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Horror Channel Sponsorship Opportunities 2021 Channel Investment Start Platforms Available now On-air Digital Social The Opportunity 2021 Programming Sky Media and AMC Networks are excited to offer brands and Movies Premieres advertisers the opportunity to sponsor Horror Channel. With • Pacific Heights primetime, daytime and full channel opportunities available. On- • 30 Days of Night air sponsorship of Horror Channel provides brands a thrilling opportunity to market their product to a large, male-skewed • Nightbreed audience, as well as associate their brand with some of the most • Lifechanger iconic movies and series across the horror and science-fiction • Last Shift genres. Sci-Fi Zone • Star Trek: The Original Series The thrills don’t have to stop at on-air sponsorship. There are plenty of opportunities to extend the partnership, with digital • Star Trek: Enterprise and social activation opportunities available including an online • Andromeda competition, social network links, e-newsletter features and more. • Battlestar Galactica (1978) Scheduling & Accreditation About Horror Channel Daytime Movies 08:00 – 18:00, Monday - Sunday Available in 95% of UK homes, Horror Channel is the premiere UK channel dedicated to dreams and nightmares. Viewers will be Approx. 90 sponsored movies per month entertained and terrified by the channel’s curated mix of intense Approx. 720 sponsorship credits per month and dark cinema, alongside science-fiction and futuristic fantasy. 15” openers/closers going in and out of each movie The leading voice of genre television, Horror Channel keeps its 2 x 5” break bumpers per centre break (approx. 3 per movie) male-skewed audience of TV addicts at the edge of their seat with compelling content. Primetime Movies Post 21:00, Monday - Sunday Approx. 90 sponsored movies per month Horror Channel’s Audience Approx. 720 sponsorship credits per month Horror Channel’s viewers… 15” openers/closers going in and out of each movie • Agree that watching tv is their main leisure activity 2 x 5” break bumpers per centre break (approx. 3 per movie) • Always make sure that they have the latest TV technology Full Channel • Love to try new products, and like to search online for things they’ve seen advertised on TV 08:00-27:00, Monday – Sunday • Often buy things on impulse Daytime Movies, Primetime Movies + Sci-Fi Zone • Are 10% more likely than the average to drink lager 3+ times Approx. 2,160 total sponsorship credits per month per week 15” openers/closers going in and out of each programme/movie • Are 35% more likely to drink cider 3+ times per week 2 x 5” break bumpers per centre break • Are 35% more likely to place a bet in a shop or by phone 3+ times per week • Are 23% more likely to spend £150 or more per year on Contact Details purchasing music Sadie Burnett | Content Partnership Manager 0207 032 4449 | [email protected] skymedia.co.uk @skymediaupdates skymedia.

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