer environment, the students had learned all about the endangered species and why protecting the Gr. 10 students at King George Secondary strive to take responsibility for their environment. turtles is so important. Students recycle, compost, and assist three local elementary schools in doing the same. Students have also organized a beach clean-up and assist in maintaining their school garden, eCole mill bay elementary – CowiChan Valley hoping to inspire others through their actions. The Roots & Shoots Club at Mill Bay Elementary has been successfully educating their school about issues such as idling, eating locally grown food and protecting native species of animals neChako Valley seCondary – neChako lakes such as the barred owl. Students made their own fair trade organic chocolates and raised Enviro-Vikes at Nechako Valley Secondary have been passionate to meet their two goals of money to build a well in Zambia. waste reduction and environmental awareness. Students have taken steps such as beginning recycling and waste reduction initiatives and are trying to raise awareness of environmental Port guiChon elementary – delta issues. Port Guichon Elementary students have been amazing recyclers and have reduced garbage by 50% through composting, recycling paper and encouraging the use of reuseable lunch new westminster seCondary – new westminster containers. Students have also supported green action such as reducing electricity use and Students at New Westminster Secondary have been hard at work with a variety of projects raising Coho salmon by handing out ‘Green Dollars’. that support and promote sustainability including composing, phasing out non-reusable items, taking care of rooftop beehives and installing a wind turbine. royal oak middle sChool – saaniCh The Waste Free Canteen has been reducing the waste at Royal Oak Middle School as part reynolds seCondary – greater ViCtoria of their effective recycling program. To promote using reuseable containers, the canteen offers Reynolds Secondary has been continuing their three-year plan of creating a green space reduced prices for students who choose to be green and bring in their own reuseable containers. with Locally United Nutrition and Courtyard Harvest (LUNCH), a program which has engaged the school and community in learning about their ‘less and local’ initiative. Their salad bar salt sPring elementary – gulf islands operation provides healthy and delicious eats and students hope to feature at least one item The Water Guardians of Ganges Creek is a group of dedicated students from Salt Spring from their very own courtyard garden in the future. Elementary who take care of their creek by cleaning the shores, adding gravel for salmon beds, releasing Chum salmon fry, monitoring water quality, and educating their community about their robert bateman seCondary – abbotsford vital watershed and global water issues. The Green Team at Robert Bateman Secondary participate in recycling and composting initiatives and have introduced reusable cutlery and dishes as well as a water cooler. Students willow Point elementary – CamPbell riVer have been very creative in making unique t-shirts from second-hand clothing items, green- Students of Willow Point Elementary have been hard at work, and having fun, on many green inspired art projects, and light switch art to remind others to be green as well! projects including recycling, composting, and raising awareness of waste by hosting a teddy bear exchange. Students also learned about their school’s ‘Chicken Cycle’ in composting which roCkridge seCondary – west VanCouVer reduces waste. Students at Rockridge Secondary have started on many green initiatives including collaborating with teachers to incorporate lessons on composting and gardening. In addition, student leaders have pursued a grant for the installation of solar panels, and hope to bring together the

community in developing a school garden.

StUdENt RELEaSE FoRm presenting sponsors

I hereby grant Science World, and anyone that Science World authorizes, the permission to use or reproduce any pictures/film of the student named below, or any in which they or their work may appear, to SPoNSoR tEaCHERS: We require that all students participating in BC Green Games in whole or in part, taken as a result of participation in BC Green Games for publishing, advertising, art, receive permission from their parents or legal guardians in the form of a signed release. By entering trade or any other lawful purpose. your students, you are acknowledging that all of their parents have given them permission to enter I hereby waive any right to approve these pictures or any text that may be used with them, or to approve BC Green Games. Please photocopy and distribute these forms to your students, then keep all signed the use to which they may be applied. I understand that this information will be available to anyone on forms on file in your school. the World Wide Web. BC Green Games will publish the name of the school attended but will not publish student’s full names. This release also applies to the benefit of any representatives, licensees, and assigns of the BC Green Games as well as to the person(s) for whom they filmed or took the photographs. to PaRENtS: BC Green Games is a virtual sharing space for green action success stories in BC schools. This contest was designed to motivate action, facilitate sharing, and celebrate the green efforts for anY STudenT under eIGHTeen YearS of aGe of schools in BC. In order to achieve this, we are asking that you grant general permission for the possible I hereby certify that I am the parent or legal guardian of the below-named student, and I consent to all the foregoing appearance of your student in his/her school related BC Green Games project. These projects will be hosted on their behalf. on the BC Green Games website (bcgreengames.ca) and may be used by Science World for promotional purposes. We hope it will be possible for your child to participate in this important project. To facilitate this, please complete this form and return it to your child’s Teacher Sponsor. n a me (P l eaS e P r I n T ) P a renT G u ardI a n S IGn a T u re

name of S T u denT ( P l eaS e P r I n T ) S CHo ol o f e nrollmenT

H o me a ddreS S d a T e

FINAL REPORT 2012 49 Appendix 5c: Collateral Postcard and Button

How

is your team?

BeGiN today BCgreen GAMES

• Visit bcgreengames.ca to get inspired by last year’s winning entries. • Plan eco-action projects that your class can do or is already doing. • document your eco-action projects using Science World manages creative media such as video or powerpoint. BC Green Games with input from youth, • check out links to great resources and government, school environmental education programs. district, university, science and environmental • submit and share your success story. education community • Be eligible to win - over $20,000 partners. in prize money will be awarded. • HaVe FuN!

reGistratioN Period: september 15–November 30 Project suBmissioN Period: February 1–march 1 bcgreengames.ca For more iNFormatioN e: [email protected] presenting sponsors

FINAL REPORT 2012 50 Appendix 5c: Collateral Slides

FINAL REPORT 2012 51 Appendix 5c: Collateral Winner and participant certificates & Mentor certificate

FINAL REPORT 2012 52 Appendix 5d: Web

SOURCE WHO WHAT VISITS TOP (September 1, 2010 REFERRALS to April 30, 2011) (September 1, 2010 to April 30, 2011)

bcgreengames.ca BC Green Games BC Green Games main site 31,656 2011.bcgreengames.ca BC Green Games 2011 gallery sub-site 3,047 2010.bcgreengames.ca BC Green Games 2010 gallery sub-site 979 2009.bcgreengames.ca BC Green Games 2009 gallery sub-site 542

scienceworld.ca Science World Link to BC Green Games 479,870 profiled on home page scienceworld.ca/ Science World Page on scienceworld.ca 2,293 green-games BC Green Games Science World YouTube 176 promo video

Facebook Social Media 6,974 Twitter Social Media 122

Mageelions.ca Magee Secondary Link to BC Green Games 402 churchill.vsb.ca Sir Winston Churchill Link to BC Green Games 309 Secondary sd43.bc.ca Coquitlam School District Link to BC Green Games 219

sd71.bc.ca Comox Valley School Link to BC Green Games 160 District bced.gov.bc.ca Ministry of Education Link to BC Green Games 68

Year to Year Absolute Unique comparison Visitors bcgreengames.ca (Year 1) September 1, 2008 to April 30, 2009 18,278 bcgreengames.ca (Year 2) September 1, 2009 to April 30, 2010 16,554 bcgreengames.ca (Year 3) September 1, 2010 to April 30, 2011 20,127

bcgreengames.ca (Year 4) September 1, 2011 to April 30, 2012 20,475

FINAL REPORT 2012 53 Appendix 5d: Web Screen shots: BC Green Games home page and page on scienceworld.ca

FINAL REPORT 2012 54 Appendix 6a: Quantitative Survey Results: Teacher Sponsors

1. What first brought your attention 4. Was your team’s project 8. Provide an estimate of the to BC Green Games 2012? connected to your class duration of time your team curriculum or school goals? spent on their project. I sponsored a team 15 last year Yes 32 Greater than 1 year 15

I received an email in 5 No 7 fall 2011 9–12 months 4

My school had a team 3 5. Did you use the Teacher 6–9 months 3 last year Resources section of the 3–6 months 6 My school received a 3 BC Green Games website? poster in 2011 Yes 19 1–3 months 8 Through my school 3 district’s green No 18 Less than 1 month 1 initiatives

In the news 0 6. Which teacher resource did 9. What kind of support did you you use? receive from your school? My administrator 0 mentioned it to me Tips 11 None 12 Other 8 FAQs 10 Technology support— 10 Checklists 8 submission 2. Was your team’s project… Links to mentor 5 Marketing/Promotion 10 groups A new project for 28 Other 9 your school Tutorials 5 Other 0 Technology support— 9 A continuation of 10 project documentation a previously submitted project 7. Identify any technology Financial 6 (general equipment, software Curriculum support/ 6 programs, etc.) that your team design 3. If you are a HIGH SCHOOL used to complete or submit Other 4 Teacher sponsor, did you your BC Green Games project. support a Team Leader (student who submitted a Digital camera 31 project on behalf of the team)? Video-editing 26 Yes 28 software No 9 PowerPoint or 18 Keynote Digital video camera 18

Photo-editing 4 software Other 2

FINAL REPORT 2012 55 Appendix 6a: Quantitative Survey Results: Teacher Sponsors (Continued)

10. What kind of support did 13. Estimate the size of the 17. Would you participate in a you receive from your audience of your team’s BC Green Games webinar school district? project (for example if it has (online workshop) during the been shown to another class, following program phase? None 18 to the entire school, to community members) Marketing/Promotion 8 Registration phase 22

Reminders 6 Average 687 Submission phase 21 Viewer’s choices 20 Other 4 Median 300 (voting phase) Financial 4 Mode 100 Other 1 Curriculum support/ 3 design 14. Did you hold a celebration of 18. Have you been contacted by participation in BC Green Technology support 2 someone external about your Games at your school? —submission project because of entering Technology 1 BC Green Games? support—project Yes 18 documentation No 14 No 17

Other 5 Yes 15 11. In several school districts we have identified a district champion who received 15. Did you download the BC regular updates on district Green Games Celebration Kit registration. Were you aware to plan your event? of this role in your district? How were you supported by No 24 this person? Yes 10

Not aware 20 Other 3 Aware 13

Not applicable 4 16. How do you prefer to receive promotion for programs like 12. How many students were BC Green Games? directly involved in your project? Email 35 57% Average 43 Canada Post 0 of Teacher Sponsors Median 25 Fax 1 responded to this survey (38 respondents) Mode 25 Other 1

FINAL REPORT 2012 56 Appendix 6b: Quantitative Survey Results: Teen Leaders

1. What first brought your attention 5. Which resource did you use? 8. What kind of support did you to BC Green Games 2012? receive from your school? My teacher or 3 Tips 3 principal mentioned it FAQs 3 Marketing/Promotion 4 to me My school had a team 2 Checklists 1 Technology support— 3 last year submission Tutorials 1 Through my school 1 Financial 3 district’s green Links to mentor 0 initiatives groups None 1 Other 0 Other 1 Technology support— 1 project documentation I received an email in 0 6. Identify any technology Other 0 fall 2011 (general equipment, software programs, etc) that your team My school received a 0 used to complete or submit poster in 2011 9. What kind of support did your BC Green Games project. you receive from your In the news 0 School District? Video-editing 7 software 2. Was your team’s project… None 7 Digital camera 6 Marketing/Promotion 0 Digital video camera 3 A new project for 6 Reminders 0 your school PowerPoint or 1 Other 0 A continuation of 2 Keynote a previously Financial 0 Photo-editing 1 submitted project software Technology support— 0 submission Other 0 3. Was your team’s project Technology 0 connected to something support—project you did in class? 7. Provide an estimate of the documentation duration of time your team No 4 spent on their project. 10. How many students were Yes 2 Greater than 1 year 1 directly involved in your project? 9–12 months 2 4. Did you use the Resources section of the BC Green 6–9 months 2 Average 31 Games website? 3–6 months 1 Median 25 No 4 Mode 60 1–3 months 1 Yes 3 Less than 1 month 0

FINAL REPORT 2012 57 Appendix 6b: Quantitative Survey Results: Teen leaders (Continued)

11. Estimate the size of the 13. Did you download the BC audience of your team’s Green Games Celebration Kit project (for example if it has to plan your event? been shown to another class, to the entire school, to No 6 community members) Yes 1

Average 936

Median 700 14. Would you participate in a BC Green Games webinar Mode N/A (online workshop) during the following program phase?

12. Did you hold a celebration of Registration phase 6 participation in BC Green Games at your school? Submission phase 6

No 6 Viewer’s choices 5 (voting phase) Yes 1 Other 0

22% of teen leaders responded to this survey (7 respondents)

FINAL REPORT 2012 58 Appendix 6c: Quantitative Survey Results: Teachers who did not submit projects

1. What first brought your attention 3. Which BC Green Games 5. Would you participate in a to BC Green Games 2012? website resource did you use? BC Green Games webinar (online workshop) during the I received an email in 5 following program phase? fall 2011 FAQs 4

I sponsored a team in 3 Checklists 4 Registration phase 1 a previous year Tips 3 Submission phase 2 My school had a team 0 Viewer’s choice 0 last year Tutorials 3 (voting phase) My administrator 0 None 3 Other 0 mentioned it to me

In the news 1 Links to mentor 1 groups Other 0

Through my school 0 4. What were some of the barriers district’s green to your team’s participation in initiatives BC Green Games this year?

My school received a 0 Job Action 4 poster in 2011

Time 3 2. How do you prefer to receive promotion for programs like Other 1 BC Green Games? Technology 1 Email 8

Canada Post 1

Fax 0 Other 0 9 teachers responded to this survey

FINAL REPORT 2012 59 Appendix 6d: Quantitative Survey Results: Judges

1. Rate the effectiveness of the rubric for your purposes

1—Not effective 0

2 1

3 0

4 6

5—Very effective 17

40% of judges responded to this survey

FINAL REPORT 2012 60 Printed on paper made with 100% post-consumer waste. Please recycle.