Billboard-1940-04-27
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The World's Foremost Amusement Weekly 1'1411. 19F 2;. 1Millir 15 tent rr. '`: ` r. www.americanradiohistory.com April 27, 1940 The Billboard A TRIBUTE THE TO THE OLDEST YOUNGEST SHOWMAN IN THE WORLD g5UN BOOKING ir j S SUN AGENCY ACTIVE AND AT THE HEAD OF A RECORD STILL 1889 HIS OWN ORIGINAL 1940 BOOKING AGENCY AND STILL HANGING UP RECORDS-YEAR AFTER YEAR! ARE THE ORIGINATORS OF "TAB MUSICALS" AND CAN BOOK YOU "STREAM- THEATRES' WE LINED" MUSICAL REVUES- PRODUCTIONS COMPLETE WITH BANDS AT YOUR BUDGET. OVER 50 THEATRES USING "GUS SUN UNITS." JOIN THE "PARADE" OF SATISFIED THEATRE MANAGERS! FAIRS, 150 SATISFIED FAIR MANAGERS LAST YEAR TOLD THEIR FAIR FRIEND SECRETARIES HOW THEY ESTABLISHED RECORD BUSINESS WITH "GUS SUN SHOWS." RESULTS-THE BIGGEST BUSINESS IN "GUS SUN" HISTORY TO DATE WISE FAIR MANAGERS ARE BOOKING WITH "SUN" JOIN THE PARADE OF SATISFIED FAIR SECRETARIES! REALLY ESTABLISHED A POLICY OF "GUS SUN SENSATIONAL ACTS" FOR PARKS LAST PARKS! WE YEAR AND ACTUALLY BOOSTED ATTENDANCE 100%. RESULTS- 15 PARKS HAVE ALREADY SIGNED FOR "SUN ACTS" ON A "WEEKLY BUDGET BASIS." WISE PARK MANAGERS-JOIN THE "PARADE OF SATISFIED PARK MANAGERS." STAR RADIO ATTRACTIONS NAME BANDS HEADLINERS EVERYTHING IN THE LINE OF "TOP FLIGHT" ENTERTAINMENT FOR THEATRES, FAIRS, PARKS, SPECIAL EVENTS BOOKED ON SHORT NOTICE WRITE WIRE PHONE O EXECUTIVE OFFICES THE ENTIRE UPPER FLOOR OF 'SUN BOOKS SUN ROOKS/úf SUN'S REGENT THEATRE BLDG. ' .rÚNDER THE SUN" /UNDER THE. SUN" SPRINGFIELD OHIO BRANCH OFFICES BRANCA OFFICES CHICAGO COLUMBUS WOODS THEATRE BLDG. GRAND THEATRE BLDG. BOYLE WOOLFOLK, MGR. ERNIE CREECH, MGR. DETROIT DES MOINES FOX THEATRE BLDG. PLYMOUTH BLDG. J. W. TODD, MGR. IRVING GROSSMAN, MGR. er- www.americanradiohistory.com (Crd Vol. 52 April 27, No. 17 The World's Foremost Amusement Weekly 1940 Published weekly at Cincinnati, O., U. S. A. Entered a. second-class matter, June, 4, 1897, at Post Office, Cincinnati, under Act of March, 1879. 92 Pages. Subscription, $5 per year. Copyright 1940 by The Billboard Publishing Company. RADIO'S BEST BALLYHOOERS World's Fair Spec Back in Annual Exploitation Awards Go Circulation as Wage War Is To NBC, WLW, WNAX, KTOK; Settled by Mayor LaGuardia Fizdale, Young & Rubicarn Win NEW YORK, April 20.-American Jubi- never figured on 28 showings. Charges lee, extravaganza put on the retired list flew back and forth when Equity sprang divisions of Exploitation Survey fiercely com- by World's Fair board chairman Harvey 28 -inch ads in the Monday newspapers. Station D. Gibson after Actors' Equity Associa- These said that Mr. Gibson had de- petitive-farm stations really on toes-NBC Western tion insisted on a $45 minimum for bal- nounced the actors' demands as "out- let dancers and choristers and the expo rageous," but Mr. Gibson denied making Division wins for the network boss stood pat on $40, went back into re- such a statement. Union presented a hearsal Tuesday, just a week after Equity chart of wages as between 1939 and 1940 By I ERRY FRANKEN stepped in and stopped production activi- and charged that its proposals "really NEW YORK, April 20.-Weighing a mountainous mass of entries in the Annual ties. Dispute was settled by Mayor represent a definite decrease from last Radio Exploitation Survey conducted by The Billboard, the Awards Committee has La Guardia after other efforts had failed. year's wages." selected a network, advertising agency, independent press agent and stations in Previous to the settlement, signatories clear channel, regional and local classifications as the ballyhoo champions of 1939. The dancers and chorus will receive second $40 for 23 performances a week and $1 to which were Mr. Gibson and Thomas In addition to the first plade awards, and third place awards were given extra for each additional performance. Murtha, head of the alliance, a group in the press agent and station divisions. Only one winner is named in each of ballet dancers and choristers started of the network and agency brackets. The winners are: It will be a seven-day week. If the expo Network-NBC Western Division. gives 28 showings a week, as originally a war of their own, demanding that Actors' Equity and Chorus Equity accede Advertising Agency-Young & Rubi - planned, the minimum of $45 demanded Inc. by Equity will be reached. The Gibson to the $40 set-up rather than put them cam, to out of work,. Independent Press Agent-Tom Fiz- Gargantua is not expected present AAA Head Beefs dale, first; David O. Alber, second; Bill that many performances weekly, however, Murtha, also head of the stagehands, Maloney, third. the weather being one good reason why it received a $150 weekly minimum for his Clear Channel Station Division-WLW, won't. Customer traffic may warrant department bosses and $100 for routine On AGVA Grant Cincinnati, first; KPO, San Francisco, extra shows, of course. grips, with union agreeing to limit the second; WCKY, Cincinnati, third. As an adjunct to the stoppage of hos- number of prop men. Regional Station Division--WNAX, tilities the expo signed a basic agreement American Guild of Variety Artists was Yankton, S. D., first; WNEW, New York, with the Theatrical Federation Alliance, accused by indirection of attempting to To ARA Group second; KTSA, San Antonio, third. which takes in the 19 amusement craft raid Equity's to Local Station Division-first place, fair, providing for jurdisdiction by offering NEW YORK, April 20.-The strength- unions involved at the take over and settle for the expo's $40 ening of the Artists Representatives' As- KTOK, Oklahoma City, Okla.; second an AFL closed shop and stipulating a ban (See WORLD'S FAIR on pace 61) sociation by the announcement of the place, WING, Dayton, , third place, on strikes and lockouts during the life American Guild of Variety Artists that KYSM, Mankato, Minn. of the contract. Inserted also is a clause licenses In addition to these awards, a Special the fair "desires" exhibitors and ARA members will receive free that Georgie Tapps Becomes from AGVA while non-members, to cover Award for the one outstanding exploita- concessioners to enter into a similar the extra cost of policing unaffiliated tion endeavor by a radio station during agreement with the alliance. Mr. George Tapps in Chi individuals, will be required to pay $50 1939 goes to KPO, San Francisco, of Both sides claimed a victory in the for an annual license, has caused ARA which A. E. Nelson is manager. In the face-saving pipe of peace, Equity because CHICAGO, April 20.-The Palmer to attempt mergers with independent opinion of the Awards Committee, its $45 demand had been based on 28 House has signed a long-term con- agents and private entertainment man- Nelson, manager of NBC's San Francisco performances nad the fair because it tract with Georgie Tapps, dancer now agers (club bookers). (See Radio's Best Ballyhooers on page 6) gets a minimum of $40 and probably at the Empire Room of the hotel, I. Robert Broder, ARA counsel, will binding him to appear in no other soon begin negotiations with the Enter- local night club or cafe. tainment Managers' Association, local or - In This Issue Contract is similar to that which ganization of private club bookers. Ne- Pages Workable Plan for the hotel held with Veloz and EMA had already been now Eddy gotiations with Broadway Beat, The 18 Yolanda, and holds with started by AGVA, and it is reported that Burlesque 26 -Op Duchin Guy Lombardo and Medrano had been reached in all but 41-48 Experimental, Co and Donna. Advertising and billing an accord Carnival longer two minor points. ARA will resume from Circus and Corral 32-34 of Tappe will no read "Georgie that Classified 52-55 Groups in Offing Tapps," but "Mr. George Tapps." point. Advertisements Tappe, who has been winning the However, Broder indicated that nego- Coin Machines 66-92 NEW YORK, April 20.-A workable tiations with the Associated Agents of Endurance Shows 27 plan for experimental and co-operative highest plaudits from critics and au- 36-37 diences in the Empire Room, literally America may be dropped, since ARA has Fairs -Expositions groups in legit may be ready and ap- "nothing in common" with this bookers' Final Curtain 29 proved by both Actors' Equity Associa- danced two acts out of the show. 3-5 Demands for encores increased the group. General News tion and the Dramatists' Guild within a Opposition to the AGVA plan of grant- General Outdoor 61-65 month was indicated this week, follow- running time of Tapps' act to be- Hartmann's Broadcast 62 tween 25 and 30 minutes at each of ing free licenses to ARA members while ing the first joint meeting of committees others must pay the $50 fee has been Legitimate 16-17 two organizations Thursday his two nightly performances. This Letter List 30-31 from the necessitated the elimination of the voiced by Barnett Gillman, head of the (18). AAA. Gillman characterized this move Lists 50-51 Winifred Lenihan, chairman of Equity's Smoothies, singing trio and Roy Magic 25 Benson, magical turn. as a violation of the anti-trust acts and 10-15 committee, submitted a program which (See AAA HEAD BEEFS on page 9) Music was outlined in last week's issue of The Night Club Reviews 19-20 Billboard. The Guild's committee is ex- Night Clubs -Vaudeville 18-26 pected to turn in counter proposals Non -Theatrical Films 28 next week on those items with which 802 Pact With B, C Stations Notes From the Crossroads 62 they do not agree. From the two sets Orchestra Notes 11 of proposals the committees expect to Out in the Open 62 salvage a practical schedule, which Parks -Pools 38-40 would have to be submitted to the Will End Sustaining Scales Pipes 59-60 respective councils for approval.