1-1 Exception to Bid Submission Community Engagement Contracts

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1-1 Exception to Bid Submission Community Engagement Contracts

(ATTACHMENT 1) ACTION ON A REQUEST TO EXEMPT ADVERTISING PURCHASES BY THE DEPARTMENT OF COMMUNITY ENGAGEMENT FROM ADMINISTRATIVE POLICY 3.09, PURCHASING AND BIDDING REQUIREMENTS Exception to Bid Submission Community Engagement contracts with different media entities based on the targeted demographic audience MPS is seeking to reach. The Board’s bidding and purchasing requirements do not allow CE the flexibility to contract according to this need. For this reason, CE respectfully requests an exemption to bid for media purchases. CE obtains quotes to ensure MPS receives the best pricing available thus fulfilling the goals of the Board’s bidding and purchasing requirements. Purchases are also spread reasonably across the market. The media entities most often used by CE are listed below, and all media buys are made in accordance with the District’s media plans for the Enrollment Fair, 3-Choice, and Start/Stay/Succeed Back-to-School campaigns. CE requests that all such media buys be exempted from the Board’s bidding and purchasing requirements. Television Radio Outdoor, Online, Sponsorships WTMJ NBC 4 WJTI AM 1460 El Sol The Sponsor Placement Caliente 97.9 Company WITI FOX 6 WJMR Jammin 98 OnMilwaukee.com Energy 106.9 WISN ABC 12 WMCS 1290 JS Online WDJT CBS 58 Clear Channel Radio (FM Clear Channel Outdoor 95.7, FM106, WOKY, WMIL, (iBoards, billboard, WISN News Talk 1130, and Amtrak/Greyhound WKKV100) InterModal Station displays) Time Warner Cable B93.3 Lamar Outdoor (iBoards and (multiple networks) billboards) Telemundo WTMJ AM 620 Direct Media USA Busboards WISN AM (Milwaukee County Transit System (MCTS) bus signage) Milwaukee Public Television WKTI 94.5 The Lake Screen Vision (movie screens) (MPTV 10/36) Sinclair Broadcasting WUWM (18/24) WYMS 88.9 WISN AM1130 WNOV 1-1 .

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