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Baci Perugina Debuts Double Layer Candy Bar Product Innovation Combines Perugina's Legendary Luisa Dark with Gianduia Plus

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Baci Perugina Debuts Double Layer Candy Bar Product Innovation Combines Perugina's Legendary Luisa Dark with Gianduia Plus ! ! ! ! For More Information Contact: Amy Stern Bender Group PR (973) 744-0707 [email protected] !FOR IMMEDIATE RELEASE Baci Perugina Debuts Double Layer Candy Bar Product Innovation Combines Perugina’s Legendary Luisa Dark with Gianduia ! Plus Hand-made Baci Demonstrations with Culinary Icon: Viola Buitoni ! Visit Perugina at Booth #2711 at the Fancy Food Show January 19 – 21 San Francisco ! ! Edison, NJ (January 2014) —Perugina, the legendary Italian chocolatier known world-wide for its iconic Baci line, debuts its Double Layer Baci Perugina candy bar at the 2014 Fancy Food Show to be held at the Moscone Center in San Francisco from January 19- 21. Inspired by Perugina’s signature Baci confection, the new bar combines Perugina’s legendary Luisa Dark chocolate, made of 51% cacao, with a layer of gianduia (luscious milk chocolate, whipped and blended with ground hazelnuts) that is chock full of hazelnuts. Just like the original Baci (the Italian word for “kisses”), which include a love message inside each wrapper, Perugina’s new Baci candy bar includes a special !love note as an integral part of the packaging. A premium creation that engages the senses with a combination of flavors, the Baci Perugina Double Layer candy bar also combines a variety of textures: the crispy, snap of Luisa Dark, the creaminess of gianduia and the crunch of toasted hazelnuts. Each ingredient contributes to a truly indulgent chocolate experience. The bar weighs 5.2 ounces (150 grams) and is scored for easy breaking into eighteen !individual serving pieces. Also on-site at Perugina Booth #2711, will be Viola Buitoni, a direct descendant of the famed pasta and chocolate family. Born and raised in Perugia, where her family founded the Perugina chocolate company, over 100 years ago, Viola is a popular cooking instructor in the San Francisco area where she teaches cooking classes at the Italian Consulate and Italian Cultural Institute in addition to a variety of local cooking schools. She will be demonstrating the art of hand crafting Baci at the Perugina booth on th !Monday, January 20 . Perugina remains Italy’s #1 brand of chocolate and America’s leading authentic Italian chocolate brand with each and every product still 100% made in Italy. The company will be showcasing several new Baci products as well as its 2013 Holiday Collection at the Winter Fancy Food Show. The products featured will !include: • Baci –nearly 100 years after its creation, the Baci recipe remains virtually unchanged: silky dark chocolate envelopes a heart of gianduia (luscious milk chocolate, whipped and blended with freshly chopped hazelnuts) and crowned with a whole hazelnut. o NEW Baci Perugina Dark & White Baci Assortment – the best of both worlds o Baci Perugina chocolate filled Champagne Bottle o Assorted SKU’s of Baci Original & Baci White boxed chocolates with red holiday bow o 3-D Christmas Tree Novelty Package – available in Baci Dark and Baci White varieties o Baci Tube – the ideal stocking stuffer containing 7 vertically stacked Baci • Pralines – assorted chocolate pralines make the perfect holiday gift when offered to the recipient in a beautiful handbag with gold ribbon handle offered in a novelty handbag with in a variety of shapes and sizes willed with delicious cream centers in milk chocolate mousse, amaretto, gianduia and vanilla flavors • Perugina Milk Chocolate & Dark Chocolate Truffles – crafted from the finest raw materials, !carefully selected from certified origin, both varieties are dusted with premium cocoa powder. • Panettone and Pandoro – classic Italian yeast breads o Panettone – an Italian holiday classic made with candied orange, citron, lemon zest and raisins o Pandoro – traditionally shaped like an 8-pointed star, its vanilla icing is meant to resemble the snowy peaks of the Italian Alps • Perugina Chocolate Bar Collection o Limoncello – pairing one of Italy’s most popular liquors with Perugina’s world-famous dark chocolate in a nod to its Italian roots o 85% Cacao – reflects current consumer trends favoring extra dark chocolate, not only for its flavor profile, but for the health benefits as well o Other Perugina premium bars include: ▪ Milk Chocolate ▪ Milk Chocolate with Caramelized Almonds ▪ Milk Chocolate with Caramelized Hazelnuts ▪ Cappuccino ▪ White ▪ Bittersweet (70%) ▪ Luisa Dark(51%) Chocolate ▪ Dark Chocolate with Caramelized Almonds ! ▪ Baci Perugina Double Layer Candy Bar – Luisa Dark and Milk Chocolate varieties “Perugina remains committed to its Italian heritage with each and every Perugina confection, still 100% Italian-made in the heart of Italy,” says Federico Giorgio Marrano, Perugina Export Manager for the U.S. “The Perugina name has and always will represent only the finest quality products as is evidenced by the care with which we select our ingredients, our commitment to package detail and a willingness to remain relevant to contemporary consumers by innovating with new, yet premium offerings like the Double Layer !Baci Perugina candy bar.” “Say I love you the Italian way” with Perugina, booth #2711 at the Fancy Food Show, and be sure to visit !our website at www.Perugina.com. About Perugina Perugina's commitment to the art of creating only the highest quality confections extends to chocolate bars, pralines, hard candy, and panettone. Perugina products are exclusively imported and distributed in the U.S. by Colavita, USA. To find out more about the Baci love story, Perugina's history and the full line of Perugina confections, visit www.Perugina.com. ! # # #.
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