ISSUE NUMBER 646 THE INDUSTRY'S WEEKLY NEWSPAPER AUGUST 1, 1986 WARSHAW NEW KFSD VP /GM I N S I D E: RADIO BUSINESS Rosenberg Elevated SECTION DEBUTS To Lotus Exec. VP This week R &R expands the Transactions page into a two -page Radio Business section. This week and in coming weeks, you'll read: Features on owners, brokers, dealmakers, and more Analyses on trends in the ever -active station acquisition field Graphs and charts summarizing transaction data Financial data on the top broadcast players And the most complete and timely news available on station transactions. Hal Rosenberg Dick Warshaw Starts this week, Page 8 KFSD/San Diego Sr. VP/GM elevated to Exec. VP for Los Hal Rosenberg has been Angeles-based parent Lotus ARBITRON RATINGS RESULTS COMPROMISE REACHED Communications, which owns The spring Arbitrons for more top 14 other stations in California. markets continue to pour in, including Texas, Arizona, Nevada, Illi- this week figures for Houston, Atlanta, nois, and Maryland. Succeeding Industry, ASCAP Agree him as VP /GM at the San Diego Seattle, St. Louis, Kansas Cincinnati, Classical station is National City, Tampa, Phoenix, Denver, Miami, Sales Manager Dick Warshaw. and more. On 7.5% Rate Hike Rosenberg, who had been at Page 24 stallments, one due by the end After remaining deadlocked KFSD since it was acquired by Increases Vary of this year, and the other. by for several years, ASCAP and Lotus in 1974, assumes his new CD OR NOT CD: By Station next April. The new rates will the All- Industry Radio Music position January 1, 1987. Until "The overall increase will in effect for 1986. THE COUNTRY COMMITMENT License Committee have reach- be then, he will remain at KFSD as range around 7.5% ," said Wein- The increase for per- program Lotus Associate Editor Katy Bee quizzes some ed a compromise agreement Sr. VP, while assisting schal. "But a fair number of licenses does not take effect un- leading Country programmers to get their calling for an average increase President Howard Kalmenson stations will have a smaller in- til January 1, 1987. and Exec. VP Norm Posen cor - views on the use CDs in their format, of 7.5% in the amount radio sta- of crease, while some may have When several years of talks ROSENBERG /See Page 10 tions pay in royalties to ASCAP while Nashville Bureau Chief Sharon larger increases." A few sta- failed to yield a pact, the composers and songwriters. In Allen provides the views of four tions may a rate cut, dispute was submitted to a SR. MARKETING the past the committee has experience prominent Nashville promotion he added. federal rate -setting court in estimated radio stations pay ADVISOR IN N.Y. executives. While the agreement is retro- April of 1985. The two sides ASCAP $90-100 million- ayear. active to 1983 for blanket returned to the bargaining table Page 47, 48 ASCAP had sought an aver- licenses, Weinschal said the this April, and finally reached a Forth age rate hike of 18%. The com- IN THE NEWS THIS WEEK first increase due from broad- compromise. "Under the cir- mittee argued that, since the Carl Wagner President of Taft casters is a flat 7.5%, surcharge cumstances it's a solution we Joins royalties are "a percentage of of whatever they paid ASCAP in could live with," Weinschal ex- Radio /Cable as company restructures station income, ASCAP's rates 1985. That will be paid in two in- plained. top tier should be cut because the socie- Pollack Don Kidwell VP /GM at WMGF ty's payments grow automati- Don Troutt VP /GM at KCMO & KBKC cally as radio revenues rise. Tusken, Burks In New Jeff Dashev Exec. VP, Mary Beth "It's much simpler," all - Garber L.A. VP /Sales Mgr. at industry committee counsel the new McGavren Guild Alan Weinschal said of Capitol VP Posts contract. Trade and barter are Mark KRXY Bolke PD at eliminated entirely, while the Kay Tusken has been ap- Tony Renaud VP /GM at WBT standard deduction and sustain- pointed VP /Rock Promotion at & WBCY ing fee have been abolished as Capitol, as part of a realign- Solar in P &D deal with Capitol separate items and built into the ment within the label's promo- Dave Luzzak OM, Joe Krause PD at contract. tion and marketing operations. WKLH Also, Bill Burks has been nam- Steve Stewart OM at WBNS -AM ed VP/Artist & Product Devel- opment. & FM Owens Tusken was VP /Rock A &R, Dan Forth Loren Toolajian Ops. Dir. at WOXR and previously headed Capitol's ABC VP /Young Adult Net- B.J. Adams PD at WFIL To KFI AOR promotion team. In the works Dan Forth has become Wayne Courtney GM at KJYO Longtime personality Gary new post, he'll oversee Associ- Senior Marketing Advisor for Bob Kaake PD at WRVR Owens has reached an amica- ate National AOR Directors Bill L.A. -based media consultation CBS setS CD plant in New Jersey ble agreement to leave his Bartlett and Dave Morrell. firm Jeff Pollack Communica- Sheila O'Connor GSM at WCLR morning show at Jazz- format- Bartlett was Director /National Bill Burks tions, and will be headquartered Private Music distributed by RCA ted KKGO/Los Angeles and will Album Promotion. Associate Tusken reports to Senior VP/ at JPC's new New York office. assume thé same shift cross- President Pollack Station transactions to date pass $1.4 at National AOR Director Stan Promotion Walter Lee. VP/ Jeff said. Cox Communications AC will dimension billion town Gleason has left the label. Black Music Promotion Ronnie "Dan add a new outlet KFI September 8. KKGO to our consultation services in Top individual, group transactions Jones, National Promotion Di- morning cohost Nick Tyler will rector Tom Gorman, Direc- the areas of marketing and checklist Gingold VP/ and now take 'beer for Owens tor /National Video Promotion sales advice. With competition KSUN & KLZI for Duffy buys $15 fulltime. Radio At New Michelle Peacock also report to increasing every year, the million In addition to an extensive Lee. necessity for more sophisticat- Page 3, 4, 6, 8, 10 buscard campaign and TV com- Barnstable Burks, who has been VP /Cre- ed marketing techniques has MORNING MADNESS mercials, Owens will benefit WGKX /Memphis President/ ative Services & Merchandising become a must for establishing from an expanded support GM David Gingold has been for the past two years, will a uniquely successful position. Top CHR morning show masters explain team. Appearing on his airshift promoted to VP /Radio for par- oversee three Artist & Product JPC is proud to be the first pro- the motivations behind their often -bizarre will be talents Dan Avey and ent New Barnstable Corp. Development Directors. They gramming advisory firm to res- AM antics. Laura Brown, Chris Roberts Gingold will now also oversee are Jeremy Hammond, previ- pond to this need by bringing Page 40 (sports), David Black and Bar- WHLI & WKJY/Long Island, ously Director /Marketing & aboard a nationally recognized bara Whitesides {news), Mike WSLR & WKDD /Akron, and Promotion for the label's inter- expert in this field. In addition, NEXT WEEK IN R &R Nolan and Mark Dennis (traf- KSSN /Little Rock. national division, and Michael Dan's N.Y. base makes JPC the Assistant Editor Yvonne Olson talks with fic), and Tracey Miller (celebri- Prior to joining WGKX as Stottler, formerly Creative Di- first radio consultation firm ty news). with offices in the top two some of CHR's top female executives. VP /GM last year, Gingold was rector /Advertising & Merchan- KFI PD Steve LaBeau told President of Birch Radio Rat- dising. A third director will be markets." Newsstand Price 55.00 R&R, "This move maintains ings. "I'm delighted to have this named later. A 13 -year broadcaster, Forth OWENS /See Page 4 GINGOLD /See Page 4 TUSKEN /See Page 4 FORTH /See Page 4 THE NEW SINGLE BY BOB SEGER 84 THE SILVER BULLET BAND CATCH HIM ON HIS SOLD-OUT SUMMER TOUR! PRODUCED BY BOB SEGER. AND PUNCH ANDREWS CO PRODUCED BY DAVID COLE THREE WAGNER RADIO -CABLE PRESIDENT PAGE 1 AUGUST I. 1986 Taft Reorganizes Senior 18 -24 MALE MEASUREMENT: Management Structure IMPROVEMENT In a restructuring of its senior Group Carl Wagner become Presi- for the first quarter of fiscal 1987. ON THE WAY? management organization, Taft dents of their respective groups, Both were down approximately Broadcasting has created an Office while Sr. VP /Controller Greg 70% from the same period a year R &R's new Ratings & of the Chairman. Those executives Thomas advances to Sr. VP /Fi- ago, reflecting anticipated dilution Research Editor Rip include Chairman/CEO Charles nance & CFO. from the acquisition of five TV and Mechem commented, "Our pres- four radio stations from Gulf Ridgeway bows with a Mechem Jr., 11 -year President/ Don Kidwell detailed examination of COO Dudley Taft, now Vice Chair- ent management structure has Broadcasting a year ago. Despite a AM Arbitron's recent research man, and CFO George Castrucci, been in place for a number of "notable weakness" of certain recent years there have properties, Taft's FM facilities bol- into the problem of now Exec. VP /COO. Additionally, years. In Kidwell been many changes in the busines- stered the company's net radio surveying 18 -24 males, the Exec. VP/Television Group Jack Sander and Exec. VP /Radio-Cable ses in which we engage and con- revenues, which increased 24% to ratings firm's commitment siderable growth and change in our $14.6 million, including contribu- VP /GM to new methods, and the own company.