Hawai'i Hotel Reef Stewardship Guide

Hawai‘i Hotel Reef Stewardship Guide Hawai‘i Hotel Reef Stewardship Guide Table of Contents 1. Overview/Introduction...... 3 Calendar of Events...... 29 Purpose of this Guide...... 3 Sustainable Seafood...... 30 Sustainable Tourism ...... 4 Sundry Stores and Other Vendors...... 33 The Accommodations Industry’s Role...... 4 5. Your Hotel’s Stewardship...... 34 Watershed Stewardship...... 5 How “Green” is Your Property?...... 34 2. Hawai‘i’s Coral Reefs...... 6 Creating a Sustainability Plan...... 37 Basic Coral Biology and Ecology...... 6 Marketability of Sustainability...... 38 Importance of Reefs...... 7 6. Recognizing Your Sustainability Initiatives: Reef Status...... 7 Certification and Recognition Programs in Reef Threats...... 8 Hawai‘i and Beyond...... 39 Solutions...... 10 Overview of Certifications...... 39 Economic Context and Urgency for Action....10 Appendices...... 45 3. Reef Stewardship Activities that Reduce Appendix A: Sustainable Seafood Menu Land-Based Pollution...... 11 Checklist...... 45 Reefs and Wastewater...... 11 Appendix B: Monterey Bay Aquarium’s Seafood Stormwater Management...... 12 Watch Consumer Guide for Hawai‘i and Low Impact Development and Design...... 14 Chef Buyer’s Guide...... 47 More Best Practices...... 17 Appendix C: Community Engagement 4. Reef Stewardship Activities that Opportunities...... 49 Engage and Educate...... 21 Appendix D: Theme Days, Weeks and Staff Education...... 21 Months...... 58 Guest Education...... 22 Appendix E: Resources to Explore...... 59 Sustainable Marine Recreation...... 24 Appendix F: Seafood Comparison Chart...... 61 “Voluntourism”...... 25 Appendix G: Sample Sustainability Beach Cleanups...... 26 Statement...... 66 Citizen Science ...... 27 References...... 67 Community Involvement...... 28 Acknowledgments This guide was collaboratively developed through the contributions of Numerous programs, companies, resorts, organizations, and CORAL staff members (Liz Foote, Juliane Diamond, Lisa Owens Viani, individuals are mentioned in this guide. Although they are introduced Joseph Clerici, Sarah Freiermuth, Marissa Stein, Julia Stewart, Erica in this publication, CORAL does not endorse any particular business, Perez, and Wesley Crile), and includes additional contributions by program, or product. Lauren C. Roth Venu (Roth Ecological Design Intl.), Matt Moore (Roth Funding for this publication was provided by The Keith Ecological Design Intl.), Chris Barzman (Barzman Consulting), Jon Campbell Foundation, The Tiffany and Co. Foundation, NOAA Coral Chin, and Laura Suur. All photo credit goes to CORAL staff, unless Reef Conservation Program, Hawai‘i Tourism Authority, and The Harold otherwise noted. K. L. Castle Foundation. Case studies were compiled through observations made by our team, information submitted by resort representatives, and publicly available information online, particularly the Hawai‘i Green Business Program’s “Their Stories.” Additional resources and an electronic version of this guide can be found on CORAL’s website, coral.org/hotelstewardship. Please feel free to provide any feedback or content suggestions, as well as proposed edits or corrections, to CORAL at [email protected].

2 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Overview/Introduction Going Above and Beyond Energy, water, and wastewater are the most popular sustainability areas focused on by the accommodations industry. Your property can make a difference in terms of its “ecological footprint” by systematically addressing these areas of concern, while real- izing significant cost savings in the process. However, there is much more you can do to promote, support and perpetuate Hawai‘i’s unique natural environment and host culture. This guide will assist you and your property in exploring new approaches, tools, and resources in support of sustainability.

Did You Know? The Term ‘Greenwashing’ Originated in the Hospitality Industry The term “greenwashing” Purpose of this Guide originated in the mid-1980s, inspired by the emerging he Coral Reef Alliance (CORAL) Hawai‘i—are seeking a genuine natural and practice of hotels to display has created this resource guide as cultural experience in the place they are a placard offering guests a choice not to have their a means to assist Hawai‘i’s accom- visiting, and are becoming more discerning towels and linens laundered Tmodations industry in recognizing the and aware of “greenwashing.” This guide was daily. In some cases, this importance of, and providing key guidance developed to assist your property in taking initiative—framed as a for, the implementation of stewardship and meaningful steps toward sustainability, with means of “saving the environment”—was seen as less sustainability measures within the resort the health and well-being of our corals reefs than genuine if the practice community of Hawai‘i. We recognize that in mind. was not properly executed, there are many resources from within our This resource guide can help your prop- or while other less-than- environmentally-friendly community and internationally and there- erty take stock of its own operations, review practices were occurring fore wanted to compile and make them and be inspired by examples of others’ within the same property readily available to empower those of you efforts, and find resources to assist in at the same time. The term has been generalized and in the Hawai‘i resort community to take on implementing new strategies within your now essentially means new and additional sustainability initiatives. own property. As many resorts in Hawai‘i disingenuous marketing We have also made it a point to connect are situated along the shoreline, they play focused around unsubstan- these activities to our coral reef ecosystem, an important role and shoulder significant tiated or dubious “green,” “eco-friendly,” or “sustain- as there are many things your property can responsibility to serve as a “line of defense” able” claims. More and more do to directly and indirectly support reef for the coastal ecosystem. Suggestions in consumers are becoming conservation. We will also demonstrate the this guide, and additional technical resourc- highly attuned to greenwashing and will instead value of taking these steps, not just from a es will provide the accommodations indus- seek out more genuine conservation standpoint, but from a mar- try the tools you need to ensure that you experiences and products. keting perspective. An increasing number are helping to maintain a healthy coastal of visitors worldwide—and particularly in environment.

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 3 Hawai‘i Hotel Reef Stewardship Guide Overview/Introduction...... Sustainable Tourism

he World Tourism Organization (www.unwto.org) defines sustainable tourism as tourism that meets the needs of present tourists and host regions, while Tprotecting and enhancing opportunities for the future of the tourist sector. It takes into account environmental, economic, and socio-cultural aspects of development (Cox et. al, 2008). Sustainable tourism in Hawai‘i “honors Hawai‘i’s host culture, its people and their history; protects its unique natural environment; and engages local communities” (Hawai‘i Tourism Strategic Plan 2005-2015, p.27). Hunter and Green (1995) developed a list of criteria for Highlighting and interpreting Hawaiian culture is a key part of sustainable tourism that includes: 1) follow ethical princi- sustainable tourism. ples that respect the culture and environment of the area, the economy and traditional way of life, and the political with regard for the protection of the natural environment patterns; 2) involve the local population, proceed only with for future generations; 5) plan in a manner integrated with their approval, and provide for a degree of local control; 3) other economic sectors; and 6) continuously assess and keep intragenerational equity in mind, including fair dis- evaluate impacts and initiate action to counter any negative tribution of benefits and cost; 4) plan and manage tourism effect. The Accommodations Industry’s Role awai‘i’s tourism industry is Leaders within Hawai‘i’s resorts are stewardship and sustainability that can absolutely dependent on well aware of the individual and collec- be cited. However, many of Hawai‘i’s the state of Hawai‘i’s natural tive impact on the environment which resorts’ sustainability initiatives are Henvironment. It has been estimated that sustains the accommodations industry, “behind the scenes” or are not directly 80 percent of Hawai‘i’s nearly 8 million including both direct and indirect communicated to guests or the local annual visitors engage in marine-related effects of tourism, such as the burden community. recreational activities during their stay and strain on local infrastructure from (Friedlander et al. 2005 Hawai‘i DBEDT increased capacity. There are many 2002; van Beukering & Cesar 2004). things the hospitality industry can do Healthy reefs and clean water are essen- to support our natural environment tial to maintaining Hawai‘i’s allure as a and promote sustainable tourism; the destination. More importantly, healthy good news is that Hawai‘i is already and intact reefs support healthy commu- a leader in these efforts, with nities, protect beaches, and help perpetu- many inspirational ate cultural practices and identities. examples of

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 4 Hawai‘i Hotel Reef Stewardship Guide Overview/Introduction...... Spotlight West Maui Ridge to Reef Initiative The West Maui Ridge to Reef (R2R) initiative is an all-en- compassing approach across multiple agencies and organizations to address adverse impacts to coral reefs in West Maui. The state has recognized that an integrated and comprehensive approach to reducing land-based sources of pollution is one of the most important steps to help restore coral reef ecosystems. The R2R Initiative builds on already established efforts that are underway and leverages resources across a number of agencies and community groups to implement actions to reduce one of the key sources of reef decline: land- Watershed Stewardship based sources of pollution. Spotlight watershed is defined as an area water or stored in organic matter or aqui- South Kohala Coastal Partnership of land, such as a mountain or a fers. Topography influences whether this This collaborative group valley, which catches, stores, and water moves toward the sea via rivers and includes community members, Aultimately delivers rain into the ocean. In streams or via movement underground. associations, organizations, traditional Hawaiian culture, the ahupua‘a Management of our water in Hawai‘i is resource managers, and state and federal agencies, and is concept was developed using the physical important for safeguarding drinking water dedicated to the implemen- boundaries of the watershed from the top supplies, as well as for protecting water tation of the South Kohala of the mountains out to the coral reef as quality and quantity for recreation, irri- Conservation Action Plan. Its the basis for political stratifications and gation, industrial activities, downstream emphasis is on fostering community partnerships to develop resource management practices. ecosystems, and cultural practices. and promote coastal marine In each watershed, water from stewardship and conservation precipitation is either delivered into strategies. The implementation of projects is being coordinated above ground bodies of through a partnership between the University of Hawai‘i Sea Grant College Program and the Division of Aquatic Resources. Please contact the coordinator Sierra Tobiason at [email protected] for more info on projects and how to get involved. Visit the website southkohalacoastal partnership.com or Hawai‘i Coral Reef Strategy website: hawaiicoralreefstrategy.com/ index.php/southkohala.

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he coral reefs found within the Hawaiian Islands major economic benefits from recreation and tourism. An account for over 80 percent of the reefs under the economic study conducted in 2002 estimated the value of United States’ jurisdiction. Coral reefs are extremely coral reefs at $10 billion, with direct economic benefits of Tvaluable to Hawai‘i: they are significant culturally, ecologi- $360 million per year (Cesar and van Beukering, 2004). cally, and socially, providing food, shoreline protection, and Basic Coral Biology and Ecology

ropical coral reefs are ecosystems that rival rainforests in diversity. They grow over Tthousands of years, as individual animals—coral polyps—slowly deposit layers of calcium carbonate to form a skeleton. The polyps live in colonies, and obtain the energy they need to sustain themselves and build reefs by consuming small floating organisms, and through a beneficial relationship with algae housed in their tissues that allows them to capture the sun’s energy. Over time, these polyps create elab- orate three-dimensional habitat that is key to the whole ecosystem. Reefs provide food and shelter for hundreds of species of fish and invertebrates in Hawai‘i’s waters, enabling amazing biodiversity, astounding scenery, and a source of sustenance. Although coral reefs may seem extensive and durable, they are vulnerable ecosystems that can only exist Healthy reefs require clean, clear water and high biodiversity. under very specific conditions. Corals require crystal clear water so sunlight the reef. When corals cannot regrow the world. Hawai‘i’s uniqueness is an can reach the algae living within their the material lost to these forces, they important theme to share with guests; tissues. If the water contains suspend- are eventually destroyed; the once for instance, while they may not see as ed sediment that block the sunlight, complex and three-dimensional living many different types of fishes on the the corals will not be able to feed reefs break down into flattened, lifeless reef as they have seen in other places, themselves via their internal algae, or rubble. much of what they do see is only found produce enough energy to build their Because of its geographic isolation, here. This uniqueness also makes our skeletons. When reef building stops, Hawai‘i has the highest percentage environment more vulnerable, so it is burrowing invertebrates, coral-eating of endemism—species only found our kuleana (responsibility) to mālama fish, and storm damage can then erode in a particular area—of anywhere in (care for) this special place.

6 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Importance of Reefs Hanau ka 'Uko-ko'ako'a, hanau kana, he Ako'ako'a, oral reefs are unlike anything protection, potential medicinal puka. (Born the coral else on the planet. In addition compounds, and, of course, tourism to providing valuable habitat opportunities. The annual value of the polyp, born of him a coral Cfor fish and other animals, they are ecosystem services provided by coral colony emerged.) incredibly beautiful, with seemingly reefs to millions of people is estimated infinite structures and growth forms. to be over $375 billion (Costanza et al., —Kumulipo Their intricate crevices and three- 1997). for food, but in support of traditional dimensional structures shelter many In Hawai‘i, coral reefs have special and spiritual practices. Early land and species of fish, invertebrates, and algae, meaning; their “value” cannot be ocean management practices developed all of which play a unique and vital quantified but it is evident in the by Native Hawaiians recognized the role in the coral reef ecosystem. The interconnectedness of Hawai‘i’s natural critical importance of healthy reefs, and beneficial products and processes that and cultural history. In the Kumulipo, promoted sustainability of reef resources coral reefs provide, known as their one of the Hawaiian origin genealogies, through a number of community roles “ecosystem services,” are numerous: the coral polyp was the first living thing and responsibilities to mālama, or take fishing grounds, gathering areas, to appear in the world. Reefs sustained care of, this ecosystem. habitat for important species, coastline Native Hawaiians not only as a resource Reef Status he World Resources Institute presented the results of percent) of the world’s reefs are threatened by human activities, a global analysis of reef threats in a 2011 publication, and that coastal development and watershed-based pollution TReefs at Risk Revisited. They found the majority (60 threaten a quarter of all reefs (Burke at al., 2011).

Degraded reefs (left, as compared to the image on the right) are characterized by their lack of living coral and three- dimensional habitat necessary for marine life.

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eefs in Hawai‘i—and in other added stress can ultimately lead to their impact is an locations around the world— death. increase in the face a suite of threats that In addition, when the ocean warms, frequency Rinclude impacts from global climate glaciers melt, causing sea level to rise. and intensity change, unsustainable and destructive A predicted impact from sea level rise of tropical fishing, invasive species, coastal is slower coral growth (Hubbard et al., storms. As development, land- and marine-based 2008). The Intergovernmental Panel on reefs become pollution, and other direct human Climate Change has found that sea level less robust or die, impacts such as unsustainable marine is rising at a rate of .12 inches per year— their ability to buffer and recreation activities. 60 percent faster than the .08 inches per protect coastlines from severe storms is The earth’s climate is changing: our year it predicted in 2007. Unfortunately, diminished. More frequent and intense atmosphere is getting warmer and the the vertical growth rate of coral is likely storms may also damage reef structure amount of carbon dioxide in the atmo- to be slower than this increase. As a more significantly, and the corals’ sphere is increasing. This reality is chal- result, corals will be deeper, receive less regrowth may not be able to keep pace. lenging the survival of reefs worldwide. sunlight, and grow more slowly. While global threats are more difficult to address at a local scale, the solution Ozone depletion lies in tackling local threats to improve Ocean acidification The destruction of the ozone layer, the resiliency of reefs and bolster their In the past few decades, the amount which accompanies global warming, is ability to withstand the impact of global of carbon dioxide (CO2) in the air has caused by the presence of chlorofluoro- pressures such as climate change and increased by one-third. carbons (CFCs) and other chemicals in its accompanying impacts to the As the ocean absorbs the atmosphere. When the protective coral reef ecosystem. carbon dioxide, a ozone is depleted, the intensity and na- greenhouse gas, ture of ultraviolet radiation that reaches from the atmo- the earth’s surface increases. Although Warming and rising seas sphere, it becomes corals have a natural sunscreen to pro- Many corals have a narrow more acidic and tect themselves from the tropical sun, temperature tolerance. As the coral polyps have studies show that increased levels of ocean warms, many coral reefs will difficulty creating their ultraviolet radiation can damage coral not be able to adapt quickly enough to skeletons (Caldeira and in shallow areas (Gleason & Wellington, the resulting changing conditions, and Wickett, 2003). The calcification rates 1993; Brown, et al., 1994a, 1994b; Lyons incidents of bleaching and disease will of corals and other reef organisms et al, 1998). increase (Hoegh-Guldberg, 2007). Cor- have already begun to decrease, lead- al bleaching occurs when corals become ing to fears that reef building will not stressed, most often when water gets keep pace with climate change. With Overharvesting and unsustainable fishing too warm. Corals will “eject” their algae increased CO2 in the water, coral may tenants (zooxanthellae), causing the also form weaker skeletons, making the practices corals to become white in appearance reefs more vulnerable to storm dam- Human (their tissues are left without the algal age, trampling, and destructive fishing populations pigments that give them their color, practices. that rely on thus showing their calcium carbonate fisheries for skeletons). They are then left without food and nutrition from the photosynthesizing More frequent and income have a algae (Schmidt, 2008). Although corals severe storms short-term incentive to remove more can survive a bleaching event, this Another predicted climate change fish than is sustainable in the long-term.

8 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Hawai‘i’s Coral Reefs...... Wastewater can be managed in different ways, such as being processed and treated at wastewater reclamation facilities, or by entering groundwater untreated through septic tanks and cesspools. This wastewater ultimately seeps into the marine environment offshore.

Overharvesting of herbivorous fishes wastewater), excess sediment (from sediment that eventually makes its way and urchins in particular, which eat the activities like agriculture, deforestation, into the coastal zone. Sedimentation, fast-growing algae that can outcompete and development), or stormwater along with nutrient input, is a key and kill corals, is especially problematic. runoff can stress reefs, impeding their contributor to the pollution affecting Unsustainable fishing affects the entire growth and reproduction, or even Hawai‘i’s reefs. Sediment not only food web. If too many herbivores are kill them. Pollution can also impact creates murky and aesthetically taken, algae (seaweed) can overgrow sensitive species and alter the ecological undesirable coastal waters, which and suffocate reefs. In addition, taking functioning of the reef. hinder marine recreation and negatively too many large fish, which have the best Marine debris, trash that makes its affect visitor experience, but also reproductive and grazing potential, can way into the ocean, can harm or kill disrupts photosynthesis and reduces the result in a much less healthy and robust corals and the life that depends on corals’ ability to obtain food. Sediment fishery and reef over time. Overharvest- them. can also settle on and smother the ing of sharks, a top level predator on corals. The chemicals and toxins carried the reef, can start a cascade of effects in with sediment, including hydrocarbons, which populations of other fish collapse Coastal development and pesticides, and herbicides, can also be (Rohwer, 2010). sedimentation problematic (Piniak, 2004). When fishing is done care- Development to lessly, non-target species accommodate the growing often end up as bycatch. human population Unsustainable tourism—direct Destructive fishing along coastlines has impacts to reefs techniques, anchors, and put additional stress on Hawai‘i’s tourism industry brings gear (like nets) can also reefs. At one time, big thousands of people into contact with physically damage reefs. cities such as Hong Kong, its reefs. Uninformed and unsupervised Singapore, Manila, and divers who touch or accidentally

Honolulu had thriving coral trample living corals can have a Water pollution reefs offshore. Many of these reefs were cumulative and significant impact over Coral reefs thrive in clean, clear water. effectively destroyed by impacts from time, especially when concentrated in Pollution from both point sources growing human populations. Now, reefs small areas. In addition, marine tour (specific places) and non-point sources near other coastal communities are operators may cause anchor damage (runoff from the land that contains experiencing the same pressures. when day-use mooring buoys are many pollutants from many sources) Many land-based human activities, not available and anchors are not set can affect the health of reefs. Too many including deforestation, construction, properly, destroying coral that will take nutrients (usually from agricultural road building, and improper agriculture decades to centuries to recover. runoff or discharges of treated and landscaping practices, produce

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here is no one-size-fits-all solution to conservation, nor is it possible to successfully con- Tserve natural resources without support and involvement from the people who are most closely connected to and rely on these resources. In Hawai‘i, that means developing and implementing overarching conservation strategies (such as watershed management plans, Interpretive signs help convey key ecological and cultural information to residents ridge to reef initiatives, and Conserva- and visitors, and provide them with guidance on how to reduce their impact and tion Action Plans) that involve compo- respect the environment. nents like the following: socially, culturally, and financial support they need to be • Reduction of local threats to reefs, economically from conservation successful including overfishing, poor water • Improving reef management so • Working directly with the tourism quality, and unsustainable those responsible for the creation, industry to decrease its environmen- development enforcement, and durability of tal footprint and to educate visitors • Helping communities benefit protected areas have the tools and about the importance of coral reefs Economic Context and Urgency for Action awai‘i’s tourism economy and of decline, Hawai‘i’s reputation is at its environment are inextrica- risk and the state will have difficulty bly interconnected. Yet while marketing itself to the increasing num- Hwe can see beaches eroding, and re- bers of visitors who seek sustainable spond with resources to restore them, travel opportunities. the degradation of our coral reefs and Fortunately, an increasing amount coastal water quality is not always of research suggests that reefs can apparent. However, healthy reefs and recover, particularly those in areas clean water are arguably as much of a with effective management where local draw for visitors as expansive sandy stressors are sufficiently reduced. A beaches. Moreover, healthy and intact recent study examining historical data reefs support healthy communities, uncovered examples from Hawai‘i’s protect beaches, and help perpetuate pre-history of reef recovery following cultural practices. over-exploitation of resources. The Long-term monitoring by state and recovery was attributed to improved federal agencies that demonstrate and effective resource protection mea- significant reef declines, coupled with sures (Kittinger et al. 2011). Then, as Gear-rental shops can go above and degraded water quality, is a call to it does now, our healthy environment beyond by educating customers about engage in solutions. If Hawai‘i’s reefs depended on our ability to manage our how to reduce their impacts on the reef continue upon their current trajectory collective impact. when snorkeling, diving, or surfing.

10 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship that Reduce Activities Land-Based Pollution our resort can engage in a host of reef stewardship can reduce land-based pollution—an identified threat to coral activities that will help the reef. By engaging different reefs and the overall health of the watershed—and actively be a Ysectors of your resort and the broader community, you “line of defense” for the coastal environment. Reefs and Wastewater

utrients such as nitrogen and phosphorous have multiple ways of reaching the near- Nshore marine environment; when excessive, they can harm coral reefs. Since corals grow slowly, they cannot compete with algae (seaweed, or limu) that can more efficiently absorb nutrients and grow rapidly. Coral reefs are adapted to an environment with very low nutrient levels and thrive under those conditions. When nutrient levels are too high, algae can grow quickly, overgrowing the living coral. “Turf” algae can also outcompete and overgrow the reef, killing coral. Turf algae is not one particular type of algae, but rather a multi-species assemblage of small algae that forms a fuzzy looking “mat” over the reef. Recent and ongoing research has indicated that turf algae play a significant role in chronic, A degraded reef on Maui, where a phase shift from predominantly coral to pre- or ongoing, reef degradation (Ross et. dominately algae has occurred. Photo by Division of Aquatic Resources Staff. al, 2012). When a reef is subjected to ongoing In Hawai‘i, wastewater is a significant al., 2013). On other Hawaiian Islands or chronic nutrient inputs over time, source of nitrogen and phosphorus the source of nutrient-rich wastewater it will degrade from a healthy system input. In West Maui, treated— but is most likely residential cesspools dominated by living coral to an al- nutrient-rich—wastewater is disposed and septic tanks, stormwater runoff, gal-dominated system, with a decrease of in gravity-fed injection wells, from and agriculture. Efforts to address in biodiversity and marine life. This is which it has been found to emerge in and reduce the impact of nutrient known as a “phase shift.” An example as little as 84 days through nearshore pollution from wastewater, including of a reef system that has undergone submarine springs (also known as increasing water conservation overall, this phase shift is Ma‘alaea Bay. seeps) among the coral reefs (Glenn et are paramount.

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Case Studies: Stormwater Management UHMC’s Sustainable Living Stormwater Management Institute of Maui (SLIM) partnered with the Water Institute hen rain touches the earth it pollutant load of the first flush depends on of Sustainability Education and becomes stormwater. In undis- a number of other site characteristics that Tri-Isle Resource Conservation turbed ecosystems, stormwater include: the time of particle accumulation and Development to install a Wis often slowed by the natural drainage within the catchment basin, the severity of rain garden on campus; the purpose: to treat and infiltrate ability of groundcover and organic soils. precipitation events in the basin, and the rainwater from a culvert that Once slowed, the stormwater gets processed pollutants of concern. collects water from the Kupa‘a by living organisms, evaporates, or recharg- The major stormwater pollutants of and Science Buildings. It is estimated that the rain garden es the groundwater. This groundwater is concern regulated by government bodies will treat and recharge up to either stored in aquifers or feeds streams are suspended solids (otherwise known 270,000 gallons of stormwater and rivers which may flow into wetlands or as turbidity or sediment), nitrogen, and annually. The rain garden sits within the SLIM Community estuaries (muliwai). From there, it reaches phosphorus. Inorganic pollutants such as Garden which is open for use the ocean and is recycled back into the at- hydrocarbons and heavy metals are seen in by the students and communi- mosphere. This life cycle of water is termed much smaller quantities than the organic ty. The goals of the community the water, or hydrological, cycle. pollutants. In stormwater regulation, much garden are to increase awareness of food security and to like in wastewater regulation, nitrogen and learn and teach the importance phosphorus are labeled pollutants because of sustainably managing storm- What is stormwater runoff? of their high concentrations and displace- water. The SLIM rain garden Stormwater runoff occurs when stormwa- ment into ecosystems where they may cause team also hosted a workshop for Maui County educators to ter flows over the land instead of sinking disruption to the ecological balance. These share details about the project into the ground. When there is significant nutrients can come from organic debris, with schools around the island. flow, it erodes the landscape and picks up fertilizers, and animal waste. The Four Seasons Resort Maui loose materials as it flows downhill; in more Nitrogen is what is coined a limiting nutri- at Wailea contracted a local natural settings, the particles could include ent in most ocean ecosystems. When an influx landscape architect firm—Wal- soil and organic debris, while in the urban of nitrogen comes into the system, this sup- ters, Kimura, Motoda, Inc.—to environment, they could include oils and ports the growth of algae which can suffocate design a vegetated roof over the parking structure and ballroom grease, fertilizers, pesticides, paint particles, corals; when the algae decays, it creates a low areas. The roof, which consists tire treads, and other manmade substanc- oxygen environment that may lead to fish kills. of flowering shrubs, ground- es. Stormwater pollutants are considered Just as nitrogen is the limiting nutrient in salt- cover, seating areas, water nonpoint source of pollution (versus point water ecosystems, phosphorus is the limiting features, and sculptures, was primarily designed to improve source pollution that can be traced to a spe- nutrient in freshwater ecosystems. When high the view from many of the cific point source such as a discharge pipe or concentrations of phosphorus enter freshwa- rooms at the luxury hotel; how- wastewater disposal site.) ter, the same effect could occur. ever, this green roof also helps to reduce stormwater runoff The most significant concentrations of Turbidity, or the murkiness of the wa- through the plants’ uptake of pollution in stormwater are typically found ter, is caused when suspended particles are rainwater. during the first minutes of a rain event. This mixed with the stormwater. Turbidity is often is coined the first flush effect. The first flush associated with the speed the stormwater is is the runoff that occurs at the beginning of traveling and the size of the suspended matter: a rainstorm, and is most concentrated with the faster the flow, the larger the size particles the particles and debris that have accu- the water can carry; when the flow is slow, the mulated between storms. Generally this particles deposit. Suspended solids are an issue effect is thought to be more pronounced because they cloud the water, diminish the Honua Kai Resort and Spa when generated from impervious surfaces ability for organisms to photosynthesize, and, and the Westin Kā‘anapali (i.e. surfaces that do not allow for water when they settle in larger quantities, disrupt Ocean Resort Villas have both undertaken dune-restoration infiltration) such as roads and parking lots the coastal ecosystem. projects onsite. and eroding landscapes. The severity of the Managing the quantity and quality of

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A simplified look at the hydrologic cycle—how water moves through the environment. Graphic courtesy of Geoff Moore.

stormwater is equally important. in ‘brown water’ advisories that affect ing concern, as watersheds experience Conventional engineering over the recreational use of the nearshore eco- more development and associated last fifty years has primarily addressed system for visitors and kama‘aina (local disturbances. Increased runoff not only managing stormwater quantity by residents) alike. Although there are has the potential to increase pollution moving it to centralized locations requirements set forth by the Envi- in receiving waters, but also decreases onsite or off property as quickly as ronmental Protection Agency (EPA), the overall volume of water entering possible, viewing it as a liability rather enforced by the Hawai‘i Department into groundwater supplies, affecting than a resource. However, this may of Health and local counties, to protect downstream users and reducing the harm nearby streams and the ocean by the water quality leaving any given site, availability of water for the increasing turbidity, and often results issues with stormwater remain a grow- community.

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Case Studies: Reef-friendly Landscaping Low Impact Development TheWest Maui Ridge to Reef Initiative (westmauiR2R.com) is working with Oahu-based (LID) and Design landscape architecture firm Ki Concepts, along with several ow Impact Development (LID) and • Minimizing the development impact on resorts in the Kā‘anapali region in West Maui, to develop Design is a methodology for manag- hydrology by using the natural site to- property-specific reef-friendly ing stormwater at its source, mimick- pography to strategically place buildings landscape management plans, Ling the natural drainage processes found in and impervious surfaces which will include the calcula- undisturbed ecosystems. The EPA defines • Maintaining runoff rate and duration tion of pollutant load reductions anticipated as a result of these LID as “an approach to land development from the site (don’t let the water leave plans’ implementation. The (or re-development) that works with nature the site) purpose of reef-friendly land- to manage stormwater as close to its source • Scattering LID BMPs throughout the scape management plans is to attain environmentally sensitive as possible. LID employs principles such as site, thereby decentralizing and adding landscape maintenance practices preserving and recreating natural landscape microscale controls to slow, infiltrate, while preserving the beauty of features, minimizing effective impervi- store, evaporate, and/or detain run- the resort properties. The main ousness to create functional and appealing off close to the source; this method goal of the management plan is to meet the needs of aesthetically site drainage that treats stormwater as a improves the overall treatment of the pleasing grounds while minimiz- resource rather than a waste product.” LID stormwater by capturing it closer to its ing polluted runoff from pesti- practices have also been characterized as a source cides, fertilizers, and irrigation sustainable stormwater practice by the Wa- • Implementing pollution prevention, water that may impact the health of the coral reefs in the area (Ki ter Environment Research Foundation and proper maintenance, and public educa- Concepts, pers comm). others (water.epa.gov/polwaste/green). By tion programs These landscape plans are implementing LID principles and practices, Undisturbed sites are typically character- slated for completion in the Fall of 2014. It is anticipated water can be managed in a way that reduces ized by mature foliage and topsoil that are that while they will be designed the impact of man-made environments and naturally designed to retain and recharge as property-specific, they will promotes the natural movement and treat- stormwater into the ground. Grading the have broader applications ment of water within an ecosystem, devel- site with heavy equipment can notably affect throughout the Hawai‘i resort community, and could easily opment, or watershed. Applied on a broad the natural drainage ability of a property be adapted to other properties’ scale, LID practices are able to maintain or since this activity compacts the underlying needs with minimal effort. restore a watershed's hydrologic and ecolog- soil. When an ecosystem is disturbed via ical functions. removal and/or compaction, its ecological The Kohanaiki resort community has developed a natural Although it is optimal to apply LID services are often removed. In addition, resource management plan in during the planning and design of a new less pavement and roof space on the site collaboration with Audubon development project, LID is also effective and maintained open spaces should also International, and their golf course is slated to become and desirable for redevelopment and retrofit improve overall drainage (as long as com- the first on Hawai‘i Island projects to improve water quality coming off paction is minimized). For example, even if to receive Audubon’s Silver any given site. The LID approach maximizes a development has vegetated open spaces, Signature Course Certifica- the use of natural onsite drainage and man- if the site is entirely graded, compaction of tion. The resort constructed a reverse-osmosis system to ages stormwater as close to its source as pos- the soils from the grading process could support its irrigation, powered sible by using natural or engineered, distrib- still result in partly to completely imper- by photovoltaic panels. In addi- uted small-scale controls otherwise known vious surfaces depending on the soil type. tion, the property uses “a plant as LID Best Management Practices (BMPs). For this reason, thoughtful site planning is palette that is sensitive to water conservation and the coastal By implementing LID BMPs, you replicate critical. After impervious areas have been environment, employing native the site’s predevelopment hydrology by: optimized, structures, roads, and parking plants whenever practical.” • Minimizing grading/compaction and lots should be placed strategically and when conserving the natural drainage ability feasible, in areas where the disturbance of the site to the natural drainage of the site is min-

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Case Studies Reef-Friendly Landscaping The Four Seasons Resort Maui at Wailea has created an ex- perimental native plant garden surrounding the employee parking lot. The property also uses aki aki grass and ‘akia as native ground cover throughout the property.

The Westin Kā‘anapali Ocean Resort Villas uses sustainable landscaping practices such as drip irrigation in all planter beds to reduce water use and runoff, a rain catchment system for irrigation, and Maxicom, an evapotranspiration (ET) based system to control irrigation.

Starwood Hawai‘i’s hotels and resorts have installed upgraded equipment throughout their properties to ensure that Hawai‘i’s precious water is The West Maui Ridge to Reef Initiative, supported by community volunteers, used native used efficiently. The properties’ plants to help stabilize a slope and reduce erosion and sedimentation that can harm reefs. water conservation measures include low-flow plumbing fix- imized. Selection and placement of LID Fertilizers and pesticides are indispensable tures in guest rooms, landscaping with native, drought- BMPs should then be considered to achieve when it comes to maintaining lush gardens, resistant plants, and the use of a net-zero stormwater balance for quality lawns, and landscapes. However, if proper a weather station to monitor and, when feasible, quantity. There are a products or suitable measures are not used, rainfall and control irrigation wide variety of LID practices to choose coral reefs can be at risk. Wastewater effluent at the Sheraton Maui Resort & Spa. from, ranging from directing roof drainage and non-point runoff from urban areas carry to an attractive rain garden and/or catch- nutrients which can alter the normal marine ment tank, to completely designing streets habitat and create a long-term imbalance with features that capture, infiltrate, or store (Dailer et. al. 2009). Currently no state laws rainwater for non-potable water uses. regulate the use of fertilizers and other garden For more information on implement- products in Hawai‘i. ing LID BMP on your property please see “Reef-friendly” landscaping products CORAL’s Recycled Water for Reefs Guide— are those that have been determined to be Stormwater Management Appendix. less harmful to coastal ecosystems, yet still provide a beneficial effect for gardens and lawns. West Maui Kumuwai Reef-friendly landscaping (westmauikumuwai.org), an educational The purpose of reef-friendly landscaping is campaign in support of ocean health, has to institute environmentally sound mainte- identified several brands of lawn care and nance practices that preserve the beauty of pest management products that are safer the resort properties. A notable result from for coral ecosystems, as determined by their this landscaping approach is the minimi- composition and concentration of compo- zation of polluted runoff from pesticides, nents. These products are available in retail fertilizers, and irrigation water that may stores on Maui and have been labeled with impact the health of coral reefs. an “Ocean Preferred” sticker.

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 15 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship Activities that Reduce Land-Based Pollution...... Energy Consumption from he following products are reef-friendly alternatives to conventional choices; they are Heating and Cooling listed with their Maui retailers (though many of these products should be available The number one energy conservation measure suggested statewide). by the Hawai‘i Green Business T Program is to complete regular maintenance on heating, air Landscaping and maintenance brands conditioning, and refrigeration Alaska Fish Fertilizer Ace Hardware systems at least two times a year. Andersons Hawai‘i Grower Products For large buildings and hotels, air Best Hawai‘i Grower Products conditioning represents the single Down To Earth Waikiki Worms Co. largest source of energy demand Fox Farms Ace Hardware Lahaina and cost, with an estimated 42 Green Lava Brand Premium Hydraulic Mulch Island Shell LLC percent of Hawai‘i’s hotel energy Happy Frog Brand Ace Hardware Lahaina consumption being used for AC Humic DG Hawai‘i Grower Products (Konan, 2004). Less power is Island Supreme Organic Chicken Manure City Mill spent on maintaining desired Maui Earth Compost Maui Earth Compost temperature and ventilation levels Miracle Grow - Shake and Feed Continuous if air leaks, duct sealing, clogs, Release All Purpose Fertilizer Ace Hardware Lahaina, Longs Drug and obstructions of air intake and Miracle-Gro Organic Choice Longs Drug vents are avoided. In addition, ORCHISTORM’S MAXICROP Liquid Seaweed Waikiki Worms Co. more savings could be achieved Osmocote Hawai‘i Grower Products if AC is turned off in unoccupied Perfect Blend Hawai‘i Grower Products rooms and larger areas during Whitney Farms - Organic and All Natural Plant Food Ace Hardware Lahaina low occupancy season when guests are zoned to a designated part of the facility. Pest-management brands Bayer Advanced Natria Ace Hardware Lahaina Cool roofs work as reflectors Concern Weed Prevention Plus Ace Hardware Lahaina to reduce the heat buildup from Ecosmart Organic Ace Hardware radiation during the day, reducing Garden Safe Ace Hardware demand for air conditioning (epa. MONTEREY Sluggo Waikiki Worms Co. gov/heatisld/mitigation/cool- Polesock Termite Barrier Termimesh Hawai‘i, Inc. roofs.htm). Safer Brand Ace Hardware Lahaina Termimesh Pest Control Termimesh Hawai‘i, Inc. Seawater air conditioning is Tri-Star Hawai‘i Grower Products an innovative approach to cooling Whtiney Farms Ace Hardware Lahaina air in places with nearby access Worry Free Weed and Grass Killer Ace Hardware Lahaina, Longs Drugs (Cannery Mall) to deep cold water. SWAC uses the natural process of heat trans- fer between the cold ocean water Vendor contact information and the hot indoor air and could Ace Hardware Lahaina Longs Drug Termimesh Island Shell LLC save you up to 75 percent on 840 Wainee St. 1221 Honoapiilani Hwy 1406 Colburn Street 98-736 Moanalua Loop electrical costs and maintenance Lahaina, HI 96761 Lahaina, HI 96761 #201C Aiea, HI 96701 compared to a conventional AC 808.667.5883 808.667.4390 Honolulu, HI 96817 808.487.1100 (University of Hawai‘i Sea Grant 808.843.1968 College Program). It can be Hawai‘i Grower Maui Earth Compost City Mill installed into existing conven- Products 808.877.0403 8 store locations tional AC facilities and has been 400 Lehuakona St. Waikiki Worms Co. successfully implemented in Kahului, HI 96732 1917 S King St, Hono- Hawai‘i, New York, Canada, and 808.877.6636 lulu, HI 96826, French Polynesia. See Honolulu 808.945.9676 Seawater Air Conditioning (honoluluswac.com), Makai Many of these products are also made locally, reducing the carbon emissions of shipping or air travel and Ocean Engineering (makai. supporting Hawai‘i-based businesses. Developed and reprinted from westmauikumuwai.org. com/pipelines/ac-pipelines) and Hawaiian Electric.

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Case Studies: Energy and Water Conservation The Fairmont Kea Lani uses a laundry water recycling system known as the Aqua Recycler, installed in 2005 to filter de- tergents and reuse water. The system is capable of recycling over one million gallons of water each month; according to the resort, as of the end of 2013, they had recycled over 87 million gallons.

The Four Seasons Resort Maui at Wailea uses a system for its pool (Chlor King) that has halved energy usage and increased water clarity. Its system does not use liquid chlorine or chlorine gas.

TheFairmont Kea Lani, Maui, uses a rock salt treating system in all resort swimming pools A look behind the scenes at the Chlor-King pool system. instead of chlorine, effectively reducing the usage of chemicals. More Best Practices The Ritz-Carlton Kapalua Re- sort reduced its consumption Energy conservation of water by 26 million gallons functions (14%), cooling/heating (12%), from 2010 to 2011 through Primary uses of energy for hotels are cool- cleaning (11%), and pools (1%) (EPA, 2012). measures such as adjusting its ing/heating (50%), lighting (10%), heating Reduced water usage can be achieved by: sprinkler systems to account water (15%), kitchen functions (25%), and • integrating high efficiency fixtures (aera- for time of day and seasonality, integrating moisture sensors, miscellaneous equipment (elevators, plug tors, toilets, showerheads, etc.) only operating dishwashers loads, in-room refrigerators, microwaves, • adjusting irrigation schedules when completely full, and us- TVs, etc.) (Bohdanowicz, 2001). Reduced • optimizing maintenance protocols for ing dual-flush toilets. LED ceil- energy usage can be achieved by: HVAC and pool equipment ing lights have been installed throughout the property, with • integrating high efficiency equipment the remaining CFL bulbs being and controls Purchasing phased out. • implementing operational procedures to Purchasing relates to all materials and ser- Starwood reports that its minimize wasted energy vices entering your property. Opportunities Westin Kā‘anapali Ocean Re- • promoting and training staff on ener- to reduce the environmental impact of your sort Villas property’s cogenera- gy-saving behaviors. tion facilities allow the resort to purchasing include: Hawai‘i has the highest electricity costs in generate much of its electricity • procuring recycled-content products on site, while lowering demand the nation, so taking actions to reduce en- (such as paper products) on the grid and decreasing the ergy use has significant potential for saving use of propane. The resort’s • purchasing green cleaners/products money. tap water, pools, and jacuzzi • contracting services from green provid- are heated using waste heat ers recovered from the property’s Water reduction This extends beyond the built environ- generator. Over a three-year time frame, the cogeneration Primary uses of water for hotels are in-room ment to your property’s sundry stores or facility saved the resort nearly use (30%), irrigation/landscaping (16%), 751 MWh and kept 476 tons of CO from being discharged onsite laundering operations (16%), kitchen Continues on next page 2 into the atmosphere. Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 17 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship Activities that Reduce Land-Based Pollution......

Case Studies: Waste Reduction third-party vendors where consumer goods Also, encouraging dry cleaning methods The Sheraton Maui Resort & Spa launched an HI-5 recy- are used and made available to guests. such as sweeping or damp mopping will cling program for cans, bottles, reduce water consumption and prevent and glass. Items are redeemed polluted runoff. However, if wet cleaning at a local redemption center Transportation is necessary, route the water away from the by managers. All generated in- Transportation represents your hotel's fleet storm drain into the sanitary drain which come is donated to an in-house and the ways by which your staff and guests nonprofit organization, Star- directs it to a proper treatment facility. wish. The organization funds get to and from your hotel. Opportunities scholarships for associates’ to reduce the environmental impact of your children. Also, bath amenities transportation department include: Waste reduction are recycled and are donated to • having a fleet of vehicles that are fuel- The Salvation Army, who picks Waste reduction involves reducing the efficient, flex-fuel, or alternative-fuel items up every Tuesday and volume of materials leaving your property. Friday to help Maui communi- capable Opportunities to do this include: ty members in need. • promoting or providing the use of pub- • reducing the amount of waste produced lic, mass, or shared transportation The Fairmont Kea Lani’s High • diverting or recycling certain materials Five Redemption Program • providing electric vehicle charging sta- from the waste stream donates all HI-5 recyclables tions (mandatory for all properties with • reusing, repurposing, or donating waste (bottles, cans, etc.) to a local more than 100 parking stalls according nonprofit organization, who materials to Hawai‘i State Legislature bill SB2747 then redeems the items for Implementing changes in these areas will cash. This initiative has raised SD1 HD2 [HSCR 1183-12]) or preferred not only reduce the environmental impact, an average of $11,000 each parking for high-efficiency vehicles year for Youth Education and but also lower waste disposal costs. Service (YES), a group at St. Ultimately, the best method to green your Anthony Junior-Senior High Pollution prevention property is to track, monitor and report. By School which funds educational trips abroad. Pollution prevention involves reducing the tracking the six categories above (energy, hazardous materials or chemicals on or water, purchasing, transportation, pollu- The Ritz-Carlton Kapalua leaving your property. Primary sources of tion, and waste), monitoring progress, and reclaims all of its recyclable materials, including cardboard, pollution for hotels are onsite energy gen- reporting back to stakeholders, hotels can mixed paper, white ledger eration, stormwater runoff, cleaning prod- constantly improve by identifying which paper, newspapers, HI-5 bot- ucts and procedures, pest control products, methods are working best, and then com- tles and cans, food waste (via and storage of hazardous materials such as municate their progress to investors, staff, composting), and wood pallets. Bath amenity bottles and caps paints, oils, refrigerants, and cooling tower and guests. are made from post-consum- chemical treatments. er recycled material and are recyclable; soap boxes are also recyclable and are made from recycled materials.

The Fairmont Kea Lani’s Making logo cups, disposable contain- recycling ers, and utensils made from easy and plastic have been replaced with accessible at products made from corn- many loca- starch, recycled paperboard, tions on your and sugarcane bagasse. Clear property is a plastic cups have been replaced great way to with compostable cups made promote and from 100% corn, and utensils are made from potatoes instead facilitate the of plastic. All the new products practice. are biodegradable, with most reaching the majority of de- composition within 60 days.

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Case Studies: Energy and Water Conservation Hawai‘i Water Conservation Plan Resorts using recycled water for In February 2013, the State of Hawai‘i Department of Land and Natural Resources Commission on Water irrigation, or supporting/im- Resource Management and the United States Army Corps of Engineers issued a Hawai‘i Water Conser- plementing greywater recycling vation Plan. This document serves to raise awareness about the issues around the high demand of fresh where available : water by the increasing population and tourism industry in Hawai‘i and identifies general best management practices for increasing the efficiency of the delivery and use of fresh water. By repurposing an existing (dlnr.hawaii.gov/cwrm/planning/hiwaterplan) unused underground storage tank, the Westin Kā‘anapali Ocean Resort Villas will be recycling pool water for use in irrigation on its property. This will supplement the hotel’s existing rainwater catchment system and will be used during the dry season when rainwater is not always readily available.

The Honua Kai Resort & Spa is using R1 (recycled) water in its water features and to irrigate its property.

The Hyatt Regency Maui Resort & Spa uses R1 water available from the Kā‘anapali Golf Course for its irrigation on property.

Marriott’s Maui Ocean Club uses low-flow shower heads (2.5 gallons per minute “Safety Purple” aka “OSHA Purple” is the required color for piping and fixtures for R1 water. (GPM)), low-flow toilets (1.6 The official color designation is Pantone 512. To read more about R1 water please refer to GPM), low-flow faucets (1.5 CORAL’s Recycled Water for Reefs guide published in August 2013. GPM), and water-conserving toilet fill valves (Hydrofill) to conserve water.

R1 water supports beautiful landscapes.

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Case Studies: Case Studies: Energy and Water Conservation Waste Reduction “If you can measure it then you can The Fairmont Kea Lani’s improve it.” While many people Vivreau® Advanced Water have said this in many different System allows the resort to contexts, the staff at The Whaler serve its own purified sparkling on Kā‘anapali Beach are applying and still water in reusable glass this premise to sustainability by bottles, reducing the need installing a “smart stats” monitoring for plastic bottles. The hotel system at their facilities. The system is also decreasing its carbon measures and tracks energy use, footprint, as bottles don’t need allowing management and guests to to be shipped to the island and actively reduce consumption of this Photo courtesy of Lauren Roth packaging waste (cardboard valuable resource, saving money and plastic) is eliminated. The as well as the environment. “Our Storm Drains: A Direct Route to the Ocean system also saves energy by owners and Board of Directors Pollutants that make their way into the drains around your property chilling water on demand, can contribute to degraded water quality. Hosing down kitchen recognized the importance and reducing refrigerated storage mats and trash containers from your property’s restaurant kitchens cost savings opportunity associated requirements. The bottled is of particular concern due to the grease and other contaminants. with tracking our energy usage . . . water system is initially being The Hawai‘i Green Business Program’s checklist addresses this, knowing where we are was the first implemented in the resort’s and suggests minimizing “kitchen grease from washing down sewer step toward improvement, and now signature restaurant, Kō, and we can reduce the load by ensuring drains by scraping grease from trays, grills, and pans into a waste grease can. Consider installing grease traps if applicable—maintain during meetings and banquet that energy is not being wasted on functions. unoccupied units,” says Mila Salva- trap and keep a maintenance log.” Also, simply making sure that dor, General Manager. dumpsters are covered can help reduce pollutants from making According to Shawn Racoma, their way to drains. Chief Engineer, “Calculating the return on investment (ROI) will now be much easier and we’ll be able to quantify precisely how much energy we’re saving. For example, our lower level hallways had ceiling fixtures using 64 watt fluorescent U-bulbs. We replaced them with a 22 watt LED fixture, reducing overall consumption from 32,517 kilowatt hours to 11,177 kilowatt hours. On top of this we added timers that further increased our savings and reduced our energy consumption, giving us an eight month ROI.”

TheFairmont Kea Lani has installed the state-of-the-art eco- MODE Thermostat in all guest rooms; the smart thermostat is connected to the hotel’s database and automatically turns on when a guest checks in and shuts off when a guest checks out. It also detects when a door is opened, signaling motion detectors to scan the room. If no motion is detected, the temperature adjusts 5 degrees higher. It also shuts off when doors to the lanai are Rain gardens are engineered to capture a predetermined volume of water when it rains (or opened, and monitors humidity. from areas with regular runoff), treat that water using plants, and allow it to sink into the ground where it will recharge groundwater and/or make its way to the ocean cleaner than when it entered the rain garden.

20 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship Activities that Engage and Educate eed some inspiration and guidance for implement- your property, the following information will help you engage ing various efforts in support of reef stewardship and educate. For more specific examples, see Appendix C for and environmental sustainability? Ranging from a list of opportunities by organization and refer to the com- Nthose that involve your staff, your guests, and media, to those panion website (coral.org/hotelstewardship) for updates and that give back to the local community outside the walls of additions to this resource. Staff Education

here are many opportunities in your local community for your staff to get more educat- Ted about sustainability and Hawai‘i’s natural environment and pass along their knowledge to Hawai‘i’s visitors. By supporting your staff in continuing education and training opportunities, you are demonstrating your commitment to sustainable tourism and providing the best possible experience for your guests. Opportunities range from one-off lectures at the local university, to pre- Continuing Education sentations by a conservation group, to Opportunities more structured programs like Ocean Hawai‘i Energy offers energy efficien- Awareness Training, an informal cy workshops and training opportunities, many of which offer continuing lecture series that has been offered pe- education credits. Workshops riodically on Oahu, Maui, and Hawai‘i offered previously include: “Creat- Island. ing Value with Energy Efficiency,” “Learning to S.E.E. (Sell Efficiency Effectively),” “Financial Analysis of Energy Efficiency Projects,” “Taking Control of Your Energy Use,” “Making Efficiency Happen,” and “Bench- marking Your Commercial Building and What’s Next.” The Ritz-Carlton Kapalua developed a program across all its properties called R.E.A.C.T. (Ritz-Carlton Environmental Action Conservation Team), which educates staff and guests on stewardship actions they can take and promote.

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Case Studies In partnership with the Coral Reef Alliance, The Fairmont Guest Education Kea Lani produced a “Be Reef any of your guests will want day care, kids’ camp, or even at your activity Responsible” guide for each guestroom within the hotel. The to learn more about Hawai‘i’s center’s “breakfast briefings.” guide encourages guests to ex- natural history during their stay, Whenever possible, to minimize the plore Maui’s coral reef ecosystem Mand your property can provide an array of amount of waste, provide displays rather with tips on how to protect and value-added opportunities along a spectrum than hand-outs. By laminating a few key preserve the reef. Guests can also use the guide to identify from passive (e.g., in-room programming) publications and/or utilizing plexiglass the Hawaiian fish that are most to active (e.g., hands-on experiential edu- displays, you can ensure your materials last commonly found in the coral cation), depending on your resources and longer and share information with your reef fronting the hotel. capacity. The following sections will provide guests without a high cost or unwanted Hilton Waikoloa has an Ocean you with more details about some of these debris. Explorers Program for guests; approaches, so that you can determine participants receive a reef ID which is/are right for your property and 2. Signage sheet, an underwater camera, guests’ needs. coloring books, and a glass Interpretive signage is an ideal way to bottom boat cruise with onsite convey essential information in an engaging watersports company Ocean 1. Outreach materials Sports. The resort has also manner. Resorts are in the perfect posi- adopted a wildlife viewing code There are many places throughout your tion to install signage on their property in of conduct and shares it with its property where you can incorporate out- coastal areas; these signs will be seen by guests. reach materials (pamphlets, handouts, thousands of guests and site visitors on a The Ritz-Carlton Kapalua is booklets, posters, etc.), including in guest monthly basis, and can make a difference in home to Jean-Michel Cousteau’s rooms or at the concierge desk, watersports promoting awareness and driving behavior Ambassadors of the Environ- center, restaurant, or other venues like your change. By installing signage on your own ment program. This program teaches guests about coral reefs, tide pools, the native forest, Spotlight humpback whales, and local CORAL’s Flip Charts ecosystems through interactive The Coral Reef Alliance (CORAL) produces easy-to-use educational flip activities with trained naturalists. charts that engage guests and share interesting and accurate information It also involves guests in volun- about Hawai‘i’s coral reefs, marine mammals, and manta rays; they also tourism activities in the local provide tips on how to respect the marine environment and reduce our community. impacts.

Hualālai Resort has a Natural CORAL’s Underwater Treasures Resources Department, which The CORAL has produced collateral materials available for your prop- strives to provide a sense of erty. Our Underwater Treasures highlights some of place, respect the traditions of Hawai‘i’s most interesting marine life, and shares tips for reducing one’s the past, and promote a harmo- impact while diving or snorkeling. ny with the land. They employ marine biologists, and offer Case Study marine education programs Building from the framework of Our Underwater Treasures, The that include offerings such as an Fairmont Kea Lani developed their own in-room interpretive materials Anchialine Pond Tour, Shark that feature reef etiquette tips and identify species of fish commonly Adventures, Ocean Art Day, found on the reef in front of the property; volunteer fish survey data Ocean Life Exploration, a Catch from the area drove the species list. and Release Fishing Tourna- “We are excited to feature the latest material that the Coral Reef Al- ment, a Junior Marine Biologist liance provided to us! In addition, we feature our aquarium to educate program, and more. Details on our guests about sea urchins and how they should avoid contact with these programs may be found in our spiny friends. Our Hui Holokai program speaks to the cultural and the Natural Resources section at ecological significance of our native Hawaiian green sea turtles and our hualalairesort.com. tide pool education class introduces our guests to all the diversity that can be found along our coasts,” said Scott Pirscher, of the Fairmont 1 Orchid. 22 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship Activities that Engage and Educate......

property, you capitalize on a highly visible Case Studies Signage way to demonstrate your commitment to Kā‘anapali Beach Resort’s Po‘okela Program partners conservation to guests and the local com- Resorts on Maui that have Sponsored Respecting Coral Reefs with charter company Trilogy munity. Reef Etiquette Signs: Sheraton Maui Excursions to host a 2-hour sail The Coral Reef Alliance (CORAL) coor- 2Resort & Spa, Marriott Maui Ocean Club, (or classroom-based experi- dinates an Adopt-a-Sign program, whereby Kā‘anapali Ali'i, Westin Maui Resort, Westin ence). During the program, a community cultural leader community and business sponsors can Kā‘anapali Ocean Resort Villas (2), Ritz Carlton Kapalua, Maui Eldorado, The Mahana, Honua teaches about the history of purchase a Respecting Coral Reefs sign Kai Resort and Spa, Napili Surf Resort, Napili Kai West Maui’s coastline (from (coral.org/what-we-do/where-we-work/ Beach Resort, and Fairmont Kea Lani (15) Kā‘anapali to Olowalu), points Hawaii/respecting-coral-reefs). These signs out streams, riverbeds, and Resort on Hawai‘i Island that has changes in landscape due to were developed to convey key reef etiquette Sponsored a Sign: Fairmont Orchid population pressure and land messages as well as interesting ecological use, and describes how those information about Hawai‘i’s reef life. Resort on Oahu that has Sponsored a Sign: changes have affected the ecosystem, mauka to makai. Other signage is available, such as a series Halekulani produced by the Watchable Wildlife pro- Resort on Kauai that has Sponsored a Sign: Every month when the full gram, that includes seven individual sign St. Regis Princeville Resort moon rises, Mauna Lani Bay designs about forest birds, monk seals, Hotel & Bungalows invites ho- Don’t have a sign? Make one, or sponsor tel guests and Hawai’i residents reef fishes, seabirds, turtles, wetlands, and one! The Mauna Lani Bay Hotel and Bun- to join Danny Akaka for an whales, all specific to Hawai‘i. galows has developed its own signage for its evening of storytelling and en- Developing a site-specific sign could be property, highlighting the reef life found in tertainment at Talk Story Under a fun way to engage your Green Team, and the area. a Full Moon at the oceanfront Eva Parker Woods Cottage. provides an opportunity to reach out to local groups for consultation on ecological TheFour Seasons Resort Maui as well as cultural content. intimidating academic level; they can be as at Wailea created a special website for guests, In Our Gardens short as 3 minutes to share a single theme (inourgardens.com). Guests 3. Presentations and convey a few simple messages. All you can find and learn about the need are things like a few laminated photos, plants on property, with a focus As noted above, many of your guests are a model of a humpback whale or jellyfish, on native plants, through beau- eager to learn more during their stay and tiful photography. The website or other simple materials. will seek out opportunities to do so. By also features Na Mo‘olelo O Schedule theme-based quick and easy Hawai‘i (stories and legends) to facilitating these opportunities on-property, presentations during the week at your promote cultural awareness and you can provide value-added experienc- concierge or watersports company desk that a sense of place. The resort is es for your guests, and provide linkages also in the process of building you can use as an engagement and selling to other amenities offered in-house or by a Moon Garden, based on the tool; use flip charts or laminated photos, concept of the Hawaiian Moon your vendors. Presentations do not need to and come up with a simple 5-minute mod- Calendar, on its property; be long and drawn out PowerPoints at an according to Assistant Director ule for each theme. Put it on your events of Engineering Kevin Gavagan, calendar (e.g. Monday: coral reefs and com- “If we share the stories of this mon fishes; Tuesday: sea turtles; Wednes- place, people will know how day: whales and dolphins; Thursday: monk special it is and treat it with respect.” seals; and Friday: sharks). Your guests may appreciate longer more Four Seasons Hualalai has in-depth presentations as well, and if you an on-staff marine biologist, are short on staffing capacity, consider in- and holds daily presentations about sea turtles and touch viting conservation professionals from your tank critters. The resort has also area, or even local high school students developed a marine-themed educational treasure hunt activity for kids and its own in-room Continues on next page information on coral reefs and reef etiquette. Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 23 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship Activities that Engage and Educate......

seeking community service credit, to resulted in a series of PSAs that focus PSAs give periodic presentations for guests. on reducing instances of visitors harass- The Four Seasons Resort Maui ing marine wildlife, trampling corals, at Wailea worked with CORAL and feeding wildlife. These PSAs were and VERB TV to produce a 4. PSAs 4property-specific PSA focusing on reef developed in response to a survey that etiquette; the video is available on the If your property has the capability, demonstrated that a majority of visitors resort’s website. consider showing targeted Public are unfamiliar with Hawai‘i’s marine Service Announcements (PSAs) that conservation laws (Bernstein et al., provide key guidance on ocean eti- 2012). The PSAs can be viewed on and quette, as well as ocean safety. obtained through the ROAR Hawai‘i In 2012-2013, a project funded by the website (roarhawaii.org). Hawai‘i Tourism Authority in partner- For the Sea (forthesea.com/ ship with the State of Hawai‘i Depart- reefetiquette-psa.html) also produced ment of Land and Natural Resources a Hawai‘i-specific reef etiquette PSA and the Hawaiian Islands Humpback which can be obtained through their Whale National Marine Sanctuary, website. Sustainable Marine Recreation ith so many of your guests tary standards for marine tourism in seeking to engage in some Hawai‘i. They outline best practices for form of marine recreation SCUBA, SNUBA, Snorkeling, General Wduring their stay, it is important that Boating (including surf schools and your property’s staff and vendors pro- kayak tours), and Wildlife Interactions vide them with not only a safe and fun (including marine mammals, manta experience, but one that seeks to reduce rays, fishes and invertebrates). In sup- impact to the environment. This can be port of these standards, CORAL has accomplished by adopting, sharing, and produced educational materials and following best practices, and providing assessment tools, and has a series of effective briefings and active supervision training videos online at Visually demonstrating a commitment of guests. To support these efforts, a vari- coral.org/standardstraining. to a cause—in this case the ety of interpretive materials can be used discouragement of fish feeding— helps guests understand a policy and to share key information with guests. Hawai‘i Ecotourism provides an opportunity for further Take the necessary steps to ensure engagement and education. that your in-house watersports com- Association’s Sustainable Tour pany, and/or any vendors you contract Operator Certification wishing to become more sustainable. with, are following best practices and The Hawai‘i Ecotourism Association, Consider encouraging your in-house effectively communicating and enforc- with support from the Hawai‘i Tour- watersports company to seek certifica- ing these practices to your guests. ism Authority, developed a Sustainable tion in any of these programs or other Tourism Certification Program, and locally available offerings, and ask your maintains a listing of certified operators third-party vendors to obtain certifi- West Hawai‘i Voluntary at hawaiiecotourism.org/travelPono. cation as well. Inform your concierge Standards for Marine Tourism This program maintains a com- or activity booking company about the The West Hawai‘i Voluntary Standards prehensive checklist of performance programs, and let guests know about for Marine Tourism (WHVS) are the measures and other resources available them too. state’s first and only set of consen- online that can help provide guid- sus-based, community-derived volun- ance and inspiration to any company

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Voluntourism: Resorts facilitating community service activities for guests to engage in and support the efforts of local organizations.

Case Studies As part of a corporate initiative, the Giveback Getaways Volunteer/Voluntourism program, the Ritz-Carlton Kapalua Mālama Ka Aina program partners with Māla- ma Kahalawai to restore the watershed, coordinating native planting activities for community members and guests. This effort is re-establishing native plants on 30 acres of former pineapple lands located above Honolua Bay in West Maui.

Starwood’s “Events with Aloha” program provides an opportunity for groups to participate in a variety of locally based volunteer efforts that promote connections with and support of Hawai‘i’s culture and natural resources. Groups that Maui Cultural Lands welcomes volunteers to join them every Saturday for maintenance work stay at Starwood properties in Honokowai valley, where they have a chance to care for native plants and learn about throughout Hawai‘i can take Hawaiian culture. Photo courtesy of Maui Cultural Lands. part in conservation activities that benefit reefs and watersheds, including caring for hydroponic vegetable gardens ‘Voluntourism’ and lo‘i (taro patches), repair- ing fishpond walls, maintaining oluntourism,” meaning “a form you provide them with meaningful activities heritage hiking trails, restoring of tourism in which travelers in which to engage and support local com- habitat for native birds, and eradicating invasive plant participate in voluntary work, munity efforts as well. species. “Vtypically for a charity” is a relatively new Voluntourism opportunities include term, only having been officially accepted beach cleanups, trail maintenance, weed-re- into the Oxford Dictionary in 2013. In fact, moval, lo‘i restoration, or native planting it has been in practice and in demand here efforts. All of these activities can indirectly in Hawai‘i for some time, and is one of promote the health of our coral reefs by the fastest growing segments in the travel reducing erosion, sedimentation, and land- industry, according to the World Heritage based pollution. Involving guests in both Alliance. Many visitors want to make a land- and ocean-based voluntourism rein- tangible difference in the community they forces the critical theme of interconnected- are visiting, but need guidance to do so in a ness, the concept that everything we do on respectful and genuine manner. Fortunately, land affects the ocean—and in Hawai‘i, our there are increasing opportunities available coral reefs. Visitors will carry this theme, statewide that accommodate individual once ingrained through service while in Ha- guests as well as groups. By facilitating your wai‘i, home, promoting watershed steward- guests’ participation in volunteer activities, ship on an even larger scale.

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Taking Your Cleanup a Step Further You may want to use a beach cleanup event as a larger educational platform, and pass along ‘what you can do’ tips and messages. For example, give away reusable bottles or bags with your hotel’s logo. Create an educational display about recycling, and highlight the areas on your property where items can be recycled. If you have a Green Team, have them available the day of the cleanup to answer questions from your guests and talk about your property’s sustainability efforts. Involve the youth from your day care or kids camp program, and give out educational materials. Invite your staff to bring their children that day to participate as well. These are just a few ideas and suggestions—engage your team and see what Beach Cleanups you can come up with. simple, yet surprisingly fun, activity Case Study your property can coordinate is a Keep Puakō Beautiful beach cleanup. It’s a great way to This volunteer group based out Apromote stewardship; gathering people to- of Puakō is a branch of Keep Hawai‘i Beautiful. They coor- gether for a cleanup also fosters camarade- dinate regular beach cleanup rie, and is a highly rewarding way to make efforts in the region. For more a difference. Furthermore, your guests will info about this event and more, feel empowered and appreciate the opportu- please contact Cynthia Ho at [email protected]. nity to contribute and give back to Hawai‘i. A beach cleanup is a great way to instill and reinforce an overall environmental ethic in your staff, guests, and the local community. There are a couple of ways you can conduct beach cleanups—as “one-off’ events with your staff and/or guests held on a periodic basis, or as larger-scale, scheduled events involving guests and/or the local has compiled resources and key instruction- community. There is also a yearly event al guidance at coral.org/cleanupchallenge. held every September, International Coast- As a follow-up to your beach cleanups, al Cleanup Day, that coordinates cleanups you can review your observations and around the world, and takes involvement analyze the data to determine any patterns a step further by providing a checklist for or issues of concern, and take actions to participants to sort and count the debris; the respond, such as securing trash bins so de- data collected are then made available and bris doesn’t fly away, reducing the sale and can contribute to conservation and aware- promotion of single use plastics, setting up a ness efforts. To help your property coordi- water station for guests, or making straws in nate and conduct beach cleanups, CORAL drinks available only by request.

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What’s “Turbidity?” Get your guests involved in water quality monitoring with Water quality simple, but important, tests that measure the turbidity monitoring (clarity of the water). Coral can be done reefs need clean, clear water, simply with and by using a simple secchi inexpensive disk—you can make your own and easily or get a test kit that includes found test one from worldwater kits. monitoringday.org/TestKits. aspx—you can easily get a reading of turbidity and share that with your guests; post it up on your watersports company’s weatherboard, or even involve kids from your kids camp in Citizen Science checking out the sample. For more ideas on how to perform itizen science projects are collabo- water quality monitoring activ- Get Social ities on your property, down- rative efforts between the scientific load the publication, “Taking community and volunteers who Encourage your guests to share underwa- Care of Hawai‘i’s Waters—A ter photos taken during their tours with your Cpossess varying degrees of expertise and Guide for Getting Started in watersports company by posting them on formal training in the discipline in question. Volunteer Water Monitoring” your property’s Facebook page or Instagram from the Coral Reef Monitor- The reality is that “laypeople” far outnumber account (or set up a special one for this ing Data Portal at monitoring. scientists, and with sufficient training and purpose). Use your social media presence coral.org/resources/download. to routinely share reef etiquette and conser- knowledge, everyday volunteers can make a vation tips, and create a special hashtag to Coral Reef Monitoring major difference—by monitoring, collecting aggregate content provided by your staff and Data Portal abundant and valid data, and noticing key guests. monitoring.coral.org trends. Informed volunteer networks can This online resource was estab- serve as the "eyes and ears" of an ecological Fish identification is an easy and engaging lished as a clearinghouse for citizen science opportunities community and will often provide the first example; the Reef Environmental Educa- in Hawai‘i, and also incorpo- indications of changes to a system. tion Foundation (REEF, reef.org) provides rates data from water quality Citizen science efforts vary in the amount a simple and fun fish survey method that monitoring and fish surveys coordinated by the Division of training, expertise, and equipment anyone can jump in and do with minimal of Aquatic Resources. The site needed for one to participate. Many peo- training and materials. Another program houses a variety of educational ple worldwide participate, not just to assist that resorts can get involved with is the resources, guidance on how to with local resource management needs, but Eyes of the Reef Network (eorhawaii.org), get involved in citizen science efforts, and links to other pro- because above all else it’s fun and personally a community-based early warning system. grams with online data entry. rewarding. At its core, the goal of citizen Your watersports company staff can quickly science is “engagement,” to promote and and easily learn how to distinguish “nor- C-Water Toolkit facilitate resource stewardship; in other mal” conditions on the reef from those that University of Hawai‘i Sea Grant and the South Kohala Coastal words, it’s less about the data and more are cause for concern, such as disease and Partnership is launching a about getting involved and taking those first bleaching. Your team can then “adopt” your Coastal Community Seawa- steps. However, in time, community volun- reef, and involve guests in monitoring it ter Monitoring toolkit and citizen science program. Water teers can go from apprehensive novices to through simple observations and photos. quality workshops and training fully dedicated experts, contributing data For a listing of citizen science efforts and opportunities and monitoring that really make a difference. community groups that coordinate these equipment will be available for It is absolutely possible for your prop- efforts in your area, visit the Coral Reef interested parties. erty to take part in citizen science efforts Monitoring Data Portal at monitoring.coral. and involve your guests at the entry level. org, and also refer to Appendix C.

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Makai Watch Program The statewide Makai Watch Have your resort program, a partnership be- support local tween the Hawai‘i Department of Land and Natural Resources community (DLNR) and NGOs, provides organizations community members with the and participate opportunity to play an active in conservation role in site-based stewardship and stewardship efforts. Trained volunteers opportunities participate in citizen science coordinated by efforts, monitoring marine local groups resources and human activities, help with education and outreach, and serve as the “eyes and ears” for DLNR’s enforcement agency, the Division of Conservation and Resource Community Involvement Enforcement (DOCARE). Connect with your local Makai here are numerous ways in which pate as well! Watch group to explore ways you can give back to the community • Install interpretive signage and invite you can support their work. For a listing of Makai Watch by actively involving and support- a local halau to help you celebrate its programs in your property’s Ting local groups; accordingly, there are also installation. region, visit Hawaiicoralreefst- many wonderful examples already being • Install a rain garden and/or “edible rategy.com/index.php/local- employed by the Hawai‘i accommodations landscape” garden on your property, and action-strategies/makai-watch. sector. invite local students, youth groups, and Spotlight A few ideas, opportunities and inspirations: other community members to care for Kā‘anapali Makai Watch is the native plants and food crops. Refer a community-based Makai Watch program in the Kā‘ana- • Support local groups by providing a to the Stormwater Management section pali region of West Maui that venue for their gatherings—even mak- of CORAL’s Recycled Water for Reefs supports a local marine man- ing a small room periodically available Guide for more information. aged area, the Kahekili Her- for meetings makes a big difference and • Designate a parking space or two in bivore Fisheries Management Area (KHFMA). As the coast can be valued as an in-kind donation. your lot for community members to in the region is dominated by • Provide a venue and host groups for support fishing families in your region resort and condominium prop- larger events such as Earth Day or and promote sustainable gathering and erties, the program is increas- Ocean Day gatherings. public access to coastal resources. A ingly aiming to involve guests and part-time residents in • Sponsor local groups’ beach cleanups common complaint is that there are too education and outreach as well or other coastal conservation efforts by few parking spaces available within areas as citizen science opportuni- providing drinks and/or food. dominated by resorts, limiting locals’ ties. There are many ways your property can support this effort • Invite local youth and school groups access to beaches and favored fishing and get involved. For more to your property to learn about career areas. information, visit facebook. opportunities in the hospitality industry. • Reach out to and support community com/KaanapaliMakaiWatch • Hold a community “open house” groups in your area that are directly or contact the coordinator at KaanapaliMakaiWatch@ hosted by your Green Team to showcase engaged in the conservation and stew- gmail.com. your sustainability efforts firsthand and ardship of nearshore marine resources; introduce your team. many of these groups are part of the E • Enlist your food and beverage de- Alu Pu Community Network partment to sponsor and host “science (KUAHawaii.org), Community Man- cafes,” where researchers and conserva- aged Makai Areas, and/or Statewide tion professionals can share their work; Makai Watch program (see left). Ask provide a discount for food and/or them how you can help. drinks, and invite your staff to partici-

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Spotlight With support from the Puakō Community Association and The Nature Conservancy, the Puakō community created the Puakō Makai Watch, a Makai Watch program to support proper management of marine resources. The Makai Watch program “provides interested community members with opportunities to become involved and help monitor and manage Puakō’s marine resources,” according to the program’s website (puako.org/makai.html). For more info about the program or its volunteer opportunities in Puakō, please contact the coordinator, Randy Clarke at [email protected].

Case Studies Westin Kā‘anapali Ocean Resort Villas is partnering with Ka Hale A Ke Ola Homeless Resource Center (KHAKO) and Ho‘opono Farms to educate local youth about farm-to-table initia- Other Activities tives, local culture, and intergen- an opportunity to showcase your property’s erational learning and values. • Brainstorm with your Green Team to cre- stewardship actions, especially those behind ate fun opportunities for guests and/or the the scenes ; incentivize it with giveaways TheFour Seasons has commit- local community structured around theme or discounts at your food and beverage ted to planting 10 million trees around the world to offset the days or weeks (see calendar of examples); establishments. Promote this as an ongoing effects of climate change and for instance, on International Sushi Day opportunity as well as a rainy day activity. promote watershed stewardship. (6/18), prominently feature and publicize • Create a branded rash guard with reef con- The Four Seasons Resort Maui sustainable seafood choices available in servation messaging to sell in your sundry at Wailea participates in this international “10 Million Trees” your restaurants. stores; promote it as reducing the need program by involving its staff in • Develop an onsite sustainability scavenger for sunscreen. Work with a local group to restoration efforts on the Island hunt self-guided tour for guests, providing develop the content. of Kaho‘olawe; the Four Seasons Hualalai Resort partners with Hawaiian Legacy Hardwoods to save the native koa trees and Calendar of Events forests of Mauna Kea. ationally and internationally des- and conservation organizations and agencies ignated “theme” days, weeks and from your area; enlist them to give lectures months provide a great opportunity about related topics, guide tours in the respec- Nfor education, awareness, and action. With tive ecosystems, and lead or help coordinate some creativity, your resort can harness the other value-added activities to promote best opportunity to celebrate and promote green practices and raise awareness. See Appendix practices, as well as the conservation of local D for a list of days and dates of nationally and resources and species of interest. These events internationally designated days, weeks, and can support and actively involve education months.

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Programs and Tools Seafood Watch Recognition Sustainable Seafood Programs and Tools for Businesses and Consumers. See Appendices B, F, and G for links to these sites. he high demand for seafood in Ha- methods used to harvest it, and the im- wai‘i is more than apparent. Between pacts of these methods to the surrounding Restaurant Program 2000 and 2009, the majority of sea- environment and local populace. Bycatch To be listed on Seafood Watch’s Tfood consumed in Hawai‘i was internation- is a significant concern, as some fishing Restaurant Program website, restaurants must no longer ally imported; imports from the continental methods result in the inadvertent harvesting serve items from the program’s United States accounted for a very small of non-target species, including threatened red “Avoid” list. “They also percentage, and locally caught seafood came and endangered seabirds, turtles and marine train their staff members, and help raise awareness in their in at about a third (Geslani et al., 2012). mammals; in fact, a report by the Natural communities.” To date, there According to another recent study, the Resources Defense Council indicates that is one restaurant in Hawai‘i most widely consumed seafood in Hawai‘i a majority of imported seafood to the U.S. (Fish Hopper in Kona, Hawai‘i Island) on the list. between 2000 and 2009 was tuna, followed violates the Marine Mammal Protection Act by salmon, mahi mahi, and shellfish. While (Smith et al., 2014). Project FishMap™ shrimp accounts for the top spot for the It is important to consider all these factors The Seafood Watch program whole of the U.S., it was the fifth-most when attempting to implement a sustainable also has a mobile app which includes Project FishMap™, consumed type of seafood in Hawai‘i (Loke seafood policy for your property. Further- allowing users to note locations et al. 2012). The global demand for seafood more, “locally caught” may not necessarily where they encounter “best is resulting in an alarming decrease in fish always be the best choice, depending on choice” or “good alternative” populations globally; nearly 85 percent of how the species is currently faring and how seafood options; it also lets users search near their current the world's fisheries are fished to capacity, or it was harvested. Another consideration location for businesses and overfished (Myers and Worm, 2003). is the species’ place within the food chain, restaurants where sustainable When it comes to seafood, there are many where lower is better; some good choices seafood has been spotted and recorded. factors to consider when evaluating the best include anchovies, sardines and tilapia. choices. There are a number of programs, Through examination of a number of the Buyer’s Guide for Chefs guides, labels, and certifications to help you existing sustainable seafood programs and A listing consolidating the make the most sustainable selections, but resources, it is apparent that there is not program’s recommendations is available on the Seafood they can be difficult to navigate. How can always 100 percent agreement between pro- Watch site, with the intention your property ensure it is making the best grams as to what constitutes a “sustainable” of making it easier for chefs to decisions when it comes to the sustainability seafood option. Some programs’ findings identify and source sustainable of your seafood offerings? To assist you, we have been called into question due to lack of seafood. have shared some broad information within accountability and third-party verification, this publication; more information, resourc- particularly when it comes to the supply es and guidance on this issue can be found chain traceability, and disagreements over at coral.org/hotelstewardship. population status and inconsistencies in According to NOAA’s Fishwatch program labeling (Jacquet et al., 2010). That being (fishwatch.gov) sustainable seafood con- said, the Monterey Bay Aquarium’s Seafood siders the “long-term health of the environ- Watch program is arguably the most relied ment and the livelihoods of the people that upon resource for sustainable seafood, depend upon the environment,” and meets having been developed from a synthesis of today’s needs “without compromising the government reports, peer-reviewed journal ability of future generations to meet their articles, and white papers, and reviewed by a needs.” panel of experts from diverse backgrounds. When evaluating whether a species is Nevertheless, for comparison purposes and sustainable, analysts take into account fac- to identify a degree of alignment between tors such as the life history and population programs, we looked at several to compare status of the species being harvested, the their findings regarding the top seafood con-

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Case Studies The Marriott is the largest hotel chain to have an official sustainable seafood policy; it has partnered with CleanFish Alliance to create its “Future Fish” program, with the goal of ensuring all its properties purchase at least 50 percent sustainable seafood. As an example, none of Marriott’s restaurants will serve bluefin tuna or Chilean seabass.

The Westin Kā‘anapali Ocean Resort Villas has “eliminated threatened seafood” from its restaurants and provides guests with a sustainable food menu.

To make a better choice in your seafood consumption, you can reference tools provided by Japengo, a restaurant locat- sustainable seafood programs, and also ask the servers or managers about their policies. ed within the Hyatt Regency This not only informs you as the consumer, but sends a message to management that it is an Maui, highlights its commitment to sustainability on its issue of concern to you. menu. sumed in Hawai‘i: tuna, mahi mahi, shrimp, Salmon: Alaskan wild-caught salmon (types Four Seasons Resort Hualālai and salmon. Summaries provided by Seafood include chinook/king, chum, coho, pink, at Historic Ka‘upulehu offers Watch, Environmental Defense Fund’s (EDF) sockeye) has been deemed a best choice by a Farm to Table program that Seafood Selector, and the Blue Ocean Insti- all the programs examined. This is due to encourages guests to visit local farmers markets on island and tute’s sustainable seafood program are pre- population status and the gear used, which then provides chefs at the re- sented below. Greenpeace produces a Red List causes little harm to the environment. Also, sort to prepare the ingredients. indicating species to avoid; their recommen- Alaskan wild salmon has been found to be dations are also included. low in contaminants. Wild-caught salmon Kohanaiki has an organic community farm on property from the US Pacific Northwest region (CA, which produces most of the Tuna (Ahi, Aku, Albacore, Bigeye, Skip- WA, OR) is considered a “Good Alternative” fruits and vegetables used in jack, Yellowfin): Tuna are fast growing and by Seafood Watch, has an “OK” Eco-Rating its restaurant and catering produce many offspring at an early age, by EDF, and a moderate [yellow/yellow fish] services. It serves only locally caught fresh fish. life history characteristics that usually help rating by Blue Ocean Institute. safeguard a population; however, the high Atlantic farmed salmon is on all pro- demand for tuna offsets these ecological grams’ “avoid/worst” lists, including features. Typically, troll- or pole-caught tuna Greenpeace’s Red List. Farmed salmon are is more sustainable, as those methods result typically raised in open pens and cages, in less bycatch. While long-lining in general and the farms can contribute pollution and is often a harmful fishing method due to by- introduce parasites and diseases into the catch, Hawai‘i’s regulations have resulted in surrounding waters, harming local pop- the ahi (yellowtail) fishery receiving a “good ulations. The exception noted by Seafood alternative” rating from Seafood Watch. Watch is “U.S. Farmed in Tank Systems and EDF’s “best” eco-rating for tuna went to Farmed Verlasso® Brand from Chile,” as en- US and Canadian fisheries that were troll vironmental impacts of the inland farming or pole caught. Imported tuna caught with method are minimized. longlines or purse seine nets should typically be avoided. Bluefin tuna populations are at risk and should also be avoided. Continues on next page

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Case Studies Mahi mahi (dolphinfish, dorado): Mahi The Ritz-Carlton Kapalua Re- mahi is another highly targeted species More Seafood Watch Tools sort uses compostable dishes which benefits from its life history char- Use any of these options to determine which and utensils, composting food category to assign your seafood menu item: waste and scraps, and purchas- acteristics, being fast-growing and early to ing food from local vendors mature and reproduce. Mahi mahi locally Website search: seafoodwatch.org/cr/ or growers. They have also caught by trolling, pole, or handline are the cr_seafoodwatch/sfw_recommendations.aspx established an organic garden most sustainable and are the best choice. on property, and have a chef- Consumer Regional Pocket Guide: led, complimentary interactive However, longline fisheries for mahi mahi in (Hawai‘i-specific and sushi options are avail- tour, “Ai Pono” (Eat Well). the US and Ecuador are considered a “good able) alternative” with an “OK” eco-rating due to • seafoodwatch.org/cr/ At Fairmont Kea Lani, serving cr_seafoodwatch/downlad.aspx sustainable cuisine has always strict regulations minimizing bycatch. Mahi • seafoodwatch.org/cr/ been a resort-wide priority. Ex- mahi caught by longline and imported from cr_seafoodwatch/content/media/ ecutive Chef Tylun Pang works other areas should be avoided because of its MBA_SeafoodWatch_HawaiiGuide.pdf with local purveyors, purchas- bycatch (often turtles, seabirds, sharks, and ing ingredients like Surfing Consolidated Buyer’s Guide for Chefs: Goat Dairy cheese, Maui marine mammals). www.seafoodwatch.org/-/m/sfw/pdf/business- lavender honey, locally caught es/mba-seafoodwatch-buyers-guide.pdf fish, Maui Cattle Company Shrimp/Prawns: The sustainability level of beef, and produce from 16+ Mobile App farmers. All fish entrees at Kō shrimp or prawns is mostly focused upon (available for iOS and Android phones): are from sustainable fisheries the method used to catch or farm it, and seafoodwatch.org/cr/SeafoodWatch/web/ and over 90 percent of produce the resulting impact upon the environment. sfw_iphone.aspx is sourced locally; this com- Shrimp can be caught using trawling tech- mitment earned Chef Pang the “Friend of Agriculture” award niques which differ in their impact; shrimp in 2012 from the Maui County caught by otter trawl are preferable because Farm Bureau. this method uses TEDs (Turtle Excluder Devices; required in all US areas except Louisiana), whereas skimmer trawls do not employ TEDs. Farmed shrimp is often problematic and unsustainable due to coastal habitat destruction and pollution associated with the aquaculture methods. However, there are some farming strategies employed Evaluate Your Property in the US (open and recirculating systems) You can use the chart in Appendix G to quickly assess how sustainable your property’s that have received a “good alternative” rat- seafood offerings are, according to the Sea- ing from Seafood Watch; some of these are food Watch program. certified by the relatively new Aquaculture Stewardship Council (asc-aqua.org), which Shrimp that is farmed in fully recirculating is in the process of developing standards for inland ponds in the US also earned a “best” sustainable shrimp production. This pro- rating from Seafood Watch, while shrimp gram is related to the Marine Stewardship farmed in open systems in the US is a “good Council, which also certifies fisheries in- alternative.” cluding those that harvest shrimp; the MSC Giant tiger prawns or black tiger shrimp, website (msc.org) provides a search tool to one of the most widely marketed and find locally available certified seafood. desired type of shrimp, have EDF’s “Worst” In general the shrimp type receiving all eco-rating and Seafood Watch’s “Avoid” list around “Best” ratings is wild-caught pink due to habitat impacts from farming and shrimp from the Pacific Northwest, as well trawling; shrimp from Selva Shrimp® Veri- as spot prawns from Canada (spot prawns fied Farms, however, are designated a “Best” from the US are “good alternatives”). choice.

32 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Reef Stewardship Activities that Engage and Educate...... Sundry Stores and Other Vendors

Evaluating Science Spotlight A study published in 2013 by and adjusting Downs et. al. showed that ben- the products zophenone-2 (BP-2), a com- available in mon additive to personal-care sundry stores products and sunscreens as is one way to a protector for UV-light, has demonstrate adverse effects on coral larvae a property’s survival and development. commitment BP-2 is a common compo- to sustain- nent of soaps, bath salts, body ability. lotions, shampoos, paints, and plastics, and it gets released to the oceans through municipal esorts’ purchasing departments can and industrial wastewater. play an important role in the sourc- Coral Jewelry Increasing concentrations of BP-2 were shown to cause ing and promotion of more sustain- Tiffany & Co. and Na Hoku both have policies prohibiting the use of coral in their products, coral bleaching, high rates of Rable products available for sale on property. and clearly communicate this to customers. genetic mutations, various cell The products you stock can have various Tiffany & Co., in addition to participating in the and tissue deformations, and degrees of impact upon the natural environ- “Too Precious to Wear” campaign regarding immobility during the early life-stage of young corals. The ment, particularly coral reefs. coral jewelry, has a robust Corporate Social Responsibility Policy, which is readily available concentrations tested were be- Coral reefs are impacted by the direct and on their website tiffany.com/csr and includes tween 25 parts per billion and indirect efforts of harvesting for the souve- information on sustainability and sourcing of 250 parts per million (one part nir and jewelry markets. If coral and marine materials. per billion is equivalent to 1 drop of ink in an Olympic-size life themed décor (such as coral, shells, swimming pool), which dried sea stars, and seahorses) is desired by circulation. Look at the ingredients on the indicates that even incredibly your guests, or by your property itself for sunscreens and other products you stock in small traces of this chemical can result in harmful effects for decoration purposes, use “faux” products; your sundry store and choose options that coral reef ecosystems. they can look surprisingly real and do not do not contain BP-2. The team from Haer- have a negative ecological impact. However, eticus Labs (which conducted this ecotox- Case Studies be sure to highlight to guests that these are icological research) has provided general The Ritz-Carlton Kapalua’s Ambassadors of the Environ- in fact artificial, to avoid the ongoing pro- guidance that sunscreens with zinc oxide ment Program sells only en- motion of this practice. are environmentally preferable to those vironmentally safe sunscreens Your purchasing department should also containing benzophenone or oxybenzone, and educates guests about the consider what sunscreens and personal care so look for these on labels as well. issue in person and through a PSA. products (PCPs) it sells. The relative impact To further reduce potential impacts, of sunscreen in particular has tended to be promote the use of rash guards instead of The Fairmont Kea Lani on overblown in the media, and is often seen sunscreens and choose biodegradable and Maui offers an Eco-Shopping program. Each eco-friendly as a convenient scapegoat for reef decline. waterproof sunscreen options. item at The Fairmont Store is There is currently no regulation of “ocean” Another item to avoid selling in your marked with a Turtle Tag made or “reef-safe” sunscreen labeling, so consid- sundry stores is recreational fish food. Fish of biodegradable material and er claims accordingly. However, emerging feeding is actually prohibited in some areas forget-me-not seeds to plant once at home. research does indicate that some com- because of its ecological effects. Many types pounds in sunscreens and other personal of fishes play an important role as grazers, care products—such as benzophenone or keeping the population of algae or seaweed “BP-2”—can be harmful to the environ- in check. They don’t need feeding, and fur- ment, and these effects are exacerbated in thermore, some species have been known to bays and other areas with reduced water become aggressive and bite humans.

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 33 Hawai‘i Hotel Reef Stewardship Guide Your Hotel’s Stewardship How ‘Green’ is Your Property?

When starting to assess your property, first focus on your hotel's impacts in the following main areas of sustainability: waste, energy, water, purchasing, transportation, pollution, outreach, and education. An abbreviated checklist is provided below to help you identify areas for adoption, expansion, and improvement. Waste Action Y/N Notes Track solid waste and recycled materials leaving your property You can use WasteWise, US EPA's free online tool: epa.gov/osw///conserve/smm/wastewise/about.htm Conduct a waste audit Characterize your waste stream and identify areas for improvement Have systems or processes in place to recycle the following: Recycling reduces the amount of material going to paper, glass, metal, plastic, and cardboard landfill or incineration and reduces the need for new materials to make new products Use permanent ware when possible Using permanent items such as plates, glasses, and tableware can reduce waste Donate partially used in-room amenities such as shampoo, Clean the World (cleantheworld.org) and Global Soap conditioner, and soap to local shelters and halfway homes Project (globalsoap.org) will take these items Donate excess post-consumer food to local Food waste is often heavier than other wastes, so homeless shelters and animal feed farms removing it from your waste stream can significantly reduce your hauling fees

Energy Action Y/N Notes Track energy use on a monthly basis Use ENERGY STAR® Portfolio Manager®, US EPA's free online tool: energystar.gov/buildings/facility-owners-and- managers/existing-buildings/use-portfolio-manager Conduct an energy audit Look at your property’s energy use profile and identify energy-saving potential Use energy efficient bulbs in 75% of your interior lighting Energy efficient lighting includes LED, CFL, and T5 and T8 fluorescent Perform regular inspections and maintenance of your HVAC Make sure to change filters, locate leaks or obstruc- system tions, and clean coils

34 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Water Action Y/N Notes Track water use on a regular basis Use ENERGY STAR® Portfolio Manager®, US EPA's free online tool: energystar.gov/buildings/facility-owners-and- managers/existing-buildings/use-portfolio-manager Put in place a towel and linen reuse plan, which includes Policies like this allow for the washing of towels and housekeeping training and periodic checks linens every few days rather than every day, saving water, energy, and staff time, and reducing chemicals Use low-flow water fixtures WaterSense® labelled aerators, showerheads, and toilets are more water efficient: epa.gov/WaterSense/products Install a rain garden on your property Rain gardens are engineered to capture a predetermined volume of water when it rains, treat that water using plants, and allow it to sink into the ground where it will recharge groundwater Use pervious over impervious pavement on your property Examples of pervious pavement include gravel, bricks, pavers, grass paving cells, or even “pervious concrete” Install bioswales on your property A bioswale is a drainage area that helps trap silt and pollutants from stormwater Construct wetlands on your property Constructed wetlands (sometimes referred to as “artificial wetlands”) are designed to filter and treat larger volumes of stormwater by mimicking a natural swamp or wetland Design a vegetated roof on your property Plants and soil on a vegetated roof absorb and evaporate stormwater, and can also help cool a building by providing a reflective and insulating layer on the roof Purchasing Action Y/N Notes Establish a green purchasing policy • Use third-party labels such as Green Seal, Forest Stewardship Council, EPEAT, ENERGY STAR®, WaterSense®, and Design for the Environment when documenting purchasing preferences • Ensure your sundry store(s) do not have coral-derived jewelry or products made from marine life (e.g., shells, dried seahorses, sea stars) or sell recreational fish food • Offer only seafood considered Best Choices or ‘Good Alternatives’ (see seafoodwatch.org) in your restaurants Transportation Action Y/N Notes Provide your guests and staff convenient alternatives to Offer guests options such as bicycles, walking single occupant vehicles maps, and information on public transportation Offer secure bike parking and shower facilities for your Allow staff to safely store their bikes and start the day employees fresh and clean Provide employer-subsidized public transportation passes Alternatively, provide shuttles and/or rideshare options

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 35 Hawai‘i Hotel Reef Stewardship Guide Your Hotel’s Stewardship...... Pollution Prevention Action Y/N Notes Evaluate actual and potential sources of pollution on your Use Material Safety Data Sheets (MSDS) and label all property and identify ways to reduce their risk and/or find products safer alternatives Reduce or eliminate the use of chemical pesticides by For tips, consult the EPA recommendations: implementing an Integrated Pest Management (IPM) program epa.gov/opp00001/factsheets/ipm.htm

Management and Training Action Y/N Notes Create a Green Team A Green Team is useful in identifying areas of improvement, formulating strategies, and keeping green initiatives moving forward Train staff on energy and water conservation procedures as Integrating conservation into your culture helps well as ecological awareness reduce operational waste and supports continuing educational opportunities for your staff

Education Action Y/N Notes Communicate your sustainability efforts to guests; provide Include information on your website, in collateral information on your property's green practices materials, and on signage to make guests aware of—and to help them understand—your efforts to be “green” Provide education for your guests about coral reef Include practices your guests can take to reduce ecosystems their impact while on vacation Work with your watersports company to ensure best practices Refer to Hawai‘i Ecotourism Association’s Sustain- are followed and communicated to guests able Tourism certification program (hawaiiecotourism. org/TravelPono) and/or the West Hawai‘i Voluntary Standards for Marine Tourism (WestHawaiiMarine- Tourism.org) Provide opportunities for staff and guests to support local Through engagement in voluntourism, groups and conservation initiatives citizen science, or other community service Coordinate periodic onsite conservation activities that Beach cleanups, Earth Hour, etc. encourage guest participation

36 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Your Hotel’s Stewardship...... Creating a Sustainability Plan

ne of the first steps on the path to Case Studies sustainability is a sustainability Marriott International makes plan. The plan is important be- its Environmental Public Policy Statement readily available Ocause it puts into writing your company's on its website under its About commitment to pursue sustainability and section; the document outlines clearly communicates your goals, values, environmental goals for all its and intentions to guests, staff, and investors, brands. See marriott.com/ Multimedia/PDF/ while guiding your organizational decisions. CorporateResponsibility/ Your sustainability plan, or key elements of “The Fairmont Kea Lani’s Sustain- Environmental_Public_ Policy_Statement.pdf it, should be available to guests to review; ability Team is dedicated to achiev- consider dedicating a page of your website ing the highest standard of envi- Fairmont Hotels and Resorts to showcase your property’s plan. highlight their green partner- A sustainability plan can take many ronmental stewardship within the ships within their Corporate forms, but it should clearly articulate: hotel, meeting regularly to develop Responsibility section directly accessible from the homepage. 1. Your property's commitment to achieve new environmental initiatives and sustainability and protect the environ- programs. Over the past 10 years, ment, your vision of sustainability, and the reasons you have chosen to under- the Sustainability Team has suc- take this commitment cessfully created and implemented 2. Roles, responsibilities, reporting, and over 50 environmental initiatives procedures throughout the hotel.” 3. Specific near-term and long-term goals, —Megan Hardesty, the intermediate steps necessary to Director of Public Relations, achieve these goals, and the metrics The Fairmont Kea Lani, Maui and methods you will use to measure progress toward these goals More at fairmont.com/kea-lani-maui/ 4. A schedule with milestones and set promotions/environmentalinitiatives review dates (Clubs Queensland, 2011) to oversee the implementation of the plan and The process of writing a sustainability plan ensure continuous dedication. Also, forming a should involve collecting input from various “Green Team” is a great way to move sustain- departments, especially ones responsible for im- ability initiatives forward. A Green Team is a plementing any operational/procedural changes. self-organized committee of employees who For example, garnering ideas and feedback from meet regularly to advance sustainability goals. housekeeping, engineering, and maintenance/ The business value of Green Teams includes grounds staff may give insight into additional cost savings, attracting/retaining top talent, opportunities and potential issues with proposed strengthening your brand, and increasing your actions, and will foster a sense of ownership market share (Fleisher, 2009). among staff. It is also beneficial to involve and Keep your goals aggressive, but achiev- get the full support from a visible leader in the able. Committing to goals and timelines that company. This person will play a critical role in are not realistic can be discouraging and communicating key messages and encouraging render the plan meaningless. participation from departments and staff. For a sample Sustainability Plan that can Other considerations include creating a ded- be tailored to fit your organization’s needs, icated “Sustainability Coordinator” position see Appendix G.

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hile “doing the right thing” and “making a difference” can be benefits in and of Wthemselves, you also need to meet market demands and adjust to accommodate new market segments. A growing segment of travelers are interested in travel experiences more commonly known as ecotourism, sustainable tourism, green tourism, or responsible tourism. These terms encapsulate the notion of travel experiences that have a net positive impact on the local environment, community, and economy. This group of travelers seeks out businesses and operations that support their values. Consider the following: it is estimated that over $24 billion was spent in 2005 on ecotourism and that responsible tourism will grow 25 percent year over year (Center for Responsible Travel, Demonstrating awards and recognitions to guests is a great way to showcase a 2009). “Luxury Ecotourism” is the fastest resort’s sustainability efforts and achievements, many of which are “behind the growing market in the tourist industry scenes” and not typically observed by guests on property. (Natural Marketing Institute, 2007). consensus standards, has developed a from others. Green certifications and According to a 2007 study, 54 percent green meeting standard, and 53 percent standards also offer opportunities for of respondents said they would be more of event planners report incorporating positive exposure and can tie in easily likely to patronize hotels and resorts green aspects into their events (CMI to traditional and social media adver- they knew practiced environmental Green, 2010). tising campaigns (Bustam, 2012). For responsibility (Center for Responsi- As responsible travel demand in- example, the Hawai‘i Green Business ble Travel, 2009). Further, it has been creases, your property's sustainability Program has an annual recognition shown that ecotourists’ incomes are becomes a marketable characteristic. It ceremony at the State Capitol where higher on average than regular tourists can boost your reputation within the participating businesses receive an and that they spend more money while community and provide a new angle award and commendation from the traveling (SNV, 2009). And, it is not just for advertising your property and Governor. The event is covered by local individual travelers. Nearly a quarter of attracting visitors. There are a vari- media and the businesses' profiles are respondents to a 2010 survey reported ety of avenues to communicate your posted on the Hawai‘i Green Business that their organizations utilize travel efforts and reach the growing market Program’s website. policies that direct their employees to of responsible travelers. Most of the Responsible environmental and so- choose green options on business travel major travel sites such as TripAdvi- cial operations at a hotel can do more (CMI Green, 2010). The conference/ sor, Travelocity, Expedia, and AAA than save money and foster good will meeting market is also moving in this indicate or allow users to search for within the community; savvy busi- direction. ASTM International, a global- hotels that employ sustainable practic- nesses can also turn these practices ly recognized leader in the development es. Being designated as a green hotel into a marketing tool for attracting a and delivery of international voluntary can help to differentiate your hotel fast-growing segment of travelers.

38 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Recognizing Your Sustainability Initiatives: Certification and Recognition Programs in Hawai‘i and Beyond

avigating the landscape of green certifications and choosing between them can be difficult. Following is can be tricky as there are numerous programs a selection of certification programs in Hawai‘i— as well with varying levels of stringency, scale, and legit- as useful national and international programs—that your Nimacy, and differing requirements and focuses. Evaluating property may want to consider. Overview of Certifications Hawai‘i Green Business Program waste, energy, water, pollution pre- Kuleana Green Business Program The Hawai‘i Green vention, and community involvement, The Kuleana Green Business Program Business Pro- with each section containing a number is a recognition program run by the gram (HGBP) is a of required and elective actions. Partic- Kona-Kohala Chamber of Commerce statewide program, ipating hotels fill out the checklist and that encourages and promotes ethi- jointly run by the State of Hawai‘i receive a score based on the number cal business practices. Participating Department of Health, Department of of actions they have implemented. businesses submit an application with Business, Economic Development, and Recommendations and assistance are a $20 fee to the Kuleana Program com- Tourism, Honolulu Board of Water provided to participants as they committee for review. Supply, and the Chamber of Com- plete the checklist. The committee assesses a company’s merce of Hawai‘i, that recognizes and There are four levels of certification level of performance in the following assists businesses that strive to operate that hotels can achieve. Successful categories: in an environmentally and socially re- participants are recognized annually • Product/Service Quality: unique sponsible manner. It is a free program in a ceremony held in the Governor's products/services that deliver ben- and requires onsite verification. Also of Office at the State Capitol, receive an efits to consumers, society, and the note, it should be considered as a good award and commendation from the environment precursor to LEED certification. Governor, are able to use the HGBP • Community Relations and Benefits: The HGBP utilizes sector-specific logo for up to five years after certifi- activities that help the community checklists for hotels and resorts, offices cation, and are listed on the HGBP to flourish socially, culturally, and and retail, restaurants and food ser- website. economically vice, and events. The hotel and resort For more information, visit the • Customer Relations: strategies to program checklist comprises several HGBP website: energy.hawaii.gov/ sections, covering key areas such as green-business-program. Continues on next page

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Green Business Program Certification Awardees (green highlighting indicates property is currently certified from 2013)

Oahu Maui Kauai Hawai‘i Island Aqua Aloha Surf Waikiki Hotel Fairmont Kea Lani Grand Hyatt Kauai Resort & Spa Hilton Waikoloa Village

Aqua Bamboo Hotel Grand Wailea Resort Kilauea Lakeside Estate Mauna Lani Bay Hotel & Bungalows Hale Koa Hotel Hyatt Regency Maui Marriott Waiohai Beach Club Resort & Spa Hawai‘i Prince Hotel Waikiki Sheraton Kauai Resort Marriott Maui Ocean Club Hilton Hawaiian Village Ritz-Carlton Kapalua

Holiday Inn Waikiki Wailea Beach Marriott Resort Beachcomber & Spa

Hyatt Regency Waikiki Westin Ka‘anapali Ocean Resort Villas JW Marriott Ihilani, Ko Olina

Kahala Hotel & Resort “Recently, we created a Sustainability Vision for our resort. We Ko Olina Marriott Beach Club adopted goals for conserving electricity and water and community

Moana Surfrider outreach. Our associates and management team are pleased to assist local partners in their efforts to achieve island sustainability. We Sheraton Princess Kaiulani will inspire Hawai‘i’s hospitality by leading by example and working Sheraton Waikiki with the community to achieve island sustainability.” Turtle Bay Resort — Westin Kā‘anapali Ocean Resort Villas Sustainability Council Waikiki Beach Marriott 2013 Hawai‘i Green Business Program Award and Wyndham at Waikiki Beach Walk Maui No Ka ‘Oi magazine’s Aipono Award for Excellence in Sustainability

provide outstanding service and based on their efforts and success. Program (STEP) eco-certification attain customer loyalty Members of the Kuleana Green Busi- STEP was developed by the non-profit • Employee Relations: policies for ness Program can use the certification organization Sustainable Travel Interna- hiring and retaining employees and logo for up to three years, are included tional (STI). Certification is a voluntary for promoting accountability in collective marketing campaigns, are procedure through which a facility, prod- • Environmental Stewardship: recognized on the Chamber website uct, process, or service is assessed, sub- actions to minimize the business’s and in Source magazine with other jected to an audit, and issued a written impact on the land, and efforts to members, are eligible for the annu- guarantee stating it meets and complies conserve and regenerate resources. al Kuleana Award, receive access to with specific standards. As of June 2014, The Committee may conduct an educational workshops and technical there were 45 certified properties partic- interview and/or onsite inspection, assistance, and are listed in the mem- ipating in the program internationally, request manuals and reports, examine ber directory. with approximately 200 more pending peer performance and relevant indus- For more information, visit the certification. There are four levels of try standards, and check the business’s Chamber of Commerce website at: achievement possible (Bronze, through standing with the Better Business kona-kohala.com. Platinum); however, only Bronze can be Bureau and/or other relevant organiza- attained without an onsite inspection. tions. There are three levels of mem- Certification fees are based on business bership that a business may achieve Sustainable Tourism Education size (number of employees) and range

40 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Recognizing Your Sustainability Initiatives......

from $250-$750/year for Bronze level certifi- and their supply chain partners. Businesses Dolphin SMART cation and an additional cost of $400-$1,000/ can monitor improvements and document Dolphin SMART is a voluntary education and recognition assessment day for onsite Silver/Gold/ achievements, leading to certification of program for dolphin tour Platinum certifications. their enterprises’ sustainable operation businesses, with criteria for STEP certification is based on both pro- and management. There are currently 450 responsible wildlife viewing to cess and performance criteria that verify certified properties par- encourage activities that reduce disturbance to marine mam- quality, health and safety, employee engage- ticipating in the program mals. The Dolphin SMART ment, guest communications, environmen- from 40 different coun- program’s goals are to: tal management, and social responsibility. tries. Certification rates STI awards certifications on completion of are based on hotel size 1. Minimize the potential of wild dolphin harassment baseline criteria, verification of sustainabil- (number of rooms) and caused by commercial view- ity systems, and recommendations from range from $750-$5,000 ing activities independent assessors based on a percent- plus auditor fees (varies). 2. Reduce expectations of close age of total possible points. The Green Globe Standard is a collection interaction with wild dol- Each business has the opportunity to of 337 compliance indicators applied to 41 phins in a manner that may work its way up from the Bronze (Baseline) individual sustainability criteria. The applica- cause harassment award all the way to Silver (Intermediate), ble indicators vary by type of certification and 3. Eliminate advertising that Gold (Advanced), and Platinum (Industry geographical area, as well as local factors. The creates expectations of en- Leader). The program encourages business- Green Globe Standard is reviewed and updat- gaging in activities that may es to ramp up sustainability investments and ed twice per calendar year. The four major ar- cause harassment make incremental progress over time. The eas of consideration are Sustainable Manage- 4. Promote stewardship of local process is intended to provide a framework ment, Social Economic, Cultural Heritage, and coastal waterways for setting goals, tracking progress, and long Environment. To guarantee compliance to the term planning. highest international standards, a third-party Participating businesses receive incentives for joining through Eco-certified members can: independent auditor is appointed to work with cause marketing and product • use the STEP certification logo for one clients on site. The international standard ISO branding. Businesses that do year 19011 provides guidance on the management not conduct dolphin tours, but • gain access to management tools criti- of audit programs, the conduct of internal and would still like to support the program, its mission, and the cal to assessing operations, identifying external management system, and the compe- businesses involved, can join industry best practices, and creating tence and evaluation of auditors. as Proud Supporters. Dolphin positive returns Members of Green Globe: SMART Proud Supporters raise awareness about the program • realize cost savings through resource • are allowed to use the certification logo and encourage the public to efficiencies, lower operating costs, and for one year book with a Dolphin SMART supply chain optimization • gain access to their database of informa- recognized business. More in- • gain access to the Sustainable Travel tion about the certification criteria, includ- formation can be found on the website at: dolphinsmart.org. International’s marketing team who help ing updates regarding new standards develop each hotel’s sustainability story • gain access to accredited consultants and teach hotels how to communicate and auditors who can guide members their efforts to current and future visitors through certification For more information, visit the • receive marketing services, including Sustainable Travel International website at promotion through media outlets, repre- sustainabletravel.org. sentation at major industry trade shows, discount advertising opportunities, and promotion to other travel professionals Green Globe International The Green Globe Standard is a structured For more information, visit the Green assessment of the sustainability performance of travel and tourism businesses Continues on next page

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Hawai‘i Hotels Earning Globe International website: greenglobe. as Travelocity, AAA, and Expedia and Green Key Ratings: com. showcases members' initiatives through Best Western The Plaza Hotel, social media channels, the website, and an Oahu (3 keys) e-newsletter. Green Key For more information, visit the Green Key Grand Hyatt Kauai Resort & Spa, Kaua‘i (4 keys) The Green Key Eco- website: greenkeyglobal.com. Rating Program is an international rating Hyatt Regency Waikiki Beach system designed to recognize hotels, motels, Resort and Spa, Oahu (4 keys) and resorts that are committed to improving TripAdvisor GreenLeaders Kona Coast Resort, and Kona their environmental and fiscal performance. The TripAdvisor GreenLeaders Program Coast Resort, Phase II, Hawai‘i There are currently 3,051 recognizes hotels that engage in Island (3 keys) properties participating environmentally-friendly practices, making in the program interna- it easier for travelers to find and book a Royal Sea Cliff Resort, Hawai‘i Island (3 keys) tionally. Members pay greener stay. Qualifying properties are $600 annually. marked with a badge on their TripAdvisor The Fairmont Kea Lani, Maui The Green Key Eco-Rating Program page. The program is completely voluntary (4 keys) assesses the five main operational areas of a and available to properties with green The Fairmont Orchid, Hawai‘i property (Corporate Environmental Man- practices interested in promoting their (4 keys) agement, Housekeeping, Food and Beverage activities through TripAdvisor, the most Operations, Conference and Meeting Facil- visited online travel site with an estimated Wyndham at Waikiki Beach Walk, Oahu (3 keys) ities, Engineering) and covers nine areas of 38 million unique visitors each month sustainable practices (Energy Conservation, (ebizmba.com/articles/travel-websites). Water Conservation, Solid Waste Man- Properties do not pay to participate in the agement, Hazardous Waste Management, program, but a third-party verification may Indoor Air Quality, Community Outreach, be necessary. Building Infrastructure, and Land Use). All hotels and bed and breakfasts must Based on the results of a comprehensive submit an application survey and be accept- environmental self-assessment, lodging ed into the TripAdvisor GreenLeaders Pro- facilities are awarded a rating from one to gram as either a GreenLeader or GreenPart- five Keys, five Keys being the highest. After ner. GreenLeaders have achieved one of four completing the program and receiving a levels: Bronze, Silver, Gold, and Platinum. Green Key Rating, the property may receive The higher the level, the greater the impact an onsite inspection to confirm the rating. A of a property's green practices. GreenPart- minimum of 20 percent of rated properties ners have met the program's minimum are audited annually. requirements. All participants must reapply Members are provided with guidance on an annual basis to ensure their continued on reducing utility consumption, waste, enrollment in the program and maintain the emissions, and operating costs. Addition- badge on their property's TripAdvisor page. al recommendations are also outlined for The GreenLeader application survey employee training, staff and customer evaluates hotels and bed-and-breakfasts by engagement, supply chain management, looking at the variety and impact of their community involvement, and more. A green practices, both simple and advanced. variety of marketing materials are available The questions in the survey are weighted to assist members in the promotion of their according to the environmental importance initiatives; a selection of tools and resources of the practice, and the scale of that prac- to support ongoing sustainable programs tice's impact. is also available. Green Key Global also For more information, visit the TripAdvi- maintains relationships with affiliates such sor GreenLeaders website: tripadvisor.com/

42 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Recognizing Your Sustainability Initiatives......

vpages/green_leaders_lander.html. Manager also allows you to track improve- Case Studies ments over time, compare similar buildings ENERGY STAR® certified properties include the Sheraton within a portfolio, generate reports, and ENERGY STAR® Waikiki, The Royal Hawaiian, quantify greenhouse gas emissions. a Luxury Collection Resort, ENERGY STAR® is a voluntary U.S. Envi- For more information, visit the ENERGY Moana Surfrider, a Westin ronmental Protection Agency (EPA) pro- STAR® website: energystar.gov/buildings. Resort & Spa, and the Sheraton Princess Kaiulani. gram that delivers environmental benefits and financial value through superior energy Leadership in Energy and Andaz Maui at Wailea is efficiency. Most people are familiar with Environmental Design (LEED) Hawai‘i’s first LEED certified the ENERGY STAR® label from energy-ef- resort under the U.S. Green LEED, or Leadership in Energy and Envi- Building Council’s Leadership ficient consumer products, but, since 1992, ronmental Design, is a program overseen in Energy and Environmen- EPA has also worked tal Design (LEED) program. by the U.S. Green Building Council that with businesses and The resort has implemented provides third-party verification of green sustainability measures such public-sector organiza- buildings. Through this program, building as a food waste dehydrator tions to transform the projects satisfy prerequisites and earn points that diverts food waste from way that commercial the landfill, a 190 array solar to achieve different levels of certification. buildings and indus- hot water system, a UV water Prerequisites and credits differ for each rat- feature, high efficiency chillers, trial plants use energy. ing system, and teams choose the best fit for LED lighting, utility sub-me- Today, thousands of facility owners and tering, variable frequency their specific project. For hotels, the Exist- managers use ENERGY STAR® to assess drives installed on majority of ing Buildings: Operations and Maintenance how their properties are performing, adopt the equipment, and the use of a rating system or the New Construction rat- guest room automation/energy an energy management strategy, identify ing system is the best fit. LEED is the most management system. ways to save energy, cut costs, and reduce recognized green building standard and has greenhouse gas emissions, earn recogni- Waikiki Parc participated in certified 10 billion square feet of space. the ENERGY STAR® Technical tion, and communicate their energy-saving In all of the LEED rating systems, there assistance program and in 2012 efforts to the public. On average, ENERGY are five main credit categories: earned the ENERGY STAR® STAR® certified buildings use 35 percent less Building Label. After up- • Sustainable sites—encourages strategies energy and generate 35 percent less green- grading equipment including that minimize the impact on ecosystems chillers, water pumps, cooling house gas emissions than similar buildings. and water resources towers, and condenser water To participate in the ENERGY STAR® pumps, the resort’s efficiency • Water efficiency—promotes smarter use program, businesses utilize Portfolio Man- significantly improved and of water, inside and out, to reduce pota- ager®, EPA's online energy management and the property is saving approx- ble water consumption imately $135,000 annually in tracking tool. By inputting some basic char- • Energy and atmosphere—promotes electricity costs. acteristics of your property, such as square better building energy performance footage, hours of operation, and percentage through innovative strategies of space that is air conditioned, as well as • Materials and resources—encourages a minimum of 12 months of electricity use using sustainable building materials and data, Portfolio Manager will calculate an reducing waste ENERGY STAR® score of 1-100 to compare • Indoor environmental quality—pro- your property's performance with similar motes better indoor air quality and facilities nationwide. A score of 50 indicates access to daylight and views. typical performance, while a 75 or more means that your building performs better For more information, visit the USGBC than 75 percent of similar buildings nation- website: usgbc.org. ally and makes your property eligible for ENERGY STAR® certification. Once your property is certified, you will receive an ENERGY STAR® decal to display. Portfolio Continues on next page

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Hawai‘i Hotels that are Green Hotels Global fostering increased knowledge and under- Members of the This program, which partners with Tri- standing of sustainable tourism practic- Green Hotels Global Program pAdvisor’s GreenLeaders by aligning rating es, promoting the adoption of universal • Courtyard by Marriott Maui Kahului Airport, Kahului criteria, is an environmental sustainability sustainable tourism principles, and building • Waikiki Beach Marriott Re- benchmarking system that provides met- demand for sustainable sort & Spa, Waikiki rics-based information on the environ- travel. Their Global • Courtyard King Kame- hameha’s Kona Beach Hotel, mental footprint of hotels. It utilizes an Sustainable Tourism Kailua-Kona online interactive software system to allow Criteria for Hotels and • Waikoloa Beach Marriott hotels to quantify and report to prospective Tour Operators performance indicators are Resort & Spa, Waikoloa clients—particularly meeting and event designed to provide guidance when measur- • Wailea Beach Marriott Resort & Spa, Wailea planners—the carbon footprint, energy con- ing compliance for certifying organizations. • JW Marriott Ihilani Ko Olina sumption, water usage, They are not intended to be the definitive set Resort & Spa, Ko Olina-Oahu and waste generation or all-inclusive, but aim to provide a solid • The Ritz-Carlton, Kapalua, of the property. Green sample set for users of the GSTC to develop Kapalua • Kaua‘i Marriott Resort, Lihue Hotels Global, accord- their own indicator sets. This organization ing to its website, “drives new business to does not certify hotels; they certify other those properties that participate due to the certifying organizations, ensuring that the usefulness of the qualitative and quantitative other certifications are in line with their environmental data submitted to the deci- core values. sion makers around room-night bookings, There are currently 18 recognized stan- and meeting and event site selection.” In dards, including two mentioned earlier: Sus- addition, this program was designed to help tainable Tourism Eco-Certification Program hotels qualify for industry standards for and Green Globe. green meetings and events. A key benefit of For more information, visit the Global the program to hotels is that it differentiates Sustainable Tourism Council website: properties to travel managers and meeting gstcouncil.org planners based on the data they track and The programs outlined above are some of report, specifically regarding their carbon the more recognizable local, national, and footprint, energy consumption, water usage international certifications that your prop- and waste generation. erty can participate in to improve your sustainability initiatives and receive the much Global Sustainable Tourism Council deserved recognition useful for communi- Criteria for Hotels and Tour Operators cating your achievements to the growing responsible-tourism market. The Global Sustainable Tourism Council (GSTC) serves as the international body for

44 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • July 2014 Hawai‘i Hotel Reef Stewardship Guide Appendix A Sustainable Seafood Menu Checklist

A quick and easy checklist to evaluate your property’s food and beverage establishment(s)

You can use the chart below to quickly assess how sustainable your property’s seafood offerings are, according to the Seafood Watch program. All you have to do is take a look at your property’s menu, look up the item using the tools provided by Seafood Watch, and mark the appropriate column, either “Avoid,” “Good Alternative,” or “Best Choice.” You will need to know where the seafood item came from, and how it was caught. When you’re through, your restaurant’s level of sustainability should be apparent. If you have a lot of items in the “avoid” column, it signals that your property could be doing better; you may want to consider other types of seafood, where it comes from, how it was caught, or any combination of the above.

Place a checkmark in the appropriate column.

Seafood item on your menu Best Good Avoid (note where and how it was caught) choice alternative This page may be cut out for your use. &

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46 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Appendix B Monterey Bay Aquarium’s Seafood Watch Consumer Guide for Hawai‘i and Chef Buyer’s Guide

The Monterey Bay Aquarium Seafood Watch program creates science-based recommendations ®®that help consumers and businesses make ocean-friendly seafood choices. Carry this pocket Monterey Bay Aquarium Seafood Watch guide with you and share it with others to help spread the word. T o u s

B E S T C H O I C E S G O O D A LT E R N AT I V E S A V O I D e This guide has a limited number y of seafood items due to its size. o u r ‘Ahi/Yellowfin Tuna (US troll, pole) ‘Ahi/Yellowfin Tuna (HI longline) Abalone (China & Japan) Aku/Skipjack Tuna/Light canned Aku/Skipjack Tuna/Light canned ‘Ahi/Yellowfin Tuna (except troll, pole For a full list of our recommen- p o c k (FAD-free, US troll, pole) (imported troll, pole and US longline) and US longline) dations please visit us online e

Akule/Big-eye Scad (HI) Black Cod/Butterfish (CA, OR & WA wild) Aku/Skipjack Tuna/Light canned or download the app. t Arctic Char (farmed) Crab: Kona (HI) (imported longline and purse seine) g u i d e : Barramundi (US) Grouper (HI) Crab: Red King (Russia) Check every column, your Bass: Striped (US hook & line, farmed) He'e/Octopus (HI & Spain) Hebi/Shortbill Spearfish (imported) favorite seafood could be in

2 . Black Cod/Butterfish (AK & Canada wild) Kajiki/Blue Marlin (HI) Kajiki/Blue Marlin more than one. 1 . C Clams, Mussels, Oysters Lobster (Bahamas & US) Mahi Mahi (imported) F o l d u t Crab: Dungeness Mahi Mahi (Ecuador & US) Mano/Shark Best Choices a l o n g Crab: Kona (Australia) Onaga/Ruby Snapper (HI) Nairagi/Striped Marlin Well managed, caught or o n

Halibut (US Pacific) Ono/Wahoo (US) Opah/Moonfish (imported) farmed in environmentally g r e Lobster: Spiny (Mexico) Opah/Moonfish (HI) Orange Roughy o u t

responsible ways. y

‘Opelu/Mackerel Scad (HI) ‘Opakapaka/Pink Snapper (HI) Salmon: Atlantic (farmed) l i n e e r Salmon (AK) Scallops (wild) Shrimp (imported farmed) Good Alternatives b l a c k Sardines: Pacific (Canada & US) Shrimp (Canada & US wild) Shrimp (LA & Mexico wild) Some concerns with how s Scallops (farmed) Snapper (HI) Shutome/Swordfish (imported) they are caught or farmed. Shrimp: Pink (OR) Squid (US) Squid (imported) l i n e Shutome/Swordfish (Canada & Tilapia (China & Taiwan) Tombo/Albacore Tuna/White canned Avoid

This page may be cut out for your use. US harpoon, troll, pole) Tombo/Albacore Tuna/White canned (except Canada & US troll, pole Overfished, or strong Tilapia (Ecuador & US) (US longline) and US longline) concerns with how they

& Tombo/Albacore Tuna/White canned Uku/Gray Snapper (HI) Tuna: Bluefin are caught or farmed.

(Canada & US troll, pole) Yellowtail: California

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48 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Appendix C Community Engagement Opportunities

Ala Kahakai Trail Association; Hawai‘i National Parks Dolphin SMART (808) 326-6012 Oahu/Statewide nps.gov/alka Laura McCue, Dolphin SMART Regional Coordinator (808) 725‐5153 Opportunities to volunteer with the National Parks — V, POL [email protected]; [email protected] nps.gov/getinvolved/volunteer.htm dolphinsmart.org

A Junior Ranger program is also available for kids — M Dolphin SMART is available to give a presentation that would provide an nps.gov/alka/forkids/index.htm overview of the Dolphin SMART program, what it means to be Dolphin SMART operator or Proud Supporter, and why this program is important. The presentation will go over the issues experienced in Hawai‘i with Amy B.H. Greenwell Ethnobotanical Garden human interactions and wild dolphins, and give examples of responsible Kona, Hawai‘i Island viewing guidelines. There are opportunities for hotels to get involved as Peter Van Dyke Proud Supporters, where they raise awareness about the Dolphin SMART 808-323-3318 program. The duration of the presentation is flexible depending on the [email protected] hotel’s needs. Dolphin SMART Regional Coordinator is available to give bishopmuseum.org/greenwell this presentation as often as needed (depending on the island). — PG, POL The Amy B.H. Greenwell Ethnobotanical Garden is landscaped with A Dolphin SMART presentation to hotel guests would include content of plants from the forests and farms of Kona in the time before foreign the Dolphin SMART program, and would cover spinner dolphin biology, contact. Drop-in visitors can tour the garden 9:00am-4:00pm, Tuesdays the issue with human interactions with wild dolphins, and how the through Sundays. A Guided Hawaiian Plant Walk is offered every day at Dolphin SMART program helps aid in dolphin conservation. Kid-friend- 1:00pm. The Garden is closed on Mondays and holidays. — PS, PG ly content, activities, and hand-outs are available, depending on the audience. — PG, M Volunteers can help care for native plants and Hawaiian crops at Amy Greenwell Garden in Captain Cook in South Kona. Call to sign up, there Dolphin SMART holds trainings as needed for interested operators that is no cost. The variety of tasks range in strenuousness, so there are oppor- hotel guests/employees can attend (open to public). They also have provide tunities for people in most levels of fitness. However, for all of the tasks, outreach materials for booths at festivals/events, as well as kids’ activities that volunteers must be able to work in the hot sun. — V can be shared and help run at events at the hotels. — SE The Amy Greenwell Garden hosts the Grow Hawaiian Festival from 9:00am to 2:30pm every February on the last Saturday. This festival brings together conservation biologists, horticulturists, and Hawaiian Department of Land and Natural Resources — Division of cultural practitioners to celebrate their shared love of Hawai‘i's natural Aquatic Resources history. — SE Maui Darla White, Special Projects Coordinator 808-281-4916 Big Island Invasive Species Committee [email protected] biisc.org/volunteer hawaii.gov/dlnr/dar

BIISC organizes regular volunteer workdays and community trainings DLNR Division of Aquatic Resources offers three presentations: Status of focused on invasive species removal. –V, POL Maui’s Coral Reefs; the Importance of Herbivores on the Reef; and Coral Reefs and Climate Change. These presentations are one hour in duration, twice a month on Friday and other days by appointment. — PS, PG Continues on next page

PS PG CS V SE POL M Presentations, Presentations, Citizen Science Voluntourism Special Events Presentations at Collateral (community service (other outreach for staff Hotel Staff Hotel Guests for staff and guests) and guests) Other Locations Materials

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Sign up for the email list to be informed of multiple opportunities, from email list. — CS informative talks to volunteer opportunities to the latest in scientific research on our coral reefs and ways to participate in the public process. Limited amount of survey materials available for those interested in Please contact [email protected] to be put on the list. — CS continuing survey activities.— M

Staff is welcome to attend Eyes of the Reef workshops and become part of a network of ocean users, educated to identify and report potential prob- Hawai‘i Ecotourism Association lems on the reef such as coral bleaching, disease, invasive species, and Honolulu native species blooms. Join the email list for public workshop announce- Annette Kaohelaulii ments, or request a workshop for your staff by appointment. Workshops are free, three hours in length, and no further commitment is required, 808-235-5431 except to be the eyes of the reef and report problems when you see www.hawaiiecotourism.org them. — SE Contact HEA to arrange presentations for hotel/concierge about HEA members who are certified ecotour operators. Presentations and opportunities would depend on the individual members. — PS, SE Fish Identification Network Maui Facebook Groups: Fish Identification Network Hawai‘i Forest & Trail [email protected] Hawai‘i Island Fish Identification Network conducts underwater surveys of the reef. Chris Colvin, Director of Sales & Marketing They count fish species and abundance and record the data online with 808-331-8505; 1-800-464-1993 the Reef Environmental Education Foundation (www.reef.org) for [email protected] public use. There is no charge for participating, and guests are welcome; www.hawaii-forest.com however, Fish Identification Network does not carry insurance or have a lifeguard available, so participants carry their own risk. They have Hawai‘i Forest & Trail is available to give the presentation Mysteries & underwater slates that may be borrowed for use while with the group, Masterpieces of Hawai‘i (general Hawai‘i natural history, 45 minutes). and will give a brief description of the procedure used for recording data. — PS, PG Most of all, Fish Identification Network has fun and shares snacks at the meets. — V Special tours and events are offered periodically throughout the year. Typically they are of limited availability and for a fee. Examples include visits to wildlife refuges, native habitat restoration areas, etc. They also Fish Identification Network offer the Kilauea Volcano Adventure Tour—a small group guided ecotour Oahu that includes 30–45 minutes of native rainforest restoration through invasive plant removal. Reservations are required. — V Mike and Terri Fausnaugh, 808-944-6081 [email protected]

Fish Identification Network can give presentations on reef etiquette and Hawaiian Islands Humpback Whale National Marine local reef fish identification. The presentations would not usually exceed Sanctuary one hour in duration and could be given on approximately a monthly Maui/Statewide basis. — PS, PG 726 South Kihei Road, Kihei, HI 96734 Patty Miller, Outreach Coordinator Training and opportunities are available for volunteers to do surveys of 1-888-55-WHALE reef fish populations following the protocol of REEF (Reef Environmental hawaiihumpbackwhale.noaa.gov Education Foundation). The activities are free of charge and details are coordinated to the unique needs for each individual event. Participants “45 Ton Talks”: one-hour lecture about the humpback whales and the must be good swimmers and must be willing to assume sole responsibili- sanctuary program. Hotels need to call the Sanctuary to check for avail- ty for their own well-being. — CS, V ability. Depending on availability, sanctuary staff could host occasional outreach tables at hotel sites. — PS, PG Great Annual Fish Count is an annual REEF event to promote awareness of ocean conservation and their organization every July. Citizen scien- The Sanctuary hosts public lectures on Maui and Kaua‘i. See the Sanctu- tists can be included in ongoing FIN O`ahu events by contacting FIN at ary web site calendar for upcoming events. [email protected] and adding their contact information to the FIN The Sanctuary conducts a statewide project called “Ocean Count”.

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Volunteers participate in a citizen scientist monitoring project to record numbers of whales and their behaviors seen during specific days. This They offer additional monthly activities connecting people with nature takes place on the last Saturdays of January, February and March. See the on various topics and locations across Oahu. — POL, V Sanctuary website for more information. — V, CS Individuals can participate in REEF Fish Identification Training and The Sanctuary has a variety of “one-pager” information sheets on the Snorkel Surveys. — CS Sanctuary and the Humpback Whales. These are available for hotels to print and distribute to staff and guests. These materials can also be print- They provide consulting services to help hotels develop their own on-site ed and placed into in-room guest information notebooks. — M programs, facilitate the creation of collaborative programs and partnerships with community conservation programs, and create internal staff training programs related to Hawai‘i’s natural history. — SE Hawaiian Islands Land Trust Maui/Statewide Scott Fisher, Director of Conservation Hawai‘i Wildlife Center 808-244-5263 808-884-5000 [email protected] P.O. Box 551752 www.hilt.org Jojo, Program Manager [email protected] Hawaiian Islands Land Trust offers a series of lectures on their protect- www.hawaiiwildlifecenter.org ed property known as the Talk Story on the land. These are open to the www.facebook.com/hawaiiwildlifecenterorg public. They can accommodate discussions to hotel guests and staff at the site, but these would have to be limited. — PS The Hawai‘i Wildlife Center is a rehabilitation center on Hawai‘i Island offering tours and volunteer opportunities. Tours are a wonderful oppor- They can provide discussions about land conservation, Hawaiian cultural tunity for visitors to see what the facility has to offer. The duration of the and natural history. These would ideally be offered on their protected visit will depend on the number of people coming, and can be formatted lands, at Waihe‘e or Nu‘u for example. — PG to fit a certain time slot. As HWC is a newly established non-profit organization, with minimal staff, tours will require advanced booking. Vis- Hawaiian Islands Land Trust can provide discussions about land con- itors are welcome to drop in and visit our retail store Tuesdays through servation, Hawaiian cultural and natural history. Ideally these would be Saturdays, from 9:00am–3:00pm. — POL offered on their protected lands, at Waihe‘e or Nu‘u for example. — POL, PS, PG Volunteers are welcome year round, and can spend as little or as much time helping out as they wish. HWC offers opportunities in gardening, They do invasive species removal and native plantings from 8:00am to noon housekeeping, retail, docent, special events, wildlife care, among others. on Fridays at their Waihe‘e Coastal Dunes and Wetlands Refuge. — V To join the HWC Volunteer Ohana, please complete a volunteer application form, available from HWC, on their websitehawaiiwildlifecenter. There are also annual gatherings on their land to showcase their work org/volunteer.html, or by sending an email to volunteer@hawaiiwildlife- in restoring the habitat on the Waihe‘e Refuge. They offer free food and center.org. New volunteers will be given a tour and then complete a short other conservation organizations participate as well. — SE orientation and training prior to starting. Depending on the area/s you have chosen to work in, such as gardening, you may need to bring extra clothes or covered shoes etc. Please bring your own refreshments and Hawai‘i Nature Hui lunches. Restrictions apply pertaining to youth participation; please visit Oahu the website or call the Center for details. — V Jennifer Barrett, Co-founder 808-271-1721 [email protected] naturehui.org

Hawai‘i Nature Hui offers Ocean Awareness Training, a 15-hour training program that combines classroom learning with hands-on stewardship experiences. It is offered two to three times per year on Oahu. Partici- pants who attend all training sessions, and complete a three-hour field activity and certification test, receive a CORAL Certification card. — POL, PS Continues on next page

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Hoaloha ‘Aina/ South Maui Volunteers opportunities suitable for all ages. — SE , V Kihei, Maui Lis or Bob Richardson, Volunteer coordinators Special events and opportunities are sporadic and announced via the 808-264-1798 HOK website and newsletter. — SE [email protected] If HOK is not available on the desired day, they can work with their project www.SouthMauiVolunteers.com partners and other local groups to help staff/guests (in groups of 10 or more) Hoaloha’Aina/South Maui volunteers perform dune and trail maintenance, find an opportunity that will work with their schedule. — V native plant restoration, beach access path maintenance, etc. There is no cost, though it can be fairly strenuous. Locations vary week to week along the south Maui coastline, and notification of location may be found by Wednes- day of each week at SouthMauiVolunteers.com. No sign up is required, but Kealia Pond National Wildlife Refuge please call 808-246-1798 for location confirmation or more information. Maui Workdays are most Mondays from 7:30-9:30am; Hoaloha’Aina provides Mile 6 Mokulele Hwy, tools, gloves, and water. Please wear closed shoes. Hat and sunscreen advised. Kihei, Hawaii 96753 (PO Box 1042) — V Courtney Brown, Park Ranger (Visitor Services) 808-875-1582 [email protected] Hui Aloha Kīholo fws.gov/kealiapond Uīlani Macabio [email protected] Once or twice a year visitors can see a PPT presentation focusing on www.huialohakiholo.org Kealia National Wildlife Refuge, its mission, wetland management, birds, plants, and unique environment. — POL, PG The group includes “all those who are linked to īK holo for cultural, community, ecological, sustenance, and spiritual reasons in an effort to When the refuge hosts special events, there will often be PPT presentations on endangered Hawaiian wetland birds, as well as bird viewing steward Kīholo in perpetuity.” They are actively recruiting volunteers for opportunities at the public viewing ponds. Access to the refuge is always various projects along the coastline including anchialine pool restoration free and children are welcome. — SE, POL and ‘auwai repairs as necessary. — V Once or twice a year, the refuge will host invasive plant removal service projects that involve about a four hour work commitment, either at Hui o Ko’olaupoko the refuge wetland ponds or Kealia Coastal Boardwalk. The refuge and 1051 Keolu Drive #208 boardwalk are located in North Kihei and the work involves pulling Kailua Hawaii 96734 OAHU weeds, cutting kiawe, hauling and removal of plant material, and occa- Todd Cullison, Executive Director sional outplanting of native plants in wetland pond areas. These projects 808-277-5611 happen occasionally and interested parties may contact the refuge for huihawaii.org more information. — SE, V [email protected] They offer a Kealia Pond National Wildlife Refuge Brochure, and are in Hui o Ko’olaupoko offers presentations on practices that could be imple- the process of completing a new brochure that will include maps, hours mented on hotel sites to incorporate green building design, low impact and more bird viewing information. They can provide a few brochures to retro-fits, use of native plants, and opportunities to volunteer.-PS hotels. — M

They offer presentation or display/print material on opportunities to volunteer with HOK while on island. — PG, M Kahalu‘u Bay Education Center A program of The Kohala Center They also offer a variety of regularly scheduled events each month, and P.O. Box 437462 can work with groups to arrange a private weekday service trip or edu- Kamuela, HI 96743 cational visit. The best way see what events are coming up is to visit the Jean BevanMarquez, Manager Get Involved page on their website and sign up to receive their monthly 808-640-1166 newsletter: huihawaii.org/get-involved.html Kahaluubay.org Volunteers for Hui o Ko'olaupoko often work on projects involving [email protected] erosion control, water quality monitoring, invasive species removal and habitat restoration using native Hawaiian plants. They offer volunteer Kahualu’u Bay Education Center provides opportunities for citizen

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science. Participants collect samples twice weekly at three predetermined Kua‘Aina Ulu ‘Auamo (KUA) sites in the bay. Citizen scientists are responsible for collecting water Oahu samples using proper sampling protocol learned during training. This [email protected] community-based environmental monitoring is a great opportunity for (808) 672-2545 participants of all ages to learn how to properly collect water samples and, more importantly, understand the lab results and their implications. KUA maintains a calendar with community events which can be found at Contact us for details of how to be involved - CS, V kuahawaii.org/events. — V, SE KBEC is happy to work with hotel management to set up Reef Etiquette presentations at their hotels for staff and guests. — PS PG Mālama Maunalua Staff and guests are encouraged to get involved and participate in KBEC’s Oahu volunteer programs. — V, SE Rae DeCoito, Executive Director 808 395-5050 [email protected] KEEP PUAKŌ BEAUTIFUL malamamaunalua.org Cynthia Ho [email protected] All Mālama Maunalua events are open to the public and posted on malamamaunalua.org's event calendar. Events include stream clean- Ocean Environment and Education Stations (OEES), managed by Keep ups, invasive algae pulls and rain garden tours. There are free activities, PuakŌ Beautiful & Hawaii Wildlife Fund, are located at PuakŌ Boat no physical requirements, but kids under 12 need a 1:1 ratio with adults. Ramp, Wialea Beach, and Hapuna Beach State Park. Allowing everyone –V the option to become a steward at park locations on their own time, OEES stations provide materials and supplies for users to hold their They offer a promo video youtube.com/watch?v=cBCEAvox own beach clean up and become informed stewards while they conserve 450&noredirect=1, pledge forms, and watershed handbook. While they Hawai‘i’s ocean environment. OEES include a QR Code Directory and can produce the materials, hotels need to pick up from their office.— M Resource Guides (providing digital access to partners and supporters), beach clean up supplies, and educational brochures. OEES helps give its users a rich experience they can take away with them by downloading Mālama Kai Foundation the QR Code Directory on to their smart device and storing it for future www.malama-kai.org reference. Duplication of the OEES and participation by hotels is encour- [email protected] aged. For more information contact Keep PuakŌ Beautiful. — M The Mālama Kai Foundation implement projects that help conserve Keep PuakŌ Beautiful is available to show a video, discuss their partners, Hawai‘i’s coastal and marine resources, and educate people about these and share what the station has to offer. — PS PG. resources. Their projects include installation of day-use moorings, and a K-12 outreach and education program in North Kohala called “Ocean KPB has many clean ups during the year. Winter, Earth Month and Sum- Warriors”. –M -SE mer and coming up Get The Drift & Bag It in September and October. They need volunteers to work from Hapuna Beach State Park south to the Mauna Lani Hotel. Local shop owners and businesses partner by supply- Manta Pacific Research Foundation ing kayaks, jet skis, free tank air and expert support on water recovery work. The goal is to clean up the water and land from things that could Kona, Hawai‘i Island become marine debris or is currently a threat to a healthy ocean environ- Keller Laros ment. If the interest is there water clean ups are always welcome when we 808-895-1791 work on the land. — V SE [email protected] www.mantapacific.org The KPB OEES Kids program meets weekly during the school year for speed cleanups that last about 30 minutes; participants also count and Manta Pacific Research Foundation offers a 45-minute PowerPoint pre- document the debris that are collected. KPB is available to give presenta- sentation about the Kona Manta Rays –PS, PG tions at cleanup site for guests, and if possible will invite partners to share their conservation programs. Cleanup dates will be posted. — SE, POL, V

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Maui Cultural Lands Maui Ocean Stewards Maui Maui Ekolu Lindsey Rick Long 808-276-5593 808-298-5559 [email protected] [email protected] mauiculturallands.org Maui Ocean Stewards gives a monthly 60-minute slideshow presentation, MCL welcomes volunteers to join them every Saturday for maintenance Introduction to The Corals of Hawai‘i. It is focused on island formation, work in Honokowai valley. Meet at the Pu'ukoli'i "Sugar Cane Train" corals, health of reefs and the ocean, best and safest places to see corals. Station parking lot. Groups and families are welcome. Please call or email — PS, PG to get more details. — V Visitors can participate in coral species identification on-the-reef. This requires an intermediate swimming/snorkeling ability, snorkel gear, Maui Forest Bird Recovery Project pre-requisite reading and/or on-line review of safety, and compliance Maui with federal and state regulations, reef etiquette, and basic principles of ecology. This is in various locations, ocean and weather conditions per- 808-573-0280 mitting. They also offer a 60-minute slide show and talk on novice level [email protected] Hawaiian reef fish identification. — CS, V mauiforestbirds.org

MFBRP encourages visitors and residents to report sightings of any NOAA Fisheries Pacific Islands Regional Office banded forest birds they see on public hikes. They can report them by e-mailing [email protected] or by calling their office at (808) 573- Maui/statewide 0280. Helpful information includes a description of the bird, the location, Nicole Davis, Maui Nui Marine Mammal Response Coordinator; the order of the color bands, and the date and time the bird was sighted. Rachel Sprague, Hawaiian Monk Seal Recovery Coordinator — CS 808-292-2372; 808-725-5163 [email protected]; [email protected] MFBRP actively seeks residents and visitors alike for volunteer projects at fpir.noaa.gov our home office in Olinda to support education and outreach activities. — V NOAA has 30 to 60-minute presentations available on Hawaiian monk seals, whales and dolphins, and NOAA marine mammal response. There MFBRP is eager to expand their public outreach efforts and can be is a 1x/month limit. — PS, PG, POL contacted to give presentations for any hotel or business interesting in hosting an outreach opportunity. — PS, PG, SE Staff and guests are asked to call in any sightings of monk seals to the Maui Monk Seal Sighting Hotline at (808) 292-2372.

Maui Invasive Species Committee NOAA recruits and trains volunteers for Hawaiian Monk Seal and Makawao, Maui Stranded Cetacean Response. It takes place on Maui beaches, and exten- Lissa Strohecker sive training is required — V, CS 808-573-6472 They offer a semi-annual Main Hawaiian Islands Hawaiian Monk Seal [email protected] Count. It takes place on the 3rd Saturday of May and October, 9:00am- www.mauiinvasive.org 12:00pm. A 1-hour pre-count training is required. — SE

Maui Invasive Species Committee can customize 45-minute presentations Signage and video are provided by NOAA. Handouts can be provided by on the impacts of invasive species in Hawaii and how to identify and NOAA to a certain extent, but there may be a way to use other funding report those species of particular concern to tourism, i.e. coqui frogs and for large printing jobs if needed. fire ants. More in depth/interactive presentation could be planned for a 2-hour period quarterly. — PG, PS Handouts offered include: — M • NOAA Monk Seal Sighting Hotline Business Cards They are in the process of developing invasive species reporting apps for • NOAA Monk Seal Natural History Brochure smartphones, and could provide cards or brochures to hotel guests. They • NOAA Marine Protected Species Respectful Viewing Brochure could also do trainings for staff. — CS, SE • NOAA Marine Protected Species 1-Page FAQs

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• NOAA Monk Seal 1-Page FAQs tecting Our Heritage Sites, Caring for Maui’s Watersheds, Maui’s Energy Future, and Maui’s Unique Native Species: Why They Are Important — Signage offered includes: — M PS, PG • Monk Seal Viewing Guidelines And Laws • Keeping Dogs On A Leash Around Seals They have weekly outings to beautiful places on Maui. All visitors are welcome. Some outings involve service opportunities: trail maintenance, Video includes: invasive plant removal, outplanting native plants, or caring for cultural • Minute NOAA Video “Good Neighbors” – Sharing Hawai‘i’s Beaches sites. All details are posted on the website — V with the Hawaiian Monk Seal — M The Sierra Club leads periodic conservation and education themed hiking excursions at locations around Maui. Visit their website for more NOAA Marine Debris Program information and a schedule of events. — SE Kyle Koyanagi, Pacific Islands 1-808-725-5266 They have educational booths at community events and visitors are welcome to come by and view displays. They put on various events, incuding [email protected] an annual meeting (February), educational starwatches (2 times a year), marinedebris.noaa.gov and John Muir Birthday Party (April ). — SE [email protected]

NOAA Marine Debris Program provides informational/educational South Kohala Reef Alliance materials on marine debris. — M 68-1030 Mauna Lani Point Drive, HI 96743 Mel Malinowski, Chairman Ocean Girl Project 808-345-2001 4134 Pahoa Ave, Oahu kaniku.net Colleen Kudo, Founder [email protected] 808-852-0106 South Kohala Reef Alliance’s mission is to help promote conservation of [email protected] the region’s nearshore coral reef habitat through the development and www.oceangirlproject.com production of educational materials for our local community. Visitors can help us conserve and improve our nearshore reef by viewing the Ocean Girl Project offers presentations on Ocean Safety for Hawai‘i, above materials, and using them to guide them about how to enjoy the including sustainable ocean practices, preventing marine debris, caring reef without damaging it. — M for our reefs —PS, PG Free educational resources developed by or with the support of SKRA Once a month on beach and PowerPoint — POL that may interest visitors include the following:

Volunteers are invited to local monthly beach cleanups. This is a no cost, The free iOS app Kaniku, available from the Apple app store, provides outdoor activity; signup not required but provided on website. —V a wealth of information about the history and importance of marine reserves in Hawai‘i. Published as a public service by Indigo Publications, They do regular permaculture workshops and invite the public to attend. South Kohala. They also offer lessons in safe snorkeling, surfing, Hawaiian sustainable practices, yoga, and marine art. — POL, SE The free iBook Tutu's Dream, available in the Apple iBook Store, a color- ful children's book about a way to restore fish abundance in Hawai‘i. Ocean Girl Project demonstrates sustainable surf lessons and SUP introduction. — SE The free iBook Ezzy goes snorkeling, which is an introductory guide to exploring our Hawaiian reefs.

Sierra Club Maui The educational trifold brochure Marine Reserves in Hawai‘i, available in Maui local libraries. Lucienne de Naie, Outings Committee 808 214-0147 The website kaniku.net, which covers some of the material in the iOS [email protected] app Kaniku. mauisierraclub.org Continues on next page Sierra Club Maui offers quarterly 30 min slideshow presentations: Pro-

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The Surfrider Foundation – Kaua‘i Chapter CREEL fish surveys at Kaupulehu, for information on how to volunteer P.O. Box 919, Waimea, HI 96796 Kaua‘i contact Keo Lopes at [email protected]. — V Dr. Carl J. Berg, Vice-Chair, Executive Committee 808 639-2968 [email protected] Trilogy Blue Aina Program kauai.surfrider.org Maui 808 879-2818 x39 The Surfrider Foundation hosts water quality testing along beaches on monthly [email protected] nd basis, usually the morning of the 2 Saturday of the month. — V, CS blog.sailtrilogy.com/blueaina-program They host monthly beach cleanups with the community on the th4 Blue Aina program offers special charters aboard Trilogy Excursions’ Saturday of the month. Volunteers can participate in Weekly Net Patrol, vessels, providing the opportunity for guests to participate in underwater as large debris and nets are discovered. Contact the website for current cleanups and citizen science efforts. Offered 1 to 2 times per month either information and description. — V out of Lahaina or Maalaea Harbor, it is from 9:00am-12:30pm and costs $30. Signup and payment can be done via the Hawaiian Islands Hump- They coordinate an annual community event for International Surfing back Whale National Marine Sanctuary: — CS, V Day (June 20) in partnership with the Grand Hyatt Kaua‘i. — SE

University of Hawai‘i Maui College — South Kohala Coastal Partnership Sierra Tobiason Sustainable Living Institute of Maui Maui [email protected] [email protected] www.southkohalacoastalpartnership.com 808-984-3379 Provides Presentations, education and outreach, site visits, facilitation of sustainablemaui.org/programs-projects partnership meetings, project development and implementation of South Kohala Conservation Action Plan. — PS, PG, POL, SE The Sustainable Living Institute of Maui offers education, training, and certification opportunities for resort staff, including energy efficiency, renewable energy, water efficiency, and other sustainability themes such The Nature Conservancy as Green Team Development (coming soon!). — PS, SE nature.org/ourinitiatives/regions/northamerica/ unitedstates/hawaii/index.htm University of Hawai‘i Sea Grant & County of Maui Kiholo Fishpond restoration: Rebecca Most at [email protected] Planning Department (TNC) protects and preserves natural areas for conservation. TNC Maui facilitated the development of the South Kohala Conservation Action Tara Owens Plan (CAP), and is involved in helping various community groups with 808-463-3868 their own coastal management projects, such as the PuakŌ Makai Watch [email protected] program and the Ka‘ūpulehu Marine Life Advisory Committee. They are seagrant.soest.hawaii.edu now beginning their restoration efforts of some fishponds and anchialine pools at Kiholo. Please contact TNC to find out ways to get involved as University of Hawai‘i Sea Grant & County of Maui Planning Department these projects and programs move forward in the region. — V can provide information about coastal processes (beach erosion, waves, currents, sea level rise) and associated methods for managing erosion. County and state permitting requirements for activities and development near the shoreline can also be addressed. Of particular interest to hotels may be information about dune restoration, including prescriptive methods for accomplishing restoration. Presentations offered upon request. — PS, PG

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UH Sea Grant periodically offers educational workshops, and most often Waikoloa Dry Forest Initiative likes to focus on the beauty of native plac- groups are notified through points of contact in the community. If they es when engaging a visiting audience and stress the importance of good have worked previously with a particular group (hotel, conservation stewardship. Presentations are available monthly. — PG group, AOAO), then they can include those groups on relevant opportunities. — V, SE Guided tours of the Waikoloa Dry Forest during Tuesday through Satur- day are also available if scheduled in advance. They show guests the forest UH Sea Grant offers many types of publications in the focus areas of preserve, talk about the history of the land, the forest and the preserve Hazard Resilience in Coastal Communities, Healthy Coastal Ecosys- itself, as well as information about the wiliwili forest, the plant species tems, Marine Science Education, Safe and Sustainable Seafood supply, that they work with and the restoration efforts of their group. Guests will and Sustainable Coastal Development. Some publications are available see outplanting efforts, get to experience the forest up close, and tour in hard copy and others are electronic only. A library of UH Sea Grant their on-site nursery. These tours can be scheduled weekly and last about publications can be found on the website at: seagrant.soest.hawaii.edu/ two hours. — POL publications — M Waikoloa Dry Forest Initiative hosts at least two volunteer opportunities a month, usually on Saturdays from 8:00am-12:00pm. Volunteer days University of Hawai‘i, Sea Grant: Reef Talks usually involve a short tour and planting trees within the preserve. Vol- West Hawai‘i unteers must wear shoes, preferably hiking boots, and can sign up for our Chantal Chung mailing list to find out about upcoming opportunities. Visit waikoloadryforest.org or facebook.com/WaikoloaDryForest for more information. [email protected] 329-2861 — V Presentations on marine environment; open to the public and typically They will also be hosting the Wiliwili Festival in September and will be offered at one of the National Parks sites. — POL giving tours, providing workshops, and hosting a variety of local vendors and educators at the festival. — V, SE

University of Hawai‘i, Sea Grant in partnership with the Staff and guests are invited to get involved in our volunteer days, outreach South Kohala Coastal Partnership: Coastal Community events, and special events such as the Wiliwili Festival. Partnering hotels Seawater Monitoring Toolkit and Citizen Science Program. would also be invited to present information at their events. — V, SE (C-Water Toolkit) They have brochures and other educational hand-outs developed. They West Hawai‘i can provide swmall numbers of printed brochures but would require Sierra Tobiason assistance if large volumes became necessary. — M 808-313-2653 [email protected] West Maui Ridge to Reef Initiative Maui University of Hawai‘i Sea Grant offer water quality workshops and training opportunities; monitoring equipment will be available for interested Tova Callender, West Maui Watershed and Coastal Management parties. — CS Coordinator 808-214-4239 Waikoloa Dry Forest Initiative [email protected] 68-3720 Lua Hoana Place Waikoloa, HI 96738 HAW AII ISLAND westmauir2r.com Jen Lawson, Executive Director Watershed management and planning process are underway in West 808-494-2208 Maui. West Maui Ridge to Reef Initiative can highlight the actions that waikoloadryforest.org hotels can take to reduce stress to coral reefs. This could be presented [email protected] quarterly, or as requested. — PS, PG

Waikoloa Dry Forest Initiative can provide presentations to hotel staff at They have public meetings, educational workshops, technical colloquium the hotels or in the form of a guided tour in the Waikoloa forest preserve. sharing sessions and a social marketing campaign. Involvement could be They have ready-to-go power-point presentations and various outreach through attendance or helping with promotion for the events. — SE materials that they can bring to the hotels. The presentations can run from 15 minutes to 1 hour and focus on dryland forest ecosystems, the beautiful species that comprise the dryland forest, cultural connections to plants and place, and their efforts to reforest Waikoloa. They can do these presentations several times a year, depending on need. — PS

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* Indicates activities that are specific to 2014; check with coordinating agency/organizers to determine future years’ dates

January 10th National Cut Your Energy Costs Day June 2014 Great Outdoors Month * / National Rivers Month * / National Oceans Month * First week in February National Green Week June 5th UN World Environment Day February 2nd Groundhog Day June 7th National Trails Day February 14th-17th Great Backyard Bird Count (Audubon) June 8th World Oceans Day February 15th World Whale Day June 14th National Get Outdoors Day June 15th Global Wind Day March National Nutrition Month June 16th-22nd * Pollinator Week March 3rd World Wildlife Day June 18th International Sushi Day March 17th-23rd * National Wildlife Week June 20th International Surfing Day March 17th-21st National Flood Safety Awareness Week June 21st Summer Solstice March 20th Vernal Equinox June 29th International Mud Day March 21st The International Day of Forests and the Tree March 22nd World Day of Water July (monthlong) Great Annual Fish Count March 23rd World Meteorological Day July 1st-7th Clean Beaches Week March 23rd-29th World Agriculture Week July 3rd International Plastic Bag Free Day March 25th World Agriculture Day July 11th World Population Day March 26th Make Up Your Own Holiday Day * March 29th Earth Hour (8:30-9:30pm) * August 29th-September 7th * Hawai‘i Food & Wine Festival Week

September 4th National Wildlife Day April 2014 World Habitat Awareness Month / National Garden Month September 16th International Day for the Preservation of the Ozone April 4th National Walk to Work Day Layer April 6th-13th * National Volunteer Week September 18th World Water Monitoring Day * April 11th- 13th * Global Youth Service Day September 21st International Coastal Clean Up Day / Zero Emissions April 13th-19th * National Environmental Education Week / National Day / International Day of Peace Environmental Crimes Prevention Week September 22nd Autumnal Equinox / Car Free Day April 14th National Dolphin Day September 27th National Hunting and Fishing Day April 15th Bicycle Day Third weekend in September Clean Up the World Weekend April 19th-27th National Park Week April 21st-25th National Public School Volunteer Week October 2014 National Energy Awareness Month * April 21st John Muir Day October 6th UN World Habitat Day (First Monday of October) April 22nd Earth Day October 8th-12th Cephalopod (i.e., Octopus and Squid) Awareness April 25th National Arbor Day * Days April 27th-May 4th Stewardship Week October 17th Alternative Fuel Day April 28th May 2nd Air Quality Awareness Week October 24th International Day of Climate Action October 25th Make a Difference Day May 2014 National Bike Month * / American Wetlands Month * May 3rd Join Hands Day November 15th America Recycles Day May 4th-10th * Drinking Water Week November 16th International Day of Tolerance May 5th-10th * International Compost Awareness Week May 5th-11th * Screen-Free Week / National Wildflower Week December 4th World Wildlife Conservation Day May 7th Bike to School Day December 5th World Soil Day / International Volunteer Day May 9th National Public Gardens Day December 21st Winter Solstice May 10th International Migratory Bird Day / Astronomy Day December 14th-Jan 5th Audubon’s Christmas Bird Count May 12th-16th Bike to Work Week May 16th Endangered Species Day and Bike to Work Day (Third Friday in May) May 22nd World Biodiversity Day May 23rd World Turtle Day

58 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Appendix E Resources to Explore Continuing Education Opportunities Misc/Other Hawai‘i Energy Hands On Maui (County of Maui Volunteer Center) eefg.com/hawaiienergy; 808.333.7225; [email protected] handsonmaui.com

Native Hawaiian Hospitality Association Makai Watch Program nahha.com hawaiicoralreefstrategy.com/index.php/local-action-strategies/makai- watch Ocean Awareness Training oceanawareHawaii.org E Alu Pu Community Network kuahawaii.org West Hawai‘i Voluntary Standards for Marine Recreation coral.org/west_Hawaii_standards/ Great Annual Fish Count fishcount.org

Certification/Recognition programs In Our Gardens, Four Seasons Maui Resort at Wailea Hawai‘i Ecotourism Association— inourgardens.com Sustainable Tourism Certification Program: hawaiiecotourism.org/travelpono Respecting Coral Reefs Sign coral.org/what-we-do/where-we-work/Hawaii/respecting-coral-reefs Hawai‘i Green Business Program energy.hawaii.gov/green-business-program State of Hawai‘i Dept. of Business, Economic Development and Tourism (DBEDT) Data Book Green Key dbedt.hawaii.gov/economic/databook/ greenkeyglobal.com Hotel Beach Cleanup Support Kuleana Green Business Program coral.org/cleanupchallenge kona-kohala.com West Hawai‘i Regional Fisheries Management Area Rules TripAdvisors Green Leaders dlnr.hawaii.gov/dar/regulated-areas/west-hawaii-regional-fishery- tripadvisor.com/vpages/green_leaders_lander.html management-area

Global Sustainable Tourism Criteria Plant Pono gstcouncil.org/sustainable-tourism-gstc-criteria.html plantpono.org

ENERGY STAR® energystar.gov/buildings LID Resources EPA Low Impact Development US Green Building Council—LEED Program water.epa.gov/polwaste/green usgbc.org CORAL’s Recycled Water for Reefs Guide Dolphin SMART coral.org/hawaiiwater dolphinsmart.org

PSAs Voluntourism Respect Ocean and Aquatic Resources (ROAR) media page Hawai‘i Conservation Alliance Conservation Connections (PSAs) conservationconnections.org roarhawaii.org/media

Preserve Hawai‘i For the Sea—Hawai‘i Reef Etiquette PSA facebook.com/preserveHawaiivolunteering forthesea.com/reefetiquette-psa.html

DLNR’s The Rain Follows the Forest dlnr.hawaii.gov/rain/video

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 59 Hawai‘i Hotel Reef Stewardship Guide Resources to Explore......

Water Quality Monitoring: Marine Stewardship Council “Certified Sustainable Seafood” Water Monitoring Test Kit msc.org worldwatermonitoringday.org/TestKits.aspx MSC Product Finder EPA: Using a Secchi Disk msc.org/where-to-buy/product-finder water.epa.gov/type/rsl/monitoring/155.cfm An Overview of Seafood Consumption and Supply Sources Annual Event: Secchi Dip In fpir.noaa.gov/SFD/pdfs/seafood/EI-22.pdf secchidipin.org Conservation International Hawai‘i’s Local I‘a The Alliance for Water Efficiency, Condensate Water Community-Supported Fishery Introduction facebook.com/local.ia.csf allianceforwaterefficiency.org/1Column.aspx?id=1350&Lang- Type=1033&terms=air+conditioning+condensate localiahawaii.com

Sundry Stores/Sunscreen Reference/ Ecotoxicology

Haereticus Lab haereticus-lab.org/ecotox-sunscreen-chemical.html

Seafood Monterey Bay Aquarium Seafood Watch Program seafoodwatch.org

Seafood Watch Buyer’s Guide seafoodwatch.org/cr/SeafoodWatch/web/sfw_regional.aspx seafoodwatch.org/cr/cr_seafoodwatch/content/media/mba_seafood- watch_buyersGuide.pdf (downloadable pdf)

EDF Seafood Selector seafood.edf.org/guide/best

Blue Ocean Institute’s From Sea To Table Sustainable Seafood Program blueocean.org/programs/sustainable-seafood-program/

Blue Ocean Institute Green Chefs/Blue Ocean Free Online Course for Chefs blueocean.org/programs/sustainable-seafood-program/green-chefs- blue-ocean-online-course

National Geographic’s Seafood Decision Guide ocean.nationalgeographic.com/ocean/take-action/ seafood-decision-guide

Good Catch Program for Chefs, Caterers and Restaurants sustainweb.org/goodcatch

NOAA’s Fishwatch fishwatch.gov fishwatch.gov/buying_seafood/choosing_sustainable.htm

Hawai‘i Seafood Council hawaii-seafood.org

Aqauculture Stewardship Council asc-aqua.org

60 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Appendix F Seafood Comparison Chart

Action Seafood EDF Safe Blue Ocean Greenpeace Watch Seafood Institute Red List Ahi/Bigeye—worldwide except U.S. Atlantic

Ahi/Yellowfin Tuna—Canadian and U.S. Pacific

Ahi/Yellowfin Tuna—troll/pole (except Pacific and U.S. Atlantic)

Ahi/Yellowfin Tuna—worldwide except HI and U.S. Atlantic longline

Aku/Skipjack Tuna

Aku/Skipjack Tuna—HI and U.S. Atlantic

Aku/Skipjack Tuna—imported

Akule/Bigeye Scad—U.S. Atlantic; troll/pole

Akule/Bigeye Scad—worldwide except U.S. Atlantic longline

Akule/Bigeye Scad—worldwide; troll/pole

Amberjack

Anglerfish

Arctic Char—farmed

Barramundi—U.S. farmed

Bigeye Tuna—Canadian and U.S. Pacific

Bluefin Tuna—worldwide wild

Caviar, Sturgeon—U.S. farmed

Best Better Avoid N/A choice alternative

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 61 Hawai‘i Hotel Reef Stewardship Guide Seafood Comparison Chart......

Action Seafood EDF Safe Blue Ocean Greenpeace Watch Seafood Institute Red List Caviar, Sturgeon—wild

Chilean Seabass/Toothfish

Clams—farmed

Cobia—U.S. farmed

Cod—Atlantic

Crab—Dungeness, Snow; Kona (Australia)

Crab, King—Kona (HI), U.S. trap, Argentina trap

Crab, King—Russia

Edu/Red Snapper—HI

Eel

Ehu/Red Snapper—U.S. South Atlantic, wild

Haddock

Haddock—MSC Certified

Hake

Hake—MSC Certified

Halibut—Canadian Atlantic; farmed in tanks

Halibut—U.S. Pacific

Halibut, Atlantic

Halibut, Greenland

Hapu'u/Grouper—Main HI

Best Better Avoid N/A choice alternative

62 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Seafood Comparison Chart......

Action Seafood EDF Safe Blue Ocean Greenpeace Watch Seafood Institute Red List Hapu'u/Grouper—NWHI

Hebi/Spearfish—HI wild

Hebi/Spearfish—imported, wild

Hoki

Hoki—MSC Certified

Kajiki/Blue Marlin—HI

Kajiki/Marlin, Blue—imported

Lobster—American, wild MSC certified

Mahi Mahi—U.S. Atlantic

Mahi Mahi/Dolphinfish—HI; troll/pole

Mahi Mahi/Dolphinfish—imported

Monchong/Pomfret—HI

Mussels—farmed

Nairagi/Striped Marlin—worldwide, wild

Onaga/Ruby Snapper—HI

Ono/Wahoo—HI and U.S. Atlantic

Opah/Moonfish—HI

Opah/Moonfish—imported

Opakapaka/Pink Snapper—HI

Opelu/Mackeral Scad—U.S. Atlantic

Best Better Avoid N/A choice alternative

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 63 Hawai‘i Hotel Reef Stewardship Guide Seafood Comparison Chart......

Action Seafood EDF Safe Blue Ocean Greenpeace Watch Seafood Institute Red List Orange Roughy—worldwide, wild

Oysters—farmed

Prawn—Giant Tiger

Salmon—Alaska wild

Salmon—farmed except U.S. Farmed in tank systems

Salmon—wild from CA, WA, OR; Chile Verlasso Farm

Sardines—U.S. Pacific

Scallops—farmed

Scallops—U.S. and Canada wild

Shark/Mano—wild worldwide

Shrimp—imported

Shrimp—Louisiana

Shrimp—Mexico

Shrimp—verified farms

Shrimp—wild from U.S. and Canada; certified farmed

Shutome/Swordfish—HI harpoon/handline

Shutome/Swordfish—imported longline

Shutome/Swordfish—U.S. and certified farmed

Sole

Sole—MSC Certified

Best Better Avoid N/A choice alternative

64 Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 Hawai‘i Hotel Reef Stewardship Guide Seafood Comparison Chart......

Action Seafood EDF Safe Blue Ocean Greenpeace Watch Seafood Institute Red List Striped Bass—U.S. Atlantic

Tilapia—Naturland and China certified farmed

Tilapia—U.S., Canada and Ecuador farmed

Tombo/Albacore Tuna—HI, MSC Certified wild, worldwide troll/pole

Tombo/Albacore Tuna—imported longline except HI

Tombo/Albacore Tuna—U.S. and Canadian Pacific; troll/pole

Tongol Tuna

Uku/Gray Snapper—HI wild

Best Better Avoid N/A choice alternative

Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 65 Hawai‘i Hotel Reef Stewardship Guide Appendix G Sample Sustainability Statement

Adapted from Tourism Queensland

[ORGANIZATION NAME] SUSTAINABILITY POLICY

Following consideration of the importance of environmental sustainability and a commitment to be a benefit to the [LO- CAL COMMUNITY NAME] community, [ORGANIZATION NAME] is committed to strive to achieve environmental and social sustainability for [DESCRIBE SCOPE OF TOURISM PRODUCT].

[PARAGRAPH DESCRIBING LOCAL ENVIRONMENTAL SIGNIFICANCE, IF ANY NATURAL ENVIRONMENT NEARBY]

[ORGANIZATION NAME] commits to continually improve its environmental and social sustainability performance.

[DESCRIPTION OF ENVIRONMENTAL APPROACH] Waste Energy Water Purchasing Education Pollution Prevention Transportation Management and Training of Staff

[ORGANIZATION NAME] will comply with all relevant legislation and regulations; we strive to achieve international best practice in [NOMINATE AN AREA FOR FOCUS].

We have appointed [NAME OF CONTACT] as the Sustainability Coordinator, who has responsibility for ensuring ongoing environmental performance, identification of environmental risks, recording and monitoring of impacts, and implementing environmental and social sustainability measures.

Special consideration will be given to employing and empowering the local staff and, wherever efficient and environmentally sustainable, products and services will be sourced locally.

We encourage staff to present our commitment to environmental and social sustainability to our guests, suppliers, contrac- tors, agents, and wholesalers. [HOW YOU WILL INVOLVE STAFF].

Signed, [NAME, POSITION [e.g., General Manager, CEO]] [INSERT DATE]

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Photo on back cover by Jim Petruzzi Hawai‘i Hotel Reef Stewardship Guide • Print version 1.0 • September 2014 69 www.coral.org