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Company Profile NEXTBIKE – the BIKE SHARING SYSTEM Company Profile NEXTBIKE – THE BIKE SHARING SYSTEM nextbike was founded in 2004 in Leipzig, Germany. Since then it has become one of the leading producers LV and operators of bike sharing systems around the world. UK PL Currently, we have more than 30,000 bikes in service DE UA and we are active in 18 countries on four continents. CH AT HU HR BIH nextbike is a highly specialized mid-sized company with BG products made in Germany. We have been operating our USA TR own bike sharing projects with more than 10,000 bikes for CY over ten years, mainly in Germany. With our experience and know-how, we support cities in planning bike sharing systems to minimize traffic issues economically and ecolo- SA AE gically. We offer full service bike sharing solutions including: • research & development • planning & implementation • production & supply • operations & maintenance • sales & marketing NZ 02 LV UK PL DE UA CH AT HU HR BIH BG LV TR USA UK PL DE UA CY CH AT HU HR BIH BG USA TR 30,000 BIKES IN CY 18AE COUNTRIES & SA AE SA 4 CONTINENTS NZ 03 NZ BENEFITS OF OUR SYSTEM Tailor-made systems from a single source All our products are designed and developed in-house and are compatible with each other. This approach allows us to have agile processes in order to meet individual needs in a cost-efficient way. Our modular system enables us to address specific requi- rements such as different language versions, layout modifications and technological characteristics. Our advantages at a glance: • system with global access • seamless integration into public transport infrastructure • modular system permits individual configurations • docks are not mandatory to return a bike – full stations are not a problem • multiple rental channels – app, board computer, terminal, hotline 04 VARIOUS SYSTEM CONFIGURATIONS Each city requires a customized solution. Different system configurations can be implemented to project-specific requirements. Station-based systems Bikes can be rented and returned at fixed stations. Free-floating systems with geo-fenced boudaries Bikes can be rented and returned anywhere within the flex zone. Hybrid systems with streamlined infrastructure It is a combination of both system types. 05 OUR PRODUCTS ClassicBike Our ClassicBike model uses high quality components and guarantees a high level of riding comfort. Highlights: • Unisex aluminum frame with elegent spaces for sponsors or advertisers • Robust basket with load capacity of 15kg • Fork-adaptor with RFID chip for docking and communicating with Smart Docks 06 ClassicBike Eco With a slightly smaller advertising space and a robust mesh basket, the ClassicBike Eco is our most economic model. 07 SmartBike Our SmartBike is based upon the Classic model in combination with intelligent components like the board computer and the unique front fork locking technology. Highlights: • Integrated electro-mechanic locking system with master key function • Board computer with NFC reader, internal data storage, GPS and GSM-communication module • Fork adaptor allows for smooth docking 08 SmartBike Munich This bike type was exclusively developed for our partner in Munich, but today it is part of our product portfolio for everyone. It has the same technical features as the SmartBike, but a different design. This bike type perfectly shows that we know how to adapt our bikes to individual customer requirements. 09 e-SmartBike Responding to the increa- sing demand for electrically assisted bicycles we have developed our e-SmartBike. It is equipped with a patented mid-mounted engine made in Germany, which can be char- ged through the e-SmartDock via induction. mid-mounted engine 10 Board Computer The board computer is equipped with a NFC card reader, GPS and WiFi localisa- tion. It also controls the locking mecha- nism of the bike. Terminal Sleek SmartSign Terminal Flat Our new and sleek terminal design For SmartBike systems the SmartSign is Our first terminal has a spacious is equipped with a touch screen and a cost-efficient alternative to terminals branding area. It can be combined RFID reader for a comfortable user generating visibility in cityspace and with a pay module to allow both PIN experience. provide information to passers-by. and and chip transactions. Fork Lock The integrated electro-mechanic locking AnalogueDock SmartDock system with master key function will be In SmartBike systems the locking system is integrated SmartDocks enable our bikes to be parked securely and activated via smart card or entry of a code into the SmartBike. Hence, the AnalogueDock is the offer a high level of comfort for rent and return. They via board computer. perfect solution for a cost-efficient but also attractive are even compatible with SmartBikes. An upgrade to station design. e-SmartDocks enables the charging of e-SmartBikes. 11 Classic System Intelligence in the station. SmartDocks with automatic return detection can be perfectly combined with ClassicBikes and a terminal with pay module. It is also possible to mix them with SmartBikes. 12 SmartBike System Intelligence in the bike. As SmartBikes do not require terminals or SmartDocks the station can comprise of a SmartSign and AnalogueDocks. 13 TECHNOLOGICAL EVOLUTION OF NEXTBIKE Starting bike sharing in 2004 with a low-cost / low-tech station-less appro- ach we developed and applied new technologies with every new project. Benefiting from such an organic development path we are able to react very flexibly to clients‘ requirements. NFC App 30,000 e-SmartBike AnalogueDock SmartBike NUMBER OF BIKES App Touch & Pay Smart Docks Terminals Chain Lock Rent by Call / IVR YEARS 2004 2006 2008 2010 2012 2014 2016 14 NEXTBIKE NFC APP Rental channel with future potential In some cities more than 80 % of our rentals are made via app and there will be even more cities in the future. The integration of smart technologies into the app facilitates the rental process. We offer our users seamless access to our bike sharing system via NFC or QR code scan. In less than 3 seconds, the bikes are ready to ride without entering any data. New users can register via their mobile provider, which verifies the user‘s identity. Key Features: • state-of-the-art design • rental via NFC and QR code scan • account verification via mobile network provider • branding space for nextbike partners • simple and intuitive rental process • feedback function and rating • user account information and history 15 SERVICES FOR OUR BUSINESS PARTNERS nextbike Software Operations Center The system administration for all global nextbike Our nextbike operations center supports the systems is handled via the cloud-based nextbike implementation and management of projects Office. It is a full service CRM system for admi- worldwide. Our project managers are the first nistration of customer processes and at the same point of contact for any issue. time a remote diagnostic tool for efficient fleet and station management. 16 Service Staff Production Site Partner Website For our service staff we offer customized tools Our in-house production and depot enables quick Our partners can use the nextbike design template and vehicles. Through intensive system training reaction times to new project deliveries, expansi- and CMS. Features include an interactive map with we enable them to work efficiently with nextbike ons or spare parts supply. real-time bike availability display. Office and our service app. 17 OUR BUSINESS MODEL nextbike understands the market dyna- mics of bike sharing and is able to share best practices with partners and custo- mers. Our target groups are: • Public Transport Operators • Cities • Universities • Private Businesses (Advertising + BusinessBike) 18 PUBLIC TRANSPORT OPERATORS We perceive our services as being comple- mentary with public transport systems. With our mobility-as-a-service approach and our ability to integrate seamlessly, we are offering synergies and added value to our cooperation partners and cities. Our terminals and SmartBikes are compatible with all relevant Smart Card standards, which allow us integrate our system into existing infrastructures. 19 ADVERTISING BUSINESS- AND SPON- BIKE SORSHIP What about company bikes instead of company cars? With BusinessBike fleets nextbike offers mobility at low Our bike sharing system offers multiple costs and with low administrative branding and added-value opportunities to effort. We will find a solution for every enrich your brand. An increasing number business – from 5 to 50+ bikes, an of companies are taking advantage of the exclusive station located at your com- positive image and the public presence of the pany site or rentals via company ID. bikes for their campaigns. We will take care of the installation, In comparison to billboards, bike advertising maintenance, repair work and the delivers the message directly to the custo- logistics of the bikes. Every company mer without intruding upon a city‘s environ- is in control of its fleet and can make ment. Advertising on nextbikes leverages adjustments at any time in order to suit the campaign’s message with attributes like their needs best. dynamic mobility, environmental friend- liness and urban lifestyle. Online advertising such as social media, imbedded codes, app banners and much more is contributing to powerful cross-media campaigns. 20 CAMPUS- BIKE Universities are often confronted with the traffic issues of a whole city – there are a lot of commuters, a cons- tant lack of parking space combined with crowded buses and trains. Not to forget the long ways between seminar rooms and institutes. For these rea- sons, many universities have started using nextbike. • As part of an agreement with the universities or student unions, students and staff get a package of free minutes per rental. • Their university email address ser- ves as the verification. • Students and staff have access to all of the bikes in their city with additional stations installed on and around the campus itself if requi- red. 21 BEST PRACTICE nextbike is active in many cities around the globe from European cities such as Warsaw, Budapest and Glasgow to other metropoles in the USA, Dubai and New Zealand.
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