featured under different registration names One common factor remains: promoting the knowledge and the ability to adapt to local since World War II, such as Nestlé Products Ltd product benefits in the most genuine way. needs, tastes and preferences. The trust is earned (1954), Nestlé Products (Malta) Ltd (1961), Food Nestlé Malta uses a variety of communication through an unstinting, unquestioned commitment Distributors Ltd (1974), Nestlé Products (Malta) channels, be they traditional media, point-of- to the highest levels of safety and quality, backed Ltd (1998) and Nestlé Malta Limited (2004). sale branding, in-store promoters as well as by rigorous controls from crop to shop. social media. With a number of Facebook pages Nestlé conducts its business according to Nestlé Product and websites, Nestlé Malta endeavours to create Corporate Business Principles and the Nestlé Nestlé not only provides a whole spectrum a more direct link with end consumers. Code of Business Conduct, apart from complying of products in the food and beverage sector. Nestlé Malta’s top priority, apart from providing with existing local and international legislation. Understandably, not all Nestlé products are a healthier and more nutritious product option, Nestlé supports the UN Global Conduct and commercialised in Malta since new products are is to ensure that consumers are informed and international certification standard, including only launched locally following in-depth market protected in all instances. ISO 14001 for environmental management Nestlé is the world’s leading nutrition, health and wellness company research and full knowledge of local market trends. Meanwhile, consumers’ loyalty is being and OHSAS 18001 for occupational safety. By Nestlé Malta’s main product portfolio rewarded, with gift schemes, including the operating in line with the goals of sustainable with over 468 factories in 86 countries includes , which according to research exchange of Nescafé glass containers, which development, it aims to ensure that its actions and 32 research, development and technology facilities worldwide. conducted in 2012, is the preferred coffee by in turn are recycled, and hence contributing to today do not compromise the needs of tomorrow. the vast majority of the Maltese population. The creating a better environment. Another initiative In line with all this, Nestlé makes a special effort to Through its mission statement, “Good Food, Good Due to its extensive portfolio of brands, Nestlé segments. The company has been growing not confectionery range incorporates the , is the Nescafé Giving Goodness campaign, where bring its sustainable policies into fruition. Creating Life”, Nestlé commits itself to enhancing lives, Malta attracts both the home consumer market only through increased sales and market presence, and Baci Perugina brands, which are also Nestlé Malta Ltd joined forces with the Church’s Shared Value is a fundamental part of Nestlé’s throughout life, with good food and beverages by as well as the HORECA (Hotels, Restaurants but also by re-acquiring some product categories very popular among the Maltese consumers. ‘Ejjew Ghandi’ Children’s Homes to launch a way of doing business that focuses on specific continuously investing in research and development. and Catering Establishments) market, where it that, though owned by Nestlé, were not being Another category in the Nestlé portfolio is the nationwide campaign to raise awareness of the areas of the company’s core business activities, Nestlé Malta was set up nearly a century ago and endeavours to gain market share. The company managed or marketed directly by Nestlé Malta. ice-cream range, which comprises of Nestlé Ice- plight of children with social problems housed namely water, nutrition and rural development. has since expanded its portfolio extensively to meet provides technical support via the freezers, Some of the products that were taken over lately Cream, including the Motta Ice Cream brand and in 17 children’s homes and centres. Through this Nestlé has produced a landmark report, Charting the local dynamic demand. The company constantly coolers and beverage machines it provides to by Nestlé Malta and distributed locally are Baci Antica Gelateria del Corso, emanating from the campaign, customers redeeming their Nescafé Our Water Future, whose key findings are now seeks to introduce to the local market innovative the trade in this sector. Perugina in the confectionery area and Nestlé major Italian influence on the market. Beverages Classic Jar points can choose to help this cause being transformed into concrete action under the products which will ameliorate the consumer’s One of the strengths of Nestlé Malta is its Vera, San Pellegrino and Panna in the waters brands belonging to Nestlé are San Pellegrino, by exchanging them for the Nescafé Giving leadership of national governments together with well-being and provide variety of choice. people. The company is committed to its human category. Additionally, in past years Nestlé Panna and Nestlé Vera waters, while is Goodness Food & Beverage Vouchers, which are other stakeholders. This is an important first step resources, and endeavours to provide personnel Malta has successfully launched a number of one of the most popular milk modifiers. Other then distributed to these Church institutions. to bring freshwater withdrawals back into balance Market at all levels with business challenges. Nestlé new product ranges, including Antica Gelateria categories within the Nestlé product portfolio with natural renewal. Nestlé helps to address local Nestlé Malta is home to the most popular Malta is guided in doing this by the Nestlé Human del Corso ice-cream, Nestlé Professional, which are the breakfast cereals, with important brand Brand Values water issues in communities where they operate coffee brand, Nescafé. The company (and its Resources Policy, a document encompassing specifically addresses the HORECA channel, names such as , and Nesquik, Nestlé’s products are a part of the everyday life of because improved water availability and access is local distributors) commercialises more than the guidelines, which constitute a sound basis and Nescafé . and the frozen food range that includes a great majority of the local population, fostering essential for rural development and quality of life 70 brands nationwide from its comprehensive for efficient, effective HR management in the Nestlé Malta has registered excellent Pizza and other prepared meals. enduring consumer loyalty. Today Nestlé’s vision in the communities the Company operates in. range of confectionery, beverages, ice-cream, Nestlé Group around the world. The group’s performance results within the Nestlé group’s Nestlé Malta also has in its range culinary items, is to be the pre-eminent nutrition, health and frozen foods, cereals and nutrition products. management style and corporate values call for global quality management standards, thereby like So Crispy, Maggi Stock pots, as well as wellness company, enhancing lives by offering Nestlé Malta constantly seeks to enhance its strong interpersonal relations based on respect improving its results year after year since it was nutrition products, such as and Mio. tastier, healthier food and beverage choices for all Did you know? highly respected brand portfolio, offering not and trust, transparency and honesty, open established. These performances are audited stages of life and at any time of the day, helping only the widest variety but also the best value communication and an engagement in dialogue, annually by Bureau Veritas. consumers care for themselves and their families. Recent Developments ●●489 water-saving projects in Nestlé’s for money. The company’s main focus is on co-operation and fair hearing. From its humble beginnings in Valletta, Nestlé Nestlé’s relationship with consumers, like all factories are saving 6.5 million m³. building brands and ensuring that its product Malta moved to centrally located, purpose-built relationships, is built on trust and flourishes History ● range meets the ever-changing consumer needs. Achievements Nestlé owes its formation to the American premises in Lija, enabling the company to become on communication and respect. At the heart of ●75.7% of Nestlé products are meeting Nestlé Malta’s raison d’être is to understand, Year after year, Nestlé Malta has been registering brothers George and Charles Page, who in 1866 more efficient and allowing its logistics and sales these relationships lie Nestlé’s intimate local Nutritional Foundation criteria. anticipate and best fulfil its consumers’ needs. better market share in the majority of its product founded Europe’s first condensed milk factory, the departments to perform more effectively. As the ●●5.4 million children are reached by the Anglo-Swiss Condensed Milk Company in Cham, parent company in Switzerland has continued to Nestlé Healthy Kids Global Programme in Switzerland, thereby satisfying the need for pure, expand its product portfolio, representation has 64 countries. long life milk, especially in its cities. A year later, been acquired from other local agencies, building ●●6,692 products have been renovated for Henri Nestlé, a pharmacist by profession, from on better economies of scale to improve market nutrition or health considerations. Frankfurt am Main, Germany, developed a baby penetration, gaining synergies in communication ●●11,700 equivalent tonnes of salt have formula milk in Vevey, Switzerland, that offered to efforts, as well as on the general presence around been removed by Maggi from the Maggi mothers who were unable to provide breast milk, the Maltese islands. portfolio since 2005. a safe and more nutritious alternative to other This physical move allowed the company ●●100 billion servings of iodine-enriched existing breast milk substitutes. strategists to have a greater focus on the area of Maggi products are served worldwide. In 1905 the two companies merged to form the business development and thus build on a very ●●690,054 farmers work directly with Nestlé. Nestlé & Anglo-Swiss Condensed Milk Co., strong presence achieved over the years in the ●●44,000 farmers have access to financial and in the same year the first Nestlé-branded retail channel. In 2008 a decision was taken to assistance from Nestlé, worth up to chocolate was launched. Following years set a new business unit, Nestlé Professional, to US$37.8 million. of collaboration, Nestlé acquired the long- address out-of-home catering (food services). ●●39 factories generate zero waste for established Swiss chocolate manufacturer, disposal. Peter, and Kohler. More recently it Promotion ● extended its product range beyond the dairy Consumer communication aims to further ●Nestlé has had a reduction of 24% in direct GHG (Greenhouse Gas) emissions sector, buying Buitoni, Perugina and Rowntree cement the strong relationship between since 2002. (Kit Kat, , ). consumers and Nestlé’s brands. The central ● Nestlé’s presence in Malta dates back to focus of corporate communications is to inform ●217 clean drinking water projects in the South 1923, when the Nestlé Milk Co. was formally and reassure stakeholders on product and Asia region help improve access and sanitation for more than 100,000 schoolchildren. established in Valletta. Its local branch has been corporate developments.

74 75 featured under different registration names One common factor remains: promoting the knowledge and the ability to adapt to local since World War II, such as Nestlé Products Ltd product benefits in the most genuine way. needs, tastes and preferences. The trust is earned (1954), Nestlé Products (Malta) Ltd (1961), Food Nestlé Malta uses a variety of communication through an unstinting, unquestioned commitment Distributors Ltd (1974), Nestlé Products (Malta) channels, be they traditional media, point-of- to the highest levels of safety and quality, backed Ltd (1998) and Nestlé Malta Limited (2004). sale branding, in-store promoters as well as by rigorous controls from crop to shop. social media. With a number of Facebook pages Nestlé conducts its business according to Nestlé Product and websites, Nestlé Malta endeavours to create Corporate Business Principles and the Nestlé Nestlé not only provides a whole spectrum a more direct link with end consumers. Code of Business Conduct, apart from complying of products in the food and beverage sector. Nestlé Malta’s top priority, apart from providing with existing local and international legislation. Understandably, not all Nestlé products are a healthier and more nutritious product option, Nestlé supports the UN Global Conduct and commercialised in Malta since new products are is to ensure that consumers are informed and international certification standard, including only launched locally following in-depth market protected in all instances. ISO 14001 for environmental management Nestlé is the world’s leading nutrition, health and wellness company research and full knowledge of local market trends. Meanwhile, consumers’ loyalty is being and OHSAS 18001 for occupational safety. By Nestlé Malta’s main product portfolio rewarded, with gift schemes, including the operating in line with the goals of sustainable with over 468 factories in 86 countries includes Nescafé, which according to research exchange of Nescafé glass containers, which development, it aims to ensure that its actions and 32 research, development and technology facilities worldwide. conducted in 2012, is the preferred coffee by in turn are recycled, and hence contributing to today do not compromise the needs of tomorrow. the vast majority of the Maltese population. The creating a better environment. Another initiative In line with all this, Nestlé makes a special effort to Through its mission statement, “Good Food, Good Due to its extensive portfolio of brands, Nestlé segments. The company has been growing not confectionery range incorporates the Kit Kat, is the Nescafé Giving Goodness campaign, where bring its sustainable policies into fruition. Creating Life”, Nestlé commits itself to enhancing lives, Malta attracts both the home consumer market only through increased sales and market presence, Aero and Baci Perugina brands, which are also Nestlé Malta Ltd joined forces with the Church’s Shared Value is a fundamental part of Nestlé’s throughout life, with good food and beverages by as well as the HORECA (Hotels, Restaurants but also by re-acquiring some product categories very popular among the Maltese consumers. ‘Ejjew Ghandi’ Children’s Homes to launch a way of doing business that focuses on specific continuously investing in research and development. and Catering Establishments) market, where it that, though owned by Nestlé, were not being Another category in the Nestlé portfolio is the nationwide campaign to raise awareness of the areas of the company’s core business activities, Nestlé Malta was set up nearly a century ago and endeavours to gain market share. The company managed or marketed directly by Nestlé Malta. ice-cream range, which comprises of Nestlé Ice- plight of children with social problems housed namely water, nutrition and rural development. has since expanded its portfolio extensively to meet provides technical support via the freezers, Some of the products that were taken over lately Cream, including the Motta Ice Cream brand and in 17 children’s homes and centres. Through this Nestlé has produced a landmark report, Charting the local dynamic demand. The company constantly coolers and beverage machines it provides to by Nestlé Malta and distributed locally are Baci Antica Gelateria del Corso, emanating from the campaign, customers redeeming their Nescafé Our Water Future, whose key findings are now seeks to introduce to the local market innovative the trade in this sector. Perugina in the confectionery area and Nestlé major Italian influence on the market. Beverages Classic Jar points can choose to help this cause being transformed into concrete action under the products which will ameliorate the consumer’s One of the strengths of Nestlé Malta is its Vera, San Pellegrino and Panna in the waters brands belonging to Nestlé are San Pellegrino, by exchanging them for the Nescafé Giving leadership of national governments together with well-being and provide variety of choice. people. The company is committed to its human category. Additionally, in past years Nestlé Panna and Nestlé Vera waters, while Nesquik is Goodness Food & Beverage Vouchers, which are other stakeholders. This is an important first step resources, and endeavours to provide personnel Malta has successfully launched a number of one of the most popular milk modifiers. Other then distributed to these Church institutions. to bring freshwater withdrawals back into balance Market at all levels with business challenges. Nestlé new product ranges, including Antica Gelateria categories within the Nestlé product portfolio with natural renewal. Nestlé helps to address local Nestlé Malta is home to the most popular Malta is guided in doing this by the Nestlé Human del Corso ice-cream, Nestlé Professional, which are the breakfast cereals, with important brand Brand Values water issues in communities where they operate coffee brand, Nescafé. The company (and its Resources Policy, a document encompassing specifically addresses the HORECA channel, names such as Fitness, Cheerios and Nesquik, Nestlé’s products are a part of the everyday life of because improved water availability and access is local distributors) commercialises more than the guidelines, which constitute a sound basis and Nescafé Dolce Gusto. and the frozen food range that includes Buitoni a great majority of the local population, fostering essential for rural development and quality of life 70 brands nationwide from its comprehensive for efficient, effective HR management in the Nestlé Malta has registered excellent Pizza and other prepared meals. enduring consumer loyalty. Today Nestlé’s vision in the communities the Company operates in. range of confectionery, beverages, ice-cream, Nestlé Group around the world. The group’s performance results within the Nestlé group’s Nestlé Malta also has in its range culinary items, is to be the pre-eminent nutrition, health and frozen foods, cereals and nutrition products. management style and corporate values call for global quality management standards, thereby like Maggi So Crispy, Maggi Stock pots, as well as wellness company, enhancing lives by offering Nestlé Malta constantly seeks to enhance its strong interpersonal relations based on respect improving its results year after year since it was nutrition products, such as Cerelac and Mio. tastier, healthier food and beverage choices for all Did you know? highly respected brand portfolio, offering not and trust, transparency and honesty, open established. These performances are audited stages of life and at any time of the day, helping only the widest variety but also the best value communication and an engagement in dialogue, annually by Bureau Veritas. consumers care for themselves and their families. Recent Developments ●●489 water-saving projects in Nestlé’s for money. The company’s main focus is on co-operation and fair hearing. From its humble beginnings in Valletta, Nestlé Nestlé’s relationship with consumers, like all factories are saving 6.5 million m³. building brands and ensuring that its product Malta moved to centrally located, purpose-built relationships, is built on trust and flourishes History ● range meets the ever-changing consumer needs. Achievements Nestlé owes its formation to the American premises in Lija, enabling the company to become on communication and respect. At the heart of ●75.7% of Nestlé products are meeting Nestlé Malta’s raison d’être is to understand, Year after year, Nestlé Malta has been registering brothers George and Charles Page, who in 1866 more efficient and allowing its logistics and sales these relationships lie Nestlé’s intimate local Nutritional Foundation criteria. anticipate and best fulfil its consumers’ needs. better market share in the majority of its product founded Europe’s first condensed milk factory, the departments to perform more effectively. As the ●●5.4 million children are reached by the Anglo-Swiss Condensed Milk Company in Cham, parent company in Switzerland has continued to Nestlé Healthy Kids Global Programme in Switzerland, thereby satisfying the need for pure, expand its product portfolio, representation has 64 countries. long life milk, especially in its cities. A year later, been acquired from other local agencies, building ●●6,692 products have been renovated for Henri Nestlé, a pharmacist by profession, from on better economies of scale to improve market nutrition or health considerations. Frankfurt am Main, Germany, developed a baby penetration, gaining synergies in communication ●●11,700 equivalent tonnes of salt have formula milk in Vevey, Switzerland, that offered to efforts, as well as on the general presence around been removed by Maggi from the Maggi mothers who were unable to provide breast milk, the Maltese islands. portfolio since 2005. a safe and more nutritious alternative to other This physical move allowed the company ●●100 billion servings of iodine-enriched existing breast milk substitutes. strategists to have a greater focus on the area of Maggi products are served worldwide. In 1905 the two companies merged to form the business development and thus build on a very ●●690,054 farmers work directly with Nestlé. Nestlé & Anglo-Swiss Condensed Milk Co., strong presence achieved over the years in the ●●44,000 farmers have access to financial and in the same year the first Nestlé-branded retail channel. In 2008 a decision was taken to assistance from Nestlé, worth up to chocolate was launched. Following years set a new business unit, Nestlé Professional, to US$37.8 million. of collaboration, Nestlé acquired the long- address out-of-home catering (food services). ●●39 factories generate zero waste for established Swiss chocolate manufacturer, disposal. Peter, Cailler and Kohler. More recently it Promotion ● extended its product range beyond the dairy Consumer communication aims to further ●Nestlé has had a reduction of 24% in direct GHG (Greenhouse Gas) emissions sector, buying Buitoni, Perugina and Rowntree cement the strong relationship between since 2002. (Kit Kat, Smarties, After Eight). consumers and Nestlé’s brands. The central ● Nestlé’s presence in Malta dates back to focus of corporate communications is to inform ●217 clean drinking water projects in the South 1923, when the Nestlé Milk Co. was formally and reassure stakeholders on product and Asia region help improve access and sanitation for more than 100,000 schoolchildren. established in Valletta. Its local branch has been corporate developments.

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