0714060062 Media: The Curse of The Communication Literacy by Josef Pallas Mercury Magazine 2014, Summer/Autumn (Special Issue on Sustainability), Issue 7-8, pp. 060-062. Mercury Magazine issue No. 7/8, [Summer/Autumn] 2014. Copyright © 2014, The Department of Business Studies, Uppsala University. All rights reserved. Reproduction of the printed magazine in whole or in part without written permission is strictly prohibited. Mercury Magazine ISSN 2001-3272 is published by the Department of Business Studies, Uppsala University, Box 513, SE-751 20 Uppsala, Sweden. This reprint is available for free at www.fek.uu.se/mercury. Annual printed subscription rates for non-alumni and non-students at the Department are 399 SEK, Euro 50, $60, £35. To subscribe please email your order to
[email protected]. Mercury Magazine is the official magazine of the Department of Business Studies at Uppsala University PHO T O B Y JOH ANNA HANN O 014 018 023 026 038 042 MESSAGE FROM THE HEAD: SUCCESSFUL ENTREPRENEURS BOOK REVIEW: NOT BEING LAZY SERVICE LOGIC AND CLIMATE CHANGE STEPS FORWARD ARE SUSTAINABLE ’THE SECOND MACHINE AGE’ Lena Zander portraits Magnús Scheving PRODUCTIVITY Daniel Nyberg and Christopher Wright Head of Department Leena Avotie on Successful entrepreneurs are A review of the acclaimed new book by [cover] - a social sustainability Bo Edvardsson explains what you need argue that the nature of the corporate recognizing the importance of characterized by understanding the Erik Brynjolfsson and Andrew McAfee. entrepreneur in the entertainment to consider in order to improve service world’s responses to climate change sustainability, not least in education.