For School Coordinators

2013-2014 School Year program GUIDE FOR SCHOOL COORDINATORS

Together, we can make great things happen for your school

Introduction...... 3

What is My Coke Rewards for Schools?...... 4

How to register your school...... 5

Spreading the word...... 6

Reaching parents...... 7

How to keep momentum going all year long...... 8

The My Coke Rewards Toolkit...... 10

Participating Coca-Cola Brands...... 11

How to redeem your points...... 13

Terms and Conditions...... 16

2 Start your School Year the right way Introduction You’ve taken a very important first step towards making a difference by leading the My Coke Rewards for Schools program for your school this year. Coca-Cola is excited to partner with you to make great things happen for your school. Together, we can reward your school with things like sports equipment, art supplies and educational resources that help students learn, play and grow.

Welcome to My Coke Rewards for Schools As a school coordinator, you are the program ambassador for the My Coke Rewards for Schools program in your community. Manage your school’s account by encouraging point donations and redeeming rewards. The good news? This program guide and the mycokerewards.com/schools online tools give you everything you need to set up and run a successful program. This guide is a simple reference that makes it easy to set up your program and provides ideas that you can use all year long to expand the My Coke Rewards program throughout your school and community.

3 Supporting all the ways kids play

What is My Coke Rewards for Schools? For over 80 years, Coca-Cola has supported and contributed resources that help create opportunities for students. The My Coke rewards for Schools program refreshes this commitment by helping schools get the resources, supplies and equipment they need.

How does the program work? With My Coke Rewards for Schools, parents, friends and other members of the community can support local schools every time they enjoy participating Coca-Cola beverages. With My Coke Rewards, all you have to do to put your school in play is:

 Spread the word: let your community know your school is participating and encourage donations.  Collect points: parents, friends and neighbors can donate points directly to your school. As the school coordinator, you can also enter codes directly into the school account (up to 200 codes per day).  Get rewards: track your progress, then redeem points for rewards.

Remember... every point counts. Even small point contributions can lead to great things for your school.

4 It’s easy to make a difference How to lead the way as a school coordinator… As a school coordinator, you will have access to the school’s online account where you can find tools and tips on how to educate your school’s community and redeem donated points.

Building momentum and keeping it going • Check out all the tools available online – flyers, brochures, email templates and other tools are specifically designed to help you communicate with parents.

• Sign up for email updates – get the latest available program information, tools, promotions, tips and new rewards.

• Create a wish list online of rewards for your school so that parents and members of the community know which rewards your schools wants.

• Motivate members to get involved by using online tools to inspire participation throughout the year.

Find more tools and tips in the For You and Tools sections at mycokerewards.com/schools

5 How to get the word out

Spreading the word The key to getting rewards that benefit your school is rallying community support and encouraging parents and other community supporters to donate their My Coke Rewards points to your school. It helps to develop a communication plan before the school year starts. You may want to include information like the following:

• My Coke Rewards for Schools logo • Your school’s current point tally • Highlight rewards your school is trying to get and the points needed to redeem. • Information on how to donate points:  Purchase your favorite participating Coca-Cola beverages to get codes  Go to mycokerewards.com/schools and login (register if you aren’t already a member)  Enter your codes to collect points  Search for our school and enter the points you want to donate

“We’ve gotten two of the parachute kits for our P.E. program. Each one costs about $200, but with My Coke Rewards we got them for free!” Chad M., West Newton Elementary School, Covington, GA

6 Encourage community participation One way to keep supporters engaged and enthusiastic is to provide them with regular updates on your school’s progress. Here are some ideas for keeping members energized and donating points. To reach parents: PTA/PTO meetings and other school functions • Distribute handouts at PTA/PTO meetings or school functions throughout the year – especially during back to school - to update parents about your school’s point total and rewards redeemed. Parent newsletters • Share your school’s progress and success regularly in newsletters or other publications - include information on how to become a My Coke Rewards member, where to find codes, get points and any special promotions or incentives. Online tools • Add a link to the My Coke Rewards for Schools website on your school website so parents and faculty can get to the site easily to donate points and get information. • Post reminders and encouragements on your school’s Facebook page, and share pictures of rewards your school receives. Ask parents to post messages when they make a donation. Engaging school staff • Post flyers in the teachers’ lounge and front office to promote participation • Encourage administrators and teachers to help drive participation among parents

7 Get support all year long

How to keep momentum going throughout the year It’s important to keep enthusiasm high all year long. Below are tips on how to boost donations seasonally and throughout the year. Year–round • Send “Thank You” emails • Celebrate milestone achievements • Recognize parents, teachers and other supporters of the program in special ways such as award certificates • Post a running tally of your school’s point earnings on your school website and/or Facebook page

Fall/Back to School • Set a points or a specific ewardr goal for the year and share it to rally continued support • If your school is returning to the program, share the success from the past year and update the current year’s goals

8 Winter Holidays • Remind parents to collect codes from products and packages at holiday gatherings • Ask community members to include more point donations as one of their New Year’s resolutions • Send holiday-themed cards, such as Valentines, to thank individuals who have donated or supported your school

Spring • Share flyers with coaches when the spring sports teams begin their seasons to generate additional support • Before Spring Break, send a flyer to parents and teachers encouraging them to collect codes from beverages they enjoy while on vacations or road trips

End of the school year • Share a photo presentation at year-end parent events highlighting your efforts. Recognize parents who donated points and showcase students who benefited from the rewards • Display the rewards earned at end-of-year celebrations • Before the last day of school, send a final communication to parents encouraging them to continue donating points over the summer months

9 How to use online tools

Online tools make your job easier Everything you need to communicate with your community, get support for point donations and redeem rewards is online at mycokerewards.com/schools.

Flyers Flyers provide information about My Coke Rewards for Schools and are a great way to educate supporters. Use flyers to: • Spread the word and rally support with parents and school staff rewards • Show parents how to locate codes and get points CATALOG • Announce special promotions, sweepstakes or incentives to parents and community supporters

2012 - 2013 school year

Don’t forget to donate your

To see a complete list of rewards and to redeem points, go online to mycokerewards.com/schoolscatalog My Coke ©2012Rewards The Coca-Cola Company. points to 1 Rewards catalog our school all summer long MY COKE REWARDS POINTS This easy–to-download-and-share catalog showcases some of the available ARE EVERYWHEREgames, THIS July 4thSUMMER festivities - - at picnics, cookouts, ball don’t miss out on all these opportunities to get points and reward our school. ® rewards and their point values. You can always view a complete listing of

So, while you’re celebrating summertime with family and friends, stay ® cool and refreshed with your Coca-Cola and favoritesmore. and be sure to enter ® codes found on hundreds POWERADE of different packages, including DASANI, ® Minute Maid, rewards at mycokerewards.com/schoolscatalog. Sprite,

The points you get this summer can help our school get what we need in the year to come. Here’s how you can help our school get a head start for next school year:

1 Purchase your favorite Coca-Cola drink to get codes 2 Go to mycokerewards.com/schools (register if you aren’t a member) 3 Enter your codes to get points My Coke Rewards logo 4 Find our school then enter the points you would like to donate Make sure to place the My Coke Rewards for Schools logo on all print,

Check out schools rewards.com/ mycoke email and online communications you make for the program.

for more information and turn My Cokewww.mycokerewards.com Rewards for details and full list of participating products. ©2012 The Coca-Cola Company. points into rewards for our school this summer. JS My Coke Rewards is open to legal residents of the 50 U.S. states (and D.C.) age 13 and over. Visit D 05.14.12 MCR Schools Sell Sheet - SUMMER REMINDER 8.5” X 11” ARTEMIS 18596 NA CREATIVE JS1 Find more tools and tips in the For You and Tools sections on the site.

10 Meet the Coca-Cola family

Participating brands Coca-Cola products are in 90 percent of U.S. households, so people in your school and community already have access to lots of points, but most just don’t know it. People can find points on a variety of brands that suit their lifestyle, needs and tastes. Participating brands include:

For a full list of participating brands and packages, check the My Coke Rewards website. Participating brands are subject to change so check the website for a complete listing of current participating brands and packages.

11 How to find codes and donate points

Where to find codes Supporters can collect codes from many different types of packages. Some codes appear under the cap, while others are inside the packaging. Below are some examples of different packages and where the codes are located.

Hint: Don’t confuse mycokerewards under the flap codes with UPC codes under the cap

How to determine points values Different packages of Coca-Cola products carry different point values.

Bottles 12-pack Cans 18-pack Cans 24-pack Cans 30-pack Cans 3 Points 10 Points 15 Points 20 Points 25 Points

Note: Not all Coca-Cola products and package sizes participate in the My Coke Rewards program. Visit mycokerewards.com for details and a full list of participating products.

12 How to redeem your points

Put your school’s points to good use and let the fun begin. The rewards available to your school can help create new opportunities for students. Save up your points for one big reward or use them in smaller amounts for several rewards throughout the year. It’s up to you and your school.

Getting rewards is simple:

 Log in to your My Coke Rewards for Schools account and click on Rewards Catalog or Wish List  Browse to find the reward(s) your school wants and if enough points have been collected. Click the Get It button  Confirm your choice and the points will be deducted from your account  Your reward should arrive within six to eight weeks (shipping is included)

13 Supporting all the ways kids play

My Coke Rewards for Schools is a way Coca-Cola is helping communities provide resources for schools by turning points into rewards that support the way kids play and learn. The program helps your school get the things students need to grow, excel and have fun. Have a great year, and thank you for partnering with Coca-Cola to make a positive difference in your community. Together we can make great things happen for your school.

For more information on the My Coke Rewards for Schools program, go to mycokerewards.com/schools. thank you

14 Usage Rights

To Whom It May Concern:

My Coke Rewards for Schools, run by The Coca-Cola Company, is a fund raising program for schools in the United States. Each participating school has a designated School Coordinator who manages the program for the school. As part of the program, The Coca-Cola Company provides School Coordinators access to tools and logos on the program website, mycokerewards.com/schools.

These materials may include a variety of color and black and white images, as well as other Coca-Cola trademarks.

The Coca-Cola Company hereby grants permission to registered School Coordinators to photocopy and use any of the materials from the School Coordinator Program Guide and website solely for use in promoting the My Coke Rewards for Schools program to parents and friends in the community.

If you have trademark or copyright questions, please contact our My Coke Rewards Consumer Care team at 1-866-674-2653.

15 My Coke Rewards For Schools Loyalty Program TERMS AND CONDITIONS

PLEASE READ CAREFULLY. By reviewing these Terms and Conditions, clicking “I Agree” on the registration page, and participating, you agree, on behalf of your school, to the following rules governing the My Coke Rewards For Schools Loyalty Program. By agreeing to these Terms and Conditions, you also agree that your school may be entered into a My Coke Rewards for Schools sweepstakes, if any, offered by Sponsor and that your school will be bound by the Official Rules of each such sweepstakes.

A. Overview of My Coke Rewards For Schools

1. My Coke Rewards For Schools (the “Program”) is a loyalty program sponsored by The Coca-Cola Company (the “Sponsor”). Schools (defined below) may collect points donated by individual My Coke Rewards members, by entering codes found on the caps, labeling or other packaging of specially-marked Coca-Cola products (“Participating Brands”) (as set forth in Section E below) and that are given to the Schools by adults in the community, or through other methods as may be added from time to time. School Coordinators (defined below) may visit www.mycokerewards.com/schools to see the number of points donated to them by My Coke Rewards members, to enter codes, or to have their Schools’ accounts credited with the points they have collected.

2. T he individual appointed by the School principal, administrator or other authorized representative to administer the School’s My Coke Rewards account (each a “School Coordinator”), may redeem the School’s points for merchandise or services available at www.mycokerewards.com/schools or take other actions on behalf of the School.

B. Eligibility

The Program is open to those accredited academic institutions servicing kindergarten through grade 12 students which are: (i) located within the 50 United States (or the District of Columbia), (ii) listed on the Market Data Retrieval Database (“MDR Database”) at the time of enrollment, and (iii) listed at www.mycokerewards.com/schools (each a “School”). Once a School is registered and has an Account, it is enrolled in the Program (“Enrolled School”). My Coke Rewards members will be permitted to contribute their accumulated points to the Schools of their choice through the My Coke Rewards Program at www.mycokerewards.com. Points may be donated to a School, whether or not it is enrolled in the Program, but must be registered as set forth in Section C below to redeem Points. The Program is void where prohibited by law.

C. Enrolling in the Program

Schools may enroll in the Program at www.mycokerewards.com/schools (the “Website”). How to Enroll: Once on the Website, the School principal, administrator or other authorized representative must follow the onscreen instructions to locate the School and to complete and submit the School’s registration, including providing a valid email address and password, create a My Coke Rewards For Schools Account (“Account”) and designate a School Coordinator. Once the School is enrolled, Sponsor will send the School Coordinator a confirmation email. The number of points collected by each Enrolled School will be recorded and tracked in the Enrolled School’s Account. Schools must be enrolled in the Program during the Redemption Period in order to redeem points. If, at the end of the Redemption Period, a School has not enrolled in the Program, any donated points will be forfeited and will be donated to one or more of the participating non-profit organizations featured on www.mycokerewards.com. Limit: 1 Account per School.

D. Duration of Program

The current phase of the Program begins at 12:00 a.m. Eastern Time (“ET”) on June 16, 2012 and is scheduled to end at 11:59 p.m. ET on June 15, 2013 (the “Redemption Period”), but Sponsor reserves the right to shorten, extend, suspend, modify, or cancel the Program, at its discretion, at any time. Codes may be entered or points donated beginning at 12:00 a.m. ET on June 16, 2012 until 11:59 p.m. ET on May 15, 2013 (the “Collection Period”), and Enrolled Schools will be able to redeem points at any time during the Redemption Period. Enrolled Schools can collect points by the methods set forth in Section E below and will be able to redeem points as set forth in Section F below. Points collected during previous phases are carried over into the current phase, but Sponsor may expire points from previous phases upon reasonable notice to Enrolled Schools.

E. How a School Coordinator Can Enter Codes and Collect Points

1. Enrolled Schools may accept donated points from any MCR member through the My Coke Rewards Program at www.mycokerewards.com and may accept donated codes from any individual or group and enter them on the Website.

2. A School Coordinator may also collect points by purchasing Participating Brands and entering codes from packaging at any time during the Collection Period, available while supplies last. Participating Brands and packaging, along with the associated point values, will be listed on the Website and updated periodically. Points may also be collected through other methods, as offered from time to time. Locate the code on the product package (under cap, inside package, etc.) or promotional item. Visit the Website during the Collection Period (or shorter period, if so indicated on the package or promotional item) and follow the links and instructions to either register (as set forth above) or sign in. Then, follow the links and instructions to enter the code(s) where indicated. Sponsor reserves the right to change the number of points awarded for purchases at any time during the Program. Points collected through other methods may vary in value as disclosed on the promotional material itself. You will find the number of points offered for Participating Brands and packaging listed on the Website.

3. Sponsor may award bonus points (“Bonus Points”) to an Enrolled School through a matching or doubling promotion or a sweepstakes. These Bonus Points will not count toward limits specified in section E 5, below.

4. Enrolled Schools may also obtain points through other methods, as offered from time to time.

5. Each code may be used only 1 time for the Program. Limit: 200 valid codes per Account, per day (12:00 p.m. ET through 11:59 a.m. ET) but totaling no more than 125,000 valid points per Account during the Collection Period. Bonus Points described above and points received as prizes do not count toward the limits. However, if a School Coordinator enters 400 or more invalid codes per day before entering a valid code, the School Coordinator may be unable to enter any more codes that day, as determined by the Sponsor at its sole discretion.

16 6. Unless specifically permitted by Sponsor, Enrolled Schools may not transfer, sell, or otherwise dispose of codes in any manner or purchase codes or points from third parties. Any attempt to combine or transfer codes or points with another Enrolled School, other than as permitted under these Terms and Conditions or specifically permitted by Sponsor in writing, may result in disqualification from the Program and forfeiture of all points in any Enrolled School’s Account. Sponsor reserves the right to take any other or additional action it deems appropriate, in its sole discretion, in the event that it believes (in its sole discretion) that an Enrolled School (or Enrolled Schools) has violated any of these provisions.

7. Sponsor reserves the right to change, add, or remove the methods by which Enrolled Schools may collect points. Enrolled Schools are responsible for the payment of any and all taxes which may result from reward(s) or prizes received as part of the Program.

8. Once a School Coordinator inputs a code, the validation of the code and potential points earned will be subject to verification by Sponsor, whose decisions on the outcome are in its sole discretion and are final and binding. Points will not be awarded until the verification process is complete. Codes are void if (a) not obtained in accordance with these Terms and Conditions and through legitimate channels or (b) any part of the code or the packaging or promotional item on which it is printed is counterfeit, altered, defective, tampered with or irregular in any way. The corresponding number of points will appear in the School’s Account within approximately 5 business days after verification is complete. Sponsor reserves the right, in its sole discretion, to adjust this timing, if necessary.

9. The School Coordinator is responsible for ensuring the accuracy of the Enrolled School’s Account and is encouraged to check it regularly.

10. If a School Coordinator believes that points were not properly accrued to the Enrolled School’s Account, he or she must notify Sponsor using the Customer Service Form in the Program by contacting Customer Care (http://www.mycokerewards.com/schools/coordinator/faq.do) within 15 days of the day the code was entered on the Website.

11. School Coordinators must save the bottle cap, product packaging, and/or promotional item with official code for at least 90 days after the date they entered the code, as it may be necessary to submit it later for verification. Sponsor’s decisions regarding the awarding of points are final and binding. Validated codes that are subsequently determined to be invalid for any reason are subject to disqualification and the corresponding points will be removed from the Account to which the disqualified points had been credited.

12. Enrolled Schools may collect points in the manner set forth above during the Collection Period, unless extended or otherwise modified by Sponsor.

F. Redeeming Points

1. Enrolled Schools may redeem points for merchandise, services, and other items of value (“Rewards”) listed in the “Schools Catalog” section of the Website, while supplies last. All redemptions are subject to these Terms and Conditions. The Website lists the point value required to redeem each Reward. Enrolled Schools must comply with individual Rewards limitations, where indicated. Sponsor reserves the right to modify the list of merchandise, services, and other items available for point redemption, as well as their corresponding point values, at any time for any reason during the Redemption Period. Any Rewards redeemed will be mailed to the official address of the School, completed at the time of registration. Rewards will not be sent to an individual’s home.

2. To spend/redeem points, the School Coordinator should navigate through the items listed on the Website and choose any item still available for which the Enrolled School has accumulated sufficient points. Follow the links and instructions to complete the redemption process. As part of the redemption process, the School Coordinator will receive a confirmation email and, when applicable, an email containing the actual item redeemed, in the form of a digital code, coupon, or other item. Sponsor will send emails to the email address assigned to the Enrolled School’s Account. School Coordinators are responsible for ensuring that Account information is accurate and up to date. Failure to do so may result in delayed or non-delivery of rewards for which Sponsor bears no responsibility.

3. All point redemptions for products are final. Refunds, exchanges and other issues are governed by the vendor’s terms and conditions applicable to the purchase and are not the responsibility of Sponsor.

4. Sponsor reserves the right to modify the available items or services for redemption and the corresponding point requirements at any time during the Program.

5. If an Enrolled School’s Account remains inactive for a period of 12 months or more, points remaining in the Account will be forfeited without compensation. Inactivity is defined as failure of the School Coordinator to log in to the Account, failure to credit points to the Account, or failure to redeem points from the Account, for a period of 12 months or more.

6. If the School is removed from the MDR Database, the Enrolled School will be removed from the Program and all accumulated points will be forfeited.

7. Any points remaining in an Enrolled School’s Account at the end of the Redemption Period will be forfeited without compensation, unless Sponsor elects to permit the points to carry forward. The points have no cash value and are only redeemable for Rewards offered via the Program.

8. School Coordinators may redeem points in the manner set forth above until June 15, 2013, at 11:59 p.m. ET (the end of the Redemption Period), unless the Redemption Period is extended or otherwise modified by Sponsor.

G. Sweepstakes: From time to time, there will be Sweepstakes that Schools can be entered into by means of MCR members donating points or entries or by some other mechanism. By participating in this Program, each Enrolled School agrees that it may be entered into a Sweepstakes and that it will be bound by the Official Rules of that Sweepstakes as if it had entered itself.

H. Modifications and Termination of the Program

1. Sponsor reserves the right to modify any of the Terms and Conditions set forth herein, at any time, with notice, even though these changes may affect an Enrolled School’s ability to accrue or use its points. Modifications may include, but are not limited to, the duration of the Collection and/or Redemption Periods, methods by which Enrolled Schools may collect points, the Participating Brands and packaging, the number of points associated with the purchase of Participating Brands and packaging or other activities, the number of points that may be redeemed through the Program, the registration and enrollment processes, the maximum number of points that may be donated by consumers or accumulated by an Enrolled School during the Program period and any of the options made available to Enrolled Schools with respect to their Accounts.

17 2. Sponsor reserves the right to terminate or temporarily suspend the Program at any time, for any reason, with or without notice, even though termination may affect an Enrolled School’s ability to accrue or use its points. In the event of an early termination, Enrolled Schools will have 30 days from date Program termination is announced to redeem points. If the Program expires as scheduled, Enrolled Schools will have until the end of the Redemption Period to redeem points.

3. An Enrolled School’s continued participation in the Program constitutes the Enrolled School’s acceptance of any changes to these Terms and Conditions. Enrolled Schools and School Coordinators are responsible for awareness of any changes that Sponsor may make to these Terms and Conditions. The most current version of these Terms and Conditions will be available at www.mycokerewards.com/schools and will supersede all previous versions of these Terms and Conditions.

I. General Terms and Conditions.

1. To learn how the personal information collected in connection with the Program may be used, School Coordinators should read Sponsor’s Privacy Policy which is available at http://www.mycokerewards. com/help.do?helpID=4. The terms of Sponsor’s Privacy Policy are incorporated herein by reference.

2. Sponsor reserves the right to discontinue the participation privileges of any Enrolled School and/or School Coordinator that engages in any fraudulent, unsportsmanlike, or disruptive activity or uses the Program in a manner inconsistent with or contrary to the spirit of these Terms and Conditions or any federal, state or local, laws, statutes or ordinances and to remove all of Enrolled School’s accumulated points. In addition, Sponsor shall have the right to take appropriate administrative and/or legal action, including criminal prosecution, as it deems necessary, in its sole discretion.

3. The Program is provided to accredited Schools only. Non-MDR Database schools, corporations, associations, individuals, or other groups may not participate in the Program. It is fraudulent for any School to use a single Account for the purpose of accumulating points for combined use with other Schools.

4. Points do not constitute property of a School or Enrolled School and may be revoked at any time by Sponsor as set forth herein. Points may not be transferred or assigned, except as provided herein, and are not transferable by operation of law.

5. Sponsor is not responsible for any incorrect or inaccurate information supplied by School Coordinators or Enrolled Schools while participating in the Program.

6. All questions or disputes regarding eligibility for the Program, collection or redemption of points, or an Enrolled School’s or School Coordinator’s compliance with these Terms and Conditions will be resolved by Sponsor in its sole discretion.

J. Limitation of Liability

1. Sponsor is not responsible for incorrect or inaccurate transcription of information, for problems related to any of the equipment or programming associated with the Program or utilized by the School Coordinator or Enrolled School, for any human error, for any interruption, deletion, omission, defect, or line failure of any telephone network or electronic transmission, for problems relating to computer equipment, software, inability to access the Website or online service, or for any other technical or non-technical error or malfunction. In the event of a printing error or irregular packaging, The Coca Cola Company, Coca Cola bottlers, ePrize, LLC, and their respective related companies, parents, subsidiaries, affiliates, and respective agents and their agencies, suppliers and other companies involved in the development or execution of the Program or the production or distribution of Program materials (“Released Parties”) shall not have any liability. UNDER NO CIRCUMSTANCES, INCLUDING, BUT NOT LIMITED TO, NEGLIGENCE, SHALL ANY OF THE RELEASED PARTIES BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES ARISING OUT OF THE PROGRAM OR MERCHANDISE OFFERED THROUGH THE PROGRAM, EVEN IF ANY OR ALL OF THE FOREGOING OR ANY OF THEIR AUTHORIZED REPRESENTATIVES HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. IF SPONSOR IMPROPERLY DENIES AN ENROLLED SCHOOL ANY POINTS, LIABILITY WILL BE LIMITED TO THE EQUIVALENT AMOUNT OF POINTS. BY PARTICIPATING IN THE PROGRAM, AN ENROLLED SCHOOL WAIVES ANY AND ALL RIGHTS TO BRING ANY CLAIM OR ACTION RELATED TO SUCH MATTERS IN ANY FORUM BEYOND ONE YEAR AFTER THE FIRST OCCURRENCE OF THE KIND OF ACT, EVENT, CONDITION OR OMISSION UPON WHICH THE CLAIM OR ACTION IS BASED. The Coca Cola Company, its bottlers, joint ventures, subsidiaries, affiliates and their officers, directors, employees, shareholders, promotion agencies, agents, successors, assigns, and service providers, are not responsible for any products or services offered by fulfillment rewards partners. TO THE FULLEST EXTENT ALLOWABLE BY LAW, THE COCA COLA COMPANY, ITS JOINT VENTURES, SUBSIDIARIES AND AFFILIATES, COCA COLA BOTTLERS, AND THEIR PROMOTION AGENCIES SPECIFICALLY DISCLAIM ANY REPRESENTATIONS OR WARRANTIES, EXPRESS OR IMPLIED, REGARDING THE PRODUCTS AND/OR SERVICES OFFERED BY ANY REWARDS PARTNER, INCLUDING ANY IMPLIED WARRANTY OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE AND IMPLIED WARRANTIES ARISING FROM COURSE OF DEALING OR COURSE OF PERFORMANCE. Some jurisdictions do not allow limitations on how long an implied warranty lasts, so the above limitation may not apply to you. Enrolled Schools agree to rely solely on the manufacturer’s warranties, if any, for any products redeemed through this program.

2. As a condition of participating in this Program, each School Coordinator and Enrolled School agrees that (1) any and all disputes, claims, and causes of action arising out of or connected with this Program, or any Rewards or prizes obtained through the Program (including any associated sweepstakes), shall be resolved individually, without resort to any form of class action and exclusively by arbitration under the International Arbitration Rules of the American Arbitration Association. Arbitration will take place in Oakland County, Michigan; (2) any and all claims, judgments and rewards shall be limited to actual out-of-pocket costs incurred, including costs associated with participating in this Program, but in no event attorneys’ fees; and (3) under no circumstances will a School Coordinator and/or Enrolled School be permitted to seek recovery for, and School Coordinator and/or Enrolled School hereby waives all rights to claim, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and waives any and all rights to have damages multiplied or otherwise increased.

3. All issues and questions concerning the construction, validity, interpretation and enforceability of the Terms and Conditions, or the rights and obligations of School Coordinator, Enrolled School and Sponsor in connection with the Program, shall be governed by, and construed in accordance with, the laws of the State of Michigan, without giving effect to any choice of law or conflict of law rules or provisions (whether of the State of Michigan, or any other jurisdiction) that would cause the application of the laws of any jurisdiction other than the State of Michigan.

4. These Terms and Conditions constitute the entire agreement between Program participants (i.e. Schools, Enrolled Schools, School Coordinators and MCR Members) and Sponsor pertaining to the subject matter hereof and supersedes all prior or other arrangements, understandings, negotiations and discussions, whether oral or written. No waiver of any of the provisions of these Terms and Conditions shall be deemed or shall constitute a waiver of any other provisions hereof (whether or not similar), nor shall waiver constitute a continuing waiver unless otherwise expressly provided.

5. If any provision of these Terms and Conditions is found to be invalid or unenforceable by a court of competent jurisdiction, such provision shall be severed from the remainder of these Terms and Conditions, which will otherwise remain in full force and effect.