Running a Successful Bar
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Municipal Liquor Store PRSRT STD Box 32966 US POSTAGE Minneapolis MN 55432 PAID TWIN CITIES MN CHANGE SERVICE REQUESTED PERMIT NO. 91770 a Successful Bar Successful a Running Running www.municipalbev.com MINNESOTA MUNICIPAL BEVERAGE ASSOCIATION BEVERAGE MUNICIPAL MINNESOTA OFFICIAL PUBLICATION OF THE OF PUBLICATION OFFICIAL Volume 73, Number 6, 2014 / 2015 / 2014 6, Number 73, Volume Innovative brands, creative promotions, and the best in class craft selection of spirits, beers and wines - we stand committed to serving and partnering with our customers and those they serve. Wirtz Beverage Minnesota continues to strive to be the best in market. Our loyal customers and dedicated employees have adapted to an ever changing market with the same tough mindedness of those who built our industry. Wirtz Beverage Minnesota is a true partner and will continue to press forward with technologies to improve on our business partner’s expectations and service. We continue to be committed to all Minnesota communities and look forward to an excellent future together. 489 North Prior Avenue • St. Paul, MN 55104 • 651-646-7821 www.wirtzbev.com/minnesota @WirtzBevMn WirtzBeverageMinnesota MN_ad.indd 1 3/26/15 2:51 PM MUNICIPAL LIQUOR STORE ON THE COVER Volume 73, Number 6, 2014 / 2015 Running any type of food and beverage business can be a Official publication of the Minnesota Municipal Beverage Association. Published challenge, and bars are certainly no exception. six times annually: September/October, November/December, January/February, Finding the right bar supplies and equipment is only half March/April, May/June, July/August. For the battle. advertising and editorial inquiry conact Paul Kaspszak, Editor, Box 32966, Fridley, See page 7 for a few fundamental suggestions for those MN 55432. Phone 763-572-0222 or 866-938-3925. Advertising rates available looking to run an efficient, profitable bar business. upon request. Change of address: List both old and new address. DIRECTORS BRENDA VISNOVEC GARY BUYSSE (President) Rogers Liquor Lakeville Liquor 22350 South Diamond Lake Road 20195 Holyoke Ave. Rogers, MN 55374 Lakeville, MN 55044 763-428-0163 952-985-4901 [email protected] [email protected] BRIDGITTE KONRAD MICHAEL FRIESEN City of North Branch (Vice President) P.O. Box 910 Hawley Liquor North Branch, MN 55056 P.O. Box 69 651-674-8113 Hawley, MN 56549 [email protected] 218-483-4747 [email protected] TONI BUCHITE Fifty Lakes Bar & Bottle Shop CATHY PLETTA P.O. Box 828 (Sec./Treas.) Fifty Lakes, MN 56448 Kasson Liquor 218-763-2035 30 West Main Street [email protected] Kasson, MN 55944 507-634-7618 KARISSA KURTH [email protected] PO Box 13 Buffalo Lake Liquor SHELLY L. DILLON Buffalo Lake, MN 55314 City of Callaway 320-833-2321 PO Box 116 [email protected] Callaway, MN 56521 218-375-4691 LISA KAMROWSKI [email protected] Nevis Liquor P.O. Box 164 STEVE GRAUSAM Nevis, MN 56467 Edina Liquor 218-652-3135 6755 York Ave. South [email protected] Edina, MN 55435 952-903-5732 JOHN JACOBI [email protected] Isanti Liquor P.O.Box 428 CANDICE WOODS Isanti, MN 55040 Liquor Hutch 763-444-5063 245 Washington Ave. East [email protected] Hutchinson, MN 55350 320-587-2762 BILL LUDWIG [email protected] Paynesville Liquor 221 Washburne Avenue Paynesville, MN 56326 320-250-3325 [email protected] MMBA President’s Message have an animal shelter in the city, event. The past few years it has we determined all proceeds been the Heritage Center which is Brenda Visnovec President would go towards a new police a venue for our Seniors, local service dog. Last year we raised Beyond the Yellow Ribbon I’ve been employed by the City of over $6,000 from this fundraiser. group, and our historical society. Lakeville for more than 32 years. Yes This year we are anticipating Over the past four years this some may consider me a dinosaur, but proceeds to reach $10,000. This auction has raised over the only way I will lose my value to was simply done by distributing $50,000 for this facility. this operation, or shall we say become baseball card pictures of the service People have been extremely extinct, is if I fail to keep my openness dogs currently in action, and generous donating art, tools to change. After all, evolution is a part asking customers to leave their furniture and more! In addition, of life whether you like it or not. change at the registers. Timing all dealer loaders received in the could not have been better as one Liquor Stores are also sold When I first became employed with the of our canine officers has come through this auction and again city, there were no discussions outside down with health issues and his all proceeds going towards the of city hall about how the liquor stores ability to continue serving is same program or facility. benefitted the community, nor were unknown. In just two years, the they any interactions with fellow Liquor Department will have In all total last year, we participated in business members or civic organiza- raised all the funds necessary to 14 civic or community events through- tions. The entire premise of participating purchase the next canine officer out the city. This is inaddition to our in the annual community celebration in Lakeville. four wine club tastings, two craft beer was precipitated on ensuring the liquor tastings and four wine academy events. store ran a special in the local newspa- 2. Fish Bites at the MN Zoo. At this But this is the evolution of our business per and we didn’t run out of ice for that event the zoo brings in 10-12 and Lakeville is not the only operation weekend. chefs all serving sustainable participating in such events. fresh water or seafood dishes. Well times have changed…. Working We match it up with sustainable In Alexandria, staff have coordinated outside of our brick and mortar walls wines. This event hosts about an Art Crawl as well as races involv- has become a full-time job in and of 200 people with all proceeds ing wine filled glasses on trays for the itself. benefitting the zoo. It is great annual release of the Nouveau wines. public relations score for our In Fifty lakes, they have held frozen Last year Lakeville Liquors helped operation. T-Shirt contests and coming soon they raise nearly $100,000 in proceeds and recently held their Kentucky Derby donations collected in the stores and 3. Another event that began through celebration with stick horse races and throughout community fundraising the coordinating efforts of the prizes for the most fashionable hats. events. Some of these are very simple Liquor Department is our annual events, with all tools and mechanisms on-line auction. The list of operations working outside provided by MMBA including the of their business walls and getting Coat, Food, Military and Animal This auction event serves two purposes: involved in their communities could go Fundraisers. Others take a lot more • We hire an on-line auction on and on, but the point is….. Is your creativity, evolution and hard work. company to sell city assets that operation evolving as it should, or are have exceeded their usefulness you a dinosaur? Some of our favorite events include: in the city. • We have a day in which residents Please, if you have promotions or 1. Kash For K-9’s. This is actually can drop off and donate items of ideas that are working well in your through the MMBA animal fund value, with all items sold through community, please let us know! raiser, but as Lakeville didn’t the on-line auction with proceeds Feeding our members ideas only targeting a specific program or makes us stronger as an organization! MUNICIPAL LIQUOR STORE 4 Ad Name: Golden Country Closing Date: 11.19.10 Trim: 8.5 x11 Item #: PMG20089209 QC: RR Bleed: 8.75 x 11.25 Order #: 224477 Pub: MMBA Newsletter Live: 8 x 10.5 Dedicated to Sales and Service Southern Wine & Spirits of America, Inc. is the Nation’s largest wine & spirits distributor with current operations in 35 states. On a national Scale, Southern Wine & Spirits of America employs more than 11,000 team members along with 224 Minnesota based team members. We are an Equal Opportunity Employer. Running a Successful Bar By: foodservicewarehouse.com A POS system is ideal for keeping track keep the place clean so your customers of transactions as well as analyzing sales. feel comfortable. The following tips offer a few funda- Create a signature drink mental suggestions for those looking to Keep an eye on pour levels run an efficient, profitable bar business: Creating a signature drink is important to developing a unique vibe and identity One of the quickest ways to lose Be responsible for your bar. inventory in the bar is inaccurate pouring. Running a bar operation is a risky busi- Putting your own spin on your drink ness, not only because of the nature of menu gives customers a special reason When bartenders pour improper the business but due to the potentially to visit your bar instead of the one amounts, not only does it affect the dangerous product. down the street. inventory you have on hand, but the customer receives an inconsistent Alcohol affects all people differently, Organize the back bar product from day to day or from and all bar staff should be aware of bartender to bartender. how to serve it responsibly, as well as Unless your bartenders’ work space is how to cut someone off when needed.