The LPTV Report

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The LPTV Report

News and Strategies for Community Television Broadcasting

Vol. 6, Issue 1 A Kompas/Biel Publication January 1991

The FIFTH ANNUAL DIRECTORY Of LPTV Programming Suppliers

Once more it's time for our annual di- products they have for LPTV stations. The Acama Films rectory of LPTV programming sources. following companies responded, many of 14724 Ventura Blvd., Suite 610 And this year's directory is even bigger them with much more information than Sherman Oaks, CA 91403 than last year's! we have space to print here. So if you're Contact: William D. Morrison We contacted every program supplier looking for programming, here's a good (818) 981-4344 we could locate and asked them to list the place to start. Type of payment: Cash Type of programming: Action/Adventure, Animal/Nature/Outdoors, Animated, Cartoons, Comedy, Features/Packages, Series/First Run, Series, Sports, Specials, Variety/Music, Con- certs, Children's. Sample titles: "Hank Williams, Jr.: A Star- Spangled Country Party," "The Froozles" (children's series), "New Zoo Revue" (children's series), "The Explorers" (a look at world cultures), classic films, martial arts, wrestling, boxing.

Accu -Weather, Inc. 619 West College Avenue State College, PA 16801 Contact: Sheldon Levine Director of Sales (814) 234-9601 Type of payment: Cash

Type of programming: Weather . Sample titles: "WeatherShowTM" (fully synchronized weather graphics and voiceover, for your local area), "Weather Graphics" (more than 4,000 ready -for-air graphics each day), "Forecast/Briefing ServiceT"" (exclusive forecasts for your area), "Amiga Weather Graphics SystemT"" (low cost, high quality weather graphics system).

America's Defense Monitor 1500 Massachusetts Avenue, NW Washington, DC 20005 Contact: Sanford Gottlieb The classiest CLASS at Acme Looniversity: Steven Spielberg's "Tiny Toon Adventures," from Warner Bros. Senior Producer (202) 862-0700 Type of payment: Free Type of programming: Interview/talk program on military spending, weapons systems, war and peace. America's Disability Channel and The Silent 40991. Vd ` VNOO11V Network

d0NIJ/1V NV9O1 L 9E9 1777 NE Loop 410, Suite 1401 d3NMO AdiMOd 'd NHOf' San Antonio, TX 78212 SNOi1VlS ddí" Contact: Laurie Kimmel Manager Affiliate SS L695--06L0-68L0-1MOd of Relations (512) 824-7446 (512) 824-1666 TDD Type of payment: Cash L1049 a31S3f1O31i Type of programming: Animal/Nature/ IM 'Puouiyoly .MaN NOI103tiaO0 SS3aaald iwad Outdoors, Documentaries, Drama, Educa- 91. ON tional, Family, Magazine/1àlk, Series/First Run, alHd 0190-9ZZ£9 u!suoos!M `aemneMl!W Specials, Variety/Music. S n 3`JVlSOd 01.993 X08 'Od Sample titles: "Spectrum USA' (public service 3.1Y1:1`11(113 i.tode i A cil continued on page 6 TV Channel Combiners For Low Power TV (LPTV) Stations And Translators For VHF UHF Channels, 10 - 1,000 Watts -Per-Channel

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Circle (172) on ACTION CARD job-which is generous of you. Most of you do get your issues within a few days or at most a week of the mail date. A few subscribers in the western states, however, sometimes have to wait two weeks or even more. There's not a whole lot we can In Our View do about that, at least not while we mail third class. Unfortunately, our circulation is still too small to qualify for the more expeditiously handled second-class ser- One of the things you want more of in Most of you (88%) share your copies of vice. this magazine is information about The LPTV Report with at least two other We don't always get the magazines out programming-programming services, readers; in fact 46% of the magazines are as early as we'd like. Sometimes the ' program scheduling, program buying. You read by three people. One reader shares amount of work is a bit too much for our also want more news about LPTV stations. his (hers?) with nine others! small staff to handle, and we get behind. And more new product reports. And nearly nine out of ten of you This happens particularly when there is a Those conclusions were clear as we an- thought that the level of complexity of lot of late -breaking news-such as the alyzed the first responses to our informal features and articles was "just about cable bill activity in Congress last fall-or survey of LPTV Report subscribers, bound right." when the issues get especially big. We in the October 1990 issue. So far, we've apologize for that. We're confident, Speaking of content... received surveys back from just over 5% though, that as the LPTV industry grows of our subscribers. Thank you all! And if On a scale of I to 5, 1 being excellent, and the magazine gets more advertising you haven't sent yours in, please do. We'd 63% of you gave our efforts either a 1 or a revenue, we'll be able to keep to a better really like to see it. 2. The rest gave us a 3. No one thought we schedule. (You can help by telling adver- did a poor or very poor job. Thanks again! tisers that you saw their ad here.) Among the other findings... Almost 80% thought the readability Thank you... Three -fourths of our respondents are level of the magazine was either excellent members of corporate or station manage- or good, and three -fourths of you said the But the most rewarding parts of the ment. Almost two-thirds operate LPTV same for the magazine's design and lay- survey were your comments. "What's the stations. 'Iiventy-nine percent are engi- out. Accessibility of the articles rated best thing about the magazine," we neers or technical people. lower -83% gave us either a 2 or a 3; asked. You said, "There's nothing else like After reading an ad in The LPTV Report, which allows me to mention that, yes, as it," "That it's published," "It exists," "It two-thirds of you contacted the advertiser soon as the amount of advertising war- focuses on LPTV," "It covers an unde- directly for more information. Forty per- rants a consistent magazine of more than rserved industry," "It maintains commu- cent requested information through the 50 pages, we will be making some nication among LPTV stations," "It con- ACTION CARD. And 46% went to a dealer changes-adding a table of contents, for centrates on LPTV," "For us, about us, or distributor. example-that will make it easier to ac- featuring us, caring about us." Thirty percent of you bought some- cess articles and news items. Right now "Your real commitment to LPTV shows thing-which suggests that the LPTV mar- it's probably more important to save the in every article," said one of you. And ket is a very active one. space for information that you can use. you're right-we are committed. We have A very substantial 70% of you rely first We scored less well on timeliness of absolutely no doubt that community tele- on information or advertising in The LPTV news, though 50% of you did give us vision will continue to grow as the me- Report when you make a purchase deci- either excellent or good marks on that dium by which Americans in every com- sion. Thanks! This is important because it item. (Just so you know, regardless of the munity can celebrate their uniqueness. tells us that our advertiser clients are date of the issue, the news is as current as We are committed to helping you fulfill making the right decision when they place we can get it, given the magazine's pro- that mission. ads with us. duction time and the time it takes the Your second most important source of postal service to get your copies to you. information was contact with dealers or So it has sometimes happened that a distributors (63%); the third was catalogs September issue, for instance, has in- (46%). Input from colleagues, other maga- cluded news as recent as September 10.) zines, trade shows, and direct mail made On the matter of timely issue arrival, up the balance. 50% of you thought we did a good or a fair

Kompas/Biel & Associates, Inc. Columnists: John H. Battison, P.E., Don Western Region: James E. Heath S.E. Bradt, Chairman of the Board Sabatke, Peter Tannenwald, Joe Tilton, Jim Heath & Associates John Kompas, President and West 2385 Roscomare Road Chief Executive Officer Guest Contributors: S. S. Ashford, Robert Los Angeles, CA 90077 Vice Jacquelyn Biel, Executive President and W. Warner, Jr. (213) 471-3630 Secretary Richard R Wiederhold, Vice President- Typography: Graphic Innovations Affiliations: CBA The LPTV Report is an offi- Finance and Treasurer Layout: Debi Muraro, Graphic Innovations cial information channel of the Community Printing: St. Croix Press Broadcasters Association. Printing Coordinator: Kathy Sandmann, The LPTV Report St. Croix Press The LPTV Report, ISSN 0892-5585, is published 5235 North 124th St., Suite 22 monthly by Kompas/Biel & Associates, Inc., 5235 Butler, WI 53007 124th Street, Suite 22, Butler, WI 5300,7, or P.O. Box 25510, Milwaukee, WI 53225-0510. Copyright (414) 781-0188 1990 by Kompas/Biel & Associates, Inc. All rights FAX: (4.4) 781-5313 Advertising Sales: reserved. John Kompas, Publisher Kompas/Biel & Associates, Inc. Subscription price: 1 year, $35.00; 2 years, $55.00. P.O. Box 25510 Outside USA: 1 year, $43.00; 2 years, $71.00. Jacquelyn diel, Editor Back Issues: $3.75 each. POSTMASTER: Please Kátie Reynolds, Office Manager Milwaukee, WI 53225-0510 send address changes to: The LPTV Report, P.O. Suzanne Cooling, Account Executive (414) 781-0188 Box 25510, Milwaukee, WI 53225-0510.

LPTV Report / January 1991 / 3 Panasonic Introduces The Perfect Formula For Professional Editing.

SVHS I TBC I DNR I VITC/LTC

anasonic® has refined the criteria for post production with the perfect formula for professional editing. With the introduction of the AG -7750 Pro Series SVHS Editing VCR. It combines the most comprehensive video production format with every essential signal processing component. For a price that makes alternatives a thing of the past. The formula starts with the outstanding performance of the SVHS format. With improved processing circuitry for even greater Y/C component accuracy through multiple generations of recording. The multi -generation perform.n'P is further enhanced by the unit's built-in aigital time base corrector (TBC). It even ei,n linates + RS-422A+ XLR = $6,500

jitter, skew, head impact error and color blurring. There's even XLR audio connectors with The Panasonic AG -7750 also incorporates field individual three -position level selectors. To help coefficient dynamic noise reduction (DNR). It preserve the high quality sound of your increases the signal-to-noise ratio by reducing productions throughout the editing process. video noise during playback for optimal results. And it only adds up to $6,500 (suggested To insure frame accurate editing, there's list price).© That's about half of what you would vertical interval (VITC) and longitudinal (LTC) pay for a comparable editing VCR package. time code capability. Both internally through And that's no alternative. an optional plug-in board, or through Let the perfect formula for professional external connection. editing work for you. With the Panasonic For advanced system integration, the AG -7750 SVHS Editing VCR. For more Panasonic AG -7750 has a built-in RS -422A information, call 1-800-524-0864. interface. So you can easily take advantage of the unit's high performance with virtually every processional and broadcast video Panasonic system avail ble. Broadcast & Television Systems

Price does not include VITCILTC optional board. 0 Suggested list price indicates the pece at which we believe our products can be most successfully merchandised. No representation is hereby made that substantial sales are, or will be made at the suggested price.

Circle (45) on ACTION CARD Army/Air Force Hometown News Avery Productions, Inc. Directory Kelly AFB, TX 78241-5000 4843 Voltaire Street, Suite A San Diego, CA 92107 continued from front page Contact: Max H. Sydow Chief, Marketing Division Contact: Michael R. Avery President programming donated by disability organiza- (512) 925-6261 (619) 483-2030 tions), "Deaf Connection" (interactive talk Type of payment: Free Fax: 223-3038 show of interest to the deaf community), "Say Type of programming: Documentaries, (619) Type of payment: Cash, Barter It With Sign" language instructional Features/Packages, News/News Stories, Holiday (sign Type of programming: Action/Adventure, show), "Hear Kitty Kitty" (informative cat care Greetings (feature news stories highlighting Cartoons, Comedy, Documentaries, Family, series), "Festival" (a fun and fast -paced pro- military service members). Programs are dis- Features/Packages, Game Shows, Series, gram for deaf children). tributed to television stations in service members' hometowns). Variety/Music. Sample titles: "The Golden Years of Tele- American Motion Pictures Associated Press Broadcast Services vision" (series of vintage television from the 2247 15th Avenue West 50's); classic feature films (600 titles); "Heroes 1825 K Street, NW, Suite 615 of The West" (150 half-hours with Annie Oak- Seattle, WA 98119 Washington, DC 20006 Artley ley, Roy Rogers, Judge Roy Bean, Kit Carson, Contact: Jacki Contact: Evelyn Cassidy Cisco Kid, Range Rider, Hawkeye); "Crimebus- Vice President, Syndication Director of Station Services ters" (100 half-hours of "Dragnet," "Racket (206) 282-1776 (202) 955-7200 Type Squad," "Federal Men"); "Anthology" (165 of payment: Cash & Barter Type of payment: Cash half-hours of "Four Star Playhouse," "Tele- Type of programming: Documentaries, Edu- Type of programming: Features/Packages, phone Time"); Sci-Fi/Fantasy (72 hours with cational, Magazine/Talk, Program Inserts/ News/News Stories, Graphics. Shorts, Series, Specials. "One Step Beyond," "Flash Gordon," "Rocky Jones"); Adventure (120 half-hours of "Robin Associated Production Music Hood," "Captain Gallant," "Long lohn Silver"); Aristo Video Promotions 6255 Sunset Blvd., Suite 820 Comedy (1 10 half-hours of "Make Room for P.O. Box 22765 Hollywood, CA 90028 Daddy," "The Jack Benny Show," "Bums & Al- Nashville, TN 37202 Contact: Connie Red len," "Trouble With Father"). Contact: Jeff Walker Broadcast Sales Director President (213) 461-3211 Billy Dilworth Show (615) 269-7071/2 (800) 543-4276 Box 506 Fax: (615) 269-0131 Type of payment: Cash Lavonia, GA 30553 Type of payment: Free Type of programming: Production Music Li- WNEG-TV, Channel 32 Type of programming: Music video clips braries (APM represents four different CD li- Toccoa, GA 30577 (serviced free of charge for scheduling. Aristo braries: KPM, Bruton, Sonoton and Themes. Contact: Billy Dilworth requires detailed information on playdates, Broadcast One is a selection of 36 CD's from all Producer play frequency, etc.). four libraries.) (404) 335-7741

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CALL FOR PROGRAMMING LIST 207.772.5000 RORY STRUNK OR CARL LABBE

Circle (38) on ACTION CARD 6 / LPN Report / January 1991 LPTV High Quality Coax Patching and Connectors ©TROMPETERN; An Affordable Alternative to Switching Equipment

Coax Patching: Standard and Miniature Jacks Parallel Networks Panels, "Normal Thru" Jacks, Paralleling Jacks, Patch Plugs, Cords & Cable Assemblies. Coax-Twinax-Triax Cable Connectors Quality Coax Connectors: Patch Panel 5052 & 7552 "Tool Crimp" Cable Plugs & Jacks. Patch Cord "Quick Plugs" for fast reliable terminations! Audio Patching: Dual Jacks, Patch Cords,

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Contact: Scott Hessek Cannell Distribution billy dilworth enterprises Vice President 1925 Century Park East, Suite 2140 .Syndicated Newspaper Columnist (804) 422-5652 Los Angeles, CA 90067 Billy Dilworth TV Show, Nation's Type of payment: Cash, Cash & Barter Country Contact: Patrick Kenney Longest Three-Hour Live With Type programming: Inter- Videos, Star Interviews, Saturdays, 8-11 of Documentaries, President p.m., WNEG-TV, Toccoa, GA. For info, national, Program Inserts/Shorts, Specials, (213) 785-0111 call 404-746-5277, or write Box 196, Sports. Type of payment: Cash, Cash & Barter Cornelia, GA 30529 Sample titles: African documentaries; soccer Type of programming: Action/Adventure, Se- and other sports. ries. Type of payment: Cash Sample titles: "21 Jump Street" (one -hour Type of programming: Variety/Music. Cable Films action/series), "Wise Guy" (one -hour action/ Sample titles: "The Billy Dilworth Show" (a PO. Box 7171, Country Club Station series). three-hour live country music video show with Kansas City, MO 64113 Nashville guests. The show, in its sixth year, airs Contact: Herb Miller Cardinal Television Programming Saturday 8 p.m. to 11 p.m. The stars appearing President 39 Baywood Road include: Jerry Reed, Bill Anderson, Ronnie Mc- (913) 362-2804 Rexdale, Ontario, Canada M9V 3Y8 Dowell, Judy Rodman, Billy Joe Royal, plus Type of payment: Cash Contact: Robert McKay many more from Nashville and the "Grand Ole Type of programming: Action/Adventure, President Opry"). Animal/Nature/Outdoors, Animated, Cartoons, (416) 745-6540 Biznet/U.S. Chamber of Commerce Comedy, Docu-Drama, Documentaries, Drama, Fax: (416) 745-7179 Educational, Family, Features/Packages, Pro- Type of payment: Cash 1615 H Street, NW gram Inserts/Shorts, Series, Variety/Music. Type of programming: Docu-Drama, Docu- DC Washington, 20062 Sample titles: "Angel & The Badman/ mentaries, Educational, Family, International, Contact: Frank Allen Philpot Helltown" (a dozen John Wayne features, 13 Program Inserts/Shorts, Series, Sports, Variety/ Director of Syndication Roy Rogers), "Secret Agent/Man Who Knew Too Music. (202) 463-5834 Much" (7 Hitchcock titles), "Terror By Night/ Sample titles: "Casting Out" (sport fishing fun Type of payment: Barter Dressed to Kill" (6 Sherlock Holmes titles), in Canada and the USA, 52 half-hours), "Ha- Type of programming: Magazine, Talk, Public "Vagabond/East Street" (24 Charlie Chaplin ley's Handy Hints" (household hints and hu- Affairs, Live Call -in. shorts), "The General/Son of the Sheik" (I 5si- mor, 130 two -minute episodes), "Fitness Sample titles: "It's Your Business" (weekly lent films). Also "It's A Wonderful Life," "Meet Break" (exercise, 125 half-hours or 115 public affairs on business and economics), John Doe," "His Girl Friday," and many more. quarter-hours), "Music Meant For You" (13 half "Ask Washington" (live call -in). Blue Feather Productions N8494 Poplar Grove Road New Clams, WI 53574 Contact: Denise Gruetzman Production Assistant (608) 527-5077 Type of payment: To be determined upon negotiation. Type of programming: Specials, Science Fic- tion. Sample titles: "Future Transmissions" (a science fiction series), "Untitled" (a computer- generated art special). The Cable Agency 1565 Laskin Road Virginia Beach, VA 23451 "Today's FBI" on Channel America.

LPTV Report / January 1991 / 7 hours of the world's best piano interpreta- Cassandra Enterprises, Inc. half-hours educational children's program- "Size tions), Small" (130 half-hours; children 3250 Harbor Court ming). show with original songs, stories, and skits). Baldwin, NY 11510 Contact: Fred Santos Cascom, Inc. Centaur Distribution Corporation Vice President, Station Sales 806 Fourth Avenue South 15161 868-7060 342 Madison Avenue, Suite 714 Nashville, TN 372)0 Type of payment: Cash, Cash & Barter New York, NY 10173 Contact: Doug McLuen Type of programming: Educational, Family, Contact: Claude S. Hill Sales Manager Magazine/Talk, News/News Stories, Program President (615) 242-8900 Inserts/Shorts, Series, Series/First Run, Variety/ 1212)867-1700 Type of payment: Cash Music. Type of payment: Cash Type of programming: Graphic Animation. Sample titles: "Images" (weekly magazine for- Type of programming: Animated, Cartoons, Sample titles: "Select Effects Library" (vol- mat health series), "Newsworthy" (weekly news Educational, Program Inserts/Shorts, Series. umes of backgrounds, transitions, and wipes feature series), "Ad Lib" (46 half-hours of jazz Sample titles: "Strange Paradise" (Gothic for use in production of commercials, ID's, pro- programming), "Space" (20 half-hours of soap opera, 195 half-hour episodes),"Rocket gramming, and promotions). space exploration), "How Come & Why" (13 Robinhood" (52 half-hour episodes, animated space adventure), "Max, The 2000 Year Old Mouse" (I04 five-minute animated educational shorts), "Kids Like Us" (72 one -minute animated educational shorts), "Russian Circus" (l 0 one -hour episodes of the famous circus from Russia).

Center One Video/HomeNet Satellite News 1706-D Capital Circle, NE Tallahassee, FL 32308 Specify LPTV Contact: David W. Murray, Sr. President Antenna Systems 19041656-7000 Type of payment: Cash & Barter from Type of programming: News/News Stories, Sports. Sample titles: "College Football Preview" (top The Leader 25 college teams, a look ahead), "College Bas- ketball Preview" (top 25 college teams, a look ahead), "HomeNet Satellite News" (national news, weather, and sports, 5 days a week).

Available from leading OEMs and integrators nationwide Andrew ALPineTM Transmitting Antennas Andrew HELIAX k Transmission Lines Channel America Television Network 19 West 21st Street, 2nd Floor New York, NY 10010 Contact: Veronica Albrecht Vice President, Affiliate Relations Type of payment: Cash & Barter Type of programming: Action/Adventure, Call Toll Free, or write Animal/Nature/Outdoors, Animated, Cartoons, Comedy, Docu-Drama, Documentaries, Drama, for your Free LPTV Educational, Family, Fashion, Features/ Antenna System Planner Packages, Game Shows, Magazine/Talk, Pro- gram Inserts/Shorts, Religion, Series, Series/ First Run, Series/Off Network, Sports, Serving Broadcasters since 1937 Variety/Music.

Children's Television International, Inc.

8000 Forbes Place, Suite 201 Springfield, VA 22151 ÍIIDREW Contact: J. Dean Tinnin Programming Manager Andrew Corporation (703) 321-8455 10500 W. 153rd Street Type of payment: Cash, Barter, Cash & Barter. Type of programming: Action/Adventure, Orland Park, IL. U.S.A. 60462 Ani- mated, Documentaries, Drama, Educational, 1-800-255-1479 Family, Series/Off Network. Sample titles: "Short Story/The Novel," "From Script to Screen," "Fabulous Fables," "The Gentle Giant," "The Storytellers." Circle (79) on ACTION CARD 8 / LPTV Report / January 1991 Ciné -Groupe 1151 Alexandre-DeSève Street Montreal, Quebec, Canada H2L 2T7 Contact: Hubert Gariépy Would Your Station Marketing Director (514) 524-7567 Like to Make Type of payment: Free Type of programming: Animated, Cartoons, 15-60% on Direct Response Mini -Series. Sample titles: "The Little Flying Bears" (39 half-hours), "Ovid and the Gang" (33 half- 30s, 60s and 1/2 hour hours), "Moon Glow" (4 half-hours and one 84 - minute show), "Desert Chase" (3 hours and Infomercials: one 107 -minute show). Cash Payment Settled Wcckly: CJM Productions 812 19th Avenue, South Many to choose from including Nashville, TN 37203 Financial, Sports, Home Items, New Ideas, Contact: Jeff Mosely & offers. President and many other legitimate 800 900# (615) 327-4048 Range '19.95-'495.00 Type of payment: Cash, Program Co-op. Type of programming: Nature Documenta- & P.I. ries, Series/First Run, Country Music Videos, We also do Cash Combinations: Celebrity Interviews. Programs Sample titles: "Music Row Profile" (half-hour Include weekly program). Pro White Tooth Whitener Cash & Success Classic Entertainment Productions Direct Response Marketing Hosted by Alvy Moore 5241 Cleveland Street, Suite 113 who plays Hank Kimball on Grecn Acres: Virginia Beach, VA 23462 Contact: James Mierop Producer Money Management Network Television (800) 477-9243 Type of payment: Barter P. O. Box 214, Bedford, TX 76095 Type of programming: Guests needed to promote their business opportunities: franchise, 817-282-6770 distributorship, multi -level organization, Attn: Greg Martin, CEO school, company.

COE Film Associates, Inc. Circle (36) on ACTION CARD 65 East 96th Street, Suite IB Contact: (305) 771-7858 Contact: Ed Darino New York, NY 10128 Type of payment: Revenue shared with sta- President Contact: Susan Eenigenburg tion. (212) 228-4024 Special Projects Director Type of programming: Religion/Inspirational. Type of payment: Cash, Cash & Barter. (212) 831-5355 Type of programming: Action/Adventure, Ani- Type of payment: Cash Country Music Television mated, Cartoons, Documentaries, Drama, Edu- Type of programming: Action/Adventure, cational. Animal/Nature/Outdoors, Animated, Documen- c/o Direct Distribution Sample titles: "Cartoons Grab Bag" (30 selec- taries, Drama, Educational, Family, Features/ 1389 Goodrich Avenue tions), "Special Visual Effects" (for all occa- Packages, International, Program Inserts/ St. Paul, MN 55105 sions, 6 hours), "English for Business," "En- Shorts, Series, Specials, Sports. Contact: Patrick F. Dolan President glish for Executives" (as specials or short daily Coral Pictures Corporation (612) 642-4547 spots), "Family Series" (30 selections), "The Power of the Mind" (12 half-hours), "The 6101 Blue Lagoon Drive, Suite 400 Type of payment: Cash, Cash & Barter. World" (series of documentaries). Miami, FL 33126 Type of programming: Magazine/Talk, News/ Contact: Ricardo Panneflek, Director of Sales News Stories, Series, Variety/Music. Gustavo Basalo, Director of Marketing Devillier Donegan Enterprises (305) 261-9660 Dan Curtis Distribution Corporation 4401 Connecticut Avenue, NW Type of payment: Cash 10000 West Washington Blvd., Suite 3014 Washington, DC 20008 Type Action/Adventure, Ani- of programming: Culver City, CA 90232 Contact: Frank Liebert mated, Comedy, Documentaries, Dan Curtis Ruth Kennedy Cartoons, Contact: or Director, Domestic Sales Drama, Educational, Features/Packages, Inter- President/Assistant to the President (202) 686-3980 national, Mini -Series, Series, Specials, Variety/ Type Action/Adventure, of programming: Type of payment: Cash Music. Drama, Family. Type of programming: Animal/Nature/ (229 hours. After a Sample titles: "Senora" Outdoors, Animated, Comedy, Documentaries, harsh jail sentence, a woman takes revenge on Films Darino Drama, Educational, Family. the man who ruined her life.), "Carmen 222 Park Avenue, South Querida" (200 hours. A contemporary drama New York, NY 10003 that realistically portrays the changing role of DeWolfe Music Library women.), "Leonela" (Raped graduate law stu- 25 West 45th Street dent becomes a relentless prosecutor.). New York, NY 10036 ' ' ' ' ' ' Contact: Mitchell J. Greenspan Coral Ridge Hour 400 hrs of quality programs Vice President C. R. Advertising Associates to fit your budget! (212) 382-0220 5554 North Federal Highway FEATURES -CLASSICS -CARTOONS Type of programming: Music Library Service. Drexel Bldg., Third Floor DARING FILMS: (212) 228-4024 ext 71 Ft. Lauderdale, FL 33308 continued

LPN Report / January 1991 / 9 Ebony/let Showcase Rosen Show," "Pathfinders," "Rollermania," 820 South Michigan Avenue "Scotland Yard," "Venus Meets the Son of Her- Chicago, IL 60605 cules." Contact: Ozzie Bruno Vice President/TV Sales & Syndication FamilyNet Type of payment: Barter PO. Box 196 Type of programming: Magazine/Talk, Series, Forest, VA 24551-0196 Series/First Run, Specials, Vignettes. Contact: David Lewis "Ebony/let Showcase" (half-hour celebrity pro- (804) 582-7503 gram), "Great Moments in Black History" (60 - Type of payment: Barter second inserts on Black historians), "American Type of programming: Documentaries, Edu- Black Achievement Awards" (90 -minute annual cational, Family, Home Shopping, Magazine/ award program). Talk, Religion, Series, Series/First Run, Specials, Sports, Variety/Music, Classic Movies, NCAA Enoki Films USA, Inc. Sports. AWARD -WINNING 16501 Ventura Blvd., Suite 606 Encino, CA 91436 Features International, Ltd. half-hour sports specials Contact: Yoshi Enoki 1011 Eden Way North available on a 2/4 barter President Chesapeake, VA 23320 (818)907-6503 sports Contact: Steven Newton split. Celebrities and Type of payment: Cash Vice President, Marketing & Sales commentators step into the Type of programming: Animated, Cartoons, (804) 547-0547 Series, Series/First Run. sports arena and touch your Type of payment: Cash & Barter Sample titles: "Star Fleet," "Sci -Fi" (space Type of programming: Animal/Nature/ viewing audience with the adventure/puppets), "Peppermint Park" (edu- Outdoors, Documentaries, Drama, Family, magic that makes cational puppets, series), "The Adventures of Features/Packages, International, News/News Scamper" (78 -minute, animated feature), "Ser- Stories, Program Inserts/Shorts, Religion, Se- America's love affair with endipity, the Pink Dragon" (90-minute, ani- ries, Specials, Spanish Movies, Spanish Spe- sports so great! When you mated feature). cials, Spanish Music. for Sample titles: "Feature Films" (color and B/W need entertainment Entervision Syndication, Inc. classics), "African Update" (weekly magazine people of all ages, call 6305 Yucca Street, Suite 300 show on wildlife, culture, people, and places), Greg Jacobs at New Visions, Hollywood, CA 90028 "Wagner's Outdoors" (hunting and fishing in Contact: Kris Gangadean North America), "Quigley's Village" (first -run Inc. for the best in President children's show featuring positive values), sports syndication. (213) 469-9998 "Robin Hood" (classic series starring Richard Type of payment: Cash Greene). Type of programming: Animal/Nature/ File Tape Outdoors, Family, Features/Packages, Variety/ Company Music. 210 East Pearson Circle (25) on ACTION CARD Sample titles: "Tribute to Fists of Fury" (29 Chicago, IL 60611 martial arts feature films starring top martial Contact: Ms. Susan Caraher Eagle -Lion Video artists), "Camp Wilderness" (78 half-hours, President dramatic adventure), "Outdoor Adventure (800) 637 -TAPE 7710 Balboa Avenue, Suite 117 Movie Package" (feature films geared for all - in IL: (312) 649-0599 San Diego, CA 921 1 1 family viewing), "Sultans of Soul" (90 -minute Type of payment: Cash Contact: Robert E. Wright music special featuring top artists performing Type of programming: Stock Footage President their hit recordings). (619) 277-1211 Financial News Network Type of payment: Cash Envoy 6701 Center Drive West Type of programming: Action/Adventure, Productions Los Angeles, CA 90045 Cartoons, Comedy, Documentaries, Drama, 2185 Hampton Avenue Contact: Bradley E. (ones Family, Features/Packages, Specials, Variety/ St. Louis, MO 63139 Director, Affiliate Relations Music. Contact: Sandi Clement 670-1100 Sample titles: "Royal Wedding" (color Fred Account Executive (213) Type of payment: Cash Astaire film), "Father's Little Dividend" (com- (314) 647-4900 Type of programming: Series/First Run, Spe- edy with Spencer 'Itacy and Elizabeth Taylor), Type of payment: Free cials, Sports, Financial. "The Outlaw," (with lane Russell), "The Snows Type of programming: Drama, Family, Reli- of Kilmanjaro" (Gregory Peck and Ava gion, Series, Specials. Fishing Texas Gardner), "Flying Deuces" (Laurel & Hardy). Sample titles: "This Is The Life" (30 -minute weekly drama), "Esta Es La Vida" (30 -minute 8918 Tesoro Drive, Suite 200 Earthwatch Productions weekly Spanish drama), "The First Valentine" San Antonio, TX 78217 (30 -minute special), "The Magic Boy's Easter" Contact: Leon Bryant 1028 East Hayden (30 -minute Easter drama), "Waiting For The Production Director Pocatello, ID 83201 Wind" (30 -minute Father's Day special). (512) 822-5642 Contact: Mary lane Hegman Type of payment: Barter Executive Producer Excel Telemedia International Corporation Type of programming: Series, Sports. (208) 233-9034 Sample title: "Fishing Texas" (award winning 745 Fifth Avenue, Suite 1516 Type of payment: Cash, Barter, Cash & Barter, weekly half-hour outdoor program featuring NY 10151-0077 Free. New York, fresh and saltwater fishing from locations Allen G. Hart Type of programming: Action/Adventure, Contact: throughout the State of Texas). Animal/Nature/Outdoors, Documentaries, Edu- Vice President cational, Family, Features/Packages, Interna- (212) 371-7333 Fishing The West tional, Program Inserts/Shorts, Series, Series/ Type of payment: Cash 5484 SE International Way First Run, Specials. Type of programming: Action/Adventure, Ani- Sample titles: "Western Style Vacation" (ad- mated, Comedy, Docu-Drama, Documentaries, Milwaukie, OR 97222 venture vacation travel series), "Visions in the Drama, Educational, Family, Features/Packages, Contact: Lana Coon Director of Syndication Sun" (international sun & sea vacations), Magazine/Talk, Series, Series/First Run, Spe- (800) "Wish You Were Here" (one -minute travel cials, Variety/Music. 347-4978 sponsored standalones). Sample titles: "Wings of Fire," "The Leonard (503) 654-0092 continued

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375 Valley Brook Road McMurray, PA 15317 USA (412) 941-1500 FAX (412) 941-4603 Circle (123) on ACTION CARD Type of payment: Cash & Barter eras), comedy, sports and variety; ECO news Contact: Dennis E. Gianotti Type of programming: Family, International, and entertainment service. President Series, Series/First Run, Sports. (412) 337-3352 GPN Sample titles: "Fishing the West" (26 new epi- Type of payment: Cash & Barter sodes annually, featuring guest experts with P.O. Box 80669 Type of programming: News/News Stories, host Larry Schoenborn. Highlights all areas of Lincoln, NE 68501 Sports, Variety/Music. U.S. with beautiful scenics and great fishing Contact: Stephen Clenzen Sample titles: "This Week in Pocket Billiards" experiences.) Associate Director (half-hour weekly news and entertainment pro- (800) 228-4630 gram about pocket billiards), "Steelers '90 Type of payment: Cash Fox/Lorber Associates, Inc. Magazine" (weekly show featuring interviews Type of programming: Educational, Family. with past and present players), "Collegiate 419 Park Avenue South Sample titles: "Close to Home" (three 30 - Sports" (Penn State University, University of New York, NY 10016 minute programs, parenting workshop), "Job Pittsburgh, and Duquesne Varsity sports). Contact: Robert G. Miller Seeking" (eight 15 -minute programs, for high Vice President, U.S. Television school students entering the job market), Hearst Entertainment (212) 686-6777 "Rainbow Movie the Week" (ten of 60 -minute 235 East 45th Street Type of payment: Cash & Barter programs, day coping with modern problems), New York, NY 10017 Type of programming: Action/Adventure, "Teaching Infants and Toddlers," "Taking Bet- Contact: Leonard Soglio Animal/Nature/Outdoors, Animated, Comedy, ter Pictures." Vice President Docu-Drama, Documentaries, Educational, & Southern Division Sales Man- ager Family, Features/Packages, International, Group W News Services (212) 455-4000 Series/First Run, Specials, Variety/Music. 888 Seventh Avenue, 40th Floor Type of payment: Cash & Barter. Sample titles: "The Elvis Collection" (3 con- New York, NY 10106 Type of programming: Action/Adventure, Ani- cert specials), "The Dr. Fad Show" (weekly), Contact: Richard P Sabreen mated, Cartoons, Drama, Educational, "King...Montgomery to Memphis" (portrayal of Vice President & General Manager Features/Packages, Program Inserts/Shorts. Dr. Martin Luther Jr.,2 King, hours), "Over- (212) 307-3218 board...Again" (8 comedy hours featuring Gal- Type of payment: Cash & Barter Hit lagher and others). Video USA Type of programming: Features/Packages, 1000 Louisiana, Suite 3500 News/News Stories, Program Inserts/Shorts, Houston, TX 77002 Galavision Series, Sports, Variety/Music. Contact: Laura Dodge Sample titles: "Newsfeed" (broadcast news 2121 Avenue of the Stars, Suite 2300 Vice President, Operations service), "The Entertainment Report" Los Angeles, CA 90067 (broad- (713) 650-0055 cast entertainment news service). Contact: Stuart Livingston Type of payment: Cash & Barter Vice President of Broadcasting Type of programming: Variety/Music. GTV/GTV Sports (213) 286-0122 Sample titles: Hit Video Countdown" (top 10 Type of programming: Globally -recognized PO. Box 368 music videos of the week), "Women In Rock" Spanish -language movies, novelas (soap op- New Kensington, PA 15068 (profiles of top female artists), "New Music Re- view" (newest music video releases), "Power Mixx USA" (dance music videos).

Home Entertainment Network 1000 Centerville Turnpike Have you been searching for the ultimate Virginia Beach, VA 23464 Contact: M.S. Buddy Merrick in cost-effective studio automation? General Manager (804) 424-7777, Ext. 3543 Type of payment: Barter. Stations must air "The 700 Club." Type of programming: Animation, Children's, Movies, News, Religion, Series, Sports, Variety/ Music. Some programming in Spanish. rruao nw Home Shopping Network PO. Box 9090 E Clearwater, FL 34618-9090 Contact: Jim Bocock or Todd Cralley (813) 572-8585 STUDIO PRO Type of payment: Stations are compensated monthly for affiliation. Type programming: is here! of Home shopping. IFEX Film Corporation * Recording and commercial insertion capabilities 201 West 52nd Street * Broadcast quality, solid state vertical interval switching New York, NY 10019 Contact: Gerald Rappoport with HDTV video bandwidth, and optional stereo audio President * Compatible with virtually all 3/4", SVHS 1/2", or Wendy Reeds Vice President, Sales Laser Disk players (212) 582-4318 Type of payment: Cash & Barter Type of programming: Animated, Cartoons, Documentaries, Drama, Family, International (foreign language features with English subti- T Products, Incorporated tles). 2 Central Street, Framingham, MA 01701 Italtoons Corporation 32 West 40th Street, Apt. 2L 800-832-8353, (508) 877-6494, FAX: (508) 788-0324 New York, NY 10018 Circle (17) on ACTION CARD 1 2 / LPN Report / January 1991 INEXPENSIVE but PROFESSIONAL LPTV AGILE DEMODULATOR 370T

=GILE DEMODULATOR 370 e cllx e

The CADCO Model 370T is a precision agile Demodulator used to demodulate any NTSC audio/video signal to baseband audio and video 1 signals for use in Demod/Remod configurations: il Video Switching Systems, Video Frame Synchronization Systems and general system testing. I The synchronous video detector provides low differential gain and minimal phase distortion which minimizes video ringing and color smear.

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Circle (117) on ACTION CARD

Contact: Giuliana Nicodemi Johnson Publishing Company King Features Entertainment President 820 South Michigan Avenue 235 East 45th Street Type of payment: Cash Chicago, IL 60605 New York, NY 10017 Type of programming: Animated, Cartoons, Contact: Ozzie Bruno Contact: Laurie Hurst Comedy, Educational, Family, International, Vice President/TV Sales & Syndication Promotion Manager Program Inserts/Shorts, Series. (312) 322-9409 (212) 983-6379 Type of payment: Barter Type of payment: Cash & Barter Ivy Classics Type of programming: Magazine/Palk, Series, Type of programming: Animated, Cartoons, 725 Providence Road, #204 Series/First Run, Specials, Vignettes. Comedy, Docu-Drama, Features/Packages, Charlotte, NC 28201 Sample titles: "Ebony/let Showcase" (half- Magazine/Talk, Mini -Series, Program Inserts/ Contact: Joshua Tager hour celebrity -driven program), "Great Mo- Shorts, Series. ments in Black History" (60-second inserts on President The Latham Foundation (704) 333-3991 Black historians, "American Black Achievement Type of payment: Cash Awards" (90-minute annual award program). Latham Plaza Type of programming: Action/Adventure, Ani- Joseph Green Pictures Company Clement & Schiller mated, Cartoons, Comedy, Documentaries, Alameda, CA 94501 200 West 58th Street Drama, Educational, Family, Features/Packages, Contact: Dick Burns New York, NY 10019 International. Vice President Contact: Joseph Green (4151 521-0920 JM Entertainment, Inc. (JME) President & Sales Manager Type of payment: Free (212) 246-9343 133 East 58th Street Type of programming: Animal/Nature/ Fax: (212) 246-9344 New York, NY 10022 Outdoors, Educational, Family, Series, Series/ Type of payment: Cash, Barter, Cash & Barter. First Run. Contact: Brian J. Molfese Type of programming: Action/Adventure, President, Sales & Marketing Sample title: "Withit" (52 half-hour series). Senior Vice Comedy, Drama, Features/Packages, Series. (212) 319-9152 LBS Communications, Inc. Type of payment: Cash The Kay Arnold Group 875 Third Avenue Type of programming: Animated, Documen- 34 Kramer Drive New York, NY 10022 taries, Series, Specials, Sports, Variety/Music. Paramus, NJ 07652 (212) 418-3000 Contact: Kay Arnold Type of payment: Cash Joel Cohen Productions & Distribution, Inc. President Type of programming: Action/Adventure, 11500 Olympic Blvd., Suite 418 (201) 652-6037 Animal/Nature/Outdoors, Animated, Cartoons, Los Angeles, CA 90064 Type of payment: Cash Comedy, Docu-Drama, Documentaries, Drama, Contact: Joan Cohen Type of programming: Animal/Nature/ Educational, Family, Features/Packages, Game Vice President Outdoors, Comedy, Documentaries, Program Shows, International, Mini -Series, News/News (213) 473-7444 Inserts/Shorts, Specials. Stories, Series, Series/First Run, Series/Off Net- Type of payment: Cash Keystone Inspirational Network work, Specials, Sports, Variety/Music. Type of programming: Animal/Nature/ Sample titles: "Hope Diamonds" (Bob Hope's Outdoors, Documentaries, Features/Packages, P.O. Box 216 finest films), "Hardcastle & McCormick," Game Shows, International, Program Inserts/ Red Lion, PA 17356 "Gadget," "Mask," "Inspector Gadget," clas- Shorts, Series/Off Network, Specials, Sports, Contact: John Stockstill sics such as "Dennis the Menace," "Father Variety/Music. Director of Marketing Knows Best," and "Wild Bill Hickok," docu- Sample titles: "Fourth Annual Diamond (800) 552-4546 mentaries including "John Fitzgerald Kennedy" Awards Show" (many popular rock stars, 4 1 - Type of payment: Free and "Marilyn Monroe." hour programs), "Church Street Station" (78 Type of programming: Action/Adventure, half-hours, best of country westem music), Animal/Nature/Outdoors, Animated, Cartoons, The Learning Channel "Score/Cash Card" (interactive sports shorts), Comedy, Docu-Drama, Documentaries, Drama, 1525 Wilson Blvd., Suite 550 "Bingomania" (interactive TV game show for- Educational, Family, Fashion, Features/ Rosslyn, VA 22209 mat), "'Dicks & Deceptions" (10 hours of mas- Packages, International, News/News Stories, Contact: Edward Burakowski ter magicians performing, edited into 3 -to 12 - Program Inserts/Shorts, Religion, Series, Series/ Vice President of Affiliate Sales minute segments). Off Network, Specials, Sports, Variety/Music. (703) 276-0881 continued on page 17

LPTV Report / January 1991 / 13 Supplier Solo

The Watchword Is Value DECISION, At MPB Technologies

INC. -by Scott Ashford System 7 retails for under $10,000. Sec- ondly, your production staff will not have Getting good value at a reasonable to consume expensive studio time in edit- price is everyone's goal. And lacking the ing. Finally, the extensive tools allow you Complete Management larger budgets of network broadcast sta- to use this system to do everything from Information tions and cable companies, LPTV broad- weather maps to specialized sports and Systems casters must view each purchase with a news broadcasting-saving you further for sharp eye for quality and cost. expenditures. the LPTV MPB Technologies, Inc. offers two products that satisfy both criteria-System 7, The MLC 960 Laser Transmission System Market an Integrated Video Production and Graphics Character Generation System, Also from MPB Technologies is the MLC and the MLC 960 Atmospheric Laser 960 Atmospheric Laser Transmission Sys- Transmission System. tem. This is a short haul transmission system that uses an eye -safe laser to trans- UNIX/XENIX/ The System 7 mit video and audio signals over a line -of -sight distance of up to 1.5 miles. System 7 is a powerful, MS-DOS based The system has proven invaluable in situ- DOS/OS-2 graphics and character generation com- ations where cables are impractical or im- puter package. It features high quality possible. video, a user-friendly text/graphics com- The MLC 960 system consists of a position and editing software package, transmitter, a receiver, and two interface/ Systems can start small and a selection of video display features electronics boxes, along with such op- that is unsurpassed by other TV character tions as tripods and additional channels. and have an unlimited generators. It offers the LPTV broadcaster a tremen- growth potential. The hardware comprises a PC/AT per- dous remote broadcasting capability for sonal computer and a video/graphics news gathering, live interviews, and spe- controller that is compatible with most cial events. Because the system is com- o Logs other video equipment. It can be used as pact and light weight, it can be moved a desktop unit or rack mounted in the from one location to another quickly and o Availability studio or a mobile van. Contained in this can be set up, ready for use, by the cam- ergonomic package are all of the tools era man and the reporter in less than o Accounting you need for either on-line broadcasting fifteen minutes. or for producing professional, interesting, Unlike microwave systems-a similar o Sales Management and dynamic videos. technology-the laser transmitter does The graphics display features include a not require an FCC license or specialized o Projections variety of resident fonts and sizes; inde- operators. In dense urban areas such as pendent coloring of symbols, back- the downtown core of most cities, the o Communications grounds, and edges; and a choice of 16 laser system is -not affected by reflections million colors. The video display features or other transmission systems. And, in Complete packages, hardware include two channels; unlimited page and turn, it emits no signals that will interfere character overlays; and a host of visual with your existing equipment. and software, tailored to fit effects such as rolling, wiping, and so on. Your ability to cover local news and Composing a page is easy using special will your market size with lease the soft- events be significantly en- ware's menus and the keyboard's prede- hanced through the use of the MLC 960 plans available. fined action keys. Stylized alphabets and Atmospheric Laser Transmission System. complex graphics can be generated If you consider the salaried time lost in quickly with the drawing tool set and then laying and collecting cables and the loss stored in the memory for instant access of revenues from local events that you are later. And the scanner composition op- unable to cover, the MLC 960 is a very DECISION, INC. tion enables you to convert existing art- good value. At a list price of less than work directly into machine code and store $17,000, the system can generally pay for 402 S. Ragsdale it in memory. itself in less than eight months. Jacksonville, TX 75766 Specialized software packages are also available for applications like election Scott S. Ashford is manager of business 1-800-251-6677 coverage, sports events, sports timing, development for MPB Technologies, Inc., and telethon broadcasting. a Canadian firm headquartered in Que- So what about price? Well, first of all, bec. Circle (14) on ACTION CARD 14 / LPTV Report / January 1991 ACRODYNE. OURmimE NUMBERS STORY. ist 100% LPTV transmitters in spare parts availability the U.S. It all adds up. Acrodyne has the products and 20 technical skill you need to stay on the years in the broadcast air. Plus on -time industry delivery and competitive prices. For full service, just remember our toll -free number 330 1-800-523-2596. turnkey installations (Inside PA, call 4000 215/542-7000.) units in the field ACRODYNE 24 Acrodyne Industries, Inc. hour, round-the-clock 516 Township Line Road Blue Bell, PA 19422 support 215/542-7000 800-523-2596 FAX 215-540-5837

Circle (18) on ACTION CARD Music Licensing: An Insider's View

-by Robert W. Warner, Jr. have remained unlicensed while infre- clining over the years (it began at l0%), quent and unfruitful talks have been held licensing revenues to BMI Most broadcasters are the first to admit and ASCAP over the years between the licensing orga- have risen sharply due to the increase in that they know very little about music li- nizations and the National Cable Tele- the total number censing. Yet of stations and the in- 80% of all radio stations, and vision Association. However, some major an even higher creased use of music in general. percentage of TV stations cable producers/programmers have been and cable systems, have music on their licensed on an experimental basis since programs. Licensing Difficulties 1978. (Early last year, NCTA filed an anti- Playing music over the air is a public trust suit in Washington, DC and Los There are several uses performance which must be licensed, ac- of music where Angeles against BMI.) licensing is hard to achieve. cording to federal copyright law. The Some U.S. BMI represents more than 100,000 foreign -language American Society of Composers, Authors, stations, for example, songwriters, composers, and publishers may reasonably expect not to and Publishers (ASCAP); Broadcast Mu- be licensed. and carries about 1.5 million titles in its This is due to the inability of the sic, Inc. (BMI); and SESAC are the three perform- database. ASCAP represents fewer writers ing rights performing rights organizations recog- organizations to provide a and publishers, but holds more than "chain of title" when suing a station for nized in the copyright law. They act as three million titles in its computer. To- copyright infringement. "music police" for their affiliated song- gether, the two organizations distribute writers, composers, and publishers. When all attempts at licensing a station more than $350 million in royalty pay- fail, the licensing organization may file an Ninety percent of all music heard in ments to their writers and publishers each America is infringement suit in federal court. The controlled by these three orga- year-the vast majority of these dollars nizations. cases are usually well documented, with coming from the broadcast industry. Join- copies of correspondence Cable is considered the last frontier of to the station ing these organizations is relatively sim- and records of telephone calls music licensing. Local cable operators and visits. pleófor a songwriter and ensures that he In addition, the station will have been or she is compensated when a song is taped to provide evidence of the actual publicly performed in a venue that is infringements of the copyrights of affili- logged. ated writers. With this in hand, the licensing organization seldom loses a case; it is LPTV's How Performances are Logged generally awarded license fees for music performed since the first contact with the MTDR! The methods and venues for logging station, damages, and court costs public performances vary with the three amounting to thousands of dollars. organizations. BMI and ASCAP use pri- All venues where music is played pub- marily radio and TV as the basis for their licly require licenses. This includes col- distribution systems. However, classical leges, hotels, motels, restaurants, stores, and pop music concerts and college radio shopping malls, circuses, ice shows, aero- are also logged for payment purposes. A bic studios, hospitals, medical and dental nationwide statistical sample of the offices, music on hold, Radio City Music broadcast universe is the basis for these Hall, Lincoln Center, airlines, banks, and Model 2901 B+ payment systems and is judged to be rea- so on. These uses of music earn royalty sonably accurate. payments for the writers which then are Metallic Time Domain Reflectometer Ordinarily, there are two types of li- collected by licensing organizations. CABLE FAULT LOCATOR censes available to a broadcaster- only blanket agreements or per -program International Performances $845 agreements. The blanket license allows complete the music user unlimited play of the li- Another area of income for the U.S. censing organization's repertoire. The fee performing rights organizations is their 11.000 Feet Readability for a blanket license is based on an an- association with more than 40 interna- +í- 100 Accuracy nual percentage of the station's gross rev- tional licensing organizations in Europe, Simple Operation enue after certain allowable deductions. South America, and the Far East. This ar- Oscilloscope Output The per -program license is normally for rangement allows U.S. licensing compan- stations with all -talk, all -news, or other ies to receive payments for the worldwide CALL TOLL FREE formats that use a limited amount of mu- use of their affiliates' music. BMI and AS - 800-688-8377 sic. The per -program fee is based on a CAP also remit .payments for the use of two-tier pay schedule. Generally, if less foreign writers' music in the U.S. to the than 20% of a station's format is music, appropriate performing rights society. -RISER-BOND- the station qualifies for the per -program Currently, American performing rights INSTRUMENTS rate. organizations receive considerable reve- In round numbers, the broadcasters nue each year from their counterparts 5101 North 57th Street pay a combined total of 3% of their ad- abroad. Undoubtedly, these revenues will Lincoln, Nebraska 68507 justed gross revenue to BMI and ASCAP increase as East Bloc countries are de- Although this percentage has been de- mocratized and more American music is Circle (90) on ACTION CARD 16 / LPN Report / January 1991 played. American broadcasters are beginning to establish their own stations over- Directory seas or entering into partnerships with continued from page 13 LPTV European broadcasters. This will lead to Type of payment: Cash an increase in the use of American music Type of programming: Action/Adventure, Programming and, thus, increased royalties for song- Animal/Nature/Outdoors, Docu-Drama, Docu- writers. mentaries, Drama, Educational, Family, Inter- In Europe, the process of licensing mu- national, Magazine/Talk, News/News Stories, Series, Sports. sic is different than it is here at home. European countries each have a single Liz LaMac Productions, Inc. licensing organization for public per- Designed P.O. Box 25265 formance-often a quasi -govern- Nashville, TN 37202-5265 mental body. It receives help and assist- Contact: Mack D. Boggs for the ance from the government in locating mu- President sic users-largely non -broadcast per- (615) 883-4542 formances. Until quite recently, there (919) 383-8299 LPTV have been no commercial radio or TV sta- Type of payment: Cash, Barter, Cash & Barter. tions in these countries. As a result, Type of programming: Comedy, Family, Se- nearly all non -broadcast music perform- ries, Series/First Run. stations. ances are licensed. Yet between the three Sample title: "King Joe's Palace" (half-hour weekly licensing organizations here in the United children/family comedy, 39 new shows). States, probably less than half the num- Lyndal Entertainment, Inc. 1. Per Inquiry Ads. ber of non -broadcast users are licensed! 2337 Lemoine Avenue Cliffside Park, NJ 07024 2. Music Video Programming Where to Call Contact: Alvin Sussman President for your station to increase Here is contact information for the (201) 947-7111 viewership and provide three licensing organizations operating in Type of payment: Cash, Cash & Barter. revenue: the United States: Type of programming: Cartoons, Comedy, Documentaries, Features/Packages, Interna- Revenue sharing. American Society of Composers, Au- tional, Series, Series/First Run, Specials. Various formats. thors & Publishers (ASCAP) Sample titles: "The Soupy Sales Show" (comedy first run), "Legends" (women's sports One Lincoln Plaza show, first run), "The Comedy Hall of Fame" 3. Exercise Programs. New York, NY 10023 (comedy series, first run), "Feature Films" (175 (212) 595-3050 public domain features starring, among others: 4. 900 # Services. Morton Gould, President Fred Astaire, John Wayne, Kirk Douglas, Ava Arthur Hamilton, Vice President Gardner, Cary Grant, William Holden, Burt Lan- Irwin Z. Robinson, Vice President caster, Jack Nicholson, David Holden, Burt Lan- 5. Revenue Generating caster, Peter Ustinov, Orson Wells, Joan Collins, Source without 24 hour a Broadcast Music, Elizabeth Taylor, Roger Moore). Inc. (BMI) day commitments: 320 West 57th Street M & M Syndications New York, NY 10019 Use the programming 1000 Laurel Oak Corporate Center, Suite 108 (212) 586-2000 Voorhees, NJ 08043 you need at the times 10 Music Square East Contact: Michelle Pruyn you need it. Nashville, TN 37203 President (615) 259-3625 (609) 784-1177 8730 Sunset Blvd. Type of payment: Barter Hollywood, CA 90069 Type of programming: Educational, Family, THE (213) 659-9109 Magazine/Talk, Series, Specials, Sports, Variety/ Music. Frances W. Preston, President and CEO HOTTEST Sample titles: "Sports Quest" (family -oriented Len Henzel, Vice President, Broadcast Re- sports lations program, half-hour weekly), "Street COMMERCIAL Beat" (music news, half-hour weekly), "Boxing Illustrated" (boxing highlights, news, inter- BROADCAST SESAC, Inc. views, half-hour, twice monthly), "Record Guide 156 West 56th Street Stereo Scene" (music videos, interviews, half- PROGRAMMING New York, NY 10019 hour or strip), "Country Record Guide" (coun- (212) 586-3450 try music videos, half-hour weekly). IN THE FAX: (212) 397-4682 55 Music Square East Majestic Entertainment, Inc. COUNTRY Nashville, TN 37203 217 West Alameda Avenue, Suite 203 (615) 320-0055 Burbank, CA 91506 FOR LPTV A. H. Prager, Chairman and President Contact: Walter E. Baxter Vincent Candilora, Executive Vice Presi- President (818) 848-1368 dent and CEO Fax: (818) 848-7934 Call us W. E. Myers, - Vice President Type of payment: Cash Type of programming: Action/Adventure, Cartoons, Comedy, Documentaries, Drama, Se- LPTV Robert W. Warner, Jr. is a former vice ries, Variety/Music. president with BMI. He is now a consultant Programming specializing in music licensing. He can be Manhattan Production Music reached at Road, City, 320 Strawtown New 3I I West 43rd Street, Suite 702 (212) 725-8949 NY 10956, (914) 634-6630. *al New York, NY 10036 continued Circle (39) on ACTION CARD LPTV Report / January 1991 / 17 Contact: Ron Goldberg Contact: David Meblin Type of payment: Free National Sales Manager President Type of programming: Infomercials (800) 227-1954 (4151 788-1211 (212) 333-5766 Type of payment: Cash & Barter Mother Basilea Films Type of payment: Cash Type of programming: News/News Stories, 9849 North 40th Street Type of programming: Thirty compact discs Program Inserts/Shorts. Phoenix, AZ 85028 of original production music tailor made for Sample titles: "How Do They Do That?" (with Contact: Sister Adaiah LPTV stations. Each cut is edited onto :60, :30, Ed McMahon, 90 seconds daily, 260 per year, (602) 996-4040 as as wonders the world), - :20 and :10 spots, well full length ver- explaining the of "60 Type of payment: Free sions. Second Housecall" (54 seconds with Dr. Bob Type of programming: Program Inserts/ TV MCA TV Lanier, America's most respected medical Shorts, Religion, Series, Specials, :30 and :60 Gary reporter), "Seafood Steward" (with PSAs, Holiday PSAs for Thanksgiving, Christ- 100 Universal City Plaza Rainer, 70 -second daily news report about how Universal City, CA 91608 mas, Easter. to buy fish and shellfish), "Wildlife Journal" Sample titles: "Fill All the World with Songs of Contact: Mort Slakoff (with Steve Karlin, 75 -second environmental Vice President, Creative Services Praise," "Daily Discoveries," "God's Heart Senior reports with wild animals), "On Produce" (with (818) 777-1000 Breaks with Love," "God Lives and Works To- Michael Marks, 70 -second daily news report day," "Life's Deepest Meaning," "A Walk Type of payment: Cash, Barter, Cash & Barter. about fresh fruits and vegetables). Type of programming: Action/Adventure, Through Jerusalem at Jesus's Side," "lt Began Comedy, Family, Features/Packages, Talk, Se- Mitchell Productions at a Party" (youth oriented Christmas special), ries, Series/First Run, Series/Off Network. "No Greater Love" (artistic portrayals of Christ, 1875 South State Sample titles: "Harry And The Hendersons" half-hour special). Orem, UT 84058 (weekly half-hour comedy; continuing story of a Contact: Jess Mitchell family that found a Bigfoot-type creature in the (801) 225-1293 woods and took it home, 72 episodes, January Type of payment: Cash, Barter, Cash & Barter, 1991 start), "Roggin's Heroes" (weekly half- Free. MOVIECRAFT, INC. hour series takes a humorous look at everyday Type of programming: Educational, Maga- activities of people), "Mickey Spillane's Mike PRODUCTION SYNDICATION HOME VIDEO zine/Talk, Program Inserts/Shorts, Variety/ Hammer" (78 half-hours), "Rod Serling's Night Music. 'I`119is Gallery" (97 half hours), "Ironside" (198 FJtiodiSr9as. hours), "Five Star Mystery" (Delvechhio/Ellery Modern Video Programs Queen/O'Hara/etc., 87 one -hours). 5000 Park Street North Media Masters St. Petersburg, FL 33709 Moviecraft, Inc. Contact: Nina Thorbecke 3840 Dickerson Road PO. Box 438 Supervisor of TV Services Nashville, TN 32707 Orland Park, IL 60462 (800) 237-8913 Contact: Harold Hodges Contact: Larry Urbanski Type of payment: Free Vice President President Type of programming: Action/Adventure, (615) 868-2312 (7081 460-9099 Animal/Nature/Outdoors, Animated, Comedy, Type of payment: Cash & Barter, Free, Per Type of payment: Cash Docu-drama, Documentaries, Drama, Educa- Inquiry. Type of programming: Action/Adventure, tional, Family, Fashion, Features/Packages, In- Type of programming: Educational, Variety/ Cartoons, Comedy, Docu-Drama, Documenta- ternational, Program Inserts/Shorts, Religion, Music (country), PI Spots, Infomercials. ries, Drama, Educational, Family, Features/ Series, Specials, Sports. Sample titles: "Country Music Video Clips" Packages, Game Shows, International, Mini - video and artist interview segments. Series, Program Inserts/Shorts, Religion, Series, (Music Money Management Network Free in selected, new competing markets. Doc- Series/Off Network, Specials. umentation of airplay required). PO. Box 214 Sample titles: "TV's Magic Memories" (52 Bedford, TX 76095 half-hours, the best of early television), "The Mighty Minute Programs Contact: Greg Martin Big Attack" (38 half-hours, true stories of the 840 Battery Street President heroes of WW Il), "The War Time Years" (13 II San Francisco, CA 941 1 1 (817) 282-6770 half-hours, actual WW propaganda films),

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Circle (48) on ACTION CARD 18 / LPTV Report / January 1991 SO YOU MISSED THE UNVEILING OF TTC'S NEW 1KW SOLID STATE LPTV TRANSMITTER? NO PROBLEM...

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Circle (7) on ACTIN CARD "It's A Great Life" (13 half-hours, comedy), Crown" (horse racing), "Golf, the Perfect Pas- "Big Town" (13 half-hours, drama), "Hollywood sion" (with Bob Hope), "Legacy of Speed...The LRTV Distribution by Dreams" (120 5 -minute episodes, many Holly- Andretti Story" and "Mastery of Motion" (auto wood stars), " 7Youble With Father" (78 half- racing), "The Poet and The Roughrider" (the State and Territory hours, comedy), "Theater Cavalcade" (40 half- history of Yellowstone National Park), " Travelin' hours, heroes of America, top stars), "Captain On Southwest" (exploring Arizona, New Mex- January 7, 1991 David Grief" (20 half-hours, high sea adven- ico, and Utah), "The World On Skis" (exciting ture), "Treasury Men In Action" (13 half-hours, ski resorts from the USA to Japan). drama), "Silver Screen Movie Shorts" 113 musi- Licenses CPs* cal & comedy shorts from the '30's and '40's), Olympus Television, Inc. "Cliffhanger (Best Theater" of the serials from 14724 Ventura Blvd., Suite 611 and '40's), Mrs. (30 ALABAMA 10 23 the '30's "Mr. & North" Sherman Oaks, CA 91403 ALASKA 221 11 half-hours, private detective action), "Judge Contact: George Mitchell ARIZONA 27 35 Roy Bean" (39 half-hours, Edgar Buchanan President western), "People's (20 ARKANSAS 9 32 Choice" half-hours, (818) 788-7877 Jackie Cooper comedy), "African Patrol" (15 CALIFORNIA 44 Fax: 1818) 788-7942 87 half-hours, African police patrol), "TV's Magic COLORADO 19 34 Type of payment: Cash Memories Feature Presentations" (10 features, Type CONNECTICUT 1 5 of programming: Animal/Nature/ classic B/W). Outdoors, Mini -Series, Sports. DELAWARE 1 1 Sample titles: "Confrontation With Nature" WASHINGTON, DC 2 o Multimedia Entertainment (13 half-hours), "Boxing" (28 one -hour profes- FLORIDA 42 131 75 Rockefeller Plaza, 22nd Floor sional boxing shows), "In Wildness" (mini- GEORGIA 19 32 New York, NY 10019 series). HAWAII 3 24 Contact: Julie Farin IDAHO 19 25 Promotion Coordinator Pinnacle Communications ILLINOIS 11 36 (212) 484-7025 8566 East Vista Bonita Drive INDIANA 13 24 1213) 479-5150 Scottsdale, AZ 85255 IOWA 12 31 Type of programming: Magazine/Talk, Variety/ Contact: Robb Dalton Music. KANSAS 10 29 President Sample titles: "Donahue" (daily talk show, 60 KENTUCKY 12 30 (602) 585-9220 minutes), "Sally Jessy Raphael" (daily talk LOUISIANA 15 42 Type of payment: Cash show, 60 minutes), "Big Break" (new music/ MAINE 7 17 Type of programming: News/News Stories, variety weekly program hosted by Natalie Cole, Program Inserts/Shorts. MARYLAND 2 8 60 minutes). Sample titles: "Lifeplanning" 15 -week news MASSACHUSETTS 6 16 series), "Lifeplanning for the 90's" 14 -week MICHIGAN 11 25 NCTV news series), "Teenagers & Tough Decisions" MINNESOTA 33 53 One Madison Avenue (2 -week news campaign for teens and parents). MISSISSIPPI 12 21 New York, NY 10010 MISSOURI 18 27 Contact: Marilyn J. Freeman PSC, Inc. MONTANA 26 35 Senior Vice President/General Manager 10560 Arrowhead Drive NEBRASKA 4 8 (212) 689-0088 Fairfax, VA 22030 Type payment: Free NEVADA 21 20 of Contact: Don Hammack Type programming: Cartoons, Comedy, NEW HAMPSHIRE 3 4 of (703) 691-2738 Drama, Game Shows, Magazine/Talk, NEW JERSEY 2 14 News/ Type of programming: Soviet News, Soviet News Stories (for and by NEW MEXICO 14 34 college students). Specials and Documentaries. Sample titles: "Vremya," "Spotlight on Peres- NEW YORK 29 47 Network Programs troika," "Novosti." NORTH CAROLINA 11 33 11811 North Tatum Blvd., Suite 3031 NORTH DAKOTA 9 10 Quantum Marketing International OHIO 20 46 Phoenix, AZ 85028 Contact: Richard S. Shaw 550 Pinetown Road, Suite 300 OKLAHOMA 21 30 President Fort Washington, PA 19034 OREGON 22 26 1602) 953-6690 Contact: Leigh Sellstedt PENNSYLVANIA 14 55 Type of payment: Cash, Barter, Cash & Barter. Revenue Share Coordinator RHODE ISLAND 0 2 Type of programming: Animal/Nature/ Type of payment: Stations are paid to run the SOUTH CAROLINA 3 19 Outdoors, Documentaries, Educational, Family, programs. SOUTH DAKOTA 7 16 Series, Specials, Sports. Type of programming: Educational, Game TENNESSEE 29 37 Sample titles: "The Alaska Series" (13 half- Shows, Home Shopping, Music, Product Info- TEXAS 51 107 hours on people, places, wildlife, and history), mercials. "The Bob Mann Sports Series" (6 half-hours of Sample titles: "Solid Gold Rock & Roll" (Wolf - UTAH 20 9 instruction on golf, fitness, and self defense/ man Jack's personal selection of the greatest VERMONT 1 8 karate), "2001-Imagine The Possibilities" rock & roll from the 50's and 60's), "Kitchen - VIRGINIA 8 24 (one half-hour look into our lives in 2001), mate" (easy to clean, fast, light, durable, hand- WASHINGTON 16 21 "Seed to Semiconductor" (one half-hour look held, all -in -one mixer and food processor),

WEST VIRGINIA 1 9 at the mighty microchip in robots, surgery, and "Great Woks of China" (hand -hammered wok WISCONSIN 15 14 space), "Thomas & Beulah" (based on Rita with lid and all accessories; ancient gourmet WYOMING 24 17 Dove's Pulitzer Prize-winning book of a Black Chinese cooking made simple with the Great family's life). Wok), "Regina Vac" (this brand -name vacuum GUAM 1 0 picks up coins, nails, paper clips, and dirt), PUERTO RICO 5 8 New Visions "Mega Memory" (eight audio tape cassettes of VIRGIN ISLANDS 0 3 44895 Highway 82 Kevin Trudeau's simple techniques for improv- TOTALS: Licenses: 956 Aspen, CO 81611 ing your memory). Construction Permits: 1,455 Contact: Greg Jacobs Distribution Director Reel Movies International, Inc. Copyright KOMPAS/BIEL & 1303) 925-2640 8235 Douglas Avenue, Suite 770 ASSOCIATES, INC. Type of payment: Barter Dallas, TX 75225 All rights reserved. Type of programming: Action/Adventure, Contact: Tom T. Moore Documentaries, Specials, Sports. President/CEO Sample titles: "Backside, The Hidden Triple (214) 363-4400

20 / LPN Report / January 1991 June 8-10, 1991. ShowBiz Expo West. Los Angeles Convention Center. What's Going On Contact: Live Time, Inc., (213) 668-1811. June 13-19, 1991. 17th International Television Symposium and Technical Exhibition. Montreux, Switzerland. Contact: P.O. Box 97, Rue du Theatre 5, February 10-13, 1991. Broadcast Cable Credit Association 25th Credit and CH -1820 Montreux, Switzerland. Collection Seminar. Loews Summit Hotel. New York, NY. Contact: Mark June 16-19, 1991. Broadcast Promotion and Marketing Executives/Broadcast Matz, Vice President -Marketing, (708) 827-9330. Designers Association Conference & Exposition. Baltimore, MD. Contact February 10-15, 1991. National Association of Broadcasters 26th Annual Gregg Balko, (213) 465-3777; Exhibitors contact Susan E. Rosenstock, Management Development Seminars for Broadcast Engineers. University (301) 468-3210. of Notre Dame. South Bend, IN. Contact: Jane Frock, NAB Science and Technology, (202) 429-5346. September 14-16, 1991. ShowBiz Expo East. Meadowlands Convention Cen- ter, Secaucus, NJ. Contact: Live Time, Inc., (213) 668-1811. March 6, 1991. National Association of Black -Owned Broadcasters Awards September 25-28, 1991. Radio -Television News Directors Association Annual Dinner. Washington, DC. Contact: James L. Winston, Executive Director, Convention. Denver, CO. Contact: (202) 659-6510. (202) 463-8970. March 9-10, 1991. Third Annual West Coast Regional Conference of College October 3-6, 1991. Society of Broadcast Engineers National Convention. Broadcasters. USC, Los Angeles, CA. Contact: (401) 863-2225. Houston, TX. Contact: (317) 842-0836. March 24-27, 1991. National Cable Television Association Annual Conven- October 26-30, 1991. Society of Motion Picture and Television Engineers tion. New Orleans, LA. Contact: (202) 775-3669. Annual Conference. Los Angeles. 1992 Conference: November 10-14, Toronto. Contact: Ann Cocchia, (914) 761-1100. April 13-15, 1991. Broadcast Education Association 36th Annual Convention. October 27-30, 1991. Association of National Advertisers 82nd Annual Meet- Las Vegas, NV. Contact: Louisa Nielsen, (202) 429-5355. ing & Business Conference. Phoenix, AZ. Contact Cynthia Roberts, Meet- April 15-18, 1991. National Association of Broadcasters Annual Convention. ing Manager, (212) 697-5950. Las Vegas, NV. Contact (202) 429-5356. April 19-21, 1991. Southern Regional Conference of College Broadcasters. November 22, 1991. University Network (UNET) Annual Affiliates Confer- Georgia State University, Atlanta, GA. Contact: (401) 863-2225. ence. Brown University, Providence, RI. Contact: (401) 863-2225. April 21-24, 1991. Broadcast Cable Financial Management Association & November 22-24, 1991. Fourth Annual National Conference of College Broadcast Cable Credit Association Annual Conference. Century Plaza Broadcasters, Annual Convention of the National Association of College Hotel, Los Angeles, CA. Contact Cathy Lynch, Meetings & Conventions Broadcasters (Trade Expo, November 23-24). Brown University, Provi- Coordinator, (708) 296-0200. dence, RI. Contact: (401) 863-2225. November 23-25, 1991. Community Broadcasters Association Fourth Annual May 16-19, 1991. American Women in Radio & Television 40th Annual Na- LPTV Conference & Exposition. The Riviera, Las Vegas, NV. (1992 CBA tional Convention. Atlanta, GA. Contact: Diane Walden, Director of Adver- Conference: November 20-22, also at The Riviera.) Contact: Suzanne tising and Promotion, (202) 429-5102. Dooling, (414) 783-5977, or Eddie Barker, (800) 225-8183.

Type of payment: Cash Sample titles: "World Pro Mogul" (10 30 - mated, Cartoons, Documentaries, Educational, Type of programming: Action/Adventure, Ani- minute mogul skiing events), "U.S. Pro Thur Ski Family, Fashion, International, Series, Series/Off mated, Cartoons, Drama, Family, Features/ Racing" (10 one -hour programs of the world's Network, Specials, Sports. Packages, Series. best ski racing), "Biff America" (celebrity talk Sample titles: "Miss Moscow" (1 -hour special Sample titles: "Dragnet" (40 half-hours), show with a ski theme, hosted from Colorado on the first Soviet beauty pageant), "Olympic "Reel Cartoons" (15 hours), "Reel Platinum" ski resorts), "Windsurfing Magazine" (series of Archery" (26 -minute special on highlights of (approximately 100 classic films), "Reel Gold" 30 -minute features on windsurfing, done on the 1988 Seoul event), "Search for Adventure" (approximately 100 classic films). location around the world), "Après Ski Show" (32 one -hour documentaries of exploration, (MTV format featuring highlights from the hot- sports & adventure), "Adventures of the Little Reflex Teleproductions test ski movies), also ski movies, snowboard- Prince" (26 half-hours of animation based on ing, mountain biking, golf, tennis, and short the St. Exupery classic). 22 Sewall Street sports tips. Marblehead, MA 01945 The Samuel Goldwyn Company Contact: Curt Havens President/Owner 10203 Santa Monica Blvd. Royal Communications International Los Angeles, CA 90067 (617) 639-2700 Type of payment: Barter 117 North Ventura Avenue Contact: Dick Askin Television Type of programming: Series/First Run. Ventura, CA 93001 President, Sample titles: "Home Improvement Maga- Contact: Michael Magrutsch (213) 552-2255 Type payment: Cash & Barter zine" (home improvement television series). Vice President of (805) 641-1990 Type of programming: Features/Packages, Type of payment: Cash Series/First Run. Republic Pictures Type of programming: Action/Adventure, Ani- Sample titles: "American Gladiators" (athletic 12636 Beatrice Street Los Angeles, CA 90066-0930 Contact: Diana Foster (817) 267-0777 "They do what they say they'll do." Type of payment: Cash Type of programming: Features/Packages, Larry Boyd is the engineer for LPTV "And the company has bent over Series/Off Network. channel 57, serving Crawford County, backwards to answer our questions, Sample titles: "Bonanza" (260 hours color), "John Wayne Collection" (16 features), "Holly- Ill. Their BEXT 1000W transmitter even calling back to follow up. We're wood Stars" (16 features). has been on the air since January. very satisfied?'

Resort Sports Network "We bought the BEXT based on its From 2 to 20,000 watts, UHF or VHF, Box 5383, Station A low cost, but we are very impressed solid state or tube type, find out what Portland, ME 04107 Contact: J. Rory Strunk with its sturdy construction. It's a BEXT can do for you. President good, solid transmitter, operating non- (207) 772-5000 Call for more references or technical reasons Type of payment: Barter, Cash & Barter. stop with no problems. Type of programming: Action/Adventure, to choose BERT. Program Inserts/Shorts, Series, Series/First Circle (47) on Run, Series/Off Network, Specials, Sports, Doc- ACTION CARD 739 5th Avenue San Diego, CA 619-239-8462 TWrirr umentaries. Circle (47) on ACTION CARD LPTV Report / January 1991 / 2 I Unbeatable Price. Unbeatable Performance.

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Circle (108) on ACTION CARD games and competition), "Gamepro" (new Host/Producer Telemundo Group, Inc. weekly series on video games-reviews, tips, (201) 271-8244 1740 Broadway strategy), "Samuel Goldwyn Theatre" (15 clas- Type of payment: Free New York, NY 10019 sic features), the "November Gold" series in- Type of programming: Country music inter- Contact: Gary McBride cluding "The 39 Steps," "Nightmare on Elm views and videos. Senior Vice President, Sales & Marketing Street II." Type of payment: Cash Teacher Productions Type of programming: Spanish Language Television Network: Action/Adventure, Animal/ Santa Fe Communications 240 East Third Street Nature/Outdoors, Cartoons, Drama, Educa- Garner, IA 50438 2525 Naomi Street tional, Family, Game Shows, International, Contact: Gregory Schmidt Burbank, CA 91504 News/News Stories, Specials, Sports, Variety/ Producer/Director Contact: Ken Silverman Music. Director of Marketing (515) 923-2349 (818) 848-5800 Type of payment: Cash Television Latina Type of payment: Free Type of programming: Animal/Nature/ 550 Biltmore Way, 9th Floor Type of programming: Magazine/Talk, Reli- Outdoors, Docu-Drama, Documentaries, Coral Gables, FL 33134 gion, Series/First Run. Drama, Educational, Family, Religion. Contact: Benjamin Perez, President Sample titles: "A New Beginning" (magazine Sample titles: "Easter is Special" (family holi- Cesar Diaz, Vice President show), "And Now for the Good News" (home day special), "Michael, My Brother" (award - Rafael Vazquez, Director of Sales Bible story), "Forum" (contemporary social is- winning docu-drama), "Opera House Live" (305) 442-3418 sues), "Search" (home retreat), "Sunday (country -western jamboree), "True Stories Type of payment: Cash, Cash & Barter Mass," "lnnervision" (interviews). From Guatemala" (theatrical monologue), "Re- Type of programming: Documentaries, ligion or Politics" (documentary on political Drama, Series, Spanish Soap Operas. The Sportsman's Showcase with Ken Tucker pulpits), "They Built The Alaska Highway" (history documentary). The Television Syndication Company, Inc. PO. Box 872, Highway 31 PO. Box 915123 Brewton, AL 36427 The Tel -A-Cast Group Longwood, FL 32791 Contact: Ken Tucker, Host or Rhonda Walton, 203 Wise Hollow Road Contact: Cassie M. Yde Assistant to the Producers Aiken, SC 29803 President (205) 867-9440 Contact: Randy Davidson Type of payment: Barter Type of payment: Barter Director Type of programming: Specials, Series, Type of programming: Animal/Nature/ Syndication (803) 648-8798 Variety/Music. Outdoors (hunting). Type of payment: Barter Sample titles: "Asia's Last Frontier" (Vietnam, Type of programming: Series (gardening and Cambodia & Laos today), "Rockin' Through the Sudzin's Country Video backyard projects). Holidays" (starring The Diamonds, The Dixie PO. Box 766 Sample title: "America's Backyard" (series, Cups, Rockin' Robin, and others), "Bangkok, Bound Brook, N1 08854 weekly half-hour on gardening, landscaping, Bali & Beyond" (one -hour documentary spe- Contact: Herb Sudzin and backyard projects). cial). continued

22 / LPN Report / January 1991 Eagle -Lion Video Presents

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Circle (96) on ACTION CARD l

ings College), "BMI Live" (music and interviews Sample titles: "Tiny Toon Adventures" (new with new bands), "Null & Void" (comedy from Steven Spielberg animated series starring a Syracuse University), "Spotlight" (public affairs new cast of cartoon characters; from the origi- show from Howard University). nators of Bugs Bunny, Daffy Duck, and others).

USDA Office of Information Weiss Global Enterprises 410-A Administration Building P.O. Box 20360 Washington, DC 20250 Oxnard, CA 93034-0360 Contact: Ms. Marcella M. Hilt 2055 Saviers, Suite 12 Director, Radio-TV Division Oxnard, CA 93033-3693 (202) 447-6445 Contact: Adrian Weiss Type of payment: Free President Type of programming: Agricultural News (805) 486-4495 Type of payment: Cash Type of programming: Animated, Cartoons, Comedy, Documentaries, Family, Features/ ,rte=. -! Packages, Program Inserts/Shorts, Series, Telemundo's "El Show de Lucy." Series/Off Network, Serials. Sample titles: Features including: "Cactus in Trinity Broadcasting Network the Snow," "Baron of Arizona," 30's and 40's Box C 11949 vintage movies, westerns, "Those Crazy Ameri- Santa Ana, CA 92711 cans" (one-hour documentary), "Kids Say the Darndest Things" Contact: Deanna J. Sebastian (series, over 500 color epi- LPTV Director Video Jukebox Network, Inc. sodes), "Make Room For Daddy" (161 half- (714) 665-2122 12000 Biscayne Blvd. hour programs), "Alice" (10 cartoons by Walt Type of payment: Free with permission, 80% Miami, FL 33181 Disney). return on revenues to affiliates. Contact: Bill Stacy Westchester Films, Inc. Type of programming: Animated, Drama, Ed- Vice President, Operations/LPTV ucational, Magazine/ Talk, Religion, Specials, (305) 892-3640 342 Madison Avenue, Suite 714 Variety/Music, 700 Club. Type of payment: Viewer pays, station partici- New York, NY 10173 Sample titles: "Praise" (2-3 hour religious talk pates in revenue. Contact: Claude S. Hill show). Type of programming: The Jukebox Network President (interactive music videos). (212) 867-1700 UNet (University Network) Type of payment: Cash Box 1955, Brown University Visions Productions, Ltd. Type of programming: Animated. Providence, RI 02912 16745 West Blue Mound Road Sample titles: "Star Blazes" (77 half-hour epi- Contact: Jeff Southard Brookfield, WI 53005 sodes of animation). UNet Director Contact: Rick Felski (401) 863-2225 President Zoli Teleproductions Type of payment: Free Type of payment: Cash PO. Box 485 Type of programming: Animated, Comedy, Type of programming: Custom -designed, ani- Palmer Lake, CO 80133 Documentaries, Drama, Educational, Features/ mated station ID's, bumpers, logos, etc. Opens Contact: Janice Lloyd Packages, Game Shows, Magazine/Palk, News/ for special programs, sports also available. Vice President/Marketing News Stories, Program Inserts/Shorts, Variety/ Type of payment: Cash & Barter, Barter Warner Bros. Music, (5 hours weekly, student produced Type of programming: Action/Adventure, programming). Domestic Television Distribution Animal/Nature/Outdoors, Features/Packages, Sample titles: "Take One" (movie review show 4000 Warner Blvd. Specials, Rodeo. from Washington State University), "From the Burbank, CA 91522 Sample titles: "Rodeo Sports Page" (series, Academy" (award -winning student film series), (818) 954-6000 pro -rodeo half-hour shows), "American Junior "Campus Response News" (produced by Hast- Type of programming: Cartoons, Children's. Rodeo Finals" (2 hours), "Cowboy Polo." ewe' 1C)O YOV NEED... EXTRA REVENUE QUALITY COMMERCIALS IMAGE BOOST FULL PRODUCTION SERVICE CALL NOW AND COMMUNICATE WITH THE EXPERTS 919-632-8717 FAX 919-632-8719

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Circle (141) on ACTION CARD 24 / LPTV Report / January 1991 When the chips are down you can tell who's committed to your business.

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Circle (6) on ACTION CARD LPTV and the LAW

-by Peter Tannenwald

Tuning In On Employment

If you are going to take your LPTV sta- give careful consideration to making your hourly or weekly salary is easy to recite, tion seriously and run it as a locally in- company an attractive place to work, but contracts can become more compli- volved community institution, you will while contractually protecting yourself cated when compensation includes in- need a good staff. You can hire a good against raids. centives based on personal or overall sta- general or sales manager or an on -air per- tion performance. If an employee is to sonality with a handshake if you like, but receive a percentage of sales, when will if you want to attract and hold someone What to Include payment be made-at the time of the who is really competent, you ought to sale, at the time the advertising is run, at consider a formal employment contract. Here are some thoughts about the the time of billing, or at the time of collec- You should consider a contract as a way kinds of things you might include in an tion? Will payment be withheld or charged to protect yourself, especially if your em- employment contract: back if the account never pays the sta- ployee is truly outstanding, because em- Try to spell out as best you can what tion? How is the "sales" base defined? ployment offers from conventional TV sta- the duties of the employee will be. Will a Does it include agency commissions and tions may soon come along at more salary sales employee be expected just to sell, national sales? If incentive payments are than you can afford to pay. Unless you or also to collect accounts, train other based on overall station performance, want to become a revolving door training personnel, and produce spots? Will an air does that mean cash flow or net income ground for bigger stations, you should personality be expected to make personal after depreciation and other non -cash appearances around town as well as work items? on the air? Establish in the contract who is re- Specify the hours to be worked, sponsible for paying the employee's ex- which will usually not be just 9 to 5 at a penses. This is especially important for broadcast station. Remember, however, sales personnel who may be expected to Custom that for non -managerial employees, any wine and dine clients and to drive an work over 40 hours a week must be paid Loaded automobile on company business. The for at overtime rates. higher percentage of sales an employee is Will the employee be permitted to Videocassettes paid, the more reasonable it is to ask that have any outside jobs or business inter- employee to pick up his or her own ex- ests of any kind? At a minimum, it is im- All NEW Tape penses. If the station will pay expenses, portant that you require disclosure of all specify whether and how these expenses of an employee's outside activities, busi- All Major Brands will be limited, even if you only state that ness interests, and sources of income, so expenses must be approved by the gen- that you can determine whether there are 3/4° VHS or Betacam eral manager. If the employee will be mov- any conflicts of interest with your station. ing from out of town, you may want to pay Length Whether or not you try to forbid such Any moving costs as an incentive to attract a interests will depend on how much time particularly desirable person. Shelf Cases -Sleeves you need the employee to work and whether you can afford to pay enough to Packaging & Fulfillment make outside income unnecessary. Leaving the Company You certainly will want to reserve the right to bar conflicts of interest, and you Even though you are just starting Excellent Service will want to insist that work for your sta- out, you must not neglect what happens tion take priority over any other permitted Great Prices when the honeymoon is over, and you activities. You also need disclosure of want your employee to leave, or the em- other activities and income sources to ployee quits. In most cases, you will want make sure that you comply with the FCC's ^ , ,I-, TM to insist on employment being "at will," payola and plugola rules, which means which means that you can discharge the that your employee must never receive vvá4ivïiwvv employee for any reason at any time. any payment related to anything broad- However, the employee may in turn de- cast on the air without on -air disclosure (800) 888-4451 mand severance pay, especially if termi- to your viewers. PO Box 2 Route 217 nation comes very soon after the job starts. In other words, if you have in mind Mellen ville, NY 12544 Salary Arrangements a one- or two-year contract, you may want FAX (518) 672-4048 to reserve the right to discharge the em- The amount and method of compen- ployee early in return for a flat, agreed -on sation should be specified. A simple severance payment. Circle (28) on ACTION CARD 26 / LPTV Report / January 1991 K57EY Belcourt, ND. Schlinder Community TV It is very important to have a cove- that becomes effec- Services, 12/4/90. nant not to compete K59DM Belcourt, ND. Schindler Community TV tive when an employee leaves for any rea- ...at the FCC Services, 12/4/90. son, because otherwise, you will be NEW LPTV LICENSES K61EF Belcourt, ND. Schindler Community TV vulnerable to a situation in which employ- Services, 12/3/90. K43CT Reno, NV. Kidd Communications, ees may be jumping from one station to The following LPTV stations received licenses on location, and the 12/4/90. and taking the dates shown. Station call sign, another in the same market name of the licensee are also given. K63DN Reno, NV. Generic Television, 12/21/90. trade secrets and account lists with them K17AY Seaman, OH. Tranquility Community when they leave. A court will not enforce a W39AY Montgomery, AL. Sunbelt Media Group, Church, 12/4/90. 12/20/90. for- Inc., 11/30/90. K6OBJ Toledo, OH. Tran Star, Inc., contractual provision that absolutely K58DJ Bakersfield, CA. Park Place Broadcasting K21CS Tahlequah, OK. Tahlequah TV -21, bids an employee from quitting and re- Company, 12/4/90. 11/30/90. quires him or her to work for a full con- K43DM Escondido, CA. Howard LP Television, K52DE Salem, OR. Columbia River Television, tract term no matter what happens, so Inc., 12/4/90. Inc., 1/2/91. K66CQ O'Neals, CA. K. Sandoval Burke, W36BE State College, PA. The New York Times raids is a your only real protection against 12/3/90. Company, 1/2/91. provision that is targeted to keep the em- W13BF Hartford, CT. Channel 13 Television, Inc., W51BG Farragut/Knoxville, TN. Dwight R. ployee from working for yóur competitor. 1/2/91. Magnuson, 11/30/90. Courts are strict in enforcing covenants W24BF St. Petersburg, FL. Jay Ramsey, K22BH Corpus Christi, TX. Clear Channel favor the 11/30/90. Communications, Inc., 1/2/91. not to compete and will often W28AI Salem, IL. Three Angels Broadcasting K38CN Satt Lake City, UT. William Allen Marshall, employee and declare a covenant to be Network, Inc., 12/20/90. 11/30/90. null and void if it is too onerous. The WO7CL Auburn, IN. C. P. Broadcasters, Inc., W26AZ Front Royal, VA. Ruarch Associates covenant must be reasonable in time, ge- 1/3/91. Limited Partnership, 11/30/90. activities W46BE Murray, KY. Murray Broadcasting K22BI Walla Walla, WA. Blue Mountain ographic scope; and scope of Company, Inc., 11/30/90. Broadcasting Association, 1/4/91. covered. K56DR Baton Rouge, LA. Trinity Broadcasting K27DD Walla Walla, WA. Blue Mountain Network, 12/4/90. Broadcasting Association, 12/21/90. Detroit, MI. Fairlane Assembly of God, WA. Ronald Alan What is W44AR K6OEB Yakima/Wapato, "Reasonable" 11/30/90. Theodore Bivens, 1/2/91. K39CI Springfield, MO. Christian Life K68DG Shoshoni, WY. Riverton Fremont TV Being reasonable in time means re- Communications, 12/4/90. Club, Inc., 12/4/90. stricting your covenant to only the period K52DH Springfield, MO. Trinity Broadcasting Network, 11/30/90. NEW LPN CONSTRUCTION PERMITS of time you will need to get back on your K63EA Bridger, MT. Clarks Fork Valley TV District The following parties received LPTV construction feet after the employee leaves. For exam- No. 1, 1/2/91. permits on the dates shown. Station call sign and ple, it may be difficult to argue that a K53DH Belcourt, ND. Schindler Community TV location are also given. salesperson must be kept out of town for Services, 12/4/90. ND. Schindler Community TV more than six months after quitting your K55FH Belcourt, W52BF Mobile, AL. Penny C. Wilmoth, 1/3/91. Services, 12/4/90. continued station, because you should be able to have his or her accounts properly serviced by someone else within that time. Reasonable geographic scope means that you do not bar your employee from working any farther from your station At Cross Wits? than is realistic considering your market. You can certainly preclude working for another station whose signal overlaps with your own, but a covenant barring work within 200 miles would probably not be F enforceable in favor of an LPTV station. Finally, the scope of the prohibited ac- P tivity must be reasonable. A sales person E N N E E R N G We Know might be barred from selling time for any G other mass medium (radio, TV LPTV, ca- A O How To ble TV, and even a newspaper) in the same market, but it would be much less N G Fill In reasonable to try to stop him or her from working as a bartender, even right down c R The Blanks the street from you. E all events, be sure to state that S A L S In Call John Kompas records compiled while working for the A M station belong to the station and may not be taken by a departing employee. L M Contracts can be a bother, but oral misunderstandings can be worse. When you TURNKEY hire an employee who is important to SERVICES your station, think carefully about what N you do, and do not, want to offer; and G (414) 781-5044 consider the advantages of writing it down so that both parties have the same understanding.

Peter Tannenwald is a partner in the Washington, DC law firm of Arent, Fox, Kintner, Plotkin & Kahn. He is general We Gei CPs On The Air counsel to the Community Broadcasters

Association. I I Circle (10) on ACTION CARD LPTV Report / January 1991 / 27 K25DV Santa Rosa, CA. Earl Manuel Ettienne, Ph.D., 12/20/90. W57B1 Miami, FL. Educational Television Corporation, 12/7/90. W18AZ Sarasota, FL. George W. Kimble, 12/19/90. Technosystem W39BK Valdosta, GA. Impact Television Group, Inc., 12/20/90. W39BJ Waycross, GA. Women's LPTV Network, 12/20/90. UHF Transmitters K59EI Maui, HI. Susan Durch, 12/19/90. K56E0 Wailuku, HI. Worldwide Enterprises, With over 250 transmitters in service worldwide, Technosystem 12/19/90. has established a reputation as a high quality supplier of TV K16CQ Twin Falls, ID. The Little TV Station, 12/19/90. Broadcast RF equipment. W48BG Kokomo, IN. Kingdom of God Ministries, Our newly -opened facility in Miami, Florida provides product Inc., 1/2/91. WO7CU Lexington, KY. Clarabelle F. Boone, support and distribution for the United States and Latin America. 1/7/91. Look for these features in 1 kW through 40 kW UHF transmitters: K47DI Lake Charles, LA. James E. Still, 1/2/91. W66BR Lake Charles, LA. Adventures in Media: Modular design with plug in circuit boards Jeffrey W. Young, 12/19/90. Technosystem designed cavity for extended tube life KO9VN Shreveport, LA. Clarabelle E Boone, 1/3/91. Identical integrated circuits for reduced spare requirements K39CY Bozeman, MT. Jose Armando Tamez, Single blower cooling reduces heat build up in the cabinet 1/4/91. High voltage and Grid 2 supplies are mounted on K32DB Fargo, ND. Kelco Television, 12/20/90. K28DN Laughlin, NV. John E Craven, Ill, convenient casters for ease of servicing 12/20/90. Full, built-in remote control WO5BY Rochester, NY. Assai Broadcasting Interlocked protection Company, 1/4/91. circuits for operator W64BM Toledo, OH. Lonnie James, 12/5/90. Sound -proofed doors and side panels K46CW Normen, OK. Lola E. Brothers, 12/5/90. 11V"/V/V/ for quiet operation K68DU Stillwater, OK. Mountain TV Network, Inc., 1/2/91. Contact Technosystem for more K53EA Eugene, OR. Gerald D. Kamp, 1/3/91. FAIIMAIINAIL, W15BB San Juan, PR. Arzuaga Broadcasting information today (305) 477-5018. Group, 12/19/90. K12ON Bryan, TX. Clark Ortiz, 1/4/91. K55FX Corpus Christi, TX. Norma Torres, 1/2/91. TECHNOSYSTEM USA W17BG Charlotte Amalie, VI. Paradise Suite 28 8181 N.W. 36th Street Phone: (305) 477-5018 Superstation Ltd., Inc., 12/5/90. Miami, Florida 33166 Fax: (305) 477-5024 ASSIGNMENTS AND TRANSFERS

K64DR Phoenix, AZ. Assignment of license Circle (74) on ACTION CARD granted from Broadcasting Systems, Inc. to Hispanic Broadcasters of Arizona, Inc. on 12/26/90. KO8LK Bakersfield, CA. Barbara Dilley, 12/19/90. K66ED Redlands, CA. First Assembly of God,1/4/ K38CX Shonto/Tonalea, AZ. Voluntary assignment K1ONP Eureka, CA. Philip J. Plank, 12/20/90. K25DU San Diego, CA. Citizens Television of permit granted from Navajo Bible Believers to K11TC Fortuna/Ferndale, CA. North Star System, Inc., 12/5/90. Trinity Broadcasting Network on 1/3/91. Communications, 1/3/91. K63EN San Diego, CA. Civic Light, Inc., 12/5/90. K69FM South Phoenix, AZ. Assignment of license KO7UX Fresno, CA. Eduardo and Rosa Maria K4ODF San Luis Obispo, CA. Alegria granted from Broadcasting Systems, Inc. to Polar Caballero, 1/4/91. Broadcasting Corporation, 12/19/90. Broadcasting of Arizona on 12/28/90. K58DJ Bakersfield, CA. Voluntary assignment of permit granted from Park Place Broadcasting Com- INDEX TO ADVERTISERS pany (General Partnership) to Park Place Broadcast- ing Company (Sole Proprietorship) ad for. on 12/11/90. Use this handy chart to find the you're looking Then fill out the ACTION KO6MB Indio, CA. Voluntary assignment of permit CARD bound in this magazine for FAST answers to all your questions. granted from Park Place Broadcasting Company (General Partnership) to Park Place Broadcasting ACTION CARD ADVERTISER Company (Sole Proprietorship) on 12/11/90. COMPANY PAGE NUMBER FACT LINE K53DO Sacramento, CA. Voluntary assignment of Acrodyne Industries, Inc. 15 18 215 542-7000 permit granted from Channel America LPTV Hold- American Consumers, Inc. 24 141 919 632-8717 ings, Inc. to Channel America LPTV License Subsidi- Andrew Corporation 8 79 708 349-3300 ary, Inc. on 12/13/90. BERT, Inc. 21 47 619 239-8462 K15BD San Luis Obispo, CA. Assignment of li- CADCO 13 117 214 271-3651 cense granted from TV 15 Broadcasting, Inc. to H. B. Channelmatic 25 6 619 445-2691 I. Broadcasting, Inc. on 12/5/90. Coarc Video 26 28 518 672-7202 W31AT Gainesville, FL. Assignment of license Decisions, Inc. 14 14 214 586-0557 granted from James Vincent Fitzpatrick Eagle -Lion Video 23 96 619 277-1211 to Video LPTV Programming 17 39 212 725-8949 Jukebox Network, Inc. on 12/18/90. ITS Corporation 11 123 412 941-1500 WO9BU Jupiter, FL. Assignment of license granted Keystone Inspirational Network 18 48 '717)246-1682 from Pauline Therese Mantwill to Spirit Productions, Microdyne Corporation 29 100 904 687-4633 Inc. on 1/2/91. Microwave Fitter 2 172 315 437-3953 W35AJ St. Petersburg, FL. Assignment of license Money Management Television Network 9 36 817 282-6770 granted from Channel America LPTV Holdings, Inc. New Visions 10 25 303 925-2640 to Channel America LPTV License Subsidiary, Inc. Panasonic Broadcast & Television Systems/Professional 4-5 45 800 524-0864 on 12/13/90. Resort Network Sports 6 38 207 772-5000 W34AW Sarasota, FL. Voluntary assignment of Riser -Bond Instruments 16 90 800 688-8377 permit granted from Ronald D. Kniffin to WJTV, Inc. 168 Sabatke & Company 30 813 772-3994 on 12/28/90. TE Products, Inc 12 17 800 832-8353 WO9BI Tallahassee, FL. Assignment Technosystem USA 28 74 305 477-5018 of license granted from Tel -Test 22 108 904 374-4503 Florida Broadcasting ü.ompany to Television Technology Corporation 19 7 303 665-8000 Associates Christian Television Systen,, Inc. on Trident Productions, Inc. 30 165 800 955-5660 12/12/90. Trompeter Electronics 7 183 818 707-2020 W57BA-Tampa, FL. Assignment of license granted TV Turnkey Services 27 10 414 781-5044 from Channel. America LPTV Holdings.:nc. to Video Jukebox Network, Inc 32 145 305) 573-6122 Channel America LPTV License Subsidiary, Inc. on 12/13/90. continued

28 / LPTV Report / January 1991 "We needed a professional, satellite receiving system with the flexibility to access all available programming." Brad Dobbs, Vice President of Operations, TV 43, Waukesha, Wisconsin

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Circle (100) on ACTION CARD Inc. KO9VD Ashton, ID. Assignment of license granted granted from Channel America LPTV Holdings, from Ellen M. Armstrong to Ambassador Media Cor- to Channel America LPTV License Subsidiary, Inc. poration on 11/27/90. on 12/13/90. K13VI Blackfoot, ID. Assignment of license W26AB Detroit, MI. Assignment of license granted granted from W. L. Armstrong to Ambassador Media from Channel America LPTV Holdings, Inc. to Corporation on 11/27/90. Channel America LPTV License Subsidiary, Inc. on KO7UL Burley, ID. Assignment of license granted 12/13/90. from William L. Armstrong, Ill to Ambassador Media K13UT Minneapolis, MN. Assignment of license Corporation on 11/27/90. granted from Channel America LPTV Holdings, Inc. KO8KU Challis, ID. Assignment of license granted to Channel America LPTV License Subsidiary, Inc. from Lee J. Stillwell to Ambassador Media Corpora- on 12/13/90. tion on 11/27/90. W58BD Jackson, MS. Voluntary assignment of KO9UZ Driggs, ID. Assignment of license granted permit granted from Channel America LPTV Hold- from William L. Armstrong, Ill to Ambassador Media ings, Inc. to Channel America LPTV License Subsidi- Corporation on 11/27/90. ary, Inc. on 12/13/90. KO2NP Filer, ID. Voluntary assignment of permit W60AY Wilmington, NC. Voluntary assignment of HOLY COW! granted from William L. Armstrong, Ill to Ambassa- permit granted from Channel America LPTV Hold- dor Media Corporation on 11/27/90. ings, Inc. to Channel America LPTV License Subsidi- K12OE Firth/Basalt, ID. Assignment of license ary, Inc. on 12/13/90. granted from W. L. Armstrong to Ambassador Media K67CV Lincoln, NE. Assignment of license Corporation on 11/27/90. granted from Channel America LPTV Holdings, Inc. K12NZ Idaho Falls, ID. Assignment of license to Channel America LPTV License Subsidiary, Inc. 101 on 12/13/90. granted from W. L. Armstrong to Ambassador Media Corporation on 11/27/90. W34AF Atlantic City, NJ. Voluntary assignment of Sales Promotions for KO8KV Jerome, ID. Assignment of license granted permit granted from Channel America LPTV Hold- from William L. Armstrong, Ill to Ambassador Media ings, Inc. to Channel America LPTV License Subsidi- Only $99 + $3 P & H Corporation on 11/27/90. ary, Inc. on 12/13/90. KO4ND Paul, ID. Assignment of license granted K21 DB Santa Fe, NM. Voluntary assignment of Thats less than $1 each granted from Leo Kesselman to Park Place from James D. Nordby, Jr. to Ambassador Media permit Order Today: Corporation on 11/27/90. Broadcasting Company (General Partnership) on K120A Pocatello, ID. Voluntary assignment of per- 12/11/90. W15AL Rochester, NY. Voluntary assignment of SABATKE & COMPANY mit granted from Ellen M. Armstrong to Ambassador Media Corporation on 11/27/90. license granted from Monica Kimble to Metro TV, Inc. 19TH PLACE K13VP Rigby, ID. Assignment of license granted on 12/28/90. 1033 S.E. Rochester, NY. Assignment of license from W. L. Armstrong to Ambassador Media Corpo- W40AG CAPE CORAL, FL. 33990 ration on 11/27/90. granted from Channel America LPTV Holdings, Inc. Inc. KO2ND Rupert, ID. Assignment of license granted to Channel America LPTV License Subsidiary, 12/13/90. from William L. Armstrong, Ill to Ambassador Media on Corporation on 11/27/90. W23AA Southampton, NY. Assignment of license from America LPTV Holdings, Inc. Or Call for more Info: K120B St. Anthony, ID. Assignment of license granted Channel to Channel America LPTV License Subsidiary, Inc. 813-772-3994 granted from Ellen M. Armstrong to Ambassador Media Corporation on 11/27/90. on 12/13/90. per- Kl3VJ Shelly, ID. Assignment of license granted W56BR Dayton, OH. Voluntary assignment of mit granted from America LPTV Holdings, from W. L. Armstrong to Ambassador Media Corpo- Channel ration on 11/27/90. Inc. to Channel America LPTV License Subsidiary, K051X Twin Falls, ID. Assignment of license Inc. on 12/13/90. Circle (168) on ACTION CARD granted from Ellen M. Armstrong to Ambassador K65DR Portland, OR. Voluntary assignment of per- Media Corporation on 11/27/90. mit granted from Channel America LPTV Holdings, Inc. to Channel America LPTV License Subsidiary, W43AT Dalton, GA. Assignment of license granted W69BE De Kalb, IL. Voluntary assignment of per- from John Forshner to Family Life TV 43 on mit granted from Channel America LPTV Holdings, Inc. on 12/13/90. 12/12/90. Inc. to Channel America LPTV License Subsidiary, W35AT Hazelton, PA. Voluntary assignment of permit granted from Diocese to W55AW Savannah, GA. Assignment of license Inc. on 12/13/90. of Scranton Joseph S. granted from Channel America LPTV Holdings, Inc. W28A1 Salem, IL. Voluntary assignment of permit and Irene F. Gans on 12/12/90. W18AV PA. to Channel America LPTV License Subsidiary, Inc. granted from Salem Broadcasting Company Scranton, Voluntary assignment of on 12/13/90. to Three Angels Broadcasting Network, Inc. on permit granted from Diocese of Scranton to Joseph W53HI Valdosta, GA. Assignment of license 12/20/90. S. and Irene F. Gans on 12/12/90. granted from CFF Properties, Inc. to General Man- W39AT Baton Rouge, LA. Assignment of license W66BB Columbia, SC. Voluntary assignment of from America agement Consultants, Inc. on 12/10/90. granted from Frontier Broadcasting, Inc. to American permit granted Channel LPTV Hold- ings, Inc. to America LPTV License K51CR Dubuque, IA. Voluntary assignment of per- Television, Inc. on 12/5/90. Channel Subsidi- Inc. 12/13/90. mit granted from Robert H. Hanson to Thomas H. W61AZ New Orleans, LA. Assignment of license ary, on Valley on 12/19/90. granted from Channel America LPTV Holdings, Inc. KO7TV St. Louis, MO. Assignment of license from America K13VK Arco, ID. Assignment of license granted to Channel America LPTV License Subsidiary, Inc. granted Channel LPTV Holdings, Inc. to Channel America LPTV License Subsidiary, Inc. from Lee J. Stillwell to Ambassador Media Corpora- on 12/13/90. tion on 11/27/90. W57AP Falmouth, ME. Assignment of license on 12/13/90. K13WA St. Louis/Pine Lawn, MO. Voluntary assignment of permit granted from Todd M. Cralley to KWA TV, Inc. on 12/10/90. K49CY Austin, TX. Voluntary assignment of permit granted from Kingstip Communications, Inc. to WFIL, Inc. on 12/13/90. K65DW Austin, TX. Voluntary assignment of per- V #M jar wroaffrm mit granted from Channel America LPTV Holdings, Inc. to Channel America LPTV License Subsidiary, Inc. on 12/13/90. NOW AVAILABLE TO LPTV'S K2OCU Bertram, TX. Voluntary assignment of permit granted from Kingstip Communications, Inc. to AT "BIG STATION" PRICES! WFIL, Inc. on 12/13/90. K31CQ Blanco, TX. Voluntary assignment of per- Brand new top quality Sony professional video tape mit granted from Kingstip Communications, Inc. to in WFIL, Inc on 12/13/90. and cassettes - all formats, at great prices! K21 DK Giddings, TX. Voluntary assignment of permit granted from Kingstip Communications, Inc. to Call (800) 955-5660 WFIL, Inc. on 12/13/90. B K32DA La Grange, TX. Voluntary assignment of A. permit granted from Kingstip Communications, Inc. Trident Productions, Inc. to WFIL, Inc. on 12/13/90. You sup ort K16CJ Llano, TX. Voluntar' assign ment of permit of thi sp nsor Charleston, SC also su ports CBA. granted from Kingstip Communications, Inc. to WEIL, Inc. on 12/13/90. w8i Circle (165) on ACTION CARD 30 / LPTV Report / January 1991 Arent, Fox, Kintner, Plotkin & Kahn CUSTOM CREATED Washington Square 1050 Connecticut Avenue, N.W. Classifieds ID PACKAGES & LOGOS Washington. D.C. 20036-5339 Staron. of $200.00 FOR SALE General Counsel to the DEMOS AVAILABLE Complete LPN studio, Two years old. Low used Community Broadcasters Association CALL Steve Y er or more in ormation prices. Cameras, editing console, PC -based auto ad ò000 lee. OIL' 89/F '2 'ee ieel 2021857-6395 inserter, 3/4" tapes and players, microwave link, ca- 216/494.9303 bles, racks...the works. Great value. Call (601) 957-1122. Ask for Wyatt Emmerich. Will sell whole or JOHN H. BATTISON, P.E. part. & ASSOCIATES Acrodyne 100 -watt transmitter. Used 8 months. Consulting Low Power TV Reasonable price. Call Gino Andreani, (904) Engineers 797-3376. 4 2684 State Route 60, RD #1 Loudonville, Ohio 44842 TELEPROOOCT1_ONS WANTED TO BUY Applications, Licensing, Turnkey 8755 Freedom Ave. NW, N. Canton, 0H 44720 Audio/video STL for LPTV operation, prefer around (419) 994-3849 7 to 12 GHz, to cover not over five miles from studio to transmitter. Must be in good condition; model and Communications Consultants brand not important. Contact J. T. Whitlock, WEST & Television & Video Production WLBH/WLSKTV-6, Radio Station Rd., P.O. Box 680, SSOC. INC. SOFTWARE Advertising, Marketing, Public Relations Lebanon, KY 40033, Phone: (502) 692-3126, FAX: CLOSEOUT (502) 692-6003. Full -Length feature films P.O. BOX 1965 LPN station in south Florida area. Call or write M. on USED 3/4" U-Matics. NEW PORT RICHEY, FL 34656 Greenberg, do Silvercup Studios, 42-25 21st St., OFFICE (813) 842-9042 Limited Quantity available WATS 1-(800) 637-1071 James West Long Island City, NY 11101, Dept. T, (212) 349-9600. at "Giveaway" prices. MOBILE (813) 628-3427 President BUSINESS OPPORTUNITIES Also USED BLANKS - & LET THE GOVERNMENT FINANCE your new or ex- 30 60 Min. U-Matics. isting small business. Grants/loans to $500,000. TRANSMITTERS Free recorded message: (707) 448-0330. (OR5) CALL NOW - (913) 362-2804 USED AND ANTENNAS SERVICES OFFERED CABLE FILMS (save thousands) Turnkey site development services include site ac- Country Club Station - Kansas City. MO 64113 quisition, negotiation, and permitting; site DEALERS FOR: construction/installation, and maintenance; ANDREW, BEXT, BOGNER, transmitter/downlink optimization, and site management. Our reputation is that of being responsible, CABLEWAVE, EMCEE, fair, and professional. We're Shaffer Communica- LINDSAY, SCALA & TTC EVANS ASSOCIATES Member AFCCE tions Group, Inc., 3050 Post Oak Blvd., Suite 1700, (one watt to 50 KW) Houston, TX 77056, (713) 621-4499, FAX (713) Professional Communications Engineering 621-5751. Broadcasting Systems, Inc. AM -FM -T V-LPT V -CAT V-ITFS-Cellu far LPN mailing labels. Reach all LPTV licensees, CP Turnkey LPTV Construction FCC Applications, Design & Field Support holders, applicants. Accurate, up-to-date marketing 21617 North Ninth Avenue. lists in your choice of format. Call Katie Reynolds at 216 N. Green Bay Rd" Thlensville, WI 53092 Suites 105 & 106 (414) 781-0188. (414) 242-6000 Phoenix, AZ 85027 CLASSIFIED RATES: All classified ads are payable (602) 582-6550 in advance. When placing an ad, indicate the exact FAX (602) 582-8229 category you desire: Help Wanted, Situations Wanted, Services Offered, Wanted to Buy, For Sale, Miscellane- LPTV STATIONS COAST TO COAST Kenneth Casey ous. The publisher reserves the right to abbreviate, (30 YEARS EXPERIENCE) alter, or reject any copy. MEDIA BROKERS APPRAISERS Classified advertising is sold at the rate of 50¢/word. RADIO TV LPTV There is a $15.00 minimum charge for each ad. A Confidential & Personal Service To place your order, call Katie Reynolds at (414) 781-0188. BURT SMITH and POWSTENKO SHERWOOD Broadcasting and Telecommunications ROBERT W. WARNER. JR. Illinois Office. Consultants CONSULTING SERVICE 4171 Dundee Road Suite 269 MUSIC LICENSING Northbrook, IL 60062 2033 M Street N.W., Suite 600 708 .272 .4970 Washington, D.C. 20036 320 STRAwrOWN Ro. 914634-6630 Washington D.C. Office- (202) 293-7742 NEw CITv, N.Y. 10956 Ellen Sherwood Lyle 105 S Alfred St. Suite A-43 703-549-1510 Alexandria, VA 72314

CR séRñës Jeff Walker Developers of the Crown System Family President Broadcast of Radio and TV Broadcasting Srftuare - Established in 1980 - 30 SELECTED BROADCAST CDs \ St l'.SI 'I'\ L P'I'S Cua001 Programming A DIVISION OF ARISTO MUSIC ASSOCIATES, INC. MORE VARIETY (614) 888-8388 P.O. BOO 22765 (615) 269-7071/2 UPDATES EACH CONTRACT YEAR NASHVILLE. TN 37202 FAX NO (615) 269-0131 515.15,1111.11 "I RI.I-:1 ((III \Inl 5.(111111 >821 I COMMERCIAL AND FULL LENGTH CUTS CD RACKS AND CATALOG MARKET SIZE PRICING ROBERT J. PELLETIER, ASSOCIATES M (201)837-8424 ADDITIONAL CD MATERIAL AVAILABLE We Specialize In: NETCO MUSIC SEARCH SERVICE Engineering & Construction Programming/Syndicated & Local NETWORK COMMUNICATIONS CONSULTANTS HITLINE 41 -(800)328 -9797 -LISTEN TO NEW RELEASES Management & Operations Spot & Program Sales/Marketing 931 TEANECK RD. TEANECK. NJ 07666 S1ATE.OFTHE-ARr ENI 'JEERING FOR AUDIO 6 VIDEO Associated Production Music 16 Years TV Management, Engineering & Sales Experience FACILITY I.. 'NNING 6255 Sunset Boulevard, Suite 820 PHONE (919) 985-3447 FAX (919) 985-1447 JAMES TRONOLONE Hollywood, California 90028 P.O. Box 4422, Rocky Mount, NC 27803 SYSTEM DESICN ENGINEER (800)543-4276 or (213)461-3211 C' O SERVICES FAX (213) 461-9102 "LET ME SAVE YOU A BUNDLE IN UNNECESSARY COST AND MISTAKES"

LPTV Report / January 1991 / 3 I ;1Z,rej: tvf

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The LPTV Report News and Strategies for Community Television Broadcasting

Vol. 6, Issue 3 A Kompas/Biel Publication March 1991

The 1991 NAB Walk-Through An LPTV Broadcaster's Guide To Exhibits -by Jacquelyn Biel More than 50,000 people are expected to throng the aisles at the 1991 National Association of Broadcasters convention in Las Vegas, April 15-18. And more than Not all the lights in Las Vegas are on the Strip. A view from Bedrock Canyon near the city. Photo courtesy of 700 exhibitors will share some 430,000 the Las Vegas News Bureau. square feet of floor space in the huge Las Vegas Convention Center. That's a ten -mile hike for anyone dedicated to vis- Not -To -Be -Missed NAB iting every booth. To help make your job easier, we invited all of the NAB exhibitors to send us infor- offers Something For Everyone mation about the products they think LPTV broadcasters would especially like LPTV Mini -Conference Set For Wednesday Afternoon to see. Here are the companies who responded-many of whom may have al- The 1991 National Association of industry-is invited to hear some of ready done business with you. Broadcasters Annual Convention to be LPTV's leading figures discuss program- (For a handy reference to exhibitors' held April 15-18 in Las Vegas will offer a ming, regulatory, and commercial issues. booth numbers, or to order information wealth of exhibits, sessions, and informa- Panelists include Roy Stewart, chief of the directly from the companies, see page 19.) tional materials to choose from. Here are FCC's Mass Media Bureau; Peter Tan- 3dbm (Booth 7149): 3dbm will be some highlights. For detailed infor- nenwald, general counsel to the Commu- showing a solid state transmitter de- mation-and times and places-see the nity Broadcasters Association; CBA presi- signed for power levels up to 1,000 watts. NAB's session and exhibit guide, avail- dent D. J. Everett; CBA executive director The company able shares Booth 7149 with at the registration desk. John Kompas; Matt Tombers, vice presi- Lindsay Antennas. dent and director of marketing for Foote, LPTV-Gearing Up For Prime Time: Cone & Belding Telecom; and CBA con- Acrodyne (Booth 5525): Acrodyne will Everyone-LPTV broadcasters, CP hold- vention organizer Eddie Barker. be unveiling for the first time some new, ers, applicants, suppliers, and anyone lower priced products which should be of else interested in this emerging continued on page 4 particular interest to LPTV broadcasters. Established products on display will be the TLU/1000 solid state I kW UHF LPTV transmitter, the TLU/1KACT I kW UHF LPTV transmitter, the TLU/I00T 100 -watt LPTV Z0991 Vd ` VN001`IV UHF transmitter, and the TLH/100 100 -watt VHF transmitter. dfiNdnV NVO01 9£9 L 2i3NMO h31MOd 'd NHi7f' Alden Electronics (Booth 5237): lino new systems will be introduced SNQ I 1V15 dd f at Alden SS d Electronics' exhibit-the Weather Work- station, Model WS5500, for the display of NEXRAD radar and satellite and weather chart images; and LPATS, a lightning position and tracking system for plotting LL0b9 cloud -to -ground lightning strikes. IM `Puowyoia MON 431S3f1O31:1 NOI103»aO0 SS313dald 'o!! Ziuuad 91. Andrew Corporation (Booth 5533): alVd ulsuooslM `aalneMlMl 0150-933£5 Andrew will be showing its new, expanded 3D`d1SOd 'S Yl 0L95Z xo8 'Od 31b'F! ;'1t19 ALPineTM line of LPTV antennas. Available pod% ALdi continued on page 7 Tunable Notch Filters 22 - 900 MHz

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Circle (172) on ACTION CARD documents fail to mention the potential of establish a competitive "Lease Rate Struc- LPTV stations, particularly locally originat- ture" as part of its effective competition ing LPTV stations, to provide effective com- rulemaking. petition, or their capability of playing any All three commenters focus on the place role in the complex mix of video services of localism, particularly local LPN stations, now available to the public. (The original in the competitive mix. And their comments Notice does note that while translator sta- point up a worrisome silence in both the tions are counted in the three- signal stan- Notice and the Further Notice on the role of dard, LPN stations are not ¡para. 231. But localism. This silence is in contrast to the that's all.) attention the concept received in the Com- In comments filed in response to the Fur- mission's July 1990 six -year Report to Con- ther Notice, the Community Broadcasters gress on the cable television service, where In Our View Association complains about this silence on the entire section on the broadcast/cable the subject of LPN One of the competitive relationship is explained wholly in the con- behavior "benchmarks" that the Commis- text of the value of localism and diversity The FCC is well into its Further Notice of sion should adopt, says CBA, is a cable (see paragraphs 143 ff.) Proposed Rulemaking on effective competi- system's commitment to local service, in- Ttue, localism is more related than cen- tion to cable (MM Docket No. 90-4). As you cluding local programming. A system that tral to the question of competition. Indeed, probably remember, the proceeding began unreasonably excludes a local LPN station if anything became clear from these pro- in January 1990 with a Notice of Proposed from carriage should not be considered a ceedings, it is the brilliant variety of cable Rulemaking seeking to re-examine the con- "good actor." programming- only one part of which is ditions under which basic cable rates are CBA also alertly points out that cable local programming-and the fact that only regulated and, in particular, "three - the operators are likely to want to include LPN a service or services equally as various can signal standard" of "effective competition" signals in the six -signal standard. But, it provide effective competition. which exempts a system from cable rate argues, only LPN stations that originate But the search for competition should regulation by local franchising authorities. local programming should qualify. In other not injure localism by ignoring or insuffi- In December, Commission issued its the words, cable can't have it both ways; sys- ciently acknowledging its value. Localism Further Notice, which incorporated the pub- tems shouldn't be able to escape regulation and diversity of viewpoint cannot be dupli- lic comments it had received in response to by counting non -local LPN's while at the cated by national networks- -broadcast or the In earlier document. the Further Notice, same time they try to keep local LPTV's off cable. the Commission said it would probably not their channels. It is conceivable that this rulemaking be able to define a single standard for effec- Thirdly, CBA says that a cable system could spawn situations where a community tive competition, given the complexity of should fail the good actor test if it refuses to is served by two cable systems, both of the present video marketplace. Instead, it carry a local LPN signal because it wants to whom refuse to carry the local broadcast suggested three standards, any one of keep the LPTV station from competing with signals. (It has already been proven-over which could be applied, depending on the it for local ad dollars. and over again-that public demand for particular cable system: Beach TV, another commenter, also ar- carriage of a local broadcast signal carries An independently owned, multi- gues that local service must be a key ele- little weight with a cable system if such channel video service is available to at least ment of the competitive behavior test. The carriage could interfere with, for example, a 50% of the homes passed by the cable sys- company, which provides 100% local LPTV system's local ad sales.) tem, and is subscribed to by at least 10% of programming to several Florida communi- In such a case, the cable systems are those homes; ties that have no other local television ser- home-free-no rate regulation and no need Six unduplicated, over -the -air tele- vice, says its stations have been denied car- to serve local interests either. Meanwhile, as vision signals are available to the cable riage by the large MSO's who own the cable Sherwin Grossman, another commenter, community, and cable penetration is below systems-in spite of significant local sup- points out, the local broadcast stations- 50%; and port. It has been forced to pay "prohibitive" full power or LPTV-end up with whatever The cable system can pass a competi- rates for leased channels, and this only after percentage of the market is left after the tive behavior test, or a "good actor" test, threats of litigation. cable systems take their share. the benchmarks of which would be set by Channel 8, South Jersey TV, which oper- The nation's commitment to localism and the FCC. The test would determine whether ates an LPTV station in Hammonton, NJ, diversity must be protected from this even- the cable operator was acting reasonably also complains of being quoted exorbitant tuality as well. and responsibly even in the absence of rates- more than $1 million per year by competition. three cable MSO's-for leased access chan- So far so good. But, unfortunately, both nels. Channel 8 asks the Commission to

Kompas/Biel & Associates, Inc. Katie Reynolds, Office Manager Milwaukee, WI 53225-0510 S.E. Bradt, Chairman of the Board Suzanne Dooling, Account Executive (414) 781-0188 ,John Kompas, President and Columnists: John H. Battison, P.E., Don FAX: (414) 781-5313 Chief Executive Officer Sabatke, Peter Tannenwald, Joe Tilton, Jim Jacquelyn Biel, Executive Vice President and West Affiliations: CBA The LPTV Report is an offi- Secretary Robert cial information channel of the Community Richard P. Wiederhold, Vice President - Guest Contributors: Jennifer Jarik, Finance and Treasurer M. Unetich, Jim West Broadcasters Association. Typography: Graphic Innovations Layout: Debi Muraro, Graphic Innovations The LPTV Report, ISSN 0892-5585, is published monthly by Kompas/Biel & Associates, Inc., 5235 Printing: St. Croix Press The LPTV Report 124th Street, Suite 22, Butler, WI 53007, or P.O. Printing Box 5235 North 124th St., Suite 22- Coordinator: Kathy Sandmann, 25510, Milwaukee, WI 53225-0510. Copyright St. Croix Press 1990 by Kompas/Biel & Associates, Inc. All rights Butler, WI 53007 reserved. (414) 781-0188 Subscription price: 1 year, $35.00; 2 years, $55.00. FAX: (414) 781-5313 Advertising Sales: Outside USA: 1 year, $43.00; 2 years, $71.00. Back Issues: John Kompas, Publisher $3.75 each. POSTMASTER: Please Kompas/Biel & Associates, Inc. send address changes to: The LPTV Report, P.O. Jacquelyn Biel, Editor PO. Box 25510 Box 25510, Milwaukee, WI 53225-0510.

LPN Report / March 1991 / 3 to Listeners: Prospects and Technology," Acrodyne's Digital TV NAB Sessions both on April 17; and for engineers- continued from front page "DAB Systems Concepts" on April 16, Transmitter Successful and "DAB Methods and Systems" on The session will be held Wednesday, April 17. April 17 from 1:00-3:00 p.m. in Room BI A digital television transmitter has per- Also slated throughout the convention of the Las Vegas Convention Center. Don't formed successfully in lab tests at Acro - week will be special DAB demonstrations miss it! dyne Industries, according to a recent an- that will give you a chance to compare FM nouncement by the company. Acrodyne and DAB sound. Regulatory Issues: A wide range of le- was awarded a patent in early 1989 for a gal and regulatory issues that radio and method that digitally synthesizes the HDTV World '91 Conference & Exhi- TV broadcasters face each day will be transmitted RF power signal by using bition: Concurrent with the NAB show will explored in eight one -hour sessions to be non-linear, highly efficient amplifiers. be HDTV World '91 at the Las Vegas held on Wednesday, April 17. The ses- The method, which employs only class Hilton. A wealth of advanced TV products sions will present basic, practical advice C makes a modulator and RF and HDTV broadcast applications will be amplifiers, to comply with the government's unnecessary because on how shown, including many broadcast and converter (exciter) constantly changing policies and rules. power RF is now gen- consumer electronics goods from Japan digitally synthesized Some session titles: "Contests and erated on a channel, said Dr. Timothy Hu- that have never before been seen at a U.S. Promotions-Making Money Without FCC lick, Acrodyne's vice president of engi- trade show. The Conference will include Fines"; "EEO/Hiring/Firing, Sexual Har- neering and the author of the patent. special sessions on production and pro- assment, Age Discrimination and Other Among the benefits of the new method is gramming, global HDTV developments, Station Workplace Issues"; "FCC Rule En- that power consumption is cut in half, spectrum issues, and various HDTV tech- forcement and Keeping Your Station Li- nologies now being developed or tested. Hulick said. L cense"; "Children's TV-Advertising and Programming Law and Responsibilities"; NHK Technology Open House: Eight- "Newsroom Law for Broadcasters"; and een top Japanese companies will contrib- RON MOT "Advertising Laws and Problems for ute to this year's NHK technology exhibit, Broadcasters." the first ever to be held outside of Japan. I in them. My chal- have confidence NHK is Japan's public broadcasting cor- in Digital Radio: Broadcasters anxious to lenge is that they have confidence poration. learn more about CD -quality, inter- me. The 6,000 square foot NHK "Open ference -free digital radio are invited to House" will include prototypes of the lat- car driver Remy Julienne, of four sessions: For managers-"DAB: French stunt est in Japanese consumer, radio, and tele- members of his stunt team. Friend or Foe" and "Satellite DAB Direct his sons, vision technology, including fully three- dimensional stereoscopic television, advanced FM multiplex broadcasting, and a wall -mounted 33" flat screen television.

Would Your Station TV Syndicator Hospitality Suites: Thirteen television programming syndica- Like to Make tors will host hospitality suites at the convention. King World, Columbia Pictures 15-60% on Direct Response Television, 'Turner Program Services/CNN TV, Worldvision Enterprises, Conus News 30s, 60s and 1/2 hour Service, Medstar, Orbis, Tribune Enter- tainment, Buena Vista, ITC, LBS, Viacom, Infomercials: and Warner TV will all have suites. Cash Payment Settled Wockly: Research Mini -Convention: A mini - convention for radio and television sta- Many to choose from including tion audience and market researchers will Financial, Sports, Home Items, New Ideas, be held Monday afternoon, April 15. and many other legitimate 800 & 900# offers. Learn how to conduct, evaluate, buy, and use qualitative research to assist in your Range '19.95-'495.00 station's programming, marketing, and sales. Get the pros and cons of various We also do Cash & P.I. Combinations: research approaches, and learn how to Programs Include do your own research studies. Pro White Tooth Whitener Television Management Sessions: Cash & Success See the NAB program for dates, times and Direct Response Marketing Hosted by Alvy Moore places of these not -to -be -missed semi- who plays Hank Kimball on Grocn Acres: nars for managers: "Cashing in on Direct Marketing...New Opportunities for Broad- casters"; "Which Way for Two -Way? An Money Management Network Television Update on Interactive TV"; "Hometown P. TX Television-Local Programming for a O. Box 214, Bedford, 76095 Profit"; "Live from Everywhere-War in 817-282-6770 the Television Age"; "Swap Shop...Sales Attn: Greg Martin, CEO Promotion Idea Exchange"; and "fair Em- ployment Practices...You Be .he Judge!"

Circle (36) on ACTION CARD 4 / LPTV Report / March 1991 WHEN YOU GO INTO LPTV, CHOOSE RELIABILITY, EASE OF OPERATION, AND HIGH PERFORMANCE...

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PRODUCTS OF VALUE WITH INTEGRITY Circle (7) on ACTION CARD See us at NAB Booth 3066. Good Selling!

-by Joe Tilton

Impressions and Exposures

"It takes four exposures to make an im- person "feeling a headache coming on." your client four impressions and causing pression," we tell our clients. Then at the end of the set, the same person cash registers to ring in his or her store. Just What we mean is that if a viewer sees an reappears with a smile and "No more head- as the Energizer rabbit reinforces the Ener- advertisement four times, he or she will re- ache!" gizer message, your client's message is rein- member the message. Another example is the Energizerrrabbit. forced and sales will increase. A recent study by a very large fast-food He comes at you rapidly, again and again. You can periodically change the order of chain showed that every sixth time their And you remember! the four commercials so that the appear- advertising message reaches a consumer- Using this technique in local television is ance is fresh. regardless of how-the consumer will buy not difficult. In fact, it's a way to make more Why it Works something. The company began employing money. I call it Television ImpressionsT". a marketing strategy based on this study, Television Impression and sales have increased dramatically. Hon' it Works Why does the Learn to use these facts to sell products work? and services for your clients. Selling repeat Ask four copywriters or salespeople to Reinforcement: "I've heard that before; advertising is much easier when you have write a twelve -second commercial for a cli- it must be right," is a common reaction. created ad material that actually works. ent, accompanied by a storyboard if neces- With the Television Impression, you guaran- sary. The subject should be a single prod- tee that the viewer sees the message more Memory at Work uct, because when four writers each give than once. their own interpretations of a product, the Repetition: From our youth, we have What happens when you see a commer- chances are quadrupled that at least one of been conditioned to learn by repetition. Did cial aired by mistake twice in a row? You the ads will match a viewer attitude. you ever have to write, "I will not chew gum may be amused or annoyed by the opera- Produce one three -second tag to fit at the in class," on the chalk -board a hundred tor's error, but you remember the commercial. end of each short commercial. This end tag times? You have been given two exposures, pre- must be the same for each of the four com- Instant reference: Even the shortest cisely alike. Your memory of the first one is mercials. memory can recall a commercial that just reinforced because your mind replays the When the pieces are fitted together, you ran. message right along with the second expo- will have four fifteen -second spots. Now Reassurance: Because the message is sure as you view it. dub them back to back to get one sixty- reinforced, viewers begin to feel that the Advertising innovators are realizing the second commercial. The result is a Tele- product or service is right for them. value of this technique and using it. Exce- vision Impression. Interpretation: The Television Impres- drin®, for example, runs a commercial at In the same time normally given to a sion helps viewers interpret the message by the beginning of a set of spots that shows a single commercial exposure, you are giving showing them that they understood it the

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Circle (117) on ACTION CARD 6 / LPTV Report / March 1991 last time they saw it. The goal is to create internalization-to bring the message NAB Walk -Through "home." continued from front page

configurations include standard 1 kW ver- What to Charge sions, circularly polarized versions, and wideband low power versions for You can and should charge more-add multi -channel operations. ALPine anten- 50%-75% to your normal sixty-second nas are made from lightweight, easy - rate-for this type of commercial. First, to -handle aluminum modules for quick more creative time and more production installation, excellent weather resistance, are involved. Secondly, the new standard and low weight loads. Full length radome commercial length-fifteen seconds-is in- segments provide complete environmen- corporated. Third, your client gets better tal protection. value in the form of dramatically better Also on display will be Andrew's new results. 1.8 meter "Flyaway" antenna. The seg- I'm pleased to bring this concept to you mented reflector splits into eight sections through The LPTV Report. If you use it, I and packs into six containers that can be new 1.8 meter "Flyaway" an- commercial as Andrew Corporation's would appreciate copies of the ads pro- taken aboard aircraft tenna. duced, and particularly the ads that prove "check-in" luggage. The antenna can operate in C, X, Ku, and C/Ku bands, in circu- to be most effective. Also, I am available to tion Music Libraries. All compact disks linear polarization. teach your sales staff how to best use this lar or contain full-length and commer- Finally, the company will be introducing concept in sales presentations. cial -length edits for promos, commer- a new family of 7/16 DIN connectors for Joe Tilton has worked in broadcasting as an cials, news, weather, and program appli- foam dielectric cables. The connectors announcer, promotion director, chief engi- cations. The music comes from four of the have silver-plated bodies and inner con- neer, news director, sports director, sales most prestigious music libraries in the tacts for protection against intermodula- manager, and general manager. Presently he world-KPM, Bruton, Themes, and Sono - tion distortion and improved conductiv- is a promotions writer and consultant for raton. ity. The male plugs are available for 1/2", dio and television stations across the coun- APM also represents "Sound FX-The 7/8", I '/a", and 15/a" foam HELIAX® ca- try. He can be reached at (817) 540-2754 or Library" a sound effects library, as well as bles. Box 155144, Ft. Worth, TX 76155. we the KPM "SFX" sound effects library. Associated Production Music (Booth Other services include the "Coombe In- 1706-1708): APM will be showing their ternational" library of pre-recorded hit Broadcast One and Broadcast 2 Produc- songs, the Bruton Gold Classics, and the

FCC Brown Bag Lunch

Set On LPTV Window

A Federal Communications Commission "Brown Bag Lunch" THE BROADCASTER'S CHOICE meeting featuring LPTV Branch chief Keith Larson and supervi- for Reliable & Cost -Effective sory attorney Molly Fitzgerald, Studio -to -Transmitter Links also of the LPTV Branch, is scheduled for 12 noon to 2 p.m. April 18 in Room 856 of the FCC's head- quarters at 1919 M Street, NW, o 1.7 to 40 GHz Washington, DC. The informal O & A session is o Links starting at $6200 entitled "Low Power Television- o Proven, professional, Latest Developments: Next Win- dow Filing." The public is invited. broadcast -quality products from the industry leader o Over 25 years of experience

Correction 847 Rogers Street MICROWAVE Lowell, MA 01852 In the article by Robert W. Warner enti- TEL: (508) 459-7655 tled "Music Licensing: An Insider's View," RADIOcorporation FAX: (508) 937-0010 which appeared in our January 1991 issue, an incorrect contact name was given for Broadcast Music, Inc. Circle (134) on ACTION CARD I en Heir. -el is no longer with BMI. The person to contact is now Larry Sweeney.

LPTV Report / March 1991 / 7 switcher which accepts all current analog video standards, including GBR, S -VHS, LPTV Distribution by MII, Betacam, and HDTV. The BVRS is menu -driven and can be controlled from State and Territory a remote location with a CVS Series monitor or any personal computer. February 26, 1991

Licenses CPs*

ALABAMA 11 22 ALASKA 222 10 ARIZONA 28 34 ARKANSAS 10 31 The BARCO -EMT 981 player. CALIFORNIA 44 87 COLORADO 20 33 BASYS Group (Booth 6415): Automa- CONNECTICUT 1 6 tion is the theme of the BASYS Group's DELAWARE 1 1 exhibit. New products on display are the WASHINGTON, 2 DC 0 BASYS Master Control Automation Sys- FLORIDA 44 130 tem; the ALS -500 Automated Library Sys- GEORGIA 19 32 BASYS HAWAII 3 24 tem; the Resource Management System; the Advanced Automation Sys- The Acrodyne TLU/1000 1 kW solid state UHF LPN IDAHO 19 26 tem; Caption 21, a unique new closed ILLINOIS 11 transmitter. 36 captioning and prompting system; and INDIANA 15 22 APM Mini-Package-"The Best of the IOWA 13 30 the Librarian Archive System. Best," a compilation of 32 CD's from Also on display will be BASYS's com- KANSAS 10 29 APM's CD libraries. plete Newsroom Automation Systems KENTUCKY 12 30 with Machine Controls; new Version 11 LOUISIANA 16 41 AVCOM (Booth 5951): AVCOM will be News MAINE 7 17 System Software with enhanced exhibiting their full line of high perform- word processing and search functions; MARYLAND 2 8 ance portable spectrum analyzers, satel- Multi -Channel Automation; and the com- MASSACHUSETTS 6 16 lite receivers, microwave video links, and plete facility design and engineering ser- MICHIGAN 11 25 microwave accessories. New at the show MINNESOTA 33 53 vices of the former Lake Systems. will be the PST -1500B portable satellite MISSISSIPPI 12 21 terminal, the PSR- 1000A portable surveil- Bencher, Inc. (Booth 7345): Bencher, MISSOURI 18 28 lance receiver, and the MVT 1000A micro- a manufacturer of copystands, will be dis- MONTANA 27 34 wave video transmitter. The PSR- I000A playing new II NEBRASKA 4 8 the Copymate copystand and the MVT I000A are cost-effective, with new light arms, copy lights, safety NEVADA 22 19 high-performance units that function as a glass, polarizing filters, copy light control, NEW HAMPSHIRE 3 4 miniature ENG system for broadcast ap- and book holder. NEW JERSEY 2 14 plications. NEW MEXICO 14 34 The Copymate II is an attractive and versatile system for media users, photog- NEW YORK 30 46 raphers, videographers, and others who NORTH 11 CAROLINA 34 need to photograph or videotape books NORTH DAKOTA 9 10 OHIO 20 46 or small objects. The new compact quartz lights feature a reflector designed exclu- OKLAHOMA 21 30 sively for close work applications. 7ivo OREGON 23 25 300 -watt quartz halogen side lights flood PENNSYLVANIA 15 54 RHODE ISLAND 0 2 the baseboard with illumination so con- The PTR-25 portable test receiver from AVCOM. sistent that a user can meet virtually any SOUTH CAROLINA 3 19 reproduction requirement. SOUTH DAKOTA 8 15 BARCO (Booth 7601): At the BARCO TENNESSEE 29 37 booth, look for the Emmy Award -winning TEXAS 54 106 first all -digital intelligent broadcast moni- UTAH 20 9 tor. The CVS Monitor is designed to adapt VERMONT 1 8 to new technology and formats without VIRGINIA 9 23 hardware modifications. It offers auto- WASHINGTON 17 22 matic set-up, 700 lines of resolution,

WEST VIRGINIA 1 9 color temperature accuracy and stability WISCONSIN 15 14 regardless of aging tubes and circuitry, WYOMING 24 17 and accurate color matching between GUAM 1 0 monitors. i PUERTO RICO 5 8 Also to be shown are the AVM Series VIRGIN ISLANDS 0 3 monitors, equipped with GBRS and Bencher's Copymate Il Model 900-30 with accesso- TOTALS: Licenses: 978 S -VHS, Y/R-Y/B-Y analog component in- ries. Construction Permits: 1,442 puts. The Series comprises four models, from the portable 10" AVM -22 to the Options include a copy light safety Copyright KOMPAS/BIEL & AVM -70, a 28" model. glass kit, a new easel -style book holder, a ASSOCIATES, INC. And check out BARCO's professional new copy light control, a fine focusing All rights reserved. television modulators and demodulators, device, camera reflection shields, and as well as the BVRS 16 x 16 video routing camera quick release.

8 / LPTV Report / March 1991 i

1 Panasonic. The Only Company Dedicated To Euers Level Of Application. Panasonic Offers The Only DIGITAL System Available.

Panasonic lets you apply the high performance of digital recording technology

for all your applications. By offering the only Edit comprehensive half -inch digital system in the Controller industry. It employs the convenience and :ace äsä economy of half -inch cassettes. To provide you 0 with more capabilities than any other digital recording format available. Panasonic's half -inch Digital format features unsurpassed versatility. With the portability of a camera recorder for single man operation in the field. And the cost efficiency of 245 Edit point guard band for stable and accurate minute cassettes. So you can shoot, edit and edits. Enhanced error correction. Variable play back on a single cassette. In addition speed digital audio. And a rugged cassette to minimizing tape usage and reducing interchange system designed to withstand the amount of valuable space required to the rigors of production, editing and cart archive programming. machine use. Panasonic Digital VTRs deliver an exclusive So if your specific level of application combination of high performance features for calls for digital performance, there's only postproduction and studio applications. Like one company to turn to for complete viewable video at shuttle speeds of up to 100X. systems operation. Panasonic. Panasonic Panasonic's MII Broadcast System Delivers The Most Switcher Performance For Your Dollar. _ _ J

Edit Controller Iu° °oI There's only one component broadcast system available that delivers one inch ü9'- " temi performance at prices comparable to 3/4 inch. ru° ° "°:° MII from Panasonic. Its the only system .-.... available that meets all your broadcast ä°a- performance and budget requirements. Panasonic's MII system gives you more Any VTR with RS -422A operational flexibility than both one inch and Ye- 3/4 inch formats combined. It's the high performance component system with a camera recorder. To give you more performance with greater mobility in the field. And with signal system you need. You can even integrate integrity through as many as nine generations them with your existing system components of component recording. MII lives up to and upgrade to the efficiency of MII as el demanding postproduction applications. In the need arises. Because MII speaks the addition, Mil studio VTRs feature up to 90 industry language with VTRs that feature minutes of operation on a single cassette for the RS -422A protocol. higher cost efficiency. They're just a few of the Dollar for dollar, Panasonic's MII features that make Panasonic's MII system a broadcast system gives you the most superior broadcast production format. performance available for comprehensiv The wide selection of Panasonic MII VTRs broadcast applications. and cameras let you configure the exact CIMMIO

The Panasonic M.A.R.C. II I ECM The Emmy Award Winning 11 1 lI I 00 0 0 Multi -Cassette Library System. 1 ® ® I,1

The Panasonic M.A.R.C. multi -cassette system has been recognized by the National Academy of Television Arts and Sciences for technical excellence. It's the broadcast C2 a Ó O0 o automation system designed to keep you poopO on -air, automatically. mo Panasonic's M.A.R.C. features a combination of sophisticated technologies and built-in redundancy for reliable broadcast automation. n The robotic mechanisms employed in the system were designed by Panasonic's parent company. Matsushita Electric, the world's With the capability to house from 100 to largest supplier of robotics systems. 1,100 cassettes, the M.A.R.C. system Matsushita's experience in robotics technology provides outstanding performance for a host has resulted in an innovative design that makes of broadcasting needs. Commercials and full M.A.R.C. ideal for a cassette library system length programs can be programed for capable of both programs and spots. automatic playback. A powerful Compaq* The M.A.R.C. system can accommodate personal computer runs M.A.R.C.'s system either Digital or MII VTRs that can be software and information database system. It individually removed for servicing without also allows M.A.R.C. to interface with station affecting operation. And to help assure reliable traffic systems for integrated automation. operation, the M.A.R.C.'s traffic interface alerts The industry recognizes a winner when i you long before an impending event has a it sees one. And the winner for broadcast problem. These are just a few of the ways automation is the M.A.R.C. from Panasonic. M.A.R.C. can help keep your on -air looking first class.

'COMPAQ is a registered trademark o1 Compact Computer Corporation. panasonic® has the video system that's perfect for you. No matter how great your performance requirements, or limited your budget. Because only Panasonic offers comprehensive and cost effective technology at every level of application. Only Panasonic serves the specific needs of every video professional. With half -inch based composite digital, analog component and Y/C component recording technology engineered to meet every broadcast and production application. The combination of recording technologies provides the most versatile system capabilities available. Only Panasonic lets you go from field production through editing to final playback on a single cassette. At every level of application. With sophisticated video components that range from camcorders to cart machines. And half -inch cassettes that deliver extended operating time and minimize storage space for greater cost efficiency. A unique advantage by any standard of operation. Panasonic gives you the flexibility to integrate system components to meet your specific performance and budgetary needs. With interface capabilities designed to accommodate virtually any equipment you already own. Or plan to add with future expansion. In addition, Panasonic has an extensive network of experienced sales and service engineers. They provide the expertise you need to insure you're getting the highest levels of performance and efficiency for your specific application. And the service support you demand to keep your system up and running. Panasonic benefits directly from the extensive R&D and manufacturing prowess of its parent company, Matsushita Electric. The world's largest electronics manufacturer and supplier of video technology at every level of application. To further demonstrate its leading role, Matsushita Electric is the official video sponsor of the 1992 summer Olympic Games in Spain. Where the company's Digital and MII technologies will play a large role in recording and broadcasting the event. Panasonic couldn't be in better company. The Panasonic S VHS ProSeries. The Most Affordable Component Video Production System Available.

When it comes to video production systems, nothing compares to the performance and affordability of the Panasonic SVHS ProSeries. It's the most comprehensive and affordable video system engineered for professional applications. Panasonic SVHS ProSeries VCRs give you a host of on -board features that provide high performance system capabilities as well as affordability. Studio VCRs include on -board time base correctors with field coefficient noise reduction to maintain signal quality through Panasonic even has digital comb filters foi three generations of recording. There's also greater Y/C signal separation. It's SVHS like optional plug-in longitudinal and vertical interval you've never seen it before. time code capability (LTC/VITC) to help speed Panasonic's SVHS ProSeries also gives up the editing process. And the Panasonic you everything you need for comprehensive SVHS ProSeries easily integrates with other system operation to satisfy all your production professional recording systems with the applications. From camera recorders to RS -422A protocol. They're high performance multi -event editing controllers to a variety of features without the high price. playback components. And the SVHS To take full advantage of the SVHS Y/C ProSeries is upwardly compatible with VHS. component recording format, the Panasonic So you can take advantage of existing VHS ProSeries applies the latest advancements in networks by duplicating with the efficiency video technology. Amorphous video heads of Panasonic duplication systems. provide improved signal to noise performance. The Panasonic SVHS ProSeries. You won't With highly accurate color reproduction due to find a component video production system advanced chroma enhancement circuitry. more complete, or more affordable. Panasonic

For more information, call 1-800-524-0864.

Benchmark Media Systems, Inc. Broadcast Electronics, Inc. (Booth (Booth 2212): 'IWo new products to be 1120): BE will feature the "B" Series FM shown by Benchmark Media Systems are broadcast transmitters, the FX50 digital the MIA -4x2, a portable two -channel mi- quality FM exciter, and the IRAK 90 line of crophone preamplifier, and the Loud- premium quality audio tape cartridge ma- mouth, a reporter's control station featur- chines and audio consoles. The company ing many inputs and outputs, as well as will also be unveiling several new prod- control and monitoring capabilities. ucts at the show. 60 Among established products to be shown are the System 1000 audio distri- Cablewave Systems (Booth 1148): Channelmatic's ADCART 2+2 random access ad in- bution amplifiers, and the INTERFACE Cablewave Systems, Division of Radio sertion system. SYSTEM, a 16 -card frame with redundant Frequency Systems, Inc., will be display- power that houses 16 individual line am- ing their entire line of turnkey RF trans- Comprehensive Video Supply Corpo- plifiers with ± 20 dB of gain adjustment. mission system components, including ration (Booth 5863): New products to be The INTERFACE SYSTEM solves the multi- Flexwell® foam dielectric and air dielec- introduced at this year's NAB include the ple channel audio level problems found tric coaxial RF transmission lines from CUTTER', CV Technologies' new, cuts - on routers, intercoms, mobile recording 3/8" to 12" O.D., Flexwell elliptical wave - only edit controller. The CUTTER is part of trucks, and other applications. guide, RF connectors, rigid coaxial trans- a system package that includes a key- mission line and components, and STL board, two CVNET interfaces, a master BEXT, Inc. (Booth 1020-1022): At this microwave parabolic antennas. Also on controller card, software, and cables-all year's show, BEXT will introduce a new display will be Bogner® slot -array and di- for less than $2,200 retail. 10 -watt UHF transmitter. Also to be ex- pole design antennas, pressurization Also to be introduced will be `libited are the NS -100, a 100 -watt UHF equipment, and mounting hardware. EDIT-MASTERTM for the Macintosh; an up- amplifier that combines a set of design graded version of LOG MASTER, which and performance features otherwise un- includes expanded database capability as available at anywhere near its price; and well as frame grabbing and Local Area the NS -1000S, a I kW UHF transmitter Network features; new user aids for the with a solid history of proven perform- CUE MASTER teleprompting software; the ance. new MIC MASTER, a wireless microphone system that supports a variety of the in- beyerdynamic (Booth 5314-5316): dustry's most popular lavaliers; and the eyerdynamic will be showing their com- LIST MASTER', a new edit decision list plete line of microphones, headphones, utility software program that integrates headsets, and accessories. Of special list cleaning, list management, tracing, -tote are new products being introduced and translation. this year: the M59, a large diaphragm dy- Finally, Comprehensive will show a se- iamic mic; the MCE50 miniature lavalier lection of its most popular accessory mic; and the MC742 stereo condenser items, including cables and connectors, mic-all for on -air studio and ENG/EFP wireless mics, vertical interval matrix use. Also of note are the DS- 170H switchers, and their portable line of distri- hand-held diversity wireless and the bution amplifiers, switchers, keyers, mix- DS -170P body pack lavalier wireless mi- ers, and wipers. crophone systems. Dataworld (Booth 1609): Dataworld Bi -Directional Microwave Systems A Bogner UHF LPN antenna from Cablewave Sys- maintains comprehensive databases and (Booth 6124): Bi -Directional Systems, tems. computational programs for AM, FM, TV, 'which will share booth space with Allen LPTV, and wireless cable applications. Di- Osborne Associates, will exhibit their Channelmatic (Booth 4665): Among rectories, allocation and interference bi-directional 10 through 23 GHz portable the many products and services to be studies, population counting, FCC Flag and fixed STL microwave transceivers for displayed this year at the Channelmatic service, terrain elevation retrieval, FM and ;broadcast. The systems feature simplex booth are the Adcart, the company's TV area -to -locate studies, AM ground - video and audio with a duplex audio or- most versatile and advanced ad insertion wave calculations, AM daytime and night- der wire channel featuring ring down and system. The Adcart is modular and built time channel studies (permissible radia- a built-in alignment tone. with high-performance, low-cost units tion), license assignments and transfers, Options include a third audio channel that can be added as needed. It can con- FCC/FAA tower location studies, and un- for stereo, as well as reversible video. A trol multiple VCR's for full random access used call sign listings. new decoder circuit is now available ad insertion and program playback. Recent new services include three - which is operated over the duplex order For even lower cost, see the "Li'I Mo- second terrain data, FM and LPTV de- wire channel. This decoder allows DC neymaker" which inserts local commer- tailed interference studies, detailed cov- 'control of 12 to 24 functions at the re- cials sequentially into satellite network erage maps, population density maps, ceive end simply by pushing a combina- programming. The single -channel, power density maps, terrain shadowing tion of buttons on the telephone handset single -VCR system is fully automatic and maps, and received signal level maps. at the transmit end. features broadcast quality switching during the vertical interval. Decision, Inc. (Booth 2041): Decision, Also on display will be the PCU-LA, the Inc. will exhibit their Broadcast System Ill most advanced and easy -to -use clock station management software which runs controller on the market. Up to 3,000 on any MS-DOS, OS/2, or UNIX system, events and 16 schedules can be loaded including the IBM RISC SYSTEM/6000. and readied for execution. The unit fea- The software includes traffic, scheduling, - tures menu -driven programming, accounts receivable, and logging capabil- full -screen terminal display, remote con- ities. Additional modules include Pros- The MIX TRAK 90 from Broadcast Electronics. trol, and automatic log generation. pect Management, Newsroom, Co-op/

LPN Report / March 1991 / 9

Copy, and Financial Systems. Dynair (Booth 4459): Dynair's popular EMCEE systems engineers will be avail- Intuitive, mouse -driven, graphical user DYNA MITE will be displayed in a new able for free consultations regarding LPTV interfaces make operation easy. All re- version at this year's NAB-the DYNA station construction. The company offers ports and manuals can be displayed and MITE D2, the first NTSC composite D2 full-time field engineering; tower, an- searched on -screen. And modern, open router of its size able to provide 10, 20, or tenna, and transmission installation; and systems standards ensure a long-term re- 30 x I O video and control within a single proof -of -performance services to its cus- turn on investment. 2 -rack -unit frame. tomers. Information on leasing and fi- The modular DYNA MITE can handle nancing will also be available. serial digital, NTSC, PAL, SECAM and audio as well as all proposed advanced TV and high definition TV signals, and medium resolution graphics signals up to 1280 x 1024, 60 Hz NI. The unit can be controlled from up to thirty remote panels and is available with full alphanumeric source and destination displays. The display shows actual names, ESE's 4 x 4 audio level interface. such as "STU 3" or "VTR 07," so the ESE (Booth 4233-4235): Among the operator can make mistake -free selec- products being shown will be the new tions and easily monitor the current sta- ES -244 (4 x 4 audio level interface) tus of the system. DYNA MITE D2 has Bi -Directional IHF to PRO Level/ applications in digital post islands, tape Impedance Interface. The ES -244 is the duplication, production switcher prese- ideal way to interconnect semi -pro equip- lect, and switching between shared re- ment and professional studio gear. The sources. 4 x 4 is a bi-directional unit with four independent amplifiers providing full stereo input and output interfacing, RF shielding, and output level adjustments. Gorman -Redlich (Booth 1024): Gorman -Redlich will be showing Emer- One of the Dielectric Communications LPTV antennas. gency Broadcast System encoders and decoders, as well as weather radios. Dielectric Communications (Booth Check out the Model CEB encoder/ 4539): Dielectric Communications will in- decoder, a complete two -frequency EBS troduce three new LPTV antenna pat- system that meets all FCC requirements. terns, adding to their long list of standard The unit features gold contacts on all patterns. A full-scale model of the newest The Dynair DYNA MITE Serial D2 router. switches and relays, a self -testing de- LPTV antenna will be mounted in the coder, barrier strip interconnection, booth. Attendees are invited to stop by to EMCEE Broadcast Products (Booth CMOS digital circuitry in the encoder, and check out the unique feed system, the 6028): EMCEE will be displaying UHF and precision engineering in the decoder for radome construction, and the circularly VHF transmitters ranging in power from I low power drain. polarized design. A floppy disk loaded to 5000 watts. Of particular interest to The Model CRW is a highly sensitive with mechanical and electrical LPTV LPTV broadcasters will be the solid-state and selective receiver for National specs is available for the asking. UHF 1 kW transmitter/translator. Weather Service transmissions. It will au- LPTV High Quality Coax Patching and Connectors ©TROMPETER An to Switching Equipment El N , , , N Affordable Alternative

Looping Plugs. Fixed Parallel For Free Catalog Network (818) 707-2020 Fax (818) 706-1040 Looping Plug Call Parallel Network 31186 La Baya Drive, Westlake Village, Ca 91362-4047 A Small Business Company

Circle (183) on ACTION CARD 10 / LPTV Report / March 1991 EMCEE ThH i g h Point Tech

, ,

maim ' -E,h I I Ikr ' N+p. I ,. 1 I1My 1 .. . - Ill' I_` .. 'li__ .-iIlGll .,.J .._. olnri..riiiiii..i-.r..rliliii IMBIKfflIIMIIIIMB... /%%//./'//IIIrIMMM!III/II » llM3_M111.11AIZZI ---_"""""""__---___-----'_II.'M'1_-1111______MI:////////////////MIllIIIIIIIIMMO___. S____'. iiiiiiiiii.r////IIIIIIIII_ ArIBM11 1111111a EMCEE gets your LPTV system off the ground with the newest in high technology.

From Studio Design to turnkey systems, EMCEE provides the products and services you need for your LPTV station.

From one to 5000, we fill every watt with power-and transmit your signal through the most reliable and technically advanced broadcast equipment

.. . all provided by EMCEE. Our 29 years of tower installation experience and our turnkey capabilities mean that your station comes in loud and

clear . . . with EMCEE Broadcast Products. EE Reach the high point in high tech: Call us today at 1-800-233-6193 for advanced technology free systems design assistance. systems excellence

EMCEE BROADCAST PRODUCTS, Div. of Electronics, Missiles & Communications, Inc. White Haven, Pa. 18661 FAX (717) 443-9257 Call Toll -free: 1-800-233-6193 (In PA: 717-443-9575) TWX: 510-655-7088 Ans: EMCEE WHHV / /Circle (1) on ACTION CARD tomatically record weather forecasts and panded up to 32 x 32 with the new emergency alert messages, and its three HEDCO Input and Output Expansion channels make it possible to market your Frames. audio for commercial services. Also on display will be the Pro -Bel HD Series AES/EBU digital audio router, the HEDCO (Booth 4009): On display at Pro -Bel Serial Digital Video Router, the HEDCO's booth will be their famous 16X HEDLINE Series audio and video distribu- Series of routing switchers, including the tion amplifiers, the 600 Series audio and new I6XP'" Series. These new 16 -input, video DA's, the HEDLINE 4 x I routing single bus switchers, available in one or switcher, the TWS Series 12 x 1 routing two rack units, allow flexible combina- switcher, and the HSG-100 signal genera- Feral Industries' 6119 production switcher from Grunder & Associates. tions of audio and wideband video, and tor. Look for HEDCO products at the are expandable up to 256 x I. Any 16X booth of their parent company, Leitch. Also to be shown is the new C- 100 Time Series routing switcher can also be ex - Base Corrector, a full -frame S -VHS or James Grunder & Associates, Inc. composite synchronizer/TBC with direct (Booth 3024): James Grunder & Associ- serial control. The unit features 8 -bit, ates manufactures and distributes the Fe- 4:2:2 processing, freeze controls for fields ral Industries line of video processing and 1 and 2, proc amp, and Y/C timing special effects products which combine adjustments-all for under $3,000. high performance and an affordable price. Jampro Antennas, Inc. (Booth 1200): New products to be introduced at this Jampro will be showing a UHF slot an- year's NAB include the Feral Industries tenna, UHF corner reflectors, combiners, 6119 Professional Production Switcher diplexers, power dividers, and panel an- which boasts a sync generator, genlock, tennas. 12 patterns, linear keyers, auto transitions with GPI, fade -to -black, bordered wipes, variable soft edge, auto preview, and a downstream mix key. The company's 6119-YC Production Switcher is a six -input, three -bus version with the full bandwidth and high resolution of S -VHS, The 16X Series routing switchers from HEDCO. listing at $5,495.

Laird's CKM -4 multi -layer, multi-source keyers.

Laird Telemedia (Booth 2027): Three Technosystem products of special interest to LPTV broadcasters will be on display at the Laird exhibit. The CG -7000 character gen- UHF Transmitters erators offer high resolution characters, With over 250 transmitters in service worldwide, Technosystem edging, multiple fonts, 80 pages of mem- to has established a reputation as a high quality supplier of TV ory, scrolling, flashing, and the ability genlock to virtually any source. Available Broadcast RF equipment. in both Y/C and composite versions, they newly -opened facility in Miami, Florida provides product Our are easy to use and inexpensive. support and distribution for the United States and Latin America. The Laird Legend family of products is Look for these features in 1 kW through 40 kW UHF transmitters: a series of low-cost graphics and paint Modular design with plug in circuit boards devices with a modular construction that easy. Each configuration Technosystem designed cavity for extended tube life makes upgrading 35 ns resolution with 65,000 dis- spare requirements offers Identical integrated circuits for reduced playable colors. Add paint, camera cap- Single blower cooling reduces heat build up in the cabinet ture, font development and sizing, High voltage and Grid 2 supplies are mounted on graphic import programs, and more to convenient casters for ease of servicing build a powerful video graphics worksta- Full, built-in remote control tion. Interlocked circuits for operator protection And the Laird CKM -4 multi -layer, ,,nanan Sound -proofed doors and side panels multi -source keyers add keying power to for quiet operation your current production switcher. Each is a free-standing device requiring no modi- Contact Technosystem for more fications to your present equipment. In- FAI, FII, FAI, information today (305) 477-5018. puts can be taken from any video source-with or without key signals-and USA they can be stacked in any order. Both TECHNOSYSTEM composite and component versions offer N.W. 36th Street Phone: (305) 477-5018 Suite 28 8181 the choice of three remote panels for Fax: (305) 477-5024 Miami, Florida 33166 rackmount, desktop, or GVG -style bridge use. continued Circle (74) on ACTION CARD 12 / LPTV Report / March 1991 Some of °u« best

From antennas to shelters, Cablewave Systems designs, manufactures and installs a comprehensive line of innovative broadcast, RF and microwave products. All of which reflect over 35 years of experience.

So make Cablewave Systems your single source. Because getting your broadcast facility up and running is our top priority. Cablewave Systems DIVISION OF RADIO FREQUENCY SYSTEMS, INC. 60 Dodge Avenue, North Haven, CT 06473 "Signals of Excellence" (203) 239-3311 Fax: (203) 234-7718

Visit us at the NAB Show, Booth 1148

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Circle (141) on ACTION CARD

Leader Instruments (Booth 6716- Also on display will be the Prestige Manhattan Production Music (Booth 6722): Leader Instruments will be show- 3000 Plus control console expanded to 2113): Manhattan Production Music bills ing three items from their line of elec- control up to 1,536 dimmers and 1,000 itself as the "perfect music library for all tronic test equipment. The first is the channels, the Scene Master 60 Plus con- production needs." It offers every type of Model 300, a battery -powered 30 MS/s sole, and the new Scene Master 120 con- music, including pop, rock, jazz, modern combination digital storage oscillo- sole with user-selectable channels and symphonic, dance, country, New Age, scope/digital multimeter with a number of submasters from 20 to 120. Also available classical, funk, blues, and comedy. unique features, including a large su- is the Status 12/24 or 24/48 control con- Manhattan also has specialized music pertwist LCD display with high contrast sole which can operate as either a manual for news, sports, and public affairs back- and a large viewing angle, and an optional preset or memory console. grounds. Each CD contains an original IC card that allows waveform information The company's line of lighting fixtures theme, rhythm track, and a :10, :30, and from the field to be saved for further anal- is highlighted by 1 kW and 2 kW television :60 edit of each song. ysis in the lab. fresnels. A new sound effects demo and catalog Also on display will be a new will be available free at Manhattan's component/HDTV waveform monitor, the booth. Model 5100, which provides convenient, precise video measurements for 525/60 Micro Communications, inc. (Booth and 625/60, NTSC and PAL composite, 5432): MCi will be introducing two new and HDTV (1125/60) signals. categories of products-LPTV antenna The third unit to be exhibited is a new systems and LPTV multi -channel combin- monoscope/TV Pattern Generator for ers. The new LPTV antennas are designed checking high -resolution, large -screen with "All -Band" panel technology to allow television sets. the station or tower owners to add new users at any time. The "All -Band" antenna, when installed with a broadband transmission line and multi -channel combiner, can be used for many stations at once.

A Colortran 1 kW television fresnal.

The Model 300 portable 30-MS/s digital storage os- Lindsay Specialty Products (Booth cilloscope from Leader 7149): Lindsay will be displaying a wide range of LPTV antennas, including the Lee Colortran, Inc. (Booth 4259): Col- UHF Panel model. These antennas are ortran dimming equipment on display will easily installed to achieve various pat- include the ENR dimmer series-the ENR terns and power levels. They are light Wall Pack available with semi -recessed weight, yet very durable, and are consid- mounting kit, the ENR 24 Rack and 96 erably less expensive than those of most An LPN multi -channel combiner from Micro Com- Rack, and the ENR Portable Pack. other manufacturers. munications, Inc.

14 / LPTV Report / March 1991 Two types of channel combiners are The MR-23VX is a low-cost studio -

available for use with 100 -watt or 1 kW to -transmitter video link that can be used transmitters. "Star -Point" combiners are in both simplex (one-way) and duplex used when the channel spacing is close or (two-way) configurations. a higher level of isolation is required. The Microlink Ill is a high performance "Difference Length" combiners are used short -haul video microwave system fea- when the channel spacing is wide. Both turing up to four high -quality audio chan- types offer low insertion loss, low VSWR, nels above the video. It is available in and high isolation; and all are frame simplex, duplex, and multiplex configura- mounted for easy installation. tions. The advanced design, high-performance FLR Series of microwave equipment and a full range of portable transmitters and receivers with associated ... isa, control systems will also be on display. : . e1 11111.111011M11111 e e I. eÍ ao; e :7-=1 iii w i Moseley Associates (Booth 1210): NewTek's Video Toaster. Moseley will be demonstrating the MRC 1620 PC -based, dial -up remote control system, paint system, and color proces- Microdyne's CSD -8019 1 satellite receiver. system. The system is currently being sor. Its output is full broadcast quality (it Microdyne Corporation (Booth used by Trinity Broadcasting Network to features D2 processing internally), and its 6448): Microdyne will be displaying the monitor and control its LPTV transmitters. effects are programmable for virtually popular "VistaLink," a fully automated The TàskMaster 20 software developed by limitless expansion. satellite video receiving system, as well as Moseley allows users to schedule calls The Video Toaster is based on new a full line of satellite receivers and SCPC from a PC using standard modems, so technology invented and patented by radio equipment. To be introduced is a that transmitter readings can be moni- NewTek. According to the company, it is new broadcast quality receiver and ex- tored routinely. If a transmitter goes out of the first device to integrate all these capa- citer in a test set-up so operators can limits or off the air, the MRC 1620 calls bilities into one product. And it sells for make their own performance measure- and reports the problem to the PC. just $1,595. ments right at the booth. MSE Videotape Services (Booth Nikon, Inc. (Booth 6455): Nikon will Microwave Radio Corporation (Booth 7622): On display will be evaluated vide- be displaying both the ENG/EFP Series 3000): Microwave Radio will be showing otape in 1" and 3/4" formats. MSE reduces and the HDTV Series of zoom and fixed several microwave systems at NAB this the cost of tape stock by providing a qual- lenses. NAB 1990 saw the prototype of year. ity alternative to new videotape. The com- Nikon's S9 x 5.5B TV NIKKOR, a pany also distributes all formats of Am- super -wide angle ENG lens; Nikon is pex and 3M videotape. showing the final version at NAB 1991. The S9's features-including high magni- NewTek (Booth 7301): NewTek, which fication, a high MFT curve, and an created a sensation at last year's NAB extra -long, built-in extender-enable it to with its little miracle worker, the Video provide a wide image while reducing TV Toaster, will be showing the unit again this distortion. Its 9x zoom ratio is the highest year. The Toaster is a 4 -input production available among wide-angle zoom lenses. switcher, digital effects unit, 35 ns charac- Also on display will be the S19 x 8B TV The MicroLink 111 from Microwave Radio. ter generator, still store, 3D animation NIKKOR, a high -magnification, high per- LPTV Commercial Antennas

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Circle (12) on ACTION CARD LPN Report / March 1991 / 15 NO MAN IS AN ISLAND...... ENTIRE OF ITSELF, EVERY MAN IS A PIECE OF THE CONTINENT, A PART OF THE MAIN." Don't leave your viewers stranded for quality programming! Plug into an oasis of - John Donne (1572-1631) superior educational and entertaining programming from Modern TV.

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See what you're missing. Send for the new Modern TV Catalog, or call 1-800-237-8913. Modem TV 5000 Park Street North St Petersburg, FL 33709

Circle (40) on ACTION CARD

formance compact zoom. Its 19x zoom NAB show, Panasonic Communications patterns (forward and reverse), vertical ratio is the highest among standard and Systems Company will show the "pullover" transitions, fade -to -black, and ENG/EFP lenses, and its maximum aper- WV -F700 digital processing camera fea- a "peek -through" digital dissolve in ture of f/1.7 covers focal lengths of turing 750 lines of resolution; the which pixels of the new video replace 8-117 mm. AG -A770 128 -event, cuts -only edit con- those of the old video one by one. Finally, check out the S15 x 8.5B TV troller; the WI -MX 15 A/V mixer; the Prime Image will also be showing many NIKKOR, the most widely used of Nikon's AG -7750 S -VHS editing VCR; the AG -7650 of their established products, as well as a ENG line, and the S13 x 9B TV NIKKOR, S -VHS source player; the BT H1350Y 13" new RGB Transcoding Option for the 7.5 the lightest and most compact standard diagonal monitor; the new Big 9 MHz and HR -600+ Series TBC/Frame Syn- ENG lens. multi -video projection system; and the chronizers. DT-27-MS multi -scan monitor. Paltex International (Booth 6514): Af- OSI Systems, Inc. (Booth 5845, items display ter several months of field evaluation, Prime Image, inc. (Booth 7745): 5942-5944): Among the on OSI's will be the Model 7700 Paltex International will unveil its new Among the products to be shown this at booth color bar generator featuring Convergence ECS-85TM at this year's NAB. year is the new CLEAN CUT/EFX compact portable a The ECS-85 is the first production version video production switcher with built-in battery -powered operation, switchable of the new 85 -Series edit controllers. It time base correction. The CLEAN field bar or blackburst generator, an comes with two to six RS -422 serial VTR CUT/EFX offers easy operation and high 8 -character field programmable alpha- identifier, a interfaces and an RS -422 serial switcher quality video handling. All channels are numeric source and balanced interface with register capability (A/B time base corrected and synchronized, al- 1000 Hz tone generator. Designed as an models only). Other features include the lowing for input of up to four non - aid in the set-up and alignment of tempo- such as cameras, rary remote microwave links, 7700 is a Convergence Joystick control; three - synchronous sources, the VCR's, a keystroke VTR assignment; 1000 lines of free -running character generators, useful tool anywhere fully portable non-volatile edit decision list memory; or satellite feeds, with internal locking of video source is needed. and up to 32 Special Function cells per all sources to RS -170A sync for broadcast Also of interest is the Model 5400 sync event, for motion control, switcher con- quality output. processor, designed specifically for sync trol, or optional programmable GPI's. Se- processing of off-air video signals. The quential and checkerboard 5400's locking system is capable of proc- auto -assembly, and built-in time code essing extremely noisy signals, low ampli- generator and readers for all VTR's are tude signals, even signals with missing also included, as is on -board 409 list sync pulses-video that can choke nor- management software. mal proc amps. It produces completely Also to be shown is the ABNER-IITM, new sync, burst, and blanking for virtually Paltex's next generation NB roll edit controller. It is the most inexpensive edit controller available with vertical time code (VITC) capability and is ideal, according with S -VHS and to the company, for use The Prime Image CLEAN CUTIEFX. MII VTR's. It features a 50 -event edit decision list memory; sequential auto assem- The CLEAN CUT/EFX also features bly; automatic animation mode; and mul- built-in digital single channel or transition tiple general purpose interface triggers. effects. Single channel effects include field/frame freeze and strobe, mosaic, Panasonic Communications and Sys- posterization, and sepia. 7Yansition ef- tems Company (Booth 4513): For the fects include variable -rate wipes with 15 QSI's Model 7700 portable color bar generator

16 / LPTV Report / March 1991 ACRODYNE. OUR NUMBERS TEILgTY ThE ist 100% LPTV transmitters in spare parts availability the U.S. It all adds up. Acrodyne has the products and 20 technical skill you need to stay on the years in the broadcast air. Plus on -time industry delivery and competitive prices. For full service, just remember our 330 toll -free number 1-800-523-2596. turnkey installations (Inside PA, call 4000 215/542-7000.) units in the field ACRODYNE 24 Acrodyne Industries, Inc. hour, round-the-clock 516 Township Line Road Blue Bell, PA 19422 support 215/542-7000 800-523-2596 FAX 215-540-5837 Circle (18) on ACTION CARD any RS-170/RS-170A video source, with company invites you to discuss your spe- ing a new VA -90 adaptor that makes it the added benefit of user-settable VBI cific coverage requirements with booth possible to connect any camera with a line pass switches for each full line of personnel and watch the Scala computer portable Hi -8 deck. each field. custom design an antenna system for Several software enhancements to the your station. popular BVE-9000 editing system will be RF Technology, Inc. (Booth 5833): RF demonstrated, along with production Technology will be introducing a new line models of the DME-5000 and DME-9000 of 3.5 GHz ultra -portable transmitters "System G" digital effects systems. And and receivers; its "D" Series of compact "System Pacs," complete turnkey editing portable transmitters featuring dual audio packages built around the BVE-9000 and AC supplies, wideband frequency agility, BVE-910 editing systems will be intro- and high RF output power; the RF -1303C duced for the first time. transmitter, which completes the line of Sony will also offer a very competitively "C" Series DC powered miniature trans- priced digital color corrector, the mitters; the RF -ACC automatic chroma BVX-D10, with direct editor control; and corrector for use with wireless camera the first Sony digital switcher, available in systems; and the new "Flashback 7" live either component or composite format news car ENG system at 7 GHz. This sys- versions. tem complements the 2/2.5 GHz Flash- back system by allowing the customer 7 Tektronix, Inc. (Booth 4339): GHz capability at 10 watts of output Tektronix-Television Division designs power. and manufactures professional television Also on display will be the company's test, measurement, and monitoring complete line of microwave transmitters equipment. Among the new products to and receivers, and a selection of just The Shure VP64 omnidirectional dynamic ENG mi- be introduced at this year's NAB are the some of their more than 40 antenna sys- crophone. TSG-130 Multiformat Signal Generator tems. Shure Brothers (Booth 1414): Shure with Black Burst Output; the TSG 170D Digital Composite NTSC Generator with will be exhibiting its line of professional LPTV provides sig- RRN, Inc. (Booth 1040): Meet microphone and circuitry products for Serial Digital Output, which Booth 1040. serial parallel Report columnist Joe Tilton in broadcast, field production, and video nals for testing both and Joe, who writes the column, "Good Sell- production applications. Established digital video and audio systems; and the promo- Waveform Monitor which ing!" has also published several products on display include the VP88 MS 1730D Digital tions that could boost your sales. displays analog video and serial or paral- stereo condenser microphone, the L Se- features the ries Wireless Microphone System, the SM lel digital video signals and measurement for evaluating S.W.R., Inc. (Booth 7149): S.W.R. will Microphone Series, and the FP (field pro- Eye Pattern path. be displaying a complete line of antennas duction) circuitry line. the serial digital signal products on display will infor LPTV, including the SWLP Series fea- New products to be introduced include Established the 1780R Video Measurement Set; turing custom -designed or ten standard the VP64, an omnidirectional, dynamic, clude TSG-1001 Programmable TV Genera- patterns. ENG interview mic; and the FP410, the the 1125, and 1250 HDTV The SWLP Series comes in 8, 12, 16, 24, first portable automatic mixer for field or tor; the TSG-1050, or 32 bay models in each of the ten stan- studio productions. Generators; the SPG 1000 HDTV Sync dard or customized designs. Generator; the 2467BHD Oscilloscope; Sony Corporation of America (Booth and the 1730HD Waveform Monitor. Scala Electronic Corporation (Booth 4401): Sony will introduce several items 4161-4163): A wide range of profes- in its popular Betacam SP product line, Tel -Test, Inc. (Booth 5439): Check out sional VHF and UHF LPTV transmit anten- among them the new BVW-50, a the Tel -Test booth for the MCS 8/2 Master nas of various types will be exhibited at 90 -minute portable that can be used for Control Switcher, an 8 -input master con- Scala's booth, including slots, panels, field editing. Also on display will be the trol system with stereo audio and 4 -input yagis, log-periodics, and parabolics. The complete line of Hi -8 equipment, includ- DSK/Edger. Also look at the ACA Air Channel Automation system which provides automation control for single or multiple audio/video switching systems. ACA is more than a simple controller sys- EBS EQUIPMENT tem; it can control single and multiple air channels from "traffic" to "air," as well as those functions behind the scenes like delay recording, tape transfer, and pre-packaging breaks. Also on display will be the MC2SS. Au- dio features include "hot" on -air transfer Price VU Model CEB Encoder-Decoder $540.00 capability, "heads up" video meters, Model CE Encoder 375.00 and a "mix -monitors" system. Machine Model CE Stereo Encoder Required for L.P.T.V. 405.00 control includes routing switcher integra- Model CD Decoder 320.00 tion, a storage and recall system, and a Encoder FCC Type Accepted decoder FCC Certified Exceeds FCC Specifications universal device controller. Video features Receiver can be supplied to drive Decoder $100 include a video mixer/fader, two keyers, All interconnections to the EBS equipment are made through a barrier terminal block. and a title keyer. No special connectors necessary. In stock-available for immediate delivery. GORMAN REDLICH MFG. CO. Television Technology Corporation 257 W. UNION STREET ATHENS, OHIO 45701 (614) 593-3150 (Booth 3066): 'ITC will be showing the

LS 1000MU 1 kW UHF solid state transmit - Circle (62) on ACTION CARD 18 / LPN Report / March 1991 NAB '91 LPTV's Selected Exhibits MTDR!

For more information on the products and services exhibited at this show, circle the appropriate numbers on the ACTION CARD bound in this magazine and send it in.

Action Card Booth Company Number Number 3dbm 5 7149 Acrodyne 9 5525 Model 2901 B+ Alden Electronics 13 5237 Metallic Time Domain Reflectometer Andrew Corporation 15 5533 CABLE FAULT LOCATOR Associated Production Music 34 1706-1708 AVCOM 35 5951 only BARCO 41 7601 $845 BASYS Group 43 6415 complete Bencher, Inc. 44 7345 Benchmark Media Systems, Inc. 46 2212 11,000 Feet Readability BEXT, Inc 49 1020-1022 +7- 1% Accuracy beyerdynamic)))) 50 5314-5316 Simple Operation Bi -Directional Microwave Systems 52 6124 Oscilloscope Output Broadcast Electronics, Inc. 55 1120 Cablewave Systems 56 1148 CALL TOLL FREE Channelmatic 57 4665 800-688-8377 Comprehensive Video Supply Corporation 58 5863 Dataworld 59 1609 Decision, Inc. 61 2041 -RISER-BOND - Dielectric Communications 63 4539 INSTRUMENTS Dynair 65 4459 EMCEE Broadcast Products 66 6028 5101 North 57th Street ESE 68 4233-4235 Lincoln, Nebraska 68507 Gorman -Redlich 69 1024 HEDCO 71 4009 Circle (90) on ACTION CARD James Grunder & Associates, Inc 72 3024 Jampro Antennas, Inc 73 1200 ter, and the 100 -watt UHF solid-state Laird Telemedia 76 2027 transmitter, XLS 100MU. Leader Instruments 77 6716-6722 Lee Colortran, Inc. 78 4259 TimeLine, Inc. (Booth 2135-2137): Lindsay 82 7149 TimeLine is a leading designer and manu- Manhattan Production Music 83 2113 facturer of serially controlled synchroni- Micro Communications, Inc. 84 5432 zation systems and machine control Microdyne 85 6448 interfaces for audio and audio Microwave Radio 88 3000 post -production. TimeLine's Lynx syn- Moseley 89 1210 chronization system is regarded as an in- MSE Videotape Services 91 7622 dustry standard. NewTek 92 7301 New products to be introduced at NAB Nikon 93 6455 this year will be a Sony protocol for the Paltex International 98 6514 Lynx Time Code Module, allowing easy Panasonic Communications and Systems interface with the Sony BVE-900/9000 ed- Company 99 4513 itor; the Lynx System Supervisor with Prime Image, inc. 101 7745 Neve interface; and CMX edit list upload QSI Systems, Inc 102 5845, 5942-5944 and download capability for the Lynx Sys- RF Technology, Inc. 104 5833 tem Supervisor, enabling CMX 5 '/a" disks RRN 105 1040 to be uploaded and downloaded to the S. W R 107 7149 Lynx system. Scala Electronic Corporation 109 4161-4163 Other products to be featured include Shure 110 1414 the Lynx Time Code Module for synchro- Sony Corporation of America 111 4401 nization, the Lynx Keyboard Control Unit Tektronix 112 4339 for audio post -production, and the Lynx Tel -Test, Inc. 113 5439 System Supervisor with Neve or SSL Inter- Television Technology Corporation 114 3066 face. TimeLine 116 2135-2137 Trompeter Electronics 118 5239-5241 Ultimatte Corporation 119 6010 Trompeter Electronics (Booth Videotek, Inc. 120 4053 5239-5241): Trompeter manufactures a Will -Burt Company 121 5955-5957 complete line of high -quality coax patch - continued on page 28

LPN Report / March 1991 / 19 must limit the amount of advertising in "They do what they say they'll do." children's programs to 10.6 minutes per hour on weekends and 12 minutes per Larry Boyd is the engineer for LPTV "And the company has bent over hour on weekdays. channel 57, serving Crawford County, backwards to answer our questions, (Proponents of the Act have charged that too many stations now allow as many Ill. Their BERT 1000W transmitter even calling back to follow up. We're as 17 minutes of advertising per hour of has been on the air since January. very satisfied." children's programming, although before the Reagan administration's deregulation "We bought the BERT based on its From 2 to 20,000 watts, UHF or VHF, of the FCC, broadcasters had been follow- low cost, but we are very impressed solid state or tube type, find out what ing voluntary industry guidelines limiting ads to 9.5 minutes per hour on weekends with its sturdy construction. It's a BEXT can do for you. and 12 minutes per hour on weekdays.) good, solid transmitter, operating non- a is up for license Call for more references or technical reasons Second, when station stop with no problems. renewal, the Commission must take into to choose BERT. account its compliance with the advertis- Circle (47) on ing limits (if it is a commercial station) ACTION CARD 739 5th Avenue San Diego, CA 619-239-8462 -1-fflair and whether or not it has served children's "educational and informational Circle (47) on ACTION CARD needs." Finally, the FCC must decide how to define "program length commercials" and how to treat them under the Act; and FCC Proposes it must decide on standards for implementing commercial limits on children's programming. Children's TV Rule Changes One of the issues involved is how to define "children's programming" and "commercial matter." Experts have ar- mandates in the Chil- conform the rules to the Act. Responding to gued that many children cannot distin- 1990, the Federal Three requirements in the Act affect dren's Television Act of guish between ads and programs until Communications Commission is presently FCC rules. First, commercial television they are 4 or 5 years old, and cannot in its rules to broadcast licensees and cable operators considering several changes recognize an advertising pitch as such until they are 7 or 8. The FCC is proposing to define "children's programming" as programming Money isn't the only thing you'll save that is specifically designed for children 12 and under, and "commercial matter" by using our recycled videotape. as airtime sold for the purpose of advertising-a definition that it already uses. It also proposes to define a "program -length commercial" in the context of children's programming as a program associated with a product in which commercials for that product are aired. The limits on advertising under the Act would clearly apply to both television broadcast licensees and cable operators, although cable networks are not mentioned. The FCC is considering holding a cable network programmer directly responsible for cable network program vio- Brokers' professionally That's right. By using International Video lations. recycled videotape you'll be doing your part to save the planet. Penalties for violations could range Think about it. Most "one pass" videotape is carelessly sent to from fines to loss of renewal expectancy dumping grounds, clogging up our already full landfills. for full power broadcast stations. At I.V.B., we buy "one pass" 3/4", 1" and 2" videotape, restore it So far, 56 companies and associations to almost original quality, and sell it for 1/3 the price of new tape. You have submitted comments in the rule - read that right- the quality of new videotape without the waste or high making. Broadcasting magazine (February price. Makes good sense, doesn't it? 4, 1991, page 22) reported a sharp divi- So, the next time you need videotape, don't buy new, buy sion between two camps of com- smart. Buy from International Video Brokers. menters-broadcasters who argued for The Earth will love you for it. flexibility in interpreting how they should fulfill the requirements of the Act and no International Video Brokers sanctions for anything other than "will- We're cleaning up Hollywood's Act. ful" violations, and ten public interest groups led by Action for Children's Tele- Sherman Way North Hollywood, CA 91605 12144 vision, who argued for strict definitions of Call For Our Current Price List: (818) 764-1402 FAX: (818) 764-9138 terms and stringent penalties for viola- Full money back guarantee if not completely satisfied. tors. '

Circle (122) on ACTION CARD

20 / LPTV Report / March 1991

------Emotion In Business

-by Jennifer Jarik can quickly turn into huge resentments, and asked her if she was unhappy at which in turn can affect productivity. work. Alice said basically the same thing that Anne had said: She was unhappy at Just a Machine? work because I was giving her responsibilities that she felt someone else should Today my partner and I had a fight. We have. yelled...yet we solved the problem, a seri- Let's take "Anne." Anne works for a is I mentioned to her it simply wasn't ous business question, in about fifteen small public relations company. She on that cost-effective for us to hire another per- minutes. It was the kind of question that the verge of quitting because she feels help her in her job. There were could have taken weeks to solve in a unappreciated. She explained the prob- son to boardroom. lem to me: "I am doing work that some- other parts of the company that needed one with a lot less experience than I have resources more. I even went so far as to I believe this is possible because my could be doing." She is angry because her sit down with her and explain the mone- partner and I allow ourselves to be emo- employer doesn't recognize her value. tary implications of the trade-off. She in We have honest, direct tional business. And her anger interferes with her job, agreed with most of my decisions. I disagreements, get the emotions lurking causing her to make mistakes. pointed out to her that asking her do jobs in the background out of the way, and get I suggested that she confront her boss that she felt were "below" her was in no down to the business of business. in order to resolve their differences. She way a reflection of what I thought of her Yet we're told it's unprofessional to get replied that her boss didn't care how she capabilities. Finally, I told her she was upset. How many problems would be felt, that she was "just a machine at appreciated. solved if the emotions behind a decision work." Within a few minutes she relaxed, and or a problem with an employee or a col- After this discussion, I realized that her work has improved ever since. I won- league were discussed as well as the ac- there was someone on my own staff who der how many resentments could be tual decision? Little misunderstandings felt the same way. I sat down with "Alice" taken care of this easily. It took about

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Circle (151) on ACTION CARD LPN Report / March 1991 / 2 1 fifteen minutes of my time, and it paid off in order to adapt to this change. Informa- immediately. tional employees have to meet different expectations. Their responsibilities in- What is Business? clude thinking on the job (processing that Allowing emotion in business makes us precious information in the proper way) confront some basic ideas about what and thinking quickly. Speed is essential Why business is and what it is supposed to be. when clients want everything "now." Traditionally, people are supposed to be The people who work in these informa- unhappy at work; emotional satisfaction tional industries need to be trusted to -by Don Sabatke is simply not assumed to be a part of a work independently. The more informa- job. Managers, as a rule, are not sup- tion there is, the more that needs to be Why do salespeople fail to make sales? posed to care about the people who work learned. And the ability to learn quickly is Many times it's not the market or the for them; they are supposed to give or- essential if one is to remain competitive. product, but faulty sales techniques. ders and expect them to be carried out. A Books like In Search of Excellence stress the Here, in no particular order, are some rea- worker is viewed as a machine, a machine value of doing, instead of just talking sons and some solutions. that is supposed to perform until it about it. They even suggest rewarding em- breaks down. Then it's gotten rid of; no long ployees' mistakes, as as they're Failure to Ask Questions: People don't maintenance, it's just thrown away. showing initiative. However, those attitudes no longer want to be sold; they want to buy. If you work in the business world. Alvin Toffler, The One Minute Manager advises man- ask questions, you allow the customer to in The Third Wave, talks about the move agers to explain what they want employ- tell you what they want to buy. Some peo- from an industrial economy to a post- ees to do-in one minute-and then let ple call this the "Tell Me" sell. industrial economy, where money and big them do it. If an employee makes a mistake, simply have him or her do the job Failure to Listen: Good salespeople machines are no longer the keys to suc- spend up to 80% of lis- over. Trust the person to do the job. their selling time cess. Success is obtained, instead, tening. Listening So ask yourself whether letting some- involves hearing the cus- through knowledge. tomer, watching the customer, one show emotion will result in more work and- Daniel Bell, in The Coming of Post - especially- caring about what the getting done. Ask yourself if a little yelling Industrial Society, talks about the leaders of customer is saying. When a is is such a bad thing. Do a few tears make customer the future being technocrats, not bureau- talking, be someone unprofessional, or do they really don't thinking of what you're crats. They are people who are successful going to say next. Listen, and answer your serve to let off a little steam? If the next because they understand technology. customer's questions. John Naisbitt, in Megatrends, talks about board meeting is stagnating because un- the movement from an industrial to an derlying power issues and fears need to Talking Too Much: Your customer is informational society. Society is no longer be addressed, get them out of the way. not interested in what you need-how dominated by huge industrial machines. Deal with emotions so you can start tak- many more sales you need to meet your We are evolving into an society of people ing care of business. quota, for example. The customer is inter- who deal primarily with information- the ested only in what he or she needs. Don't talk too much. exchange of facts and ideas. Most people Jennifer Jarik is president of Blue Feather will won't sell cars or lumber; most people Company, a combination video produc- Product Knowledge: You must believe sell information. They will sell facts and tion house and video equipment manu- in what you're selling. Many salespeople will ideas, or they create, sift through, and facturer. Based in New Glarus, WI, the don't believe in the product because they understand information. company manufactures computer -based don't understand it. And if they don't understand the product, they deduce Trust Your Employees video products and special effects can't systems. what the benefits to a particular customer Employers need to manage differently we will be. The benefits to your customer

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Circle (30) on ACTION CARD 22 / LPN Report / March 1991 The Salespeople Fail LPTV Newsroom Choosing The Right Equipment -by Jim West Which format you use for news may should always be the main focus of the already be decided as a result of other sales pitch. They call us the cumbersome medium. decisions. For instance, if your entire And no wonder. station-tape, playback, and all-is to- Too You have Pushing Hard: don't to A newspaper reporter, for the most tally 3/4", and if you have an ample supply use high pressure techniques to make part, can do his or her job in the field with of machines for editing and playback, is a big sales. There difference between a pencil and paper. A radio reporter can then it makes sense to keep tape formats good selling and high pressure selling. be functional from any place in the world uniform. However, if you are buying new Remember that repeat sales are your with a tape recorder, alligator clips, and a equipment, you may want to consider leave the bread and butter, so always quick wit. However, to cover the same some of the smaller formats such as S - for a visit. door open return story, a television reporter may require a VHS or Hi -8 mm. Whichever you choose, Lack of Enthusiasm: You have to be crew with $50,000 of equipment on their make sure that you will be able to use the enthusiastic when dealing with cus- backs, a half -million dollar satellite truck, format's strengths-Y/C editing, for exam- tomers. Energy is infectious. Enthusiasm and a host of electronic gadgetry at the ple. rubs off on others. When you are enthusi- receiving end to bring the same news Here are some of the popular formats astic, everyone around you will be enthu- home. to consider: You may not know a diode from a dihe- siastic as well. MII: Panasonic's broadcast format, dral, but sooner or later you may be used by NBC and some of their affiliates. Arguing with the Customer: One the- forced to make some significant decisions Prices have dropped dramatically in the ory says that the customer is always right. on your equipment to build and maintain last year. In many cases this is not true, but with a LPTV News gathering is operation. Betacam SP: Sony's broadcast 1/2" little practice you will be able to correct a huge equipment -intensive and can take format, widely used for news -gathering customers when they are wrong and still chunk of your capital outlay. It is impor- around the world. The cost of editing come out on top. Again, always leave the tant, therefore, that you make sound deci- door open for another visit. A good sales- sions when you set up a television news person is someone who makes customers department. think that they are right when they really We're calling this article "Choosing the aren't. Right Equipment," but for many of us Lack of Respect: It is the salesperson's there may be little choice. You may be Custom job to make the customer feel important. forced to make the most of "hand-me- Customers should always be treated as if down" used equipment, or, because of Loaded they know more, not less, than they really budget restrictions, limit your purchases do. to consumer-grade gear. But even with a Videocassettes When you deal with new customers for small budget, it isn't a bad idea to have a the first time, respect the fact that they master plan in mind, so that the equip- All NEW Tape understand the product that they are sell- ment you'll purchase next year or the year ing. Similarly, you must impress upon after will work with and enhance what you All Major Brands have. them that you are the expert when it presently To give you an example: At the major 3/4", VHS or Betacam comes to advertising. You know your market network affiliate where 1 served as product, and they know their product. It's Any Length as simple as that. news director, we devised a four-year transition from 3/4" equipment to Beta - Failing to Close: Failing to ask for the cam. We had to carefully phase in each Shelf Cases -Sleeves order is the biggest single reason for fail- new piece of gear, to make sure we had ure in sales. Most salespeople give a good enough editing space for the format we Packaging & Fulfillment sales presentation and then don't close. If were shooting in the field. It wasn't easy, you don't ask for the order, chances are but it kept our annual capital outlay more you won't get it. reasonable. Excellent Service There are several closes that you can Great Prices use, and there is no rule that says you Tape Format must use a certain close with a certain The starting point in a discussion of pitch. Simple closes are usually the best: news -gathering equipment is not the _1/ "Try it." "Sign here." "Can 1 put you down camera, sexy as many of them are these for it?" "When would you like to start?" days. The legitimate foundational deci- vvá.iivïiwvv These are all good closes. No matter sion is tape format. Many of today's cam- which one you use, the important thing is eras are "dockable"; that is, they can be (800) 888-4451 to use one. ASK FOR THE ORDER. hooked directly to videotape recorders of PO Box 2 Route 217 Don is president of Sabatke & differing formats to form a camcorder. Sabatke Mellen ville, NY 12544 Company, a sales training firm for LPN Even without this dockability, most cam- FAX (518) 672-4048 stations. He can be reached at Sabatke & eras can send their signals to separate Company, 1033 S.E. 19th Place, Cape recorders using various umbilical cords, Coral, FL 33990, (813) 772-3994. so the choice of camera is secondary. Circle (28) on ACTION CARD LPTV Report / March 1991 / 23 Is the format capable of A -B roll edit- camera has difficulty seeing colors in low ing (using three machines to create dis- light levels in the same way that our eye solves and special effects)? does. With additional lighting, you also Is the format compatible with other can "paint" the picture to create certain How Good Is formats? (Some broadcasters are using moods, highlighting the subject and cre- Hi -8 mm for field acquisition and editing ating shadows for effect. Your Station's to 3/4" SP) For many situations a battery -operated Programming? Will the benefits of component Y/C 10- to 30 -watt light mounted on the cam- be lost in the editing process? era will be just enough to bring out color There still is plenty of good 3/4" equip- and erase shadows. But for flexibility and And ment around. With many television news- professional results, you should consider rooms converting to 1/2", there are some equipping your photographer(s) with a Who good bargains. But be sure to have it basic three -light kit including barndoors, Is checked out before you buy. News editing diffusers, gels, and filters. Of particular equipment often is worn out long before importance are dichroic filters which en- There similar equipment would be in a produc- able the lights to be used outdoors to To tion house or corporate video environ- augment natural lighting, or indoors when ment. there is plentiful daylight. Help? Outdoor shooting often requires reflectors to erase strong shadows and fill in Some people have inge- The Camera the dark spots. niously made inexpensive reflectors with cardboard and aluminum foil. Commer- As we said earlier, the choice of camera cial reflectors also are available. is a secondary decision, but important nonetheless. With the advancement of solid state CCD cameras and lower costs, Audio there is little question that CCD is the way to go for news gathering. Granted, you We think of television primarily as a may find some great deals on used tube visual medium, but there is nothing that equipment, and it may well meet your will kill a story faster than bad audio. We needs. But in the long haul, the CCD is often let sound take a back seat, relying preferable. It reduces smears and lags, it on our camera -mounted shotgun mike uses less power, it doesn't need registra- and the deck's automatic gain control to tion, it's durable, it's smaller and lighter, take care of us. Many photographers do and it can be pointed at the sun without not have the time or take the time to 1962 N. Bissell Chicago, IL 60614 danger. continuously monitor the audio being re- (312) 472-8828 FAX 929-1108 CCD cameras come self-contained, corded. either dockable or in single -piece units. A basic photographic audio set should Circle (180) on ACTION CARD They will drive almost any tape format. include the shotgun or built-in micro- Prices vary widely from consumer -grade phone on the camera, a separate stick cameras in the hundreds of dollars to mic such as the Electro -Voice 635 (you equipment might make it unrealistic for broadcast models in the tens of thou- may need to pound nails with it in an LPTV. sands of dollars. Again, your equipment emergency!) and one or more lavalier S -VHS: Panasonic's industrial 1/2" reps will explain the differences in pixel mics (for example, the SONY ECM -55 se- format. It provides 400+ lines of horizon- count and other technicalities. ries). limo things you can't have enough of tal resolution and features a two-hour are extra cables and connectors. In my record capability. production kit I carry a variety of "Y" Hi -8 mm: Sony, Canon, and others Lenses connectors, gender reversal adaptors, a offer this 1/2" format with similar horizon- multitude of audio connectors, and some tal resolution to S -VHS. One place not to scrimp is in your cam- impedance matching adaptors. You need 3/4" SP An upgrade of the original era's lens. While most consumer grade to know the input levels of your deck, line lines of horizontal res- vs. mic, and the impedance characteris- 3/4", providing 330 cameras will come with a 6 to I lens, you tics. With an assortment of adaptors, you olution. should purchase a 12 to I zoom lens at a 3/4": Original 3/4" tape with 260 lines minimum. For shooting sports, you might usually can match the output of a public resolution. address system for instance to your deck. of horizontal want to consider a 16 or 17 to 1 lens. There are also other formats that you Some lenses come with built-in 2X ex- I carry my adaptors in a fishing tackle box may run into-standard VHS, VHS -C, tenders. Nearly all have power zoom and with transparent covers for easy access. early Betamax, 8 mm, and ED -Beta. Un- auto -iris features. Auto -focus, however, a Some of my former photographers fortunately, space does not permit a full standard in consumer cameras, will be would carry portable mixers with them to discussion of formats here. But whichever more a liability than an asset in news sub -mix interviews or for special setups format you're looking at, assess it prop- photography. involving live remotes. While they add erly by asking your equipment vendors flexibility, they are not essential for most some of the following questions: news -gathering. Wireless microphones are wonderful What is the length of field recording Lights but cost far more than a 100 -foot roll of tapes? (It can vary from 20 minutes to two mic cable left in the truck of your car. hours.) Lights, camera, action! You don't want Must metal oxide tapes be used? to forget lights. The new CCD cameras What is the horizontal resolution? may be extremely sensitive in natural Tripods (Horizontal resolution is a measure of (available) light, but lighting still is neces- how close two vertical lines may appear sary for the professional touch. For one Without naming particular makes and without overlapping.) thing, lighting enhances color, because a models, let's look at some factors to con-

24 / LPTV Report / March 1991 sider when choosing a tripod. FCC To Issue $350,000 How easy is it to set up? Can you carry it with one hand? Is it a graphite composite, aluminum, In Tower Painting/Lighting Fines plastic, or steel in construction? How easy is it to level? Last November, the Federal Communi- fell short of the rules. Does it adjust for the weight of the cations Commission conducted a nation- To protect air traffic, the FCC has im- camera? wide inspection of more than 1,000 radio posed stringent regulations on the mark- How many drag settings does it towers looking for violations of painting ing and lighting of towers. Station li- have? and lighting regulations. The search re- censees are responsible for making sure Will it adapt to spreaders or a dolly? vealed that 84% of the towers inspected that their towers comply with regulations Does it have a fluid or friction head? were in compliance. However, more than even if they do not own the towers. Does it have a quick release func- $350,000 in fines will be levied against tion? those owners and licensees whose towers continued on page 39 Though it may seem to be elemental in video, a tripod is a significant ingredient in quality production. The choice of a tripod should not be made lightly.

Protective Gear

Now that you've invested thousands of dollars in equipment, you don't want to Specify LPTV give it a bath in the first summer down- pour. Protective gear made by Port -A- Antenna Systems Brace, Kangaroo, and others serves several purposes. First, it protects the gear from from the elements. Perhaps just as important, the covering acts as a shock ab- sorber and cushion while the camera The Leader rides in a vehicle or is jostled by a fast- moving crew. Lastly, many protective cov- erings have a variety of pouches and pockets that are ideal for carrying spare tapes, batteries, mics, cords, and headsets. Some network sound engineers Available from come so fully loaded with coiled cords leading OEMs and hooked on every corner, you wonder how integrators nationwide they can even walk. While you're at it, protect your em- Andrew ALPineTM ployee as well. If your camera deserves rain gear, so also do your people. Foul Transmitting Antennas weather gear and perhaps a pair of boots Andrew HELIAX k are a small price to pay to let them know they are just as important as the gear. Transmission Lines

Miscellany

There are many other items which are important for your news photographers. You need several complete changes in Call Toll Free, or write batteries, chargers, AC power adaptors, for your Free LPTV extension cords, extra video and audio Antenna System Planner cables, and portable monitors. You may even need backup systems for redun- Serving Broadcasters since 1937 dancy. Finally, remember that great pictures are made, not just by the camera, but in the eye of the photographer. So purchase carefully and hire wisely! Jim West is a veteran of 24 years in Andrew Corporation broadcast journalism. He now resides in 10500 W. 153rd Street New Port Richey, FL and runs a consulting, marketing, and video production com- Orland Park, IL. U.S.A. 60462 pany. He is a co -applicant for an LPN 1-800-255-1479 construction permit. To reach Jim, call West & Assoc., Inc. at 1-800-637-1071 or (813) 842-9042. IwBl Circle (79) on ACTION CARD LPTV Report / March 1991 / 25 Metzenbaum Introduces Technical Talks

Cable Bills by H. Battison, RE.

John

1Wo new bills aimed at increasing cable competition and protecting cable sub- Things Mean A Lot scribers were introduced to the Senate Little last month by Senator Howard Metzen - Have you thought lately about the con- rations or aberrations in the signal can be baum (D -OH). The two bills are similar to dition of your RF equipment? Managers observed. legislation that Metzenbaum introduced have a very bad habit of ignoring their Is there a ghost now that was not there in the last Congress. transmitters and antennas and assuming when you went on the air? If so, does it S.431, entitled the "Competition in Ca- that these life's blood components of appear at all locations, or at only a few. If ble Act of 1991," would promote compe- their operation will just go on running the ghost is new, you must find the rea- tition to cable systems by requiring verti- forever. 'Tain't necessarily so! son. It could be due to new construction cally integrated cable programmers to The chances are that your antenna is in the area, but if there is no readily ob- offer their programming to cable compet- way up in the air on a tower-out of sight servable physical change in the path of itors on fair terms and at non- and out of mind. Your transmission line the signal, you will have to run tests to discriminatory prices. It also restricts hor- has been exposed to wind, rain, and the find it. izontal concentration in the cable occasional idiot's (or small boy's) rifle Check the transmitter output with a industry by forbidding any one cable slug. Your transmitter may be housed in a monitor. If it is clean, the problem is company from providing service to more wooden or concrete block shack, where pretty sure to be in the antenna/coax link. than 25% of the nation's cable sub- no one goes to look at it-unless it fails. Beg, borrow, buy, or steal a TDR (time scribers. These three items are your most impor- domain reflectometer). If you are on good tant units; but how often do you think terms with your local telephone or electri- 5.432, the "Cable Television Subscriber about them when they are working prop- cal power company, you may be able to Protection Act," would allow basic cable erly? borrow one from them. The TDR sends a rates to be regulated by franchising au- pulse of electricity along the coax and up thorities when there is no effective com- Ghosts to the antenna. If there is any kind of petition to the cable system. The bill de- discontinuity along the line, at a joint, or fines effective competition as the Have you observed any deterioration in in the antenna itself, it will be reflected, multi -channel presence of more than one your signal at fringe areas? In fact, do you together with the original pulse, and show video provider in any given area. have a test location where you can go to up on the oscilloscope. TDR's are so ac- Senator Metzenbaum introduced the check your picture quality objectively? A curate that it should be possible to tell if first bill in the last Congress aimed at place where the signal should always be the ghost is originating in the antenna or reregulating the cable industry, and he good and any built-in ghosts or imperfec- in the coax and to locate it within a foot. was one of the original co-sponsors of tions will show up? If not, you should Your actions after that depend on which S.1880 which died on the Senate floor have. Of course your home is a good loca- component is giving the problem. early last October. tion for such tests-provided that it is far If the coax is in trouble, it must be enough away so that even small deterio- examined for holes, leaks, mechanical

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Circle (186) on ACTION CARD 26 / LPTV Report / March 1991 damage, and so on. If the problem is in the antenna, you probably will have to call in one of the manufacturer's service people. This is generally cheaper and faster (because the manufacturer's people know their own equipment inside out) than having your own technician climb NOW AVAILABLE TO LPTV'S the tower. If the video is free of ghosts at the AT "BIG STATION" PRICES! transmitter output, your problem is probably in the transmitter itself. But because Brand new top quality Sony professional video tape every transmitter has its own system of and cassettes - in all formats, at great prices! operation, your technician should consult the manufacturer's instruction manual; Call (800) 955-5660 'C' this is an expert's job! B [HTeI1tProductions, Inc. Keep It Clean You sup ort of thí sp nsor Charleston, SC also su ports CBA. Assuming that you have no ghosts and your transmitter is running properly, your Circle (165) on ACTION CARD next job is to keep it that way by cleaning out the transmitter building. Rats and mice, as well as insects and birds, love to the antenna. It can also corrode copper such as final stage current, voltage, power live in the nice warm atmosphere of a wires and connectors, break down some output, and reflected power. Other pa- transmitter building. It is amazing how types of insulation, and block filters by rameters will be suggested by the manu- these "wee beasties" find their entrances. causing mildew growth on the fibers. facturer's instruction book, and your Rodents can be taken care of with poi- I like to use a little silicon sealer/ technician's experience. son. Insects need to be blown out and an lubricant on the connectors in a transmit- A sudden high reflected power (VSWR), insect killer spray used. But watch out for ter building. Not only does the lubricant coupled with new ghosts in your pattern, wasps-they, too, love transmitter build- help to keep out moisture, but it makes it is generally a sure sign of trouble in your ings. Birds will build nests anywhere there easier to uncouple connectors after many antenna system. If you've been keeping a is a little hook or shelf to build on-so years when they have tended to weld to- record of such readings, you will be able that their droppings fall on the transmit- gether. But be guided by the manufactur- to tell if it happened suddenly, or over a ter's air filter! er's suggestions. period of time. Such information makes it Change or clean your transmitter's air Finally, keep good records. The FCC easier to diagnose the cause. filter regularly by vacuuming the dust does not require it, but you would be very away. The air in the transmitter building wise to keep at least a daily log of impor- John H. Battison, P.E. is a consulting engi- must also be free of dust. So be sure that tant transmitter operating parameters, neer with offices in Loudonville, OH. If the outside air filters are clean and have no holes in them. Re -oil any filters that require coating. Most I kW UHF transmitters in use at present have a single tube in the power output stage. These tubes work in a cavity that must also be kept free of dust. Dust particles in the high voltage section of HDTV your transmitter can cause flash-overs or Update sustained arcs which will burn away components-and put you off the air. Consumer Electronics Company; However, do NOT try to clean out trans- The Advanced Television Test Center March 10 -April 30, 1992: Channel mitters yourself; let your knowledgeable (ATTC) has announced its testing schedule for the six advanced television sys- Compatible HDTV, developed by the Mas- technician do that, but be sure he/she sachusetts Institute of Technology. does it! tems being considered by the FCC's Advi- If you have a complete solid-state sory Committee on Advanced Television The ATTC will recommend a system to transmitter, you won't have the high Service. Testing will begin this spring and the FCC by September 1992, and the FCC voltage/dust problems, but you will need finish early next year. The following are will select a final HDTV standard by June to keep the units spotlessly clean. Heat is the test dates for each of the six systems: 1993. a big problem for solid-state com- April 12 -June 12, 1991: Advanced FCC Chairman Al Sikes has said the ponents-this goes for the solid-state Compatible Television (ACTV), developed Commission could test other systems if section of transmitters with a final tube by the David Sarnoff Research Center; they represent a significant new develop- also. If your building is air conditioned, June 19 -August 12, 1991: Narrow ment. AT&T and Zenith Electronics plan now is the time to be sure the air- MUSE, developed by NHK/Japan Broad- to submit a new, jointly developed, all- conditioning system will work in the sum- casting Corporation; digital system before Zenith's October mer. Even in the winter, air conditioning is September 3 -October 24, 1991: Digi- test date. The system will be able to use sometimes needed. Cipher, developed by General Instrument the so-called "taboo" television channels Corporation; that cannot now be used because of inter- Keep It Dry October 31 -December 27, 1991: ference problems. The new, all -digital Spectrum Compatible HDTV (SC -HDTV), transmissions, however, use lower power Damp is also a bad enemy. Check for developed by Zenith Electronics Corpora- levels and therefore eliminate the inter- rain ingress, as well as damp arising from tion; ference potential. the ground. Damp will make your delicate January 8 -March 3, 1992: Analog Si- All but the Japanese group, NHK, have UHF signals go to the ground instead of to mulcast HDTV, developed by N. A. Philips upgraded their proposals in response to

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Circle (75) on ACTION CARD

General Instrument Corporation's Digi- Multi -Scan Rear -Screen Projection Dis- Cipher entry last June. play to test HDTV systems. The projector NAB Walk-Through Following the lab tests, the six systems features the wide-screen, 16:9 aspect ra- continued from page 20 will be tested on both broadcast and ca- tio that advanced television systems will ing and connectors. On display will be a ble viewers in Canada. Satellite transmis- use, instead of the current 4:3 aspect ra- selection of standard and miniature patch sion will not be tested; the FCC wants to tio. jacks, "normal jacks, emphasize terrestrial broadcasting be- The projector will be able to display thru" paralleling jacks, patch plugs, patch cords, and cause of its ability to accommodate local each of the four different scanning for- cable assemblies. Coax connectors to be shown programming. mats to be used in testing the six ATV include 50- and 75 -ohm tool and All of the systems to be tested are si- systems under consideration at the Cen- wrench crimp cable plugs and jacks for fast reli- mulcast systems, which means that two ter. Using the same display for all six sys- able terminations. signals are transmitted-one for conven- tems will ensure the fairest possible com- Trompeter will also show a selection tional receivers and one for HDTV receiv- parison of results. of audio patching products including dual ers. Last spring, the FCC adopted a simul- audio jacks, patch cords, and looping cast standard so that all consumers .. plugs. would be able to receive all television signals. General Instrument Corporation has been appointed to the Executive Commit- Ultimatte Corporation (Booth 6010): ... tee of the United States Advanced Tele- On display will be the System -6" video vision Systems Committee (ATSC). The image compositing system, featuring a The ATTC has successfully demon- company joins 16 other electronics cor- menu -driven remote, a built-in time code strated a new "format converter" which porations, broadcast and cable associa- reader, and a memory that can store up to allows several different, incompatible tions, and broadcast companies. [tun, 75 set-ups. The new Screen Correction - forms of advanced television signals to be "circuitry permits flawless composites by recorded in real time on a high definition correcting for poorly lit backings, digital videotape recorder. BON MOT smudges, uneven paint, and differences The new device was developed for the in the blue of the backing and set pieces. Test Center by Tektronix, Inc. It will allow a Power is the ability to do good things Also on display will be the Ultimatte more accurate "apples to apples" com- for others. Memory Head, a computerized pan/tilt parison of the various HDTV systems un- head that operates like a conventional der consideration. Philanthropist and author Brooke Astor fluid head but that remembers and can The ATTC will also use a large screen repeat pans, tilts, zooms, and pulls accu- (65" diagonal) Hitachi High -Definition rately enough for image compositing.

28 / LPN Report / March 1991 New products include a high definition version of the System -6, as well as several accessories that allow the System -6 to be LPTVGnd the LAW used with a PC or an external storage disk drive, and to interface with an editor in -by Peter Tannenwald post -production facilities.

Guest Appearances On Local Programs

Here in Washington, DC, our local There are also problems that relate not newspapers carry lots of comic strips, so I to the appearance itself but to the con- have learned that much of the world's tent of the program. Potential legal prob- wisdom appears in the comics. As I write lems include defamation (commonly today, the Mary Worth strip is featuring a known as libel or slander), or placing boisterous radio talk show host named someone in what is known as a "false Monty Madison, who delights in gra- light." You can put someone in a false ciously inviting the community's lumi- light by direct speech, of course, but also naries to appear on his show and then indirectly, by implication-such as by dis- skewering them on the air with accusa- playing someone's picture next to a pic- tions about their activities behind the ture of a known criminal in a way that scenes. suggests that the two people may be as- I don't know whether Madison will wind sociated. You can defame a person or up as a turkey or a hero, but I do know place him or her in a false light even when that providing an outlet for local news the person is not on your program. And and public affairs is one of the most even if someone who does not work for meaningful services our LPTV industry you, such as an outside guest, speaks the performs. Many stations regularly open harmful words, you are still liable as the up their studios for appearances by "publisher" of those words if they are aired on your station. The Ultimatte Memory Head. guests of all kinds, from governmental officials to the ordinary citizens who are Get Written Consent Videotek, Inc. (Booth 4053): New rarely in the limelight but who exercise products at this year's NAB will be the the ultimate political authority at the bal- I don't mean to make things so compli- TVM-710, a combination waveform lot box. Some LPTV stations also feature monitor/vectorscope with SC/H phase entertainment programming that includes displays, digital line selects, measure- local musicians, comedians, and even ad- ment cursors with on -screen digital read- vertisers who try to be musicians or co- outs, and a 3D vector display; the medians to sell their products. TVM-720, a component/composite ver- But when you invite someone who is sion of the TVM-710; the BTG-100, a not your employee to be on the air, do you hand-held SMPTE color bar generator take any precautions to protect yourself with a 20 -character source ID and either against legal claims? e battery or AC power; and the Prodigy C, a There are several areas where you can component production switcher with lin- get into trouble. Although good insurance ear upstream and downstream keyers, can help, it is important to do what you Alternative 240 wipe patterns, variable border soft- can to avoid trouble in the first place. ness inside and out, and a 100 -event memory. Guests' Rights Musìe The company will also display its line of sync and timing equipment, distribution Merely by appearing on the air, a per- amplifiers, routing switchers, demodulat- son acquires several rights that you can ors, color monitors, and audio program invade. These include a right to privacy Lìbrary! monitors. and a right of publicity that relates to the Call for our use of his or her name, likeness, and Will -Burt Company (Booth 5955- voice. If a person knowingly walks up to Compact Disc 5957): Will -Burt will be showing pneu- your camera on the street or voluntarily J Demo matic telescoping masts for positioning calls or comes to your studio, you are / \ 800.227.1954 antennas, sensors, or cameras at heights pretty safe with regard to a live broadcast; 212.333.5766 up to 134 feet; standard duty mast but the situation may become more com- FAX models for mobile radio remotes or test- plicated if you want to record the program 212.262.0814 ing up to 34 feet; heavy duty mast models and air it several times, or use the per- for cameras, sensors, or mobile ENG and son's likeness in broadcast or print pro- SNV remotes up to 58 feet; and motional advertising in a commercial an- trailer -mounted models of 100 feet and nouncement. 134 feet for telecommunications applica- The problem gets worse if you want to f¡ tions. give or sell tapes to others. And if you Custom -designed masts for special re- have a hidden camera, or you use a tele- At NI quirements are available upon request. photo lens to photograph someone who ATTA P RODUCTION MUSIC Pan/tilt positioners, pre -formed cable is not aware of what you are doing, I P.O. Box 1268, Radio City Station conduit, and pneumatic systems can be would be happy to introduce you to some N ew Y o r k, New York 1 0 1 0 1 supplied to fit any application. of the litigation attorneys in my firm. Circle (143) on ACTION CARD LPTV Report / March 1991 / 29 cated that you will never do another local has not received any payment or other program. In almost every case, if some- consideration from a third party for anyone is on the air with your consent, and thing to be said or done on the air. Finally, you are careful in producing the program, a guest may be asked to hold your station you will have no trouble. And the hypo- harmless from any claim or liability aris- thetical possibility of trouble from a crank ing from the appearance and even to in- should never stop a broadcaster from air- demnify you against claims based on the ing good local programming. However, if a words the guest speaks. program is planned in advance and you have the time, it is a good idea to obtain Musical Performances some kind of written consent from your guests, to make sure that you and they Even if your guest agrees to all of these HOLY COW! both understand what you are going to do consents, remember that if a musical per- with the program. formance is involved, the guest can give I have designed forms for clients that you only the right to the artist's perform- have several things on them, with boxes ance. Unless your guest is also the com- 101 next to each item, so that the guest can poser of the music, he or she cannot give check those things that apply and cross you the right to broadcast a performance Sales Promotions for off anything that he or she does not like. of the music or to make a recording of the The things I usually recommend on the music. Your ASCAP and BMI licenses may Only $99+$3P&H form include consent to: (a) live broad- take care of the performance, but you cast of the person's image voice, (b) need to go to the Harry Fox Agency or the Thats less than $1 each and recording the program for later broad- music publisher for the right to record. Order Today: cast, (c) repeat broadcasts of the program You never knew things could be so com- SABATKE & COMPANY on your station, (d) furnishing all or parts plicated, did you? But if you stop broad- of the program to a network or to other casting local programming because of 1033 S.E. 19TH PLACE individual stations for broadcast either at these potential problems, you are letting CAPE CORAL, FL. 33990 the same time or later than your broad- the cart drag the horse. Take care with cast, (e) giving copies of the tape to the your programming, carry good insurance, general public, and (f) selling copies to and go about your business serving the Or Call for more Info: the general public. community. 813-772-3994 To protect yourself from the payola Peter Tannenwald is a partner in the laws and to ensure compliance with the Washington, DC law firm of Arent, Fox, sponsorship identification provisions of Kintner, Plotkin & Kahn. He is general the Communications Act, you should also counsel to the Community Broadcasters ask your guest to warrant that he or she Association. Circle (168) on ACTION CARD

What's Going On June 17-19, 1991. HD World Advanced Television Conference & Exhibition. Sheraton Palace Hotel, San Francisco, CA. Contact: Kim Devan (registration) or Marilyn Reed (exhibits), Meckler Conference Management, (800) 635-5537; in CT: (203) 226-6967. March 24-27, 1991. National Cable Television Association Annual Conven- tion. New Orleans, LA. Contact: (202) 775-3669. September 14-16, 1991. ShowBiz Expo East. Meadowlands Convention Cen- ter, Secaucus, NJ. Contact: Live Time, Inc., (213) 668-1811. April 13-15, 1991. Broadcast Education Association 36th Annual Convention. Las Vegas, NV. Contact: Louisa Nielsen, (202) 429-5355. September 25-28, 1991. Radio -Television News Directors Association Annual Convention. Denver, CO. Contact: (202) 659-6510. April 15-18, 1991. National Association of Broadcasters Annual Convention. Las Vegas, NV. Contact: (202) 429-5356. October 3-6, 1991. Society of Broadcast Engineers National Convention. Houston, TX. Contact: (317) 842- 0836. April 18, 1991. Federal Communications Commission "Brown Bag Lunch" on the topic, "Low Power Television, Latest Developments: Next Window October 26-30, 1991. Society of Motion Picture and Television Engineers Filing." Speakers are Keith Larson, chief, LPTV Branch and Molly Annual Conference. Los Angeles. 1992 Conference: November 10-14, Fitzgerald, supervisory attorney, LPTV Branch. Time: 12 noon -2 p.m. At Toronto. Contact: Ann Cocchia, (914) 761-1100. 1919 M St., NW, Washington, DC, Room 856. Contact: Trudy Udeh, FCC Consumer Assistance and Small Business Division, (202) 632-7000. October 27-30, 1991. Association of National Advertisers 82nd Annual Meet- ing & Business Conference. Phoenix, AZ. Contact: Cynthia Roberts, Meet- April 19-21, 1991. Southern Regional Conference of College Broadcasters. ing Manager, (212) 697- 5950. Georgia State University, Atlanta, GA. Contact: (401) 863-2225. November 22, 1991. University Network (UNET) Annual Affiliates Conference. April 21-24, 1991. Broadcast Cable Financial Management Association & Brown University, Providence, RI. Contact: (401) 863-2225. Broadcast Cable Credit Association Annual Conference. Century Plaza Hotel, Los Angeles, CA. Contact: Cathy Lynch, Meetings & Conventions November 22-24, 1991. Fourth Annual National Conference of College Coordinator, (708) 296-0200. Broadcasters, Annual Convention of the National Association of College Broadcasters (Trade Expo, November 23-24). Brown University, Provi- May 16-19, 1991. American Women in Radio & Television 40th Annual Na- dence, RI. Contact: (401) 863-2225. tional Convention. Atlanta, GA, Contact: Diane Walden, Director of Adver- tising and Promotion, (202) 429-5102. November 23-25, 1991. Community Broadcasters Association Fourth Annual LPTV Conference & Exposition. The Riviera, Las Vegas, NV. (1992 CBA June 13-19, 1991. 17th International Television Symposium and Technical Conference: November 20-22, also at The Riviera.) Contact: Suzanne Exhibition. Montreux, Switzerland. Contact: P.O. Box 97, Rue du Theatre 5, Dooling, (414) 783- 5977, or Eddie Barker, (800) 225-8183. CH -1820 Montreux, Switzerland. December 11-13, 1991. Private Cable Show. Westin Resort, Hilton Head June 16-19, 1991. Broadcast Promotion and Marketing Executives/Broadcast Island, SC. Contact: (713) 342- 9655. Designers Association Conference & Exposition. Baltimore, MD. Contact: Gregg Balko, (213) 465-3777; Exhibitors contact Susan E. Rosenstock, February 29 -March 2, 1992. ShowBiz Expo West. Los Angeles Convention (301) 468-3210. Center. Contact: Live Time, Inc., (213) 668-1811.

30 / LPTV Report / March 1991 "We needed a professional, satellite receiving system with the flexibility to access all available programming." Brad Dobbs, Vice President of Operations, TV 43, Waukesha, Wisconsin "So we chose VistaLinkTM An automated satellite receiving system from Microdyne. VistaLink is preprogrammable, letting me access any satellite and any transponder. Any time. Plus, I have the option of operating VistaLink remotely. That way I can set the receiver and antenna without even leaving the station." VistaLink is a proven system backed by Microdyne. A pioneer in satellite technology with thousands of satellite receiving installations around the world. For complete information on VistaLink and how Microdyne can help your LPTV business, call At TV 43, primary programming is received on a fixed toll -free (800) 441-9084. Or write Microdyne Microdyne antenna. The VistaLink antenna rotates to Corporation, 491 Oak Road, Ocala, FL 32672. receive programming from other satellites.

The VistaLink system lets you receive any 11 Microdyne satellite-any program, Excellence in Communications Technology transponder format, or frequency-as easily as you operate a VCR.

Circle (100) on ACTION CARD New Book Profiles Careers In Television

Looking for a job in TV? pected to create at least 13,000 new jobs You can find it in Career Opportunities in in the next five years. Television, Cable, and Video, 3rd edition, by The book, published in December by

Maxine K. and Robert M. Reed. Facts on File, Inc. in New York City, pro- While the job outlook in public tele- vides detailed profiles of jobs in television vision is "not bright," according to the station management and administration, DECISION, authors, and openings at the commercial programming, production, news, engi- networks will decrease, commercial tele- neering, ad sales, ad agencies, and per- INC. vision stations will continue to require formance. It also covers video -related job trained people. The outlook is also good openings in cable and MMDS, consumer for new networks, production companies, electronics and home video, education, and performers. LPTV stations are ex- private industry, government, and health. Complete Management Information Systems INDEX TO ADVERTISERS for the LPN Use this handy chart to find the ad you're looking for. Then fill out the Market ACTION CARD bound in this magazine for FAST answers to all your questions.

ACTION CARD ADVERTISER COMPANY PAGE NUMBER FACT LINE UNIX/XENIX/ 3 dbm 28 75 (800) 279-3326 Acrodyne Industries, Inc. 17 18 (215) 542-7000 DOS/OS-2 American Consumers, Inc. 14 141 (919) 632-8717 Andrew Corporation 25 79 (708) 349-3300 BEXT, Inc. 20 47 (619) 239-8462 Cablewave Systems 13 32 (203) 239-3311 Systems can start small CADCO 6 117 (214) 271-3651 Channelmatic 37 6 (619) 445-2691 and have an unlimited Coarc Video 23 28 (518) 672-7202 growth potential. Decision, Inc. 32 14 (214) 586-0557 Eagle -Lion Video 33 96 (619) 277-1211

EMCEE Broadcast Products 11 1 (717) 443-9575 o Logs Gorman -Redlich 18 62 (614) 593-3150 o Availability HEDCO 38 128 (800) HEDCOGV ITS Corporation 40 123 (412) 941-1500 o Accounting International Video Brokers 20 122 (818) 505-6644 Kompas/Biel & Associates, Inc. 34 19 (414) 781-0188 o Sales Management Laird Telemedia 21 151 (801) 972-5900 Lindsay Specialty Products 15 12 (705) 324-2196 o Projections Manhattan Production Music 29 143 (800) 227-1954 o Communications Media Concepts 22 30 (918) 252-3600 Microdyne Corporation 31 100 (904) 687-4633 Microwave Filter 2 172 (315) 437-3953 Complete packages, hardware Microwave Radio Corporation 7 134 (617) 272-3100, and software, tailored to fit ext. 7459 Modern TV 16 40 (800) 237-8913

your market size with lease Money Management Television Network . 4 36 (817) 282-6770 plans available. Panasonic Insert 45 (800) 524-0864 Riser -Bond Instruments 19 90 (800) 688-8377 Sabatke & Company 30 168 (813) 772-3994 Scala Electronic Corporation 26 186 (503) 779-6500 Showplace 24 180 (312) 871-5246 DECISION, INC. TE Products, Inc. 35 17 (800) 832-8353 Techno Systems 12 74 (305) 477-5018 402 S. Ragsdale Tel -Test 36 108 (904) 374-4503 Jacksonville, TX 75766 Television Technology Corporation 5 7 (303) 665-8000 Trident Productions, Inc. 27 165 (800) 955-5660 1-800-251-6677 Trompeter Electronics 10 183 (818) 707-2020

Circle (14) on ACTION CARD 32 / LPTV Report / March 1991 Eagle -Lion Video Presents

John Wayne Cary Grant £BGLf-LIOfl Humphrey Bogart Jimmy Stewart Charles Laughton Frank Sinatra Ronald Reagan Glen Ford Audrey Hepburn Kirk Douglas Walter Matthaw Abbott and Costello Elizabeth Taylor VIDEO James Cagney

FOR A COMPLETE CATALOG, CALL (619) 277-1211 or write: Eagle -Lion Video, 7710 Balboa Ave., Suite 117, San Diego, CA 92111

Circle (96) on ACTION CARD Supplier Solo

Solid State Or Tube: A Manufacturer's View

-by Robert M. Unetich As for solid state technology, solid state UHF transistors can now produce more ITS Corporation transmitters are now the norm for full than 100 watts of power each, making it power VHF stations. Suppliers offer solid unnecessary to use tubes below this state VHF television transmitters with up power level. Powers greater than 100 Considering the rapid pace of techno- to 100,000 watts of output power. How- watts are achieved by combining an array logical evolution, it may be surprising that ever, because it is difficult to achieve very of solid state amplifiers-an approach vacuum tubes still have a place in the high power in transistors at UHF frequen- that offers both advantages and disad- broadcast industry. But the reality is that, cies, solid state UHF transmitters are gen- vantages to a broadcaster. at high power levels, tube technology will erally not competitively priced with tube This article will attempt to clarify these be an important part of many transmit- alternatives. issues so that a more enlightened selec- ters for years to come for the simple rea- tion of a transmitter type can be made. son that tubes are both efficient and inex- In the 1,000 to 10,000 watt range, however, the choices are not so clear. Several pensive. Issues To Consider foreign transmitter suppliers are now of- Advances in tube technology have pro- fering solid state transmitters with up to duced several families of tube types in- ITS Corporation manufactures both 10,000 watts of output power. And at the cluding the old reliable Klystron, the te- solid state and tube type television trans- 1 kW UHF level, the price difference be- trodes, the recently developed multiple mitters at the 1,000 watt UHF power level. tween tube and solid state transmitters is Klystron, and the While we always favor using improved depressed collector negligible. tube that combines both tetrode and technology, we also know that selecting a Klystron technology-the Klystrode. At power levels of one kilowatt and transmitter type at this power level is a These devices are available at the 10,000- below-the power range of LPTV complex decision that depends more on 240,000 watt levels typically used at full stations-transistors have replaced vac- the customer's requirements and re- power television stations. uum tubes almost universally. Individual sources than on purely technical issues. Your LPTV Application Deserves 100% When you submit your LPTV application, you want We Do Everything it 100% right. Kompas/Biel will turnkey your entire LPTV application. We find the channel and the tower site. We do all NO engineering errors. the calculations and draw all the maps. We fill out all NO missing parts. the forms and get all the certifications. Then we run a NO legal problems. complete check to make sure that everything is per- NO returns or kickbacks. fect. You don't have to worry about a thing. Letter Perfect Standard Guaranteed Right Preparing an LPTV application the right way is hard. And Kompas/Biel has the experience and expertise Your applications must be letter perfect upon submittal to do it right the first time. We guarantee that your or they'll be returned without consideration. LPTV application, and all the paperwork that goes with And when just one little mistake can invalidate your it, will be letter perfect. filing (and lose you your chance at the station you Soon the FCC will announce a new LPTV filing win- want), it makes sense to consult the experts. dow. Call John Kompas today, at Kompas/Biel & Asso- That's where Kompas/Biel & Associates can help. ciates. We'll give you 100%. Call Now. New Pricing. Kompas/Biel & Associates, Inc. 5235 North 124th Street P.O. Box 25510 Milwaukee, WI 53225-0510 (414) 781.0188 Serving the LPTV industry since 1981. LPTV applications, market analysis, and station planning.

Circle (19) on ACTION CARD 34 / LPTV Report / March 1991 Therefore, we will continue to offer both types of transmitters, and we believe that there will be appropriate uses for each for Have you been searching for the ultimate years to come. One issue is, of course, cost. The tran- in cost-effective studio automation? sistors used in solid state UHF transmitters have relatively low gain and power capability compared to that of vacuum tubes. As a result, additional driver stages-and attendant power supply and support circuits-are required in solid state units. The impact of this is that present solid state transmitters cost more to manufacture, and therefore sell at a higher price, than typical tube transmitters do. STUDIO PRO is here! * Recording and commercial insertion capabilities * Broadcast quality, solid state vertical interval switching with HDTV video bandwidth, and optional stereo audio * Compatible with virtually all 3/4", SVHS 1/2", or Laser Disk players

T Products, Incorporated 2 Central Street, Framingham, MA 01701

800-832-8353, (508) 877-6494, FAX: (508) 788-0324

Circle (17) on ACTION CARD

technical people have high voltage and plies in each amplifier tray, and indepen- tube circuit training, the safe repair of dent cooling for each tray. These features tube transmitters is becoming more diffi- make "graceful degradation" a reality. cult. And in systems requiring a high level of redundancy and reliability, this type of Reliability transmitter is an ideal choice. Thbe transmitters often deliver picture stereo sound performance superior There is also the reliability question. and This is Vacuum tube transmitters tend to be reli- to that of solid state equipment. able over the life of the tube, but they are due to the relative ease with which tubes can reach optimum power levels. Fewer prone to fail in a catastrophic manner. components (and, thus, fewer connec- Unless a backup transmitter is available, means sim- the unit must be repaired before on -air tions) in the tube transmitter ple, reliable operation. The only excep- operation is resumed. tion is need to replace the In contrast, solid state transmitters typ- the periodic ically exhibit "graceful degradation." This tube and retune the circuits. many new LPTV it may be means that, because an array of parallel For stations, vacuum tube transmitters are the amplifiers is employed, the loss of one that The ITS-1230 1 kW solid state UHF transmitter. because their portion of an amplifier does not affect or technology of choice of reduce the performance of other por- lower initial cost. The choice is justifiable in many cases, but each LPTV broad- And although the price of solid state tions. Thus, a failure of any individual caster should carefully analyze his or her devices has been dropping in the last solid state amplifier component will gen- own financial and technical requirements year, improved-and less expensive- erally mean only that output power is re- before making a final decision. versions of the tube transmitters have duced, not that the whole transmitter also been introduced. On the other hand, stops operating. Robert M. Unetich is president of ITS Cor- with tube transmitters, there is the peri- The cost of air time must also be con- poration, a manufacturer of LPTV, MMDS, odic expense of tube replacement to considered here. Lost air time is eliminated if and full power broadcast transmitters. He sider. a transmitter degrades gradually. This is a 1968 BSEE graduate of Carnegie- Then there is the issue of safety. Vac- may be a major factor in the selection of Mellon University and a licensed profes- uum tube circuits typically operate at solid state over vacuum tube transmitters. sional engineer. Mr. Unetich is the author powers in excess of 3,000 volts DC, while The ITS -1230 solid state transmitter of chapters in the last two editions of the transistor circuits generally use less than shown in the photo features parallel high National Association of Broadcasters' En- 40 volts. In an age when fewer and fewer gain amplifier trays, integral power sup- gineering Handbook. II

LPN Report / March 1991 / 35 W19BC Lynchburg, VA. Liberty University, Inc., permit granted from Buenos Diaz Broadcasting 2/4/91. Company, Inc. to Leo Kesselman on 2/13/91. W31AY Jupiter/Tequesta, FL. Voluntary assign- ...at the FCC LPN LICENSE RENEWALS ment of permit granted from Peter Clark and Leonard Walk, dba CW Partners, a General Partner- The following LPTV stations received license re- ship, to Palm Beach Television Broadcasting, Inc. on newals on the dates shown. Station call sign, loca- 1/31/91. NEW LPTV LICENSES tion, and the name of the licensee are also given. W36AQ West Palm Beach, FL. Voluntary assignment of permit granted from Peter Clark and The following LPTV stations received licenses on K56BW Tahoe City, CA. Gavilan Communica- Leonard Walk, dba CW Partners, a General Partner- the dates shown. Station call sign, location, and the tions, 1/31/91. ship, to Palm Beach Television Broadcasting, Inc. on name of the licensee are also given. K63AW Grays River/Lebam, WA. Rural Television 1/31/91. Co-operative Association, 1/30/91. W34AG Rome, GA. Assignment of license granted K13W Chenega, AK. State of Alaska, 1/31/91. K69BR Grays River/Lebam, WA. Rural Television from Sudbrink Broadcasting Company of Georgia to W15AP Gadsden, AL. Great American TV and Co-operative Association, 1/29/91. Prism Broadcasting Network, Inc. on 2/26/91. Radio Company, Inc., 2/4/91. KO7UD Kimberly, ID. Voluntary assignment of per- K35CS Texarkana, AR. Beech Street Communi- NEW LPTV CONSTRUCTION PERMITS mit granted from Ellen M. Armstrong to Ambassador cations Corporation, 2/4/91. Media Corporation on 2/20/91. The following parties received LPTV construction K54DK Boulder, CO. Sunbelt Media Group, Inc., K66EB Corpus Christi, TX. Voluntary assignment permits on the dates shown. Station call sign and 1/31/91. of permit granted from Elva Denise Hinojosa to Hye location are also given. W48BC Destin, FL. Beach TV Cable Company, Chin Lowery on 2/6/91. Inc., 1/31/91. W38BC Stamford, CT. Zenon Reynarowych, K27DP Taylor, TX. Voluntary assignment of permit WO6BE Tampa, FL. Carol E. Schatz, 2/4/91. 1/31/91. granted from Kingstip Communications, Inc. to K64DG Iowa City, IA. Douglas Sheldahl, 1/31/91. KO7UQ Buhl, ID. W. L. Armstrong, 2/5/91. WFIL, Inc. on 12/13/90.

W52AZ Evansville, IN. South Central Communi- 1 W07CN Lumberton, NC. Billy Ray Locklear, K670V Salt Lake City, UT. Voluntary assignment of cations Corporation, 2/4/91. 1/31/91. permit granted from Channel America LPTV Hold- W25BN Marion, IN. ACTS of Marion, Inc., 2/4/91. K64DW Seattle, WA. Krista Fordham, 2/19/91. ings, Inc. to Channel America LPTV License Subsidi- K52CQ Baton Rouge, LA. Capital Community ary, Inc. on 12/13/90. Television, 2/4/91. CHANNEL CHANGES W40AH Chesapeake, VA. Assignment of license K57FM Browning, MT. Browning Public Schools, granted from ACTS Broadcasting Company of Ches- K43DK Denver, CO. Lomas De Oro Broadcasting 1/31/91. apeake to The Union Mission on 2/6/91. Corporation, channel change granted from 49 to K27DF Las Vegas, NV. Diana Kay Hall, 1/31/91. W68BI Driver, VA. Assignment of license granted 43 on 12/20/90. W38AH Long Island City, NY. Island Broadcast- from Channel America LPTV Holdings, Inc. to Chan- K57FM Browning, MT. Browning Public Schools, ing Company, 1/31/91. nel America LPTV License Subsidiary, Inc. on channel change granted from 55 to 57 on K65ER Eugene/Springfield, OR. Metrocom of 12/13/90. 12/20/90. Oregon, Inc., 2/4/91. W32BA Lynchburg, VA. Voluntary assignment of K44CW Sioux Falls, SD. Localvision, 2/19/91. permit granted from Inspiration TV of Southern Ore- ASSIGNMENTS AND TRANSFERS K56EJ Abilene, TX. Sage Broadcasting Corpora- gon to Trinity Broadcasting Network on 1/15/91. tion, 2/4/91. K27DI Fort Smith, AR. Voluntary assignment of W67BL Charleston, WV. Voluntary assignment of K16BY Crockett, TX. Jim Gibbs, 2/4/91. permit granted from Pharis Broadcasting, Inc. to permit granted from Channel America LPTV Hold- K33CK San Antonio, TX. DCH Evangelism Trinity Broadcasting Network on 2/20/91. ings, Inc. to Channel America LPTV License Subsidi- Television, Inc., 2/19/91. KO9VB Santa Maria, CA. Voluntary assignment of ary, Inc. on 12/13/90. continued

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Circle (108) on ACTION CARD 36 / LPTV Report / March 1991 When the chips are down you can tell who's committed to your business.

It takes commitment to make your business On -Air Protection provides you with priority repair or a a success. And not just f-om the people in your loaner. As well as a toll -free hot line to expedite and company. diagnose trouble at any hour, any day of the week. And At Channelmatic, there are people committed to with software upgrades or enhancements, you're sure leading the way in LPTV automation systems. People in to stay up-to-date. product development. And engineering. And customer For the whole story, call 1.8007667171 today. Ask for support. the customer support center. Our "On -Air Extended Protection" is one example of And see how Channelmatic products and support that commitment. Because when a can make your business a Channelmatic product needs servicing, sure bet.

CHANNELMATIC,MI INC.

The Leading Manufacturer of CATV Automation Systems

CHANNELMATIC, INC e 821 TAVERN ROAD ALPINE, CALIFORNIA 92001 (619) 445-2691 FAX (619) 445-3293

Circle (6) on ACTION CARD W14BI Huntington, WV. Assignment of license granted from Channel America LPTV Holdings, Inc. to Channel America LPTV License Subsidiary, Inc. HEDCO's on 12/13/90. FAMILY OF ROUTING SWITCHERS LPTV LOTTERY WINNERS The following are tentative selectees of the Future Developments LPTV/translator lottery held on February 20, 1991. If no petitions to deny the selectees are filed, and if they are otherwise qualified, they will be granted construction permits.

Ch. 31 Daytona Beach, FL. Patricia Van Zandt. 16X Pro -Bel HD Series Series Ch. 62 Kissimmee, FL. Robert Sandusky. 16x4, 16x8, 16x16 64x64, 128x128, 256x128 Ch. 64 Hilo, HI. Margo Krost. Expandable to 32x32 Video; Audio; Ch. 48 Honolulu, HI. Janet Roberts. Video; Mono, Stereo & Digital Video & Aude Dual Audio; Data; Digital Ch. 55 Kailua Kona, HI. Suzi Murayama. Ch. 64 Wailuka, HI. Helen Turnage. Ch. 69 Wailuka, HI. Helen Turnage. Ch. 25 Twin Fats, ID. Linda D. Clevenger. HEDLINE Series Ch. 69 Lexington, KY. E. TWS Series Jerry Coone. 4x1; Ch. 60 Mayfield, KY. Robert W. Sudbrink. 12x1; Video; Video; Ch. 54 Lafayette, LA. Stacy L. Davis. Stereo Audio Audio Ch. 31 Livingston, MT. Owen Broadcasting Enterprises. Ch. 17 Red Lodge, MT. Owen Broadcasting Enterprises. Ch. 56 Fargo, ND. Harold L. Crittenden. Ch. 25 Forman, ND. Mountain TV Network, Inc. Ch. 25 Grand Forks, ND. Susan Easton. Ch. 52 Hobbs, NM. Impact Television Group, '- Inc. Ch. 15 Springfield, TN. Lorianne Crook -Owens. Ch. 53 Midland, TX. The Little Television Station. Ch. 58 Odessa, TX. Todd and Fugit. Ch. 48 San Antonio, TX. San Antonio College.

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PROPOSED CONSTRUCTION PERMITS

The following LPTV applications have been accepted for filing and are not mutually exclusive with --1;74 - any other pending applications. If no petitions to deny these applications are filed, they will be GROWING WITH YOU granted.

Our HEDLINE and TWS Series switchers offer New Stations broadcast quality at prices starting under $600. Ch. 22 Crescent City, CA. California-Oregon Broadcasting, Inc. Consider these features: Ch. 27 Gunnison, CO. Western Slope Communi- cations, Ltd. Full broadcast specifications Ch. 55 Hilo, HI. Alegria Broadcasting Corpora- tion. Active vertical interval switching Ch. 59 Honolulu, HI. Neal L. Andrews, Jr. Ch. 65 Kailua, HI. John Patrick Marcom. Local or remote control Ch. 40 Livingston, MT. Mountain TV Network, Inc. Loop video & audio frames Ch. 53 Silver City, NM. The Church of the Crosses, Inc. for AFV switching Ch. 60 Athens, OH. Ruth J. Potter. Ch. 67 Tulsa, OK. Community Service Television Company. Ch. 55 Rio Grande City, TX. J. Villareal tr/as I-IEL7CO Villareal Broadcasting. A Subsidiary of Leitch 825K Greenbrier Circle, Chesapeake VA 23320 (800) 433-2648 or (804) 424-0896 Fax: (804) 366-0522 Distributed Internationally by LEITCH ModHicaUon 220 Duncan Mill Road, Suite 301 Don Mills, Ontario, Canada M3B 3J5 K69FM Phoenix, AZ. Broadcasting Systems, Inc. (416) 445-9640 Fax: (416) 445-0595

Circle (128) on ACTION CARD 38 / LPTV Report / March 1991 violating tower lighting requirements, FCC Issues Fines even after MTD appealed on the grounds SMITH and POWSTENKO that the tower builder-Transmission Broadcasting and Telecommunications continued from page 25 Structures, Ltd.-should have been re- Consultants sponsible for compliance. 2033 M Street N.W., Suite 600 Already the FCC has fined one FM The FCC has given notice that it will Washington, D.C. 20036 permittee-MTD, Inc., permittee of continue its enforcement efforts in this (202) 293-7742 KWMW(FM), Maljamar, NM-$ 10,000 for area indefinitely.

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MI41 ( 1111(1 575. HIGH ',Mil I ( 1111 . 14!11 FOR SALE Communications Consultants EST & Television & Video Production SSOC. INC. Complete LPTV studio, Two years old. Low used Advertising, Marketing, Public Relations prices. Cameras, editing console, PC -based auto ad inserter, 3/4" tapes and players, microwave link, ca- P.O. BOX 1965 (201)837-8424 bles, racks...the works. Great value. Call (601) NEW PORT RICHEY, FL 34656 NETCOM 957-1122. Ask for Wyatt Emmerich. Will sell whole or OFFICE (813) 842-9042 NETWORK COMMUNICATIONS CONSULTANTS TEANECK RD TEANECK. NJ 07866 part. WATS 1-(800) 637-1071 James West 931 MOBILE (813) 628-3427 President STATE-OF.HE-ART ENGINEERING FOR AUDIO & VIDEO

FACILITY PLANNING JAMES TRONOLONE WANTED TO BUY SYSTEM DESIGN ENGINEER CAD SERVICES Good, inexpensive, new or used UHF LPN trans- VANTOP VIDEO PLATFORM mitter. Prefer 1 kW, but 100 watts is OK. Call John Courtesy AVC Video Productions - Lawrence. Kansas (404) 857-1330 or write VBC, P.O. Box 53, Summer- ville, GA 30747.

CP's wanted. Top price paid with profit-sharing plan. USA Magazine Corporation. (213) 436-4482. USED TRANSMITTERS AND ANTENNAS LPN station in south Florida area. Call or write M. Greenberg, c/o Silvercup Studios, 42-25 21st St., (save thousands) Long Island City, NY 11101, Dept. T, (212) 349-9600. DEALERS FOR: Used microwave-STL wanted. (213) 436-4482. ANDREW, BEXT, BOGNER, CABLEWAVE, EMCEE, LINDSAY, SCALA & TTC SERVICES OFFERED Models from $795 Minivan (one watt to 50 KW) Turnkey site development services include site to $995 Full Size Van Broadcasting Systems, Inc. acquisition, negotiation, and permitting; site Get on Top of The Action With construction/installation, and maintenance; Turnkey LPTV Construction mitter/downlink optimization, and site management. HARRY CARTER CARTOP, INC. 21617 North Ninth Avenue, Our reputation is that of being responsible, fair, and WELCH ES, OR 97067 503/622-4477 Suites 105 & 106 professional. We're Shaffer Communications Group, Phoenix, AZ 85027 1700, Houston, TX Inc., 3050 Post Oak Blvd., Suite (602) 582-6550 77056, (713) 621-4499, FAX (713) 621-5751. FAX (602) 582-8229 JOHN H. BATTISON, P.E. LPN mailing labels. Reach all LPTV licensees, CP Kenneth Casey marketing holders, applicants. Accurate, up-to-date & ASSOCIATES (30 YEARS EXPERIENCE) lists in your choice of format. Call Katie Reynolds at Consulting Low Power TV Engineers (414) 781-0188. 2684 State Route 60, RD #1 Loudonville, Ohio 44842 Applications, Licensing, Turnkey (419) 994-3849 CLASSIFIED RATES: All classified ads are payable ROBERT J. PELLETIER, ASSOCIATES in advance. When placing an ad, indicate the exact We Specialize In: category you desire: Help Wanted, Situations Wanted, Engineering & Construction Programming/Syndicated & Local Services Offered, Wanted to Buy, For Sale, Miscellane- Management & Operations Spot & Program $ales/Marketing Experience ous. The publisher reserves the right to abbreviate, LPTV STATIONS COAST TO COAST 16 Years TV Management, Engineering 8 Sales alter, or reject any copy. PHONE (919) 985-3447 FAX (919) 985-1447 advertising is sold at the rate of 60¢/word. Classified MEDIA BROKERS APPRAISERS P.O. Box 4422, Rocky Mount, NC 27803 There is a $20.00 minimum charge for each ad. Count MISTAKES" figure, or group of "LET ME $AVE YOU A BUNDLE IN UNNECESSARY COST AND each abbreviation, initial, single RADIO TV LPTV figures or letters as one word each. Symbols such as A Confidential & Personal Service mm, C.O.D., P.O., etc., count as one word each. Tele- phone numbers with area codes, and ZIP codes, BURT count as one word each. SHERWOOD Business Card ad ratèerare $50.00 per insertion. Arent, Fox, Kintner, Plotkin & Kahn Rate is discounted to $45.00 for three or more inser- Illinois Office: Washington Square 1050 Connecticut Avenue, N.W. 4171 Dundee Road Suite 269 'ions. Classified Displayrates are $50.00 per column Washington, D.C. 20036-5339 Northbrook, IL 60062 inch. General Counsel to the order, call Katie Reynolds at 708.272.4970 To plane your Association (414) 781-0188. Washington D C Office: Community Broadcasters Ellen Sherwood Lyle 105 S. Alfred St. Suite A-43 Telephone 12021 8576000 Tele. WU 892672 Telecopier 12021 857-6395 703-549-1510 Alexandria. VA 71314

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: The LPTV Report

News and Strategies for Community Television Broadcasting

Vol. 6, Issue 6 A Kompas/Biel Publication June 1991

Route 66 On The Road To Rebirth -by John Scott Lewinski Community broadcasting just might be the savior of broadcast television. That's the opinion of Cherie Erwin - Scala who operates "Route 66 TV" in central coastal California with her husband, Marty Scala. Channel 66 - which took its logo from the highway crossing the southwestern U.S. - signed on the air in November 1989 and has been broadcasting 24 hours a day ever since. Erwin -Scala and her husband started the community station in Arroyo Grande after starting and briefly operating a similar station in Maui, Ha- waii. TV 66 competes in a market served by a full complement of network affiliates and Marty Scala and Cherie Erwin -Scala tape a Grover City (CA) Chamber of Commerce networking "mixer" for an episode of "Route 66 TV on the Road." Photo by Stan Goldbloom. a PBS station boosted by translator into the area. The market is also the second most cabled area in the country - with three cable systems reaching 85% of the CBA Files Petition households. "We were trying to get onto at least one Seeks 4 -Letter Calls, Name Change, of those cable systems six months before Increased Power For we went on the air," Erwin -Scala said. "We still haven't had any success. Two of Community Stations the systems are cordial to us, and we'll keep trying, but one just ignores us." -by Jacquelyn Biel Richard Korwes, of Comcast Cablevi- The Community Broadcasters Associa- sion in Santa Maria, the only cable man- tion began its first major regulatory effort ager to return our calls, confirmed that his system June 1 I when it filed a Petition for Rule - does not carry Channel 66. How- making with the Federal Communications ever, he did not rule out such service in Commission seeking to correct what it the future. The problem right now is chan- called the competitive disadvantages that nel capacity, he said. LPTV stations encounter in the video marketplace. On the Road While stressing that it was not asking But even without cable carriage, Chan- for changes in the secondary status of the nel 66 reaches 55,000 households in a service or in the lottery method of award- market of 150,000 people and 1.5 million ing LPTV construction permits, CBA asked visitors per year. Thirty percent of the the Commission to: population is Hispanic, and Erwin -Scala Change the official name of certain and her husband have applied for a sec- stations to "community television sta- ond LPTV station for the same market, a tions," and eliminate the terms "low station that they will program almost ex- power" and "translator," both of which clusively in Spanish. continued on page 10 carry misleading or negative connotations; Change the current five -character INSIDE letter and number call sign to a four- or Buying Traffic & Billing six -letter call sign similar to those already Software 8 used by conventional television and radio Call For Entries: 4th Annual CBA stations. The call present format hurts Local Production Awards 13 continued on page 15 SEEING IS BELIEVING!

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Circle (164) on ACTION CARD ties of an existing full service station or in are owned by the parties they were origi- connection with a proposed new full ser- nally awarded to. vice station is responsible for eliminating So there is nothing necessarily prefera- the interference, or the low power station ble about full power licensing procedures. must cease operation. These are the In Dur rules under which low power stations will Point No. 3: "Limited Role" Philosophy operate (par. 25). And to block any attempt to enlarge The idea of an "underlying philosophy" dew the meaning of secondary status - as of a "limited role" for LPTV stations is the NAB seems bent on doing now - inaccurate. the Commission added: First, in its Report and Order, the Com- The NAB leadership is embarrassing it- We also emphasize, though, that while mission did not advance any "philoso- self again. the rules for the low power service are phy," either implicitly or explicitly. In fact, The response to CBA's Petition for Rule intended to protect the public's expecta- it was extremely careful to state - on Making (see story, page I) was this com- tion of service from full power stations, every possible occasion - that it did not ment by Henry Baumann, NAB's executive we do not intend to cater to full service know what the service would develop licensees' fears of compe- vice president and general counsel, in unreasonable into, indeed, that it had serious doubts tition from low power stations, and fetter NAB's weekly membership newsletter: given the technical the low power service for that reason. We about its very viability "This is a thinly veiled attempt to convert believe low power can provide competi- strictures under which it had to operate. low -power stations intended as a section that stimulates the entire telecom- Similarly, it prescribed no role at all for ondary service and licensed by lottery munications marketplace (par. 24, em- LPTV stations, much less a "limited" one. into full service facilities. It would turn on phasis added). Mr. Baumann's comment seems in- its head the FCC's underlying philoso- tended to confuse the issue by implying phy of a limited role for LPTV stations" Point No. 2: Lottery Licensing (TV Today, June 17, 1991). that if the FCC responds to the changing needs of a growing and healthy LPTV ser- You know, last year when Eddie Fritts The simple fact is that the Commission vice by granting certain requests - re- took to cartooning, I was sorely, sorely was reluctant to use a lottery licensing quests that will not cause harm to any full tempted to refute his allegations in heroic procedure. Realizing, however, that the power station the FCC will be violating It have been so much fun number of LPTV applications filed (7,000 - couplets. would its own prior precepts. The comment to expose him à la Alexander Pope. at the time the Report and Order was writ- therefore can only be construed as anti- I I'm not Pope and I ten) would make comparative oral hear- didn't because competitive and directly opposed to didn't have time to do a passable imita- ings impractical, the FCC instituted first, - the FCC's pro -competitive stance. tion. I'm not a lawyer either, but you don't paper hearings and the cut-off procedure, It is noteworthy that the NAB in have be a lawyer to see the logical and then, after approval from Congress, - to comments filed in response to the 1980 fallacies in Mr. Baumann's statement. the lottery. Notice of Proposed Rule Making for the General counsel, indeed! The lottery was not instituted because LPTV service supported stringent in- Here's what the FCC said in its 1982 the LPTV service was considered to be - terference criteria for LPTV (including sig- Report and the LPTV inferior to the full power service as Mr. Order authorizing - nal protection for full power stations even service. Baumann suggests - but because there was such public demand for it that the outside the Grade B contour) but op- Point No. 1: Secondary Status number of applications could be handled posed such rules as the Fairness Doctrine, the Political Access rule, and the Personal Although some parties urge us to do expeditiously no other way. (You may re- Attack rule, saying they would discourage otherwise, it is our firm intention that low member that, when the lotteries finally power stations remain secondary, in began, there were 34,000 LPTV applica- LPTV stations from producing or originat- terms of spectrum priority (par. 24). tions to be processed!) ing programming. In other words, it appears that back in So that no one would misunderstand Comparative hearings which are - 1980 the NAB thought LPTV stations the meaning of secondary spectrum pri- supposed to help guarantee that the pub- should have as much freedom to develop ority, the Commission spelled it out: lic interest is served - don't work very well anyway, much less confer some spe- as possible, as long as their signals did . secondary status means (1) a low cial status on full power stations. In 1989, not interfere with those of full power sta- power station will not be authorized tions. where there is a possibility of objection- when the Commission was considering re- Which is all asking for now. able interference to an existing full ser- placing comparative hearings with lottery we're

vice station, ... ; (2) an authorized low licensing, one of their reasons was the power station that causes objectionable fact that 80% of contested full power ap- interference to an existing full service plications are settled before they ever get station is responsible for eliminating the to hearing. Furthermore, since owners can interference, or the low power station sell their licenses and often do to must cease operation; (3) an existing - - low power station that would cause in- anyone who can meet the FCC's citizen- PS.TV Today also reported, in the same terference in connection with a pro- ship, character, and financial qualifica- article, that "The petition stated that 74% posed increase or modification of facili- tions, only about 5% of the licenses today continued on page 27

Kompas/Biel & Associates, Inc. John Kompas, Publisher Printing: Cummings Printing Co. S.E. Bradt, Chairman of the Board Jacquelyn Biel, Associate Publisher Printing Coordinator: John Foss, John Kompas, President and and Editor Cummings Printing Co. Chief Executive Officer Katie Reynolds, Office Manager Jacquelyn Biel, Executive Vice President Suzanne Dooling, Account Executive and Secretary The LPTV Report, ISSN 0892-5585, is published John Scott Lewinski, Staff Reporter monthly by Kompas/Biel & Associates, Inc., 5235 P Wiederhold, Vice President Richard - 124th Street, Suite 22, Butler, WI 53007, or P.O. Finance and Treasurer Columnists: John H. Battison, P.E., Peter Box 25510, Milwaukee, WI 53225-0510. © Copy- right 1991 by Kompas/Biel & Associates, Inc. All The LPTV Report Tannenwald, Joe Tilton rights reserved. 5235 North 124th St., Suite 22 Guest Contributor: Tim Meyer Subscription price: 1 year, $35.00; 2 years, $55.00. Butler, WI 53007 Outside USA: 1 year, $43.00; 2 years, $71.00. Back Issues: $3.75 each. POSTMASTER: Please (414) 781-0188 Typography: Graphic Innovations send address changes to: The LPTV Report, P.O. FAX: (414) 781-5313 Layout: Debi Muraro, Graphic Innovations Box 25510, Milwaukee, WI 53225-0510.

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"Effective Competition" Redefined FCC Includes LPN Stations In Six Signal Standard

-by Jacquelyn Biel nate programming: conventional full system - other than the quality of over - power stations must offer at least public the -air signal reception. Basic cable service rates can be regu- service programming. lated by local governments unless there is Neither did the Commission recognize No "Good Actor" Test "effective competition" to the cable sys- that LPN stations and translators cannot tem, said the Federal Communications compete effectively with a cable system The Commission also jettisoned its Commission early this month in a unani- unless they are carried on the system, a proposed competitive behavior standard, mous vote. point also made in CBAs comments and the "good actor" test, saying that, judging And effective competition would exist if those of several others. by the comments it received, a clear stan- either: dard by which to measure competitive be- Six unduplicated over -the -air broad- Localism Not Recognized havior would be hard to find. cast television signals are available In regulating cable rates, local govern- throughout the entire cable community; Commenting on the ruling, CBA execu- ments would have to allow a cable system or tive director John Kompas said, "We're to make a reasonable profit and a fair pleased that the FCC included LPTV sta- return on investment An independently owned, competing in addition to the tions in their six signal standard. But we automatic 5% annual multichannel video delivery service is rate increase al- still maintain that without a local carriage ready available to at least half of the homes allowed by the Cable Act. element, true effective competition does Finally, the FCC decided passed by the cable system, and sub- to seek further not exist. We hope that either the Com- comment on whether or not there is a scribed to by at least 10% of the homes link mission or the Congress will soon address between effective competition passed. and signal this problem." carriage and whether there are policy or The new definition would subject more The FCC said multi -channel competi- legal reasons for reinstating the must than half the nation's cable systems to tors could include a second cable service; carry rules. In an ex parte communication rate regulation, whereas just under 5% of multi -channel, multi -point delivery sys- just before the open meeting, CBA mem- systems are regulated under the current tems (MMDS); satellite master antenna bers had urged the Commission to con- rules. television (SMATV) systems; home satel- sider the value of local programming by Counted among the six broadcast sig- lite dishes; and direct broadcast satel- LPTV stations if it considered must -carry. nals are satellite television stations, lites. Small cable operators would be most translators, and LPTV stations, as well as The Commission also decided not to likely to be regulated under the new stan- conventional commercial and non- add a penetration threshold to the six dard, according to a report in Electronic commercial TV stations. However, the signal standard (originally it had pro- Media (June 24, 1991, page 8), a situation Commission did not specify that the LPTV posed that cable systems could escape that could make it harder for small sys- stations must provide local programming, regulation if there were six competing tems to compete for programming, said as had been requested by the Community broadcast signals and if penetration was one operator. Large cable companies Broadcasters Association and several in- below 50%). Cable penetration, said the would feel the impact less, said the dividual station owners in comments (see agency, is determined by a number of fac- article. LPTV Report, March 1991, page 3). Trans- tors - including price, demographics, in- Historically, small cable systems have lators and satellite stations may not origi- come, quality of service, and age of the been friendlier to LPTV stations in their

6 / LPTV Report / June 1991 communities than have the large MSO's. DC Community Station Reaction from Congress

In Congress, House telecommunica- Helps Ease City's Racial Tensions tions subcommittee chairman Ed Markey (D -MA) said the new rules did not go far -by John Scott Lewinski full-scale riots by Hispanics protesting enough: "Under the new regime, up to It proves what a community broad- what they saw as police abuse. Other mi- three-quarters of America's cable con- caster can do. nority groups from around the city began sumers will remain unprotected from the Washington, DC's Channel 48 (W48AW) flocking to the area, adding their fuel to abusive actions of some cable operators, found itself at the hub of civil unrest in the fire. Eventually, Washington, DC and the remainder of consumers can ex- May when violence erupted between the mayor Sharon Pratt Dixon declared the pect only minor relief at best." city's Hispanics and the police. But the riot area in "a state of siege." During a subcommittee hearing on HR - station, which serves the largely Hispanic When tempers finally cooled and the 1303, the Cable Television Consumer Pro- population of Washington's Mount Pleas- state of siege was lifted, a lot of the credit tection and Competition Act of 1991, ant area, took an active role in soothing for alleviating the tension went to Chan- Markey. said that alternative multi- the situation. nel 48. channel providers had not developed Said Channel 48's communications di- "We covered the event as local news," enough to provide meaningful competi- rector, Camille Cunarro, "We felt it was Cunarro said. "We tried to offer special tion to cable, even in markets where they our responsibility to cover this; it's our public service programming that exam- exist. Spokespersons for the home satel- concern as community broadcasters. We ined the situation instead of sensational- lite dish industry agreed, citing discrimi- needed to help calm things down." izing it. natory pricing and access policies by ca- Early this May, Hispanic citizens in the "We found that the people felt the po- ble programmers. capital city's Third and Fourth Districts lice were abusing their authority. The But Rep. Michael Oxley (R-OH) de- were angered when police shot and Spanish-speaking population was angry fended market -based pricing of program- wounded Daniel Gomez, a Mount Pleas- and frustrated because they couldn't ming: "It seems to me that the argument ant resident. A few days later, conflict communicate their feelings. So violence about how high rates are misses the erupted again when non -Spanish speak- resulted." point. The point is that the market is the ing police officers confronted Spanish According to figures from the station, best determinant on what prices should speaking citizens in a heated moment. only 2% of Washington's police staff be. When we have true multi -channel Unable to understand one another, citi- speak Spanish. competition, the market will set the price zens and police began fighting, and the In addition to its news coverage, Chan- inevitable arrests resulted. nel 48 helped to diffuse the situation by of service without costly regulation." KIB Before long, the region was engulfed in promoting community information con -

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Circle (108) on ACTION CARD LPN Report / June 1991 / LPTV's Evaluating Traffic & Billing Sofaware MTDR! -by Tim Meyer A computer system for any business, particularly a broadcast station, is an investment that requires very serious thought and planning. Without careful planning, you could waste a great deal of money on a system that won't do what you need, or does much more than you need and therefore probably costs more Model 2901 B+ than you need to spend. Metallic Time Domain Reflectometer Obviously, then, the first requirement in selecting a computer system for an LPTV CABLE FAULT LOCATOR station is deciding what you want the sys- only tem to do for you. If you can clearly define $945 what your needs are, you dramatically incomplete crease your chances of making the right purchase decision. 11,000 Feet Readability Don't start out by selecting a machine quently from week to week, find out how many special program +/-1 % Accuracy and then hunting for software to run on it, schedules the system can Simple Operation either. A decision about hardware re- hold. Check, too, to see if it can Oscilloscope Output quirements should come only after you've hold on to the format for a special pro- determined what your functional needs gram for use at a later date. Some sys- CALL TOLL FREE are and found software to meet those tems allow only three special program schedules. You'll 800-688-8377 needs. The software will then lead you in have to use these over the right direction on a hardware pur- and over, so they can't be kept on file for chase. future use. Other systems allow an unlim- -RISER-BOND - So what are your needs? ited number of special schedules. This INSTRUMENTS Traffic and billing are generally the first can be very important. procedures that LPTV stations want to 5101 North 57th Street computerize. These functions are very la- Program Schedules Lincoln, Nebraska 68507 bor intensive, very detail oriented, and they require extreme accuracy. Therefore, While you're looking at how the system Circle (90) on ACTION CARD they're perfect candidates for office auto- handles program schedules, see how mation. much versatility you have regarding where your breaks are scheduled and how long ferences in (held the area's Sacred Heart Basic Requirements they can be. See if there's an easy way to Church) that taught citizens how to work duplicate portions of a program schedule within the system to protect themselves The basic requirements of a traffic and that repeat frequently. And make sure you - for example, how to file complaints billing system are the ability to accept have a good method of timing everything. and what the legal procedures involved in orders for advertising, generate and print You don't want spots airing when the their resolution are. program logs, produce invoices and affi- computer thinks they should run; you Channel 48 discovered that Hispanics davits for the advertising that has aired, want them when you say they should run. were also upset over the city's general and maintain accounts receivable. If you're picky about how your printed insensitivity to minorities, poverty, unem- While all the systems on the market can log looks, check into whether or not the ployment, and lack of social benefits, said perform these functions, you should look system will allow you to design your own Cunarro. As a result, the mayor formed a closely at how much versatility they have log layout. With some systems, the design city force in task to examine the problems. these areas. Consider what your orders of the log has been predetermined. If you She also taped an interview with the sta- are like. For example, do you frequently like the layout the software writers have tion's news crew that was translated into have orders where the spots have to run chosen, this may be fine. Other systems Spanish and aired. at specific times that change from day to allow you to change what prints on your The station continues to work with day and week to week throughout the du- log, and where it is printed. members of the mayor's office and the ration of the order? Or are most orders All systems on the market can produce city's Office of Hispanic Affairs, pushing something like "two spots a day between invoices and affidavits. But they have for improved police sensitivity training 7 and 9, Monday through Friday for a many ways of doing it. Ask yourself when and for the hiring of more Hispanics in month." you'll want to bill your clients. Broadcast the department. The mayor's office has In the first example, you'll need a sys- month? Calendar month? Weekly? When reportedly promised to look into the tem with lots of room for scheduling infor- each order ends? Some other billing per- training and hiring matters. mation on each order. In the second ex- iod you or the client determine? Not all "It was an unfortunate event," Cunarro ample, which is more like a radio order systems can handle a combination of sev- said of the violence that shook her com- than a television order, almost any system eral of these billing periods. Be sure to munity. "But there was a problem there can handle the task. Find out just how ask. that wasn't addressed until all of this many lines of scheduling information an came out." order can hold. Co-op Billing "I don't support what happened," she Another important feature to look into said, "but I think something good did is the ability to alter your program sched- Another aspect of billing to consider is come out of it." ule. Most systems allow you to have a co-op. Do you do a lot of co-op advertis- The mayor was unavailable for com- different schedule for each day of the ing? Can the system produce all of the ment due to a death in the family. Iwl week. But if your schedule changes fre- documentation you need for co-op bill-

8 / LPTV Report / June 1991 ing? Exact time affidavits-with notariza- tion - are a must. Do you also need to have the system print the co-op copy for you, or can you do that on a typewriter or A COMPLETELY INTERACTIVE a word processor? TRAFFIC, LOGGING And what about cross-referencing the actual copy to the invoice so that the & ACCOUNTING SYSTEM advertiser knows which spot ran when. 500 Stations on line Honolulu to Key West to Bangor Some systems on the market don't handle Designed by Broadcasters for Broadcasters with 100% support from Broadcasters this and some do. As a matter of fact, some demand it. If you require very little FOR MORE INFORMATION CALL of this kind of billing paperwork, be careful of the systems that demand that you 800-521-5222 identify the specific piece of copy that ran each time a spot airs. While this feature is very useful for large TV and radio stations, REGISTER DATA SYSTEMS it may demand more work of you than it Phone (912) 987-2501 Fax (912) 987-7595 saves. P.O. Box 980.404 Hodges Blvd. Perry, Georgia 31069 Once you've covered the basics, con- Circle (198) on ACTION CARD sider what other information you expect from the computer. Finding the manage- mation that can be helpful to your sales the broadcast industry will be happy to ment reports you want may well be the department. Some do much more. help you make a decision. But the final most difficult part of the shopping job. Keeping track of which clients are on decision is yours. Before you start looking You should at least be able to get aged which sales person's list, when they last for a computer, make sure you have a accounts receivable, sales projections for made a buy, when they were last con- good idea of what you want it to do for the future, and at least a few billing re- tacted, when they need to be contacted you. But keep your mind open to benefits ports. But what you're likely to encounter again...these are all functions a computer a system can provide that you've never is that nobody does these reports exactly can help with. But only if the sales depart- thought of. the way you're used to, and everybody ment will use it. Some systems can also Tim Meyer is a free-lance writer with ex- does a few reports that you've never use ratings information and future availa- pertise in broadcast software. thought about but that actually look like a bilities to help calculate appropriate pretty good idea. rates. Some will generate proposals, figure revenue by program, and supply Management Reports mountains of additional information. Be- Riser -Bond Announces fore you invest in something like this, When you're looking at the various make sure you'll use it. There's no way to New Sales Network management reports available from any waste more money on a computer than to system, pay attention to how much expla- buy it and not use it. Riser -Bond Instruments, a manufac- nation the supplier has to give you before There are numerous companies offer- turer of cable fault locators, has an- you can understand the sample report the ing software for the broadcast and cable nounced changes in its sales and market- is you. If it 15 sales person showing takes TV industry. Some, like Columbine and ing strategies, effective September 1. minutes to learn how to read a report, BIAS, lean strongly toward television, spe- The Lincoln, NE -based company has and there are 25 more reports like it, what cifically conventional television. Others, appointed several sales representatives are the chances you'll ever use them if you like CBSI and The Management, lean in designated territories around the can't remember how to read them? The more toward radio. Still others, like Regis- country. job of the computer is to make your job ter Data Systems, Jefferson Pilot Data Ser- The representatives and their territories easier, not more complicated. vices, Marketron, Summit, and Decision, are as follows: A number of the other functions a com- offer software systems designed to meet puter can perform for you such as pay- REPRESENTATIVE TERRITORY - the needs of both television and radio. 1 ledger, accounts payable, roll, general know of no system marketed specifically Communications Supply ND, SD, MN, IA, WI and so on-may be available with the to LPTV stations today. Group, traffic and billing software as an option. Shakopee, MN Software for these jobs may also be avail- Other Options Western Systems and NV, CA, AZ able off the shelf at your local computer Service Co., dealer. Compare prices, but also keep in All of the systems mentioned above can San Dimas, CA mind that if the traffic and billing software take orders for air time, produce program Cable Technology NY, CT, RI, MA, VT NH, logs, invoices, Associates, ME, and Northern NJ comes from a different company than the and print affidavits, and Syracuse, NY accounting software, billing probably statements for the advertisers. They will Cable Equipment TX, AR, LA, OK won't post automatically to your financial also maintain accounts receivable for Corporation, statements. This extra step may be an you. Richardson, TX acceptable trade-off to keep an account- Many of these suppliers also offer sev- John Weeks GA, AL, NC, SC, MS, FL, ing package you're already familiar with. eral other options to their systems, in- Enterprises, TN, PR, VI, and the cluding film library management, tape in- Grayson, GA Caribbean Sales Reports ventory control, ratings analysis, facilities Mega Hertz Sales, NE, CO, WY, UT, KS, MO, management, equipment maintenance Englewood, CO NM What about sales? Reducing traffic and control, master control automation, Dacom Inc., PA, WV, VA, MA, FL, TN billing mistakes and cutting down on la- transmitter control, audience research, Richmond, VA are great. But if a computer can and more. However, the purpose of this W. Whitaker & KY, MI, IN, OH, IL bor costs Associates, help your sales department sell more, so article is traffic and billing. These other Lafayette, IN better. features are best left to another issue. much the Glade Communications WA, OR, MT, AK, HI Again, all of the traffic and billing sys- The final decision is up to you. All of Equipment Co., tems on the market provide some infor- the computer companies with systems for Redmond, WA II

LPTV Report / June 1991 / 9 also do 'Video View,' where we review new ployment, and tape -delayed dirt racing Route 66 N video movie releases." from the Santa Maria Speedway. continued from front page Erwin -Scala said that Channel 66 works One very popular show is "California A Channel America affiliate, TV 66 re- with the Chambers of Commerce from Music" which features musical celebrities serves the early evening hours for its own around the five -city Santa Barbara area to from the Santa Barbara area, including - make productions. The most elaborate of these sure that all the events and issues from time to time - such notables as the is usually "Route 66 TV on the Road." important to the station's community Beach Boys. After six months of broad- viewers are "For that program we go out into the covered. casting, Channel America picked up the community and do features on all kinds of program, and now it airs across the coun- California Music things," said Erwin -Scala. "Once we took try three times a week. A three- or four -person crew does the cameras to the local newspaper to Live local entertainment is featured of- Channel 66's field production, show our viewers how the paper is pro- ten, and local high school football games with Erwin -Scala and her husband duced. are part of an expanding sports schedule. acting as producers and technical directors. They "The show also contains a real estate Other programs include a job -search ser- put the cost of their programming at segment and a health segment, and we vice to help community viewers find em - about $100 an hour. All programs are sponsored, and sponsors' advertisements are aired for two minutes every half-hour at a cost of anywhere from $25 to $250 per sponsorship. Advertisers run the gamut from local The Difference banks to car dealerships to restaurants. is Performance 100% Owner Financed Start-up costs for Route 66 TV came to $250,000, and operating costs run be- Why are more and more tween $5,000 and $10,000 monthly. Erwin -Scala said she and her husband LPTV Operators choosing put up the initial capital themselves. "It took us eight years to get licensed Andrew ALPineTM transmit- and built," she said. "We used that time ting antennas and HELIAX° to finance ourselves, because nobody would help us get started. No banks, no transmission lines? savings and loans, no lenders, no one." "We think that's how it has to be done if you're starting a community broadcast They value the Andrew station. Right now, people with money Advantage: just won't touch LPTV." Erwin -Scala said the station spent its ALPine antennas simplify leasing tower first year building a viewership, advertis- space because they are smaller and ing in papers and on the radio, getting the lighter than other LPTV antennas, word out about the new service. That effort paid off. minimizing tower and wind loading. "Viewers refer to us now as their community station," she Outstanding quality and reliability maxi- says. "We get calls from people who just want to say 'Hi!' or mize your market coverage... and keep to comment on a particular show. We you on the air. even got birthday cards from viewers after our first year on the air!" Andrew is the LPTV leader: the Number That sort of friendly reaction leads the One name in performance, with products and service available nationwide.

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Circle (7) or ACTION CARD husband and wife team to believe that the best thing a community broadcaster can Equipment List Quello In For Fourth Term do is put members of the community on TV. Erwin-Scala's favorite story concerns Route 66 TV, Arroyo Grande, CA James H. Quello, 77, an elderly gentleman who was featured on 200 -ft. Magnum tower began his fourth term Scala 4DR162HW Channel 66 in a local parade. After the antenna as FCC Commissioner BEXT 1 kW transmitter on July 1. The FCC's broadcast, the delighted man called the 12-foot Perclipse satellite dish station to say that after 30 years he had General Instruments 2400 satellite receiver senior member was finally seen the best thing he had ever Channelmatic Spotmatic Jr. commercial in- nominated by President seen on TV - himself! serter Bush in late May and 3 Panasonic 3/4" VCR's (9200, 9240, 9600) faced little resistance Sony 5600 3/4" VCR Dynamic Profile JVC CR -4700 3/4" VCR during his Senate confirmation hearing. Panasonic 3/4" NV -8500 editing system His reappointment was good news for Such compliments also make it easier JVC KM -1200 switcher community broadcasters who heard him for the station's founders to accept the 3 Sony PVM-8020 monitors support LPTV stations during his keynote Shure M68 audio mixer fact that they won't see a positive cash Microtek Supra character generator address at the Second Annual LPTV Con- flow until perhaps 1992. 2 Sony DXC-1820 broadcast cameras ference & Exposition in 1989. "I'm so excited to see our station and Canon High -Band Mark II 8 mm camcorder In his address, Quello said that the Harris 516 time others get by that first year and provide base corrector LPTV industry was "on the move," and he Alta Cygnus frame synchronizer some good solid programming for their cited community broadcasters' "special- community," Erwin -Scala said. "Gener- ized localism" as their greatest strength. ally, programming on full power stations before, and make sure they know that - "Serving the specific needs of local is garbage, and too many viewers have just by buying a UHF antenna - they can communities is not only in the public in- gotten used to that." get a free TV service. That's how you make terest, but it is also good business," "With community broadcasting, people friends in the community." Quello said, adding that he would help to will learn how TV can really be used in a Channel 66 wants to hear from other ensure that community broadcasters' community." community broadcasters-just getting concerns were addressed at the FCC. However, she warns anyone entering started or already established - to share In his announcement, Bush cited the the field to expect no money in the first ideas and experiences. Any station can commissioner's positive contribution to year. They should work first on building a call Erwin -Scala at (805) 489-0919. the FCC and broadcasting. Originally ap- viewership. "The future is beautiful for community pointed by President Richard Nixon in "Be sure to keep an outward profile in broadcasting," she says. "Once people 1973, Quello began his FCC career in the community," she advises. "Put some- learn how to use community TV, I really April 1974, and was twice reappointed by thing on TV that viewers have never seen think we'll see a rebirth of television." President Ronald Reagan.

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Circle (1 95) on ACTICN CRS 12 / LPTV Report / June 1991 LPTV Distribution by Call For Entries State and Territory Fourth Annual CBA Local Production Awards June 3, 1991 Has your station produced some HOW TO ENTER Licenses CPs snappy original programming recently? If Complete one entry form for each sub- so, you could win one of ten Community mission and attach it securely to your en- Broadcasters Association Local Produc- ALABAMA 11 26 try. All entry forms must be TYPEWRIT- Awards to be presented in Las Vegas ALASKA 222 10 tion TEN. Attach a copy of the form to your ARIZONA 30 32 at the 4th Annual LPTV Conference this check for the entry fee. ARKANSAS 10 30 November. There is no limit to the number of en- New this year is a Sports Program CALIFORNIA 51 85 tries that you may submit in any category. for local sports program produc- COLORADO 20 32 Award However, a separate fee must accompany tion. Other categories are Non -News Pro- CONNECTICUT 1 6 each one. grams, News Programs, Station Promo- DELAWARE 1 1 If you submit multiple entries, please tions or Public Service Announcements, WASHINGTON, DC 2 0 submit ONE check for all fees. Make FLORIDA 46 127 and Local Commercials. checks payable to the Community Broad- in GEORGIA 20 31 This year also, stations will enter one casters Association. HAWAII 3 31 of two general classifications - those Entry fees are as follows: serving communities of 50,000 or more IDAHO 19 25 people, and those serving under 50,000. CBA Members: $35.00 per entry ILLINOIS 11 37 Non -Members: $60.00 per entry. INDIANA 16 24 The reason, according to CBA officials, is IOWA 13 31 to allow stations to compete with others Submit entries on good quality 3/4" or serving the same general population 1/2" video cassettes with no color bars or KANSAS 11 28 level. The network/single station distinc- tone. Allow at least 10 seconds of black at KENTUCKY 13 33 a separate LOUISIANA 16 42 tion has been eliminated. the head of the cassette. Use MAINE 7 17 Finally, a Station of the Year trophy will cassette for each entry. be awarded. Judging criteria and other Label all cassettes and cassette boxes MARYLAND 2 8 not firm, but the winning with the CATEGORY, ENTRY TITLE, SIZE MASSACHUSETTS 7 15 details are yet MICHIGAN 12 24 station will receive a traveling trophy OF COMMUNITY (under 50,000 or 50,000 MINNESOTA 47 39 which it will keep for one year and then plus), STATION CALL SIGN, and COMMU- relinquish to the new winner. Watch these NITY OF LICENSE. Tapes will not be re- MISSISSIPPI 12 21 MISSOURI 19 26 pages for the announcement. turned. MONTANA 30 36 The deadline for entries for the Local NEBRASKA 4 8 Production Competition is September 27. ENTRANT NOTIFICATION Judging will take place October 12 in Mil- NEVADA 22 20 All entries become the property of the waukee, WI, be pre- NEW HAMPSHIRE 3 4 and the awards will Community Broadcasters Association. NEW JERSEY 3 13 sented during a gala evening awards cere- Your entry in this competition implies that NEW MEXICO 15 34 mony at the 1991 LPTV Conference & you consent to CBAs use of the material Exposition in November in Las Vegas. NEW YORK 31 40 in any fashion deemed necessary to pro- Here are the details: NORTH CAROLINA 13 31 mote the LPTV industry. The CBA may NORTH DAKOTA 9 12 share copies of the material with its mem- OHIO 23 45 CATEGORIES bers or with other interested parties with- OKLAHOMA 22 30 Non -News Program: Each entry, edited out your further consent. OREGON 24 31 sample not to exceed 30 minutes. PENNSYLVANIA 17 54 DEADLINE RHODE ISLAND 0 2 Sports Program: Each entry, edited sample not to exceed 30 minutes. All entries, completed entry forms, and SOUTH CAROLINA 3 20 fees must be received by 5 p.m. FRIDAY, News Program: Each entry, edited sam- SOUTH DAKOTA 8 16 SEPTEMBER 27, 1991. not to exceed 15 minutes. TENNESSEE 30 37 ple Send all materials to: TEXAS 60 102 Promotion/Public Service Announce- Community Broadcasters UTAH 20 8 ment: Each spot, 60 seconds or less. Association VERMONT 1 8 Commercial: Each spot, 60 seconds or 5235 North 124th Street, Suite 22 VIRGINIA 9 23 less. WASHINGTON 17 23 Milwaukee, WI 53007 (414) 783-5977 WEST VIRGINIA 1 8 ELIGIBILITY AND JUDGING WISCONSIN 16 14 Judging will take place October 12, WYOMING 25 17 This competition is open to all LPTV stations. Entrants need not be members 1991, and finalists will be notified by mail GUAM 1 0 of CBA. prior to the LPTV Conference & Exposi- PUERTO RICO 5 8 Entries will be judged on overall crea- tion in November. Winners will receive VIRGIN ISLANDS 1 . tivity, production quality, and achieve- their awards during the Awards Presenta- 1,u35 TOTALS: Licenses: ment of objectives as stated in the entry tion at the Conference. Construction Permits: 1,427 form. Copyright :.Otv1PAS!BIEL & The judges will be a select panel of QUESTIONS?? ASSOCIATES, 1Ne.. experienced broadcasting and produc- Contact Katie Reynolds at the CBA, All rights reserved. tion professionals. Decisions are the re- (414) 783-5977. sponsibility of the judges, and all decisions are final. Entry Form appears on next page.

LPN Report / June 1991 / 13 r Entry Form Radio '91 Sessions %aren QnrnaM To Feature Sales, Programming, DQ O©Q P"A0M ° Aib/iff J Marketing Strategies \JOJO_Pe_ Ll©LJV Sessions on marketing, effective promotions, and creative financial or pro- (Form may be photocopied) gramming strategies will highlight the Na- Please read the competition rules carefully before completing this tional Association of Broadcasters' Radio 1991 Convention, set for September 11- form. TYPEWRITTEN copies of this form must accompany EACH 14, 1991 in San Francisco's Moscone entry. Attach one copy of this form to each entry. Attach an addi- Convention Center. tional copy of each entry form to your entry check. Please submit ONE check for multiple entries. I have read and agree to the rules for submission: ?0(44/6tel signature

HL°a J, (population of city of license) SAN FRANCISCO LL1 em SEPTEMBER 11-14 50,000 and more Under 50,000 Sales and marketing sessions will in- üLau'Müo NWo clude talks on super sales staff promotions, hiring and managing sales staff, tar- Program (Non -News) News Promo/PSA Commercial Sports geting strategy for stations and advertisers, and cashing in on sports pro- Title of Entry gramming. Informational sessions on financial and Address programming strategies will deal with moving from management to ownership, successfully positioning a radio station's Submitted by image, revenue, forecasting, and time (call sign) (community of license) brokerage. Station Contact Also scheduled is a look at the prospects and consequences of the FCC's re- Phone ( laxation of its radio duopoly and 12-12 rule. M©TL To register for the event, call (800) 342- (25 words or less) MUST BE COMPLETED 2460. ¡Km

European Investment Seminars Set For September

September 22-27 are the new dates for the National Association of Broadcasters' LM, series of small group seminars on Euro- (Make checks payable to Community Broadcasters Association) pean broadcast investment opportuni ties. Originally scheduled for May, the CBA Member ($35.00) Non -Member ($60.00) seminars were postpr:ned because, of the Persian Gulf War. Total number of entries submitted Sessions will begin in London on Sep- tember 22 and will move to Paris on Sep- Total amount enclosed tember 24. Topics will include foreign ownership, market growth, market analy- G ^J X11 + CBA sis, banking, venture capital, and joint 5235 North 124th Street venture opportunities between European Suite 22 DEADLINE FOR ENTRIES: and American b oadc.asters. Milwaukee, WI 53007 September 27, 1991 For more information, contact Charles Sherman, NAB's senior vice president, television, at (202) 429-5361. [we'

14 / LPN Report / June 1991 CBA suggested that compliance could CBA Petition from front page be monitored by written statements sub- DYNAMIC stations, said the CBA, because the public mitted one year after the station signs on SOFTWARE does not recognize them. Also, because the air and with each license renewal ap- SOLUTIONS Arbitron and Nielsen databases cannot plication thereafter. accommodate the alphanumeric format, Kompas commented, "This rulemaking, viewing levels are often not measured when passed, will finally give proper rec- properly; ognition to the hundreds of communities Allow stations to increase their that have been denied local television transmitter output power so that they can programming because their size made it reach all of their community of service economically impossible for conventional with a city -grade signal. VHF stations are stations to serve them. This rulemaking now limited to 10 watts of output power, will allow the small business entrepre- UHF stations to 1,000 watts; neurs of local television broadcasting to Clarify how the Part 73 rules pertain benefit small communities all across the to LPTV stations, especially local commu- country." nity stations, and treat community sta- The National Association of Broadcast- software systems, inc. tions that originate programming the ers, predictably, opposed the petition. same as conventional stations unless a NAB executive vice president and general Traffic Control specific reason for not doing so is articu- counsel Jeff Baumann called it a "thinly Full Accounting veiled attempt" to gain conventional sta- lated. Sales Management According to CBA executive director tus for LPTV stations. "It would turn on its John Kompas, about 350 stations could head the FCC's underlying philosophy of Media Database be eligible for the changes under the pro- a limited role for LPTV stations." Automation Interface posed rules. The petition was prepared by Peter PC-Based/LAN To earn the relief proposed in the peti- Tannenwald, CBA general counsel. Tan- tion, CBA said stations should have to nenwald said that the next step in the The one investment that could be the abide by all of the rules governing con- process is for the FCC to issue a Public ventional stations - including minimum Notice of the petition, at which point catalyst to turn your station into a hours of operation, having a main studio comments may be filed for 30 days. After solid profit center. and keeping a public inspection file, own- that, a formal Notice of Proposed Rule - ership reporting, and minimum technical making would be issued, with further op- Call Chris Morris at reply com- requirements. Stations would also have to portunity for comments and (303) 443-9866 air local programming - CBA suggests ments. The rulemaking procedure will 20% of the minimum operating hours now take "at least a year" and could go on for required of conventional television sta- several years, said Tannenwald. tions - or 5.6 hours a week. Below is the text of the petition. Circle (153) on ACTION CARD

Before the FEDERAL COMMUNICATIONS COMMISSION

Washington, DC 20554

In the Matter of

Amendment of Part 74 of RM -

the Commission's Rules and Regulations with Regard to the Low Power Television Service

To: The Commission

PETITION FOR RULE MAKING ability of LPTV stations to compete in the television marketplace and that can be easily changed without infringing on the rights or privileges Introduction of anyone. These include the name by which the stations are called on their licenses, the format of their call signs, limitations on power, and the general application of rules and regulations governing "television sta- 1. The Community -Broadcasters Association ("CBA") hereby petitions" to LPTV stations. This petition requests changes in these areas. tions the Commission In amend Part 74 of its Rules and Regulations to 3. CBA is not proposing any change in the fundamental structure of make improvements in the regulatory structure governing those low the LPTV service that LPTV stations are secondary users of the power television (LPTV) stations that provide local service to their com- - that LPTV stations may not cause interference to primary munities through the origination of programming. CBA is the national spectrum, spectrum users or to one another, and that LPTV construction permits trade association of LPTV licensees and permittees and has frequently are awarded by lottery rather than by competitive hearing. participated in Commission and Congressional proceedings to ad- 4. The intent of CBA's proposed changes is to allow LPTV stations vance the cause of the LPTV industry. that behave like conventional television stations to be treated as part of industry for other than sec- Background and Purpose of Petition a unified television broadcasting purposes ondary spectrum use and licensing by lottery. Now is the time for these changes to be made, for the LPTV industry is at an important crossroad. 2. There are several aspects of the process of licensing and regulation of the LPTV service that seriously and unnecessarily impair the continued

LPTV Report / June 1991 / 15 5. There are now over 1,000 LPTV stations authorized in this country, and a substantial number of them are producing significant amounts of local programming. This programming is bringing local LPTV service - which is and has always been the bedrock of American broadcasting - to audiences who have never before enjoyed such service. These audiences are in communities that normally Programming cannot support their own conventional television service - including the general population of small cities and towns and also specialized audience enclaves (including minority and special interest groups)' in larger markets' In other words, the hopes of Congress and the Commission when the LPTV industry was created are being realized in practice. Designed Problems Faced by LPTV Stations 6. LPTV stations labor under competitive disadvantages in the video marketplace for several reasons. While some disadvantages are related to the secondary nature of the service, many result for the from regulatory treatment that is unnecessary and can and should be changed. First, the words "low power" and "translator" should be removed from the licenses of locally programmed sta- LPTV tions.' These words have negative connotations that are particularly severe for stations that originate programming. "Low" power suggests inadequate power, even though the signal coverage area of many LPTV stations reaches a substantial audience. The word "translator" suggests stations. just that - a passive repeater with no local service at all - and also often has a negative connotation. Program -producing LPN stations would be helped significantly in improving their public image if the Commission simply gave them a different label. CBA suggests the name "community television stations" to reflect the local service orientation of these stations. 7. Community also have recognition of actual levels 1. Per Inquiry Ads. stations problems achieving their audience because the public is not accustomed to the combination letter/number call sign used in the LPTV and translator services and consequently does not report LPTV viewing properly to audience 2. Music Video Programming measurement services. Moreover, audience measurement services such as Arbitron have four- or for your station to increase six-letter fields for call signs in their computer databases. They cannot accept the five alphanumeric characters used to identify community broadcasting stations today and the two numerical viewership and provide digits included in LPTV call signs. It is already difficult for a community station that covers less than revenue: an entire ADI to make a showing in an ADI-wide ratings report,4 but the problem becomes even worse if the rating service cannot recognize viewing reports submitted by people who are in fact Revenue sharing. watching the station.' Various formats. Proposed Solutions

:3. Exercise Programs. 8. The Commission should help remedy this problem by making four- and six-letter call signs' available to qualifying community stations under the same system that is used for conventional TV 4. 900 # Services. stations. This relief can be provided without significantly increasing the Commission's administrative burden or exhausting the limited number of available call signs by limiting the use of four- and six -letter call signs to community stations that meet the local programming standard discussed 5. Revenue Generating below. Source without 24 hour a 9. Qualifying community stations with an established local programming track record should also be permitted to apply for facilities that will enable them to properly cover the communities they day commitments: serve, without regard to the present output power limits of 10 watts for VHF and 1,000 watts for Use the programming UHF As previously stated, no change is proposed in the existing interference rules or secondary status of the LPTV and translator services, including community stations; but if a community station you need at the times can operate on a non-interference basis, and that station provides a high degree of local service, it you need it. should be permitted to operate with sufficient facilities to reach the people it serves. At a minimum, each station should be able, subject to interference standards, to apply for facilities that provide principal city grade service to the community it can demonstrate that it serves, however that "community" may be defined for a particular station.' THE 10. Finally, those local community stations that behave like full-fledged television stations should be treated as "television" stations for general regulatory purposes. There are many Commission HOTTEST rules, regulations, and policies that apply to "television stations," and there is sometimes uncertainty as to whether or not they apply to LPTV stations. Often there is no reason why they should not COMMERCIAL apply, but the extension of Part'73 rules to LPTV through incorporation by reference in Section 74.780 does not always follow a logical pattern.' Yet a television station is a television station as far BROADCAST as the public is concerned; conventional and LPTV stations alike are tuned in the same way on the same receivers, and the public expects the same standard of performance from both. Moreover, PROGRAMMING community licensees that invest substantial amounts of money in programming should have the same right to protect their investment that conventional television licensees have.' Therefore, IN THE community stations that originate programming should be presumed to be "television" station $ for all purposes except when a reasoned decision is articulated to treat them differentlj,`.10 COUNTRY FOR LPTV Qualifications for Community Television Status 11. CBA does not propose that every station now licensed as a low power television station or translator be granted the benefits and relief sought in this petition. Rather, only those community stations that are willing to operate under the overall television regulatory scheme should be Call us - included. To qualify for the relief requested herein, a station shoula live by the programming and structural rules applicable to conventional television stations. 12. These rules include some to which LPTV is already subject, including equal time, access for LPTV federal candidates and other political broadcast rules; prohibitions on obscenity and indecency; and restrictions on the broadcast of lottery information and deceptive advertising. They should also Programming include the children's television programming requirements adopted on April 9, 1991, in MM Docket No. 90-570, minimum hours of operation, whatever anti-trafrir.kirvj r,,nrictions are placed on (212) 725-8949 conventional stations," requirements to maintain a main studio and local public inspection file, ownership reporting,12 and engineering rules designed to ensure a high standard of technical service to the public." Circle (39) on ACTION CARD 1 6 / LPTV Report / June 1991 THE ULTIMATE PERFORMERS! d State 3dbSolidJji'iì Transm itter Systems With Reliability 3dbm, a recognized leader in specialized military ground and airborne systems for +« over 25 years, introduces the Model 800, Traveling Wave Solid -State, Low Power Television Trans- mitter. The Model 800 utilizes the latest in UHF Slot Antenna state-of-the-art, solid state technology. It accepts video and audio inputs from virtu- for Performance and Reliability ally any source, and transmits at any standard UHF or VHF channel. 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13. Finally, LPTV stations should have to earn the relief proposed in be required with the station's license renewal application every five this petition by providing substantial amounts of locally originated pro- years, although it would be appropriate to reduce the paperwork bur- gramming, since local programming is the heart of what the Commis- den by accepting a sampling rather than a complete listing at five-year sion should be seeking to encourage and preserve in community tele- intervals. If a satisfactory submission is not made at any required time, vision. CBA suggests that a station be required to devote at least 20% of community status should be withdrawn.'B the minimum weekly number of hours of operation required of conventional television stations to local programming.'° Conclusion

Enforcement 17. According to the Marquette study, the average LPTV station has been on the air four years, and some 36% of LPTV stations are already 14. The special "community" status proposed by CBA would not profitable." The industry is now much more than the mountain of automatically be given to all LPTV stations, and qualifications for that applications in boxes piled high at the Commission that characterized status would not be based on programming, which the Commission LPTV a decade ago. It is operational, and it is providing important public does not normally supervise in detail. Therefore, a mechanism must be service. Thus now is the time to remove regulatory burdens against established for those LPTV operators who desire community status to which licensees are struggling, and by which they are being frustrated, seek and be granted that status by the Commission without excessively without good reason. Therefore, CBA requests that the Commission intrusive regulation or burdensome paperwork for either the industry or issue a Notice of Proposed Rule Making in response to this petition and the Commission. grant relief at an early date. 15. CBA suggests that no change be made in the application process for construction permits for new stations, so as not to slow that process Respectfully submitted, down. LPTV,stations desiring community status should be able to request it at any time after receipt of a construction permit. The request Peter Tannenwald 4 should include the desired call sign and a proposed schedule of operat- Arent, Fox, Kintner, Plotkin & Kahn ing hours, together with a schedule of planned local programming, Counsel for the Community Broadcasters Association ei including the name, length, day of week, time of day, and a description of the content of each local p ;ram or series. It should also include the June 11, 1991 address of the proposed main studio within the station's principal city coverage contour and a statement that a local public inspection file is available in the community of license and, if the studio is not within the 'According to the "Low Power Television 1990 Industry Survey," dated December 14, community of license, that toll -free telephone access is available to 1990, by Mark J. Banks, Ph.D., and Michael J. Havice, Ed.D., of Marquette University (the "Marquette Study"), about one -eighth of 102 LPTV stations surveyed are minority residents of that community.'° owned, with an average of 61% minority ownership - far greater percentages than in 16. One year after beginning operation under initial program test any part of the conventional television or radio industries. The Marquette Study was authority or after corarr,unit status is granted (whichever is later), each commissioned by CBA. A summary of the Study is attached hereto as Exhibit 1. [Ed. community station should be required to submit a statement of the date, Note: Space does not permit us to publish the Exhibits. The Marquette Study is available length, time of day arld the general nature of each local program from the CBA at (414) 783-5977.[ broadcast during the first year of operation." A similar showing should continued

LPTV Report / June 1991 / 1 7 ,The audience of an LPTV station is almost always fundamentally differently structured than the audience of a conventional television station because of the LPTV station's smaller signal coverage area. Conventional television stations serve "Areas of Dominant Influence" ("ADI's") that are established by ratings services and are used as How Good Is geographic units for audience measurement and the sale of advertising time. An LPTV station will rarely be able to cover an entire ADI, especially in a hyphenated market. For example, an LPTV station might cover Hartford or New Haven, Your Station's Connecticut, but not all of the Hartford -New Haven market. h might cover Miami or Ft. Lauderdale, Florida, but not the entire Miami -Ft. Lauderdale market. LPTV stations must compete for advertising in this market structure, which is not well suited to LPTV but is a fact of life, like it or not. Programming? ,The FCC form on which licenses are issued contains both words and is used for LPN stations and translators alike, regardless of whether or not they originate programming. 4The problems of LPTV stations in establishing the size of their audience are discussed in some detail in the Marquette Study. And 5Attached hereto as Exhibit 2 is a copy of a station/cable report form for station W43AG, Hopkinsville, Kentucky, from Arbitron. It does not specify "W43AG" but rather attempts to force the call sign into a conventional all -letter television mold Who as "WAG -TV" 6The fifth and sixth letters, when used, are the suffix "-N" and are usually used to distinguish a TV station from a radio Is station that uses the same initial four letters. 7Some community broadcasters may ultimately want to convert from secondary status to primary status and so may There apply for conventional television licenses. When they do, their record of local community broadcasting service should weigh very heavily in their favor in a comparative hearing, in accordance with the expansive interpretation of "past To broadcast service" by the Commission in Ronald Sorenson, 6 FCC Rcd. 1952 (1991), 1991, at par. 12-13. The Sorenson interpretation should be even further expanded when a community station operator applies for a conventional TV license; Help? for as the Commission has recognized in the comparative renewal context, there is no better proof of what may be expected of an applicant in the future than its proven broadcast track record in the same community. °For example, LPTV stations are subject to the requirement of Section 73.3613(a) that they file network affiliation contracts, but the regulations governing network conduct and network -affiliate relations in Section 73.658 are not listed in Section 74.780. Protection of whatever protection a television station is able to negotiate privately is the basic purpose of the syndicated exclusivity rules, which do not by their terms apply to any LPN stations at this time, although the desirability of extending coverage to LPTV is still pending before the Commission. One community station operator in Oregon has complained to the CBA that although some $6 million in equity has been invested in his company; his flagship station has been on the air four years, broadcasts 24 hours a day, and is carried on seven cable TV systems serving some 45 communities; and he has spent some $1.5 million on programming, including local programming, the contractual arrangements he has bargained for so hard are not given the basic regulatory protection that conventional TV station contracts have. '°Treatment by the Commission of community stations as television stations will also help encourage Congress to treat them that way in the drafting of must carry and other legislation governing cable television systems. "Speculation should not be permitted any more for local community station licenses than it is for conventional TV station licenses. 12Muhiple and cross -ownership restrictions should also apply, but tailored to the fact that LPTV stations have less impact on the market than very powerful conventional TV stations. Any such rules should be structured to nurture the growth of the new LPTV industry, just as the Commission nurtured the growth of the FM and UHF -TV industries with relaxed regulation during the early years of their development. For example, cross -ownership with other, more established, media in the same market has proved advantageous to the development of the LPTV industry. Regulation should be the same regardless of whether the LPTV station is UHF of VHF, because contrary to the conventional TV situation, VHF stations generally have lesser coverage than UHF stations. The total number of stations that could be owned might also be 1962 N. Bissell Chicago, IL 60614 different for community stations than for conventional stations. (312) 472-8828 FAX 929-1108 13These include transmitter monitoring and operator requirements and proofs of performance when needed. 14The minimum service requirement for conventional stations increases during the first few years of operation to a maximum 28 hours rather than actual broadcast time, because the Marquette Study reports that 75% of LPTV stations are Circle (180) on ACTION CARD on the air 24 hours a day. The Commission should not adopt any rule that would encourage stations to reduce their overall hours by penalizing them for staying on all night by increasing local programming requirements based on overnight operation. 'alt might be necessary to require stations to provide maps of their principal city grade contour as this information is not Broadcaster Fined normally required in LPTV applications. 18These are all requirements that apply to conventional television stations. See Sections 73.1125 and 73.3526/3527 of the Commission's Rules. $10,000 For Abdicating 17Community status would be based on the fact that programming is locally produced and not the content of the program, so the establishment of this regulatory classification would not raise any Constitutional issues related to content regulation. The concept of recognizing "local" programming has a long and time-honored history. For several decades Control Of Programming prior to the deregulation of the 1980's, broadcasters were required to keep program logs that included classifying programs as 'local,r'recorded," 'network," or "other"; and during most of that time, some local programming was Broadcast licensees are solely respon- considered necessary to justify license renewal. "Local" was defined as "any program originated or produced by the station for the production of which the station is primarily responsible, employing live talent more than 50% of the time. sible for the programming aired on their Such a program, taped filmed or recorded for later broadcast, shall be classified as local. A local program fed to the stations. So illustrates a recent FCC deci- network shall be classified by the originating station as local." 47 CFR Sec. 73.1810 (h) (I) (i) (1980 ed.). The description of sion against a Maine radio broadcaster the general nature of each program to be filed with the Commission need be no more detailed than what is included in the quarterly issues -programs list that conventional TV stations must place in their public inspection files pursuant to Section who leased his station to another party. 73.3526(a) (8) of the Commission's Rules. The purpose of the description would be only to enable the Commission to Benito Rish, licensee of WREM (AM) in verify that the program or program series was local, not to pass judgment on the program's content. '°The Monticello, ME, entered into a lease grant of community status may be conditioned so that withdrawal of that status is not considered a modification of license giving rise to a hearing under Section 316 of the Communications Act. However, the Commission should not act agreement with ARK Communications, precipitously or arbitrarily, and a station should have the right to be heard at least in writing prior to loss of community Inc., giving ARK control of the station's status. LPTV stations should be able to obtain community status at any time and to elect to relinquish and/or recoup that operations for a fixed monthly fee. ARK's status thereafter, similarly to the way that stations may change betweer. LPTV and translator status, but with a compliance showing required any time that either new or resumed community status is requested. authority included finances, personnel, 9Communications Daily reported on the Marquette study on March 7, 1991. and programming. Rish's responsibilities were limited to selecting the lessee and the general format. JOBNET To Debut On VJN Cable Affiliates » After investigating, the FCC ruled that Rish was guilty of an unauthorized trans- The Video Jukebox Network, in cooper- interesz. fer of control and fined him $10,000. His ation with several client companies, has Participating companies include Bell limited responsibilities were insufficient announced a test run of its new interac- Atlantic, UPS, GE Aerospace, mays Inn of to meet the obligations of a licensee un- tive program, "JOBNET: Employment 'Me - America, Bridgestone/Firestone, and sev- der the Communications Act, said the vision." eral hospitals and consulting firms. Commission. JOBNET is a series of video segments VJN's director of communications, John (For an explanation of the lega; ramifi- featuring employment opportunities in Robson, said JOBNET will be initially cations of leasing a broadcast station to selected lob categories with local, re- tested on national cable systems. Based another party, see "LPTV and the Law: gior'al 4^d national firms.. Using VJN's in- on its success on cable; a decision will be Leasing Your LPTV Station," LPTV Report, teractive technology, viewers can learn made as to whether or not it will be of- March 1989, page 12.) more about lob openings in their area of fered to community broadcasters. *el

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Circle (123) on ACTION CARD New NAB Videotape, Publications Provide At Cross Wits? Legal Tips

Three new publications from the Na- tional Association of Broadcasters offer F station operators tips on staying out of P trouble with the FCC. A videotape - "Safe Selling on the E N G N E E R N G We Know Airwaves: Libel, Privacy and Property Rights" - is intended to help broadcast- A o Bow To ers avoid legal pitfalls in the areas of libel, privacy, and copyright. The videotape N G Fill In contains actual on -air footage that in the C R past has led to lawsuits - on -camera ad- The Blanks libs, ambiguity, trespassing, taping with- A L E S out the consent of the person being Call John trompas taped, and newsgathering errors. A M The NAB Guide for Broadcast Station Chief Operators is designed to help broadcasters L M comply with the FCC's technical regulations. All technical rules are explained, TURNKEY including operator training, Emergency N SERVICES Broadcast System regulations, regulations regarding radiation and hazardous G (414) 781.5044 materials, and proper record -keeping. Finally, the 1991 Supplement to the NAB Legal Guide to Broadcast Law & Regula- tion brings broadcast managers and attorneys up to date on changes in broadcast law since 1988. We Get CPs On The Air All items are available through NAB Services at (800) 368-5644 or (202) 429- 5376. *NI Circle (10) on ACTION CARD

What's Going On November 22, 1991. Uriversity Network (UNET) Annual Affiliates Conference. Brown University, Providence, RI. Contact: (401) 863-2225. September 4-6, 1991 (NEW dates). HD World Advanced Television Confer- ence & Exhibition. Sheraton Palace Hotel, San Francisco, CA. Contact: November 22-24, 1991. Fourth Annual National Conference of College Kim Devan (registration) or Marilyn Reed (exhibits), Meckler Conference Broadcasters, Annual Convention of the National Association of College Management, (800) 635-5537; in CT: (203) 226-6967. Broadcasters (Trade Expo, November 23-24). Brown University, Provi- dence, RI. Contact: (401) 863-2225. September 10-13, 1991. National Association of Black-Owned Broadcasters Fall Broadcast Management Conference. Washington, DC. Contact (202) November 23-25, 1991. Community Broadcasters Association Fourth Annual 463-8970. LPTV Conference & Exposition. The Riviera, Las Vegas, NV. (1992 CBA Conference: November 20-22, also at The Riviera.) Contact Suzanne September 11-14, 1991. National Association of Broadcasters Annual Radio Dooling, (414) 783-5977, or Eddie Barker, (800) 225-8183. Convention. San Francisco, CA. 1992 Convention, September 9-12, New Orleans, LA. Contact: (202) 429-5356. December 11-13, 1991. Private Cable Show. Westin Resort, Hilton Head Island, SC. Contact (713) 342-9655. September 14-16, 1991. ShowBiz Expo East. Meadowlands Convention Cen- ter, Secaucus, NJ. Contact: Live Time, Inc., (213) 668-1811. January 8-10, 1992. Association of Independent Television Stations Annual Convention. San Francisco, CA. Contact: (202) 887-1970. September 25-28, 1991. Radio-Television News Directors Association Annual Convention. Denver, CO. 1992 Convention, September 23-26, San Anto- January 20-24, 1992. NAIPE International Annual Program Conference. New nio, TX. Contact: (202) 659-6510. Orleans, LA. 1993 Conference, January 26-29, San Francisco, CA. Con- tact: Nick Orfanopoulos, Conference Director, (213) 282-8801. October 3-6, 1991. Society of Broadcast Engineers National Convention. Houston, TX. 1992 Convention, October 14-17, San Jose, CA. Contact January 25-29, 19 s2. Nations.! Religious Broadcasters' 49th Annual Conven- (317) 842-0836. tion. Sheraton Washington Hotel, Washington, DC. Contact: E. Bandt Gustayson, Executive Director, (201) 428-5400. October 10-13, 1991. Women in Communications National Professional Con- ference. Atlanta, GA. Contact: (703) 528-4200. February 7-8, 1992. 3x.iety of Motion Picture and Television Engin"ers 26th Annual Television Tutorial October 14-16, 1991. Broadcast Cable Credit Association's 26th Credit & Conference. on new computer technclogias, February 6. Westin St. Francis, San Francisco, Thn Ann Collection Seminar. Palmer House Hotel, Chicago, IL. Contact: Mary A. CA. act. Gocchia, (914) 761-1100. Ghiselli, (708) 827-9330. October 26-30, 1991. Society of Motion Picture and Television Engineers February 29 -March 2, 1992. ShowBiz Expo West. I,.os Angeles Convention Annual Conference. Los Angeles. 1992 Conference November 10-14, Center. Contact: Live Time, Inc., (213) 668-1811. Toronto. Contact: Ann Coccnia, (914) 761-1100. April 13-16, 1992. National Association of Broadcasters Annisl Convention. October 27-30, 1991. Association of National Advertisers 82nd Annual Meet- Las Vegas, NV. 1993 Convention, April 19-22, Las Vegas. Contact (202) ing & Business Conference. Phoenix, AZ. Contact Cyr'h!a Roberts, Meet- 429-5356. ing Manager, (212) 697-5950. April 22-25, 1992. Broadcast Cable FI, ,ancial Management November 6-8, 1991. 13th Annual Billboard Music Video conference 2: Association/Broadcast Cable Credit Association Annual Conference. New Awards. Hotel Sofitel - Ma Maison, Los Angeles, CA. Contact Melissa 'fork City. 1993 Conference, April 28-30, Lake Buena Vista, FL. Contact: Subatch, (212) 536-5018. Cathy Lynch, (708) 296-0200.

20 / LPTV Report / June 1991 When the chips are down you can tell who's committed to your business.

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Circle (6) on ACTION CARD LPTV and the LAW -by Peter Tannenwald

FCC Announces Licensing Changes For Satellite Earth Stations

The "dish" that sits outside your trans- tions has become heavy at the FCC as the the FCC, but noncommercial stations that mitter shack is called an "earth station" number of dishes in use has proliferated, require a document to apply for funding in FCC language. It is a very important so the FCC decided to simplify the proc- will be able to obtain a letter of confirma- part of most LPTV stations, because the ess for receive -only ("R/O") stations. tion from the FCC. It will not be necessary dish picks up programming feeds from Starting June 28, 1991, C -band R/O dishes to file an application to assign or transfer satellites. In the years before satellites are "registered" instead of licensed for control of a registered earth station, al- took to the sky, when the only way to those who want interference protection. though it would be a good idea to notify interconnect stations was by AT&T land - Those who elect registration will have to the FCC, so that they have a current name line, microwave, or bicycling tapes, the go through the same frequency coordina- and address in their database. LPTV industry probably never could have tion previously required for licensing and succeeded. will receive the same amount of protec- Earth stations that only receive signals tion from interference. Unlicensed opera- Terms and Deadlines and have no transmit capability do not tion will still be permitted for those who A registration grant will require a license from the FCC. However, are willing to take a chance that no micro- not convey any authority to receive, many station owners apply for optional wave system will bother them. All Ku - distribute, or otherwise use copyrighted licenses for their C-band dishes. The C - band WO dishes will still remain unli- program material. An band is shared between the satellite and censed. LPTV station will still be required to obtain the consent of program owners for terrestrial microwave services. If you li- A new Form 493 has been adopted for the use of their material. cense your station, then future microwave all satellite applications, including R/O systems must protect you from interfer- registrations and full licenses for earth Registrations will be for the same 10 - ence. If you do not obtain a license, then stations capable of transmitting up to a year term as licenses and will have to be microwave systems can ignore you, and satellite. Be sure to use it when filing any renewed every 10 years. Modification ap- you may wind up having to shield or move applications in the future. plications will also be necessary for any your dish. In the Ku -band, satellite opera- The principal differences between li- change in the parameters that require tions take priority over all other uses, so censes and registrations are that registra- protection from interference. protection of all earth stations is auto- tions will automatically be granted 30 The application filing and construction matic without licensing. days after the FCC gives public notice of deadlines for receive -only C -band earth Simplified Procedures the application, which is a shorter time stations have been shortened. A registra- than licensing has taken in the past. No tion application must be filed within only The paper work for licensing earth sta- registration document will be issued by three months after completion of fre-

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Circle t. 22 / LPTV Report / June 1991 FOR GREAT BUYS ON USED TV PRODUCTION EQUIPMENT

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Circle (30) on ACTION CARD quency coordination. Construction must tration and unlicensed operation are not be completed and the earth station permitted. However, the requirement to placed into service within six months af- have a construction permit in hand prior Supplier ter coordination. to building a domestic transmit facility These time periods run from the date has been eliminated, although there are coordination is completed, not the date some special steps required if the dish is when the FCC grants the registration. A over 20 feet above the ground or rooftop, Side certificate of completion must still be or environmental impact issues are in- filed when a newly registered earth sta- volved. If you build without a license in tion begins operation. If it is not, the FCC hand, however, you do so at your own risk. The Digital Graphics Library has an- will delete the station from its database A license must be in hand before the nounced its new 24 -bit version of after a period of time, and protection transmitter is activated. Screen -Maker', which allows you to turn from interference will stop. a simple computer-based video board Once in operation, an earth station will Local Regulations First into a sophisticated graphics environ- continue to be protected against interfer- ment generator. ence as long as it is used regularly. If use When it adopted the new rules, the FCC falls below 50% of the time over a 12 - turned down requests that it continue to month period, the registration should be license all kinds of earth stations as a way turned in for cancellation, and interfer- to pressure zoning authorities to approve ence protection will cease. construction. While local zoning authorities have often blocked the installation of Domestic Satellites Only earth stations, the FCC has declined to pre-empt local regulations except in cer- Receive -only earth stations, whether or tain narrow circumstances where such not they are licensed or registered, may regulations discriminate against satellite be used to receive programming only antennas while permitting other struc- from domestic satellites. To receive from tures of similar size and shape. the Canadian ANIK, the Mexican Morelos, Should you register your WO dish? That or the international INTELSAT systems, 3n depends on whether or not yc. .re in an earth station must in almost all cases be area that is likely to have terrestrial nil-: Some backgrounds from Digital Graphics Library. licensed for such reception. crowave traffic and how easy it would be However, the FCC has now relaxed its for you to move your dish if interference Screen -Maker may be used on an rules to the extent of permitting un:i- occurred. The frequency coordination Amiga with a 24 -bit IFF board, or on an censed or registered earth stations that process is likely to cost over $1,000, and IBM or compatible PC with a 24 -bit Targa are used primarily for domest'.7 urooses , there is an FCC filing fee to pay as well. video board. It offers 100 modifiable to receive forii in originated prcgran-m- Therefore, the registration issue boils backgrounds for use with charts, graph- ming via U.S. domestic sate'.lit" without down to an analysis of cost vs. benefit. ics, titles, 'and video images. The any specific condition o The more fl^xible you are, the less neces- high -resolution images make full use of a tion, provided that - registration is. 16.8 million color palette and include me- been grant-d "- tallics, glass, marble, enamel, and other but tint nenwald is a panne natural textures fashioned into bars, "c fi, of Fox, scrolls, and geometric im- tra law frames, panels, -fCuhr general ages ready for the user to modify with text and pictures. !NW continued

LPN Report / June 1991 / 23 "They do what they say they'll do." The image library is stored on disks and requires no training to use. List price is Larry Boyd is the engineer for LPTV "And the company has bent over $495. channel 57, serving Crawford County, backwards to answer our questions, Circle (190) on ACTION CARD

Ill. Their BEXT 1000W transmitter even calling back to follow up. We're Two new S -VHS products from Pana- has been on the air since January. very satisfied." sonic have been announced recently - the AG -7750 S -VHS Hi-Fi editing VCR with 'We bought the BEXT based on its From 2 to 20,000 watts, UHF or VHF, built-in time base corrector and RS -422A serial interface, and the AG -7650 S -VHS low cost, but we are very impressed solid state or tube type, find out what videocassette player, designed as a with its sturdy construction. It's a BEXT can do for you. source machine for an S -VHS editing or good, solid transmitter, operating non- dubbing system. Call for more references or technical reasons stop with no problems. to choose BEXT.

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INDEX TO ADVERTISERS Panasonic's AG -7750 S -VHS editing VCR. The AG -7750, available at a suggested Use this handy chart to find the ad you're looking for. Then fill out the list price of $6,500, features a built-in digital TBC and digital noise reduction in magazine for FAST answers to all your ACTION CARD bound this circuitry for improved picture quality. The questions. RS -422A serial interface provides easy access to Panasonic MII and other ad- ACTION CARD ADVERTISER vanced systems, making it possible to COMPANY PAGE NUMBER FACT LINE adapt the unit to a wide variety of editing environments. 17 75 (800) 279-3326 3 dbm Genlock capability enables the unit to Andrew Corporation 10 79 (800) 255-1479 be synchronized with an external reference signal. Also featured is a full -loading BEXT, Inc. 24 47 (619) 239-8462 stop and high-speed search at 32 times normal speed for easy and rapid editing. Capital Cassette 12 195 (800) 444-8092 The AG -7650 source player - which Channelmatic 21 6 (800) 766-7171 also has a built-in TBC, an RS -422A serial interface, and 32 times normal speed EMCEE Broadcast Products 28 1 (800) 233-6193 search-features special amorphous heads, a logical comb filter, 4 -channel au- ITS Corporation 19 123 (412) 941-1500 dio, and an IO mechanism for precise, Keystone Inspirational Network 6 48 (717) 246-1682 high-speed operation. The AG -7650's editing features include 22 33 (415) 521-0929 Latham Foundation, The a field freeze function in the player's ready LPTV Programming 16 39 (212) 725-8949 off condition, jog/shuttle dial, and an optional plug-in time code generator LPTV Report, The 26 19 (414) 781-0188 reader. In addition to the RS -422A 9 -pin serial Media Concepts 23 30 (918) 252-3600 interface, the unit provides a 34 -pin para- Microdyne Corporation 25 100 t810) 441-9084 llel connector allowing connection to any 34 -pin parallel controller. 4-5 45 (800) Panasonic 524-0864 Suggested list price for the AG -7650 is X4,500. Progressive Image 2 164 (916) 9U-7501 Circle ; '3) on ACTION CARD Register Data Systems 9 198 (800) 521-5222

And while we' . on the suhiecc, Paaa- Riser-Bond Instruments 8 90 (800) 688-8377 snrr'c. -ecer,il -,hour. _eJ the AG -40U Showplace 18 180 (3i2) 472-8d28 C ,'-ecorde:, a srrall evert clear ,53 Summit Software Systems 15 (303) 443.98ó': and p,.), table

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tures 24 / LPTV Report / June 1991 "We needed a professional, satellite receiving system with the flexibility to access all available programming." Brad Dobbs, Vice President of Operations, TV 43, Waukesha, Wisconsin

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4y, riTh(.:` 1 The LPTV Report News and Strategies for Community Television Broadcasting

Vol. 6, Issue 9 September 1991 The LPN Newsroom Newscast Know -How For The 90's -by Jim West Journalism has been defined as "the ability to meet the challenge of filling space." Borrowing the analogy, we might say that electronic journalism is the ability to meet the challenge of filling time. And the person whose job it is to fill that time is a producer. That may be a simplistic view of broadcast news. But there are days in the newsroom when it takes all one can find, bor- TV 50's Home Team: (I to r) John Badenhop, weatherman; Steve Nelson, news director; Jane lmbody, news row, or plagiarize to fill the vast news reporter; and Mike Greene, sports director. hole. Conversely, there are days when deciding what to keep and what to throw out becomes a sophisticated "Beat the Ohio Community Clock" game. Station A producer is much like a midwife. The producer is the key figure behind the scene of a newscast - molding, building, Finds Its Niche In News encouraging, supporting, critiquing and -by Jacquelyn Biel finally helping deliver the "baby," while on the air others receive all the credit. At major market stations, a producer News - international, national, and lo- may cal is the key to success for Gunther supervise an extensive staff of assistants: - writers, Meisse's W5OBE, which serves some associate producers, production aides, editors, and the like. In 300,000 residents in a six -county area smaller markets, and no doubt in many surrounding the city of Mansfield in cen- LPN tral Ohio. newsrooms, the producer will likely be working Like several other community television alone with the anchor, and often the two are one. stations in the country, TV 50 has carved Successful producing is out profits and built a loyal viewership in based on several principles: a market saturated with broadcast and D oL 01 cable programming by airing hourly Having a well -developed concept for to Z "news wheels," including seven hours the program; rn Putting r daily of locally produced news. as much of your graphics TV 50, which signed on in May 1990, support as possible "in the can" ahead of time; continued on page I I continued on page 10 Dv The New NUMBER ONE 0 m #1 N INSIDE Source for FREE VINTAGE PROGRAMING Over 800 films & TV 703 CP's To Be Granted 3 programs available for BARTER. Turn your UNSOLD TIME into The New Kids' TV Rules 4 CASH! 1-804-295-1244 Turning Programs Into PR ...13 POB 5524 Charlottesville, VA 22905 Classic Films & Entertainment

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Tale i' fe7 124 N. Charles ft(: There is also a perception among some unserved and underserved communities equipment and programming suppliers across the country. The FCC did not spec- that we'll take anything as long as it's ify what kind of local programming would cheap - free is even better. I think it is a serve the viewers best. And aside from In Our mistaken perception; most of us are good transmission standards, it did not specify business people - cost-conscious, not technical quality. stingy. (And there is, of course, the prob- In that light, if Ms. Evetts airs a news View lem program suppliers have of how to sell report of "extremely low production qual- to us!) But unfortunately the perception ity" and her announcer wears "a con- implies that we are not concerned with struction hard-hat with a toy bus glued to Recently, I received this letter from a serving our viewers well. the top of it," should we complain? The reader, owner of K56DP in Houston, TX. We have hurt ourselves too. Many early viewers in Ethridge approved. And if they LPTV applicants, inexperienced in broad- should ever disapprove, Ms. Evetts will Dear Ms. Biel: cast engineering, hired incompetent (or have to respond - compelled either by downright dishonest) consultants who left market pressures or, perhaps in Ethridge, 1 have just received the July LPTV Report them years later with such poorly engi- by social pressures. and I read the article about Channel 10 in neered antenna sites that the signals Ms. Evetts is airing programs that her Ethridge, Tennessee. I am surprised to see can't even reach the community of li- viewers want to watch. Who are we in The LPTV Report with a front cover article cense. And many CP holders, finding in- Milwaukee or Houston or New York City to about this station. In the current climate vestment capital scarce, have had to re- say what the people of Ethridge should of projected HDTV channel displace- sort to buying inferior equipment, not want to watch? The fact that they have the ments and the need to be considered in enough equipment, or sometimes no choice to watch local programming where important subjects such as cable carriage equipment at all. (John Battison's fre- they didn't have that choice before Sarah and call sign compatibility, LPTV stations quent columns on the need to invest in Evetts signed her station on the air is need as much professional credibility and basic test equipment are a response to what I think the FCC really intended when political support as possible. this.) it inaugurated the LPTV service. The owner of channel 10, in my opin- I agree, Mr. Fisher. We don't need to With community television, viewers in- ion, has characterized her station, and give our industry a poorer image than it deed have a chance to "take back the LPTV stations in general, as nutty little already has. And there is no doubt that TV." Again and again, as these pages have low -budget hobby projects with no po- some of our competitors would just as shown, the stations that program for their tential of advertising and no need for soon we did just that. communities are successful. All are differ- competitive professionalism. In her inter- But there is something else to consider ent. But all are serving their communities. view on "The Johnny Carson Show," she something that I believe is more im- That, I think, is what's really important. presented a video clip of a bus report - portant than good pictures or sophisti- That is the criterion upon which I decide in with extremely low production quality cated programs. It's providing local choices to feature a station in this magazine. which the announcer was wearing a con- for viewers. struction hard-hat with a toy bus glued to The FCC's intent when it authorized our the top of it....I feel that the nationally service was to further the public interest broadcast network interview on that show by bringing local television programming to made a laughing-stock of the LPTV business. ...1 feel that the article about "Granny's Network" is an affront to those of us in Permits To Be Awarded the LPTV business who are trying hard to 703 Construction make it an accepted, competitive, and On September 5, the FCC's LPTV able. The Commission gives notice of its credible business. Branch released the longest list in its his- intent to grant construction permits so tory of proposed LPTV and TV translator the public has a chance to file petitions to W Fisher Robert construction permits. The list consists of deny the grants. If no petitions to deny Third Coast Broadcasting President, 381 new station and 322 major change are filed within a 30 -day comment period, K56DB Houston, TX applications, all of which were filed in last construction permits are usually issued. spring's window. For Mr. Fisher brings up some important Applications listed on a proposed a complete list of the proposed construction permits, see "...at the FCC" issues, which is why I wanted to use this grant list have been accepted for filing by month's column to discuss them - and the Commission and appear to be grant- beginning on page 16. possibly to offer another point of view. No one can argue with Mr. Fisher's con- Affiliations: CBA cern that our stations are run profession- The LPTV Report 5235 North 124th Street, Butler, WI 53007 The LPTV Report is an official information ,Ar?th quality of ally,. attention to the both (414) 781-0188 channel' of the Community Broadcasters signal and programming. Every industry FAX: (414) 781-5313 Association. by which to measure it- needs standards John Kompas: Publisher, Director,, of Sales & Community Broadcast Publishers, Inc. self if it is to grow. Marketing S.E. Bradt: President & Chief Executive Officer And certainly no one of us wishes to be Jacquelyn I3iei: Assclàte Publisher & Editor Richard P. Wie erhold: Vice President & regarded as inferior. In fact, the CBAs Katie Reynolds: Accoùnt Executive Treesurer ' presen. Petition for Rule Making seeks John Scott Lewinski: Contributing Reporter other things to rh inge tht termi- Mary Lawler: Ad inistrative. Ass' -'ant The LPTV Report, ISSN 0892-5585, is published among monthly by Community Broadcast Publishers, Inc. nology for certain types of LPTV stations Columnists: John : L Battison, _F:J., Peter 5235 North 124th Street, Butler, WI 53007, or P.O. Tannent Joe .oh. Box 25510, Milwaukee, WI 53225-0510. © from "low -power ' o "c^!e- Copyright 1991 by Community Broadcast vision stations for no athei -)ri th r to Guet Cori illiam G. Bakonyi, Mark Publishers, Inc. All rights reserved. Shephe, ''st avoid the. negative corn s 01 the Subscription price: 1 year, $35.00; 2 years, $55.00. word "low;".connt *tor unfairly di- Advertizirri Outside USA: 1 year, $43.00; 2 years, $71.00. ' Back Issues: $3.75 each. POSTMASTER: Please minish our stat- it eyes of the Katie send address changes to: The LPTV Report, P.O. public an (4' 414) 781-5313 Box 25510, Milwaukee, WI 53225-0510

!' 'TV Rep')n I September 1991 / 3 LPTV and the LAW -by Peter Tannenwald

What You Should Know About The New Kids' TV Rules

Last year, Congress ordered the FCC to ming meeting children's educational and before April 12, 1991. adopt rules limiting the amount of com- informational needs. The FCC complied While the new rules do not by their mercial matter contained in children's earlier this year, with rules made effective terms apply to LPTV, they may some day television programming and requiring all October 1, 1991 in most cases, and Janu- apply to stations that achieve community television stations to broadcast program- ary 1, 1992, for barter contracts signed broadcasting status under rules that the CBA recently proposed to the FCC. Even if they never apply formally, citizens' groups may bring pressure to bear on LFTV stations that broadcast excessive commercial material in children's programs, or ignore children altogether. The commercial limits also apply to cable television networks, so cable will not have an advantage over broadcasting in terms of avails in children's programs. Commercial Limits Commercial matter in programming produced and broadcast primarily for children age 12 and under is limited to 101/2 minutes an hour on weekends and 12 minutes on weekdays. Commercial matter is defined as "air o os,on Coherence time sold for the purpose of selling a of the Community Broadcaster's Association product" or a service. The term is more narrowly defined for children's TV than it is under the sponsorship identification rules. For example, a paid public service November 23, 24, & 25 announcement for a non-profit organization requires on -air identification of the sponsor but does not count against the commercial time limit in a children's program. The time limit applies based on each clock hour; but if a station broadcasts an isolated children's program that is at least five minutes but less than an hour long, the limit is pro -rated. In other words, if you have a 15 -minute children's program that is surrounded by adult pro- A full range of political, technical, programming and gramming, the weekday commercial limit management topics, with an emphasis on Sales and Marketing. for the children's program is only three minutes. The limit applies not only to the program itself but also to the commercial The Riviera Hotel & Conference Center breaks before and after the program. Las Vegas, Nevacl.a Programming for Children Required TV stations must also broadcast programming to meet the "educational and informational" needs of children, defined as programming that serves children's "cognitive/intellectual or social/emo- tionai" ieëdc. Fc- .hir purpose, children CannsiN ...ire any age undi The mandatory pro- gednan, jra:nming rule does np7. apply to cable networks. Call 1-800-225-818" for furth3r inf. A TV to .rn may r cb!dren's needs broarn_.. - Programming itself and oV ass'_ing at çtations in doing so, Cire!e (131) on ACTION CARO including by cori public tole - vision stations, r broadcast

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eynslds 761-D188 television programming counts; a broad- Host Selling amount of commercial matter broadcast caster gets no credit for contributing to during each hour of its programming for A related rule, which has been on the cable programming or non -broadcast children 12 and under. A station may ac- books for a long time, prohibits "host community activities. There is no mini- cept a general certificate of compliance selling" of products to children. The host mum quantitative requirement. Each sta- from a network whose programs it airs of a children's program (either a human tion may make its own decision based on instead of keeping its own records of net- or a cartoon host) should never appear in in its community and work programming. the circumstances commercials advertising products related what kind and amount of children's pro- TV stations must also keep records of to the program. This rule does not apply gramming is available from other sources. the time, date, and duration of the pro- to programming for adult audiences. However, every station must broadcast gramming they broadcast for children un- some children's programming itself. Record Keeping and Reporting der age 16. Summaries must be placed at Short -segment programming, including least once a year in the file that conven- vignettes and PSAs, may be counted but TV stations must keep written records tional stations have to make available for of with rules limiting will not be sufficient by themselves to their compliance the public inspection in their community of meet a station's obligations. Helping commercials and requiring programming license. (The public file requirement does Formal other stations enhances a station's posi- to meet children's needs. program not apply to LPTV at this time but may tion but is not enough by itself either. logs or tapes are not mandatory, but a apply to community television stations in station should be able to document the the future.) Summaries must also be filed Program -Length Commercials with the FCC at license renewal time every Finally, the FCC's rules prohibit five years. program -length commercials directed at children. Program -length commercials Attention Enforcement are programs built around a product or FCC its full service that is for sale. A common exam- Program Suppliers The plans to use range of ple is a real estate program that consists powers to enforce the children's tele- The LPTV Report will be publishing entirely of descriptions of homes for sale, vision rules. It can hold hearings, impose its "Sixth Annual Directory of Program all paid for by real estate brokers. forfeitures (which can now be as high as Suppliers" to the community tele- These programs used to be illegal at all $25,000 per violation for broadcasters), vision industry in time for the NATPE times, in the days when the quantity of and revoke broadcast licenses. International Convention in January. commercial matter allowed per hour was It remains to be seen how vigorously This annual guide to programming limited; but with the removal of general the FCC enforces the rules, but its track has become an important reference commercial quantity restrictions in the record with EEO rules indicates that it can for community television broadcasters 1980's, program -length commercials be- be extremely tough when it wants to be. one that is kept and consulted year- come legal. However, they are still illegal - Even if LPTV stations are not formally round. for programming directed toward chil- subject to the rules, as I said earlier in this During October we'll be sending you dren. A children's program must not con- article, it may not be wise as a matter of a questionnaire. If you have product tain any commercial message for a prod- community relations, to say nothing of for the LPTV industry and would like a uct associated with thq program either the relationships our industry is building FREE listing in our "Directory," please during or adjacent to the program. Any with Congress and the FCC, to ignore any return the questionnaire promptly. such commercial must be separated from rule pertaining to service to our nation's If for any reason you do not receive the program by intervening, unrelated most valuable asset. a questionnaire but want to be in- program material. This means, for exam- Peter Tannenwald is a partner in the cluded, please call Jackie Biel at (414) ple, that Disney products may not be ad- Washington, DC law firm of Arent, Fox, 781-0188. We'll make sure your com- vertised during a Disney program, nor Kintner, Plotkin & Kahn. He is general pany is listed. may "Teen -Age Mutant Ninja Turtles" toys counsel to the Community Broadcasters be advertising during a Turtles program. Association. IcBP

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October 26-30, 1991. Society of Motion Picture and Television Engineers January 25-29, 1992. National Religious Broadcasters' 49th Annual Conven- Annual Conference. Los Angeles. Contact: Ann Cocchia, (914) 761-1100. tion. Sheraton Washington Hotel, Washington, DC. Contact: E. Brandt Gustayson, Executive Director, (201) 428-5400. October 27-29, 1991. Third Annual EPM Entertainment Marketing Confer- ence. Universal City Hilton & Towers, Los Angeles, CA. Contact: Riva February 7-8, 1992. Society of Motion Picture and Television Engineers 26th Bennett, (718) 469-9330. Annual Television Conference. Tutorial on new computer technologies, February 6. Westin St. Francis, San Francisco, CA. Contact: Ann Cocchia, October 27-30, 1991. Association of National Advertisers 82nd Annual Meet- (914) 761-1100. ing & Business Conference. Phoenix, AZ. Contact: Cynthia Roberts, Meet- ing Manager, (212) 697-5950. February 18-19, 1992. Broadcast Cable Credit Association's 27th Credit & Collection Seminar. Town & Country Hotel, San Diego, CA. Contact: Mary November 6-8, 1991. 13th Annual Billboard Music Video Conference & A. Ghiselli, (708) 827-9330. Awards. Hotel Sofitel - Ma Maison, Los Angeles, CA. Contact: Melissa Subatch, (212) 536-5018. February 29 -March 2, 1992. ShowBiz Expo West. Los Angeles Convention Center. Contact: Live Time, Inc., (213) 668-1811. November 20-22, 1991. The Western Show, sponsored by the California Cable Television Association. Anaheim Convention Center, Anaheim, CA. April 13-16, 1992. National Association of Broadcasters Annual Convention. Contact: (415) 428-2225. Las Vegas, NV. 1993 Convention, April 19-22, Las Vegas. Contact: (202) 429-5356. November 22, 1991. University Network (UNET) Annual Affiliates Confer- ence. Brown University, Providence, RI. Contact: (401) 863-2225. April 22-24, 1992. Broadcast Cable Financial Management Association/Broadcast Cable Credit Association Annual Conference. The November 22-24, 1991. Fourth Annual National Conference of College New York Hilton, Now York Cit 1993 Conference, April 28-30, Lake Broadcasters, Annual Convention of the National Association of College Buena Vista, FL. 1994 Conference, .il 20-22, Town & Country Hotel, Broadcasters (Trade Expo, November 23-24). Brown University, Provi- San Diego, CA. Contact: Cathy Lync -Oe) 296-0200. dence, RI. Contact: (401) 863-2225. May 3-5, 1992. National Cable Television . ,son Annual Co[ rection. November 23-25, 1991. Community Bioadcasters Association Fourth Annual Dallas, TX. 1993 Convention, June 6-9, Sa :isco, CA. Contact: (202) LPTV Conference & Exposition. The Riviera, Las Vegas, NV. (1992 CBA 775-3669. Conference: November 20-22, also at The Riviera.) Contact: John Korn - pas, (414) 783-597 it Eddie Barker, (800) 225-8183. September 9-12, 1992. National Association of Broadcasters Annual Radio L,onventron. New Orleans, LA. Contact: (202) 429-535er. December 11 1. 1991. Private Cable Show. Westin Resort, Hilton Head

Island, SC. _ intact: (713) 342-9655. September 23-26, 1998. Fadio-Televisrc News Directors Association Annual Convention. San Antonio, TX. Contact: ¡202) 639-6510. January 8-10, 1992. Association of Independent Television Stations Annual Convention. San Francisco, CA. Contact (202) 887-1970. October 14-1 "ociet/ c 'rcadcasi Engineers ational Convention. San jose, r: (3-i 7) 84242'366. January 20-24, 1992. NATPE International Ar.nual Program Conference. New Orleans, LA. 1993 Conference, January 23-29, San Francisc^, CA. Con- r f 0-1 ,iety of Motion Picture and Television Engineers tact: Nick Orfanopoulos, Conference Director, (1 3) 282-8801. Contact: Ann Cocchia, '914) 761-1100.

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l PTV Report / September 1991 / 9 weather? Will I have a live call -in portion? graphics preparation. So spend a few dol- Will there be a talk -show flavor to the lars and create an attractive graphics program? Will I have live guests in the package for the program, including open How Good Is studio? What are my news -gathering re- graphic backgrounds for sports, weather, sources? What syndicated material do I and news. Your Station's have access to? What wire services? How You need not have a sophisticated much local material can I generate in one graphics computer to look slick. Often Programming? day? you can take a freeze-frame from a story, When our CBS affiliate in Tampa, FL put it on top of a graphics background, expanded the five o'clock news magazine put a title super over it, and - voila! - And to an hour a few years ago, we spent you have a decent graphic. Some of the Who thousands of dollars in market research best news opens are scenes of your com- to determine what needs were not being munity, or of your talent interacting with Is met on local television news. We then tai- people in the area. lored much of the expansion to those Keep plenty of video in the can. Shoot a There needs. month's worth of weather video on one To As we've mentioned in earlier articles, outing. Build a library of generic video of you can do research inexpensively using your area. Build a simple database of your Help? community college sociology students, stories, so that you can find a picture of telephone call -in polls, or newspaper sur- the mayor when he or she dies. And if you veys - or simply by talking with key com- subscribe to a syndicated news service, munity leaders and getting a feel for what keep the non -dated features ("ever- they want before launching out. It may be greens") in a stack with an intro script, that agricultural news and weather infor- ready to roll. mation is far more important to your Also explore all the free news sources viewers than state and national head- - state universities, government agen- lines. cies, and the military. They all are resources for video. The more you can keep Resources on hand, the less you will have to rely on your daily news -gathering crew. Once you have a concept in mind, take a look at your resources. This doesn't al- Be Flexible ways mean full-time staff. Resources may mean the free handouts from the USDA. It Newscasts rarely go as planned, and HAL PONTIOUS & ASSOCIATES may mean part-time assistance from local Murphy is no stranger to the newsroom. 1962 N. Bissell Chicago, IL 60614 high school students. It may mean college These days the film doesn't break, but (312) 472-8828 FAX 929-1108 intern help. It may mean a critical look at tapes are mis -cued, tracking problems your equipment and its news -gathering develop, equipment goes down. Any vet- capability. eran anchor will be seen carrying a hand- Circle (180) on ACTION CARD A half-hour news show (or one of any ful of wire copy into a studio because ... length, for that matter) looks formidable well, you never know. until you begin to format it. First of all, Being flexible also means being crea- take out your commercial slots, then the tive. You probably won't have a live truck, Newscast Know-How tease and bumper time, then the toss and so bring the "widow on the set." A one- gabbing You on-one interview in the studio can be just continued from front page time. might be surprised at as exciting and informative as one on re- Remaining flexible; how little you really have to fill. mote. You might try giving it a "remote" Keeping it simple. Commercial time: (3) 2 -minute look by placing the subject in front of a Let's look at each: breaks within the newscast camera elsewhere in the studio, news- plus (1) :90 end break 7:30 room, or building and asking the ques- Get The Concept Pre -open tease: :20 tions through a monitor. It works for News open: :30 "Nightline," and gives the interviewers So you want to do a half-hour local These to commercials (3): :30 some professional distance for better newscast. Fine. Tosses to and from weather and control of the subject. And you've bought the plywood for the sports: 1:00 Flexible) means using props. You may set. Lost time: 1:00 not have an electronic map of, say, the But slow down! Spend some time work- Total: 10:50 Middle East. Why not buy an oversized ing on the concept before you launch into Content time needed: wall map and pointer? Dan Rather and production. As you can see, you. may need to 11 others are finding that less sophisticated First, ask yourself some penetrating only two-thirds of the time with new daily props tell the story as effectively as the questions. When should the program air' material. And even much of that can b'e- expensive ones. During the first few weeks Am I counter -programming other news- of the.Persi-ut 1 Gulf War Peter Jennings , çome routine an. -cannel" . - for exam - casts? What riche can I fill? What can I, pre, fishing tables, stock 'cc, re- "Walke.'` over the Middle East on a offer that major market stations can't? ports, weather fore-ca. - meld la a studio floor.. It was -a very What is my audience? What do they scores. In real:, News special. want to see and know? What will they be. to change. That doing at that time period? Will they be point. active and therefore have shorter attention spans (early evening), or will they be Ca: in so settled down and able to absorb meatier :eep it subjects (mid -to -late evening)? Will I be offering news, sports and Master control at N 50, Mansfield, OH. -o-

10 / LPN Report / September 1991 ducer's desire to try out yet one more wheel, the 60 -minute, l2 -segment "Eve- feature on the switches Here are some Ohio's N 50 ning Journal," updated hourly. suggestions. continued from front page "We use the same approach as Ted Avoid live pre -show teases with mul- Turner and CNN," Meisse explained. "In- broadcasts 24 hours a day from tiple tape sources. (Put it all on tape; it the cen- stead of trying to act like another inde- will look better anyway.) ter of Richmond County. Sixty miles to the pendent, we decided to go with straight Avoid stacking taped segments too northeast lies Cleveland. Columbus is the news. It works because it lets viewers get same distance And Toledo is close together. (Remember how long it to the south. their news when it's convenient for takes to eject and thread tapes.) 90 miles to the northwest. This puts TV 50 them." Pre -record entire news segments. in the enviable position of being the only In addition to the news, there are origi- (Who says last night's sports scores need source of local broadcast television in the nal news specials and public affairs pro- area. to be live? When is the last time you saw grams aired between 7 and 8 p.m. on the CNN Headline News sports anchor?) On the other hand, a well -established Mondays, Tuesdays, and Wednesdays. series of in Do you really need squeezed graph- Adelphia cable systems brings Dubbed TV 50's "Prime Time Originals," network ics over the shoulder? (How many mix/ affiliates and independents from the features offer in-depth treatment of all well effects banks have you got anyway? Your three cities - as as the usual local issues and events. talent is what you're selling.) collection of basic and premium channels. So there is also healthy Do you need to use chroma -key? (Ex- competition cept perhaps for your weather guru.) for viewers. Prime Time Originals Can you really afford a teleprompter? Make Way, Mr. Turner. (Heresy, you say, in these days. Look into Monday features "50 Focus," a half- a computerized system; it may save you hour community public affairs show, money on personnel.) Meisse and TV 50 found their place in hosted by TV 50's news director, Steve Put your commercials on spot reels this competitive market by employing an Nelson. This is followed by "Richland all -news format. a in (or your PSA's if you're just starting to Business," also half-hour program, build your list of sponsors). Weekdays feature CONUS, the "All which host Doug Theaker interviews busi- News Fire the floor crew. (Why not invest in Channel," the CNN competitor from ness leaders from the Richland County Minnesota. CONUS a simple remote control system with a provides a 30 -minute area. Both programs explore the details fixed camera or two for relief shots?) national/international news wheel, with 5 - of news stories and events recently head- for local Let technology work for you. (Seri- minute breaks news and weather lined on TV 50. at the end of each segment. ously consider a small PC -based news- Tuesday offers " SportsTàlk," interviews But the thrust of TV 50's programming room computer. It will make producing a with sports figures from Ohio's collegiate is local. Every 5 pleasure instead of a pain.) evening, from p.m. to and professional sports teams. Hosted by midnight, TV 50 broadcasts its own news sports anchor Mike Greene, and billed as There are many nuances of producing with which you need not become familiar, unless you're going to be the producer! Someone with a radio news background or cable TV experience, a graduate from a college with a broadcasting curriculum, or Achieve Practical Solutions even an eager self-starter can acquire the skills needed to produce. to STL Requirements While we've spoken mainly of technical considerations, remember that the first High -Reliability and Low -Cost: task of a newscast is to impart news fairly, accurately, and understandably. Links Starting at $6200 Jim West is a veteran of 24 years in broadcast journalism. He writes frequently on news production. icBP or High -Quality Video, Connect with Microwave Radio Lands $1.4 Million Microwave Radio Corporation. Australian Deal Discover how Microwave Fixed and Portable Microwave Microwave Radio Corporation has re- Radio Corporation offers ceived two orders for point-to-point Systems from 1.7 to 40 GHz video microwave communications sys- you practical, quality tems to serve parts of Australia, the com- wireless interconnections. pany announced in mid -11.4. The Leading Supplier for TV ,annect with ivs today: Totalling $1 4 million in 1191 alof." the and Video Applications orders from Prime TV and S i'tt:eïn Cross TE, (508) 250-1111( TV Networks for fnulti; FUR/ FAX (508) 255-5215 FLH Long -Eau' Micrnv, r';af.ications ° .?m Ti.e s f.aaio Corporatín^ manda tjpSl AMICROWAVE comn ßA D l0 corporation isolat« The Microwave nect Connection rep 11 CARD LPN Report / September 1991 / 11 an "hour-long give-and-take discussion play it you have to have a lot of money S -VHS is the format of choice, compris- for the serious sports fan," each show has just to be competitive." ing three WC BRS611/811 systems - one a call -in segment that gives viewers a According to Meisse, much of TV 50's in master control and production, an- chance to quiz the athletes. success is also due to the quality of its other in news, and one in a separate suite. "Wildlife Adventure" is the Wednesday production. "We've done a very profes- An Alamar MC 2028 automation system night offering, a live participatory pro- sional job of setting everything up and of employs seven Panasonic AG7300 VTR's. gram produced in conjunction with the operating our format," he said. "There Panasonic WV300's are the studio cam- Columbus Zoo. Targeted to families and are three major network affiliates in both eras. children, "Wildlife Adventure" introduces Cleveland and Columbus that we have to The production/on-air switcher is a Vi- viewers to the habits and habitats of the compete against on the cable systems. So deotek Prodigy. Graphics are produced zoo's many creatures. we have to look good. Our editorial and with a ProPaint 16 and an Amiga which is So far, Thursday and Friday nights are production quality is very high, and so also used for weather graphics from straight news wheels, but Meisse is devel- we're able to compete." Accu -Weather. A Sony DME-450 digital ef- oping new programming for those days, "We also worked hard at cultivating our fects unit completes the production pack- including some special shows for minori- relationships with the cable systems," age. ties. Meisse added. TV 50 is carried on the first On weekends, TV 50 switches from tier of all six of the area's Adelphia sys- Computer-Based News "Evening Journal" to local high school tems, which Meisse attributes to the qual- sports. At 10 a.m. and 7 p.m. on both ity of the programming he offers. That One of Meisse's challenges was to pro- Saturday and Sunday, the station broad- quality is borne out by the 70 local news duce five hours of local news daily - casts a local football, basketball or other awards the station has won in its sixteen without straining his people or his equip- game with live play-by-play. The week's months on the air. ment. To accomplish that, he chose a se- "Prime Time Originals" are repeated each ries of PC -based news production termi- day. And three times during the weekend, Radio Staff, Facilities Help nals linked by a Novell LAN operating system. A reporter can write a story on his the "Mid -Ohio Home Show" gives viewers One advantage that TV 50 enjoyed right or her terminal, bringing up wire services an inside look at homes for sale in the from the start was its association with or archives on a split screen, if necessary. area. WVNO, a successful AM radio operation Once the stories are written, the news Meisse started in the early 60's. The that director pulls them together, stacks them, bankrolled TV 50's $750,000 start- Quality Is Important radio and then downloads them to telepromp- up budget, and the TV station shares staff ters which can be operated individually Yes, says and facilities with the radio. Accounting, Is the format successful? by each newscaster on the air. Af- traffic, continuity, and news are all Meisse, if revenues are any indication. Meisse credits the hard work of his staff the air, TV 50 shared. The news is produced only once, ter only sixteen months on for the success of his community tele- flow. and the stories are used on both the TV has already achieved a positive cash vision venture. But he also recognizes the 14 of ads per and the radio. The station runs minutes special nature of the community broad- in- Meisse did have to expand his quarters hour, producing the commercials casting industry itself. from 8,000 to 16,000 square feet house. - - "It's a great business. It serves a seg- only on -going mainly to accommodate the video equip- "We are the community's ment of viewers that's not served by the Meisse said. ment that TV 50 needed. He added two source of local news," major operators in a market. key to our suc- control rooms, two studios, a newsroom, "That's our niche and the The bottom line is that the people in a storage room, and an edit suite. And cess." the community love it." "Other stations might air movies or nine people joined the operation, raising programs," he added. "But we the total staff for both the TV and the John Scott Lewinski contributed to this syndicated fce"I chose not to play that game because to radio to 40. story.

12 / LPN Report / September 1991 See us at LPTV Booth #606 Spreading The Word High Performance burning Programs Into PR Low Cost Bi -Directional AUDIO -by Mark Shepherd Your headlines may not always be so controversial. But the rules still hold. VIDEO In the body of your copy, talk about AUDIO As a community broadcaster, you pro- your headline topic. Mention the name of vide a service that everyone in town the program and your station's call letters should know about. or logo; and use a quote from your guest: Microwave In fact, you've probably thought af- - Senator Whatshisname plans to ter a particularly successful local talk Systems propose increase in for show, "Anyone who lives, votes, or pays an benefits Medicare patients. Whatshisname taxes in this town should know what this Transceivers in all guest said tonight." spoke on TV 31's "Community Watch" Monday night. He frequencies between But like most community broadcasters, said the rising health you don't have the money to spread the cost of care places an 10-23GHz word yourself. unfair burden on senior citizens. "I believe there are people right What you need is a little good PR. here in River City who are going without basic health care because The Easy Way they can't afford it," Whatshisname said. "1 want to change that." The easiest way to get the word out is to let someone else do it for you. But that In the next paragraph, you can touch doesn't mean you have to pay someone to on two or three other topics from the FV -104 do it. Take the talk show. If you interview interview. Fixed Protected from weather the mayor, a state representative, or al- The final paragraph should talk about Fully Automatic most anyone in the public eye, chances your station. are that he or she said something that will TV 31 is a community broadcast- interest many people, including many ing station serving River City. It can people who don't know your station ex- be received by River City Cable ists. viewers on channel 16. "Commu- How can you get others to spread the nity Watch" airs live Monday nights word? Start with a simple press release. at 8:30, and is rebroadcast on Fri- You're going to tell every media outlet days at noon. in town what your interviewee said, and where he or she said it. Timing is Important Why, you ask, would you give your best work away to another source? Isn't that Either hand -deliver or fax the release to helping the competition? To a certain ex- all the local TV and radio news depart- tent, yes. But keep in mind, you have ments, as well as to the newspaper, as your more to gain than competition does. soon as possible. It may lose news value if Your press release should be very sim- you wait even a few hours. Also fax a copy ple; in fact, the whole release should not to the local offices of the wire services. exceed one page. It should include these Your press release may get lost in the PV -1 04D elements: shuffle at a TV or radio station, but often Portable Light Weight Fully Automatic A name and phone number for a wire story will get a second look, and be someone at your station who can be used during a news brief. Designed to accomplish many varied and receiving tasks: called for more information. Television stations may even request a transmitting studio to transmitter links A headline. clip from your show. Don't to hesitate radio and television remotes The basics of the interview, including provide it, but request a courtesy ac- phone And data transfer several quo . knowledgement for your station. Most surveillance A very rief paragraph about your stations will honor your request with a teleconferencing station. super that says something like "From TV 31" at the beginning of your clip. Bi -Directional Keep Headlines Short Wher the local TV, radio, and newspa- The Cost Effective Alternative pers do stories abcut things that were Call, Write or Fax: Your headline should be s:1ort. pointing said on your community broaJcasting out one of the most interestng things your station, people will begin to seek out your Mr. Aaron Davis guest said, and one that affects m; -'y programs. Your stt.ticri will also gain the Diversified Marketing Bi -Directional people. For example: respect of the other media in town. Microwave `Z' 3918 W.,Çlearwater And all it wit cost you is the few min- Mayor Advocates Kennewick, WA 99336 USA Doubling Property Tayees utes it takes for a little good PR. Phone' (509)"735-6812 Senator Wants Increase Mark Shepherd is a television news pro- ' - iAX: (509) 735-6812 For Medicare Patients ducer in Oklahoma City. !cap, Circle (115) on ACTION CARD LPTV Report / September 1991 / 13 LPTV Distribution by Supplier Solo State and Territory August 27, 1991 MII Video Systems Licenses CPs A Cost -Effective Approach To Superior Video

ALABAMA 11 27 is a more de- ALASKA 222 10 -by William G. Bakonyi Origination somewhat ARIZONA 30 33 manding process in which other kinds of ARKANSAS 10 30 Starting a new community television equipment, particularly cameras, come station is an expensive undertaking. And into play. And because most original pro- CALIFORNIA 51 85 will COLORADO 20 33 the temptation is to equip your produc- grams require at least some minor CONNECTICUT 2 5 tion studio at the lowest possible cost. editing, a producer prefers to have as ro-

DELAWARE 1 1 There's value in conserving capital dol- bust a signal as possible in the original lars, of course. But when it comes to pro- recording. By the time an original record- WASHINGTON, DC 2 0 FLORIDA 49 123 duction equipment - including VTR's, ing plays to air, it will have been re- GEORGIA 20 31 cameras, and associated gear - a solid recorded at least three times, or in the HAWAII 3 33 case can be made for spending just a bit jargon of the industry, the air -copy will be money in at least some applica- at least third generation dub (the original 20 25 more IDAHO first edited to a ILLINOIS 12 36 tions. recording generation; INDIANA 16 24 The fact is that there are at least two master second generation; dubbed to an IOWA 13 31 kinds of costs that you should consider air copy third generation). when evaluating video systems - the ini- 11 28 KANSAS Post -Production KENTUCKY 13 33 tial cost and the cost of operation. While LOUISIANA 17 40 it's true that you can pop down to the MAINE 8 16 local discount electronics store and get a In post -production the typical set-up pretty good home VCR for under $200, involves at least two VTR's a source MARYLAND 2 8 - clearly you wouldn't want to risk your VTR and an editing VTR. Typically, the MASSACHUSETTS 8 14 MICHIGAN 12 24 business by relying on the performance of source VTR is of the same format as the MINNESOTA 48 38 such a unit or on the discount electronics VTR you used for the original recording store's service department. In short, (or acquisition). The editing VTR can be MISSISSIPPI 12 21 the same format as your acquisition re- MISSOURI 20 25 some equipment can be too cheap. MONTANA 30 36 But, where to draw the line? First, let's corder, or it can be a different format. It is NEBRASKA 4 8 look at the break-out of a typical VTR fairly common practice to have a higher allocation in a community station. There grade format in the editor function so that NEVADA 22 20 tend to be three basic functions to which you produce the highest quality master NEW HAMPSHIRE 3 4 - NEW JERSEY 3 13 VTR's are applied: production, post possible. After all, all your future dubs of NEW MEXICO 16 34 production, and playback. the program will come from that master. You'll also want the editing VTR to have 44 NEW YORK 31 Dubbing and Origination various features that broaden the number NORTH CAROLINA 13 31 NORTH DAKOTA 9 13 and types of things you can do in the OHIO 23 45 In production, you typically have two editing of a program. And the editing VTR types of operation: dubbing and origina- should have a standard RS -232 or RS -422 23 29 OKLAHOMA tion. Dubbing is a fairly straightforward control interface so that it will respond OREGON 25 30 is PENNSYLVANIA 17 54 operation, the object of which to gener- precisely to the commands of an edit con- RHODE ISLAND 0 2 ate copies of programs or commercials troller. (Of course, there are innumerable for use on -air. In the case of satellite - types of edit controllers ranging from SOUTH CAROLINA 3 19 delivered programming, you have to copy those costing several hundred dollars and SOUTH DAKOTA 8 17 In capable of making simple TENNESSEE 31 36 a satellite signal onto a recorder. either cuts between TEXAS 64 99 case, since the first copy you make of the program becomes the keystone volume in 22 6 UTAH your library, you will want to dub it to the 1 8 VERMONT format you can afford. VIRGINIA 9 23 most robust WASHINGTON 17 23 In this application, the physical tape handling characteristics of the format, as WEST VIRGINIA 1 8 well as its electronic characteristics, are WISCONSIN 16 14 WYOMING 25 17 impoi'ant. U -type, 3/4" vic:eotape ma-- chines are in comm5ui (se"because these GUAM 1 0 systems have beer around the longest; RICO 7 6 PUERTO but they use a color -under, or he.erody,a VIRGIN ISLANDS 1 2 color, recording .yste:n that produces an inferior picture in terms of both color fi- deucy and resolu;'In. And while th no - ., TOTALS: Licenses: 1,058 chines are .xLremeiy ;on. " ' n tape Construction Permits: 1,415 damage, they . '4 ' o e; .2 rough on tape, giving , _ cassette than is'y1. stei..,, like Mil or even Panasonic's AL'-4,.

14 / LPTV Report / September 1991 operations, but they needed to be manu- ally loaded and threaded and required constant adjustment. This application of AU -65 VTR's allows CBS to reduce operational costs, including rack space and power consumption. The AU -65 features a 90 -minute record/ playback and has a suggested retail price of $15,700 (with Time Code Reader/ Generator).

Automation

There are several companies today making various VTR control systems for automated record and playback applications. Cable TV headends are frequent users of such systems for reasons very similar to those that make these systems attractive to broadcasters - unattended operation, minimum labor and maintenance costs, and superior image quality. In many cases, users select our AU -62 player, priced at $11,650 (with Time Code Reader/Generator), for this type of application. Of course, Panasonic makes the M.A.R.C. cassette library system commonly found in UHF and VHF broadcast stations. These systems, which are capable of automatically running nearly all of a station's on -air schedule, use the same MII VTR's for playback as you would find in a much smaller system. Some users have been able to engineer their own limited automation systems using personal computers to control banks of VTR's. In most post -production, the AU -65 is the MII choice for the editing platform.

The AU -65 has a built-in TBC, 1 -event assemble edit, audio split, variable memory editing, advanced LSI's that reduce Bill Bakonyi with two of Panasonic's Mll VTR's. weight and power consumption, and search dial control of the on -screen initial the two VTR's to those costing thousands ical concern. Basically, walk -away time is set-up menu for quick and easy mode of dollars and capable of controlling the amount of time you can walk away setting. many VTR's simultaneously in a complex from the machine before you have to re- automated program assembly mode.) turn to it to reload it, adjust it, or fix it. S -VHS For Acquisition Playback applications typically fall into Both CBS and NBC, for instance, use two categories - playback -to -air and MII VTR's in their network Time Zone De- Because Panasonic has emphasized utility playback. Utility playback covers a lay playback facilities. Such facilities are connectivity in all of its VTR systems, al- multitude of activities ranging from sim- used to record the network schedule orig- most any type of VTR can be used as the ply reviewing a program in your office to inating from one time zone and play it source machine for the AU -65. Many us- screening a commercial for a prospective back at the correct clock time in another ers, seeking maximum economy without client. time zone. Both networks sought to have sacrificing quality, use Panasonic S -VHS Panasonic's MII format VTR's perform machines that could be relied upon to VTR's for program acquisition. each of the principal applications - pro- produce network quality images and yet The S -VHS VTR's have the complete duction, post -production, and play-back would be rugged enough to record and range of professional features producers beautifully. But the MII format is more unattended. - play back virtually therefore make excellent expensive than our S -VHS systems. Nev- rely on and In the. NBC set-up for example, fige MII By editing onto MII, ertheless a good case can be made for source machines. VTR's in the Rock3, Mountain Time Zone including some Mil type VTR's in terrain however, you get a more robust recording Delay facility are or:.ri,ting around the critical areas of your operations And in that you can edit to several more genera- _lock, sewcn days a week. CBS nses the video the long run, the choice of MII can urovc tions without serious sacrifice of AU -o5 VTR's, controlled 'uy a Time Logic to be the more prudent c >icr f ---r «n image quality. control .system, to deley network and is it can overall . ost standpoint When the program completed, WC V (New York r' ,) nrog amming. be dubbed back to S -VHS for playback. The MP ^a Time I control sys Because S -VHS machines can produce "Walk -Away Ttr.te ' ,it- jie rack configu- VHS formatted tapes (VHS is the common VCR's) In ^ ^',yhackto-air applir format of most home and office delay commercials can s, irie" CFI be of cnr- I CBS .g l' VTR' fcr copies of programs and

LPN Report / September 1991 / 1 5 EBS EQUIPMENT K51 CE Colorado Springs, CO. Zenon Reynarowych, 8/26/91. K15DG Pocatello, ID. The Little TV Station, 7/30/91. K43DQ Grand Forks, ND. K. Sandoval Burke, 8/26/91. W44BC Brentwood, NY. Jose Luis Rodriquez, 8/26/91. W21AV Heuvefton, NY. Lexington Equipment & Price Supply, Inc., 8/26/91. Model CEB Encoder-Decoder $540.00 Model CE Encoder 375.00 ASSIGNMENTS AND TRANSFERS Model CE Stereo Encoder Required 405.00 Model CD Decoder for L.P.T.V. 320.00 KO8LC Sacramento, CA. Voluntary assignment of Encoder FCC Type Accepted decoder FCC Certified permit granted from Kidd Communications to Polar Exceeds FCC Specifications Broadcasting, Inc. on 8/16/91. Receiver can be supplied to drive Decoder $100 K56BW Tahoe City, CA. Voluntary assignment of license All interconnections to the EBS equipment are made through a barrier terminal block. and construction permit granted from Gavi- No special connectors necessary. In stock -available for immediate delivery. Ian Communications to Sierra Broadcasting Com- pany on 8/27/91. GORMAN REDLICH MFG. CO. K18CQ Aspen, CO. Voluntary assignment of per- 257 W. UNION STREET ATHENS, OHIO 45701 (614) 593-3150 mit granted from Steamboat Broadcast Systems, Inc. to Aspen Broadcasters, Inc. on 8/13/91. W12CL Windsor Locks, CT. Voluntary assignment of permit Circle (62) on ACTION CARD granted from Morning Star Communica- tions to John Andrew Thompson on 8/7/91. W14BG Newark/Brookside, DE. Voluntary assign- be made for distribution to prospective ment of license granted from Francis J. Tafelski to Priority clients or for other off -air purposes (dis- Communications Ministries, Inc. on 8/20/91. K65BV Lihue/Kauai, HI. Transfer of control of King tribution to local schools, community ...at the FCC Broadcasting Company granted from Harriet Stirn - groups, or simply for off-line review in son Bullitt, Priscilla B. Collins, et al. to King Holding your own home). Corporation on 8/27/91. NEW LPN LICENSES K38AS Twin Falls, ID. Transfer of control of King Broadcasting Company granted from Harriet Stim- Metal -Particle Tape The following LPTV stations received licenses on son Bullitt, Priscilla B. Collins, et al. to King Holding the dates shown. Station call sign, location, and the Corporation on 8/27/91. Finally, MII uses metal -particle tape, name of the licensee are also given. W46BE Murray, KY. Voluntary assignment of li- which is slightly more expensive than the cense granted from Murray Broadcasting Company, W34AW Sarasota, FL. WVJ-TV, Inc., 8/23/91. Inc. to Keith Stubblefield on 8/12/91. older oxide tape formulations. On the K12OA Pocatello, ID. Ambassador Media K39CU Fisher, MN. Voluntary assignment of per- other hand, there has been for several Corporation, 8/23/91. mit granted from Rural Community Television to Julio years a distinct trend towards using metal K19CA St. James, MN. United Communications F Izzo on 8/13/91. Corporation, 8/22/91. K29AZ tape for video, and you can expect that in Newport, OR. Transfer of control of King K47DR Farmington, NM. Christian Broadcasting Broadcasting Company granted from Harriet Stim- the long run programs inventoried on Communications, 8/22/91. son Bullitt, Priscilla B. Collins, et al. to King Holding metal tape will have a longer useful life. KO4NZ Tulsa, OK. Harry V. Tootle, 8/23/91. Corporation on 8/27/91. Eventually, a library containing oxide W28BA Isabel Segunda, PR. Jose Julio Martinez KO8KN Prineville/Redmond, OR. Transfer of con- Velilla, 8/23/91. trol of King recordings will force the user either to Broadcasting Company granted from K56DP Houston, TX. Third Coast Broadcasting, Harriet Stimson Bullitt, Priscilla B. Collins, et al. to maintain two types of equipment or to Inc., 8/23/91. King Holding Corporation on 8/27/91. use a much more expensive oxide/metal- K3ODE Apple Valley, UT. Washington County, W3OAR Meadville, PA. Voluntary assignment of tape capable system. The wisdom of the 8/23/91. permit granted from Clark Ortiz to A. D. Glover on K34CX Apple Valley, UT. Washington 8/15/91. latter option is doubtful when you County, con- 8/23/91. WO7BM Cookeville, TN. Voluntary assignment of sider that such a system performs less license granted from First Baptist Church to Jason well on metal -tape than does its metal - LPN LICENSE RENEWALS Wilson on 8/23/91. only cousin, and that extended use of ox- K3OCE Austin, TX. Voluntary assignment of li- The cense ide formulations on such machines even- following LPTV stations received license re- and construction permit granted from Austin newals on the dates shown. Station call sign, loca- Television Company to Univision Station Group, Inc. tually impairs their ability to handle metal tion, and the name of the licensee are also given. on 8/27/91. particle tape. Despite the slightly higher K49CD Odessa, TX. Voluntary assignment of per- cost of metal -particle formulation tape, K14AO Elko, NV. Elko Television District, 8/19/91. mit granted from Ronald J. Gordon to Telemundo of K17AH Tonopah, NV. Nye County, 8/19/91. Galveston -Houston, its advantages will eventually make the Inc. on 8/23/91. W15AB Rice Lake, WI. Chronotype Publishing K48DP Tyler, TX. Voluntary assignment of permit difference worthwhile. And since tape is a Company, 8/19/91. granted from Elva Denise Hinojosa to C/TEC Corpo- volume business, as metal particle tape ration on 8/1/91. use widens, its higher costs should mod- NEW LPTV CONSTRUCTION PERMITS CANCELLATIONS erate. The following parties received LPTV construction Community broadcasters seeking long- permits on the dates shown. Station call sign and The following construction permits were cancelled term profitability for their stations should location are also given. and their call signs deleted on the dates shown. not be lulled into the trap of cheap equip- K25EA Tucson, AZ. Ponyland Broadcasting 1AL West Palm Beach, FL. Richard & Ann ment and cheap formats. Value for your Company, 8/26/91. Vermillion, 7/22/91. clients and for your viewers can be K46CE Lafayette, LA. K. Sandoval Burke, achieved only if your programming is sup- 7/11/91. ported by a reliable videotape system. .J49AN Myrtle Beach, SC. Missionary BON MOT Broadcasters, hoc , 7/18/S .. William G. Bakonyi is product marketing manager for Panasonic Broadcast & Tele- PROPOSED C31::TIUCTION PERMITS vision Systems' MII line. An engineer by Dc not possess ar.ythine that can itlil- The fc%rr'wing IS' and TV translator applications training, Mr. Bakonyi worked for CBS News der you or rob you of freedom. have been 2cce,,ted for filing and are not mutually before joining Panasonic, whe f he served exclusiv' wi, o:he pending applications. If no as a national training manager and proa- T, romas à Kempis petitions to de, ,v t'ie:-c arplocation:: we filed, they uct manager before assuming his present will t'a rant- ' (Applicant -vc,. s a major cna,ige to an appli- post. ICBP cation filed in a previous 'r,doe )

16 / LPTV Report / September 1991 New Stations County Service Area #1. Ch. 48 Eads, CO. Kiowa County. Ch. 30 Andalusia, AL. Sonlight Broadcasting Ch. 25 Crowley Lake/Long Valley, CA. Mono Ch. 58 Eads, CO. Kiowa County. Systems, Inc. County Service Area #1. Ch. 46 Meeker, CO. Rio Blanco County TV Ch. 52 Cullman, AL. AOC Communications, Inc. Ch. 27 Crowley-Lake/Long Valley, CA. Mono Association. Ch. 22 Decatur, AL. All American TV, Inc. County Service Area #1. Ch. 39 Parlin/Doyleville, CO. Gunnison County Ch. 57 Florence, AL. All American TV, Inc. *Ch. 14 Delano, CA. Eduardo & Rosa Maria Metropolitan Recreation District. Ch. 64 Fort Mitchell/Phenix City, AL. Alabama Caballero. Ch. 46 Sapinero, CO. Gunnison County Metro- Educational TV Commission. Ch. 40 Fort Bragg, CA. Precht Television Associ- politan Recreation District. Ch. 66 Gulf Shores, AL. Christian Brotherhood ates, Inc. Ch. 42 Sweetwater Creek, CO. Garfield County. Broadcasting. Ch. 11 Fresno, CA. Harlan L. Jacobsen. Ch. 39 Swink, CO. Full Gospel Outreach, Inc. Ch. 67 Huntsville, AL. All American TV, Inc. Ch. 13 Fresno, CA. Harlan L. Jacobsen. *Ch. 69 Hartford, CT. Atrium Broadcasting Ch. 68 Mobile, AL. Alvin D. Groves. Ch. 25 Garberville, CA. Fortuna Economic Company. Ch. 35 Opelika, AL. Sonlight Broadcasting Development Corporation. Ch. 47 Fort Walton Beach, FL. WEAR -TV, Ltd. Systems, Inc. Ch. 21 Palm Springs/Indio, CA. Ota Lee Bab- Ch. 3 Key West, FL. Tropical Paradise, Ltd. Ch. 24 Talladega, AL. TV Talladega, Inc. cock. Ch. 48 Lake City, FL. Henry J. McGinnis. Ch. 46 Tuscaloosa, AL. All American TV, Inc. Ch. 44 Paso Robles, CA. Stauffer Communica- Ch. 45 Live Oak, FL. Henry J. McGinnis. Ch. 20 El Dorado, AR. Woods Communications tions, Inc. Ch. 43 MacClenny, FL. Henry J. McGinnis. Group, Inc. Ch. 39 Rio Dell/Scotia, CA. Fortuna Economic Ch. 20 Melbourne, FL. David Kennedy Ross. Ch. 23 El Dorado, AR. Woods Communications Development Corporation. Ch. 58 Okeechobee, FL. Angler Television. Group, Inc. *Ch. 25 Sacramento, CA. Robert L. Suffel. Ch. 60 Old Town, FL. Henry J. McGinnis. Ch. 55 Little Rock, AR. Cyril H. Miller, Jr. *Ch. 49 Sacramento, CA. Kidd Communications. Ch. 68 Panama City, FL. Warren Taylor Reeves. Ch. 67 Little Rock, AR. James D. Morgan. Ch. 47 South Yreka, CA. California -Oregon Ch. 12 Pensacola, FL. Christian Brotherhood Ch. 60 Magazine Mountain, AR. Pharis Broad- Broadcasting, Inc. Broadcasting. casting, Inc. Ch. 39 Trinity Center, CA. Northern California Ch. 12 Pensacola, FL. Vernon Watson. Ch. 7 Benson, AZ. NPG of Arizona, Inc. Educational TV Association, Inc. Ch. 27 Pensacola, FL. Christian Brotherhood Ch. 3 Douglas, AZ. NPG of Arizona, Inc. *Ch. 23 Ukiah, CA. California -Oregon Broadcast- Broadcasting. Ch. 30 Flagstaff, AZ. KUSK, Inc. ing, Inc. Ch. 35 Albany, GA. Jesse Boone, Sr. Ch. 15 Fredonia, AZ. Western Kane County Ch. 8 Visalia, CA. Turnpike Television. Ch. 57 Albany, GA. Brian N. Benschoter. Special Services District. Ch. 42 Willow Creek, CA. Loleta Volunteer Fire Ch. 50 Hinesviiie, GA. Carl L. Gillis, Jr. Ch. 7 Green Valley, AZ. NPG of Arizona, Inc. Department. Ch. 45 Sandersville, GA. Carl L. Gillis, Jr. Ch. 29 Green Valley, AZ. Hispanic Broadcasters Ch. 20 Aspen, CO. Slice of Life Productions, Inc. Ch. 48 Statesboro, GA. Carl L. Gillis, Jr. of Arizona, Inc. Ch. 42 Bayneld/Ignacio, CO. Withers Broadcast- Ch. 42 Waycross, GA. Carl L. Gillis, Jr. Ch. 16 Kingman, AZ. MW TV, Inc. ing Company of Colorado. Ch. 56 Honolulu, HI. Turnpike Television. Ch. 17 Lake Havasu City, AZ. KUSK, Inc. Ch. 66 Cheyenne Wells, CO. Cheyenne County. Ch. 60 Kailua Kona, HI. K. Sandoval Burke. Ch. 17 Wellton, AZ. KB Media, Inc. Ch. 16 Cortez, CO. Montezuma -Dolores County Ch. 30 Ames, IA. Mike Heggen. *Ch. 4 Bakersfield. CA. Eduardo & Rosa Maria Metropolitan Recreation District. Ch. 39 Council Bluffs, IA. Douglas Sheldahl. Caballero. Ch. 18 Cortez, CO. Montezuma -Dolores County Ch. 55 Waterloo, IA. Marshall J. Garrison. Ch. 67 Coleville, CA. Mono County Office of Metropolitan Recreation District. Ch. 22 Boise, ID. Hope Broadcasting Corpora- Education. Ch. 20 Cortez, CO. Montezuma -Dolores County tion. Ch. 17 Crowley Lake/Long Valley, CA. Mono Metropolitan Recreation District. Ch. 31 Boise/Nampa/Caldwell, ID. Brian A. County Service Area #1. Ch. 33 Denver, CO. Happy Church, Inc. Gould. Ch. 19 Crowley Lake/Long Valley, CA. Mono Ch. 23 Durango, CO. Karl Christopher Bartch. continued PERFORMANCE AND RELIABILITY ;:,; LPTV TRANSMITTERS ONO),.e, . Systems WNh Reliability All New Solid State Traveling Wave UHF Slot Antenna 5 Watt UHF $5,99500 10 Watt VHF $6,995°° for Performance and Reliability 20 Watt UHF $7,995°° Designed Specifically for Low Power TV 100 Watt VHF & UHF $17,50000 Lightweight rugged aluminum construction 1 KW UHF or VHF $42,50000 Radom -covered slots need no pressurization Select from seven standard Call for Pricing on patterns

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tí- tt ASTION LARD I_PTV Report / September 1991 / 1 7 Ch. 18 Coeur D'Alene, ID. KHQ, Inc. Ch. 60 Monroe, LA. Robert W. Brewer. Ch. 43 Butte, MT. Big Horn Communications, Ch. 40 Coolin, ID. Priest Lake Translator District. Ch. 57 Shreveport, LA. Marjorie Sue Wallace. Inc. Ch. 57 Garden Valley, ID. Garden Valley Transla- Ch. 63 Shreveport, LA. Joseph Alfred Smith. Ch. 59 Chinook, MT. Blaine County Public tor District. Ch. 9 Carmel, ME. N-9. Television, Inc. Ch. 61 Garden Valley, ID. State Board of Educa- Ch. 17 Danforth, ME. Craig Ministries, Inc. Ch. 36 Clancy, MT. Boulder TV Translator Associ- tion (IEPBS). Ch. 19 Dover/Foxcroft, ME. Craig Ministries, Inc. ation. Ch. 14 Lapwai, ID. State Board of Education Ch. 14 Medway, ME. Craig Ministries, Inc. Ch. 51 Dillon, MT. Eagle Communications, Inc. (IEPBS). Ch. 15 Thomaston/Rockland, ME. Three Eagles Ch. 36 Dodson, MT. Phillips County TV Transla- Ch. 14 Leadore, ID. State Board of Education Broadcasting Company. tor District. (IEPBS). Ch. 46 Thomaston/Rockland, ME. Three Eagles Ch. 43 Dutton, MT. Teton County. Ch. 17 Mackay, ID. State Board of Education Broadcasting Company. Ch. 38 Fairfield, MT. Teton County. (IEPBS). Ch. 67 Waterville, ME. Bangor Communications, Ch. 25 Helena, MT. KXLF Communications, Inc. Ch. 27 McCall, ID. Sawtooth Communications, Inc. Ch. 58 Helena, MT. Eagle Communications, Inc. Inc. Ch. 20 Battle Creek, MI. Inspiration TV of South- Ch. 44 Hill/Glacier, MT. Sweetgrass Hills Inspira- Ch. 22 Preston, ID. Franklin County TV District ern Oregon. tional. #1. Ch. 24 Kalamazoo, MI. Inspiration TV of South- Ch. 28 Howard, MT. Forsyth TV Tax District. Ch. 19 Rockland, ID. State Board of Education ern Oregon. Ch. 44 Howard, MT. Forsyth TV Tax District. (IEPBS). Ch. 13 Sault Ste. Marie, MI. Federal Braodcast- Ch. 34 Joliet, MT. Joliet Public School District ing Company. #7. Ch. 48 Sandpoint, ID. KHQ, Inc. Ch. 48 Alexandria, MN. Selective TV, Inc. Ch. 7 Jordan, MT. Garfield TV Club. Ch. 67 Terrace Lakes/Crouch, ID. Garden Valley Translator District. Ch. 50 Alexandria, MN. Selective TV, Inc. Ch. 30 Jordan, MT. Garfield TV Club. Ch. 52 Alexandria, MN. Selective TV, Inc. Ch. 59 Kalispell, MT. CTN Missoula, Inc. Ch. 15 Twin Falls, ID. Hector Leal. Ch. 23 Appleton, MN. Prairieview TV, Inc. Ch. 65 Kalispell, MT. Flathead Valley Community Ch. 36 Champaign, IL. Professional Impressions Media Group. Ch. 25 Appleton, MN. Prairieview TV, Inc. College. Ch. 18 Donnelly, MN. Tri -County UHF, Inc. Ch. 40 Missoula, MT. Spokane School District Ch. 46 Champaign, IL. Professional Impressions Ch. 26 Donnelly, MN. Tri -County UHF, Inc. Media Group. #81. Ch. 28 Donnelly, MN. Tri -County UHF, Inc. Ch. 17 Plevna, MT. Plevna P.S. Trustees District Ch. 58 Champaign, IL. Professional Impressions Ch. 47 Donnelly, MN. Teleview Systems of #55. Media Group. Minnesota. Ch. 24 Plevna, MT. Plevna P.S. Trustees District Ch. 67 Champaign, IL. Professional Impressions Ch. 35 Granite Falls, MN. Minnesota Valley TV #55. Media Group. Improvement Corporation. Ch. 34 Plevna, MT. Plevna P.S. Trustees District Ch. 29 Decatur, IL. Inspiration TV of Southern Ch. 45 Granite Falls, MN. Minnesota Valley TV #55. Oregon. Improvement Corporation. Ch. 17 Red Lodge, MT. Telecrafter Corporation. Ch. 41 Effingham, IL. Lightning Broadcasting Ch. 18 Lake Wilson, MN. Kristine C. Dexter. Ch. 21 Red Lodge/Roberts, M. Red Lodge Company. Ch. 22 Lake Wilson, MN. Kristine C. Dexter. Public Schools District #1. Ch. 7 Lincoln, IL. L & M Broadcasting Company, Ch. 45 Lake Wilson, MN. Vu Thi Power. Ch. 39 St. Regis, MT. St. Regis TV Tax District. Inc. Ch. 49 Lake Wilson, MN. Vu Thi Power. Ch. 42 Shepherd/Huntley/Worden, MT. Rural M Ch. 9 Lincoln, IL. L & Broadcasting Company, Ch. 59 Orr, MN. Orr Area Minneonto II. Television System, Inc. Inc. Ch. 43 Roseau, MN. Mountain TV Network, Inc. Ch. 35 Three Forks, MT. Eagle Communications, Ch. 10 Normal, IL. HSN Broadcasting -LPN, Inc. Ch. 4 Columbia, MO. Corinne R. Koenig. Inc. Ch. 21 Princeton, IL. WZOE, Inc. Ch. 24 Lebanon, MO. New Life Evangelistic Ch. 31 Twin Bridges, MT. Twin Bridges High Ch. 55 Princeton, IL. WZOE, Inc. Center, Inc. School. Ch. 52 Sterling/Dixon, IL. All American TV, Inc. Ch. 15 Osage Beach, MO. William J. Harrower. Ch. 34 Whitewater, MT. Phillips County TV Ch. 63 Evansville, IN. Dunn Broadcasting Com- Ch. 44 Osage Beach, MO. New Life Evangelistic Translator District. pany. Center, Inc. Ch. 69 Bryson City, NC. Cannell Communica- Ch. 65 Evansville, IN. Dunn Broadcasting Com- Ch. 28 Sikeston, MO. New Life Evangelistic tions, L.P. pany. Center, Inc. Ch. 53 Cherokee, NC. Cannell Communications, Ch. 27 Jasper, IN. Paul E. Knies. Ch. 5 Springfield, MO. Ed Stites. L.P. Ch. 39 Jasper, IN. Paul E. Knies. Ch. 34 Calhoun City, MS. William Earl Morgan. Ch. 18 Elizabeth City, NC. Elizabeth City State Ch. 12 Kendallville, IN. C.P. Broadcasters, Inc. Ch. 47 Oxford, MS. Sonlight Broadcasting University. Ch. 64 Mount Vernon, IN. Sister Sue Jenkins, Systems, Inc. Ch. 46 Elizabeth City, NC. Elizabeth City State S.F.C.C. Ch. 26 Vicksburg, MS. Kaye Arwood. University. Ch. 22 Winfield, KS. Winfield Publishing Com- Ch. 20 Baker, MT. Baker Public School Trustees Ch. 69 Fayetteville, NC. Interactive Television pany, Inc. District #12. Corporation. Ch. 9 East Bernstadt, KY. Andrea Joy Kesler. Ch. 17 Biddle/Boyes, MT. Powder River County Ch. 64 Franklin, NC. Cannel) Communications, Ch. 40 Lafayette, LA. Family Vision, Inc. District High School. L.P. Ch. 45 Mermentau, LA. R. B. Sheldahl. Ch. 2 Bozeman, MT. Murray Duffy. Ch. 58 Raleigh, NC. Charles W. Williams.

LP -LTV 9P ERATORS If your channels are encoded and you want to provide a satellite SHOWTIME cable premium channel We entertain you like no one can. call 1-800-3B7-3133 WEN Norld Satellite PJetw' rk 821 Marquette Ave,. S. Suite 700 Minneapolis,v MN 55 402 Circle (175) on ACTION CARL' HUfiON CA110 18 / LPN Report / September 1991 Ch. 60 Raleigh, NC. Mega Educational Commu- Ch. 23 La Grande, OR. Columbia River Tele- nications, Inc. vision, Inc. Ch. 66 Sylva, NC. Cannell Communications, L.P. Ch. 32 La Grande, OR. Blue Mountain Translator LPTV's Ch. 33 Wilmington, NC. Robert T. James. District. Ch. 29 Bismarck, ND. Sonlight Broadcasting Ch. 34 La Grande, OR. Blue Mountain Translator Systems, Inc. District. MTDR! Ch. 53 Forman, ND. Mountain TV Network, Inc. Ch. 52 La Grande, OR. Blue Mountain Translator Ch. 20 Noonan, ND. Meyer Broadcasting Com- District. pany. *Ch. 59 McMinnville, OR. Kenneth J. Seymour. Ch. 63 Turtle Mountain Indian Reservation, ND. Ch. 42 Medford, OR. Better Life Television. Schindler Community TV Services. Ch. 55 Milton/Freewater, OR. City of Milton/ Ch. 65 Turtle Mountain Indian Reservation, ND. Freewater. Schindler Community TV Services. Ch. 16 Phoenix/Talent, OR. Freedom Communi- Ch. 8 Harrison, NE. Nebraska Educational cations, Inc. Telecommunications Commission. Ch. 5 Prairie City/Unity, OR. State of Oregon Ch. 67 Omaha, NE. Jeffrey L. Hamilton. Public Broadcasting. Ch. 47 Conway/Berlin, NH. WMUR-TV, Inc. Ch. 35 Reedsport, OR. California -Oregon Broad- Model 2901B+ Ch. 32 Alamogordo, NM. KICK -TV, Inc. casting, Inc. Ch. 45 Albuquerque, NM. Joseph W. Shaffer. Ch. 25 Roseburg, OR. Telecasters of Eugene, Metallic Time Domain Reflectometer Ch. 51 Clovis, NM. Regents of Eastern New Inc. Mexico University. Ch. 24 Clarks Summit, PA. Joseph S. & Irene E. CABLE FAULT LOCATOR Television Ch. 2 Conchas Dam, NM. Conchas Gans. only Association. Ch. 48 Erie, PA. Inspiration Time, Inc. Ch. 63 Crownpoint, NM. KOB-TV, Inc. Ch. 8 Honesdale, PA. Barbara J. Neuhaus. $945 Ch. 65 Crownpoint, NM. Pulitzer Broadcasting Ch. 69 Jersey Shore, PA. Diversified Communi- complete Company. cations. Potera. Ch. 67 Crownpoint, NM. New Mexico Broadcast- Ch. 54 Kingston, PA. Kathy 11,000 Feet Readability ing Company, Inc. Ch. 66 Lock Haven, PA. Cornerstone Television. Ch. 68 Deming, NM. KOB-TV, Inc. Ch. 16 Isabel SegundaNieques, PR. Olga +1- 1% Accuracy Ch. 22 Eagle Nest, NM. Victory Communica- Rosario. Simple Operation tions, Inc. Ch. 52 Atlantic Beach, SC. Interactive Television Ch. 25 Farmington, NM. John W. Lee. Corporation. Oscilloscope Output Ch. 8 Hillsboro, NM. Hillsboro TV Association. Ch. 26 Charleston, SC. Randolph Ervin. Ch. 46 Las Cruces, NM. Southwestern Broad- Ch. 47 Charleston, SC. Jeffery L. Hamilton. CALL TOLL FREE casting Company, Inc. Ch. 55 Garden City, SC. H. Leon Drye, Jr. 800-688-8377 Ch. 40 Raton, NM. KGSW-TV, Inc. Ch. 50 Aberdeen, SD. Independent Communica- Ch. 50 Roswell, NM. Marsh Media of El Paso. tions, Inc. Ch. 24 Tucumcari, NM. KGSW-TV, Inc. Ch. 50 Brookings, SD. Jase Video Productions. Ch. 40 Tucumcari, NM. UHF TV Association. Ch. 28 Custer, SD. Midcontinent TV of South -RISER-BOND - Ch. 6 Beatty, NV. Beatty Town Advisory Council. Dakota, Inc. INSTRUMENTS Ch. 16 Beatty, NV. Beatty Town Advisory Council Ch. 34 Humboldt, SD. Independent Communica- Ch. 27 Carlin, NV. Carlin Television District. tions, Inc. 5101 North 57th Street Ch. 33 Carlin, NV. Carlin Television District. Ch. 29 Oglala, SD. Loneman School, Inc. Ch. 56 Carlin, NV. Carlin Television District. Ch. 34 Chattanooga, TN. Victory Communica- Lincoln, Nebraska 68507 Ch. 15 Las Vegas, NV. Tierra Alta Broadcasting, tions, Inc. Inc. Ch. 21 Cleveland, TN. Irene Perez Gerena. Circle (90) on ACTION CARD Ch. 50 McDermitt, NV. Humboldt County Rural Ch. 7 Memphis, TN. HSN Broadcasting-LPTV, TV District. Inc. NV. Humboldt County Rural Ch. 20 Abilene, TX. Joanna Levin. Ch. 58 McDermitt, Ch. 22 Longview, TX. C/TEC Corporation. Ch. 54 Abilene, TX. Sage Broadcasting Corpora- TV District. Ch. 13 Lufkin, TX. International Broadcasting Ch. 43 Panaca, NV. Lincoln County TV District tion. Network. Ch. 8 Alice, TX. Keith L. Lowery. #1. Ch. 66 Matador, TX. Ramar Communications, 9 Austin, TX. The University of Texas at Ch. 45 Searchlight, NV. County of Clark. Ch. Inc. NV. County TV District Austin Center. Ch. 50 Ursine, Lincoln Ch. 18 McAllen, TX. Raul Infante, Jr. Ch. 30 Big Springs, TX. Prime Time Christian #1. Ch. 65 McAllen, TX. Meraco Communications. Angels Broadcasting Broadcasting, Inc. Ch. 41 Buffalo, NY. Three Ch. 2 Nacogdoches, TX. International Broadcast- 23 TX. Red River Valley TV Network, Inc. Ch. Childress, ing Network. L. Fox. Translator Association, Inc. Ch. 61 Buffalo, NY. Craig Ch. 16 Odessa, TX. William G. Stacy, III. NY. Susan Clarke. Ch. 45 Clarendon, TX. Donley County UHF TV, Ch. 27 Plattsburgh, Ch. 58 Perryton, TX. C. L. & O. Translator Eric M. Zachs. Inc. Ch. 68 Rotterdam, NY. System, Inc. Wolfe Communications, Ch. 13 Corpus Christi, TX. Aracelis Ortiz. Ch. 19 Defiance, OH. Ch. 19 San Antonio, TX. Vivian Okita. Ch. 63 Corpus Christi, TX. Corali Ortiz. Inc. Ch. 52 San Antonio, TX. Agustin Torres, Jr. Defiance, OH. Wolfe Communications, Ch. 54 El Paso, TX. Charles W. Williams. Ch. 25 Ch. 13 South Padre Island, TX. Robert Hunsaker. Ch. 53 Follett, TX. C.L. & O. Translator System, Inc. Ch. 52 Texarkana, TX. Kaye Arwood. 25 Balko, OK. Christian Community Tele- Inc. Ch. Ch. 20 Tyler, TX. HCS Cable TV, Inc. Ch. 25 Fredericksburg, TX. Perspective Commu- vision, Inc. Ch. 7 Victoria, TX Ed Stites. OK. Locke Supply Company. nications, Inc. Ch. 24 Chickasha, Ch. 43 Victoria, TX. R. B. Sheldahl. Northfork TV Translator 45 Kerrville, TX. River City Television Part- Ch. 56 Elk City, OK. Ch. Ch. 67 Whitehouse, TX. Kaye Arwood. ners, L.P. System. Ch. 26 Wichita Falls, TX. National Minority TV, TX. III. Ch. 50 Glencoe, OK. Mike Veldman. Ch. 47 Kerrville, William G. Stacy, Inc. Cyril H. Miller, Jr. L,h. 13 Kingsville, TX. Keith L. Lowery. Ch. 15 Lawton, OK. Ch. 25 Beryl/Modena, UT. Iron County. Lawton LPTV, Inc. Ch. 45 Levelland, TX. Prime Time Christian Ch. 31 Lawton, OK. Ch. 31 Bluebell, UT. Duchesne County. LPTV, Inc. Broadcasting, Inc. Ch. 64 Lawton, OK. Lawton Ch. 24 Cedar City, UT. University of Utah. L LPTV, Inc. Ch. 13 Longview, TX. Irte-tational Broadcasting Ch. 66 Lawton, OK. ,wton Ch. 66 Delta/Oak City, UT. Millard County. OK. In Sook Lee. Network. Ch. 38 Oklahoma City, Ch. 50 Fillmore/Meadow, UT. Millard County. Cyril H. Miller, !r. Ch. 59 Oklahoma City, OK. Ch. 67 Fillmore/Meadow, U. Millard County. Ch. 7 Stillwater, OK. Mike Veldmar. Ch. 59 Fruitland, UT. Duchesne County. Ch. 19 Stillwater, 1K. Ron Bum BON MOT Ch. 68 Garrison, UT. Millard County. Ch. 32 Strong City, OK. Northfork Ch. 40 Heber City, UT. Fox Television Stations, System. He diod of a broken heart because he inc. Ch. 14 Tulsa, OK. Gerald Broth- Ch. 18 Kanab, UT. Western Kane County Special Ch. f39 Tulsa, OK. Cyril H. Mil. could never reach the note on his horn Services District Ch. 57 Coos Bay, OR. Telecr that ht.. ,arsi to his head. Ch. 17 Koosharem, UT. Sevier County. Inc. Ch. 24 Moab, UT. Fox Television Stations, Inc. ,,ate- Ch. 52 Heppner (U2 Ch. New Harmony, UT. Iron County. From Hoagy, mitten &.nd acted by Billy 52 District. Ch. 54 New Harmony. UT. Iron County. ranslator Philadelphia. Ch. 39 Ogden, UT. Telemundo of Northern California, Inc. mmcJ Ufr 's InviSlG+ continued on page 22

LPTV Report / September 1991 / 19 agers with both account activity and sales rep performance. Low Power - Low Cost Datacount offers customer support, system enhancements, and financing HIGH IMPACT plans. Circle (135) on ACTION CARD Bring in a Younger Audience with Engineering consultant Don Garlick has developed an easy -to -use IBM -PC - based software program that allows you to create your own custom antenna pat- NewH91 tern using multiple standard directional antennas from any manufacturer. PATTY, as the new program is called, will draw a - Call for Free Demo r composite pattern on your CRT screen, on a plotter, and even on most dot matrix, Phone: 202/298-9001 Fax: 202/628-4734 laser jet, or ink jet printers. PATTY will also help with ERP and line Circle (83) on ACTION CARD loss calculations. Up to ten losses can be entered and added for the line loss, thus The 64-16 includes features like a allowing for other devices - such as filt- 16 x 5 built-in switcher and intelligent re- ers, isolators, and jumper cables - in Supplier Side covery from power failures. Up to four addition to the feed line. character generators can be added. A limo modes are available. The first cal- 101 -key, AT -style keyboard, culates effective radiated power (ERP) Want to make more money, more user prompts, and an on -screen HELP function make from the transmitter power output (TPO) profits, more easily? A new two-step pro- scheduling easy. and line loss; the second calculates TPO ductivity enhancement program from Ri- from ERP and line loss, a function useful chard L. Burns's Marketing Associates in situations of potential interference. may be the answer. At your option, PATTY will label the The first step in the customized pro- printouts with pattern numbers and loca- gram is designed to increase the productions. It also provides a tabulated print- tivity and participation of station employ- out of such information as azimuth, rela- ees by improving personal and tive voltage, and the ERP for each azimuth organizational attitudes and motivation in in watts and dBK. all areas of the station - management, sales, and production. The second step Circle (125) on ACTION CARD The ACTIVE 64-16 video controller from Adtec Pro- involves actual on -the -street local sales ductions. as well as strategies for capturing regional lames Gronder G Associates has an- and national accounts. The unit also features complete vertical nounced the addition of two new Feral Also included are methods for objec- interval switching with an optional cue Industries production switchers and a new tively measuring the improvement in your tone for commercial insertion or program time base corrector into its product business. stripping. It controls up to 16 machines line. and broadcasts on as many as four chan- The Model C-100 time base corrector/ Circle (112) on ACTION CARD nels simultaneously while monitoring and synchronizer is an improved addition to logging all events to either a printer or a Feral's video processing and special ef- New from Cablewave Systems is Cata- memory buffer. And it features a parallel fects products. The C-100 is a full frame log 720A, covering the line of company's and serial port along with a built-in mo- Super-VHS or composite synchronizer/ FLEXWELL® transmission products- dem for remote control access. TBC. The unit features 8 -bit, 4:2:2 proc- coaxial cable, waveguide, and pressuriza- API specializes in turn -key systems essing; freeze controls for Fields 1 and 2; and accessories. and tion equipment The at- offers its own line of racks and accesso- four-input select; full frame storage; and tractive color catalog provides complete ries. full remote control. descriptions of each product and includes engineering data and tables as Circle (140) on ACTION CARD well as product and part number indexes. And here's another traffic and billing Also available is Catalog 800 which de- system to consider-Datacount's DARTS, scribes Cablewave's line of parabolic mi- or Datacount Accounts Receivable and crowave antennas in the 1.7 GHz to 23.6 lYaffic Scheduling computer software for Feral Industries' C-100 time base corrector. GHz range. Electrical and mechanical broadcasters. DARTS is a PC -based sys- specifications for both standard and high Listing at $2, tem with both single and multi-user ver- 995. the C-100 comes with performance antennas are included, a two-year warranty. sions. It handles all aspects of logging. along with specifications for radomes, 'IWo new traffic, co-op billing, accounts receivable, production switchers, the FLEXWELL coaxial cable, FLEXWELL 6119 ellip- and sales and management reporting; and the 6119Y,'C, each feature com- tical waveguide, and associated connec- pact design, a built-in colorizer, and it includes a 5 -year sales history and a test tors. Data is included on antenna feeds, mode kor system rotating carts/media features with full sys- timing, auto transitions windloading, mount outlines, and ship - with GPI tem interfaces available for many auto- trigger for v'pes and mixes, and oing. mation products. 12 wipe patterns, And via ar optional Circle (168) on ACTION CARD A complete accounting package is de- seriál interface board, the 6; t signed exclusively for broadcasters, and a 9Y/C has the added benefit of being fully Looking to automate? Then look at the SALESCALL prospect/customer database controllable from external computers and editor,, 64-16 micro -processor based video con- manager is fully in' ' ed with the troller from Adtec Productions, __lc. DARTS traffic 3ystem.a.. rovides man- Circle (178) on Ar,

20 / LPN Report / September 1991 VISIBLY BETTER

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We invite you to take a closer look; phone, fax, or write today for more 1 kW UHF Transmitter information on ITS LPTV Products.

i r sJ t.m:º t /Or sn 7 -^.r4 a D l o;' S s 1'Ite,1 COiIPOP.ATIONs Visibly Better Technology 941-46u3 375 Valley Brook Road McMurray, PA 15317-3345C-_, (412) 941-1500 FAX (412) Circle; r on ° CT!ON CARD K36CD Santa Barbara, CA. Costa De Oro Tele- vision, Inc. (channel change requested to ch. 51). Barter Ad Time for Movies & TV Shows K49BZ Santa Barbara, CA. Coastline Communi- cations, Inc. ..Choose from hundreds of grteat titles: American, British, Italian, German, Japanese & French Classic K49BV Vista, CA. Lupian-Warren-Barnard Part- Films... Lots of color! AND, the best of Vintage American Television: Ozzie & Harriet, Robin Hood, nership. KO3DR Yosemite Village, CA. Henry L. Diamond. One Step Beyond, Mr. & Mrs. North, Annie Oakley, Make Room for Daddy, Four Star Playhouse, KO6HD Yosemite Village, CA. Henry L. Diamond. Dupont Theatre... and many, many more. Start building your own permanent library of fine family KO7DN Yosemite Village, CA. Henry L. Diamond. entertainment . Call TODAY for our free catalog print-out! K101K Yosemite Village, CA. Henry L. Diamond. K13D0 Yosemite Village, CA. Henry L. Diamond. K66DK Aurora/Denver, CO. Jerold R. Welch. Cash income opportunities KO7QE Banty Point, CO. Rio Blanco County TV from per inquiry spots and infomercials, too! Association. K11 PI Banty Point, CO. Rio Blanco County TV Association. L.ELS.U.ZE jvnFt.¿.¢,E2 cS:i./rLdl.2 i K13QT Banty Point, CO. Rio Blanco County TV Association (channel change requested to ch. 9). 7777 Fay Avenue, Suite K-333 K54DK Boulder, CO. Sunbelt Media Group, Inc. La Jolla, CA 92037 K26DI Colorado Springs, CO. Lomas De Oro 619/551-0504 Broadcasting Corporation (channel change requested to ch. 27). K38CU Colorado Springs, CO. Zenon Reynaro- Circle (104) on ACTION CARD wych. K59BK Marvine Creek, CO. Rio Blanco County continued from page 19 Ch. 24 Rock Springs, WY. Fox Television Sta- TV Association (channel change requested to ch. Ch. 58 Rockville/Springdale, UT. Washington tions, Inc. 39). County Television Department. Ch. 26 Rock Springs, WY American Television of K61 BP Marvine Creek, CO. Rio Blanco County Ch. 68 Rockville/Springdale, UT. Washington Utah, Inc. TV Association (channel change requested to ch. County Television Department. Modifications 69). Ch. 19 Roosevelt, UT. American Television of K57AZ Meeker/Rangely, CO. Rio Blanco County Utah, Inc. W28AP Athens, AL. Athens Broadcasting Com- TV Association (channel change requested to ch. Ch. 29 Rural Carbon County, UT. University of pany, Inc. 56). Utah. WO8DC Elsanor, AL. Whisper Broadcasting K32CW Montrose, CO. Montrose County. Ch. 15 Vernal, UT. American Television of Utah, Company. KO3EQ Rangely, CO. Rio Blanco County TV Inc. W52BC Salem, AL. Trinity Broadcasting Network. Association (channel change requested to ch. 35). Ch. 33 Vernal, UT. University of Utah. K42BS Fayetteville, AR. Trinity Broadcasting K28CG Rangely, CO. Rio Blanco County TV Ch. 55 Wendover, UT Fox Television Stations, Network. Association. Inc. K271D Fort Smith, AR. Trinity Broadcasting K3OCK Rangely, CO. Rio Blanco County TV Ch. 10 Charlottesville, VA. The Rector & Visitors Network. Association. of the University of Virginia. K63EG Fort Smith, AR. Pharis Broadcasting, Inc. K32AC Rangely, CO. Rio Blanco County TV Ch. 39 Farmville, VA. TV Broadcasters of Central K35CS Texarkana, AR. Beech Street Communi- Association. Virginia. cations Corporation. K41AJ Rangely, CO. Rio Blanco County TV Ch. 48 Farmville, VA. TV Broadcasters of Central K52AX Lake Havasu City, AZ. Mohave County Association (channel change requested to ch. 24). Virginia. Board of Supervisors. K66AX Rangely, CO. Rio Blanco County TV Ch. 61 Farmville, VA. TV Broadcasters of Central K54AN Lake Havasu City, AZ. Mohave County Association (channel change requested to ch. 22). Virginia. Board of Supervisors. KO8CJ Red Cliff, CO. Town of Red Cliff. Ch. 45 Fulks Run, VA. Shenandoah Valley K58BJ Lake Havasu City, AZ. Mohave County K1OHG Red Cliff, CO. Town of Red Cliff. Educational TV Corporation. Board of Supervisors. K19CB Red Cliff, CO. Town of Red Cliff. Ch. 59 Hampton, VA. WAVY Television, Inc. K62BN Lake Havasu City, AZ. Mohave County K3OBS Red Cliff, CO. Town of Red Cliff. *Ch. 42 Richmond, VA. Summation Broadcast- Board of Supervisors. K62CZ Red Cliff, CO. Town of Red Cliff. ing Company. K64BN Lake Havasu City, AZ. Mohave County K64DD Red Cliff, CO. Town of Red Cliff. *Ch. 48 Richmond, VA. Television Interests Board of Supervisors. K66DA Red Cliff, CO. Town of Red Cliff. Company (Applicant proposes a major change to K23BY Scottsdale, AZ. KUSK, Inc. WO6BL Hartford, CT. Harvard Broadcasting, Inc. an application filed in a previous window.). K68DA Scottsdale, AZ. James C. Connell. W55BT Talleyville, DE. William E. Mattis, Jr. Ch. 11 Staunton, VA. Todd S. Fenstermacher. K21CX Tucson, AZ. Jana Tucker. W47AC Big Pine, FL. Board of County Ch. 9 Waynesboro, VA. Todd S. Fenstermacher. K74BW William/Ash Fork, AZ. Bill Williams TV Commissioners -Monroe County. Ch. 38 Charlotte Amalie, VI. Kelly Guglielmi. Association, Inc. (channel change requested to ch. W57AM Big Pine, FL. Board of County Ch. 41 Christiansted, VI. Interactive Television 60). Commissioners -Monroe County. Corporation. K57FD Atwater, CA. Trinity Broadcasting Net- W41 BF Coral Gables, FL. Sherjan Broadcasting Ch. 62 Monkton, VT. Vermont Wireless Coopera- work. Company, Inc. tive. K36BT Blue Lake, CA. California -Oregon Broad- WO4CC Fort Myers, FL. Shoreline Broadcasting. Ch. 64 Monkton, VT. Vermont Wireless Coopera- casting, Inc. WO7BR Fort Myers, FL. Tamiami Fort Myers, Inc. tive. K59CP Blythe, CA. Palo Verde Valley TV Club W14BA Fort Myers, FL. Suncoast Television, Inc. Ch. 66 Monkton, VT. Vermont Wireless Coopera- Inc. W59B0 Fort Myers, FL. Beach Broadcasting. tive. K61 CR Blythe, CA. Palo Verde Valley TV Club. W65CA Fort Myers, FL. Valuevision International, Ch. 68 Monkton, VT. Vermont Wireless Coopera- Inc. Inc. tive. K63CJ Blythe, CA. Palo Verde Valley TV Club, W10AX Jacksonville, FL. Video Jukebox Net- Ch. 35 Rutland, VT. Paugus Television, Inc. Inc. work, Inc. *Ch. 68 Longview, WA. Kenneth J. Seymour. K65CP Blythe, CA. Palo Verde Valley TV Club, W67CL Jacksonville, FL. Christina M. Berry. Ch. 29 Point Roberts, WA. Concorde Ventures, Inc:. W57B0 Madeira Beach, FL. Harry W. Perlow & Ltd. K53AT Buellton, CA. Trinity Broadcasting Net- Charles H. Simon, Jr. Ch. 54 Richland, WA. Gloria Black. work (channel change requested to ch. 18). W63AL Marathon, FL. Board of County Ch. 3 Sunnyside/Prosser, WA. Three Angels K020A Chico, CA. Matt Tuter & Carl J. Auel. Commissioners -Monroe County. Broadcasting Network, Inc. K67D', Chico/Paradise, CA. B,:tte Television. WO9BS Naples, FL. Caloosa Televis,on Corpora- Ch. 4 Crandon, WI. Ronald La Verne Myers. K58BN Crowley Lake/Long Valley, CA. Mono tion. Ch. 42 La ^rosse, WI. Douglas Sheldahl. County Service Area #1. W16AQ Naples, FL. Susan A. Lawrenson. Ch. 61 Stevens Point, WI. Northland Television, K34AV Fresno, CA. Family Taievision, Inc. W48AY Oldsmar, FL. Ronald J. Gordon. Inc. K4ODB Indio, CA. Pacific Media Corporation. WO4BN Orlando, FL. Charles W000s. Ch. 55 Waupaca. WI. Renee S. Gardner. Il4HX Lakehead, CA. Northern California W21AU Orlando, FL. William K. Rowell. Ch. 33 Wausau, W Oasis of Love Club, Inc. Educational TV mesoc:ation, Inc W63BI1 Orlando, FL. Bahia Honda, nc. Ch. 2 Beckley, WV. H. Leon Drye, Jr. K41CM Modesto, CA. SL'zi Muryamä. v -,19AW Palatka, FL. Pentecostal Revival Associ- Ch. 45 Charleston, WV National Minority (V, Inc. K53DT Monterey, CA. Trinity Bro3,Jcasfing ati,, Inc. Ch. 20 Afton, WY. Star Valley TV Systems, Inc. Network. W3' TB Pensacola, FL. John Walton. Ch. 24 Big Piney, WY. Sublette County. K47DQ Sacramer.,o, Telemundo of Northern W41 PH Pensacola, FL. Stephen G. Watford. Ch. 21 Freedom, WY. Lower Star Valley TV California, Inc. W20AV Tampa/St. Petersburg, FL. Randolph Association. K69Fd Sacrament';, 'A. Trin;h,, Broadcasting Weigner. Ch. 14 Finedale, WY Sublette County. N 'twerk. W04BR .Atlanta, GA. Charles Woods. Ch. 16 Pinedale, WY Sublette County. KO8LJ Santa Barbare. Elizabeth Y. & Robert W16AF 18 Columbus, GA. Dr. Stephen Hollis. Ch. Rawlins, WY Manna Media Corporation. L. Suffel W22Á:I Columbus, GA. Dr. Stephen Hollis. 22 / LPN Report / September 1991 MN. Teleview Systems of Minne- W46BI Columbus, GA. Dr. Stephen Hollis. Baptist Church of Cookeville (channel change K45DF Austin, W55BM Marietta, GA. Video Jukebox Network, requested to ch. 48). sota. Teleview Systems of Minne- Inc. WO7CU Bracktown, KY. Clarabelle F Boone. K49DB Austin, MN. W13CC Savannah, GA. Norma Levin. W48BD Corbin, KY. Sivley Communications sota. Systems of Minne- W67BJ Savannah, GA. Trinity Broadcasting System. K51CY Austin, MN. Teleview Network. W10CC Lexington, KY. Richard D. Martin. sota. Teleview Systems of Minne- W65BW Valdosta, GA. Joy Explosion Ministries, W46BE Murray, KY. Murray Broadcasting Com- K53DI Austin, MN. Inc. (channel change requested to ch. 66). pany, Inc. sota. K55FJ Austin, MN. Teleview Systems of Minne- K45CT Hilo, HI. KFVE Joint Venture. W54AE Paducah, KY. Family Video Entertain- K45CQ Council Bluffs, IA. R. B. Sheldahl. ment Corporation. sota. Teleview Systens of Minne- KO8JA Grimes Pass, ID. Garden Valley Translator K52CQ Baton Rouge, LA. Capital Community TV. K61EU Austin, MN. District (channel change requested to ch. 53). K65EF Baton Rouge, LA. Great Oaks Broadcast- sota. MN. Howard F. Roycroft. W17BD Arlington Heights, IL. Thrash Broadcast- ing Corporation (channel change requested to ch. K3ODK Bemidji, Broadcasting Network. ing Company, Inc. 21). K58CM Duluth, MN. Trinity Raymond A. Karpowicz. W13BE Chicago, IL. Charles Woods. KO9VN Shreveport, LA. Clarabelle F. Boone. KO2NQ Columbia, MO. Trinity Broadcasting W17AZ Johnston City, IL. Three Angels Broad- K65CE Shreveport, LA. Trinity Broadcasting K56AU Columbia, MO. casting Network, Inc. Network. Network. MO. Gary M. and WO8CM Rockford, IL. Blackhawk Broadcasting W29BA Lawrence, MA. Tele Italia, Inc. K46CZ Joplin/Carthage, Corporation. W11BX Springfield, MA. Harvard Broadcasting, Deborah R. Kenny. City, MO. Triangle Television W45AJ Rockford, IL. Katy Communications, Inc. Inc. K29CF Kansas W61 BV Sterling, IL. Black Hawk College. W65BX Springfield, MA. Channel 13 Television, Company. K34CW Kirksville, MO. Public Interest Broadcast W57DI Angola, IN. C. P. Broadcasters, Inc. Inc. WO4CQ Chesterton, IN. Wingfield Livingston WO4CJ Augusta, ME. Kennebec Valley Tele- Group, Inc. Chubb. vision, Inc. K15CZ Springfield, MO. Nancy M. Kuni. A. Lawrenson. W38BK Evansville, IN. Tri-State Christian TV, Inc. W25BD Augusta, ME. Kennebec Valley Tele- K43DG Springfield, MO. Susan MO. KWA TV, Inc. W66BD Fort Wayne, IN. Tri-State Christian TV, vision, Inc. K13WA St. Louis, Inc. W16AO Brunswick, ME. Kennebec Valley Tele- K210D St. Louis, MO. Ken Jacobsen. K4OCY Louis, MO. Television Interests Com- W31AL Indianapolis IN. Kingdom of God Minis- vision, Inc. St. tries, Inc. W38AY Camden, ME. Kennebec Valley Tele- pany. W53AV Indianapolis, IN. Kee Properties, Inc. vision, Inc. K42DB St. Louis, MO. Triangle Television Com- W48BG Kokomo, IN. Kingdom of God Ministries, W15AW Farmington, ME. Kennebec Valley pany. Inc. Television, Inc. K64DT St. Louis, MO. Valuevision International, W15AY Martinsville, IN. Reporter Times, Inc. W31AW Skowhegan, ME. Kennebec Valley Inc. W12BK South Bend, IN. Weigel Broadcasting Television, Inc. K68DS St. Louis, MO. Triangle Television Com- Company. W41AY Waterville, ME. Kennebec Valley Tele- pany. W58BT South Bend, IN. Weigel Broadcasting vision, Inc. WO2BG Biloxi, MS. Trinity Broadcasting Network Company. W36BD Detroit, MI. Telethon Television Com- (channel change requested to ch. 29). W69BT South Bend, IN. Weigel Broadcasting pany. W53AF Booneville, MS. Unity Broadcasting, Inc. Company. W44AR Detroit, MI. Fairlane Assembly of God. W10BD Jackson, MS. Great Oaks Broadcasting K15DD Wichita, KS. Krista Fordham. W12CK Kalamazoo, MI. Penny C. Wilmoth. Corporation. K41 DB Wichita, KS. Warren R. Wright. W29AY Lansing, MI. Jackson TV Company. W58BO Natchez, MS. Trinity Broadcasting WO7BM Bowling Green/Glasgow, KY. First W69BJ Lansing, MI. Tri-State Christian TV, Inc. Network. continued

LPTV Multi -Channel Antenna Systems

MCI offers LPTV broadcasters a new Multi -Channel All Band VHF (CH. 7-13) and UHF (CH. 14-69) Antenna System designed for use in multi -station and HDTV applications.

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.., 11Í1k CARD LPTV Report / September 1991 / 23 K26DE Bozeman, M. KXLF Communications, K6ODR Farmington, NM. Regents of the Univer- W63BJ Amityville, NY. Michael A. Bogner. Inc. sity of New Mexico -Albuquerque. W58AV Buffalo, NY. Citizens Television System, K42BZ Bozeman, MT. Eagle Communications, K12NH Hobbs, NM. Pulitzer Broadcasting Inc. Inc. Company. W57BP Nyack, NY. Bernard Marko. K33CW Hot Springs, MT. Hot Springs TV District. K55CB Hobbs, NM. Marsh Media of El Paso. W12BZ Rome, NY. Kevin O'Kane. K6OBC Hobbs, NM. Pulitzer Broadcasting K18AJ Kalispell, MT. KPAX Communications, Inc. W35AQ Syracuse, NY. Craig L. Fox (channel Company. K26DD Kalispell, MT. Trinity Broadcasting Net- change requested to ch. 49). work. K74CY Horse Springs, NM. Pulitzer Broadcast- W51 BA Syracuse, NY. AGK Communications ing Company (channel W35AV Black Mountain, NC. Cannell Communi- change requested to ch. Associates. 66). cations, L.P. W30AV Canton, OH. Media-Com Television, Inc. K65BQ Las Vegas, NM. W57BG Canton/Waynesville, NC. CannaII Com- Regents of University of W35AX Cleveland, OH. Media-Com Television, New Mexico munications, L.P. -Albuquerque. Inc. W11BY Charlotte, NC. HSN Communications, K46CL Lovington, NM. Prime Time Video, Inc. W47BE Cleveland, OH. Breckenridge Broadcast- Inc. (channel change requested to ch. 44). ing Company. W26AZ Charlotte, NC. Triangle Television Com- K21 DB Santa Fe, NM. Park Place Broadcasting W53AX Cleveland, OH. Breckenridge Broadcast- pany (channel change requested to ch. 25). Company. ing Company. K44CJ Tucumcari, NM. New Mexico Broadcast- W13BN Columbus, OH. North Central LPTV, Inc. W52BG Charlotte, NC. Karen K. Holland. ing Co., Inc. W15AU Columbus, OH. Advanced Allied W29AX Greensboro, NC. Silvia M. Landin. Com- KO2JM Beatty, NV. Beatty Town Advisory Coun- munications Technologies, Inc. W44A0 Pinehurst, NC. Mark Evans. cil. W41 BB Columbus, OH. Advanced W38BB Raleigh, NC. Trinity Broadcasting Net- Allied Com- KO4JK Beatty, NV. Beatty Town Advisory Council. munications Technologies, work. Inc. KO7PM Beatty, NV. Beatty Town Advisory Coun- W51 BS Dayton, OH. Christina M. Berry. W66B0 Raleigh, NC. Christina M. Berry. cil. W56CA Delaware, OH. James N. Shaheen. W67CD Sanford, NC. Central Carolina Broad- K61 DJ Golconda, NV. Humboldt County. W32AR Lexington, OH. Trinity Broadcasting casting Corporation, Inc. Kl7CT Las Vegas, NV. Charles K. Tootle. Network. W69BS Statesville, NC. Trinity Broadcasting K19CS Las Vegas, NV. "Hey Buddy" Broadcast- W47BC Springfield, OH. Trinity Broadcasting Network (channel change requested to ch. 66). ing Company. Network. W3OAS Weaverville, NC. Sidney Braverman. K14AK Lovelock, NV. Pershing County, NV, TV W64BM Toledo, OH. Lonnie James. W1OBZ Wilmington/Ogden, NC. Edward J. District (channel change requested to ch. 18). K46AN Elk City, OK. Northfork TV Translator Bolton. K60DM Lovelock, NV. Pershing County, NV, TV System. K22DQ Grand Forks, ND. Trinity Broadcasting District. K21 DC Lawton, OK. Locke Supply Company. Network. K69E0 Lovelock, NV. Pershing County, NV, TV KO7UW Norman, OK. Gerald Brothers. K72DP Beaver Lake Area, NE. Beaver -Valentine District (channel change requested to ch. 30). KO4NZ Tulsa, OK. Harry V. Tootle. Television, Inc. (channel change requested to ch. KO4AK McDermitt, NV. Quinn River TV Mainte- K33DG Tulsa, OK. Tootlevision Broadcast Com- 20). nance District (channel change requested to ch. pany. W58BY Conway, NH. Paugus Television, Inc. 54). K17CP Astoria, OR. Columbia River Television, K63CD Alamogordo, NM. Vision Broadcasting K12LE McDermitt, NV. Quinn River TV Mainte- Inc. Network, Inc. nance District (channel change requested to ch. K3OBN Coos Bay, OR. California -Oregon Broad- K67BG Caballo, NM. New Mexico Broadcasting 52). casting, Inc. Co., Inc. K13EN Orovada, NV. Quinn River TV Mainte- K45CV Corvallis, OR. Fisher Broadcasting, Inc. K19CM Farmington, NM. Pulitzer Broadcasting nance District. Company. K45AV Reno, NV. Trinity Broadcasting Network. continued on page 27 Your LPTV Application Deserves 100% When you submit your LPTV application, you want We Do Everything it 100% right. Kompas/Biel will turnkey your entire LPTV application. We find the channel NO engineering errors. and the tower site. We do all the calculations NO missing parts. and draw all the maps. We fill out all the forms NO legal problems. and get all the certifications. Then we run a complete check NO returns or kickbacks. to make sure that everything is perfect. You don't have to worry about a thing. Letter Perfect Standard Guaranteed Right Preparing an LPTV application the right way is hard. And Kompa 3/Biel has the experience and expertise Your applications must be letter perfect upon submittal to do it right the first time. We guarantee that your or they'll be returned without consideratioh. LPTV application, and all the paperwork that goes with And when just one little mistake can invalidate your it, vill be letter perfect. filing (and lose you your chance at the station you Soon the FCC will announce a new LPTV filing win- want), it makes sense to consult the experts. dow. Cail John Kompas today, at Kompas/Biel & Asso- That's where Kompas/Biel & Associates can help. ciates We'll give you 100%. Call Now. New Pricing. K nipas!ßïel & Assochtes, Inc- 5235 North 124th Street PO &r.; 25510 Milwaukee, WI 532'3-7- (414} 7 A118 Serving the LPTV industry since +9c??. LP7 t r s ° p!anning.

PDrels 119) º. r.- 24 / LPPJ Report / September 1991 EMCEE The High , _ J _

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!+`R Ail^ j 1cN CÂPiî.F i struction/installation, and maintenance; transmitter/downlink optimization, and site management. Our reputation is that of being responsible, fair, and E9 SERVICES Classifieds professional. We're Shaffer Communications Group, AAVALI Inc., 3050 Post Oak Blvd., Suite 1700, Houston, TX Developers of the Crown System Fami[p FOR SALE 77056, (713) 621-4499, FAX (713) 621-5751. of Radio and TV Broadcasting Software - Established in 1980 - Large market LPTV construction permits for sale. LPTV mailing labels. Reach all LPTV licensees, CP AM PM TV LPTV Custom Programming Best offer. Must move quickly. Contact N. Marchant holders, applicants. Accurate, up-to-date marketing (614) 888-8388 at (817) 926-4245. lists in your choice of format. Call Katie Reynolds at (414) 781-0188. 5354 HIGH STREET COLUMBUS, OHIO 43214 LPN construction permit for channel 5 in Madison, WI (K05JJ). Excellent top 100 market. Also one BUSINESS OPPORTUNITIES Scala TVO-8 eight -bay omnidirectional antenna POWSTENKO tuned to channel 5. For additional information, call Let the government finance your new or existing SMITH and (813) 371-0024. small business. Grants/loans to $500,000. Recorded Broadcasting and Telecommunications message: (707) 448-0330. (OR5) Consultants

VTR REMOTE CONTROL SITUATIONS WANTED 2033 M Street N.W., Suite 600 Washington, D.C. 20036 Multi -talented LPTV manager seeks new chal- AMPEX, SONY, JVC lenges! Diversified experience since 1987 encom- (202) 293-7742 PANASONIC, HITACHI passing consulting, founding, equipping, operating. LPTV stations with "zero" budgets. Adept at site/ DNF Industries (213) 650-5256 coverage planning, obtaining legal/engineering JOHN H. BATTISON, P.E. 1032 N. Sweetzer, #212, LA, CA 90069 counsel, FCC procedures, equipment selec- & ASSOCIATES tion/purchase, and Sony 3/4" production. Produced Consulting Low Power TV Engineers live Did daily variety interview programs. everything. 2684 State Route 60, RD #1 John Broomall, (404) 974-8924. Loudonville, Ohio 44842 MTV LIBRARY FOR SALE Applications, Licensing, Turnkey (419) 994-3849 3/4" Tape, Excellent Condition CLASSIFIED RATES: All classified ads are payable in advance. When placing an ad, indicate the exact Over 3,500 Titles category you desire: Help Wanted, Situations Wanted, ROBERT E. WINN On 1,600 -Plus Tapes! Services Offered, Wanted to Buy, For Sale, Miscellane- Director. Product Management Antenna Operations Ideal Program Material ous. The publisher reserves the right to abbreviate, reject For An LPTV Start -Up alter, or any copy. DIELECTRIC Classified advertising is sold at the rate of 600/word. S15.000 Terms To Qualified Buyers There is a $20.00 minimum charge for each ad. Call or write: K25AS Business Card ad rates are $50.00 per insertion.

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MEDIA BROKERS APPRAISERS WANTED TO BUY Video / Audio RADIO TV LPTV LPN station in south Florida area. Call or write M. A Confidential & Personal Service Industrial and Broadcast Greenberg, c/o Silvercup Studios, 42-25 21st St., 7e `' Long Island City, NY 11101, Dept. 1, (212) 349-9600. `" l Buy Sell INC -BROA-ICASr' I Consign Service ""SHERWOOD SERVICES OFFERED STORE, I N C. Over 4,000 items in inventory Illinois Office: 1._ Burbank, CA (818) 845-7000 4171 Dundee Road Suite 269 Turnkey site development services include site ac- New York, NY (212) 268-8800 Northbrook, IL 60062 quisition, negotiation, and permitting; site con- 708.272.4970 Washington D.0 Office Ellen Sherwood Lyle 9300 Arabian Ave. Vienna, VA 22182 INDEX TO ADVERTISERS Tel 703-242-4276 Fax 703-242-4277 Use this handy chart to find the ad you're looking for. Then fill out the ACTION CARD bound in this magazine for FAST answers to all your questions. Broadcasting Systems, Inc. ACTION CARD ADVERTISER Turnkey LPTV Construction COMPANY PAGE NUMBER FACT LINE 21617 North Ninth Avenue. 3 dbm 17 75 (800) 279-3326 Suites 105 & 106 Andrew Corporation 27 79 (800) 255-1479 Phoenix. AZ 85027 Antenna Concepts 8 181 (908) 277-3438 (602) 582-6550 Channelmatic 7 6 (800) 766-7171 FAX (602) 582-8229 Classic Films & Entertainment 1 94 (8C',) 295-1244 Community Broadcasters Association 4 131 (800) 225-8183 U NEW - REBUILT Diversified Marketing 13 115 (509) 735-6812 V F EMCEE Broadcast Products .. TRANSMITTERS HV 25 1 (800) 233-6193 f -tkw Gorman -Redlich 16 J 62 (614) 593-3150 LA rv- TV FRITW1SlATUIS ITS Corporation 21 123 (412) 941-1500 SELL - BUY TRADE Keystone Inspirational Network - 6 48 (717) 246-1682 REPAIR SERVICE Kompas/Biv' & Associates, Inc 24 19 (414) 781-0188 Leisure Fell" ,s Syndicate 22 104 (819) 551-0504 DARWIN HILI.BERRY 112 50. 2N0 VAST Micro C:,m. ,nhations, Inc. 23 98 (603) 624-4351 'WEAPON NYPAIM: 82501 307-856-3322 Microdyne Corporation 28 100 (800) 441-9084 Microwave Filter 9 172 (800) 448-1661 Microwave Radio Corporation 11 134 (508) 250-111 Arent, Fox. Kintner, Plotkin & Kahn New Music '91 20 63 (202) 298-2001 Washingt,n Square 1050 Connecticut Avenue, N.W. Riser -Bond Instruments 19 90 (800) 688-5377 ;'.as,t,ne..n, D.C. 70036-5339 Showplace 10 180 (312) 472-8828 Television Technology Corporation 5 7 (303) 665-3000 General Counsel to the Texscan MSI 2 26 (800 367-6011 ommu5tay Broadcasters Association World Satellite Network 13 '73 (300) 367-3193 Telephone (20,) 057-6000 Tel 'NU C" C72 Telecopier 12021 857-6395

26 / LPTV Report / September 1991 K6OEB Yakima, WA. Ronald Alan Theodore continued from page 24 W62BL Hampton, VA. Valuevision International, Inc. Bevins. WI. Publishing K14HN Hillsboro, OR. Kenneth J. Seymour. W4OAL Ladysmith, VA. Caroline Community W15AB Grantsburg, Chronotype K58BG Klamath Falls, OR. Trinity Broadcasting Broadcasting, Inc. (channel change requested to Company. Network. ch. 25). W57BJ Green Bay, WI. Three Angels Broadcast- K16CB Portland, OR. Kenneth J. Seymour. W32BA Lynchburg, VA. Trinity Broadcasting ing Network, Inc. K52AK Prineville, OR. KOIN-TV, Inc. Network. W110E Madison, WI. Skywave Communications K54AP Prineville, OR. Fisher Broadcasting, Inc. WO5BQ Norfolk, VA. The Union Mission. Corporation. K27DO Redmond, OR. Columbia River Tele- W24OI Norfolk, VA. Trinity Broadcasting Network. WO8BY Milwaukee, WI. Charles Woods. vision, Inc. W56CS Portsmouth, VA. Eddie L. Whitehead. W40AJ Oshkosh, WI. WCTV, Inc. (channel K67EX Rogue River, OR. Better Life Television. W56CP Roanoke, VA. Penny C. Wilmoth. change requested to ch. 22). K21DE Seaside/Astoria, OR. Columbia River W23AD Christiansted, VI. Kelly Guglielmi. W28AR Racine, WI. Gaylord Broadcasting Television, Inc. Kl5DE Ellensburg, WA. Gaylord Broadcasting Company. K2ODD Tangent/Lebanon, OR. Columbia River Company. W36BF Charleston, WV John Walton. Television, Inc. K63AW Grays River, WA. KOIN-TV, Inc. W52BD Huntington, WV. National Minority TV, K61BX The Dalles, OR. Fisher Broadcasting, Inc. K67BJ Grays River/Lebam, WA. Rural Television Inc. (channel change requested to ch. 19). K35CR Tillamook, OR. Columbia River Tele- Cooperative Association. KO6JM Gillette, WY. Duhamel Broadcasting vision, Inc. K64DW Seattle, WA. Krista Fordham. Enterprises. W41AQ Berwick/Sybertsville, PA. Diocese of Ki 7CJ Yakima, WA. Ronald Alan Theodore K35CN Green River, WY. Trinity Broadcasting Scranton. Bevins. Network. cj1 W72A1 Pottsville, PA. WBRE-TV, Inc. (channel change requested to ch. 24). W56CJ Red Lion, PA. Raystay Company (channel change requested to ch. 23). WO7BV Wilkes-Barre, PA. Diocese of Scranton. W1OCB Wilkes-Barre, PA. Robert H. Shreffler. W21AR Bayamon/San Juan, PR. Juan Carlos Matos Barreto. The Difference W66BJ Myrtle Beach, SC. Trinity Broadcasting Network. K2ODA Aberdeen, SD. Trinity Broadcasting is Performance Network. Kl5CW Brookings SD. Sioux Valley Rural Tele- communications Cooperative, Inc. K38CQ Huron, SD. Sioux Valley Rural Telecom- Why more and more munications Cooperative, Inc. are K57BX Lake Andes, SD. Midcontinent Broad- casting Company. LPTV Operators choosing K27DB Madison, SD. Sioux Valley Rural Tele- communications Cooperative, Inc. Andrew ALP-SeriesTM transmit- K63EE Mitchell, SD. Sioux Valley Rural Telecom- munications Cooperative, Inc. ting antennas and HELIAX° K29CG Oglala, SD. Loneman School, Inc. W56CM Knoxville, TN. Robert H. Shreffler. transmission lines? W16AT Memphis, TN. Janet Jacobsen. W36AM Memphis, TN. Video Jukebox Network, Inc. They value the Andrew W31AS Morristown, TN. Trinity Broadcasting Network. Advantage: W12BV Nashville, TN. South Central Communi- cations Corporation. ALP-SeriesTM antennas simplify leasing Kl3VC Austin, TX. Global Information Technolo- gies, Inc. tower space because they are smaller KO9V0 Beaumont, TX. Video Jukebox Network, and lighter than other LPTV antennas, Inc. KO5IL Clear Lake City, TX. Far Eastern Tele- minimizing tower and wind loading. casters. K69FW Clear Lake City, TX. Far Eastern Tele- Outstanding quality and reliability maxi- casters. K45DB Corpus Christi, TX. Nicolas Communica- mize your market coverage ... and keep tions Corporation, Inc. you on the air. K47DF Corpus Christi, TX. Diocesan Telecom- munications Corporation. K57FC Corpus Christi, TX. Nicolas Communica- Andrew is the LPTV leader: the Number tions Corporation, Inc. One name in performance, with products K16BY Crockett, TX. Jim Gibbs. K31CM Fort Worth, TX. Bill Trammell. and service available nationwide. K33D8 Houston, TX. Dupont Investment Group, b5 Ltd. K56EK Killeen, TX. Rey F. Franco Perez. Call for your free LPTV Antenna System Planner K22BG Lubbock, TX. Ramar Communications, Inc. K42DA Paris, TX. Trinity Broadcasting Network. K33CK San Antonio, TX. DCH Evangelism Television; Inc. K69FQ Snyder, TX. Ramar Communications, Inc. K120K Temple, TX. Video Jukebox Network, Inc. K48DP Tyler, TX. Elva Denise Hinojosa. K12OL Waco, IX. Summation Broadcasting .4e(41DREIA/ Company. K5OCW Waco, TX. Richard 'N. Baker. Andrew Corporation K09VP Wichita Falls, IX. Video Jukebox Net- 10500 W. 153rd St. work. Inc. K3ODJ Wichita Falls, TX. ACTS of Wic`,ita Falls, Orland Park, IL 60462 Inc. 1-800-255-1479 K14IH George, UT. Univarsitr of Utah (r1- tnnel change requested to ch. 51). KO6AY Santa Clara. UT. Washington, Court; nationwide. Television Department (channe( change requested Available rro,r leading OEM's and System Integrators to ch. 18). (`°rule (19) In ACTION CARD LPTV Report / September 1991 / 27 "We needed a professional, satellite receiving system with the flexibility to access all available programming." Brad Dobbs, Vice President of Operations, TV 43, Waukesha, Wisconsin

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The LPTV Report News and Strategies for Community Television Broadcasting

Vol. 6, Issue 10 October 1991

4th CBA Conference To Highlight Sales & Profits For Community Broadcasters "Growing and Profiting in 1992" is the theme of the Fourth Annual Community Broadcasters Association Conference & Exposition scheduled for November 23- 25 in Las Vegas. And, indeed, the panels and speakers slated for this year's gathering focus on practical ways to create sales and profits with a community television station. Beginning on Saturday, November 23, attendees will hear discussions about how television ratings systems work and how community broadcasters can make ratings work for them; how to market community stations and their unique audience advantages; and how to sell to local retailers who have never advertised on television before. One of Saturday's featured speakers is LPTV Report columnist and nationally recognized And while you're there... A scene from a ghost town near Las Vegas. sales trainer, Joe Tilton. Sunday features a discussion of how market size affects sales techniques and LPTV Broadcasters then shifts to panels on station construction and automated broadcasting. Also Urge Action On on Sunday's schedule is the annual CBA membership meeting and election of di- CBA Petition rectors, and a report from executive di- Thirty-four community television rector John Kompas on CBAs progress broadcasters filed comments last month with legislative efforts in Congress. with the Federal Communications Com- On Monday, programming is the hot mission supporting the Community topic with panels on religious community Broadcasters Association's Petition for programming, national program networks Rule Making seeking to alleviate regula- and syndicated program buying, and-of tory encumbrances that are slowing the course-community television's forte, lo- industry's growth. cal programming. The Petition, released for public com- In addition to these panels, there will ment on August 13 (see LPTV Report, Au- continued on page IO gust 1991, page 1), asks for four-letter call signs, increased transmitter output power, and a change in the name of the The New service to "community television sta- NUMBER ONE tions" instead of "low power" stations. Source for FREE LPTV stations would voluntarily and individually request the changes and would VINTAGE PROGRAMING have to "earn" them by adhering to the Over 800 films & TV programs same Part 73 rules that conventional sta- available for BARTER. tions must obey. The Petition proposes no Turn your UNSOLD TIME into change in the secondary status of the CASH! Ç LPTV service. CD w Opposing comments were filed by the 1-804-295-1244 National Association of Broadcasters, the POB 5524 Charlottesville, VA 22905 Association of Independent Television Stations, the Association for Maximum Classic Films Service Television, and the National & Entertainment Translator Association. continued on page 6 Circle (94) on ACTION CARD Isy-to-Use Technology

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Depending on your politics, you may or network television affiliate stations Kenosha and the rest of the market. It has may not agree with the marketplace phi- proved your view with these program top- been this need to satisfy such a large mar- losophy that has marked the economic ics: The ABC affiliate ran "Inside Edition," ket area that has forced our television sta- strategy of both the Reagan and Bush ad- which featured an exposé on sex in poli- tions to air lowest common denominator ministrations, and that has also expressed tics in Washington; the CBS affiliate aired programming. And all too often it is pro- itself in the deregulatory stance of the FCC. "A Current Affair" which included a seg- gramming that appeals only to the basest But the marketplace can be a social as well ment about a young woman whose only instincts of the human animal. as an economic force. claim to fame was that she had bedded What is needed to correct the problem The September 4 edition of USA Today 400 to 500 rock musicians in order to gain is to redirect advertising attention away reported charges by President Bush that access to the back stage. Her comments from the current large market area to today's television is harming children and included descriptions of the sizes of the a community -based, viewer (parent) - families. Electronic Media (September 9, penises of the various men. influenced market. 1991, page 8) picked up the story and It was reported in Electronic Media that Our trade group, the Community Broad- presented rebuttals from broadcast indus- the National Association of Broadcasters casters Association, believes that smaller try leaders, including the NAB's Walt Wur- disagrees with your concerns. Walt Wurfel, markets, such as those served by commu- fel, Peggy Charren from Action for Chil- NAB's senior vice president, defended TV, nity television stations, would refuse to tol- dren's Television, and "Captain saying that it "has traditionally been part erate the kinds of television programs I Kangaroo," Bob Keeshan. of the solution by providing informational mentioned earlier and would not support Here is another view-this one from and educational programming for chil- the sponsors of those programs. But our John Kompas. dren." This is true. But if you compare the industry's growth is being slowed by the ratios of sex- and violence -based pro- opposition of the NAB and other estab- An Open Letter To The President gramming to informational and educa- lished television associations in Washing- tional programming, you find a tremen- ton. Their lobbying efforts at the FCC and September 23, 1991 dous disparity. This is because, given the in Congress are great and are impeding the present television market structure, sex - changes we are trying to effect in the The Honorable George Bush and violence -based programming sells. present market structure. In this matter, President of the United States The marketplace for television services Mr. President, your influence could help. The White House is antiquated and in need of change. Un- As guardians of the public's airwaves, Washington, DC 20050 fortunately, change is always opposed by we broadcasters bear an increasing re- the contemporary power structure. sponsibility to serve our changing market. As licenses state, Dear Mr. President: Let me explain: The Milwaukee, Wiscon- our we are to operate in the public's interest, convenience, and You recently stated your concern over sin television market stretches from necessity. the excesses of today's television pro- Kenosha on the Wisconsin -Illinois border Please, Mr. President, don't stop trying gramming as it affects our children, family to Sheboygan 100 miles to the north, and to change what you are sure is right. stability, and learning. As a member of the from Lake Michigan through Jefferson broadcast television industry, I wish to ap- County -50 miles east to west. In order to Sincerely, plaud your statements and tell you that gain the greatest number of viewers (and you have my complete support for your rating points) from such a large area, the views. I am writing this letter so that you programmers of the Milwaukee stations may better understand the problem and must go for the lowest common program- what the Community Broadcasters Associ- ming denominator, for if they choose to ation believes is the solution. broadcast programming relevant only to Last week, in Milwaukee, during prime the viewers in, say, Sheboygan, they would time access (6:30-7 p.m.), two of the city's be met with disinterest by the viewers in John Kompas

The LPTV Report Layout: Debi Muraro, Graphic Innovations Community Broadcast Publishers, Inc. 5235 North 124th Street, Butler, WI 53007 Printing: Cummings Printing Co. S.E. Bradt: President & Chief Executive Officer (414) 781-0188 Printing Coordinator: John Foss, Richard P Wiederhold: Vice President & FAX (414) 781-5313 Cummings Printing Co. Treasurer John Kompas: Publisher, Director of Sales & Marketing Advertising Sales: The LPTV Report, ISSN 0892-5585, is published Jacquelyn Biel: Associate Publisher & Editor monthly by Community Broadcast Publishers, Inc. Katie Reynolds: Account Executive Katie Reynolds 5235 North 124th Street, Butler, WI 53007, or P.O. John Scott Lewinski: Contributing Reporter (414) 781-0188 Box 25510, Milwaukee, WI 53225-0510. © Mary Lawler: Administrative Assistant Copyright 1991 by Community Broadcast FAX: (414) 781-5313 Publishers, Inc. All rights reserved. H. Benison, P.E., Peter Columnists: John Affiliations: CBA Subscription price: 1 year, $35.00; 2 years, $55.00. 1 year, $43.00; Tannenwald, Joe Tilton The LPTV Report is an official information Outside USA: 2 years, $71.00. Back Issues: $3.75 POSTMASTER: Please Guest Contributor: Amy Flickinger each. channel of the Community Broadcasters send address changes to: The LPTV Report, P.O. Typography: Graphic Innovations Association. Box 25510, Milwaukee, WI 53225-0510.

LPTV Report / October 1991 / 3 Good Selling!

-by Joe Tilton

Three Mistakes Sales Reps Make...And How To Correct Them

Every successful business person complete a thought. Don't concentrate on It seems pointless to sales manage- knows that the secret of success is FIND A what you're going to say next - just lis- ment to worry about a rep telling a lie. But NEED AND FILL IT. But too many sales- ten. rest assured that too many reps will be people come across as more concerned It's even more impressive to take notes. very straight with their superiors and very with meeting their own needs - sales Clients know you're serious about what crooked with clients. When sales manage- quotas - than meeting their clients' they say when you write it down. ment makes station or personal sales fig- needs - customers in their stores. If one of your reps is bad about inter- ures the ONLY goal to meet, then "by I have been on countless sales calls ruptions, send him/her to lunch with the hook or crook" the employee will per- with media reps in nearly every state. client. Your client will have a chance to form. When I observed ineffective selling, it speak when the offender is eating. The CLIENT'S SALES are the single nearly always boiled down to one of these Sales reps remember only what most important goal that your sales reps three related but distinct mistakes - say- they want to hear. must focus on. Then the money your cli- ing too much (or downright lying), not ents spend to advertise on your station letting the client talk, and not listening After a call on a client in Texas, we got will translate to more sales for them. And, into for a trip to the next client. carefully. the car in turn, they will spend more money more "What did he say?" I asked the sales per- regularly with you. Three Mistakes .. . me re- son. He looked at strangely, then There is no way outside of truth to get Most sales reps will say anything to layed what he thought the conversation the majority of a client's ad budget - and get the order. was about, which was the opposite of the keep it. In most cases, they begin talking the actual meaning. moment they clear the door. The "If I stop In this case (and too many others), the Stop and listen. talking, they'll have a chance to say no!" rep had one thing on his mind - hearing For your next sales staff meeting, do an syndrome has caused many potential "yes," then leaving. But the client had exercise that will identify those who are buyers to say, "I'll be right back," and another big need, which was missed by more prone to think of what they should leave the yapper sitting in a Lazy -Boy just this seasoned sales person. say next, instead of listening. Prepare a to get away from the preaching about series of statements of about 25 words, And How to Correct Them numbers. I've been on calls where the ... statements that are typical of what a cli- noise stops only long enough to breathe, Be truthful. ent might say during a sales call. Then or sip complimentary coffee. To stop reps from saying what the client read them to the group one by one. Don't be afraid of silence! It's the only wants to hear, even if it isn't the truth, ask After reading each statement, ask chance to make a conversation. your sales person, "What are we expected "What did I just say?" Your staff should And if a non -stop -talking rep ever lies to do to fulfill this broadcast order?" write their answers on a piece of paper; about what your station can do, or about After the answer, ask one more ques- the only verbal response allowed is a re- performance, replace him or her. tion: "What else did you promise?" quest to repeat the statement. Ideally, Sales reps will not let the client If you're still not sure, call the client to your staff should be able to write down make a statement. thank him or her for the order; then ask what you said word for word - or close Let your client finish talking or, at least, again what is expected. to it. To make the exercise real, ask clients to tell you by phone what they need their advertising program to do, then tran- scribe the information for reading. : Barter Ad Time for Movies Óc TV Shows Another way to do the same exercise is Choose from hundreds of grteat titles: American, British, Italian, German, Japanese & French Classic to ask staff members, "What did I say?" Films... Lots of color! AND, the best of Vintage American Television: Ozzie & Harriet, Robin Hood, after you have given instructions. One Step Beyond, Mr. & Mrs. North, Annie Oakley, Make Room for Daddy, Four Star Playhouse, The point? To force ACTIVE listening. Dupont Theatre... and many, many more. Start building your own permanent library of fine family When a staff member does not allow you to finish a statement entertainment . Call TODAY for our free catalog print-out! before interrupt- ing, begin your statement again and again Cash income opportunities until he or she allows you to finish. from per inquiry spots and infomercials, too! Focus on the client's needs. Filling needs is so important that I urge 22.1.524.1e eatuzF.a eSyrzcLatz. you to discuss CLIENT's'`sales needs 7777 Fay Avenue, Suite K-333 above your own in your next staff meet- La Jolla, CA 92037 ing. How many times have you heard a 619/551-0504 sales manager begin a meeting with: "Who has a client who needs our collec- tive input and service?" Most of the time Circle (104) on ACTION CARD 4 / LPN Report / October 1991 Reliability is ... More than Solid State alone! -- _ §=zzB,

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Circle (123) on ACTION CARD David Huot, W 18AE, Killington, VT; Commentscontinued from front page Mike Jett, Northeastern University, KO4DY, How Good Is According to Peter Tannenwald, CBA Tahlequah, OK; Ray Karpowicz, Channel 7, general counsel and author of the Peti- Ft. Myers, FL; Andrew Knapp, W28AJ, West Your Station's tion, it is highly unusual for so many indi- Haven, CT; Ron Kniffin, W38AW, Roches- viduals to comment on a Petition before ter, NY; Richard Koenig, KI ISN, Columbia, Programming? the Commission. MO; Hilding Larson, K15BD, San Luis "Congress and the FCC are accustomed Obispo, CA; Earl Marlar, WI 2BU, Heiskell, to hearing from trade associations, and TN; Scott Miller, WI 8AN, Harrogate, TN; And they often treat what associations say as Bob Moore, W48AB, Toledo, OH; Ben- Who hyperbole and discount it accordingly," jamin Perez, Abacus LPTV Investments, said Tannenwald in a recent CBA member Washington, DC; William K. Rowell, Is newsletter. "But letters written by individ- W21 AU, Orlando, FL; There ual stations that tell real stories about the John Schaller and Katy Communica- problems they face are something entirely tions, W45AJ, Rockford, IL; Lee Shoblom, To different. These letters are very meaning- K45AJ, Lake Havasu City, AZ; Glenn Shoe- ful and cannot be disregarded by policy - maker, Kl 7CU, San Diego, CA; J. Rodger Help? makers." Skinner, Skinner Broadcasting, Inc., Deer- Said Keith Larson, the FCC's LPTV field Beach, FL; Saleem Tawil, K13VC, Branch chief, "I applaud the LPTV indus- Austin, TX; Frank Tyro, Salish Kootenai try for making its needs known and for its College, Pablo, MT; Deepak Viswanath, vigorous support of the CBAs Petition." W36AS, New Brunswick, NJ; J. T Whitlock, Besides the CBA, commenters were: WO6AY, Lebanon, KY Chris York and the Rev. Kenneth Baker, K69FN, St. Louis, staff of K50AO/K07UD, Corpus Christi, TX; MO and K53CN, Minneapolis, MN; Lanny Louis Zanoni, Zantech, Inc., Trenton, NJ; Capps, Channel 55, Jasper, AL; Suzanne Channel America Television Network; the Chamberlain, W58AV, Buffalo, NY; Jeremy Association of Independent Television Coghlan, W67BE, Augusta, GA; W. S. Con- Stations; the Association for Maximum ley, C/TEC Corporation, Dallas, TX; Sher- Service Television; the National Associa- wood Craig, Channel 17, Brewer, ME; Lee tion of Broadcasters; and the National Dolnick, W43AV, Waukesha, WI; Paul Translator Association. Engle, WO8CC, Hammonton, NJ; John The comments of all of the associations Englebrecht, W52AZ, Evansville, IN; D. J. and some 20 of the individual commen- HAL PONTIOUS A ASSOCIATES Everett, III, W43AG, Hopkinsville, KY; ters are reprinted beginning on page 6. 1962 N. Bissell Chicago, IL 60614 Sherwin Grossman, W41 BF, Coral Gables, The remaining comments will be printed (31 2) 472-8828 FAX 929-1108 FL; A. B. Herman, Port Services Co., Port- in the November/December CBA Conven- land, OR; tion Wrap-up issue The LPTV Report. Circle (180) on ACTION CARD of COMMENTS TO THE PETITION' a rep won't dare let another rep touch his client. Before the Usually, a different rep is assigned to a FEDERAL COMMUNICATIONS COMMISSION client when the original rep fails to GET a certain amount OUT of that business. Washington, DC 20554

How much better if reps were judged on In the Matter of ) HOW MUCH THEY INCREASED THE CLI- ENT'S BUSINESS. Amendment of Part 74 of ) R M-7772 Don't you dare allow them to reply with the Commission's Rules "But that's not my job!" If I (client) hire and Regulations with you to bring more business to me (by Regard to the Low Power airing my advertisements), my increased Television Service business IS your job. To: The Commission 2. One of the points made in CBA's Petition is the When a rep has asked a client, "What difficulty that LPTV stations have COMMENTS OF THE COMMUNITY establishing their else do you want this advertising to do?" identity with BROADCASTERS ASSOCIATION advertising agencies and audience enough times that the client responds measurement services because the format of their with, "Oh, that's all," he or she can leave 1. The Community Broadcasters Association call signs is different from that of conventional tele- ("CBA") is the petitioner in RM -7772. For all of the vision stations. Attached hereto is yet another exam- the premises. reasons stated in the Petition for Rule Making, CBA ple of how an advertising agency could not handle Good verbal skills without excellent lis- urges the Commission to move promptly and to an address with the call letters "W43AG" but instead tening skills make a sales person ineffec- issue a Notice of Proposed Rule Making looking had to eliminate the two numerical digits. LPTV sta- toward adoption of CBA's proposals at an tive. You will never talk a fish into a boat. early date. tions that seek to provide substantial local service should not have to suffer this kind of "identity crisis," Silence, patience, understanding, and which prevents them from achieving the full recogni- 'Because of space limitations, citations have been timing make a good fisherman ... and a tion that their programming service would otherwise notes reprinted in light face omitted. Explanatory are obtain. good sales person. type in the body of the comments. Also omitted are 3. CBA appreciates the Commission's attention introductory statements and notices of filing. Be- Joe Tilton has worked in broadcasting as to its Petition and hopes for early favorable action. an announcer, promotion director, chief cause of these omissions, anyone wishing to use these documents for further comments or other legal COMMENTS OF TV 45AATY engineer, news director, sports director, purposes should obtain copies of the originals, avail- COMMUNICATIONS AND JOHN SCHALLER sales manager, and general manager. able from the CBA office. Presently he is a promotions writer and Minor grammatical errors have been corrected, TV 45/Katy Communications operates a low/local consultant for radio and television stations and state abbreviations have been made consistent. power television station (W45AJ) in Rockford, IL, and However, we have been careful not to after the origi- John Schaller serves as the station's general man- across the country. He can be reached at nal meaning of the texts. ager. We have been operating since September (817) 577-2754 or Box 155144, Ft. Worth, Our thanks to James Wisniewski who, with his 1990 attempting to provide more LOCAL program- TX 76155. ¡capl optical scanner, saved us countless hours of typing. ming than any other commercial television station in

6 / LPTV Report / October 1991

T Quality. From top to bottom.

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Circle (32) on ACTION CARD the market. Unfortunately, we have been unable to look favorably upon the CBA's Petition and allow this we are community broadcasters, not low power gain coverage on the local cable system (Cablevi- aspect of the television industry to effectively com- broadcasters. sion of Rockford), and our owners currently are at- pete in the marketplace. While these changes may seem minor to you, they tempting to sell the station and facilities. can make or break a community station. Television Having been in broadcasting personally for over stations need viewers, supporters, and, in many thirty years, I am aware how important it is to be able cases like ours, advertisers. If we don't have the COMMENTS OF W58AV, BUFFALO, NY AND to compete effectively with other electronic media in power to reach our entire community, we miss SUZANNE CHAMBERLAIN, STATION MANAGER out order to succeed. The current manner in which LPTV on viewers, and advertisers aren't interested. Com- is forced to operate as "weak sisters" makes it virtu- I am the station manager at W58AV in Buffalo, NY, bination call letters and the designation as low ally impossible to succeed in the competitive mar- an LPTV owned by Ralph Nader's Citizens Television power set us apart. Ratings services and advertisers ketplace. Our call -letter designations automatically Systems, Inc. I'm writing to support the Petition for rarely call, cable systems often are reluctant to carry set us apart and are most confusing to viewers and Rule Making (RM -7772) filed by the Community us, and viewers just wonder who we are, what we the general public. Our lack of "must carry" status Broadcasters Association (CBA) on June 10, 1991. are, and why they can't get us clearly on their tele- with local cable companies (if we originate signifi- LPTV owners and managers need a fair chance in vision sets. cant local programming) eliminates us from reaching the broadcasting business world. That fair chance W58AV signed on the air in late 1988. In mid -year a majority of local viewers. Just these two changes will come through changes proposed by the CBA: 1991, we are still trying to cover our costs. W58AV would alleviate much of our dilemma. four -and six -letter call signs, expanded power limits follows Ralph Nader's beliefs that the airwaves are We believe that if the Federal Communications to cover the community, recognition and responsibil- public and should be used by and for the community Commission really wants LPN to succeed, it will ities as television stations, and understanding that of its origination. While strong in beliefs, the station struggled for the first few years to define its market position. In January 1991, Medaille College agreed to work with CTVS to create manageable community programming. The battle has been uphill. While W58AV remains our call sign, we go to market as WAV-TV 58, Buffa- lo's Community Television. Our network programming affiliation has gone from the Learning Channel The Difference to Channel America which gives us freedom to pre- empt for our local programming. Our local programming includes municipal and school board meet- is Performance ings, talk shows like "Teen Talk," "Media Magazine," and "Your Health and You." We go on location for election debates, opening day at the ball park, and Special Olympics. We continue to develop new pro- Why are more grams like the education shows by parents' groups and more and sitcom/comedy show wrap-arounds. We produce and air holiday greetings for anyone who wants LPTV Operators choosing to pay the nominal $20 or $30 fee. We dream of going live with video soapbox shows, talent shows, Andrew ALP-SeriesTM transmit- or holiday specials. In short, we try to practice what we preach. ting antennas and HELIAX® As a community broadcaster, we feel we have the flexibility to take risks with local programming. In- transmission lines? deed it is our responsibility as designated user of the airwaves to provide for and challenge our community to use the technology of the airwaves. They value the Andrew However, we must pay the bills or we will cease to exist as a strong media presence in Western New Advantage: York. In order to pay the bills, the viewers and the advertisers must accept us as "real" TV. Funny call ALP-SeriesTM antennas simplify leasing signs, power insignificant to reach our entire community, and designation as LPTV leave the viewers tower space because they are smaller and advertisers wondering when we are going to be and lighter than other LPTV antennas, on "real" TV. Please support the Petition for Rule Making (RM - minimizing tower and wind loading. 7772) filed by the Community Broadcasters Associa- tion on June 10, 1991. Outstanding quality and reliability maxi- Thank you for listening to those you regulate. mize your market coverage ... and keep you on the air. COMMENTS OF LOUIS A. ZANONI, PRESIDENT OF ZANTECH INC., W25AW, TRENTON, NJ Andrew is the LPTV leader: the Number Our small family business has lived with the dream of owning a community broadcast TV station for One name in performance, with products more than five years. Numerous obstacles have and service available nationwide. been in our path but we continue to pursue our dreams. The local zoning board has refused to allow us to construct a tower on our own property. This Call for your free LPTV Antenna System Planner has required us to seek additional property at great expense. With the expense of the additional property, and the uncertainty of being carried on our four local cable systems, we need your support to make our Community Broadcast Station a success. The "CBA" Petition for Rule Making (RM -7772) will help us tremendously on the road to a successful Com- munity Broadcast Television Station. PLEASE SUP- PORT RM -7772. The 330,000 residents of Trenton and the surrounding communities deserve their own 4rINDREW local TV station. Please help us provide that service. Andrew Corporation 10500 W. 153rd St. COMMENTS OF THE STAFF OF TV50, INC., CORPUS CHRISTI, TX Orland Park, IL 60462 TV50, Inc. is the licensee of Low Power Television 1-800-255-1479 stations K5OAD, Violet, TX and KO7UD, Corpus Christi, TX - a simulcast operation with complete studios located at 5215 Embassy Drive in Corpus Available from leading OEM's and System Integrators nationwide. Christi, TX. Additionally, TV50, Inc. owns and operates KO7TX, Oklahoma City, OK. Circle (79) on ACTION CARD 8 / LPTV Report / October 1991 These are all commercial broadcast stations striv- concept of recognizing local service, Sherjan's own ing to bring to our viewers high quality syndicated viewpoint is slightly different from CBA's in two re- and local programming geared to a family -oriented spects. First, Sherjan sees no benefit in giving LPTV audience. TV50, Inc. is a broadcaster who operates stations a new and separate name, like "community on the philosophy that "to the small market segment television" stations. If they adhere to the television we reach, we will be perceived to be as locally in- rules and provide the same level of programming volved, credible, professional, and entertaining as service as conventional television stations, then they any received full -power station." We believe that we should be called "television" stations, because that fill the same amount of space on the screen as a full - is what they in fact will be. Sharing the name "tele- power station and we program our operations ac- vision" with conventional stations need not result in cordingly. any change in the secondary status of those stations MICROWAVE Our objective concerning this correspondence is that do not operate on a channel listed in the Table of PASSIVE REPEATERS to ensure that it be known that TV50, Inc. fully sup- Allotments. However, a notation of secondary status ports the Petition for Rule Making (RM -7772) filed on in the station's license is more than adequate to June 10, 1991 by the Community Broadcasters As- establish that status as a legal matter. sociation. As it is our commitment to serve our local 4. Second, Sherjan believes that local program- communities with superior programming and infor- ming is very important and that a commitment to mation pertaining to our audience exclusively, we local service should be a lasting one. Therefore, feel it imperative to proceed with steps that will com- once committed to operating as a television station, plement our service to its fullest degree. We feel an LPTV station should not be able to withdraw from strongly that the mentioned items within the Petition and re -obtain that status at will. If a station is granted filed by the CBA (RM -7772) on June 10, 1991 not television status by the Commission, it should be only will benefit the LPTV service as a whole, but will required to commit to a minimum period of service; also benefit the economy of the United States by and if it gives up its television status, it should not be allowing a huge array of small business owners op- permitted to reapply for a certain period of time, portunities to purchase air time in a more competi- perhaps three years. Such a rule would discourage tive marketplace at reasonable rates, thus breaking applications for television status by stations that do up many local monopolies all over the country. We not take the local service obligation seriously or do LIGHT- feel certain local WEIGHT that communities would benefit not have the resources to fulfill their commitment. TOWERS greatly with creative and innovative television prod- 5. The Commission must recognize that the LPTV ucts providing services that operate exclusively industry is alive and active, with many permittees within the interests of local communities upon the and licensees that have creative ideas and a strong Communicate with us! implementation of the proposed items within RM - desire to provide local service to their community. It Microtlect offers the industry's most compre- 7772. is very important for the Commission to invite com- hensive lines of antenna support strictures, ments on how to recognize these efforts. Therefore, waveguide support systems, and microwave Sherjan urges the COMMENTS OF HILDING LARSON, OWNER, Commission to issue a Notice of Proposed Rule Making on CBA's Petition passive repeaters. For more information, TV15, SAN LUIS OBISPO, CA at an early date. send for our free capabilities brochure. Matrix Broadcasting operates LPTV station Kl5BD in San Luis Obispo, CA. We have been on the air since 1988. COMMENTS OF WILLIAM K. ROWELL In the three years we have been operating, we EIMICROFLECT have found that being referred to as a "Low Power" 1. William K. Rowell hereby submits these com- 3575 25' St. SE Salem, Oregon 97302 station has been a detriment. Even in our local area, ments supporting the above-captioned Petition for P.O. Box 12985 Salem, OR 97309-0985 (503) 363-9267 FAX (503) TLX where our signal is as good as the signals of the Rule Making filed by the Community Broadcasters 363-4613 510-599-0107 "High Power" stations, we are considered inferior. A Association (CBA). change to "Community Television Station" would 2. I became the permittee of LPTV Station Circle (2) on ACTION CARD better reflect what our station does. We produce W21AU, Orlando, FL on March 8, 1991. I spent almost two years searching for an LPTV station in the seven different 30 minute public affairs shows each for tower operators to allow placement Orlando area and am very much looking forward to of these an- week, which gives us more "local" airtime than the tennas on many towers because of the great stress building and operating my station to provide family - network affiliate. We have covered local government they create. This increased weight and stress along oriented programming to the community where I live hearings, parades, and sports events as part of our with the immense and work. physical size, reduces the number commitment to our community. We are also an affili- of tenants which can be placed on a tower resulting 3. The station I am building will provide city grade ate of "The Learning Channel" where we fill a need in very high rent charged to the television station. coverage to all of Orlando and will rely very little (I for community education programs. This increase in rent can be as much as 300% anticipate less than 20%) on satellite -fed program- or When we make calls for ad sales or run promo- more of the normal monthly rate. A higher powered ming. I plan to produce a substantial amount of local tions, we get blank stares when we say our station is transmitter with a lower gain antenna would have no programming and would like to see my station K15BD. We are now using "TV15" as our logo, but more impact on spectrum availability treated like any other television station that provides than today's are still questioned as to what our "real" call is. The system, but the public would more reliable a similar programming service. enjoy ability to use the standard 4- or 6 -letter call would service. help clear the confusion currently generated. 4. The problem of LPTV's peculiar call signs is of 6. In sum, I strongly urge the Commission to re- special concern to me. As I have talked to people in We are now operating at 1000 watts power. Our spond favorably to the CBA's Petition. This Petition the community about my station, I have found that grade B signal curve now passes through the middle asks for some very simple forms of recognition they do not recognize call signs with numbers and for of a nearby city. If we were allowed to increase those LPTV stations that are willing to give some- we our do not understand what those call signs represent. power, could extend coverage to include the thing important to their community in return. Those Trying to market your if Even if they see an LPTV station's programming entire city. station you only stations that extend themselves by providing local half is real problem. listed in a newspaper or television magazine, they cover of an area a programming services should be are not sure how the station can be tuned in or allowed to enjoy We would be very pleased to take on the addi- benefits that can be made available whether they can view it on their television sets or without chang- tional responsibilities held by conventional stations ing the basic spectrum need some special equipment. Because of this, the allocation scheme that gov- now in return for being treated as an equal in Part 73. erns the LPTV service. We have built our station on local community pro- unfamiliar call sign seems to create a confusion gramming and plan to continue 24 hours a day. among the general public. This confusion and unfa- miliarity extends to potential advertisers, working to COMMENTS OF LONDON BRIDGE dissuade them from purchasing airtime. LPTV sta- COMMENTS OF SHERJAN BROADCASTING BROADCASTING INC. AND tions face enough problems relating to their limited LEE R. SHOBLOM, CO., INC. PRESIDENT coverage areas without having to educate people to 1. Sherjan Broadcasting Co., Inc. ("Sherjan") recognize their call signs as representing the same 1. London Bridge Broadcasting, Inc. ("London hereby submits these comments, addressed to the kind of television signal that comes from every other Bridge") would like to comment in favor of the above -captioned Petition for Rule Making ("Peti- TV broadcast station. It is very important that the above -referenced Petition for Rule Making filed by tion") filed by the community Broadcasters Associa- Commission address this problem soon and allow the Community Broadcasters Association (CBA) on tion ("CBA") on June 10, 1991. on the air LPTV stations to have four-letter call signs. June 10, 1991. 2. Sherjan is the permittee of low power television 5. I also see no reason why my station and others 2. London Bridge is a pioneer low power tele- station W14BF, Coral Gables, FL. It plans to operate should not be able to use a transmitter with more vision ("LPTV") broadcaster, having put K45AJ, Lake its station with substantial local program origination. than one kilowatt output power if we do not cause Havasu City, AZ, on the air in 1984. Our community Sherjan strongly supports CBA's Petition and urges interference to any other station. The current prac- of license has under 20,000 residents. Our station the Commission to issue a Notice of Proposed Rule tice of using extremely high gain antennas to provides local programming and is the only way that Making at an early date. If the Petition is granted, achieve coverage is not the optimum way to provide a community as small as ours can economically Sherjan will immediately apply for the new "commu- television service or construct a television station. support local broadcast television service. nity television" status for W14BF. High gain antennas are usually very large and heavy 3. CBA's Petition merits the Commission's careful 3. While fully supporting CBA's Petition and the with high wind loading; this makes them undesirable continued on page 18

LPTV Report / October 1991 / 9 continued from front page Larson, explain the latest on filing win- The convention will climax on Monday dows and LPTV grants. And a large exhibit evening with a black tie reception and the be a legal clinic, hosted by CBA general hall will feature the biggest display ever of annual CBA Local Programming Awards. counsel Peter Tannenwald, and a chance products and services for the community For a complete conference schedule, to hear the FCC's LPTV Branch chief, Keith broadcaster. see below.

The Fourth Annual LPTV Conference & Exposition

3:30 - 4:20 p.m. LEGAL CLINIC SCHEDULE OF EVENTS The lawyers are in; the meter is off. Here is your chance to ask questions and hear opinions on the legal issues affecting your Saturday, November 23 station's operation. 8:00 a.m. REGISTRATION Moderator: Peter Tannenwald - Arent, Fox, Kintner, Plotkin & PRESS ROOM OPEN Kahn Ann Farhat - Bechtel, Cole, Ltd. 10:30 - 10:40 a.m. WELCOME 4:20 - 4:30 p.m. BREAK John Kompas - Executive Director, Community Broadcasters Association 4:30 - 5:30 p.m. TECHNICAL PAPERS

10:40 - 1 1:00 a.m. PRESIDENT'S ADDRESS Four papers, delivered in non -technical language, help you plan D. J. Everett, III - President, Community Broadcasters Associa- and run your station better. tion Moderator: John Kompas - Executive Director, Community Broadcasters Association 11:00 - 11:30 a.m. KEYNOTE ADDRESS Kevin Ancelin - Adtec Inc. Jame s Quello Dennis Heymans - Micro Communications, Inc. 1 1:30 - 11:40 a.m. BREAK Dennis Gourley - Texscan, Inc. William Bakonyi - Panasonic 11:40 a.m. - 12:40 p.m. WHY ADVERTISERS ADVERTISE Kerry Cozad - Andrew Corporation

This panel of TV advertising experts will discuss how Nielsen and 5:00 - 7:00 p.m. PRESIDENT'S RECEPTION Arbitron markets are measured and how to use the results to sell (Exhibit Hall) advertising, how to target a program for a specific advertiser, and how to work with national accounts to tailor the national message Sunday, November 24 to the local market. Moderator: Tack Nail - Editor, Communications Daily 8:15 - 9:00 a.m. CONTINENTAL BREAKFAST David Bright - Arbitron Tom Calvin - RECAS 9:00 - 9:50 a.m. KEY POINTS IN STATION BUILDING David McCubbin - A. C. Nielsen Matt Tombers - FCB Telecom Four questions are must -answers for every CP holder: What engineering concerns do I have before I build? What do I need to 12:40 - 1:30 p.m. WNCH know about cable? How much money will this project take? How can !guarantee my success? 1:30 - 2:20 p.m. MARKETING COMMUNITY TELEVISION These questions - and others - will be answered in this enlightening session for new entrants to the community television Marketing is the grease that makes the sale. Three station opera- industry. tors talk about media kits, on -air promos and PSAs, audience promotions/sales enhancers, and using TV listings to promote your Moderator: Dean Stampfli - W59BP Ashland, OH programming. John H. Battison, P.E. - John H. Battison & Associates

Moderator: Bill Klaus - W29A1 Akron, OH Sherwin Grossman - W41 BF Coral Gables, FL Bill Clinger - W47BD Findlay, OH John Kompas - W43AV Waukesha, WI Larry Schulman - TV Data Gregory Price - K39BJ Morgan City, LA Myra Tudor - W 14AU Reidsville, NC Tammy Weleford - W 19AW Baton Rouge, LA 9:50 - 10:00 a.m. BREAK

2:20 - 2:30 p.m. BREAK 10:00 - 10:50 a.m. SELLING LPTV IN YOUR COMMUNITY

2:30 - 3:20 p.m. HOW TO CAPTURE YOUR LOCAL RETAIL AD Sales markets come in all sizes: small, medium, large, and SALES national. This panel will discuss specific approaches to each market and what is common to all. A professional sales trainer talks about how to conduct "Street Moderator: Larry Nelson - W3OAL Plano, IL Wars," the day-to-day selling of advertising on the community Robert Moore - W48AP Toledo, OH level. Enrique Perez - W6I BL Tampa, FL Moderator: Lee Shoblom - K45AJ Lake Havasu City, AZ Robert Raff - KO6KZ Junction City, KS Joe Tilton - Professional Sales Trainer Marvin Roslin - Roslin TV Sales

3:20 - 3:30 p.m. BREAK 10:30 - 3:30 p.m. EXHIBIT HALL

I 0 / LPTV Report / October 1991 12:00 Noon - 1:00 p.m. GENERAL MEMBERSHIP MEETING 10:00 a.m. - 2:00 p.m. EXHIBIT HALL OPEN 2:00 - 3:00 p.m. PROGRAMMING FOR THE COMMUNITY During this annual meeting, the Community Broadcasters Asso- STATION ciation Board of Directors reports to the membership on the activities of the past year. Members will also elect directors for the The leading suppliers of programming to LPTV stations will new term. discuss their wares and programming philosophy. This is a must session for growing stations looking to keep current on program CBA President: D. J. Everett, III Woody Jenkins offerings. CBA Board.'Jud Colley John Kompas Moderator: Jacquelyn Biel - Editor, The LPTV Report Sherwin Grossman Bob Moore Bob Barton - BE -TV Raymond Horn - Main Street TV 1:00 - 2:00 p.m. WALK -AROUND LUNCH Tom Mart - The All News Channel (Exhibit Hall) Hal Pontious - Showplace David Post - Channel America 3:30 - 4:20 p.m. STATION AUTOMATION 3:00 - 3:10 p.m. BREAK Employment is one of the biggest expenses in your operating budget. These experts will tell you how to lower your overhead by 3:10 - 4:00 p.m. NEWS, SPORTS, AND LOCAL PROGRAMMING allowing machines and computers to work for you. To win your audience, you must give them what they can't get Moderator: Saleem Tawil - Kl 3VC Austin, TX anywhere else. Local programming is the answer, and this panel of Jud Colley - W46AN, Panama City Beach, FL local programmers will tell you what they do and how they make Bob Knapp - W28AJ West Haven, CT success with the concept. Bill Sacia - Comprompter Moderator. D. J. Everett, III - W43AG Hopkinsville, KY Mike Watson - Channelmatic, Inc. John Engelbrecht - W52AZ Evansville, IN 4:20 - 4:30 p.m. BREAK Steve Hendrix - K35C0 Cameron, MO Hilding Larson - KI 5BD San Luis Obispo, CA 4:30 - 5:30 p.m. POLITICAL ROUNDTABLE Wayne Paradise - WO7CL Auburn, IN This session will discuss CBAs efforts in Washington and what 6:00 - 9:00 p.m. we can collectively do as an organization to improve our legislative THE 4TH ANNUAL COMMUNITY BROADCASTERS ASSOCIATION efforts in both in the Senate and the House, as well as at the FCC. LOCAL PROGRAMMING AWARDS GALA Moderator: John Kompas - Executive Director, Community Sponsored by CHANNELMATIC, INC. Broadcasters Association (Black Tie Optional)

Monday, November 25

7:15 - 8:00 a.m. CONTINENTAL BREAKFAST Achieve Practical Solutions 8:00 - 8:50 a.m. to STL Requirements RELIGIOUS PROGRAMMING FOR LPTV Have you wondered how religious pro- High -Reliability and Low -Cost: gramming can serve your audience as well as benefit your station? This panel of reli- Links Starting at $6200 gious broadcasters will discuss not only the broadcasting of religious programming but also how to incorporate it into other ForHigh-Quality Video, fare, including local programming.

Moderator: Woody Jenkins - Connect with W 19AW Baton Rouge, LA Jane Duff - Trinity Broadcasting Network Microwave Radio Corporation. Rev. Andy Lewter - WO8BV Columbus, OH Danny Shelton - Three Angels Broad- Discover how Microwave casting Fixed and Portable Microwave Mark Thomas - W28BE Springfield, IL Radio Corporation offers Systems from 1.7 to 40 GHz 8:50 - 9:00 a.m. BREAK you practical, quality

9:00 - 10:00 a.m. FCC UPDATE wireless interconnections. The Leading Supplier for TV Connect with us today: Moderator: D. J. Everett, III - President, and Video Applications Community Broadcasters Association TEL: (508) 250-1110 Keith Larson - Chief, LPTV Branch, Fed- FAX: (508) 256-5215 eral Communications Commission Microwave Radio Corporation Each year, one of our most popular panels is the "FCC Update." This is your 20 Alph Road mIcßouuAvE chance to hear and ask questions of the Chelmsford, MA 01824-4168 RADIO corporation FCC's LPTV Branch chief, Keith Larson. The Microwave Connection Find out the latest on filing windows, rules, and grants at this session. Circle (134) on ACTION CARD LPTV Report / October 1991 / 1 1 See us at LPTV Booth #606 High Performance LPTV and the LAW Low Cost -by Peter Tannenwald Bi -Directional AUDIO VIDEO AUDIO How To Make A Long Distance Phone Call - Your Way

Microwave Do you remember when telephone calls local and long distance telephone ser- were handled by "the telephone com- vices that you use for news gathering are

Systems pany"? 1 have a hammer engraved with exempt from the 3% federal excise tax. the words "Bell System" that a telephone The exemption does not apply to lines Transceivers in all installer left behind one day. I still bang used for sales and general business pur- frequencies between nails with it, but some day I will sell it as a poses. The easiest way get the exemption collector's item. The unified telephone is to have a separate line for news pur- 10-23GHz system is no more. poses only. All news -related long distance The practice of communications law calls and faxes should go out on that line. goes beyond broadcasting. Since the FCC Tell your local telephone company and also concerns itself with telephones, so whatever company renders your long dis- do I. If you think it is frustrating to deal tance bill that you are entitled to the ex- with a big cable TV company that does emption. They will provide you with any not want to carry your signal, try having forms they need, and you can save 3% on AT&T or a Bell Operating Company as your news -related telephone expenses. FV -104 your adversary. are "communicators," Who Chooses the Carrier? Fixed Protected from weather Broadcasters a lot. Both Fully Automatic and most use the telephone Congress and the FCC have made impor- Most of you know that every telephone tant changes this year in the rules for line is "presubscribed" to one long dis- access to long distance services, so I tance carrier. The person whose name is thought readers might like to take a break on the account gets to choose that carrier from points of broadcasting law and learn in "equal access" areas, which include a little bit about telephone rules. nearly all the country today except for Competition is almost universal today some rural areas. for long distance service, and entrepre- Telephones in public places are treated neurs are looking for ways to introduce the same way. Sometimes the owner of local competition as well. We enjoy lower the building picks the carrier, and some- prices and more service choices than ever times the choice is made by the local before. However, increased choice brings telephone company by a random -like sys- with it a need for more consumer sophis- tem that mirrors the percentages each tication. Many callers are confused about long distance company gets among sub- how to choose a long distance carrier; scribers who do choose. It is legal for and with the advent of privately owned public telephones to be privately owned pay telephones, making a call from a pay today, and when they are, the owner often phone leads many to want to borrow my negotiates with different long distance PV -104D Bell System hammer to teach that new- carriers and gets a commission from the Portable Light Weight Fully Automatic fangled contraption a thing or two. one to which the telephone is presubscribed. Designed to accomplish many varied transmitting and receiving tasks: New Rules If you dial a long distance call starting studio to transmitter links with 1 + Area Code for direct dial or radio and television remotes Congress and the FCC have recently 0 + Area Code for special billing, the call phone and data transfer taken several steps to discipline the new will be routed to the carrier to which the surveillance contraption, making it easier to get to the telephone is presubscribed. If you want to teleconferencing long distance carrier of one's choice from call through a different carrier, you must any telephone in a public location. The first dial a code that gives you access to Bi -Directional new rules cover both telephone -company that carrier. These codes include The Cost Effective Alternative operated and privately owned pay "1 + 800" numbers and sometimes local Call, Write or Fax: phones, as well as telephones in hospital numbers beginning with "950" that con- and hotel rooms, universities, and gov- nect you to a second dial tone. You dial Mr. Aaron Davis ernment buildings. No longer should you the normal way when you.get.the second Diversified Marketing at an operator and say that tone. Bi -Directional Microwave have to yell is as 3918 W. Clearwater you want to be connected to AT&T or MCI Another method known "IOXXX" Kennewick, WA 99336 USA rather than the company that services the access, where "XXX" is a carrier specific Phone (509) 735-6812 telephone you are using. number. For example, 10288 (I GATT) FAX: (509) 735-6812 Before I discuss the new telephone routes a call to AT&T, 10222 routes it to rules, let me remind you that both the MCI, and 10333 routes it to Sprint. When Circle (115) on ACTION CARD 12 / LPN Report / October 1991 EMCEE The High Pß1 - in bi fiecJ ,

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Circle (1) on ACTION CARD i you use I + 800 or 950, you are always 2. Not block calls to 800 and 950 num- and the caller incurs a mandatory charge. asked for billing instructions, but bers, and not charge extra for dialing 800 2. Publish rate information and make it " I OXXX" calls that are not followed by a or 950 compared to the charge for ac- available to consumers on request. "0" for "Operator" go straight through cessing the presubscribed carrier. Recog- 3. Provide rate information on the tele- and are billed directly to the number from nizing that commissions may be lost that phone to callers. The caller may be re- which the call is dialed. way, the FCC is investigating a new com- quired to call an 800 number if the long pensation system that will probably result distance company does not have live op- Blocked Access in the telephone owner receiving some fee erators who can answer questions. no matter how a call is placed. Whether 4. Not charge if a call is terminated When a private pay telephone owner or the fee will be paid by the long distance before being connected to the called a hotel earns commissions, they usually company or the person making the call number. Where technology permits, there do not want you to use any carrier other remains to be seen. must be no billing for unanswered calls. than their chosen one, so they don't lose 3. Allow IOXXX dialing within six Elsewhere, the company may not know- their commissions. Therefore, callers of- months, although those calls may be lim- ingly bill for unanswered calls. ten find that calls dialed to 800 or 950 ited to those preceded by a "0" to ensure 5. Not transfer a call to a different long numbers or with a IOXXX prefix are that the call is billed to the caller rather distance company unless requested to do blocked. This can be a frustrating experi- than the owner of the telephone. If the so by the caller. ence, because the presubscribed carrier's telephone cannot distinguish between 6. Be able to handle emergency calls charges may be, and often are, a lot 1 + l OXXX and 0 + 10XXX when it routes and route them to the correct local emer- higher than you care to pay, and that car- a call, then the six-month deadline will be gency agency. rier may not accept the credit card you extended until the equipment is up- 7. Help enforce the no-blocking rules want to use. graded, on an FCC -specified timetable by not paying commissions to telephone

Both Congress and the FCC have re- that ends in 1997. owners who illegally block 1 + 800 or 950 ceived thousands of complaints about calls or who block I OXXX calls. high charges and blocked access to the Carrier Rules 8. Allow customers to call via 1 + 800 carrier of choice, and a few influential or 950 access within six months. Most government officials happened to get hit Any long distance company that offers carriers already do this, but a major ex- with some pretty high charges for calls. customer -chosen billing options, through ception is AT&T, which only allows IOXXX That was enough to inspire action. A new either a live operator or automated access. Whether AT&T will introduce federal statute and new FCC rules now equipment, must: 1 + 800 or 950 access or take the matter regulate both the owner of the telephone 1. Until January 14, 1994, announce to court is not known at the time of this and the long distance company that ser- the name of the company to the caller writing. vices it. twice, once at the beginning of the call, 9. File detailed reports on four dates, prior to any "bong tone" that prompts this year and next, of rates, charges for Public Telephone Rules the caller to dial a credit card number, sample calls in an FCC specified format, and again before the call is connected and complaints received. The operator of the public telephone The latest new public telephones wink, itself must: blink, and click. Just look the thing 1. Post in writing beside each individ- BON MOr straight in the eye, punch the right but- name and ual telephone instrument the tons, and make your call your way. address and a toll -free number for the An idea is a feat of association. long distance company to which that tele- Peter Tannenwald is a partner in the Robert Frost phone is presubscribed. The notice must Washington, DC law firm of Arent, Fox, say that rates are available on request Kintner, Plotkin & Kahn. He is general and must give the address of the FCC for counsel to the Community Broadcasters complaints. Association.

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Circle (48) on ACTION CARD 14 / LPN Report ! October 1991 C. finge. You can o it again.

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Circle (177) on ACTION CARD Must Carry Needed TOTAPROMPTER To Stop Cable -Broadcast THE INDUSTRY'S FINEST "Street Wars," Says CBA

100% REMOTE Contending that LPTV broadcasters "are literally engaged in 'street wars' with PROMPTING SYSTEM cable system operators" selling ads in the FEATURES INCLUDE: same local market, the Community Broad- casters Association urged the FCC last AC or Battery Powered month to reimpose must carry for conventional television stations and for LPTV 1 Compact Travel Case stations providing "a meaningful amount of local programming." Runs on standard PC's In Further Comments filed in the effective competition proceeding now under Fast, Easy Field Editing way at the FCC (see "In Our View," The LPTV Report, March 1991, page 3), CBA Most Powerful, Friendly said that although even six broadcast sig- Software nals cannot provide "effective competition" to local cable systems, "the only Complete Production 'real world' effective competition would /Prompting Systems result from cable operators being re- from quired to carry local broadcast stations, $3,975. including LPTV stations, on their cable systems." Because cable ad rates are usually ...the standard by which others are judged. more similar to LPTV ad rates than they are to conventional station rates, systems Write or Call for Complete Product Information & Pricing that refuse to carry locally originating 141 South 6th St., LaCrosse, Wisconsin 54601 Phone: (608) 785-7766 community stations are effectively engag- ing in "restraint of trade," said the CBA. _ 331k :ument:::e -= 3.333 com- ºsss W ié =_ MIIIM: Included with the association's s letters from more than 20 INCORPORATED ments were - ELECTRONIC ELECTRONIC NEWSROOM PROMPTER community television stations representing small, medium, and large markets across the country. The letters detailed some of the abuses that the effective Circle (81) on ACTION CARD competition rule making seeks to correct. ICBp

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November 6-8, 1991. 13th Annual Billboard Music Video Conference & Annual Television Conference. Tutorial on new computer technologies, Awards. Hotel Sofitel - Ma Maison, Los Angeles, CA. Contact: Melissa February 6. Westin St. Francis, San Francisco, CA. Contact: Ann Cocchia, Subatch, (212) 536-5018. (914) 761-1100. November 20-22, 1991. The Western Show, sponsored by the California February 18-19, 1992. Broadcast Cable Credit Association's 27th Credit & Cable Television Association. Anaheim Convention Center, Anaheim, CA. Collection Seminar. Town & Country Hotel, San Diego, CA. Contact: Mary Contact: (415) 428-2225. A. Ghiselli, (708) 827-9330. November 22, 1991. University Network (U -NET) Annual Affiliates Confer- February 29 -March 2, 1992. ShowBiz Expo West. Los Angeles Convention ence. Brown University, Providence, RI. Contact: (401) 863-2225. Center. Contact: Live Time, Inc., (213) 668-1811. November 22-24, 1991. Fourth Annual National Conference of College April 13-16, 1992. National Association of Broadcasters Annual Convention. Broadcasters, Annual Convention of the National Association of College Las Vegas, NV 1993 Convention, April 19-22, Las Vegas. Contact: (202) Broadcasters (Trade Expo, November 23-24). Brown University, Provi- 429-5356. dence, RI. Contact: (401) 863-2225. April 22-24, 1992. Broadcast Cable Financial Management November 23-25, 1991. Community Broadcasters Association Fourth Annual Association/Broadcast Cable Credit Association Annual Conference. The LPTV Conference & Exposition. The Riviera, Las Vegas, NV. (1992 CBA New York Hilton, New York City. 1993 Conference, April 28-30, Lake Conference: November 20-22, also at The Riviera.) Contact: John Korn - Buena Vista, FL. 1994 Conference, April 20-22, Town & Country Hotel, pas, (414) 783-5977, or Eddie Barker, (800) 225-8183. San Diego, CA. Contact: Cathy Lynch, (708) 296-0200. December 11-13, 1991. Private Cable Show. Westin Resort, Hilton Head May 3-5, 1992. National Cable Television Association Annual Convention. Island, SC. Contact: (713) 342-9655. Dallas, TX. 1993 Convention, June 6-9, San Francisco, CA. Contact: (202) 775-3669. January 8-10, 1992. Association of Independent Television Stations Annual Convention. San Francisco, CA. Contact: (202) 887-1970. September 9-12, 1992. National Association of Broadcasters Annual Radio Convention. New Orleans, LA. Contact: (202) 429-5356. January 20-24, 1992. NATPE International Annual Program Conference. New Orleans, LA. 1993 Conference, January 26-29, San Francisco, CA. Con- September 23-26, 1992. Radio -Television News Directors Association Annual tact: Nick Orfanopoulos, Conference Director, (213) 282-8801. Convention. San Antonio, TX. Contact: (202) 659-6510. January 25-29, 1992. National Religious Broadcasters' 49th Annual Conven- October 14-17, 1992. Society of Broadcast Engineers National Convention. tion. Sheraton Washington Hotel, Washington, DC. Contact: E. Brandt San Jose, CA. Contact: (317) 842-0836. 428-5400. Gustayson, Executive Director, (201) November 10-14, 1992. Society of Motion Picture and Television Engineers February 7-8, 1992. Society of Motion Picture and Television Engineers 26th Annual Conference. Toronto. Contact: Ann Cocchia, (914) 761-1100.

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PRODUCTS OF VALUE WITH INTEGRITY Circle (7) on ACTION CARD construction permits for LPTV stations in Kenosha Delete "low power" as our designation, substitute Comments and West Bend, WI. Applications to move those per- traditional call signs for the present ones that makes continued from page 9 mits to Oshkosh and Racine, WI are pending before us sound like "ham" radio, and allow us to increase the Commission. attention and should be approved. We are prepared our power to better serve the 105,000 television to continue to provide local service to the commu- We support the CBA Petition and respectfully re- homes in our County. None harm any television nity, and we have a track record to prove it. It would quest that the Commission grant said Petition. of these requests would station, commercial or non-commercial. In return, we certainly help if we had recognition from the FCC. It W43AV serves the County of Waukesha, WI, 20 would be especially helpful to have regular broad- miles west of the City of Milwaukee. We program 24 want to be treated the same as conventional stations non rules. cast call letters, to help distinguish our station from hours a day, 14 of which are locally -originated. under the Commission's -engineering the many television translators that the county gov- Our Milwaukee media competitors have stigma- ernment operates to serve our area. We are different. tized us by equating "low power" with inferior tele- COMMENTS OF AVN, INC., JEREMY M. We provide more service. We should be treated vision programming in the minds of viewer and ad- COGHLAN, PRESIDENT accordingly. vertiser alike. The area's dominant media conglomerate, Journal Communications, refuses to W67BE signed on the air February 22, 1986 in carry our program listings in the most widely read August, GA. We were told that a low power station COMMENTS OF WCTV, INC., LEE DOLNICK, Sunday edition of the Milwaukee Journal newspa- could not get on cable. We were told that we could GENERAL MANAGER per. And our competitors point to our "strange" call not access high quality programming or that we WCTV, Inc. owns and operates W43AV, sign, implying that we're an "experimental" medium. could not expect Arbitron or Nielsen ratings. Over Waukesha, WI (air date August 10, 1990), and holds All we want is a level playing field. the last five years, we have found ways to break down most of the limitations established arbitrarily to block our station's viability. Our experience has been, almost, a case study demonstration that regulation was not necessary. However, my experience now demonstrates the need to provide LPTV with at least the minimum cable access protection offered in RM -7772. W67BE negotiated its carriage on the various cable systems in our market area. We negotiated access to first -run syndicated programming. W67BE was able to achieve significant Nielsen and Arbitron ratings and ultimately reached an agreement to carry WE ARE BUYING the Fox Broadcasting Company's programming. All this was achieved by a lot of hard work and attention to our community's needs. However, when an outside firm activated the long dormant full power authority which it had held for three years, most of our LPTV CP's efforts have been washed away. Cable carriage of our signal was changed on all but one of the cable systems in our community. In spite of our commitment to local programming AND LICENSED and our having established ourselves in the market on cable for over four years, when a large multi - station operator in conjunction with Fox Broadcast- ing Company and TCI, Inc., demanded not just cable access but access to our established audience, local STATIONS NOW cable management had little choice and the theory of good efforts went for nought. Our commitment to local programming and community service is well documented. In essence, local programming needs the protection whether it is a full power or low power authority. If you feel that full power stations need protection from the large MSO 150 MARKETS cable systems, then you can begin to understand TOP how much more a Low Power authority needs at least the protection of this bill.

I have over five years experience as a Low Power

part owner and operator. If I can answer any questions about our situation or station, please call me at SEE JULIE HERRMANN (404) 736-6700.

COMMENTS OF ABACUS LPTV INVESTMENTS, OR TODD CRALLEY BENJAMIN PEREZ, PRESIDENT Over a decade ago the Commission adopted a Notice of Proposed Rule Making in BC Docket No. AT THE 80-499, 45 Fed. Reg. 72902 (November 3, 1980) to utilize the radio spectrum more efficiently and satisfy the demand for additional television outlets (the CBA CONVENTION "VHF drop -in" proposal). Although the proposal was expected to create a significant number of new VHF television allotments throughout the country, it with- RIVIERA HOTEL OR ered and died because of Commission neglect. In that same proceeding, the Association of Maxi- mum Service Telecasters (AMST) filed a counter- proposal for a large number of new UHF television CALL (813) 572-585 allotments which could fairly be characterized as "UHF drop -ins." Like the Commissions's "VHF drop -in" proposal, AMST's UHF drop-in prppOsal also withered and died because of Commis&6&?neglect.

$M The common illness that afflicted these two spectrum efficiency revisions, according to ttìè, various HOME representatives of established broadcasters, was SHOPPING that these proposals would cause harmful interfer- NETWORK ence to viewers of existing stations outside of those stations' protected contours. More cynical commentators suggested that the real problems was that these proposals would have increased competition to existing television licensees in the major markets. Circle (129) on ACTION CARD 18 / LPTV Report / October 1991 One benefit that did result from the VHF drop -in proposal was that it served as a stalking horse for the LPTV proposal considered during the same Com- mission agenda. Compared to the horror of hundred eA/'N/T9/1a%J of new full -power stations, permitting a few low vv. UNrvTM power stations seemed harmless enough that little opposition arose. Since its birth, the LPTV service has grown to almost a thousand small television ALL SONY TAPE FORMATS AVAILABLE TO LPTV'S stations, despite the crippling limitation of ten watts maximum transmitter power on VHF channels and AT "BIG STATION" PRICES!! one thousand watts maximum power on UHF channels. Complete Post Production of station I.D. packages The Community Broadcasters Association (CBA) DVE - Stillstore - Paint - Logo Compose - Great prices Petition for Rule Making presents the Commission with a unique and long overdue opportunity to correct the spectrum waste that resulted from the deci- Call 1 -800 -444 -EDIT (3348) C B sion to forego VHF and UHF drop -ins. The CBA re- A. Petition proposes higher maximum transmitting Trident Productions, Inc. power for the "Community Broadcast Service" while You sup on maintaining the secondary status of facilities not of tin sp nsor added to the Table of Television Allotments. Charleston, SC also supports CBA By maintaining the secondary status of this class of licensees, the Commission will moot all of the arguments raised by the opponents of VHF and UHF Circle (165) on ACTION CARD drop -ins, be they interference or competition based. But, by adopting power limits up to the maximum Commission's Rules and Regulations with Regard to 8811291B, Call Sign, KO4DY. We have been operat- full -power broad- Effected Radiated Power (ERP) of the Low Power Television Service. ing as an educational/non-profit low power television casters conditioned only on not causing interference 1987. We serve the I especially would emphasize the need for change station since the summer of to other licensees, the Commission would dramati- for those stations originating "Local Programming." I campus of Northeastern State University and the increase the efficiency with which both the VHF cally would cite our plans for local programming for our community of Tahlequah, OK via a 10 -watt VHF bands are utilized. and UHF own WO6AY-Channel 6 low power television station transmitter and are connected to the city CAN sys- The Commission has demonstrated over the last in Lebanon/Springfield, KY. tem which reaches some 3,000 homes. five its willingness and ability to resolve inter- years We plan to broadcast gavel -to -gavel monthly and Although we are non-profit and may not directly includ- ference complaints involving LPTV stations, special meetings of both the Lebanon City Council benefit from the advantages of being perceived by ing facilities off the air if necessary. taking operating and the Springfield City Council, as well as the Ma- advertisers as a four-letter call sign or suffer the The industry has its willingness LPN demonstrated rion County Fiscal Court, the Washington County potential stigma of the term "low power," we do fully invest money on the basis of "secondary" li- to Fiscal Court, the Marion County School Board, the support the Community Broadcaster's Petition (RM - the usefulness to the public of the ser- censes and Washington County School Board. Each of these 7772). secondary authorizations. vices delivered on these public meetings will consume an average of two viability reg- Having tested and proved both the and hours each. ulatory of the LPTV service, it behooves COMMENTS OF LINCOLN MEMORIAL soundness Other public affairs type programs we plan to offer more use of the LPTV ser- UNIVERSITY, SCOTT D. MILLER, ACTING the Commission to allow include annual Chamber of Commerce meetings vice by permitting power limits up to the full -power PRESIDENT and industrial foundation meetings. Our daily local on a secondary, non- television maximum fare will include three live local news telecasts. Our Lincoln Memorial University is a small, private col- interference basis. station is a 24 -hour operation. lege located approximately 55 miles northeast of The remaining CBA proposals can, at worst, be We cite our planned operation not to extol our Knoxville, TN in Cumberland Gap. We operate a as innocuous. The CBA proposals might described personal commitment to our communities of service, community broadcast television station, W18AN, help an emerging industry and they certainly will not but rather to point out a typical LPTV operator's plan. from our campus in Harrogate. We began our third harm This commentator is confident the anyone. Service of this type will never be available from metro year of operation in June 1991. is much too sophisticated to be swayed Commission stations for small communities such as our Lebanon We can only be effective in the marketplace if we by the anti -competitive comments of existing tele- and Springfield. Only low power local television can are treated as conventional stations to be a part of a vision service providers merely because their pleas or will ever supply these services. unified television broadcasting industry for purposes are clothed in claims for protection from competition The Petition for Rule Making (RM -7772) will serve other than secondary spectrum use and licensing by of harm to an unknowing and stupid American pub- to enhance the local LPTV's ability to fill these needs. lottery. We strongly support the Community Broad- lic. casters Association's Petition for Rule Making and Protect the public by creating competition. Adopt urge you to bring the proceedings to rule -making the Community Broadcast Association's Petition for COMMENTS OF ROBERT S. MOORE, OWNER status. Rule Making. OF HOME TOWN TV CHANNEL W48AP, TOLEDO, OH COMMENTS OF CATHOLIC VIEWS BROADCASTS, INC., REV. KENNETH BAKER, COMMENTS OF J. T. WHITLOCK Home Town TV48 signed on the air in March 1989. Since that time, our station has been providing a S.J., PRESIDENT I, J. T. am the owner/ This will certify that Whitlock, TV genuine alternative to the usual fare. I am writing to you in support of the Petition filed operator of WO6AY-Channel 6, a low power tele- Our mission statement "simply put" is to be a by the Community Broadcasters Association (CBA) vision station licensed to Lebanon, KY. We are cur- dependable and reliable source for local residents to for rule changes that would improve the status of low rently on the air carrying network programming from "tune in" programs that reflect the values of our power television (LPTV) stations. several sources pending the satisfactory installation community. Our station places an emphasis on local Catholic Views Broadcasts, Inc. currently owns of a studio/transmitter link between our studios and origination, producing on the average 21/2 hours per and operates two LPN stations: Channel 69 in St, the transmitter site some two and one half miles day of sports, community affairs, minority interest, Louis, MO (K69FN) and Channel 53 in Minneapolis separated. financial news, children's programs, religious inter- (K53CN). We also plan to build a third station for WO6AY-Channel 6 is carried on Simmons Cable in est, festivals, fairs, and parades. Blue Island, IL as soon as we get approval to move both Lebanon and Springfield, KY. Both cities are The limitations placed on LPTV stations are be- our tower site. county seat cities only nine miles apart. Lebanon is a yond imagination. The handicaps our stations en- There is some confusion among our viewers city of 6,000 population. Springfield is a city of 4,000. dure as enumerated in RM -7772 - are dampen- about the meaning of our call signals, K69FN and The combined population of Marion and Washington - ing the spirits and sapping the energy of our resolve. K53CN. By allowing LPTV stations to use four-letter Counties is just over 30,000 residents. The barriers we face are so enormous that it is a call signs this confusion would be removed. This area is served by conventional television sta- testimony in sheer fortitude that so many stations At present we originate all of our own program- tions in both Louisville, KY and Lexington, KY. Suffice remain "on air." ming locally. In the future we may want to use a it to say that none of these stations can serve the Categorically, W48AP unanimously supports RM - satellite feed, but at this time we have no plans to do "Public Affairs" needs of these two communities; 7772. so. As each month goes by we are offering more only major news events from this area are now seen It is with a sense of "fairness" and doing "the right locally produced programming. We plan to increase on television in this area. This, of course, is typical in thing," I urge your favorable ruling on RM -7772. this in the months and years ahead. all outlying areas throughout the nation. Neither air I urge you to rule favorably on the CBA Petition. time nor finances would permit full power stations to news and public affairs as carry each community's COMMENTS OF NORTHEASTERN STATE stations can and do. LPTV UNIVERSITY, MICHAEL A. JETT, COORDINATOR COMMENTS OF GLOBAL INFORMATION This transmittal is written to advise the Commis- TECHNOLOGIES, LICENSEE OF K13VC, holder of Low sion of my concurrence with the Petition for Rule Northeastern State University is the AUSTIN, TX, SALEEM TAWIL, PRESIDENT Making filed by the Community Broadcasters Asso- Power Television/ Television Translator Broadcast ciation in the matter of Amendment o Part 74 of the Station License No. BLTTV-8811291C, Permit No. KVC-TV13 has been operating since September of

LPTV Report / October 1991 / 19 1989. KVC-TV13 supports RM -7772 and requests ing to one of their services. Both Nielsen and Arbi- schedule is listed in Connecticut's second largest that the Commission adopt the proposals put forth tron have initially responded with the same concerns newspaper, The New Haven Register. W28AJ's therein. The removal of the existing "artificial" barri- that have been brought up by the CBA. It is still too grade B coverage consists of a population of approx-

ers will allow stations such as KVC-TV13 to compete early to gauge what will happen, but I feel that the imately 600,000. Although the station is located in an on a more equal basis with other broadcasters in our five -letter call signs will present a problem down the area of cable penetration that exceeds 75%, it has community. road. I am fortunate that some other LPTV operators been denied carriage by all cable systems within 20 Since KVC-TV13 began operations, we have have already broken this ground, in getting their miles that are within W28AJ's grade B contour. learned just how severe of a disadvantage we are stations included in the ratings, and now it should be 3. W28AJ enthusiastically supports the Commu- operating under. The disadvantages are so immense an easier obstacle to overcome. However as far as nity Broadcasters Association ("CBA") proposal for

that KVC-TV13 is almost totally hampered in its abil- the audience is concerned, I feel they will never get rule making due to the great injustice that inadver- ity to compete in the market. In order for stations like accustomed to the five -letter call signs. If the public tently has been placed upon LPTV stations. This KVC-TV13 to be able to have a fair chance of serving can't remember what station they were watching, injustice is the primary result of the United States' the public and to be able to compete with other how can they fill out a viewer diary for the rating only unregulated monopoly, Cable Television. Cable broadcasters in their community of license, the rule services? If there are no ratings, it is very difficult to operators presently use Part 74 of the FCC's rules as changes requested in RM -7772 should be adopted. convince national or local advertisers to buy time. a means to justify non-carriage of LPTV stations. This Stations operating under the proposed rules Knowing that the system of audience ratings is di- practice negatively impacts the public in two ways: should be able to upgrade their facilities as re- rectly related to the advertising revenues of the sta- (1) it prevents new free over-the -air local television quested to enable them to properly reach their entire tion, one could conclude that those who do not from being seen in the market; and (2) it prevents community with an adequate signal. The Commis- support this aspect of the CBA Petition are afraid of the television advertising client from having any sion should allow all operating locally originating competition in their backyard for advertising dollars, other effective means for low cost local commercials. stations to properly serve their community as long as and ultimately are hindering the success of the "low In addition, this practice has a severe economic they are not interfering with others. The existing power" industry. impact on the operating station that is attempting to power output level is an artificial barrier that hampers "Low Power" television stations should be al- serve the public interest. operating stations, and is better removed in order to lowed to have "normal" call letters, especially if they 4. If the CBA's proposal is adopted, this new form foster growth of television service. are originating locally produced programs. of broadcasting will be given a fair chance to com- KVC-TV13 has personally suffered viewer dissatis- Being located in an area where all the "full power" pete without any change in the nature of its service. faction due to the fact that not all viewers in KVC- stations are carried on cable, we will have to spend a Those LPTV's carrying extensive local programming TV13's community of license can receive an ade- great deal of money on programming and equip- should be treated as "television" stations for regula- quate signal. Many times viewers have called ment to attract the average viewer. This is no sur- tion purposes. Until this is done, there is very little KVC-TV13 to state that they could watch the station prise to us. But the way in which "low power" opera- chance that the public - and the cable operators - at a friend's house and have demanded to know why tors are legally protected today, as far as program will give LPTV's the recognition they deserve. they are not able to receive the same signal. This rights and exclusivity, actually affords us very little problem can be eliminated by allowing stations to protection against the monopolistic hold that rests in increase their power output as long as they do not the hands of "full power" stations. In fact it would be COMMENTS OF W43AG, HOPKINSVILLE, KY, D. interfere with others. fairer if we were afforded the same legal rights and J. EVERETT III, GENERAL MANAGER Finally, KVC-TV13 has experienced a great deal of remedies as "full power" stations have. W43AG, hereinafter referred to as TV -43, signed rejection and lack of acceptance by advertisers and Lastly, with regard to the limitation on power: on the air in August 1984, and has operated continu- program suppliers because of their non -acceptance When the engineering study for the construction ously since that time. Over the seven-year period, of our call -sign. KVC-TV13 differs from the CBA's permit for my station was performed, the coverage the station has developed a unique format consist- request in RM -7772 in that KVC-TV13 believes that a as defined by the study indicated that a certain area ing substantially of local news, sports, and commu- station should have a track record of serving the could be covered using the existing regulations gov- nity events, integrated with satellite delivered na- public prior to being eligible for a four-letter call sign. erning Low Power television stations. Unfortunately, tional and world news programs from CNN and the Those stations that can demonstrate that they have in our case the area effectively covered is not as Conus Communications -operated All News Chan- been operating in the same manner as other tele- indicated in the initial engineering study. This is nel. Approximately thirty percent (30%) of the sta- vision stations for at least three years should be largely due to the fact there are more smaller terrain tion's programming is locally produced. allowed to apply to the Commission for a four-letter obstacles than previously known. As the rules stand, As a result of this intensive local programming, the call -sign. I can make an application to the Low Power Division station has been recognized repeatedly by various of the FCC to increase the height and change the tilt organizations, leading the station to use the slogan, so as not to increase the effective radiating power of "Nationally Recognized For Excellence In Local Pro- COMMENTS OF DEEPAK VISWANATH, the station, but I cannot marginally increase the gramming." Among the organizations recognizing LICENSEE OF W36AS, NEW BRUNSWICK, NJ power of the transmitter to cover the same area. TV -43 with awards are the Associated Press, Although the signal would be there, the power would the The Petition filed by the CBA proposes to amend Kentucky Broadcaster's Association, the Community be so weak that one would have to go to extraordi- Part 74 of the Rules and Regulations with regard to Broadcaster's Association, Television Broadcast nary means to pick it up. I feel that "low power" the Low Power Television Service. It is important to magazine, and the U.S. Army. TV -43 has received a operators should be given a fair chance to serve the note that the Petition does not propose any changes total of eighteen (18) significant area they are licensed for effectively. state and national in the basic structure of the Low Power Television awards for its local news, sports, and local program- The Petition filed by the CBA addresses some Service. All applicants and licensees understand ming efforts. An example of the type local important issues and concerns of the Community of pro- that it is a secondary service and was sanctioned to gramming done by TV -43 would be our specialized Broadcasting industry. As you know, the industry is permit entrepreneurs to service areas that were not local coverage of the Gulf War. Fort Campbell, KY, blossoming at a rapid pace and will probably con- effectively served by full power television stations. home of the 101st Airborne Division/Air Assault is ten tinue to do so. As a minority broadcaster, I feel that W35AS was licensed about six months ago and is miles south of us. When First Lady Barbara Bush by implementing these changes, it will give our sta- currently broadcasting ethnic television programs, spoke at Fort Campbell, she singled out TV -43 tion an opportunity to effectively compete with the for produced by various community groups in the area. our contributions. In addition to intensive day-to-day "full power" stations. Again, I would like to stress The channel is broadcasting about 20 hours a week coverage on our local newscasts, that the CBA Petition does not propose any changes we were the only and the response has been very encouraging. We television station which in the basic structure of the "low power" television covered the return of EVERY will be expanding our program week to include more aircraft to Fort Campbell from the war. We were the service. I feel the Petition merely updates them. I live shows, news, and local sporting events. The ONLY television station which hope the Commission will encourage the industry by provided LIVE cover- station is relatively new and we are aggressively age passing the changes proposed. of the return of the Commanding General and getting the word out, through promotion and adver- the Division Colors, which signified the return to the tising. post of the entire division. Although we have been on the air for approxi- During our seven years COMMENTS OF PAGING ASSOCIATES, INC., of operation, TV-43 has mately six months, we have encountered many of encountered many of tha problems ANDREW W. KNAPP, PRESIDENT addressed by the problems addressed by the CBA in the Petition. the CBA Petition for Rule Making RM -7772, and First and foremost, the word "Low Power" immedi- 1. Paging Associates, Inc. ("Paging") hereby sub- through these comments wishes to express support ately prompts questions with regard to reach. All mits its comments on the Petition for Rule Making for the Petition. broadcasters have a primary reach contour whether (RM-772)filed by the Community Broadcasters Asso- First, we encourage the Commission to change full power or not, but they may not reach every single ciation ("CBA") on June 10, 1991. Paging is a Con- the name of the service to the Community Television point in that area due to terrain variations or other necticut corporation and the owner of W28AJ, a low Service, or in the alternative, to drop any reference to physical obstructions. The label, Low Power, brings power television station ("LPTV") located in West what are now "Low Power" stations. One of the unwarranted negative connotations in the minds of Haven, CT. stated purposes of the Petition was to urge the Com- our supporters and forces our sales staff to become 2. W28AJ has been broadcasting since Decem- mission to make the "Low Power Television Service" defensive as opposed to actively selling the station ber 23, 1989, and locally originates 98% of its pro- a part of a unified television industry. To continue to breaks. Further, it also suggests that our signal in- gramming as defined, by 47 C.F.R. section 74.701(g). "define" the stations as "low power" makes that tegrity is somehow inferior because it is low power. If In addition, many programs are produced locally. unification difficult. Some observers read "low we were called Community Broadcasters, then we W28AJ has provided such important local program- power" as "low class." There are no references would be judged solely on our reach and programming as mayoral debates, a talk show, a morning made outside of technical bounds to local radio sta- ming. exercise program, and extensive live local high tions as "Class A," "Class C-3," etc. These defini- Recently we have informed the national ratings school and college sports coverage. At the present tions are meaningless to the audience. They do not services of our start-up and our interest in subscrib- time, W28AJ's complete 19 hour per day program care what "class" a station holds, but rather they

20 / LPTV Report / October 1991 care about the programming. Television viewers do current regulatory environment which is generally not care whether a station's power is high or low; raising the cap on the amount of stations or entities they care about its programming. If we must have that any one corporation can control, any changes in "low power" stations, perhaps we should re -name the current ownership restrictions on low power sta- some of the domestic fixed satellites "low power," as tions should be carefully studied. some of their transponders have only a few watts. N-43 agrees that stations requesting "Commu- Viewers do not care about the power, but only about nity" status as defined in the Petition should be LPN Distribution by what they see on their screens. To continue to call required to keep documentation sufficient to demon- the service "low power" is to no one's benefit. In strate their continuing ability to qualify for the "com- State and Territory fact, a review of the Broadcasting Yearbook at about munity" status. The Commission should be mindful, the time we signed on the air revealed over twenty however, that "community" stations are small opera- (20) stations licensed in the full power television tions with limited staff and resources. This commen- September 30, 1991 service which were operating with less Effective Ra- ter recalls from the earlier days of radio the endless diated Power than our own station. Almost every hours spent at license renewal time gathering all of Licenses CPs station currently licensed in the low power service the information necessary to document that stations radiates more power than the minimum amount re- were in fact serving the public interest. After one ALABAMA 11 27 quired by the FCC regulations of stations licensed in year, we believe that an annual certification, perhaps the "full power" television service. verified by logs randomly chosen by the Commis- ALASKA 222 10 A change from the five-digit, combination letter sion, would be sufficient to document that the station ARIZONA 30 33 and number, call signs currently used by low power was in fact meeting the criteria necessary to con- ARKANSAS 10 30 tinue its "community" status. It is our position that if stations would be another step toward a unified tele- CALIFORNIA 51 86 vision service. When the low power service was the Commission creates this "community" station COLORADO 20 33 formed, the FCC assigned the same calls as transla- status, there will no longer be a need for the "Low 2 5 tors to low power stations, because the low power Power" television service. All stations currently li- CONNECTICUT stations, in many instances, were actually translators censed as Low Power or as Translators would be DELAWARE 1 1 licensed either as "community" stations or as which were authorized to originate programming. In WASHINGTON, DC 2 0 effect, they were glorified translators. However, over "translators." Community stations would have four - FLORIDA 49 123 the last nine years, these glorified translators have (or six-) letter calls; translators would continue to 20 31 carved a place for themselves on the broadcasting have the five -letter calls. GEORGIA landscape. Low power stations are gaining the rec- N-43, as one of the oldest stations licensed in the HAWAII 3 33 Low Power Television Service, believes the interest ognition of ratings services and advertising agen- IDAHO 20 25 cies. In the case of our station, all of the references of the industry, and foremost, the public interest, ILLINOIS 12 36 which we make to the station are to "TV-43." We are would best be served by the Commission's adoption INDIANA 16 24 known throughout our community as N-43. Al- of RM -7772. though we show our official call letters at the times IOWA 13 31 we prescribed in the FCC rules, are still known as KANSAS 11 28 TV -43. Yet Arbitron lists us in their diary as "WAG." COMMENTS OF THE NATIONAL TRANSLATOR KENTUCKY 13 33 While they have told us that they also recognize TV - ASSOCIATION LOUISIANA 17 40 43 and W43AG as diary entries for this station, how Introduction many viewers don't put any entry down because MAINE 8 16 The Petition is puzzling and anachronistic as it they don't see "N-43" on the Arbitron list. Addition- MARYLAND 2 8 advertising agencies immediately question us seeks increased regulation for LPN stations in this ally, MASSACHUSETTS 8 14 when we give them our oddball call letters. The era of deregulation. Such increased regulation is 12 24 simple fact that we have a different type of call sign is both impractical and unwarranted. More signifi- MICHIGAN not a positive when dealing with other entities within cantly, CBA's proposal is unwarranted as LPN li- MINNESOTA 48 38 censees have received the benefit of their bargain the industry, such as advertising agencies. Even - MISSISSIPPI 12 21 non -broadcasting companies such as office equip- the facilities for which they have applied. MISSOURI 21 24 ment suppliers are confused when we give out our Finally, while the NTA applauds the CBA's efforts call letters as W43AG. In many instances, computers to improve the lot of LPN licensees, it maintains MONTANA 31 35 are not programmed to accept the five digits, nor the these efforts are misplaced. NTA believes the CBA NEBRASKA 4 8 and the Commission should focus directly on the combination of letters and numbers. Again, no one NEVADA 22 20 would be disserved by changing the call letters of bottom line requirements for LPN and television NEW HAMPSHIRE 3 4 designated Community Broadcasting Stations to a translator stations to enjoy more assured viability; NEW JERSEY 3 13 standard four-letter (or six -letter, if the suffix "N" is accurate ratings reporting, must carry rights on ca- included) call sign. Seven years of experience tells ble systems, and greater credit when and if the LPN NEW MEXICO 16 34 licensee seeks a full service authorization. us that advertising agencies would take us much NEW YORK 31 44 more seriously if we "looked" and "sounded" like NORTH CAROLINA 13 31 the television stations with which they are used to dealing. The same thing would be true of program I. The Increased Regulation CBA Seeks is Im- NORTH DAKOTA 9 13 syndicators and others with whom low power sta- practical OHIO 23 45 tions routinely do business. CBA states, very straightforwardly, that the intent OKLAHOMA 23 29 We also support CBA's request for increased of CBA's proposed change is to "allow LPN stations OREGON 25 30 power for Community Broadcasting Stations. As that behave like conventional television stations to PENNSYLVANIA 17 54 long as existing interference criteria are met, stations be treated as part of a unified television broadcasting RHODE ISLAND 0 2 should be allowed to use as much power as they industry." CBA apparently seeks for LPN stations desire to reach their audience. It is in the public the opportunity to elect to be a full service television SOUTH CAROLINA 3 19 interest to allow them to do so, just as it was in the station, and proposes that LPN stations be sub- SOUTH DAKOTA 8 17 public interest to allow Class A FM Stations to raise jected in full to the Part 73 regulations applicable to TENNESSEE 31 36 their power from 3 kW to 6 kW within existing inter- full service television stations. The application of TEXAS 64 99 ference criteria, and just as it was when the C-3 class these regulations to LPN stations without enforce- of FM was created. As long as no existing full or low ment would be meaningless, and full application and UTAH 22 6 power station is interfered with, there is no reason to Part 73 rules enforcement of of the to translators and VERMONT 1 8 constrain community stations from serving the larg- LPN stations would impose untenable administra- VIRGINIA 9 23 est possible audience with the best possible cover- tive and regulatory burdens on both the Commission WASHINGTON 17 23 age. and licensees.

As to multiple and cross ownership rules, we be- CBA also seeks increases in the operating power WEST VIRGINIA 1 8 lieve the Commission should use caution in ap- of certain LPN stations, which would have a preclu- WISCONSIN 16 14 proaching any changes in the current standards. sive effect on future LPN stations or on other exist- WYOMING 25 17 While the industry is beginning to find itself and ing LPN stations which may desire similar increase. more and more low power stations are gaining audi- Such facilities increases thus would require hearings GUAM 1 0 ence and credibility, it must be remembered that in to determine which station's facilities should be in- PUERTO RICO 7 6 many areas, particularly rural areas, it is the "syner- creased or authorized, pursuant to Ashbacker Radio VIRGIN ISLANDS 1 2 gism" between low power stations and other media Corp. v. Federal Communications Commission. To under common ownership that have allowed the low so multiply the regulations to which some or all LPN TOTALS: Licenses: 1,060 power stations to develop and prosper. In the case of stations are subject, and to enact requirements Coistruction Permits: 1,414 N-43, without our newspaper ownership, we would which would entail comparative hearings in an age not have succeeded. Because of that ownership, a when the Commission is constrained by budgetary small community now has local television service limitations and Congress is considering the imposi- that it would not otherwise have. Considering the tion of spectrum fees to make the Commission self-

LF''TV Report / October 1991 / 2 1 supporting, is simply an impractical solution to the certain stations, and (4) regulation of certain LPTV tor and LPTV service and, more importantly, to edu- problems some LPTV stations may face, and may stations under all of the Part 73 regulations applica- cate the Forest Service and Bureau of Land Manage- lead to unfair results favoring deep -pocket urban ble to full service stations. Each of these changes is ment ("BLM") about the services in the context of licensees at the expense of rural residents. ill-advised. the Forest Service's and BLM's establishment of fee Many LPTV licensees dedicated to operating an schedules for communications uses of sites admin- LPTV or translator station as intended may lack the A. Modified Call Signs istered by those agencies. A change in the name for resources to exercise their Ashbacker rights and the service would render these efforts for naught and The CBA's call sign proposal appears to be the defend against the preclusion which might result result in a net loss for the service." proverbial "tail wagging the dog." Because ratings from the facility increases sought by their more am- services do not adequately accommodate the LPTV Note: NTA notes that LPN stations are not required bitious brethren LPTV licensees with the where- - five -letter call signs, CBA proposes to "fix" the LPTV to specifically identify themselves to the public withal to invest millions of dollars in elevating their service, not the ratings system. It is not the LPTV as "low power" stations; and NTA doubts that stations to urban area competitors with existing full service which is broken, however. any such stations do promote themselves in service stations. Indeed, CBA's own Petition illus- NTA has two basic concerns with the CBA's pro- this way. trates that licensees seeking to increase the size of posal to fix the LPTV service. First, thousands of their service areas typically serve urban areas with Thus, any such change in the name for the service LPTV and translator stations serving rural America sufficiently significant revenue potential to attract sig- should be elective to licensees and not implemented have invested in "code keyers," which automatically nificant capital. If these licensees prevail by default across-the-board. transmit the stations' call signs in Morse code over those who would commit their stations to serv- To the extent that CBA may seek application of the through carrier shift. A change in the call sign format ing smaller rural communities or smaller markets new term to the new class of stations it proposes, may well impose on the licensees of these stations within an urban area, the result will be prostitution of NTA has no objection to the name, but does object unwarranted expenses of replacing or modifying the LPTV service. to the class of service. these code keyers. Second, NTA perceives a danger The Commission sought to create in the LPTV that if the changes are adopted, purchasers of ad- C. Increased Power service a class of television stations which would be vertising time of television facilities could be con- relatively inexpensive to acquire authorizations for, NTA strongly objects to the proposal to increase fused and misled as to the services on which they construct and operate, so that local community the power of LPTV stations, as it would be detrimen- were buying time if LPTV and full service television groups and other local licensees could acquire them tal to the service as a whole. CBA apparently pro- stations had the same format call signs. Such confu- to serve their community. This is what LPTV li- poses a new service in which full service television sion, even though unintentional, could result in loss censees have applied for, and received, and the NTA stations, albeit with reduced service areas, would be of good will, expensive litigation, and even liability for cannot support LPTV licensees now trying to convert "engineered -in" between stations to which they LPTV operators. their authorized LPTV stations to full service stations would cause interference, much as in the AM and In view of these concerns, NTA submits that any at the expense of present and future LPTV and trans- non-commercial educational FM services. Aside change in call -sign format for LPN stations be op- lator facilities. from the fact that LPTV operators have had the bene- tional only. fit of their bargain, and have been authorized with the facilities for which they applied, constructed, and Il. The Specific Changes Sought By The CBA Are B. Change In Name Of The Service operate at significantly less expense than they could Ill Advised The change in the name of the service is unneces- a full service station, this proposal is ill-advised be- CBA appears to seek four specific changes in the sary and would also have deleterious effects upon cause of the preclusive effect it would have on the LPTV/translator service. They are (1) conversion to traditional translator and LPTV licensees. NTA also use of the spectrum by other and future translator four- or six-letter call signs, (2) change in the name notes that the definition CBA states is suggested by and LPTV licensees. for the service and authorized stations in the service the term "translator" is precisely the definition of Of greatest concern is the impingement this pro- from "Low Power Television" and "Translator" to television translator stations. The NTA has expended posal may have on rural areas. The CBA's interest is something less negative, (3) increased power for its resources to educate Congress about the transla- clearly directed toward urban areas, which are al- 0..a(iLor

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ready generally well served with broadcast, cable, supports, and which NTA believes are core require- power limitations on low power operations creates and even "wireless cable" services. ments for LPTV stations to achieve their full potential. further risk of interference to conventional broadcast Note: Indeed, in many rural areas full service TV chan- These are (1) reliable reporting of their audiences by service. Second, though CBA is careful nominally to nels are available but are not operated, or are ratings services, (2) must carry rights on cable sys- exclude from its prayer for relief any change in the operated as satellites only, because they can- tems, and (3) greater credit for past operation when secondary status of low power stations, CBA is not be cost -justified. an LPTV licensee seeks to upgrade to a full service clearly seeking to further entrench low power sta- In rural areas, translators and LPTV stations seek to station. tions and enhance their status vis-a-vis conventional full -service broadcast stations. Of particular concern bring a similar selection of programming alternatives Note: CBA may seek for its members the ability to to MSTV and its members is the certainty that in the to communities isolated by distance or terrain to acquire a higher-power service where addition relatively near future a significant number of low those available in urban areas, with the initiation of of full service stations is precluded by existing power stations in and around most major markets services for which there is demand being limited by frequency use. Such preclusion in a mature and some smaller markets as well will be displaced both financial considerations and the Commission's service is inevitable and, in any event, if such by the initiation of full -service terrestrial broadcast filing window procedures. The increase in the power LPTV licensees believe they can serve the pub- advanced television (ATV) service. of some (primarily urban) LPTV stations will repre- lic interest better than an existing full service sent inefficient use of the bandwidth which will have licensee, they are free to challenge the existing Note: In many cases it may, of course, be possible to a preclusive or limiting effect on use of that same full service licensees license renewal applica- provide those displaced low power stations bandwidth by other LPTV and translator stations tion, or to negotiate an assignment of the li- with replacement channels. serving communities lying both inside and outside of cense. the urban areas. Whatever relief, if any, the Commission determines has frus- to it must reaf- Finally, with respect to this point, NTA notes that at Those are all ends which CBA yet been grant CBA, clearly and unequivocally in but are also goals which NTA firm, as it has done repeatedly in the past, that low issue is the definition of community. CBA defines the trated achieving, support these changes power stations will not be permitted to impede the relevant community of an LPTV station, for example, does support. NTA would and delete- roll out of ATV. not as Georgetown or Arlington, but as the Washing- without the added baggage egregiously proposals in CBA's Petition, ton, DC metropolitan area or as the ADI of a full rious effects of the other increases. service station licensed to Washington, DC. NTA most significantly CBA's proposed power submits that this competitive response of the CBA I. Relaxation of LPTV Power Limits and its members is misplaced. LPTV licensees the relax the should compete with narrowly focused program- Conclusion CBA requests that Commission power limits for low power stations of 10 watts for ming to suit the needs of the community they do While CBA's apparent core goals are laudable and VHF and 1,000 watts for UHF. CBA's proposed alter- serve, or of specific population segments of that are strongly supported by NTA, NTA must, neverthe- native, however, is not entirely clear. Though CBA community, rather than to compete for sheer num- less, oppose the CBA Petition as a whole. The man- implies that low power stations should be permitted ber of viewers by broadening their potential audi- ner in which CBA would achieve these goals, and to operate without any universally applicable power ence and resorting to "lowest common denomina- most particularly the proposed increases in station limitations other than a prohibition on causing new tor" programming. Indeed, NTA understands the power, would have a severely deleterious effect on interference, CBA ultimately proposes that former to be the purpose of the LPTV service. the service as a whole. "at a minimum, each low power station D. Full Part 73 Regulation should be able, subject to interference THE FOR to apply for facilities that provide NTA sees the CBA proposal that LPTV stations be COMMENTS OF ASSOCIATION standards, MAXIMUM SERVICE TELEVISION, INC. principal city grade service to the commu- subjected to full Part 73 regulation as going hand -in - nity it can demonstrate that it serves, how- hand with the request for greater operating power. ("MSTV") ever that 'community' may be defined for a That is, it is a recognition that if LPTV operators are The CBA Petition seeks unspecified but far- particular station." to have benefits of and compete with full service reaching "regulatory relief' for low power television stations, then they should also have the attendant stations. CBA begins by seeking highly specific CBA's Petition contains no justification for this dra- responsibilities. NTA's concern, however, is that sad- changes in such mundane regulations as the name matic change in television spectrum management dling LPTV stations (or even a subset of them, if a of the low power service (delete "low") and the other than the entirely circular reasoning that each sufficiently bright line can be drawn), with full Part 73 number of letters in LPTV call signs (four- or six -letter low power station "should be permitted to operate regulation will drastically increase the expense of call signs instead of call signs with five alphanumeric with sufficient facilities to reach the people it serves." operating such a station and limit the station's ability symbols). CBA moves rapidly, however, to a broad Nor does CBA provide any assistance in sorting to serve the needs of more narrowly tailored audi- plea that low power stations "in general ... be through the many difficult issues which would be ences. treated the same as conventional stations under the presented by any effort to implement its vague and On the whole, this will greatly disserve both the Commission's non -engineering rules." open-ended proposal (e.g., how is "community" de- LPTV service and the public. MSTV is an organization of broadcast stations defined; what is the threshold showing a station must voted to maximizing the technical quality of the over - make to "demonstrate" it serves that community). the -air broadcast system. The CBA Petition impli- In any event, MSTV is gravely concerned by the Ill. CBA Should Seek Its Goals More Directly cates MSTV's concerns in two important respects. potential impact of CBA's proposal on low power Evident in CBA's Petition are goals which the NTA First, CBA's request for relaxation of the current station interference to full -service stations. As MSTV

LPTV Report / October 1991 / 23 has observed on numerous occasions, the concept stage of AN system development, the studies re- mismatch of the alleged problem with the proposed of "secondary" status, though sound in theory, is veal unequivocally that in a number of the largest solutions. Whereas CBA properly eschews any extremely flawed in practice. Not only do actual field markets in the country, including New York - grasp for more than secondary status in its Petition, strengths differ substantially from the predicted lev- Philadelphia, Baltimore -Washington, Los Angeles, the thrust of its proposals thunders over its nominal els utilized to evaluate initial applications, but the San Francisco and Chicago, virtually every remain- disavowals of other than secondary status. CBA follow up requirement to eliminate any actual inter- ing channel in the VHF and UHF bands will be re- would have numerous LPN stations assume the ference experienced in the field is premised upon quired to replicate the current full-service NTSC sys- mantle of full -power television stations - for reasons viewer complaints and is thus an utterly unreliable tem. And in many other markets, channels currently which simply do not square with the problems such "safeguard." Secondary status is, then, a largely, if utilized by low power operators will be required. an approach allegedly would solve. Indeed, their not entirely, toothless protection. That a substantial number of low power stations true colors begin to flutter on the horizon when they It is in part for this reason that the Commission has will face displacement by AN is, then, beyond state: admirably adhered to its strict scheme of "go -no-go" doubt. That the Commission has recognized this fact mileage separations and height/power limitations in from the initiation of its AN inquiry is also clear. Yet a television station is a television station licensing full -service television stations, abandoning ((See 1987 Commission study in RM -5811 exempt- as far as the public is concerned; conven- the discredited "drop -in" approach developed ini- ing low power stations from freeze on new NTSC tional and LPN stations alike are tuned in tially and reaching its zenith in the context of AM applications in top 30 markets because they "consti- the same way on the same receivers, and radio. tute a secondary service and are subject to displace- the public expects the same standard of per- ment by a primary service" and therefore not formance from both. Moreover, community Note: The mileage separations were also designed to "will restrict Commission options"). And the licensees that invest substantial amounts of assure the development of an adequate num- Commission has continued to communicate this fact to low power money in programming should have the ber of full -service stations by preventing the applicants and permittees, emphasizing same right to protect their investment that first -in stations from occupying unduly large ar- the potential for displacement both on the low power conventional television licensees have. eas. By expanding the reach of existing low construction permits themselves in power stations, CBA's proposal could also be and the notices by Note: Inasmuch as the Marquette Study re- which it has expected to reduce the spectrum available for opened new filing windows. ports that LPTV stations reported an This is, additional low power stations. principle of course, nothing more than a average programming cost of $758.00 continuation of the Commission's consistent prac- per month, the premise of CBA's all too is in return to the AM CBA essence requesting a tice of giving "proposed investors in LPN opera- transparent lust to escape secondary its allotment scheme and proposal should be em- tions ... explicit, full and clear prior notice that oper- status itself may be faulty. phatically rejected. ation in the LPN service entails the risk of No LPN licensee ever has invested a cent without displacement." And it is for this reason that the Com- a keen appreciation of LPN's secondary status. The mission has repeatedly rebuffed CBA's attempts to II. LPTV Displacement By Full -Service AN Commission never has held out the slightest hope protect low power licensees from displacement. that LPTV someday would become part of "a unified The Commission has stated its intention to select CBA has learned that it cannot succeed with a television broadcasting industry." CBA has offered a terrestrial broadcast AN standard by the second frontal assault on the basic question of secondary no reason to begin considering according LPN sta- quarter of 1993. The Advanced Television Test Cen- status and protection from displacement. But by this tions even the appearance of other than secondary ter, of which MSN is a founding member, has initi- "back -door" approach, it apparently hopes to ac- status. Indeed, to transform LPTV to a primary ser- ated an intense and extremely expensive laboratory complish that same end indirectly by acquiring more vice for allotment purposes would cause devastating testing program for the six proponent AN systems and more regulatory "non -engineering" indicia of spectrum gridlock. which have been certified by the Commission's Ad- full -service status. How else can one explain the Now is not the time to tamper with the television vanced Television Advisory Committee. As long an- CBA's eagerness for its members to assume regula- spectrum, especially in ways which would diminish ticipated, five of these systems are "simulcast" sys- tory "relief" which conventional broadcasters regard flexibility. Any such action would hinder implementa- tems, proposing to utilize a second and separate in many instances as anachronistic, uneconomic tion of Advanced Television Systems ("AN"). As the "stand alone" broadcast channel for AN service. burdens (e.g., network -affiliate restrictions and multi- Commission has recognized, a shortage of spec- The Commission has also declared that the addi- ple and cross -ownership limitations)? trum already may exist if AN systems use more than tional spectrum required to implement any such si- The Commission must reject this veiled attempt to 6 MHz of spectrum. Now that the Commission has mulcast AN system will have to. come from the boot strap the low power industry into allocative elected to authorize a simulcast system of ATV, current VHF and UHF television bands. The VHF and parity with full -service stations. Where CBA can dem- whereby stations will utilize two 6 MHz channels, that UHF bands in many major markets are, of course, onstrate a specific harm from a specific regulation, potential spectrum shortfall could materialize. Fur- fully saturated with NTSC stations. Thus, implicit in e.g., difficulty getting Arbitron ratings because of call ther crowding of the television spectrum with LPTV the Commission's conclusion is the assumption that sign formats, narrow, focused relief may be war- would only compound the shortfall and pose an the AN transmission system ultimately selected will ranted. But it would be utterly inappropriate, particu- obstacle to AN implementation and development. be sufficiently resistant to interference and benign in larly at this juncture in the development of full- This would hinder the Commission's stated goal of causing interference that AN stations can be lo- service AN, to issue the broader proclamations of providing a terrestrial broadcast based AN service cated on channels today unable to accommodate parity and reassurances sought by CBA. And, what- to the public. full -service stations. It is these same channels which ever action is taken on CBA's proposals, the Com- CBA's specific proposals also lack basis or merit. are occupied and now sought by low power stations. mission must expressly and emphatically reissue its CBA has proposed that a special class of LPN sta- In preparation for the prospect that the testing notice to low power operators that the AN imple- tions be created based on the amount of time de- program will reveal that one or more of these sys- mentation process may well require displacement of voted to locally -produced programming. Stations in tems is superior and worthy of Commission adop- a substantial number of low power stations. this special class would be permitted to secure four - tion, MSN has conducted numerous computer- or six -letter call signs just like full power television assisted analyses to assess the adequacy of this - stations. The word "low" would be removed from broadcast spectrum to accommodate AN. These COMMENTS OF THE ASSOCIATION OF their licenses just like full power television sta- studies, because they are based on AN proponent - INDEPENDENT TELEVISION STATIONS, INC. tions. They would abide by the rules applicable to claims rather than laboratory or field test data, are of ("INN") (one more time!) full power television stations. They necessity tentative as to the ultimate, definitive as- no longer would be subject to power limitations, sessment of spectrum availability. But even at this The most striking thing about CBA's Petition is the provided they caused no interference to existing service In essence, in the words of CBA, they would be "treated the same as conventional stations under the Commission's non -engineering rules" and - "treated as part of a unified television broadcasting Low Power Low Cost industry. These solutions, however, bear no significant rela- IMPACT tion to the primary problem faced by LPN stations, HIGH as identified a by survey sponsored by CBA Note: Banks, Mark J., Ph.D., and Havice, Michael J., Ed.D., Low Power Television 1990 Industry Sur- Bring in a Younger Audience with vey, Final Report (December 14, 1990) The Survey summarizes the primary difficulty faced by LPN stations as follows: New M+M.Ze 91 LPN continues to be inhibited by inadequate ongoing information about its audiences, and this impediment is a roadblock for many stations in their negotiations for s Call for Free Demo c advertising revenues. Fax: 202/628-4734 As stated in more detail in the body of the survey: Phone: 202/298-9001 Partly because of the often haphazard and continued on page 29

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Austin LPTV Sues ATC's Austin CableVision Community Station Says CableVision Tampered With Programs -by Jacquelyn Biel An Austin, TX community television or blacked out KVC's ID's and commer- the signals from stations outside the Aus- station is suing Austin CableVision for cials, covering them with promos for the tin market, thereby making itself liable for $20 million in actual and $50 million in cable system's own pay services. In addi- hundreds of thousands of dollars in dis- punitive damages, claiming the cable option, says KVC, Austin CableVision "gar- tant signal federal copyright royalty fees. erator violated antitrust and copyright bled" some of the transmissions with the Finally, KVC says that Austin CableVi- laws by carrying the station's program- intent to alienate KVC's advertisers and sion reneged on a May 1990 promise to ming without authorization or payment viewers. The same programs viewed over add the station to its channel line-up if and then alienating the station's adver- the air were not garbled. KVC improved its programming. Relying tisers and viewers by garbling the pro- The suit also claims that, in its semi- on that promise, KVC spent more than grams, showing incomplete programs, annual report to the U.S. Copyright Office, $500,000 to improve its programming, and blacking out the station's commer- the cable system did not list KVC as one equipment, and staff. cials and substituting its own. of the stations whose programming it was However, when the Tawils contacted K13VC, owned by Carmen and Saleem retransmitting, thereby substantially re- Thomas Rutledge, president of the cable Tawil and known as KVC-TV 13, filed the ducing its copyright payment liability. KVC system, early in 1991, he would not com- suit in Austin federal district court on holds exclusive broadcast rights in the mit to a start date for carriage, and September 23. Austin CableVision is a di- Austin market for Texas Rangers baseball refused to meet either with them or with vision of American Television & Commu- games, having received them from Gay- the City of Austin's Cable Office about the nications Corporation (ATC), which is in lord Broadcasting which holds the Rang- matter. Eventually, at an April meeting, turn 82% owned by Time Warner, Inc. ers broadcast franchise. Similarly, KVC Rutledge told the Austin Cable Commis- KVC alleges that Austin CableVision re- obtained Austin broadcast rights for the sion Performance Committee that he transmitted, without permission, more Astros games from KTXH in Houston. would not carry KVC. When pressed for than 80 Texas Rangers and Houston As- KVC says that Austin CableVision never his reasons, he was "evasive," alleges the tros baseball games that it broadcast dur- attempted to secure the rights for the suit, and "vaguely" referred to lack of ing 1990 and 1991. In at least 60 in- games from either Gaylord or KTXH, be- space, although at least two channels on stances, said the station, the cable cause it would have had to buy them. the system were apparently open. system failed to show the entire program Furthermore, it would have had to pick up KVC believes that the cable system's

26 / LPTV Report / October 1991 motive is to drive KVC out of business "so that [Austin CableVisionl can have a mo- California Indy Sues Jones Intercable nopoly in the Austin TV advertising market. Free of competition, it will then be Station Seeks S4 Million In Damages able to manipulate prices within the mar- U.S. Courts may have to rule on how nue. The complaint says that Jones Inter - ket at will." KVC asserts that in order to federal laws affect cable/ cable's refusal makes it impossible for increase its own revenues at KVC's and antitrust broadcast carriage questions if a $4 mil- KVVT to compete for viewers and adver- the system's subscribers' expense, Austin lion filed recently by a California full tisers. CableVision transmitted the Rangers and suit power TV station reaches trial. Astros games first on the its second tier, Jones Intercable cites restricted chan- KVVT (Channel 64), an independent in and then on a premium channel, while all nel capacity as its reason for refusing car- Barstow, CA, filed an antitrust suit in July other local stations were carried on the riage. However, the system has reportedly against Jones Intercable, claiming that first tier. dropped some services and added others Jones has impeded fair competition by while KVVT has been attempting to gain Finally, KVC says that it has lost both refusing to carry KVVT on its Lancaster, access. The station has been seeking ca- viewers and advertisers because of the CA cable system. ble carriage since 1988. poor impression that Austin CableVi- KVVT says it maintains an editorial of- Los Angeles attorney Maxwell Blecher sion's garbled transmissions made, and it fice in Lancaster and provides the only is handling the case for KVVT. Ann Jones, asserts that this was the cable company's news coverage of that area. Jones Interca- an attorney assisting Blecher, said that intention. ble's refusal to carry its signal, says KVVT, KVVT was asking for carriage on the Jones According to the September 24 Austin denies Lancaster residents the chance to Intercable system and financial restitu- American -Statesman, Rutledge called the see the broadcasts because over -the-air tion for advertising revenues lost because lawsuit "frivolous" and said that any reception is disrupted by terrain interfer- of the lack of cable carriage. The station problems with KVC's signal as transmit- ence. Also, virtually all of the area's resi- seeks a jury trial and $4 million in treble ted over his system were the station's dents are cable subscribers because their damages and costs. fault. When contacted in early October by communities do not allow visible TV an- The LPTV Report, Rutledge declined com- tennas. Blecher said that Jones Intercable de- ment on the suit except to say, "We will KVVT also alleges that Jones Intercable nied the antitrust allegation and said that defend ourselves vigorously." is protecting its own Lancaster local origi- its decision not to carry KVVT was pro- Saleem Tawil confirmed the points nation channel from competition by tected by the First Amendment. Blecher made in the complaint but also declined refusing to carry the KVVT signal. The two added that, to his knowledge, it was the to comment on the proceedings on the compete with Jones Intercable's own local first case of its kind involving a full power advice of his attorney. COP origination channel for Lancaster ad reve- station. 'CnP' LPTV Coax Patching and Connectors An Affordable Alternative to Switching Equipment ATROMPETERELECTRONICS, INC

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Circle (183) on ACTION CARD LPTV Report / October 1991 / 27 In contrast, failure to provide required station identification is generally a more minor offense and thus has a base of 10% A COMPLETELY INTERACTIVE of the maximum, or $2,500. TRAFFIC, LOGGING After the base amount is determined, & ACCOUNTING SYSTEM the Commission can adjust the fine upward or downward according to specific 500 Stations on line Honolulu to Key West to Bangor criteria based on, according to the Com- Designed by Broadcasters for Broadcasters with 100% support from Broadcasters munications Act of 1934, "the nature, circumstances, extent, and gravity of the vi- FOR MORE INFORMATION CALL olation and, with respect to the violator, 800-521-5222 the degree of culpability, any history of prior offenses, ability to pay, and such other matters as justice may require." As illustration, the Commission offers REGISTER DATA SYSTEMS this scenario: Phone (912) 987-2501 Fax (912) 987-7595 A broadcast licensee uses unauthorized P.O. Box 980.404 Hodges Blvd. Perry, Georgia 31069 equipment for one day. Under the stan- Circle (198) on ACTION CARD dards, the base fine would be $10,000. If the violation was intentional, the fine would be increased by 70% or $7,000, and if "substantial harm" had been caused, Beware Of Rule Violations the fine would be increased by another FCC Fines Now As Much As 40% or $4,000. This brings the total to $250,000 $21,000. On August I, the Federal Communica- with the case -by -case approach with Now if the station could demonstrate a tions Commission established new and which the FCC has traditionally deter- history of overall compliance, the fine greatly increased fines for violations of mined fines. The minimum amounts now could be reduced by 30% of the base FCC rules. Affected violations range from set, says the FCC, allow it to treat offend- amount, or $3,000, bringing the total fine failing to properly identify a station on the ers more equitably. to $18,000. It could be reduced even fur- air to "misrepresentation." The base amounts are determined by ther if the broadcaster made a "specific The maximum allowable fines have the relative seriousness of the offense. For showing" that an $18,000 fine would jumped from $2,000 to $25,000 a day for example, failure to comply with tower cause him or her "substantial economic broadcasters, cable operators, or appli- lighting and marking requirements is con- hardship." cants, up to a ceiling of $250,000 for any sidered to be extremely serious because Below is a schedule of the new base single offence - although there are alof the danger to aircraft that unlighted or fines. Most, though not all, apply to LPTV lowances for mitigating circumstances. unmarked towers can pose. Therefore, the broadcasters as well as conventional tele- The new policy, which implements a law base fine for this offense is 80% of the vision and radio stations and cable passed by Congress in 1989, does away maximum, or $20,000. systems.

Percent Percent Percent of of of Maximum Maximum Maximum Violation ($25,000) Fine Violation ($25,000) Fine Violation ($25,000) Fine

Misrepresentation/lack of 80% $20,000 Violation of broadcast EEO 50% 12,500 Violation of enhanced 10% 2,500 candor rules underwriting Failure to comply with 80% 20,000 Violation of political rules 50% 12,500 requirements prescribed tower Unauthorized 40% 10,000 Failure to provide station ID 10% 2,500 lighting and marking discontinuance of Unauthorized pro forma 10% 2,500 Construction and/or 80% 20,000 service transfer of control operation without Use of unauthorized 40% 10,000 Failure to maintain required 10% 2,500 authorization equipment records Unauthorized substantial 80% 20,000 Violation of children's 40% 10,000 Miscellaneous violations 5% 1,250 transfer of control television rules 20,000 Misuse of distress and 80% Violation of main studio rule 40% 10,000 UPWARD ADJUSTMENT CRITERIA safety frequencies Operation at unauthorized 40% 10,000 Egregious False distress 80% 20,000 location misconduct 50-90% communications Inadequate frequency 40% 10,000 Ability to pay/relative disincentive 50-90% Failure to permit inspection 75% 18,750 coordination Intentional violation 50-90% Malicious interference 70% 17,500 Failure to file required 30% 7,500 Failure to respond to FCC 70% 17,500 forms Substantial harm 40-70% communications Violation of public file rules 30% 7,500 Prior violations 40-70% Exceeding authorized 60% 15,000 Violation of sponsorship ID 25% 6,250 antenna height rules Substantial economic gain 20-50% Exceeding power limits 50% 12,500 Violation of lottery rules 25% 6,250 Repeated or continuous violation varies Unauthorized emissions 50% 12,500 Violation of rules pertaining 20% 5,000 unauthorized 50% 12,500 to technïcal logs Using or DOWNWARD ADJUSTMENT CRITERIA frequency time brokerage files EBS equipment not installed 50% 12,500 Broadcasting telephone 20% 5,000 Minor violation 50-90% or operational conversations without Good faith or voluntary disclosure 30-60% Transmission of 50% 12,500 permission History of overall indecent/obscene Failure to make required 10% 2,500 compliance 20-50% material measurements or monitoring Inability to pay varies

28 / LPTV Report / October 1991 ters have replaced diaries as the primary audience should now be changed. While the Commission is Comments measurement device. Meters reflect viewing to free to modify its policies in the light of changed channels. Call letters are not considered. Therefore, circumstances, it must be able to articulate what continued from page 24 assigning four- or six-letter call signs to LPTV sta- those changed circumstances are and how they re- unspecific collection of information about au- tions provides no real solution to the difficulties en- late to the policies to be altered. The CBA Petition diences, the sale of advertising is often diffi- countered by LPTV stations in securing reliable audi- provides no basis on which the Commission could cult for the commercial LPTV stations, who ence ratings. meet these obligations. must sell time without the advantage of the that one of its objec- Note: The problems LPTV stations allegedly face is Indeed, CBA candidly admits traditional mechanisms for negotiating ability to be belied to a certain extent by the fact that about tives is to enhance low power stations' prices. This seems to be less of a problem must carry rules. Again, 15% of LPN stations responding in the Mar- included within any new Partly because of the often haphazard and power stations have quette Study used Arbitron and 14% have used CBA seeks a status that low unspecific collection of information about au- must carry Nielsen. never had. While the Commission's 1972 diences, the sale of advertising is often diffi- rules did require cable systems to carry certain who is no solution. CBA cult for the commercial LPTV stations, Lifting power limitations also translators, the Commission decided that translators must sell time without the advantage of the seeks only sufficient power to provide community - which originate programming would not be entitled will traditional mechanisms for negotiating wide service. However, community -wide service to mandatory cable carriage. The Commission's in- prices. This seems to be less of a problem offer no solution to the audience reporting problem. terim must carry rules specifically applied to full for rural stations, whose markets are more Only ADI-wide service could accomplish that, but power stations only. The CBA Petition appears to be readily identifiable, and whose audiences ADI-wide service is not remotely feasible technically little more than a sub rosa effort to reverse the Com- and local advertisers are therefore more eas- for LPTV stations. Therefore, abandoning the current mission's careful restriction of low power stations to ily isolated from larger market media. power limitations would offer no meaningful solution secondary status. to the one problem noted in the Survey. None of CBA's proposed solutions will solve this It may be understandable why CBA seeks such Moreover, increasing power limitations would be problem. First, assuming arguendo that permitting relief. Who would not want to take advantage of an the sort of spectrum juggling which the Commission LPTV's to use call signs just like those of full power opportunity to change a low power station obtained must avoid if ATV is to become a reality. stations would permit better identification of LPTV without a comparative hearing and constructed for a Treating LPTV's like "full-fledged" television sta- stations by diary keepers and rating services, the comparative pittance into the equivalent of a full tions for general regulatory purposes also provides underlying source of the audience reporting prob- power station potentially worth millions of dollars no solution to any demonstrable problem. Certainly, lem would remain unresolved. The real difficulty ac- more than the LPN facility? Understanding of CBA' such additional regulation of LPTV stations will have cording to CBA and the Survey is the disparity be- s motives, however, is no substitute for a determina- no bearing on audience measurement problems. tween the area served by LPTV stations and the area tion that the public interest supports such a change within which ratings are compiled. As CBA admits, Note: INN has no difficulty sympathizing with the the- in the status of the low power service. Instead, the "An LPTV station rarely will be able to cover an entire oretical need to accord LPTV stations syndi- public interest counsels against such changes. ADI, especially in a hyphenated market." The stan- cated exclusivity protection. (Petition at 7, n.9) First, there can no longer be any notion that in- dard ratings measurement area is the Area of Domi- However, the dimensions of the real breach of creasing the number of television outlets is an unal- nant Influence (ADI), comprised of the counties in exclusivity of LPN programming is not even loyed public good. The Commission's Office of which stations from a particular community gain the suggested by CBA in its Petition. Plans and Policy in a thorough report on the future of television this summer concluded that it is unlikely largest share of viewing. Usually, an ADI is an expan- In view of the above, INN opposes CBA's Petition that many existing television stations will be able to sive geographic area comprised of numerous coun- for Rule Making and urges that it be denied. ties with thousands of television households. Mea- survive absent significant regulatory changes. While LPTV stations doubtless provide a valuable surement of viewing in an isolated portion of an ADI OF THE NATIONAL ASSOCIATION COMMENTS new public service in some areas where there is little necessarily is problematic. In such smaller areas, OF BROADCASTERS the size of the sample typically would be insufficient or no local conventional television service, the CBA to permit reliable audience estimates. Conforming The various changes in the Commission's Rules Petition does not indicate that such facilities are call letter patterns to ratings service database fields which CBA requests would, taken together, repre- hampered in their operations by the Commission's simply would fail utterly to remedy this problem. If sent a radical change in the Commission's licensing existing rules. For example, CBA contends that view- the number of diaries is too small, then it matters not policies for the low power service. While CBA piously ers are confused by the term "low power" and the whether every entry is perfectly correct. No reliable disavows any intention to change the secondary unconventional call signs assigned to LPN stations. audience estimates can be made. status of low power stations, the goal of the CBA If that is so, it is a problem which is unlikely to be Furthermore, the dimensions of the problem Petition is surely the opposite, to make low power significant in an area where the LPTV station pro- caused by five -character alpha numeric call signs stations the practical equivalent of full power sta- vides the only local television service. The supposed hardly are revealed by CBA or the Survey. Several tions. That goal, however, is directly contrary to the confusion would only become a problem if there are factors suggest that it may not be so great. First, Commission's low power policies. other television outlets available to viewers. It is in diaries are reviewed and viewing credited based on As we shall discuss, most of the proposals ad- those areas, however, where CBA wishes to make elements other than call letters. Channel number vanced in the CBA Petition were considered and low power stations appear to be more like conven- and program title also are recorded. The rating ser- rejected by the Commission when it established the tional stations. Doing so would only threaten the vices claim to use editing procedures which produce low power service. CBA offers no reason why the ability of existing stations to provide public service. reliable diary review. Second, in major markets, me- Commission's considered judgments in 1982 Second, LPTV stations should not receive en - Lyn/ OPER_ATOA5 If your channels are encoded and you want to provide a satellite SHOWTIME cable premium channel We entertain you like no one can. call 1-800-367-3193 WSN World Satellite Network 821 Marquette Ave. S. Suite 700 Minneapolis, MN 55402

Circle (175) on ACTION CARD LPN Report / October 1991 / 29 changes are to be integrated into this flexible regulatory structure. Suppose an LPTV station begins to provide the local service CBA would require for certification as a community broadcasting station, and the station receives such certification. If it later de- cides to stop producing local programs, must it report this to the Commission or seek Commission Panasonic approval before making the change? Must it then change its call letters back to what they were before Professional/Industrial Video certification and reduce power emissions to ones within the regular LPTV limits? If an LPTV station cannot change its status, one of the Commission's Video Editing Package goals in establishing the service will be lost. And if a station can switch back and forth, the changes in operation which would be required are certainly CT -13824 13" Color Video Monitors Monitor Monitor likely to cause great confusion to the public. CBA does not address other practical problems w/ 420 line resolution with its proposed changes in the low power service. If the multiple ownership rules apply to stations Vdoo(BNCI IVideo (BNC) which meet the local programming standards, how AG -7650 S -VHS Source Player are LPTV stations licensed to the same owners which have not been certified as community broad- and Video casting stations to be treated? Could one operator G.T.-G _JT Audo AG -7750 S -VHS Editing VCR own an unlimited number of LPTV stations so long -=¢41 49Rei31 as no more than 12 are at any one time certified as .Built-in Digital TBC AG -7650 AG -7750 community broadcasting stations? Such rules are .Jog Shuttle Dial also likely to do little more than create chaos and Remote Remote .4 Channel Audio Control Control uncertainty. e CBA insists that the irregular call letters assigned to stations in the low power service are responsible AG -A750 Edit Controller (ol irlo' for the alleged difficulties these stations have in ob- AG -A750 taining reliable ratings data. The Marquette Univer- Single -Event Editing sity study sponsored by CBA, however, reaches a Full Function, Single -Event Editing Controller different conclusion. It agrees that major ratings services are not used by LPTV stations, "perhaps because station audience numbers seldom rise above the minimum thresholds for reporting by those ser- For quality vices." If the call signs used by low power stations products, knowledgeable service and are in any way responsible for the absence of ratings data, it appears that their role is only a small one. good value call your pro video resource: In any event, a similar call sign proposal was made to the Commission when it established the low power service. It concluded: We believe that the confusion which is likely to result from such a change, as well as the administrative inconvenience of carrying it out, are not justified by the result. Therefore, ATLANTA we shall continue to assign low power call 404-325-7676/ 800-736-1976 signs as we assign translator call signs. CBA offers no reason why that judgment should be altered. The Commission also considered proposals iden- We feature tical to CBA's to permit increased power for some low power stations. It stated: Commodore® It is our opinion that the power limits pro- C= posed in the Notice are adequate to ensure viable coverage for low power stations while restrictive enough to preclude undue inter- AMIGA® ference under the technical standards adopted ... We currently anticipate that we only would find it in the public interest to for special effects, graphics, CG, animation. waive the power limits in extraordinary circumstances. The only reason advanced by CBA for increased power limits is to permit low power stations to serve a wider area, a goal which may be inconsistent with the purpose for which the service was established, Circle (158) on ACTION CARD and which is based on no change in circumstances from the identical proposal already rejected by the hanced recognition from the Commission because to be a request for the Commission to create another Commission. CBA does not address the public inter- the spectrum they now use may soon be needed for category of low power service for stations which est benefits which the Commission would have to find in to other purposes. The Commission has adopted a agree to air a minimal amount of locally produced order impose upon itself and other li- goal of providing High Definition Television (HDTV) programming. In exchange for this commitment, censees the burden of dealing with the interference that increased by simulcasting with conventional television signals. these stations would become part of a new "commu- power levels would certainly cause. In order to provide channel capacity for LPTV signals nity broadcasting service," be subject to various Finally, CBA proposes that the benefits of for all full power television signals, the channels Commission rules not now applied to the low power changed rules only be granted to LPTV stations used by many LPTV stations may need to be re- service such as multiple ownership rules, be entitled which provide a required amount of local program- claimed from their current secondary use. It would to greater power, have conventional call letters, and ming. Under the CBA proposal, a low power station make no sense for the Commission to provide aug- receive various other regulatory benefits. could change status by providing only 5.6 hours per mented status for LPTV stations when, at the same The Commission's present low power rules allow week of local programs. Moreover, CBA does not time, it contemplates adopting an LPTV standard LPTV stations to operate as translators, program suggest any requirement that this local program- which may displace many of those stations. The originators, or providers of subscription services in ming be of any type. It would not have to be local Commission will recall its characterization of LPN any combination. Stations in this service may news or public affairs programming. A station could stations as ones "that have no coverage require- change the amount of each type of service they obtain enhanced status by airing a local shopping ments and whose continued existence is uncertain provide without notice and need only inform the channel or six hours of locally produced "infomer- in light of their secondary status." Commission if they intend to commence program cials." Moreover, the remaining 162.4 hours of Turning to CBA's specific proposals, they appear origination. CBA does not suggest how its proposed weekly time could be fed by whatever programming

30 / LPTV Report / October 1991 the LPTV operator chooses. Note: Even where counsel transmitted comments, the for, just because opponents say so. CBA did not ask CBA makes much of the investments made by comments themselves were signed by a princi- for any change in the secondary status of the LPN owners of LPN stations. What it does not recognize pal. service. Of course, no one likes being secondary; is that these investments were made with full knowl- but neither do Class II AM broadcast stations like to They were not "canned" or drafted by CBA. Each edge of the limits placed on low power stations and receive interference from Class I stations at night, commenter spoke from his or her own heart and had their secondary status. LPTV owners cannot raise nor do daytime AM stations like to receive interfer- something individual to say about why a formal rule any equitable claim that the Commission should pro- ence during pre -sunrise or post -sunset operating making should be initiated and the Petition should tect or enhance their investment when the Commis- hours. But that is not the point. CBA did not ask for a be granted. There can be no better demonstration of sion made the secondary nature of the low power change, so the issue of secondary status is simply the need underlying the Petition, and no more per- service unmistakably clear before opening its licens- not on the table. suasive showing of why the Commission should ing process. 5. Nor do LPTV operators want to impede the grant the LPTV industry the very limited relief it has introduction of advanced television systems ("ATV") requested. or cripple the American broadcasting or electronic 3. The only opposition came from trade associa- Conclusion industries so that they fall victim to foreign competi- must feel terribly threatened tions whose members tion. LPTV operators have at least as much of a stake programmed LPTV sta- For the foregoing reasons, the Commission by competition from locally in the success and growth of these industries as any into should deny the Petition for Rule Making filed by the tions, considering the effort they put opposing other broadcaster in this country, whether in the It that the broadcasting Community Broadcasters Association. the Petition. is unfortunate context of AN or otherwise. As a secondary service, "establishment" feels compelled to take such a neg- LPN cannot prevent the allocation of channels for ative attitude toward encouraging local over -the -air AN stations. Moreover, LPN also cannot proliferate of the programming, which has been the bedrock to the point where it impedes AN development as a system since its inception. American broadcasting practical, if not a legal, matter, because applications REPLY COMMENTS As early as 1928, the Federal Radio Commission for new LPN stations are frozen within 100 miles of stated: the specific purpose of pre- REPLY COMMENTS OF THE COMMUNITY the top 30 markets for the issue of BROADCASTERS ASSOCIATION Broadcasting stations are licensed to serve serving AN options. In other words, AN the public and not for the purpose of further- is not on the table either. 1. This proceeding has attracted a rare and over- ing the private or selfish interests of individ- Note: Nor is cable carriage at issue in this proceed- whelming number of individual station licensees and uals or groups of individuals ... In a sense a ing. Cable carriage is obviously of serious con- permittees in support of a Petition for rule making. broadcasting station may be regarded as a cern to LPTV operators, but it is being debated Comments strongly supportive of the Community sort of mouthpiece on the air for the commu- in MM Docket No. 90-4 and on Capitol Hill, not Broadcasters Association's Petition for Rule Making nity it serves, over which its public events of here. The cable issue should not be invoked as were filed by 34 licensees and permittees of low general interest, its political campaigns, its an excuse to slow action on RM -7772. power television stations. Not a single LPTV station election results, its athletic contests, its or- That is CBA's response to the Opposition of opposed the Petition. chestras and artists, and discussion of its 6. National Association of Broadcasters ("NAB"), 2. The supporting comments were written per- public issues may be broadcast. the sonally by real people who are themselves running Maximum Service Television, Inc. ("MSN"), and the and building. LPTV stations, nearly all on their own 4. The opponents could not attack the underlying Association of Independent Television Stations typewriters or word processors. They are broadcast- premise of local community broadcasting with a ("INN"). CBA's Petition must be read and judged ers, not financial investors who happen to be using straight face, so for the most part they leveled their on the merits of what it says, not what someone else the broadcasting industry to make their portfolios guns at arguments CBA never made. The Commis- says or what someone else thinks would make it grow. Without exception, the comments were signed sion must not be taken in by this approach. CBA easier to defeat the Petition. by principals, not by attorneys. cannot be made to ask for something it never asked 7. 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Circle (75) on ACTION CARD LPTV Report / October 1991 / 31

-s fie ciation ("NTA") is more disturbing, as LPTV opera- UHF-TV spectrum at 470-512 MHz, even though tors share much technology in common with transla- their proposals for the future, unlike CBA's, prevent tors and intend no harm to the translator industry. the establishment of new conventional N stations in The basic fallacy underlying the NTA Opposition is the top ten markets. Everyone who has a problem that it appears to assume that "community tele- asks for relief. Every industry matures; and when it vision" status would be forced on some who do not does, re-evaluation of regulations is always appropri- want it. That is not the case. CBA has proposed a ate. new status that would have to be applied for on an Note: Indeed, Chairman Sikes has indicated in public individual station basis. No one would ever have to speeches that with the advent of increased apply. Therefore, NTA's concerns are misplaced. No competition in the broadcasting industry, a "top translator would have to change its automatic code - to bottom" review of all broadcast regulations is keyed station identification no system, because under consideration. translator would have to change its call sign; and DECISION, CBA proposes no change in the rule that permits LPTV is no different, and its needs are no less worthy code -keyed station ID's. No translator would have to of consideration than those of any other service. be called anything other than a "translator." It is also 10. LPTV stations do not have regulatory benefits INC. unrealistic to fear that community television stations or protections to help ensure their economic suc- would increase power in a way that would preclude cess. They have only one big thing going for them - the establishment of new television translators. In their service to their local audiences - but that one rural areas where translators are most likely to be thing is the most important thing that broadcasting is built, there is no spectrum shortage. supposed to stand for. Those stations that provide local service are not asking for protection but are Complete Management Note: In fact, since translators do have to comply with asking only for shackles to be removed. They are all the "taboos" that govern conventional tele- asking only for a better name, a more recognizable vision channel allotments, spectrum in rural ar- Information Systems call sign, and a more realistic power level with no eas is unlikely ever to be exhausted. The mere change in interference rules. These modest re- elimination of second -through fifth -adjacent quests should be promptly granted. for the LPTV channel mileage separation requirements 11. "Today, broadcasters remain television's life- means that any community that wants them line. Broadcasters ensure local coverage of news Market can have at least a dozen translators, if not and public affairs... . The industry must be afforded many more. more opportunities to adapt and compete ... In more congested markets, the AN freeze already These words were spoken by Chairman Sikes in an precludes the establishment of either new transla- address to the International Radio and Television tors or new LPTV stations. Society on September 19, 1991. While the Chairman Note: NTA is also unrealistic in predicting enormous was speaking in the context of competition between UNIX/XENIX/ broadcasting and cable, his words are relevant in the power increases for LPTV stations. It is one context of CBA's Petition as well. The locally pro- thing to say that the 1 kW transmitter power output limit is too low and prevents effective grammed LPTV stations that would benefit from CBA's Petition are providing the local lifeline DOS/05-2 service to a station's community; it is quite an- of other to anticipate enormous community tele- which the Chairman spoke and are asking for vision service areas that preclude new services. changes that will give them a better opportunity to The whole point of the community television compete. industry is the establishment of smaller stations Note: NTA frowns on what appears to be a request for Systems can start small that can survive economically where conven- increased regulation when CBA says that com- tional stations cannot. CBA has not asked for munity television stations would abide by rules the same power levels available to conventional applicable to conventional stations. No one, in- and have an unlimited TV stations, nor would economic factors indi- cluding LPN stations, wants more regulation cate that operators would want to build in that as a general matter. However, it is hardly rea- growth potential. manner even if they could. sonable for community television stations to Therefore, preclusion of the establishment of new seek the benefits of an improved status without translators is most unlikely. agreeing to play by all the relevant rules. 0 jogs 8. What this proceeding is about is that a signifi- 12. CBA is not sure whether its opponents have cant number of community television stations want forgotten the importance of local programming or o Availability to grow up a little; and that is all, despite what any are afraid of the competition it represents. opponent may claim. They want regulatory alba- Note: A study of 217 conventional television stations o Accounting trosses removed from their necks in the form of the in 50 markets showed that between 1979 and name of a service that implies inferiority; a call sign 1989, there was a 51 percent decrease in the format that the public and the advertising industry do average percentage of issue -oriented public af- o Sales Management not understand; and an artificial power limit that can fairs programming between 6:00 a.m. and be changed without in any way changing current 12:00 midnight. Some 40 percent of Fox net- o Projections interference standards. work affiliates presented no public affairs pro- Note: The suggestion of opponents that this relief gram at any time during a selected "composite o would not help community television stations in week," and 87 percent had no newscast. Al- Communications the market place is belied by the comments of most one-third of CBS, NBC, and ABC affiliates 34 operators supporting CBA's Petition and the had no local public affairs program. absence of any opposition from the community But the Commission has not forgotten, and has con- Complete packages, hardware television industry. tinued to emphasize, the importance of local service, There is no good reason to cripple these stations even as it has approved new technologies for nation- and software, tailored to fit with governmental regulations that do not serve a wide service. The petitioners now before the Com- necessary purpose. The Commission is seeking to mission are asking for simple regulatory relief - on your market size with lease remove unnecessary regulations from every other a completely voluntary basis - for a group of sta- service, so why should LPTV not be included? tions that provide local service and are willing to earn plans available. the relief they request. Therefore, CBA's Petition 9. It is no answer to say that LPN operators ac- should be granted and a rule making quired their stations with full knowledge of their sta- begun at an early date. tus, so they must live with it. Class A FM station ICRe operators bought 3 kW stations with knowledge of the 3 kW power limit; but that did not stop them from fighting for many years until they won a new C3 class 80N MOr DECISION, INC. and a new Class A6 kW power limit, even though their 6 kW proposal, unlike CBA's, required ex- 402 S. Ragsdale tremely careful tailoring to avoid creating new inter- I've always been very timid, but my TX ference. UHF television stations were built when the Jacksonville, 75766 entire life has demanded of me that I permissible noise figure in tuners in television re- be ceivers was 14 dB; but that did not stop them from courageous. 1-800-251-6677 fighting for, and winning, a reduction to 12 dB, even Rosa Parks though their proposal, unlike CBA's, placed a new burden on another industry (the receiver industry). Land mobile operators fought their way into the Circle (14) on ACTION CARD 32 / LPTV Report / October 1991 "We needed a professional, satellite receiving system with the flexibility to access all available programming." Brad Dobbs, Vie President of Operations, TV 43, Waukesha, Wisconsin

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Circle (40) on ACTION CARD

FCC Seeks Comments On HDTV Implementation Says Some Major Market LPN Stations Could Be Displaced

The Federal Communications Commis- placed "to some degree" in the major interest in going ahead with HDTV imple- sion has taken another step toward its markets; and 4) how to decide when mentation, saying that if it becomes clear goal of making high definition television broadcasters should have to complete that they are "losing interest in HDTV, the broadcast standard in the U.S. with a conversion to HDTV systems. then valuable UHF spectrum could be request for public comments on several It also proposed issuing no new NTSC used for new land mobile services." proposed rules and policies intended to licenses once initial HDTV assignments At press time, comment deadlines had guide the implementation of HDTV ser- have been made. And it sought comment not yet been established. CBP vices. One item up for comment is how to on whether its proposed simulcast stan- treat LPTV stations and translators that dard will be the best way to protect con- may be threatened with displacement. sumers' investment in existing television The October 24 notice outlines four is- equipment. Kids' Commercial Limits sues: 1) how to determine who will get a In an attached statement, FCC Chair- Deadline Extended Again portion of the limited spectrum available man Al Sikes remarked on the progress of broadcast transmission systems for HDTV broadcast; 2) how to assign digital On September 20, the Federal Commu- least some in the channels to eligible contenders; and noted that "at nications Commission once again ex- regard the economics 3) whether or not LPTV and translator sta- broadcast industry tended the deadline by which children's He asked tions should continue to have secondary of HDTV as unattractive." TV programs must comply with the new to comment further on their status, especially since both will be dis- broadcasters advertising requirements as outlined in its April Report and Order implementing the Children's Television Act of 1990 (see EBS EQUIPMENT LPTV Report, April 1991, page 14; August 1991, page 17; and "LPTV and the Law," September 1991, page 4). The new deadline is January 1, 1992 for u all programs; earlier, the Commission had said that January 1 was the deadline for programs acquired by barter contracts Price entered into before April 12, 1991, but Model CEB Encoder -Decoder $540.00 that other programs would have to com- CE Encoder 375.00 Model ply by October 1, 1991. Model CE Stereo Encoder 405.00 for L.P.T.V. The on Model CD Decoder Required 320.00 Commission acted the request Encoder FCC Type Accepted decoder FCC Certified of CBS, Inc. which argued that there was Exceeds FCC Specifications no reason to extend the deadline just for Receiver can be supplied to drive Decoder $100 barter programs and not for others, or for EBS equipment are made through a barrier terminal block. All interconnections to the granting barter programs a competitive necessary. In stock-available for immediate delivery. No special connectors benefit. GORMAN REDLICH MFG. CO. The October 1 effective date remains in 257 W. UNION STREET ATHENS, OHIO 45701 (614) 593-3150 force for all other aspects of the rules, however. FCBP. Circle (62) on ACTION CARD 34 / LPTV Report / October 1991 When the chips are down you can tell who's committed to your business.

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Circle (19) on ACTION CARD

Supplier Solo

tism, focus fluctuations, poor clarity, and Hamlet Videoscopes are available in The Hamlet Videoscope tube replacement. The highly accurate various models to suit all video measure- An Alternative To CRT's waveform and vector signals can be dis- ment needs. Each Hamlet unit is a combi- played individually on full screens or si- nation waveform and vector with models -by Amy Flickinger multaneously keyed over the incoming supporting all the world TV standards. James Grunder & Assoc., Inc. video. This is a patented feature exclusive The 301 Series is a basic unit support- In the past, bulky, hard -to -read CRT de- to the Hamlet units. ing composite, component, and Y/C video dominated the video signal mea- formats with full feature waveform and vices Easy To Use surement market. Recently, however, the vector signal measurement up to I% ac- video broadcast industry has witnessed a The Hamlet Videoscopes are encased curacy. The HVI 301 is also available as a new generation of waveform and vectors - in a one rack -unit high, 13/4;in; space - waveform monitor stereo/audio level indi- cope test measurement equipment. And saving enclosure, bringing all functions of cator. The 303 Series is a composite pre- with this new generation comes an alter- the waveform and vector operation into cision measuring videoscope that adds native to standard CRT display devices. one convenient unit. These units satisfy SC -H timing and on -screen measurement Hamlet Video International has intro- the requirements of television monitoring read-outs. The 304 Series is a precision duced a new series of videoscope units with broadcast specification for all levels measuring videoscope offering SC -H bow that provide all the functions of the stan- of the industry. The Hamlet units are also tie or vector displays for composite or dard CRT display devices with the addi- easy to operate, making the equipment component signals. The 305 Series is a tional accuracy of digitally -generated suitable for use by production personnel precision measuring videoscope for RGB/ scales and measurement techniques. as well as engineers. In addition, the sig- composite video formats. The Hamlet Videoscopes measure nals can be distributed to display on sev- Where to Buy It video and then convert the waveform and eral monitors simultaneously or operated vector displays into standard video for- via RS -232 remote control. Hamlet Video International also manu- mats, allowing them to be displayed on factures audioscopes for full -color stereo/ any standard video or LCD monitor from audio measuring and monitoring. The HVI 4;in; to 50;ín;. This eliminates the prob- 501 Stereoscope provides black and lems normally associated with CRT dis- white lissajou displays of stereo inputs play devices, such as stability, astigma- The Hamlet Videoscope while the HVI 502 provides color linear

36 / LPTV Report / October 1991 and lissajou displays of two channels of The system, which will be released dur- stereo with all parameters user -definable. ing the first quarter of 1992, is being of- The Hamlet Videoscopes and Stereo- Supplier Side fered as either a turnkey installation or a scopes are distributed in the United system package that can be installed with States exclusively by James Grunder & As- supervision. has just intro- soc., Inc. Located outside of Kansas City, Andrew Corporation duced a new UHF antenna series for LPTV James Grunder & Assoc., Inc. has repre- Circle (119) on ACTION CARD sented broadcast products for more than and TV translators. The AL8 series antenna can be ordered 25 years. The company's employees spe- On January 2, 1992, look to the skies for for any UHF cialize in the marketing and distribution channel and comes standard a new programming service targeted to of broadcast -quality video production with eight bays, an Omni -directional pat- LPTV stations, small cable systems, iso- and test equipment, standards con- tern, null fill, and a 1 kW input power lated conventional stations, and SMATV verters, scan converters, and encoders for rating. A tower attachment kit is included, systems. the broadcast, corporate, industrial, and providing simplified mounting for both BE -TV - to be launched by Kansas educational fields. top- and side -mount situations. No auxil- City -based B & E Video Productions iary braces or guy wires are needed. - For more information, contact: will offer original productions and public James Grunder & Assoc., Inc. domain movies containing national ad- 5925 Beverly, Mission, KS 66202 vertising for six hours daily via satellite. (913) 831-0188 The programming will be free to sub- FAX (913) 831-3427 scribers. National advertisers will pay only $2 for a 30 -second commercial. Amy is manager for Flickinger advertising Initially, 25 states in the central U.S. will James Grunder & Assoc., Inc. Technical be able to receive the programming, al- information for this article was provided by though the company hopes to expand in Jim Bendure, chief engineer. ¡CBP the future to the entire country. The original programs - produced in B & E's studios - will include a variety of family entertainment, educational programs, "TV With A Commitment" and humor. Comes To Detroit Circle (143) on ACTION CARD The new AL8 series antenna from Andrew. July 13, the air in On W48AV signed on From Bonneville Communications Detroit, MI, serving more than 500,000 Extremely light weight, the AL8 antenna comes a talk show for the whole family. viewers with family -oriented program- is slender, keeping tower loading to an "Families Are Forever" is a weekly maga- 24 hours daily. absolute minimum. ming zine program featuring segments on ef- is to rebuilding the "TV -48 committed fective parenting, making family memo- family in Metro Detroit," said Glenn R. Circle (102) on ACTION CARD ries, developing a healthy lifestyle, and president of the station, which Plummer, more. advertises itself as "television with a com- Andrew has also expanded its ALP - "Families Are Forever" is hosted by Ri- mitment." Plummer, who owns and oper- Series LPTV antenna line to include sev- chard and Linda Eyre, lecturers and co- ates TV -48 with his wife, Karin, said they eral new patterns. authors of five best-selling books on par- have already received more than 2,500 The new wide cardioid ALP-WR offers a enting and life balance. The Eyres have from area viewers and wide 220° beam width but has a reduced letters of support nine children. church leaders. back lobe for applications requiring a TV -48 carries a full package of chil- minimum amount of back radiation. dren's shows, talk shows, a soap opera, For narrow coverage areas, there are news, Christian programming, and - on two new high -gain cardioid antennas, the Saturdays - NCAA Big East Conference ALP -D and the ALP -T, as well as the 180° Football. peanut pattern ALP -H. The station broadcasts from a tower in St. Clair Shores and has offices and a Circle (103) on ACTION CARD studio in Southfield. It is being carried on Detroit's Barden Cable system and on the NECTEL, a Connecticut software Telemedia Cable system of Highland Park. cBP house, in conjunction with W28AJ, a community television station serving the Hartford/New Haven market, has developed an affordable station control soft- Richard and Linda Eyre, co -hosts of "Families Are ware package designed specifically for Forever" Carol Sinclair LPTV broadcasters. Joins Showplace The integrated station control package Each week, special guests with a variety incorporates library, traffic, billing, and of professional and practical skills join Hal Pontious, owner of the Chicago - affidavit functions. It also offers complete the Eyres for discussions on everything area programming rep firm, Showplace, remote control of up to 64 VTR's, satellite from solving sibling conflicts to planning announces that Carol Sinclair has joined dish control, tape duplication, and trans- painless family vacations. the staff as a senior program executive. mitter control - all time -code based. "Families Are Forever" is produced by Sinclair comes to Showplace from According to Bob Knapp, president of The Church of Jesus Christ of Latter-day WCEE-TV, channel 13, in the St. Louis NECTEL and owner of W28AJ, the LPTV Saints. Thirteen half-hour episodes are area where she was program director. package "will allow station owners to ec- available on a barter basis with four min- Channel 13 is owned by Sudbrink Broad- onomically build and operate a station, utes for local sale in each episode. casting, which also owns several LPTV providing a faster return on their invest- stations around the country. [CBI, ment." Circle (110) on ACTION CARD ABP

LPTV Report / October 1991 / 37 KO8KU Challis, ID. Ambassador Media Corpora- TTC Completes Acceptance Tests tion, 9/27/91. On 30 kW Transmitter KO9UZ Driggs, ID. Ambassador Media Corpora- ...at the FCC tion, 9/27/91. K120E Firth/Basalt, ID. Ambassador Media Cor- Television Technology Corporation has poration, 9/27/91. successfully completed Federal Commu- K08KV Jerome, ID. Ambassador Media Corpora- NEW LPN LICENSES nications Commission acceptance tests tion, 9/27/91. on its air-cooled 30 kW transmitter for The following LPTV stations received licenses on Kl5CH Lewiston, ID. Orehards Community TV As- the dates shown. Station call sign, location, and the sociation, Inc., 9/27/91. Australia's Southern Cross Network. The name of the licensee are also given. K21 CC Lewiston, ID. Orehards Community TV As- TTC -MU is the first transmitter from any sociation, Inc., 9/27/91. K26CR Kansas City, MO. Janet Jacobsen, 9/30/ K3OBW Lewiston, ID. Orehards Community TV As- manufacturer to use EEV's air-cooled 91. sociation, Inc., 9/27/91. 30 kW inductive output tube. K36BW Thompson Falls, MT. Thompson Falls TV K35BW Lewiston, ID. Orehards Community TV As- District, 9/30/91. The transmitter is one of several form- sociation, Inc., 9/27/91. ing a chain of microwave links and tran- K66CE Lewiston, ID. Life of Victory TV, Inc., 9/27/ 91. sposers in Australia's Victoria province. LPN LICENSE RENEWALS The TTC-30/30MU is externally diplexed K68BC Lewiston, ID. Orehards Community TV As- The following LPTV stations received license re- sociation, Inc., 9/27/91. and uses TTC Model XLS 1000's for aural newals on the dates shown. Station call sign, loca- K31CI Montpelier, ID. Bear Lake County TV Dis- amplification. The solid state aural driv- tion, and the name of the licensee are also given. trict, 9/27/91. ers and a TTC -designed aural switching KO4NO Paul, ID. Ambassador Media Corporation, system provide multiple levels of redun- K13VK Arco, ID. Ambassador Media Corporation, 9/27/91. 9/27/91. KO2NO Rupert, ID. Ambassador Media Corpora- dancy for both aural and visual transmis- KO9VD Ashton, ID. Ambassador Media Corpora- tion, 9/27/91. sion - and do so "quite cost-effectively," tion, 9/27/91. K120B St. Anthony, ID. Ambassador Media Cor- according to the company. K13VI Blackfoot, ID. Ambassador Media Corpora- poration, 9/27/91. tion, 9/27/91. The Southern Cross Network is ex- K13VJ Shelley, ID. Ambassador Media Corpora- K43BE Boise, ID. Ken Jacobsen, 9/27/91. tion, 9/27/91. pected to be on the air by the beginning KO7UL Burley, ID. Ambassador Media Corpora- K051X Twin Falls, ID. Ambassador Media Corpora- of next year. CBP' tion, 9/27/91. tion, 9/27/91. K38AS Twin Falls, ID. King Broadcasting Com- pany, Inc., 9/27/91.

NEW LPN CONSTRUCTION PERMITS The following parties received LPTV construction permits on the dates shown. Station call sign and INDEX TO ADVERTISERS location are also given. K22CL Bridgeport, CA. Rural Television System, Inc., 9/9/91. Use this handy chart to find the ad you're looking for. Then fill out the ACTION CARD bound in this magazine for FAST answers to all your questions. ASSIGNMENTS AND TRANSFERS W29BB Dothan, AL. Voluntary assignment of permit granted from Frank A. Baker to Trinity Broadcast- ACTION CARD ADVERTISER ing Network on 9/30/91. COMPANY PAGE NUMBER FACT LINE W64BJ Huntsville, AL. Voluntary assignment of 3 dbm 31 75 (800) 279-3326 permit granted from Richard E. Deutch, Jr. to Trinity Acrodyne Industries, Inc 25 18 (800) 523-2596 Broadcasting Network on 9/27/91. Adtec Productions 23 149 (615) 865-8707 K26AQ Bullhead City, AZ. Voluntary assignment of license granted from Andrew Corporation 8 79 (800) 255-1479 Colorado River Broadcasting, Inc. to Arizona Communications, Inc. Antenna Concepts 40 181 (916) 621-2015 on 9/18/91. WO4CN Cocoa/Rockledge, FL Transfer of control of B & E Video Productions 22 196 (816) 452-3346 Press Broadcasting Company granted from Asbury Cablewave Systems 7 32 (203) 239-3311 Park Press, Inc. to New Jersey Press, Inc. on 35 6 (800) 766-7171 Channelmatic 9/25/91. 1 94 (804) 295-1244 Classic Films & Entertainment W57B0 Madeira Beach, FL. Voluntary assignment 81 (608) 785-7766 Comprompter Corporation 16 of permit granted from Harry W. Perlow and Charles Decision, Inc 32 14 (214) 586-0557 H. Simon, Jr. to American Coastal Television Net- Diversified Marketing 12 115 (509) 735-6812 work, Inc. on 9/23/91. EMCEE Broadcast Products 13 1 (800) 233-6193 W39BG Ocala, FL. Transfer of control of Press Gorman -Redlich 3 62 (614) 593-3150 Broadcasting Company granted from Asbury Park Home Shopping Network 18 129 (813) 572-8585 Press, Inc. to New Jersey Press, Inc. on 9/25/91. ITS Corporation 4 123 (412) 941-1500 WO6BH Columbus, GA.Voluntary assignment of Keystone Inspirational Network 14 48 (717) 246-1682 permit granted from Dr. Stephen Hollis to Greene Kompas/Biel & Associates, Inc 36 19 (414) 781-0188 Communications, Inc. on 9/23/91. Leisure Features Syndicate 34 104 (619) 551-0504 W13CC Savannah, GA. Voluntary assignment of permit granted from Norma Levin Micro Communications, Inc. 26 88 (603) 624-4351 to Video Jukebox Network, Inc. on 8/28/91. Microdyne Corporation 33 100 (800) 441-9084 K66DS Cedar Rapids, IA. Transfer of control of Microflect 9 2 (503) 363-9267 Gaylord Broadcasting Company granted from Microwave Radio Corporation 11 134 (508) 250-1110 Edward L. Gaylord and family to Edward L. Gaylord, Modern TV 10 40 (800) 237-8913 Edward K. Gaylord, II, et al., voting trustees, on NATPE 15 177 (213) 282-8801 9/27/91. New Music '91 24 83 (202) 298-9001 W57BS Elsah, IL. Voluntary assignment of permit Showcase 30 158 (800) 736-1976 granted from Principia College Communications to Showplace 6 180 (312) 472-8828 Lewis and Clark Community College on 9/23/91. Register Data Systems 28 198 (800) 521-5222 W13BZ Louisville, KY. Voluntary assignment of Television Technology Corporation 17 7 (303) 665-8000 permit granted from Norma Levin to Video Jukebox Texscan MSI 2 26 (800) 367-6011 Network, Inc. on 8/28/91. Trident Productions, Inc. 19 165 (800) 955-5660 W25BA Grenada, MS. Voluntary assignment of Trompeter Electronics 27 183 (818) 707-2020 permit granted from Morgan D. Hardy to Trinity World Satellite Network 29 175 (800) 367-3193 Broadcasting Network on 9/30/91. W13BW Durham/Chapel Hill, NC. Voluntary assignment of license granted from Norma Levin to Video Jukebox Network, Inc. on 8/28/91. W13CI Raleigh, NC. Voluntary assignment of li -

38 / LPTV Report / October 1991 cense granted from Norma Levin to Video Jukebox to Shaheen Broadcasters, Inc. on 8/28/91. Network, Inc. on 8/28/91. Kl1 SE Bend, OR. Voluntary assignment of license KO9EP Grants/Milan, NM. Transfer of control of granted from Central Oregon Broadcasting, Inc. to JOB -HUNTERS New Mexico Broadcasting Company, Inc. granted KOIN-TV, Inc. on 9/17/91. EMPLOYERS from Margaret Ann Hebenstreit to Lee Enterprises, K34DA Portland, OR. Voluntary assignment of per- a in Inc. on 9/16/91. mit granted from Richard E. Deutch, Jr. to Trinity Looking for job television? K17CA Carson City, NV. Voluntary assignment of Broadcasting Network on 9/27/91. Need someone for that hard -to -fill po- permit granted from Kidd Communications to Galaxy K47DF Corpus Christi, TX. Voluntary assignment sition? Use The LPTV Report classi- Broadcasting, Inc. on 9/17/91. of license granted from Diocesan Telecommunica- fieds. tions Corporation to Paloma Broadcasting W56CA Delaware, OH. Voluntary assignment of Corpora- Employers, list your openings for license and permit granted from James N. Shaheen tion on 9/3/91. Icapl only $10 a month, a savings of as much as $20 off the regular classified rates. Job -seekers, advertise FREE. Ads are limited to 50 words. Please send payment with your order. Ads Classifieds will run once, unless renewed in writing. FOR SALE Send your ad copy (and payment, ARCOR stocks product for . . if to Katie Reynolds, The LPN construction permit for channel 5 in Madison, BROADCAST Audio Applications: appropriate) WI (K05JJ). Excellent top 100 market. Also one PRODUCTS itc Audio Cable LPTV Report, P.O. Box 25510, Milwau- Scala TVO-8 eight -bay omnidirectional antenna Multi Channel Cable Microphone Cable kee, WI 53225. tuned to channel 5. For additional information, call Video Applications: (813) 371-0024. 1821 Elmdale Avenue Precision RG59/U Glenview, IL 60025 708 724-7820 Precision 75 Ohm Video "Astrology This Week" weekly series. Barter. Highly FAX 708 724-7833 Camera Cables JOHN H. BATTISON, P.E. all programming; engages view- competitive against & ASSOCIATES ers to a greater degree than most programs. A major asset in your market. (Also distributed on PBS.) 4 Consulting Low Power TV Engineers segments; high production values. Call Neil at MTVP, SMITH and POWSTENKO 2684 State Route 60, RD #1 (608) 271-0500. Broadcasting and Telecommunications Loudonville, Ohio 44842 Consultants Applications, Licensing, Turnkey 1 kW EMCEE transmitter TOA -1000A (with spare (419) 994-3849 tubes), fairly new, easily tuned to any UHF channel. 2033 M Street N.W., Suite,600 Plus 100 -watt transmitter. $15,000 or best offer. Washington, D.C. 20036 Call Marshall. (515) 244-0890 or (319) 354-0457. (202) 293-7742 Arent, Fox, Kintner, Plotkin & Kahn WANTED TO BUY Washington Square 1050 Connecticut Avenue, N.W. ROBERT E. WINN Washington, D.C. 20036-5339 Director. Product Management LPTV station in south Florida area. Call or write M. Antenna Operations Greenberg, c/o Silvercup Studios, 42-25 21st St., General Counsel to the Long Island City, NY 11101, Dept. T, (212) 349-9600. DIELECTRIC Community Broadcasters Association

Telephone Telex WU Telecopier (202) SERVICES OFFERED (202) 857-6000 892672 857-6395

479 GIBBSBORO-MARLTONRD, PHONE 609-435-3200 EXT. 108 U V Turnkey site development services include site ac- VOORHEES, NJ 08043 FAX 609-435-3204 NEW - REBUILT quisition, negotiation, and permitting; site con- F TRANSMITTERS F transmitter/ struction/installation, and maintenance; J -1kw downlink optimization, and site management. Our Broadcasting Systems, Inc. LP, - TV - FM TRANSLATORS reputation is that of being responsible, fair, and pro- Turnkey LPTV Construction SELL - BUY - TRADE fessional. We're Shaffer Communications Group, 21617 North Ninth Avenue, REPAIR SERVICE Inc., Post Oak Blvd., Suite 1700, Houston, TX 3050 Suites 105 & 106 77056, (713) 621-4499, FAX (713) 621-5751. DARWIN HILLBERRY Phoenix, AZ 85027 EAST RI VERTON. WYOMING 82501 307-866-3322 LPN mailing labels. Reach all LPTV licensees, CP (602) 582-6550 holders, applicants. Accurate, up-to-date marketing FAX (602) 582-8229 lists in your choice of format. Call Katie Reynolds at Video /Audio (414) 781-0188. HALF HOUR BROADCAST " Industrial and Broadcast 71%11- 111 HELP WANTED FORMAT " Buy Sell 6 MINUTE COMMERCIAL One Man's Musical Story of Alcohol BROADCAST I Consign Service General/Sales Manager for LPTV station (on cable) Recovery. A must for the whole family. C, Over 4,1700 items in inventory in large market. Experienced only send resume to Burbank, CA (818) 845-7000 UVI, 716 N. Westwood Ave., Toledo, OH 43607. %j,,e97rÿ etterv.te- New York, NY (212) 268-8800 CLASSIFIED RATES: All classified ads are payable $99.95 Licenses Secured (301) 789-3326 in advance. When placing an ad, indicate the exact category you desire: Help Wanted, Situations Wanted, i@AVAI RVCÇÉS .I I+, S Services Offered, Wanted to Buy, For Sale, Miscellane- I ous. The publisher reserves the right to abbreviate, Now Available! Developers of the Crown System Family alter, or reject any copy. of Radio and TV Broadcasting Software Classified advertising is sold at the rate of 600/word. LPTV Grants - Established in 1980 - AM FM TV LPTV Custom Programming There is a $20.00 minimum charge for each ad. Count each abbreviation, initial, single figure, or group of Three grants in the Portland Metro (614) 888-8388 figures or letters as one word each. Symbols such as area: Two constructed and one to 5354 HIGH STREET COLUMBUS, OHIO 43214 mm, C.O.D., PO., etc., count as one word each. Tele- be by the end of the phone numbers with area codes, and ZIP codes, completed count as one word each. year. Each equipped with solid PUBLIC DOMAIN FILMS Business Card ad rates are $50.00 per insertion. state Acrodyne TLU 1000 on 1", 3/4", or VHS Rate is discounted to $45.00 for three or more inser- Features Shorts tions. Classified Display rates are $50.00 per column transmitters, stereo capable, with Cartoons , ' Documentaries inch. Bogner antenna systems. Low LPTV Prices For more contact To place your order, call Jackie Biel information Desert Island Films at (414) 781-0188. Erica at 800-654-2262 1-800-766-8550 FAX 401-846-0919 We now accept VISA/MASTERCARD orders.

LPTV Report / October 1991 / 39 WHO'S IN FRONT OF YOUR That's why more and more domestic and international BROADCAST ANTENNA IS broadcasters look to Antenna Concepts for standard and custom IMPORTANT. design antennas. Like you, they seek: (1) the strongest possible signal, patterned for direct focus on target WHO'S BEHIND IT IS markets, (2) the lowest short and long-term costs, and (3) the security CRITICAL. of reliable equipment backed by competent, responsive people.

The first - getting clear images to the sets you want to reach - we achieve through advanced technology. For example, we emphasize the use of circular polarization, a technique that brings twice the signal strength of standard horizon- tally polarized signals to indoor loop antennas. And that lets you double signal density with only minor changes to the CP.

Further, we're the people who can cost-effectively match patterns to markets by varying methods ranging from "beam tilt" (which bends patterns downward below the horizon), to "null fill" (which ends coverage gaps that can occur near transmitter sites).

We also have the know-how to produce antennas meeting specific needs. Like extremely low weight and special windload requirements. Antennas combining an omnidirectional signal with high -gain circular polarization. Rugged high - strength corner reflectors elliptically polarized to handle up to 120 kW. And modular designs for use where other antennas won't physically fit.

Finally, we stay with you, always accessible and ready to help - convinced you shouldn't settle for less. Obviously, you'll want to write or phone for details. Better yet, visit us at the CBA Show in Las Vegas, November 23 through 25th. Come to Booth 607 and see how our blend of experience, technology and commitment can help guarantee your broadcasting success.

r ANTENNA CONCEPTS INC.

3234 Saddlehill Court Placerville, CA 95667 Phone: 916-621-2015 or FAX: 916-622-3274

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