Billboard Magazine

[ THE Numbers Macklemore & Ryan Lewis, "Thrift Shop" Rick Huxley, bassist for "Thrift Shop" continues to provide rap duo Macklemore & Ryan the Dave Lewis (and guest artist Wanz) an embarrassment of chart Clark Five, riches. As the lead single from the pair's debut album, The a key part of Heist, tops the Billboard Hot 100 and Hot R&B/Hip-Hop Songs the original charts for a fifth week and Rap Songs for a sixth, here's a look British Fall Out at additional sales, streaming and airplay milestones that it Invasion, Boy's new achieves this week. died from single has emphysema sold 162,000 on Feb. 11 copies. at the age of 72. ROCK Wentz explains that the quartet, which also includes Headphone lead singer Patrick Stump, guitarist Joe Trohman and 2% maker Beats drummer Andy Hurley, began working on new music Electronics will launch 14 months ago, but it wasn't until four or five months its own Turn Up The later that they produced presentable material. Collabo- 389K on -demand rating with producer Butch Walker, the Chicago -area "Thrift Shop" sold 389,000 downloads during music the week ending Feb. 10, according to Nielsen streaming natives kept recordings under wraps, deciding to an- SoundScan. It's just the fourth song to rack at service this nounce their comeback on the same day as their single Lights least five weeks of sales of 300,000 or more summer, appeared-unusual for a group whose third LP, Infinity in the decade -plus that SoundScan has been according tracking digital sales. to Beats Fall Out Boy reunites after three on High, bowed at No. i on the Billboard20oin 2007. co-founder years, instantly selling out tour "I remember there were moments like, 'Maybe we'll Jimmy do this and no one will really care, but we're doing it !ovine. and sparking strong radio and because we want to do it,"' Wentz says of the album. online reaction "I felt like the best marketing and promotion is just let- ting it speak for itself. It seemed right." By Steven J. Horowitz Eric Wong, executive VP of marketing at Island 3.1M Def Jam, says that the 33 -date Save Rock and Roll tour, With its latest sales frame, the song passes 3 which launches May 14 in Milwaukee, sold out in less million downloads sold since its release. than 15 minutes. "The music speaks for itself," he says. Three years after the band announced an indefinite "Judging by the immediate reaction to the song, it's re- hiatus, Fall Out Boy has returned with both fists swing- sponding really well across the board." ing. On Feb. 4, the quartet, which splintered in 2009 Fall Out Boy promoted the single with performanc- to pursue side projects, announced a multipronged es on "Jimmy Kimmel Live!" (Feb. 13) and during the comeback: the release of new single "My Songs Know NBA All -Star Weekend (Feb. 16). Meanwhile, Island 2% What You Did in the Dark (Light Em Up)"; its accom- Def Jam serviced the single to multiple formats upon panying video featuring rapper 2 Chainz; its fifth stu- release, including alternative and mainstream top 4o. dio album, Save Rock and Roll (Island Def Jam), due Radio has reacted strongly, with alternative WROX 1.9M May 7; an upcoming tour; and three intimate shows Norfolk, Va., leading with 7o first -week plays. PD later that week in Chicago, Los Angeles and New York James Steele saw immediate potential. "This is look- "Thrift Shop" leads On -Demand Songs for a fifth week with 1.9 million on -demand streams. that sold out immediately. ing very much like it's going to be a No. I hit, unless for It's the fourth consecutive week that it's The response has been substantial. "My Songs" some odd reason it doesn't test well," he says. "But I rewritten its own record for the most weekly is the Hot Shot Debut on both the Billboard Hot loo highly doubt it." streams dating to the inception of the chart last March. (No. 26) and Hot Rock Songs (No. 8) this week, sell- But Rich Davis, PD of mainstream top 4o KDWB ing 162,000 copies, according to Nielsen SoundScan. Minneapolis, which gave the track 43 spins in its The video, filmed and released in less than a week, has first week, says the song needs time to gestate. amassed more than 660,000 views on YouTube and "It's too early to tell," he says. "I listen to a song pushed weekly clicks on the band's Vevo channel past and decide whether it's good enough to be on my 2 million. On Twitter, the group, which hadn't tweeted radio station. That gut is hopefully backed up by the 46 since Sept.12,2012, received 48,000 mentions on the benchmarks I see. It's fairly early to know, but it's While the song leads the Rhythmic airplay single's release day and more than loo,000 replies in pretty good so far." chart for a second week, earns Greatest Gainer the week that followed. Across Facebook, Twitter and For band manager Bob McLynn of Crush Manage- honors on Mainstream Top 40 (8-7, up 21%) Instagram, FOB attracted 130,000 new fans, a 392% ment, the single and tour are part of a long -in -the - and bullets at No. 15 on Alternative, "Thrift Shop" also debuts at No.46 on R&B/H ip-Hop increase over the previous week, entering at No. 49 on making plan to start the band's next chapter with a Airplay (3 million audience impressions, up Billboard's Social so chart. bang. "We didn't want to come back and do a tour just 33%), as Warner Bros. began promoting it to But internally, the act's re-emergence didn't come to play old songs. It's all about the future of Fall Out the format following its pop/rock radio inroads. In addition, "Thrift Shop" bounds 7-4 on Hot without trepidation. "The hiatus was the healthiest Boy," he says. "We've been putting this plan together 100 Airplay, increasing by 14% to 102 million thing for a while," bassist/lyricist Pete Wentz says. "I for about io months. The launch [was] more success- all -format impressions. -Gary Trust needed to get my head right." ful than we could've hoped for." 0 BILLBOARD I FEBRUARY 23, 2013.

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