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Entrepreneurship Strategy for Improving Business Performance Using Internet Technology-Based ISSN 2519-8564 (рrint), ISSN 2523-451X (online). European Journal of Management Issues. – 2019. – 27 (1-2) European Journal of Management Issues Volume 27(1-2), 2019, pp.36-45 DOI: 10.15421/191905 Received: 21 October 2018 Revised: 14 February 2019; 23 April 2019 Accepted: 01 June 2019 Published: 25 June 2019 UDC classification: 377 JEL Classification: M00, M31, O33 Entrepreneurship strategy for improving business performance using internet technology-based ‡ business application M.N. Utomo , ‡‡ M. Ariani , J. Safitri‡‡‡, ‡‡‡‡ K. Kaujan Purpose – to conduct an empirical test over the effect of entrepreneurship competency on business performance using Internet technology- based business applications. Design/Method/Approach. The research population is from small-and-medium Enterprises (SMEs) in the city of Tarakan. The determined sample is based on the observed area; hence, the technique is called probability sampling area. The data analysis technique is Partial Least Square- Structural Equation Modelling (PLS-SEM), run by WarpPls 6.0. Findings. This research's results indicate that entrepreneurship competency has a positive impact on Internet technology-based business applications. Besides, internet technology-based business ‡ application mediates the effect of entrepreneurship competency Mohamad Nur Utomo, Doctoral, Senior Lecturer, Lecturer Faculty of Economics, on business performance. Borneo Tarakan University, Theoretical implications. The results support the Resource-Based Tarakan, Indonesia, View Theory, stating that the competitive advantage of an e-mail: [email protected] enterprise is derived from its unique resource. Practical implications. Internet technology-based business ‡‡Meiliyah Ariani, applications can be used as entrepreneurship strategies to Candidat Doctor, Senior Lecturer, Lecturer, Faculty of Economics and develop business performance. Business, «Universitas Prof. Dr. Moestopo (beragama)», Jakarta, Indonesia, Originality/Value. The originality of this research is the internet e-mail: [email protected] technology-based business application as a mediating variable between entrepreneurship competence and business ‡‡‡ Julia Safitri, performance. Candidat Doctor, Lecturer, Lecturer, College of Economics of Foundation Research limitations/Future research. The research has its limitations; Institute of Indonesian Entrepreneur Development of Jakarta (STIE it only uses limited SME research samples in the city of Tarakan. IPWIJA), Jakarta, Indonesia, Future research can expand the sample through other Indonesian e-mail: [email protected] cities. ‡‡‡‡Kaujan Kaujan, Masters, Senior Lecturer, Lecturer, Faculty of Economics, Paper type – empirical. University of Borneo Tarakan, Tarakan, Indonesia, Keywords: entrepreneurship; competency; SMEs; internet technology; e-mail: [email protected] online business. Reference to this paper should be made as follows: Utomo, M. N., Ariani, M., Safitri, J., Kaujan, K. (2019). Entrepreneurship strategy for improving business performance using internet technology- based business application. European Journal of Management Issues, 27(1-2), 36-45. doi:10.15421/191905. ISSN 2519-8564 (рrint), ISSN 2523-451X (online). European Journal of Management Issues. – 2019. – 27 (1-2) Підприємницька стратегія Предпринимательская стратегия підвищення ефективності бізнесу повышения эффективности бизнеса на основі Інтернет-технологій на основе интернет-технологий з використанням бізнес-додатків с использованием бизнес-приложений Мохамад Нур Утомо‡, Мохамад Нур Утомо‡, Мейлія Аріані‡‡, Мейлия Ариан臇, Юлія Сафіт𳇇‡, Юлия Сафитр臇‡, Кауджан Кауджа퇇‡‡ Каужан Каужа퇇‡‡ ‡Університет Борнео Таракан, ‡Университет Борнео Таракан, Таракан, Індонезія, Таракан, Индонезия, ‡‡Університет проф. Д-ра Моестопо (Релегійний), ‡‡Университет проф. Д-ра Моестопо (Религиозный), Джакарта, Індонезія, Джакарта, Индонезия, ‡‡‡Економічний коледж Фонду Інституту розвитку ‡‡‡Экономический колледж Фонда Института развития індонезійського підприємництва у Джакарті индонезийского предпринимательства в Джакарте (STIE IPWIJA), Джакарта, Індонезія, (STIE IPWIJA), Джакарта, Индонезия, ‡‡‡‡Університет Борнео Таракан, ‡‡‡‡Университет Борнео Таракан, Таракан, Індонезія Таракан, Индонезия, Мета роботи – провести емпіричну перевірку впливу Цель работы – провести эмпирическую проверку влияния підприємницької компетентності на ефективність бізнесу з предпринимательской компетентности на эффективность використанням бізнес-додатків на базі Інтернет-технологій. бизнеса с использованием бизнес-приложений на основе Дизайн/Метод/Підхід дослідження. Дослідницька група – - Интернет-технологий. представники малих та середніх підприємств (МСП) у місті Дизайн/Метод/Подход исследования. Исследовательская Таракан. Визначений зразок ґрунтується на спостережуваній группа – представители малых и средних предприятий площі; застосована методика – метод області імовірнісної (МСП) в городе Таракан. Определенный образец основан вибірки. Метод аналізу даних – часткове моделювання на наблюдаемой области; использованная методика – квадратних структурних рівнянь (PLS-SEM), розроблене метод области вероятностной выборки. Метод анализа WarpPls 6.0. данных - это моделирование уравнений частичных Результати дослідження. Показано, що компетентність наименьших квадратов (PLS-SEM), разработанное WarpPls підприємництва має позитивний вплив на бізнес-додатки, 6.0. засновані на Інтернет-технологіях. Крім того, бізнес-додаток на Результаты исследования. Показано, что предпринимательская базі Інтернет-технологій опосередковує вплив компетентності компетентность положительно влияет на бизнес- підприємництва на ефективність бізнесу. приложения, основанные на интернет-технологиях. Кроме Теоретичне значення дослідження. Результатами дослідження того, бизнес-приложения, основанные на интернет- підтверджено теорію поглядів на основі ресурсів та заявлено, технологиях, опосредуют влияние предпринимательской що конкурентна перевага підприємства походить з його компетентности на эффективность бизнеса. унікального ресурсу. Теоретическое значение исследования. Результатами Практичне значення дослідження. Бізнес-додатки, засновані на исследования подтверждается теория представления на Інтернет-технологіях, можна застосувати як стратегії основе ресурсов и утверждается, что конкурентное підприємництва для підвищення ефективності бізнесу. преимущество предприятия основано на его уникальном Оригінальність/Цінність/Наукова новизна дослідження. ресурсе. Оригінальність цього дослідження полягає у характеристиці Практическое значение исследования. Бизнес-приложения, бізнес-додатків, що базуються на Інтернет-технологіях, як основанные на интернет-технологиях, могут опосередкованих змінних між компетенцією підприємництва та использоваться как предпринимательские стратегии для результатами бізнесу. повышения эффективности бизнеса. Обмеження дослідження/Перспективи подальших досліджень. Оригинальность/Ценность/Научная новизна исследования. Дослідження має свої обмеження, у ньому використано лише Оригинальность этого исследования заключается в обмежені данні про малий та середній бізнесу у місті Таракан. У характеристике бизнес-приложений, основанных на майбутніх дослідженнях вибірка може бути розширена у бік интернет-технологиях, как посредниках между інших міст Індонезії. предпринимательской компетенцией и эффективностью бизнеса. Тип статті – емпіричний. Ограничение исследования/Перспективы дальнейших исследований. Исследование имеет свои ограничения; он Ключові слова: підприємництво; компетентність; МСП; Інтернет- использует только ограниченные исследовательские технології; Інтернет-бізнес. данные о МСП в городе Таракан. Будущие исследования могут расширить выборку из других индонезийских городов. Тип статьи – эмпирический. Ключевые слова: предпринимательство; компетенция; МСП; Интернет-технологии; Интернет-бизнес. ISSN 2519-8564 (рrint), ISSN 2523-451X (online). European Journal of Management Issues. – 2019. – 27 (1-2) 1. Introduction entrepreneurship competency positively affects internet technology-based business applications. Indeed, internet ntrepreneurship culture is a fundamental tool to improve the technology-based business application seems to mediate the social and economic standards of the nation (Roblesa & effect of entrepreneurship competency on business performance. Rodrigueza, 2015). Developing this entrepreneurship culture, This paper is divided into seven sections. The second section therefore, is important to create economic growth. explains the literature review and hypothesis development. The Entrepreneurship success is determined by an entrepreneur's third section is on methodology. The fourth section concerns the competency, and an entrepreneur's competency directly affects result, while the fifth provides discussion. The sixth and seventh business performance success (Camuffo, Gerli, & Gubitta, 2012). sections are conclusions and limitations. Competency, knowledge, creativity, imagination, and ability to capture the opportunity are important factors that affect business success not only now but also in the future; and all of them 2. Literature Review and Hypothesis represent incentives of the entrepreneurs to develop their riches Development (Zahra, Filatotchev, & Wright, 2009). Previous researches illustrate that entrepreneurship competency has a positive effect on business performance (Ahmad, Suseno, Seet, Susomrith, & Rashid, 2.1. The Effect of Entrepreneurship 2018; Barazandeh, Parvizian, Alizadeh, & Khosravi, 2015; Pamela, Competency
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